Annual Report 2015

Dear Friends of HomeAid Houston,
HomeAid Houston, a charity sponsored by the Greater Houston Builders Association, is one of
16 chapters of the national organization, HomeAid. As the nation’s largest provider of
transitional housing for the homeless, HomeAid has completed over 400 projects, providing
beds for more than 225,000 homeless men, women and children in the United States.
With the mission to build new lives for homeless families and individuals through housing and
community outreach, HomeAid Houston was established in 2003 to work with Houston
homeless care providers to build and renovate transformational shelters. By partnering with
GHBA builders, remodelers, developers and suppliers, HomeAid Houston is able to effectively
multiply the impact of gifts provided by generous donors.
Texas Baptist Children's Home
MAJOR NEW CONSTRUCTION PROJECTS
COMPLETED IN 2015
Texas Baptist Children’s Home: Construction by Builder Captain Ryland Homes of a 7000
square foot cottage for six homeless mothers and their children in Round Rock, dedicated
in the first quarter of 2015.
Fort Bend Family Promise: A 4100 square foot family day center, providing services for
homeless moms, dads and children in Missouri City. The Builder Captain was Long Lake
Ltd. and the project was dedicated in the fourth quarter of 2015.
Fort Bend Family Promise
UNDER CONSTRUCTION IN 2016
Boys and Girls Country: Construction of an 8000 square foot cottage, in Hockley, for
homeless boys and girls whose families are in crisis. Ground was broken on this project
in the fourth quarter of 2015, with Builder Captain Partners in Building.
IN PRE-DEVELOPMENT IN 2016
Gracewood: Expansion of their Spring Branch campus to an additional 2.4 acres,
adjacent to the existing Elmview site, to provide a community center, administrative
space and duplexes for longer term housing for mothers and children. Builder Captain for
the first two duplexes to be announced in the first quarter of 2016.
Boys & Girls Country
Family Promise of Lake Houston: An approximate 4000 square foot family day center for
homeless families in Humble and the surrounding area. Builder Captain TBD.
COMPLETED THREE HOMEAID CARE PROJECTS
Casa de Esperanza de los Ninos: remodeling of one of their homes for children, ages
birth to six, in partnership with the GHBA’s Custom Builders Council and Builder Captain
Matt Sneller, Sneller Custom Homes and Remodeling, LLC
Krause Childrens Center
Krause Childrens Center in Katy: remodel of a portion of their cafeteria, to better serve
homeless and at-risk girls, with Builder Captain Brandon Lynch of Keechi Creek Builders
KidzHarbor in Liverpool, Texas: provision of tile for the remodel of their 6000 sf home,
to provide more permanent housing for older teens and young adults who are homeless
and in crisis. Tile provided by Dal-Tile Company, coordinated by Patrick Mayhan, Westin
Homes.
HomeAid is considering three or four HomeAid Care projects for 2016.
Our major new construction and remodeling projects continue to operate with a 30 - 50%
donation rate and our HomeAid Care projects are showing donation rates of better than
50%.
Casa de Esperanza de los Ninos
MARKETING
FUNDRAISING
Our four ongoing fundraising projects - The
Ninth Annual Charity Golf Tournament
“Driving Out Homelessness,” Project
Playhouse, our HALO luncheon and Corks
for a Cause - were extremely successful
in terms of generating proceeds, creating
awareness and having fun!
Gross proceeds from the golf tournament
were slightly under budget, at $64,251,
while Highland Homes’ Project Playhouse
“hit a home run” with $83,400 in gross
proceeds. Our HALO luncheon, hosted by
GHBA CEO Toy Wood, grossed $77,570,
which represents a 22% increase over last
year’s event, and the fourth year of our
“Corks for a Cause” fundraiser at the
Associates Council Barbeque Cook Off
raised $11,400, a slight increase over last
year.
2015 was another banner year for our
public relations efforts, with HomeAid
being featured on radio and
television. Our print coverage continued
to grow, with almost weekly mentions in
the HOME section of the Houston
Chronicle, our monthly two page article in
the Houston Builder magazine and periodic
mentions in the Houston Business
Journal. In addition, articles about
HomeAid appeared in various local
community newspapers, websites,
magazines and in the quarterly Texas
Association of Builders’ publication Texas
Builder.
2015 saw the continuation and growth of
our fundraising initiative, “HomeAid
Heroes”. This program enables builders,
developers, real estate agents and
associates to rally behind HAH, as they
committed to donate a specific amount
per home sale, lot sale or product
sale. During the fourth year of “Heroes,”
HomeAid raised $ 65,800, representing a
28% increase over 2014.
OUTFRONT Media kept three billboards,
created by On Target! Marketing and
Advertising Agency and BrivicMedia, in
rotation for us throughout 2015 in various
locations. Our relationship with OUTFRONT
yielded even greater results, as we offered
billboard sponsorships for Project
Playhouse and the annual Charity Golf
Tournament and we were able to honor
our Builder Captain, Partners in Building,
with “thank you” billboards.
The GHBA’s Benefit Homes Project gave
significant gifts to HomeAid in 2015,
thanks to builder/developer teams
Castletree Homes and Land Tejas
Companies, Ltd. and Perry Homes and the
Howard Hughes Corporation / Bridgeland.
Regarding grant writing, HomeAid
continues to see significant income from
grant and foundation activity, raising
$101,550 in 2015, a 55% increase over
2014.
A major addition to HomeAid’s community
outreach was the continuation of the
Picture This project, created and curated
by our Director of Public Relations, Terry
Swenson. Terry’s vision has been to
provide disposable cameras to the
homeless and ask them to photograph
their world. In 2015, we focused on
revealing the world of homeless
youth. The results were stunning, as we
showcased exhibits from clients of Angel
Reach, Grace Place, Montgomery County
Youth Services and Covenant House.
HALO
HomeAid’s relationship with the Houston
Astros continued to flourish in 2015, with
our playhouse constructed by Highland
Homes, showcased at Minute Maid Park for
eighteen home games in the summer and
projected on the Astros’ Jumbotron before
the games. We were pleased to have been
invited back to Minute Maid Park for 2016
and beyond.
HAH Golf Tournament
Project Playhouse
HOMEAID HOUSTON 2015 BOARD OF DIRECTORS
Greg Tomlinson
Builders Post-Tension
President
Ron Martin
M/I Homes
Past President
Judy Bonica
Bonica, Inc.
Patrick Mayhan
Westin Homes
Bob Carroll
Bank of America
Jim Muska
Satterfield and Pontikes Construction, Inc.
Lisa Clark
Ryko Development
Tasha Steiner
On Target! Marketing and Advertising
Bill Dalton
Darling Homes
Brian Stoker
Amegy Bank
Treasurer
Chris Denison,
Denison, LLC
Past President
Jennifer Taylor
Newland Communities
Immediate Past President
Stuart Feldman
Retired, Gulf and Basco
McCalle Fryar
2-10 Home Buyers Warranty
Salty Thomason
LeaderShift, LLC
Secretary
Craig Gentry
Wells Fargo Mortgage
Jennifer Wall
BMC / Bison
Cindy Hinson
Village Builders/Lennar Homes
Vice President
Mark Welch
David Weekley Homes
Past President
Leslie King
Greymark Construction
Toy Wood
Greater Houston Builders Association
Greg Madrey
Tamlyn
HOMEAID HOUSTON STAFF
Bette Moser, Executive Director
Sheri Douglass, Director of Development
Paige Shugart, Assistant Director of Operations and Special Events
Terry Swenson, The Writer’s Block, Director of Public Relations
In memory of Lea Pipitone, former Director of Marketing and Special Events