50 Years Multi
Transcription
50 Years Multi
Advanced Contact Technology www.multi-contact.com 1962 – 2012 50 Years Multi-Contact AG 1962 – 2012 50 Years Multi-Contact AG Content 2 4 Preface 6 The pioneering phase Rudolf Neidecker, 1961 – 1979 20 Rudolf Neidecker An extraordinary personality 26 The expansion phase Peter Duss 1979 – 2008 38 Peter Duss Versatility and risk-taking make the master 42 The phase of change and growth Franco Delvecchio, from 2008 on 52 Personnel A diverse and well-trained team 3 58 ‘We have to hear the grass grow’ Interview with CEO Franco Delvecchio 66 Dates, figures and facts 72 Textile machines, couplings, robots Stäubli, with 4000 employees, has turnover of a billion francs. 74 Conclusion 50 Years Multi-Contact AG Preface 4 In 2012 Multi-Contact is celebrating its 50th anniversary. We have taken this occasion to write a chronology of the company. Because today‘s employees only know the founding years from word of mouth, it is all too possible that the history of our beginnings could be lost. ‘The pioneering phase’ describes the founding years. These were the turbulent days of our company‘s origins, which make us aware that a strong personality and a great inventive spirit are needed to overcome difficulties. Rudolf Neidecker, with his unbelievable will and his power of persuasion, built the company on solid ground with no financial means of his own. The second chapter, ‘The expansion phase’, looks at the period during which I myself had the opportunity to take MC from its beginnings as a local company to its status as a globally active group. With the help of many highly motivated, gifted people the product range was extended and subsidiaries were opened in most industrialised countries to ensure proximity to the customer. ‘The phase of change and growth’ describes the great changes that took place after MC had been sold to the Stäubli Group. Apart from being integrated into a strong, well-diversified family company, MC was confronted with great challenges due to the enormous growth of the solar industry. The result was a transition from being a provider of specialities to mass production with all its consequences: high investments in personnel, production equipment and facilities. When I look back today I feel a wonderful sense of satisfaction about what we have achieved together. Many people have found interesting and stable careers at MC. We have been able to develop a culture characterised by teamwork, trust and commitment. My most heartfelt gratitude goes out to all the people who have contributed to our success. I am thoroughly convinced that we, as an important part of the Stäubli Group, are headed for a successful and secure future. I am very happy to contribute a little more time – together with Anthony Stäubli – to our continued prosperity. Dr. Peter Duss Chairman 50 Years Multi-Contact AG 5 The pioneering phase Rudolf Neidecker, 1961 – 1979 6 “In order to take advantage of an article with The basis for success great future potential in the area of electrical engineering (patents registered in Switzerland and But the first activities had no promising future. abroad), the founding of a corporation is planned. Much more promising was his sales represen- – We are seeking additional tation of the German company Otto Dunkel in Mühldorf (ODU) in Switzerland, which he took capital of Fr. 250,000.– (including in partial amounts of Fr. 10,000.–) on in 1954. He had found the company while visiting the industry trade show in Hanover. Rudolf started selling multiwire spring-loaded – Fabrication has already started and well-known sockets for connectors. However, he was not industrial companies here and abroad are already at all satisfied with the fabrication process of accepting delivery. Interested parties to whom docu- the contact principle. In 1956, therefore, he mentation is available for inspection may submit their founded Neidecker, Hamm & Co in the Som- offers under code A 8479 Q to Publicitas Basel.” mergasse in Basel, selling semi-automatically mounted straight spring contacts. When his This is the text of an ad that appeared on Au- partner Hamm left the company, Multi-Contact gust 25, 1961, in newspapers that included the Neidecker & Co was formed. They fabricated Schweizerische Handelszeitung (SHAB). The MC contacts with straight spring contacts and initiator of the announcement was Rudolf Nei- set up a delivery warehouse for Germany in decker, 50 years of age. the town of Weil. Rudolf continued tinkering; he always wanted to improve the quality of his A radio technician by trade, he had tried his products. hand at a number of other fields of business. After his education was complete, he initially worked at Radio Steiner. He soon sought The first shareholders new activities. He went independent as a But the young entrepreneur didn’t have the sales representative, for seesaw car ramps, finances he needed to build the company. Here, children‘s toys, and collapsible prams. He in- too, his extraordinary inventive talents came stalled ceiling heating systems. Then Rudolf in handy. Using the ad mentioned at the out- Neidecker brought the first hearing aids to the set, he actually recruited his first investors: On Swiss market, for personal reasons: he is hard March 2, 1962, at 3:30 PM, at a notary’s office of hearing. in Zurich, the founding act of Multi-Contact AG, 50 Years Multi-Contact AG 7 8 Certificate of incorporation of Multi-Contact AG 50 Years Multi-Contact AG The pioneering phase based in Basel, took place. The original stock tered worldwide patents. The system proved in the company was 420,000 Swiss francs, di- useful; the company grew. vided into 450 fully liberated named shares of 200 francs each, and 330 fully liberated named The company participated in trade shows like shares of 1000 francs each. Rudolf Neidecker Ilmag in Basel in 1959, the German Industrial himself retained 150 shares at 200 francs each. Trade Fair in Hanover starting in 1960, and the This didn’t leave him with a majority holding, Swiss Mustermesse in Basel starting in 1961. but did ensure him sufficient votes to control the company. The Administrative Board con- The headquarters at Sommergasse 48 in Basel sisted of Rudolf Stokar von Neuforn (Küsnacht, housed offices on the ground floor with ware- Zurich), Carl Anderes (Meggen), Rudolf Nei- house and assembly facilities in the cellar in a decker himself, Kurt Schmid (Oberdorf), and building owned by the company. His wife, Hei- Willi Strecker (Freiburg i. Br.). di, took care of human resources upstairs. The family, with daughter Romy and son Tom, lived Rudolf Stokar von Neuforn became President, in the top two floors. Besides the boss himself, while Carl Anderes was Vice-President and seven people were employed by the company delegate of the Administrative Board. Rudolf Neidecker managed the business. He recalled his days as a ceiling heating installer. Fin-shaped sheets were used there that were stamped like louvres. They inspired him as a new system for power transmission, and he invented the leaf spring contact principle. With the company E. Rihs in Bettlach, specialists in punching, he developed a prototype of the leaf spring contact element technology with many defined contact points and thus low transitional resistance and power losses. The basis for success was laid. After the inventor was convinced that his contact technology was superior to all conventional systems, he regis- One of the first patents by MC 50 Years Multi-Contact AG 9 10 The first company headquarters: Sommergasse 48 in Basel and saw turnover of 360,000 francs in the first plug or a socket. Another innovation was the year of business. The product range included mountable insulator. This was a mountable sockets, plugs and connector cables. insulating part that could be drawn over metal parts. Over the next few years Rudolf Neidecker quickly expanded the operations with his trust- It made it possible to build a large number of ed team, Louis Itin (assembly), Jean-Pierre Krit- different versions using simple parts. ter (business department), Georges Schneiter (high current technology), Rolf Kraus (design) This product line expanded continually from and Alfred Binggeli (technology). The team de- 1970. The main buyers included manufacturers veloped different Multilam contacts for a vari- of teaching equipment for physics or electron- ety of applications. The boss’s goal was to offer ics in middle schools, vocational schools, tech- the customer the optimum complete connector nical schools and universities. adapted to his own needs. He only sold single The contacts were gold-plated, so apprentices contacts if Multi-Contact was unable to deliver and students had a tendency to stick them in the complete connector. their pockets and sell them. The schools had to re-order frequently from Multi-Contact. Nearly all Multi-Contact products were based on the Multilam system. This permitted the Incredible turnover success became the rule. transmission of high current at low loss. These The company was proud and equipped the connectors were sold under the name ‘highcurrent programme’. The knowledge gained from numerous special designs for individual customers was applied in the development of standard products that could be sold to the entire industry. In addition to the high-current programme, the ‘laboratory programme’ was introduced with a diverse range of measurement accessories. The first plug for test leads was the hollow plug, a product that could be used as either a The first plug for test leads: The hollow plug 50 Years Multi-Contact AG 11 From the 1969 patent... 12 ... to the first prototypes... 50 Years Multi-Contact AG The pioneering phase ... to today’s product 13 3 50 Years Multi-Contact AG Trade fair booths at the Hannover Messe in 1962 and 1972 first tourist submarine with MC contacts for Expo 64. Many years later the solar aircraft developed by Bertrand Piccard to fly around the world (project ‘Solar Impulse’) would also be equipped with electrical contacts from 14 Multi-Contact. Strategic personnel move By 1967 turnover had risen to 1.6 million In Munich Rudolf Neidecker came into contact francs. The company was bursting at the with Felix Riedl, then employed by Schaltbau, seams and needed more room. In 1968 they a company that made connectors and other rented a four-room apartment next door at products. He lured this superior technician Sommergasse 47 where they set up additional away in 1969, setting him up near the Bavarian offices. The kitchen housed a self-designed and metropolis as a designer. self-built cable-cutting and insulation-stripping machine. In the same year the company leased This personnel move was a smart one; a large garage in Kannenfeldstrasse in Basel for Multi-Contact won enormously important pres- production and warehousing. tigious customers in Bavaria and elsewhere in Germany – customers such as Siemens, the In 1970 the company employed 20 people. By Max Planck Institutes and BBC. Felix Riedl 1972 turnover had already risen to 3.7 million worked on new projects. His good reputa- francs. tion spread. Germany became the company’s most important market. The proximity to big 50 Years Multi-Contact AG The pioneering phase companies such as Siemens was of immense contacts from Multi-Contact for automatic rail importance. couplings. The Multilam Technology worked, to the surprise of the experts, and caused quite a After the crisis, great orders sensation. The fact that the first products were used in the Zurich ‘Gold Coast Express’ was a But then came a dry spell. Orders vanished as particular source of pride for the Basel natives. the first oil crisis in ’73 / ’74 triggered a drop Sécheron turned out to be an important long- in turnover. The company’s financial situation term customer. was so tense that the traditional ‘13th month’ Christmas bonus had to be paid in instalments. In 1974 at the most inopportune time possible, Original financing the company moved from Sommergasse to Rudolf Neidecker found himself confronted Fabrikstrasse in Allschwil – in 1975 turnover fell with new difficulties in the ’80s. Customers by over 20%. installing his connectors into their electronic devices had to have their products officially But then the tide turned. By 1979 turnover had tested. The development time up to that point nearly doubled to 9.2 million francs. 60% of could last up to two years. Multi-Contact could turnover was attributable to high-current con- only deliver orders once the buyer had received tacts and the remaining 40% to the laboratory marketing approval and production could start. programme. Two prestigious orders contrib- The result was liquidity problems during that uted to the steep upwards trend. ETH Zurich phase. At the time, banks were not interested ordered patchboards – the professor in charge in providing loans without collateral. So the was very enthusiastic about MC contact tech- boss had a new idea – he would take loans nology. The patchboards were used to supply a from customers, suppliers and employees, wide variety of training workstations (with dif- at generous rates. And it worked. Employees ferent current requirements) with power. collected money and gave their investment vehicle at Multi-Contact original names such At 800,000 francs, it was the largest single as ‘Empire Building Trust’. Not a single credi- order the company had ever had. The other tor lost money – on the contrary, many team large order came from rail coupling manufac- members didn’t even want their money back turer Sécheron. The company, a supplier to later because they found that their funds were SBB, now part of ABB, ordered electrical plug being put to such good use. 50 Years Multi-Contact AG 15 Two product areas with a diameter of 2mm and a measurement and testing programme with a diameter of In 1970 the product range was grouped into 4mm. The laboratory line expanded quickly and two different areas: soon comprised several thousand standard models. It included test leads and components High-current programme such as plugs, sockets, clips and test probes. The high-current area included releasable pow- 16 er transmission elements for the generation, MC simultaneously had great success among transmission and distribution of electrical manufacturers of teaching materials for edu- power. For this area MC primarily fabricated cation (schools and universities) and among special designs on a prototype to series scale. OEMs (Original Equipment Manufacturers), the At the same time a standard product line with providers of equipment such as multimeters, diameters ranging from 2 to 40 millimetres oscilloscopes and so on. The laboratory line and upwards covered all power ranges. The had the advantage that it added stability in line included round connectors, flat connec- times of recession, compensating for any de- tors, rotary contacts and pressure contacts. cline in orders in the high-current programme. Customers included renowned companies such as IPP Garching (atomic fusion research), Presentation of the laboratory sample kit in 1981 Siemens Erlangen (slip-on pipe fittings for the oil pipeline from Alaska to the other US states), Calor-Emag (high-voltage switchgear), BBC Baden und Mannheim, AEG Berlin, Bührle Zurich, Sprecher & Schuh Aarau, Haefeli Basel and more. Laboratory programme This area included standard products for measurement and testing. The product range was broken down into the miniature programme for electronics (with diameters from 0.6mm to 1mm), a measurement and testing programme 50 Years Multi-Contact AG The pioneering phase 17 Advertising photograph from the 1980s Example of customers: HPS, Leybold, In 1974 Rudolf Neidecker discussed this dif- Siemens, Fluke, Elabo, ELWE, Festo, Hera, ficult situation with Claude Rey, who had Lab-Volt, Metrix, Chauvin-Arnoux, Tectronix. headed up purchasing and sales for the new laboratory equipment department in Basel The two product areas had about the same since 1970. Much to his surprise, Rey, who share of turnover at the outset. Later the high- was himself from Alsace, was assigned the top current programme continually expanded into management role in the French Multi-Contact new application areas and took on a dominant subsidiary, which was splitting from Simel. role for MC. For two years correspondence passed 18 In the mid-1980s Multi-Contact started a revo- through Asnieres to Basel, the place from lutionary innovation with the MC safety line. which the French market was served. After The new system was placed on the market only two years the French business had be- together with the leading German manufactur- come profitable. Claude Rey was named PDG er of teaching equipment, the Cologne-based (Président, Directeur Général) in 1978 and a company, Leybold. The innovation became the year later Multi-Contact France finally moved market standard as the new system offered to St Louis, Rue de la Fontaine 26. The com- maximum safety by means of contact pro- pany hired an external sales force and partici- tection during work and testing. Rudolf Nei- pated in trade fairs with its own stand. decker first presented the system at the Hannover Messe and the Electronica in Munich. Bad start in Paris From Basel to Allschwil Space in Basel had become cramped again. Rudolf Neidecker took a look around and The second foreign market was France. in 1974 found suitable facilities for lease on Initially a company in Paris handled sales. Fabrikstrasse in Allschwil. After five years, Multi-Contact wanted more direct involvement however, even that space was getting small so worked with the company Simel to found and the boss decided to build his own new Multi-Contact France in Asnieres. Simel held facilities. In 1979 the company moved into a the majority holding. Year after year the com- three-storey building on Stockbrunnenrain in pany remained in the red. Allschwil. 50 positions were available there for design, laboratory, warehousing, assem- 50 Years Multi-Contact AG The pioneering phase The recurring space problems finally required the construction of a new building in Allschwil am Stockbrunnenrain. In 1979 the building was finished and the company moved in. bly, sales and administration. The fabrication of the products, cables and contact elements was still outsourced to suppliers. To begin with, in 1980, 40 people worked at the Allschwil site. In Hésingue four staff members handled the French market, and in Weil there was a distribution centre for Germany with another three people. 50 Years Multi-Contact AG 19 Rudolf Neidecker An extraordinary personality 20 Rudolf Neidecker battled with a significant Drive towards independence hearing disability from childhood. In one ear he could not hear at all and in the other only Rudolf Neidecker was born to parents Berta about 30%. He had difficulty understanding and Adolf Neidecker in 1911 in Bümpliz near teachers and professors, especially when Bern. His father ran a company that inspected they ‘mumbled’ or turned their backs to the lifts. There, his son Rudolf learned two trades class to write on the board. So the young at once: electrician and salesman. Ruedi had to ask his teachers to speak to the That wasn‘t actually allowed, but as Ruedi pupils directly. Most of them complied with always said, ‘if nobody asks, you don‘t have the wishes of this highly motivated student. to answer.’ In Burgdorf he was educated at Then he could read the teachers’ lips. As a the Technikum as an electrical engineer. He young man Rudolf Neidecker always had took his first job, as a radio technician, at to exert himself to get ahead. This lent him Radio Steiner. an iron will. He received a broad education. However, at the same time he felt driven to His hearing impairment gave him an idea. try new things. He turned into a classic in- He knew that hard-of-hearing US soldiers ventor. stationed in Germany used hearing aids. However, the export of the devices and tech- As a charismatic person with a radiant nology was banned. So he contacted the personality he met all the requirements for American soldiers and convinced them to becoming an extremely successful entrepre- buy hearing aids for him. He brought them neur, one who looked out for his employees to Switzerland without declaring them to and knew how to motivate them to achieve Customs. That allowed him to avoid the time- high performance. All this formed the perfect consuming bureaucratic customs process. breeding ground for an exceptional compa- Once he was caught at Customs. A judge in ny. This was the only way that Multi-Contact Freiburg i. Br. handed down a very mild sen- could be started, grow, prosper and yield the tence, however, because the ‘smuggler’ was rich harvest that it has, even today. able to convince him of his good intentions. 50 Years Multi-Contact AG 21 such that the defined contact surface area was multiplied. He hypothesised that the positive effect that the fins of heaters provided in the conduction of heat would also be beneficial in the conduction of electricity. It worked – pure innovation. A new contact element, the MC Multilam, had been invented. He later officially accepted a position as the Swiss representative of the American hearing aid manufacturer Paravox, establishing the financial basis for the foundation of Multi-Contact. Then the German contact manufacturer ODU (Otto Dunkel & Co.) made him their representative for electrical connec22 tors in Switzerland. He optimised their production process using his Multilam principle. Rudolf Neidecker in the early years Support from wife Heidi His wife, Heidi, née Bächtold, was from The drive for independence would not leave Lucerne. Using her business education she him alone. He soon took over the sale of auto- supported him wherever possible. They were mobile service ramps, triangular ramps made married in 1940; the marriage resulted in their of metal used to lift cars for maintenance. Later two children Romy (1946) and Tom (1954). The he installed ceiling heating systems, including family made it through difficult times. The hus- one in the villa of the hit singer Peter Alexander band was often away visiting customers. The in Tessin. Due to his installation experience, wife took care of both the family and the ac- and inspired by the shape of the heating ele- counting. She stood behind him, one hundred ments installed in the ceiling, he came up with percent. Money is tight during the start-up the idea of designing an electrical conductor in phase of the company. Heidi provided signifi- the form of a lamellae-shaped contact element cant support in the business and took care of 50 Years Multi-Contact AG Rudolf Neidecker the staff as well. She filled the ‘payday pot’ To Hanover – with Bündnerfleisch with wages counted out to the penny. Rudolf Neidecker was an enthusiastic driver. The family went on holiday infrequently and He left shortly before midnight and drove, none on a modest scale at the beginning. But then too slowly, to the trade fair in Hanover by car. they bought a caravan and then another one. For these trade fairs he always took cheese and They parked the first on Lake Neuchâtel and Bündnerfleisch, a cured-beef deli meat popular the other in the South of France. They only be- in Basel. He trained the staff in how to prepare gan to be able to afford longer holidays in the the food the evening before the fair. No wonder late ’70s. The couple lived frugally even as their that Multi-Contact’s stand was always the most fortune grew. popular stop for visitors. At the entrance to the fair he would slip the gatekeeper a Toblerone Thus it was no wonder that Rudolf Neidecker, instead of having his ticket stamped. He was full-blooded entrepreneur, hardly had time extremely popular with the gatekeepers. He for hobbies. He did collect stamps, but he only had his ticket stamped at the end of the stacked them up at home for lack of time to trade fair. 23 organise them. But Rudolf Neidecker bought tens of thousands of francs’ worth of stamps Rudolf Neidecker, a citizen of Bümpliz who every year for his business, for use in corre- grew up in Gümligen in the canton of Bern in spondence. Although franking machines were close proximity to the Tobler chocolate factory, already customary, he placed great value in always had a Toblerone at the ready. He used the use of stamps, usually special stamps such it, sometimes with a bottle of wine, to appease as Pro Patria, Pro Infirmis or Pro Juventute, customers with complaints. He also greeted for outgoing mail from Multi-Contact. This al- employees with chocolate at the entry to the lowed him to make a charitable contribution bus in the mornings when the company left on through the company. When price lists had to their annual ski outing. be sent out half the staff were needed to affix the stamps. That is just one more sign of his outstanding customer orientation. Numerous A patron, close to the people letters from customers thanking him for the As company patron he always strove to stay exclusive stamps were received. close and in contact with his team. There was a stool in every office. He would sit on 50 Years Multi-Contact AG it sometimes when having a meeting with Both within and outside the company he en- an employee. To keep them from being used riched the lives of countless people by his opti- by others the stools had his name inscribed mism. Thanks to the invention of the Multilam on them. ‘Management by Walking Around’ principle he was able to found a medium-sized would be a good name for his leadership company with Multi-Contact, thereby contrib- style. uting significantly to the economy. That is his legacy. During the many meetings, on the other hand, he didn’t have much staying power. He often excused himself after a few minutes with ‘you go on without me and tell me anything important later’. As boss he was concerned about the health of his staff. There was a large bowl of fresh fruit 24 on every floor. There were no passenger lifts in the buildings; climbing stairs was healthier. He was well known for his saying that health insurance, an ‘illness fund’ in German, should be called a ‘health fund’. Rare personality Rudolf Neidecker died in 1994. A large congregation gathered in Basel to bid farewell to a personality characterised by his belief in the good in humanity, his generosity, power of persuasion, desire for independence, motivational talent and sheer persistence. Rudolf Neidecker never gave up, even in the most difficult of situations. 50 Years Multi-Contact AG Rudolf Neidecker 25 Rudolf Neidecker in 1991 in front of the company headquarters 50 Years Multi-Contact AG The expansion phase Peter Duss 1979 – 2008 26 2 January 1979 was a very special day for Peter had entirely forgotten that he had hired his Duss. His father-in-law, Rudolf Neidecker, had son-in-law. No suitable office space was avail- urged him to join the company many times. Nei- able. However, because his wife, Romy, had decker saw in him the perfect combination of coincidentally left her job in her father’s com- electrical engineering and business knowledge. pany after eleven years at the end of 1978, Initially Duss would not hear of it. there was a desk free. At Filopur AG, part of the Haniel Group, he had The new assistant manager still had a good advanced to the position of managing director start. The entire staff supported him. At the within five years of gaining his degree in 1973. time the company had a turnover of 9 million He liked it there; he was able to expand the wa- francs with 45 employees. ter technology division on an international scale. However, after the Haniel Holding sold the division in 1977, the work no longer satisfied him. The first project The first task his patron assigned him was over- Thus he started work on a dissertation on the seeing the construction of a new building. In topic of ‘environmental analysis and corporate 1979 the company was already moving from planning using an electrical technology-based Fabrikstrasse to Stockbrunnenrain in Allschwil. SME as an example’. The attentive reader will The company held a ceremony to inaugurate easily guess the company in question – yes, the new building, which included offices as Multi-Contact AG in Allschwil. He would enjoy well as assembly and workshop areas. He the work and ‘mature’ for the company. He fi- developed an excellent relationship with his nally gave in to his father-in-law’s entreaties to father-in-law over time. join the company. Peter Duss quickly inherited Neidecker’s Nobody knew extraordinary strength as a motivator. For his part, Rudolf Neidecker was happy that the At the beginning of 1979 Peter Duss showed commercial and managerial part of his com- up at the reception area at Fabrikstrasse in pany was to be covered perfectly from then on. Allschwil as agreed – but nobody knew anything about it. Rudolf Neidecker, when called So Peter Duss turned his efforts to the expan- over, asked him what he was doing there. He sion and internationalisation of the business. 50 Years Multi-Contact AG 27 The first strategic international orientation involved grouping the company’s activities in a ten-kilometre radius from the headquarters in Allschwil whilst still taking country-specific details into consideration. Hésingue came first The first step was taken in Hésingue. In 1989 Multi-Contact France moved from St Louis to larger premises in Rue de l’Industrie. The Peter Duss in his office building was erected because after two years of work the company had landed a long-term 28 MC proved to be a grateful and wide-open field contract with Raychem, a company that is, for him because the company had outstanding among others, concerned with the heating of products, but was only known to a few spe- pipelines. Sales in Switzerland’s neighbour- cialist buyers. He immediately understood the ing country to the west developed quickly. global potential for electrical connectors for the Multi-Contact France celebrated its 25th an- industrialised nations. niversary in 2003. At the same time Claude Impressions from the Duss era: Assembly and workshop on Stockbrunnenrain 50 Years Multi-Contact AG The expansion phase The Weil am Rhein subsidiary: In 1986, still under construction... Rey handed the management over to his son, market was built. Administration (sales, design Vincent Rey. In 2012 about 110 people were etc.) was still handled by the parent company working in Hésingue. in Allschwil, however. In September 1992, under the management of Rolf Kraus, a new Next was Germany spacious building was designed and staffed with a ‘bunch of additional people’ – for sales, Multi-Contact had been active longer in Ger- purchasing / MRP and technology / design. many than in France, but the actual founding MC Deutschland was slowly but surely taking of the company in the country to the north shape. Due to their geographical proximity to took place later. When a German customer Allschwil, the know-how transfer went smooth- placed an order it was sent through customs in ly. Rolf Kraus expertly developed and expanded Weil and then shipped to the recipient from a the company. As of 2012 there were 150 peo- distribution site located in a garage. That was ple working in the border town. too complicated. The company’s main export ...in 2012, 150 people work at MC Weil. market had to be handled more professionally. With a smoothly operating sales network and permanent sales staff the German market could be developed more quickly, and proximity to the customer would allow custom solutions to be worked out. This task was assigned to Rolf Kraus, who had been the marketing manager for Germany in Allschwil. Multi-Contact Deutschland GmbH was founded in 1979. In 1986 MC purchased some land on which an extended distribution centre for the German 50 Years Multi-Contact AG 29 Because Peter Duss had heard of many bad experiences with establishing companies in Japan, he didn’t want to start a subsidiary there. MC products were represented by Solton in Yokohama. To this day, Solton remains a valuable part of Multi-Contact in Japan. Starting in 1986 in Santa Rosa: Multi-Contact USA Expansion to Asia 30 Detour in the United States MC’s road to success in the United States is an interesting story. Tom P. Neidecker, the Another ‘Allschwiler’, Alfred Binggeli, left his son of the company founder, was already mark in Asia. While the technical manager working at the company when his brother- was attending an exhibition stand at a trade in-law joined the firm. First in Paris, then in fair in Singapore organised by Swiss Export, a Allschwil, he was working as a sales engineer private export promotion agency, he was set for the field sales force, but had always been alight by the country and its people. So Peter interested in the United States. The company Duss handed him responsibility for expansion Interlok, a distributor of electro-mechanical to Asia. An initial joint venture with an Austral- components, offered him a position in Silicon ian company only lasted a year because the Valley. So Tom P. Neidecker travelled to the Australians, unlike the Swiss, were pursuing a American West Coast. Interlok had carried short-term strategy. Multi-Contact’s Test & Measurement product line since 1978. In the first few years, due to a lack of volume, MC also sold third-party products in Singapore, At the same time, in Silicon Valley, MC for example products from former Sprecher worked with Hugin Industries which licensed und Schuh and from the German company, Multi-Contact’s high-current products and Phoenix. Multi-Contact South East Asia, found- sold them in the United States. Peter Duss ed in 1981, handles the market in Singapore, and Rudolf Neidecker paid a surprise visit to Indonesia, the Philippines, Malaysia, Vietnam the company in 1982. What they saw there and India. As of 2012, the Singapore office has surprised and shocked them: the company grown to nineteen employees. 50 Years Multi-Contact AG The expansion phase 18. July, 1987, just past one: A fire breaks out in the headquarters in Allschwil. The employees escape through the windows and no one is hurt. The fire department quickly has the fire under control, but damages of about 4 million francs still occur. The cleaning and repair of the building drags on. The whole MC team gives 200%, but there are still delivery delays as the main warehouse was also affected by the fire. 31 was copying the Allschwilers’ products and Multi-Contact USA, headquartered in Petaluma selling a low-quality imitation. in Northern California. Because he hadn’t come from their own ranks, Bill Purdy was given a A lawsuit would have cost hundreds of 20% share of Multi-Contact ’s US subsidiary thousands of dollars, would have involved as a motivation. After Bill Purdy retired, Tom numerous court appearances and would have P. Neidecker took over management of the US lasted years. Therefore Multi-Contact decided company and proved to be a great success. to found an American subsidiary so they could offer their original product with on-site cus- The company moved to Santa Rosa, CA, in tomer service and technical advice. Tom P. 1986. Two years later the first sales office was Neidecker managed the subsidiary after it was opened in Chicago and was quickly followed founded in 1982. by offices in Boston and Texas. Business in the United States was booming. Another Along with partner Bill Purdy, who had fallen move followed in 1991, to larger quarters in out with company owner Hugin, he built up the airport business park in Santa Rosa. After 50 Years Multi-Contact AG Multi-Contact had been sold to the Stäubli Group in 2002, Tom P. Neidecker left the company. As of 2012 Multi-Contact employed about 60 people in the USA. In Great Britain, the third largest industrial nation in Europe, Vic Lavell and Stan Rogers took over business management after the founding of Multi-Contact UK in 1987. They had previously worked as local sales representatives for MC. Because Vic Lavell and Stan Rogers, like Bill Purdy in the US, were new to the company they also received shares of 10% each, which the parent company 32 bought back after their retirement. Peter Duss, Tom Neidecker and Rudolf Neidecker during their visit to the US Italy is next in line Development of the business in Italy was a ground-breaking move. CEO Peter Duss looked around once more at the talent he had available and this time came up with Franco Delvecchio as a suitable pioneer for Italy. The second generation Italian had worked in the design department in Allschwil before his boss motivated him to move into sales. He demonstrated his marketing talent there and proved to be enthusiastic about his new duties. Once the number of customers permitted the founding of Multi-Contact Italia in 1991, Franco Delvecchio and his wife, also a second genera- MC UK not only celebrated its 25th anniversary in 2012. The British subsidiary also moved to a bigger, more modern building, having outgrown its old offices. tion Italian, moved first to Modena and then to Como. Business in Italy blossomed under Delvecchio’s management. 50 Years Multi-Contact AG The expansion phase In 1987 MC celebrated their 25th anniversary: The whole team made a trip on a historical steam locomotive. Then there was a celebration at the Hilton in Basel. A little anniversary brochure was also made. 33 In 1992 Multi-Contact Austria and Multi-Contact Benelux were founded, expanding the corporate group’s international sales network even further. MC products had pre- Austria; now Michael Figl advanced the sub- viously been represented by third parties in sidiary in the neighbouring country to the east. The 25th anniversary During the expansion phase 1987 saw the 25th anniversary of MC. The anniversary celebration started with a train journey to the Wiesental on the legendary old steam locomotive. After returning, the entire staff The MC Italy location took the old Basel Tram, ‘Aunt Schuggi’, to 50 Years Multi-Contact AG bought Multilam contacts and hollow plugs from MC. For health reasons Heinrich C. Kosmeier decided to sell his company to MC in 1994. Turnover at that time was DM 13 million per year and the staff count was 125. Regarding the purchase price, all that is known is that it was more than the Swiss had hoped and less The acquisition of HCK in 1994 was a milestone in the company’s history. than the Germans had expected. With the purchase, however, MC were able to produce their own plastic injection moulded parts and cables the Hilton, where a culinary buffet awaited the for the first time in their history. Until then they guests and they celebrated with music and had concentrated on the design and the as- dance. sembly of their products. The metal and plastic parts were all purchased from third parties. 34 In the anniversary year 110 employees The merger of the two companies and the new achieved a turnover of 16 million francs. ‘measurement accessories’ branch considerably strengthened MC’s global market presence. The acquisition of HCK – an important milestone Construction of new facilities in Essen The acquisition of the company HCK (Hein- Naturally, because it had always worked so rich Christoffulus Kosmeier) in Essen in 1994 well in the past, Peter Duss looked to his own stands out as another milestone in the history people for a candidate candidate as senior of Multi-Contact. Heinrich C. Kosmeier founded manager in Essen. In Jürgen Klemm, born and his company in 1952 and 13 years later began raised in Weil and responsible for the sales to manufacture plugs and test probes with force in the Ruhr area, he found one. Jürgen plastic parts – thereby becoming a competi- Klemm had managed the NRW (North Rhine- tor to the Basel-based company. In the 1970s Westphalia) sales office of MC for 16 years. HCK and MC had an informal cooperation, For the German, it represented a once-in-a- exchanging components for measurement lifetime career opportunity. He accepted and accessories. MC purchased silicon cables mastered the difficulties he encountered while and gripper clamps from HCK, whereas HCK adapting. 50 Years Multi-Contact AG The expansion phase 35 2009 opening: The new building of MC Essen had 864 photovoltaic panels with output of 190kW the attractive building near the ThyssenKrupp Quarter, Berthold Beitz Boulevard, Krupp Park, and the car dealerships of the Gottfried Schultz Group. The initial worries of Jürgen Klemm that the construction project was too large proved to be groundless. The economic recovery that followed was so strong that they should actually have built even larger facilities. On 19 June 2009 the new building in Essen was opened: Anthony Stäubli, Romy Duss-Neidecker and Jürgen Klemm cut the ribbon Strategy and leadership style prove highly successful Under the aegis of Peter Duss, MC climbed the 36 Starting in 2003, due to increasing PV produc- ladder to success year after year. The strategy tion, the demand for cable configuration for of internationalisation paid off. It also turned photovoltaic installations rose sharply. Thus, out to be an effective strategy not to compete Stäubli Group management and Multi-Contact with customers with finished products, al- management decided in July 2007 to build a though the temptation was sometimes great. new plant at Westendstrasse 10 in Essen. An- The customers appreciated it, also because thony Stäubli, Peter Duss and Jürgen Klemm specific products could be shipped exclusively drank to the project with a good wine in a to them. This allowed them to protect their hotel. The ambitious goal – to complete the own know-how. project within a year – was achieved. These fantastic results were based on the exAt the end of 2008 a trained team moved into traordinary leadership and motivational talent the new office and production facilities in the of Peter Duss, which characterised the compa- heart of Europe. On the roof was a photo- ny culture as a whole. He had seamlessly tak- voltaic system for power generation. Romy en over the role of the classic patron from his Duss-Neidecker, the daughter of MC founder father-in-law. He managed strictly, with clear Rudolf Neidecker, cut the ribbon in person in objectives, but also provided generously for 2009. After only a year and a half of construc- the wellbeing of the ‘MC family’. That included tion more than 200 employees moved into a sumptuous annual company party and an 50 Years Multi-Contact AG The expansion phase annual ski outing with the teams from Weil and Hésingue. 2012 saw the 30th traditional annual ski outing. The table tennis tournament in which Romy Duss always vanquished allcomers had become a legend. The shortening of the work week was revolu- The merger with Stäubli took place in 2002. Left to right: Tom Neidecker, Romy Duss-Neidecker, Anthony Stäubli, Huguette de Germond and Peter Duss tionary; the entire team was allowed to leave for the weekend early on Friday afternoon. Long-standing employees received princely reward; after 25 years of service employees and made a career of expanding the national and their spouses were treated to two weeks in subsidiaries. Hawaii by Multi-Contact. Continuing education also had great priority. Sale to Stäubli The company bore all training and educa- There was no succession plan within the tion costs for their employees and provided family. In 2002 the shareholders decided to the time needed, with the result that numer- sell the company to the Stäubli Group. Peter ous talents moved into managerial positions Duss brought Multi-Contact into the Stäubli Group as CEO. In 2006 he stepped down from that position. The MC ski outing also celebrated its anniversary: In 2012 it took place for the 30th time. After 27 years of operational experience Peter Duss had transformed the nationally-oriented small business of Multi-Contact into a globally active group with about 750 employees. After a short period with an external manager, Franco Delvecchio was promoted to CEO in 2008. He had just returned from Italy and had been in charge of the global sales force. Peter Duss remained the corporate group’s very valuable coach and consultant. 50 Years Multi-Contact AG 37 Peter Duss Versatility and risk-taking make the master 38 Marrying a woman so you can play sport with nomics University, majoring in Business Man- her is probably a little rare, but that was the agement, and received a lic. rer. pol. (MBA) story with the Duss-Neidecker union. Romy in 1973. In 1981 he topped off his academic Neidecker and Peter Duss looked each other career with a dissertation on the topic of ‘envi- in the eye for the first time in the Basel Table ronmental analysis and corporate planning us- Tennis Club. Romy was a top player and ing an electrical technology-based SME as an Northwest Swiss Master. Her coach forbade example’. her to duel with Peter, a casual club member with a pathetic game. ‘I probably have to marry Romy just to get the chance to play against From clerk to managing director her’, he joked at the time. No sooner said This doctoral thesis had a familial logic because than done: The two married in 1975 in the his father-in-law’s company worked with just St Margaret Church in Basel. that electrical technology. Before Peter Duss settled on that area of study for his career, Academic honours though, more water would have to flow down the Rhine. After obtaining his degree he started Peter’s grandparents both came from families his career as a clerk in another industrial sector, of farmers. His father was a labourer at that of potable water purification. Filopur AG, J. R. Geigy AG. During his kindergarten years, part of the Haniel Group in Basel, promoted after an emergency appendectomy and a un- him to managing director within four years. His fortunate fall on his ear, little Peter suffered father-in-law followed this phase with eagle from migraines and lagged behind physically. eyes and satisfaction. But Peter resisted the His parents still insisted that he enter school constant entreaties to join his father-in-law’s along with others in his age group and receive company. a good education. They also ensured that he entered an academic high school immediately After Haniel Holding sold the water technol- after primary school; he graduated in 1967. ogy division, though, the young manager felt under-employed. The company offered him a After his preliminary diploma he had to inter- job outside Basel, but he turned it down. Then, rupt his studies in electrical engineering at ETH in 1978, Peter Duss tackled his dissertation on in Zurich because he fell ill with glandular fever. the aforementioned topic, gradually moving Back in Basel he enrolled in the National Eco- closer to Multi-Contact. 50 Years Multi-Contact AG 39 Social competence But the CEO, and as of 1994 also a delegate of the administrative board, transformed the small company of 60 employees (in 1981) into a globally active corporation of about 750 employees over his 27 years of operational management. He was engaged on all fronts to help the company blossom and ensure that hundreds of people would find great jobs at MC. As patron Peter Duss (second from right) with the Neidecker family he was deeply committed to protecting the welfare of the team. Ideal complement to father-in-law 40 After the family sold Multi-Contact to the Stäubli Group in 2002, he stayed on as CEO for In 1979 it was time. He joined MC. After just a few years to ensure continuity in the compa- two years as assistant manager he was made ny and to oversee its integration into the parent manager by Rudolf Neidecker. With his educa- company. Then he withdrew from operational tion, his professional management experience management. From that point on he concen- and his personal qualities he was the perfect trated on strategy and coordination with the complement to his father-in-law. parent company as president of the administrative board. Rudolf Neidecker was a genius when it came to invention, but he was not blessed with the patience and staying power to expand his com- Not just a career pany globally. The two had an outstanding re- The great personality of Peter Duss certainly lationship that greatly furthered the prosperity includes his extracurricular activities and in- of the company. Until his death in 1994 Rudolf terests. His most important source of strength Neidecker was informed nearly daily by his is his marriage. Romy and Peter Duss spend a son-in-law about the most important aspects lot of time together, whether with winter sport of the business and contributed greatly to the in Arosa or in their second home in Florida; company’s success. whether going to the cinema, reading, going 50 Years Multi-Contact AG Peter Duss out to events at the Rotary Club, dancing or listening to music. As a youth he played in a band that even appeared on television in Switzerland. And one shouldn’t forget Peter Duss’s passion for sport: his active passion for sailing and skiing and his passive passion for Formula 1 racing and football, preferably involving FC Basel. 41 Peter and Romy Duss skiing together 50 Years Multi-Contact AG The phase of change and growth Franco Delvecchio, from 2008 on 42 Franco Delvecchio joined the MC Group on ment of local suppliers who could meet MC’s 10 February 1986. During a 12-year jaunt in It- usual high quality standards. The actual goal aly he and his wife Nadia built up the subsidiary was to take the success stories of Allschwil, there. In 2003 he returned to Allschwil, taking Hésingue and Weil and duplicate them over- over responsibility for global sales. He knew the seas in the new Production Units in Windsor, company through and through – and on California, USA, and Hangzhou, China. 4 September 2008 he took over the role of CEO for the entire MC Group. ‘Assembling’ Essen It was a great challenge. The strategic orienta- In parallel to this Franco Delvecchio also had tion was as follows: continue to expand the to equip the main production and development traditional industrial division and simultane- centre for PV in Essen, in operation since 2009, ously secure and further the high-volume, high- as a competence centre. The right people had growth photovoltaic (PV) business. This two- to be found at the right time in the right place. track strategy required further decentralisation Essen needed employees with very special not only of the competence centre in Essen capabilities. The product development process and the headquarters in Allschwil, but also of for photovoltaics was very different from that the foreign sales subsidiaries, production and for the previous business, where the new prod- development of customer-specific applications. uct could be developed step by step. In a high- Focus was on the United States and China. volume business the automation processes in Until then the design and construction of con- production are an elemental aspect even in the nector parts and customer-specific solutions, design phase. In view of the highly automated with consideration of specific foreign local re- production and batch sizes in the millions the quirements, took place primarily in Europe, i.e. quality demands were enormous. The systems in Allschwil, Hésingue, Weil and Essen, as well became increasingly complex. The machines as in the preliminary stage in the United States. and assembly lines for cable assembly (cutting In the future, independent entities in the United of the cable and attachment of the connectors) States as well as in China were to take over the had to be absolutely state-of-the-art. In Essen on-site development and production for local the number of employees grew from 250 to customer needs. Local facilities would have to 350 within three years from early 2009 to early be developed and equipped with people and 2012, depending on production capacity utili- machinery. That would include the establish- sation. 50 Years Multi-Contact AG 43 Management also had to match up the tradi- China, where actual pioneering work had to be tional industrial business with medium batch done. The same standards for processes, prod- sizes and customer-specific special solutions uct quality and product development applied and the high-volume PV business. Despite the throughout the corporate group everywhere in booming solar sector, development of tradi- the world. tional activities in the general industry segment couldn’t be neglected. The company, particularly Production and Logistics, faced a great challenge. The work was New tasks for headquarters For the Swiss headquarters, decentralisation comparable with the expansion in Essen. The ‘pacesetters’ had to travel extensively and deal with new languages and cultures. meant new tasks. The technical departments in Allschwil had to ensure that the design and technical requirements for connectors met the 44 Support from the Stäubli Group same high quality standards in Essen, the US Wherever possible, the outstandingly function- and China. ing and globally oriented Stäubli organisation helped their ‘family members’. That was par- New functions such as Market Developers, ticularly beneficial for Multi-Contact in China, who could be considered ‘godfathers’, handled where Stäubli was active with an established the transfer of know-how, growth in the US textile business and with products such as and Essen, and particularly the expansion in quick-couplings for fluids and gases as well ‘Family’ with Stäubli: MC Portugal, MC Benelux and MC Czech Republic 50 Years Multi-Contact AG The phase of change and growth Opened in 2011: MC USA in Windsor, California. The output of the solar roof can be seen any time on the Internet. 45 as robots. Multi-Contact was able to build on of the largest buyers and increasingly also a the existing infrastructure of the Stäubli Group manufacturer of solar cells. when founding new subsidiaries in Brazil, India, Russia, Portugal, Spain, Turkey and the Multi-Contact once again reacted quickly. Czech Republic. The organisation on the West Coast of the United States moved to a new building com- Through enormous effort the company suc- plex in Windsor, California. At the same time ceeded in adapting production to the booming Stäubli substantially expanded the subsidiary demand in the PV business. MC took the lead on the East Coast, in Duncan, South Carolina, in the world market in the area of connector planning for Multi-Contact’s PV production and systems for PV solar cells. assembly. Expansion in the USA... ...and in China China progressed to become the most signifi- And in China, too, the Production Unit in cant manufacturer and California became one Hangzhou was taking shape. In China particu- 50 Years Multi-Contact AG tion in Singapore (a hub for Southeast Asia) and the additional resources in Hangzhou, China and Mumbai, India, MC were perfectly positioned for this development. High investment volume, with risk The Multi-Contact subsidiary in Hangzhou, China For the medium-sized MC, despite the speclarly, the hiring and retention of qualified staff tacular growth in photovoltaics, the enor- over the medium term as well as the transfer of mous investment in production capacity and know-how represented a significant challenge. resources was still risky. The trend may have been clearly upwards, but there was a great Asia, as the world’s number one growth area, deal of volatility. Large orders could be recalled was playing an increasingly more important or deferred. Flexibility was paramount. De- role for Multi-Contact. With the sales organisa- mand had to be met at the right time and in 46 the right place. MC Singapore The strict electro-thermal quality requirements for connectors in photovoltaics swallowed immense amounts of investment. Among other things, products had to pass a stringent environmental test, enduring 1000 hours in the climate cabinet at a temperature of 85 degrees and humidity of 85% without damage, then still pass strict electro-mechanical tests. Multi-Contact makes no compromises when it comes to quality. Management expanded and adapted The CEO rearranged the organisation in 2008 with a view to accommodating the demanding 50 Years Multi-Contact AG The phase of change and growth expansion period. Management now included Investing for the long term his successor and Director of Global Sales and Marketing, Philippe Grunenberger. The explosive business growth demanded From Allschwil Grunenberger oversaw devel- continuous adaptation of the facilities both in opment in China and, as the former design the three local countries and abroad. manager of MC Weil, also had a high level of technical competence. Headquarters in Allschwil, as always, reacted quickly. After significant construction had The director and former head of sales of been completed, especially in Essen, but also Multi-Contact in Essen, Stefan Liedtke, be- in Hésingue, it was then headquarters’ turn. came Director for Production and Logistics. Today the buildings all have a uniform ap- The management team was now made up of pearance. The entrance at headquarters at Franco Delvecchio, Philippe Grunenberger, Stockbrunnenrain 8 in Allschwil is now much Stefan Liedtke, Richard Unterhuber (CFO) and enhanced. George Freudiger (CTO). But the CEO was thinking of something extraordinary. So he sat down with the architect, Albert Schaller. The new ‘Visitor Centre’ New building at MC France 50 Years Multi-Contact AG 47 48 The new ‘Visitor Center’ at Stockbrunnenrain with meeting rooms, cafeteria and showroom on Stockbrunnenrain, with a visitor and train- advertising for MC. Employees could iden- ing centre, meeting rooms and a cafeteria, tify with their company, and customers were was to be a jewel – and became one, good given an impression of MC’s remarkable history, the dynamics that were emerging and the outstanding prospects they had ahead of them. The internal driving forces behind the company were also manifested externally in Allschwil. The visitor could feel the force of innovation. In Hésingue the subsidiary had already expe- The foyer of the headquarters 50 Years Multi-Contact AG rienced an expansion in 2008. The reception The phase of change and growth 49 area, meeting rooms, plant and offices then corresponded to the uniform appearance of Conveying and transferring knowledge MC. And expansion was also happening at MC France. A neighbouring plot had been Long-term company success primarily re- purchased to secure reserve space. In the quires well-trained and qualified employees. factory building on the site a test laboratory This is why fostering young talent is part of for railway technology is planned for the fu- the company tradition. In the Allschwil head- ture. MC has a particularly strong position quarters, in Hésingue, France, and in Germany in this sector in the neighbouring country to MC offer apprenticeships and traineeships for the west. Hésingue is responsible for compe- polymechanics, design, process mechanics, tence in the Railway, Aeronautics and Defence information technology and business careers, market segment across the entire corporate among others. Whenever possible the gradu- group. ates are hired into the MC family after suc- 50 Years Multi-Contact AG Design for a plug for electric vehicles 50 cessful completion of their training. In 2010 fore the game’, says Franco Delvecchio. What Multi-Contact Essen has even taken part, for that means is that the latest fantastic success the first time, in an exchange programme achieved with existing products is not set in organised by vocational schools in Germany stone. and Norway. Students from different areas of study can also complete traineeships as MC has the advantage of being able to ne- well as term papers and final theses in the gotiate from a position of strength. New win- company. ners have to be ‘bred’ promptly, he says. The requirement for that is the early detection of MC also invest in the latest of equipment on lucrative new trends and the current and po- an on-going basis, motivating the team to the tential needs of customers and markets. These highest performance, whether in the area of must be the basis for product development and product development or in the improvement product diversification. and acceleration of development processes. ‘Green technology’ ‘We need new winners’ One such new field of activity is ‘green tech- After all, innovative strength is the decisive nology’. MC’s market leadership in PV connec- factor in any company’s ability to exist and tors and special applications for other types succeed in the market. ‘After the game is be- of alternative energy is the focus here. The 50 Years Multi-Contact AG The phase of change and growth keywords are wind and tidal generators, as well as e-mobility, megatrends like miniaturisation and data transmission. MC are already profiting today from a significant share of turnover in environmentally-friendly business fields. Growth despite financial crisis Thanks to broad diversification and market leadership in different areas of the fast-growing PV industry, Multi-Contact has shone even during the financial crisis and recession. So far MC has sold an astounding 150 million connectors for photovoltaics. As of 2012 the corporate group employed about 1000 people. 51 Sure ‘winner’ in the PV area: the MC4 connector 50 Years Multi-Contact AG Personnel A diverse and well-trained team 52 Many of our employees have already cel- When a company expands in the way MC has ebrated a career anniversary at MC. Some have done in the past few decades, more and more been loyal to this 50-year-old company for new, young employees also join the team. 25 years, or even longer. One or two were even apprentices at MC, held various positions and Then it is particularly important for older em- functions – and stayed until they retired. ployees, the ‘bedrock’, to fulfil their roles and involve the newer people with care, so that That is only possible if employees are occupied know-how is passed down from generation with tasks that correspond to their specific tal- to generation and retained. That happens at ents and capabilities, are continually educated MC, and so the company can be happy in the and trained, and can gather experience in dif- knowledge that it relies on a diverse, well- ferent divisions. Well-founded knowledge and trained young team and can expect to take ad- a strong bond with the company ensure a high vantage of the enormous future potential of the degree of identification with the company and industry for years to come. its philosophy. 53 A view of assembly 50 Years Multi-Contact AG 54 Experience meets invention: Exchange of ideas in the development team Trainees guarantee the future: not just empty words A good education lends a young person selfconfidence, discipline, and a hopeful start to their career. Qualified young workers help a company to move forwards and take the future. The relationship between company and trainees results in a number of win-win situations. This wisdom is proclaimed by every company, but not many manage to live according to it. At MC, continuous training of young people has a long tradition, and the company has that tradition to thank for a sig- Instructors take the time for comprehensive explanations nificant part of its outstanding success. Over 55 the years, an increasing number of trainee positions has been created in different depart- Just one example: The polymechanics ap- ments. In Allschwil in 2012, the Production prentice, Michel Lehmann, built a tool for the Mechanics, Logistics, IT, Design, and the busi- dismounting of product rolls in his third year ness areas hosted a total of seven apprentices of training in 2010 – a tool that still makes the and interns. day-to-day work of the quality testers in the company easier. The work required precision, Quality education is a decisive factor manual dexterity, and patience – the metal parts had to fit to a tolerance of 1/100mm. The quality of education is vital. Young peo- Based on existing drawings, he made two cop- ple must be challenged, supported, and fully ies of the fast opener over the course of five integrated into daily operations. That means weeks, working entirely independently. The they should have their own projects. Trainees device has since become a standard part of the fabricate objects with a long-term practical use testing of PV deliveries. that are used every day in the company. That strengthens a feeling of self-esteem and simul- MC also offers regular work-study positions, taneously increases enjoyment in the work. trainee positions, and options for thesis work. 50 Years Multi-Contact AG MC Essen has even participated in an exchange programme organized by the trade schools of Germany and Norway. One apprentice in the Process Mechanics Plastics and Rubber Technology division travelled to Norway for two weeks. In return, a Norwegian industrial mechanic was hosted at MC Essen for a two-week internship in the Injection Moulding department. At MC, we are conscious of the fact that learning doesn‘t end with school. Continuing education during the career is therefore welcomed and supported. Some employees enrol in specialized seminars or studies during their regu56 lar employment, earning additional degrees or higher qualifications, and that often opens up new perspectives within the company for them. Occasionally, there is the opportunity to take a temporary foreign position. Employees are then sent to a foreign subsidiary for a few weeks or months to oversee a specific project, carry out local training, or implement new business processes. Employees in Assembly 50 Years Multi-Contact AG 57 ‘We have to hear the grass grow’ 58 Interview with CEO Franco Delvecchio Mr Delvecchio, in the anniversary year 2012, The photovoltaic market is very difficult to Multi-Contact ’s environment is character- estimate and is subject to a great deal of ised by the European debt crisis and a weak hyperbole both upwards and downwards. economy. What is the current situation of the company? The sudden moves in the market highlight its great dependence on political mood and Unrest of this kind is never good for business momentary imbalances between supply and it is naturally outside our control. But we (production capacity) and demand. Price wars are very well positioned globally. We have a and the squeezing-out process are in full force broad-based customer structure and well- and the big manufacturers in China are calling diversified fields of activity. That compensates the shots. The on-going consolidation will also somewhat for the varying success of our probably continue for some time. However, if business fields. the market turns, MC, as market leader, will quickly reap the benefits. Does it help to be part of the Stäubli Group? Then we will have to put the right people in the Yes, of course. We benefit from synergies with- right place in the context of globalisation and in the group. Especially in the areas of connec- decentralisation. The know-how transfer to Asia tors and robotics they are far from exhausted. and the United States demands a lot of us. It is much harder, though, to estimate the global Do you have a positive outlook for the future? economic trends over the next few years. Absolutely. We, and by that I mean the Stäubli ... and the strong Swiss franc? Group too, are fit as a fiddle from a financial standpoint. We lead the market in several Although we are already buying and producing sectors and are simultaneously building on a a lot in the Euro region, our national currency promising product pipeline. is not causing us much joy. We are also feeling increasing price pressure, not just because What is currently the most burning issue for of the strong Swiss franc, but also due to our the CEO? Chinese competition. 50 Years Multi-Contact AG 59 What are the consequences and measures Are photovoltaics (PV) still as important in resulting from these difficulties? these dismal times, or are customers in that field trying to save money? From our headquarters and from Europe we are supporting the development of the growth We have done very good work, inventing the markets even more intensively. By that, I pri- PV plug connector system nearly 20 years ago. marily mean the BRIC states, meaning Brazil, Today we benefit from that because as a first Russia, India and China, along with Southeast mover we set the global standard. This has Asia and North America. We are reinforcing the increased the profile of the brand ‘MC’ as well support and coordination between the global as our market share enormously. In the future, competence centres as well as our sales and though, even we will have to work at it, but production subsidiaries. if we act cleverly in this We are also working on dynamic industry and do growing value creation in fabrication, for example 60 in China and in the United States. ‘We are oriented towards our customers, continually check costs, drive innovation and invest intelligently’. our homework, we will be able to defend our market leadership. The PV industry is a future market that is currently stuck in a tran- What does the last part mean, more clearly? sitional slump. Companies that are financially fit, innovative and positioned broadly internationally are in a very good situa- We are fabricating more and more in our local tion. production subsidiaries and looking for more local production partners. What do you mean by ‘doing our homework’? Are strategic changes also necessary? We are oriented towards our customers, continually check costs, drive innovation and in- No, we are focusing on our core competence, vest intelligently. But it is still a great challenge staying flexible, paying attention to geographi- to maintain the balancing act between our cal changes and keeping our eyes and ears strategies of cost leadership with high volumes open for new application areas. We have to and specialisation with customer-specific small hear the grass grow. and medium volumes. We are confident. 50 Years Multi-Contact AG ‘We have to hear the grass grow’ What business policy is MC following with nections between railcars, on the roof or under connectors? the car (traction power inverter, bogie traction engines, batteries etc.). The traditional industrial division is a solid, established pillar of our business and will con- With the continual expansion of our other tinue to be progressed further. In the coming modular ‘MC CombiTac’ plug connector family, years we want to continue our above-average we are also offering innovative solutions in the growth and diversification. We are striving for a area of Aeronautic and Defence, for example, healthy balance between the traditional general with individual combinations of power and industry segment and newer business fields control contacts, thermal elements, coaxial such as PV. That will allow us to avoid cluster contacts, optic fibre and pneumatic, hydraulic risks. and Ethernet contacts. Are new business fields being pursued? We are also already offering advanced new connector concepts for the area of e-mobility Railway, Aeronautic and Defence, E-Mobility (such as multiple-pin connectors between the and Batteries are our most recent business electrical drive and the battery or power invert- fields. We are consistently expanding them. ers for electric vehicles). Please give us two or three examples of these new products! I’d be glad to. Our ‘Modular Power Connectors’ (MPC) are one such example. This novel product line was developed to provide an electrical connection between different applications in the powertrains of railcars. The advantage of the MPC system is that it is a universal, compact and modular plug connector solution for a multitude of applications – that is to say an ‘all in one’ solution – i.e. con- 50 Years Multi-Contact AG 61 In general where does the future of the About Franco Delvecchio Franco Delvecchio, the son of a Swiss mother and an Italian father, came into the world in Basel in 1966. This is where he went to school, learning the trade of an architectural draughtsman. On February 10, 1986, at the age of 19, he joined Multi-Contact in Allschwil as a technical draughtsman, and got to know the world of electrical connectors and contact elements. 62 Sales fascinated him, and combining it with technology was his dream. And it was a dream come true when an offer came from CEO Peter Duss to work with his girlfriend Nadia Risivi, who had done a business apprenticeship at MC, to build up the business in Italy. He gathered two years of experience in the external sales force while getting additional education in marketing. The two-person company “MC Italy” started on January 7, 1991. The couple, married in the meantime, quickly built up the business. After twelve years, the Delvecchios moved back to headquarters in Allschwil. In 2003, Franco Delvecchio accepted the post of global director of sales and marketing from Jean-Pierre Kritter. Five years later, the company named him CEO. At the same time, he deepened his business knowledge, earning degrees as a Bachelor of Business Administration from the Steinbeiss University Berlin and an Executive Master of Business Administration (MBA) from the University of St Gallen (HSG). products lie? Our core competence, high-quality and reliable industrial plug connector systems, will be more and more in demand in traditional areas such as power distribution as well as in new fields such as renewable energy. Why are you so certain? The more power that has to be transmitted reliably over plug connections, the better things will be for MC. That is why we love high current so much. But we also want to adapt to current macrotrends and not to lose sight of them. What are those macrotrends? They include, for example, smart products that communicate with one another – keyword ‘wireless data transfer’ or ‘radio-frequency identification’ (RFID). Changing demographics also conceals great opportunities in the medical field. Last but not least, we are continuing to expand our service competence. Will there be geographical movement? In Europe, especially in Germany and France, as well as in Japan and the United States, we 50 Years Multi-Contact AG ‘We have to hear the grass grow’ are continuously generating solid growth as Essentially we don’t foresee any significant an innovation driver. But our growth markets changes. We are concentrating on central are primarily in Asia, specifically China, India group functions such as sales and marketing, and Southeast Asia. There is a great need for information technology (IT), research and updates to the infrastructure there, in power development, design for Switzerland and distribution, the auto industry and the railways. for specific export countries, assembly work We can already foresee that the MENA states, primarily for Switzerland and the competence the Middle East and North Africa, will be fol- centre for selected industrial products and lowing with similar requirements. contact elements. What investments result from that? How will the anniversary year 2012 turn out qualitatively? Currently they involve the expansion and construction of shared MC-Stäubli subsidiaries I assume we will cry with one eye and in China, India, Brazil, Korea and Russia. laugh with the other. I am convinced that our promising product pipeline will bring us What will be the future role of the headquarters additional progress in the traditional general in Allschwil? industry segment and that we will meet our demanding long-term growth objectives. The PV segment, on the other hand, is hard ‘In the coming years we want to continue our aboveaverage growth and diversification’ to estimate. After the party, the boom phase with all its hyperbole, we now have to get through the hangover – i.e. the generally very high stock levels will first have to be corrected to a reasonable point and the rapid price spiral will have to be stopped. 50 Years Multi-Contact AG 63 Moreover the subsidies in different countries work successfully. And our innovative ability, will continue to dry up. After all that, we which has stood the test of time. anticipate a return to more predictable times. Then there is an immense need for upgrades And if the debt crisis continues, the Euro re- in many countries in the old and new worlds, mains weak and the economy continues to be particularly in infrastructure. And then there sluggish? is the growing trend towards conservation of resources. Environmental awareness is on the Then we will have a braking effect in the form rise. We have an ideal range of products at the of weakening demand. ready. In what segments will Multi-Contact probably retain global market leadership? 64 What does Franco ‘The more power that has to be transmitted reliably over plug connections the better things will be for MC’ Delvecchio himself want for the next ten years? In the area of high-qual- Success ... and I’d ity industrial connectors like to put it in the for selected segments (such as PV, measure- words of Henry Ford: In our industry success ment accessories, PTD – power transmission comes from having exactly the capabilities that and distribution, Railway and Multilam con- are currently in demand. And to be successful tacts) and especially in specialised business we have to understand the point of view of and the custom products area. others and see things through their eyes. What environment and what conditions are good for MC? First of all, our creative and committed employees, our competent customers and suppliers whom we have counted on for many years and with whom we have been able to 50 Years Multi-Contact AG ‘We have to hear the grass grow’ 65 The Multi-Contact management board Dates, figures and facts 66 50 Years Multi-Contact AG Employment trends Rudolf Neidecker started the company with MC world had become international. Today seven employees. After the first expansion in about 1030 permanent employees work in 1978/1979 into the three-nation region, the 22 locations around the world. 2 2012 7 2007 Hong Kong | Taiwan Portugal | Turkey Russia Brazil | Korea India China Czech Republic 2 2002 Merger with Stäubli Spain 7 1997 2 1992 7 1987 UK | Thailand Italy Austria Benelux Essen 2 1982 Singapore USA 7 1977 France Weil am Rhein 2 1972 7 1967 1962 2 67 50 Years Multi-Contact AG The MC subsidiaries Europe Europe has traditionally had the strongest CH Allschwil ES Sabadell representation in the global MC network. DE Weil am Rhein GB Milton Keynes DE Essen IT In the anniversary year 2012, aside from the FR Hésingue PT Milheirós headquarters in Allschwil, a total of 12 subsidi- AT Heiligeneich TR Istanbul aries were in operation: BE Bissegem RU Saint Petersburg CZ Pardubice 68 Carate Brianza Americas To support MC USA, founded in 1982, additional offices were implemented in Brazil and Mexico: US Windsor, CA MX Querétaro BR São Paulo 69 Asia MC is also present in the fast growing Asian markets: CN Hangzhou HK Hong Kong TW Taipei City IND Mumbai ROK Daegu SG Singapore TH Bangkok 50 Years Multi-Contact AG Executive board of Multi-Contact AG Sales & Marketing Philippe Grunenberger, VP Engineering, Research & Development George Freudiger, CTO 70 Franco Delvecchio, CEO Multi-Contact Member of the Stäubli Executive Board Production & Logistics Stefan Liedtke, VP Financials, Controlling, HR, IT & Legal Affairs Richard Unterhuber, CFO 50 Years Multi-Contact AG Dates, figures and facts 71 Stefan Liedtke, Richard Unterhuber, Franco Delvecchio, George Freudiger, Philippe Grunenberger (from left to right) Textile machines, couplings, robots 72 72 Stäubli, with 4000 employees, has turnover of a billion francs. Multi-Contact AG is 50 years old, but the Stäubli Group originated in the year 1892 and has already celebrated its 120th birthday. And it has been exactly ten years since Basel-based MC joined the Stäubli Group, with headquarters on Lake Zurich. Stäubli’s success story started with the development of dobbies. They formed the cornerstone of the Textile Division, which today manufactures high-quality systems for the weaving industry. The division’s business areas include carpet weaving, weaving preparation systems, 73 frame weaving, Jacquard weaving and electronic controls. The Connectors Division of Stäubli is one of the food industry, mechanical engineering, surface world’s leading manufacturers of quick cou- technology, the plastics processing industry, pling systems for fluids, gases and electrical electronics and photovoltaics as well as life sci- power. These standardised or custom products ences. (mono- and multi-couplings, tool changing and quick mould change systems) combine safety, Stäubli Group and member companies performance and quality and are thus a guar- Multi-Contact and Schönherr together employ antee of high value creation. The Electric Plug 4000 people and see yearly turnover of over a Connector area is handled by Multi-Contact. billion francs. The Stäubli Group encompasses 12 industrial production facilities as well as The third division is Robotics. The product line sales and service subsidiaries in 25 countries ranges from small SCARA robots up to six-axis and a representative network in 50 countries. robots with medium to high load capacities up to 250 kilograms. Customers include the 50 Years Multi-Contact AG Conclusion 74 74 Congratulations! The wonderful performance of Multi-Contact is a joy to behold and makes us very proud. On behalf of the Stäubli Group I would like to congratulate Multi-Contact and thank all the employees who for half a century have contributed to the Multi-Contact success story and are still doing so today. The anniversary motto ‘Successfully connected’ can be applied just as easily to the connection between Stäubli and Multi-Contact. I remember my first meeting with Peter Duss, then the CEO of Multi-Contact, very well. I came to know Peter Duss as a good-natured, cultivated man, a supportive patron with a clear vision, a strong will and persistence. It was a great concern to him to find a sustainable way forward that secured the future of Multi-Contact and was worthy of their achievements. The things we had in common, as well as the conviction that Multi-Contact and Stäubli made an outstanding match and complemented one another perfectly, led to the purchase in 2002 of a majority share in Multi-Contact on the part of Stäubli, and to a complete takeover a few years later. Then and now it was a happy and successful connection. To this day we remain the only corporate group that can offer connection solutions for fluids and gases as well as electrical connections based on our own know-how. We have been able to make use of these synergies in many areas, offering our customers added value and acting successfully in the market. Now we are able to support a denser and denser global network of subsidiaries. Thanks to our common strength we can look optimistically to the future and make the right investments to strengthen our foundation for the next 50 years of company history. As we travel that road together, I wish Multi-Contact continued success as an important and valued pillar of the Stäubli Group. Anthony Stäubli President of the administrative board of the Multi-Holding AG Vice-President of the administrative board of the Stäubli-Holding AG 50 Years Multi-Contact AG 75 Imprint Text: Felix Erbacher, Basel Images: Multi-Contact AG, Shutterstock (p. 58), www.ginkgomaps.com (p. 66, 68,69) Editing and Layout: Multi Contact AG, Global Communications Printing: Birkhäuser+GBC, Reinach © Multi-Contact AG Switzerland, 2012 © 2012, Multi-Contact AG, Stockbrunnenrain 8, 4123 Allschwil, Switzerland