Peoples Jewellers

Peoples. The Diamond Store.
Since 1919, we have helped more couples say
“I love you” than any other jewellery store.
Experience
The Peoples Difference
Right Selection
As one of the best known names in fine
jewellery, Peoples offers the right selection of
fine jewellery and watches so you are sure to find
exactly what you are looking for.
A
PEOPLES WEDDING COLLECTION
The Perfect Moment
Begins Here.
Right Value
Because we are Peoples, The Diamond Store,
we are confident that you will always find the
right piece of fine jewellery, in the right quality
and value to meet your budget.
100 Day Risk-Free Return Policy
Surprise her with the perfect ring worry-free.
If she absolutely doesn’t love it, you have
100 days to return your purchase for a
FULL refund. No questions asked.*
B
Convenient Shopping
C
With more than 150 stores across Canada,
Peoples is conveniently located near you. Visit
our newest location at PeoplesJewellers.com.
Lifetime Diamond Commitment
Lose your diamond? We’ll replace
it at no extra charge.*
Your Choice
$1699, 0.60 CT. T.W.◆
C
$199† - $1399, 0.15 - 1.00 CT. T.W.
◆
Exclusively Ours. All in 14K gold, unless indicated.
†
Denotes 10K gold.
A-B
Easy Credit Options
Our affordable credit options make
it easy to buy.*
Exclusive Ten for
Ten Layaway Plan
Put 10% down and pay the rest in ten equal
monthly payments. Jewellery buying made easy.*
*See store for details. Prices shown are valid through December 24, 2010. Merchandise
enlarged to show detail and may not always be exactly as pictured. Merchandise may vary
by store. Selections may vary by style. Typographic errors subject to correction. Interim
markdowns may have been taken. Limited quantities.
Upgrade Your Diamond
on Peoples
If at any time you wish to upgrade your Peoples
diamond ring, we will let you put the original
purchase price towards your new diamond.*
PEOPLES
101010851_04_P_BC_FC_14.indd 20-1
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:46 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
Our Best Selection.
Our Best Value.
Our Promise To You.
The Exclusive Celebration
Canadian Diamond™
is a 100-facet cut so stunning,
so brilliant, it will leave you breathless.
Solitaire rings in 18K gold
and platinum, available in
round or princess.
For more from our collection,
see Pages 6 and 7.
B
Peoples, The Diamond Store,
A
has been Canada’s jeweller since 1919.
C
Through the years, we have helped more
couples say “I Love You” than any other
jeweller. It is our expertise, knowledge and
size that enables us to bring you the most
exquisite diamonds from around the globe, at
B
A
the right value for you. When you are ready to
make your commitment, Peoples will be there
to help you with your diamond purchase.
That’s our commitment to you. We can help
you get it brilliantly, perfectly right.
Dazzling Centre Diamonds
Up To 0.70 Carat
Featured on Pages 8 and 9.
A-C
Your Choice
$2499, 1.00 CT. T.W.
All in 14K gold.
$8999, 1.00 Carat
$8999, 1.00 Carat
All in 18K gold
and platinum.
A
B
From the cover: Exclusively Ours.
Your Choice
$3999, 2.00 CT. T.W.
All in 14K gold.
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
2
3
PEOPLES
101010851_04_P_02_19_10.indd 2-19
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:34 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
A
A
B
C
D
D
C
E
E
F
The
B
Crown Diamond® Collection
Near colourless diamonds offering quality and value.
0.33 Carat and larger are independently certified.‡
The
Prestige Diamond® Collection
Hand-selected, near colourless independently certified‡
diamonds with outstanding clarity and colour.
Diamond Solitaire Rings
There is nothing so classically elegant as a diamond
solitaire to represent the promise of everlasting love.
J
H
K
H
F
Canadian Certified Diamond Centre
A
B
C-E
$299 - $2499,
0.10 - 0.50 Carat
$349 - $1999,
0.20 - 0.60 CT. T.W.
Your Choice
$5699, 1.00 Carat
F-G
H
J
K
Your Choice
$2299, 1.00 CT. T.W.
$3499, 1.00 CT. T.W.◆♥
$2999, 0.80 CT. T.W.◆*♥
$1799, 0.75 CT. T.W.◆♥
G
100 Day Risk-Free Return Policy
Surprise her, worry-free. If she absolutely doesn’t
love it, you have 100 days to return your purchase
for a FULL refund. No questions asked.
See store for details.
All Canadian Diamonds are Independently Certified.
Your purchase includes an official diamond grading report
that certifies the quality of your diamond and a Certificate
of Authenticity that is our guarantee to you that this
diamond is of Canadian origin. ◆Exclusively Ours.
All in 14K gold, unless indicated. *Denotes 18K gold.
♥
Only centre stone is Canadian Diamond.
® is a registered trade-mark of Zale Canada Co.
Crown
The
Diamond® Collection
The
Prestige
Diamond® Collection
Your Choice
Round-cut in
white or yellow gold.
Princess-cut in white gold.
All independently certified.
Your Choice
D-F Round or
princess-cut in 18K gold.
A-C
$899, 0.33 Carat*
$1699, 0.50 Carat*
$2499, 0.70 Carat*
$5499, 1.00 Carat*
$399, 0.20 Carat
$699, 0.33 Carat‡
$1299, 0.50 Carat‡
$1999, 0.70 Carat‡
$3699, 1.00 Carat‡
J
G
G
H-J
$4999, 1.00 Carat
Your Choice
$2499, 1.00 CT. T.W.‡
‡
Includes an official certificate that authenticates the quality of your diamond purchase.
All in 14K gold, unless indicated. *Denotes 18K gold.
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
4
5
PEOPLES
101010851_04_P_04_17_12.indd 4-17
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:34 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
A
The Celebration Canadian Diamond™ is mined in Canada
Certified Quality:
Then each Celebration Canadian Diamond undergoes a rigorous five-step
examination to select it from among all other Canadian diamonds, based on
colour and clarity. When we do find those rarest of diamonds, only then do we
proceed to the stage that makes a Celebration Canadian Diamond our most
brilliant diamond ever: its cut.
Each exclusive Celebration Canadian Diamond has
been certified for the four C’s (cut, colour, clarity, and
carat weight) and graded for polish and symmetry.
All information about your diamond, including
measurements, is provided to you on a Diamond
Grading Report specific to your diamond.
Cut Is The Most Important “C” Of The 4 C’s
C
B
Celebration Canadian Diamond
rings in 18K gold.
Celebration Canadian Diamond Centre
pendant in 18K gold.
Celebrate The Moment.
Cut:
Well-cut diamonds maximize brilliance and light dispersion – quite simply, they
are full of fire. Every Celebration Canadian Diamond is cut to exacting precision
with 100 facets, almost twice those of standard 58-facet round brilliant diamonds,
because more facets mean the Celebration Canadian Diamond has more
dispersion and more brilliance.
Round-Cut
The proprietary and patented cut of the Celebration Canadian Diamond requires
the proportions of the diamond to be absolutely exact. Much like a sculptor
painstakingly removes the marble with a chisel to reveal the masterpiece deep
within, we may lose up to half the weight of the stone in the process in order to
maximize the Celebration Canadian Diamond’s brilliance and sparkle.
Princess-Cut
How A Diamond Handles Light
It is the cut that enables a diamond to make the best use of light.
Top View
Bottom View
Side View
Top View
Bottom View
Side View
Colour:
The whiter the diamond, the greater its value.
The Celebration Canadian Diamond is near
colourless with a minimum I colour.
D-F
The Celebration
Canadian Diamond
To exemplify Peoples diamond expertise, we created
a diamond more dazzling and more breathtaking than any other
– the Celebration Canadian Diamond™. We commissioned the
industry’s foremost diamond artisans. After two years, those
artisans, with generations of experience crafting the world’s
most exquisite diamonds, perfected a design that we bring
exclusively to you.
D
E
A
B
Celebration Canadian Diamond Centre
solitaire earrings in 18K gold.
6
C
$1999, 0.50 CT. T.W.*
$4499, 1.00 CT. T.W.
$4499, 0.75 CT. T.W.*
D
E
$1999, 0.60 CT. T.W.*
$5999, 1.00 CT. T.W.
*Only centre stone is Celebration Canadian Diamond.
Near Colourless
K-M
Faint Yellow
N-R
Very Light Yellow
S-Z
Light Yellow
Clarity:
1. Well Cut - Light is reflected from
Each Celebration Canadian Diamond features 100 facets
to capture almost twice the light of a traditional round or
princess-cut diamond. Added light brings more brilliance and
sparkle to each diamond. Every Celebration Canadian Diamond
is Independently Certified and comes with a Certificate of
Authenticity that is our guarantee to you that this diamond
is of Canadian origin. This diamond proudly possesses
laser inscriptions of our registered trademark and its own
unique number that identifies the Canadian mine in which it
was discovered.
colourless
G-J
one facet to another and then disperses
through the top of the diamond.
Diamond clarity is a term used to describe the
absence or presence of internal characteristics,
called inclusions. The Celebration Canadian
Diamond has a minimum SI2 clarity.
The Celebration Canadian Diamond
IF
2. Too Deep - Light escapes through
VVS1-2
VS1-2
SI1-2
(IF)
Internally Flawless
(VVS) Very Very Slight Inclusions
(VS) Very Slight Inclusions
(SI)
(I)
I1
I2
the opposite side of the pavilion.
Carat Weight:
3. Too Shallow - Light passes through
the pavilion before it can be reflected.
The Celebration
Canadian Diamond
solitaire is available in
round or princess-cut in
sizes ranging from 0.30
to 2.00 carats.
Diamond shapes may not be available in all carat weights and all carat weights may not be available in all stores.
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
Canadian Patent #111357 Zale Canada Co.
PEOPLES
101010851_04_P_06_15_12.indd 6-15
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
I3
Slight Inclusions
Inclusions (clearly visible)
7
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:33 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
H
K
A
J
B
M
C
L
D
The Classic Bridal Collection
Stunning diamond engagement rings, some paired
with matching wedding bands to reflect your personal style.
N
R
P
S
E
F
G
T
A-B
C-D
E
F
Your Choice
$2499, 1.00 CT. T.W.◆
Your Choice
$999, 0.50 CT. T.W.◆
$1099 - $2299,
0.50 - 1.00 CT. T.W.
$2299, 1.00 CT. T.W.
G
H-J
K
$1999, 1.45 CT. T.W.◆
Your Choice
$499 - $2499,
0.25 - 1.00 CT. T.W.◆
$249† - $1999,
0.25 - 1.50 CT. T.W.
L
M
N-P
$2299 - $3999,
1.00 - 2.00 CT. T.W.◆
$3999, 2.00 CT. T.W.◆
Your Choice
$499 - $3999,
0.25 - 1.50 CT. T.W.◆
R-S
T
U
V
W
◆
Your Choice
$399 - $499,
0.20 - 0.25 CT. T.W.
$999, 0.50 CT. T.W.◆
$2999, 1.50 CT. T.W.◆
$2499, 1.00 CT. T.W.
$3499, 1.50 CT. T.W.◆
Exclusively Ours. All in 14K gold. †Denotes 10K gold.
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
V
U
W
8
9
PEOPLES
101010851_04_P_08_13_12.indd 8-13
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:33 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
Enhance Your Love
Bridal Collection,
Exclusively Ours
A
B
C
A
D
B
C
A distinctive collection of
bridal rings that nest the
delicate engagement ring
into the wedding band for
a look of pure elegance.
E
H
F
G
D
J
D
Diamond Engagement
Insert Ring Sets
$2199, 1.50 CT. T.W.
$2199, 1.00 CT. T.W.
C $2799, 1.50 CT. T.W.
D $2999, 1.60 CT. T.W.
All in 14K gold.
A
Breathtaking diamond solitaires surrounded by dazzling diamonds are classic and romantic.
B
A
B
C
$699, 0.38 CT. T.W.◆
$699, 0.33 CT. T.W.◆
$3499, 1.70 CT. T.W.◆
D
E
F
$3999, 2.00 CT. T.W.◆
$1899, 0.87 CT. T.W.◆
$549, 0.20 CT. T.W.◆
G
H
J
$1699, 0.60 CT. T.W.◆
$1699, 0.60 CT. T.W.◆
$199† - $1399,
0.15 - 1.00 CT. T.W.
Exclusively Ours. All in 14K gold, unless indicated. †Denotes 10K gold.
◆
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
11
10
PEOPLES
101010851_04_P_10_11_11.indd 10-11
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:32 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
H
K
E
J
F
L
G
Your Past, Your Present, Your Future
Three-Stone Diamond Rings
A
S
B
P
M
T
R
C
N
D
A-B
C
Tell the perfect love story of your past, your present and your future
with a three-stone diamond ring from the Peoples signature engraved collection.
D
Your Choice
$1699, 1.00 CT. T.W.
$999 - $1999,
0.50 - 1.00 CT. T.W.
$499 - $799,
0.20 - 0.33 CT. T.W.
E
F
G
H-J
$1999, 1.00 CT. T.W.◆
$1599, 0.75 CT. T.W.◆
$599, 0.33 CT. T.W.
Your Choice
$2499, 1.00 CT. T.W.◆
K-L
M-N
Your Choice
$189
Your Choice
$699 - $3499,
0.50 - 1.50 CT. T.W.
P
R
S
T
$1799, 1.00 CT. T.W.
$1999, 1.00 CT. T.W.◆
$2499, 1.00 CT. T.W.
$799 - $2499,
0.50 - 1.00 CT. T.W.
Exclusively Ours. All in 14K gold.
◆
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
12
13
PEOPLES
101010851_04_P_12_09_7.indd 12-9
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:31 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
The Contemporary
Bridal Collection
Elegant diamonds crafted
in contemporary settings offer big,
bold looks at a great value.
E
C
F
D
G
H
A
K
L
J
M
B
A-B
C-D
Lifetime Diamond Commitment
Lose your diamond? We’ll replace it at no
extra charge. See store for details.
E
Your Choice
$5499, 4.00 CT. T.W.
Your Choice
$1499, 1.25 CT. T.W.◆
$1499, 1.00 CT. T.W.◆
F
G
H
$1499, 1.25 CT. T.W.◆
$999 - $2299,
0.50 - 1.50 CT. T.W.◆
$1299, 0.75 CT. T.W.◆
J
K
$999 - $2999,
0.50 - 2.00 CT. T.W.
$1599 - $2999,
1.00 - 2.00 CT. T.W.
L-M
Your Choice
$799 - $1499,
0.50 - 1.00 CT. T.W.
Exclusively Ours. All in 14K gold.
◆
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
14
15
PEOPLES
101010851_04_P_14_07_9.indd 14-7
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:31 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
A
F
B
The Classic
Wedding Band Collection
H
G
C
The wedding band is the
ultimate symbol of commitment
between two people in love.
D
E
The Ladies’ Diamond
Wedding Band Collection
J
M
E
K
D
N
L
C
L
M
B
A-B
A-C
A
D
E
Your Choice
$59 - $449,
Available in 10K and
14K white or yellow
gold, 2mm - 6mm.
$549, 14K gold
$699, 14K gold
C
Your Choice
$249† - $1999,
0.25 - 1.50 CT. T.W.
$199† - $1399,
0.15 - 1.00 CT. T.W.
D-E
F
G
Your Choice
$399 - $1399,
0.25 - 1.00 CT. T.W.
$699, 1.00 CT. T.W.
$299, 0.50 CT. T.W.†
Available in white gold.
H
J
K
N
$299, 0.50 CT. T.W.†
$999, 2.00 CT. T.W.†
$399 - $1499,
0.25 - 1.00 CT. T.W.
L-N
L
M
N
Solitaire sold separately.
$599, 0.25 CT. T.W.
$499, 0.25 CT. T.W.
Available in yellow gold.
$399, 0.14 CT. T.W.
All in 14K gold, unless indicated. †Denotes 10K gold.
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
16
17
PEOPLES
101010851_04_P_16_05_7.indd 16-5
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:30 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn:
B
C
A
B
Stainless Steel
NEW Cobalt
For all-purpose durability and rugged
good looks, choose from our popular
stainless steel collection.
C
Cobalt is sleek and contemporary
in a bold look of “bright white”
as a man’s wedding band.
D
A
D
E
The Men’s
Diamond Wedding
Band Collection
With your choice of classic diamond designs
or contemporary metals, Peoples has
the wedding band to fit his personal style.
F
J
Titanium
H
G
Titanium is super lightweight
and hypoallergenic, making it
comfortable and easy to wear.
E
F
Tungsten
K
L
Highly durable and scratch-resistant,
tungsten makes a great choice for your
active guy. Select styles now available
in classic gray, black or white.
M
N
G
H
Easy Payment Options
Our affordable credit options make it easy to
buy, as well as our exclusive Ten for Ten Layaway
Plan: Put 10% down and pay the rest in ten equal
monthly payments. Jewellery buying made easy.
See store for details.
18
A-B
C-D
A-B
C-D
E
Your Choice
F
$599 - $899,
$249, 0.10 CT. T.W.†
0.25 - 0.50 CT. T.W.
Your Choice
G
$599 - $1799,
$599 - $899,
0.25 - 1.00 CT. T.W.
0.25 - 0.50 CT. T.W.
H
$599 - $1199,
$599, 0.25 CT. T.W.
0.25 - 0.50 CT. T.W.
A-H in 14K gold, unless indicated. †Denotes 10K gold.
Your Choice
$99, Stainless Steel
Your Choice
$199, Cobalt
E
F
$349, 0.15 CT. T.W.,
Cobalt
$99, Titanium
G-J
K
Your Choice
$299, Tungsten
$199, Tungsten
L-M
N
Your Choice
$299, Tungsten
$399, 0.09 CT. T.W.,
Tungsten
Merchandise on these two pages enlarged to show detail and may not always be exactly as pictured. Merchandise may vary by store.
Selections may vary by style. Typographic errors subject to correction. Interim markdowns may have been taken. Limited quantities.
19
PEOPLES
101010851_04_P_18_03_8.indd 18-3
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
Trim: 7.75" X 8"
Bleed: 1/8"
Lnscrn:
PEOPLES
Job#/Client: 101010851_04 Brown+Partners
Element: 2010 Bridal
# of Colors: CMYK+PMS BLACK
9/20/10 4:29 PM
Trim: 7.75” X 8”
Bleed: 1/8”
Lnscrn: