Self-Serve Media Kit 2009

self-serve
media
kit
media kit
With the rise of the online sector as the primary source of news, CLUTCH has been an industry leader in forging the
movement into the digital age for its target demographic. Online publishing has been in demand from viewers, with
people demanding news immediately and conveniently. With a site that has been accumulating steady increase of viewers
each quarter since its inception, CLUTCH has proven that there is a market for Black women that hasn’t been filled
before.
Reminiscent of ESSENCE in its appeal but unique in its platform and content, CLUTCH is the only online magazine for
the African-American woman that is updated numerous times daily and releases a full issue every Monday. CLUTCH is
also the first blog network that caters to women of color, offering the newest and important news in fashion,
entertainment, designer brands and parenting. Every facet of today’s multicultural woman is explored -the conscious
mind, the clothes mind, the social mind, and the progressive mind in a medium that enables instant feedback and userfriendly interaction.
With weekly interviews with the biggest names in the world (Russell Simmons, Diahann Carroll, Sheila Johnson, Sanaa
Lathan, John Legend, Suze Orman, among others) along with contributions by some of the most eclectic minds of this
generation, CLUTCH has barely scratched the surface of how potent it can become. Insightful analysis of pertinent news,
celebrity interviews, internationally recognized designs and easy-to-use social network tools serves to provide a solid
framework for which to continually improve. Declining newspaper circulation and outstanding content are two of the
biggest reasons why CLUTCH will continue to be a force. With relevancy, engagement and style our constant focus,
CLUTCH is a publication that has yet to see its best days.
Self-Serve Advertising:
Our Self-Serve Advertising gives us the opportunity to give
back to the brands, designers and individuals who love and
support us. As a emerging online destination we know how
hard it can be to get the support and visibility you need to
grow and we would love to help be an outlet to help get you
in front of those you would like to reach.
Advertising Space Available: 125×125
Price: $250 per month
The Opportunity Has Presented Itself To:
• Attach your company to one of the fastest growing online
magazines and communities for African American/Black
Women.
• To connect with the influencers and trendsetters in fashion,
beauty, music, art, technology and more.
• The chance to create a social media campaign with a
leading social media portal for Black Women.
• Increase visibility and presence in the Black community.
• Provide engagement with your target demographic.
• Receive real time feedback from your target.
There are only 6 spots available each month - to place an
insertion order for an available slot please contact
[email protected]