Company Overview

LITHIUM TECHNOLOGIES, INC.
Company Overview
Lithium delivers success for your total community
In an era where customer expectations are dramatically increasing, we help build trust
between brands and people by simplifying how people get answers and empowering
them to share their experiences. The Lithium platform helps brands connect, engage with,
and understand customers by enabling them to respond on social networks and foster
engagement on a community they own.
LITHIUM IS:
A Leader in The
Forrester Wave™:
Social Depth
Platforms, Q2 2015*
The Lithium platform empowers brands to build vibrant online communities that drive
sales, reduce service costs, accelerate innovation and grow brand advocacy. Our technology
delivers a seamless digital customer experience across websites, social channels and mobile
devices. We turn our customers’ web properties into a social destination that enables them
to respond at scale through social channels and gives them the power to engage and enlist
customers as extensions of their support, marketing and sales teams.
We deliver millions in proven ROI for iconic brands, including:
A Visionary in
Gartner’s Magic
Quadrant for the CRM
Customer Engagement
Center, 2015**
A Major Player in IDC’s
Social Media
Management
and Marketing
MarketScape, 2015***
One of the Next
Billion Dollar Startups
by Forbes
Our technology, services and solutions
The Lithium platform comprises a complete set of solutions for social customer support,
digital marketing and crowdsourced innovation that allow you to listen, respond and act
on your customers’ conversations, creating deeper customer relationships and fostering
brand loyalty and advocacy. Pair this with deep insights based on data and our expertise in
maintaining vibrancy in your engagement strategy, and you get one amazing set of business
solutions for a great digital customer experience.
LITHIUM TECHNOLOGIES, INC.
Company Overview
Engage
Connect
Understand
in branded communities
your most valuable
prospects & customers
on social channels
The Lithium Total Community platform includes:
DEMONSTRATED ROI:
$5m annual benefit from sales
and call deflection
Lithium Communities
Harness and infuse customer passion and knowledge into your website, turning
your .com into a thriving hub of social conversations focused on your brand. Through
gamification, search engine optimization (SEO) and best practices, we deliver the
most vibrant community experiences that attract visitors, increase buyer confidence
and answer support questions.
Lithium Social Web
Community members spend 2.5x
more than average customers
We help you deliver great experiences on social channels like Twitter, Facebook and
Lithium Communities—at scale. As your customer care strategy matures, these capabilities
can be extended to the entire organization. By aligning expert resources and sharing realtime social analytics within your organization, we enable everyone to get involved in the
conversation and engage with customers anytime and anywhere.
Lithium Social Intelligence
$7.5m annual savings
from call deflections
29% of BSkyB customers fully
resolve their issues with the
help of community
Through a unique combination of social science, performance metrics and web analytics,
we provide you with the tools to measure and improve the performance of your social
customer experience programs to drive real business value.
LITHIUM TECHNOLOGIES, INC.
Company Overview
Lithium solutions
Our solutions combine our best-in-breed technology and experience.
Digital Marketing
Customer experience is the last frontier for
differentiation. Engage customers on your website where
you can control and create a unique branded experience
to increase customer loyalty. By building thriving
communities that blend branded and user-generated
content, we help you create a place for brand advocates
to share their passion and inspire others to buy.
Social Customer Support
OUR CUSTOMERS
GARNER RECOGNITION:
AUTODESK
Gartner 1:1 Media CRM
Excellence Award
Forrester Groundswell: B2B
Social Relationship Marketing
BEST BUY
WOMMY Award Gold
BT
Institute of Customer Service, UK
Customer Satisfaction Award
BARCLAYCARD RING
Forrester Groundswell: B2C
Embracing
CISCO
Forrester Groundswell:
Collaboration Program
CONSORSBANK
Forrester Groundswell: Customer
and Prospect Community
Lithium creates a place on your website where customers
answer each other’s questions, enabling you to deflect 20%
of service calls. We also help you crowdsource knowledge
articles, handle millions of customer issues on social channels
and integrate social workflows with your CRM system. No
one offers a broader set of capabilities.
Crowdsourcing Ideas
Harness the wisdom of the crowd to build better
products and take them to market in record time.
Lithium helps you crowdsource innovation through
idea exchanges and mine social conversations for
customer insights.
The path to digital success
We see social technologies as a means, not an end. The right skills and knowledge are also
critical ingredients for success.
Our in-house experts have helped more than 400 iconic brands launch and manage digital
customer experience programs, each with their own unique requirements. We apply best
practices honed from over a decade of experience, providing a level of expertise and assurance
that no one else can deliver.
LITHIUM TECHNOLOGIES, INC.
Company Overview
Industry alliances and channels
Lithium has established partnerships with leading organizations to drive
strategic value for our customers:
Go to market partners
Technology partners
Founded: 2001
Headquartered:
San Francisco, CA (US)
Global offices:
Austin, TX (US)
New York, NY (US)
London (UK)
Paris (FR)
Singapore (SG)
Sydney (AU)
Zurich (CH)
Employees: 400+
Investors:
Emergence Capital
Shasta Ventures
Benchmark Capital
New Enterprise Associates
SAP Ventures
DAG Ventures
Tenaya Capital
Greenspring Associates
Kleiner Perkins Caufield
& Byers
Management team
ƒƒ
Rob Tarkoff
President & CEO
ƒƒ
Mark Culhane
Chief Financial Officer
ƒƒ
Sunil Rajasekar
Chief Technology Officer
ƒƒ
Ravi Kumaraswami
Chief Revenue Officer
ƒƒ
Katy Keim
Chief Marketing Officer &
GM, Lithium Social Web
ƒƒ
Misha Logvinov
Chief Customer Officer &
SVP, Business Development
ƒƒ
John Dawes
SVP, Product
ƒƒ
J.C. Herrera
SVP, Human Resources
To learn more
For additional information about Lithium or to request a demo, please contact
your Lithium Account Representative or visit lithium.com.
Lithium
© 2015 Lithium Technologies, Inc. All Rights Reserved.
*Forrester Research, Inc., “The Forrester Wave™: Social Depth Platforms, Q2 2015” by Kim Celestre, June 22, 2015.
**Gartner, Inc., “Magic Quadrant for the CRM Customer Engagement Center” by Michael Maoz and Jim Davies, April 27, 2015.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology
users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner’s
research organization and should not be construed as statements of fact.
Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability
or fitness for a particular purpose.
***IDC, “IDC MarketScape: Worldwide Social Media Management and Marketing Applications 2015 Vendor Assessment” by
Mary Wardley, April 2015.
072015
Lithium builds trusted relationships between the world’s best brands and their customers, helping people get
answers and share their experiences. Customers in more than 34 countries rely on Lithium to help them connect,
engage, and understand their total community. With more than 100 million unique monthly visitors over all Lithium
communities and another 600 million online profiles scored by Klout, Lithium has one of the largest digital footprints
in the world. Using that data and the company’s software, Lithium customers boost sales, reduce service costs, spark
innovation, and build long-term brand loyalty and advocacy. To find out how Lithium can transform your business—
and to share the experience enjoyed by 300 other leading brands around the world, visit www.lithium.com, join our
community at community.lithium.com, or follow us on Twitter @LithiumTech. Lithium is a privately held company
headquartered in San Francisco.