February/March 2015

FEBRUARY/ MARCH 2015
THE
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VOICE
A VISIT MILWAUKEE PUBLICATION
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VISIT Milwaukee
prepares for another
great year
UPDATES
Dear partners,
Welcome to the first issue of the VOICE in 2015. You’ll notice some changes to the VOICE in this
issue and going forward. I’d like to give you an overview of what to expect. Please remember that
the Partnership Department welcomes your feedback throughout the year. We are your front door
to and internal advocates at VISIT Milwaukee. MEG MCKENNA
Director of Development
(414) 287-4234
[email protected]
The VOICE is just one of our partner communications helping to keep you all informed about the
work of each department within VISIT Milwaukee. Here are the other ways you can connect more
frequently with us and stay looped in to business opportunities.
1. Convention Alerts and Emails. Please check to make sure all the appropriate people at your
organization are receiving our Convention Alerts, program invites, feedback solicitations and leads.
2. LinkedIn: Follow our company page and join our group. We share news and interesting
developments several times a week on LinkedIn.
3. Check for leads and bulletins in your exclusive Partner Portal on VISITMilwaukee.org. We’re
always surprised how many of our partners don’t know they have exclusive access to the Master
Convention Calendar to strategize their business opportunities with the groups VISIT Milwaukee
has firmly booked for the next three years.
4. Sign up for another one of our newsletters. VISIT Milwaukee produces a monthly newsletter for
leisure travelers, as well as quarterly industry newsletters for meeting planners, group tour operators
and travel writers.
5. Connect and follow our many social media channels. VISIT Milwaukee maintains a presence on
Facebook, Twitter, Instagram and Pinterest for VISIT Milwaukee as well as for DearMKE.
As you’ll see in this issue, we have streamlined the information from each department. While we will
continue to write narrative department columns when it’s warranted, we have changed our strategy
to get straight to the information you need to conduct your business with us. This issue particularly
is densely packed with information about each departments’ planned year ahead. We also will be
sending the VOICE to you every other month this year in order to use this communication vehicle
as effectively as possible.
Again, please contact me or the Partnership staff with any of your thoughts and feedback. Thank you, and read on!
EVENT RECAP
CORPORATE PARTNER SUMMIT
On February 3, VISIT Milwaukee hosted the first Corporate Partner Summit, in collaboration with the
Greater Milwaukee Committee and the Milwaukee 7. This event brought together our corporate partners to
collaborate, be inspired and learn new ways to pitch Milwaukee as their place of business. Attendees were
also introduced to our new digital Corporate Partner Toolkit.: http://www.visitmilwaukee.org/toolkit.
Over 100 corporate partner team members attended the event, which included three panel
presentations from local leaders., teaching attendees about how to pitch Milwaukee John Gurda led a
discussion of "Brands That Built This City," with Manpower, MillerCoors, Johnson Controls and HarleyDavidson sharing their history.
The summit also served as the launch for the Corporate Partner Toolkit. This new addition to
VISITMilwaukee.org provides everything that a business needs to promote Milwaukee, from city stats
to photos to relocation resources to help HR recruiters bring talent to our city. It’s never been easier
to show prospective employees, professional connections and other business associates what makes
Milwaukee a great place to visit, live and work.
Thanks to everyone who participated in and attended the summit!
UPCOMING EVENTS
VISIT MILWAUKEE CUSTOMER
SERVICE SEMINAR:
CREATING A CULTURE OF SERVICE
Don’t forget to sign up for this year’s customer service training!
“Culture” is the 2015 word of the year – Merriam-Webster Dictionary. Come learn about the “culture
of service” from Zappos, the company that redefined customer service. Jon Wolske, Zappos Insights
Speaker and Culture Evangelist, will share Zappos’ value system and legendary approach to customer
service and how this “culture of service” can be applied in any industry.
This program only costs $15/person, and this year all registrants will receive a FREE pass inside the
Midwest Food Service Expo happening next door inside the Wisconsin Center (a $45 value). Group
rates are available.
Register here: http://www.visitmilwaukee.org/rsvp
SALES TEAM
CONFERENCE/TRADESHOW
PLAN FOR 2015
The VISIT Milwaukee sales team will be participating in more than 50 local, regional and national
customer and industry conventions and events in 2015. These events are great opportunities for our
sales team to connect with meeting planners and stay informed about the meetings industry. The
following are some of the highlights:
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Professional Convention Management Association – January 11-14 / Chicago, IL
Religious Conference Management Association – January 27-29 / Birmingham, AL
Association Management Center Institute – February 18-20 / Miami, FL
Council of Engineering and Scientific Society Executives CEO Summit – February 8-11 / Mobile, AL
Meetings Industry Council – March 18 / Denver, CO
Destination Showcase – March 25 / Washington, D.C.
National Association of Sports Commissions (hosted this year in Milwaukee!) – April 27-30
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Springtime in Washington, DC – April 9
Society of Government Meeting Professionals – April 28-30 / Minneapolis, MN
Collaborate – June 11-13 / Orlando, FL
Council of Engineering and Scientific Society Executives Annual Meeting – July 14-16 / Norfolk, VA
American Society of Association Executives – August 8-11 / Detroit, MI
Connect and Connect Sports Marketplace – August 27-29 / Pittsburgh, PA
Meeting Professionals International World Education Conference – August 1-4 / San Fran, CA
IMEX America – October 13-15 / Las Vegas, NV
Rejuvenate – November 2-4 / Dallas, TX
Holiday Showcase – December 15 / Chicago, IL
GROUP TOUR
CONFERENCE/TRADESHOW
PLAN FOR 2015
This year, VISIT Milwaukee’s Group Tour team will also be hitting the road to attend several events to
connect with Group Tour operators. The following are the larger shows the team will be attending:
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American Bus Association – January 9-14, 2015
Midwest Marketplace – March 29-31, 2015
International Pow Wow (IPW) – May 30-June 3, 2015
Ontario Motor Coach Association – November 8-13, 2015
CONVENTIONS IN TOWN
We know our partners always roll out the red carpet to welcome convention attendees to town.
These are the groups meeting in Milwaukee in the first quarter of 2015.
JANUARY
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2015 US Masters International - 1/3-4 (1640 attendees)
2015 Holiday Hoopfest - 1/3-4 (1500 attendees)
American College Theatre Festival - 1/6-11 (1750 attendees)
Collegis Education 2015 January Seminar, Great Lakes - 1/15-16 (300 attendees)
Wisconsin Juniors Winter Classic 2015 - 1/16-17 (3000 attendees)
QPS Employment Group Meeting - 1/16-17 (325 attendees)
U.S. Speedskating 2015 Great Lakes / Am Cup II Short Track - 1/17-18 (1050 attendees)
Wisconsin Association of School Boards 94th State Education Convention - 1/21-23 (3000 attendees)
2015 ITW Paslode Resi Construction Leadership Conference - 1/27-29 (250 attendees)
2015 Emergency Services Midwest Conference & Exposition - 1/28-31 (2750 attendees)
FEBRUARY
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Wisconsin Bankers Association 2015 Bank Executive Conference- 2/1-4 (375 attendees)
Silgan Containers Regional Meeting - 2/2-5 (50 attendees)
Wisconsin State Reading Association Annual Convention - 2/5/2015 & 2/7 (3500 attendees)
UWM Milwaukee Music Festival - 2/6 (120 attendees)
United States Bowling Congress 2015 Wisconsin State Youth Tournament - 2/7-4/26 (1432 attendees)
Anime Milwaukee 2015 - 2/12-15 (3500 attendees)
Midwest Twisters Hal’s Harley-Davidson Invite 2015 - 2/13-15 (3000 attendees)
2015 National Speedskating Marathon Championships - 2/13-14 (150 attendees)
Broan-NuTone, LLC 2015 Annual Sales Meeting - 2/23-26 (60 attendees)
MARCH
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American Planning Association – Wisconsin Chapter 2015 March Conference - 3/5 & 3/6 (200 attendees)
Bostik GNW NA Roadshow - 3/9-11 (50 attendees)
2015 Wisconsin DECA's Career Development Conference - 3/9-11 (1400 attendees)
Association of SWAT Personnel Annual Midwest Regional Training - 3/9-11 (500 attendees)
Midwest Foodservice Expo 2015 - 3/9-11 (9000 attendees)
Governor's Conference on Emergency Management and Homeland Security - 3/10-12 (450 attendees)
2015 Badger Region Volleyball Championships - 3/11-22 (7500 attendees)
OperaCon - 3/12-14 (100 attendees)
United States Championship Cheese Contest - 3/17-19 (600 attendees)
2015 Annual Wisconsin Regional Robotics Competition - 3/18-21 (500 attendees)
Electronic Payments Conference - 3/23-25 (300 attendees)
2015 USA Powerlifting National High School Championship - 3/26-29 (800 attendees)
festivals
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JOIN THE LOCALS IN ENJOYING MUSIC,
PrideFest
Polish Fest
Lakefront Festival
of Art
June 12-14
June 19-21
Summerfest
Cedarburg
Strawberry Festival
June 24-28, June 30-July 5
June 27-28
Bastille Days
Milwaukee
IndyFest
Festa Italiana
June 5-7
July 11-12
32
VISITMILWAUKEE.ORG • 2015 OFFICIAL VISITORS GUIDE
July 17-19
July 9-12
German Fest
July 24-26
Milwaukee
Brewfest
Wisconsin State
Fair
Arab World Fest
July 25
August 6-16
July 25
Milwaukee Air &
Water Show
July 25-26
Irish Fest
August 7-9
August 13-16
August 21-23
September 4-5
TosaFest
Indian Summer
Festival
Harvest Fair
Milwaukee
Film Festival
Milwaukee
Holiday Lights
Mexican Fiesta
September 24-27
September 24-October 8
festivals
Brady Street
Festival
September 11-13
November 19-January 3
33
2015 MAJOR EVENTS CALENDAR*Dates subject to change.
VISIT Milwaukee’s 2015 Greater Milwaukee Major Events
1/1 ......................... Cool Fool Kite Festival ....................................................Milwaukee Lakefront ......................................... 414-305-3145
1/9-11 .................... Building Lifestyles Home Show ......................................Wisconsin Center .............................................. 262-436-1122
1/16-17 .................. Gallery Night and Day .....................................................Downtown Milwaukee ........................................ 414-273-1173
2/12-15 .................. The 53nd Annual Home Improvement Show ...................Exposition Center at State Fair Park ................. 414-771-4071
2/13-15 .................. Anime Milwaukee ............................................................Wisconsin Center .............................................. 414-908-6001
2/21-22 .................. Cedarburg Winter Festival ..............................................Historic Downtown Cedarburg ........................... 262-377-5856
2/21-3/1 ................. Greater Milwaukee Auto Show .......................................Wisconsin Center .............................................. 414-359-9000
2/26-3/1 ................. Tripoli Shrine Circus .......................................................UW-Milwaukee Panther Arena .......................... 414-908-6001
3/4-8 ...................... Milwaukee Journal Sentinel Sports Show .......................Exposition Center at State Fair Park ................. 414-408-7748
TBD ....................... Indian Summer Festivals Winter Pow Wow ....................Exposition Center at State Fair Park ................. 414-604-1000
3/14 ....................... 18th Annual Blarney Run/Walk ........................................Village of Wauwatosa ........................................ 414-774-8672
3/14 ....................... Shamrock Club of WI’s St. Patrick’s Day Parade ...........Downtown Milwaukee ........................................ 414-276-6696
3/20-23, 25-29 ....... Realtors Home and Garden Show ..................................Wisconsin Exposition Center ............................. 414-778-4929
4/17-18 .................. Gallery Night and Day .....................................................Downtown Milwaukee ........................................ 414-273-1173
5/16 ....................... Cuban Day Street Festival ..............................................Cubanitas .......................................................... 414 225-1760
5/27-6/8 ................. Bead & Button Show 2015 ..............................................Wisconsin Center .............................................. 414-908-6001
5/31 ....................... UPAF Ride for the Arts sponsored by Miller Lite ............Downtown Milwaukee ........................................ 414-276-RIDE
6/4-9/3 ................... Jazz in the Park (Thursdays) ..........................................Cathedral Square Park ...................................... 414-271-1416
6/5-7 ...................... PrideFest ........................................................................Henry W. Maier Festival Park ............................ 414-272-FEST
6/6 ......................... Scottish Fest/Milwaukee Highland Games .....................Hart Park, Wauwatosa ...................................... 262-422-9235
6/10-8/26 ............... River Rhythms (Wednesdays) ........................................Pere Marquette Park ......................................... 414-276-6696
6/12-14 .................. Polish Fest ......................................................................Henry W. Maier Festival Park ............................ 414-529-2140
6/13 ....................... Summerfest Rock ‘n Sole Run ........................................Henry W. Maier Festival Park ............................ 800-837-3378
6/17-8/26 ............... Tosa Tonight (Wednesdays) ...........................................Hart Park, Wauwatosa ...................................... 414-939-9819
6/19 ....................... Juneteenth Day ...............................................................Martin Luther King Drive .................................... 414-372-3770
6/19-21 .................. Lakefront Festival of Art ..................................................Milwaukee Art Museum ..................................... 414-224-3200
6/24-28, 6/30-7/5 ... Summerfest ....................................................................Henry W. Maier Festival Park ............................ 414-273-2680
6/27-28 .................. Cedarburg Strawberry Festival .......................................Downtown Historic Cedarburg ........................... 262-377-5856
7/3 ......................... Downtown Milwaukee Fireworks ....................................Milwaukee Lakefront ......................................... 800-554-1448
7/4 ......................... Wauwatosa’s 4th of July Parade & Celebration ...............Wauwatosa ........................................................ 414-479-8900
7/9-12 .................... Bastille Days ...................................................................East Town ......................................................... 414-271-1416
7/10-11 .................. Gathering on the Green ..................................................Rotary Park, Mequon ........................................ 262-242-6187
7/11-12 .................. Milwaukee IndyFest ........................................................Milwaukee Mile at State Fair Park ..................... 414-326-4303
7/16-19 .................. THE HAWK w/Brian Redman Int’l Challenge .................Road America, Elkhart Lake .............................. 800-365-7223
7/17-19............ ...... Festa Italiana ..................................................................Henry W. Maier Festival Park ............................ 414-223-2808
7/18 ....................... Port Fish Day ..................................................................Port Washington ................................................ 800-719-4881
7/20-26 .................. EAA AirVenture ...............................................................Oshkosh, WI ...................................................... 920-426-4800
7/24-25 .................. Gallery Night and Day .....................................................Downtown Milwaukee ........................................ 414-273-1173
7/24-26 .................. German Fest ...................................................................Henry W. Maier Festival Park ............................ 414-464-9444
7/25 ....................... Brady Street Festival ......................................................Farwell to Van Buren Streets ............................ 414-272-3978
7/25 ....................... Milwaukee Brewfest ........................................................McKinley Park ................................................... 414/321-5000
7/25-26 .................. Milwaukee Air & Water Show .........................................Bradford - McKinley Beach ................................ 414-554-1448
8/6-16 .................... Wisconsin State Fair .......................................................Wisconsin State Fair Park ................................. 800-884-FAIR
8/8-9 ...................... Morning Glory Fine Craft Fair .........................................Marcus Center for the Performing Arts .............. 414-259-1440
8/8-9 ...................... USA Triathlon Championships ........................................Milwaukee Lakefront ......................................... 719-597-9090
8/13-16 .................. Irish Fest …………………… ...........................................Henry W. Maier Festival Park ............................ 414-476-3378
8/20-23............ ...... Milwaukee A La Carte .....................................................Milwaukee County Zoo ...................................... 414-771-3040
8/21-23 .................. Mexican Fiesta ................................................................Henry W. Maier Festival Park ............................ 414-383-7066
9/3-7 ...................... Milwaukee Rally ..............................................................Various Dealerships in Milwaukee .................... 262-860-2060
9/4-5 ...................... TosaFest ........................................................................City of Wauwatosa ............................................ 414-453-2330
9/4-9/26 ................. Oktoberfest (Weekends) .................................................Heidelberg Park ................................................. 414-462-9147
9/11-13 .................. Indian Summer Festival ..................................................Henry W. Maier Festival Park ............................ 414-604-1000
9/19 ....................... Milwaukee River Challenge ............................................Schlitz Park ....................................................... 414-455-3750
9/19-20 .................. Cedarburg Wine & Harvest Festival ...............................Historic Downtown Cedarburg ........................... 262-377-5856
9/19-20 .................. Doors Open Milwaukee ..................................................Downtown Milwaukee ........................................ 414-277-7795
9/24-27 .................. Harvest Fair/World Beef Expo ........................................Wisconsin State Fair Park ................................. 800-266-7000
9/24-10/8 ............... Milwaukee Film Festival ..................................................Various venues .................................................. 414-755-1965
10/4 ....................... Milwaukee’s Lakefront Marathon ....................................Grafton to Milwaukee Lakefront ........................ 414-476-7223
10/16-17 ................ Gallery Night and Day .....................................................Downtown Milwaukee ........................................ 414-273-1173
10/16-18 ................ Hunting Moon Pow Wow ................................................Potawatomi Casino & Hotel ............................... 414-847-7320
11/7 ....................... Veterans Day Parade .....................................................Downtown Milwaukee ........................................ 414-273-5533
11/19-1/3 ............... Milwaukee Holiday Lights Festival ..................................Downtown Milwaukee ........................................ 414-220-4700
11/21 ..................... Milwaukee Holiday Parade .............................................Downtown Milwaukee ........................................ 262-377-5935
11/22-12/31 ........... Christmas in the Country ................................................Grand Geneva Resort ....................................... 800-558-3417
12/4-5 .................... Christmas in the Ward ....................................................Historic Third Ward ............................................ 414-273-1173
WELCOME TO OUR NEW PARTNERS!
The Mayfair Collection
11500 W. Burleigh Street
Wauwatosa, WI 53222
Water Buffalo
249 N. Water Street
Milwaukee, WI 53202
winning
of the city;
riverfront seating and a dynamic, highly
The hottest, exciting, new retail, dining, nightlife Award
destination.
Justviews
off Highway
45outdoor
at
designed
space. A
varied casual
menu priced for everyday dining.
Burleigh Street, offering the best names in apparel,
accessories,
cosmetics,
hospitality
including: Nordstrom Rack, Saks Fifth Avenue OFF
5th, Old Navy, Carter's. Oshkosh
414-431-1133 // www.waterbuffalomilwaukee.com
B'gosh, Torrid, Maurices, DICK's Sporting Goods, Men's Warehouse and Corner Bakery
Joe Sorge - [email protected]
Cafe and more. Come see Mayfair mall's stylish new neighbor.
414- 357-6800 //www.mayfaircollection.net Welke’s House of Roses
5528 W. North Avenue
George Hunt – Manager (414) 357-6800 x100
Milwaukee, WI 53208
The Elegant Farmer
1545 Main Street
Highways ES & J
Mukwonago, WI 53149
Since 1901, a local Milwaukee florist, family owned for over five generations. We deliver
smiles with beautiful roses, creative floral, green plants, balloon bouquets, orchids and
so much more.
414-442-8640
Weekend family fun events and a wonderful shopping
experience//atwww.welkes.com
the Farm Kitchen
Nikki
Lemler
[email protected]
Bakery, Deli & Market. The award-winning Apple Pie Baked in a Paper Bag® "the best
pie in America." Delicious Ciderbaked Ham, baked goods, jams & Jellies, honey, Syrups,
Wisconsin
Harley-Davidson
spices, popcorn, soups and more. Open year Round
8 a.m.-6 p.m.
1280 Blue Ribbon Drive
262- 363-6770 // www.elegantfarmer.com Oconomowoc, WI 53006
Penny Molina - [email protected]
Wisconsin Harley-Davidson, just 30 minutes from Milwaukee. New and used
motorcycles, motorclothes, parts and accessories. Year round events for the whole
Layton Boulevard West Neighborsfamily! It’s not just a dealership, it’s a destination.
1545 S. Layton Boulevard
Milwaukee, WI 53215
262-569-8500 //www.wishd.com
Dianne Crowley - [email protected]
Cheers! Founded in 1986, Brew City has defined local clothing. Located in Milwaukee's
Historic Third Ward, Grand Avenue Mall and Southridge
Mall allLGBT
our products
are
Wisconsin
Chamber
of Commerce
5027 W.
locally designed and printed. Using the softest fabrics
andNorth
latestAvenue
styles, we help make
Milwaukee,
WI
53208
Milwaukee famous!
414- 383-9038 // www.lbwn.org
Will Sebern - [email protected]
Working to create a fully inclusive state by promoting economic growth and
opportunities among LGBT owned and allied businesses, corporations and
professionals.
414-678-9275 // www.wislgbtchamber.com
Jason Rae - [email protected]
Holiday Inn Milwaukee Riverfront*
1545 S. Layton Boulevard
4700 N. Port Washington Road
Glendale, WI 53212
Whether traveling to Milwaukee for business or pleasure, the Holiday Inn Milwaukee
Riverfront's restaurant, amenities, meeting space and services will definitely exceed
your expectations. Located on the banks of the picturesque Milwaukee River, our
experienced staff, Brand-New facilities and impeccable service make our hotel ideal
for any type of traveler.
414- 962-6040 //www.himilwaukee.com
Jason Moskalik - [email protected]
RR Donnelley
4th Floor
4101 Winfield Road
Warrenville, IL 60555
RR Donnelley assists customers in developing and executing multichannel
communication strategies that engage audiences, reduce costs, drive revenues
and increase compliance. Our innovative technologies enhance digital and print
communications to deliver integrated messages across multiple media to targeted
audiences at optimal times for clients in the private and public sector.
630- 322-6663// www.rrdonnelley.com
Bill Ellerby - [email protected]
Suites at Northshore*
7275 N. Port Washington Road
Glendale, WI 53217
Each of our sizable suites feature separate living, working and sleeping areas with fully
equipped kitchens. Enjoy complimentary, full breakfast buffet each morning, Wi-Fi,
fitness center, outdoor pool and BBQ area. With all the comforts of home it makes a
perfect place for an extended stay. Near Bayshore Town Center.
414-352-0070 // www.suitesatnorthshore.com
Peter Waldron - [email protected]
Four Points by Sheraton Milwaukee North Shore
8900 N. Kildeer Court
Brown Deer, WI 53209
Four Points by Sheraton Milwaukee North Shore is located in the North Shore area
and 15 minutes from downtown. Our hotel is also less than 30 minutes from General
Mitchell International Airport. Plan your trip ahead of time & explore the local area.
From our free parking and shuttle service, to our fee bottled water and comforting
accommodations, we’ve thought of everything for life on the road.
414- 355-8585 //www.fourpointsmilwaukee.com
Kate Grimshaw - [email protected]
North Shore Country Club
3100 W. Country Club Drive
Mequon, WI 53092
North Shore Country Club provides all of its members and guests with a spectacular
panoramic view of our beautiful golf course, high class personalized service, tantalizing
food and a great location to have any event.
With a capacity of 250 guests, the Club can cater to most groups for weddings,
mitzvahs, meetings, luncheons, golf outings and charity fundraisers. The experienced
staff here at NSCC pays the closest attention to every detail to ensure your event is
flawless.
262-242-7000 // www.nscountryclub.org
Elizabeth Grade - [email protected]
PMMG Incorporated
890 Eagle Drive
Bensenville, IL 60106
Each of our sizable suites feature separate living, working and sleeping areas with fully
equipped kitchens. Enjoy complimentary, full breakfast buffet each morning, Wi-Fi,
fitness center, outdoor pool and BBQ area. With all the comforts of home it makes a
perfect place for an extended stay. Near Bayshore Town Center.
847- 999-4159 // www.pmmg.com
David Snoble - [email protected]
Underwood Events
6193 Washington Circle
Milwaukee, WI 53213
Underwood Events is a creative Destination Management Company and corporate
event planning firm known for high-touch events that magnify brands and
communicate messages. We partner with our select clients, creating strategicallydriven programs that align your attendees with your goals, while treating everyone to
exceptional levels of service.
414-312-8411 // www.underwoodevents.com
Mike Underwood - [email protected]