OH NO! OH NO! OH NO!

Transcription

OH NO! OH NO! OH NO!
Get Sultry:
Acclaimed
New Yorkbased cabaret
singer Nancy
Harms returns
to Bob Egan’s
New Hope
with a new
show, ‘In The
Indigo,’ on
Saturday,
January 8.
Event listings,
page 10.
U.S. 1 Writers Look Ahead, page 8; Broadway’s Best, 20;
Water Music, Literally, 27; Fighting Hunger at Home, 38.
Business Meetings
Preview
Opportunities
Singles
26
Jobs
40
Contents
52
011
Y 5, 2
R
A
U
N
9
10
14
© JA
OH NO! OH NO! OH NO!
Whatever y ou d o, B rer F ox, p lease d on't t hrow m e i nto t he b riar
The Central New Jersey print media brace for the invasion
of the nationally connected, hyper-llocal online news site.
S U R V I V A L G U I D E 2011
Online, in print, or in person, the essence of good communications is clarity. And brevity.
Communications In Business, page 28; The Hyper-Local Web, 29; Strategies for QR Codes, 30;
Plain Talk, 32; The Reach of Social Media, 34; A Word On Digital Age Patience, 35.
Princeton's Business and Entertainment Weekly
Telephone: 609-452-7000. Fax: 609-452-0033
Home page: www.princetoninfo.com
2
U.S. 1
JANUARY 5, 2011
It’s another year and another
wave of competition flooding the
Richard K. Rein
Editor and Publisher
Jamie Saxon
Preview Editor
Scott Morgan
Business Editor
Lynn Miller
Events Editor
Sara Hastings
Special Projects
Craig Terry
Photography
Barbara Figge Fox
Senior Correspondent
Vaughan Burton
Production
Bill Sanservino
Production Manager
Martha Moore
Account Executive
Lawrence L. DuPraz 1919-2006
Founding Production Adviser
Stan Kephart – Design 1986-2007
Michele Alperin, Elaine Strauss,
Joan Crespi, Simon Saltzman,
Euna Kwon Brossman,
Bart Jackson, E.E. Whiting,
Richard J. Skelly, Doug Dixon,
LucyAnn Dunlap, Kevin Carter,
Helen Schwartz, Anna Soloway
Contributors
U.S. 1 is hand delivered by request
to all businesses and offices in the
greater Princeton area. For advertising or editorial inquiries call
609-452-7000. Fax: 609-452-0033.
Or visit www.princetoninfo.com
Copyright 2011 by Richard K. Rein
and U.S. 1 Publishing Company,
12 Roszel Road, Princeton 08540.
To the Staff
Of U.S. 1 Newspaper
world of media. This time it’s
Patch, the AOL-affiliated nationally based news organization that
n an early morning job
aims to become the online “hyperlocal” news source in 500 or more through Princeton (after the
communities across the country. Christmas snowstorm), I bumped
Central New Jersey already has a into a grown man carrying a child’s
half dozen Patch sites either online snow shovel (who looked like he
or about to go online (joining was soliciting “small” snow redozens of other hyper-local sites in moval jobs) and we stopped to
chat. That chance meeting has
place — see story, page 29).
Chances are your business faces compelled me to write this letter.
In an era where all newspapers
similar competitive challenges,
whether it’s from a website selling are struggling, where editorial staff
discounted electronic equipment has been cut, where content has
or an online forum offering free been sacrificed, where everything
medical advice. The challenge in that means anything has been erodall cases is first to make your mes- ed, U.S. 1, the newspaper, has
sage be heard and then to make it maintained its quality product.
From editorial integrity to “hand”
stand out in the welter of noise.
This annual Survival Guide is- delivery the paper continues to exsue is a chance to revisit themes we hibit excellence, which as a reader
and an advertiser I personally aphave covered during
preciate.
2010. In recent years
what was the motivathis issue has focused
Between tionSo for
the letter? The
on business and perThe
grown up with the shovel
sonal
commitment
was your editor, Richard
(quit or commit), creLines
K. Rein, going down Nasative business resau Street shoveling out
sources, career buildthe snow-covered U.S. 1 newspaing, and business innovation.
This year’s focus on communi- per boxes. While the mayor and
cation and presentation strategies council of Princeton had no clue
seems appropriate, given the about the 12-foot wide banks of
plethora of media now available snow on sidewalks, the inaccessifrom old-fashioned newsprint to bility to parking meters, the buried
new-fangled smart phones and i- and overflowing garbage cans,
Pads. It also feels like putting on a your editor was digging out the
comfortable old sweater. When we U.S. 1 news boxes, making the pastarted this paper in 1984, skeptics per available to all who passed by.
As a reader of the paper I apprepointed to all the other publications
competing in our corner of the ciate that. As an advertiser continuworld. Oh no, not another newspa- ing to use print I really appreciate
that. And as an employee of the paper! some proclaimed.
As Brer Rabbit told the frustrat- per you should appreciate that.
The grown up with the kids’
ed fox who had been so furiously in
pursuit of him: “I was bred and shovel, in the signature baseball
born in the briar patch, Brer Fox. cap (even though it was 20 deBorn and bred in the briar patch.”
O
Continued on page 4
INSIDE
Survival Guide
4
Negotiations Should Not Be Like a War
Cleaning Out the Clutter of Your Life
Building Better Boards from the Ground Up
U.S. 1 Writers Reflect On the Year That Was
Corporate Angels
Business Meetings
Preview
5
5
6
8
9
9
10-27
Day by Day, January 5 to 12
Opportunities
Rescue Squad for the Bucks County Playhouse
On Broadway: 2010’s 10 Best
Raw Beauty: The Art of Capturing the Female Spirit
At the Movies
U.S. 1 Singles Exchange
When Water — the Wet Stuff — Is an Instrument
Fast Lane
Classifieds
39
Richard K. Rein
Jobs
10
14
18
20
22
25
26
27
38
40
42
For advertising or editorial inquiries, call 609-452-7000. Fax: 609-452-0033.
Mail: 12 Roszel Road, Princeton 08540. E-Mail: [email protected].
Home page: www.princetoninfo.com
© 2011 by Richard K. Rein.
For articles previously published in U.S. 1, for listings of scheduled events far
into the future, consult our website: www.princetoninfo.com.
The U.S. 1 Sneak Preview edition is E-mailed weekly.
It contains highlights of the next issue, and links to key websites.
For a free subscription email [email protected].
Company Index
Archer Group, 35; Archive Systems, 6; BartsBooks, 8; Business
Training Resource, 37; Center for
Plain Language, 32; Copy to Go,
28; Digital Brand Expressions, 36.
Edison Venture Fund, 6; Educational Testing Service, 28;
Franklin Electric Publishers, 6;
Global Connexions, 28.
Greenberg Traurig, 34; Horizon Foundation, 38; Jewish Center of Princeton, 38; Local Internet
Traffic, 36; Morgan Lewis, 6.
Natural Order Design, 5; OnSight Advisors, 5; Open Door Publications, 8; PVI Princeton, 38;
RadPharm, 6; Sir Speedy, 30;
Three Bears, 34; Times of Trenton, 38; Withum-Smith+Brown, 6.
JANUARY 5, 2011
U.S. 1
BECAUSE WINTER
DID NOT END
ON DECEMBER 25TH...
Landau continues to order
more men’s and women’s socks,
slippers, gloves, hats, mittens,
scarves and sweaters to
keep you warm and comfortable!
For that special little woolen
shop on Nassau Street,
January and February are
two very busy months...
COME VISIT!
www.landauprinceton.com
3
4
U.S. 1
JANUARY 5, 2011
Between the Lines
Continued from page 2
grees) really cares about the continuing success of the paper — and
it shows. That’s what makes U.S. 1
the newspaper the special, local paper that it is.
Robert Landau
Landau of Princeton
Richard K. Rein replies: When I
first got into the newspaper publishing business I drew some lessons from successful retailers such
as Robert Landau, who made me
realize that the presentation of the
product was an important component of the product itself.
About that shovel. It is a child’s
shovel, and I use it in deference to
my cardiologist, who does not want
anyone to rush into heavy duty exercise without adequate warm-ups.
As for small snow removal jobs, I
may someday be available (hopefully not right away).
To the Editor:
A Wabi Sabi Moment
HELLO, MY NAME is Mio Yamamoto. I came to the U.S. from
Japan last year to live with my husband, a graduate student at Princeton University. I am writing this to
you as we read your article about
Wabi Sabi in the December 22 issue.
I enjoyed your article very
much. As I grew up in Japan, it
made me feel warm and smile. I
imagined the tranquil, tender light
you found in your house and wish I
could see your gingerbread house.
Let me write a little about my
experience about Wabi Sabi in
Princeton. I came here from Japan
last year and started volunteering
at a farm nearby. One summer day,
I was asked to arrange flowers they
grew for sale. As I finished display-
ing bunches of flowers in vases and
was waiting for customers to come,
the farmer recommended to me,
“why not make the height of the
flowers same? They may look
more beautiful.” My flowers were
asymmetrical and had small spaces
between flowers and uneven
heights. I changed some of the
bunches following her advice. To
my surprise, she was right. Most
customers picked up those symmetrical, gorgeous bunches.
I found that I brought in some element of Wabi Sabi beauty, which
is not suitable when selling flowers, especially outside of Japan. Or
even Japanese people may not like
buying asymmetrical bunches of
flowers because once they are unwrapped, the balance is lost and
they are no longer beautiful. It was
enjoyable to notice the cultural difference and the appreciation of
Wabi Sabi embedded in me.
Mio Yamamoto
Coping With Clutter
IN YOUR DECEMBER 22 issue
Phyllis Spiegel wrote about a
woman bringing her things to a
consignment shop and mulled over
what possessed this woman to do
this. The problem of what to do
with one’s lifetime accumulation
of stuff is common to many, if not
most, boomer-types and older
folks. It is a question that comes up
frequently in our Engaged Retirement groups.
We have scheduled a speaker,
Ellen Tozzi, on this very subject on
Tuesday, January 11, at 7 p.m. at
the Princeton Public Library. I
have also posted a blog on our new
website — www.engagedretirement.org — on my own mulling on
the same topic.
Carol King
Princeton Senior Resource Center
Editor’s note: See story, page 5.
Engaged Employees
WITH RESPECT TO the December
15 article “Rules of Engagement:”
I think Karen Nathan has hit on a
noteworthy topic in a time when
workers have been asked to take on
more and more at the workplace
and are expected to provide optimum performance. Yet, without investing in various forms of engagement beyond the “stick” of losing
their job in a terrible economy, the
best an employer can expect is an
employee doing their jobs.
Engagement, the “carrot,” is the
fire in the belly that excites the employee about their job as Ms.
Nathan astutely points out.
Karen Toole
WH Professional Services LLC
Another Side
Of Mental Illness
ON BEHALF OF THE NAMI Mercer Board, I would like to thank
you for your December 22 article
on Bill Charlap. The coverage will
help generate public interest in the
concert, the proceeds of which will
go toward improving the lives of
individuals and families affected
by mental illness.
Hopefully, your discussion of
Porter, Bernstein, and Gershwin
reduce stigma by showing that
people with mental illness have enriched all of our lives.
Maddy Monheit
NAMI Mercer Messenger
P.S.: I loved Jamie Saxon’s December 22 column and hope to become a wabi-sabiite.
Editor’s note: Bill Charlap will
appear on Sunday, January 9, at 3
p.m. at the College of New Jersey .
Call 609-799-8994 or visit www.namimercer.org.
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JANUARY 5, 2011
“You don’t have to like each other,” says Kurocka. “You have to realize this is the problem you are trying to resolve.” Be soft on the people and hard on the problem.
Focus on your interests rather
than on your negotiating position. Suppose two people are negotiating for a single orange from a
winner-take-all position. The result
will likely be one person taking the
orange and the other leaving with
nothing.
EDITOR:
SCOTT MORGAN
But suppose instead that the negotiators focus on their interests —
[email protected]
why they each want the orange.
They may find that one person
wants to use the fruit to make juice
Tuesday, January 11 while the other wants the peel to
make marmalade.
“You have to find out the other
side’s interests to be a successful
negotiator,” says Kurocka. Had
they done so in the case of the orange, both could have benefited
from it.
egotiations are not someInvent options for mutual
thing esoteric, but as every parent
knows, they happen on a daily ba- gain. “If you’re going to divide a
sis, from the formal interactions pie, it’s only so big,” says Kurocka.
around a union contract to the back “If I want it, and you want, there’s
and forth that takes place in the ele- only a fixed amount.”
So to negotiate successfully, you
vator, at the water cooler, and in
have to figure out how to make the
meetings.
Although people often enter ne- pie bigger by building in some opgotiations expecting a winner- tions. You might add some ice
takes-all fight, successful negotia- cream, for example.
Now suppose a salesperson and
tions focus on problem solving.
The goal, suggests Edward customer are negotiating. Even if
Kurocka of OnSight Advisors, a the salesperson cannot move on
Yardville-based management con- price, he or she can change the
terms — for example, by letting the
sulting firm, is
customer pay
to get to an
over time or
agreement in
adding in trainDo not walk into a newhich
both
ing and service
sides feel like
gotiation to bury the
for the same
they have won
other
guy.
You
might
price.
and
gotten
have to deal with him
everything they
Kurocka
want.
earned his bachagain some day.
Kurocka is
elor’s in liberal
teaching a nonarts from the
credit course in “Successful Nego- College of New Jersey and his mastiating,” on Tuesdays from January ter’s degree in organizational be11 through February 8, from 6:30 havior from the Penn. His first proto 9:30 p.m., at Mercer County fessional position was with a
Community College. Cost: $295. Philadelphia bank, where he stayed
For more information, call 609- for 10 years. Then he moved to
570-3311, E-mail ComEd@mc- First Union, where he stayed for 14
cc.edu, or visit www.mcc.edu/ccs. years. When it became Wachovia,
Kurocka offers a several tips on Kurocka did not want to relocate
how to negotiate effectively:
and left to form his own consulting
Negotiations are all about re- firm. OnSight Advisors assists orlationships. Negotiation is a ganizations with strategic planprocess. “It may have a begin- ning, business strategies, human
ning,” says Kurocka, “but if you resources, and grants management.
Kurocka also does a lot of teachfeel like you might ever be negotiating again, it doesn’t end after the ing. In addition to his noncredit
negotiating table or after the agree- teaching, he is an adjunct assistant
ment is signed. It is a process that professor of business at MCCC and
involves having a relationship with TCNJ.
During his banking career
the other side beyond the event.”
It can be very helpful for partici- Kurocka was regularly involved in
pants in an upcoming negotiation negotiations involving hiring,
to hang out a bit beforehand, talk- compensation, and strategy with
ing, having a cup of coffee togeth- executive leadership — even
er, or maybe even playing a game though it was never clearly defined
of golf. Then, says Kurocka, they as negotiation. Before he started
see each other as people instead of teaching and really absorbing the
viewing each other as adversaries. principles of successful negotiaWhen approaching one another as tion he was involved in one formal
“principled negotiators,” partici- negotiation, for a nonprofit board
pants are looking for a wise out- he was involved with.
“I wish I had known then what I
come instead of looking for victoknow
now,” he says. “The other
ry. If you have a relationship, you
are not going to see a negotiation as side — it was their job. They were
negotiators who were employed by
a battle, Kurocka says.
the entity that we were negotiating
Separate the people from the with. We were just amateurs.”
problem. Often negotiations focus
Negotiating skills, of course, are
on resolving some sort of conflict useful in many realms of life. Take
with another person. But the focus parenting.
must be on the problem.
“Children usually have the up“Even if you’ve had nothing but per hand when it comes to winning
problems dealing with a certain in- negotiations,” says Kurocka, who
dividual in your profession, com- has no children of his own (but says
munity, or organization,” says this knowledge is common among
Kurocka, “you have to look beyond negotiation professionals). “They
the personality and try to have that have a number of different traits
person see that the reason you are and techniques they use to their adthere is to solve a problem.”
vantage: they know maybe is yes;
Leave all the angst at the door, they know how to be persistent,
and with it the stereotyped, macho and they don’t know how to take no
lines like “We’re going to get for an answer.”
them;” “We’re bringing our big
— Michele Alperin
guns with us;” and “They’re not
going to get the best of us.”
R O B I N N A L LY
SURVIVAL
GUIDE
Negotiation Always
Does a Business Good
N
U.S. 1
A D V E R T I S I N G
&
D
E
S
I
G
N
ADVERTISEMENTS • ANNUAL REPORTS • BROCHURES
CATALOGUES • CORPORATE IDENTITY • DIRECT MAIL
Talking Points: Edward Kurocka says to
focus on win-win, not
I-win, when it comes
to negotiating.
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Cleaning Out Life:
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Uncluttering 2011
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T
here will come a day when
you or the person charged with seeing after your estate will have to
look at all the stuff in your house
and try to figure out what to do with
it.
For most people it won’t be easy.
Letting go of a lifetime of possessions can be emotionally taxing.
Some things can represent whole
lives and dreams, says Ellen Tozzi,
owner of Natural Order Design, an
organizational consulting firm
based in Hamilton (www.NaturalOrderDesign.com).
Tozzi has built a career for herself by helping people downsize
their lives, often as the result of a
move. She will present a free workshop, “Downsize Your Possessions
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6
U.S. 1
JANUARY 5, 2011
Continued from preceding page
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with Ease,” on Tuesday, January
11, at 7 p.m. at the Princeton Public
Library. Visit www.princetonlibrary.org.
Tozzi came to professional organizing via the greeting card industry. She was attending Mercer
County Community College when
a friend asked if she wanted to earn
a few bucks by packing Christmas
cards at Lawrence-based Winslow
Papers.
“I stayed on and moved up the
ladder,” she says. “In two years I
was running the company.” She
later moved on to the Nelson Line,
based in Moorestown. There she
served as director of operations
and marketing.
In her 20 years with those companies she wore every hat. She was
involved in marketing, sales, bookkeeping, and business planning.
This experience, she says, has convinced her that she is hard-wired to
run a business. “It’s in my DNA,”
she says, despite the fact that both
of her parents held government
jobs. “They liked to play it safe,”
she says.
Tozzi offers a few tips:
Reframe the way of looking at
the process. Don’t look at downsizing as a chore, look at it as a
treasure hunt.
Take a picture. Photograph
items before letting go of them to
preserve the memory triggers.
Avoid “just in case” mentality.
Don’t keep items just in case you
might need them “someday.”
Ask yourself if you use it or
love it. “If you don’t use it, lose it,”
she says.
On her blog, NaturalOrderDesign.Wordpress.com, Tozzi discusses several ways to deal with
clutter, including the main cause of
most of it — paper.
We all have paper in our homes
that should have gone out a long
time ago. Some of it we need, much
of it we do not.
Your tax papers, wills, insurance forms, and the like can stay
around for a while (and Tozzi offers timeframes for how long to
hang onto different types of papers).
Junk mail (which she also explains how to deal with) should
never make it past the door.
Overall, she says, embracing the
digital world should help you cut
down on most of your paper problem.
“Ask yourself if, when you need
certain information, would you immediately go to Google for the answer or would you reference your
files,” she writes.
– Scott Morgan
Wednesday, January 12
Building Balance
In the Board Room
T
he reasons for a traditional
board of directors are manifold.
They are monied. They are connected to people with more money.
They have wisdom and ideas that
will guide the company towards
money. They hold experience in
developing financial instruments,
and, of course, they are often
linked to firms that may provide investment money.
Today, however, company
boards are being asked to look at
more than the bottom line. Membership is solicited less on the old
boy network, and more on a specific skill set match. At the same time,
the plague of board micromanagement must be kept at bay.
To explain these new standards
Board Simple: Joe
Allegra offers ways
for new companies to
build boards at his
January 12 talk.
and methods of operation, the New
Jersey Technology Council offers
its latest CEO Forum, “Managing a
Board of Directors,” on Wednesday, January 12, at 8:30 a.m. at the
offices of the Edison Venture Fund,
1009 Lenox Drive. Cost: $25. Visit
www.njtc.org.
Joe Allegra, general partner at
Edison, and Jim Bourke, partner
with Withum-Smith+Brown are
the moderators. Panelists include
Ron Berg, former CEO of RadPharm; Frank Musto, vice-president and CFO of Franklin Electric
Publishers; Emilio Ragosa, partner at Morgan Lewis; and Gordon
Rapkin, CEO of Archive Systems.
Allegra’s own CEO experience
came by outstripping the available
software technology several times
throughout his career. A native of
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JANUARY 5, 2011
Hathworne, Allegra attended Rutgers, graduating in 1975 with a major
in economics and a minor in the burgeoning field of computer science.
He worked in the technical branch of
McDonald Douglas Aircraft and in
1977 moved on to Applied Data Research, where he spent several years
developing pioneering software.
Allegra then earned his MBA from
New York University’s Stern School
of Business. In 1989 Allegra cofounded Princeton Softech, which developed databases for major corporations.
He sold the firm in 1998 and remained at the helm until 2000. The
next year Allegra joined Edison Venture fund, where he currently sits on
the board. He has to date sat on 20 corporate boards of directors.
“Board building all begins with
corporate assessment,” says Allegra.
“You are looking to get as much good
advice, in the right areas, and from as
many smart, experienced people as
possible.”
The few, the chosen. As a startup,
management is given the cautious opportunity of selecting its board. Allegra’s simple rule of thumb is to look
for people who have already done
well what you need to be doing. Part
of this involves bringing aboard experts to help with weak areas.
For the firm with little sales management experience, a veteran sales
director on the board could certainly
provide much-needed advice. But be
wary. You are not hiring staff here.
Board members should not be courted
to fill short-term gaps where consultants or a good recruiter could do just
as well.
“Remember,” says Allegra, “directors are there to keep lifting management’s eyes up — moving it toward
the long term and toward the future.”
Thus while you may seek to vary the
skills of your directors, each must
Continued on page 9
U.S. 1
7
A U.S. 1 ADVERTISING FEATURE
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U.S. 1
JANUARY 5, 2011
N
ow that it’s a new year
it seems only fitting that we at U.S.
1 reflect upon what last year has
been like for us. We asked some of
our frequent contributors to tell us
how 2010 shaped up for them and
where they see themselves going in
2011.
Scott Morgan,
U.S. 1 Business Editor
O
ne old piece of wisdom suggests that we don’t regret the things
we do, only the things we don’t.
There must be at least some truth to
that because at the dawn of 2011
I’m fairly disappointed in myself
for being exactly the same person I
was at the dawn of 2010. Only older.
The odd thing is, though I’m
haunted by my own complacency, I
don’t have anything on my wish
list. I would like to visit Italy, but
not enough to pay for it. I’d like to
have my own business, but not
enough to run one. And I’d like to
film a love scene with Sienna
Miller and keep making mistakes
so that refilming lasts one entire,
glorious summer, but not enough to
... No, wait. That one might be all
right ... .
The underlying complaint here
is that I don’t want to be 40. Forty
sucks. I’ve seen 40. Everyone in
my family turned 40 a long time
ago and it always sucked. Sadly, I
know that when I’m this close to 50
— two months from Christmas
Day — I’ll wish I could turn 40
again.
It probably isn’t helping my
mood that I received my first piece
of age-specific mail from my life
insurance company last week. It
was a nice postcard with a picture
of a good-looking dad (just enough
gray in the hair and a sensible shirt)
telling me “You’ll be older soon -and more expensive.” How
thoughtful of them to notice.
Maybe I’m less bothered about
being complacent, or even about
being 40, than I am about being a
cliche. I’m (unfortunately) in the
full throes of a mid-life crisis, realizing certain disappearing options
(i.e., the Cubs still haven’t called
me), and wondering whether I’ll
ever figure it out.
Precedent is against me. I
haven’t figured it out yet and I’ve
been trying all this time. I don’t
know who I am, I don’t know who
U.S. 1 Writers Reflect on 2010, Ponder 2011
I want to be. I talk to a lot of people
at this job and so many of them tell
me to find and follow my passion.
Great advice. Or at least it would be
if I knew what my passion was.
And I admit I’m a little nervous
that my passion might be something like collecting TV Guide that
will trigger an early death beneath
a pile of collapsed publications.
And I’m not making that up.
Google the words “Collyer Brothers” and you’ll understand.
So at the beginning of 2011 I
can’t say there’s much new for me.
I’m lucky enough to have a job, my
wife and cats are still the collective
apple of my eye, and I suspect
things will somehow work out for
me. But I said all that last year too.
The one good thing about New
Year’s is that it prods you to take
stock of yourself. Sometimes just
noticing that you’re the same pasty
lump you were 12 months ago is
enough to get a fire stoked. Let’s
hope so. And hey, if you know Sienna Miller, please tell her I said hi.
My number’s on the cover of this
paper, she can call me anytime.
I learned this lesson. I’m sure I’ll
need to be reminded of it several
times in 2011.
When I sit down in the next few
weeks to makes plans for my business in 2011, I will have the confidence in my ability to reach everhigher goals; and I think that is one
of the most significant changes I
can make in myself and in my business.
Michele Alperin,
Freelance Writer
and Contributor
I
ncreased stress is probably the
signature quality of my 2010. As a
freelancer, the local market has become more competitive as area
newspapers have had laid off experienced journalists. One paper I
was writing for regularly, “The
Jewish State,” bit the dust last summer. And even my other work as a
bar and bat mitzvah tutor has decreased as a result of the financial
pinch.
Determined to maintain my relatively paltry salary, I responded to
a LinkedIn ad to write entries on
pop culture for high-school school
students — for a legit publisher,
ABC-Clio. Yes, writing about the
longest running soap opera, “The
y most
G u i d i n g
significant
Light;” the hischange in 2010
tory of Yankee
Our writers found
was learning
Stadium; and
2010 to be a busy
that by setting
Buddy Bolden,
larger goals I
an early New
year, but 2011 might
can accomplish
Orleans jazz
just sow the seeds of
larger things.
artist was interthat labor.
I’ve
always
esting. But debeen afraid to
spite
their
set my goals too
protestations
high, fearing I’d be disappointed if that research would be relatively
I didn’t reach them. My company, straightforward, each short piece
Open Door Publications, had pub- often combined untold numbers of
lished two books a year for the past sources, each one painstakenly unthree years, and I was satisfied with covered, often in old books on
that. This year I decided to double Google Books.
Another step to buttress my inthat number and publish four
come was to look for more editing
books. Instead I published six.
Accomplishing triple the busi- work with book publishers, which
ness in one year brought about a is not bad, but can mean brainsecond significant change in 2010. crushing work imposing the ChicaI had to admit to myself that I go Manual of Style on unruly footcouldn’t do it all. Like many busi- notes that are longer than the chapness owners, I tend to have a diffi- ters they annotate.
At the same time, I wanted to excult time with delegation. I had to
reach the breaking point and final- plore some new paths this year,
ly listen to the advice of several which I have succeeded in doing. I
friends, family members, and par- really enjoy them all, but at the
ticularly my business coach before same time they create their own
Karen Hodges Miller,
Publisher and
Freelance Writer
M
stress by creating even more of a
time crunch. I took a tutor training
class through Mercer County Literacy Volunteers and have been doing ESL tutoring for a dynamite
Japanese woman. I also decided to
audit a class on the psychology of
language at Princeton University,
where I’ve managed to do almost
all the reading.
I signed up for the monthly Saturday Sampler class at Pennington
Quilt Works and so far have managed to finish the monthly blocks
that get you the following month’s
material for free. And, finally, I
joined a book club.
The result of all this — duh! —
is that I seem to be busy every
minute and working through the
weekends, which isn’t all that
much fun. What I haven’t been doing is exercising enough or staying
in close enough touch with friends
and family. So the question is: what
needs to change?
The obvious answer is that I
need to do less. Or to get more organized to free up some time.
Maybe not having my ego dependent on earning a certain salary will
help, as might not feeling like (as I
get older), I have to do everything
that I haven’t yet managed to try.
Bart Jackson,
Publisher and
Freelance Writer
T
he call had come for something new. So Prometheus Publishing LLC, with its tributary “BartsBooks Ultimate Business Guides,”
has stepped into the arena. Whodda
thunk? Me, a CEO — with my very
own staff and website, www.bartsbooks.com.
As 2010 dawned it was time for
me to purchase new pens. Each
year, as two-faced Janus smiles, I
make a pilgrimage to that certain
shop that carries those pens that
feel just right in my hand. I purchase a few in soft, leather boxes,
and with these tools, I know it is
time again to forge something and
some self anew. This year it was really time.
Thirty-plus years of adventure
writing, from Tibet to Tierra del
Fuego, paddling that river, traipsing behind this archeologist, blended increasingly with business
pieces. Entrepreneurs join explorers as my two favorite writing top-
ics. Worn feet, bedrolls, inexcusably worn adjectives — perhaps
it’s time to stop passively reporting, and join pen with the entrepreneurial sword. Build something.
Easing away from Biz4NJ, an
online New Jersey business journal
I had co-founded a couple of years
back, I indulged in that modern
luxury of re-planning one’s career.
The profferings of magazine staff
positions and various PR writing
slots set me shivering with distaste.
Two publishers had suggested historical fiction novels, which fired
my artist’s blood. Yes, novels are
demanding, novels are impressive.
But they preach only to the choir.
Able friends and cohorts gathered to help. My wife, Lorraine,
who edits both the works and the
husband; Eileen Sinett of Comprehensive Communications Services; Sharon Sheiman of Creative
Collaboration; tech wizard Hari
Gopal; and Alberto Molina, head
of SureTech.com, became my personal asset mentoring team.
Our final solution — BartsBooks — was simple. The players
of this world are those in business.
Prod them with your pen and you
just might make a difference. Why
not work to nudge business in fact
and perception toward what it
should be — a force for good?
The “how” took some hammering. Each BartsBook offers solutions on one business topic. Each is
collaboratively compiled from selected authorities and online contributions by website visitors.
Slowly we lumbered into publishing.
Our first effort, “Business Basics,” is coming into print. It joins
“The Garden State Wineries
Guide,” an effort that required my
visiting each of the state’s 36
wineries and sampling their wines.
That book is published by the Wine
Appreciation Guild of San Francisco and will be available in March in
stores and at www.BartsBooks.com.
The writing goes on, the pace
grows more frantic, my days more
varied — the pen comprises merely a part. Nice change. Hope to
heaven I am answering the call correctly.
As for U.S. 1, I could never quit
my over-quarter-century hitch.
Rich Rein and Scott Morgan still
deliver silver platter assignments
that set me chatting with presidential advisors, Nobel laureates, and
wide-eyed techies launching software startups. Long may this fun
continue. Thanks to them and to
my countless friends who have
blessed my days in so many ways.
JANUARY 5, 2011
Survival Guide
Continued from page 7
hold a solid knowledge of your
firm’s longterm financial process
as well as applicable fiscal strategies for sale and exit.
Many companies, both established and new, have begun setting
up boards of advisors. While directors frequently have some sort of
investment in the company and
leverage that investment to mandate the company’s course, advisory boards merely suggest. Advisors
are mediators, proposing the most
beneficial actions they see for the
firm. Directors, with more skin in
the game, can afford to be more arbitrary.
Both are viable options. Many
are the startups that launch with advisory boards at their sides, and as
they expand, bring on boards of directors, having them both operate
simultaneously. Just remember,
advisors typically belong to other
companies and are providing uncompensated (or honorariumpaid) advice. CEOs must consider
how much careful consideration
these advisors are giving to their
problems.
“One of the biggest mistakes,”
warns Allegra, “is soliciting
celebrity board members. They
just never bring the benefits you
expect them to.” Lenders are only
mildly concerned with the board,
he notes. Venture capital companies’ primary interest is with the
management team. The board is a
minor concern. Likewise, customers — the people who pay for
your business — really are less impressed by who sits on the board
than the product being offered.
Steering the ship. “The more
you communicate with your board,
the more value you will get out of
them,” says Allegra. “Monthly
dashboards keep them totally involved. And report to them more
than once a month when the news
is not good.”
This does not mean that management should lay every little
glitch and success on the board
table. That is the surest way to disengage good board members and
invite
micromanagement
by
mediocre ones. Ideally, director
meetings are gatherings of visionaries charting the long course. To
make this ideal a reality, Allegra
suggests that CEOs bring a handful
of tough, key issues for the board to
gnaw over at each meeting. If it’s a
short-range problem, tie it to a
long-range outcome.
“For management’s tactical survival, it’s a matter of knowing what
information to keep and what to
throw overboard,” says Allegra.
His favorite tips on this include:
* Be honest. Make no promises
you cannot keep.
* Send out the board packages
well ahead of time so that meetings
review major priorities and not operational details.
* Remember that the board
wants to see data in a certain way,
which often differs from the way
management shares it with each
other. Find what methods work for
your board members.
Bad news is inevitable, but if
management has built up a good
working interaction with the directors it will not wince at each upcoming meeting. If you share problems early on, you may be able to
present them up as more of a warning than a disaster.
The balancing act is invariably
delicate, often wrought with personal power struggles. But if welded into a well coordinated team, the
board directors and company management can definitely power the
corporate ship profitably forward.
— Bart Jackson
Corporate Angels
Third Federal Bank, which
has branches in Mercerville, Ewing, and Newtown, Pennsylvania,
recently contributed more than
$8,800 to United Way of Bucks
County, United Way of Greater
Mercer County NJ, and United
Way of Southeastern Pennsylvania. The amount was a combination of more than $7,600 in employee donations and a $1,250
company contribution.
NRG Energy’s holiday gift
drive benefited Enable, which runs
homes for the disabled.The company raised $300 in lieu of its annual “Secret Santa” tradition. Employees also donated clothes and
toys.
Allstate New Jersey, which has
several insurance offices in the
Mercer County area, recently
raised $40,000 for the Cancer Institute of New Jersey through Allstate’s “Quotes for a Cure” donation program. Since early fall the
company donated $10 to the CINJ
Foundation for every life or auto
insurance quote requested through
Allstate agents statewide.
Business Meetings
Thursday, January 6
8:30 a.m.: Mercer Chamber, Robbinsville chapter, networking
breakfast,$35. Roma Bank,
Route 33. 609-689-9960.
9:30 a.m.: Rutgers University,
“Collegiate Career Fair,” 125 employers, free to attend. Student
Center, New Brunswick. 732-9327084.
11:30 a.m.: Princeton Chamber,
monthly luncheon. Jeff Vanderbeek, president of NJ Devils
hockey team, $65. Marriott Hotel.
609-924-1776.
U.S. 1
Got a Meeting?
Notify U.S. 1's Survival
Guide of your upcoming
business meeting ASAP.
Announcements received
after 1 p.m. on Friday may
not be included in the paper
published the following
Wednesday.
Submit releases by mail
(U.S. 1, 12 Roszel Road,
Princeton 08540), fax (609452-0033), or E-mail ([email protected]).
All events are subject to
last minute changes or cancellations. Call to confirm.
Thursday, January 13
6 p.m.: NJAWBO Mercer, “Pricing
Your Products and Services,”
Carla Fallone, Fallone Business
Services, $45, Doubletree Hotel.
[email protected]. 609448-6364.
6:45 p.m.: SCORE Princeton, “Advertising for Small Businesses,
Alan Yarnoff, free. Hamilton
Township Library. 609-393-0505.
Crystal Ball
a Little
Cloudy?
Katherine K
ish
NJBiz Top , President
50 Wo
in Business men
Too many changes coming too fast?
Too little information to make decisions?
Too few clear paths?
Helping you move ahead with confidence
on strategic and marketing directions.
Market Entry, Inc.
609-799-8898
WBE/SBE certified [email protected]
Friday, January 14
10:30 a.m.: Professional Service
Group, weekly career meeting,
support, and networking for unemployed professionals, free.
Mercer County One-Stop Career
Center, Yard Avenue, Trenton.
609-292-7535.
12:30 p.m.: Stonebridge at Montgomery, “Estate Planning,” David
Workman, free. 100 Hollinshead
Spring Road. 609-759-3603.
Saturday, January 15
8:15 a.m.: St. Gregory the Great
Networking Group, Support for
the job search process. 4620 Nottingham Way, Hamilton, [email protected]. 609-4480986.
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41 Airpark Road
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609-921-3100
www.princetonairport.com
Friday, January 7
10:30 a.m.: Professional Service
Group, weekly career meeting,
support, and networking for unemployed professionals, free.
Mercer County One-Stop Career
Center, Yard Avenue, Trenton.
609-292-7535.
Monday, January 10
11 a.m.: African American Chamber, “Passing the Torch” luncheon, $35. Trenton Marriott, [email protected]. 609-571-1620.
6:45 p.m.: SCORE Princeton, “Social Media for Small Business,”
Brinda Wiita, free. Princeton Public Library,
[email protected]. 609393-0505.
Tuesday, January 11
7 a.m.: BNI Ivy League, weekly
networking breakfast, free. 100
Overlook Center. 732-960-1730.
9 a.m.: Fred Pryor Seminars,
“How to Supervise People,” $99.
Holiday Inn. 800-780-8476.
5:30 p.m.: Mercer Chamber, Bordentown chapter, networking,
$35. HOB Tavern. 609-689-9960.
7:30 p.m.: JobSeekers, networking and job support, free. Trinity
Church, 33 Mercer Street. 609924-2277.
7:30 p.m.: Princeton Macintosh
Users Group, “Geotagging your
Digital Photos on the Mac,”
Michael Blank, free. Computer
Science Building, Princeton University, [email protected]. 609258-5730.
Wednesday, January 12
7 a.m.: BNI West Windsor chapter,
weekly networking, free. Macaroni Grill. 609-462-3875.
8:30 a.m.: NJ Technology Council,
“Building and Managing a Board
of Directors,” $25. Edison Venture
Fund, Lawrenceville. 856-7879700.
5 p.m.: Mercer Chamber, member
orientation, free. Element Hotel,
Ewing. 609-689-9960.
Hyatt Regency Princeton
102 Carnegie Center,
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9
10
U.S. 1
ART
JANUARY 5, 2011
FILM
LITERATURE
DANCE
DRAMA
MUSIC
PREVIEW
DAY-BY-DAY EVENTS, JANUARY 5 TO 12
For more event listings visit
www.princetoninfo.com. For timely updates, follow princetoninfo at
Twitter and on Facebook.
PREVIEW EDITOR:
JAMIE SAXON
[email protected]
Wednesday
January 5
Thursday
January 6
IN THE SPOTLIGHT: Taking
the Crisis Out of Job Loss
IN THE SPOTLIGHT: Socialize
or Network: You Choose
Author Event, Princeton Public
Library, 65 Witherspoon Street,
609-924-8822. www.princetonlibrary.org. Jean Baur, author of
“Eliminated! Now What? Finding
Your Way from Job Loss Crisis to
Career Resilience,” discusses
how to deal with the emotions associated with job loss. 7 p.m.
Happy Hour, New Jersey Young
Professionals, Yankee Doodle
Tap Room, Nassau Inn, 10
Palmer Square East, Princeton.
www.njyp.org. For ages 21 to 39.
Register online. 6 to 8 p.m.
Art
Watercolor Workshop, AC
Moore, Route 33, Hamilton, 609587-1636. Beginner to intermediate level. Register. $22 plus supplies. 6:30 to 8:30 p.m.
Art
Art Show, Small World Coffee,
254 Nassau Street, 609-9244377. www.smallworldcoffee.com. First day for “Our Countryside,” an exhibition of paintings inspired by the countryside around
Princeton by Mary Waltham of
Princeton. Proceeds from the sale
benefit D&R Greenway Land
Trust. Opening reception on Friday, January 7, from 5:30 to 7:30
p.m. On view to February 1. 6:30
a.m. to 7:30 p.m.
Art Exhibit, Small World Coffee,
14 Witherspoon Street. Exhibit of
“Princeton in Perspective” features artwork from the seventh
grade students at Waldorf School
of Princeton. On view to January
31. 10 a.m. to 9:30 p.m.
Intro to Watercolor Technique,
AC Moore, Route 33, Hamilton,
609-587-1636. First session for
four-week beginner or refresher
course. Register. $95 plus supplies. 6:30 to 8:30 p.m.
Contra Dance, Princeton Country Dancers, Suzanne Patterson
Center, Monument Drive, 609924-6763. www.princetoncountrydancers.org. Instruction followed
by dance. $8. 8 to 10:30 p.m.
Dancing
Literati
Newcomers Dance Party, American Ballroom, 1523 Parkway Avenue, Ewing, 609-931-0149.
americanballroomco.com. $10.
Note new location. 7 to 9 p.m.
Naomi Shihab Nye, Lawrenceville School, Kirby Center, 2500
Main Street, Lawrenceville, 609620-6004. www.Lawrenceville.org. Award-winning poet is the author and/or editor of more than 25
volumes. She has been featured
on two PBS poetry specials. Her
books include “19 Varieties of
Gazelle: Poems of the Middle
East” and “Amaze Me: Poems for
Girls.” Free. 7 p.m.
To List An Event
Send listings for upcoming events to U.S. 1 Preview
ASAP (it is never too early).
Deadline for events to appear in any Wednesday edition is 5 p.m. the previous
Thursday.
You can submit press releases to us by E-mail at
[email protected];
by fax at 609-452-0033; or by
mail to U.S. 1, 12 Roszel
Road, Princeton 08540. Ephotos (300 ppi or above)
should be addressed to
[email protected].
We suggest calling before
leaving home. Check our
website, princetoninfo.com,
for up-to-date listings, cancellations, and late listings.
Dance
The Lowdown on Relationships
Celebutante Lo Bosworth appears on Tuesday, January 11,
at Barnes & Noble MarketFair to promote her new book,
‘The Lo Down,’ about ‘life and love in the Hollywood Hills.’
Wristband distribution begins at 5 p.m.
Food & Dining
Happy Hour, Rat’s Restaurant,
126 Sculptor’s Way, Hamilton,
609-586-0616. www.ratsrestaurant.org. Drink and appetizer specials. 5 to 7 p.m.
Gardens
Central Jersey Orchid Society,
D&R Greenway Land Trust, Johnson Education Center, 1 Preservation Place, Princeton, 609-9241380. centraljerseyorchids.org.
“Australian Orchids” presented by
Dick Doran. 7:30 p.m.
Health & Wellness
Yoga Workshop, Shreyas Yoga,
Holsome Holistic Center, 27 Witherspoon Street, Princeton, 732642-8895. www.shreyasyoga.-
com. Yoga in the Himalayan tradition with Acharya Girish Jha. Register at [email protected].
First class is free. 7:15 p.m.
Blood Drive, New Jersey Blood
Services, Green Knolls Fire Department, 587 Foothill Road,
Bridgewater, 800-933-2566.
www.nybloodcenter.org. Unique
drive for individuals with Type O
blood and their friends. T-shirts
for all donors. 1 to 8:30 p.m.
Attention Deficit Disorder Lecture and Discussion, Children
and Adults with AttentionDeficit Hyperactivity Disorder,
Riverside School, 58 Riverside
Drive, Princeton, 609-683-8787.
“Behavioral Management of
AD/HD: Strategies for Parents of
Children with AD/HD and Associated Disorders” presented by
Michelle Lockwood, New Jersey
Coalition for Inclusive Education.
Facilitated group discussions follow. 7 to 9 p.m.
For Families
Family Bounce Night, Bounce U,
410 Princeton Hightstown Road,
West Windsor, 609-443-5867.
www.bounceu.com. Must be 34
inches to bounce. $8.95 per child.
Adults bounce for free. $3.25 extra for pizza. 6 to 8 p.m.
Lectures
Wednesday Night Out, Hopewell
Public Library, 13 East Broad
Street, Hopewell, 609-466-1625.
www.redlibrary.org. “Whole Food,
Good Attitude, Great Year” presented by Lori Saporito. 7 p.m.
Author Event, Princeton Public
Library, 65 Witherspoon Street,
609-924-8822. www.princetonlibrary.org. Jean Baur, author of
“Eliminated! Now What? Finding
Your Way from Job Loss Crisis to
Career Resilience,” discusses
how to deal with the emotions associated with job loss. 7 p.m.
Camera Club, South Brunswick
Arts Commission, South Brunswick Community Center, 124 New
Road, Monmouth Junction, 732329-4000. “Photographic Composition” presented by Jean Claude
H. Roy focuses on the elements
essential to a successful image:
line, space, color, shapes, and
their placement in a frame. Free.
7to 9 p.m.
UFO Ghosts and Earth Mysteries, UFO and Paranormal Study
Group, Hamilton Township Library, Municipal Drive, 609-6318955. www.drufo.org. Discussion
about UFOs, ghosts, psychic phenomena, crop circles, poltergeists, channeling, and government cover-ups facilitated by Pat
Marcattilio. Free. 7 to 11 p.m.
Socials
Meeting, Outer Circle Ski Club,
Princeton Meadows Country
Club, Plainsboro, 609-721-4358.
www.outercircleskiclub.org. New
members welcome. 8 p.m.
Sports
Princeton Basketball, Jadwin
Gym, 609-258-4849. www.goprincetontigers.com. Marist. $12.
7 p.m.
Tapparition, Princeton University, Frist Campus Center Film and
Performance Theater, 609-2583000. www.princeton.edu. TapCats, Princeton’s tap dancing
troupe, performs. $10. 8 p.m.
Winter Show, BodyHype, Hamilton Murray Theater, Princeton
University, 609-258-1742. www.theatreintime.org. $10. 8 p.m.
Dancing
Argentine Tango, Black Cat Tango, Suzanne Patterson Center,
Monument Drive, Princeton, 609273-1378. www.theblackcattango.com. Beginner and intermediate classes followed by guided practice. No partner necessary. $12. 9:15 p.m.
Food & Dining
Beer Tasting, Joe Canal’s
Liquors, 3375 Route 1 South,
Lawrenceville, 609-520-0008.
www.ultimatewineshop.com. Erie
Brewing Company. 5 to 7 p.m.
Health & Wellness
Caregiver Support Group,
Alzheimer’s Association, 196
Princeton Hightstown Road, West
Windsor, 973-586-4300. www.alz.org. A forum for family members and caregivers to share feelings, concerns, and information.
Register. 10 a.m.
Live More, Weigh Less,
Lawrence Library, Darrah Lane
and Route 1, Lawrence Township,
609-989-6920. www.mcl.org. Discover food and lifestyle choices
with health counselor Jennifer
Collins. Register. 7 p.m.
Pet Nutrition, Mercer Free
School, Ewing Library, 61 Scotch
Road, 609-456-6821. mfs.insi2.org. “Understanding Pet Nutrition”
presented by Lisa Steinerd, owner of Tumbleweed and Eddie’s
Natural Pet Treat Company. She
will present information about understanding ingredient labels,
proper nutrition, and what not to
feed your pets. Register. Free. 7
to 8 p.m.
JANUARY 5, 2011
U.S. 1
Americana for All:
Doug and Telisha
Williams perform
songs from their new
CD ‘Ghost of the
Knoxville Girl,’
Thursday, January 6,
at the Record Collector, Bordentown.
609-324-0880.
History
Festival of Trees, Morven Museum, 55 Stockton Street, Princeton, 609-924-8144. www.morven.org. $6. 11 a.m. to 3 p.m.
For Parents
Compass Special Needs Program, South Brunswick
Library, 110 Kingston Lane,
Monmouth Junction, 732-3294000. www.sbpl.info. Creative
crafts. Register. Free. 4:30 p.m.
Lectures
Collegiate Career Fair, Rutgers
University, 126 College Avenue,
New Brunswick, 732-932-7084.
http://careerservices.rutgers.edu.
More than 125 employers from
the public and private sectors representing a wide range of industries. Park at 83 Rockefeller
Road, Piscataway. Shuttle buses
from 9 a.m. to 4 p.m. Submit resumes to database online until
January 9 for distribution to employers. Wear business attire and
bring hard copies of resumes.
Free. 9:30 a.m. to 3:30 p.m.
Meeting, 55-Plus, Jewish Center
of Princeton, 435 Nassau Street,
609-737-2001. www.princetonol.com. “Prokofiev: Peter and the
Wolf and Politics” presented by
Simon Morrison, professor of music at Princeton University, focuses on the career of Sergey
Prokofiev and the histories of his
works. 10 a.m.
Workshop, Princeton Photography Club, Johnson Education
Center, D&R Greenway Land
Trust, 1 Preservation Place,
Princeton, 732-422-3676. www.princetonphotoclub.org. “Advanced Critique” workshop presented by Ricardo Barros. Register. 7 p.m.
Live Music
Edward Boutross Trio, Santino’s
Ristorante, 1240 Route 130
South, Robbinsville, 609-4435600. www.santinosristorante.com. Jazz vocal standards. BYOB. 6:30 to 8 p.m.
Doug and Telisha Williams, The
Record Collector Store, 358
Farnsworth Avenue, Bordentown,
609-324-0880. www.the-recordcollector.com. $12. 7:30 p.m.
Showcase Night, Bob Egan’s
New Hope, Ramada Hotel, 6426
Lower York Road, New Hope, PA,
215-794-7716. www.bobegansnewhope.com. Food and drink
minimum. Register. $20 plus $15
food or drink minimum. 8 p.m.
Singles
Happy Hour, Princeton Area Singles Network, BT Bistro, 3499
Route 1 South, West Windsor.
http://ht.ly/3gd9w. Cocktails, appetizers, and dinner available.
Register online. 5:30 to 8 p.m.
Socials
Happy Hour, New Jersey Young
Professionals, Yankee Doodle
Tap Room, Nassau Inn, 10
Palmer Square East, Princeton.
www.njyp.org. For ages 21 to 39.
Register online. 6 to 8 p.m.
Friday
January 7
IN THE SPOTLIGHT:
The Rhythm of Tap
Tapparition, Princeton University, Frist Campus Center Film and
Performance Theater , 609-2583000. www.princeton.edu. TapCats, Princeton’s tap dancing
troupe, performs. $10. 8 p.m.
Classical Music
Piano Teachers’ Forum, Jacobs
Music, Route 1, Lawrence, 609921-1510. “Anatomy and Posture
and How Motion Affects Sound”
presented by Sheila Paige, executive director and founder of the
Piano Wellness Seminar. $10. 9
a.m.
Marcantonio Barone, Bucks
County Performing Arts
Center, Yardley Community Center, 64 South Main Street, Yardley,
PA, 215-493-3010. www.bcpac.org. Student piano workshop. $5;
$10. 7 p.m.
Folk Music
Mad Agnes and Tessa & Barry
Mitterhoff, Folk Project, Morristown Unitarian Fellowship, 21
Normandy Heights Road, Morristown, 973-335-9489. www.folkproject.org. $7. 8 to 11 p.m.
Pop Music
ceeds from the sale benefit D&R
Greenway Land Trust. On view to
February 1. 5:30 to 7:30 p.m.
Art Exhibit, Gallery 14, 14 Mercer
Street, Hopewell, 609-333-8511.
www.photosgallery14.com.
Opening reception for “Monks of
Burma and Laos” by Michael Paxton and “Voids & Vanitas” by Ania
Gozdz. Meet the photographers
on Sunday, January 9, from 1 to 3
p.m. On view to February 6. 6 to
8:30 p.m.
Art Exhibit, Alfa Art Gallery, 108
Church Street, New Brunswick,
732-296-7270. www.alfaart.org.
Opening reception for “Landscapes of the Soul,” a group photography exhibition curated by
Jewel Lim and featuring the talents of Brian Dean, Donald Morgan, and Ilya Raskin. Music by
Estrada Branca. On view to January 27. 7 to 10:30 p.m.
Continued on following page
Fresh Made To Order Sushi
Freshness is what matters in Sushi.
Comparable in quality & freshness to the
finest restaurants in the area.
Burn and the Brights, Arts
Council of Princeton, 102 Witherspoon Street, 609-924-8777.
www.artscouncilofprinceton.org.
$5. 8 p.m.
Art
Art Exhibit, Artists’ Gallery, 18
Bridge Street, Lambertville, 609397-4588. www.lambertvillearts.com. First day for gallery members group show. On view to
March 6. Free. 11 a.m. to 6 p.m.
Art Show, Small World Coffee,
254 Nassau Street, Princeton,
609-924-4377. www.smallworldcoffee.com. Opening reception
for “Our Countryside,” an exhibition of paintings inspired by the
countryside around Princeton by
Mary Waltham of Princeton. Pro-
Teriyaki Boy can’ t be beat for its combination of
well-prepared food and inexpensive prices.
—Princeton Living
$
20
Sushi
selections from 2.29
Choose from Teriyaki, Tempura, Udon or Combos & Platters.
Over
Take-out & Catering
Service Available.
All food is cooked
to order in 100% vegetable oil.
MARKETFAIR
609-897-7979 Fax: 609-897-1204
Mon-Thurs. 10am-9pm, Fri-Sat 10am-10pm, Sun 11am-7:30pm
11
12
U.S. 1
JANUARY 5, 2011
January 7
Continued from preceding page
Dance
Tapparition, Princeton University, Frist Campus Center Film and
Performance Theater, 609-2583000. www.princeton.edu. TapCats, Princeton’s tap dancing
troupe, performs. $10. 8 p.m.
Winter Show, BodyHype, Hamilton Murray Theater, Princeton
University, 609-258-1742. www.theatreintime.org. $10. 10 p.m.
On Stage
In One Bed and Out the Other,
Off-Broadstreet Theater, 5
South Greenwood Avenue,
Hopewell, 609-466-2766. www.off-broadstreet.com. Classic
farce. $27.50 to $29.50. 7 p.m.
Amadeus, Kelsey Theater, Mercer County Community
College, 1200 Old Trenton Road,
West Windsor, 609-570-3333.
www.kelseytheatre.net. Musical.
$16. 7:30 p.m.
The How and the Why, Berlind
Theater at the McCarter, 91 University Place, Princeton, 609258-2787. www.mccarter.org.
Through February 13. 8 p.m.
As Bees in Honey Drown, Playhouse 22, 715 Cranbury Road,
East Brunswick, 732-254-3939.
www.playhouse22.org. Satirical
comedy. $12. 8 p.m.
A Broad Abroad, Princeton University, Whitman Theater, 185
Nassau Street, 609-258-1500.
www.princeton.edu. Written and
performed by Olivia Stoker, Class
of 2011. 8 p.m.
Dinner Theater
Murder Mystery Dinner Theater,
Omicron Theater Productions,
Amici Milano Restaurant, Chestnut Avenue, Trenton, 609-4435598. Audience participation.
Register. $48.50 includes dinner,
show, and gratuity. 7:30 p.m.
Art Opening and Gallery Talk: Carol Schepps,
left, with Gloria Hansen in front of Hansen's quilt
Circles Collide,' from 'Fiber Revolution,' opening
on Saturday, January 8, at the West Windsor Arts
Council, Alexander Road, West Windsor.
The reception includes a talk by Kevan Lunney,
a member of Fiber Revolution. 609-919-1982.
Film
Dancing
Friday Film Cafe Series, Princeton Public Library, 65 Witherspoon Street, 609-924-8822.
www.princetonlibrary.org.
Screening of “Guess Who’s Coming to Dinner.” Free. 10 a.m.
Movie Series for Seniors,
Princeton Senior Resource
Center, Suzanne Patterson
Building, 45 Stockton Street, 609924-7108. Screening of “Eat Pray
Love.” Register. Free. 1 p.m.
Acme Screening Room, Lambertville Public Library, 25
South Union Street, Lambertville,
609-397-0275. www.nickelodeonnights.org. Screening of “The
Passenger,” 1975. $5. 7 p.m.
Dance Party, American Ballroom, 1523 Parkway Avenue,
Ewing, 609-931-0149. www.americanballroomco.com. $15.
Note new location. 8 to 11 p.m.
Dance Jam, Dance Improv Live,
All Saints’ Church, 16 All Saints’
Road, Princeton, 609-924-3767.
www.danceimprov.com. Expressive dance improvisation with live
music. $15. 8 to 10:15 p.m.
English Country Dancing, Lambertville Country Dancers,
American Legion Hall, 41 Linden
Avenue, Newtown, PA, 609-8827733. www.Lambertvillecountrydancers.org. No partner needed.
Beginners welcome. $8. 8 p.m.
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JANUARY 5, 2011
U.S. 1
In the Commedia dell’arte Style:
‘A Broad Abroad,’ a senior thesis production written and performed by Olivia
Stoker, based on her experiences
studying in Italy, Friday through Sunday,
January 7 to 9, Whitman Theater on
the Princeton campus. 609-258-9220.
Comedy Clubs
Erin Jackson, Catch a Rising
Star, Hyatt Regency, 102
Carnegie Center, West Windsor,
609-987-8018. www.catcharisingstar.com. Register. $19.50. 8 p.m
Faith
Contemplative Shabbat
Evening, String of Pearls, Unitarian Universalist Congregation,
50 Cherry Hill Road, Princeton,
609-430-0025. www.stringofpearlsweb.org. Rabbi Donna Kirshbaum leads the congregation
for one meditative hour using simple melodies from ancient Jewish
communities of Asia and the Middle East accompanied by a clarinet and a soft drum. 7:30 p.m.
Shabbat Service, Temple Micah,
Lawrenceville Presbyterian
Church, 2688 Main Street, Lawrenceville, 609-921-1128. www.temple-micah.org. 7:30 p.m.
Food & Dining
Wine Course, Stage Left, 5 Livingston Avenue, New Brunswick,
732-828-4444. www.stageleft.com. “The Killer B’s of Italy: Barolo, Barbaresco, Barbera, Brunello.” Classroom style tasting. Register. $100. 7 p.m.
Health & Wellness
Tai Chi, West Windsor Recreation, Senior Center, Clarksville
Road, West Windsor, 609-7999068. www.wwparks-recreation.com. Free. 8:15 a.m.
Meditation Circle, Lawrence Library, Darrah Lane and Route 1,
Lawrence Township,
609-989-6920. www.mcl.org. Stretching
and relaxation techniques with Ann Kerr.
Register. 2:30 p.m.
History
Festival of Trees, Morven Museum, 55
Stockton Street,
Princeton, 609-9248144. www.morven.org. $6. 11 a.m. to 3
p.m.
Cat Show
Central Jersey Cat
Fanciers, Hilton Hotel,
Parsippany, 973-2677371. ticama.org/cj.
Three-day regional
show features close to 250 cats in
20 rings. Pedigree cats include
Bengals, Sphynx, Maine Coons,
Siamese, Orientals, Ragdolls,
Persians, plus household pets
and kittens. Judging takes place
in seven rings. Vendors with gift
items and cat-related supplies.
Homeless pets for adoption. $7. 9
a.m. to 4 p.m.
Lectures
Consumer Affairs, Mercer County Connection, 957 Route 33,
Hamilton, 609-890-9800. www.mercercounty.org. Information on
credit, home improvement, automotive, or Internet fraud. Register. Free. 11 a.m. to 3 p.m.
Live Music
Drum Circle, Lawrence Library,
Darrah Lane and Route 1,
Lawrence Township, 609-9896920. www.mcl.org. Beginners
drum circle facilitated by Ange
Chianese of Mercer County’s ZipA-Dee-Doo-Dah Entertainers.
Bring your drum, shakers, gongs,
bells, or other percussion. Refreshments. Register. 4:30 p.m.
Wine and Music, Hopewell Valley Vineyards, 46 Yard Road,
Pennington, 609-737-4465.
www.hopewellvalleyvineyards.com. Ambiance Duo with jazz and
swing. Wine by the glass or bottle
available. 5 to 8:30 p.m.
Dick Gratton, Chambers Walk
Cafe, 2667 Main Street, Lawrenceville, 609-896-5995. www.allaboutjazz.com. Solo jazz guitar. 6 to 9 p.m.
Continued on page 15
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Catering, delicatessen, scrumptious sandwiches
A Princeton institution for more than a century
180 Nassau Street, 609-924-6269, fax 609-924-5442
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13
14
U.S. 1
JANUARY 5, 2011
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JUNCTION
BARBER SHOP
33 Hightstown Rd., Princeton Jct.
ELLSWORTH’S CENTER (Near Train Station)
Hrs: Tues - Fri: 10am - 6pm
Sat: 8:30am - 3:30pm
609-799-8554
Opportunities
Auditions
Health
Volunteer Please
North Brunswick Recreation
has auditions for “The Pajama
Game” at North Brunswick High
School on Thursday, January 6, at 7
p.m. for featured roles, and Saturday, January 8, at 10 a.m. for the
general company and those interested in working behind the scenes.
E-mail [email protected] or call 732-247-0922,
ext. 475 for information.
Playhouse 22 has auditions for
“The Merchant of Venice” on
Wednesday and Thursday, January
12 and 13, at 7:30 p.m. All ethnicities are encouraged to audition. Also auditions for “All the King’s
Women” on Sunday and Monday,
January 16 and 17, at 8 p.m. Call
732-560-3689 or E-mail [email protected]. www.playhouse22.org.
Roxey Ballet has auditions for
children’s classic stories on Saturday, January 15, 243 North Union
Street, Lambertville. Ages 4 to 6, 3
p.m.; ages 7 to 10, 3:30 p.m.; ages
11 to 13, 4 p.m.; ages 14 to 18, 4:30
p.m. $30 audition fee. E-mail [email protected] or call 609397-7616. www.roxeyballet.org
Voices Chorale has auditions
on Monday, January 17, at 7:30
p.m. at 225 Hopewell-Pennington
Road, Hopewell at the open sing of
Handel’s “Messiah.” Contact
Sandy Duffy at 609-799-2211 or
E-mail [email protected] to arrange for an audition on an
alternative date.
Elixir Fund offers “Bridge to
Wellness,” a six-week seminar series for patients and caregivers on
complementary therapies to reduce
stress, manage side effects, and
ease the overall cancer journey.
The series begins Monday, February 21, 7 to 8:30 p.m., at Four
Winds Yoga, Straube Center, Pennington. The series includes meditation, massage, yoga, acupuncture, and tai chi. Refreshments,
support group, and a time to talk
with instructors at each session.
Register. $30. www.elixirfund.org
or call 800-494-9228.
NAMI Mercer offers a free seven-week education course for parents and caregivers of children and
adolescents who are living with
emotional or behavioral challenges
beginning Wednesday, January 19,
7 p.m., at 3371 Brunswick Pike,
Suite 124, Lawrenceville. Register
by E-mail to [email protected] or call 609-8994.
Mercer County offers a program for caregivers of people with
dementia and Alzheimer’s disease.
Call 609-989-6661 for information
about the Skills2Care and Project
Lifesaver programs.
Mercer County Wildlife Center seeks individuals to volunteer
time to care for animals brought tot
he Hopewell facility. Volunteer
orientation sessions are Saturday,
January 30, or Saturday, February
5, from 10 to 11 a.m. Call Jane
Rakos-Yates at 609-883-6606, ext.
103. www.mercercounty.org
Diocese of Trenton seeks volunteers to collect, sort and package
hygiene and toiletry kits, school
supplies, and children’s books, as
well as prepare meals and make
bag lunches for area social service
agencies. For Martian Luther King
Jr. Day of Service on Monday, January 17, at 701 Lawrenceville
Road, Trenton, from 8 a.m. to
noon. Call 609-406-7400, ext.
5518.
For Teens
Straube Foundation presents
the first run of its high school level
robotics course aimed at teaching
beginners the basics of robotics using LEGO Mindstorm Robots and
modern programming methods.
Weekly classes begin Sunday, January 23, noon to 4 p.m. and run
through February 20. $125. Register at www.straube.org, E-mail [email protected] or call
609-737-3322.
Hopewell Valley Youth Activity Center offers an SAT Prep
course with textbooks, three practice tests, and quizzes for eight
three-hour sessions beginning Saturday, January 15, from 2 to 5 p.m.
Register. $250. E-mail [email protected] or call 609-7373322. www.straube.org.
Adoption
Information
IAC Center Groups offers support groups in Pennington including pre-adopt groups; parents
through domestic adoption; parents through international adoption, a girls’ group for ages 8 to 10;
and a tween group for girls ages 11
to 13. Also workshops for baby
care for adoptive parents and how
to meet the challenges of adolescence. E-mail [email protected] or call 609-737-8750.
$75 to $100 per session.
Dance
Black Cat Tango offers tango
for beginners, a four-week series at
Suzanne Patterson Center, 45
Stockton Street, Princeton. First
class is Thursday, January 6, at 8
p.m. Call 609-273-1378 for information. $48.
Roxey Ballet seeks a male
dancer for the upcoming season.
Must be willing to relocate to New
Jersey to begin in early January. Email [email protected] or call
609-397-7616. www.roxeyballet.org
Faith
The Friendship Circle, a Jewish organization that matches children with special needs with teen
volunteers. Programs include Jewish holiday programs, drop-off
programs, parent workshops, and
nights out. The adult division offers a cooking circle, lunch meetings, and bowling outings. Free.
Call 609-683-7240.
Jewish Family & Children’s
Service offers discounted rides
from RideProvide for medical visits, grocery shopping, and other
transportation. Call 609-987-8100.
Art
West Windsor Arts Council
offers classes in multimedia drawing, digital photography, jewelry
making, drama and acting, break
dancing, stand-up comedy, and
Bollywood. 609-716-1931 or [email protected].
Visit www.westwindsorarts.org
for a full schedule.
AC Moore offers “Introduction
to Watercolor Technique” in a fourweek session beginning Wednesday, January 5, from 6:30 to 8:30
p.m. $95. Also an open session watercolor class on Thursday, January
6, at 6:30 p.m. $22. 1245 Route 33,
Hamilton, 609-587-1636.
VSA New Jersey offers parent
and child workshops in the arts for
children with autism or autistic behaviors on Saturdays, February 19
to April 23, in New Brunswick,
from 9 a.m. to 3:30 p.m. $30 registration fee. Call 732-745-3885 or Email [email protected]. Deadline is
Friday, January 28. www.vsanj.org.
The Trenton Artists Workshop Association presents Open
Studio for Life Drawing at Artworks, 19 Everett Alley, Trenton.
The series of six classes runs Sundays, 10 a.m. to 1 p.m., January 16,
23, 30, and February 6, 13, 20. $12
per session or $60 for all six sessions, TAWA members $30 for all
six sessions. Join TAWA and get all
six sessions for $50, sign-up at the
first session. 609-394-9436.
Nominate
Alice Paul Institute seeks nominations for the 2011 Alice Paul
Equality Awards to be presented at
an April gala. The awards honor individuals from any industry or field
who capture the spirit of Alice
Stokes Paul who led the final campaign for women’s right to vote. Email [email protected] or call 856231-1885. Deadline is Tuesday, January 18. www.alicepaul.org.
JANUARY 5, 2011
U.S. 1
Piano Workshop:
Marcantonio Barone gives a
workshop on Friday, January
7, 7 p.m., at Bucks County
Performing Arts Center,
Yardley, PA. 215-493-3010.
January 7
Continued from page 13
Chris Smither, The Record Collector
Store, 358 Farnsworth Avenue, Bordentown, 609-324-0880. www.the-record-collector.com. American folk and blues singer,
guitarist, and songwriter. $20 to $25. 7:30
p.m.
Bob Egan, Bowman’s Tavern, 1600 River
Road, New Hope, PA, 215-862-2972.
www.bowmanstavernrestaurant.com. 8
p.m.
All That Jazz, Crossing Vineyards and
Winery, 1853 Wrightstown Road, Washington Crossing, PA, 215-493-6500. www.crossingvineyards.com. Music with Dave
Antonow Trio. Wine and cheese available.
$20. 8 to 10 p.m.
Alex DeSimine, Grover’s Mill Coffee
House, 335 Princeton Hightstown Road,
West Windsor, 609-716-8771. www.groversmillcoffee.com. Five performers. 8
p.m.
Pup Bolding, It’s a Grind Coffee House, 7
Schalks Crossing Road, Plainsboro, 609275-2919. www.itsagrind.com. Soft jazz. 8
to 10 p.m.
Singles
Wine and Dinner, Dinnermates, Princeton
Area, 732-759-2174. www.dinnermates.com. For business and professional singles. Age groups differ. Call for reservation
and location. $20 plus dinner and drinks.
7:15 p.m.
Divorce Recovery Program, Princeton
Church of Christ, 33 River Road, Princeton, 609-581-3889. www.princetonchurchofchrist.com. Non-denominational
support group for men and women. Free.
7:30 p.m.
Dance and Social, Professional and
Business Singles Network, Yardley
Country Club, 1010 Reading Avenue,
Yardley, 888-348-5544. www.PBSNinfo.com. DJ with dance hits. Cash bar. Jacket
and tie. Ages 40 to 65. $15. 8 p.m.
Drop-In, Yardley Singles, The Runway,
Trenton Mercer Airport, Ewing, 215-7361288. www.yardleysingles.org. Music by
Rick and Kenny, dancing, and cash bar. 9
p.m.
Socials
Luncheon, Rotary Club of the Princeton
Corridor, Hyatt Regency, Carnegie Center, 609-799-0525. www.princetoncorridorrotary.org. Register. Guests, $25. 12:15
p.m.
Sports
Princeton Hockey, Baker Rink, 609-2584849. www.goprincetontigers.com. Cornell. $10. 4 p.m.
Advance Auto Parts Monster Jam, Sun
National Bank Center, 81 Hamilton Avenue, Trenton, 800-298-4200. www.comcasttex.com. $15 to $45. 7:30 p.m.
Continued on following page
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15
16
U.S. 1
JANUARY 5, 2011
Continued from previous page
Saturday
January 8
IN THE SPOTLIGHT:
You Can Still Celebrate
New Year’s Eve
Hogmanay New Year’s Eve Bonfire, Lawrence Historical Society, Brearley House, Meadow
Lane, Lawrenceville, 609-8951728. www.thelhs.org. Revelers
of all ages gather in the Maidenhead Great Meadow to light up
the night with a traditional Scottish New Year’s Eve bonfire. The
ancient tradition celebrates a
clean break from all that had been
bad in the old year. Hot cocoa,
cake, and music follow indoors at
the Brearley House. Free. Originally scheduled for December 31
but postponed because of snow
in parking areas. 6 p.m.
Classical Music
Marcantonio Barone, Bucks
County Performing Arts Center,
Yardley Community Center, 64
South Main Street, Yardley, PA,
215-493-3010. bcpac.org. Solo
works for piano. $15. 7:30 p.m.
Concert, Central Jersey Choral
Society, Bristol Chapel, Westminster Choir College, 101 Walnut Lane, Princeton, 609-7515805. www.cjchoralsociety.org.
Works of Bach, Beethoven, and
Bernstein. $15. 7:30 p.m.
Water! From the River to the
Sea, New Jersey Symphony Orchestra, State Theater, 15 Livingston Avenue, New Brunswick,
800-ALLEGRO. www.njsymphony.org. Music of Faure, Tan
Dun, Picker, and Debussy.
Jacques Lacombe, conductor;
David Cossin, percussion. $20 to
$82. 8 p.m. See story page 27.
Scenes from Mozart Opera,
Princeton University Opera
Theater, Richardson Auditorium,
609-258-9220. www.princeton.edu. Scenes from “Cosi Fan
Tutte,” “The Marriage of Figaro,”
and “The Magic Flute” performed
by students in Music 214 with
members of the Princeton University Orchestra in the pit. Directed
by Edward Berkeley, a visiting
lecturer in the music department.
The scenes will be sung in Italian
and German with spoken commentary by Berkeley. $10. 8 p.m.
Folk Music
Susan Werner, Concerts at the
Crossing, Unitarian Church at
Washington Crossing, Titusville,
609-510-6278. www.concertsatthecrossing.com. Singer-songwriter performs songs from her
upcoming CD, “Kicking the Beehive,” as well as selections from
her previous eight CDs including
her most current, “Classics.” Gail
Ann Dorsey, a bassist and vocalist, accompanies her. $23. 7:30
p.m.
Pop Music
Big Bad Voodoo Daddy, Patriots
Theater at the War Memorial,
Memorial Drive, Trenton, 609984-8400. www.thewarmemorial.com. “A Tribute to Cab Calloway.”
$25 to $42. 8 p.m.
Art
Art Exhibit, Ellarslie, Trenton
City Museum, Cadwalader Park,
609-989-3632. www.ellarslie.org.
First day for “The Works of Tom
Chesar” featuring sculptures embracing African Diaspora, Australian Aborigines, Nature Americans, and Maori People of New
Zealand; and “The Works of Clifford Ward” featuring scenes of the
Delaware Valley and coastal
Maine. Opening reception on Saturday, January 15, 7 to 9 p.m. On
view to February 27. 11 a.m. to 3
p.m.
Tots on Tour, Grounds For
Sculpture, 18 Fairgrounds Road,
Hamilton, 609-586-0616. www.groundsforsculpture.org. For
ages 3 to 5. Listen to a story, become park explorers, make original works of art. One adult must
accompany each child. Register.
Free with park admission. Rain or
shine. 11 a.m. and 1 p.m.
Highlights Tour, Princeton University Art Museum, Princeton
campus, 609-258-3788. http://artmuseum.princeton.edu. Free.
2 p.m.
Art Exhibit, Arts Council of
Princeton, 102 Witherspoon
Street, 609-924-8777. www.artscouncilofprinceton.org. Opening
reception for “Raw Beauty: An Exhibition of Sculpture” organized
by guest curator Rebecca Kelly.
Works by Carole Cole, Hannah
Fink, Lesley Haas, Elizabeth
Mackie, Donna M. McCullough,
Leslie Pontz, Miriam Schaer, and
Leo Sewell. On view to February
28. Reception also celebrates
“Terrace Project: John McDevitt”
featuring steel sculptures by the
New Hope artist on the Michael
Graves Terrace. On view to May
31. 4 to 6 p.m.
Artists Network, Lawrenceville
Main Street, 2683 Main Street,
Lawrenceville, 609-512-1359.
www.lmsartistsnetwork.com. Art
gallery reception for “Light and
Shadow” with soup tastings from
Purple Cow Ice Cream and wine
tasting from Unionville Vineyards.
Koop Jazz Group perform. Free.
4 to 7 p.m.
Art Exhibit, West Windsor Arts
Council, Alexander Road, West
Windsor, 609-919-1982. www.westwindsorarts.org. Opening reception for “Fiber Revolution” featuring contemporary art quilt on
display as an art form. Rather
than covering a bed, the textiles
hang from a wall in the same way
as a painting. Kevan Lunney, a
member of Fiber Revolution presents a gallery talk. Each quilt
shares its own personal story as
well as the story of the artist, its
creator. On view to February 27. 4
to 6:30 p.m.
In the Galleries: ‘Manitou Park, New Jersey’ by
Wendell A. White, from ‘Schools for the Colored,’
opening Tuesday, January 11, 5:30 to 7:30 p.m.,
Bernstein Gallery, Woodrow Wilson School on the
Princeton campus.
Dance
Tapparition, Princeton University, Frist Campus Center Film and
Performance Theater. 609-2583000. www.princeton.edu. TapCats, Princeton’s tap dancing
troupe, performs. $10. 8 p.m.
Winter Show, BodyHype, Hamilton Murray Theater, Princeton University, 609-258-1742. theatreintime.org. $10. 7 and 10 p.m.
On Stage
In One Bed and Out the Other,
Off-Broadstreet Theater, 5
South Greenwood Avenue,
Hopewell, 609-466-2766. www.off-broadstreet.com. Classic
farce. $27.50 to $29.50. 7 p.m.
Amadeus, Kelsey Theater, Mercer County Community
College, 1200 Old Trenton Road,
West Windsor, 609-570-3333.
www.kelseytheatre.net. Musical.
$16. 7:30 p.m.5
The How and the Why, Berlind
Theater at the McCarter, 91 University Place, Princeton, 609-2582787. www.mccarter.org. World
premiere. Preview performance.
8 p.m.
As Bees in Honey Drown, Playhouse 22, 715 Cranbury Road,
East Brunswick, 732-254-3939.
www.playhouse22.org. Satirical
comedy. $12. 8 p.m.
A Broad Abroad, Princeton University, Whitman Theater, 185
Nassau Street, 609-258-1500.
www.princeton.edu. Written and
performed by Olivia Stoker, Class
of 2011. 8 p.m.
Dinner Theater
Murder Mystery Dinner Theater,
Omicron Theater Productions,
Amici Milano Restaurant, Chestnut Avenue, Trenton, 609-4435598. Audience participation.
Register. $48.50 includes dinner,
show, and gratuity. 7:30 p.m.
Nicole Schrader, M.D., F.A.C.S.
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Micro Laser Peel • Skin Tightening (SkinTyte)
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Liposuction • Micro Fat Injections • Rhinoplasty
Restylane • Juvederm • Botox
Double Board-Certified
Facial Plastic
& Reconstructive Surgery
Otolaryngology
& Head/Neck Surgery
214 N. Harrison St. • Princeton, NJ
609-279-0009
Participate with all major insurance companies
JANUARY 5, 2011
A U.S. 1 ADVERTISING FEATURE
Trinity Counseling Service: Coping As A Caregiver
Q
UESTION: I am caring for
my wife who has been
battling cancer for 9
years. Her illness is terminal. I
am drowning in a sea of stress. I
feel so alone, so helpless, and so
scared of what is coming. Can
you help me cope?
ANSWER: Having myself
been through what you are experiencing, here are some suggestions:
1. Let Others Help: You are
strong, brave and loving. But,
you feel alone. Letting others
help does in no way lessen or
tarnish your love. If you burnout,
who does that help? So, how
about this?
• Share your feelings with a relative, a friend, and/or your clergyperson.
• Join a support group.
• If you have children, encourage
them to not only visit, but also
pitch in; if they live at a distance, that may limit what they
can do, but not eliminate it.
• Allow a home health aide or visiting nurse into your home to
share some of your duties.
• Look into respite care; let
someone give you a break – for
a few hours, a day or even a
weekend.
2. Let Your Spouse Help:
Your wife may be weak physical-
by Rev. Peter K. Stimpson,
Director, Trinity Counseling
ly, but she can still listen with empathy, help you find meaning
amidst loss, positives amidst a
seeming tidal wave of negatives,
and spiritual growth amidst physical illness and death. Her insights will give you clarity of vision for living the rest of your life!
3. Local Resources: And in
addition, here are three local resources:
• Princeton Senior Resource
Center: They have a support
group for caregivers, let alone a
myriad of other services for our
senior citizens; call 609-9247108 or look on www.princetonsenior.org.
• Trinity Counseling Service: My
center offers counseling to help
caregivers cope; call us at 609924-0060 or look on www.trinitycounseling.org.
• Nurturing the Nurturer Conference: Come to a free conference offered by the YWCA, the
Princeton Resource Center,
Trinity Counseling Service,
Wisdom and Beyond, LLC, and
Bon Appétit on Saturday, January 15th, from 9 AM to 12 Noon
at the YWCA (59 Paul Robeson
Place in Princeton). You will be
nurtured by many ideas on coping from local professionals,
U.S. 1
CASH
Highest Price Paid
GOLD • DIAMONDS • SILVER
Gold Jewelry (can be damaged)
Sterling Silver Jewelry • Sterling Silver Flatware
Tea Sets • Silver Coins • Gold Coins
Dental Gold • Diamonds ¼ Carat & Up
Rolex Watches
such as our keynote speaker,
Dr. Teena Cahill, who will speak
about the need to help people
switch from a model of “Care
Giving” to “Care Partners”. And,
wanting to nurture your body as
well as your soul, we shall have
some great food generously
provided by Bon Appétit. Call
609-497-2100 or look at
www.ywcaprinceton.org.
I hope this helps. Please consider coming on January 15th. I
would love to have a chance to
shake your hand and give you a
hug.
Trinity Counseling Service.
22 Stockton Street, Princeton.
609-924-0060.
www.trinitycounseling.org
With the Precious Metal Market
at an All-Time High, Now Is the Time to Turn
Broken Jewelry and Unwanted Items to CASH!
Trent Jewelers
16 Edinburg Rd. at 5 Points • Mercerville, N.J.
609-5
584-8
8800
The Trinity Counseling Service offers counseling to help caregivers cope,
says Director Rev. Peter K. Stimpson.
Film
For Families
Princeton Public Library, 65
Witherspoon Street, 609-9248822. www.princetonlibrary.org.
Screening of “Despicable Me.” 4
p.m.
Acme Screening Room, Lambertville Public Library, 25
South Union Street, Lambertville,
609-397-0275. www.nickelodeonnights.org. Screening of “The
Passenger,” 1975. $5. 7 p.m.
Cat Show, Central Jersey Cat
Fanciers, Hilton Hotel, Parsippany, 973-267-7371. ticama.org/cj.
Three-day regional show features
close to 250 cats in 20 rings. Pedigree cats include Bengals, Sphynx, Maine Coons, Siamese, Orientals, Ragdolls, Persians, plus
household pets and kittens. Judging takes place in seven rings.
Vendors with gift items and cat-related supplies. Homeless pets for
adoption. $7. 9 a.m. to 4 p.m.
Attack of the Space Pirates, Raritan Valley College, Planetarium,
College Center, North Branch,
908-526-1200. www.raritanval.edu. $6. 3 p.m.
Dancing
Ballroom Blitz, Central Jersey
Dance Society, Unitarian
Church, 50 Cherry Hill Road,
Princeton, 609-945-1883. www.centraljerseydance.org. Swing
crash course followed by open
dancing. No partner needed. $12.
7 to 11:30 p.m.
English Country Dance, Princeton Country Dancers, Suzanne
Patterson Center, Monument Drive, 609-924-6763. www.princetoncountrydancers.org. Instruction and dance. $10. 8 to 10:30
p.m.
Comedy Clubs
Erin Jackson, Catch a Rising
Star, Hyatt Regency, 102 Carn1egie Center, West Windsor, 609987-8018. www.catcharisingstar.com. Register. $19.50. 7:30
and 9:30 p.m.
Faith
Chanting Meditation, Krishna
Leela Center, 13 Briardale Court,
Plainsboro, 609-203-6730. www.krishnaleela.org. Kirtan and discussion. 5 to 6 p.m.
Health & Wellness
T’ai Chi Ch’uan, Plainsboro
Public Library, 9 Van Doren
Street, 609-275-2897. www.lmxac.org/plainsboro. Meditation
in motion presented by Todd
Tieger for all levels. Free. 10 a.m.
History
Festival of Trees, Morven Museum, 55 Stockton Street, Princeton, 609-924-8144. www.morven.org. $6. Noon to 4 p.m.
Lectures
Workshop, Monroe Public Library, 4 Municipal Plaza, Monroe, 732-521-5000. www.monroetwplibrary.org. “Overcoming Fear
of Failure” presented by Terry Antoniewicz. Register. Free. 1 p.m.
Science Lectures
Science on Saturday, Princeton
Plasma Physics Laboratory,
Forrestal Campus, Route 1 North,
Plainsboro, 609-243-2121. www.pppl.gov. “Major Themes in Evolutionary Medicine” presented by
Steve Stearns, department of
ecology and evolutionary biology,
Yale University. Register on site
beginning at 8 a.m. Students, parents, teachers, and community
members invited. Photo ID required. Free. 9:30 a.m.
Live Music
Karaoke Night, Trenton Kebab
House, 226 East State Street,
Trenton, 609-278-0037. trentonkebabhouse.com. Appetizers,
sandwiches, desserts, and entrees. BYOB. 5 to 9 p.m.
Wine and Music, Hopewell Valley Vineyards, 46 Yard Road,
Pennington, 609-737-4465.
www.hopewellvalleyvineyards.com. Wombats with classic rock.
Wine by the glass or bottle available. 5:30 to 8:30 p.m.
Paige Stewart, Blue Rooster
Cafe, 17 North Main Street, Cranbury, 609-235-7539. www.blue-
roosterbakery.com. The Great
American Songbook. 6 to 9 p.m.
Black Cat Habitat, Beanwood
Coffee Shop, 222 Farnsworth
Avenue, Bordentown, 609-3241300. www.beanwood.com.
Acoustic duo with original pop
and rock. 7:30 to 9:30 p.m.
Bruce Springsteen Tribute, Grover’s Mill Coffee House, 335
Princeton Hightstown Road, West
Windsor, 609-716-8771. www.groversmillcoffee.com. Five performers. 8 p.m.
Continued on following page
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17
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Interior design service available.
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Where quality still matters.
Monday-Friday 10-6; Saturday 10-5; Sunday 12-5
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•
609-924-0147
18
U.S. 1
JANUARY 5, 2011
Rescue Squad for the Bucks County Playhouse
In the December 15 issue (“The members of Actors Equity Associ- and picturesque piece of theater
End of the Bucks County Play- ation. Formerly, the programming history,” Bernstein said in a statehouse?”) U.S. 1 reported that
Stonebridge Bank of Exton, PA,
the bank holding the mortgage on
the venerable New Hope theater
venue, had taken possesion of the
property from owner Ralph Miller,
who had been producing shows
there for 35 years.
Now it appears a group of
Broadway angels and local residents are trying to reopen and renovate the 450-seat playhouse. The
goal is to make the playhouse a
professional theater with productions featuring actors who are
featured community theater productions.
Lending expertise to the newly
formed Bucks County Playhouse
Conservancy is Broadway producer Jed Bernstein (“Driving Miss
Daisy”) and some of Bernstein’s
colleagues from the Great White
Way. (In its early years, the playhouse held the pre-Broadway tryouts of “Harvey” and “Barefoot in
the Park.”
“The entire theater community
was aghast at the idea of permanently losing this legendary venue
ment. “We have formulated a
unique solution that we hope wil
ensure this landmark’s artistic and
financial future for New Hope and
Bucks County. Without missing a
beat, we are committed to moving
swiftly to try to solidify a plan to
mount a 2011 summer seaosn that
will unequivocally demonstrates
that the Bucks County Playhouse
has truly been born anew.”
To donate time or financial support, call the Conservancy at 267287-8486 or visit www.buckscountyplayhouseconservancy.org.
January 8
off-road course laid out with baking flour through woods, grass,
swamp, and marsh. No fee, no
awards, no recorded times. A
sense of humor is a must. Must
be over 21 to participate. $17 day
of event. Pre-register for $12.69
and receive a free shirt and open
bar admission beginning at 7:30
a.m. 7:30 a.m.
Knowing Native Plants, Bowman’s Hill Wildflower Preserve,
River Road, New Hope, 215-8622924. www.bhwp.org. “Basics of
Plant Identification.” Register.
$15. 10 a.m. to noon.
After Holidays Walk-Off,
Delaware and Raritan Canal
State Park, Washington Crossing
State Park, Titusville, 609-9245705. www.dandrcanal.com.
Five-mile walk on the D&R Canal
towpath. Register. Subject to cancellation in inclement weather.
Free. Register. 1 p.m.
Family Nature Programs, Plainsboro Preserve, 80 Scotts Corner
Road, Plainsboro, 609-897-9400.
www.njaudubon.org. “The Wonders of Winter Birding” with Vicki
Schwartz. Register. $5. 2:30 to 4
p.m.
of Their Music” presented by Bill
Charlap Trio. The program includes classics based on the
works of George Gershwin, Cole
Porter, and Leonard Bernstein
who have been affected by mental illness, $49; concert and dinner, $165. 3 p.m.
Continued from preceding page
Deb & Mike, It’s a Grind Coffee
House, 7 Schalks Crossing
Road, Plainsboro, 609-275-2919.
www.itsagrind.com. Soft rock
duo. 8 to 10 p.m.
Best of Pink Floyd Laser Concert, Raritan Valley College,
Planetarium, College Center,
North Branch, 908-526-1200.
www.raritanval.edu. $6. 8 p.m.
Take 2, Ciro’s Restaurant Italiano,
301 Buckelew Avenue, Monroe
Township, 732-521-1800. www.cirosonline.biz. Jazz quartet. 8
p.m. to midnight.
Nancy Harms, Bob Egan’s New
Hope Supper Club and
Cabaret, Ramada Hotel, 6426
Lower York Road, New Hope, PA,
215-794-7716. www.bobegansnewhope.com. Popular and jazz
standards as well as original
works. Accompanied by Michael
Ferreri on piano. Food and drink
minimum. Register. $20 plus $25
food or drink minimum. 8:30 p.m.
The Charles Laurita Trio, BT
Bistro, 3499 Route 1 South,
West Windsor, 609-919-9403.
www.btbistro.com. Featuring Rick
Lucherini and Darwin Morua. 9
p.m.
Rescheduled
New Year’s Event
SHOPPING IN PRINCETON?
Don’t miss out on the
best deals in town!
Retail • Dining• Entertainment
www.PrincetonDeals.biz
Hogmanay New Year’s Eve Bonfire, Lawrence Historical Society, Brearley House, Meadow
Lane, Lawrenceville, 609-8951728. www.thelhs.org. Revelers
of all ages gather in the Maidenhead Great Meadow to light up
the night with a traditional Scottish New Year’s Eve bonfire. The
ancient tradition celebrates a
clean break from all that had been
bad in the old year. Hot cocoa,
cake, and music follow indoors at
the Brearley House. Free. Originally scheduled for December 31
but postponed because of snow
in parking areas. 6 p.m.
Outdoor Action
Freezing Cold Hash Run, Rumson Hash House Harriers, 2053
Woodbridge Avenue, Edison,
732-572-0500. www.active.com.
Non-competitive three to five-mile
group run in Edison woods on an
FRANCES M. MERRITT, ESQ.
ATTORNEY AT LAW
MEDIATOR
Family Law Practice
Collaborative Law/Litigation/Mediation
Experienced family law attorney since 1986
Accredited family law mediator since 1995 • Trained collaborative lawyer since 2008
President, Mid-Jersey Collaborative Law Alliance, established 2009
I am committed to using my skills, education
and experience to help people separate,
reach agreements and divorce in a creative,
respectful and less stressful manner.
40 Stonicker Drive, Lawrenceville, NJ 08648
Phone: 609-895-1717 • Fax: 609-895-1727
Schools
Preschool and Activities Fair,
Moms Club East, Lawrenceville
High School, 2525 Princeton
Pike, Lawrenceville. www.momsclubeast.webs.com. Shop for information about area preschools
and activities for young children.
10 a.m. to noon.
Singles
Celebrate 2011, Jewish Community Center, Days Hotel, 195
Route 18 South, East Brunswick,
732-494-3232. www.jccmc.org.
For Jewish singles ages 45 to 60.
Register. $20 to $25. Snow date
is January 15. DJ, dancing, cash
bar, and refreshments. 8 to 11
p.m.
Sports
Coaches Workshop and Vendor
Exhibition, New Jersey Youth
Soccer, NJ Convention Center,
Raritan Center, Edison, 973-9413605. www.njyouthsoccer.com.
Workshop for coaches, administrators, and parents of youth soccer programs. Vendors offer
equipment, apparel, trophies, and
photographs. Play Zone for ages
9 and 14 with players from the
Red Bull Street Team and NJ SkyBlue, $15. 9 a.m. and 4 p.m.
Advance Auto Parts Monster
Jam, Sun National Bank
Center, 81 Hamilton Avenue,
Trenton, 800-298-4200. www.comcasttex.com. $15 to $45. 2
and 7:30 p.m.
Sunday
January 9
IN THE SPOTLIGHT:
Jazz for a Good Cause
Email: [email protected]
www.francesmerrittlaw.com
Night Out with NAMI, NAMI Mercer, Music Building, College of
New Jersey, Ewing, 609-7998994. www.namimercer.org.
“Jazz Classics, American Composers, and the Healing Powers
Art
Artists’ Apiary, Camillo’s Cafe,
Princeton Shopping Center, 609252-0608. www.camilloscafe.net.
Sunday series features an artist’s
work, a four-course brunch, and a
drumming experience led by
Roberta Pughe. Wine and prosecco available. A portion of
brunch proceeds benefits the
artist who also receives 100 percent of all art sales. Automotive,
landscape, and figurative photographs by Thom Montanari. $40.
10 a.m. to 1 p.m.
Art Exhibit, Gallery 14, 14 Mercer
Street, Hopewell, 609-333-8511.
www.photosgallery14.com. Meet
the photographers in conjunction
with “Monks of Burma and Laos”
by Michael Paxton and “Voids &
Vanitas” by Ania Gozdz. On view
to February 6. 1 to 3 p.m.
Art Exhibit, Lawrence Library,
Darrah Lane and Route 1,
Lawrence Township, 609-9896922. www.mcl.org. Reception for
exhibit featuring works by photographer Ginny Roth of color images of the giant pandas she photographed in the Chengdu Panda
Breeding and Research Station in
China’s Sichuan Province. 2 p.m.
Highlights Tour, Princeton University Art Museum, Princeton
campus, 609-258-3788. http://artmuseum.princeton.edu. Free.
2 p.m.
Art Exhibit, Bucks County
Gallery of Fine Art, 77 West
Bridge Street, New Hope, PA,
215-862-5272. www.buckscountygalleryart.com. Cocktail reception for solo exhibit featuring
recent oil paintings by Pearl
Mintzer. On view to January 30. 3
to 6 p.m.
On Stage
In One Bed and Out the Other,
Off-Broadstreet Theater, 5
South Greenwood Avenue,
Hopewell, 609-466-2766. www.off-broadstreet.com. Classic
farce. $27.50 to $29.50. 1:30
p.m.
The How and the Why, Berlind
Theater at the McCarter, 91 University Place, Princeton, 609258-2787. www.mccarter.org. 2
p.m.
Amadeus, Kelsey Theater, Mercer County Community
College, 1200 Old Trenton Road,
West Windsor, 609-570-3333.
www.kelseytheatre.net. Musical.
$16. 2 p.m.
As Bees in Honey Drown, Playhouse 22, 715 Cranbury Road,
East Brunswick, 732-254-3939.
www.playhouse22.org. Satirical
comedy. $12. 3 p.m.
A Broad Abroad, Princeton University, Whitman Theater, 185
Nassau Street, 609-258-1500.
www.princeton.edu. Written and
performed by Olivia Stoker, Class
of 2011. 8 p.m.
JANUARY 5, 2011
The Pitter Patter of Little Feet:
TapCats, Princeton University’s tap
troupe, performs ‘Tapparition,’
Thursday through Saturday, 8 p.m.,
at the Frist Campus Center Film and
Performance Theater. 609-258-3000.
Film
International Film Festival,
South Brunswick Library, 110
Kingston Lane, Monmouth Junction, 732-329-4000. www.sbpl.info. Screening of “Vitus.”
Free. 2 p.m.
Literati
Author Event, Princeton Public
Library, 65 Witherspoon Street,
609-924-8822. www.princetonlibrary.org. “Dreaming and Thinking in Chinese” presented by
Deborah Fallows, author of
“Dreaming in Chinese: Mandarin
Lessons in Life, Love, and Language.” Booksigning follows the
talk in the community room. Also,
the book launch for Betty Bonham
Lies’s new book of verse, “The
Day After I Drowned” in the fireplace area on the second floor.
7:30 p.m.
Good Causes
Night Out with NAMI, NAMI Mercer, Music Building, College of
New Jersey, Ewing, 609-7998994. www.namimercer.org.
“Jazz Classics, American Composers, and the Healing Powers
of Their Music” presented by Bill
Charlap Trio. The program includes classics based on the
works of George Gershwin, Cole
Porter, and Leonard Bernstein
who have been affected by mental illness, $49; concert and dinner, $165. 3 p.m.
Faith
Meditation and Prayers for
World Peace, Menlha Buddhist
Center, 243 North Union Street,
Lambertville, 609-397-4828.
www.meditationinnewjersey.org.
A brief teaching, chanted prayers,
and two guided meditation sessions presented by Diane Cadman. $12. 10:30 a.m. to noon.
Food & Dining
Pairing Wine and Cheese,
Crossing Vineyards and Winery, 1853 Wrightstown Road,
Washington Crossing, PA, 215493-6500. www.crossingvineyards.com. Wine and cheese
tasting and learning materials.
Register. $35. 2 p.m.
Health & Wellness
Nada Yoga Workshop, Princeton
Center for Yoga & Health, 50
Vreeland Drive, Suite 506, Skillman, 609-924-7294. www.princetonyoga.com. Sharon Silverstein presents a workshop for
adults (over 13). Breathing, simple rhythm work, mantras, and vibrations. Register. $25. 1 to 3
p.m.
Guided Meditation, One Yoga
Center, 27 Scotch Road, Ewing,
609-882-YOGA. www.oneyogacenter.net. No experience required. $10. 7 to 8 p.m.
History
Festival of Trees, Morven Museum, 55 Stockton Street, Princeton, 609-924-8144. www.morven.org. $6. Last day. Noon
to 4 p.m.
For Families
Cat Show, Central Jersey Cat
Fanciers, Hilton Hotel, Parsippany, 973-267-7371. ticama.org/cj.
Three-day regional show features
close to 250 cats in 20 rings.
Pedigree cats include Bengals,
Sphynx, Maine Coons, Siamese,
Orientals, Ragdolls, Persians,
plus household pets and kittens.
Judging takes place in seven
rings. Vendors with gift items and
cat-related supplies. Homeless
pets for adoption. $7. 9 a.m. to 4
p.m.
Photographic A rt
Monks of Burma
and Laos,
Michael Paxton
Open House,
Rambling Pines
Day Camp,
Route 518, Hopewell, 609-4661212. www.ramblingpines.com. Tour the facility and meet
staff members.
Register. 1 to 3
p.m.
Voids & Vanitas,
Ania Gozdz
Untitled 2, Ania Gozdz
January 7 - February 6
Opening Reception:
January 7, 6 - 8:30 PM
Party
Showcase
Congregation
Beth Chaim PreSchool, 329 Village Road East,
West Windsor, 609-799-9401.
www.bethchaim.org. Register. 10
a.m. to 2 p.m.
Live Music
Louis Prima Jr. & the Witnesses,
The Record Collector Store,
358 Farnsworth Avenue, Bordentown, 609-324-0880. www.therecord-collector.com. $40. 7 p.m.
Outdoor Action
Winter Walk, Friends for the
Marsh, Roebling Park Nature
Center, 157 Westcott Avenue,
Hamilton, 732-821-8310. www.marsh-friends.org. “Wintering
Ducks” walk with Jenn Rogers.
“Winter Ducks: An Illustrated Talk”
and hot chocolate presented by
Joe Schmeltz. Register. 1 p.m.
Duck and Winter Walk, Mercer
County Park Commission, Roebling Park, 609-989-6540. www.mercercounty.org. Dress for the
weather and bring binoculars.
“Winter Ducks: An Illustrated Talk”
by Joe Schmeltz follows the walk.
Register by E-mail to [email protected]. Free. 1 to 3
p.m
The Nature in Me, Washington
Crossing State Park, Visitor
Center, Titusville, 609-737-0609.
Craft project for ages 5 to 8. Register. Free. 1:30 p.m.
Baldpate Mountain Hike, Washington Crossing State Park,
Church Road, 609-737-0609.
Pre-teen to adult. Register. Free.
1:30 p.m.
Winter Lecture Series, Bowman’s Hill Wildflower Preserve,
River Road, New Hope, 215-8622924. www.bhwp.org. “NJ Pine
Barrens.” Register. Free. 2 to 3
p.m.
Schools
Open House, St. Paul School,
214 Nassau Street, Princeton,
609-921-7587. www.spsprinceton.org. For grades K to 8. 11
a.m. to 1 p.m.
Sports
Princeton Hockey, Baker Rink,
609-258-4849. www.goprincetontigers.com. Colgate. $10. 4 p.m.
Monday
January 10
IN THE SPOTLIGHT: Celebrate
Plough Monday
Farming in and Around Princeton, Princeton Public Library,
65 Witherspoon Street, 609-9248822. www.princetonlibrary.org.
“Past, Present, and Future,” an
exhibit of photographs, maps,
documents, newspaper articles,
and testimonies about the farms
and families who worked the land.
Molly Dancers present a dance
demonstration associated with
Plough Monday, the first Monday
after the Epiphany. Judith Robin-
U.S. 1
Meet the Photographers:
Sunday, January 9, 1-3 PM
Column Novice, Michael Paxton
son leads a panel discussion featuring Elric Endersby, Stephen
Hiltner, Jess Niederer, and Jennifer Jang at 7:30 p.m. 11 a.m. to
9 p.m.
Continued on page 24
dD
609-333-8511
14 Mercer Street • Hopewell, NJ • Saturday & Sunday • 12 - 5
www.photogallery14.com
19
20
U.S. 1
JANUARY 5, 2011
On Broadway: 2010’s 10 Best
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OF PRINCETON
14 Spring Street 609-924-1824
great deal of pleasure
is derived from going back over the
past year and selecting the 10 most
outstanding shows from the pack
even as I also have to recall those
abysmal theater experiences that I
believe may have brought me one
step closer to martyrdom. The difficulty in making definitive lists is
that the criteria on which a critic
might judge get a bit cloudy and is
certainly subjective. Herewith, I
present the 10 most outstanding
plays and musicals of 2010 (as well
as three outstanding runner-ups
plus five of the worst).
How could I leave out “Driving
Miss Daisy” (still running) when it
affords us the opportunity (repeat,
it’s still running) to see the incomparable Vanessa Redgrave and James
Earl Jones reignite the delights of
Alfred Uhry’s 1989 play about the
developing
relationship
over
decades between a Southern Jewish
matron and her black chauffeur.
Could I have endured the arguably
offensive “The Merchant of Venice”
were it not for the empowering performances of Al Pacino as Shylock
and Lily Rabe as Portia? Certainly
the dynamic performances of Denzel Washington and Viola Davis
made the revival of August Wilson’s
“Fences” a must-see. A treat was in
store for those lucky enough to see
the impressive Broadway debut of
film star Brendan Fraser and his terrific co-star Denis O’Hare as two
emotionally challenged roommates
in the charming and underappreciated “Elling.”
This was also the year when endurance played a part for audiences
deciding on what shows to see.
Some of this year’s most talked
about shows were very, very long.
The trend for marathon-length
plays began last season with “The
Orphans’ Home Cycle,” which
took nine hours from start to finish,
unless you opted for three separate
evenings. This year, you couldn’t
give the bum’s rush (pardon the
pun) to the two-part six-hour revival of Tony Kushner’s “Angels
in America” or the three-part ninehour “The Great Game: Afghanistan.” Of all the long sit-spiels
(new word), it was the two-part
eight-hour “Gatz” that became the
hottest ticket in town.
It was not altogether surprising
that political satire fared better Off
Broadway. Despite enthusiastic
notices and good box office activity, both “The Scottsboro Boys” and
“Bloody Bloody Andrew Jackson”
failed to draw audiences when they
were transferred to the main stem.
How sad that these were the only
two musicals to open during the
calendar year that I considered outstanding. The only new play of exceptional merit to open on Broadway was Donald Margulies’ “Time
Stands Still.” Audiences who enjoy
good drama have come to realize
that those productions of merit are
more readily found Off Broadway.
Following are the 10 Most Outstanding Plays of the Year 2010 (in
no particular order). An asterisk after the blurb indicates that the play
is still running.
“Time Stands Still.” Donald
Margulies’ absorbing and topical
play concerns the unsettling romantic relationship between a
wounded photojournalist (Laura
Linney, who has been nominated
for a Tony for Best Leading Actress) and her long-time lover, a
war-correspondent (Brian d’Arcy
James).*
“Through the Night.” Daniel
Beaty not only wrote but portrayed
many characters in this terrific
one-man play in which we saw
how the faith and perseverance of a
bright 10-year-old boy helps
change the attitudes and the psyche
of the African-American males in
his world. (This tour-de-force, under the direction of Charles Randolph Wright, premiered at the
Crossroads Theater in New
Brunswick before it went on to a
successful run in New York.)
“The Scottsboro Boys.” Composers John Kander and Fred Ebb
(their last collaboration before
Ebb’s death) and director/choreog-
War Correspondents:
Brian d’Arcy James
and Laura Linney in
‘Time Stands Still.’
rapher Susan Stroman used the
provocative frame of a minstrel
show to tell the true story of a
group of innocent African-American boys accused of rape during the
1930s. The daring mix of minstrelsy and reality may have proved too
disconcerting for Broadway audiences. A masterpiece nonetheless.
“Bloody Bloody Andrew
Jackson.” An audacious mix of
history and rock-star glitz told the
story of the President (electrifyingly portrayed by Benjamin Walker)
responsible for the wholesale
slaughter of the American-Indians.
It might still be running had it
stayed Off Broadway, where such
irreverent satire is appreciated.
“The Kid.” This rambunctious,
funny, and touching musical (a
jovial score by Andy Monroe (music), Jack Lechnerto (lyrics), and
Michael Zam (book), was based on
the real life obstacles experienced
by sex columnist Dan Savage and
his lover to legally adopt their 12year-old son. It deserves a return,
but perhaps not on Broadway.
“Freud’s Last Session.” Mark
St. Germain’s play about an imagined yet entirely possible meeting
between the controversial and legendary psychoanalyst Dr. Sigmund
Freud and the rising literary voice
and religious philosopher/professor C.S. Lewis is a wonderfully entertaining and intelligent consideration of their opposing views on religion and philosophy. The play is
at the Marjorie S. Deane Little
Theater in the West Side Y but currently on hiatus until January 11.*
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JANUARY 5, 2011
U.S. 1
21
each reminding us that every precious pause has a stunning meaning of its own.
tivism, may have something to
conceal. This was another gem
from Playwrights Horizons.
Honorable Mention
The Worst of the Year
“Angels in America.” Tony
Kushner’s monumental work in
two parts about a Mormon lawyer
who comes out of the closet while
working for Roy Cohen is beautifully acted and spectacularly presented in this revival presented by
the Signature Theater, which is devoting the entire season to Kushner’s work.* Signature at Peter Norton Space, 555 West 42nd Street
(11th Avenue). 212-244-PLAY.
“Clybourne Park.” There were
subtle and sly echoes of “A Raisin
in the Sun” in this cleverly funny
and socially astute comedy by
Bruce Norris in which we see the
way gentrification and re-gentrification of a neighborhood affect
first a black family and then a white
family. (This production was another reason to praise and support
Playwrights Horizons.)
“After the Revolution.” In
Amy Herzog’s very intelligent and
compelling play, a young woman
lawyer is conflicted when she discovers that her family, long known
for their ultra left political ac-
“Mr. & Mrs. Fitch.” John Lithgow and Jennifer Ehle played the
title characters — married-toeach-other gossip columnists who
do nothing but talk at (not to) each
other until the curtain falls in Douglas Carter Bean’s seriously unfunny comedy.
“Looped.” Valerie Harper impersonated Tallulah Bankhead in
this travesty by Matthew Lombardo in which the legend arrives, remains, and exits looped.
“The Addams Family.” The
only thing there is to say about this
ungainly, unappealing musical
based on the Charles Addams cartoons is this: thank heavens for
Nathan Lane. 212-307-4100.
“Devil Boys from Beyond.”
The title tells you quite enough.
“Play Dead.” I can’t believe it,
but this gruesome, magic-enhanced entertainment in which
people are raised from the dead is
still playing dead at the Players
Theater, 115 MacDougal Street.*
800-745-3000.
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LAGERFELD • CHLOE • JAEGER
“Brief Encounter.” Emma
Rice adapted and directed (based
on a one-act play by Noel Coward)
this delightful, funny, and imaginatively staged musical (with songs
by Coward) about a romance between a doctor and a married
woman who meet in a train depot.
It premiered at UK’s Kneehigh
Theater and also played St. Ann’s
Warehouse in Brooklyn before it
was transferred by the Roundabout
Theater Company to Broadway.
“The Divine Sister.” Playwright/drag performer non pareil
Charles Busch plays the outrageously resourceful Mother Superior in this hilarious send-up of
every movie ever made about nuns.
The laughs surpass the number of
beads on a rosary as Busch and
company camp it up as they outsmart a sinister sister in an old convent.* Soho Playhouse, 15 Vandam Street off 6th Ave. For tickets:
www.DivineSisterOnstage.com.
“Gatz.” The Elevator Repair
Service cleverly and inventively
presented F. Scott Fitzgerald’s
novel “The Great Gatsby” in its entirety. Not a word was left out in
this dramatic feast of words and
unexpected faithfulness to its
source.
“The Collection” (1962) and
“A Kind of Alaska” (1982). The
Atlantic Theater Company presented two gripping, beautifully
acted (kudos to the five actors and
Lisa Emery in particular) and flawlessly directed (Karen Kohlhaas)
one-act plays by Harold Pinter,
ARMANI • CHANEL • HERMES
Just Nunsense:
Princeton native
Jennifer Van Dyck,
near right, and
Charles Busch in
‘The Divine Sister.’
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22
U.S. 1
JANUARY 5, 2011
Raw Beauty: The Art of Capturing the Female Spirit
F
by Ilene Dube
or years, book artist
Miriam Schaer observed gloves on
the streets of New York: lost or
abandoned, left to the elements,
tattered; or, in some cases, expensive gloves, or gloves that may
have belonged to children.
Schaer wanted to bring them together, and so she took the handshaped appendages home with the
idea of making them into a book.
“Although there is no text, each
glove tells a story about the person
who once owned it,” says Schaer,
in a phone interview en route to her
home in Brooklyn from Chicago,
where she teaches in the interdisciplinary MFA program in Book and
Paper at Columbia College. “In a
way, the piece is about bringing
them all into a community. When I
was done sewing them together,
they still seemed to be fighting
each other and holding onto their
own individual story. I coated them
with gold to unify them, but they
are painted in a very uneven way so
the aspects of the original glove
still come through.”
On Saturday, January 8, Schaer,
who is known for her “means of
containment” — girdles, bustiers,
brassieres, and aprons used in multimedia work — will lead a “Wearable Books” workshop at the Arts
Council of Princeton. The workshop takes place in conjuction with
“Raw Beauty: An Exhibition of
Sculpture,” on view from Saturday,
January 8, through Saturday, February 26. The show includes
Schaer’s glove book, “No Ornament as Precious as Their Hands.”
“Raw Beauty” curator Rebecca
Kelly met Schaer in 2002 when she
took a workshop with her. Kelly, a
storyteller, visual artist, and professor of children’s literature and
child and adolescent development
at the College of New Jersey, was
feeling despondent in the wake of
9/11, and made “The Blue Book”
Curator Rebecca
Kelly brought in a
consultant who
works on interior
spaces in churches
and synagogues to
give the show ‘a sacred feminine feel.’
in Schaer’s workshop. Literally a
blue book with beads, it includes
comments from friends, artists,
writers, and others on how they react to the color blue, or the feeling
of the blues. Needing to do something with her hands, Kelly found
the repetitive beading soothing,
and the stories remedies for the
blues.
“I spent a year compiling it,”
says Kelly, who wears red shoes,
polka dotted socks, and a fuzzy
frilly scarf she made from many
different sources of yarn on the day
of our interview. When she sits
down to talk, she places the scarf
on a table, and then takes a pale
green egg from her bag, fresh from
the farmers’ market, and sets it in
the nest formed by the scarf.
“I love this egg,” she says, holding it like a sacred object. “I wish I
could raise chickens.”
While working on “The Blue
Book,” she says, “I would go in the
kitchen and play Odetta and sing at
the top of my lungs. I would have a
cup of tea and find that sacred
place.”
“The Blue Book” is being
turned into a dance that will be performed in Philadelphia in June,
2011, through the Philadelphia
Center for the Book.
“Raw Beauty,” says Kelly, is
about creating objects “that communicate each artist’s thoughts and
feelings about the primitive
strengths and imperfections of the
female spirit.” Kelly brought in
Anne Wright Wilson, who consults
with churches and synagogues on
interior spaces, to design the exhibit. “I wanted it to have a sacred
feminine feel.”
All but one of the artists are
women, and traditional women’s
crafts, such as crocheting and
sewing, incorporate new materials.
K
elly has been “collecting”
artists ever since she started the Art
Camp at Tohickon Valley Park in
Point Pleasant, Pennsylvania,
more than a decade ago. A winter
camping retreat, it is “a place for
women to regenerate,” says Kelly.
“We have artists come in and do
demos. There’s a lot of handwork,
such as crochet.” The crochet may
be done with anything from plastic
bags to wire. Dancers, educators,
embroiderers, and quilters come to
try different art forms and share in
the experience.
Born in 1952 in Dearborn,
Michigan, Kelly grew up in central
Pennsylvania and Washington,
D.C. Her father was a cardiologist,
her mother a nurse. She earned a
Nurturing the Nurturer
A fun and fact-filled day for caregivers
Saturday, January 15th
9:00 am - 12 noon
YWCA Princeton
59 Paul Robeson Place (off Route 206)
A free conference for Mercer County caregivers.
Learn about community resources.
Mental health experts will discuss how to flourish while still
being an effective caregiver. Breakout sessions will cover
children, spousal, and parental caregiving and insights from
a male caregiver. Experts share legal and financial information
caregivers should know.
Door prizes too!
For more information, contact
(609) 497-2100 x307
dD
Sponsored by:
Bon Appétit • Princeton Senior Resource Center
Trinity Counseling Service • YWCA Princeton
Wisdom & Beyond, LLC
bachelor’s degree in elementary
education from American University in 1972, and a master’s in child
development from Sarah Lawrence in 1994. She has curated exhibits on found art and book arts at
Bucks County Community College’s Hicks Art Center Gallery,
Stuart Country Day School, and
Riverrun Gallery in Lambertville.
Kelly and Schaer are connected
through their interest in storytelling and book arts. “My books
are trying to find answers to questions that often have no answers,”
says Schaer. She collects stories or
texts she hears, sometimes on the
news or the radio, that touch her. “I
am often moved by the obstacles so
many people have to overcome,
sometimes for nothing they themselves did or asked for. I think of
myself as a narrative sculptor,” she
says.
Schaer was born in Buffalo,
N.Y., and took classes at the Albright-Knox Art Gallery, where
she was introduced to the work of
Paper Chase: ‘Bed
of Rapunzel’ by Elizabeth Mackie, handmade paper made
from corn husks. Photo
taken by the artist at PPG
Wintergarden, Pittsburgh, PA.
Eva Hesse, Louise Nevelson,
Marisol, and Frida Kahlo. She
earned a bachelor’s degree from
Philadelphia College of Art in
1978, where she worked in weaving, fiber, and collage. Only one
course in book arts was available at
the time, but when Schaer moved
into a cramped New York City
apartment, she found making
books was just the right size for
that space.
She continued her studies at the
Center for Book Arts and the
School of Visual Arts and has
taught book arts at Rutgers Center
for Innovative Paper and Print,
Sarah Lawrence College, and Pratt
JANUARY 5, 2011
Institute. In addition to exhibits all
over the world, Schaer’s work has
been shown at the Arts Council of
Princeton; in a two-person show
along with Debra Weir at the Marguerite & James Hutchins Gallery
in the Gruss Center for the Visual
Arts at the Lawrenceville School;
and a solo show at the Douglass Library in the Mary H. Dana
Women’s Series.
“I am not a typical book artist, because I don’t stay in the confines of
traditional book making materials,”
says Schaer. “I really love working
with different materials. I think we
all have stories to tell, and we often
hold those stories in various parts of
the body. I use mostly women’s
clothing because it provides a place
to hold the elements and relates to
the ideas I am exploring.”
There is often text hidden within
the garment: it may be the words of
Emily Dickinson, nursery rhymes,
Schaer’s own poems, and even altered text.
“I found a book in a collection
from my father when he died, ‘Atlas of Surgical Operations.’ Altering that book turned into a series of
five pieces that all helped me explore my father’s mysterious
work,” says Schaer. “A number of
years ago, I stumbled on the Bible I
received when I became Bat Mitzvah. As my relation to formal, organized religion has changed so
much since I was a child, I used that
book to create two pieces: ‘Word of
God’ and ‘Slip Thru My Hands.’”
Clothing and sculpture are happily married here. Kathryn Sclavi,
another “Raw Beauty” artist, led a
workshop at Grounds For Sculpture last summer called “The Garment as Sculpture: AFiber Arts Adventure.” Her hand embellished
and dyed silk on polyester and cotton “Bad Boyfriends: 8 Women
Told Me About an Ex” documents
a discussion with a friend about a
failed relationship.
“I am very interested in communal female gatherings to create
handwork, such as quilting bees or
embroidery circles,” writes Sclavi
in an artist statement. “I have found
when I get together with groups of
women, we often open up in discussions about men in our (lives)
who have proven to disappoint. By
sharing our stories through advice,
laughter, and consolation, we have
the ability to create a shared healing community. Meant to elicit
laughter and camaraderie, ‘Bad
Boyfriends’ serves as a garish burn
book for the heartbroken teenage
girl in us all.”
It isn’t all women who are artists
in “Raw Beauty.” Leo Sewell, a
found object artist and one of the
Philadelphia Dumpster Divers, has
created “Venus de Junko,” a torso
fragment made of welded brass
parts that is a nod to the famous
“Venus de Milo” sculpture.
Wings, fins, knives, doorknobs,
keys, and Victorian hardware make
up this female form. Although it
shines like gold, Sewell says he
hasn’t added a patina because he
likes the individual components to
stand out as what they are, revealing a previous life.
Sewell scours his home city of
Philadelphia to find these parts,
and in his West Philadelphia studio, a Victorian carriage house, he
has hundreds of cabinets to “file”
his spare parts: drawers have divisions for fingers, toes, foot parts, or
human forms arranged by size; a
box for brass, another for aluminum, stainless steel, or mahjong
tiles; and thousands for fasteners
such as screws, bolts, and nails.
Born in 1945, Sewell grew up in
Annapolis, Maryland, in the shadow of the U.S. Naval Dump. He
would hike through the woods and
bring home spare parts. “The military throws away a lot of stuff, and
it was a thrill to me to find it and
take it apart and reassemble it,” he
says. “My parents were not about
U.S. 1
23
Open Daily 12:30 to 4pm
15 Market Street ★ Trenton, New Jersey ★ (609) 989-3027
www.williamtrenthouse.org
The 1719 William Trent House Museum is owned, maintained and operated
by the City of Trenton with assistance from the Trent House Association and General
Operating Support Grants from the NJ Historical Commission, Department of State.
Chinese Accupressure
& Professional Massage
Hand Made: ‘No Object’ by Miriam Schaer, made
of found gloves.
art, they grew up during the Depression. My father, who taught
language at the Naval Academy,
had a shop and taught me to use
tools. He made use of the things we
found to solve the problem at
hand.” Sewell’s mother, a homemaker, spent a lot of time helping
out at hospital and church rummage sales.
At the University of Delaware,
Sewell studied economics as an
undergraduate, then completed a
master’s degree in art history there
in 1970. “They are two useless degrees, but they’ve helped me in my
career,” he says. “I’m a businessman, and I can talk about art. I’ve
managed to live a middle class life
as an artist.” Sewell’s work is collected by Sylvester Stallone,
among others.
His work is so popular, it’s even
been stolen. “Someone broke the
front window of a gallery in Nantucket and reached across someone
else’s work to get mine,” he says.
“There was another incident where
a home was broken into to steal my
artwork. People just want it. It’s not
about establishing a collection or
prestige, they just want it.”
Raw Beauty: An Exhibition of
Sculpture, Arts Council of Princeton’s Paul Robeson Center for the
Arts, 102 Witherspoon Street, on
view Saturday, January 8, to Saturday, February 26. Gallery talk
Thursday, January 20, 5 to 6:30
p.m. 609-924-8777 or www.artscouncilofprinceton.org.
Also, “Wearable Books,” Saturday, January 8, 10 a.m. to 3 p.m. In
this intensive one-day workshop,
students will look at historical and
contemporary images of the book
as personal totem, in addition to
images of text in relationship to the
body. Using paper decoration and
simple book as well as jewelry
techniques, students will make
their own wearable book. Participants should bring found objects,
broken jewelry or text to incorporate into books. Fee: $100.
c Herbal
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Available
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609-252-9900 • cell 718-813-3827
Open 7 days a week 10am - 10pm - No appointment needed!
PERSONAL PAPERWORK SOLUTIONS
...And More, Inc.
609-371-1466
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Specialized Services for Seniors and
their families, and Busy Professionals.
24
U.S. 1
JANUARY 5, 2011
January 10
Continued from page 19
Classical Music
Choral Audition, Philomusica
Chorale, Unitarian Society, 176
Tices Lane, East Brunswick, 888744-5668. www.philomusica.org.
Register. 7:30 to 10 p.m.
Pop Music
Rehearsal, Jersey Harmony
Chorus, Plainsboro Library, 9
Van Dorn Street, Plainsboro, 732236-6803. www.harmonize.com/jerseyharmony. New members
are welcome. 7:15 p.m.
Dance
Handsome Molly, Princeton
Public Library, 65 Witherspoon
Street, 609-924-8822. www.princetonlibrary.org. Dancing ensemble. 6:30 to 9 p.m.
Literati
New Jersey Writers’ Society
Meeting, West Windsor Library,
333 North Post Road, 609-7990462. Become a better writer and
defeat writers’ block. 6:30 to 8
p.m.
Noodle Talk, Princeton Public
Library, 65 Witherspoon Street,
609-924-5584. http://tinyurl.com/pnoodle. Lightly structured dis-
Art + Cappuccino: ‘Haymaking 11’ by Mary
Waltham, opening with a reception on Wednesday, January 7, at Small World Coffee, 254 Nassau Street. 609-924-4377.
cussion based on personal questions that embrace the human
condition instead of flinching from
it. Led by Noodle Talk’s creator
Alan Goldsmith. Free. 7 to 8:45
p.m.
Good Causes
Testimonial Luncheon, African
American Chamber, Marriott, 1
West Lafayette Street, Trenton,
609-571-1620. www.mtaacc.org.
“Passing the Torch.” Register.
$35. 11 a.m.
Food & Dining
Cooking Classes with Executive
Chef Shane Cash, Grounds For
Sculpture, Toad Hall Shop, 18
Fairgrounds Road, Hamilton,
609-586-0616. www.groundsforsculpture.org. Four classes. Register. $30. 6 p.m.
Health & Wellness
Mercer County Connection, 957
Route 33, Hamilton, 609-8909800. www.mercercounty.org.
“How to Navigate through the
Health Care Continuum” present-
ed by Dawn Bock, CareOne. Register. 10:30 to 11:30 a.m.
Blood Drive, American Red
Cross, Gold’s Gym, 761 Route
33 West, Hightstown, 800-7332767. www.redcrossblood.org.
Register. 1 to 7 p.m.
Deep Relaxation and Meditation
Class, South Brunswick Library, 110 Kingston Lane, Monmouth Junction, 732-329-4000.
www.sbpl.info. Four-week session presented by Denise Trimble. Register. $40. 7 p.m.
Mindfulness Based Stress Reduction, Princeton Center for
Yoga & Health, 50 Vreeland Drive, Suite 506, Skillman, 609-9247294. www.princetonyoga.com.
Introduction to the eight-week
two-hour class format includes information about mindful meditation, yoga, and awareness. Register. Free. 7:30 to 9 p.m.
Also, Chanting and Meditation.
Meditation, mantra, kirtan, and
yogic philosophy in a group setting led by Suzin Green. For all
levels. Dan Johnson accompanies chanting on tabla. $20. 7:30
to 9:30 p.m.
History
Holiday Festival of Trees, American Hungarian Foundation, 300
Somerset Street, New Brunswick,
732-846-5777. www.ahfoundation.org. Annual seasonal festival
with display of holiday decorations from 12 different cultures as
What’s the deal with
well as a Menorah for Chanukah.
$5 donation. On view to January
31. Festival hours are Tuesday to
Saturday, 11 a.m. to 4 p.m.; and
Sunday, 1 to 4 p.m. 1 to 4 p.m.
Lectures
Workshop, Princeton Photography Club, Johnson Education
Center, D&R Greenway Land
Trust, 1 Preservation Place,
Princeton, 732-422-3676. www.princetonphotoclub.org. “Advanced Critique” workshop presented by Ricardo Barros. Register. 7 p.m.
Postcard Collecting, Washington Crossing Card Collectors,
Union Fire Hall, 1396 River Road,
Titusville, 215-737-3555. www.wc4postcards.org. “Camden, NJ”
presented by Joe Signore. An
auction of 100 lots follows. 8 p.m.
Singles
Singles Night, Grover’s Mill Coffee House, 335 Princeton Hightstown Road, West Windsor, 609716-8771. www.groversmillcoffee.com. Drop in for soups,
sandwiches, desserts, tea, coffee
and conversation. Register at
http://ht.ly/3gd9w 6:30 to 8 p.m.
For Seniors
Pain Management Lecture, West
Windsor Senior Center, 271
Clarksville Road, West Windsor,
609-799-9068. “All Your Need to
Know About Arthritis.” Register.
11 a.m.
Movie Afternoon, West Windsor
Senior Center, 271 Clarksville
Road, West Windsor, 609-7999068. Screening of “Confession
of a Shopaholic.” 1 p.m.
Sports
Sales, specials, and other
deals from Princeton
retailers.
Instant
updates via
Twitter
Princeton events from
farmers markets to family
festivals.
Here’s the deal:
Everyone knows shopping is a sport -- what you need is someone
to keep score. That’s where PrincetonDeals.biz comes in: It knows
who has the best sales, the coolest events, and the all-around
good deals in Princeton Borough and Township.
www.
.biz
Meeting, Ernest Schwiebert
Trout Unlimited, Pennington Fire
House, Bromel Place, Pennington, 609-984-3851. www.esctu.org. Fly tying presentation, business meeting, and speaker. Park
in the rear of the firehouse and
enter through the back entrance.
Free. 6:30 p.m.
Tuesday
January 11
IN THE SPOTLIGHT: What’s Up
with the Space Shuttle?
Meeting, Amateur Astronomers
Association of Princeton, Peyton Hall, Ivy Lane, Princeton University, 609-252-1223. www.princetonastronomy.org. “The
Space Shuttle, The Space Station, and What’s Beyond for
NASA” presented by Ken Kremer,
NASA Ambassador, who includes
photos and descriptions from personal behind the scenes visits to
the Kennedy Space Center. Free.
8 p.m.
JANUARY 5, 2011
U.S. 1
25
At the Movies
Note: The Destinta Theater in
Trenton has closed.
Confirm titles with theaters.
Black Swan. Thriller about a
ballet dancer features Natalie Portman. AMC, Garden, Montgomery,
Multiplex, Regal.
The Chronicles of Narnia:
The Voyage of the Dawn Treader. Fantasy with Ben Barnes and
Skandar Keynescktk. AMC, Destinta, MarketFair, Multiplex, Regal.
Fair Game. Action with Naomi
Watts and Sean Penn. Montgomery.
The Fighter. Mark Wahlberg
and Christian Bale in docudrama
about boxer Mickey Ward and his
brother. AMC, MarketFair, Multiplex, Regal.
Gulliver’s Travels. Comedy
with Jack Black and Emily Blunt.
AMC, MarketFair, Multiplex, Regal.
Harry Potter and the Deathly
Hallows: Part I. Daniel Radcliff
returns in title role for the first half
of the last book in the series. AMC,
MarketFair, Multiplex, Regal.
Pop Music
Barbershop Chorus, Princeton
Garden Statesmen, Plainsboro
Library, 9 Van Doren Street,
Plainsboro, 609-799-8218. www.princetongardenstatesmen.com.
Men of all ages and experience
levels are invited to sing in fourpart harmony. The non-profit organization presents at numerous
charities. Free. 7:30 to 10 p.m.
Art
Art Exhibit, South Brunswick
Arts Commission, South
Brunswick Municipal Building,
540 Route 522, Monmouth Junction, 732-329-4000. Opening reception for “See All the People,” a
new exhibit. On view to March 30.
6:30 to 8 p.m.
On Stage
The How and the Why, Berlind
Theater at the McCarter, 91 University Place, Princeton, 609258-2787. www.mccarter.org.
7:30 p.m.
Literati
Author Event, Barnes & Noble,
MarketFair, West Windsor, 609716-1570. www.bn.com. Lo
Bosworth, author of “The Lo
Down.” 7 p.m.
Food & Dining
Cooking Classes with Executive
Chef Shane Cash, Grounds For
Sculpture, Toad Hall Shop, 18
Fairgrounds Road, Hamilton,
609-586-0616. www.groundsforsculpture.org. Four classes. Register. $30. 6 p.m.
Health & Wellness
Rabies Clinic, Robbinsville
Health Department, Public
Works Garage, 56 RobbinsvilleAllentown Road, Robbinsville,
609-936-8400. Pets must be on a
leash or in a carrier. Free. 4:30 to
6:30 p.m.
Strength Circuit Workout, Can
Do Fitness Club, 121 Main
Street, Forrestal Village, Plainsboro, 609-514-0500. www.candofitness.com. 30-minute program.
Register. Free. 5:30 to 6 p.m.
The 12 Principles, Mercer Free
School, Lawrence Community
Center, 609-456-6821. An open
discussion centering on the work
of Steven Covey, Don Miguel
Ruiz, and Michael Cavallaro. 7 to
8:30 p.m.
History
Open House, Lawrence Historical Society, Port Mercer Canal
House, Province Line Road at
How Do You Know. Comedy
with Reese Witherspoon and Owen
Wilson. AMC, MarketFair, Multiplex, Regal.
The King’s Speech. Colin Firth
as King George VI and Derek Jacobi as his speech therapist. AMC,
Garden, Montgomery, Multiplex.
Little Fockers. Comedy sequel
with Ben Stiller, Robert De Niro,
Dustin Hoffman, and Barbra
Streisand. AMC, MarketFair,
Multiplex, Regal.
Made in Dagenham. Sally
Hawkins is featured in this film
based on the 1968 strike at the Ford
Dagenham car plant when 850
women claimed sexual discrimination. Montgomery.
The Social Network. Biopic
about Mark Zuckerberg, the cofounder of Facebook. AMC.
Tangled. Animated Disney film
based on Rapunzel with voices of
Mandy Moore and Donna Murphy.
AMC, MarketFair, Multiplex, Regal.
The Tourist. Action film with
Angelina Jolie and Johnny Depp.
AMC, MarketFair, Multiplex, Regal.
Quaker Road, Lawrenceville,
609-538-8168. www.thelhs.org.
Visit the preserved historic canal
company house and learn about
the waterway’s past. Free. 1 to 3
p.m.
For Families
Read and Explore, Terhune Orchards, 330 Cold Soil Road, 609924-2310. www.terhuneorchards.com. “The Gingerbread
Man.” Register. $5 per child. 10
a.m.
Lectures
Public Speaking, Mid-Day Toastmasters, Robbinsville Library, 42
Allentown-Robbinsville Road,
Robbinsville, 732-631-0114.
Guests are welcome. Free. 11:30
a.m.
Engaged Retirement, Princeton
Public Library, 65 Witherspoon
Street, 609-924-8822. www.princetonlibrary.org. “Downsize
Your Possessions with Ease” presented by Ellen Tozzi of Natural
Order Design focused on ages 55
to 70 who are parting with a life’s
accumulation of belongings.
Free. 7 p.m.
Princeton Macintosh Users
Group, Computer Science Building, Princeton University, 609258-5730. www.pmug-nj.org.
“Geotagging Your Digital Photos
on the Mac” presented by Michael
Blank, website designer for the
Princeton Internet Group. Beginners interest group meets at 6:30
p.m. 7:30 p.m.
Science Lectures
Meeting, Amateur Astronomers
Association of Princeton, Peyton Hall, Ivy Lane, Princeton University, 609-252-1223. www.princetonastronomy.org. “The
Space Shuttle, The Space Station, and What’s Beyond for
NASA” presented by Ken Kremer,
NASA Ambassador, who includes
photos and descriptions from personal behind the scenes visits to
the Kennedy Space Center. Free.
8 p.m.
Live Music
Open Mic Night, Grover’s Mill
Coffee House, 335 Princeton
Hightstown Road, West Windsor,
609-716-8771. www.groversmillcoffee.com. 7 p.m.
Laura Hull, Salt Creek Grille,
One Rockingham Row, Forrestal
Village, Plainsboro, 609-4194200. www.saltcreekgrille.com.
Concert features American popular songs, jazz standards, and
original songs. 7 p.m.
Tron Legacy. Sci-fi sequel with
Jeff Bridges and Olivia Wilde.
AMC, MarketFair, Multiplex, Regal.
True Grit. Action remake with
Jeff Bridges, Matt Damon, and
Josh Brolin. AMC, MarketFair,
Multiplex, Regal.
Yogi Bear. Animated family
comedy with voices of Dan
Aykroyd and Justin Timberlake.
AMC, MarketFair, Multiplex, Regal.
Venues
AMC Hamilton 24 Theaters, 325
Sloan Avenue , I-295 Exit 65-A, 609890-8307.
Garden Theater, 160 Nassau
Street, Princeton, 609-683-7595.
MarketFair-UA, Route 1 South,
West Windsor, 609-520-8700.
Montgomery Center Theater,
Routes 206 and 518, Rocky Hill,
609-924-7444.
Multiplex Cinemas Town Center
Plaza, 319 Route 130 North, East
Windsor, 609-371-8472.
Regal Theaters, Route 1 South,
New Brunswick, 732-940-8343.
Schools
Author Event, Princeton Academy of the Sacred Heart, 1128
Great Road, Princeton, 609-9248143. www.princetonacademy.org. Dr. Anthony Rao, author of
“The Way of Boys: Raising
Healthy Boys in a Challenging and
Complex World,” discusses how
raising boys isn’t with the boys but
our expectations of them. “When
parents understand the wide spectrum for normal boy development,
they can successfully communicate with them and help them
grown into healthy, smart, strong
men,” says Rao. Register. 7 p.m.
Singles
Widows and Widowers, Concordia Jewish Congregation, Concordia Shopping Center, Monroe,
609-395-8999. Get-together to
plan dinners, shows, and companionship. Register. 1:30 p.m.
Wednesday
January 12
IN THE SPOTLIGHT:
Haiti, One Year Later
Haiti Earthquake Commemoration Program, Haitian Diaspora
Community, Carl Field Center,
58 Prospect Street, Princeton,
609-439-1409. “Remembering
the People of Haiti One Year Later” includes 30 seconds of silence
at exactly 4:53 p.m. followed by
songs, music, poetry reading, and
a tribute to victims of the earthquake. Haitian reception follows.
Bring pennies to donate to Pennies for Clean Water Project. Information about how to get involved locally and internationally.
Facebook: Princeton Remembers
Haiti. 4:30 to 6:30 p.m.
Classical Music
Opera Video Series, Princeton
Senior Resource Center,
Suzanne Patterson Center, 45
Stockton Street, 609-924-7108.
www.princetonsenior.org.
Screening of “Oedipus Rex” with
Philip Langridge, Jesseye Norman, and Bryn Terfel. Introduced
by Carol King. Dessert and beverages provided, bring your own
lunch. 12:30 p.m.
Jazz Vespers, Princeton University, Chapel, 609-258-3654.
www.princeton.edu. Free. 8 p.m.
Continued on following page
PRINCETON GROOMING
Dogs and Cats
• Experienced, professional master groomer
• Full-service grooming in your home
• Stress-free and tender-loving care
for your dog or cat
• Discount for two animals
By appointment only
609-658-6164
[email protected]
Princeton Junction
FREE
Tooth Brushing
and
Take-home Brush
w/Grooming Services.
New customers only.
Exp. 1/21/11.
Maria’s Hair Salon
We Service Men, Women and Children
Specials
Keratin Smoothing Therapy: $250 and up
Color, Highlight, Cut & Blow Dry: $120 and up on Tuesdays
(Call for appointment)
Men’s Cuts: $15 and up
Women’s Cuts: $20 and up
Walk-iins Welcome
42 Leigh Avenue • Princeton, NJ 08540
609-9
924-3
3353
26
U.S. 1
JANUARY 5, 2011
SINGLES
MEN SEEKING WOMEN
MEN SEEKING WOMEN
WOMEN SEEKING MEN
“Number One Hit” Looking to expand my horizon and join forces with a
good Christian woman. I am a single,
black, physically fit man in search of a
good, physically fit black woman with
some traditional values. I stand 5’10”
and weigh 200 pounds. I enjoy the great
outdoors during the summers. My favorite pastime is reading and writing. I
love to go to the movies, beaches, and
my favorite is taking long walks in the
park. I am drama-free and drug-free. In
fact, I am free to explore new love possibilities. Only that special one will do,
however. You could be special and complementary if you are humble, down to
earth, and possess a good sense of humor. If you are 35 to 45 years young and
curious to know more, let’s have a meeting of the mind. Contact me. Happy New
Year! Box 236643
and financially sounds. Photo will be
nice. Box 237139
fessional; kind to people and animals;
into cultural arts, concerts, plays, museums, casual and fine dining, dancing,
clubs; passionate about life, loves traveling here and abroad; seeking a gentleman with good values, decency, nice
looks, good dresser, and has similar
background. 5’8” and taller. Have a
good sense of humor and be of a sound
mind and body. A healthy, fit person. A
nice MAN. Age range 58-73 years
young. Emotionally and financially
sound. Box 237123
Hi! I’m Francis. I would like to meet
an African-American or Hispanic female
around the ages of 35-40 years young.
5’5”-5’7”, slim, nice shape, and good
looking. I’m looking for commitment.
Someone who can cook, clean, and
drive. I enjoy dancing, bowling, traveling, and spending time in Atlantic City.
I’m a very romantic guy. So feel free to
contact me. Box 237128
New Year, New Adventure? SWM
48, blue-gray eyes, healthy, very fit,
clean shaven, seeking sexy, exoticlooking, trim, in-shape woman who enjoys wearing lingerie from the ‘40s, ‘50s,
and early ‘60s. I’m passionate about life,
good values, love animals. Emotionally
Suits
$7.97
Jackets
$3.97
Dresses
$5.97
2809 Brunswick Pike Lawrenceville
(south of Lawrence Toyota, before Darrah Lane)
Helping our Patients Return
to a Full & Active Life
St. Lawrence Rehabilitation
Center is a comprehensive
physical rehabilitation hospital
that offers all the therapies and
specialty medical programs
you need to help you to return
to a full and active life.
• 166-bed facility dedicated
solely to physical
rehabilitation
• Acute, Subacute and Brain
Injury rehabilitation located
within one facility
• Board certified physiatrists,
physicians specializing
in physical medicine
and rehabilitation, direct
all rehabilitation programs
• State-of-the-art 23,000 sq. ft.
Outpatient Health Center
St. Lawrence
Rehabilitation Center
2381 Lawrenceville Road
Lawrenceville, NJ 08648-2024
fax 609-844-0648
www.slrc.org
609-896-9500
WOMEN SEEKING MEN
A nice, healthy lady with class, intelligence, good figure, sexy, rather attractive, exotic-looking, upbeat 5’5”, brown
hair and brown eyes, down to earth pro-
Bi WMM Hi guys - anyone interested
in meeting a really nice, good-looking,
tall, Italian, clean, discreet, and fun-loving guy - drop me a line with your phone
number. Box 237126
HOW TO ORDER
Singles By Mail: To place your free
ad in this section mail it to U.S. 1, 12
Roszel Road, Princeton 08540, fax it to
609-452-0033, or E-mail it to [email protected]. Be sure to include
a physical address to which we can
send responses.
HOW TO RESPOND
How to Respond: Place your note in
an envelope, write the box number on
the envelope, and mail it with $1 cash to
U.S. 1 at the address above.
The How and the Why, Berlind
Theater at the McCarter, 91 University Place, Princeton, 609258-2787. www.mccarter.org.
7:30 p.m.
Film
History
International Film Festival,
South Brunswick Library, 110
Kingston Lane, Monmouth Junction, 732-329-4000. www.sbpl.info. Free. 6:30 p.m.
Guided Tour, Drumthwacket
Foundation, 354 Stockton Street,
Princeton, 609-683-0057. www.drumthwacket.org. New Jersey
governor’s official residence.
Register. $5 donation. 10 a.m. to
2 p.m.
Tour and Tea, Morven Museum,
55 Stockton Street, Princeton,
609-924-8144. www.morven.org.
Tour the restored mansion, galleries, and gardens before or after
tea. Register. $20. 1 p.m.
For Families
Schools
Playgroup, Moms Club of Hamilton, Hamilton area. E-mail [email protected] for
location. 10 a.m. to noon.
Family Bounce Night, Bounce U,
410 Princeton Hightstown Road,
West Windsor, 609-443-5867.
www.bounceu.com. Must be 34
inches to bounce. $8.95 per child.
Adults bounce for free. $3.25 extra for pizza. 6 to 8 p.m.
Open Classroom, Wilberforce
School, 33 River Road, Princeton, 609-924-6111. 8:30 a.m.
Art
Pants
$2.97
SWM, 54, research doctor, blue eyes,
5’9”, 199 lbs, very athletic physique,
young at heart and mind. STD free.
Seeks attractive, fit female, open-minded, who enjoys friendship, companionship, good conversation, long drives,
with a sense of humor. Recent photo appreciated. Box 236321
MEN SEEKING MEN
Meeting, Princeton Photography Club, Johnson Education
Center, D&R Greenway Land
Trust, 1 Preservation Place,
Princeton, 732-422-3676. www.princetonphotoclub.org. “A Career as a Picture Maker, Not a
Picture Taker” presented by
Frank Veronsky, who has been
employed in the fields of commercial, editorial, music, fashion, and
portrait photography. His talk includes classic studio lighting to
eclectic environmental methods.
“Learning to be resourceful
enough to consistently succeed
— coming back from assignments with the goods — is all part
of a pro photographers life,” he
says. “powerful images can be
made from everything — from the
best to the worst of conditions.”
For more information about
Veronsky visit www.frankveronsky.com. 7:30 p.m.
Princeton Symphony Soundtracks Series, Princeton Public
Library, 65 Witherspoon Street,
609-924-8822. www.princetonlibrary.org. “The Beethoven Difference” presented by Scott Burnham in conjunction with the orchestra’s upcoming performance
at Richardson Auditorium on Sunday, January 23. Burnham, who
teaches music history at Princeton University, focuses on the
ways Beethoven absorbed the
ethos of Viennese classical style
of Haydn and Mozart and inflected that style into his own voice.
Free. 7:30 p.m.
Continued from preceding page
609-771-0037 • www.greentouchcleaner.com
Submissive SWM - 45, seeking mature (50-70), dominant, Princeton-area
lady. Race, ethnicity, weight, looks
unimportant. Let me treat you like the
queen you are. Willing to perform,
housework,
yardwork,
carpentry,
chores, etc. No strings attached, or possible LTR. Your wish is my, you know the
rest. Please include contact number.
Serious replies only, please. Box
237116
Pilates Resolution Solution, Can
Do Fitness Club, 121 Main
Street, Forrestal Village, Plainsboro, 609-514-0500. Register.
Free. 10 a.m. and 6 p.m.
Acharya Girish Jha, Shreyas Yoga, Holsome Holistic Center, 27
Witherspoon Street, Princeton,
732-642-8895. www.shreyasyoga.com. “Resolving Conflicts in
Relationships,” a talk by a master
teacher and spiritual counselor.
Register by E-mail to
[email protected]. Free-will
donation 10:30 to 11:30 a.m.
Mindfulness Based Cognitive
Therapy, Princeton Center for
Yoga & Health, 50 Vreeland Drive, Suite 506, Skillman, 609-9247294. www.princetonyoga.com.
Introduction to the eight-week
two-hour class format includes information about mindful meditation, yoga, and awareness. Register. Free. 3:30 to 5 p.m.
January 12
Laundry • Dry Cleaners • Pick-up/Delivery
Sincere SBM, 57, 6’1, 190 lbs, with
interests ranging from theater, film,
sports, travel and music to metaphysics
and a healthy lifestyle. Great sense of
humor and excellent communicator.
Seeks intelligent and eclectic woman
who is culturally diverse and who enjoys
fun activities leading to personal fulfillment and emotional satisfaction.
Art Exhibit, Chapin School, 4101
Princeton Pike, Princeton, 609924-7206. www.chapinschool.org. Opening reception for “Exploring the Medium,” an exhibit
featuring the paintings of Nancy
Bentley and “Impressions in
Wood,” the wood carvings of Jeffrey Genthner. On view to January 29. 5 to 7 p.m.
On Stage
Dancing
Newcomers Dance Party, American Ballroom, 1523 Parkway Avenue, Ewing, 609-931-0149. $10.
Note new location. 7 to 9 p.m.
Contra Dance, Princeton Country Dancers, Suzanne Patterson
Center, Monument Drive, 609924-6763. Instruction followed by
dance. $8. 8 to 10:30 p.m.
Food & Dining
Happy Hour, Rat’s Restaurant,
126 Sculptor’s Way, Hamilton,
609-586-0616. www.ratsrestaurant.org. Drink and appetizer specials. 5 to 7 p.m.
Red Wines of Italy, One 53, 153
Washington Street, Rocky Hill,
609-921-0153. Tasting and hors
d’oeuvres. Register. $75. 6:30
p.m.
Health & Wellness
Yoga Workshop, Shreyas Yoga,
Holsome Holistic Center, 27 Witherspoon Street, Princeton, 732642-8895. www.shreyasyoga.com. Yoga in the Himalayan tradition with Acharya Girish Jha. Register at [email protected].
$25. 8:15 a.m. and 7:15 p.m.
Lectures
Career Transition Workshop, KT
Associates, CanDo Fitness, Forrestal Village, Plainsboro, 609514-0500. www.candofitness.com. “Am I My Resume” presented by Karen Tombacher includes
information about cover letters,
elevator speech, and resume objectives. Register by E-mail to
[email protected]. Free. 7
p.m.
Socials
Meeting, NJ Ski and Snowboard,
Chickie’s and Pete’s, 306 Route
130 North, Bordentown, 609-4240710. 7:30 p.m.
For Seniors
Kosher Cafe East, Jewish Family and Children’s Service, Beth
El Synagogue, 50 Maple Stream
Road, East Windsor, 609-9878100. www.jfcsonline.org. Kosher
meal and speaker for ages 60
and up. “Keep Your Memory
Sharp” presented by Davida
Nugiel, LSW, who will discuss
how our memory works and tips
for keeping it sharp. Register. $5.
12:30 p.m.
JANUARY 5, 2011
ART
FILM
LITERATURE
DANCE
DRAMA
U.S. 1
27
MUSIC
PREVIEW
When Water — the Wet Stuff – Is an Instrument
I
n the first year of his tenure
as music director of the New Jersey
Symphony Orchestra (NJSO),
Jacques Lacombe has propelled
the orchestra’s January Festival
onto a multi-year path with compositions inspired by natural elements. The 2011 installment of the
project is devoted to water and consists of three programs running between Friday, January 7, and Sunday, January 23, at the seven venues where the orchestra performs.
In central New Jersey the first program takes place on Saturday, January 8, at 8 p.m., in New Brunswick’s State Theater.
When the NJSO says “Water,” it
is thinking of more than those rippling, bubbly sounds by which musical instruments bring to mind
streams, rivers, and seas.
Water itself is the featured instrument in the first set of January
programs, when percussionist
David Cossin solos in Tan Dun’s
“Water Concerto.” Outside of the
concert hall, Tan Dun is perhaps
best known for his score for the
film “Crouching Tiger, Hidden
Dragon.”
Interviewed by telephone, music director Lacombe says, “The
first things that came to mind when
water was selected as a theme were
the need for theatrical elements and
the need for something that people
have never seen before.” He found
it in Tan Dun’s 1998 “Water Concerto.” Soloist Cossin can be seen
performing the 20-minute work
with the Royal Stockholm Philharmonic on YouTube.
In performance, Cossin presides
over two large, illuminated bowls
of water at center stage. He splashes and slaps the water; dips a stick
into water and whips it through the
air; and alters the sound of a vibrating gong by immersing it in water.
Two supporting percussionists,
one at each side of the stage, assist
Cossin. Each plays just one bowl of
water.
“I’ll be conducting the piece for
the first time,” says Lacombe.
“I’ve looked at the score and am
fascinated by how you can play
with these big bowls and make different sounds. Sometimes they’re
background sounds; sometimes
they’re percussive rhythms. After a
while, as I look at the score, I forget
that the solo instrument is water.”
Composer Tan Dun, quoted on
the website of G. Schirmer, publisher of his “Water Concerto,” says:
“What I want to present is music
that is for listening to in a visual
way, and watching in an audio way.
I want it to be intoxicating. And I
hope some people will listen and rediscover the life things, things that
are around us but we don’t notice.”
“He sounds like a conductor,”
Lacombe says. “A conductor must
be able to hear with his eyes when
he reads a score, and see with his
ears when he’s on the podium. The
‘Water Concerto’ is scored more or
less conventionally for a classical
orchestra, with winds, brass, tympani, harp, percussion, and
strings.” Still, special techniques
by Elaine Strauss
are called for: winds and brasses
must produce sliding pitches;
mouthpieces of wind instruments
are used by themselves as an instrument; trumpeters make percussion sounds by beating their
mouthpieces.
Moreover, the score demands
special sound-emitting devices
that composer Tan Dun created. “It
calls for agogo bells, water phones,
slinky phone, water shaker, and
water tube,” Lacombe says. The
special instruments are rented from
New York’s Parnassus Production
Company, which also provides the
required illuminated glass vessels
for water.
Lacombe could provide no information about the special instruments. “Since the soloist [David
Cossin] knows the piece well, he
will be our guide in the rehearsal
process,” Lacombe says.
T
he desire to make music relevant to daily life lay behind Lacombe’s invitation to non-musical
organizations to partner in the NJSO winter festival. “The environment and water are very much in
news,” he says. “We need to think
about these matters. If we build
something artistically interesting,
it adds another dimension to the
topic. It’s a great occasion to get to
know our partners. Maybe from
this first step, partnering organizations will come back to us with further ideas for collaborations.”
The orchestra has joined with
more than a dozen organizations to
present related events that encourage an awareness of water beyond
the concert hall. These include the
Branch Brook Park Alliance,
Friends of Great Swamp National
Wildlife Refuge, the Geraldine R.
Dodge Foundation, the Greater
Newark Conservancy, the Land
Conservancy of New Jersey, the
Nature Conservancy, New Jersey
Highlands Coalition, New Jersey
Meadowlands Commission, Newark Museum, the Sandy Hook Bird
Observatory, Stony Brook-Millstone Watershed Association, Upper Raritan Watershed Association, and the Zimmerli Art Museum at Rutgers University.
Special events in conjunction
with the festival include “Water:
Global Challenges and Local Solutions: A New Jersey Perspective,” a
lecture-demonstration by Jim
Waltman, executive dircetor, and
Jeff Hoagland, education director,
both of Stony Brook-Millstone
Watershed Association, highlighting the Watershed’s successful approaches to conservation, education, and advocacy.
Lacombe stops short of believing that the January concerts will
automatically have an impact on
the natural world. “The nice thing
with music is that there are so many
different ways to approach it. It’s
wide open. You could sit in a concert hall and have an entirely different experience from your neighbor. Listeners can enjoy these concerts for the music alone. We’re not
forcing anybody to do anything;
people can come to these performances and do what they want.”
The first non-NJSO event took
place in October under the auspices
of Rutgers’ Zimmerli Museum,
where a four-month long special exhibit devoted to water closed on
Sunday, January 2. The museum
sponsored a free concert at the Raritan River in Highland Park with the
New Brunswick Chamber Orchestra playing George Frideric Handel’s “Water Music” and an arrangement of the Rutgers anthem “On the
Banks of the Old Raritan” by New
Jersey composer Ben Williams.
Lacombe’s intervention shows
itself by the inclusion of elements
from his “New Jersey Roots” project in the January Festival. The
multi-year initiative is an effort to
program compositions by New Jersey composers. The opening concerts, Friday and Sunday, January 7
and 9, at NJPAC in Newark, and
Saturday, January 8, at the War
Memorial in Trenton, includes
“Old and Lost Rivers” by Princeton-trained Tobias Picker. The second concert, part of the NJSO
“Best of” series, which presents
relatively short pieces or selections
from long pieces, takes place on
Friday, January 14, in Trenton’s
War Memorial, and includes Edward T. Cone’s “Dover Beach.”
Lacombe conducts both concerts.
Composer Cone, Princeton
Class of 1939, long-term Princeton
professor, and philanthropist, died
in 2004 at age 87. The NJSO presented his music for the first time in
November, 2010, when NJSO concertmaster Eric Wyrick performed
Cone’s Concerto for Violin and
Small Orchestra. Lacombe says,
“Cone’s music is not very well
known. He was a great composer,
but he didn’t have a big interest in
getting his music performed. We’re
going to try to fix that. I want to allow this music to become alive.”
One of Lacombe’s innovations is
to take part in the “Best of” series.
Until his arrival these concerts were
directed by guest conductors. “It’s a
lot of fun conducting the ‘Best of’
programs,” Lacombe says. “It
gives me a chance to talk to the audience. I like to do this.” In addition
to “The Best of Water,” Lacombe is
scheduled to conduct the “Best of
Ballet” program in June.
The third concert in the January
festival, on Friday, January 21, in
Princeton’s Richardson Auditorium, is conducted by emeritus Music Director Neeme Jarvi. “The
first program is more French and
Water Music: NJSO music director Jacques
Lacombe, above left, conducts a series of
concerts celebrating the element water, including
Tan Dun’s ‘Water Concerto’ featuring percussionist
David Cossin, above right, playing bowls of water.
the Jarvi program is more Russian,” Lacombe says. “We built it together with the orchestra and Jarvi.
“Jarvi will be returning to the
[NJSO] for the next few years,” Lacombe says. “It’s so good that he
was able to leave on good terms.
He wants to come back and has
saved time in his schedule for us.”
The natural elements to be featured in future January Festivals
are plentiful. That water won out
this year may have had something
to do with Lacombe’s childhood. “I
have been playing with the idea for
years about doing something with
water, perhaps because my hometown, Trois Rivieres, [Quebec] is
surrounded by water. “
L
acombe lists a handful of
possible themes for future Winter
Festivals: fire, earth, wind, storms,
and seasons. “The choice has been
made for next year,” he says. “I
know what it is, but I can’t tell.”
Lacombe has been keeping his
secret during a stay in Canada for
the holidays. “We have two
homes,” he says, “Montreal and
New Jersey. Now that we have an
apartment in New Jersey I’m beginning to feel at home here.
“I’ve now conducted in all the
[NJSO] venues,” Lacombe says.
“Every community has its own personality, its own flavor. I’m very fortunate. I like variety; I find it stimulating. You have to be ready to adjust. There are differing acoustics;
you have to be flexible. I think that’s
very good for the orchestra.”
Lacombe’s wife Janet, a former
computer consultant, has taken on
the full-time job of planning his
travels. “I’m on the road eight
months a year,” he says. “We travel
together. She is basically my boss.”
The New Jersey Symphony Orchestra’s winter festival celebrates
water with Handel’s ‘Water Music,’ Tan Dun’s ‘Water Concerto,’
and a series of events including a film screening and lectures on water.
Water! From the River to the
Sea, New Jersey Symphony Orchestra, Saturday, January 8, 8
p.m., State Theater, 15 Livingston
Avenue, New Brunswick, Music of
Faure, Tan Dun, Picker, and Debussy. Jacques Lacombe, conductor; David Cossin, percussion. $20
to $82. 800-ALLEGRO or www.njsymphony.org.
At 6:45 p.m., at the Heldrich
Hotel in New Brunswick, Chris
Wojcik, marine biologist, filmmaker, and Discovery Channel’s
“Shark Week” shark cam host,
gives a presentation of his short
film about the ocean and its inhabitants, including a discussion of his
creative collaboration with composer Eric Hemion, who wrote the
string quartet heard in the film.
Best of Water, Friday, January
14, 7:30 p.m., War Memorial, Trenton, Music of Handel, Smetana,
Mendelssohn, Offenbach, Cone,
Chausson, and Strauss. Jacques Lacombe conducts. John Hancock,
baritone, is featured. $18 to $57.
At 6:45 p.m., Water: Global Challenges and Local Solutions-A New
Jersey Perspective.” Jim Waltman,
Executive Director, and Jeff Hoagland, Education Director, Stony
Brook-Millstone Watershed Association give a lecture-demonstration
highlighting the Watershed’s successful approaches to conservation,
education and advocacy.
“Water: Global Challenge
and Local Solutions in Developing Countries,” Friday, January
21, 6:45 p.m., Nassau Presbyterian
Church Assembly Room. Daniel
Rubenstein, professor of ecology
and evolutionary biology, and Kelly Caylor, assistant professor of
civil and environmental engineering, both of Princeton University,
explore the specific challenges
faced by developing countries —
how they balance the need to improve the lives of their citizens
with the need to conserve natural
resources such as water.
28
U.S. 1
JANUARY 5, 2011
G
SURVIVAL GUIDE – 2011
ood communication is
all about clarity. In 2010 U.S. 1
published several articles that
made that point loud and clear.
Communicating
with Clarity
Say Good-bye
To Technobabble
A
ngel investors and venture
capitalists value focus, as well as
great business ideas, says Bob
Baker, owner of Copy to Go in
Hillsborough. “You need to rid
your business plans, summaries,
and your presentations of the
phrases that cause funders to cringe
and clutch their checkbooks rather
than open them.”
Avoid acronyms — except
one. There is one acronym Baker
suggests every entrepreneur remember: KISS — keep it simple,
stupid.
“If every other word that comes
out of your mouth is an acronym,
you may as well be speaking ancient Greek,” he adds. Baker realizes that often a presentation cannot be made without using some
technical terms, but if you must use
them, make sure you explain them.
Examples and illustrations are
helpful. “Don’t just say, ‘One part
per billion,’ explain that it is ‘like
finding two drops of alcohol in the
middle of Lake Erie.’ That’s something that everyone can relate to.”
Talk about results, not
processes. Investors don’t care if
you are talking about 10 nanometers or 100 nanometers. They are
interested in the benefits,” says
Baker. What will the process do for
your customers that no one else can
do or that no one else can do better
or less expensively? How much
money do you need? — What do
you plan to do with the money?
How much return can I expect on
my investment? These are questions investors want answered.
No Boring PowerPoint slides,
ever. “I’ve seen too many people
put up a slide with 100 words of
text on it,” he says. “That’s not
readable. Simplify it. Put up one
sentence, or better yet, a graphic.
Remember: one slide, one sentence.”
Bring only what is asked for.
Baker remembers an entrepreneur
who came to a presentation with 28
pages of material. The only problem was that he had been asked to
bring two. Investors, particularly at
pitch events, see dozens of presentations in a day, and they aren’t interested in reading through pages
of material to find the few paragraphs they are interested in.
Don’t be so enamored with
Bob Baker
Tom Ewing
Frederick Zarndt
your technology that you forget
the basics. “If you can explain it in
such a way that not only will your
grandmother understand it, she’ll
be able to explain it to her friends
and they understand it; then you’ve
succeeded.”
– Karen Hodges Miller
Reprinted from the November
10, 2010, issue of U.S. 1 Newspaper
their expertise is worth noting and
quoting in the media. Agood public
relations professional will find
these proficiency fields and set
about making others aware of
them.
Scope your audience. The most
effective way to get news received
is to deliver it straight to the source.
Call the reporter, introduce yourself, and let him know that any time
he needs a quote or expertise on
certain subjects, he may call on
you. Send him your contact info.
“This way, you are setting yourself
up as a resource,” says Ewing.
“You are giving this busy editor a
thing he needs, rather than pushing
your interests into his face.”
To release or not. “Press releases are very much to be valued,”
says Ewing. “But in this 24/7 electronic news cycle, their use has
changed.” Incessant search engines are pouncing on today’s buzz
words — words that will be
eclipsed by the following morning.
If your company has a steady
stream of press releases spread out
widely, Ewing explains, your odds
of hitting this news-need roulette
are much greater.
“At the same time,” he says,
“you want a short list of journalists
— individuals to whom you send
custom tailored releases, and follow up with a phone call.”
– Bart Jackson
Reprinted from the February 24,
2010, issue of U.S. 1 Newspaper.
partners assume that because they
share a language, they understand
each other’s intent. “The international language of choice for anyone who does technology or business is English, even if their native
language is not English,” says
Frederick Zarndt, owner of
Global Connexions, a Californiabased training company in intercultural communications and global virtual teamwork, and contract
content conversion specialist for
three companies through Digital
Divide Data. “The biggest problem
in communicating is that everyone
thinks they understand what the
other person said, but because of
cultural values that doesn’t happen
very well.”
Zarndt came to understand the
challenges of intercultural communication through his own experiences on information technology
projects with team members from
multiple countries. When working
on a project for a German and an
Indian company that had entered a
partnership agreement, he observed that the two cultures viewed
the relationship in very different
ways. “For the Germans a partnership is a business arrangement. For
the Indians you are part of the family, and you treat members of a
family very differently than business associates,” says Zarndt.
“This led to a number of misunderstandings.”
A surprising reality in cross-cultural conversations is that native
English speakers have more difficulty communicating with someone who speaks English as a second language (ESL) than do two
ESL speakers, who will communicate more effectively and with fewer misunderstandings. Why is this
so? “People who speak English as a
second language usually speak in
simpler terms: they use simple, not
complex sentences, and not big
words, so they are easier to understand,” says Zarndt. Certainly
more nuanced communication
may be sacrificed, but what they do
communicate is likely to be more
straightforward.
So what is a businessperson to
do to get through this thicket of cul-
Getting Publicity —
No Magic Required
T
om Ewing, director of external relations at Educational Testing
Service, explains how your belabored press release may get cut
successively smaller by editors,
advertising needs, or to make room
for other stories.
Yet if it is well written, it can still
be restored to an effective message.
You hope.
Graduating with a bachelor’s in
electronic journalism from Indiana
State, Ewing entered radio, producing his local news show just before the talk show of his college
classmate, David Letterman.
After five years of much work
and little remuneration, Ewing enrolled in Ball State University,
seeking a public relations master’s.
Amid his first classes, he made a
contact, and with a twist of talent
and circumstance, became the
point man for the lieutenant governor of Indiana. Then, following a
three-year stint providing public
relations services for All State Insurance, Ewing came east to ETS
where he has spent the last 27
years.
Promoting your assets. “ETS
has been blessed,” says Ewing “by
having a product in which the press
is naturally interested.” However,
even newly launched companies
should, with a little self-examination, find several areas in which
Business Needs
A Common Language
Understanding the culture
that a language reflects has become
a serious problem for businesspeople who work with speakers for
whom English is a foreign language.
Too often, both communication
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tural difference? Zarndt has a few
suggestions:
Read guidebooks. Companies
like Proquest publish cultural profiles about different countries that
teach some of the basics. For example, how long people spend on
chitchat before they get down to
work can vary by country. So can
how much drinking precedes business. “In Russia, expect to sit down
and share a bottle of vodka, and after it is half gone, then you start the
business discussion,” says Zarndt.
Be aware of your own cultural
assumptions and values. “Culture
is very much like the color of your
skin,” says Zarndt. “You yourself
probably don’t notice it very much,
but everyone else notices it.”
Keep it simple.
Listen carefully and repeat
back what you thought you
heard. “This is a good rule for a
husband and wife and for business
associates in the same country,”
says Zarndt. “It is a simple rule that
is almost universally ignored.”
Respect yourself and the person you are talking to. When
Zarndt was working for the German and Indian partners, one of the
German project managers was a
woman who was technically very
good. The Indian project managers, none of whom were female,
were using the same software as
the German woman, but not as
adeptly. Yet when they needed help
and reached her, they would always ask for her boss. “They were
from a culture that didn’t place
high value on women in business;
they didn’t think women could understand the questions they were
going to ask,” says Zarndt.
When speaking to another person, he says, only about 30 percent
of that communication is done with
words; the other 70 percent is
through body language: gestures,
tone of voice, and facial expressions.
“When you’re talking on the
phone, you have word and tone of
voice; video helps, but it’s rather
limited. If you take away voice and
are writing an E-mail, all you have
left is words,” he says.
– Michele Alperin
Reprinted from the August 18,
2010, issue of U.S. 1 Newspaper
Writing, Editing,
& Self-Publishing
Writing Really Is
A Butt-Busting Job
by Landon Y. Jones
A
nyone who takes writing seriously knows it’s like making laws
or making sausage: we know too
much about what goes into it.
There is no such thing as a writer
who has not faced his or her job
with a mixture of fear and loathing.
As the great sportswriter Red
Smith put it, “Writing is easy. All
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JANUARY 5, 2011
U.S. 1
29
Where the Worldwide Web Gets Hyper-Local
P
by Scott Morgan
erhaps it was inevitable.
Twenty years ago the Worldwide
Web threw its arms around the
whole planet and we were intoxicated by the idea of reaching everyone in the world, for business or
pleasure, without leaving our
homes. Ten years ago reality settled, the bubble popped, and we realized the limitations of a world
without limits.
Now that view has turned upside
down, and the new unlimited horizon of the web is our own backyard. Internet developers now
trade on the fact that we all still live
in small communities. We don’t
dine in Seattle and work in Buffalo
As if Central New Jersey media didn’t have
enough competition,
they now have a little
more – Oh no, Patch!
and go to church in Miami. We do
all those things near our homes.
And the Internet has caught on,
with the number of hyper-localized
websites, blogs, tweets, posts, and
feeds growing by the day.
Until recently most of the
“backyard” websites and blog
spots have been owned and operated by people in the community. A
few computer-generated sites have
tried to aggregate data from various community news sites, but the
results have not been noteworthy.
Now, however, a national organization, AOL, is making a bold attempt to create a network of standardized news sites across the
country. AOL’s venture is called
Patch and it promises one major
difference: Each Patch site will be
managed by real live editor (often a
downsized journalist from the
community), not a computerized
robot trolling the ‘Net. For advertisers, Patch is presenting itself as
an opportunity to target an online
message to a single community, a
geographic cluster of communities, or the entire nationwide network.
AOL launched Patch in 2009.
Last spring the company announced that it would invest $50
million in Patch, claiming that it
would offer news outlets for “hundreds” of towns no longer covered
by traditional media. But, as some
national media writers predicted,
Patch sites seem to be avoiding the
areas vacated by print media. Patch
has yet to launch a localized site for
an area uncovered by existing
newspapers in New Jersey.
Princeton, West Windsor, and
Plainsboro, so far, have no Patch,
though the network has grown to
encompass Lawrence Township,
South Brunswick, East Brunswick,
and Hillsborough. The company
also is rolling out a new Patch in
Cinnaminson, where the Courier
Post and Burlington County Times
newspapers compete, and has posted an opening for an editor for
Princeton. Among the central New
Jersey editors: Former reporters of
the Times of Trenton and the
Princeton Packet, now competing
in some places with their former
print paper.
Herewith a view of the more visible online sites catering to hyperlocal interests.
you do is sit down at a typewriter
and open a vein.”
It gets worse.
Consider the nature writer Annie Dillard: “I do not so much as
write a book as sit up with it, as
with a dying friend. I hold its hand
and hope it will get better.”
Or the novelist Joseph Conrad:
“I sit here religiously every morning — I sit down for eight hours
every day — and the sitting down
is all. In the course of that working
day of eight hours I write three sentences, which I erase before leaving the table in despair. Sometimes
it takes all of my resolution and
power of self-control to refrain
from butting my head against the
wall.”
On the day one of his novels was
published, F. Scott Fitzgerald
wrote his editor, Max Perkins, “I
am overcome with fears and forebodings. In fact all my confidence
is gone.” The novel was “The Great
Gatsby.”
Yes, these writers all faced the
same questions you do: Where to
start it? How to organize it? How to
end it? What is the best tone to use?
What am I really trying to say? Can
I put into words all that I feel?
As those questions come up, you
might feel irresistible urges to
check your E-mail, visit YouTube,
call your mother, change your ink
cartridge, and tidy up your desk.
Hang on. Ultimately you have
access to the same weapons —
words, sentences, and paragraphs
— that every other writer has. So
you take mouse in hand and forge
ahead, shaping words, sentences,
and paragraphs on the lathe of your
imagination and insight.
But learning to master writing is
more than the matter of learning to
use the right tools. From where I sit
— and I often sit in front of a keyboard and monitor — writing is its
own reward. As I have learned
from writing my own books, it is
far too rewarding to let fear of it deprive you from enjoying it.
The practice of writing takes
you into other worlds. And the
process of writing toughens your
mind. The truth is that just as clear
thinking leads to good writing, the
reverse is also true: good writing
produces clear thinking. Good,
clear style forces you to work
through the fog of uncertainties in
your mind because there is no place
to hide.
So how can you get from feeling
anxiety about writing to the place
where writing is the vehicle that
liberates your thoughts, clarifies
your voice, and helps you tell your
story?
To help, I thought I might borrow a device — or rather, seven devices — from the world of selfhelp literature. So, with apologies
to Stephen Covey who wrote a
book called “The Seven Habits of
Highly Effective Managers,” I propose the Seven Habits of Highly
Effective Writers.
Habit 1: Make a Mess. Gather
up all the raw material you can find
— your own research, notes from
books, your observations, opinions, stuff you find on Google and
Facebook, things your friends said,
This used to be a labor-union rallying cry, but it works for writers,
too. After you’ve dumped your
thoughts and research on the table,
sort through the mess and make little piles of the same things in the
same places. If you are working on
a biography of the explorer
William Clark, as I was not long
ago, put everything about Clark’s
family in one pile, put everything
about his relationship with Lewis
in another pile, and put everything
about his relations with Native
Americans in another pile.
Then look at the piles and make
sure you have enough of them.
Sometimes there is something
missing. When I was writing my
biography of Clark I realized that I
had written nothing about the
Proclamation of 1763, which prohibited European settlement west
of the Appalachians. I did not understand its implications and knew
that I could not write about western
expansion unless I explained it. I
remember that this moment threw
me into a head-clutching tailspin
because I knew I was going to have
to go back and fill up my notebook
again.
Then comes the bullfighter’s
moment of truth. You have these
piles of information, all stacked
and sorted. You look them in the
If you want to be a
writer, get to work,
but remember to have
fun. You get to make a
mess of things.
quotes you remember from something you read when you were 6,
laundry lists — all the most specific facts and details you can possibly get your hands on. Write it all
down.
You do not need to do this in an
orderly fashion. Dump your
thoughts into your notebook and
type up your notes. Your writing is
only as good as the information and
insights you have gathered. Order
comes later. Be willing to embarrass yourself. No one but you will
see this mess.
Habit 2: Organize! Organize!
News Sites
www.CentralJersey.com.
Website for the Princeton Packet
and its companion newspapers,
providing community news, advertising, and announcements.
www.MercerSpace.com. Web-
Continued on following page
site for weekly newspapers in the
Community News Service chain,
including the recently launched
Princeton Echo. The site offers
community news, blogs, and contests.
www.NJ.com. Website that includes the Trenton Times and StarLedger newspapers. Offers area
news, classifieds, sports, and announcements.
Patch.com. The website indicates that Patch has about 80 sites
so far in New Jersey, including the
ones in Lawrenceville, South
Brunswick, and Hillsborough.
www.PrincetonInfo.com. The
online arm of U.S. 1 newspaper,
this site offers comprehensive
databases for companies, health
and fitness practitioners, restaurants, and events. It also archives
U.S. 1 news stories and columns
dating back to the year 2000. It is
supported by daily updates via
Twitter and Facebook.
TheAlternativePress.com. Independent network of online hyper-local news sites, similar in approach to Patch.com. Based in
New Providence, the site has a
page covering New Brunswick and
a few other towns in northern New
Jersey. It says it is “founded by local residents.”
www.TownTopics.com. Website for the free community newspaper covering Princeton Borough
and Township.
www.wwpinfo.com. The website of the bi-weekly West Windsor-Plainsboro News, the site also
archives news articles and comments posted by interested members of the WW-P community. The
site is also the source of a biweekly
E-mail newsletter that it alternates
with the print publication.
www.WWPToday.com. Community resources, news, events,
and perspectives for West Windsor
and Plainsboro. The site uses Twitter to provide frequent updates of
events and high school sports results.
Continued on page 37
Richard K. Rein
In Presentations,
Time & Length Matter
L
et us please now pause for a
minute of silence for our departed
brothers and sisters from the world
of print and online media.
Pause. Silence. More silence.
Throat clearing. Coughing. Nervous eye movements and neck
twisting.
Thank you. Did I say “minute?”
of silence. I’m sorry. I meant to say
“moment” of silence and I wouldn’t dare ask you to stand silently
for a full 60 seconds. I think for
most of us 20 seconds would be the
appropriate length for a silent moment.
Size doesn’t matter, or so they
say. But I am convinced that length
— as in length of time — is a key
and also unappreciated component
of any effective presentation.
I began to ponder the concept a
few days ago, during a holiday visit to the family in upstate New
York. For my musically inclined
sons, my brother played a song he
had written and produced on
Continued on page 42
30
U.S. 1
JANUARY 5, 2011
Strategies for Using That QR Code
I
read with interest the Between can be used to provide items such as
the Lines article in the December 15 coupons and rebates to respondents.
They can be used to link to video
issue of U.S. 1 regarding your use of
a QR code on the cover of your publi- such as YouTube, where product
cation and the description of how it demos, instructional videos, etc can
be seen.
might be used by others.
Used by realtors on For Sale signs
QR codes are one of the tools we
are utilizing in our own marketing. to provide complete property tours of
We are also discussing their integra- the property listed
Used at concerts and entertaintion into the marketing programs of
some of our clients. Like a lot of new ment events to order CDs, DVDs,
concepts, ideas, or technologies, pro- shirts and hats, etc. from event
ponents sometimes oversell their val- posters and signage.
Current limitations include:
ue and proclaim that they will ultiThe rapidly growing but relatively
mately replace and make obsolete
small number of smart phone users in
other, older methods.
The fact is that QR codes are just the U.S.
The relatively poor quality of
one more technique available to marbuilt-in scanners on
keters (others
smart phones, requirinclude pering fairly large images
sonalization,
QR codes are a marto be properly read.
integrated
keting technique, but
The need, if conmarketing,
necting to a website, to
database
they don’t replace
have sites that are optimining, etc)
other methods.
mized for mobile apand suppleplications & the small
ment
but
don’t necessarily replace other meth- viewing screens on phones.
The most important issue with the
ods or techniques of providing maruse of QR codes as well as any other
keting information.
There are some very useful, effec- marketing strategy is to properly plan
tive, and interesting applications of out an entire strategy, from concept
QR codes. In addition to providing a to creative to implementation to reshortcut link to a website, they can be sults reporting to follow-up. Too
many attempt to incorporate a new
used as follows:
Personalized QR codes. Similar to technique based on its “buzzword”
Personalized URLs or “PURLs,” value without thinking through the
they can drive respondents to person- entire planning process.
alized landing pages where a few
Dave Kaplan
simple questions can provide the
Kaplan operates Sir Speedy Printmarketer company with useful data ing, 3100 Quakerbridge Road, Meron likes, dislikes, etc to better qualify cerville. 609-586-8222, www.sirpotential clients or customers. They speedy.com/mercerville
Continued from preceding page
eye. But you need to find your
theme, your sharp point of view,
the one deft stroke that will hold
everything else together.
One way to do this is to think
of your piles of notes as if they
were piles of clothespins. If you
put the clothespins on the table
in front of you, you could pick
up a clothesline and thread it
through each of the piles. Then
hold both ends of the line in your
hands and lift it up.
Every clothespin that comes
up hanging to your clothesline is
the stuff you need to keep: it’s
relevant. But if it stays on the
table, throw it out. It’s the same
thing with your theme. Keep
everything that clings to it;
throw out everything that does
not.
Around this point it also helps
to find your last sentence. I always think it’s a good idea to
write your last sentence first.
Then you have an exit strategy.
Habit 3: Don’t get it right
the first time. Don’t even think
about getting it right on the first
draft. All good writing is actually rewriting. The biggest mistake a writer can make is not to
revise.
When you rewrite you are
putting things in the right order.
You are putting the same things
in the same place. You are cutting out jargon and cliches or
any phrases that are familiar and
overused, like a “hail of bullets”
or describing little towns as being “nestled” in the hills. I would
like to take a hail of bullets to all
towns nestled in the hills. As
Landon Jones
Tom Lento
Mark Twain said, “The difference between the right word and
the almost right word is the difference between lightning and
the lightning bug.”
The other thing cutting does
is build compression and energy
into your writing. The biggest
payoff from compression is at
the very beginning of a piece of
writing, when you have to draw
in the reader — or else. Consider these first sentences and how
modest, unadorned, compressed
and direct the language is:
“In our family, there was no
clear line between religion and
fly fishing.”
“Gregor Samsa awoke one
morning from uneasy dreams
and found himself transformed
in his bed into a gigantic insect.”
“All children, except one,
grow.”
“In the great green room,
there was a telephone and a red
balloon.”
I suspect you recognized
most of these opening sentences
of “A River Runs Through It,”
“The Metamorphosis,” “Peter
Pan,” and “Goodnight, Moon”
respectively. If you did, it’s because they are simply stated.
Good writing is not fancy writing.
Habit 4: Simplify. If you
have read Strunk & White’s The
Elements of Style (and, believe
me, you should) you already
know what this habit is all about.
When you are revising, the first
rabbits in your cross-hairs are
unnecessary words. And while
you’re at it, you might consider
getting rid of the adjective key
on your keyboard. Nouns and
verbs can usually do the job just
fine.
Efficient writing is elegant
writing. The French philosopher
Pascal once apologized for the
length of a long letter by telling
his friend that, “I have made this
letter longer than usual, only be-
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cause I have not had the time to
make it shorter.”
Consider the famous first sentence of George Orwell’s novel,
1984: “It was a bright cold day in
April, and the clocks were striking
thirteen.”
It’s an amazing sentence. The
surprise twist of the clocks striking
13, of course. But also, in this sentence of 14 words, 11 have just one
syllable. It sounds as crisp and hard
as dropping a handful of pebbles on
a tin roof.
Orwell was the master of the
simply stated lead sentence with
devastating effects. Here is Orwell
again, in the first sentence of his
autobiographical essay, Shooting
an Elephant: “In Moulmein, in
Lower Burma, I was hated by large
numbers of people — the only time
in my life that I have been important enough for this to happen to
me.”
This is the high plain style,
which aspires to be, as Orwell put
it, “as clear as a windowpane.”
Here is what Orwell said once
about the craft of writing — and
rewriting: “A scrupulous writer, in
every sentence, will ask at least
four questions: What am I trying to
say? What words will express it?
What image or idiom will make it
clearer? Is this image fresh enough
to have an effect?”
And he or she will probably ask
herself two more: Could I put it
more shortly? (If it is possible to
cut a word, always cut it). Have I
said anything that is avoidably ugly?
Habit 5: Find your natural
voice and stick to it. The idea of
voice doesn’t make sense: we do
not actually hear when we read.
Voice is not the same thing as style.
Rather, voice is a quality that underlies a writer’s prose — really
more like the personality the writing reveals or, in musical terms,
more like the melody than the
lyrics.
Any good piece of writing is not
a monologue, it is a conversation.
The writer is looking over the reader’s shoulder, watching and wooing, anticipating his or her questions, or reactions, and making
sure the reader is neither too far behind nor too far ahead.
What you want to do is find a
writing voice that is uniquely
yours. It is not George Orwell’s,
Toni Morrison’s, or Annie
Proulx’s, although you can profit
from reading all of them.
When I am stuck at a place in my
writing, I sometimes will read a
writer I admire just to listen to his
voice. It seems to help me the same
way it helps Michael Phelps to put
on his iPod and listen to his pumpmusic before a race. You can absorb one writer’s rhythms and
voice in order to unlock your own.
For me, the idea is not to borrow
their style but to learn from their
way of addressing the reader. Voice
is the inner dialogue between a
writer and his or her deepest self.
Ultimately, you have to develop
your own voice — one that is reliable enough to give you confidence in all situations. Trying to
slavishly imitate another writer’s
voice can get you into trouble because it breaks down the connection between what you have to say
and the way you say it.
Habit 6: Get an iron butt.
Woody Allen said “90 percent of
life is showing up.” Writers need to
show up too. By that I mean that
you need to show up and sit down
long enough to put in the time it
takes to get it done.
Don’t worry about your frame
of mind. It does not need to be perfect. As a friend of mine said, you
can write on good days, and you
can write on bad days, and afterwards you can’t tell the difference.
What do you do if you are sitting
down and inspiration is just not
there? The novelist Somerset
Maugham confessed that, when he
was stuck, “sometimes I just write
my name until an idea occurs.”
There are more tips for curing
writer’s block than there are for
curing hangovers. They include:
Take a break.
Take a shower.
Listen to Mozart (or Hip-Hop).
Never stop for the day until you
know the next thing you want to
write. Hemingway used to say that
he never felt good about stopping
until he was in the flow enough to
know what would be his next sentence.
Habit 7: Read. Reading gives
us understanding and insight and
helps us understand our world. But
words also give us sheer pleasure.
Writers should savor well-made
sentences the way a chef tastes pasta: al dente. There is a sensual texture in good writing we can take
with us everywhere.
Reprinted from the June 2,
2010, issue of U.S. 1 Newspaper.
Landon Jones is the former editor of People and Money magazines and the author of “Great Expectations: America and the Baby
Boom Generation” (1980, Coward, McCann, & Geoghegan),
which coined the phrase, “baby
boomer.” His most recent book is
“William Clark and the Shaping of
the West” (2004, Farrar, Straus &
Giroux).
Visit www.wildriverreview.com
to read the online version of this
article, which includes two “bonus
points,” drawn from Jones’s career
as a reporter and editor.
Print on Demand
Makes Publishers
Out of Writers
by Tom Lento
B
ack in the mid-20th century
A.J. Liebling, the celebrated journalist and shrewd social observer,
commented that “freedom of the
press is guaranteed only to those
who own one.”
Things are different now.
Thanks to print-on-demand technology, you can now “own” a
press, or at least the use of one, to
self-publish your own books. All
you need to preserve your thoughts
for posterity is a finished typescript
and a few hundred dollars. You’ll
wind up with a high-quality printed
book, and you won’t have to order
more than one at a time.
In this brave new world you
don’t have to engage an agent to
shop your creation around to commercial publishers. You decide
whether your book is print-worthy.
And while books from vanity
presses appear only in their own
catalogs, your self-published opus
can be listed for sale on Amazon,
right up there with John Grisham’s
latest thriller.
Continued on following page
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Continued from preceding page
Does this sound like a path to
publication you want to explore?
Before you decide, you should be
aware that its advantages are balanced by significant downsides. I
experienced both late last year
when a book on which I collaborated — a memoir by Princeton entrepreneur and citizen astronaut Greg
Olsen — was ready for print, but no
literary agent would look at it.
I had met Greg Olsen during my
tenure as director of corporate
communications at Sarnoff Corporation. When we connected again
two and a half years ago I had just
finished two books: “Inventing the
Future: 60 Years of Innovation at
Sarnoff Corporation;” and “Competing for the Future: How Digital
Innovations are Changing the
World,” with Henry Kressel, published by Cambridge University
Press in 2007. Another book with
Kressel, this one on venture capital, was already in the works for
Cambridge.
Olsen asked if I would be interested in working on a book about
his career. Of course I would. He is
a Princeton entrepreneur who rose
above an unpromising youth to become a Ph.D. research scientist at
Sarnoff Corporation. He later
founded and ran two highly successful optoelectronics companies,
both of which he eventually sold —
one of them twice.
Greg gained a measure of fame
by becoming the third civilian to
book a seat on a Russian Soyuz
rocket to the International Space
Station. This was the culmination
of his lifelong interest in space. Today he operates a venture fund,
promotes science education, and
owns a South African winery.
It’s a fascinating story, and it’s
all in the book we began two years
ago titled “By Any Means Neces-
sary: An Entrepreneur’s Journey
into Space.” We self-published earlier this year.
What moved a busy man like
Greg Olsen to write his memoirs?
And why did we decide to selfpublish?
Committed to encouraging
more students to become scientists
and engineers, Greg felt his story
might motivate young people by
showing how rewarding such a career can be. Beyond that, his example would dispel the myth that you
With print-on-demand, you can own
the use of a press and
get a book published.
But it’s still work.
had to be a genius to be a successful
scientist. He flunked high-school
trigonometry and almost didn’t get
into college. His achievements
were largely the product of hard
work, perseverance, and tenacity.
We worked to make sure his
memoir didn’t come off as preachy.
The motivational messages are
embodied in stories funny and serious, about growing up poor and rebellious, turning your life around,
building successful companies,
and struggling to qualify for a
space trip when you’re 30 years
older than the typical astronaut.
Early response was encouraging. We sent drafts of the book to
knowledgeable friends and colleagues, including a Pulitzer Prizenominated novelist and poet. Several said they read the book cover
to cover in one sitting. Everyone
was positive, even enthusiastic.
Everyone, that is, but people in
the commercial publishing industry.
When it came time to find a publisher we approached several
prominent literary agents and book
promoters, all of whom (even the
ones who obviously didn’t bother
to read the book) said exactly the
same things: The industry was in
trouble. Publishers would only
look at sure-fire best sellers by established authors. Memoirs are
dead, except those about movie
stars or other celebrities.
Besides, “By Any Means Necessary” didn’t fit any pre-determined genre. Was it a business
book? A motivational book? Career advice?
Actually, it was all of these, and
that was the problem. Books have
to be narrow in focus so bookstores
know where to shelve them. Marketing a multi-faceted book is too
hard, and it’s all about marketing,
isn’t it?
After months of frustration I
started to look at self-publishing,
but I wasn’t optimistic. Just four
years before a friend had sent me a
self-published paperback. The
book was as ugly as a $50 suit:
plain type on a tacky, shiny white
cover; the text printed on cheap
beige paper with an orange tinge; a
stiff, thick glue binding that
snapped the book closed unless
you held it with a death grip; and no
graphics or pictures anywhere.
How things have changed.
Print-on-demand (POD) technology has advanced to the point that
today’s self-published books are
indistinguishable from high-quality commercial paperbacks. You get
full-color covers, the ability to include photos or graphics, highquality book paper — the works.
Even more amazing, especially
to someone who is used to traditional printing processes, each
book is individually printed and
bound. Your copy of “By Any
Means Necessary” is printed just
Say It Simply Or Don’t Say It At All
T
here’s a reason there’s only one word on a stop sign. A lot
of people, however, do not absorb the lesson offered: If you
need to make a point, make it
succinctly.
In 1993 the Center for Plain
Language (www.centerforplainlanguage.org), a nonprofit
agency based in Maryland,
opened to convince lawmakers
and academicians to cut the gibberish from their presentations.
In October the center scored a
major win when President Obama signed the Plain Writing Act,
mandating that all federal government forms be written in
clear, simple language. The act
zeros in on tax forms, college aid
forms, and the Veterans Administration, some of the most notorious offenders.
The bill itself is, believe it or
not, clearly written. The full text
of the finalized bill as signed by
the president (and available at
www.thomas.loc.gov) is remarkably succinct. Under “Purpose” the act states merely “The
for you and it arrives within a
week. No one, including the author, has to buy a minimum number.
To make money you have to sell
a lot of books, but most self-published authors don’t. The average
POD self-published book, according to industry estimates, sells
around 200 copies. And if you expect your provider to help you market your masterpiece, you’ll be disappointed. Marketing is an extracharge, and even then is so barebones as to be practically useless.
To be fair, unless you’re already
purpose of this Act is to improve
the effectiveness and accountability of Federal agencies to the
public by promoting clear Government communication that the
public can understand and use.”
Even where the act defines its
terms it does so in clear language
that the Center for Plain Language has ballyhooed – briefly –
on its website.
But the center advocates plain
language in all cases and offers
some tips on communicating
more clearly:
Think about your audience.
Write what it needs to know in
the order it needs to know it.
Keep sentences short and
direct.
Write in the active voice.
Say “Joe caught a frog,” not “A
frog was caught by Joe.”
Do you need it? Don’t use
three words where one will do.
Use personal pronouns. Using “you” helps readers relate
better to documents than using
“one.”
a top-selling author, commercial
publishers are only marginally better. One of the agents we consulted
said that unless you’re willing to
work your butt off arranging your
own book signings, readings, and
media coverage, you won’t sell
much of anything, because your
publisher will sit on its hands. Jeffrey Hayzlett, CMO of Eastman
Kodak, recently gave a great talk at
the New Jersey Business Marketing Association meeting, then hung
around to sell and sign 20 copies of
his commercially published book
“The Mirror Test.”
JANUARY 5, 2011
There’s no denying that marketing a self-published book is even
more difficult. As a rule the big national bookstores don’t carry selfpublished books, and they aren’t
very eager to sponsor readings by
authors whose books they can’t
sell. A persuasive author may be
able convince a local branch to
stock his or her book, but usually
only on consignment, which
means the author has to pay for a
bunch of books up front.
As for readings, some branches
occasionally hold self-published
author nights. But they’re not
heavily promoted, and each one
features several writers vying for
attention.
It’s worth noting that LuLu has a
joint self-publishing venture with
Borders, while IUniverse, another
POD publisher, is teaming up with
Barnes & Noble. Whether this will
get books into their stores, or merely have them listed in their catalogs
for ordering, is a question.
Hope abounds. If all this talk of
sales and marketing sounds daunting, or even depressing, you should
know there are some success stories. Xlibris boasts of a computer
manual that has sold nearly 16,000
copies. James Redfield self-published the mega-selling Celestine
Prophecy before placing it with a
commercial house. However, these
are the exceptions.
But sales figures are not the only
measures of success. If this is a
friends-and-family-only publication, maybe you don’t care how
few copies you sell.
Or perhaps you have other reasons for doing a book. One executive of a major chemical company
doesn’t offer his self-published
book for sale at all. He only distributes it to business partners. Other
authors use self-publishing as an
adjunct to their conference speaking schedules. And for some authors, it’s a way to keep their older
books available when they go out
of print at a commercial publisher.
We’re certainly seeing the genesis of a brave new world for budding authors.
Excerpted from the June 2,
2010, issue of U.S. 1 Newspaper.
You’re an Author —
Who Knows?
Y
ou’ve done it! Finally, after
months spent writing and editing,
finding a publisher, choosing a
cover design, debating over type
fonts, suffering through proofreading and corrections, and dealing
with all of the usual setbacks and
delays of a complex project, you
have your book in hand. It is beautiful. It is your baby. You want
everyone in the world to read it,
and you’re sure that as soon as a
couple of book reviewers find it,
you’ll head straight to the top of the
bestseller charts.
Now what?
Unless you market your book
wisely, only your mother will buy a
copy. Do you know how many
copies the average book sells? Two
hundred. That includes every author from Stephen King and JK
Rowling to the John Doe who sells
15 copies of his book on the history
of postage stamps to his philatelist
club.
So how do you help your book
rise above the pack and get noticed
when hundreds of thousands of individual book titles are published
in the United States each year?
Start by revisiting why you
wrote your book in the first place.
There are hundreds of ways to market your book, and you can easily
spend thousands of dollars trying
different approaches. But don’t get
ahead of yourself. The first step in
deciding how to market your book
is to look at your purpose for writ-
Karen Hodges Miller
ing it — vanity? Business accessory? Posterity? Without knowing
why you are doing something how
will you know if you have achieved
the results you are looking for?
So before you start marketing
your book, rethink what you wanted to achieve in writing it.
You know a better way. You
are a bookkeeper who is an expert
in Quickbooks, a business coach
with a new method for business
growth, a teacher with great ideas
to share on education. You have
ideas and you want to share them
with the world.
You want to increase your
credibility. There is no better way
to increase your credibility than by
writing a book.One survey I read
showed that people perceive a published author without a Ph.D. to
have as much credibility as a Ph.D.
You want to become the go-to
pro. With some marketing assistance, a book can make you the
person who newspaper reporters,
radio hosts, or television commentators call when they need to quote
an expert in the field.
Increase your business. One
author tells me he doesn’t care if he
ever sells a book. He gives his
away. “Every time I give my book
to a prospective client it not only
increases my chances of getting the
job, it increases the amount of
money I can ask for it,” he says.
What’s your reason for writing a
book? Answering the questions below will help you to clarify your
objectives.
— What would you like your
book to accomplish for you?
— How can your book help your
business?
Continued on following page
U.S. 1
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JANUARY 5, 2011
tiques that sell items related to your
book;
— Give seminars and work— How will your book help othshops
and sell your book as a part
ers?
of the package;
— Do you have other goals for
— Give radio and television inyour book?
terviews;
Most writers I work with want
— Don’t forget the new Interto write their books first, then deal
net-based
radio stations, they are
with the publishing and printing
process, and then think about how developing excellent niche audito market it. But if you talk to book ences
Once you have decided on how
publicists or marketing experts
to
market your book ask yourself
they will tell you that this order is
which
portions of your plan you
backward. Begin to think about
marketing your book the day you can do yourself and which will
start to think about writing it, and need the help of a book publicist or
work to develop your marketing marketer. Sure, you can probably
strategy and platform while the write a press release that will get
you into the local paper, but if your
book is still in process.
The first thing you need is a goal is an interview on a national
website. If you do not already have news show, you’ll need help in getone for yourself or your business, ting there. No one starts out with an
get one. A website does not need to interview in the Wall Street Journal
be complex to be effective. There or on the Larry King Show. Get
are hundreds of resources avail- your feet wet by starting loca.l .
Set up a timeline and a budget
able at the bookstore and online to
and
be realistic about it. Marketing
help you with a simple do-it-yourcosts money, but it can pay for itself website.
If you already have a website self in increased sales of your book
make sure you add a “coming and increased recognition of you as
soon” advertisement to your site. an expert in your field.
Write releases, and send copies
You can even ask for advance orders, but be sure to set a publication of your book with them to all apdate — and know that you can hon- propriate media outlets. Include
or it —- before you do. Wouldn’t it copies of book or book excerpts
be great to start getting income where appropriate, and don’t forfrom your book before it is even get to follow-up with phone calls.
If you plan to hold a seminar, depublished? In
velop an outaddition, conline for a one to
sider setting up
Nobody starts out in
two-hour semia second site
nar, find a place
dedicated
to
the Wall Street Jourto hold it (liyour book and
nal. Think local media
braries
or
link it to your
when you market.
restaurants are
business webgood), set a
site.
price for the
Once
you
have the website, start to think cre- event based on cost of the meeting
atively about how to market your place, marketing materials, semibook. Think about both electronic nar materials, refreshments, and
and personal ways to market. announce your seminar through
Everything from twittering and your website, newsletter, and press
blogging to good old fashioned releases.
A budget for a seminar can be
networking should be considered.
One author I know recently sold anywhere from the cost of materi200 books in the first 10 days after als only to $1,000 or more for an
publication only using word of elaborate set-up at a hotel.
But think like a business person.
mouth marketing and networking
Your book is your investment.
in her community.
Here are few ideas to get you Most writers I work with are business people. They own their own
started on your marketing plan.
— Send out press releases to lo- business and they understand that
cal, regional, and national publica- if they do not market their business
no one will buy their services. Yet I
tions about your book;
am always surprised by how many
— Send copies of your book to of these savvy business people
book review websites;
don’t understand that they must al— Have a party! Invite your so market their book.
friends, family and business assoMarketing a book is an ongoing
ciates and announce it to the press; process. The day you quit market— Place a book trailer on ing your book is the day it stops
selling.
YouTube and other Internet sites;
– Karen Hodges Miller
— Blog and Twitter about your
Reprinted from the June 2,
area of expertise;
2010, issue of U.S. 1 Newspaper.
— Develop add-on products
Miller, owner of Open Door
that sell your book. If you’re a fiction writer, can your book be Publications in Lawrenceville and
a frequent contributor to U.S. 1, is
adapted for a computer game?
the author of “Unlocking Your
— Most books aren’t sold in tra- Ideas: Your Book from Concept to
ditional bookstores these days. Publication.”
Make a list of gift shops and bou-
Continued from preceding page
Survival Guide 2011: Social Media’s Reach
Social Marketing
Is Not for Everyone
A
ccording to Paul Schindel,
founder of Three Bears LLC at 20
Nassau Street, marketing was a lot
simpler for merchants when they
could run an ad in the newspaper or
on the radio, or send a message via
the mail, and everyone would
know the business and what it offered. “Now we have this overwhelming and seemingly oppressive range of choices,” he says.
“Sifting through those and understanding them is mindboggling for
many people.”
The explosion of choice in marketing options raises many questions for businesses. “Many options are seemingly very attractive
from a cost standpoint because you
can set up a Facebook page or a
Twitter presence for free,” says
Schindel. “But what do you do
with that? And are you setting it up
in the most advantageous ways?
How do you build your Facebook
audience or your Twitter followers? Should you be spending money in the Yellow Pages? These are
all the questions that marketers
need to address with budgets that
are always limited.”
For instance, Facebook is not as
free as it seems. Such outlets as
Facebook are too hastily labeled
free, according to Schindel. The
amount of time required to build a
good Facebook presence is considerable. “It’s not simply a matter of
saying, be a fan of Three Bears on
Facebook,” he says. “It’s a matter
of building a community and conducting a conversation over a period of time that ultimately you want
to turn into a commitment by your
company to its customers. And
from your customers to your company.”
Schindel says companies should
strive to build a bond that makes
customers think of their company
when they need a product or service. It is a matter of earning a customer’s trust over a period of time
by being smart and by putting out
good messages that make sense to
the customer. “In effect,” he says,
“the sale is made before the customer walks in the door.”
The Yellow Pages are still useful for some. Schindel says the
Yellow Pages are still a great place
to be for certain businesses, but not
all. “If you’re in the banking business, for example, you probably
need to have some presence in the
Yellow Pages,” he says. “But competing there is not necessarily a
worthwhile thing. People still go
very regularly to the Yellow Pages
to find attorneys, but if you are the
local grocery store, the Yellow
Pages aren’t really going to do you
very much good. There is no one
size fits all answer to what a business do.”
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Paul Schindel
Leonard Naura
People still read newspapers.
In a similar vein, Schindel believes
locally focused newspapers are excellent vehicles for certain businesses, but not worthwhile for others. “Three Bears has clients who
advertise in the papers, but we also
have clients for whom it’s simply
not right and not worth the dollar
investment to put money into XYZ
newspaper because your audience
isn’t there or isn’t turning to that
medium for that information,” he
says.
Local businesses do best by
marketing in local newspapers.
“Professional practices, physicians, dentists, attorneys, and accountants can score a lot of points
by building a reputation and building their brands through frequency
in local papers,” he says. “The
same goes for a lot of retail businesses, essentially storefronts up
and down Nassau Street or any other business district.
“On the web the news is instant
but it’s gone in an instant. If you
need to put out more information or
have a bigger visual impact than a
line of text on a screen or a posting
in Facebook, then an ad in a newspaper is often a good way to go, especially for things like events.”
A happy mix. Schindel emphasizes the importance of mixed marketing. “You wouldn’t want to do
just one thing,” he says. “Balancing the time and dollars with the
reach and impact is the holy grail of
marketing.”
Pay attention to the information your clients are looking for.
With increased means of reaching
potential clients, some businesses
now have to take care to not cross
the line of annoying the people
they are trying to attract. It’s by the
instant nature of the digital media
that you run into trouble,” he says.
“If you are seeing a post from
some business, generally speaking
more than once a day, it’s probably
too much.”
He cited the Princeton Record
Exchange as an example of a business that handles its social media
well. “When they had their anniversary they did a promotion
with a record sale day,” he says.
“On that day they posted several
times. They were having an event
and their fans knew that this was a
here-and-now, get-it-while-youcan kind of moment. They managed that accordingly. If they were
to post more than once a day every
day, people would just shut them
out. It’s too much.”
E-mail is another method of
marketing that offers excellent,
low-cost outreach, but where businesses need to tread carefully. “Too
much of a good thing is not a good
thing,” he says. “Your unsubscribe
rate will go through the roof if you
hit a threshold where people are
saying, ‘I don’t have time, enough
of this.’”
Schindel described how he unsubscribed from a bicycle products
company that he purchased from
once or twice a year over a period
of several years. “I was getting Emails from them, sometimes more
than once a week, with today’s special, tomorrow’s special, and the
next day’s special. They were not
sensitive to my buying patterns in a
way that made it suitable for me —
knowing, for example, that I would
buy winter clothing in the fall and I
would buy a new seat in the spring.
They kept bombarding me with
things that were not of interest.”
– J. Lee Jacobson
Reprinted from the May 12,
2010, issue of U.S. 1 Newspaper
Social or Anti-Social
Networking at Work
S
ocial media is no longer
child’s play. With a few simple
clicks, adults are establishing a
massive online presence and taking over the Internet with Facebook pages, LinkedIn profiles, and
Twitter accounts.
That’s good news for companies
looking for alternative ways to create and connect to a customer base,
says Leonard Nuara of intellectual property law firm Greenberg
Traurig of Florham Park. However, he says, before logging on to social networking sites, companies
must be fully aware of what they
are really getting themselves into.
One bad tweet, one malicious post,
one questionable status update
could damage a company’s credibility. It could compromise private
customer information and badly
affect the bottom line.
“You can’t ignore social media
websites, but you have to recognize they’re not just bulletin boards
where people post information,”
he says. “They represent the good
and the bad about society. They’re
an opportunity and a threat.”
A nationally recognized author
and lecturer, Nuara has worked in
technology law for 25 years. He
handles disputes involving Internet
businesses, IT system failures, and
IP infringement. He also advises
companies on legal matters related
to computer technology, including
protecting content on mobile platforms, creating enforceable electronic agreements, and building secure social networks.
Defining social media. Social
media fosters social interaction
and creates online communities, a
perfect combination for companies
looking for inexpensive ways to
promote their products and simultaneously interact with consumers.
“People think social media is
just for children, but they’re not really focusing on how many adults
also use social media,” Nuara says.
“Facebook has 300 million active
users. It would be one of the
biggest nations in the world if it
was a unified entity.”
Virtual opportunities. With
social networking, companies can
JANUARY 5, 2011
Hey Buddy, Can You Spare Some Time?
E
Lee Mikles
create an online presence that’s
more hip than their formal webpage, where nuts-and-bolts information is provided. So if websites
are like a business’s brick-andmortar store, social networking is
like hosting a 24/7 store event that
all customers want to attend, Nuara
says.
“Twitter shows the lighter side
of the business, the fun things that
you want to promote, just like a
store event brings in customers so
you can connect with them in a fun
way,” he says. “Social media allow
immediate feedback in a fun atmosphere. They are interactive,
and that puts a personal face on
what is often a bland corporate existence. You can build a connection
with a customer base that’s much
more personal, much more timely,
and much more relevant.”
But ... Social networking is like
traveling to Los Angeles or New
York. The environment can be exciting and full of opportunities. But
it can also be dangerous if you are
not aware of your surroundings.
Leave your guard down, Naura
says, and you or your company
could become an easy target.
The immediate, unregulated,
and often anonymous access —
part of the appeal of social networking websites — can also lead
to common threats including hacking, hate speech, cyberbullying,
and theft of personal information.
Companies must be aware of these
risks and remain on high alert to
avoid damage to their brand or customer base, says Nuara. He suggests creating a terms-of-use
agreement, establishing log-in
mechanisms, or restricting users.
“For many of these sites, it’s
simple because they are so readily
updateable and changeable,” he
says. “Information doesn’t always
go through the typical corporate
channels.”
But beware — it might not go
through the legal or communications departments before being
posted. “You might have a ‘Tell Us
What You Think About Us’ forum
and someone is using it to trash
your company,” Naura says. “You
have to be aware of that so you can
address it.”
– Kristin Boyd
Reprinted from the February 3,
2010, issue of U.S. 1 Newspaper
Social Media:
It’s Ubiquitous
I
n the olden days, when people
got annoyed with their dentists,
passionately embraced a new
restaurant, or found a new electronic gadget impossible to use,
they would share their feelings
with a few friends or maybe with a
customer service representative.
With the ubiquity of social networking, they can now share their
veryone knows that Pa- evolved from the demands of Etience is lost but few realize that mail. If the rule now is that you
Paragraph is in ICU and even must reply to an E-mail in 30
Sentence is MIA. Welcome to seconds or less, you don’t have
the digital age where instanta- time to read a paragraph. As long
neous communication is possi- as you are seen to have respondble and is now demanded. Even ed instantly, you have fulfilled
the name given to the “conven- your part of the digital devil’s
ience” provided by E-mail in bargain. Not reading the original
both personal and business set- E-mail completely then results
tings to interrupt any conversa- in the back and forth of a string
tion with impunity is called In- of E-mails setting out point by
stant Messaging. What was once point what was requested to start
conceived of as a fun way to an- with. So much for time well
nounce your arrival into a group, spent.
The solution is to throw the
the modern way of joining a
cocktail party conversation, has paragraph under the bus and
become the screaming brat write E-mails merely as bullet
yanking on Mommy’s skirt. If points without the bullets. One
you don’t respond to the pop-up point, one line.Final line, crux of
immediately, forget why, you get the E-mail. No more than five
“nudged” after the blink of an points in all. If attentions spans
are next to
eye. If you do
nonexistent,
have the opat least this
portunity to
Letters begat E-mail,
technique
unobtrusively
E-mail
begat
instant
comes close
set your IM to
to making
messaging, instant
let the intersure
you
rupting party
messaging begat
have a shot
know you are
more time wasting.
at your rebusy, he will
cipient seeinvariably
ing
your
want one last
word, “When are you free?”. In- meaning and knowing what is
stead of good manners, technol- expected of them.
This solution is responsible
ogy relies on lies. Self- preservation requires you to pretend you for the sentence itself to be reare away or offline just to get duced to a picture on a milk carton. No verb, no subject, no matsome peace.
Your time is worthless but it ter. And now even the word is
appears others’is precious. It has falling back of the pack. OMG.
Oscar Wilde said that to lose
become clear from receiving
one
parent may be regarded as a
replies to E-mails, that no one
reads what you have written. misfortune; to lose both, looks
God forbid you should try to likes carelessness. Today to lose
communicate
a
complete one means of communication
thought in a paragraph. The re- may be regarded as the price of
sponses clearly indicates that the progress; to lose all looks like
reader, you can call her that, has the future.
merely skimmed the first, and
– E.E. Whiting
possibly last, sentence and given
Whiting works in the financial
an off the cuff reply. This is a de- services industry and is a frefense mechanism that has quent contributor to U.S. 1.
feelings, positive or negative, with
millions around the world in an instant. “Your voice of satisfaction
and dissatisfaction is now amplified,” says Lee Mikles, CEO of the
Archer Group, a Delaware-based
Internet marketing company.
“Businesses have an opportunity to
reach a consumer not through a
press release or a 30-second ad, but
directly.”
This gives businesses unique
opportunities to listen to what their
customers are saying and to build
relationships with them. “They are
able to start conversations with
consumers and hear what they are
thinking while they are thinking it,
and not wait for a survey to come
back, culled through by a market
research company,” he says.
Social networking is not just
marketing. It’s not just an ad that
used to run on television or radio
cut down to 140 characters, says
Mikles. To move a business beyond the limits of face-to-face (or
ear-to-ear) interaction to social
networking, Mikles offers a few
suggestions:
Listen. Listen to online conversations about your product or service, competitors’ products, and
your industry. “Imagine going to a
cocktail party with people you
haven’t met before,” says Mikles.
“A circle of people are talking, and
one way to join the group is to jump
in with a business card and start
talking about yourself — that’s the
old way of marketing, and no one
wants to talk to you.” The way to
join in successfully is to listen to
the conversation.
Determine how to add value
for your customer. The trick is to
figure out how to participate in on-
line conversations in a way that
makes people want to listen to you
in return. To do so, you need to figure out people’s concerns and offer
them something of value that addresses those concerns.
Suppose the product you are
selling is a school backpack. You
might go to search.twitter.com and
type “backpacks” or “school supplies” or even “school lunches” or
“nutrition,” to learn what people’s
concerns are for their children returning to school. Parents, for example, may be despairing about
how to fit all of their children’s
books into their backpacks. Or perhaps they are worried that the backpacks are not sufficiently sturdy.
Set up a social networking
team and get into a conversation.
Businesses should avoid the temptation to turn over social networking to an intern or a young person
fresh out of college. This function
is best handled by people who really know the brand. The team
should include representatives
from marketing, customer service,
and communications.
Mikles cautions that all conversations with customers, whoever
initiates them, must be dialogues,
where the business is asking customers questions and learning
from them. Conversations should
also be top-heavy on value offerings. “You should offer 12 things
of value before one message of
your own,” says Mikles.
Put together a crisis response
plan. Sometimes customers can be
very angry and make negative
comments online. That’s when
everyone needs to know who will
Continued on following page
U.S. 1
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Legitimate content. Follow the
rules and make sure all content
makes sense. Sometimes people
try to sneak information like lists
of towns and keywords onto a
webpage by using “invisible text.”
Bachmann
advises
strongly
against this. “If you get caught doing that, your website will be
banned,” he says. “Once you are
banned from Google, Yahoo, and
Bing, who are you going to complain to? They own the companies,
and if you don’t play by their rules,
they don’t care.”
– Michele Alperin
Reprinted from the March 31,
2010, issue of U.S. 1 Newspaper.
Continued from preceding page
respond and how, and what the escalation process will be. “When
customers get negative, you have
to know what the plan is for dealing
with bad comments,” says Mikles.
“It can be a real moment to shine,
or, if all your employees are attacking the person, it can come back
and hurt you.”
– Michele Alperin
Reprinted from the September
15, 2010, issue of U.S. 1 Newspaper.
Optimize Your
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ust throwing together a website without careful attention to the
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the first page of an Internet search,
its chance of attracting visitors is
drastically reduced.
“Ninety percent of all traffic
goes to the first pages of Google,
Yahoo, and Bing,” says Bachmann, who is based in Oakford, Pa.
“If you go to the seventh or eighth
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Lance Bachman
page, you’re going to get no traffic
so you might as well not even be
there.” To move up in the ranking,
a website must be optimized.
Keywords. Keywords are the
words users enter in a search engine to find the information they
need. Keywords vary in how competitive they need to be to achieve a
high search engine ranking.
“Every single keyword has a
certain amount of competitiveness
in terms of how many people are
competing for it,” says Bachmann.
Since there are more lawyers than
roofers in Philadelphia, for example, it is more difficult and more
expensive for lawyers to get top
billing. Similarly, insurance is
more competitive than mattresses
or new furniture.
To determine how competitive
particular keywords are and to select keywords, Bachmann suggests
checking out Google AdWords,
Market Samurai, and Web CEO.
Metadescription. This is a list
of keywords ranging from 75 to
105 characters used to rank the
website. The metadescription does
not include the company name and
appears in the back end of the website in a markup language like
html. “It is what allows the search
engines to understand what you’re
trying to do, what keywords you’re
trying to rank for on the first page
of the search engine,” says Bachmann. “It should be what your
website is about.”
An example of a metadescription might be “plumbing company
Philadelphia, plumbing supply
company Philadelphia, plumbing
supply company New Jersey.”
Page titles. Make sure that the
title is different on each page of the
website. The title of an individual
page should be the main keyword
people are likely to use to find it. A
title for a home page should begin
with this keyword and be followed
by the name of the firm and its location; an example is “Personal Injury Lawyer, ABC Associates,
Trenton, NJ.”
Keyword density. Make sure
that five to seven percent of the
content on every page of the website is made up of the keywords
used on the back end.
Link building. To boost the
ranking of a website, a company
must create backlinks to its website. That is, it must link from other
credible websites. “These back
links,” says Bachmann, “must say
that you are an authority on the
subject matter.”
Creating relevant links that
point to your site can be accomplished by way of articles, blogs,
and press releases and by exchanging links with other companies.
Page rank. Once effectively
optimized, a website’s page rank
should improve. Google assigns a
number from 0 to 10 to every website. The higher the number, the
better. Website owners can find out
a website’s ranking using Google’s
website grader, which also offers
some opportunities for improving
the assigned rank.
The Ins and Outs
Of Going Live Online
A
dvertising a business may
be less expensive than it used to be,
but the multitude of choices and the
complexities of technology mean
that the savvy business person
must either spend a lot of time
learning to be a marketing expert
for his particular business, or he
must still hire an expert. Or two.
Do you, for example, know the
difference between inbound and
outbound marketing? Inbound
marketing is drawing potential
customers in to your website, while
outbound marketing is the message
you want those customers to hear,
says Pamela Abbazia, a member
of the technical services team at
Digital Brand Expressions, a website design and marketing company based in Kingston.
Abbazia is responsible for developing customized search engine
optimization (SEO) and social media strategies. A journalism graduate from Rowan University in
2005, she was one of the first-generation users of Facebook.
Letting customers find you.
Many of the older advertising tools
involved “casting a wide net to
search for your customers,” says
Abbazia. Today, however, SEO
and social networking means it
makes more sense to “allow your
customers to tune in to you. The
best tools for this approach are optimization, keyword bidding, and
social media.
Search Engine Optimization.
SEO is the process of improving
the volume or quality of traffic to a
web site or a webpage from search
engines. The higher the ranking
your website receives on a search
engine, the more likely it is that a
customer will click on your site.
SEO uses a variety of “organic” or
“free” techniques to improve
search engine ranking.
These include using keywords
strategically within your site, linking to other related sites, and using
social media sites to increase your
presence on the Internet.
AdWord marketing. AdWord
marketing involves searching for
the most precise and targeted key
words that your customers use
when they search for information,
products or services that you provide. You then pay only when your
word is typed into a search engine
such as Google or Yahoo. “There is
not a lot of overhead involved in
this kind of advertising, plus with
the analytics available on the web it
is easy to see what is working and
what is not,” she says.
She recommends Google Analytics as one of the best sites to
track your Internet advertising
progress.
“You can see exactly how many
people have visited your site, how
long they stayed there, what they
purchased. You can set it up so you
can see which products are selling
best and whether certain pictures
or copy are more attractive to your
customers.”
JANUARY 5, 2011
Ed Andriessen
Social media for businesses.
Social media is all the rage right
now and every business owner is
sure that they need to be on Twitter,
Facebook, LinkedIn and every other networking site available.
Not so, says Abbazia. “When
someone tells me they need a Twitter profile, I ask them why. What
do they want to get out of it?”
The first mistake most business
owners make with social media is
not planning a strategy. She believes in the “POST” strategy. Define the people you are looking for,
develop an objective, or what you
want them to do, develop a strategy
to target those people, then look at
the best technology to accomplish
the goal.
A look at the future. Abbazia
has her own theories about where
social networking for businesses
will move in the next few years.
“Things will become even more
specialized through Geo-Social
tools,” she says. Geo-Social networking involves adding geographic services and capabilities
such as geo-coding and geo-tagging to social networking sites to
develop ever more specific niche
communities.
– Karen Hodges Miller
Reprinted from the June 9,
2010, issue of U.S. 1 Newspaper.
video; these advertise products and
services that may interest the same
population that has selected to
view your video.
Create your own video channel. A channel is your personal
page on YouTube, where you can
post videos related to your business. These comprise not only the
videos you have created, but others
on YouTube that you think are related to your business or service.
Figure out your strategy. Your
strategy may involve E-mail
blitzes, making use of informational videos that already exist, or
combining videos with a blog, and
other related activities.
Suppose, for example, you own
a sporting goods store and have a
backlog of Shimano fishing reels
that you want to get rid of. How
could you best use YouTube to further your aim?
First, you might want to search
for videos that review the reels you
want to sell (to get an idea of what
kinds of videos are available, go to
YouTube and search for “Shimano
reels”). Then you might create a
short video about how a customer
can order reels from you.
After posting all of these videos
on your YouTube channel (which
is comparable to a Facebook page),
you can send E-mails to your customers and to those likely to be interested in rods and reels, such as
subscribers to “Field and Stream”
magazine.
Make it quick. Create one or
more very brief videos of no more
than two or three minutes.
First create a script or storyboard. “Winging it doesn’t work
that well,” says Andriessen. If a
video is not scripted and practiced,
the inevitable result is numerous
takes. You will also need to purchase an inexpensive webcam or a
Flip video cam to shoot your video.
Many cameras even have software
to automatically upload videos to
YouTube.
Next, edit the video. “You can
put up the video raw, but I usually
like to have a little bit of editing,”
says Andriessen. He often uses
Windows Movie Maker to add
opening and closing slides.
Finally, upload the video. Just
Click on YouTube’s “upload my
video” button to begin the process.
Andriessen estimates that a twominute video will take about 10
minutes to upload. YouTube will
convert your video to a format that
can be viewed on YouTube.
Be content with your content.
When companies express worry
about where they will get enough
content for a video channel, Andriessen suggests content that is
out there on the Web. Relevant
YouTube videos and written pieces
from article directories like ezinearticles.com (which allows people to use the content as long as
they include a link to the person
who wrote the article) work well.
– Michele Alperin
Reprinted from the July 7, 2010,
issue of U.S. 1 Newspaper
Are You On YouTube?
You Really Should Be
I
f you think YouTube is just for
kids, you’re making a big mistake.
It wasn’t just the under-30 set that
boosted the video-hosting site to a
new milestone of 2 billion hits a
day in mid-May.
“What’s interesting is that some
days YouTube gets more traffic
than Google,” says Ed Andriessen
of Business Training Resource in
Hamilton. “It’s the 800-pound gorilla in the search engine world.”
But fear not for Google. It owns
YouTube.
Much of YouTube’s usage is due
to its entertainment value: clips
from television shows, songs from
concerts, even kids’ dance recitals.
But people are discovering that
YouTube is also useful for research, especially if you want to
learn how to do something — how
to make a blog post on WordPress,
how to fire someone. Or even how
to make a YouTube video.
Of course, videos are also useful
tools for marketing your business
and educating your customers on
how to use a product or service too.
With the help of YouTube and
some free or inexpensive tools,
you can create videos, and post
them for the world to see. Then you
can either send your customers a
link or use a bit of computer code
that YouTube provides that will allow people to view the video on
your website.
And all of this is free to you, because YouTube makes its money
from ads placed to the right of your
37
Hyper-Local
For Families
Info Aggregators:
Continued from page 29
PrincetonKids.com. Familyoriented events and resources for
parents. The site is related to
PrincetonFamilies.com
and
PrincetonTots.com, all operated by
Princeton Kids LLC. The firm,
founded by Noriko Svenson and
Sylmarie Sasso Trowbridge, is
based at Box 1392, Princeton.
(U.S. 1, August 22, 2007).
AllPrinceton.com.
Events,
multimedia, and RSS newsfeed
items, plus area weather and Twitter posts. Affiliated with Princeton
Community TV, the site has recently featured objective news reports
of Princeton Township events,
though the name of the reporter
was not identified.
BreakingPrincetonNews.com.
PrincetonToday website proclaiming “All Princeton, all the time.” It
aggregates Princeton-related stories and Twitter feeds, mostly from
the Star-Ledger and Associated
Press RSS feeds. Many feeds are
about New Jersey but not specifically Princeton. The Twitter feed
has been silent since June, 2009.
NewJerseyNow,
part
of
Schmap, a location technology
service provider based in North
Carolina that ties events and announcements to maps online.
Schmap is best known for its realtime city guides, which offer buzz
for restaurants and bars, reviews,
photos, events, activities, and deals
via users of its Twitter service. The
New Jersey version offers some
central New Jersey listings, but
concentrates more on the northern
part of the state.
Events-Oriented Sites
Paula Abbazia
U.S. 1
www.PrincetonOnline.com.
Events, announcements, and directories of community resources for
the greater Princeton area. Operated by Peter Gibson and based at
Box 1269, Princeton.
GetPrincetonEvents.com.
Events listings, mainly leisure; has
additional pages for towns surrounding Princeton. Origin unknown.
Eventful.com. Events listings
and meet-ups, posted by users, for
events nationwide. Customizable
by ZIP code.
Shopping Sites
www.HometownPrinceton.com. “Shop local” site highlighting and maintained by downtown
Princeton businesses. It provides
business links, events, deals, and
video promotion clips.
www.PrincetonDeals.biz. U.S.
1, long a source of business and social happenings for the Princeton
region, maintains its continuing
(and oft-borrowed) database of
area events and has added PrincetonDeals.biz to the mix. Not to be
confused with PrincetonDeals.com (which offers boilerplate real
estate pages), PrincetonDeals.biz
offers sales, promotions, and deals
free of charge to Borough and
Township businesses and to U.S.
1’s print advertisers.
www.PrincetonScoop.com.
Princeton-related online messaging and social networking regarding events, deals, and announcements. Operated by Melissa
Klepacki as part of Scoop Inc., a
web-based social media and marketing agency. Sponsors pay to
have their shopping deals highlighted on the blog and tweeted.
(U.S. 1, October 7, 2009).
ShopPrinceton.com. Events,
news, and real estate in Princeton.
Owned and operated by HG Media
(U.S. 1, August 29, 2007), 31 Airpark Road, the site’s information
has not been updated since spring,
2010.
HG Media also operates
www.PrincetonNewsNetwork.com. Similar in approach to ShopPrinceton, it maintains current
events and postings, plus press releases of interest to Princeton.
www.YourTownTube.com.
Princeton-based and Princetoncentric host to videos made and uploaded by area residents. Includes
videos that promote downtown
businesses, which have the opportunity to advertise on a per-sale basis.
Sites for Visitors
www.PrincetonTourCompany.com. Owned and operated by
Mimi Omiecinski and her downtown tourism company, this site
appeals to residents as well as visitors. Omiecinski posts frequent
and chatty updates via Twitter and
Facebook. (U.S. 1, December 15
and March 10, 2010).
w w w. We G o P l a c e s . c o m .
Tourism and hospitality site that
provides regional information. Offers page on Princeton that includes services for travelers, from
hotels to kennels. Affiliated with
Hotels.com.
www.NewBrunswick.com.
Events and visitor information for
downtown New Brunswick. Maintained by Brunswick City Market.
www.VisitPrinceton.com.
Princeton area tourism and visitor
information, maintained by the
Princeton Regional Chamber of
Commerce.
Personal Blogs
PrincetonComment.blogspot.
com. Princeton news, events, and
perspectives by U.S. 1 senior correspondent Barbara Figge Fox.
Now that she has removed herself
from the daily grind of U.S. 1, Fox
finds time to attend many of the
networking events and business
meetings listed in the paper. She reports on many of them via her blog.
ShutterbugGeek.Wordpress.c
om. Run by photographer Robin
Birkel, this is a Princeton-oriented
blog for community resources and
photography. Birkel also runs
PrincetonFound.Wordpress.com
and the Princeton, NJ Daily (which
has the onerous URL paper.li/ShutterBugGeek/1292848933) through
ShutterBugGeek.com.
COMMERCIAL
DIVISION
PREMIER PROPERTY
Princeton Junction - 9000 +/- SF, 2 story office building
available FOR SALE within walking distance to Amtrak/
NJ Transit station. Easy access to Princeton, Route US 1,
I-95 and NJ Tpk.
OFFICE SPACE
Ewing Twp - Medical Office. Turnkey 2200 sf medical suite conveniently located
just down the street from the new capitol health facility and I-95. Excellent sig
nage in an attractive and well maintained building. Ready for your occupancy.
Ewing - 500 SF available for lease close to new Capital Health facility.
Ewing - Premium finished 1300 SF office space, partially furnished, having
3 private offices and large clerical staff area, kitchenette and storage.
Favorable lease rates.
Ewing Twp. - Economical 1,200+/-SF suite with seven offices, reception,
secretarial area and 1/2 bath. For Sale or Lease.
Ewing - Office - Attractive 4 office suites. 620 SF to 1,368 SF. Close to I-95,
U.S. 1 & Princeton. LOW GROSS RENT.
Montgomery Twp. - Economical office suites, 550 SF, 204 +/- SF
& 211 +/- SF, which can be combined for 1,335 +/- SF. Lease. On 206.
Pennington - New construction. Suites available from 1,000 SF to 4,660 SF.
Still time to provide your input for interior finish.
Pennington - Two (2) suites available for lease. 1,584 +/- SF. Rt. 31
near I-95.
Princeton Junction - Three (3) suites available FOR LEASE. 400 +/- SF,
600 +/- SF & 1286 +/- SF. Walking distance to train station.
RETAIL SPACE
Ewing - 2400 SF end cap retail. Located in a neighborhood shopping center
on the corner of N. Olden and Parkside. Available for lease.
Ewing Twp. - 1,000 SF and 500 SF available for lease located
in neighborhood shopping center.
Montgomery Twp. - Just outside of Princeton on Route 206, 1200 SF
for lease.
Montgomery Twp - 2080 +/- sf retail space avail for lease on Route
206, space is suitable for many retail including restaurant/food use.
COMMERCIAL BUILDINGS
Ewing Twp. - 4,530 SF shop/warehouse - sale or lease.
Hamilton Twp - Community Commercial zone. Allows retail and office use.
Located on a 4 lane highway close to 295. 2 lots, 1 with a residence
and 1 vacant. Being sold as a package.
Trenton - 960 +/- SF commercial building in the heart of THE BURG
available FOR SALE. Ideal for new or small business serving the
immediate community.
LAND
Hamilton Twp - Community Commercial zone. Allows retail and office use.
Located on a 4 lane highway close to 295. 2 lots, 1 with a residence
and 1 vacant. Separately or as a package.
Ewing Twp. - 2.07 acres FOR SALE in professional, research, office
zone, one mile south of I-95, Merrill Lynch facility and Capital Health’s
new $400 million hospital. Ideal for medical group.
Lawrence Twp. - .2.28 +/- acres in zoned office. Also good for day care
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West Amwell Twp. - 5.4 +/- acres zoned highway commercial,
conceptual plan with some permits for 15,592 +/- SF bldg.
Weidel Realtors Commercial Division
2 Route 31 South • Pennington, N.J. 08534
609-737-2077
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Individual Member
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38
U.S. 1
T
JANUARY 5, 2011
he fight against hunger
in Mercer County has just received
a leg-up from the Jewish Center of
Princeton. Through its Motel and
Goldie Bass Social Concerns
Fund, the center will fund a quintet
of anti-hunger programs in 2011.
Exact amounts have not been disclosed, but the agencies benefiting
from the grants are:
The Motel and Goldie Bass Social Concerns Fund, established in
2004 by Jewish Center congregant
Marian Bass, in memory of her parents — Holocaust survivors who
immigrated to the U.S. in 1947 and
settled in Atlanta where they ran a
supermarket.
“For as long as I can remember,
my parents impressed on my brother and me how important it was to
make sure that nobody went hungry,” says Bass, who is retired from
the Robert Wood Johnson Foundation and now consults on philanthropic matters. “They survived
the war because they were taken in
and hidden by a family of righteous
gentiles. They saw it as their duty
to help the needy in our community, and sent us to school loaded
down with canned goods for every
food drive.”
Crisis Ministry, which will buy
three freezers to store donated
Companies On the Move
high-protein foods. Crisis Ministry
also will purchase food to help restock its pantry, and use part of the
grant to build its garden on a vacant
lot next to the agency’s Trenton office on East Hanover Street.
Crisis Ministry, which provides
food, shelter, and employment help
for the poor, distributed more than
250 tons of food to more than 4,000
households in 2010.
HomeFront, which will upgrade the equipment and utensils in
the kitchen of its Family Preservation Center, an emergency shelter
for 40 homeless families. The
kitchen served more than 83,000
meals in 2010, and, according to
the Jewish Center, desperately
needs new appliances and other
supplies to replace what now exists. HomeFront also will buy two
upright freezers and replenish depleted supplies of bulk food items.
Jewish Family and Children’s
Service, which will buy a new
freezer, restock its pantry, and purchase insulated tote bags and a
two-month supply of food for 90
families in need. JFCS operates the
county’s only all-kosher pantry.
Mercer Street Friends Food
Bank, which will buy a variety of
material handling and storage
equipment to help move and distribute packaged food items in its
warehouse. Also, the Food Bank’s
member agencies will use some of
the grant to pay for training in
state-mandated ServSafe foodhandling procedures, restock its inventory, and build healthy eating
starter kits, which include spices,
lower-fat cooking oils, and recipes
to encourage clients to reduce their
use of salt and less-healthy oils.
Mercer Street Friends distributed close to three million pounds
of food and groceries in 2010 that
reached nearly 25,000 residents of
Mercer County.
Trenton Area Soup Kitchen,
which will buy an energy-efficient
convection oven to replace an existing one. This oven cooks more
than 3,300 meals a week.
The Bass Fund also is donating
to two anti-hunger organizations
outside Mercer County — MAZON, which funds food banks and
soup kitchens around the country,
and Hazon Yeshaya, a major soup
kitchen and social services agency
in Israel.
Horizon Grants
I
n a round of donations to several arts, education, and wellness
organizations around the state, the
Horizon Foundation has given
$265,000 to seven agencies from
Trenton to New Brunswick.
The Arts Council of Princeton
received $5,000 to support its
Youth ArtReach Program which
provides weekly arts instruction to
children. The program offers educational experiences from professional artists to children who do not
have access to the same extracurricular programs as their peers.
Young Audiences of New Jersey received $15,000 to support the
Family Arts and Creativity Program, which promotes child learning and family-centered arts education activities
American Conference on Diversity in New Brunswick received a $20,000 to support its Delivering Quality Care for Diverse
Patient Populations program. The
program helps physicians, hospital
administrators, and healthcare professionals provide culturally appropriate health care.
American Heart Association
in Robbinsville received $150,000
to support its Heart Failure Transitioning Care Project, a two-year
program designed to improve the
performance of hospital and outpatient services.
Children’s Futures in Trenton
received $50,000 to support its
Obesity and Medical Homes program, which addresses childhood
obesity and in-home pediatric care.
The grant supports approximately
2,500 children.
State Theater Regional Arts
Center in New Brunswick, received $15,000 to support its artistin-residence program.
Trenton Community Music
School received $10,000 for general operating support and to subsidize music lessons and financial
aid based on family size and income.
Acquisitions
PVI Princeton Virtual Media
Services (CVC), 15 Princess
Road, Suite E, Lawrenceville
08648; 609-912-9400; fax,
609-912-0044. Sam McCleery, executive VP, sales &
marketing. www.pvi.tv.
Cable sports giant ESPN has acquired the intellectual property of
PVI Virtual Media Services, a subsidiary of Cablevision Systems
that provides technology to insert
computer-generated images into
TV broadcasts. Originally a spinoff
of Sarnoff Corp., PVI is best
known as the inventor of the yellow first down line seen in televized football games.
Financial terms were not disclosed, but under the agreement
ESPN will hire nearly all of PVI’s
engineering staff.
Real Estate News
The Times of Trenton, 500
Perry Street, Box 847, Trenton 08605; 609-989-5454;
fax, 609-394-2819. Brian
Malone, editor and publisher.
www.nj.com/times.
The Times of Trenton building
at 500 Perry Street in Trenton has
come off the market. According to
Anne LaBate of the Segal LaBate
commercial real estate firm in
Trenton, the Times had been look-
ing to sell the building for $3.5 million, but never found a buyer. LaBate says she had hoped to sell the
building to a charter school, but no
deal was ever worked out.
LaBate says that the building is a
tough sell because of its construction. Being such a solid building
means that it would be expensive to
demolish — probably around $1.5
million, an expense that has to be
factored in.
One possibile future for the
building is that it will be demolished and sold for scrap once the
Times moves what remains of its
operations from Perry Street.
Michael Pratico Sr., the real estate
agent for the Times building said
that he could not comment on what
the Times has planned as a company. Times publisher Brian Malone
did not return a call for comment.
The Times has seen its scale
downsize rapidly since late 2008,
when it and its sister publication,
the Star-Ledger, cut several positions on word that the company
would go up for sale by owners, the
Newhouse Group.
Memorial Service
A memorial service for Elizabeth Boyd, who ran the photography department at the Princeton UStore for almost 30 years, will be
held on Saturday, January 8 at
10a.m. at Pennswood Village,
1382 Newtown Langhorne Road in
Newtown, Pennsylvania. Boyd
died on November 13 at age 91.
Deaths
Ronald McKinley, 74, on January 1. He was a systems analyst at
ETS for more than 40 years.
Al Bridges on January 1.
Bridges, in his early sixties, was a
longtime Ewing Township Council
member who also served as mayor
in the 1990s.
Harry Gosselin, 80, on December 31. He and his son, William,
owned Venture Mold & Tool Co.
Inc. in Robbinsville.
Herman Michels, 83, on December 31. He was a longtime state
Superior Court judge who, after
stepping down from the bench in
1997, returned to private law at the
Gibbons law firm in Newark and
Trenton.
Betty Fecak, 82, on December
30. She was a public information
staff member at the State House for
more than 40 years. She also
worked in the office of Governor
Richard Hughes and on staffs of
Democratic legislators.
John Ricciani, 65, on December 29. President of the Mercer
Dental Society, he also was a faculty member at UMD-NJ Dental
School. He was appointed to the
state Board of Dentistry by Governor Christine Whitman.
David Lanigan, 55,on December 29. He was a real estate sales
associate at Gloria Nilson for 20
years.
Kenneth Schipske, 63, on December 29. He was a maintenance
supervisor at Mercer County Community College.
Norma Finn, 78, on December
28. She, with her husband, Gerald,
was a driving force behind several
business ventures, including Amron Homes, New America Development Corp., and NAI Global.
Linda Fischer, 72, on December 27. She worked for many years
in medical records at Princeton
Medical Center
Lawrence Beaber, 70, on December 22. He recently retired after a 40-year career in educational
assessment at ETS, where he was
instrumental in the development of
world history tests.
JANUARY 5, 2011
U.S. 1 Classifieds
HOW TO ORDER
Phone, Fax, E-Mail: That’s all it takes
to order a U.S. 1 Classified. Call 609452-7000, or fax your ad to 609-4520033, or use our E-Mail address:
[email protected]. We will
confirm your insertion and the price. It
won’t be much: Our classifieds are just
50 cents a word, with a $7 minimum. Repeats in succeeding issues are just 40
cents per word, and if your ad runs for 16
consecutive issues, it’s only 30 cents
per word. (There is a $3 service charge if
we send out a bill.) Box service is available. Questions? Call us.
OFFICE RENTALS
186 Princeton-Hightstown Rd.
Windsor Business Park. Two suites of
915 and 1689 SF available immediately;
please call 609-921-6060 for details.
192 Nassau St. Single office of approx. 400 SF. Available immediately.
Please call 609-921-6060 for details.
194 Nassau Street, 953 sq. ft. office
for lease. Reception area, three offices,
kitchen, storage, private restroom. Also
a 510 SF two-room suite available.
Please call 609-921-6060 for details.
1st Month FREE on select offices:
Princeton Route 1. Single Offices, Office
Suites, Virtual Offices, 50MB High
Speed Internet, Great Reception Team,
Instant Activation, Flexible Terms. Call
609-514-5100 or visit www.princeton-office.com
2nd Floor Office Condo in Montgomery Knoll: 500 sq. ft. 2 offices with
reception area. Call 609-924-9214.
Downtown Princeton Office. Fully
furnished office in a shared office environment on Nassau St. $750/mo. Call
732-485-6499.
East Windsor, Route 130: One or
two person first floor office, shared reception area. Professional building, high
visibility, ample parking. Owner on
premises. $325 monthly. Call 609-7300575.
MENTAL HEALTH professional
shared office space. Consulting and
waiting
room
space.
Fax,
internet,kitchen. First floor, ample parking. Lawrenceville location. Fee negotiable. First month free! Call Dr. Allen
609-219-1600.
Pennington - Hopewell: Straube
Center Office from virtual office, 12 to
300 square feet and office suites, 500 to
2,400 square feet. From $100 per
month, short and long term. Storage
space, individual signage, conference
rooms, copier, Verizon FIOS available,
call
609-737-3322
or
e-mail
[email protected] www.straubecenter.com
Plainsboro - 700 SF to 3,000 SF Office Suites: in single story building in
well maintained office park off Plainsboro Road. Immediately available. Individual entrance and signage, separate
AC/Heat and electricity. Call 609-7992466 or E-mail [email protected]
Princeton - Location, Location: Jefferson Plaza, Princeton. 600/1200 sq.
ft., 1 block off Route 1, private entrance,
private
bathroom
and
parking.
$960/$1800 plus utilities. 609-5772793; [email protected].
Princeton Professional Office: One
to two offices for rent. Private garden
setting. Shared conference/waiting
rooms, parking, utilities. North Harrison
Street. 609-924-2809.
BUSINESSES FOR SALE
Beauty Salon in Hamilton Square
neighborhood shopping center. Financing available for qualified applicant.
Call 609-689-4670.
Commissary with Food Truck: in
established green energy corporate site
that is still growing. Lower Bucks County. $350,000. Only qualified, experienced restaurant people need apply.
Call 215-295-3401 or 609-954-2603.
Ask for Connie.
Hobby Shop For Sale 23 years in
business, prime location! Hamilton
Township, NJ. Only serious inquiries.
OFFICE RENTALS
U.S. 1
39
WEST WINDSOR - 950-10,800 SF
OFFICE RENTALS
Office / R&D / Warehouse
AREA OFFICE RENTALS
Princeton,
Trenton,
Hamilton, Hopewell,
Montgomery,
For All Your
Commercial
Real Estate
Needs
Ewing,in
Hightstown,
Lawrenceville
and
other
Mercer,
Mercer and Surrounding Area.
Somerset & Middlesex Communities. Class A, B and
Sale
or
Lease
• Office • Warehouse
C Space Available.
Retail and Business Opportunities
For
For details
ondetails
space on space
rates, contact:
and rates,and
contact
Weidel Commercial 609-737-2077
www.WeidelCommercial.com
Call 609-586-2282, Mon.-Sat., 10 a.m. 6 p.m.
HOME MAINTENANCE
NEWTOWN PA: Arts-Frame-Gift
Gallery. Coldwell Banker Doolan, 609737-7008. Dixie Curtice, Broker/Associate, 215-499-4629.
Handyman: A small job or big job will
be accepted for any project around the
house that needs a handyman service
with free estimates. Please call my cell
phone 609-213-8271.
PRINCETON:
Art/Photo/Frame
Shop, turn-key, financing, ideal location.
Coldwell Banker Doolan. 609-7377008. Dixie Curtice, Broker/Associate,
cell: 215-499-4629.
Upper Bucks County; Langhorn
Area: Fine, custom art gallery. 20 years
established. Coldwell Banker Doolan
Realty, 609-737-7008. Dixie Curtice,
Broker/Associate, cell: 215-499-4629.
INDUSTRIAL SPACE
Unique Rental Space zoning (I3), ordinance passed for retail and recreation
activities, ample parking all utilities, one
1200’, one 2000’, one 2500’ one 3600’,
and one 10,000. Located at 325 and 335
New Road, Monmouth Junction. Call
Harold 732-329-2311.
COMMERCIAL SPACE
Commercial property for sale,
Hamilton Township, prime location! Call
609-586-2282, ask for Harvey, between
10 a.m. - 6 p.m., Mon.-Sat.
robthehandyman- licensed, insured,
all work guaranteed. Free Estimates.
We do it all - electric, plumbing, paint,
wallpaper, powerwashing, tile, see website for more: robthehandyman.vpweb.com [email protected], 609269-5919.
• Immediate Occupancy
• Flexible Lease Terms
• Ample parking
• Walk to restaurants
• Expansion potential
William Barish
[email protected]
609-921-8844
www.cpnrealestate.com
★
Commercial Property Network, Inc.
We Have a Place For Your Company
BUSINESS SERVICES
Bookkeeper/Administrative Specialist: Versatile & experienced professional will gladly handle your bookkeeping and/or administrative needs. Many
services available. Reasonable rates.
Work done at your office or mine. Call
Debra @ 609-448-6005 or visit www.vyours.com.
Your Perfect Corporate Image:
Princeton Route 1. Virtual Offices, Offices, Receptionist, Business Address
Service, Telephone Answering Service,
Conference Rooms, Instant Activation,
Flexible Terms. Call 609-514-5100 or
visit www.princeton-office.com
COMPUTER SERVICES
Get a Wall Street Address...
Without the Commute!
• Rentals - Executive Offices and Suites,
Desk Space, Virtual Offices
• Video Conferencing
• Secretarial Support Services
Reports, Studies, Letters, Transcriptions
Microsoft Word, Excel and Powerpoint
D/J Business Solutions/The Office Complex
475 Wall Street • Princeton, NJ 08540 • 609-924-0905
[email protected] • www.theofficecomplex.com
HAMILTON & LAMBERTVILLE WH/FLEX/OFFICE. “Love Where You
Work!” Cheap rental rates in phenomenal spaces! High ceilings, hi-speed
ready, exposed brick, woodbeams, natural light, loading docks, great locations.
Must see! Brian @ (609)-731-0378 or
[email protected].
Computer repair, upgrade, data recovery, or maintenance. Free estimate. Call (cell) 609-213-8271.
STORAGE
GRAPHIC ARTS
Rent Includes All Utilities • Free Rent Available
Storage Space two miles north of
Princeton: Great Road and Route 518.
http://princetonstorage.homestead.com
/. 609-333-6932.
Graphic Design Services: Logos,
Newsletters, Brochures, Direct Mail, etc.
Reasonable rates. Fast turnaround. Call
732-331-2717 or email [email protected]
Contact: Al Toto, Senior Vice President
609-921-8844 • Fax: 609-924-9739
[email protected] • Exclusive Broker
REAL ESTATE SERVICES
DISTRESS Sales Bank Foreclosures
Free list of Foreclosure Properties. Receive a FREE daily list by email.
w w w. S e i z e d p r o p e r t y c h e a p . c o m
RE/MAX Tri County
CONTRACTING
Handyman/Yardwork: Painting/Carpentry/Masonry/Hauling/All Yard Work
from top to bottom. Done by pros. Call
609-737-9259 or 609-273-5135.
CLEANING SERVICES
Window Washing: Lolio Window
Washing. Also gutter cleaning and power washing. 609-271-8860.
LEGAL NOTICE
NJ Small Business Networks:
Computer Services, IT Consulting, Repairs, Virus Removal, www.njsmallbusinessnetworks.com
PHOTOGRAPHY
OFFICE FOR LEASE
Ewing Township - 1900 SF
Reception • 3 Large Offices • Conference Room
Kitchen • Storage • Bull Pen Area • First Floor Location
Commercial Property Network, Inc.
We Have a Place For Your Company
Marc Skinner Photography - (Winner of the 2010 WeddingWire Brides
Choice Award) 10% discount CODE:
NUS112. [email protected] 908-692-3933
WINTER INCENTIVE
The Best Deal in Princeton
TAX SERVICES
Tax Preparation and Accounting
Services: For individuals and small
businesses. Notary, computerized tax
preparation, paralegal services. Your
place or mine. Fast response, free consultation, reasonable costs. Gerald
Hecker, 609-448-4284.
Continued on following page
LEGAL NOTICE
Superior Court of New Jersey
Chancery Division; Family Part
Warren County
Docket No. FD-21-173-11
TO: SEAN P. SINWICH
By order of the Superior Court of New Jersey dated November 8, 2010
in the above docket, wherein Lori Neeley is plaintiff and you are defendant, you are required to serve upon the Plaintiff and the Court a
response to the Complaint filed by the Plaintiff in the above matter. The
Court has set this matter down for a determination of child support and
legal and physical custody on January 11, 2011 at 8:30 a.m., at the
Warren County Courthouse, Belvidere, NJ, at which time you are to
appear. If you fail to answer or appear, judgment may be entered against
you for the relief demanded in the complaint. You shall promptly file the
answer and proof of service thereof in duplicate with the Clerk of the
Superior Court, at the Warren County Courthouse, Belvidere, NJ in
accordance with the New Jersey Court Rules.
Call us NOW for the Best Deal in Town
❖ Last 2 Spaces Left
❖ 5,000 Sq. Ft.
800 Bunn Drive Medical Arts Building
❖
❖
❖
❖
❖
❖
For Lease with Equity Ownership Available
30,000+ SF, 3-Story State-of-the Art Medical Building
2,000 & 3,000 SF Available
Turnkey Basic Build Out
Ample On-Site Parking Spaces
Equity Ownership Available to Qualified Tenants
Exclusivity Clauses to Protect Tenant Practices
For additional information, please call Anita Singh
Executive VP, Health Care Division
Ofc#: 908-874-4700 x 273 • Cell#: 908-295-9640
All information deemed to be reliable, but not guaranteed.
CENTURY 21 Worden & Green
256 Route 206 • Hillsborough, NJ 08844
Phone 908-874-4700 • Fax: 908-874-6024
40
U.S. 1
JANUARY 5, 2011
U.S. 1 Employment Exchange
HELP WANTED
HELP WANTED
JOBS WANTED
JOBS WANTED
ATTENTION HELP WANTED 18-25
people, $400-$800 a week. Get your
first check in 1 week instead of 2. Large
company has immediate openings in
service, set-up display, & management
training. No experience necessary. We
provide all training for all departments.
Call to schedule an interview @ 609931-0348. Ask for Dan.
istry required. Run reactions and purify
products using chromatography. Prefer
candidates with drug discovery experience in either pharmaceutical or Biotech
research organizations. Please no
headhunters or agencies. Send email to
[email protected].
lenging opportunities for years now. We
know this because we often hear from
the people we have helped. We reserve
the right to edit the ads and to limit the
number of times they run. If you require
confidentiality, send a check for $4 with
your ad and request a U.S. 1 Response
Box. Replies will be forwarded to you at
no extra charge. Mail or Fax your ad to
U.S. 1 Jobs Wanted, 12 Roszel Road,
Princeton, NJ 08540. You must include
your name, address, and phone number
(for our records only).
ish/English interpreter abilities. Experience as secretary and CNA. Well organized, polite, and able to multi-task.
Please call 609-477-8050.
Mall Marketing Demonstrator:
Greet & Promote for National Award
Winning kitchen company at local
mall(s). Competitive hourly & unlimited
bonuses. Call Now 888-292-6502 ext.
86.
Property Inspectors: Part-time
$30k, full-time $80k. No experience, will
train. Call Tom, 609-731-3333.
Real Estate Sales Need a change?
Looking to obtain your RE license? No
experience needed! FREE coaching!
Unlimited income! Call Weidel today!
Hamilton:
Tom
609-586-1400,
[email protected]; Princeton: Robin
609-921-2700,
[email protected];
West Windsor: Bruce 609-799-6200,
[email protected].
Research Chemist - Monmouth
Junction: Full-time position available
for laboratory Chemist at BS/MS level.
Experience in synthetic organic chem-
Rock Band Hall of Mirrors Seeking
Keyboardist: Original music and covers (heavy on progressive rock). Some
influences: Pink Floyd, Rush, Yes, Genesis, Marillion, Camel, Tangerine
Dream. Must be willing to practice weekly on Sundays, 3-6pm, in Robbinsville,
N.J. If interested, please call Vaughan at
609-259-5768.
CAREER SERVICES
Job Worries? Let Dr. Sandra Grundfest, licensed psychologist and certified
career counselor, help you with your career goals and job search skills. Call
609-921-8401 or 732-873-1212 (License #2855)
JOBS WANTED
Job Hunters: If you are looking for a
full-time position, we will run a reasonably worded classified ad for you at no
charge. The U.S. 1 Jobs Wanted section
has helped people like you find chal-
Elder care: Companion/Caregiver,
15 years experience, Live In/Daily. References Upon Request. Please Call:
609-915-0983.
Human Resources - Accomplished
professional with hands on knowledge
of talent acquisition and retention, employment compliance, training, employee/labor relations, conflict resolution,
compensation and benefits. Successful
strategic and operational contributions
in various industries both public and private. Available to provide comprehensive HR solutions to business needs. I
may be reached at [email protected]
Naturalized U.S. citizen seeks fulltime job that will allow her to develop as
a woman, contribute to society, and help
Princeton’s Spanish community. Span-
Project Manage/Business Analyst/Trainer - Adaptive team leader or
member offering business, operations,
technical and system design and quality
assurance testing experience in the brokerage, telecommunication, insurance,
manufacturing, and publishing industries. Project manager/business analyst
with a proven track record in providing
on-time, robust applications and procedural solutions for company needs. Exceptional ability to grasp business and
IT processes through teaming with internal and external functional departments,
customers, and vendors. Please contact
Jean at 908-553-1053.
Registered Dietitian / Nutritionist
looking for opportunities. Passionate
about health lifestyle coaching and mentoring. Looking for opportunities in the
areas of health and wellness promotion
or childhood obesity. Good position
would be health coach or health/nutrition instructor. Target industries: health
clinics, non-profit and community organizations, supermarkets, insurance/financial companies, and school districts.
I
can
be
reached
at:
[email protected]
FINANCIAL SERVICES
Continued from preceding page
Bookkeeping Services for Your
Bottom Line: Certified QuickBooks
ProAdvisor. Call Joan today at Kaspin
Associates, 609-490-0888.
Princeton Financial Care Services,
LLC CPA firm with 40 years of experience. Bill paying, checkbook reconciliation, financial reports, tax return preparation. Call 609-730-0067 or E-mail
[email protected]. Check our website at www.princetonfcs.com for further
information.
ADULT CARE
Overwhelmed with paperwork?
Need help paying bills and filing medical
claims? Call Joan at Kaspin Associates
609-490-0888.
HEALTH
Massage and Reflexology: The
benefits are beyond what we even fathom. Experience deep relaxation,
heightened
well-being,
improved
health. Holistic practitioner offering reflexology, Swedish and shiatsu massage. Available for on-site massage at
the work place, etc. Gift certificates,
flexible hours. Call Marilyn 609-4038403.
MASSAGE,
Therapeutic
and
Unique. an eclectic style of Swedish,
Hot Stones and Stretching. Four Hands
also available. Call Marina at 609-4687726.
Oriental Massage Therapy: Deep
tissue, Swedish, Shiatsu, Reflexology
by experienced Therapists, Princeton
Junction off Route 1. Call 609-514-2732
for an appointment.
Personal Fitness Training - Fusion
Fitness Workouts: a blend of weights,
core exercises, stability and balance
training, and functional flexibility. Excellent for athletes, especially golfers. ACE
Certified Personal Trainer and 500 RYT
Yoga Teacher with 20 years of experience. Call Mike Brantl at 609-213-4245.
Start the New Year with Less
Stress/More Energy - Learn T’ai Chi
Chih: Joy thru Movement- 8 week class
at 4446 Rt. 27, Kingston, NJ at 10AM on
Wednesdays beginning 1/19/11. A gentle moving meditation for beginners with
many health benefits. Adopted by
UCLA for research studies. Increased
immunity for seniors and decrease in insomnia. Helps with balance, increasing
energy while decreasing stress, people
with arthritis report improvements, as
well as people with Parkinson’s. Group
classes and private lessons available.
Accredited and experienced teacher.
Call
609-752-1048.
Website:
www.nextstepstrategiesllc.com
MENTAL HEALTH
Aspire Counseling Services - Enhance your life through Effective Therapies. Improve your health, discover a
sense of excitement in your personal
relationships and realize your dreams.
Treatment specialization includes (but
is not limited to): Intimacy and Relationship Problems; Marriage and Family
Counseling; Career, Work and SelfIdentity Exploration. Contact me to discuss appointment options: Roberta
Tessler, MSW, LCSW, Associate Member APA, www.aspirecounseling.net,
Phone Number: 609-275-3775
DREAM WORKSHOPS—groups for
creative and lucid dreaming. Also
groups for PTSD, sexual abuse issues,
and nightmares. Dr. Valerie Meluskey
609-921-3572.
Having problems with life issues?
Stress, anxiety, depression, relationships... Free consultation. Working in
person or by phone. Rafe Sharon, Psychoanalyst 609-683-7808.
INSTRUCTION
Cello Instruction All levels. Starting
as young as 3 yrs old using the Suzuki
methodology. Home studio conveniently located in Princeton Junction. Call for
program details: 609-558-6175 [email protected] TheCelloLearningCenter.com
Continued on page 42
JANUARY 5, 2011
U.S. 1
Mjtb!Kbnft!Puu p
Curators of Fine Country Properties
Mbncfsuwjmmf"
Just on the edge of the sought after river
town of Lambertville, this quaint home has
a refined charm. Wood floors in comfortable dining and living rooms. Bright eat-in
country kitchen and alluring rocking chair
porch overlooking a large fenced yard.
Restaurants and galleries nearby. A fun life
style! $259,900
A builder’s dream! In a lovely neighborhood, this open lot with vintage garages
backs to the D & R canal and towpath.
Well-designed brick homes in the beginning stages of construction on adjoining
lot. R-2 zoning offers many creative possibilities. A great opportunity in Lambertville! $599,000
Wonderful detached two-family Lambertville Victorian retains many original
features. Easy conversion to one family
residence. Original pine flooring & antique
woodworking on main level.
Three
porches, two car garage, off-street parking
and fresh exterior paint. Just a short walk
to town! $449,500
Beautiful corner townhouse in desirable
Lambertville. Kitchen with stainless appliances, breakfast room opens to private
deck. Spacious living room with fireplace
& wood floors. Master suite has spectacular
bath. Garage & dedicated off-street space!
Close to canal, towpath & wonderful downtown. $329,000
This stunning, circa 1850, half duplex
on Swan Street has enjoyed an extensive and lavish restoration. Graciously stylish with glorious wood
floors, crisp white columns and outstanding chef ’s k itchen. A beautiful
home, with elegant amenities, in a de lightful town! $399,000 Circa 1905 American foursquare on ''Millionaire's Row'' in Lambertville. This magnificent home has high ceilings, detailed
wood moldings, built-ins & hardware,
beautiful floors, chef's kitchen and 5 designer baths. Full apartment with private
entry & detached garage. Estate gardens &
landscaping. $1,895,000
Circa 1850 historic brick duplex in the
heart of Lambertville. French doors, beautiful hardwood floors & generous crown
moldings adorn elegant rooms. Contemporary kitchen with sunny breakfast area
opens to lovely screened porch. Five spacious bedrooms & beautiful grounds!
Enjoy the culture! $854,500
This immaculate townhome on Woodstream Court has light-filled vaulted
spaces. Soaring ceiling in living room
with fireplace and gleaming wood
floors. Two spacious bedrooms each
with full bath. Private deck and freshly
painted throughout. Walk into Lambertville! $339,000
Striking four bedroom house on the corner
of York Street in Lambertville. Darling
front porch opens to combined living and
dining room with exposed brick walls. First
floor has refinished hardwood floors and is
freshly painted. Double lot with patio.
Walking distance to restaurants and galleries. $445,000
Our Bucks County Office
215 862 2626
One South Sugan Road, New Hope, PA
Our Hunterdon County Office
609 397 5667
Sixteen Bridge Street, Stockton, NJ
w w w . L i s a J a m e s O t t o . c o m
41
42
U.S. 1
JANUARY 5, 2011
Continued from page 29
Move In Condition
Lawrenceville, NJ
$364,500
4 B/R 2.5 Bath-Center Hall Colonial
This bright, airy and spacious home has been quality maintained by one owner.
Beautifully updated home features 2 fireplaces, gleaming hw floors throughout, full
basement, 2 car garage & is in a friendly, established family neighborhood - walking
distance to schools, shopping, dining, library & more. Explore the grand living room,
formal dining room, large eat-in kitchen & family room with french door. The first
floor laundry room, new bathroom, master suite & ample closet space throughout
make this an inviting home…Come see for yourself!
Open Houses: Sat & Sun Jan 8, 9, 15, & 16 12-4
4 p.m.
1 Hillsdale Road (609) 882-8
8518
Paint ing
Interior & Exterior
Before the Holidays & Winter at Affordable Price
INTERIOR/EXTERIOR • POWER WASHING • REPAIRS
Power Washing • Perfect Preparation • Decks Stained & Sealed Interior & Exterior
Painting • Expert Carpentry Repairs • Certified - EPA - Lead Paint Renovating
and Licensed NJ State Home Improvement Contractor
“Professional Painting Pays!...In Many Ways”
A 2008 Historic
Restoration
Award Winner
Call 609-924-1474
Julius H. Gross, Inc.
A Princeton Business for Over 40 years
www.juliushgrosspainting.com • [email protected]
SHOPPING IN PRINCETON?
Don’t miss out on the
best deals in town!
Retail • Dining• Entertainment
www.PrincetonDeals.biz
Laboratories
& Research Center
Princeton Corporate Plaza
Over 80 Scientific Companies
Route 1 Frontage
It’s the SCIENTISTS Who Are the FUTURE of Pharma!
Princeton Corporate
Plaza Has an
Affordable Solution!
New Laboratory
Incubator #4
•
•
•
•
•
Small, Equipped Labs 300 SF & Up
Full Services, Small Offices
Short-term Leases – Ask for Help
Immediate Occupancy Available
Innovative, Flexible Designs
Pam Kent, Email: [email protected]
www.princetoncorporateplaza.com • 732-329-3655
MERCHANDISE MART
Voice lessons in Hillsborough. College professor/professional singer, new
to the area, accepting private students.
Beginners to advanced, teens and
adults. 609-216-0033.
1966 Live Action TV series Batmobile Replica Only 2,500 made, retails
$250, now $180. Also comic books, variant covers, action figures. Send me your
wants.
E-mail
[email protected], 848-459-4892.
[email protected]
so. That means the total slide show
would be under 25 minutes. PowerPoint presenters should keep that
in mind.
Movie length. Two and a half
hours (or 150 minutes) seems
about right. But there are exceptions: “Dr. Zhivago” was 197 minutes. Would anyone want to cut
anything out of “Gone With the
Wind,” despite its 3 hour, 42
minute run time?
Sports season. No one measures a sports season in terms of
weeks or months, but we know
when they are too long. Many of us
We all sense when
something is too
long. But presenters
don’t always keep an
eye on the clock.
INSTRUCTION
Farrington’s Music Lessons: Piano, guitar, drum, sax, clarinet, F. horn,
oboe, t-bone, voice, flute, trumpet, violin, cello, banjo, mandolin, harmonica.
$28 half hour. School of Rock. Adults or
kids. Join the band! Princeton 609-9248282. Princeton Junction 609-8970032.
Hightstown
609-448-7170.
www.farringtonsmusic.com.
Fear Away Driving School Running
special rate now. Please call 609-9249700. Lic. 0001999.
Big Pharma Has Moved, Downsized
INSTRUCTION
Richard K. Rein
home-based recording
equipment with some
clever computer program. Whether
you liked the melody or not, my
brother pointed out, one positive
aspect of the song was that it was
just 2 minutes and 12 seconds long
— within the reasonable length of
time that most pop songs take. He
had friends who were writing
songs that lasted five or six minutes
— too long in most cases.
When people offer advice on
presentations, they usually have
lots to say about color, sound,
structure, graphics, and the composition of the audience. Not so much
thought is given to the length of the
article, the duration of the show,
the ticking clock that goes on in the
background of everyone’s life.
All of us have a sense of things
in life that can go on too long, or
occasionally not long enough. The
ideal visit to the family, it seems to
me, is three or four days. (As someone once said, fish and guests spoil
after three days.) In the case of my
recent visit home, we stayed two
days and wished we could have
stayed one more.
You may agree or disagree with
some of my other time values.
The ideal college or high
school class: 50 minutes. But a
presentation at a business function,
it seems to me, should be no more
than 20 minutes, with 5 minutes of
a previously arranged Q&A ready
to follow in case the audience
members do not have any immediate questions of their own.
Business introduction. At a recent workshop Eileen Sinett of
Comprehensive Communications
Specialists made everyone sit
through 30 seconds of dead silence. That seemed like more than
enough time for anyone to stand up
and tell a group who you are. But
with a large group 20 seconds
seems like an even better limit.
Slide presentation. The old Kodak Carousel projector could hold
up to 140 slides and that seems like
the upper limit to me, if you move
to a new slide every 10 seconds or
Continued from page 40
Between
Princeton & Rutgers
Universities
are uncomfortable with baseball in
November. No one likes ice hockey in June.
Holiday season. The Christmas
season that begins on Black Friday
after Thanksgiving and runs
through December 25 seems reasonable to me. But Christmas decorations in store windows the day
after Halloween seems too much.
On the other hand some of us
would appreciate one extra day between Christmas and New Year’s.
Going out of business sale. I
can tolerate a three-month sale but
after that I begin to think I’m back
in Times Square window shopping
for electronics.
Dinner party. Three-and-a-half
to four hours. Stay longer than that
and you should at least offer to help
clean up.
Business lunch. Forty-five
minutes to an hour and a quarter.
Back in the drinking days you
could also express the length in
terms of the number of alcoholic
beverages consumed —
two was just right, three
was stretching it a little.
Editorial. To me 300
words seems like the optimum
length. I enjoyed the January 2
New York Times editorial that criticized the “feudal” hiring agreements made by Lucasfirm and its
arch-rival Pixar. The informative
editorial was just 255 words.
Blog post. I like Barbara Figge
Fox’s blog at http://princetoncomment.blogspot.com. One of the
longest ones described the recent
“TEDx” event at the Princeton
Public Library, explaining what the
“TED” concept is and providing
telling anecdotes from the Princeton event. It was 462 words.
Personal opinion columns
(such as this one, intended for a
print publication). I try to limit
mine to 1,000 words. Why? Because columns such as this one
trade on details of my life that are
essentially no different from details in your life. After a certain
point it becomes self-indulgent to
revel in my stories without listening to yours. I think of these
columns as after-dinner mints — in
the proper quantity they are quite
satisfying; if you over-eat them
you begin to choke.
It’s a different story, of course,
when you are interviewing outside
sources, doing research, and not
simply writing from personal experience — but then it’s a feature
story, not a personal column.
I also keep the length to this
maximum in order to leave enough
room on the page to allow some
other element to flow underneath.
In the case of this column someone
reading the classifieds might stumble onto it and read it. Also in this
case, I added a few words to my allotment to permit this column to
begin on the page with the other
presentation-related articles and
then jump to this space.
The grand total is 1,016. Of
course, it could have been shorter.
But as Cicero, the great Roman orator, said: “If I had more time, I
would have written a shorter letter.”
Lessons in Your Home: Music lessons in your home. Piano, clarinet, saxophone, flute and guitar. Call Jim 609737-9259 or 609-273-5135.
Professional Piano Instruction In
home lessons available! All ages and
skill levels welcome. 609-672-9006.
www.jodiannstudio.com
ENTERTAINMENT
Concert by International Hit Songwriter, Steve Fields: Benefit performance for his daughter, Brittany, who suffers from RSD (Reflex Sympathetic Dystrophy). January 13, 2011, 7:30pm. Alternate date, in the event of bad weather: January 27, 2011. The concert will
feature many outstanding musicians
and singers. Tickets: $35. For more information, please visit www.helpbrittbeatrsd.org.
One Man Band: Keyboardist for your
party. Perfect entertainment. Great variety. Call Ed at 609-424-0660.
CLASSIFIED BY EMAIL
[email protected]
BUYING OR SELLING?
Let Stockton Real Estate Be Your Solution...
✦
✦
✦
✦
Experience
Honesty
Integrity
Sales & Rentals
MUSICAL INSTRUMENTS
I Buy Guitars and All Musical Instruments in Any Condition: Call Rob at 609457-5501.
WANTED TO BUY
Antique Military Items: And war
relics wanted from all wars and countries. Top prices paid. “Armies of the
Past LTD”. 2038 Greenwood Ave.,
Hamilton Twp., 609-890-0142. Our retail
outlet is open Saturdays 10 to 4:00, or by
appointment.
Wanted: Baseball, football, basketball, hockey. 1900-1980 cards, autographs, memorabilia. Up to $1,000,000
available. Licensed corporation will travel. All calls confidential. 4thelovofcards,
908-596-0976. [email protected].
PERSONALS
Free Classifieds for Singles: To
submit your ad simply fax it to 609-4520033 or E-mail to [email protected]. If you prefer to mail us your
ad, address it to U.S. 1 Singles Exchange, 12 Roszel Road, Princeton, NJ
08540. Include your name and the address to send responses. We will assign
LLC
a box number and forward all replies to
Between Robert
Wood
John
Chambers Street • Princeton, NJ 08542
you ASAP.
See
the Singles Exchange at
the end Medical
of the Preview Section.
1-800-763-1416 • 609-924-1416
and University
Stockton Real Estate,
32
Computer P4 with XP: In good condition $80. Cell phone (609) 213-8271.
JANUARY 5, 2011
Ring in the New Year in a new home.
It’s a great time to buy real estate! Logon to ntcallaway.com 24/7 to search and discover
incredible real estate. Not only do we feature the most distinctive properties throughout New Jersey
and Bucks County PA, but every one of our listings has its own unique website featuring complete
details and an online tour you can take whenever you want, from wherever you are. And when
you’ve found that perfect palace, we’ll be here to help every step of the way.
w w w.ntcal laway.com
PRINCETON
PENNINGTON
HUNTERDON CT Y BUCKS CT Y
609.921.1050
609.737.7765
609.397.1974
215.862.6565
© N.T. Callaway Real Estate Broker, LLC
U.S. 1
43
U.S. 1
JANUARY 5, 2011
For video go to:
www.fennelly.com
Immediate Occupancy
Industrial
Office
609-520-0061
Buildings for Sale
Trenton Train Station
Light Rail Riverline
Route
29
Trento
n
350 Forsgate Drive, Monroe, NJ
353 Nassau Street, Princeton, NJ
292 3rd Street, Trenton, NJ
For Lease or Sale ■ 74,765 SF of Office & Warehouse Divisible ■ Building 1: 2-Story Office Building Consists of
13,565 SF ■ Building 2: 44,000 SF of Warehouse with
Refrigeration, 22’ Ceilings, Clear Span ■ Building 3: 12,200 SF
of Warehouse with 20’ Ceilings and 50x60 Column Spacing
Building 4: 5,000 SF of Warehouse ■ Used as a Repair Shop
with 20’ Ceilings and 50x100 Column Spacing ■ Located in
the UEZ ZONE (Urban Enterprise Zone) ■ Route 29 Visibility,
Adjacent to the Light Rail Riverline ■ Close Proximity to the
Trenton Train Station ■ Convenient to the NJ Turnpike,
Route 1 & Interstates 95, 295 & 195
680-6
690 Whitehead Road, Lawrenceville, NJ
Sale or Lease ■ For Sale: (Two) 1-Story Free Standing Buildings
totaling 11,000 SF ■ Building 1: 5,000 SF and Building 2:
6,000 SF ■ Lot Size: 1.08 Acres ■ Zoned Office
Public Water & Sewer ■ 4 Separate HVAC Units in Each Building
New Façade, New Roof & Upgraded HVAC Systems
For Lease: Building 1: 5,000 SF Divisible ■ Building 2: 4,000 SF
Divisible ■ Full Basements in Both Buildings for Storage
Convenient to Route 1 & I-295
& Close to the Hamilton Train Station
Office Building for Lease ■ 6,000 SF on 1st & 2nd Floors
Passenger Elevator ■ 7 Parking Spaces
Kitchenette Area ■ High Quality Interior Finishes
Walking Distance to All Amenities
Prestigious Downtown Princeton
Location Near Harrison Street
239 Prospect Plains Rd., Monroe, NJ
707 State Road, Princeton, NJ
658 Etra Road, Hightstown, NJ
1600 Reed Road, Pennington, NJ
1,450 SF Available on 1st Floor
4,100 SF Available on 2nd Floor
Divisible to 900 SF ■ Exceptional Finishes
Shared Kitchen in Building
2 Mins. from NJ Tpke. Exit 8A
Immediately Available ■ Elevator Serviced
Office for Lease ■ 2,537 SF
Princeton Gateway ■ Class A Office
Premier Princeton Location
Striking Two-Story Design ■ Tranquil Park-like Setting
Contemporary Two-story Glass Lobby
Space Includes Reception Area, 7 Cubicles, 1 Office,
A Conference Room & a Kitchen
1 Mile Outside of Downtown Princeton
For Sale or Lease
15,000 SF Building for Sale ■ Reduced to $850,000
5,500 SF and 4,850 SF (2 Units) Available for Lease
Building Remodeled Over Last Four Years
New Parking Lot, 15 Parking Spaces
Loading: 2 Tailgates ■ 3 Drive-ins ■ Ceiling Height: 20’ Clear
Close Proximity to Rt. 130 & NJ Turnpike
For Sale or Lease ■ Office & Warehouse Space
Total Building SF: 16,000 SF ■ 1-Story Free Standing Building
on 7 Acres ■ For Lease ■ Unit 1: 1,500 SF of Warehouse
with Drive-in Door ■ Unit 2 & 3: 6,099 SF and 2,500 SF
of Office Space ■ Convenient Access to I-95,
Routes 1, 31, 202 & 206
ST
RE
DU
CE
D
Available for Lease: 1,500 to 3,655 SF of Office/Medical
Parking: 5 spaces per 1,000 SF
Main Street Location in the Center of Monroe
Across from the Forsgate Country Club
Great Location with Convenient Access
to NJ Turnpike, Route 33 & Route 130
JU
44
1450 Parkside Avenue, Ewing, NJ
Office Condo for Sale or Lease
1,500 SF ■ Price Reduced to $165,000
Also for Lease at Competitive Rates
Move-in Condition
4-5 Offices, Conference Room, Kitchen & Bathrooms
Convenient to Route 29, I-95, I-295 & Route 1
The Neumann Building
3575 Quakerbridge Road, Hamilton, NJ
For Lease ■ 19,000 SF Divisible to 3,000 SF
5,500 SF Unit Currently Built Out ■ Atrium Finished
with Granite & Marble Floors ■ “Smart Building” Technology
Services on Site ■ Great Rental Rates Available
Close Proximity to The Hamilton Train Station, I-295 & Route 1
VanNest Office Park
Quakerbridge Road, Hamilton, NJ
Building II Completed: 33,000 SF Available, Divisible to 2,000 SF
Build to Suit – 1st or 2nd Floor Units ■ New Brick Construction
with Perimeter Windows Throughout ■ 2 Story Atrium Lobby
Attractive Corporate Setting Overlooking the VanNest Forest Reserve
Restaurants, Banking and Shopping within Walking Distance
Close Proximity to Hospitals, Route 1, I-295 & the Hamilton Train Station
Retail
45 Everett Dr., West Windsor, NJ
Office/Warehouse for Lease ■ 2 Warehouse Units
at 5,675 SF Contiguous and Includes 1 Loading Dock
and 2 Drive-in Doors, 20’ Clear
1 Office Unit at 700 SF
Convenient to Route 1, I-95, I-295
& the Princeton Junction Train Station
1629 Route 33, Hamilton, NJ
1,000 to 2,000 SF Available
Great Road Visibility
Multi-tenant Strip Center
Good Retail Location
Plainsboro Village Center,
Schalks Crossing & Scudders Mill Rd., Plainsboro, NJ
Close Proximity to New Princeton Medical Center
Office/Medical for Immediate Lease ■ Building 4: 1,567 SF
& 1,800 SF Available ■ Building 8: 2,700 SF Available
TO BE BUILT: Building 10/11: 1,000 to 30,000 SF Available
Mixed Use Town Center Development
Newly Constructed Building ■ Elevator Service
Convenient to Route 1, Route 130 and NJ Turnpike, Exit 8A