Blogging_For_Profit__Fun
Transcription
Blogging_For_Profit__Fun
Whether you want to build a profitable online business or just want a COOL blog for your friends and family to enjoy, then you simply cannot afford to be without Blogging for Profit and fun. What you will learn is the POWER and the BEAUTY of INTERNET MARKETING: 100.000 people x PRODUCT x $ 5 = $500.000 or 500.000 friends Step by step the ROUTE to follow: 1. Pick up a NICHE for Money or For Hobby 2. Keywords research 2. Lets come up with a DOMAIN. 3. What HOSTING to choose 4. Setting up a BLOG 5. WP Plugins to use with your blog 1. Pick up a NICHE for Money or Hobby What is Marketing Niche? -If you do it for money: “Discover and deliver the product a lot of people are emotionally in need off” -If you do it for FUN/HOBBY follow your heart and build something nobody heard of. “ Nobody heard of them 7 years ago..google/facebook/twitter” 1. Pick up a NICHE for Money or For Hobby Let’s go for the MONEY first: 1. First Step Look only in this Master Niche: - Health & Fitness - Money (saving, investing, making it online, etc.) - Dating & Relationships - Recreation (anything from sports to video games) 1. Pick up a NICHE for Money or For Hobby Let’s go for the MONEY first: 2. Second Step Narrow your Master Niche: - Health & Fitness 1. Natural Weight Loss 2. Stress 3. Muscle Gain As a society, we were becoming more concerned about chemicals, drugs and other elements hurting us more than they’re helping us. Natural Weight Loss is “growing fast” and will continue to grow long into the future. One of the “penalties” of living in a world that’s changing quickly is the average person’s inability to handle all of the changes. Relationships are changing, families are breaking down, job length is shortening, and debt is increasing. It all leads to more STRESS. And this is creating a huge opportunity to create products and services to lower it and make it go away. The other side of “weight loss” is muscle gain. The two are not the same. In fact, someone who wants to lose weight may not want to gain any muscles. And someone who wants to gain muscles may want to actually GAIN weight (muscle weighs more than fat, after all). If you’ve been watching infomercials on TV over the past couple of decades, then you’ve seen the rise of the “Muscle Gain” niche. It’s a big winner. 4. Low-Impact Exercise 5) Fat Loss 6) Organic Food As the health benefits of exercise continue to be explored by science (and realized by individuals who integrate exercise) and the health “hazards” of “hard core military exercises” are coming to light. People are looking for an alternative that offers them the benefits of exercise without the risks. An entire industry is sprouting around the category of exercises that give you benefit but don’t hurt the body. As a testament of the power of “Narrowing Your Niche” we’re seeing an entire category of weight loss emerging right now. It’s the “Fat Loss” category. So what’s the difference between weight loss and fat loss? Research is showing that increased body fat (especially around the abdomen) increases risks for all kinds of nasty diseases, so Fat is becoming “the enemy.” This is leading to a new “niche within a niche” called Fat Loss. Fears of genetically modified foods along with dangerous pesticides and other chemicals are leading to a huge trend toward Organic Food. This is leading to interest in where to get Organic Food, how to prepare organic food, and the benefits of Organic Food. It is a fast growing category of interest that promise to give us many successful “Narrow Niches” in the future. 1. Pick up a NICHE for Money or For Hobby 2. Second Step Narrow your Master Niche: - Health & Fitness 7. Raw Food 8. Natural Healing 9. Wellness Within the categories of “natural food” and “organic food” is a relatively new, fast growing category called “Raw Food.” Raw restaurants are popping up all over the world, benefits of Raw Food from energy to beauty to health are being proclaimed... and everyone from celebrities to soccer moms are getting into it. Even weird people like me eat a lot of raw foods. I see this category growing long into the future. A great niche opportunity. “Alternative” health and healing is not exactly new anymore, but it’s picking up the momentum of a FREIGHT TRAIN. And it’s sub dividing into all kinds of interesting different niches and creating huge opportunity for a lot of entrepreneurs. People are trusting “Western Medicine” less and they’re turning to alternative “Natural” methods. I typically avoid “prevention” categories, as most people aren’t SEARCHING for “prevention.” Those who are searching for it are not too serious about it so, it is difficult to create a successful business here. But the “Wellness” category is just a little bit different. As the self help and personal development gurus are teaching us to get in touch with how we’re feeling in our bodies, many of us realized that we felt bad and that we’d like to feel good. In other words, we want to realize our full “Wellness Potential.” Increasing health, energy and vitality is becoming big business, and you can do well in this category if you choose a MOTIVATED group of people to create solutions. 10. Any Specific Health Problem This area is “sticky,” as it’s often illegal to sell or market specific “cures” to health problems (again, check with your attorney). But the fact is that when someone has a specific health challenge, they become VERY motivated to get an education about that particular topic. If you can create an Information product that helps people solve a Specific Health Problem quickly, you can become VERY successful while at the same time, creating a lot of value for people who are in pain. 1. Pick up a NICHE for Money or For Hobby 2. Second Step Narrow your Master Niche: - Relationships & Dating (Including Parenting) 1. Dating 2. Relationships 3. Marriage We come “pre wired” at birth to grow up and seek for a mate, and the first step to get a partner is to get a date. Men and women are both highly motivated to learn how to successfully date and to attract a partner. Dating is going to be a successful category for as long as humans are walking around on the planet. If the dating goes well, then the real challenges begin. Successful relationships require communication skills, partnering skills, understanding, trust and a million other skills. Relationship advice will also be a successful information product category for the long term, and if you have experience or expertise of helping people having successful relationships, then this is a great way to “do well by doing good.” The ultimate “relationship” is, of course, Marriage. Marriage can be thought of as a category within the relationship category but Marriage is special, it carries the implications of “lifetime commitment.” When people get married, they enter a new phase of their life, and many things change. Finances, responsibilities, and stress become more complicated. Marriage is a great place to target your niche. 4. Sexuality 5. Conflict 6. Divorce As you’ve possibly heard, every single one of us is here on this planet as a product of sexual intercourse. I think that sex is at the root of more negative emotions than almost anyone could guess. Fear, anxiety, guilt, shame and jealousy etc.. Result from our personal and cultural relationship to sex. If you can help people live more fulfilling sex lives, you can do very well for yourself in Information Marketing. The intersection of “Pain” and “Urgency” usually offers great opportunity to create Information products that sell. The general area of “Conflict” is an excellent place to start “hunting” for a niche that needs your advice. Whether it’ is a relationship or family conflicts, these are the areas where people get the feeling that they “NEED HELP” often because they intuitively know that if they experience too much conflict, the relationship will END. Good niche to target. The “ultimate” relationship conflict is divorce. It has it’s own section in some bookstores. An entire army of lawyers focuses only on divorce law. Big money is at stake when Divorce comes into the picture, and if you can help people with this level of conflict relationship, then you have a huge, natural “built in” customers for the long term. 1. Pick up a NICHE for Money or For Hobby 2. Second Step Narrow your Master Niche: - Relationships & Dating (Including Parenting) 7. Body Language 8. Parenting 9. Education I’ve listed body language here in the relationships & dating section, but the truth is that it is a topic that “crosses over” to all 3 Mega Niches. We want to learn to read body language to flirt with and attract a mate. We want to learn to read body language so we can persuade and sell better. We want to learn to read Body Language so we can change our own to communicate confidence, health and success. In every case, it’s a category that is growing in interest and success right now. I typically don’t advise that information marketers target niches that have to do with “prevention” as if it’s much harder to market and sell products that are “preventive.” But, when it comes to kids, the game changes. People will do anything for their kids. But most people don’t know “WHAT TO DO” Especially if they have a child that is misbehaving, or who has a learning disability, or who is socially awkward and self conscious about it. Parents are spending more money for their kids and learning how to be good parents. It’s another niche that is going to be good for the long term, or at least as long as we continue having children. This is really a “sub category” within parenting in a way. Parents are starting to think about how their 6 year old is going to get into Harvard, and are starting “accelerated education” courses for their children at younger age. Everything from education games to education videos and everything in between is becoming “VERY IG BUSINESS”. If you know how to help parents in educating their kids for long term success in life, then find an unmet needs in parents and create Information products for it. 1. Pick up a NICHE for Money or For Hobby 2. Second Step Narrow your Master Niche: - Business & Money 1. Real Estate 2. Foreign Currency 3. Investing Even though real estate booms and busts, it tends to always be a good category for information products. In fact, it can often to be even better when the market is bad because when the market is good, people don’t think they need help. Real estate investment is complex, multi faceted, and interesting. There are many niche opportunities within this massive category and if you have experience making money or creating a successful business in real estate, this can be a very profitable category to work with. The “FOREX” market (short for Foreign Exchange), in my opinion, has become the new “day trading.” It’s a high risk and energy game where big money can be made or lost in seconds. That’s probably why so many people are getting involved with it. It’s also something that basically anyone can get involved with if they have access to some money and a computer so, it’s popularity is growing fast. If you have knowledge of how to profit in this market, then you should consider teaching others what you’ve learned in the form of information products. In the world where I’m writing this report, we’re saving and investing less of our money. But that’s all changing as the economy goes through up and down. Investing is a “counter intuitive” skill. People like to spend what they got, and consume NOW. If you have “Investment knowledge”, there are many niche possibilities for you to test and explore with information products. 1. Pick up a NICHE for Money or For Hobby 2. Second Step Narrow your Master Niche: - Business & Money 4. Retirement 5. Foreign Currency 6. Debt Lately, more people are realizing that aging is coming, and retirement accounts don’t grow themselves. As I mentioned in the “Investing Section’, we’ve been saving less and realize that retirement requires “MONEY”. If you can teach people how to retire successfully (or how to deal with the challenging aspects of retirement) you have a high probability of creating a successful information business. Retirement is a long term opportunity, as the entire population is only growing larger and getting older. The “FOREX” market (short for Foreign Exchange), in my opinion, has become the new “day trading.” It’s a high risk and energy game where big money can be made or lost in seconds. That’s probably why so many people are getting involved with it. It’s also something that basically anyone can get involved with if they have access to some money and computer so, it’s popularity is growing fast. If you have knowledge of how to profit in this market, then you should consider teaching others what you’ve learned in the form of information products. You already know that people are taking on more debt. The problems that come from having too much debt lead people to seek solutions with great enthusiasm. I personally think that debt is one of the largest challenges we must face as a society, and if you can help people get out of debt and build healthy financial habits, then you owe it to yourself to test this category with an information product. 1. Pick up a NICHE for Money or For Hobby 2. Second Step Narrow your Master Niche: - Business & Money 7. Staring a Business 8. Making Money 9. Marketing (Especially Online) The internet is creating a massive wave of opportunities for literally anyone to start a business from home. Millions of people are working parttime and full-time from home running eBay business alone. Whether it is an internet business or a traditional business, people who are starting their own business needs help. Business has many “twists and turns,” and there is not enough good “Starting a Business” advice in the world today. There are so many niche opportunities within this category (and so many more created every day with new inventions and technologies) that this category will never “run dry.” I hesitate to mention this category because of so many products sold in this niche are garbage or scams. But the fact is that if you ask people what they need right now more than anything, a large percentage of them will answer: “MONEY.” And it turns out that making money is harder than it would seem. If you can help people get started making money then you should test an information product on the topic. In business, everyone is trying to get more customers. It is the highest priority of most businesses. If you ask 100 business owners who failed in business and went bankrupt what the problem was? Most of them will answer “not enough customers” in one way or another. What is the best way to get customers? Marketing is great because it allows you to let the Marketing do the work for you. Advertisements run day and night in magazines, on T.V and online without a person there to do the selling, etc. I’ll tell you from experience, if you can teach people how to market their business successfully, then you can create a big win in the information product space. NOTE: Online marketing is one of the biggest opportunities that will come along in our lifetime, so, if you can learn and teach it, you really have an opportunity to do well. 1. Pick up a NICHE for Money or For Hobby 2. Second Step Narrow your Master Niche: - Business & Money 9. Time Management 10. Getting A Job What are the biggest enemy of business success in modern times? It’s distraction and interruption. And as I mentioned earlier in this report, I discovered that time management is one of the biggest challenges that business people and entrepreneurs faces and I think that this is one of the big “unseen opportunities” to create successful information products and coaching now and into the future. The latest estimates are that the average college graduate is going to have something like a dozen different jobs, and several entire career changes before age 38. Think about that, since most people will be working for a business during this period of their lives, one of the key skills to have is knowing how to get a job in the first place. If you know how to write resumes, interview like a pro or network to get good job interviews, then you should consider launching an information product in this category. 1. Pick up a NICHE for Money or For Hobby 3. Third Step Resources on the NET to Narrow your Niche and find a Product: 1. Click Bank The Internet is leading retailer of digital products. Here you will find your inspiration what to promote or what product to develop. Search products by Gravity which means how many Affiliates are selling the respective products. Big number big competition lower number less people promoting. So go to market place, select on the left what category you want to see. For example, Health & Fitness-Remedies and to avoid a big competition I normally chose a product around 50. I have a blog already to show so I chose Master Cleanse Secrets 10 day diet, see it in action on the next sheet. Actions: 1. Find a category of products by feeling or passion. 2. Check that the “Average $/Sale” is at least $20 and the “Gravity” is 50 or more -“Initial $/Sale” is at least $20 means that you can expect to earn $20 a sale, taking into account refunds or any Click Bank charges -"Gravity" is a Click Bank calculation that works out to be approximately how many affiliates are promoting the product, how well the product is doing, and a few other factors. The value of 50 is good for auto-blog networks as opposed to paid advertising such as PPC, which generally you’d want to have a minimum value of 100. 1. Pick up a NICHE for Money or For Hobby 3. Third Step Resources on the NET to Narrow your Niche and find a Product: 2. Click Bank Master Cleanse Secrets 10 Day Diet, the blog I created to promote this product, as you see I followed the actions described to start promoting this product on my blog. Actions: 3. Check for affiliate support, meaning that the product has affiliate support such as banners, etc. Look at the sales page and ensure it looks good (clean, professional, etc.). 4. Use the Google Keyword Tool to reverse lookup of the URL to find related keywords and check that there are at least 50 [exact] match keywords with a minimum of 1000+ local monthly searches. 5. If the URL does not provide enough keywords, check with the top keyword provided by Google. Use at least a 2 word phrase. 6. See the example on the left how to select a product also how the blog has been built around the main keyword: Master Cleanse 1. Pick up a NICHE for Money or For Hobby 3. Third Step Resources on the NET to Narrow your Niche and find a Product: 1. Amazon: Actions: 1. Identify a potential category for a potential theme. Amazon has categories, sub-categories and, in some markets, even sub-sub-categories. List all the sub-categories followed by checking each one individually to ensure they have products that are on page one of the “Best Sellers” for that category and: - are selling for at least $100 - have at least 10 solid reviews (if nothing available with this many reviews, you can settle for 5 or more, but 10 or more is highly recommended) - have a 4+ star rating - are in stock (so you can buy new) 1. Pick up a NICHE for Money or For Hobby 3. Third Step Resources on the NET to Narrow your Niche and find a Product: 2. Amazon: Actions: 3. Take the list of sub-categories and tweak them to ensure they represent the niche as good as possible. What this means is a category may be worded in such a way that it won’t provide good keyword research results so you are going to want to massage those words a little because sub-categories are the top-level keywords we are going to begin our research on. For example, in the category "Home, Garden & Pets > Home Appliances > Large Appliances" there is the sub category "ranges". This is not a good keyword to research because its too broad and would get results including "mountain ranges, viking ranges, rangers" and more. Instead we would change this to "wall ovens". 4. Use the Google Keyword Tool to check traffic of the market to ensure there are at least 50[exact] match terms with at least 1000+ local monthly searches. If you find a product that looks good and it does not have 50 words, you can still move forward with it, but it will be harder to find good keywords. 1. Pick up a NICHE for Money or For Hobby 3. Third Step Resources on the NET to Narrow your Niche and find a Product: 3. Google Keyword Tool: Actions: 1.Use the Google Keyword Tool to check traffic of the market to ensure there are at least 50[exact] match terms with at least 1000+ local monthly searches. If you find a product that looks good and it does not have 50 words, you can still move forward with it, but it will be harder to find good keywords. [exact] is one of three matching methods. The other two are broad and "phrase". [exact] will use your term exactly as it is laid out – the exact words and in the order they are written, e.g. [keyword phrase A] will only produce matches that have exactly that. Potential matches like “keyword A”, “phrase A”, “Keyword phrase”, etc. will not be considered a match. By using [exact] you get the most realistic number of traffic for that term. 2.You will get the Match types options only after you make you first Search. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 1. Market Samurai: Set the region you want to market to. Actions: 1.Set The Region You Want To Market To; Generally, setting this to United States will be a good starting point. Setting this to global will just bloat up the numbers and you won’t really have control on the search numbers. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 2. Market Samurai: Actions: 2. Set Phrase Length to 2 words minimum. The reason? If you used 1 then you will get words like Orange, Grapes, Juice and other words related to it. You won’t really be able to do much with the word orange. You won’t know what people want to buy and so on. So picking 2 word phrases will be your best bet. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 3. Market Samurai: Generate Keyword. Actions: 3. Generate Keywords Click Generate Keywords! Enter the Captcha! 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 4. Market Samurai: Analyze Keywords Actions: 4. Analyze Keywords Click Analyze Keywords. Make sure OCI, AWV, SEOV are checked aside from the default ones. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 5. Market Samurai: First Glance (not a step….really….just went screenshot happy) Actions: 5. Analyze Keywords As you can see, this is a pretty good market. You can see lots of searches and this is just for the broad match. What we need though is to know how much each keyword phrase is searched daily when people type the EXACT phrase on the search engines so we do the following……. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 6. Market Samurai: Set to exact. Actions: 6. Of course, everything will go down but the good thing here is you will see the golden keywords. So for this screenshot, IF you ranked number one for thephrase Jack lalane juicer, then you will get around 398 visitors daily. Around 12000 monthly EXCLUDING the long tails. Of course this is all assumption, it could be even higher plus the long tail keywords. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 7. Market Samurai: Pick an Attractive Keyword and Analyzeet to Exact Actions: 7. Now let’s say you’ve chosen the keyword ”Jack lalanne juicer” Competition is relatively small, around 48k and 36k. Searches are obviously good. OCI, SEOV and AwV are good enough (OCI is an algo in which Microsoft determines commerciability, is this a word?) of a word. In short, if someone is likely to purchase something.Adwords value means people are bidding on it, which USUALLY means there are buyers that’s why they are wasting money on it. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 8. Market Samurai: Click the Key for Your Selected Keywords Actions: 8. Now you will see a little “key” icon beside the keyword. Click that and a tab will pop out on top. Click that tab. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 9. Market Samurai. 1. Analyze the Competition Actions: Lots of dark grey cells which means it’s hard to beat in that area. How can you beat youtube and amazon’s number of indexed pages right? But if you look at it as a whole, it’s not really scary. - There’s amazon. You know you can sell something, and the product has a good price so commissions will be good. - With amazon there, you know you can have a spot inside the top 10 already - Domain age is the only negative here. I suggest buying an old domain somehow related to this. There’s a module in Market samurai to do that as well. - There is youtube so you know you can rank videos as well. - The backlinks are just a few. 115? Of course we don’t need to mind the 1730 links of the official website. - Internal links aren’t that many as well. - Most are not optimized for the keyword. You can just buy the domain with the keyword as the domain name. You’d probably get away with it. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 9. Market Samurai: Actions: 2. Keywords research To do deeper keywords research I use Market Samurai. See below step by step guide to use: 10. Market Samurai: Here’s Another Keyword: Keyword: “breville” je900 juice fountain professional juice extractor” As you can see, it’s not that hard as well! But did you notice anything? Yup, SOMEONE BOUGHT THE KEYWORD AND PUT IT IN THEIR DOMAIN! Now that’s a good way to rank faster! 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 11. Market Samurai: Make Things Easier Now Let’s do a filter. I want a maximum of 150000 SEOC so I can see clearer. I did not set it earlier because I wanted to see first how many long tails are there. Simply because if there are lots of long tails (phrases that are 4 words and above) then this is really a good niche. 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 12. Market Samurai: Another Good Keyword: Juice Parts 2. Keywords research To do deeper keywords research I use Market Samurai. See bellow step by step guide to use: 13. Market Samurai: Final Conclusion: Anyways, “Juice Parts” is another good keyword as long as you can find something to sell. Someone has bought the domain and is using it (look at number 3) and monetizing it with Adsense. You have some keywords to start with now. Don’t be afraid of the numbers. They will only help you and Market Samurai makes it more fun. The rest of the modules will let you find a domain, find content you can use, look for places to put backlinks, and it can Track your rankings! Try it out for your local market as well. You can always try it for free : 3. Lets come up with a DOMAIN You should look for a domain what will match to your keywords. keyword.com, keyword.net, keyword.org keyword.info or keyword.edu, I have used: mastercleanse.edu.pl Name boy domain name generator. If the domain is not free use this methods: 1. Variant of the main keyword using dashes within. Example: master-cleanse.com 2. An additional letter at the end of the domain. Example: mastercleansex.com or mastercleansev.com Either way, the power of an exact match domain is still extremely strong for SEO and have your page in the top. 3. Use a domain name generator as you see on the left: 2. Lets come up with a DOMAIN After you have your domain name you should register that with Namecheap . Register your domain to Namecheap Actions: 1. Set the name-server of the domain. When you signed up for hosting, your host should have provided you with a name-server, e.g. NS1.NAMESERVER.COM & NS2.NAMESERVER.COM. You will use the offered name-server to set the name-server your domain will use to point to your host. 2.Create an account with your host. It’s recommended you use a shared basic account for start. If you’re using a shared basic account, then you may have to set up an add-on domain. Creating an account: When you signed up with a host, you created a hosting account. Within that account, you set up separate accounts (kind of like subaccounts) for each domain. Add-on domain: When you registered for your shared hosting account, you were given a root domain, e.g. redracecars.com. Add-on domains are basically sub-directories within that root domain. Each add-on domain will then point to the corresponding sub-directory. This will appear seamlessly to end users who likely won’t even realize they are in a sub-directory. 4. What HOSTING to choose The hosting I use and recommend is: Hostgator Hosting: Hostgator Why Hostgator? 1. I use HostGator for my sites and recommend them highly due to their simple setup and fast response time. Choose their "Baby" plan, stay away from the more expensive "Business" plan as it's not necessary. 2. Hostgator is probably the easiest web hosting platform to install Wordpress on. Using a few clicks of the mouse, your hostgator-hosted wordpress blog will be up and ready in less than five minutes. I will guide you through the steps: see next page 4. Setting up a BLOG The blog with : Hostgator Follow the steps below after you login into CPANEL 1. Log into your Hostgator cPanel (control panel). 2. Scroll down until you're near the bottom of the page. 3. Locate the section entitled "Software/Services.” 4. Click on the Fantastico icon. The one with the blue smiley face. 4. Setting up a BLOG The blog with : Hosgator Follow the steps below after you login into CPANEL 5. On the Fantasico page, click the "Wordpress" text link on the left sidebar. 4. Setting up a BLOG The blog with : Hostgator Follow the steps below after you login into CPANEL 6. Click on "New Instillation." 4. Setting up a BLOG The blog with : Hostgator Follow the steps below after you login into CPANEL 7. Choose which domain you want this wordpress install to be on. If you've got an individual site hosting plan, this will default to your one domain. If you have a shared hosting plan, choose which domain you want this wordpress install to be on. 8. In the section that says, "Admin access data," is where you'll put the login name and password you want to use to log into your Wordpress blog dashboard. 9. Fill in the "Base Configuration" fields with the name you want to be associated with all the posts you write in your new blog. Also, add in your email address and the website's domain name for your new blog. 10. Click "Install Wordpress." 4. Setting up a BLOG The blog with : Hostgator Follow the steps below after you login into CPANEL 11. You will be given the domain information, to make sure that it's being installed on the correct domain. If it looks good, click "Finish Instillation.” 12. You're done. You've just installed Wordpress on your new website. Make a note of your login information and/or print out the information on the screen so that you can remember how/where to log in so that you can access your new blog. 4. Setting up a BLOG Is time to login to your new blog : Yourname.com http://www.yourname.com/wp-admin 1. Log in to the Admin area and go to the "Settings" drop-down box. Select "Permalinks". Under the "Common Settings" option change it from "Default" to "Custom Structure". In that blank box after the Custom Structure button, type in: /%postname%/ This makes each article or post we do to the site actually use the article's own title as the URL for the content, instead of that "/?p=123" format that is the default. This is important because Googlebot loves it when a URL has the same keyword as the actual content on the page, because it allows it to better "see" the relevancy of that page for the search term. 4. Setting up a BLOG OptimizePress – theme, you need a good one from the start I recommend to use the Optimize Press theme Features: 1. Build High Converting Squeeze Pages Choose from over 10 tested and proven designs for your squeeze pages or landing pages to increase your optine rate and build your list fast 2. Build Sales Letters, Bonus Pages, One-Time Offer Pages & More Create sales letters & offer pages based on proven & tested designs, so you can give your pages a boost before you even start writing your sales copy! 3. Build Awesome Membership Sites Delivering your content in a great looking membership area is a key to have customers stick around, and improving your positioning in the marketplace. 4. Simple Autoresponder Integration Just insert your web form HTML from your autoresponder into our special field and our system will hook it up with your squeeze pages, no complex coding required.