Top Online Content Destinations

Top Online Content Destinations
May 2016
Member Center
Branded TV Content is the Most-Used on the Internet…
Across the Gamut of Content Genres
Ranking by Internet Genre
P2+
Top Traffic
TV Sites:
Genre
Rank:
1st
Sports
3rd
Comedy
1st
TV Ent. Black
1st
Home
1st
Weather
1st
TV Ent.
1st
General News
2nd
LGBTQ
Top Traffic
TV Sites:
Genre
Rank:
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
1st
Food
1st
Kids
2
TV Brands Rank in the Top 5 Multiple Times in Most
Major Content Genres
Top 5 Rank by Internet Genre
P2+
Sports
Sports
Comedy
TV Entertainment - Black
General News
LGBTQ
Tribune Media
ABC News
Adam4Adam.com
Cracked
NBCU TV
The Weather
Channel
Logo
MLB
Comedy Central
BET
CNN News
Gay Audience
Bleacher Report
FunnyorDie
Univision
NBC News
Here Media
NHL Network
EbaumsWorld.com
CBS.com
USA Today
GayHits.com
ESPN
NBCSN
Home
Resignation Media
Weather
TV Entertainment
Food
Kids
HGTV
The Weather Channel
NBCU TV
Food Network
Disney Entertainment
Hearst
Accuweather.com
ABC Digital
AllRecipes.com
Roblox.com
HOUZZ.com
Weatherbug.com
GSN
MSN Food & Drink
PBSKids.org
Michaels.com
Yahoo! Weather
CBS
Bon Appetit
Playwire Media: Kids Club
Internet Brands
Home & Garden
MSN Weather
XfinityTV
BlogHer
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
Nickelodeon
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TV Brands Rank Among The Top 3 Downloaded Apps
Across The Most Popular Categories As Well
From Over 1,500,000 Apps:
Top 5 iPad Apps Downloaded
Sports
News
Weather
Finance
FOX Sports Go
CNN
The Weather Channel
Yahoo Finance
Netflix
Watch ESPN
Twitter
NOAA Weather Radar
CNBC
Amazon Video
ESPN
FOX News
WeatherBug
Bloomberg
Hulu
NBC Sports Live Extra
USA Today
MyRadar
MarketWatch
Watch ABC
PGA Tour Live
BBC News
AccuWeather
Dave Ramsey Show
HBO Go
Food
Kids 5 & Under
Long-Form Video
Home
Travel
Jamie Oliver s Recipes
Houzz
Yelp
ABCmouse
Smule
Yummly Recipes
HGTV Watch
Trip Advisor
Nick Jr.
Yokee
Food Network
Homestyler Interior
Design
National Parks by
National Geographic
PBS Kids Video
The Voice: On Stage
Grilling: A Bon Appetit
Manual
Toca Kitchen Monsters
Music Maker Jam
Watch Travel Channel
Tiny Hands
DIY Watch
Zagat
Disney Spotlight
Karoake
Allrecipes
Panna
Karoake
Source:Appleappstore6/13/16;MostpopulariPADappsbycategorysearchterm.Finance,Food,Home&Travelcategoriesreflecteditorialappsandexcludesboth
serviceappsandnon-media,company-brandedapps.Kids5&UndercategoryreflectseducaLonsubcategory.
4
Branded TV Content is the Most-Used on the Internet…
Across the Gamut of Content Genres
Ranking by Internet Genre
A18-34
Top Traffic
TV Sites:
Genre
Rank:
1st
Sports
3rd
Comedy
1st
1st
TV Ent. Black General News
2nd
LGBTQ
Top Traffic
TV Sites:
Genre
Rank:
2nd
Home
1st
Weather
1st
TV Ent.
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
1st
Food
1st
Kids
5
TV Brands Rank in the Top 5 Multiple Times in Most
Major Content Genres
Top 5 Rank by Internet Genre
A18-34
Sports
Sports
Comedy
TV Entertainment - Black
General News
LGBTQ
Adam4Adam.com
ESPN
Resignation Media
NBCU TV
CNN
USA Today
Cracked
Xfinity TV
ABC News
LOGO
Bleacher Report
Comedy Central
ABC
Buzzfeed
Here Media
FOXSports.com
Electus Digital
GSN
BBC
Pink News
SB nation
EbaumsWorld.com
NBC
Totally LGBT
Home
Weather
CBS
TV Entertainment
Food
Kids
Hearst
The Weather Channel
NBCU TV
Food Network
Disney Entertainment
HGTV
Internet Brands Home &
Garden
Accuweather.com
ABC
AllRecipes.com
Roblox.com
Weatherbug.com
Xfinity TV
BlogHerFood
PBSKids.org
Michaels.com
Yahoo Weather
CBS
Bon Appetit
Playwire Media- Kids Club
HobbyLobby.com
MSN Weather
GSN
MyRecipes Network
Nickelodeon
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
6
Branded TV Content is the Most-Used on the Internet…
Across the Gamut of Content Genres
Ranking by Internet Genre
A18-24
Top Traffic
TV Sites:
Genre
Rank:
1st
Sports
1st
Comedy
1st
1st
TV Ent. Black General News
2nd
Home
Top Traffic
TV Sites:
Genre
Rank:
1st
LGBTQ
1st
Weather
1st
TV Ent.
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
1st
Food
2nd
Kids
7
TV Brands Rank in the Top 5 Multiple Times in Most
Major Content Genres
Top 5 Rank by Internet Genre
A18-24
Sports
Sports
Comedy
TV Entertainment - Black
General News
Home
ESPN
Comedy Central
NBCU TV
ABC News
Hearst
NHL Network
Cracked
Xfinity TV
Buzzfeed
HGTV
Bleacher Report
Resignation Media
GSN
CNN
Internet Brands
Home & Garden
NBCSN
FunnyorDie
VH1
BBC
Michaels.com
MLB
Electus Digital
Freeform
NDTV
About.com
LGBTQ
Weather
TV Entertainment
Food
Kids
Logo
The Weather Channel
NBCU TV
Food Network
Roblox.com
Adam4Adam.com
Accuweather.com
ABC
AllRecipes.com
Disney Entertainment
Pink News
Yahoo! Weather
Xfinity TV
MyRecipes Network
Kids Club
Totally LGBT
Weatherbug.com
Turner
BlogHerFood
Totally Kids
LGBTQNation.com
MSN Weather
Freeform
Bon Appetit
Nickelodeon
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
8
Branded TV Content is the Most-Used on the Internet…
Across the Gamut of Content Genres
Ranking by Internet Genre
A25-54
Top Traffic
TV Sites:
Genre
Rank:
1st
Sports
3rd
Comedy
1st
1st
TV Ent. Black General News
2nd
LGBTQ
Top Traffic
TV Sites:
Genre
Rank:
1st
Home
1st
Weather
1st
TV Ent.
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
1st
Food
1st
Kids
9
TV Brands Rank in the Top 5 Multiple Times in Most
Major Content Genres
Top 5 Rank by Internet Genre
A25-54
Sports
Sports
ESPN
NBC Sports Network
MLB
Bleacher Report
NHL Network
Home
Comedy
TV Entertainment - Black
General News
LGBTQ
Resignation Media
NBCU TV
CNN
Adam4Adam.com
Cracked
CBS
ABC News
Logo
Comedy Central
ABC
FOX News
GayHits.com
EbaumsWorld.com
Xfinity TV
NBC News
Here Media
Electus Digital
FOX
Weather
CBS News
TV Entertainment
Food
Gay Audience
Kids
HGTV
The Weather Channel
NBCU
Food Network
Disney Entertainment
Hearst
Accuweather.com
ABC Digital
AllRecipes
Roblox.com
Houzz
Weatherbug.com
GSN
MSN Food & Drink
PBSKids.org
Michaels.com
Yahoo! Weather
CBS.com
BlogHerFood
Kids Club
HobbyLobby.com
MSN Weather
Xfinity TV
Bon Appetit
Nickelodeon
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
10
Branded TV Content is the Most-Used on the Internet…
Across the Gamut of Content Genres
Ranking by Internet Genre
A50+
Top Traffic
TV Sites:
Genre
Rank:
1st
Sports
1st
2nd
Business/Finance TV Ent. Black
1st
General News
5th
LGBTQ
Top Traffic
TV Sites:
Genre
Rank:
1st
Home
1st
Weather
1st
TV Ent.
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
1st
Food
1st
Kids
11
TV Brands Rank in the Top 5 Multiple Times in Most
Major Content Genres
Top 5 Rank by Internet Genre
A50+
Sports
Sports
Business/Finance
TV Entertainment - Black
General News
LGBTQ
MLB
Yahoo Finance
CBS.com
ABC News
Adam4Adam.com
ESPN
Bloomberg
ABC Digital
FOX News
Gay Audience
NBCSN
MSN Money
NBCU
CNN
Here Media
Bleacher Report
Dow Jones
Turner Entertainment
NBC News
GayHits.com
NHL Network
CNBC
GSN
Home
Weather
MSN News
TV Entertainment
Food
Logo
Kids
HGTV
The Weather Channel
ABC Digital
Food Network
Disney Entertainment
Hearst
Accuweather.com
CBS.com
MSN Food & Drink
Roblox.com
Houzz
Weatherbug.com
NBCU
Allrecipes
Kids Club
HomeTalk.com
Yahoo! Weather
GSN
Bon Appetit
Nickelodeon
HobbyLobby.com
MSN Weather
MSN TV
BlogHerFood
PBSKids.org
Source: VAB analysis of multi-platform comScore data, May 2016 (Ranking based on “Total Minutes Viewed”)
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