BOONEW 0408.qxd - The Hartselle Enquirer

BOONEW 0408.qxd - The Hartselle Enquirer

The Hartselle Enquirer and Hartselle Shopping Guide are committed to serving all of
Morgan County. We aim to provide effective advertising and comprehensive news coverage.
The Enquirer and Shopping Guide offer 97 percent penetration into the Hartselle area.
CIRCULATION
Zip
Community
Dis
trib
uti
on
Ho
use
ho
lds
MORGAN COUNTY MARKET AREA
7470 4816
(paper and shopper)
35622 Falkville
391
459
35640 Hartselle
35670 Somerville
138
211
35619 Danville
140
209
35603 Priceville
60
423
35601 Decatur
62
21896
Other zips
354
354
Total
8615
28368
MORGAN COUNTY VITAL STATS
Hartselle’s Population is 13,080,
and we’re located in the growing
Tennessee Valley.
Median Age is 37.4, with families
with children comprising more than
73 percent of all households.
More than 73 percent Own Their
Own Home.
Median Income is $38,730.
Hartselle Newspapers
Hartselle Enquirer
Hartselle Shopping Guide
p: 256-773-6566
f: 256-773-1953
Mailing Address:
P.O. Box 929
Hartselle, AL 35640
Shipping Address:
407 Chestnut St.
Hartselle, AL 35640
General Advertising Email:
[email protected]
Website:
www.hartselleenquirer
Major Traffic Patterns:
I-65 — runs throughout the state. Hartselle has two interstate exits, providing
easy access to Cullman, Decatur, Madison and Huntsville.
Highway 31 — runs throughout state and directly through Hartselle. Provides
secondary access to Cullman and Decatur.
MECHANICAL SPECS
Acceptable Formats for Hard
Copy and Electronic Copy
All ads submitted should be
PDFs with fonts and color
profiles imbedded.
Completed ads need to arrive
three business days prior to
publication.
Advertising Dimensions
ROP: page size is 6 columns x 21.5”
One Column
Two Column
Three Column
Four Column
Five Column
Six Column
1.575”
3.26”
4.945”
6.63”
8.315”
10”
Classified: page size is
10 columns x 21.5”
One Column
Two Column
Three Column
Four Column
Five Column
Six Column
Seven Column
Eight Column
Nine Column
Ten Column
1.063”
2.236”
3.41”
4.583”
5.757”
6.931”
8.104”
9.278”
10.454”
11.625”
Hartselle Newspapers
Hartselle Enquirer
Hartselle Shopping Guide
p: 256-773-6566
f: 256-773-1953
Mailing Address:
P.O. Box 929
Hartselle, AL 35640
Shipping Address:
407 Chestnut St.
Hartselle, AL 35640
General Advertising Email:
[email protected]
Website:
www.hartselleenquirer
www.hartselleenquirer.com
HARTSELLE NEWSPAPERS MEDIA PLANNER
Hartselle Newspapers
Hartselle Enquirer
Hartselle Shopping Guide
p: 256-773-6566
f: 256-773-1953
Mailing Address:
P.O. Box 929
Hartselle, AL 35640
Shipping Address:
407 Chestnut St.
Hartselle, AL 35640
General Advertising Email:
[email protected]
Business Name:
Proposal Date:
Newspaper Representative:
Phone Number:
E-mail Address:
Website:
www.hartselleenquirer
Product/Edition
Description/Size
Dates
Cost
HARTSELLE NEWSPAPERS RATE CARD
Hartselle Newspapers P.O. Box 929 / Hartselle, AL 35640
General Advertising Email: [email protected] / Website: www.hartselleenquirer
p: 256-773-6566 / f: 256-773-1953
Retail Rates*
Open Rate ..............................$10.50
This rate is for one time or infrequent advertising
Display Consistency Ads
4x .........................................$10.00
13x .........................................$ 9.50
26x..........................................$ 9.00
52x .........................................$ 8.50
National Rates*
Open Rate.........................$11.95
Inserts ..............................$55.00/m
Color Rate ........................$ 2.00 pci
Color Rates*
Color in newspaper advertising
averages 42% more dollars in your
cash register than the same ad in
Black & White. Use color and
increase the effectiveness of your
advertising
Color ................................$ 2.00 pci
Classifed Rates*
Pre-printed Inserts Rates
Single page....................$45.00/m
4-12 pages ....................$50.00/m
13-24 pages...................$55.00/m
Over 24 pages...............$60.00/m
Classified display
open rates.............$10.50
Classified display
consistency rates
2 runs.......................$10.25 pci
3 runs.......................$10.00 pci
4 runs.......................$10.00 pci