EuroShop 2011

chippenhook
euroshop
2O11
euroshop the Global Retail Trade Fair - Dusseldorf, Germany
Nearly 17
halls of materials,
designs and
more.
Definitely, worth the wait!!!!
mannequin
city
•
REAL-a-listic - showing the imperfect body • green - American corn mixed with biodegradable polymer • amazing forms/textures of paper apparel • simple & clean
Resonating
visuals
Nature Inspired Elements
Artful
• trees in multiple colors & uses, but always same
shape • organic shapes • birds, nests, twigs,
leaves & branches • light/natural woods rusticated, sun-bleached & aged • raw canvas &
linens
• sculptural • art in a box multiple layers with miniature
figures (business men, children,
nuns) • wall openings layered, punch outs
Tufting and make it utilitarian!
The tufting on the above wall panels aren’t buttons, but rather,
receptacles for rails to be inserted for hang rods or shelving. Best
of both worlds - functionality with the softness of tufting! Add skins
as a texture or the slick look of patent leather and you’ve really
scored!
Textures
• woods - raw or
unfinished • order,
linear, simple and clean
• plywood, planks,
particle board, crates
Homespun
• ‘objects found’ • grocery & design firm trend
Color . . . It’s your friend!
• neutrals paired back with intense color • chartreuse green and orange • clean &
simple • monochromatic • crisp • contemporary with the warmth of familiarity
s ho wr oo ms we loved
Interesting
Places
1 J u l i a n ’ s B a r & R e s t a u r a n t • S p e d i t i o n s t r ß e 17
2 Gehry Buildings, Media Harbour, Rheinturm • Stromstraße 26
3 R i v i e r a M a i s o n & K Ö s h o p p i n g • K Ö n i g s a l l e 92-7 O
4 Manufactum • Steinstraße 4
5 B r a u e r e i S c h u m a c h e r • O s t s t r a ß e 123
•1
•2
•4
•3 •5
RetailDetail
is
KÖ nigsallee (King’s Avenue),
nicknamed KÖ by the locals, is by far
Germany’s busiest and upscale
shopping street.
Stunning
architecture
{scan the QR code with your
smartphone to see more}
editors & art credit
Diane Murphy & Amanda Green, Chippenhook
© 2O11 chippenhook
enjoyed
hope you
this book
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