(6) 1-Hour Shows Saturday/Sunday

Transcription

(6) 1-Hour Shows Saturday/Sunday
with Over 200 Hours of Programming!
A Large Inventory Including:
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Presenting Sponsorships
On Track Banners at Over 400 Events
Opening and Closing Billboards
In-Show Feature Entitlements
:30 Second TV Commercials
:30 Second In-Show Product Features
On-Board Camera Sponsorships
Winner Circle Hats
20 DIFFERENT STATES
OVER 245 EVENTS
OVER 40 HOURS OF TV PROGRAMMING!
Media Package:
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Event Entitlement Naming Rights
:30 second in-show feature each show
(20 plus 1 re-air = 40 minimum)
:05 Billboards Brought-to-you-by
(20 plus 1 re-air = 40 minimum)
On-board camera in each show
(20 plus 1 re-air = 40 minimum)
Inflatable positioned for in focus exposure
Event display space for on-site activation,
banners, VIP Tickets, hospitality upon
request, etc. at all events
By The Numbers:
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245 Total Events/20 States and Canada
Approximately 950,000 Total Attendance
Average 4,500 Attendees Per Event
Largest Attendance 20,000 (Evansville, Goshen, and Indiana)
Program Activation:
For up to date scheduling information,
ticket requests, or any other
questions, please feel free to contact…
Richard Gunn
Event Activation Manager
Lucas Oil Products
(800) 342-2512
[email protected]
20 1 0
E V E N T
S C H E D U L E
Pro-National Touring Schedule
7/2
7/4
7/10-11
7/17-18
7/19
7/23
7/24
7/25
7/31
8/1
8/5
8/8-9
8/14 -15
8/15
8/17
8/21-22
8/28
8/29
9/4
9/12
9/19
Lincoln County Fairgrounds - Stanford, KY
Shippensburg County Fairgrounds - Shippensburg, PA
Super Clean America's Pull Marshall - Henry, IL
Stephenson County Fairgrounds - Freeport, IL
Putnam County Fairgrounds - Greencastle, IN
Summer Heat Elkhart County Fairgrounds - Goshen, IN
General Tire Vanderburgh County Fair Truck & Tractor Pull - Evansville, IN
Southeast Illinois Summer Heat Presented By E3 Sparkplugs - Fairfield, IL
R&L Carriers Show-Me Show-Down - Macon, MO
R&L Carriers Show-Me Show-Down - Macon, MO
Cattaraugus County Fairgrounds - Little Valley, NY
Indy Super Pull Indiana State Fairgrounds - Indianapolis, IN
Hillsboro Fireman's Charity Pull Hillsboro Fireman's Park - Hillsboro, WI
Buck Motorsports Park - Lancaster, PA
Washington County Fairgrounds - Washington, PA
Jim Beam America's Fair Erie County Fairgrounds - Hamburg, NY
Scheid Diesel Extravaganza Wabash County Fairgrounds - Terre Haute, IN
Smoke over the Water Presented By General Tire - Carlyle, IL
Indiana County Fairgrounds - Indiana, PA
Diamond Nationals Lucas Oil Truck & Tractor Pull - Wheatland, MO
Greene County Fairgrounds - Waynesburg, PA
15 One-hour Shows on SPEED
with 1 Guaranteed Re-air
Media Package:
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Event Entitlement Naming Rights
:30 second in-show feature each show
(15 plus 1 re-air = 30 minimum)
:05 Billboards Brought-to-you-by
(15 plus 1 re-air = 30 minimum)
On-board camera in each show
(15 plus 1 re-air = 30 minimum)
Inflatable positioned for in focus exposure
Event display space for on-site activation,
banners, VIP Tickets, hospitality upon
request, etc. at all events
By The Numbers:
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41 Total Events
Average 5,000 Attendees Per Event
Approximately 205,000 Total Attendance
Program Activation:
For up to date scheduling information,
ticket requests, or any other
questions, please feel free to contact…
Richard Gunn
Event Activation Manager
Lucas Oil Products
(800) 342-2512
[email protected]
S C H E D U L E
E V E N T
20 1 0
February 1-3
February 4-5
February 6
March 6
March 7
March 27
April 23
April 24
May 1
May 14
May 15
May 21
May 22
May 28 & 29
May 30
East Bay Raceway Park - Gibsonton, FL - $5,000 to win
East Bay Raceway Park - Gibsonton, FL - $10,000 to win
East Bay Raceway Park - Gibsonton, FL - $12,000 to win - TV
Volunteer Speedway - Bulls Gap, TN - $10,000 to win
Cherokee Speedway - Gaffney, SC - $10,000 to win
Brownstown Speedway - Brownstown, IN - $10,000 to win
Bedford Speedway - Bedford, PA - $10,000 to win
Hagerstown Speedway - Hagerstown, MD - $10,000 to win
Paducah International Raceway - Paducah, KY - $10,000 to win - TV
Beckley Motor Speedway - Mount Hope, WV - $10,000 to win
Wythe Raceway - Wytheville, VA - $10,000 to win
34 Raceway - Burlington, IA - $10,000 to win
LaSalle Speedway - LaSalle, IL - $10,000 to win
Lucas Oil Speedway - Wheatland, MO - $30,000 to win - TV
Tri-City Speedway - Pontoon Beach, IL - $10,000 to win
S C H E D U L E
E V E N T
20 1 0
June 4
Tazewell Speedway - Tazewell, TN - $10,000 to win
June 5
Florence Speedway - Union, KY - $10,000 to win
June 18
Cleveland Speedway - Cleveland, TN - $10,000 to win
June 19
Volunteer Speedway - Bulls Gap, TN - $10,000 to win - TV
July 3
Muskingum Co. Speedway - Zanesville, OH - $10,000 to win
July 4
Portsmouth Raceway Park - Portsmouth, OH - $10,000 to win
July 9 & 10
Columbus Speedway - Columbus, MS - $20,000 to win - TV
July 16
Tri-City Speedway - Pontoon Beach, IL - $10,000 to win - TV
July 17
Lucas Oil Speedway - Wheatland, MO - $10,000 to win
July 27
Fonda Speedway - Fonda, NY - $10,000 to win
July 29
Utica Rome Speedway - Vernon, NY - $10,000 to win
July 31
Hagerstown Speedway - Hagerstown, MD - $10,000 to win
August 13 & 14 Florence Speedway - Union, KY - $50,000 to win - TV
August 20 & 21 Batesville Motor Speedway - Batesville, AR - $40,000 to win - TV
August 27
Lawrenceburg Speedway - Lawrenceburg, IN - $10,000 to win - TV
August 28
Bluegrass Speedway - Bardstown, KY - $10,000 to win
September 4 Portsmouth Raceway Park - Portsmouth, OH - $10,000 to win - TV
September 18 Virginia Motor Speedway - Saluda, VA - $15,000 to win
September 24 & 25, Brownstown Speedway - Brownstown, IN – $20,000 to win - TV
October 8
Talladega Short Track - Talladega, AL - $10,000 to win - TV
October 9
Dixie Speedway - Woodstock, GA - $10,000 to win - TV
October 10
Rome Speedway - Rome, GA - $10,000 to win
13 Half-hour Shows on SPEED
with 1 Guaranteed Re-air
Media Package:
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Event Entitlement Naming Rights
:30 second in-show feature each show
(13 plus 1 re-air = 26 minimum)
:05 Billboards Brought-to-you-by
(13 plus 1 re-air = 26 minimum)
On-board camera in each show
(13 plus 1 re-air = 26 minimum)
Inflatable positioned for in focus exposure
Event display space for on-site activation,
banners, VIP Tickets, hospitality upon request,
etc. at all events
By The Numbers:
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46 Total Events
Average 3,000 Attendees Per Event
Largest Attendance 7,500 - San Diego
138,000 Total Attendees
Program Activation:
For up to date scheduling information,
ticket requests, or any other
questions, please feel free to contact…
Richard Gunn
Event Activation Manager
Lucas Oil Products
(800) 342-2512
[email protected]
S C H E D U L E
E V E N T
20 1 0
National
4/24-26
6/19-21
7/17-19
7/24-26
8/7-9
9/18-20
11/19-22
Divison 1
4/24-26
6/19-21
7/17-19
7/24-26
8/7-9
9/18-20
11/19-22
Division 2
6/20-21
8/7-9
11/19-22
Division 3
6/20-21
7/17-19
7/24-26
9/12-13
11/19-22
27TH Annual Lakefest - Chandler, AZ
IHBA Super Nationals - Chowchilla, CA
25TH Annual Augusta Southern Nationals – Augusta, GA
Lucas Oil Oak Hollow Boat Drags - High Point, NC
Marble Falls - Marble Falls, TX
San Diego Bayfair - San Diego, CA
27TH World Finals - Chandler, AZ
27TH Annual Lakefest - Chandler, AZ
IHBA Super Nationals - Chowchilla, CA
25TH Annual Augusta Southern Nationals - Augusta, GA
Lucas Oil Oak Hollow Boat Drags - High Point, NC
Marble Falls - Marble Falls, TX
San Diego Bayfair - San Diego, CA
27TH World Finals - Chandler, AZ
Creve Coeur - St. Louis, MO
Marble Falls - Marble Falls, TX
27TH World Finals - Chandler, AZ
Creve Coeur - St. Louis, MO
25TH Annual Augusta Southern Nationals – Augusta, GA
Lucas Oil Oak Hollow Boat Drags - High Point, NC
New Athens - New Athens, IL
27TH World Finals - Chandler, AZ
STRONGEST
Television Package:
NBC – Live! Saturday 2-Hour Show - Challenge Cup
SPEED Channel – (33) 1-Hour Shows Saturday/Sunday
Guaranteed 1 re-air for a total of 66 hours
VERSUS – (6) 1-Hour Shows Saturday/Sunday
Guaranteed 1 re-air for a total of 12 hours
Mav-TV – (10) 1-Hour Shows Saturday/Sunday
Guaranteed 1 re-air for a total of 20 hours w/International Distribution
Media Package:
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Event Entitlement Naming Rights
:30 second in-show feature each show
(49 plus 1 re-air = 98 minimum)
:05 Billboards Brought-to-you-by
(49 plus 1 re-air = 98 minimum)
On-board camera in each show
(49 plus 1 re-air = 98 minimum)
Inflatable positioned for in focus exposure
Event display space for on-site activation, banners, VIP
Tickets, hospitality upon request, etc. at all events
By The Numbers:
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8 Total Events
Average 15,000 Attendees Per Event
120,000 Total Attendees
Program Activation:
For up to date scheduling information,
ticket requests, or any other
questions, please feel free to contact…
Richard Gunn
Event Activation Manager
Lucas Oil Products
(800) 342-2512
[email protected]
S C H E D U L E
E V E N T
20 1 0
3/6 & 7
4/10 & 11
5/22 & 23
6/26 & 27
8/7 & 8
9/18 & 19
10/23 & 24
12/11 & -12
Lake Elsinore Motorsports Complex (Lake Elsinore,CA)
Speedworld (Surprise, AZ.)
Primm Motorsports Complex (Primm, NV.)
Miller Motorsports Park (Tooele, UT.)
Lake Elsinore Motorsports Complex (Lake Elsinore, CA.)
Speedworld (Surprise, AZ.)
Primm Motorsports Complex (Primm, NV.)
Firebird Raceway – (Phoenix, AZ)
As the new era of professional motocross in
America continues to take shape, a large
piece of the puzzle was revealed when Lucas
Oil announced it will serve as the AMA Pro
Motocross Championship title sponsor for the
next three years. This announcement comes
on the heels of the groundbreaking marketing
and media partnership formed between MX
Sports and Alli, the Alliance of Action Sports,
around what will now be known as the Lucas
Oil AMA Motocross Championship.
By The Numbers:
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12 Total Events Televised on NBC and SPEED
Average 15,000 Attendees Per Event
Approximately 180,000 Total Attendance
E V E N T S C H E D U L E LIVE
20 1 0
5/23
5/30
6/6
6/13
6/27
7/4
7/18
7/25
8/15
8/22
8/29
9/5
Glen Helen Raceway - San Bernardino, CA
Hangtown Motocross Classic - Sacramento, CA
Freestone Raceway - Wortham, TX
High Point Raceway - Mt. Morris, PA
Thunder Valley Motocross - Lakewood, CO
Red Bud - Buchanan, MI
Spring Creek Motocross – Millville, MN
Washougal MX Park - Washougal, WA
Unadilla - New Berlin, NY
Budds Creek Motocross- Mechanicsville , MD
Moto-X338 - Southwick, MA
Steel City Raceway - Delmont, PA
Top riders from each category of
motorcycle racing will go head-to-head
in what is known as the “toughest racing
on two wheels.” This popular indoor
version of motorcycle off-road racing
has become well known all over.
EnduroCross tracks incorporate various
elements of Off-Road racing into a
supercross-style setting, including
rocks, boulders, logs, sand, mud, a
water-hole, even a few special obstacles.
By The Numbers:
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7 Total Events Televised on VERSUS
Average 7,500 Attendees Per Event
Approximately 52,500 Total Attendance
S C H E D U L E
E V E N T
20 1 0
7/25
8/15
9/12
10/3
10/24
11/21
Orleans Arena - Las Vegas, NV
Lazy E Arena - Guthrie, OK
Florence Civic Center - Florence, SC
Value City Arena - Columbus, OH
National Western Complex - Denver, CO
Orleans Arena - Las Vegas, NV
January 12 – 16, 2010
Tulsa, OK
2-hour delay program prime time
Media Package:
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Broadcast brought-to-you-by
1 On-board camera
4 Brought-to-you-by billboards
In-Focus Banner on track
Live Event Activation 30 days prior to event
Logo seen on large national ad campaign…
i.e.. National Speed Sport News
Speed Freaks live radio shows features
Web Hyperlink on Chili Bowls web site –
27,363,431 annual hits
Reduced team sponsorships
August 12-15, 2010
Knoxville, IA
Media Package:
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Positioned as 3rd level presenting sponsor
Brought-to-you-by billboards
Multiple In-focus banners on track
Logo seen on large national ad campaign
The landscape for the Sprint Car racing world
underwent a dramatic change for the better in 2009, as
Lucas Oil Products and K&N Filters joined forces with
the American Sprint Car Series. The newly formed
series featured the nation's most competitive Sprint Car
racing circuit, with the teams vying for greatly enhanced
purses. A point fund of $250,000 will be in place for the
2009 season for the Lucas Oil ASCS Sprint Car Dirt
Series presented by K&N Filters, with each individual
event including a $6,000 winner's share and $500 to
start the "A" Main event along with $200 for "B" Main
non-transfers.
By The Numbers:
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30 National Event
4,000 Attendees Per Event
Approximately 120,000 Total Attendance
160 Regional Events
1,500 Attendees Per Event
Approximately 240,000 Total Attendance
S C H E D U L E
E V E N T
20 1 0
3/20-21
3/27-28
4/18
5/1
5/8-9
5/23-24
6/5
6/5
6/5
6/5
Devil’s Bowl Speedway - Mesquite, TX
State Fair Speedway - Oklahoma City, OK
I-30 Speedway - Little Rock, AR
Tri-City Speedway - Granite City, IL
Volunteer Speedway - Bulls Gap, TN
Jetmore Motorplex - Jetmore, KS
67 Speedway - Texarkana, AR
I-30 Speedway - Little Rock, AR
Creek County Speedway - Sapulpa, OK
Lake Devil’s Bowl Speedway - Mesquite, TX
Career Highlights:
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Winner of three Full Throttle Series event titles (as of 10.5.09)
2009 Chase for the Championship Contender
Reset career best Miles-Per-Hour 330.47 mph at the Auto Club NHRA
Finals in the fourth round of qualifying at Pomona, Ca - 2008
Winner of four Lucas Oil Drag Racing series National Event titles:
Summitracing.com Nationals (Las Vegas, NV), Fram-Autolite Nationals
(Sonoma, CA), Lucas Oil Nationals (Brainerd, MN), and Lucas Oil
Nationals (Reading, PA)
Youngest professional driver on the NHRA Top Fuel circuit
Available Inventory or
Sample Campaign
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Primary and secondary logo placement on Shawn
Langdon Top Fuel Dragster available
Secondary logo placement on Morgan Lucas GEICO
Top Fuel Dragster available
Presenting sponsor for VIP Hospitality at all events
Custom tailored package to include both Top Fuel
Dragsters and ad campaigns
Program Activation:
For up to date scheduling information,
ticket requests, or any other
questions, please feel free to contact…
Kristene Hayden
Morgan Lucas Racing
(317) 858-1333
[email protected]
S C H E D U L E
E V E N T
20 1 0
2/5-8
2/20-22
3/ 12-15
3/27-29
4/2-5
4/16-19
5/1-3
5/15-17
5/29-31
6/4-7
6/11-14
6/25-28
7/10-12
7/17-19
7/24-26
8/13-16
8/20-23
9/2-7
9/17-20
9/24-27
10/ 2-4
10/9-11
10/29-11/1
11/12-15
Kragen O’Reilly NHRA Winternationals - Pomona, CA
Lucas Oil Slick Mist NHRA Nationals - Phoenix, AZ
ACDelco NHRA Gatornationals - Gainesville, FL
O’Reilly NHRA Spring Nationals - Houston, TX
SummitRacing.com NHRA Nationals - Las Vegas, NB
Summit Racing Equipment NHRA Southern Nationals - Atlanta, GA
O’Reilly NHRA Midwest Nationals - Madison, IL
NHRA Thunder Valley Nationals - Bristol, TN
O’Reilly NHRA Summer Nationals - Topeka, KS
United Association Route 66 NHRA Nationals - Chicago, IL
United Association NHRA SuperNationals - Englishtown, NJ
Summit Racing Equipment NHRA Nationals - Norwalk, OH
Mopar Mile-High NHRA Nationals - Denver, CO
NHRA Northwest Nationals - Seattle, WA
Fram Autolite NHRA Nationals - Sonoma, CA
Lucas Oil NHRA Nationals - Brainerd, MN
Toyo Tires NHRA Nationals - Reading, PA
Mac Tools U.S. Nationals Indianapolis, IN
NHRA Carolinas Nationals - Concord, NC
O’Reilly Super Start Batteries NHRA Fall Nationals - Dallas, TX
O’Reilly NHRA Mid-South Nationals - Memphis, TN
Virginia NHRA Nationals - Richmond, VA
NHRA Las Vegas Nationals - Las Vegas, NV
Automobile Club of Southern California NHRA Finals - Pomona, CA
Media Package
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Plane wrapped with decal up to one half plane share
Decal/patch worn on pilot fire suit
Media mentions, on ads, promos and pilot interviews on
NBC, CBS, ABC, and Fox local market news
Logo placement on hero cards, posters and transport trailer
By The Numbers:
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21 Total Air-Shows
Approximately 10,000,000
Total Attendance
S C H E D U L E
E V E N T
20 1 0
4/4-5
4/18
5/1-3
5/29-31
6/5-7
6/20-21
7/3-5
7/10-12
7/25-26
8/22-23
8/29-30
9/4-7
9/12-13
9/20
10/9-11
10/17-18
11/6-8
Tuscaloosa Regional Airport Air Show - Tuscaloosa, AL
Thunder Over Louisville - Louisville, KY
N’awlins Air Show - NAS JRB New Orleans, LA
Southern Wisconsin Air Fest - Janesville, WI
Indianapolis Air Show - Indianapolis, IN
Quad Cities Air Show - Davenport, IA
Dubuque Air Show and Fireworks - Dubuque, IA
Prairie Air Show - Peoria, IL
Sioux Falls Air Show - Sioux Falls, SD
Selfridge ANGB Air Show - Selfridge ANGB
Waterloo Aviation Expo and Airshow - Waterloo, ON
Canadian International Air Show - Toronto, Ont
Nova Scotia International Air Show - Yarmouth, Nova Scotia
Navy Blue Angels Jet Team - Ocean City Beachfront, NJ
Fleet Week - San Francisco, CA
Edwards AFB Open House and Air Show - Edwards AFB, CA
Jacksonville Air Show - Jacksonville, FL
Beginning in 2008 the Indianapolis Colts will be
calling Lucas Oil Stadium home. The state-ofthe-art facility is a seven-level multi-use
building with a retractable roof that seats 63,000
for NFL events and 70,000 or more for NCAA,
concerts and other special events. With the
winning history of the Colts and Lucas Oil
Products the possibilities are infinite and the
excitement is definite!
The stadium will host the Super Bowl in 2012!
By The Numbers:
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8 Home Football Games
63,000 Attendees Per Event
Approximately 504,000 Total Attendance
Plus additional attendance of 500,000 for other
special events held on site
2009-2010 Event Schedule
Date
Opponent
Event Site
September 13
Jacksonville Jaguars
Lucas Oil Stadium
September 21
Miami Dolphins
Away
September 27
Arizona Cardinals
Away
October 4
Seattle Seahawks
Lucas Oil Stadium
October 11
Tennessee Titans
Away
October 25
St. Louis Rams
Away
November 1
San Francisco 49ers
Lucas Oil Stadium
November 8
Houston Texans
Lucas Oil Stadium
November 15
New England Patriots
Lucas Oil Stadium
November 22
Baltimore Ravens
Away
November 29
Houston Texans
Away
December 6
Tennessee Titans
Lucas Oil Stadium
December 13
Denver Broncos
Lucas Oil Stadium
December 17
Jacksonville Jaguars
Away
December 27
NY Jets
Lucas Oil Stadium
January 3
Buffalo Bills
Away
By The Numbers:
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“The Diamond of Dirt Tracks” Lucas Oil Speedway is 3/8 mile semi
banked dirt/clay oval track. With
Musco lighting that assures the best
lit 3/8 mile dirt track in the Nation.
And a BOSE Stadium Sound System
that insures not only that the fans
get to see the action, but hear it as
well. Huge permanent HD
Jumbotron Screen and Scoring
pylons in Turn 3 that keep fans
updated on racing action. In
between races the Jumbotron gives
us a unique advertising avenue for
track sponsors.
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8 National Events
5,000 Attendees Per Event
Approximately 40,000 Total Attendance
12 Weekly Regional Events
1,500 Attendees Per Event
Approximately 18,000 Total Attendance
Located in Blythe, California this Quarter mile “D” shaped asphalt racetrack
opened in 2002 and has since hosted events for these racing divisions; Late
Models, Modifieds, Legends, Speed Trucks, Factory Stocks, Sportsmen, and
Demolition Derbies
By The Numbers:
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Blue Grass Festival - 45,000 per Day
County Fair - 10,000 per Week
4th of July Fireworks – 6,000
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Print Media
Broadcast Media
Internet Media
Media Package:
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Front Cover Opportunity
1 Full page ad each issue (4 total)
2 Full page article set aside for
product news/articles
By The Numbers:
All High Definition Programming!
Lucas Oil Pro Pulling League - 10 Original
Episodes with at least 1 guaranteed repeat
Lucas Oil Off Road Racing - 33 Original Episodes
with at least 1 guaranteed repeat
Lucas Oil Drag Boat Series - 13 Original Episodes
with at least 1 guaranteed repeat
Lucas Oil Late Model Dirt Series - 15 Original
Episodes with at least 1 guaranteed repeat
Lucas Oil Motorsports Hour - Covers the best
racing from... Lucas Oil Off Road, Lucas Oil Late
Model Dirt Series, Lucas Oil ASCS, The Mint 400,
Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling
League, and the Endurocross series.
34 Original Episodes with at least 1 guaranteed
repeat
Lucas Oil Motorsports Hour - Covers the best
racing from... Lucas Oil Off Road, Lucas Oil Late
Model Dirt Series, Lucas Oil ASCS, The Mint 400,
Lucas Oil Drag Boat Series, Lucas Oil Pro Pulling
League, and the Endurocross series.
34 Original Episodes with at least 1 guaranteed
repeat
Lucas Oil AMA Motocross Championship Series
Covering the AMA Motocross Outdoor series 250
and 450 classes...
3 Race days on NBC
9 Race days on SPEED
SPECIAL EVENTS / LIVE
Chili Bowl on SPEED
Knoxville Nationals on SPEED
Knoxville Late Model Nationals on SPEED
Diamond Nationals on SPEED
OVER 8 OF THE HOTTEST MOTORSPORTS SERIES!
OVER 60HOURS OF TV PROGRAMMING!
Media Package:
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Event Entitlement Naming Rights
:30 second in-show feature each show
(34 plus 1 re-air = 68 minimum)
:05 Billboards Brought-to-you-by (34
plus 1 re-air = 68 minimum)
:15 - :30-second features – i.e. “Instant
Replay” (34 plus 1 re-air = 68 minimum)
Media Package:
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“Presenting Sponsor”..i.e. “Lucas Oil Motorsports
Hour Unleashed presented by…”
(34) 1-hour Motorsports Hour Unleashed shows
prime per week as seen on VERSUS with 1 re-air
“Brought-to-you by” billboards per show
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Available in over 70 markets across the U.S., the U.K., Canada and Australia
24/7 Programming targets males 18 – 54
Sports and Sports analysis
Gaming and gadgets
Comedy and movies
Women and relationships
Health and fitness
Finances
Boasts one of the largest original HD libraries in the industry
• ESPN2 is a differentiated 24-hour sports network that features more than
4,100 hours a year of live and/or original sports programming, complementing
and extending the ESPN viewing experience
• Over 98% of all ESPN subscribers also receive ESPN2
Source: Nielsen People Meter Sample December 2003
• At the end of 2003 ESPN2's estimated coverage was 87.4 million households
(81% of U.S. TV households)
Source: Nielsen People Meter Sample December 2003
• ESPN2 attained its largest total day audience ever in 2002, averaging nearly
200,000 household impressions! It also achieved the largest prime time
audience ever, averaging over 385,000 house hold impressions!
Source: Nielsen Media Research, M-Su 6a-6a 12/31/01-12/29/02, 197,588 HH Impressions
SPEED, is the nation's first and foremost cable network dedicated to motor sports and the
passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED
delivers quality programming from the track to the garage. Now available in nearly 70 million
homes in North America, SPEED is among the fastest growing sports cable networks in the
country and an industry leader in interactive TV, video on-demand, mobile initiatives and
broadband services.
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Speed Channel Attracts an upscale, predominately male audience with an average annual
Household Income of $60,885
Source: MRI Spring 2003
Speed Channel provides the most extensive inventory of programming related to NASCAR,
giving local advertisers the opportunity to align with the powerful NASCAR brand
Targets motorcycle enthusiasts with over 100 sanctioned motorcycle racing events and a
weekly program dedicated exclusively to motorcycle news, events, racing highlights, product
and technology segments, road tests, and lifestyle programming
Speed Channel provides a powerful platform to reach the consumers who spend over $700
billion per year on automotive and automotive after-market
Source: National Automobile Dealers Association
VERSUS is the center of competition, and the only cable network celebrating
competition in all its forms. The network provides an anytime destination for
people to satisfy their primal need for competition with in-depth coverage of
exclusive live events and original programming including the NHL, America's
Cup, Field Sports, Professional Bull Riders (PBR), The Tour de France, Mountain
West Conference College Football and more.
VERSUS is a movement to protect the ideals and tradition of pure sport and
Competition, giving it a voice and home on TV. The Competition is on. VERSUS.
The following programming is being distributed in France, UK,
Germany, Greece, Italy, Russia and Turkey:
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Lucas Oil Drag Boat Series (13 episodes @ 30 minute format)
Lucas Oil Off Road Series (30 episodes @ 60 minute format)
Lucas Oil Endurocross (7 episodes @ 60 minute format)
Lucas Oil On The Edge (26 episodes @ 30 minute format)
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Lucas Oil Products – over 500,000 unique
users annually (accessible thru Team
Lucas link)
Lucas Oil TV – New web site featuring all
our forms of motorsports via video
streaming, highlight clips, and all our
Lucas Oil Productions archives
Web banner placement and design
Logo placement with direct link to your site
Web blasts
ProPulling.com
LucasOilSpeedway.com
Average of 140,000
Unique visitors per year
Average of 1,100,000
Pages viewed per year
Average of 84,000
Unique visitors per year
Average of 455,000
Pages viewed per year
LucasOil.com
Average of 624,000
Unique visitors per year
Average of 3,000,000
Pages viewed per year
LucasOilModifieds.com
Average of 9,000
Unique visitors per year
Average of 114,000
Pages viewed per year
LucasOilOffRoad.com
Average 170,000
Unique visitors per year
Average of 1,100,000
Pages viewed per year
I-10Speedway.com
Average of 17,000
Unique visitors per year
Average of 92,000
Pages viewed per year
Team Lucas Welcomes You!
To the most comprehensive grassroots
race marketing strategy available.