Thomas Keifer Consulting San Luis Obispo County Tobacco Contr
Transcription
Thomas Keifer Consulting San Luis Obispo County Tobacco Contr
June 2007 Project Director: Susan K. Hughes Evaluation Consultant: Thomas Keifer Consulting San Luis Obispo County Tobacco Control Program 2995 McMillan, #282 San Luis Obispo, CA 93401 805/781-5564 ( f ) 8051773-1235 www.slocountv.ca.govkealth/prevention/don~moke.htin TCS Contract #: 04-40 Contract Period: 7/1/04 to 6/30/07 Made possible by funds received from the California Department of Health Services, Tobacco Control Program under the above contract number during the above contract period. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Abstract Objective 1: By June 30,2007 a minimum of 2 out of 7 jurisdictions within San Luis Obispo County will adopt tobacco retail licensing policies. Indicator, 3.2.1 : Proportion of communities with tobacco retail licensing policies (CORE). Indicator, 3.1.1: Extent of compliance with state laws prohibiting the sale of tobacco sales to minors and requiring ID checking (CORE). Through community education and support the San Luis Obispo (SLO) County Tobacco Control Program (TCP) planned to assist jurisdictions in the development and adoption, of tobacco retail licensing. The rationale was that closer monitoring of tobacco retailers would result in decreased availability of tobacco to minors. The targets of the intervention activities were tobacco merchants, local policy makers, and youth. The activities were designed to support the development and adoption of local tobacco retail licensing ordinances. The primary activities were three-fold: 1) community education about licensing and youth access; 2) the development of community support for licensing; and 3) support to the jurisdiction in drafting the ordinance. These activities are carried out in each of the targeted jurisdictions: Arroyo Grande, Grover Beach, and the unincorporated areas of County of San Luis Obispo. The evaluation plan utilized a single policy adoption-only design. The major evaluation activities were key informant interviews, merchant surveys, and other process evaluation activities. Additionally, though the design did not call for it, enforcement activities were conducted. These were "stings" involving Youth Purchase Surveys and observation of license posting and STAKE Act signage. Key Informant Interviews prior to licensing produced data indicating that support from law enforcement was a crucial component of successful adoption and implementation of tobacco retail licensing. A potential barrier commonly cited was merchant opposition. A review of Policy Records indicates that merchant opposition is rare. The overwhelming majority of Key Informants felt that licensing would be an effective means for reducing tobacco sales to minors. Licensing was adopted in two jurisdictions: Arroyo Grande and Grover Beach. The County is set to adopt, once an ordinance is developed. This is expected to occur in the fall or winter of 2007. Merchant Surveys were conducted after licensing policies were adopted. While merchants cannot be said to be highly supportive of licensing, very few reported thinking that licensing would affect their business in a negative way. In two jurisdictions about two-thirds of merchants surveyed (65%) reported feeling that it would have no effect. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report The other third felt that licensing would be helpful. No merchant reported believing that licensing would hurt business. One to two baseline compliance checks were held in the two jurisdictions, yielding a baseline illegal sales rates of 13% in Arroyo Grande and 23% in Grover Beach. Sampling rates for baseline stings ranged from 87% to 95% of retailers. Three and four compliance checks were conducted subsequent to licensing. The samples ranged from 80% to 100% of the retailers. Youth Purchase Surveys indicated illegal sales of 6% to 24% in 2004105 (mean = 14%) in Arroyo Grande. In Grover Beach the rates ranged from 0% to 43% (mean = 26%). Thus, the illegal tobacco sales rate did not fall after tobacco retail licensing ordinances were passed in either city. I' Qualitative data indicate that other than fines issued to clerks, no other enforcement actions have been taken since licensing was established in either city. Rather, police have tried to utilize counseling. This result is in line with the experiences of San Luis Obispo, which enacted retail licensing in 2003. The wording of the ordinance was such that local enforcement was not possible. Illegal sales rates remained about the same as before licensing. Once the ordinance was amended to include enforcement, and licenses began to be suspended, illegal sales rates fell substantially. In Arroyo Grande and Grover Beach enforcement is possible, but to date not implemented. Illegal sales rates remain about the same as prior to licensing. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Table of Contents page 1. Title Page 2. Abstract 3. Table of Contents 4. List of Tables and Figures 5. Project Description Background Objective Intervention Intervention Targets Project Settings 6. Evaluation Methods Evaluation Design Sample Data Collection Instruments & Procedures Data Analysis 7. Evaluation Results Tobacco Licensing Ordinances Key Informant Interviews Merchant Surveys PC 308 Compliance Checks 8. Conclusions and Recommendations 9. Attachments 1 Instruments Key Informant Interviews Merchant Survey PC 308 Compliance Check Protocol 2 Summary Reports & Data Tables Policy Records Key Informant Interview Reports Merchant Survey Reports PC 308 Compliance Check Data Tables SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report List of Tables and Figures Page Figure 1 Projected Effect of Ordinance on Business (Arroyo Grande) 6 Figure 2 Projected Effect of Ordinance on Business (Grover Beach) 7 Table 1 Arroyo Grande Tobacco Licensing Compliance Checks (2004 to 2007) 8 Figure 3 Compliance Check Illegal Sales Rates (Arroyo Grande: 2004 to 2007) 8 Table 2 Grover Beach Tobacco Licensing Compliance Checks (2004 to 2007) 9 Figure 4 Compliance Check Illegal Sales Rates (Grover Beach: 2004 to 2007) 10 SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Project Description Background The City of San Luis Obispo (SLO) was the first jurisdiction in San Luis Obispo County to enact a licensing ordinance regarding tobacco retail licensing, doing so in September 2003. The SLO ordinance contained a number of important provisions: 1) Mobil sales of tobacco are illegal. 2) Compliance with the ordinance are monitored by the SLO Police Department, with the ordinance mandating four compliance checks per year of each tobacco retailer. 3) The cost of enforcement are incorporated into the license fee ($255 per year). 4) Penalties for violation include: 1" violation: 30 suspension of license; 2"*: 60 day suspension; 3'*: 90 day suspension; and 4": revocation of license. Violations remain on the record for five years. Much was learned during the implementation of the SLO ordinance. These lessons strengthened the SLO Tobacco Control Coalition's determination to continue to support tobacco retail licensing in other SLO County jurisdictions. Objective Objective 1: By June 30,2007 a minimum of 2 out of 7 jurisdictions within San Luis Obispo County will adopt tobacco retail licensing policies. Indicator, 3.2.1: Proportion of communities with tobacco retail licensing policies (CORE) Indicator, 3.1.1 : Extent of compliance with state laws prohibiting the sale of tobacco sales to minors and requiring ID checking (CORE) The rationale is that licensing tobacco retailers provides methodologies to reduce illegal tobacco sales to minors. This, in turn, reduces tobacco availability to youth. Intervention The primary activities were three-fold: 1) community education about licensing and youth access; 2) the development of community support for licensing; and 3) support to the jurisdiction in drafting the ordinance. These activities are carried out in each of the targeted jurisdictions. Intervention Targets The targets of the intervention activities were two-fold. The primary targets are youth, in that it is thought that tobacco retail licensing reduces youth access to tobacco. Secondarily the targets are tobacco retailers, policy makers, and public employees. Development and adoption of a licensing ordinance is dependent on an understanding of its purpose and a commitment to follow through with its enforcement. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Project Settings There were three communities targeted for tobacco retail licensing: Arroyo Grande, Grover Beach, and the unincorporated areas of San Luis Obispo County. The rationale was to work through a region of the County, building on successes to create support in other areas. Both of the above-mentioned cities are in the South County Region. The County was targeted as a means to bridge the gap from the southern areas (San Luis Obispo and the South County cities, and other jurisdictions such as the Coastal City of Morro Bay and the North County cities of Atascadero and Paso Robles, which will be targeted during the next workplan period. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Evaluation Methods Evaluation Design The evaluation plan utilized a single policy adoption-only design. The evaluation activities included: 1) Key Informant Interviews (both before and after policy implementation); 2) Media Activity Log; 3) Data Collection Training; and 4) Policy Records for both the businesses and any organizations; and 5) Point-of-purchase Surveys (both before and after policy implementation). Though not required in the "policy only" design, the evaluation plan contained "outcome" data collection. These quantitative data were collected through point-ofpurchase surveys, "stings," involving a PC308 compliance check. Stings were scheduled at least once prior to policy adoption, and then after adoption four times each year in each jurisdiction. Sample The population was composed of all retail tobacco merchants in the targeted jurisdictions. In Arroyo Grande there are 19 tobacco retailers. The four stings had samples ranging from 15 (80%) to 18 (95%), with a mean rate of 88%. In Grover Beach there are 15 tobacco retailers. The six stings had samples ranging from 13 (87%) to 15 (loo%), with a mean rate of 92%. In the unincorporated communities of San Luis Obispo County there are 17 tobacco retailers. The one baseline sting had a sample of 88%. Data Collection Instruments and Procedures Key Informant Interviews were developed in house to gauge support for and barriers to tobacco retail licensing in each jurisdiction. Merchant Surveys were also developed in house to determine merchant awareness of the ordinance, and to gauge their receptivity to its implementation. The quantitative instrument used during for this objective was the SLO County Youth Purchase Surveys (YPS). This protocol is based on the State protocol for YPSs. Data Analysis Quantitative data were subjected to frequency and trend analyses. Qualitative data were analyzed for content and themes. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Evaluation Results Tobacco Licensing Ordinances Two jurisdictions passed tobacco retail licensing ordinances during this workplan period. Arroyo Grande passed its ordinance in February 2005. The vote was 5 to 0. There was no public comment opposed to the ordinance. Grover Beach passed its ordinance in August 2005. The vote was 3 to 1 with one member absent. The member who voted nay stated "that his additional licensing fee would be financed by legitimate businesses to create additional enforcement upon themselves. He also observed that a violation of the proposed Ordinance had even more negative financial consequences to a business than a violation for selling alcohol to a minor." There was one speaker during public comment opposed to the ordinance. He felt fining violators who sell to youth would be more effective than licensing. The County of San Luis Obispo is readying an ordinance, and expects to pass it in the summer or fall of 2007. TCP staff are currently working with County staff to draft the proposed ordinance, as directed by the Board of Supervisors. Key Informant Interviews Arroyo Grande Two Key Informants were interviewed prior to adoption of the ordinance in October and November of 2004: the Chief of Police and a member of the City Council. Both were aware of the proposed ordinance, and both were supportive. The City Council Member reported support from the Chief of Police to be a crucial component of the effort. A large number of opposing merchants was identified as a potential barrier or challenge. After the ordinance three Key Informants were interviewed in November and December 2005: the Chief of Police and two police officers. Two of the three police officials were aware of the proposed ordinance, while one rating herself as unfamiliar. All of the police officials were hesitant to indicate support for the effectiveness of the proposed ordinance in reducing tobacco sales to youth, since implementation was just beginning. All three KIs felt that enforcement, strict penalties, and merchant education were crucial to the success of the ordinance. The Chief of Police was in the process of retiring during implementation of the ordinance. He felt that would be a barrier. He also cited staffing problems as reasons for delay. Two of the three KIs felt that the staff of the Tobacco Control Program had been very supportive in the implementation of the ordinance. The third had only been involved in the compliance checks. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Grover Beach Four Key Informants were interviewed prior to policy adoption between February and May 2004: the Chief of Police, the City Manager, the Mayor, and a police Detective. All were aware of the proposed ordinance. All were supportive, although the City Manager was interested in grant funding to support the effort. Two of the other three understood that the licensing fees would pay for licensing activities. Fees paying for licensing activities was identified as a crucial component of the effort by two of the four KIs. Funding and the makeup of the City Council were identified as a potential barrier or challenge. Four Key Informants were interviewed post ordinance in March 2006: the Chief of Police; two police Detectives; and a tobacco retailer. All of the police officials were aware of the proposed ordinance, while the retailer rated himself as unfamiliar. All of the police officials were supportive of the effectiveness of the proposed ordinance in reducing tobacco sales to youth, while the retailer responded the ordinance was extremely ineffective. The retailer felt that sales to youth was already against the law, and felt the local ordinance was intended to "make more money for the city." All four KIs felt that penalties for merchants who sold to minors would lead to the success of the ordinance. All four KIs felt that the staff of the Tobacco Control Program had been very supportive in the implementation of the ordinance. San Luis Obispo County Two waves of Key Informants were conducted. Initial interviews with three Health Department and law enforcement officials were done in interviewed in November 2005, which raised issues pertinent to licensing implementation. After those issues were resolved, a second wave of interviews was conducted with five policy makers. These were completed in September 2006. Data November 2005: All were aware of the proposed ordinance, having reviewed the information provided by TCP. All understood the purpose of the ordinance was to reduce tobacco sales to minors. The Health Agency officials were unconditionally supportive. The Sheriff was supportive of efforts to prevent tobacco sales to minors. He would not support a high license fee, preferring high penalties. He described licensing fees as "penalizing merchants who don't sell tobacco to minors." All felt a licensing ordinance would prevent tobacco sales to minors. The three Informants gave three different crucial components: Board members understanding the importance of reducing tobacco sales to minors; support from the Sheriff; and low licensing fees. Barriers cited included: pro-business BOS member; revenue and staff time to complete stings; and tobacco merchants. Data September 2006: All were aware of the proposed ordinance, with three mentioning the information provided by TCP. All understood the purpose of the ordinance was to reduce tobacco sales to minors. One member of the Board was unconditionally SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report supportive. Three were supportive as long as conditions were met, including support and agreement by all county departments involved, no undue burden on merchants, and no costs to the County. The fifth member was uncertain, citing his desire to avoid any more "taxes for business." All felt a licensing ordinance can be effective in 1;reventing tobacco sales to minors. Their crucial components were: keeping fees as low as possible (2x); keeping the licensing process and simple and easy as possible (2x); assuring departments work together, and getting "pro-business" Board members on board. Barriers cited included: lack of support by Sheriff (2x); merchant opposition (2x); and staff time and costs. Merchant Surveys Arroyo Grande Surveys were administered in November 2005. Sixteen retailers responded, which is 84% of the total population of 19 retailers. All respondents were aware of CA Penal Code 308. The majority of respondents (75%) reported their stores had additional policies beyond state law regarding tobacco sales to minors. All respondents reported their stores posted "WE CARD" signs. Most respondents (8 1%) reported their stores posted "STAKE ACT" signs. The overwhelming majority of respondents (94%)reported their store provided training to employees regarding tobacco sales to minors. One-quarter of the respondents (25%) reported being aware of the City of Arroyo Grande's Tobacco Retail Licensing Ordinance. Three of the four had read about it in the newspaper, and one had received notification through the mail. Three of the four had at least a general understanding of the ordinance's purpose. None of the respondents felt the ordinance would hurt business. Most (67%) felt it would have no effect, and one-third (33%) thought it would be helpful. Figure 1 Projected Effect of Ordinance on Business (Arroyo Grande) SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Grover Beach Surveys were administered in.June 2006. Thirteen retailers responded, which is 87% of the total population of 15 retailers. All respondents were aware of CA Penal Code 308. The majority of respondents (75%) reported their stores had additional policies beyond state law regarding tobacco sales to minors. All respondents (100%) reported their stores posted "WE CARD" signs. Most respondents (77%) reported their stores posted "STAKE ACT" signs. The majority of respondents (70%) reported their store provided training to employees regarding tobacco sales to minors. Most respondents (85%) reported being aware of the City of Arroyo Grande's Tobacco Retail Licensing Ordinance. Seven had received notice from the police. Three had received something in the mail from an unidentified source. None of the respondents felt the ordinance would hurt business. Most (85%) felt it would have no effect, and one-sixth (16%) thought it would be helpful. Figure 2 Projected Effect of Ordinance on Business (Grover Beach) PC308 Compliance Checks Compliance checks were conducted prior to policy adoption. After adoption four compliance checks were to be conducted each year. Arroyo Grande There was one baseline sting conducted in Arroyo Grande during this workplan period, done in January 2004. Two of 18 stores (1 1%) illegally sold tobacco to minors. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Subsequent to passage of the licensing ordinance only one point-of-purchase survey was performed each year. In those three stings the mean illegal sales rates was 14% (6%, 24%, and 12% - see Table 1 and Figure 3 on the next page). None of the retailers sold tobacco to minors more than one time since enactment of the licensing policy. There have been no ordinance enforcement actions (e.g., license suspensions) to date. I Baseline ( January 2004 ( Treatment ( December 2005 ( December 2006 1 June 2007 1 1 1 1 I 1 95% 89% 89% 80% 1 1 1 1 1 1 I 13% 6% 24% 12% Figure 3 Compliance Check Illegal Sales Rates (Arroyo Grande: 2004-2007) I I I I I SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Stings were done annually due to capacity issues in the Arroyo Grande Police Department. The Chief, who was the primary champion of tobacco licensing, retired just after passage of the ordinance. The new Police Chief was too busy for his first year or so to enforce the policy. This has changed during the last year, and enforcement activities are expected to increase. Grover Beach There were two baseline stings conducted in Grover Beach during this workplan period, done in November 2004 and January 2005. No retailers made illegal sales in the first sting, but five did so during the second. Thus, the mean baseline illegal sales rate in Grover Beach was 19%. Subsequent to passage of the licensing ordinance four point-of-purchase surveys were performed. The mean illegal sales rate in those four stings was 26% (0%, 21%, 43%, and 27% - see Table 2 and Figure 4 on the next page). Only one of the retailers sold tobacco to minors more than one time since enactment of the licensing policy, doing so the last three times in a row. There have been no enforcement actions (license suspensions) to date, but clerks have been cited. The Police have chosen to counsel retailers who make sales to minors. This has worked in most cases to reduce recidivism, but not to lower sales rates overall. The one retailer who has sold three consecutive times was fined $100 after the second time, promising to post signs and conduct clerk education. Implementation was delayed in Grover Beach for a number of reasons. There was considerable negotiation about the educational brochure. The Police desired to conduct stings on their own, yet the Department suffered from capacity issues. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Figure 3 Compliance Check Illegal Sales Rates (Grover Beach: 2004 to 2007) SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Conclusions and Recommendations Quantitative data indicate that in the two jurisdictions with retail licensing ordinances passed during the current workplan illegal sales rates did not change after licensing was implemented. In Arroyo Grande the baseline sales rate was 11%, while the mean treatment rate was 14%. In Grover Beach the baseline sales rate was 1996, and the mean after-licensing rate was 26%. Qualitative data indicate that neither jurisdiction has yet to apply enforcement provisions of their licensing ordinances. No licenses have as yet been suspended. Therefore, there is no real incentive for merchants to comply with the provisions of the licensing ordinances. This exactly mirrors the experience in the City of San Luis Obispo (see San Luis Obispo Licensing 2007 Case Study, 2007). Tobacco retail licensing was instituted there in September 2003. Unfortunately language in the ordinance did not allow for local enforcement. Consequently, illegal sales rates averaged 13% during the two years it took to amend the ordinance. Once enforcement was initiated the rate fell to a mean of 3%. As far as planning goes Key Informant Interviews typically reflect the expectation that merchant opposition will be a key barrier to tobacco retail licensing. Review of policy records indicates that only one merchant appeared to contest the ordinances in the two jurisdictions during this workplan. The two most crucial components of a successful licensing effort have proven to be a strong champion and active enforcement of licensing provisions. In both instances in this report that champion has been either the Police Chief or a City Council person. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report ATTACHMENT 1 INSTRUMENTS Key Informant Interviews Merchant Survey PC 308 Compliance Check Protocol SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Tobacco Retail Licensing Ordinance Key Informant Survey (Pre- Policy) Organization: 1. Are you familiar with the proposed tobacco retail-licensing ordinance? 2. Would you support a tobacco retail-licensing ordinance in the city of Arroyo Grande? 3. Do you think the ordinance will be effective in reducing the illegal sales of tobacco to youth? 4. Can you name at least one component that you believe would lead to the success of the ordinance? SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report 5. Can you name any barriers/challenges to passing the proposed ordinance? 6. I n your opinion, what is the main goal of the ordinance? SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Tobacco Retail Licensing Ordinance Key Informant Survey (Post-Policy) Name: ........................ Date: -----------------Organization:....................................... Title:----------------------------------------------- 1. On a scale of 1 to 5 , with 1 being extremely unfamiliar and 5 being extremely familiar, how would you rate your familiarity with the tobacco retail-licensing ordinance? Extremely Unfanlilix 1 2 3 4 5 Extremely Familiar 2. Please indicate your awareness of the number of merchants who are complying with the ordinance, 1 is not at all aware and 5 is very aware. Not at all aware 1 2 3 4 5 Very aware 3. On a scale of 1 to 5 , with 1 being extremely ineffective and 5 being extremely effective, how would you rate the ordinance in its effectiveness in reducing illegal sales of tobacco to youth? Please explain the reasons for the numerical value. Extremely ineffective 1 2 3 4 5 Extremely effective ............................................................. 4. In your opinion, what is the main goal of the ordinance? ............................................................. 5 . What 3 components do you think would lead to the success of the ordinance? SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report 6. Were there any barriers during the implementatio~lphase of the ordinance? ............................................................. ............................................................. 7. What 3 components do you think would lead to the failure of the ordinance? 8. Is there anything that could be added to the ordinance that would enhance its effectiveness? 9. On a scale of 1 to 5, with 1 being very non-supportive and 5 being very supportive, how would you rate any support you received from the SLO County Tobacco Control Program during the process of implementing the orhnance? Please explain the reasons for the numerical value. Very non-supportive 1 2 3 4 5 Very supportive ------------------------------------------------------------- Thank you for participating in our survey! Please complete and fax to 78 1-1235 or mail to Tobacco Control Program 2995 McMillan Ave. Ste 282 San Luis Obispo, CA 93401 SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Tobacco Merchant Survey 1. Are you familiar with CA Penal Code 308, which makes it illegal to sell tobacco products to minors? 2. Does your store have any additional policies other than the required state laws regarding tobacco sales to minors? 3. Do you post "WE CARD" signs in your store? 4. DO you post "STAKE ACT" signs? 5. Do your employees receive training regarding tobacco sales to minors? 6. If yes, what does the training involve? 7. Are you aware of the City of Grover Beach's Tobacco Retail Licensing Ordinance? 8. How did you hear about the licensing ordinance? 9. What is your understanding of the purpose of the ordinance? 10. Do you think the licensing ordinance will help, hurt, or have no effect on your business? 5 = very helpful 3 = no effect 1 = very hurtful 4 = helpful 2 = hurtful SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report San Luis Obispo County Tobacco Control Program PC 308 Compliance Check Protocol Minor volunteer enters store while law enforcement official waits outside. Upon attempted purchase law enforcement enters, and makes note of whether sale was made, as well as whether or not clerk checked the minor's ID. If retailer is not surveyed, law enforcement makes note as to the reason. The following data is present on the data form used by law enforcement: Name, Address, and Phone Number of each retailer in the jurisdiction. Additionally, there are blank columns for Sale and Ask for ID SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report ATTACHMENT 2 AND DATATABLES SUMMARY REPORTS Policy Records Key Informant Interview Report Merchant Survey Report CITY COUNCIL MINUTES JANUARY 25,2005 PAGE 2 AYES: NOES: ABSENT: 8.a. 8.b. 8.c. 8.d. 8.e. 8.f. Dickens, Guthrie, Arnold, Ferrara None Costello Cash Disbursement Ratification. Action: Ratified the listings of cash disbursements for the period January 1, 2005 January 15,2005. Consideration of Cash Flow AnalysislApproval of Interfund Advance from the Water Facility Fund. Action: Received and filed the December 2004 cash report and approve the interfund advance from the Water Facility Fund to cover cash deficits in other funds as; of December 31,2004. Consideration of Statement of Investment Deposits. Action: Received and filed the report of current investment deposits as of December 31, 2004. Consideration of Approval of Minutes. Action: Approved the minutes of the Regular City CouncillRedevelopment Agency Meeting of January 11, 2005 as submitted. Consideration of Approval of Final Map for Tract 2275 and to Accept Certain Easements and Improvements for Tract 2275 -Jim and Evadene Dotson. Action: 1) Approved Final Tract Map 2275; 2) Accepted the public water improvements that were conditioned for Tract 2275, as constructed; 3) Rejected the sewer improvements that were conditioned for. Tract 2275, without prejudice as to future acceptance; 4) Rejected the offer of dedication for public sewer easement, without prejudice as to future acceptance; and 5) Accepted the 10% warranty security in the amount of $40,982.68. Consideration of Council Appointments to Various City Commissions, Boards, and Committees. Action: Approved appointments. 9. PUBLIC HEARINGS 9.a. Consideration of a Proposed Ordinance Adding Chapter 8.38 to Title 8 of ,the Arroyo Grande Municipal Code Providing for the Licensing of Tobacco Retailers,. Chief of Police TerBorch presented the staff report and recommended the Council introduce an ordinance adding Chapter 8.38 to Title 8 of the Arroyo Grande Municipal Code providing for the licensing and regulation of retailers of tobacco products. Mayor Ferrara opened the public hearing. Trina Long, Health Educator Specialist, Tobacco Control Program, County of San Luis Obispo Public Health Department, spoke in support of the proposed ordinance. Upon hearing no further public comments, Mayor Ferrara closed the public hearing. Council comments included support of the proposed ordinance; emphasis on the Ci1:y's responsibility to regulate and enforce regulations regarding illegal tobacco use, especially with regard to minors; concern over the high percentage of tobacco retailers in the City selling ClTY COUNCIL MINUTES JANUARY 2 5 , 2 0 0 5 PAGE 3 tobacco products to minors; and clarification that the ordinance would also cover smokeless tobacco products. Council Member Arnold moved to introduce an Ordinance as follows: "AN ORDINANCE OF THE ClTY COLlNClL OF THE ClTY OF ARROYO GRANDE ADDING CHAPTER 8.38 TO THE ARROYO GRANDE MUNICIPAL CODE PROVIDING FOR THE LICENSING OF TOBACCO RETAILERS". Council Member Dickens seconded the motion, and on the following roll-call vote: AYES: NOES: ABSENT: Arnold, Dickens, Guthrie, Ferrara None Costello There being 4 AYES, 0 NOES, and 1 ABSENT, the motion is hereby declared to be passed. 9.b. - Mixed-Use Project with Two (2) Consideration of Conditional Use Permit 04-005 Retail Units, Three (3) Office Units, and One (1) Residential Unit; 101 Traffic Way; Applicant: John Robasciotti. Assistant Planner Bergman presented the staff report and recommended the Council adopt a Resolution approving Conditional Use Permit 04-005. Staff responded to questions from Council regarding easements along E. Branch Street; whether there was access to the building from the south elevation; clarification regarding the stone veneer faqade; maneuverability within the parking lot and whether or not garbage trucks would be able to access the parking lot; a suggestion for the placement of large recycling bins on wheels; project compatibility with renovations and improvements to the Traffic Way Bridge; clarification of the status of the billboard on the adjacent property; explanation of the water neutralization fee; concerns regarding egress from the parking lot onto Traffic Way; and whether there would be a shared driveway access agreement with the adjacent property. Mayor Ferrara opened the public hearing. Mark Vasquez, Norman Vasquez and Associates, representing the applicant, stated that the project had been designed to resolve a number of issues and constraints on and around the unique site. He responded to questions and concerns regarding access issues; signage; building design; and the artificial stone faqade, which would match the stone being used on the Traffic Way Bridge. He supported installing signs requiring a right turn only onto Traffic Way; however, he commented that it might be difficult to enforce. Upon hearing no further public comments, Mayor Ferrara closed the public hearing. Council Member Dickens complimented the applicant and the architect on the design of the project and acknowledged that this was a difficult and constrained site due to its small size. He stated this project would be a nice complement and addition to the Village. He stated that his review of the negative declaration mitigation measures and conditions of approval address the areas of concern. He also acknowledged the difficulty garbage trucks would have accessing the site parking lot. With regard to overall parking, he concurred with the proposal to allow a 20 percent mixed-use parking reduction, supported the credit for two parking spaces for the dedication to the City of property fronting W. Branch Street, and the payment of in-lieu fees for the remaining parking spaces. He emphasized the use of the Planned Sign Program and Historic Minutes: City Council Meeting August 15,2005 8. Page 6 Proposed Water Supply Agreement. City Manager Anderson gave an overview of the staff report regarding entering into a Water Supply Agreement with the Oceano Community Services District to acquire water resources to address a potential short-term shortfall in water. He and City Engineer Garing then responded to Council questions. Discussion was held regarding increasing costs for water and an overview of the City's existing water delivery systems. City Manager Anderson gave an overview of previous actions by the Council to ensure water resources, such as implementing a tiered water rate system and enhanced water impact fees, additional water conservation education efforts, further exploration of water resources in the County by the oil firm Plains Exploration and Production (PXP), having a consultant review the option of a desalination plant, and the letter of interest submitted last year to the County for a portion of Lake Nacimiento water. Action: Upon consensus (Council Member Lieberman absent), the City Council approved the proposed Water Supply Agreement and authorized the Mayor to execute it on the City's behalf. ORDER OF THE DAY: Upon consensus of the City Council, at this time Mayor Shoals changed the Order of the Day to discuss Public Hearing Item No. 10 next. PUBLIC HEARING 10. Tobacco Retail Licensing Ordinance. Mayor Shoals read the title to the foregoing item, declared the public hearing open, and deferred to staff for a report. City Attorney Koczanowicz gave an overview of the staff report and proposed Ordinance to regulate tobacco retail licensing within City limits. He then responded to questions from the Council. Police Chief Copsey stated this Ordinance could help curtail the illegal sale of tobacco products to minors and that the Department was in the process of developing a juvenile task force with other law enforcement agencies to work with County health officials on alcohol and tobacco violations. He further stated the proposed licensing fee would be reevaluated next year and adjusted accordingly. Mayor Shoals opened the floor to public comments. The followina person spoke in objection to the proposed Ordinance: - El Saed, Grover Beach, owner of the Union 76 gasoline station on West Grand Avenue, who suggested the City instead levy fineslpenalties against store owners who sold tobacco products to minors. The followina person spoke in s u ~ ~ o r t the o f DrODosed Ordinance: - Howard Mensinger, San Luis Obispo, who stated his cigar-smoking habit required him to undergo a laryngectomy and that each year he spoke with children and teens throughout the County regarding the harmful effects of smoking; and - Susan Hughes, Director of Health Promotional Services, San Luis Obispo County Public Health Department, who stated the average number of tobacco sales to minors in Grover Beach was currently three times higher than the state average. There were no further public comments received, and the Mayor closed the public hearing. Discussion was held regarding the retail licensing fee providing the financing for enforcement efforts, potential impacts to retailers who violate the Ordinance, other agencies adopting similar ordinances, and previous efforts by County Health officials to educate retailers and to reduce the sale of tobacco products to minors. Page 7 Minutes: City Council Meeting August 15,2005 Council Member Ekbom objected to the sale of tobacco products to minors but also objected to the proposed Ordinance, stating this additional licensing fee would be financed by legitimate businesses to create additional enforcement upon themselves. He also observed that a violation of the proposed Ordinance had even more negative financial consequences to a business than a violation for selling alcohol to a minor. Action: Upon mls of Mayor Pro Tem VersawlCouncil Member Ashton, the City Council conducted first reading, by title only, of Ordinance No. 05-06. The motion carried on the following roll call vote: AYES: NOES: ABSENT: ABSTAIN: Council Member Ashton, Mayor Pro Tem Versaw, and Mayor Shoals. Council Member Ekbom. Council Member Lieberman. Council Members - None. Ordinance No. 05-06: An Ordinance of the City Council of the City of Grover Beach, California, Adding Chapter 4.20 t o Article X of the Grover Beach Municipal Code Providing for the Licensing of Tobacco Retailers. (First R e a d i n g m Recess: Reconvene: 9. Upon consensus of the City Council, the meeting recessed at 8:22 p.m. At 8:34 p.m., the meeting reconvened with all Council Members present except for Council Member Lieberman. - General Plan Amendment South Grover Beach Land Use Element Circulation Program and Maps Creating a Cul-De-Sac at the End of Barca and Huber Streets with an East-West Emergency Access from Barca, Huber, and Griffin Streets, and Environmental Determination, Negative Declaration - (Continued Public Hearing from Ju/y 18, 2005.) Mayor Shoals read the title to the foregoing item, declared the continued public hearing open, and deferred to staff for a report. Acting Planner Ill Hawkins gave an overview of the staff report regarding a General Plan Land Use Element Amendment to delete a proposed east-west street between lower Barca, Huber, and Griffin Streets, and instead establish cul-de-sacs at the end of Barca and Huber Streets, with east-west emergency access easements between Barca, Huber, and Griffin Streets. City Engineer Garing responded to Council questions regarding the process for "street abandonments", stating a recorded map dated July 1926 created Barca Street, Huber Street, and other nearby streets in the surrounding southern area of the City and that none of those streets and driveways were offered for public use but were for the use of property owners and successors in interest. He also noted the map included an "abandonment statement only" for Huber Street, but the City had never "accepted that portion of the street. He then gave an overview of the process for "street dedications". Further discussion was held regarding another annotation on the recorded map regarding the abandonment of a 254. private road easement that could possibly provide for a City right-of-way. Discussion was then held regarding the recently adopted Circulation Element that did not recommend the use of cul-de-sacs in the industrial area, inconsistencies between the Circulation Element and the Circulation Plan, and street width and parking requirements for pending projects in the southern industrial area of the City submitted by Thor Ourston and Mike Ross. Mayor Shoals invited comments from those in the audience who wished to be heard on this matter. Thor Ourston, Grover Beach property owner, gave a brief overview of his proposed project, and spoke in support of the proposal to establish cul-de-sacs at the end of Barca and Huber Streets and allow an east-west emergency access between Barca, Huber, and Griffin Streets. He also requested relief from the requirement for additional street improvements if the same requirement was not imposed on an adjacent property owner. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report SLO COUNTY TCP PROGRESS REPORTUPDATE LICENSINGKEYINFORMANT REPORT GROVERBEACHPOST-ORDINANCE JANUARY 2006 Priority: (3) Reduce the Availability of Tobacco Indicator,: (3.2.1) Proportion of communities with tobacco retail licensing (CORE). Indicator,: (3.1.1) Extent of compliance with state laws prohibiting the sale of tobacco to minors and requiring ID checking (CORE). Objective #II: A minimum of 2 jurisdictions within San Luis Obispo County will adopt tobacco retail licensing policies. ACTIVITY 1-E-3 Activity Type: Collection of Process Data - Key Informant Interview Three Key Informants were interviewed in November and December 2005: Chief of Police Police Detectives (2) Data: Two of the three police officials were aware of the proposed ordinance, while one rating herself as unfamiliar. All of the police officials were hesitant to indicate support for the effectiveness of the proposed ordinance in reducing tobacco sales to youth, since implementation was just beginning. All three KIs felt that enforcement, strict penalties, and merchant education were crucial to the success of the ordinance. The Chief of Police was in the process of retiring during implementation of the ordinance. He felt that would be a barrier. He also cited staffing problems as reasons for delay. Two of the three KIs felt that the staff of the Tobacco Control Program had been very supportive in the implementation of the ordinance. The third had only been involved in the compliance checks. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report SLO COUNTY TCP PROGRESS REPORTUPDATE REPORT LICENSING KEYINFORMANT GROVER BEACHPOST-ORDINANCE JULY 2006 Priority: ( (3) Reduce the Availability of Tobacco Indicator,: (3.2.1) Proportion of communities with tobacco retail licensing (CORE). Indicator,: (3.1.1) Extent of compliance with state laws prohibiting the sale of tobacco to minors and requiring ID checking (CORE). Objective #II: A minimum of 2 jurisdictions within San Luis Obispo County will adopt tobacco retail licensing policies. ACTIVITY 1-E-3 Activity Type: Collection of Process Data - Key Informant Interview Four Key Informants were interviewed in March 2006: Chief of Police Police Detectives (2) Retailer Data: All of the police officials were aware of the proposed ordinance, while the retailer rated himself as unfamiliar. All of the police officials were supportive of the effectiveness of the proposed ordinance in reducing tobacco sales to youth, while the retailer responded the ordinance was extremely ineffective. The retailer felt that sales to youth was already against the law, and felt the local ordinance was intended to "make more money for the city." All four KIs felt that penalties for merchants who sold to minors would lead to the success of the ordinance. All four KIs felt that the staff of the Tobacco Conbol Program had been very supportive in the implementation of the ordinance. 1 SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Arroyo Grande Merchant Survey Data Summary December 2005 N=16 Surveys were administered in November 2005. All respondents were aware of CA Penal Code 308. The majority of respondents (75%) reported their stores had additional policies beyond state law regarding tobacco sales to minors. All respondents reported their stores posted "WE CARD" signs. Most respondents (81%) reported their stores posted "STAKE ACT" signs. The overwhelming majority of respondents (94%)reported their store provided training to employees regarding tobacco sales to minors. One-quarter of the respondents (25%) reported being aware of the City of Arroyo Grande's Tobacco Retail Licensing Ordinance. Three of the four had read about it in the newspaper, and one had received notification through the mail. Three of the four had at least a general understanding of the ordinance's purpose. None of the respondents felt the ordinance would hurt business. Most (67%) felt it would have no effect, and one-third (33%) thought it would be helpful. Projected Effect of Ordinance on Business Licensing 2007 Final Evaluation Report SLO County Tobacco Control Program Data Tables Type of Merchant: Gas GasIConvenience Food/Restaurant 1 6% 2 13% - Liquor 1 6% Market 3 19% 1. Are you familiar with CA Penal Code 308, which makes it illegal to sell tobacco products to minors? I yes I 16 100%) 2. Does your store have any additional policies other than the required state laws regarding tobacco sales to minors? Require ID under 30 (4), cash register prompt (2). require ID under 27, tobacco sales at one register only, proper ID, termination, suspension, and card, card, card. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report 3. Do you post "WE CARD" signs in your store? 4. Do you post "STAKE ACT" signs in your store? 5. Do your employees receive training regarding tobacco sales to minors? 6. If yeas, what does the training involve? New hires (4), video (4), refresher (3), handbook and test, computer program, online rules, Phillip Morris book, lecture, and sell only with ID to those under 18. Of the above, 5 require signature with training. 7. Are you aware of the City of Arroyo Grande's Tobacco Retail Licensing Ordinance? 8. How did you hear about the licensing ordinance? SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report 9. What is your understanding of the purpose of the ordinance? Fund stings to catch non-compliant store, fine and revoke licenses, prevent sales to minors with ~unishment,and none. 10. Do you think the licensing ordinance will help, hurt, or have no effect on your business? SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Grover Beach Merchant Survey Data Summary August 2006 N=13 Surveys were administered in June 2006. All respondents were aware of CA Penal Code 308. The majority of respondents (75%) reported their stores had additional policies beyond state law regarding tobacco sales to minors. All respondents (100%) reported their stores posted "WE C A R D signs. Most respondents (77%) reported their stores posted "STAKE ACT" signs. The majority of respondents (70%) reported their store provided training to employees regarding tobacco sales to minors. Most respondents (85%) reported being aware of the City of Arroyo Grande's Tobacco Retail Licensing Ordinance. Seven had received notice from the police. Three had received something in the mail from an unidentified source. None of the respondents felt the ordinance would hurt business. Most (85%) felt it would have no effect, and one-sixth (16%) thought it would be helpful. Projected Effect of Ordinance on Business SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report Data Tables N=13 Type of Merchant: 1. Are you familiar with CA Penal Code 308, which makes it illegal to sell tobacco products to minors? 2. Does your store have any additional policies other than the required state laws regarding tobacco sales to minors? Must be over 18 to enter store. SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report 3. Do you post "WE CARD" signs in your store? 4. Do you post "STAKE ACT" signs in your store? 5. Do your employees receive training regarding tobacco sales to minors? 6. If yes, what does the training involve? Tell them not to sell to minors (3x);let them know the rules; computerbased training; store-chain training course; talk, show, and explain consequences; classroom training; orientation. 7. Are you aware of the City of Arroyo Grande's Tobacco Retail Licensing Ordinance? SLO County Tobacco Control Program Licensing 2007 Final Evaluation Report 8. How did you hear about the licensing ordinance? 9. What is your understanding of the purpose of the ordinance? Not to sell to minors (5x); don't know (3x); for enforcement of tobacco law; supposedly keep young people from smoking; and improve the city through extra revenue. 10. Do you think the licensing ordinance will help, hurt, or have no effect on your business? 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