RE/MAX Realty Review
Transcription
RE/MAX Realty Review
RE/MAX Realty Review June, 2014 . From the Chairman’s desk What a great start to the year 2014-2015, the regional sales team of RE/MAX India managed to complete its annual target of regional sales in the very first quarter of the year. A very warm welcome to our newest Regional Owners Navita Patni, Manish Patni & Mohd. Ismail and a special congratulations to the team comprising of Anmol Aggarwal and Yogesh Khemani led ably by Puneet Verma for this excellent accomplishment. Last but not the least, budget 2014 has really given way to “Achche din” for our sector with the government announcing some positive measures like incentives for affordable housing, relaxations in FDI, REITs, smart cities development, increased tax deduction on housing loan interests etc. These steps make me hopeful of the fact that the sector as well as the customers can look forward to things changing for the better. I would sign off by saying that the key to the The month of June also saw some great success of this budget lies in its news with reference to our national IMPLEMENTATION! relationship with Godrej Properties Pvt. Ltd. Two of our offices, RE/MAX Realty All the best for the coming quarter! Investmart from Delhi & RE/MAX Right Move from Chennai have been given special Regards recognitions by Godrej for clocking in a Sam Chopra good number of sales for their projects. It is indeed great to see this relationship fructifying and I am hopeful of seeing this relationship cement with all our Affiliates across the country. Content: ___________________________________________________________________________________________________________________ _____________________________________________________________________________________________________________________________ __________________________________ 1) From the Chairman’s Desk 2) From the Vice Chairman’s Desk 3) Events to Look Forward To 4) Update on the Franchise Sales Activities 5) News from RARE 6) What’s new in Marketing & Social Media 7) Innovative Marketing and Self Promotion 8) Press Buzz 9) News from the Regions 10) News from RE/MAX, LLC 11) RE/MAX Anniversaries of the Month 12) Heroes of RE/MAX India 13) Top Listings 14) Realty Bytes 15) New Broker Offices & Broker Associates RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 From the Vice Chairman’s desk In addition to the 4 new regions added to the network by the RE/MAX India sales team, the month of June also saw two subdivided regions from Balajee’s regions, RE/MAX Telengana & RE/MAX Rayalaseema being added as independent regions under RE/MAX India. With these 6 additions, RE/MAX India now boasts of a strong regional network of 28 regions across the country. It is also fondly called the Facebook for Real Estate, if you are looking at taking your business global, sending and receiving referrals and are also wanting to learn from the best practices in Real Estate from around the world, then RESAAS is the place to be. I would urge each one of you to join the RESAAS platform and make optimum use of this tool in a day and age where Internet influences worth $43 billion real estate decisions as per Google India All of us at the Regional level are in the process of statistics. doing a thorough introspection of our activities and achievements in the first quarter of 2014-2015, what Wish all of you all the very best for a super is great to see is this that we have all set the ball productive month! rolling in terms of our activities and we are very sure that the coming quarter will see results. I urge all of Regards you to review your performance of the first quarter Saloni Chopra and give yourself a pat on the shoulder if you have achieved what you set out for yourself and in case you haven’t, then refocus, re - strategize and realign your goals for the coming quarter in such a way that you achieve Q1 goals too. With RE/MAX constantly working towards providing it’s Affiliates with the best in tools and technology, they have come up with yet another custom made tool which is called the RE/MAX Global Referral network powered by RESAAS. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Events to look forward to in July! Click to View Online RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 News From RE/MAX India RE/MAX takes its footprints across the length and breadth of the country! The good news of RE/MAX India adding another 4 regions, RE/MAX Kerala, RE/MAX Rajasthan 2, RE/MAX Rajasthan 3 & RE/MAX Rajasthan 4 to its regional network has been a perfect end to the very first quarter of the year 2014-2015. RE/MAX India would like to congratulate and extend a very warm welcome to Mohamed Ismail as the Regional Owner of RE/MAX Kerala and Manish Patni & Navita Patni as the Regional Owners of RE/MAX Rajasthan 2, RE/MAX Rajasthan 3 and RE/MAX Rajasthan 4. RE/MAX India wishes them all the very best for making their regions successful. RE/MAX India would like to extend a very special thank you to CK Taneja, Regional Owner - RE/MAX Haryana for his constant help and cooperation in growing the network. With Puneet, Anmol and their team truly committed and continuing to work tirelessly, RE/MAX India has added 5 new regions in the very first quarter and has proven that one can always strive to over achieve targets! They really have done us proud! The good news does not end here, our regional network is now 28 regions strong with Movva Prasad joining the RE/MAX India family as the Regional Owner of Rayalaseema and BL Kantham Raju & Adluri Shailaja as the Regional Owners of RE/MAX Telengana. Congratulations to Balajee for selling subdivided regions from his territory and a very warm welcome to the new Regional Owners! RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Franchise Sales Workshop at RE/MAX India Headquarters! With a strong business model like that of RE/MAX, following and implementation of the right sales process is what would produce the predictable results. To help the regions and their franchise sales team (whether veteran or fresh in the system) learn the techniques and best practices in franchise sales, the Franchise Sales Workshop at the headquarters provides the attendees the benefits of theoretical as well as practical learning through class room sessions and role plays with real time questions about the sales process. With a complete focus only on the operations of Franchise Sales, the workshop had a number of sessions like Basics of Sales, Various Tools and Techniques Helpful in Sales and Practical Aspects in terms of Role Plays, Mock Call Sessions, and Conduct of Meetings and so on… for the deep understanding of franchising as a whole! The teams from the regions of RE/MAX MGM, RE/MAX Chennai, RE/MAX Punjab, RE/MAX Haryana and RE/MAX Rajasthan 1 got trained and mentored by Puneet Verma, Anmol Agarwal, Ripunjay Singh, Parul Choudhary and Yogesh Khemani and we are very sure that with this kind of guidance and personalized instructions, the trainees would have gone home more equipped and more confident on the franchise sales process. Thanks RE/MAX India! It was a wonderful experience and I gained so much personally and professionally. My sincere efforts will always be there to contribute in RE/MAX's Success and Vision. Thanking the whole RE/MAX India team for this experience! Thanks Anmol Aggarwal, Puneet Verma, Manpreet Grewal, Yogesh Khemani and all other team members for their support and guidance. Training was good and a great learning experience. After training I fell more confident in handling objections. I really enjoyed and came back to my region with complete information on Franchise Sales! I have learnt a lot like about real estate, how to sell, how to convince people and so on… My experience was very good and I feel it is a perfect platform to achieve higher success in sales profile. With the kind of trainers at RE/MAX India, the training is definitely beneficial for a strong career path. M C Raghu, RE/MAX Chennai Aman Ratra, RE/MAX Punjab Jatin Lalwani, RE/MAX Rajasthan 1 RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Update on Franchise Sales Activities With us entering the second quarter of the year 2014-2015, the first quarter (April – June) saw our regions undertaking a number of activities for Franchise Sales and Agent Recruitment in their respective regions to achieve their set targets shared in their business plans. With the Regional Owners and their teams having the required skill and will to achieve the sales and revenue targets laid out by them, RE/MAX India is quite hopeful that the next quarter will be equally eventful in terms Franchise Sales Activities and will add a good number of RE/MAX Affiliates to the network at all levels! RE/MAX India Online Sales Training Webinar: A Refresher training session was conducted by Manpreet Grewal, Regional Director, RE/MAX India on how to give a “60 Minutes with RE/MAX” presentation and how to handle prospect queries. With an extensive experience in handling and growing the franchise business, Manpreet explained step by step on how to walk the prospects through the “Changing Trends in Real Estate” presentation and how to present the RE/MAX opportunity to the audience. RE/MAX HYDERABAD The regional team of RE/MAX Hyderabad along with the Regional Owner Balajee Kumar conducted a “Collaborate to Succeed MidYear Meet” which was attended by all their Broker Owners & Broker Associates. The event was also used as a prospecting platform for prospective Regional Owners, Franchise Owners and Business Associates. The event turned out to be a great success with region having a good pipeline of prospects for the RE/MAX Business Opportunities. RE/MAX India would like to wish the team all the very best for their great team work and for the future success! Live examples were shared on how to communicate the excitement and the potential of the business along with the message that the business is simple enough that they can succeed! We at RE/MAX India are always open for conducting more of such webinars on a more regular basis and are thankful to the regional teams for their active participation in these sessions. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 RE/MAX MGM Discovery Days and Seminars: RE/MAX MGM organzied seminars on “Changing trends in Real Estate” in Ahmedabad & Nashik which were conducted by Manan Choksi, Regional Owner RE/MAX MGM. These seminars were all about creating an awareness about the changing trends Real Estate and how RE/MAX plays a vital role in this changing environment. The session also had testimonials by Anand Choksi (Broker Owner, RE/MAX Advantage), Nirav Vakharia (Broker Owner, RE/MAX Realty Solutions), Sunil Mehta (Broker Owner, RE/MAX Ronisun Realty), Jay Shah (Broker Owner, RE/MAX Metro) and Sandeep Sabnani (Broker Associate, RE/MAX Advantage). A lot of enthusiasm was seen in the attendees who were eager to learn more about RE/MAX and its business opportunities. RE/MAX MGM invested a lot into marketing of these two events and the tremendous response that they received was testimonial of how far and wide their reach was with their marketing efforts. RE/MAX India would like to wish all the very best to the regional team in making their Franchise Sales a SUPER SUCCESS!!! RE/MAX MP1 Discovery Days: The regional team of RE/MAX MP 1conducted Discovery Days on two consecutive days for offering the Franchise & Agent opportunity in which they saw a good turnout! The event turned out to be a good opportunity to sell, recruit and network and thus share the business opportunities of RE/MAX with everyone in attendance. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 News from the RE/MAX Academy of Real Estate Making the most of the National Webinars To make training and up skilling opportunities available to all the Affiliates, the RE/MAX Academy of Real Estate conducts its monthly online training webinars that are designed in a way to teach everything starting from training in specific skills to the current trends in the real estate sector and so on depending on the need of its Affiliates. The month of June saw webinars on various topics like “Search Engine Optimization and New Joinee Webinar” by Peeyush Rohilla, Head Technology and “Passion Breeds Positivity builds Profitability” by Anand Choksi, Broker Owner, RE/MAX Advantage. The webinars were a source of learning about making a stronger online presence by Peeyush and the success mantra’s through passion and positivity by Anand. RE/MAX India is very sure that all the three webinars must have added a lot of value to everyone who attended. Stay tuned and block your dates based on the monthly event calendar for the webinars in the month of July and make the make the most of this valuable resource! RE/MAX Academy of Real Estate certifies another batch of the Franchise Owner Management Training With the goal of assisting our new franchise owners in their We would like to wish the trainees all the very best! transition into the RE/MAX systems, the Franchise Owner Management Training at the National Headquarters is something that completely trains our new Franchisors on practices that will be their everyday business in the future. It is truly said that “If the brand is the heart of any great franchise, training is the physical conditioning that keeps the heart beating strongly and consistently” and the RE/MAX Academy of Real Estate makes sure that it provides its Franchisors the requisite level of mentoring and training to pave their way of success. The five days of rigorous training on a dozens of topics like RE/MAX history, recruitment, retention, office management, basics in Real Estate, technology, exclusive mandates etc trained our new franchisors in A-Z of the franchise operating and the real estate business thus building in them the confidence to meet and even exceed their own expectations. To evaluate their learnings from the training program, a written test that conducted at the last day that included the broad range of topics covered during the training program. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Continuing Agent Training The Continuing Agent Training Program has been proven as a successful method to teach everything that one needs to learn in terms of the practical aspects of conducting the Real Estate business. With modules and assignments that make the Associates participate in various field activities like their interaction with various developers in the regions, networking with other RE/MAX Affiliates, site visits, usage of technology and so on… the Continuing Agent Training is one of the key ingredients for the success of the Agent Training Program. With the program designed to make our Associates knowledgeable, skilled and able to offer the best to their customers, there are certain standards and mandatory requirements that have to be fulfilled to earn the certifications from the RE/MAX Academy of Real Estate. It includes attendance in all the training sessions, attendance in the monthly webinars and timely submission and presentation of all the given assignments, failing which makes one ineligible for the certification! The month of June had the third batch of the “Broker Associate Management Trainees” start with their first week of the “Continuing Agent Training” with sessions by Vikas. We wish them all the very best and hope that all of them earn their certifications! RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Check Out What’s New in Marketing and Social Media at RE/MAX India New search module on remax.in - Now search properties by Developer's Name RE/MAX has introduced a new feature in iList wherein you can now select the “Developer’s Name” while listing a property for any upcoming project or for the project that is “Up for Sale” .We have created a list of developers working in respective cities/regions in India have also introduced it on the property listing page in iList. So, now while listing the property you just have to Select the respective Developer from the drop-down and it will make the listing “Searchable with the Developer’s name” on the new listing search module. The user, who clicks on “Developers Projects” icon on the website Homepage, will be re-directed to a NEW search where they can search for property listings by selecting the “Developer” name from the drop-down. *Whenever you list any property through iList, please select appropriate developer from the drop-down to make use of this feature. This will also help the website user to search for properties based on “Developers Projects”. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 RESAAS- The Real Estate Social Network RESAAS, a Global Referral Network now let’s you discover the RE/MAX activities all around the world. Connect, communicate and build a massive referral network make working relationships that will benefit your business at the end of the day. You can make use of your RE/MAX id and password to register for the same and get an access to the RE/MAX agents in any corner of the world. A RE/MAX agent is now just a click away on any continent on the map! To view the video guide that will help you to use this Referral Manager Tool, you can click on the following image and it will connect you to the online training video for the same. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Social Media for Real Estate Social media is becoming the wave of the future for real estate advertising and is an excellent resource to promote your brand and listings as well. Not only is it easy, efficient and cost-effective, but it is also a good way to reach a larger target audience. With over 500 million active users, Facebook can be an effective marketing tool if used correctly. The social value lies in providing regular, valuable and consistent information. By becoming a trusted source via your Facebook posts and then offering an easy access on Facebook to the tools for home searching, Real Estate professionals can reap benefits from the power of social media to build connections, stay in front of users even when they are not buying and ultimately be the trusted source to go to when the time for buying and selling comes! RE/MAX India would like to share with everyone the “TOP THREE REGIONAL FACEBOOK PAGES”; selected on the criteria of the”MOST FREQUENT POSTS” and the maximum number of “LIKES”. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Innovative Marketing and Self Promotion “Innovation distinguishes between a leader and a follower” In RE/MAX, we believe in innovative marketing and self-promotion and we see our Affiliates around the country create a niche for themselves doing this! The development team at RE/MAX India went scouting for some of the most creative, innovative and effective marketing activities done by our Affiliates and through this section, we proudly share with you the ones handpicked by us! RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Press Buzz – RE/MAX in the News! PUBLICATION: BUSINESS STANDARD PUBLICATION: THE INDIAN EXPRESS RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 PUBLICATION: THE HINDU BUSIENSS LINE PUBLICATION: THE INDIAN EXPRESS RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 PUBLICATION: THE TIMES OF INDIA PUBLICATION: DAINIK NEWS JYOTI PUBLICATION: THE TIMES OF INDIA PUBLICATION: POLITICAL AND BUSINESS DAILY RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 PUBLICATION: NEWS 24 LINK: https://www.youtube.com/watch?v=ZzUsovpAZFs PUBLICATION: HINDUSTAN TIMES RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 News from the Regions RE/MAX Delhi NCR RE/MAX MGM It has been very aptly said quoted that, “The way a team plays as a whole determines its success”. We may have the greatest bunch of individual stars in the world, but if they don't play together, the club won't be worth a dime." The regional team of RE/MAX MGM had a super busy month offering Business Opportunities to a good bunch of potential franchisors in the region, but the training and development also accompanied the process with the same pace. The development team of RE/MAX MGM, under the leadership of Pranav Pandya, had their First batch of the Broker Associate Management Training start with their Continuing Agent Training Program at their Headquarters. The region also conducted their series of Webinar on the topics “Marketing RE/MAX India is very sure that with this kind of networking and using WhatsApp”, “Commercial Real Estate: Why and How”, bonding taking place; the region will get benefitted as a whole. “Mistakes of a Real Estate Agent and Marketing Techniques” and “Fundamentals in Real Estate(Part 1)”. The month of June had the regional team of Delhi NCR along with their Broker Owners’ and Business Associates have a fun day not only playing Cricket but also establishing & creating opportunities for networking& friendships to develop. RE/MAX Chhattisgarh The month of June had the regional team work closely with their Broker Owner’s in terms of Agent Recruitment, Agent Training and Business Plans for the year. The trainings were imparted on various topics like lead generation, Objection/Query Handling, practical training on the conduct of meetings and so on… As per the guidance and mentoring from the Headquarters, the regional team of RE/MAX Chhattisgarh has left no stone unturned in working closely with their Affiliates and offering them every possible support for effective operations of their Broker Offices. RE/MAX India would like to acknowledge all these efforts and is very sure that with such dedicated team effort and time investments, the region will see an increased network in the region! RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 RE/MAX Hyderabad With a super busy month in terms of Franchise Sales, the Regional team of RE/MAX Hyderabad has surely brought in a lot of good news to RE/MAX India in the month. The news of joining hands with Movva Prasad as the Regional Owner of RE/MAX Rayalaseema and BL Kantham Raju and Adluri Shailaja as the Regional Owners of RE/MAX Telangana has made the regional presence of RE/MAX India much stronger. Also, being an expert in Real Estate, the Regional Owner of RE/MAX Hyderabad, Mr. Balajee Kumar was interviewed on the topic "Present situation in the Real Estate Industry in Hyderabad" by Gemini News Channel, which is one of the leading news channels in the region. News from LLC Free capital trends reports now available from RE/MAX Legacy award winners: Dave and Gail Liniger Commercial! Through a new relationship with Real Capital Analytics, RE/MAX Commercial Practitioners around the world now have access to global property trends and capital flows across all markets and major property types; Office, Industrial, Retail, Apartment and Hotel. Packed with competitive intelligence and real-time information, these reports pull massive amounts of data that strengthen everything they touch. Save hundreds of hours of time with Capital Trends Reports, which normally cost thousands of dollars? Now they are available for download by RE/MAX Commercial Practitioners for free. Use the reports to: • Easily make detailed comparisons between markets • Get meaningful insights into property investment trends • View historical volume and pricing trends • Analyze recent investment activity • View rankings of leading deals, buyers and sellers IMPORTANT: Guidelines for Reproduction and Use of Real Capital Analytics Material. You may reproduce and distribute the reports and accompanying spreadsheets for your business' internal use. You may extract, paraphrase or summarize selected information for internal or external use, provided that such use is limited in scope and that the content from Real Capital Analytics reports does not exceed twenty percent of the total content of the materials. The Denver Business Journal honored seven business people at its Second Legacy Awards dinner on June 19 in Denver and it was a very proud moment to have our Founder and Co-Founder, Dave and Gail Liniger as one of the Denver Business Journal Legacy Award Honorees for 2014. The honorees were men and women who have made significant contributions to local business and the community throughout their careers. From corporate CEOs to municipal leaders and grassroots advocates, these Legacy Award honorees have played an integral part in building the Mile High City into the dynamic and diverse business center it is today. LINK:http://www.bizjournals.com/denver/news/2014/05/09/denverbusiness-journal-announces-2014-legacy.html RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 RE/MAX Anniversaries for the Month RE/MAX India owes it success to each one of its Franchise Owners & Broker Associates and we would like to take this opportunity to extend heartiest congratulations to the below mentioned offices for completing another year with RE/MAX! Thank you for being a part of the RE/MAX family, we wish you continued success and many more years of strong association with us! Name of the Region Office Name Owner’s Name Number of Years RE/MAX MGM RE/MAX Metro Vivek Parikh 4 RE/MAX Punjab RE/MAX Professional Realtors Vishal Sharma 3 RE/MAX Rest of Andhra Pradesh & Hyderabad RE/MAX Properties Plus Movva Prasad 1 RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Heroes of RE/MAX India Top performers for Highest Net Agent in the First Quarter #2 #1 Anup Nahar Aashil Patel RE/MAX Delhi NCR #3 RE/MAX MGM #3 Yuvraj Singh Shekhawat #3 Munish Gupta Harit Parikh and Nirav Vakharia RE/MAX MGM RE/MAX Delhi NCR RE/MAX MGM Top Listors of the Month Reader of the Month #1 Sumanth Gopinath RE/MAX Southern Karnataka Deepti Shukla RE/MAX Chhattisgarh Parvesh Girgla RE/MAX Aad Realty #2 Prabhakant Halkatti RE/MAX Solution Specialist #3 Roopa Saldanha RE/MAX Stonebridge RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Top Transactors Sunil Mehta Ankit Patel RE/MAX Ronisun Realty RE/MAX Metro Shreya Mody RE/MAX Matrix Top Listings http://www.remax.in/505026004-171 http://www.remax.in/504031014-62 Description: A fully furnished 2 BHK apartment available for rent with 2 balconies, 2 washrooms & a store. Well ventilated and good amenities with parking. Description: 3 BHK in BPTP Park Life available ready with features like Exterior Views Garden Parking Swimming Pool Air Conditioning Lift/Elevator Security System. Broker Associate: Parvesh Girgla Broker Office: RE/MAX Aad Realty Region: Ahmedabad, Gujarat Broker Associate: Prabhakant Halkatti Broker Office: RE/MAX Solution Specialist Region: Gurgaon, Delhi http://www.remax.in/508006005-195 http://www.remax.in/505034006-57 Description: Living& Dining, Sit out, Kitchen, Utility, Store, Powder Room, One Bedroom and indoor lawn with skylight and Marble Flooring Description: Backup generator for all common service. Garden with children play area. Round the clock security by professional agency Amenities. Broker Associate: RoopaSaldhana Broker Office: RE/MAX Stonebridge Region: Bangalore Broker Associate: Sandeep Pandya Broker Office: RE/MAX Dreamz Region: Ahmedabad, Gujrat RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Realty Bytes The Union Budget and its impact on the Property Sector The Union Budget 2014-2015 was presented in Parliament under economic circumstances that required tax revenues to keep pace with targets. Considering the state of government finances and the current situation – below-normal monsoons, Middle East tension leading oil price volatility, the weakness of the India rupee etc., there was not much room for populism. However, considering the high inflation and curtailed savings that they have had to contend with for some years now, taxpayers still expected a fair shake from the new government, such as enhanced deductions, reduction in tax rates, interest subvention on home loans and tax incentives to affordable housing. Infrastructure: The infrastructure and manufacturing sectors have been given paramount importance in this budget, since these are job creating verticals. Banks will now be encouraged to extend long-term loans for infrastructure projects without any regulatory pre-emptions such as CRR, SLR and priority sector lending norms. This additional enforcement of banks to support the creation of infrastructure will result in faster infrastructure creation and the consequent benefits to the real estate sector. The budget has allocated a total of Rs. 37,880 crore towards the The Finance Minister took a cautious, yet courageous path with his NHAI for the construction of highways, and additional Rs. 3000 crore budget announcement: to boost road connectivity in the North-East regions. For the current year, it has targeted the completion of 8,500 Housing: kilometres of national highways, which are a known real estate In terms of relief to the housing sector, the budget has allocated Rs. catalyst and will have long-reaching implications on the markets of 4000 crore for low-cost housing schemes. the cities they connect. Apart from this, The Union Finance Minister has also indicated that there will soon be relaxation of FDI norms for the affordable housing Ahmedabad and Lucknow have been singled out as special sector. beneficiaries of this budget with the allocation of Rs. 100 crore Though the government has announced such incentives for low-cost towards the deployment of Metro rail systems in these cities. housing in the past, the real task lies in the fast execution of the fast The increased connectivity will raise the scope of real estate execution of these initiatives. development there and also have an impact of property valuations It is very positive that the government has taken due note of the over the mid to long term. demand-supply mismatch in the LIG and EWS housing segments, and it remains to be seen how fast these initiatives hit the ground in real time. The development of 16 new ports has been proposed at an outlay of Significantly, the budget has increased the income tax deduction limits Rs. 11,000 crore. Additionally, an allocation of Rs. 11,600 crore has under 80C, of which the repayment of principal on housing loans is a been made for the development of outer harbour port projects. The component. This limit has been raised from Rs. 1 lakh to Rs. 1.5 lakh. combined effect of these provisions will be that there will be an increase in demand for commercial office space from the Additionally, the budget has also increased the deduction limit on manufacturing sector in India’s major port cities. interest payment for housing loans from Rs. 1.5 lakh to Rs. 2 lakh. These two factors alone will lead to a vastly improved sentiment on the Smart cities housing markets. As promised in the new government’s manifesto, it has proposed the The budget gave further indirect benefits for the residential sector by creation of 100 smart cities across India. The budget has allocated increasing the individual income tax exemption limit from Rs. 2 lakh to Rs. 7,060 crore towards this end, thereby giving a financial sign-off Rs. 2.5 lakh. for this concept. This will increase disposable income of individuals and would have This will have very positive implications for real estate across all further implications on their ability to service home loans. segments, namely residential commercial, retail and hospitality. Smart cities, by definition, imply considerable demand for technologyConstruction sector enabled services, and this is a big positive for IT/ITeS companies in Construction costs have been rising at the rate of 17 per cent over the India. Significantly, as much as one-third of the country’s demand for last three to four years, and this budget has not provided enough office space emanates from this sector. measures to bring down these costs. Contrary to expectations, material costs involved in real estate construction will remain high over the near- LINK:http://www.thehindu.com/todays-paper/tp-features/tpto-medium term, which is bound to put pressure on developers’ propertyplus/the-union-budget-and-its-impact-on-the-propertymargins. sector/article6202728.ece RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 Tax incentives for REITs cheer private equity funds like Embassy-Blackstone, DLF, RMZ Corp and others With the budget providing clarity on taxation for real estate investment trusts (REITs), market participants and private equity funds such as the Embassy-Blackstone combine, DLF, RMZ Corp, Xander, Kotak Realty Fund, Red Fort Capital, Golden State Capital and others that have accumulated income-producing assets over the years are firming up plans in this regard. RMZ, along with Qatar Investment Authority, is looking at creating a portfolio of about 20 million sqft of office space across Bangalore, Hyderabad, Chennai and Pune before listing. Additionally, it will reduce the exposure of the Indian banking system to the sector. A REIT invests in and owns real estate assets that produce a stable rental income for shareholders. This is securitized and can be traded on exchanges, allowing small investors to participate in the real estate market. The Securities and Exchange Board of India (Sebi) had notified the regulations for REITs last year but there was a lack of clarity on the tax applicable on the structures. The introduction of REITs will provide a new source of capital for developers, said Jasmeet Chhabra, managing director, Red Fort Capital. The fund has so far invested $1 billion in Indian realty with exposure to top core and core-plus office properties in India. "Listing and implementing REITs in India will surely be a game changer for investors and the real estate sector alike," said Mike Holland, chief executive officer of Embassy Office Parks. The builder may set up a REIT early next year and is aiming to double its office portfolio to 40 million sq ft by acquiring assets across cities such as Delhi, Bangalore and Chennai over the next six months. "We are looking to list office properties by 2015 or early 2016 and will work with Sebi to convince the government to align the REIT structure as per international standard. REITs should work "Real Estate Investment Trusts (REITs) have been successfully as mutual funds," said Raj Menda, managing director, RMZ. used as instruments for pooling of investment in several countries," finance minister Arun Jaitley said in his budget DLF will take a final view on setting up REITs once there is speech on Thursday. "I intend to provide necessary incentives complete clarity on taxation and other regulatory aspects, said for REITs, which will have pass-through for the purpose of group chief financial officer Ashok Tyagi. taxation." The developer currently has about 25 million sq ft of rented This means that the REITs holder will pay tax on income and not assets across the country, which can potentially form part of the fund itself. Listing commercial properties on REITs will allow REITs. US private equity giant Blackstone along with real estate builders to raise cheaper capital and will also provide an partner Embassy Group of Bangalore is also treading cautiously. opportunity for retail investors to participate in India's Embassy is exploring the setting up of a REIT with $1 billion of commercial real estate market. assets by 2015. Commercial real estate is seeing a revival in sentiment but there is a fear of short supply. According to Cushman & Wakefield data, approximately 8.49 million sq ft of space was taken up in the first five months of 2014. LINK:http://articles.economictimes.indiatimes.com/2014-07"Several players have been collecting rental assets for the last two years or so in anticipation of REIT rules. This will complete 12/news/51392337_1_reits-ashok-tyagi-rmz-corp the ecosystem for the growth of corporate real estate in India and builders as well as funds will find a clear exit," said Anckur Srivasttava, chairman of GenReal Property Advisers. "This will also help increase the stock of commercial offices in India." Investors with large portfolios, such as the familyowned RMZ Corp and DLF, are seeking more clarity before seeking a REIT listing. RE/MAX Realty Review June, 2014 www.remax.in or Call us at +91 9654965001 RE/MAX India Welcomes its New Broker Associates June 2014 Name Office Name Region Rajeev Agarwal RE/MAX Realty Investmart RE/MAX Delhi Mohd. 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