Matters - MADD Canada
Transcription
Matters - MADD Canada
Winter 2013 MADD Canada’s Mission: To Stop Impaired Driving And To Support Matters Stand Up for Sober Driving This Holiday Season Held at Toronto Police Headquarters, the event included The Honourable Glen Murray, Minister of Transportation for Ontario; Toronto Police Chief William Blair; Ontario Provincial Police Chief Superintendent Don Bell; Toronto Fire Chief Jim Sales; and Toronto Emergency Medical Services Deputy Chief Cindy Nicholson. screening of MADD Canada’s newest television public service announcement, “Full Circle”. As the busy holiday season gets underway, this simple yet powerful 30-second PSA reminds people about how quickly, and how permanently, lives can change when someone makes the awful decision to drive impaired. The second highlight was the lighting of Toronto’s CN Tower in the signature red of MADD Canada’s red ribbon. On the evening of November 5, one of the country’s most recognizable landmarks was lit in red to mark the launch of the 26th annual Project Red Ribbon campaign. The 2013 Project Red Ribbon launch featured two unique highlights. First was the premiere MADD Canada’s red ribbon is a symbol of safe and sober driving, and a tribute to those who MADD Canada, along with MADD Toronto Chapter and Allstate Insurance Company of Canada, hosted the national launch of the Project Red Ribbon campaign in early November. Victims Of This Violent Crime. Cutting the red ribbon to officially launch our 2013 campaign were: Lisa McWatt, Director of Brand Innovation for Allstate Insurance Company of Canada; Ontario Provincial Police Chief Superintendent Don Bell; Toronto Police Chief William Blair; MADD Canada National President Angeliki Souranis; Ontario Minister of Transportation Glen Murray; Toronto Fire Chief Jim Sales; and Toronto Emergency Medical Services Deputy Chief Cindy Nicholson. More on page 2 Stand Up for Sober Driving This Holiday Season Matters continued from page 1 have been killed or injured in impaired driving crashes. MADD Canada Chapters and Communities Leaders have launched Project Red Ribbon locally with a wide array of community and media events. From now until January 6, volunteers and supporters in communities across the country will be handing out red ribbons and education materials to remind Canadians they have the power to prevent impaired driving. “Impaired driving is not an accident, it is a decision someone makes,” said MADD Canada National President Angeliki Souranis. “With every red ribbon tied to a car, purse, backpack or key chain, that is one more person who is standing up and making a commitment to never drive impaired.” simply text “MADD” to 45678 to donate $5. The onetime donation is added to the user’s cell phone bill. The text donation option is also being promoted by Project Red Ribbon Corporate Sponsor #TAXI. When people call #TAXI (#8294) on their cell phones, they are automatically connected with the first available cab in their area. For Project Red Ribbon season, people calling in to #TAXI will also be asked whether they want to make a text donation to MADD Canada. Project Red Ribbon Campaign Sponsors MADD Canada and Allstate Canada are encouraging all Canadians to do their part to stop impaired driving this holiday season: • Don’t drive impaired • Don’t ride with an impaired driver • Call 911 if you see a driver you suspect is impaired. Each year, between 1,250 and 1,500 people are killed and more than 63,000 injured in impairment-related crashes. Title Sponsor Allstate Insurance Company of Canada National Sponsor RTL-Westcan Group of Companies “There is always a safer option,” said Allstate Canada President and Chief Executive Officer John O’Donnell. “We urge those attending holiday gatherings and parties – as well as those hosting them – to plan ahead and ensure options are in place so that no one takes the risk of driving impaired. We should all keep safety top of mind this holiday season.” Official Sponsor The 2013 Project Red Ribbon campaign is sponsored by Allstate Canada, RTL Westcan, Irving Oil, #TAXI and BMO Financial Group. Coin Box Partners The red ribbons are available through the MADD Canada web site, local MADD Canada Chapters and Community Leaders, Allstate Canada offices across the country, and from select coin box partners that are listed at the right. Irving Oil Corporate Sponsors #TAXI BMO Financial Group British Columbia Liquor Distribution Branch Fix Auto LCBO Manitoba Liquor Corporation New Brunswick Liquor Commission Nova Scotia Liquor Corporation Northwest Territories Liquor Commission Prince Edward Island Liquor Control Commission Page Two Those who wish to support Project Red Ribbon financially can donate through MADD Canada’s web site. A text donation option is also available for cell phone users; Saskatchewan Liquor and Gaming Authority Yukon Liquor Corporation National President’s Message Matters Finding Strength and Support During the Holiday Season Since the loss of my son, Craig, in an alcohol-related crash in 2008, this time of year has become very difficult. As so many of our MADD Canada family can relate, I have bittersweet emotions about the holidays. The bright colours of Christmas lights, favourite holiday songs, the promise of a New Year – they are all things I look forward to, yet, there is a heaviness in my heart. As I shop for gifts for my family, I think about all the things Craig would have loved, and the special times we shared. I recall the excitement of past Christmas mornings, and the last year with Craig, when he showed me the gifts he had lovingly chosen for his entire family. Our family continues to treasure this special time we spend together, but we are always, always, aware that a part of us is missing, and that there is an empty seat at our table. Finally, please know that you are not alone. Support is available through your local Chapter or through MADD Canada’s victim support line at 1-800-665-6233. There are people who understand the challenges and emotions you are facing. On behalf of our MADD Canada family, I wish you comfort, peace and hope this holiday season. Angeliki Souranis National President For anyone who is experiencing similar feelings, please know that many of us understand what you are going through. The MADD Canada Holidays and Hope brochure offers some ideas and suggestions that you and your family may find useful. You can download it from our web site, here: http://www.madd.ca/english/services/ holiday_and_hope.pdf Just know that there are no magical formulas to remove your suffering. It’s not a choice of pain or no pain, but how you will manage the pain for that special day. Have faith that the sadness of your loss will be lessened through the hope and spirit of the holidays, through the fond memories of the past, and through thoughts and prayers from friends. Excerpt from Holidays and Hope As the brochure tells us, there is no single approach to be followed, no “right” or “wrong” way to get through the holidays. Do what feels best for you and your family. For some, maintaining the same traditions and routines offers a certain level of comfort. Others find it beneficial to begin new traditions. Although perhaps not as festive as it once was, my family continues to celebrate the holidays, knowing how much Christmas meant to Craig. Organizational Sponsors Official Sponsors Allstate Insurance Company of Canada Fix Auto Hill Street Marketing Inc. Newfoundland Labrador Liquor Corporation LCBO Corporate Supporters Proud maker of MADD Virgin Drinks NB Liquor Fonora Textile Inc. Corporate Sponsors Impact Auto Auctions BMO MasterCard Fine Lines Sign Co. Inc. Kotak Law Page Three Allstate Helps Launch This Year’s School Assembly Program – in Two Languages Matters This autumn, Allstate Canada was on hand in two provinces and at two schools to help MADD Canada launch this year’s School Assembly Program, Smashed. themselves to get into a situation that could have irreversible consequences on their lives and the lives of people in their community. While the program is always presented in English and in French for the education of students across Canada, this is the second time that MADD Canada has made a full French language production. Helping present the School Assembly Program is something that Allstate Agents across Canada look forward to. It provides agents and agency managers with the unique opportunity to reach out directly to young members of our communities. Effective programs that capture the attention of youth are rare, and Allstate Canada agents have been increasingly eager to use the opportunity to address the youth who will soon be sharing our roads. This year’s French language launch took place at Polyvalente Benoit-Vachon in Sainte-Marie, Quebec. Allstate Agent Marguerite Aubin attended the launch, spoke about the importance of driving sober and touched on why this issue is so important to Allstate Canada. She also let the kids know that from an insurance perspective, our agents see many of the consequences of impaired driving, ranging from injury and death, to prison, to loss of license and to the high costs that people have to pay in order to be on the road again after making the choice to drive impaired. Thousands of miles away in Edmonton, Alberta, Allstate Canada’s Lorie Groth took part in the National Launch of Smashed at Cardinal Leger Junior High School. Lorie took the opportunity to talk to students about thinking before allowing Fix Auto Canada Comes Through Once Again for Student Bursary Program Five additional bursaries are being awarded to post-secondary students in need this year, thanks to a wonderfully generous donation from Fix Auto Canada. MADD Canada’s Bursary Program assists Canadian students who have had an immediate family member (mother, father, legal guardian or sibling) killed in an impaired driving-related crash and who are pursuing any full-time education program approved by a provincial Minister of Education. Bursaries of up to $2,000 are awarded to qualifying students across Canada. Fix Auto Canada is already a sponsor of the Bursary Program. When Fix Auto Canada approached MADD Canada last year about helping the organization, they were immediately drawn to the Bursary Program. They recognized that their company, employees and partners could play an important role in supporting victims as they tried to achieve their educational goals. They contribute to the Bursary Endowment which was set up through the donations of caring individuals who recognized the economic hardships families often face after an impaired driving tragedy. Page Four After the company, the largest network of body shops in Canada, hosted its 6th annual charity golf tournament in September and raised $10,000 they immediately contacted MADD Canada to donate the funds toward five more bursaries. That brings the total number of students receiving bursaries this year to 12. “We are tremendously proud of and grateful to the golfers and dinner attendees who made donations,” said Daryll O’Keefe, Ontario General Manager of Fix Auto. “Their support will help ease the financial burden a little for five more students who are pursuing their educational goals while still trying to cope with tragic losses as a result of impaired driving.” “Fix Auto is building a lasting legacy with their support of the Bursary Fund,” said MADD Canada National President Angeliki Souranis. “These students have suffered a tremendous loss, and these bursaries help ease their minds a little as they try to move forward and complete their post-secondary education.” LCBO Gives Back in Annual Holiday Campaign to Support MADD Canada programs like Smashed can be presented at no cost to more than 1,000 schools across Ontario. More than half a million Ontario students will see this compelling program, which encourages them to make responsible choices by never driving impaired and never getting into vehicles with drivers who are intoxicated and/or under the influence of drugs.” MADD Canada is pleased to once again be a beneficiary of the LCBO’s Giving Back In Our Community customer donation campaign. From December 1, 2013 until January 4, 2014, the public can help support MADD Canada by making a donation at any of the more than 635 LCBO stores throughout Ontario. Customer service representatives are inviting customers to add a $2, $5 or $10 donation to their purchase until January 4, 2014. Donation boxes for Project Red Ribbon are also being displayed at LCBO checkout counters. “We are honoured to be part of LCBO’s Giving Back in Our Community campaign,” said MADD Canada National President Angeliki Souranis. “The support we receive through this program is crucial to our efforts to educate students throughout Ontario about the dangers of impaired driving.” The in-store fundraising campaign gathers funds for MADD Canada and Ontario’s four regional children’s hospitals. MADD Canada thanks the public for its support when shopping at their local LCBO store from December 1, 2013 – January 4, 2014. This year, the LCBO hopes to top the record $1.47 million it raised for MADD Canada in last year’s campaign. The funds support the production and delivery of MADD Canada’s School Assembly Program. “LCBO is proud of its longstanding partnership with MADD Canada,” says LCBO President and Chief Executive Officer Bob Peter. “Our customers and staff want to help prevent impaired driving among Ontario youth. Thanks to their generosity, we continue to raise sufficient amounts to ensure School Assembly Program (2013-2014) Smashed Presenting Sponsor Kia Canada Inc. Saskatchewan Liquor and Gaming Authority National Sponsors Allstate Insurance Company of Canada Shell Canada RTL-Westcan Provincial Sponsors LCBO Envision Financial Fednav Corporate Sponsors #TAXI Fine Lines Sign Co. ARC Resources Ltd. Fort Macleod Agencies Husky Energy Alberta Culture MJM Media Manitoba Public Insurance Winners Merchants International NB Liquor Community Sponsors Agrium Inc. Newfoundland Labrador Liquor Corporation Elk Point Elk’s Lodge Alberta Traffic Safety Fund Nova Scotia Liquor Corporation American Eagle Outfitters Foundation Province of British Columbia Columbia Valley Community Foundation Saskatchewan Government Insurance (SGI) ConocoPhillips Canada Kinsmen Club of Airdrie Kinsmen Club of Lac La Biche Kinsmen and Kinette Clubs of Melfort MacMurray Foundation Inc. North Kamloops Elks Association Prince Edward Island Liquor Control Commission Prosperity One Rotary Club of Edmonton Rotary Club of Grande Prairie Rotary Club of Truro Page Five Celebrating our National Awards Recipients Matters Each year, at the National Leadership Conference in September, MADD Canada is proud to present its National Awards to recognize individuals for their contributions to our mission to stop impaired driving and to support the victims of this violent crime. We are pleased to announce the 2013 National Awards recipients. Congratulations! To learn more about each of our 2013 National Awards recipients, please visit the MADD Canada web site. Fundraiser of the Year Award MADD Barrie/Simcoe, ON. Citizen of Distinction Award Allstate Insurance Company of Canada. Saskia Matheson (centre), Director of Automobile and Property, Enterprise Risk Management, accepted the award from Denise Dubyk and Gregg Thomson, on behalf of Allstate Canada. Volunteer of the Year Award Daniela Martinson, Whitehorse, YT. Terry Ryan Memorial Award for Excellence in Police Service Award Cst. Steve Jacko, Ontario Provincial Police, Kenora, ON. MADD Canada Launches New TV PSA Victim Services Volunteer Award Gillian Phillips, Edmonton, AB. Citizen of Distinction Award - Laurie McCurlie of MJM Productions. Page Six Citizen of Distinction Award - The Honourable Robert Vessey, Minister of Transportation and Infrastructure Renewal, PE. Court Monitor of the Year Award recipient Sharon Pethick of Meadow Lake, SK was unable to attend the awards ceremony. Here, MADD Meadow Lake Chapter President Stephen Pollock accepts the award on Sharon’s behalf. MADD Canada is pleased to announce its brand new television public service announcement (PSA), called Full Circle. The simple, yet powerful, 30-second ad reminds people about how quickly and how permanently lives can change when someone makes the awful decision to drive impaired. Full Circle has been distributed to television stations across the country and we are asking stations to donate broadcast time. We hope to start seeing it on TV this month. MADD Canada’s Position on Minimum Sentencing MADD Canada is often asked whether Canada should have a minimum sentence for offenders convicted of impaired driving causing death. Fair and just sentencing in cases of impaired driving causing death is one of MADD Canada’s policy priorities; it is something we advance regularly when meeting with elected officials and policy makers. MADD Canada does not, however, recommend the establishment of a minimum sentence for impaired driving causing death. While a minimum sentence would eliminate the most unduly lenient sentences and reduce sentencing discrepancies, there are risks associated with the establishment of a minimum sentence. • A minimum sentence would need to factor in all mitigating factors which judges consider when determining a sentence. As such, any minimum sentence would likely be set at the low end of the sentencing scale. Campaign 911 Sponsors Official Sponsors Allstate Insurance Company of Canada Maritime-Ontario Freight Lines Limited Technology Sponsor Gold Technology Partner Alcohol Countermeasure Systems Leadership Conference Sponsors Agency 59 Caring Hands Publishing Engage Interactive Fine Lines Sign Co. Inc. Matters • Once established, a minimum sentence often becomes the average sentence. So even when an offence warrants a longer jail term (i.e. the case includes aggravating factors such as a very high BAC, prior impaired driving convictions, or there were multiple victims involved), the minimum sentence is used. • A minimum sentence may discourage police from laying charges of impaired driving causing death, and may increase pressure on prosecutors to plea bargain to a lesser charge. Any minimum sentence would have to be high enough to represent justice for the victims and their families, but not so high that it results in offenders pleading guilty to alternative charges which do not carry rehabilitation-based sanctions (i.e. alcohol/drug assessment and treatment, interlock conditions, etc.). MADD Canada believes those sanctions are crucial to changing an impaired driver’s behaviour. Finally, minimum sentencing should not be seen as the ‘answer’ to the impaired driving problem. Fair and just sentencing is absolutely crucial as it ensures the offender pays a realistic price for his/her crime and represents justice – or as much justice as there can be – for the victim and his or her family. However, sentencing has a limited deterrent impact for other impaired drivers. Rather than calling for minimum sentences, MADD Canada has established guidelines on the range of appropriate sentences for impaired driving causing death. MADD Canada’s Sentencing Framework for Impaired Driving Causing Death can be viewed in the Resource Library on our web site. We acknowledge that improvements have been made over the past two decades with respect to sentencing for impaired driving causing death. In the past, it was common for impaired driving causing death to result in a sentence of 2 years or less. Often, it was a conditional sentence, meaning the offender could serve it at home rather than in jail. In 2008, after years of effort by MADD Canada, victims of impaired driving and others, the federal government eliminated conditional sentences for violent crimes including impaired driving causing death. The length of sentences has been slowly increasing as well. Sentences for impaired driving causing death are now often in the 4-year plus range, versus the 18 to 24 month sentences which were common in the past. Even with those improvements, much more needs to be done. Most sentences still fall far too short and fail to represent any real justice for victims and their families. Victims of impaired driving deserve more. MADD Canada will continue to promote fair sentencing that offers better justice for the victims of impaired driving. Page Seven Matters Chapter Notebook In BC/Yukon… MADD Central Okanagan kicked off its Project Red Ribbon campaign on November 16th at Kelowna Kia with special guests: MLA Norm Letnick; Kelowna Mayor Walter Gray; Fire Chief Jeff Carlisle; RCMP Superintendent Nick Romanchuk; and several wonderful supporters. Our thanks to Chapter Vice President Jeff Robinson and to Eva Gainer. Superintendent Romanchuk announced that RCMP have seen an 8% increase in calls reporting impaired drivers since the Report Impaired Driving/ RID 911 signs were installed in the area in April. In August 2013, in partnership with the Municipality of Bowen Island and the RCMP, MADD Canada launched Report Impaired Driving/RID 911 signs along four island corridor roads. Pictured here are Valley View funeral home representatives with Bob Rorison, Chapter Director Marita Maas, Chapter President Shania Khan, Markita Kaulius, RCMP Officers, Inspector Ted Emanuel and BC Ambulance’s Bob Alexander. MADD Prince George welcomed the School Assembly Program, Smashed, to area schools in November. CKPG TV did a feature on the program and interviewed School Outreach Field Representative Jamie Fisher. MADD Williams Lake proudly presented Alysha Mullett with a $500 bursary toward her post-secondary education. Alysha was injured by an alleged impaired driver in April 2012. She will be attending University in Kamloops to complete her third year of nursing and the Chapter wishes her all the best. MADD Kamloops welcomed the School Assembly Program, Smashed, to three area schools. CFJC TV came out to view the program and hear from students about the impact of the video. Pictured here (left to right): Corporal Nancy Joyce, MADD Canada BC/Yukon Chapter Services Manager Tracy Crawford and Mayor Jack Adelaar. In Ridge Meadows, the first year of the Report Impaired Drivers/RID signage resulted in a 25% increase in the number of reports of suspected impaired drivers in the communities. Concerned citizens made a total of 692 calls in the first year of the program. The city also saw a 25% decrease in alcohol-related crashes. In the Western Region… Pictured here (left to right): Chapter President Pam Herman, Alysha Mullett and Chapter Treasurer Tory Keir. MADD Kimberley Cranbrook thanks Kootenay Saving Credit Union for choosing the Chapter as the recipient of its “care wear” donation program. Through the program, credit union staff pay a weekly donation to have dress-down Fridays and wear their care wear shirts. (Photo credit: Carolyn Grant, Kimberley Daily Bulletin) Page Eight MADD Metro Vancouver Chapter launched a very successful Project Red Ribbon campaign at Surrey City Hall on November 18th with a Choose Your Ride Home theme featuring a police car, an ambulance, a hearse and a taxi. Thank you to special guest speakers Mayor Dianne Watts, RCMP Inspector Ted Emanuel, BC Ambulance Superintendent Bob Alexander, Markita Kaulius and MADD Canada BC/Yukon Regional Director Bob Rorison. MADD Whitehorse hosted an amazing launch of Project Red Ribbon on November 1st. The event had great support from the provincial government, the city, local business partners and the media. Pictured here (left to right): Amanda Price, RCMP Corporal Shawn Pollard RCMP, Jan Trim, Alvin Pederson, Officer Will Tewnion of the Whitehorse RCMP, Justice Minister Mike Nixon, Daniela Martinson, Yukon Commissioner Doug Phillips, and Highway and Public Works Minister Wade Ischtenko. MADD Fort McMurray Community Leader Melanie Murrin was pleased to accept a donation from Red Arrow Motorcoach’s Heather Jump on November 13th. Albertabased Red Arrow Motorcoach have formed a partnership with MADD Canada to help raise awareness of the importance of safety and the dangers of impaired driving. MADD Parkland is utilizing the ever popular Kia Car to attract students and encourage them to make their personal pledge to drive Matters sober. As the Kia Car made its rounds to 11 schools in the Parkland area, MADD Parkland also presented the Legacy of Life to students. When people see the Kia car they are encouraged to take a moment to view the students’ signatures and then encouraged to make their own pledge. From left to right are: Derrick Bishop, Director, Business Development for Allstate Canada; Darren Murphy, Chapter VicePresident; Steve Cheeseman, local Allstate Agent; and Dawn Hindle, local Allstate Agency Manager. MADD Cold Lake members and volunteers, firefighters, RCMP, Military Police, elected officials and the general public turned out for the MADD Project Red Ribbon launch BBQ on October 18th. The Chapter will be involved in more Checkstops and other activities in cooperation with the Military Police, RCMP, Cold Lake Fire Department, Peace Officers and Victim Services. They will also host their annual Candy Cane Checkstop with the RCMP and participate in the Santa Claus parade. MADD Ottawa Chapter held their annual Candlelight Vigil at the Centennial Flame, Parliament Hill on October 20th. In November, the Chapter participated in the 2013 National Day of Remembrance for Road Crash Victims event held at Ottawa City Hall. In Ontario…. Here, Gaetan Gendron, Chapter VicePresident, presents a plaque of appreciation to Alan MacDonald of the Prescott-Russel Traffic Court in L’Orignal for his assistance with court-diversion payments. MADD Oxford County held their 1 annual Project Red Ribbon launch November 1st at Woodstock Museum Square. st MADD Hamilton held their annual golf tourney on September 13th at Scenic Woods Golf & Country Club. MADD St. Thomas-Elgin held their 7th annual Candlelight Vigil of Hope and Remembrance at First United Church in St. Thomas on November 2nd. Representatives from local police, fire departments and politicians were in attendance to show their support. MADD Timiskaming & Area recognized another police officer for his efforts in the fight against impaired driving. MADD Grey North Bruce unveiled a new Campaign 911 sign at Kelso Beach in August. Here, Deb Shaw (left): from Avenue A Advertising and Sharon-Lee Wideman, MADD Grey North Bruce Community Leader, proudly unveil the sign. A special thank-you to Barry Kruisselbrink of Barry’s Construction Ltd. in Allenford for his sponsorship gift and to Avenue A Advertising. In September, MADD Grey North Bruce participated in Ribfest activities with assistance from Kim Henry, Ontario West Regional Director. MADD Quinte participated in the Brighton Applefest on September 28th. The Chapter was also part of the Car Show at Brighton Public School. Attendees had an opportunity to test out the Fatal Vision Goggles. Here, Cst. Derek Shillinglaw (centre) received the Chapter’s quarterly award from Community Services Officer Renee Taylor, Chapter Vice President Sue Flaxey, Chapter Treasurer Annette Neil and Temiskaming OPP Staff Sergeant Joel Breault. MADD Toronto launched their Project Red Ribbon campaign on November 5th in partnership with the MADD Canada national launch at Toronto Police Service Headquarters and held a Choose Your Ride event at Yonge Dundas Square on November 8th. Here, Mary Rodrigues-Fleming addresses the group that gathered at the launch. Mary’s son Alex is featured in the 2013 Project Red Ribbon campaign materials. On November 30th, MADD Oxford County held their 1st annual Voluntary Toll at the SmartCentre in Woodstock. Here volunteers take a moment to pose for a photo with one of their Corporate Sponsors, Co-op Cabs, at the Choose Your Ride event. Page Nine Matters Chapter Notebook In the Atlantic Region… MADD Canada Chapter and Community Leader volunteers throughout the Atlantic Region participated in a number of festivals, mall displays and many other community gatherings throughout the season, including MADD Charlottetown, which was invited to participate in a Health and Wellness Fair at the Delta Prince Edward. MADD Wellington County organized a Choose Your Ride event on October 30th at the University of Guelph (photo courtesy of Robyn Shoemaker) and held their annual local Vigil and butterfly release on September 21st at the Wellington County Museum. MADD Windsor & Essex County held their Project Red Ribbon launch on November 6th at Gus Revenberg KIA in Windsor. Representatives from Allstate, KIA, Windsor Police, La Salle Police, OPP, Amherstburg Police, Windsor Fire & Rescue, Windsor EMS and Anderson Funeral Home were in attendance. This year’s launch featured a wrapped car courtesy of Gus Revenberg KIA and included a sobriety checkpoint. In Quebec… MADD Montreal provided 12 presentations at Access Driving School classes since July, in Dorval and St. Lazare. The presentation is given in the course module where both students and parents are in attendance. The presentation, which lasts from 20 to 30 minutes, starts with an introduction to MADD Canada and some statistics, then Chapter President Angeliki Souranis tells her story. As a conclusion, the Contract for Life is offered as point of discussion for both students and parents. Feedback from the school’s management is extremely positive and the Chapter plans to continue this program. Page Ten In late September, 5 French-speaking volunteers were trained to become Victim Services Volunteers. French victims services are now available in a number of regions in Quebec via MADD Ville de Québec, MADD Beauce, MADD Sherbrooke and MADD Montréal. A French-speaking Victim Services Volunteer is also available in the Gatineau area. Thank you to all the volunteers who have decided to give generously of their time to complete the training and offer quality victim services in their region. “Ladies Night” shopping party at the local Hardware store in their area. MADD Pictou County was pleased to honour one of their members with the MADD Canada Long Term Service Volunteer Recognition Award. MADD Guysborough County launched its 2013 Project Red Ribbon campaign with a sobriety road check in partnership with the Canso RCMP. MADD Annapolis Valley had a successful second annual Project Red Ribbon Tour of Valley Towns, whicn included conducting sobriety road checks with RCMP Traffic Services, Kentville Police, EHS, Fire Services and local elected officials in four Valley communities. MADD Inverness South launched their Project Red Ribbon campaign in conjunction with their local KIA dealership. MADD South Eastern New Brunswick chose the Sackville Moonlight Madness Shopping Party to kick off their Project Red Ribbon campaign this year. Two Aboriginal communities in Nova Scotia have launched Project Red Ribbon for the first time. Glooscap First Nations and Annapolis Valley First Nations have both conducted ceremonies in early December. MADD Cape Breton Chapter played host to the 2013 Nova Scotia Operation Christmas highway enforcement campaign. Stakeholders with road safety, from across the province, gathered in Sydney November 21st & 22nd for this annual two-day event coordinated by the provincial Department of Justice. Approximately 20,000 red ribbons were handed out to law enforcement officers for distribution at roadside. Mike Higgs was presented the 15 year award at a recent reception. Mike spent his earlier years volunteering with the MADD Halifax Regional Chapter and did not hesitate to become involved with MADD Pictou County when he moved to that area in 2004. He was the recipient of the 2004 Atlantic Region Volunteer of the Year Award and currently serves in the Chapter as the Board Secretary. Members of the MADD Southeastern New Brunswick have been working with the Codiac RCMP in the Moncton area to launch a special enforcement team dedicated to getting impaired drivers off the road. The team is named in honor of Kali and Jeremy O’Dell who were injured, and in memory of their parents Greg and Laura O’Dell who were killed, by an impaired driver in Salisbury in October 2006. MADD Canada is grateful to the Codiac RCMP for their dedication and commitment to highway safety in this endeavor. MADD East Hants set up a display table and sold tickets on a basket during a Strides for Change Sponsors Official Sponsors Allstate Insurance Company of Canada Alcohol Countermeasure Systems How Can I Reward Myself and Support MADD Canada? Matters Get the BMO® MADD Canada MasterCard®*. Reward yourself with 1 AIR MILES®† reward mile for every $20 you spend1 or 0.5% CashBack® — and pay no annual fee2. Or earn rewards faster with an AIR MILES World or Cashback World MasterCard. If you already have a BMO MADD Canada MasterCard, you can take pride in knowing that you’re helping support MADD Canada save lives and support victims at no additional cost to you. What better reason to use your card more often? Apply today at bmo.com/madd, in a BMO branch or call 1-800-263-2263. 1 Award of AIR MILES reward miles is made for purchases charged to your account (less refunds) and is subject to the Terms and Conditions of your BMO MasterCard Cardholder Agreement. The number of reward miles will be rounded down to the nearest whole number. Fractions of reward miles will not be awarded. ®Registered trade-marks of Bank of Montreal. 2 Ongoing interest rates, payment grace days and annual fees are subject to change. ®*Registered trade-mark of MasterCard International Incorporated. TM†/®†Trademarks of AIR MILES International Trading B.V. Used under license by LoyaltyOne, Inc. and Bank of Montreal. IPromise Bracelets Raise Funds, Awareness for MADD Canada The IPromise campaign raises awareness about the potential consequences of driving impaired. At the heart of the program is the IPromise bracelet which symbolizes the wearer’s promise, to his/her mother and to the world, to never drive impaired. The bracelet serves as a constant reminder of that commitment. The IPromise bracelets sell for $5, with $2 of every purchase donated to MADD Canada. Do you promise? Get your IPromise bracelet today at www. ipromisemom.com or at www.madd.ca and support MADD Canada. Your Favourite Magazine Subscriptions Benefit MADD Canada Magazine subscriptions make a great holiday gift for yourself or others! And if you order them through MADD Canada’s online magazine store, you will save up to 85% off the newsstand price of all your favourite magazine titles. Best of all, MADD Canada will benefit from 37% of your total purchase. What a great way to do some of your holiday gift shopping while supporting the effort to stop impaired driving! Simply visit: www.efundraisingonline.ca/maddcanada Page Eleven Matters Individual and Corporate Support MADD Canada wishes to thank the following individuals, corporations, foundations and associations for their financial support to victims of impaired driving. Together, we will stop impaired driving, save lives and prevent injuries. Platinum $10,000 + Car Heaven Department of Justice Canada Gold $5,000 + Agency 59 Engage Interactive Silver $1,000 + A-Plus Office Movers Inc. Artisan Print + Ltd. Caring Hands Publishing D and D ATM Investment Mary Kay Cosmetics Ltd. Miller Memorial Foundation NWM Private Giving Foundation Pace Law Firm Private Giving Foundation Individual Donors Graham Wright Janet MacLellan Jeanine Moore Joanne Batchelor Mr. & Mrs. Ron Penhall Mr. & Mrs. Maurice Benoit Marjory LeBreton Melvin Robinson Paul Roth Nurith Safir Ron & Theresa Medwid Shirley Grant Susan Finkbeiner Platinum Professor Robert Solomon & Dr. Barbara Lent Silver Carolyn Swinson Grace Stinellis John & Josie Watson Michael Adelson Richard & Bonnie Watts Bronze Alison Prentice Ari & Deanna Joffe Audrey Kenny Brenda Lecours-Bowker MADD Canada is a member of Imagine Canada and we are proud to use the Imagine Canada trustmark that demonstrates our organization’s commitment to responsible management and accounting of funds that donors entrust to us. 4Yes, you can count on my commitment to MADD Canada. o I am enclosing my special contribution of: o $15 o $25 o $35 o $50 o Other $___________ o I would like to join the MADD Canada Monthly Donor Program (please send me information) I prefer to make my donation by: o Cheque o Visa o MasterCard o AMEX Name:____________________________________________________________________ Address:__________________________________________________________________ Card No. ___________________________ Expiration Date: ______________________ Signature:________________________________________________________________ Please make your cheque or money order payable to MADD Canada. o Please contact me with information All gifts of $20.00 or more will be receipted automatically. on donating to MADD Canada through If you require a receipt for any other amount, please check here. o my will, life insurance and/or stocks. Contact Us Phone: 905-829-8805 1-800-665-MADD Fax: 905-829-8860 Internet: http://www.madd.ca Email: [email protected] Mail: 2010 Winston Park Drive, Suite 500, Oakville, ON L6H 5R7 Page Twelve Chair of Board of Directors: Gregg Thomson National President: Angeliki Souranis Chief Executive Officer: Andrew Murie Canadian Charitable Registration No. 13907 2060 RR0001 Follow MADD Canada Keep up-to-date on all the latest news from MADD Canada. Follow us on: http://www.facebook.com/maddcanada.ca http://twitter.com/maddcanada