speaking engagement bible

Transcription

speaking engagement bible
CLEVELAND
SPEAKING ENGAGEMENT BIBLE
THEEISENAGENCY.COM
[email protected]
{ THEY WANT YOU TO CALL! }
101
CREATING A SPEAKER’S BUREAU
CREATE A SPEAKER’S PROFILE
A speakers profile is a document that explains who
the speaker is. This document should include a brief
biography of the speaker including his/ her
experiences, awards, and other achievements that
give the speaker credibility to speak on the topic
that you are trying to portray. Include a
professional picture of the speaker and your
company logo as well.
SUGGESTED SPEAKING TOPICS
Include all of the possible topics that the speaker
can speak about. Giving the organization you wish
to speak to options will give you more of a chance
in securing the gig. Each topic you present should
also include a short summary explaining what the
audience should expect and learn from your
speech. Include the amount of time each speech
typically lasts and what demographic they are
aimed at. Listing quotes by other’s that have heard
the speaker’s presentation in the past can be a
helpful addition, increasing the odds that you will
get booked.
SUMMARY OF COMPANY
If your speaker is speaking on behalf of the
company they work for be sure to include a
brief description of the company, along with a
link to the company website. This will give the
organization an opportunity to learn about the
company’s history and see if it is a fit for what
they are looking for. Within this summary, be
sure to include the contact information of a
representative of the company so the
organization you will be speaking for can
contact your company if any other information
is needed.
PHONE PITCHES
Your phone pitch will be helpful when you are
making those endless calls to organizations to
try and secure a speaking engagement. Write
yourself an opening line and prepare questions
so the call goes smoothly. Also, have your
calendar out and ready to help you with
scheduling. Even though you may be dreading
these calls the have to be done. Just remember
this in not a “typical” cold call. The businesses
you are calling have programs that speakers
are needed for. They WANT you to call.
CONFIRMATION
Once you have secured an opportunity, follow
up with the organization with a confirmation
letter. Having it on paper will create more
security. The last thing you want is your hard
work of calling and securing a gig to be
forgotten conversation.
{SECURING A SUCCESSFUL SPEAKING ENGAGEMENT IS ALL ABOUT PREPARARTION! }
TIPS
FOR SUCCESSFUL SPEAKING ENGAGEMENTS
1.
Prior to the event, re-confirm with the
details of the speaking engagement, including
handout information and overnight
accommodations, if necessary.
2.
Only speak about things that you are
passionate or knowledgeable about. This will
help you maintain high energy, and if you forget
your script you can keep going.
3.
Use language appropriate for the audience
you’re speaking to. For a younger audience,
refrain from using difficult terminology.
4.
Speak simply and clearly. If you must use
complicated language be sure to keep it to a
minimum and explain any words that a
layperson might not understand.
5.
Avoid disagreements with the audience. If
an audience member makes a comment that is
bad-mannered, use that as an opening to teach
and share information rather than create a
personal challenge.
6.
Create a picture. Use analogies, stories,
and humor frequently to connect with the
audience and brings your message to life. If
humor doesn’t come naturally, do not try to
force it.
7.
Pay attention to the audience’s reaction. If
you see people that seem bored, do something
that will grab their attention and regain focus
on you. Examples on how to regain this focus is
by changing topics or opening the floor to
questions.
8.
Ask attendees to evaluate the speaker.
Provide general feedback on the speaker’s
presentation by completing an evaluation form
within 10 days of the program.
LORAIN COUNTY
CHAMBER OF COMMERCE
6100 S Broadway Ste 201
Lorain, OH 44053
(440) 233-0001
Visit: loraincountychamber.com
OBERLIN AREA CHAMBER
NORTH COAST
REGIONAL CHAMBER
Po Box 275
Avon Lake, OH 44012
(440) 933-9311
Visit: northcoastchamber.com
13 S Main St
Oberlin, OH 44074
(440) 774-6262
Visit: oberlin.org
NORTH OLMSTED
CHAMBER OF
COMMERCE INC
NORTH RIDGEVILLE
CHAMBER OF COMMERCE
34845 Lorain Rd
North Ridgeville, OH 44039
(440) 327-3737
AVON LAKE CHAMBER OF
COMMERCE
713 Avon Belden Rd
Avon Lake, OH 44012
(440) 933-3129
28938 Lorain Rd Ste 204
North Olmsted, OH 44070
(440) 777-3368
Visit: nolmstedchamber.org
HURON CHAMBER OF
COMMERCE INC
404 Main St
Huron, OH 44839
(419) 433-5700
Visit: huron.net
BEREA CHAMBER OF
COMMERCE
173 Front St
Berea, OH 44017
(440) 243-8415
MIDDLEBURG HEIGHTS
CHAMBER
16000 Bagley Rd
Cleveland, OH 44130
(440) 243-5599
Visit: middleburgheightschamber.com
ROCKY RIVER
CHAMBER-COMMERCE
19543 Center Ridge Rd
Rocky River, OH 44116
(440) 331-1140
Visit: rockyriverchamber.com
STRONGSVILLE
CHAMBER-COMMERCE
18829 Royalton Rd
Cleveland, OH 44136
(440) 238-3366
Visit: strongsvillechamber.com
LAKEWOOD CHAMBER
OF COMMERCE
16017 Detroit Ave
Lakewood, OH 44107
(216) 226-2900
Visit: lakewoodchamber.org
PARMA AREA CHAMBER OF
COMMERCE
7908 Day Dr
Cleveland, OH 44129
(440) 886-1700
Visit: parmaareachamber.org
MAYFIELD AREA CHAMBER
OF COMMERCE
Cleveland, OH 44102
(216) 556-4598
Visit: mayfieldareachamber.org
ERIE COUNTY CHAMBER OF
COMMERCE
225 W Washington Row
Sandusky, OH 44870
(419) 625-6421
Visit: eriecountychamber.com
GARFIELD HTS CHAMBER OF
COMMERCE
HISPANIC CHAMBER OF
COMMERCE OHIO
BUSINESS ASSOCIATION
5706 Turney Rd, Ste 101
Cleveland, OH 44125
(216) 475-7775
Visit: garfieldchamber.com
3104 W 25Th St
Cleveland, OH 44109
(216) 281-4422
WADSWORTH CHAMBER OF
COMMERCE
NOACC
123 Broad St # D
Wadsworth, OH 44281
(330) 336-6150
Visit: wadsworthchamber.com
4200 Rockside Rd Ste 210B
Cleveland, OH 44131
(216) 447-9900
Visit: noacc.org
CHAGRIN VALLEY CHAMBER
OF COMMERCE
BRECKSVILLE CHAMBER OF
COMMERCE
16 S Main St
Chagrin Falls, OH 44022
(440) 247-6607
49 Public Square
Brecksville, OH 44141
(440) 526-7350
Visit: brecksvillechamber.com
WILLOUGHBY AREA
CHAMBER OF COMMERCE
28 Public Square
Willoughby OH 44094
(440) 942-1632
willoughbyareachamber.com
AAF/CLEVELAND
www.AAFCleveland.com
4700 Rockside Rd. #325 Independence, OH
44131 (216) 901-4000
[email protected]
ROTARY CLUB OF
CLEVELAND
3813 Euclid Ave, Cleveland, OH 44115
(216) 391-1141
www.RotaryClubofCleveland.com
CLEVELAND AMA
www.ClevelandAMA.cm
NORTH RIDGEVILLE
ROTARY
PUBLIC RELATIONS
SOCIETY OF AMERICA
North Ridgeville Senior Center
7327 Avon Belden Rd
North Ridgeville, OH 44039
28022 Osborn Rd, Cleveland, OH 44140
(440) 899-1112
www.PRSACleveland.org
ROCKY RIVER ROTARY
IABC CLEVELAND
1353 Edanola Ave, Cleveland, OH 44107
(216) 226-7013
www.IABCCleveland.com
Don Umerley Civic Center
21016 Hilliard Blvd.
Rocky River, OH
44116
CHAGRIN VALLEY ROTARY
Kenston Middle School
17419 Snyder Road
Chagrin Falls, OH 44023
United States
ELYRIA ROTARY
Gregory G. (Greg) Kruszka - Secretary
[email protected]
Wesleyan Village
807 West Avenue
Elyria OH 44035
NORTH COAST ROTARY
Email us at: [email protected]
Phone us at: 440.668.9484
P. O. Box 212,
Avon Lake, OH 44012
CLEVELAND CHAPTER,
SOCIETY OF PROFESSIONAL
JOURNALISTS
4337 Chanticleer Drive
Fairview Park, OH 44126-1906
O
P
M
A
B
E
Online
Public
Relations
Marketing
Advertising
Branding
Experiential
5315 NEW HAVEN CT.
SHEFFIELD VILLAGE OH
44054
THEEISENAGENCY.COM
[email protected]