Discover the economic opportunity OMNIBotics™ offers

Discover the economic opportunity OMNIBotics™ offers

ECONOMIC
CASE PROFILE
OMNIBOTICSTM ROBOTIC ASSISTED TOTAL KNEE ARTHROPLASTY (TKA)
First Adopter Practice Success
Primary Knee Arthroplasty
ECONOMIC OPPORTUNITY

irst to adopt and market the first commercially available robotic
F
assisted TKA technology in the state of Massachusetts

xpand existing state-of-the-art robotic program to capture new
E
patients in a wider geographic area and patient retention

ntapped market share of growing baby boomer patient base
U
seeking improved outcomes and latest technology
RESULTS OVERVIEW

2 Year Growth = 105% (119/58 procedures)

39 incremental cases over 2 years after OMNIBoticsTM adoption
1
[post OMNI (137+119) - pre OMNI (59+58) procedures]

Captured younger patient population

Captured patients beyond primary service area, including
patients from out-of-state

Clinical experience - 40% reduction in manipulations under
anesthesia cases performed
I incorporated OMNIBoticsTM in my practice for its ability
to customize surgical treatment with unprecedented
precision and deliver improved clinical outcomes, enabling
surgical program growth.”
– LEONID DABUZHSKY, M.D.
2 Year Growth
105%
139 incremental
cases after
OMNIBotics
adoption
40%
reduction in
manipulation under
anesthesia
LEONID
DABUZHSKY,
M.D.
Orthopedic
Surgeon at
Steward Health
Care Systems
Specializing in knee and hip replacement and
early adoptor of OMNIBoticsTM.
Dr. Leonid Dabuzhsky is a paid consultant with
OMNIlife Science, Inc.
OMNIBOTICSTM ROBOTIC ASSISTED TOTAL KNEE ARTHROPLASTY (TKA)
140
MARKET DEVELOPMENT EXECUTION
A continued focus on educational patient
seminars, referral outreach campaigns, print
and digital marketing is leading to sustained
growth in building an OMNIBoticsTM knee
market and establishing a leading robotic
assisted surgical program in Greater Boston.
137
Pre OMNIBoticsTM
130
119
Post OMNIBoticsTM
120
108
110
TKA Procedures
90
2 Year Growth
105%
80
70
60
Projection
100
59
58
50
40
30
20
10
0
2010
2011
2012
2013
2014
Data through Q3
OMNIBoticsTM Marketing Activity
50
45
2012
 Patient seminar monthly
 Print, digital and radio ad
 Referral outreach
 Media pick-up
 Facility event
40
TKA Procedures
35
30
25
2013
 Patient seminar monthly
 Print, digital and radio ad
 Referral outreach
 Media pick-up
 Robotic healthcare article
 Robotic website
20
15
10
5
0
Q1
Q2
Q3
2010
Q4
Q1
Q2
Q3
2011
Q4
Q1
Q2
Q3
2012
THE OMNI RELATIONSHIP
We are committed to helping you deliver enhanced clinical
outcomes and establish market leadership with the
OMNIBoticsTM robotic assisted surgical solutions, including a
market development program consisting of marketing tools,
strategic marketing expertise and execution support.
PRECISION IN MOBILITY
Q4
Q1
Q2
Q3
Q4
2013
Q1
Q2
Q3
Q4
2014
2014
 Patient seminar
 Print and digital ad
 Referral outreach
 Media pick-up
 Social media
OMNIlife science, Inc. | 50 O’Connell Way #10 East Taunton, MA 02718 | 1-800-448-6664
North America: Tel. 1-508-824-2444 Fax. 1-508-822-6030 International: Tel. +1 508-824-2444 Fax. +1 508-822-6030