Two jam-packed days of solutions, inspiration and advice for cultural
Transcription
Two jam-packed days of solutions, inspiration and advice for cultural
s y a d d e k c a p m a j o Tw n o i t a r i p s n i , s n o i t u l of so l a r u t l u c r o f e c i v d and a . s l a n o i s p r o fe s For further information or to register for your FREE pass: museumsandheritage.com/show Europe’s largest creative design and build company The Museums + Heritage Show With so much to see, do and learn, the Show is an absolute ‘must do’ for anyone working in museums, galleries, heritage or cultural visitor attractions. Taking place at Olympia West, London, on 14+15 May, this year’s Show is chock-full of practical advice and guidance from sector experts, enabling you to keep your organisation ahead of the game. Register now for this year’s hottest ticket and it’s all FREE of charge! What’s not to love? museumsandheritage.com/register Keep in touch using #MandHShow Contents Every service at every stage • Design Development • Project Management • Scenic Theming and Props • Joinery & Solid Surfacing • Metalwork & Engineering • Fit-Out • Interactives • Sculpture & Figures • Model Making • Graphics T VISIAT U US Show Organisers: The Museums + Heritage Show Ltd T + 44 (0) 1905 724734 | F + 44 (0) 1905 724744 E [email protected] www.museumsandheritage.com facebook.com/MandHShow | @MandHShow What’s On Seminars Wednesday Seminars Thursday Seminars Exhibitor List Awards Shortlist 4 8 11 13 20 25 14 + 15 May 2014 West Hall | Olympia | London STAND W11 W11 Register today for your FREE pass at museumsandheritage.com/register Show Partners and Sponsors Paragon Creative Ltd Unit 8, Harrier Court, Airfield Business Park, Elvington, York, YO41 4EA, England T: +44 (0)1904 608020 F: +44 (0)1904 608011 E: [email protected] W: www.paragon-creative.co.uk facebook.com/ParagonCreative twitter.com/ParagonCreative 1 Awards Partners and Sponsors 2 The Museums + Heritage Show – more to see, more to do, more to learn! Two great, jam-packed, days of FREE talks, demos and all of the very latest products and services for cultural professionals. It’s all FREE of charge… you simply need to register for your FREE pass at museumsandheritage.com/register. See you at Olympia, London on 14+15 May! 40 FREE talks to choose from This year’s programme scrutinises the very latest thinking, trends and insights for anyone working in the cultural sector. We’ve themed the programme to help you to plan your time – turn the page to see the full range of talks. Cutting e d ge 3 D techno Designers logy , Bright W hite, and N Trust for S ational cotland w ill be discu £10m Batt ssing The le of Bann ockburn p sets a new roject wh benchma ich rk for batt interpreta lefi tion with virtual inte eld technique rpretation s used to create an walk-thro immersive ugh 3D en vironmen there bein t, desp gn from the B o physical objects re ite attle. maining Wednesd ay 14 May , 11.10-11 .50 Ask the Expert answered! s your question to sit down , you’ll be able New for 2014 e one-to- one rts and get fre with our expe s including: e of specialism advice on a rang accessibility services conservation tion ra income gene nteers lu vo g in manag velopment de professional ing retail and trad social media sustainability ation visitor expect will be e consultations es on our Bookings for th e ey an ep e day. Ke available on th ore info. website for m Funding - s upport now and for the future Straight fro m the horse’ s mouth! In session HLF this will be reve aling what projects will types of be conside red for fund the future. ing in A ‘must do’ in our book. Wednesday 14 May, 11.05 - 11.4 5 w Source ne suppliers st ctor’s large plore the se an 150 x E t? o h s What’ more th ition with test trade exhib the very la g n owcasi sh w rs ra e li D p s. p e su rvic ucts and se can help o h w t tech, prod u o ns and find s. compariso roject plan ur latest p o y h it w u yo Retail Z one and demos Masterclasses demos and e for on-stand Make a beelin e wealth and tap into th masterclasses rs have. to bi hi at our ex of expertise th ns and latest innovatio Check out the can ey a difference th discover what site for eb w r eye on ou make. Keep an ings. details and tim Check out our top 10 Show highligh ts Speakers’ Corner More questions? After eac h session our speakers will be put in the hot seat in our NEW Speakers’ Corne r. Go and grill them for all the finer de tails. ms Museu ff Showo r day at e nd you er to e e pub?! We’v t t e b e h off t w in o Wher than ms Sh u w e o s h u S s to hM the Responding up wit useum to a crisis: eamed kingaboutm re insight, t recovering R rin mo othko and #d he day with nitely more t d d When Rothko n nd efi exte ’s painting ‘Bla rning a a le ck on Maroon’ w e r mo el Bar as defaced it er. rchang made t A h headlines acro , g y u a la ss the world. 14 M Behind eet esday the headlines Wedn ton High Str was a story of g how a gallery resp in Kens onds to such an occurence. Pa tricia Smithen , Head of Conservatio n, Programm e, Tate will talk abou t the incident and its immediate im pact on oper ations. Thursday 15 May, 13.25 14.05 Register today for your FREE pass at museumsandheritage.com/register Whethe r you’re looking your ne to find xt bests eller or want to previe w new line s, you ca n be certa in to fin d inspirati on in th e Show’s R etail Zon e. Speak to our mercha ndise sp ecialists about b espoke designs short ru and ns thinking and get the late st on cultu ral retail Check o ing. ut the F unding, Trading +E Thursda nterprise talks y 15 Ma on y 4 01977 682051 www.theworkhaus.co.uk Joinery Showcases Interactives Themed effects Sculpture Installation Come s eu and se nd on sta K6 We love what we do at The Workhaus and it shows. Talk to a team of highly skilled experts that are as passionate about creating unique displays as you are, and bring your ideas to life without compromising. York Minster Revealed - The Undercroft Telling the story of the hidden past from the Roman origins to the present day. WHO DO YOU THINK YOU ARE? Origins, meanings, fascinating facts and stories on English, Irish and Scottish names in these brilliant books. The new England ranges launched 2013 — what our customers say... “This was our great new line. Shop area is limited and we had to think carefully about giving space over to a spinner for the books and magnets. But we were not disappointed. Sales outstripped all our expectations. We are absolutely delighted with the high sell through of these products.” Stuart Richardson, Manager, Alnwick Castle Gift Shop. “The book and magnet range has sold extremely well. These products have made an excellent addition to our offer. Lang Syne developed a stand that complemented and was sympathetic with the new shop fitting and lay-out and their team merchandise on a regular basis”. Vanessa Ward, Business Support Manager, Durham Cathedral. Plus: matching range of attractive coasters and magnets. Unique products. Great margins. Free displays. Everyone has a name so everyone is a potential customer! Over 2 million copies sold of Scottish and Irish titles. The English range, introduced in 2013, is flying out at souvenir shops, castles, cathedrals and travel points. DON’T MISS OUT – ORDER TODAY! BESPOKE LINES! Our site specific ranges include magnets, coasters and fudge. Visit Ken Laird on Stand R3 Mobile:07714 342 525 Lang Syne, 79 Main Street, Newtongrange, Midlothian EH22 4NA Telephone: 0131 344 0414 Fax: 0845 075 6085 E-mail: [email protected] www.langsyneshop.co.uk 40+ FREE Talks This year’s Show brings together the most comprehensive programme of FREE talks the industry has to offer. Combining the perfect mix of hot-button topics, leading experts, inspiring cross-sector case studies, real advice and solutions, the 2014 programme is a key tool for the busy cultural professional wanting to develop skills and keep up to date with the latest thinking. The programme is streamed according to the following themes and the full details can be viewed on pages 11 and 13 of this guide. Thursday 15 May Wednesday 14 May Learning The Learning stream of talks, curated by Culture24 and sponsored by DJ Willrich, will explore the very latest in cultural learning. From children through to adult learners these sessions will open up new opportunities and thinking for education managers and will also consider how to measure the success of your learning programme. Engaging New Visitors The Engaging New Visitors talks, sponsored by Antenna International and curated by The Audience Agency, will guide visitors through a range of different approaches, techniques and strategies for raising their profile and reaching new audiences. Understanding your Visitors The Understanding Your Visitors stream of talks, curated by Visitor Studies Group will explore the very latest in market and audience research, segmentation and profiling all with the specific aim of ensuring that visitors will be able to better understand their visitors and respond to their needs. Sector Update – HLF HLF will be revealing what types of projects will be considered for funding in the future. Collections The Collections stream is curated by Cultural Consultant Paul Fraser-Webb and Clare Valentine, Head of Life Sciences Collections, Natural History Museum, with their fingers very much on the pulse these sessions promise to explore current issues, including copyright, sharing museum storage and collection disposal and also some hot topics from 2012 including how Tate responded to the defacing of one of their key pieces of art? Sponsors of this stream Extensis will demonstrate how introduction of a Digital Assest Management system can change the way you find and manage your collections. Exceeding Visitor Expectations VisitEngland will draw on their years of experience within tourism to tell you the best way to wow your visitors! Attractions that are part of their Visitor Attraction Schemes will provide you with the ideas and tools to put into practice in your own organisation! Funding, Trading + Enterprise Tough times often call for new ideas so AIM have curated a series of talks which will help visitors to maximise their income. Visitors will learn from experts in this field about how to develop great products, fundraising opportunities and challenges and hear first hand from a UK organisation how they created a record breaking retail outlet for a temporary exhibition. Sector Update – ACE An update on Arts Council England’s activity in relation to museums. Both Days Exhibition Design + Interpretation Two jam-packed days of talks sponsored by Bright White, all geared up to help visitors involved in the creation of permanent or temporary exhibitions - hear from some of the UK’s leading designers, find out how to make the relationship with your designer work for you, get an insight into cutting edge technologies and hear first hand from some organisations who are getting it right! These talks will be taking place in a specially created theatre using Protean Reform sustainable exhibition walling. Register today for your FREE pass at museumsandheritage.com/register 8 THE MAGIC LIVES ON… We’ve done all the thinking for you TAKE CONTROL WWW.POLSTORE.CO.UK 0800 008 6861 VISIT OUR STAND W16 Retail, Ticketing, Ecommerce & more... Fully hosted or on premise IT solutions for cultural organisations and tourist attractions. Take control of all your information with one IT solution, from your front of house admissions through to your back office merchandising and finance systems. As used by: www.culturecore.co.uk 0845 257 1173 Museum and Gallery Storage Solutions have been a specialism for Polstore Storage Systems since the 1960s. Our high standards of service and finishing is embedded in our company culture creating a constant stream of referrals and because of this we have now fitted out over 300 collections in the UK. Storage for museums, galleries and collections must provide easy visual access while protecting artefacts safely and securely. With even the smallest of budgets Polstore can help you transform your museum’s storage potential through more effective use of your space. FREE Talks on Hot Button Topics - Wednesday 14 May Learning Engaging New Visitors Curated by Sponsored by 09.55 - 10.35 Takeover Day: more than a day This year’s Takeover Day (21 November) is set to be the biggest yet. But it’s not just about a single day. Involving young people in your planning can benefit all concerned – leading the way to the long-term involvement of your community. Find out how to get involved and the impact it could have on your museum and your working practice. Caroline Marcus, Takeover Day Director, Kids in Museums; Lisa Jacques, Learning Officer Contemporary Visual Arts, Leicester Arts & Museums Service and Tina Barton, Managing Director, Wot Box Participation SECTOR UPDATE - HLF 11.05 – 11.45 Support now for the future This session looks at HLF’s recent funding for the museums sector and how this fits with other funders. Fiona will consider the type of projects HLF hopes to fund in future and outline both the current and future funding support for collections, museums and the sector generally. Fiona Talbott, Head of Museums, Libraries and Archives, Heritage Lottery Fund 12.15 - 12.55 Measuring impact and value How do you measure the success of your learning programmes? Where do museums fit in the increasingly data-driven world of curriculum design and formal education policy? How do we evidence the profound impact a visit to our venue can have upon a child? What about an interaction with a digital collection object – how do we value that? These questions will be explored and conversation opened about the way we articulate our offer to learners and teachers. John McMahon, Museums, Libraries & Heritage Advisor, A New Direction and Anra Kennedy, Content & Partnerships Director, Culture24 13.25 - 14.05 Learning through stories This session explores practical ways in which museum learning teams can embrace approaches to applying stories, storytelling and interpretation to engage children of all ages with their collections and spaces. Lily brings an expert storytelling perspective whilst Eloise talks about the impact this approach has had in workshops at 2 Temple Place and also back in the classroom afterwards. Lily Pender, Director, TheWholeStory and Eloise Maxwell, Education Co-ordinator, 2 Temple Place 14.35 - 15.15 Technology, learning & collections The way that young people learn is undergoing profound change and in this session you will hear from a teacher working in a forward-thinking, technically innovative school about the opportunities afforded by technology and the ways she and her students are working with it. Sejul will be revealing all about Connecting Collections - a new national digital project presenting your digital collections to teachers and learners in open, useful, flexible ways. He’ll explain how your venue can join the project. Jeanette O’Connor, Lead Practitioner for New Digital technologies, Uckfield Community College and Sejul Malde, Research Manager, Culture24 15.45 - 16.25 Museum learners & anniversaries – a happy marriage? First World War, Magna Carta, Battle of Waterloo, The Easter Rising… this is a decade of landmark anniversaries so it’s not surprising that museums are becoming increasingly adept at using them, either as exhibition hooks or to shine new light on established collections. This session explores best practice for learning and anniversaries – where is the value created for the institution? How can they be used to create more meaningful learning experiences? Our speakers will share the learning from their work on ‘Significance of the Centenary’ - a network funded by the Arts and Humanities Research Council which brought together museum interpreters, educators and academics, to discuss the theory and practice of centennial commemoration. Alex Drago, Explorer Manager, Learning & Engagement, Historic Royal Places and Dr Joanne Sayner, Senior Lecturer in Cultural Theory and German Studies, University of Birmingham. 11 Curated by Sponsored by 10.20 - 11.00 Audience Development Planner - a take away toolkit An introduction to a new online tool to help organisations create their own bespoke plan focusing on the visitors they want to reach and the best ways of reaching them. Particularly useful for those who are planning a project or submitting an HLF or other funding application. Pamela Pfrommer, Programme Manager, The Audience Agency 11.35 - 12.15 Why young people matter Develop your understanding of the characteristics of young people and learn about successful engagement approaches to target specific visitor types. Find out how involving young people can benefit your museum and take away tips from some inspirational case studies. Lucie Fitton, Head of Engagement, The Audience Agency 12.45 - 13.25 The Oak and the Reed: engaging audiences by meeting social needs Aesop’s fable teaches us of the value of being adaptive. To meet visitor’s needs it is important to be flexible. This is the tale of two garden paths to engaging new visitors, through alleviating social issues and building communities in nature. Liliana Derewnicka, Education Officer and Dr Asimina Vergou, Head of Education, Botanic Gardens Conservation International 13.55 - 14.35 Creating a passionate web community Everyone is aware of the vast potential of social media as a tool to reach and engage potential visitors. But what are the key ingredients to successful online community building? And how do you cut through the noise to make those connections? This session will explore how to use social media to increase the reach of your online content. Katie Moffat, Online Communications and Social Media specialist/trainer The Audience Agency 15.05 - 15.45 Do you have what it takes to be a Fun Palace? 4 and 5 October 2014 will see hundreds of pop-up Fun Palaces across the UK and beyond, uniting arts and sciences in a shout for culture at the heart of public life. Some will last a morning, others the full 48 hours, each as varied as the venues and local people making them, held together in a national campaign for culture. Join us to find out how your organisation can benefit from becoming a Fun Palace. Stella Duffy and Sarah-Jane Rawlings 16.15 - 16.55 Designing the museum experience through behavioural data Discussing several case studies, Niels and Marielle will seek to show that museums are able to measurably increase engagement and grow revenue, by acting on insights in physical visitor behaviour, gained by using software that combines qualitative and quantitative data, extracted from mobile guide devices. We’ll talk about the technical aspects of our data gathering solution, as well as preparing some data visualisation and discussing conclusions from data. Niels de Jong, Head of Business Development, Antenna International and Marielle van Tilburg, Head of Digital Media, Benelux Places at all seminars are limited and issued on the day, on a first come, first served basis. Understanding Your Visitors Curated by 10.10 - 10.50 Introduction to visitor research This session will cover the basics of how and why we do research with visitors – the value of visitor studies for developing exhibitions and programmes, as well as forming relationships with visitors. Chris Whitby, Jack Gelsthorpe & Lauren Souter, Audience Research and Advocacy, Science Museum 11.20 - 12.00 Using consultation and evaluation to develop and improve partnership working Find out how listening to current and potential stakeholders has informed the way IWM has developed the First World War Centenary Partnership and the resources produced for their members to use with their audiences. Gina & Angela will discuss the most more recent stakeholder evaluation, especially what IWM would like to find out and how they are working with Sphere Insights Ltd to achieve it. Gina Koutsika, Head of National and International Programmes and Projects, Imperial War Museums & Angela Diakopoulou, Head of Research, Sphere Insights Ltd 12.30 - 13.10 Are the kids on-board? Cocreation at the Cutty Sark Hugh and Catherine will describe how visitor research can be used in building community relationships, particularly focusing on research done with children attending a primary school local to this iconic landmark. They will demonstrate how the process can help children feel part of ‘the management team’ rather than simply visitors, a model that can be adapted for other visitor attractions. Hugh Hope-Stone, Director, Hope-Stone Research & Catherine Stevenson, Learning Manager, Cutty Sark 13.40 - 14.20 Understanding our visitors together - a successful story from Wales What happened when multiple sites across Wales joined together in two research projects to better understand their visitors? This session will discuss the cost benefits of collaborative working, as well as reflect on how joint partnerships can benefit future visitor engagement. Angharad Owens, Senior Research Executive, Strategic Marketing, Visit Wales 14.50 - 15.30 The insider’s view - what do your visitors think and why does it matter? Your visitors know more about how the experience you offer could be improved than anyone. But how do we sift all the different views of our visitors, to gain real insights which we can act on? Steve will introduce you to the power of visitor benchmarking, the insights it can generate and how it can help your organisation improve. Steve will also look at Visitor Verdict, AIM’s benchmarking survey tool and will consider a real-life example of how it has helped to inform important operational and investment decisions. Steve Mills, Director, BDRC Continental 16.00 - 16.40 Playing To New Audiences The world is changing and the Globe must change with it! This session will focus on how the world famous landmark is marrying its ideology with changing audiences expectations. Using recent award winning Education strands as case studies, Sandra and Harper discuss how Shakespeare’s Globe is learning from its audience. Come along and help your organisation rise to the challenge! Sandra Lynes, Head of Visitor Experience and Harper Ray, Digital Manager; Education, Shakespeare’s Globe Exhibition Design + Interpretation Sponsored by Walling supplied by 10.00 - 10.40 Sustainability - a how to guide Sustainability challenges organisations to address the implications – and responses – in their own operations and supply chain, products/services/markets, and community responsibilities. This session will expose you to professionals and organisations who are actively working toward making their organisations more sustainable. Declan Rajasingam, Energy Manager, Natural History Museum and Cynergin Consultant and Pat Mandeville, Cynergin Consultant 11.10 - 11.50 An insight into cutting edge 3D digital design in interpretation The Battle of Bannockburn project sets a new benchmark for battlefield interpretation. By using cutting edge technologies including motion capture and immersive 3D stereoscopic environments, it brings the battle to life for visitors. Bright White Ltd, together with the project team, talk about the challenges faced in developing this rich and highly engaging attraction. Chris Walker, MD, Bright White Ltd and Tom IngreyCounter, Interpretation Project Manager, National Trust for Scotland 12.20 - 13.00 How to get what you want from your designers … and how designers can get what they want from you! How can you ensure you receive quality responses to your tenders that meet your needs? And how can you ensure a good relationship once working together? Join PLB and Southend-on-Sea Borough Council to pick up some ideas for a successful design collaboration. Jamie McCall, Director, PLB and Peter Vadden, Group Manager, Culture, Improvement & Development, Southend-on-Sea Borough Council 13.30 - 14.10 Challenges and opportunities of mounting a temporary exhibition overseas In 2012 ‘Winston Churchill - The Power of Words’, was the best attended exhibition ever staged in New York’s Morgan Library. Mark and Allen will talk about the pitfalls, benefits, problems and opportunities of staging such an initiative at long distance, on a very limited budget and how digital media was used to enhance a limited selection of real artifacts. Mark Leslie, Managing Director, Martello Media Dublin and Allen Packwood, Director, Churchill Archive, Churchill College, Cambridge 14.40 - 15.20 Why spirit of place matters Good storytelling matters in museums and other cultural destinations. For the stories that cultural destinations tell are a part of their identity; they express a Spirit of Place and make those cultural destinations feel grounded, local and authentic in a globalised world. Metaphor will explore these ideas looking at some of their projects from around the world. Rachel Morris, Director for Content and Vision, Metaphor 15.50 - 16.30 Digital interpretation: make it work for your audience Faced with the ever developing and often bewildering range of digital interpretation techniques - how do you choose something that will work effectively for your museum or heritage interpretation project? The Association of Heritage Interpretation looks at the process of selecting digital interpretation methods to enable people to access, engage with and enjoy your site, collections and stories. Association of Heritage Interpretation (AHI) in association with Alyson Webb, Director, Frankly, Green + Webb and Cassie Herschel-Shorland,Commitee member, Association of Heritage Interpretation (AHI) The schedule may be subject to change so please do check the latest information at www.museumsandheritage.com/show FREE Talks on Hot Button Topics - Thursday 15 May Sponsored by 09.55 - 10.35 What does this DAM thing do? Digital Asset Management enables cultural organisations to find, manage and convert the digital assets associated with their collection objects. Using examples from the Courtauld Institute of Art, The Fitzwilliam Museum, The National Gallery and the British Library, Richard will demonstrate how combining DAM with Collections Management Systems, institutions can provide an efficient and comprehensive collection information solution. Richard Bamford, EMEA Business Director, Extensis 11.05 - 11.45 Using industrial objects in challenging environments Using industrial objects in ‘real world’ environments can often be a challenge – but there can be fewer challenges bigger than using an historic steam train in the world’s busiest underground railway. This is what happened as part of the celebration of 150 years of the London Underground. Tim Shields will speak about the engineering assurance, risk management and ethics of this spectacular run. Tim Shields, Senior Curator, London Transport Museum 12.15 - 12.55 Current changes in copyright Following the publication of the Hargreaves review on how the Intellectual Property framework supports growth and innovation there have been many developments on how copyright is managed. Emily (known as @copyrightgirl on Twitter) will provide an up-to-the-minute review of what has happened, what is still to come, and what you should be doing about it. Emily Goodhand, Copyright and Compliance Officer, University of Reading 13.25 - 14.05 Responding to a crisis: recovering Rothko When Rothko’s painting ‘Black on Maroon’ was defaced it made headlines across the world. Behind the headlines was a story of how a gallery responds to such an occurrence. Patricia Smithen and Rachel Barker from Tate’s Conservation Department will talk about the incident and its immediate impact on operations, as well as how the conservation project evolved. They will discuss some of the challenges they faced in treating this delicate painting, providing insight into this behind-the-scenes activity at Tate. Patricia Smithen, Head of Conservation, Programme, Tate and Rachel Barker, Conservator for the Rothko Project 14.35 - 15.15 Sharing museum storage A shared museum store is more than just a building - it is the physical realisation of a partnership. Philippa and Richard will talk about the partnership between Chatham Historic Dockyard Trust and the Imperial War Museum and how it operates. Tips for developing successful long-term partnerships will be shared along with warnings of the potential pitfalls. Philippa Mackenzie, Head of Collections Management, Royal Museums Greenwich and Richard Holdsworth, Director of Preservation & Education, Chatham Historical Dockyard Trust 15.45 - 16.25 The right way to take the tough decisions Sometimes a museum needs to be re-thought from the ground up. Through reviewing their collections, disposing of items, re-focusing their activities and developing new forms of access, Elmbridge is completely revising the way it delivers its museums service. Anna will talk about the process, how they are delivering it and how they have ensured that they are delivering the service their stakeholders want. Anna Bright, Museum Manager, Elmbridge Museum 13 Exceeding Visitor Expectations Curated by 10.10 - 10.50 A day in the life of a VisitEngland assessor VisitEngland’s assessor team needs to be adaptable, visiting a castle one day and a zoo the next, going from living museums to stately homes and nature reserves to art galleries. Here’s an opportunity to go behind the scenes, find out how easy it is to go unnoticed and discover what has impressed them. Fred Cubbage, Visitor Attraction Assessor, VisitEngland 11.20 - 12.00 Catching up with the 21st century Keeping up to date with technology and state of the art facilities can be tricky when your site dates back to Victorian times and beyond. In this session, find out how an historic venue doesn’t necessarily mean an oldfashioned day out for visitors. The featured case studies will include Lincoln Castle. Guest speakers introduced by Pam Foden, Head of Industry Development, VisitEngland 12.30 - 13.10 Taking on a challenge and winning The tourism industry faces challenges on a daily basis, from the atrocious weather to demanding visitors and crumbling buildings. In this session, find out how a number of visitor attractions have risen to their own individual challenges. The featured case studies will include Gloucestershire Warwickshire Railway. Guest speakers introduced by Pam Foden, Head of Industry Development, VisitEngland 13.40 - 14.20 What the future holds The future is as important as the past when it comes to understanding the tourism industry. Based on VisitEngland’s 2013 Futures research project, this session will explore the demographic, economic, technological, consumer and tourism-related trends that will influence domestic tourism over the coming years. Jenny McGee, Enterprise Director, VisitEngland 14.50 - 15.30 Accessibility - above and beyond legal requirements The UK tourist industry generates over £2bn of revenue from visitors with a range of impairments and disabilities. Katie and Matt will explore strategies to maximise the opportunity for increased footfall and revenue from this often overlooked market. We know that visitor attractions are keen to give families with disabled children memorable and enjoyable days out. Visits Unlimited will give you an insight into the visitor journey seen through the eyes of families with disabled children. When developing your access strategy this session is a must. Katie Clarke and Matt Riley, Directors, Visits Unlimited Places at all seminars are limited and issued on the day, on a first come, first served basis. Funding, Trading + Enterprise Exhibition Design + Interpretation Curated by Sponsored by 10.25 - 11.05 Great products = successful shop Michael Walton is Head of Trading at London Transport Museum, with its extremely successful museum shop and online retail. He has recently contributed to the 2nd edition of “Successful Retailing in Museums”. Michael will talk about how the right products are fundamental to increasing turnover and profitability and will share his top tips for sourcing exciting and relevant products for your shop. Michael Walton, Head of Trading, London Transport Museum SECTOR UPDATE 11.35 - 12.15 A world of opportunities from ACE and AIM Arts Council England will provide the latest information on their current opportunities and funding plans for 2015 to 2018. AIM will discuss their five grant giving schemes as well as other money saving opportunities. Matthew Tanner, Chair of the Association of Independent Museums and Mary Godwin, Relationship Manager for Museums, Arts Council England 12.45 - 13.25 Welcome (now give us your money)! We work endlessly on our programming and our presentation, we focus hard on our grant applications and our outcomes - and yet sometimes forget some basic steps that make every visitor feel better, relax and spend more. Victoria will help you to ensure that your museum or heritage site is offering a great welcome, happy customer service and still generating good spend. Surprisingly simple, but surprisingly difficult to do…. Victoria Wallace, Chief Executive, Leeds Castle 13.55 - 14.35 Jack Vettriano, record-breaking retail! The Vettriano exhibition produced £1.35 million in retail sales in 5 months. This presentation will illustrate the exhibition’s background and context, before describing the business of creating a record-breaking retail outlet for a temporary exhibition. We will describe our methodology for creating a successful shop and focus on the lessons learned along the way. Catherine McGurk, Retail Trading Manager and Dr Neil Ballantyne, Museum Manager, Kelvingrove Art Gallery and Museum, Glasgow Life. 15.05 - 15.45 Top 10 tips – fundraising opportunities and challenges in the museums and heritage sector Fundraising for museums and heritage organisations is exactly the same as fundraising for any charity. Or is it? Louisa – who joined the cultural sector 12 months ago and has many year’s fundraising experience from outside the sector – will discuss what she found challenging and what opportunities exist, when fundraising for a heritage site and museum. She will run through the top 10 things she has learnt since joining the sector and you will walk away with some top tips to implement in your fundraising strategy. At the beginning of this session Mark Webb, Project Leader for HLF funded ‘Giving to Heritage’ scheme, will discuss the series of high quality bespoke training events in heritage fundraising which will be delivered by this scheme across the UK in partnership with the Institute of Fundraising, starting at the end of May. Find out how you can benefit from this scheme which has the potential to make a step change to organisations in the UK heritage sector. Louisa Pharoah, Head of Development, ss Great Britain Trust Walling supplied by 10.00 - 10.40 ‘David Bowie is’ in the bestselling show The V&A’s blockbuster exhibition, David Bowie is, combined 300 objects, music and film to showcase the cultural significance of Bowie as a musical innovator and design visionary, tracing his shifting style across six decades. In this session Katherine will talk about the challenges of creating an immersive exhibition which delivered a deeply engaging experience for a passionate audience. Dr Kathryn Johnson, Assistant Curator, ‘David Bowie is’ Exhibition, Victoria and Albert Museum 11.10 - 11.50 Guinness Storehouse - how to support a narrative with light Michael will show how a unique ‘lighting’ language was developed and used to enhance the exhibition, the building and the brand of Ireland’s most visited tourist attraction - the Guinness Storehouse - to improve the visitor experience, whilst always protecting the fabric of this much loved heritage building. Michael Grubb, Creative Director, Michael Grubb Studio 12.20 - 13.00 New galleries for new audiences at the Imperial War Museum James and John will consider the changing meaning of the ‘Great War’ for their audiences over time and what impact it had on how the IWM addressed the challenge of, for the first time, delivering a complex story when there is no direct memory of the events. They will also discuss the difficulties they faced when interpreting challenging material from the time. James Taylor, Lead Curator of the First World War Galleries at the Imperial War Museum and John Pickford, Associate at Casson Mann, and Lead designer First World War Galleries at the Imperial War Museum 13.30 - 14.10 Capturing the spirit of a place – interpreting Stonehenge In December 2013 a striking new Visitor Centre was unveiled some 1.5 miles from Britain’s most iconic World Heritage site, Stonehenge, heralding a step-change in the visitor experience offered at the site. This session will explore the interpretative and design challenges encountered when working at such an iconic site, and how the unique spirit of Stonehenge has been preserved. Robert Campbell – Head of Interpretation, Stonehenge; Susan Greaney, Senior Properties Historian; Alisdair Hinshelwood, Director and Designer, HSD and David Donoghue, Head of Concept Designs, HSD 14.40 - 15.20 The development of the First World War in the Air Gallery: a catalyst for museum change The Royal Air Force Museum is transforming its visitor experience. The redevelopment of the First World War gallery will be a catalyst for the Museum’s masterplan based upon a story-led approach. Angela and Patrick will explain how they are creating a template for future development, their work with audiences and the transformation of the way they approach exhibition design. Angela Vinci, Project Manager – First World War in the Air project, RAF Museum and Patrick Swindell, Project leader and exhibition designer, Ralph Appelbaum Associates 15.50 - 16.30 Designing temporary exhibitions to a permanent standard In designing and delivering temporary exhibitions, we work in an industry that is inherently temporal. Rosie and Alex will discuss how to create shows with the quality of permanent displays whilst ensuring flexibility and the scope for reuse and repurposing and specifically how this was achieved in the current Urban Salon designed V&A exhibition, The Glamour of Italian Fashion 1945-2014. Rosie Wanek, Senior Exhibition Co-ordinator, V&A and Alex Mowat, Director, Urban Salon The schedule may be subject to change so please do check the latest information at www.museumsandheritage.com/show Keep the past alive. Our high-tech scanners and software solutions are used in libraries and archives worldwide, where precious books, newspapers, contracts and manuscripts are captured, reprocessed and provided digitally to research and science institutions. With our zeta Comfort, for example, very sensitive documents and objects of cultural value like the first edition of “Briefwechsel zwischen Goethe und Schiller” (Correspondence between Schiller and Goethe) published in 1829, can be simply and safely digitized in the highest quality. We’ve been keeping the past alive since 1961, so if you’d like to know more, contact us at: [email protected] www.kraas-lachmann.com Collections for more information or to be involved contact [email protected] ZEUTSCHEL – the future of the past. www.zeutschel.com m guide PLANORAMA ® Half the weight Twice the capacity Same footprint Steel comes at a heavy price We use light inert aluminium When space is at a premium Planorama® delivers 100% more storage per square metre For storage drawers with a measured difference visit us at stand J14 to see for yourself. www.planorama.co.uk BY APPOINTMENT TO HER MAJESTY QUEEN ELIZABETH 1I SUPPLIERS OF CONSERVATION STORAGE, EQUIPMENT AND DISPLAY PRODUCTS CONSERVATION BY DESIGN LIMITED BEDFORD The new multimedia guide for your museum Guided tours, fun games, educational quizzes and more Engages younger audiences with state of the art technology From a simple album page to Planorama® storage solutions choose the partner who constantly raises the standard Let’s talk. Come and see us at stand www.delius-digital.de G14 deliusdigital List of Exhibitors Acoustiguide Ltd D8 AHI - Association for Heritage Interpretation Association AIM - Association of Independent Museums A12 Alban Cases / Shipping J10 Alchemy Expo Ltd F5 Allied Images E2 Allsigns International Ltd M1 Amelia Parker L2 Antenna International D5 Artifax Software Ltd A4 ATS Heritage H6 Axiell ALM K15 BAfMAssociation Bernd Wolter Design GmbH G5 bottleclocksV15 Bright White Ltd H7 Calzeat of Scotland V7 Candle In R9 Centre Screen Productions W20 Christian O’Reilly A6 City-Insights Ltd J11 ClickNetherfield Ltd F8 Cod Steaks Ltd C2 Concept Display Systems (SW) Ltd R1 Conservation by Design Ltd J14 CornflowerN2 Covergold Limited C12 Cross Design Group LTD F10 Cultural Informatics Research Group D7 Culture24Association CultureCoreG11 D J Willrich Ltd F1 Dash Information Systems A1 Dee Two Ltd S6 DeepStore Ltd T4 delius digital G14 Digitick Group M4 DigiTicketsM7 DiscoveryPENC8 ElectrosonicH1 Elmwood Projects Ltd G9 Emma Metcalfe, Children’s Illustrator V14 English Village Designs V12 Explore!C10 ExtensisN6 Extreme Display Ltd P9 Fair to Trade Ltd N4 Falon Nameplates Limited W22 Correct as at 2 April 2014 Florea d.sign D4 Forster Ecospace K8 FusionGFX Ltd F6 Gallery Systems W14 GenusK10 Glasbau Hahn GmbH C6 Hornvarefabrikken Aps. S1 InfoAktivW3 Info-PointL7 Inhandguides Ltd L3 International New York Times H11 JanorgeT2 Jarrold Publishing N8 JH Designpoint V13 KE Software W1 KLUG-CONSERVATIONB8 Kvorning Design & Communication K3 Lang Syne Publishers R3 Levy Restaurants UK T6 Link 51 (Storage Products) M8 Lista (UK) Ltd H9 m.o.l.i.t.o.r. GmbH - ART IN MOTION K12 Mather & Co Ltd B3 Max Communications Ltd S9 Meaco Measurement and Control Ltd H8 Memorabilia Pack Company P4 Merac/RSGB6 Merlin Software R12 Metalico ltd E9 Meyvaert Glass Engineering B4 MODES Users Association L5 MUSEKOF13 Museotechniki Ltd L4 Museums Association W5 Ocean Design T8 Old Folding Maps P5 Outlined Limited E6 Paragon Creative Ltd W11 PEEL Heritage F12 Penny Souvenirs S2 Pinewood Creative Workshops G2 PLBE8 Polstore Storage Systems Limited W16 Prodir Ltd N7 Protean Design Ltd B1 RacklineA5 Reine d’Amour V10 RetroCoR7 RS Heritage B5 Scala Arts & Heritage Publishers T1 Seacourt Ltd P8 Simply Lamps P12 SMartArtK11 Solar Control Solutions F9 Solvar Design V11 SonicPaintingsM9 SpaceW9 STUDIO VERTU EUROPE N1 System Simulation M5 System Store Solutions Ltd B12 Syx Automations E4 TESS Demountable K7 Tessitura Network A3 The IMC Group Ltd K1 The Moule Partnership Ltd F14 The Real Pearl Co. P1 The Wooden Postcard Company Ltd R2 theWholeStoryP10 Time Pursuit N8 TOR Systems … More than just Ticketing G10 Tourist Telescopes S2 Towergate Insurance F2 Townsweb Archiving Ltd L9 Traditional Craft R6 Tru Vue B2 UK Trade & Investment D11 Universal Fibre Optics H14 University of East London: Heritage Studies M11 Usborne Publishing P7 VennersysG8 Vernacular Miniatures L8 Vernon Systems Limited A7 Virtual Past J9 Vitrinen- und Glasbau Reier GmbH M12 Westair Reproductions Ltd V4 Workhaus Projects Ltd K6 Zeutschel UK W2 Register today for your FREE pass at museumsandheritage.com/register 20 In-depth project reviews and case studies The UK’s largest free to attend annual trade exhibition for museums, galleries, cultural and heritage visitor attractions. Celebrating the exceptional work that goes into creating worldclass visitor attractions, providing much-deserved recognition to operators & suppliers. museumsandheritage.com/show museumsandheritage.com/awards The sector’s most comprehensive supplier directory; keep up to date on the latest technologies, product launches and services. Insight, opinion and latest thinking from sector experts Register today for your FREE pass at museumsandheritage.com/register HAHN display cases Wall, table, free-standing display cases and unique design solutions ■ Active or passive climate control ■ Advanced lighting systems ■ Security systems ■ HahnPure Come see us at Stand no C6! © Natural History Museum, London Conservation ti at its best Certified conservation and protection for cultural heritage: HAHN PURE display cases are built from 100% emission-tested materials according to the comprehensive BEMMA*assessment scheme developed by the Federal Institute for Materials Research and Testing in Germany (BAM). www.hahnpure.de/en GLASBAU HAHN GmbH · 60314 Frankfurt · Germany · www.glasbau-hahn.com *BEMMA: Assessment of emissions from materials for museum equipment. V&A Museum, London, Photo: Peter Cook M+H Show Preview Magazine 2014_Layout 1 03/03/2014 17:03 Page 1 Museum & Gallery Lighting Contemporary Display Lighting Systems by Universal Fibre Optics Universal Fibre Optics. Twenty-two years experience in the display lighting sector, and still constantly innovating. Visit us on stand H14 and let us demonstrate why our new LED light sources and our unique MetroLED system will revolutionise how you display your exhibits. www.fibreopticlighting.com | www.lightingformuseums.com | +44 (0) 1890 883416 INTERIORS Interpreting the past GRAPHICS KVORNING DESIGN & KOMMUNIKATION UK: LION HOUSE, RED LION STREET · LONDON WC1R 4GB DK: NJALSGADE 21E · DK-2300 COPENHAGEN S · DENMARK [email protected] · WWW.KVORNING.COM · +45 3393 9353 EXHIBITIONS AND E ID SIGN N DE ORLDW IO IT W EXHIBRUCTION T CONS T T US A+ I S I V E S PLEAES MUSEUM OW TH ITAGE SH HER MAY 2014 – ND K3 STA Job Number: M&H AD Date: 18/3/14 Designer: Laura Rev no: 0 Dimensions: 90 x 135mm Bleed: 0 mm Colour: CMYK Description: Notes: Designing the future Visit us at stand E8 at the M&H Show 2014 for top tips on interpretive design Charles Dickens Museum Dr Who, National Media Museum 2014 Awards shortlist Congratulations to all our shortlistees and best of luck for 14 May! Don’t miss out on seeing who is crowned best of the best at the Awards Ceremony on 14 May at 8 Northumberland Avenue. Book your ticket to this year’s hottest event! Portfolio Server 11 works with your Collection Management System CUSTOMER SERVICE AWARD Sponsored by National Trust, Wordsworth House & Garden Rochford District Council, Rayleigh Windmill Stockton-on-Tees Borough Council, Libraries and Heritage Service, Preston Park Museum and Grounds Edinburgh Museums & Galleries, Writers’ Museum Volunteers Quarry Bank Mill, Cheshire, Channel 4’s “The Mill”: Fact v Fiction INTERNATIONAL AWARD Sponsored by National Archives, The Netherlands, Het Geheugenpaleis, The Memory Palace - with your head in the archives Paragon Creative Ltd on behalf of The International Olympic Committee, The Olympic Museum, Switzerland Mather & Co Ltd on behalf of the South African Rugby Union, Springbok Experience Kiss the Frog on behalf of Gemeentemuseum, The Netherlands, Wonderkamers Museums and Heritage, Belgium, The Red Star Line Museum, Antwerp PROJECT ON A LIMITED BUDGET Sponsored by Grant Museum of Zoology, UCL, The Micrarium Derby Museums, The Dinosaur Museum Jewish Museum London, Obects in Focus: Teachers’ Resources Haslemere Educational Museum, The 125th Anniversary Campaign Russell-Cotes Art Gallery & Museum, In Our Own Words: Soldiers’ Thoughts from Afghanistan RESTORATION OR CONSERVATION Sponsored by East Durham Heritage Group, The George Elmy Heritage Project Martin Ashley Architects and Historic Royal Palaces, The Royal Kitchens at Kew Oxford University Museum of Natural History, Once in a Whale Birmingham Museums Trust, The Staffordshire Hoard Conservation Outreach Programme The Mary Rose Trust, The Mary Rose Museum 25 THE WINSTAN BOND TROPHY FOR TRADING + ENTERPRISE Sponsored by National Museums Liverpool, Conference and Events Division - Christmas Party Package National Gallery Company Ltd, National Gallery Portico Shop Refurbishment Museum of Brands, Packaging and Advertising, Developing the Gift Shop and Cafe Glasgow Life, Kelvingrove Art Gallery and Museum, Jack Vettriano: a Retrospective Science Museum Group Enterprises with Levy Restaurants and SHH, National Railway Museum Commercial Catering Development Project INNOVATIONS AWARD Tyne & Wear Archives & Museums, Half Memory The British Museum, Pompeii Live for Schools Victoria and Albert Museum, V&A Digital Explorer Map Design Museum, The Future is Here: A New Industrial Revolution Jodrell Bank Discovery Centre, The Jodrell Bank Projections Land Design Studio and ISO, Hearts of Oak, Chatham Historic Dockyard Trust MARKETING CAMPAIGN The Real Mary King’s Close, Imagine…, The Real Mary King’s Close Durham University, Lindisfarne Gospels Durham: One Amazing Book, One Incredible Journey The National Maritime Museum, Visions of the Universe: Amazing Photography of Space and the Stars Tricolor Ltd and The Royal Artillery Museum, Keeping it Social, Firepower Horniman Museum and Gardens, Walrus on the Move PERMANENT EXHIBITION Birmingham Museums Trust, We Made It: Nuts Bolts Birmingham Science Museum, Gadgets and Gizmos at Thinktank Bath Preservation Trust, No 1 Royal Crescent - The Whole Story The Mary Rose Trust, The New Mary Rose Museum National Maritime Museum, Nelson, Navy, Nation Historic Royal Palaces and The Royal Mint Museum, Coins and Kings: The Royal Mint at the Tower Barnsley MBC Arts, Museums & Archives, Experience Barnsley Museum & Discovery Centre EDUCATIONAL INITIATIVE National Museums Liverpool, House of Memories Northern Model Time and Tide Museum, Norfolk Museums Service, Stories from the Sea Durham University, Lindisfarne Gospels Durham Arc School, English Heritage & Arc School: Making Your Mark ss Great Britain Trust, The Future Brunels Programme TEMPORARY OR TOURING EXHIBITION Sponsored by Herbert Art Gallery & Museum, Caught in the Crossfire: Artistic Responses to Conflict, Peace and Reconciliation Norfolk Museums Service, Frayed: Textiles on the Edge Victoria and Albert Museum, David Bowie is Leicester Arts and Museums Service, Richard III: Leicester’s Search for a King The British Museum: Life and Death Pompeii and Herculaneum Museum of London, The Cheapside Hoard: London’s Lost Jewels CULTURE PROS PICK Sponsored by The Haslemere Educational Museum, Surrey Barts Pathology Museum, London Powell-Cotton Museum, Quex House and Gardens, Kent Russell-Cotes Art Gallery and Museum, Bournemouth Kelmscott Manor, Gloucestershire Who should win? You decide. C M Y CM MY CY CMY K • Quickly find digital representations of collection objects • Track CMS related information such as accession number, artist name, title, or other custom fields • Convert assets on demand instead of creating and storing unnecessary duplicates For more information and to try Portfolio Server 11 for free go to: After Awards Party The celebrations will continue into the small hours at our After Awards Party sponsored by Beck Interiors! Awards ceremony guests are invited to stay on at an ultimate industry networking event and enjoy a few drinks in the sophisticated surroundings of 8 Northumberland. The whole evening promises to be the perfect blend of celebration, glitz, glamour and business networking too! Sponsored by www.extensis.com/heritage New interpretation solutions give Antenna clients unprecedented opportunities Antenna International is launching a new ecosystem of products that will give the company’s clients the freedom to create, manage and even understand the visitor experience at their sites. The all-new XP-Iris™ 2 and the Antenna DataCharger™, used together with the Antenna Publisher™ software suite, have the potential to revolutionise the way mobile guides are delivered and managed. The XP-Iris 2 is built-for-purpose and features a high-quality touchscreen combined with a traditional keypad, making it the most universal multimedia player in the world. With a large high definition, multi-touch display, visitors will be amazed by the onscreen clarity, whilst a battery life of up to 15 hours means even high volume sites need not worry about charging in between uses. Click here f o e r r e h r e t s d i i r e reg c t i o n s t t o a s s a p e e r for your hferitage.com/register the Show nd museumsa The Antenna DataCharger facilitates fast charging of multiple players in a flexible modular design. And it can remotely upload and install apps on some or all players, creating the freedom to manage devices and content, anytime and anywhere. The most forward-thinking mass charging system yet, it also integrates data collection capabilities, moving the industry into a new era of intelligent charging, device management and data analytics. For more information on these game-changing new products, visit www.antennainternational.com Total Enterprise Solutions (TES) are IT solutions providers with a suite of products tailored specifically for the museums and galleries sector. The solutions encompass fully integrated retail management, ticketing, CRM, e-commerce, warehouse management, accounting software, press and publications management, all built on software from Microsoft and LS. We have provided these solutions to some of the great cultural organisations in the UK including British Museum, National Gallery, Victoria & Albert Museum & Royal Academy of Arts to name but a few. For more information please contact: [email protected] Or visit our web site at: www.totalenterprisesolutions.co.uk Acoustiguide Mobile, launched late 2013, has been developed in-house by Acoustiguide and Tristan Interactive to offer an outstanding, low-cost solution to Museums and Heritage sites across the globe. The app is available for iOS and Android platforms with the ability to create specific apps for tablet devices. Clients have the flexibility to make changes using the Content Management System. @MandHShow facebook.com/MandHShow 01905 724734 museumsandheritage.com/show Acoustiguide Mobile features include: • Variety of tour options i.e. adult, children’s, themed, access • Multiple language selection • Varied content including layered audio/scrolling text • Sharing on Facebook/Twitter/Email • Camera functionality • QR Code Scanning • GPS • On-site Mode Clients already using Acoustiguide Mobile include: Kenwood House, Charles Dickens Museum in the UK, Musée du Luxembourg, Grand Palais in France and Kimbell Art Museum, Neue Galerie in USA plus many more. 27 28