unite here airbnb listing report
Transcription
unite here airbnb listing report
UNITE HERE AIRBNB LISTING REPORT OVERVIEW AND INDIVIDUAL CITY REPORTS Table of Contents 8-Month Airbnb Listings Overview: August 2015 – March 2016...................................5 Total Airbnb Listings Supply .......................................................................................................... 6 Airbnb Listings Against Hotel Supply .......................................................................................... 7 Airbnb Listings Against Union Hotel Rooms ............................................................................. 8 Airbnb Entire Home Listings 8-Month Average By Percentage Of Total Listings ........ 9 AIRBNB LISTING REPORT: SUMMARY ........................................................................ 11 KEY FINDINGS....................................................................................................................................... 11 SUPPLY OVERVIEW ............................................................................................................................. 13 UNION ROOMS VS AIRBNB ............................................................................................................... 15 AIRBNB UNITS: ENTIRE HOME VS PRIVATE ROOM ....................................................................... 16 AIRBNB UNITS: ENTIRE HOME VS PRIVATE ROOM VALUE .......................................................... 17 AIRBNB HOST OVERVIEW .................................................................................................................. 18 AIRBNB USERS WITH MULTIPLE LISTINGS (UML) .......................................................................... 19 AIRBNB’S MOST PROLIFIC USERS ..................................................................................................... 20 New York City – Airbnb Listing Report – March 2016 ................................................. 22 Overview ............................................................................................................................................... 22 New York City Airbnb Growth and Value ....................................................................................... 23 New York City Airbnb User Data ...................................................................................................... 24 New York City Top Neighborhoods .................................................................................................. 24 Los Angeles – Airbnb Listing Report – March 2016 ..................................................... 26 Overview ............................................................................................................................................... 26 Los Angeles Airbnb Growth and Value ............................................................................................ 27 Los Angeles Airbnb User Data ........................................................................................................... 28 Los Angeles Top Neighborhoods ...................................................................................................... 28 Miami – Airbnb Listing Report – March 2016 ............................................................. 30 Overview ............................................................................................................................................... 30 Miami Airbnb Growth and Value ..................................................................................................... 31 Miami Airbnb User Data .................................................................................................................... 32 Miami Top Neighborhoods ................................................................................................................ 32 Toronto – Airbnb Listing Report – March 2016........................................................... 34 Overview ............................................................................................................................................... 34 Toronto Airbnb Growth and Value .................................................................................................. 35 Toronto Airbnb User Data ............................................................................................................ 36 Toronto Top Neighborhoods ............................................................................................................. 36 San Francisco – Airbnb Listing Report – March 2016 .................................................. 38 Overview ............................................................................................................................................... 38 San Francisco Airbnb Growth and Value ........................................................................................ 39 San Francisco Airbnb User Data ....................................................................................................... 40 San Francisco Top Neighborhoods ................................................................................................... 40 Chicago – Airbnb Listing Report – March 2016 ........................................................... 42 Overview ............................................................................................................................................... 42 2 Chicago Airbnb Growth and Value ................................................................................................... 43 Chicago Airbnb User Data .................................................................................................................. 44 Chicago Top Neighborhoods ............................................................................................................. 44 Philadelphia – Airbnb Listing Report – March 2016 .................................................... 46 Overview ............................................................................................................................................... 46 Philadelphia Airbnb Growth and Value .......................................................................................... 47 Philadelphia Airbnb User Data ......................................................................................................... 48 Philadelphia Top Neighborhoods ..................................................................................................... 48 San Diego – Airbnb Listing Report – March 2016 ........................................................ 50 Overview ............................................................................................................................................... 50 San Diego Airbnb Growth and Value ............................................................................................... 51 San Diego Airbnb User Data .............................................................................................................. 52 San Diego Top Neighborhoods ......................................................................................................... 52 Vancouver – Airbnb Listing Report – March 2016 ...................................................... 54 Overview ............................................................................................................................................... 54 Vancouver Airbnb Growth and Value ............................................................................................. 55 Vancouver Airbnb User Data ............................................................................................................ 56 Vancouver Top Neighborhoods ........................................................................................................ 56 Washington D.C. – Airbnb Listing Report – March 2016 ............................................. 58 Overview ............................................................................................................................................... 58 Washington, D.C. Airbnb Growth and Value ................................................................................. 59 Washington, D.C. Airbnb User Data ................................................................................................ 60 Washington, D.C. Top Neighborhoods ............................................................................................ 60 New Orleans – Airbnb Listing Report – March 2016 ................................................... 62 Overview ............................................................................................................................................... 62 New Orleans Airbnb Growth and Value.......................................................................................... 63 New Orleans Airbnb User Data......................................................................................................... 64 New Orleans Top Neighborhoods .................................................................................................... 64 Portland – Airbnb Listing Report – March 2016.......................................................... 66 Overview ............................................................................................................................................... 66 Portland Airbnb Growth and Value ................................................................................................. 67 Portland Airbnb User Data ................................................................................................................ 68 Portland Top Neighborhoods ............................................................................................................ 68 Honolulu (Greater Oahu) – Airbnb Listing Report – March 2016 ................................. 70 Overview ............................................................................................................................................... 70 Honolulu Airbnb Growth and Value ................................................................................................ 71 Honolulu Airbnb User Data ............................................................................................................... 72 Honolulu Top Neighborhoods ........................................................................................................... 72 Boston – Airbnb Listing Report – March 2016 ............................................................ 74 Overview ............................................................................................................................................... 74 Boston Airbnb Growth and Value .................................................................................................... 75 Boston Airbnb User Data ................................................................................................................... 76 Boston Top Neighborhoods............................................................................................................... 76 3 UNITE HERE AIRBNB LISTING REPORT: 8-Month Highlights 4 8-Month Airbnb Listings Overview: August 2015 – March 2016 Overview Below is an overview of the key findings from the past eight months that we have compiled and analyzed data relating to Airbnb listings in our 14 surveyed cities. This 8month overview spans August 2015 through March 2016 and contains data specific to the 8-month performance of: Total Airbnb listings in the 14 surveyed markets: Overall, listings have grown from 90,000 to 119,000 total Airbnb listings in the 14 markets surveyed. Airbnb listings as part of the overall lodging supply: Across all 14 cities surveyed, Airbnb accounted for an average of 16% of the overall lodging supply throughout the past 8 months, and has reached a high of 18% per month for the past 4 months. Airbnb listings versus union hotel rooms: Airbnb listings were the equivalent of nearly 57% of the total union hotel room supply. In six of the 14 markets surveyed, there are more Airbnb listings than union hotel rooms. Across all 14 surveyed markets, Airbnb listings accounted for an average of 159% of the total number of union hotel rooms during the past 8 months – a 4% average increase since the last month. Entire home listings: On average, across all markets 4,854 or 65% of all Airbnb listings are of the “entire home” variety (entire home/apartment listings take a full residential unit off the market during that rental period). 5 Total Airbnb Listings Supply Over the past 8 months, on average, there were 7,817 listings in all 14 surveyed markets. New York and Los Angeles remain the largest markets for Airbnb, averaging 32,892 units (NY) and 18,298 units (LA) units for the past eight months. Toronto, Miami and San Francisco are the next three largest markets. Total Airbnb Listings 40,000 35,000 30,000 25,000 20,000 15,000 10,000 City New York Los Angeles Toronto Miami San Francisco Philadelphia Chicago San Diego Vancouver Washington DC Honolulu (Oahu) New Orleans Portland Boston Total Average 27,469 30,483 29,860 33,918 35,805 35,988 34,935 18,653 19,702 18,847 19,311 15,724 17,044 17,387 Aug-15 27,469 15,724 5,554 5,821 5,538 4,334 4,537 3,969 3,958 3,501 2,480 2,625 2,521 2,087 90,118 6,437 Sep-15 30,483 17,044 7,293 6,207 6,361 6,519 4,795 4,010 4,160 3,511 2,444 2,609 2,461 2,104 100,001 7,143 Oct-15 29,860 17,387 6,511 4,890 5,551 7,310 5,506 4,218 3,477 3,837 2,692 2,204 2,618 1,893 97,954 6,997 Nov-15 33,918 18,653 7,606 7,667 7,145 7,174 5,843 4,479 4,593 4,080 2,855 2,940 2,847 2,607 112,407 8,029 Dec-15 35,805 19,702 7,896 8,348 7,396 7,133 5,999 4,586 4,751 4,256 3,086 3,031 2,943 2,714 117,646 8,403 Jan-16 35,988 18,847 7,979 8,549 7,601 6,895 5,952 4,718 4,726 4,241 3,193 3,319 2,897 2,826 117,731 8,409 34,678 19,717 Feb-16 34,935 19,311 8,353 8,855 8,551 7,062 5,962 4,813 4,833 4,306 3,214 3,697 2,970 2,890 119,752 8,554 New York Los Angeles Mar-16 34,678 19,717 8,453 9,468 8,539 7,026 5,999 4,954 4,916 3,077 3,190 3,857 3,077 2,978 119,929 8,566 8-Month Average 32,892 18,298 7,456 7,476 7,085 6,682 5,574 4,468 4,427 3,851 2,894 3,035 2,792 2,512 109,442 7,817 6 Airbnb Listings Against Hotel Supply Airbnb listings continue to make up an increasing portion of lodging supply in all 14 markets. In all cities, Airbnb makes up an average of 16% of the overall lodging supply (Airbnb supply divided by Airbnb + hotel units). As a percentage of the overall lodging supply, Portland and Philadelphia are the two largest markets, followed by New York. In these three markets, the 8-month average number of Airbnb listings account for at least 24% of the lodging supply. Airbnb Listings Against Hotel Units 33.00% 28.01% 28.00% 26.87% 23.00% 21.74% 20.55% 30.38% 23.19% 29.69% 29.16% Portland 26.40% 23.56% Philadelphia New York 26.68% 30.96% 29.55% 25.96% 18.00% Aug-15 Sep-15 Oct-15 Nov-15 Dec-15 Jan-16 City Aug-15 Sep-15 Oct-15 Nov-15 Dec-15 Jan-16 Portland Philadelphia New York Vancouver San Francisco Toronto Los Angeles San Diego Miami Washington DC Chicago Honolulu Boston New Orleans Average 26.87% 20.55% 21.74% 19.83% 15.04% 13.26% 13.96% 14.31% 10.80% 11.22% 10.29% 7.72% 7.28% 7.27% 14% 26.40% 28.01% 23.56% 20.63% 16.90% 16.72% 14.95% 14.44% 11.43% 11.25% 10.82% 7.61% 7.34% 7.23% 16% 27.62% 30.38% 23.19% 17.85% 15.07% 15.20% 15.21% 15.08% 9.23% 12.17% 12.22% 8.32% 6.65% 6.18% 15% 29.33% 29.98% 25.54% 22.30% 18.59% 17.31% 16.14% 15.86% 13.75% 12.84% 12.88% 8.78% 8.94% 8.07% 15% 30.02% 29.86% 26.58% 22.90% 19.12% 17.86% 16.89% 16.18% 14.79% 13.32% 13.17% 9.43% 9.27% 8.30% 18% 29.69% 29.16% 26.68% 22.80% 19.55% 18.01% 16.28% 16.57% 15.09% 13.28% 13.08% 9.72% 9.62% 9.02% 18% Feb-16 Feb-16 30.21% 29.65% 26.10% 23.20% 21.47% 18.70% 16.61% 16.84% 15.55% 13.45% 13.10% 9.78% 9.81% 9.95% 18% Mar-16 Mar-16 30.96% 29.55% 25.96% 23.50% 21.44% 18.88% 16.90% 17.25% 16.45% 13.41% 13.17% 9.71% 10.08% 10.33% 18% 8-Month Average 28.89% 28.39% 24.92% 21.63% 18.40% 16.99% 15.87% 15.82% 13.39% 12.62% 12.34% 8.88% 8.62% 8.29% 16% 7 Airbnb Listings Against Union Hotel Rooms Across all 14 markets, when compared to the total union hotel room supply, Airbnb listings were the equivalent of nearly 57% of the total union hotel room supply (Airbnb supply divided by the total union rooms in each market). Note: In 6 of the 14 surveyed markets - New Orleans, Miami, Portland, Philadelphia, Los Angeles, and San Diego - there are more Airbnb listings than there are union hotel rooms. Across all 14 surveyed markets, the 8-month average of Airbnb listings when compared to the total number of union hotel rooms was 159%. City New Orleans Miami Portland Philadelphia Los Angeles San Diego Vancouver New York Washington DC Toronto San Francisco Chicago Boston Honolulu Total Average Aug-15 921% 192% 206% 97% 98% 98% 72% 44% 35% 27% 26% 23% 22% 17% 47% 134% Sep-15 915% 205% 201% 146% 106% 99% 75% 49% 35% 36% 30% 24% 22% 16% 52% 140% Oct-15 773% 162% 214% 164% 108% 104% 63% 48% 38% 32% 26% 28% 20% 18% 51% 128% Nov-15 1032% 253% 233% 161% 116% 110% 83% 54% 41% 37% 34% 29% 28% 19% 58% 159% Dec-15 1064% 276% 241% 160% 123% 113% 86% 57% 43% 38% 35% 30% 29% 21% 61% 165% Jan-16 1165% 283% 237% 154% 117% 116% 85% 57% 42% 39% 36% 30% 30% 21% 61% 172% Feb-16 1297% 293% 243% 158% 120% 118% 87% 57% 43% 41% 41% 30% 31% 21% 62% 184% Mar-16 1353% 313% 252% 157% 123% 122% 89% 55% 43% 41% 40% 30% 32% 21% 63% 191% 8-Month Average 1065% 247% 228% 150% 114% 110% 80% 53% 40% 36% 34% 28% 27% 19% 57% 159% Airbnb Listings Against Union Rooms 1000.00% 800.00% New Orleans Miami 600.00% Portland 400.00% Philadelphia Los Angeles 200.00% San Diego 0.00% 8-Month Average 8 Airbnb Entire Home Listings 8-Month Average By Percentage Of Total Listings City Miami Philadelphia Honolulu New Orleans Vancouver Washington DC Toronto San Diego Los Angeles Boston Chicago San Francisco Portland New York Miami Average EH Listings Average EH 8-Month Average 75% 73% 72% 71% 68% 67% 65% 65% 61% 59% 59% 59% 58% 55% 75% 67,960 64.70% For the past eight months, the average of the total number of entire home listings across all markets was 67,960. On average, across all markets 4,854 or 65% of all Airbnb listings are of the “entire home” variety. Entire home listings are units in which the Airbnb host is renting his/her entire home or apartment full time on Airbnb website. Entire Home Listings - 8 Month Average New York Portland San Francisco Chicago Boston Los Angeles San Diego Toronto Washington DC Vancouver New Orleans Honolulu Philadelphia Miami 8-Month Average 0% 20% 40% 60% 80% 9 UNITE HERE AIRBNB LISTING REPORT: OVERVIEW AND TOP LINE DATA March 2016 10 AIRBNB LISTING REPORT: SUMMARY KEY FINDINGS AIRBNB IS MASSIVE IN TWO MARKETS, BUT STILL VERY BIG ELSEWHERE New York and Los Angeles are the largest markets for Airbnb by far (NY has 34,678 units, LA has 19,717 units), but the rest of these markets are not insignificant either. Miami, Toronto, San Francisco, Philadelphia, and Chicago already have over 5,000 Airbnb units, while the smallest market surveyed (Boston) has over 2,900 units. ALL OF THE GROWTH IN THESE MARKETS OCCURRED OVER THE LAST 5 YEARS As they accumulate resources, it is not unreasonable to assume this astronomical rate of growth for Airbnb will continue if left unchecked. AIRBNB SUPPLY IS A SIZEABLE PORTION OF OVERALL HOTEL SUPPLY Airbnb is increasingly making up a larger and larger share of the lodging supply in these markets. Across all 14 surveyed markets, Airbnb makes up an average of 18% of the overall lodging supply in these markets.1 In Portland, Philadelphia, New York, Vancouver, and San Francisco Airbnb makes up over 21% of total supply in each respective market. AIRBNB SUPPLY IS AN EVEN LARGER PORTION OF UNION HOTEL SUPPLY Airbnb supply is especially alarming when compared to the union supply in these markets. In New Orleans, Miami, Portland, Philadelphia, Los Angeles, San Diego, the amount of Airbnb units was at least the same amount of union supply. For instance, Miami has 3,026 union rooms and 9,468 Airbnb units; and Los Angeles has 16,063 union rooms and 19,717 Airbnb units. 1 This is calculated by dividing Airbnb supply by the sum of Airbnb and hotel supply in each market. 11 AIRBNB UNITS COMPETE WITH HOTELS, TAKE HOUSING UNITS OFF THE MARKET The vast majority of Airbnb units are of the “entire home” variety. This means that in most cases, people are renting homes or apartments out full time on Airbnb. Those units are in direct competition with hotel rooms, and are taking valuable housing off the market in these cities, most of which are undergoing a severe affordable housing crisis. Overall, just about two thirds (64%) of all Airbnb units in these markets are of the “entire home” variety. The cities where the “entire home” units are at least 70% of overall supply are Miami (73%), New Orleans (72%), Philadelphia (72%) and Greater Honolulu (70%) “ENTIRE HOMES” ARE WORTH FAR MORE THAN SUPPLY NUMBERS ALONE SUGGEST However, the entire home listings are far more valuable to Airbnb than supply numbers indicate because they are listed, on average, at far higher prices than the less lucrative private room listings. Entire homes are listed, on average, at $252.80 per night, while the average price for a private room listing is $93.28. This means that entire homes represent 82% of the value of all listings in these markets, while shared rooms only represent 16% of the value of all listings. In all markets, entire home listings make up at least 73% of all Airbnb room value. AIRBNB IS DOMINATED BY HOSTS WHO RENT TWO OR MORE UNITS Overall, 14,360 hosts have multiple listings on Airbnb in these markets, an average of 1,026 hosts per market. Overall, hosts who have 2 or more units list 38% of all units across all markets. The market where this is most pronounced is Miami, where 1,330 hosts list 5,833 units, or 61% of all Airbnb units in that market. 12 The most prolific owners list, on average, 60 units per host over these 14 markets. The most prolific user across all markets is a Boston host who lists 125 units. SUPPLY OVERVIEW Overall, there are 119,929 total Airbnb units across the 14 markets that were surveyed, an average of 8,566 listings per market. The biggest Airbnb markets by supply are New York (34,678) and LA (19,717). The next largest market is Miami (9,468). City New York Los Angeles Miami San Francisco Toronto Philadelphia Chicago San Diego Vancouver New Orleans Honolulu (Oahu) Washington DC Portland Boston Total Average Total Airbnb Listings 34,678 19,717 9,468 8,539 8,453 7,026 5,999 4,954 4,916 3,857 3,190 3,077 3,077 2,978 119,929 8,566 13 The city where Airbnb has the largest percentage of overall supply (hotels + Airbnb units) is Portland where Airbnb units are 31% of total supply. The average percentage of Airbnb to overall supply in all cities is 18%. City Portland Philadelphia New York Vancouver San Francisco Toronto San Diego Los Angeles Miami Washington DC Chicago New Orleans Boston Honolulu Total Average Total Hotel Rooms 6,861 16,752 98,902 16,000 31,281 36,326 23,762 96,943 48,089 27,698 39,537 33,474 26,563 29,655 531,843 37,989 Total Airbnb Listings 3,077 7,026 34,678 4,916 8,539 8,453 4,954 19,717 9,468 4,290 5,999 3,857 2,978 3,190 121,142 8,653 Total Supply Percentage Supply 9,938 30.96% 23,778 29.55% 133,580 25.96% 20,916 23.50% 39,820 21.44% 44,779 18.88% 28,716 17.25% 116,660 16.90% 57,557 16.45% 31,988 13.41% 45,536 13.17% 37,331 10.33% 29,541 10.08% 32,845 9.71% 652,985 46,642 18% 14 UNION ROOMS VS AIRBNB There are 6 markets where Airbnb has 100% or more than the amount of union rooms in that market. In New Orleans, Airbnb has thirteen times the amount of union rooms, while in Portland and Miami, Airbnb has more than twice the number of union rooms. City New Orleans Miami Portland Philadelphia Los Angeles San Diego Vancouver New York Washington DC Toronto San Francisco Boston Chicago Honolulu Total Average Total Union Rooms 285 3,026 1,223 4,463 16,063 4,067 5,533 62,775 9,982 20,512 21,087 9,415 19,836 15,001 193,268 13,805 Total Airbnb Listings 3,857 9,468 3,077 7,026 19,717 4,954 4,916 34,678 4,290 8,453 8,539 2,978 5,999 3,190 121,142 8,653 PercentageUnionRooms 1353.33% 312.89% 251.59% 157.43% 122.75% 121.81% 88.85% 55.24% 42.98% 41.21% 40.49% 31.63% 30.24% 21.27% 63% 191% 15 AIRBNB UNITS: ENTIRE HOME VS PRIVATE ROOM On average, the entire home listings are 64.4% of total Airbnb supply, while private rooms are 32.6% of supply. The city where entire homes are the largest percentage of supply is Miami, where entire homes are 73.3% of all listings. The city with the lowest amount of entire home supply is New York (53.3%) City Miami New Orleans Philadelphia Honolulu Vancouver Washington DC San Diego Toronto Los Angeles Boston San Francisco Chicago Portland New York Total Average Total Airbnb Listings 9,468 3,857 7,026 3,190 4,916 4,290 4,954 8,453 19,717 2,978 8,539 5,999 3,077 34,678 121,142 8,653 Total Entire Home 6,940 2,787 5,047 2,220 3,315 2,887 3,239 5,428 11,919 1,769 5,064 3,522 1,800 18,487 74,424 5,316 EHPercentage Total Private Room 73.30% 2,237 72.26% 1022 71.83% 1,830 69.59% 906 67.43% 1,469 67.30% 1,280 65.38% 1,557 64.21% 2,799 60.45% 6,940 59.40% 1,144 59.30% 2,935 58.71% 2,214 58.50% 1,198 53.31% 15,117 42,648 64.36% 3,046 PRPercentage 23.63% 26.50% 26.05% 28.40% 29.88% 29.84% 31.43% 33.11% 35.20% 38.42% 34.37% 36.91% 38.93% 43.59% 32.59% 16 AIRBNB UNITS: ENTIRE HOME VS PRIVATE ROOM VALUE Entire home listings are far more valuable to Airbnb than supply numbers indicate because they are listed, on average, at far higher prices than the less lucrative private room listings. Entire homes are listed, on average, at $252.80 per night, while the average price for a private room listing is $93.28. This means that entire homes represent 82% of the value of all listings in these markets, while private rooms only represent 16.8% of the value of all listings. In all markets, entire home listings make up at least 73% of all Airbnb room value. City Philadelphia Miami Honolulu New Orleans San Diego Vancouver Los Angeles Washington DC San Francisco Toronto Boston Chicago Portland New York Average Average Price Entire Home $684.96 $275.07 $305.97 $252.65 $259.46 $127.97 $240.41 $172.78 $347.16 $118.94 $227.97 $185.32 $134.60 $205.91 $252.80 Average Price Private Room $178.30 $99.15 $92.13 $100.05 $91.19 $53.92 $89.34 $87.06 $133.02 $54.75 $95.74 $78.76 $64.93 $87.53 $93.28 TVEHPercentage 90.67% 88.79% 88.64% 86.82% 84.89% 82.99% 81.22% 80.70% 80.53% 79.62% 77.93% 77.59% 74.96% 73.16% 82.04% TVPRPercentage 8.56% 10.32% 10.89% 12.61% 14.34% 15.49% 17.58% 18.00% 17.88% 18.90% 21.17% 20.73% 24.07% 25.43% 16.86% 17 AIRBNB HOST OVERVIEW Overall, 14,360 hosts have multiple listings on Airbnb in these markets, an average of 1,018 per market. They host 46,397 units (over 3 units apiece). City New York Los Angeles Miami San Francisco Toronto Chicago San Diego New Orleans Vancouver Philadelphia Washington DC Honolulu Portland Boston Total Average Total Hosts with Multiple Listings (HML) 3,579 2,740 1,330 925 923 721 669 613 562 516 504 483 440 355 14,360 1,026 18 AIRBNB USERS WITH MULTIPLE LISTINGS (UML) Overall, hosts who have 2 or more units list 42% of all units across all markets. The market where this is most pronounced is Miami, where 1,330 hosts list 5,833 units, or 61% of all Airbnb units in that market. The market where it is least pronounced is Philadelphia, though hosts with multiple units still control 21% of all listings. City Miami Honolulu New Orleans Boston San Diego Los Angeles Washington DC Portland Chicago Vancouver Toronto San Francisco New York Philadelphia Average UML Percentage of Total Units 61.61% 61.19% 49.52% 48.89% 47.58% 44.58% 41.00% 38.74% 38.17% 36.11% 35.14% 34.30% 28.87% 21.61% 41.95% 19 AIRBNB’S MOST PROLIFIC USERS The most prolific owners list, on average, 60 units per host over these 14 markets. The most prolific user across all markets is a Boston host who lists 125 units. City Boston Toronto San Diego Honolulu Washington DC Miami Philadelphia San Francisco Chicago New York New Orleans Los Angeles Portland Vancouver Total Average Number of Units – Most Prolific Host 125 83 81 79 75 75 55 55 48 40 40 34 32 25 847 60.50 20 UNITE HERE AIRBNB LISTING REPORT: INDIVIDUAL CITY REPORTS 21 New York City – Airbnb Listing Report – March 2016 Overview There are 98,902 hotel rooms in New York City. 62,775 of them are union rooms. By contrast, Airbnb had 34,678 listings as of March 1, 2016. This means that Airbnb’s supply comprised 26% of the city’s total lodging supply (hotel rooms + Airbnb listings), and 55% of union rooms in the City. New York City – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 98,902 62,775 34,678 54% (18,487) of all New York City Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. New York City – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 34,678 18,487 (54%) 15,117 (43%) 1,074(3%) Airbnb Listings - 03/01/16 3% 43% 54% Entire Home Private Room Shared Room 22 New York City Airbnb Growth and Value In 2009, Airbnb had 900 listings in New York City. By March 2016, that number had grown by 3,753%. New York City – Hotel Rooms vs. Airbnb Growth Airbnb Listings 2009 Airbnb Listings March 2016 % Growth 900 34,935 3,753% Though 54% of Airbnb’s supply in New York City is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is more than twice the “private room” listings. In other words, Airbnb generates approximately 73% of its value in New York City from the “entire home” listings. New York City – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $205.91 $87.53 $68.55 $3,806,704 $1,323,140 $73,624 Airbnb Value - 03/01/16 2% 25% Entire Home 73% Private Room Shared Room 23 New York City Airbnb User Data In New York City, 28,591 individual hosts had listings on Airbnb. But of those hosts, 3,579 had 2 or more listings on the website. These hosts controlled 9,666 total units, or over 29% of the total number of units in New York City. New York City’s most prolific host has 40 listings, and 43 Airbnb hosts have 10 or more listings. New York City – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 10 Listings 28,591 3,579 9,666 28.87% $1,251,364 $133.48 40 43 New York City Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in New York City. Ten neighborhoods have over 1,000 listings, and 69% of all listings are listed in 20 neighborhoods. New York City – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Williamsburg Bedford-Stuyvesant Harlem East Village Upper West Side Upper East Side Bushwick Hell's Kitchen Crown Heights Chelsea Lower East Side East Harlem Midtown Greenpoint West Village Washington Heights Astoria Clinton Hill Flatbush Park Slope Total 2,916 2,069 1,909 1,823 1,639 1,455 1,414 1,369 1,150 1,036 994 930 918 863 835 706 612 522 471 462 24,093 24 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in New York City. Eleven neighborhoods have over 500 listings, and 71% of the “entire home” listings are listed in 20 neighborhoods. New York City – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Williamsburg East Village Upper West Side Upper East Side Bedford-Stuyvesant Hell's Kitchen Harlem Chelsea West Village Midtown Lower East Side Crown Heights Greenpoint East Harlem Bushwick Greenwich Village Kips Bay Clinton Hill SoHo Park Slope Total 1,364 1,138 1,078 1,024 900 825 795 787 714 655 574 496 482 416 386 321 313 306 293 291 13,158 25 Los Angeles – Airbnb Listing Report – March 2016 Overview There are 96,943 hotel rooms in the city of Los Angeles. 16,063 of them are union rooms. By contrast, Airbnb had 19,717 listings as of March 1, 2016. This means that Airbnb’s supply comprised 17% of the city’s total lodging supply (hotel rooms + Airbnb listings), and has nearly the same number of listings as the number of union rooms in the city. Los Angeles – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 96,943 16,063 19,717 61% (11,919) of all Los Angeles Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Los Angeles – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 19,717 11,919 (61%) 6,940 (35%) 858 (4%) Airbnb Listings - 03/01/16 4% 35% 61% Entire Home Private Room Shared Room 26 Los Angeles Airbnb Growth and Value In August 2014, Airbnb had 10,358 listings in Los Angeles. By March 1, 2016, that number had grown by 90%. Los Angeles – Hotel Rooms vs. Airbnb Growth Airbnb Listings May 2014 Airbnb Listings March 2016 % Growth 10,358 19,311 90% Though 61% of Airbnb’s supply in Los Angeles is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is 2.7 times more than the “private room” listings. In other words, Airbnb generates approximately 81% of its value in Los Angeles from the “entire home” listings. Los Angeles – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $240.41 $89.34 $49.43 $2,865,424 $620,044 $42,412 Airbnb Value - 03/01/16 1% 17% Entire Home 82% Private Room Shared Room 27 Los Angeles Airbnb User Data In Los Angeles, 13,667 individual hosts had listings on Airbnb. But of those hosts 2,740 had 2 or more listings on the website. These hosts controlled 8,790 total units, or 44.58% of the total number of units in Los Angeles. Los Angeles’s most prolific host has 34 listings, and 89 Airbnb hosts have 10 or more listings. Los Angeles – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 10 Listings 13,667 2,740 8,790 44.58% $1,718,875 $177.77 34 89 Los Angeles Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Los Angeles. Eighteen neighborhoods have over 300 listings, Venice and Hollywood have over 1,300 listings each, and nearly 57% of all listings are listed within 20 neighborhoods. Los Angeles – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Venice Hollywood Santa Monica West Hollywood Downtown Hollywood Hills Long Beach Silver Lake Mid-Wilshire Echo Park Hollywood Hills West Koreatown Los Feliz Beverly Grove Pasadena Westlake Sawtelle Beverly Hills Fairfax Sherman Oaks Total 1,656 1,380 768 706 645 617 592 554 504 471 376 373 372 367 357 333 319 317 297 296 11,300 28 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Los Angeles. Nine neighborhoods have over 300 listings, Venice and Hollywood each have over 900 listings, and nearly 64% of the “entire home” listings are listed in 20 neighborhoods. Los Angeles – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Venice Hollywood West Hollywood Downtown Hollywood Hills Silver Lake Santa Monica Echo Park Long Beach Hollywood Hills West Mid-Wilshire Los Feliz Beverly Grove Beverly Hills Fairfax Pasadena Westlake Koreatown Sawtelle Westwood Total 1,266 935 484 484 444 425 402 327 324 294 283 268 232 230 220 212 204 188 169 165 7,422 29 Miami – Airbnb Listing Report – March 2016 Overview There are 48,089 hotel rooms in the greater Miami area. 3,206 of them are union rooms. By contrast, Airbnb had 9,468 listings as of March 1, 2016. This means that Airbnb’s supply comprised nearly 16% of the city’s total lodging supply (hotel rooms + Airbnb listings), and had nearly three times more listings than the total number of union rooms in the area. Miami – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 48,089 3,026 9,468 74% (6,940) of all Miami Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Miami – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 9,468 6,940 (74%) 2,237 (23%) 291 (3%) Airbnb Listings - 03/01/16 3% 23% Entire Home 74% Private Room Shared Room 30 Miami Airbnb Growth and Value Several reports mentioned Airbnb had just over 4,000 listings in the Miami area in early 2014. Though the area boundaries can be drawn in distinct ways, we will get a much better sense of Airbnb’s real rate of growth as we conduct consistent data scrapes. Miami – Hotel Rooms vs. Airbnb Growth Approximate Airbnb Listings early 2014 Airbnb Listings March 2016 % Growth 4,000 9,468 137% Though 74% of Airbnb’s supply in Miami is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is almost three times more than the “private room” listings. In other words, Airbnb generates approximately 89% of its value in Miami from the “entire home” listings. Miami – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $275.07 $99.15 $66.09 $1,908,969 $221,800 $19,231 Airbnb Value - 03/01/16 10% 1% Entire Home Private Room 89% Shared Room 31 Miami Airbnb User Data In Miami, 4,965 individual hosts had listings on Airbnb. But of those hosts, 1,330 had 2 or more listings on the website. These hosts controlled 5,833 total units, or 61.6% of the total number of units in Miami. Miami’s most prolific host has 75 listings, and 111 Airbnb hosts have 10 or more listings. Miami – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 10 Listings 4,965 1,330 5,833 61.61% $1,408,498 $210.93 75 111 Miami Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Miami. Ten neighborhoods have over 100 listings, and 79% of all listings are listed in 20 neighborhoods. Miami – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units South Beach Miami Beach Brickell Downtown Miami Edgewater Coconut Grove 2,986 1,526 500 475 405 235 Upper East Side Coral Way North Miami Beach Buena Vista Allapattah Little Havana Fountainbleau Wynwood Kendall Hammocks Aventura Ojus Flagami Kendale Lakes Total 218 206 173 121 92 72 65 54 54 54 50 49 47 44 7,426 32 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Miami. Nine neighborhoods have over 100 listings, and nearly 81% of the “entire home” listings are listed in 20 neighborhoods. Miami – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units South Beach Miami Beach Brickell Downtown Miami Edgewater Coconut Grove Upper East Side Coral Way North Miami Beach Buena Vista Allapattah Wynwood Aventura Sunny Isles Beach Little Havana Flagami Midtown Doral Coral Gables Kendall Total 2,514 1,247 408 361 234 176 134 124 119 47 44 40 35 35 34 29 29 24 24 22 5,681 33 Toronto – Airbnb Listing Report – March 2016 Overview There are approximately 36,000 hotel rooms in the city of Toronto. 20,000 of them are UNITE HERE union rooms. By contrast, Airbnb had 8,453 listings as of March 1, 2016. This means that Airbnb’s supply comprised 19% of the city’s total lodging supply (hotel rooms + Airbnb listings), and about 41% of the total number of union rooms in the city. Toronto – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 36,326 20,512 8,453 64% (5,428) of all Toronto’s Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Toronto – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 8,453 5,428 (64%) 2,799 (33%) 226 (3%) Airbnb Listings - 03/01/16 3% 33% Entire Home 64% Private Room Shared Room 34 Toronto Airbnb Growth and Value It has been reported that in 2012, Airbnb had around 1,000 listings in Toronto. Though it is not possible to verify those numbers, if true, this means that Toronto Airbnb supply has grown over 745% in three years. Toronto – Hotel Rooms vs. Airbnb Growth Airbnb Listings 2012 (approx.) Airbnb Listings March 2016 % Growth 1,000 7,979 745% Though 64% of Airbnb’s supply in Toronto is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is more than 2.2 times more than the “private room” listings. In other words, Airbnb generates approximately 80% of its value in Toronto from the “entire home” listings Toronto – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $118.94 $54.75 $53.00 $645,592 $153,249 $11,977 Airbnb Value - 03/01/16 18% 2% Entire Home 80% Private Room Shared Room 35 Toronto Airbnb User Data In Toronto, 6,406 individual hosts had listings on Airbnb. But of those hosts, 923 had 2 or more listings on the website. These hosts controlled 2,970 total units, or 35% of the total number of units in Toronto. Toronto’s most prolific host has 83 listings, and 29 Airbnb hosts have 10 or more listings. Toronto – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 10 Listings 6,406 923 2,970 35.14% $261,486 $85.45 83 29 Toronto Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Toronto. The top 20 neighborhoods have over 100 listings, and 68% of all listings are listed in 20 neighborhoods. Toronto – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Waterfront Communities-The Island Niagara Church-Yonge Corridor Annex Little Portugal Dovercourt-Wallace Emerson-Junction Moss Park Trinity-Bellwoods South Riverdale Bay Street Corridor Kensington-Chinatown Palmerston-Little Italy South Parkdale Willowdale East Roncesvalles Dufferin Grove The Beaches Mount Pleasant West Cabbagetown-South St.James Town Mimico (includes Humber Bay Shores) Total 1,516 568 349 331 273 259 251 238 229 221 207 207 177 165 143 139 135 127 120 117 5,772 36 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Toronto. Fourteen neighborhoods have over 100 listings, and nearly 75% of the “entire home” listings are listed in 20 neighborhoods. Toronto – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Waterfront Communities-The Island Niagara Annex Church-Yonge Corridor Little Portugal South Riverdale Moss Park Trinity-Bellwoods Bay Street Corridor Dovercourt-Wallace Emerson-Junction Palmerston-Little Italy South Parkdale Kensington-Chinatown The Beaches Willowdale East Roncesvalles Mimico (includes Humber Bay Shores) Mount Pleasant West Dufferin Grove High Park-Swansea Total 1,279 447 229 228 187 161 152 149 144 143 119 117 109 104 94 94 87 86 81 69 4,079 37 San Francisco – Airbnb Listing Report – March 2016 Overview There are 31,281 hotel rooms in the city of San Francisco. 21,087 of them are union rooms. By contrast, Airbnb had 8,539 listings as of March 1, 2016. This means that Airbnb’s supply comprised nearly 21% of the city’s total lodging supply (hotel rooms + Airbnb listings), and nearly 40% of the total number of union rooms in the city. San Francisco – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 31,281 21,087 8,539 60% (5,064) of all San Francisco Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. San Francisco – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 8,539 5,064 (60%) 2,935 (34%) 540 (6%) Airbnb Listings - 03/01/16 6% 34% 60% Entire Home Private Room Shared Room 38 San Francisco Airbnb Growth and Value In November 2014, Airbnb had 4,857 listings in San Francisco. By March 1, 2016, that number had increased 76% to 8,539. San Francisco – Hotel Rooms vs. Airbnb Growth Airbnb Listings May 2014 Airbnb Listings March 2016 % Growth 4,857 8,539 76% Though 60% of Airbnb’s supply in San Francisco is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is 2.6 times more than the “private room” listings. In other words, Airbnb generates approximately 80% of its value in San Francisco from the “entire home” listings. San Francisco – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $347.16 $133.02 $64.14 $1,758,029 $390,415 $34,635 Airbnb Value - 03/01/16 2% 18% Entire Home 80% Private Room Shared Room 39 San Francisco Airbnb User Data In San Francisco, 6,535 individual hosts had listings on Airbnb. But of those hosts, 925 had 2 or more listings on the website. These hosts controlled 2,929 total units, or 34.30% of the total number of units in San Francisco. San Francisco’s most prolific host has 55 listings, and 89 Airbnb hosts have 5 or more listings. San Francisco – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 5 Listings 6,535 925 2,929 34.30% $571,171 $231.26 55 89 San Francisco Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in San Francisco. 15 neighborhoods have over 200 listings, and 88% of all listings are listed in 20 neighborhoods. San Francisco – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Mission Western Addition South of Market Castro/Upper Market Downtown/Civic Center Haight Ashbury Bernal Heights Noe Valley Nob Hill Marina Potrero Hill Inner Richmond Russian Hill Outer Sunset Pacific Heights Outer Mission Outer Richmond North Beach Parkside Financial District Total 1,050 876 704 522 451 435 391 342 326 315 284 264 240 225 220 189 189 180 167 143 7,513 40 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in San Francisco. 16 neighborhoods have over 100 listings, and 90% of the “entire home” listings are listed in 20 neighborhoods. San Francisco – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Mission Western Addition South of Market Castro/Upper Market Downtown/Civic Center Haight Ashbury Marina Bernal Heights Noe Valley Nob Hill Potrero Hill Russian Hill Pacific Heights Inner Richmond North Beach Outer Sunset Outer Richmond Inner Sunset Financial District Outer Mission Total 570 536 383 333 297 259 255 250 234 211 197 164 162 146 114 100 95 86 85 76 4,553 41 Chicago – Airbnb Listing Report – March 2016 Overview There are 39,537 hotel rooms in the city of Chicago. 19,836 of them are union rooms. By contrast, Airbnb had 5,999 listings as of March 1, 2016. This means that Airbnb’s supply comprised nearly 13% of the city’s total lodging supply (hotel rooms + Airbnb listings), and nearly 30% of the total number of union rooms in the city. Chicago – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 39,537 19,836 5,999 59% (3,522) of all Chicago Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Chicago – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 5,999 3,522 (59%) 2,214 (37%) 263 (4%) Airbnb Listings - 03/01/16 4% 37% 59% Entire Home Private Room Shared Room 42 Chicago Airbnb Growth and Value In December 2012, The Chicago Sun-Times reported that Airbnb had 2,135 listings in Chicago. By March 1, 2016, that number had more than doubled to 5,999. Chicago – Hotel Rooms vs. Airbnb Growth Airbnb Listings 12/1/12 Airbnb Listings March 2016 % Growth 2,135 5,999 181% Though 59% of Airbnb’s supply in Chicago is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is more than twice than the “private room” listings. In other words, Airbnb generates approximately 78% of its value in Chicago from the “entire home” listings. Chicago – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $185.32 $78.76 $53.87 $652,708 $174,379 $14,168 Airbnb Value - 03/01/16 2% 20% Entire Home 78% Private Room Shared Room 43 Chicago Airbnb User Data In Chicago, 4,430 individual hosts had listings on Airbnb. But of those hosts, 721 had 2 or more listings on the website. These hosts controlled 2,290 total units, or 38.17% of the total number of units in Chicago. Chicago’s most prolific host has 48 listings, and 22 Airbnb hosts have 10 or more listings. Chicago – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 10 Listings 4,430 721 2,290 38.17% $337,378 $129.10 48 22 Chicago Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Chicago. 15 neighborhoods have over 100 listings, and nearly 58% of all listings are listed in 20 neighborhoods. Chicago – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Logan Square Lake View Lake View East West Town Gold Coast Near North Bucktown Rogers Park The Loop Wicker Park South Loop Humboldt Park Ravenswood Old Town Near East Side River North East Ukrainian Village Noble Square Uptown Park West Total 422 391 284 223 217 202 179 163 156 153 150 145 125 111 104 95 93 91 89 87 3,480 44 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Chicago. Eight neighborhoods have over 100 listings, and 64% of the “entire home” listings are listed in 20 neighborhoods. Chicago – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Lake View Lake View East Logan Square Gold Coast Near North The Loop West Town South Loop Near East Side Bucktown Old Town Ravenswood Rogers Park Wicker Park River North Park West Lincoln Park Humboldt Park East Ukrainian Village Old Town Triangle Total 232 209 197 188 175 135 126 109 97 91 85 75 72 72 72 66 63 60 57 57 2,238 45 Philadelphia – Airbnb Listing Report – March 2016 Overview There are 16,752 hotel rooms in the city of Philadelphia. 4,643 of them are union rooms. By contrast, Airbnb had 7,026 listings as of March 1, 2016. This means that Airbnb’s supply comprised 29% of the city’s total lodging supply (hotel rooms + Airbnb listings), and has 58% more listings than the number of union rooms in the city. Philadelphia – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 16,752 4,463 7,026 72% (5,047) of all Philadelphia Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Philadelphia – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 7,026 5,047 (72%) 1,830 (26%) 149 (2%) Airbnb Listings - 03/01/16 2% 26% Entire Home 72% Private Room Shared Room 46 Philadelphia Airbnb Growth and Value Though there is not reliable listing information about Airbnb in Philadelphia, some reports indicated that there were less than 1,000 Airbnb listings in the city in 2010. By March 1, 2016, that number had grown over 600% to 7,026. Philadelphia – Hotel Rooms vs. Airbnb Growth Airbnb Listings 2010 Airbnb Listings March 2016 % Growth Less than 1,000 7,026 Over 600% Though 72% of Airbnb’s supply in Philadelphia is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is 3.8 times more than the “private room” listings. In other words, Airbnb generates approximately 91% of its value in Philadelphia from the “entire home” listings. Philadelphia – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $684.96 $178.30 $197.38 $3,456,989 $326,288 $29,410 Airbnb Value - 03/01/16 8% 1% Entire Home 91% Private Room Shared Room 47 Philadelphia Airbnb User Data In Philadelphia, 6,024 individual hosts had listings on Airbnb. But of those hosts, 516 had 2 or more listings on the website. These hosts controlled 1,518 total units, or 21.6% of the total number of units in Philadelphia. Philadelphia’s most prolific host has 55 listings, and 43 Airbnb hosts have 5 or more listings. Philadelphia – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 5 Listings 6,024 516 1,518 21.61% $385,478 $268.02 55 43 Philadelphia Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Philadelphia. All top 20 neighborhoods have over 100 listings, and 64% of all listings are listed in 20 neighborhoods. Philadelphia – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Rittenhouse Graduate Hospital Washington Square Fairmount Logan Square Fishtown Spring Garden Point Breeze Northern Liberties Francisville Spruce Hill Old City Cedar Park Queen Village Passyunk Square East Passyunk Bella Vista Society Hill University City North Central Total 771 372 339 307 279 268 260 235 206 188 161 160 142 137 125 116 115 103 103 101 4,488 48 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Philadelphia. Twelve neighborhoods have over 100 listings, and nearly 69% of the “entire home” listings are listed in 20 neighborhoods. Philadelphia – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Rittenhouse Washington Square Graduate Hospital Fairmount Logan Square Spring Garden Fishtown Northern Liberties Point Breeze Francisville Old City Queen Village Society Hill Spruce Hill Passyunk Square Bella Vista East Passyunk Hawthorne Manayunk Cedar Park Total 672 295 289 249 243 221 168 164 156 139 132 107 87 85 85 85 84 73 73 68 3,475 49 San Diego – Airbnb Listing Report – March 2016 Overview There are 23,762 hotel rooms in the city of San Diego. 4,068 of them are union rooms. By contrast, Airbnb had 4,954 listings as of March 1, 2016. This means that Airbnb’s supply comprised nearly 17% of the city’s total lodging supply (hotel rooms + Airbnb listings), and nearly the same number of listings as the total number of union rooms in the city. San Diego – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 23,762 4,067 4,954 65% (3,239) of all San Diego Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. San Diego – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 4,954 3,239 (65%) 1,557 (32%) 158 (3%) Airbnb Listings - 03/01/16 3% 32% Entire Home 65% Private Room Shared Room 50 San Diego Airbnb Growth and Value In May 2014, Airbnb had 2,005 listings in San Diego. By March 1, 2016, that number had more than doubled to 4,954. San Diego – Hotel Rooms vs. Airbnb Growth Airbnb Listings May 2014 Airbnb Listings March 2016 % Growth 2,005 4,954 147% Though 65% of Airbnb’s supply in San Diego is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is more than 2.8 times more than the “private room” listings. In other words, Airbnb generates approximately 85% of its value in San Diego from the “entire home” listings. San Diego – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $259.455 $91.186 $48.342 $840,376 $141,977 $7,638 1% Airbnb Value - 03/01/16 14% Entire Home 85% Private Room Shared Room 51 San Diego Airbnb User Data In San Diego, 3,266 individual hosts had listings on Airbnb. But of those hosts, 669 had 2 or more listings on the website. These hosts controlled 2,357 total units, or 47.5% of the total number of units in San Diego. San Diego’s most prolific host has 81 listings, and 33 Airbnb hosts have 10 or more listings. San Diego – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 10 Listings 3,266 669 2,357 47.58% $511,982 $180.59 81 33 San Diego Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in San Diego. Ten neighborhoods have over 100 listings, and 77% of all listings are listed in 20 neighborhoods. San Diego – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Mission Bay Pacific Beach La Jolla North Hills Ocean Beach Midtown East Village Balboa Park Loma Portal University City Old Town Little Italy Park West West University Heights Clairemont Mesa Gaslamp Quarter Marina Cortez Hill Normal Heights Carmel Valley Total 598 528 415 348 237 231 215 165 165 160 96 88 83 83 81 72 71 70 65 62 3,833 52 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in San Diego. Nine neighborhoods have over 100 listings, and nearly 84% of the “entire home” listings are listed in 20 neighborhoods. San Diego – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Mission Bay Pacific Beach La Jolla North Hills Ocean Beach East Village Midtown Balboa Park Loma Portal Little Italy West University Heights Old Town Park West University City Gaslamp Quarter Cortez Hill Core South Park Normal Heights Marina Total 531 358 339 231 185 158 137 118 102 63 60 59 57 56 49 45 43 43 42 35 2,711 53 Vancouver – Airbnb Listing Report – March 2016 Overview There are approximately 16,000 hotel rooms in the city of Vancouver. 5,533 of them are union rooms. By contrast, Airbnb had 4,916 listings as of March 1, 2016. This means that Airbnb’s supply comprised nearly 23% of the city’s total lodging supply (hotel rooms + Airbnb listings), and nearly 88% of the total number of union rooms in the city. Vancouver – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 16,000 5,533 4,916 67% (3,315) of all Vancouver Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Vancouver – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 4,916 3,315 (67%) 1,469 (30%) 132 (3%) Airbnb Listings - 03/01/16 3% 30% Entire Home 67% Private Room Shared Room 54 Vancouver Airbnb Growth and Value It is unclear how quickly Airbnb has grown in Vancouver. However, several websites have said that Vancouver had just over 1,000 units in Vancouver in 2013. If this is true, this means that Airbnb has grown by almost 392% in two years. Vancouver – Hotel Rooms vs. Airbnb Growth Airbnb Listings 2013 Airbnb Listings March 2016 % Growth 1,000 4,916 392% Though 67% of Airbnb’s supply in Vancouver is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is more than double than the “private room” listings. In other words, Airbnb generates approximately 83% of its value in Vancouver from the “entire home” listings Vancouver – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $127.97 $53.92 $58.80 $424,223 $79,203 $7,762 Airbnb Value - 03/01/16 2% 15% Entire Home 83% Private Room Shared Room 55 Vancouver Airbnb User Data In Vancouver, 3,703 individual hosts had listings on Airbnb. But of those hosts, 562 had 2 or more listings on the website. These hosts controlled 1,775 total units, or 36.11% of the total number of units in Vancouver. Vancouver’s most prolific host has 25 listings, and 77 Airbnb hosts have 5 or more listings. Vancouver – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 5 Listings 3,703 562 1,775 36.11% $177,445 $98.61 25 77 Vancouver Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Vancouver. Thirteen neighborhoods have over 100 listings, and 98% of all listings are listed in 20 neighborhoods. Vancouver – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Downtown Kitsilano West End Mount Pleasant Grandview-Woodland Fairview Kensington-Cedar Cottage Downtown Eastside Riley Park Renfrew-Collingwood Hastings-Sunrise Dunbar Southlands Sunset Marpole West Point Grey South Cambie Killarney Arbutus Ridge Victoria-Fraserview Strathcona Total 1,000 587 565 470 327 296 289 225 206 158 155 110 104 72 70 57 44 39 36 29 4,839 56 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Vancouver. Nine neighborhoods have over 100 listings, and 99% of the “entire home” listings are listed in 20 neighborhoods. Vancouver – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Downtown Kitsilano West End Mount Pleasant Grandview-Woodland Fairview Downtown Eastside Riley Park Kensington-Cedar Cottage Hastings-Sunrise Dunbar Southlands Renfrew-Collingwood Sunset West Point Grey South Cambie Marpole Strathcona Victoria-Fraserview Arbutus Ridge Kerrisdale Total 812 414 404 358 214 213 176 148 123 80 63 48 47 46 32 29 26 18 17 15 3,283 57 Washington D.C. – Airbnb Listing Report – March 2016 Overview There are 27,698 hotel rooms in Washington, D.C. 9,982 of them are UNITE HERE union rooms. By contrast, Airbnb had 4,290 listings as of March 1, 2016. This means that Airbnb’s supply comprised nearly 13% of the city’s total lodging supply (hotel rooms + Airbnb listings), and almost 43% of the total number of union rooms in the city. Washington D.C. – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 27,698 9,982 4,290 67% (2,887) of all Washington, D.C.’s Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Washington D.C. – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 4,290 2,887 (67%) 1,280 (30%) 123 (3%) Airbnb Listings - 03/01/16 3% 30% Entire Home 67% Private Room Shared Room 58 Washington, D.C. Airbnb Growth and Value It has been reported that in 2014, Airbnb had around 3,000 listings in Washington, D.C. Though it is not possible to verify those numbers, if true, this means that the Washington, D.C. Airbnb supply has grown over 43% in one year. Washington D.C. – Hotel Rooms vs. Airbnb Growth Airbnb Listings 2014 (approx.) Airbnb Listings March 2016 % Growth 3,000 4,290 43% Though 67% of Airbnb’s supply in Washington, D.C. is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is almost twice more than the “private room” listings. In other words, Airbnb generates approximately 81% of its value in Washington, D.C. from the “entire home” listings. Washington D.C. – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $172.78 $87.06 $64.87 $498,819 $111,439 $7,979 Airbnb Value - 03/01/16 1% 18% Entire Home 81% Private Room Shared Room 59 Washington, D.C. Airbnb User Data In Washington, D.C., 3,035 individual hosts had listings on Airbnb. But of those hosts, 504 had 2 or more listings on the website. These hosts controlled 1,759 total units, or 41% of the total number of units in Washington, D.C. Washington, D.C.’s most prolific host has 75 listings, and 62 Airbnb hosts have 5 or more listings. Washington D.C. – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 5 Listings 3,035 504 1,759 41.0% $269,191 $138.02 75 62 Washington, D.C. Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Washington, D.C. Sixteen neighborhoods have over 100 listings, and 91% of all listings are listed in 20 neighborhoods. Washington D.C. – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Capitol Hill Columbia Heights Dupont Circle Adams Morgan Catholic University-Brookland Shaw Logan Circle U Street Corridor Foggy Bottom Brentwood Downtown Ledroit Park Stadium-Armory Mount Pleasant Georgetown Mount Vernon Square Fort Totten-Upper Northeast Petworth South West Chevy Chase Total 672 369 309 283 281 271 209 171 170 161 151 133 116 115 106 100 77 73 73 66 3,906 60 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Washington, D.C. Ten neighborhoods have over 100 listings, and 93% of the “entire home” listings are listed in 20 neighborhoods. Washington D.C. – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Capitol Hill Dupont Circle Columbia Heights Adams Morgan Logan Circle Shaw Catholic University-Brookland Downtown Foggy Bottom U Street Corridor Brentwood Georgetown Mount Pleasant Mount Vernon Square Ledroit Park Stadium-Armory Chevy Chase Cleveland Park Fort Totten-Upper Northeast Petworth Total Units 499 235 232 206 167 166 143 140 135 128 86 85 82 70 67 65 48 44 41 39 2,678 61 New Orleans – Airbnb Listing Report – March 2016 Overview There are 33,474 hotel rooms in the city of New Orleans. 285 of them are union rooms. By contrast, Airbnb had 3,857 listings as of March 1, 2016. This means that Airbnb’s supply comprised almost 10% of the city’s total lodging supply (hotel rooms + Airbnb listings), and has 13 times the number of listings than the total number of union rooms in the City. New Orleans – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 33,474 285 3,857 72% (2,787) of all New Orleans Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. New Orleans – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 3,857 2,787 (72%) 1,022 (26%) 48 (2%) Airbnb Listings - 03/01/16 2% 26% Entire Home 72% Private Room Shared Room 62 New Orleans Airbnb Growth and Value There is not reliable data on Airbnb in New Orleans prior to this data extraction. However, in July 2014, the New Orleans Time Picayune reported that there were “over a thousand” Airbnb units in New Orleans, and the short term housing rental market has become so pronounced that grass roots activists have recently begun organically protesting Airbnb in New Orleans. New Orleans – Hotel Rooms vs. Airbnb Growth Airbnb Listings July 2014 Airbnb Listings March 2016 >1,000 3,857 Though 72% of Airbnb’s supply in New Orleans is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is 2.5 times more than the “private room” listings. In other words, Airbnb generates approximately 87% of its value in New Orleans from the “entire home” listings New Orleans – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $252.65 $100.05 $97.04 $704,128 $102,255 $4,658 Airbnb Value - 03/01/16 1% 12% Entire Home 87% Private Room Shared Room 63 New Orleans Airbnb User Data In New Orleans, 2,560 individual hosts had listings on Airbnb. But of those hosts, 613 had 2 or more listings on the website. These hosts controlled 1,910 total units, or 49.5% of the total number of units in New Orleans. New Orleans’s most prolific host has 40 listings, and 83 Airbnb hosts have 5 or more listings. New Orleans – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 5 Listings 2,560 613 1,910 49.52% $392,422 $203.48 40 83 New Orleans Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in New Orleans. Thirteen neighborhoods have over 100 listings, and 81% of all listings are listed in 20 neighborhoods. New Orleans – Top 20 Airbnb Locations By Neighborhood All Listings Neighborhood Units Vieux Carre Mid-City Seventh Ward Marigny Sixth Ward - Treme - Lafitte Central Business District St. Thomas Area - Lower Garden District Bywater Central City - Magnolia St. Claude Bayou St. John Fairgrounds - Broad Leonidas - West Carrollton Uptown St. Roch Audubon - University Irish Channel Milan Broadmoor East Riverside Total 333 261 246 229 226 198 195 191 173 147 140 129 110 93 90 87 74 74 69 63 3,128 64 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in New Orleans. Nine neighborhoods have over 100 listings, and nearly 84% of the “entire home” listings are listed in 20 neighborhoods. New Orleans – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Vieux Carre Central Business District Seventh Ward Mid-City Marigny Sixth Ward - Treme - Lafitte Bywater St. Thomas Area - Lower Garden District Central City - Magnolia Fairgrounds - Broad Bayou St. John St. Claude Leonidas - West Carrollton Uptown Milan Audubon - University Irish Channel West Riverside East Riverside St. Roch Total 313 182 168 166 162 156 146 143 135 98 95 94 79 76 61 60 59 52 47 45 2,337 65 Portland – Airbnb Listing Report – March 2016 Overview There are 6,861 hotel rooms in the city of Portland. 1,223 of them are union rooms. By contrast, Airbnb had 3,077 listings as of March 1, 2016. This means that Airbnb’s supply comprised 30% of the city’s total lodging supply (hotel rooms + Airbnb listings), and has more than twice the number listings than the total number of union rooms in the city. Portland – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 6,861 1,223 3,077 58% (1,800) of all Portland Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Portland – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 3,077 1,800 (58%) 1,198 (39%) 79 (3%) Airbnb Listings - 03/01/16 3% 39% 58% Entire Home Private Room Shared Room 66 Portland Airbnb Growth and Value In October 2014, Airbnb had 1,724 listings in the city. By March 1, 2016, that number had climbed 72% to 3,077. Portland – Hotel Rooms vs. Airbnb Growth Airbnb Listings October 2014 Airbnb Listings March 2016 % Growth 1,787 3,077 72% Though 58% of Airbnb’s supply in Portland is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is more than twice the “private room” listings. In other words, Airbnb generates approximately 75% of its value in Portland from the “entire home” listings. Portland – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $134.60 $64.93 $39.73 $242,285 $77,788 $3,139 Airbnb Value - 03/01/16 1% 24% Entire Home 75% Private Room Shared Room 67 Portland Airbnb User Data In Portland, 2,325 individual hosts had listings on Airbnb. But of those hosts, 440 had 2 or more listings on the website. These hosts controlled 1,192 total units, or 38.7% of the total number of units in Portland. Portland’s most prolific host has 32 listings, and 27 Airbnb hosts have 5 or more listings. Portland – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 5 Listings 2,325 440 1,192 38.74% $120,316 $102.28 32 27 Portland Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Portland. Eight neighborhoods have over 100 listings, and 71% of all listings are listed in 20 neighborhoods. Portland – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units Richmond King Northwest Concordia Boise Buckman Hosford Woodlawn Roseway Irvington Overlook Mount Tabor Cully Sellwood-Moreland Kerns South Tabor Arbor Lodge Kenton Cathedral Park Old Town-Chinatown Total 280 261 192 143 125 117 115 115 96 93 89 87 83 64 63 61 54 51 49 48 2186 68 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Portland. Eleven neighborhoods have over 50 listings, and 74% of the “entire home” listings are listed in 20 neighborhoods. Portland – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units Richmond Northwest King Concordia Buckman Boise Hosford Woodlawn Mount Tabor Overlook Cully Roseway Kerns Irvington Sellwood-Moreland South Tabor Eliot Downtown Pearl District Arbor Lodge Total 172 156 125 81 80 79 73 69 55 51 50 49 49 44 43 33 33 33 32 31 1,338 69 Honolulu (Greater Oahu) – Airbnb Listing Report – March 2016 Overview There are 29,655 hotel rooms in the city of Honolulu. 15,001 of them are union rooms. By contrast, Airbnb had 3,190 listings as of March 1, 2016. This means that Airbnb’s supply comprised almost 10% of the city’s total lodging supply (hotel rooms + Airbnb listings), and 21% of the number of union rooms in the City. Honolulu – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 29,655 15,001 3,190 70% (2,220) of all Honolulu Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Honolulu – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 3,190 2,220 (70%) 906 (28%) 64 (2%) Airbnb Listings - 03/01/16 2% 28% Entire Home 70% Private Room Shared Room 70 Honolulu Airbnb Growth and Value Though there are not reliable listing information about Airbnb in Honolulu, some reports indicated that there were less than 1,000 Airbnb listings in the city is 2010. By March 1, 2016, that number has grown over 150% to 3,190. Honolulu – Hotel Rooms vs. Airbnb Growth Airbnb Listings 2010 Airbnb Listings March 2016 % Growth Less than 1,000 3,190 Over 150% Though 70% of Airbnb’s supply in Honolulu is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is three times more than the “private room” listings. In other words, Airbnb generates approximately 89% of its value in Honolulu from the “entire home” listings. Honolulu – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $305.97 $92.13 $56.58 $679,261 $83,467 $3,621 Airbnb Value - 03/01/16 10% 1% Entire Home 89% Private Room Shared Room 71 Honolulu Airbnb User Data In Honolulu, 1,721 individual hosts had listings on Airbnb. But of those hosts, 483 had 2 or more listings on the website. These hosts controlled 1,952 total units, or 61.2% of the total number of units in Honolulu. Honolulu’s most prolific host has 79 listings, and 85 Airbnb hosts have 5 or more listings. Honolulu – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 5 Listings 1,721 483 1,952 61.19% $526,228 $197.41 79 85 Honolulu Top Neighborhoods Rather than list Airbnb listings by neighborhood on their website, Airbnb divides all Oahu listings into 9 different “zones.” The chart shows how many units are listed per geographic zone. 2,706 (85%) of all Oahu Airbnb listings are listed in four zones (Zones 4, 2, 3 and 5). Honolulu – Top Airbnb Locations by Zone All Listings Zone 4 2 3 5 1 6 7 9 8 Total Units 1,404 601 378 323 251 144 46 29 14 3,190 72 Airbnb “entire home” units are also highly concentrated in a handful of zones in Honolulu. Zones 4, 2, 3, 1 and 5 contained nearly all of the “entire home”. Honolulu – Top Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units 4 2 3 1 5 6 7 9 8 Total 1,112 456 260 170 139 58 13 8 4 2,220 73 Boston – Airbnb Listing Report – March 2016 Overview There are 26,563 hotel rooms in the city of Boston. 9,415 of them are union rooms. By contrast, Airbnb had 2,978 listings as of March 1, 2016. This means that Airbnb’s supply comprised nearly 10% of the city’s total lodging supply (hotel rooms + Airbnb listings), and 31% of the total number of union rooms in the City. Boston – Hotel Rooms vs. Airbnb Listings Total Hotel Rooms Total Union Rooms Total Airbnb Listings 26,563 9,415 2,978 59% (1,769) of all Boston Airbnb listings were of the “entire home” variety, meaning that these units were taken off the housing market entirely and compete with hotel rooms. Boston – Airbnb Listing Breakdown Total Airbnb Listings Total Entire Home Total Private Room Total Shared Room 2,978 1,769 (59%) 1,144 (39%) 65 (2%) Airbnb Listings - 03/01/16 2% 39% 59% Entire Home Private Room Shared Room 74 Boston Airbnb Growth and Value According to Airbnb’s blog, Boston had a total of 1,080 individual hosts rent out homes from in 2013. In July 2014, the Boston Globe reported listings in the Boston area had increased by 63%. Though this data scrape only surveyed Boston’s city limits (and not surrounding areas), this rapid increase is consistent with what we have seen in most markets. Though 59% of Airbnb’s supply in Boston is of the “entire home” variety, those units are far more valuable to Airbnb because they are listed on average at a price point that is more than 2.3 times more than the “private room” listings. In other words, Airbnb generates approximately 78% of its value in Boston from the “entire home” listings. Boston – Airbnb Value Average Price Entire Home Average Price Private Room Average Price Shared Room Total Value Entire Home Total Value Private Room Total Value Shared Room $227.97 $95.74 $71.66 $403,279 $109,521 $4,658 Airbnb Value - 03/01/16 1% 21% Entire Home 78% Private Room Shared Room 75 Boston Airbnb User Data In Boston, 1,877 individual hosts had listings on Airbnb. But of those hosts, 355 had 2 or more listings on the website. These hosts controlled 1,456 total units, or 48.89% of the total number of units in Boston. Boston’s most prolific host has 125 listings, and 20 Airbnb hosts have 10 or more listings. Boston – Airbnb User Data Total Number of Hosts Total Hosts with Multiple Listings (HML) Total Units by HML Percentage of Total Units Total Value HML Average Value HML Number of Units – Most Prolific Host Number of Hosts with More than 10 Listings 1,877 355 1,456 48.89% $271,410 $154.86 125 20 Boston Top Neighborhoods Airbnb is highly concentrated in a handful of neighborhoods in Boston. Thirteen neighborhoods have over 100 listings, and 97% of all listings are listed in 20 neighborhoods. Boston – Top 20 Airbnb Locations by Neighborhood All Listings Neighborhood Units South End Jamaica Plain Back Bay Fenway Dorchester Beacon Hill Allston Brighton Downtown South Boston Roxbury North End East Boston Mission Hill South Boston Waterfront Charlestown Chinatown Roslindale West End West Roxbury Total 299 281 254 251 204 193 180 173 165 142 140 121 115 71 65 57 56 54 53 27 2,901 76 Airbnb “entire home” units are also highly concentrated in a handful of neighborhoods in Boston. Six neighborhoods have over 100 listings, and 98% of the “entire home” listings are listed in 20 neighborhoods. Boston – Top 20 Airbnb Locations by Neighborhood Entire Home Listings Neighborhood Units South End Back Bay Fenway Beacon Hill Downtown Jamaica Plain North End South Boston Brighton Roxbury South Boston Waterfront Allston East Boston Chinatown Dorchester Charlestown West End Mission Hill Roslindale Bay Village Total 228 211 182 155 139 130 93 82 67 57 55 54 51 50 46 44 43 24 15 14 1,740 77