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MAJLIS
ISSUE 06 | WWW.AHKUAE.COM
ABDULLAH MOHAMMED AL NABOODAH
ON BEING A PART OF THE OLDEST FAMILY-RUN CONGLOMERATES
THINKING OUTSIDE THE BOX
MFC AND THE SHAPE-SHIFTING SHIPPING CONTAINERS
Made in
the GCC
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EDITORIAL
EDITORIAL
MADE IN THE GCC
DEAR READERS,
The UAE is known worldwide to be an important Oil Exporter especially the Emirate of Abu Dhabi and Dubai
for being a trading hub and gateway to the neighboring markets of the GCC states extending to South-East
Asia as well as Africa. The country’s main business is assumed to revolve more or less around its oil and
gas reserves and in the case of industries, only to do with manufacturing of petrochemical downstream
products or similar derived from its abundant resources.
A LESS KNOWN FACT IS THAT OVER THE RECENT YEARS THE UAE
HAS ALSO ESTABLISHED ITS PLACE IN THE GLOBAL PRODUCTION
AND MANUFACTURING INDUSTRY.
Did you know that the world’s largest producer of ceramics originates from the UAE? Or that High Tech
products such as parts for Airbus are manufactured in Al Ain?
There is also considerable production, manufacturing and processing of commodities in industries such as
food, plastics and packaging, precious metals etc. mostly based in the numerous free zones and industrial
zones all over the country and throughout the various emirates, which together make the UAE.
German companies are also actively engaged in this business, either as stand-alone producers in the form
of subsidiaries or in joint ventures with Emirati and international partners.
Exploring the opportunities for production, bringing together the right partners and- especially important
– being involved in training programs for qualifying the necessary skilled labor and management are the
roles played by the AHK in the process.
AHK also helps in finding the right markets and ways of exporting products, “Made in UAE”, through
close cooperation with export promotion institutions, such as DUBAI EXPORTS and national Chambers of
Commerce and Industry.
We hope that this issue of the MAJLIS can shed some light on the UAE manufacturing sector and also create
new venues of cooperation between Germany and the UAE.
Regards,
Dr. Peter Göpfrich, CEO
German Emirati Joint Council
for Industry and Commerce (AHK)
OUR OFFICES
ABU DHABI, UAE
The German Emirati Joint Council
Abu Dhabi Mall, The Towers at Trade Center,
East Tower, 1st floor, Office No.104
P.O.Box 54702, Abu Dhabi, UAE
Phone:+971 2 6455200 · Fax: +971 2 6457100
Email: [email protected]
DUBAI, UAE
The German Industry and Commerce Office (AHK)
Business Village, 6th floor, Office 618
P.O. Box 7480, Dubai, UAE
Phone: +971 4 4470100 · Fax: +971 4 4470101
MUSCAT, OMAN
P.O. Box 750, P.C. 111, Muscat, Sultanate of Oman
Phone: +968 2 4692992 · Fax: +969 2 4694111
DOHA, QATAR
Global Business Centre, Al Hitmi Village,
Building No. 8, 4th floor, Corniche Road
P.O.Box: 2448, Doha, Qatar
Phone: +974 44311152 · Fax: +974 44311154
www.ahkuae.com
MAJLIS ISSUE 06
1
ISSUE 6
CONTENTS
04
12
28
32
36
INTERVIEW
Abdullah Mohammad Al Naboodah
FOCUS
Thinking out of the box
BUSINESS DIRECTORY
Manufacturers and Service Providers
INSIDE AHK
Bavarian Companies
TRADE FAIRS
Expo Real, Woodshow
EDITOR IN CHIEF
Dr. Peter Göpfrich
EDITOR &
PRODUCTION
Katharina von Hoessle
Sruthi Sreedharan
DESIGN &
LAYOUT
Plan.Net Middle East
www.plant-net.ae
ART DIRECTION
Hammad Sheikh
COPYRIGHT
PRINTED BY
United Printing Press,
Abu Dhabi, United Arab Emirates
To advertise in this magazine call +971 4 447 0100 or
send an email to [email protected]
MAJLIS is published 3 times a year and has a total circulation of 4,000 copies to be distributed in Germany
as well as in the UAE, Qatar and Oman. The German Emirati Joint Council for Industry and Commerce (AHK)
does not accept any liability for the accuracy of any material published herein and the articles do not reflect
the opinion of the office. For any further information on any of the articles published in this issue, please
contact our offices in Abu Dhabi or Dubai.
DISCLAIMER
The articles, data and prognosis which are published in this issue of MAJLIS, have been
carefully researched. News and articles are based upon press releases and co-operation
partners as well as assistant authors. MAJLIS does explicitly not take any guarantee of the
accuracy, dependence, the topicality and the usability of the articles.
MAJLIS ISSUE 06
3
INTERVIEW
ABDULLAH
MOHAMMED
AL NABOODAH
Majlis magazine had the honor to interview Mr Abdullah Mohammed Al Naboodah,
Chairman of the Saeed & Mohammed Al Naboodah Group.
4
ISSUE 06 MAJLIS
INTERVIEW
INTERVIEW
SAEED & MOHAMMED AL NABOODAH
GROUP WAS FOUNDED IN 1958 IN DEIRA.
IS THE GROUP ONE OF THE OLDEST FAMILY
BUSINESSES IN DUBAI? WHAT WERE THE
MOST IMPORTANT MILESTONES IN BUILDING
UP THE BUSINESS?
Yes, our group is one of the oldest in Dubai. There
are a number of key family-run conglomerates, but
not all have been running as long as us.
Obviously 1958 is our major milestone – when
my father and uncle opened a small shop in Deira
and began trading in agricultural machines. Since
then there have been many milestones.
1969 was very important to us, as this is when
we entered the construction sector with the set up
of Al Naboodah Contracting Co. LLC. The 70s were
very busy times. We set up a lot of companies that
now form part of our Group, including Swaidan
Trading Co. LLC, which is currently a major part of
our Commercial operation. And since then we have
gone on to grow and grow – building relationships
with international companies and becoming a wellknown brand name.
And on a personal note, for me a major milestone
was my appointment as Chairman of the whole
Group last year in 2010.
OVER WHICH SECTORS SPREAD THE ACTIVITIES
OF SAEED & MOHAMMED AL NABOODAH
GROUP? AND ARE YOU FOCUSING ON
DUBAI OR ARE YOU OPERATING IN THE
OTHER EMIRATES AS WELL?
Our set up is very diverse. We operate in the construction,
commercial, investments and real estate; the list is
very long. We have over 20 companies in our Group.
We certainly like to look at a variety of opportunities
and spread our risk.
With regard to our geographic spread, Dubai is our
home – this is where we set up and have our head
office. But we have numerous operations across the
UAE and also have some business ventures outside
the UAE, in the Gulf.
WHICH SECTOR IS YOUR STRONGEST
ONE?
Certainly the sector we are well known to operate
in is construction. Back in 2003, Al Naboodah
Engineering LLC became the first 100% UAE owned
construction company to win the Dubai Quality Award.
Our construction business has continued to go from
strength to strength.
We have worked on some amazing projects –
there are far too many to name them all, but I know
some of our major case studies are highlighted on
our website, www.alnaboodah.com
That said, I’d like to mention the extensive work
we have been involved in at the major airports in
Dubai, our projects where we have helped construct
some of the fabulous golf courses that are now
world-renowned and our recent bridge and tunnel
works in Abu Dhabi at Sowwah and Yas Islands. As
I said, the list could go on and on….
IT HAS BECOME A BIT QUIET WITHIN
THE CONSTRUCTION SECTOR. WHAT IS
YOUR PERSPECTIVE ON THIS? ARE YOU
INTERESTED IN COOPERATING WITH
GERMAN EXPERTS LIKE ENGINEERING
OFFICES?
If you compare the boom times with now, yes it is
quieter. However, there are still many big projects on
and we are always keen to work with any experts
in our field.
HOW DO YOU SEE DUBAI AND THE UAE AFTER
THE CRISIS? WHAT IS YOUR VISION?
I am always extremely proud of our Dubai heritage
and what the UAE has achieved. As a nation we
have reached goals that many would never have
felt possible.
UAE and Dubai are now firmly on the global map
and I see the Emirate and the Nation continuing to
progress in the years to come. Most Emiratis are
very passionate about their country and with this
naturally there is a commitment to see our country
do well.
HOW ARE YOUR BUSINESS TIES WITH
GERMANY? WHICH WAS THE FIRST GERMAN
BRAND YOU TOOK INTO YOUR PORTFOLIO
AND WHEN DID THAT HAPPEN?
Our ties are good already. Swaidan Trading Co. LLC, part
of our Commercial set up, has some key links.
Our Agriculture and Pest Control Division is the
UAE’s sole agent for BASF – Germany, providing
fertilisers and insecticides. And our Heavy Equipment
and Commercial Vehicles Division represent Sennebogen
Cranes and Kaesser Compressors.
THE SAEED & MOHAMMED
AL NABOODAH GROUP
As one of the UAE’s leading brand names,
the Saeed & Mohammed Al Naboodah
Group consists of more than 20 companies,
offering a diverse portfolio of services and
products. The family owned business is run
independently as well as in partnership with
some of the world’s leading brands.
With more than 50 years of history, the
Saeed & Mohammed Al Naboodah Group
provides a broad and diverse range of products
and services through its four core business
sectors – construction, commercial, investments
and real estate.
The Group is driven by its unrivalled
commitment to its clients and its deep pride
in taking part in the shaping of the region.
www.alnaboodah.com
DO YOU TRAVEL OFTEN TO GERMANY
AND WHICH IS YOUR FAVORITE GERMAN
CITY?
Yes, I have been to Germany on a number of
occasions.
I particularly like Heidelberg. There is history,
fantastic scenery and a wonderful setting with the
city on the Rhine.
YOU JUST JOINED THE GERMAN-EMIRATI
JOINT COUNCIL FOR INDUSTRY AND
COMMERCE (AHK). WHAT ARE YOUR
EXPECTATIONS?
I hope we can build some more good relationships
with some German companies and brand names.
Germans are renowned for their efficiency and I
am confident there will be many chances for us to
work with German organisations, so that there can
be benefits for all involved.
MAJLIS ISSUE 06
5
FOCUS
Dr. Dalia Abu Samra-Rohte
German Emirati Joint Council for
Industry and Commerce (AHK)
FOCUS
PRODUCTION
IS ON ITS WAY
DESPITE THE FACT THAT 94% OF THE OIL
RESERVES ARE LOCATED IN THE EMIRATE OF
ABU DHABI, RANKING IT FIFTH AMONG THE
WORLD‘S LARGEST RESERVES, ONE OF THE MAIN
STRATEGIES IS TO DIVERSIFY ITS INDUSTRY.
T
he petrochemical sector is one of the
sectors Abu Dhabi embarked upon. The
announcement of the Chemaweyaat
Project, a chemical industrial city, is one
of the milestone projects to be set up in the 1st
phase with a planned capacity of 6.2m Tons per
year. Abu Dhabi Basic Industry Company (ADBIC) is
planning its own Petrochemical Complex and further
developments are on its way.
In order to pose the general framework, the
infrastructure has been set up. An example is the
newly constructed Khalifa port with its combined
government owned Industrial Zone Kizad. Kizad is
seeking manufacturing companies as tenants across
6
ISSUE 06 MAJLIS
a wide range of sectors. Emirates Aluminium, a Joint
Venture between Mubadala and Dubai Aluminium
(DUBAL), is already producing in Khalifa Port/Kizad.
The aluminium smelter was opened in December
2009 and produces 750,000 tons of aluminium,
operating in the 1st phase. DUBAL, owned by Dubai
government with a yearly aluminium production of
around 1,009,772 tons and a range of aluminium
products has been one of the pioneers in the
aluminium sector.
ADBIC is also planning an aluminium and roller
mill in Khalifa Port with an estimated investment
volume of USD 1.5bn and a capacity of 500,000
tons per year. Furthermore, a roller plant is planned
as well as part of an Extrusion plant by the Gulf
Extrusion Company (GULFEX).
The Emirate of Abu Dhabi is also looking into
the High-tech industry, aiming at a know-how
transfer as well as setting up production places. In
the microelectronic sector Abu Dhabi government
owned, Advanced Technology Investment Company
(ATIC) invested into Globalfoundries, a world leader in
semiconductor manufacturing in Dresden, Germany.
The investment and expansion of Global Foundries is
a bilateral exchange of knowledge and expertise.
A goal for setting up a global aerospace cluster has
already been laid out with the founding of STRATA in
Al Ain. STRATA is part of Mubadala Aerospace and
its aim is to become a tier-one supplier of composite
aero structures for the next generation.
As the number of projects offers various opportunities
for German companies, the German-Emirati Joint
Council for Industry and Commerce (AHK) and the
AHK Saudi Arabia are organizing, with the support
of the German Federal Ministry of Economy and
Technology, a delegation trip for companies in the
field of iron- and steelmaking industry, to Saudi Arabia
and the UAE in the second half of 2011.
For further information: [email protected]
FOCUS
Sruthi Sreedharan
FOCUS
INTERIOR FIT OUT:
MADE IN THE UAE
ESTABLISHED IN 1994 IN THE UAE, Al Reyami Interiors
is the flagship company of the Al Reyami Group that
presently has 30 companies, employing more than
6,500 personnel, generating revenue of over AED
1.2 billion. Over the past 17 years Al Reyami Interiors
have carved a niche for itself and has emerged as
one of the market leaders in the ‘commercial fit-out’
segment and has gained prominence by handling a
multitude of prestigious projects. Today the group
is a Multinational in its own right, with operations
in India, China, Qatar and Oman.
One of their specialties is interior fit out of office
space. When the German Emirati Joint Council for
Industry and Commerce (AHK) decided to move to
its new premises at the Business Village in Deira,
Al Reyami Interiors convinced them with their
professionalism already within the tendering phase.
With only 27 regular working days for the whole fit
out process until the moving company was knocking
on the doors, they had the perfect opportunity to
show what they are capable of. 5,073 sq ft of space
was converted into a modern open plan workspace,
which even after more than a year retains its quality
and ambience.
For further information,
please contact:
AL REYAMI INTERIORS
Shameem Ahmed
Mob: +971-50-9193234
http://w ww.reyami.com/interiors.php
WHEREVER LIFE TAKES YOU
Every company is unique in some sense. We have worked
to become unique in a deliberate sense. Our backbone is our
“one-stop-solution” and “global network”. Whether it’s
removal & relocation management, project logistics or freight
forwarding services, you can always trust Globalink to take
the load off your mind. Our global network extends across 65
countries, which means we have people on the ground
in every major market ready to serve you.
Tel.: +971 43 263388 | Fax: +971 43 263381 | [email protected] | www.globalinkllc.com
FOCUS
Karen Gallacher Smythe
Corporate Communications
BASF - Middle East
FOCUS
BASF
THE CHEMICAL COMPANY:
TOWA R D A M O R E EC O PRINCIPLED FUTURE
BASF - THE CHEMICAL COMPANY IS THE
LARGEST CHEMICAL COMPANY IN THE WORLD.
WHAT HAS HELPED PUT THEM THERE IS A KEY
BUSINESS PHILOSOPHY ENCAPSULATED IN THE
SLOGAN ‘WE HELP TO SHAPE THE FUTURE’. OUR
FUTURE - EARTH’S FUTURE - DEPENDS ON THE
DEVELOPMENT AND USE OF ENERGY EFFICIENT,
SUSTAINABLE SOLUTIONS. AT BASF, WE LIVE
THIS PHILOSOPHY.
S
ays Harald Kroll, Managing Director of
BASF FZE in Dubai: “BASF is a 100-year-old
company and its activities have evolved and
grown over time. Our commitment to the
environment has, however, remained a constant. We
actively pursue this eco-philosophy through ongoing
research, development and commercialization of
intelligent, energy efficient and sustainable solutions
for housing, mobility, and industry. As a founding
member of the Emirates Green Building Council, we
further assist in the advancement and adoption of
green building principles, for better protecting the
climate and environment, and ensuring sustainability
in this country.”
BASF takes a strategic approach to sustainability,
integrating social and ecological issues in its business
processes to ensure long term economic success –
for the company and its customers. Recognition for
BASF’s eco-efforts has once again seen it listed on
the Dow Jones Sustainability Index, with a special
mention by analysts for its risk and crisis management,
environmental policy, reporting, and climate strategy.
8
ISSUE 06 MAJLIS
But BASF also believes sustainability should not know,
or have, any borders.
Kroll believes there is a distinct lack of awareness in the
Middle East of the need to save energy. “Organisations
need to take on the challenge of conducting business
responsibly, minimising their impact on the environment
and on health by minimising waste and following
energy conservation guidelines – and using products
and applying solutions that enhance sustainability
and are created in an eco-principled manner. It can
be done.”
In 2008, BASF set a new goal to reduce specific
greenhouse gas emissions per metric ton of products
sold, by 25% by 2020 (baseline 2002). Says Kroll:
“A comprehensive carbon footprint analysis shows
BASF can protect the climate with modern chemistry.
Our products save three times more greenhouse gas
emissions than the entire amount caused by the
production and disposal of all BASF products.”
Masdar City, which aims to be the world’s first carbon
neutral and zero-waste city, will clearly demonstrate how
eco-friendly construction and operation principles can
be practically applied, believes Kroll. BASF has entered
into a strategic partnership with Masdar for collaboration
in the construction of Masdar City, with BASF named
a ‘preferred supplier’ of construction materials and
system solutions for the City’s construction.
Says Kroll: “Masdar City will take on a light house
function. It is an appropriate model for a ‘city of
the future’ that organizations and complexes in the
region can emulate.”
BASF products and expertise are making great inroads
in incorporating energy efficient climate friendly
solutions in several other projects. BASF is active in
industries such as Construction, Chemicals (oil and
gas industry), and Specialties (plastics, sea water
desalination) in the Middle East.
BASF’s operations in the Arabian Gulf region comprise
BASF FZE, BASF Kanoo Gulf FZE, Elastogran Kanoo
LLC and BASF CC UAE LLC. These organizations sell
the entire BASF product portfolio. Together they
employ more than 400 people. Worldwide, BASF has
approximately 109,000 employees and posted sales
of more than 60 billion Euros in 2010.
FOCUS
Dr. Ashraf A. Mahate
Dubai Exports
FOCUS
THE MANUFACTURING
SECTOR IN THE UAE
THE UNITED ARAB EMIRATES, WITH ONE OF
THE LARGEST HYDROCARBON RESERVES IN
THE WORLD, IS BEST KNOWN FOR ITS OIL AND
GAS SECTOR. IN THE MORE RECENT PERIOD,
THE COUNTRY HAS ALSO BUILT AN IMPRESSIVE
GLOBAL IMAGE FOR ITS HOSPITALITY SECTOR
WITH HOTELS SUCH AS THE ATLANTIS ON
PALM ISLAND, BURJ AL ARAB AND THE
EMIRATES PALACE WHICH ARE WELL KNOWN
EVEN IN THE MOST REMOTE OF COUNTRIES.
LESS KNOWN BUT EQUALLY IMPRESSIVE IS
THE COUNTRY’S MANUFACTURING SECTOR.
CURRENTLY THE ECONOMIC CONTRIBUTION
OF THE MANUFACTURING SECTOR TO THE
COUNTRY’S GDP IS 15% OR AED 77 BILLION
(2008 DATA). THIS IS TWICE THE VALUE FROM
THE TURN OF THE MILLENNIUM WHEN IT WAS
WORTH AED 35 BILLION WITH A CONTRIBUTION
OF 13.5% TO GDP.
T
he manufacturing sector has been greatly
assisted by the development of dedicated
free zones throughout the country. These
free zones allow for a seamless integration
between sea and air logistics; as well as the ability
to add value to the production process without the
involvement of customs authorities and regulatory
burden. From an investment viewpoint the free zones
allow foreign investors 100% ownership with no tax
whatsoever. Moreover, the country benefits from
low labour costs that is high skilled and educated.
In addition to this, the country as a part of the Gulf
Cooperation Council (GCC) has been pro-active in
negotiating free trade agreements with trading partners
to facilitate exports. Currently, the UAE is in various
stages of negotiating 12 free trade agreements with
48 countries. Therefore, it’s no surprise to see that
over the last decade, the UAE has been a key recipient
of foreign direct investment (FDI) of approximately
US$150 billion. This investment is estimated to have
created about 400,000 jobs and made a significant
contribution to the country’s GDP.
SECTORAL PERFORMANCE
With a vast hydrocarbon sector it is natural to
expect it to be the major contributor to GDP. Recent
10
ISSUE 06 MAJLIS
figures show that the oil and gas sector contributed
about 29% to GDP (2009 data). This is one of the
lowest oil and gas sector contributions to GDP within
the GCC. More importantly, the comparatively lower
level of oil and gas concentration indicates the success
of the country’s diversification strategy away from
the hydrocarbon sector. The major non-oil sectors in
the economy now include trade, logistics, tourism
and finance, as well as manufacturing. The non-oil
contribution to GDP is currently 71% (2009 data)
with the share of manufacturing the highest at
16.2% as shown in the chart below.
GDP COMPONENTS
OTHER SECTORS
54.8%
MANUFACTURING
16.2%
OIL
29%
FIG.1 Source: National Bereau of Statistics for the UAE.
Despite the growth and the more recent slowdown
in the construction sector it still contributes 10.7% to
GDP. As the country continues with its diversification
process and the major construction projects are
completed it is assumed that this sector will contribute
to a lower proportion of GDP. In addition to this,
one has the real estate and business services sector
which currently contributes to 8.2% of GDP. It is
expected that as the major projects are completed
throughout the country, real estate (including facilities
management) will become more important in the
economy. The obvious reason for this is that the
large pool of real estate that has been built needs to
be professionally managed in order for the owners
to derive a return. The wholesale and retail trade
and repairing services contribute 9.0% of GDP.
Financial services and tourism are the key service
sector segments and both are expected to increase
their contribution to GDP. Finally, the various types
of government services contribute to 8% of GDP.
The contribution of each sector is illustrated in the
chart (Fig 2).
The 16.2% contribution of the manufacturing
sector to GDP has been built around the traditional
areas of activities as well as developing new industries.
In the case of the former, the main ‘traditional’
manufacturing sectors have tended to be in metals
both up and downstream. Today, the UAE is a
major producer of aluminium and when the EMAL
project is fully completed, it will be one of the top
five producers in the world. This has allowed for
the development of downstream activities such as
extrusion as well as facilitated the development of
hundreds of small workshops that carry out metal
working. The country has also built an expertise in
precious metals and this is a major export earner. In
fact, over half the non-oil export earnings from the
country, in terms of value, are from the gold and
jewellery sector. Similarly, plastics and packaging are
major industries in the country alongside food. In the
case of food, the country has built up an impressive
sector which exports to over 60 countries.
DIVERSIFICATION
Very early on in the economic development of the
country it sought to ensure that it was well balanced
and not heavily reliant on the hydrocarbon sector.
However, with such large hydrocarbon reserves and
as an important income generator its contribution
to GDP will always be significant. Nevertheless, the
country is keen to ensure that the non-oil sector and
manufacturing in particular play an important role
in the economy. The diversification strategy of the
country focuses on the following sectors namely:
precious and non-precious metals; aviation, aerospace
including defence; pharmaceuticals and biotechnology;
healthcare equipment and transportation. The
strategy is very much focused on high-value sectors
that help the country develop a knowledge based
FOCUS
FOCUS
FIG.2 Source: National Bereau of Statistics for the UAE.
CONTRIBUTION TO UAE GDP BY SECTOR (2005-2009)
economy and facilitate economic growth. Of course
the diversification strategy of the country also shows
that it is expected to play an increasingly important
role in the foreseeable future.
The diversification strategy of the country is
supported by huge levels of industrial investment
which in 2010 was estimated to be in the region of
AED 83 billion. This figure was 2.4% higher than
in 2009 and 8.7% when compared to 2008. This
level of growth in the UAE’s industrial investment is
rather impressive bearing in mind the tight liquidity
constraints that existed in the country. Even more
impressive is the fact that in 2010 there were 143 new
industrial projects in the country which represented
a growth of 3.2% compared to 2009.
FUTURE DEVELOPMENTS
The country has entered new areas of manufacturing;
a typical example of which is the aerospace sector.
The country has signed various technology transfer
agreements that allow it to develop capabilities in
the manufacturing and maintenance of civil and
military aerospace equipment and parts. Similarly,
the country has initiated the Masdar project
which will help it develop expertise in the area of
renewable energy. This is in addition to developing
a pharmaceutical, biotech, and life sciences sector
through the establishment of dedicated logistics
facilities as well as free zones.
These investments along with others in the
manufacturing sector are expected to ensure that the
UAE is a well diversified economy. Various projections
have been made regarding the contribution of the
manufacturing sector over the next two decades
(i.e. until 2030); which show that it is expected to
grow tenfold with a value of US $100 billion. This is
expected to equate to 25% of the projected non-oil
GDP of the country.
EXPORTING ISLAMIC FINANCIAL
SERVICES TO EUROPE
ABOUT TWO YEARS AGO, THE DUBAI EXPORT
DEVELOPMENT CORPORATION (DUBAI EXPORTS)
- THE EXPORT PROMOTION AGENCY OF THE
DUBAI GOVERNMENT - STARTED PROMOTING
DUBAI’S CAPABILITIES AND EXPERTISE IN ISLAMIC
OR SHARIAH COMPLIANT FINANCIAL SERVICES
TO MAJOR MARKETS ABROAD. AFTER TWO
SUCCESSFUL MISSIONS TO AUSTRALIA, DUBAI
EXPORTS IN PARTNERSHIP WITH THE GERMAN
EMIRATI JOINT COUNCIL FOR INDUSTRY AND
COMMERCE (AHK) AND INVEST IN FRANCE
AGENCY ORGANIZED A BUSINESS DELEGATION
TO GERMANY AND FRANCE IN APRIL 2011.
The primary objective of the trade mission
was for UAE-based Islamic financial firms to
engage with potential partners, distributors and
resellers of products and services as well as clients
in Germany and France. The mission’s program
included meetings with ministries and financial
market regulators, market participants (banks,
insurance companies, asset managers, advisory
institutions etc.), industry associations as well as
educational institutions who are eager to further
develop their capabilities in Islamic finance.
During the mission, Dubai Exports also launched
the first „UAE Islamic Financial Services Directory”,
produced in partnership with Zawya - the leading
financial information provider in the region showcasing the vast talent of expertise that lies in
the country. The launch of the publication took place
during the Islamic Finance Day Seminar which was
successfully held on April 13 in Frankfurt with the
participation of numerous industry representatives
from Germany looking to develop and establish
Shariah compliant services and products in the
country that has over four million Muslims with
an estimated wealth of 25 billion euros.
Daniela Calligaro
MAJLIS ISSUE 06
11
Anita Witt & Sruthi Sreedharan
FOCUS
OUTSIDE
THINKING
THE BOX
CONTAINERS ARE WIDELY KNOWN AS A MEANS
OF TRANSPORT AND STORAGE AROUND THE
WORLD, BUT HAVE YOU EVER THOUGHT ABOUT
OTHER POSSIBILITIES TO MAKE USE OF IT? MFC
(MODERN FREIGHT COMPANY) LOCATED IN THE
JEBEL ALI INDUSTRIAL AREA OF DUBAI, OFFERS
CONTAINER SOLUTIONS IN A WIDE RANGE OF
APPLICATIONS THAT MIGHT BE SURPRISING
TO SOME OF THE READERS.
M
ajlis magazine met with Nick Trott,
General Manager and Jagdish
Hadimani, Manager-Container
Concepts, who were kind enough
to give us a valuable insight into MFC and their
premises and facilities.
Since 2006, MFC has been focusing on container
conversions through its specialized division, MFC
Container Concepts and has managed to create
its own niche in the regional market by taking
up specific projects. ISO Shipping Containers are
an excellent basic design, which enables them to
be transformed to an almost infinite number of
alternative uses.
Closed containers are not only changed
to open-top containers, but by adding doors,
windows, lighting or air conditioning a container
can be changed into portable offices, changing
rooms, ticketing stands and for numerous other
applications. MFC has built acoustic generator
12
ISSUE 06 MAJLIS
ONE OF THE FIRST MAJOR PROJECTS OF THIS KIND WAS AN
AMERICAN MILITARY HOSPITAL BUILT IN AFGHANISTAN IN
2006, WITH 74 UNITS, INCLUDING AN OPERATION THEATER, A
REST AREA AND AN OUTPATIENT FACILITY.
rooms, crew accommodations, transformer rooms,
portable workshops and modular buildings out of
simple containers. One of the first major projects
of this kind was an American Military Hospital built
in Bagram (Afghanistan) in 2006. The 74 units,
equal to 2,500 square meters, were manufactured
in Jebel Ali and transported to Afghanistan in
separate units. It included an operation theater,
a rest area and an outpatient facility.
MFC pride themselves on being the pioneer in
modular fabrication in the country and offer the
full product line from design to delivery. With its
in-house designing and engineering department,
MFC is in a position to design solutions according
to customer requirements and specifications. Even
if the customer has only a rough idea of what he
wants, MFC can help. They are able to produce
fire-proof, sound-proof containers as well as those
with sound and vibration reduction specifications.
The customized containers come in the following
sizes: 10ft, 20ft or 40ft long and 8ft, 8.5ft or 9.5ft
wide which can be joined together to achieve
any width or length.They can also be stacked to
provide storied accommodation made accessible
via internal or external staircases.The containers
can easily be relocated, have low maintenance
costs and are custom built. Furthermore, the
long life of a container should be mentioned:
depending on the location, a container can be
used for up to 10 years. Off-shore containers are
also part of MFC’s portfolio. These containers are
manufactured on site based on the DNV 2.7/1
and European standard EN12079 which make
them stronger than normal containers built to ISO
standards and therefore perfect for the off-shore
oil and gas industry.
MFC recently finished a project where they set
up a canteen including a prayer room, fitted with
solar panels. The solar power thus generated is
sufficient for the indoor lighting and even though
the payback period for such an investment can be
up to 10 years, MFC is glad to make a difference
and help to reduce the carbon footprint.
Another focus of MFC is the repair and storage
of containers. They have a fully IICL certified repair
facility including inspection, estimation, reporting
and cost effective repairs. Furthermore, MFC has
30,000 square meters available that are mainly
FOCUS
STRANGELY ENOUGH, 2009 WAS THE BEST YEAR FOR THE
COMPANY SINCE ITS FOUNDING IN 1977 AS A SHIPPING
AGENT
used as a depot and can accommodate over 6,000
TEUs (Twenty-foot equivalent Unit). This turned
out as an advantage in 2009 during the economic
crisis, when roughly 15% off all container ships in
the world were off-charter increasing the demand
for storage space. Shipping lines were taking out
ships and there was a considerable percentage of
tonnage sitting idle, hence the container depot
market rose. “Strangely enough, 2009 was the best
year for the company since its founding in 1977
as a shipping agent”, remarks Nick Trott.
In 1996 MFC moved to an area only 10 km
away from Jebel Ali port and the Free Zone with its
manufacturing site and the head office following in
2003. Manufacturing in the UAE has the advantage
of lower land and labor costs, as well as being closer
to the customer, since the main markets are in the
U.A.E., Afghanistan, Turkmenistan, Saudi-Arabia
and Oman. They also plan to expand into wider
areas and access more potential markets such
as Iraq. MFC is part of the Dutco Group (a large
UAE based company of groups) and employs over
250 people. Air and Sea Freight, Sea/Air modal,
warehousing and distribution are also included in
the portfolio of MFC. The latest addition to their
group is the new office in Doha, Qatar.
MFC has recently set up a new company under
the name “MFC Container Concepts” with a larger
manufacturing facility. “Till Bagram, we were mainly
a container depot. Under the new company and
name we hope to get the right focus and awareness
among our customers” adds Trott.
Nick Trott (left) and Jagdish Hadimani
MAJLIS ISSUE 06
13
FOCUS
Lamiaa Farrag
Business Development Executive
TÜV Middle East
FOCUS
TÜV NORD KEEPS AN EYE ON
QUALITY IN THE MIDDLE EAST
TÜV M IDDLE E A ST ‘ ’MEMBER OF TÜV
NORD GROUP’’ A LEADER IN INSPECTION,
TESTING, CERTIFICATION AND AUDITING,
CALIBRATION, TRAINING AND EDUCATION
SUPPORTS MANUFACTURERS IN ENSURING
QUALITY - SAVING MONEY.
W
hoever wants to be successful in
the international market in the
long-term, must guarantee long
lasting quality. TÜV Middle East
‘’Member of TÜV NORD Group’’ plays a major role
in the manufacturing industry. TÜV Middle East
examines and monitors the required standards
to ensure that the manufacturing process,
components, management system and personnel
are in compliance with international standards and
the required specifications. Continuous control of
products, processes and systems are necessary to
ensure compliance. In addition, monitoring and
certification are the key to establishing genuine
completive advantages. TÜV Middle East provides
all the services for achieving this from one single
source.
In the Gulf region, Energy, Steel and
Petrochemical sectors are the major drivers in the
production industry. Manufacturers are keen to
ensure that the required quality standards are met,
by consistently monitoring the complete production
chain from supplier to end consumers.
The role of third parties enters here in
enhancing and assuring the quality of the product
not only by guaranteeing the smooth and safe flow
of the supply chain processes but also adequate
qualifications of the manufacturers.
TÜV Middle East as a third party provides
governmental, semi-governmental and the private
sector in the Middle East with qualified personnel
capable of handling urgent quality control issues
and implementing the highest safety requirements.
TÜV Middle East also conducts periodic inspections
which save time and money by preventing costly
delays in the supply chain and oversights that
could lead to prolonged delivery schedules.
The role of the inspection is to ensure that
the required standards and specifications of the
procurement processes are met. For instance,
14
ISSUE 06 MAJLIS
TÜV Middle East helped the integrity department
of the Abu Dhabi Marine Operating Company
(ADMA-OPCO) to ensure that they received the
requested materials, components and equipment
as per ADMA’s specifications. This was possible
through inspection and supervision of material
testing, as well as, conducting prequalification
audits of the manufacturers. “We succeeded in
inspecting 250 purchase orders in more than 15
countries, utilizing 50 inspection engineers in the
ADMA-OPCO worldwide third-party inspection
project’’,states Merza Shishani, Industrial Services
General Manager-TÜV Middle East.
Another key player in the production industry
is the food sector. As consumers expect food to
be wholesome, nutritious and, above all, safe,it
is crucial to ensure that safety and hygiene
regulations are maintained within the food
supply chain. However, the incidences of foodborne illnesses are unacceptably high and to
ensure that risks are minimized, food sector
businesses need to operate according to a food
safety management system. The International
Organization for Standardization has developed
a new standard named ISO 22000:2005 to cover
the complete food chain from “farm to fork”,
including catering and packaging companies. On
the other hand, governments also play a crucial
role in monitoring and enhancing hygiene. The
UAE government entrusts TÜV Middle East with
the training and creating awareness of food safety
and hygiene. Abu Dhabi Food Control Authority
(ADFCA) has launched EFST – Essential Food
Safety Training Project, an initiative to train all
food handlers in the Emirate of Abu Dhabi in the
basic level of Food Safety & Hygiene by 2012.By
the end of the first quarter of 2011, almost 12,000
food handlers from the key players in the food
and hospitality sector in the UAE were trained and
certified by TÜV Middle East.
In a country such as the UAE, where the
tourism industry contributes heavily to the GDP,
its reputation as a tourism destination must be
protected and further enhanced by maintaining
and improving the safety of food. Here comes the
role of TÜV Middle East, which is to offer proof
that that the highest standards are in place.
The dilemma of retaining existing customers
and wining new ones is based on keeping an
eye on the quality processes, products, qualified
personnel and management systems. A “Controlled
Quality” mark from TÜV NORD validates that the
manufacturers have gained the ongoing loyalty
of their customers.
Markus Lechtermann,Vice President-TÜV
Middle East Member of the TÜV Nord Group’’
is involved in auditing, certification, inspection,
testing, calibration and training.
TÜV Middle East has been operating in the GCC
for more than twenty five years with a growing
work force and eight offices and certified more
than 200 companies in the region.
Model for our technologies.
Lurgi is the worldwide leading partner when clean conversion is postulated. We command
sustainable processes which allow us to make better use of oil resources or biomass than
ever before.
With our technologies we can produce synthesis gases, hydrogen or carbon monoxide: for
downstream conversion to petrochemicals. Based on resources like natural gas, coal and tar
sand residues we produce synthesis gas which we convert into low-pollutant fuels.
Enhanced sustainability: from biomass which does not compete with the food chain, we
can recover ultra-pure fuels burning at a low pollutant emission rate which are excellently
suited for reducing the carbon footprint. You see, we are in our element when it comes to
sustainable technologies.
Build on our technologies.
Call us, we inform you: +49 (0) 69 58 08-0
www.lurgi.com
1163_e
A member of the Air Liquide Group
FOCUS
FOCUS
Sruthi Sreedharan & Katharina von Hoessle
LUXURY THE UAE
MADE IN
WHETHER IN THE COSMETIC SECTION OF A HIGH
END DEPARTMENT STORE OR IN A DUTY FREE
SHOP WE ALL ENCOUNTER IN OUR DAILY LIFE
GLAMOROUS, LUXURY PERFUME AND COSMETIC
COUNTERS. THE DESIGN IS USUALLY CREATED
BY THE BRAND ITSELF, BUT WHAT YOU SEE IS
A RESULT OF THE TECHNICAL EXPERTISE OF
COMPANIES PRODUCING THESE POINTS OF
SALES WITH THE LATEST TECHNOLOGIES AND
HIGH END FINISHING.
O
ne such company specialized in this field
is KPM - Koenig Project Management
GmbH. Founded in2003 in Essen,
Germany the company established itself
quickly within Europe and opened offices in Paris
and London. With the production facility based in
Duelmen, Germany, various service centers were
established in cities like Barcelona, Helsinki, Oslo,
New York, Munich, Berlin, Zürich and Moscow. The
preparation for the World Cup in 2010 resulted in
a huge demand in South Africa, an opportunity
which they did not let pass by.
Two years ago, KPM decided to further extend
their reach and opened a branch in Dubai Silicon
Oasis in order to better serve its customers in the
Middle East and to examine and expand their
local footing and network. And in Basem Siaj,
KPM found the perfect Chief Operating Officer
for this task. With his academic strength and
bilingual (German-Arabic) background he proved
to be the right choice to bridge relationships
between the German mother company and its
Middle Eastern clients.
Based on his observations, KPM decided to
look at a long term perspective of whether to
start their own production facility or partner up
with a local company. Positively surprised by the
excellent quality produced locally, they decided
to try a bit of reverse engineering and look for
local partners with an existing manufacturing
facility, where KPM could add value with inputs
of German quality and technology.
This is where Deco lab came into the picture.
A team from Germany visited Dubai to survey
16
ISSUE 06 MAJLIS
the market and the premises of Decolab and Mr.
Suresh Miranda, Managing Director of Decolab
in turn was invited to see their facilities in Essen
and since then there was no turning back.
In late 2010, Basem Siaj decided to move his
base to the offices of Decolab in order to better
facilitate their common business interests and
in Jan 2011 the official cooperation agreement
was signed between the two companies marking
the beginning of yet another UAE-German
partnership.
“Partnering with KPM was a chance for us to
think from a different perspective as well as to
employ new ways of doing things” says Miranda.
KPM’s role is to monitor and supervise the processes
and ensure that the quality and safety regulations
are up to EU standards. The initial phase started
out with acquiring the latest automated, high
precision machinery and tools to enhance the
production. Introduction of social audit, additional
trainings for the staff and constantly developing
new ways and introducing the latest technologies
are ways in which KPM and Decolab work to
complement each other.
With a view on being a socially and environmentally
responsible organization, they have also taken their
own steps to reduce their wastage and carbon
footprint. Recycling water within the facility,
using environmentally friendly materials and low
consumption LED lighting wherever possible are
just some of the ways in which they try to make
a difference.
For KPM this venture has proved to be extremely
beneficial for their entry into the regional market.
FOCUS
FOCUS
As Europe is becoming extremely price conscious,
the focus is increasingly on countries such as the
UAE, where the labor market is relatively cheaper
and the fact that it is already a well-established
logistic and service hub for many multinational
companies. This also results in a win-win situation for
both sides, thereby enhancing bilateral trade.
The facility in Dubai serves the high quality
furniture requirements of the entire GCC as well as
the Indian subcontinent. KPM liaises with brands
that have offices in Europe and in countries like
India, Decolab provides on-site maintenance and
after sales services.
For the global luxury product giants, their
brand image is holy and the task of companies
like Decolab is to make sure that the design and
specification guidelines referred to as the “Bible”
is adhered to. KPM also has plans to expand their
portfolio and build up a creative and design team
in the future, giving them a more flexible hand at
what is now a largely restricted field.
Most luxury brands invest in reinventing their
stands and displays approximately every 3 years,
based on new product launches corporate colors,
images etc. In the first quarter of 2011, their figures
rose 25 % including winning new projects and
clients, signaling that the current global economic
situation has not affected the high end market.
In order to meet the growing portfolio and needs
of customers, they plan to move to a new and
larger facility by the end of April.
PRODUCTION PROCESS
30
Time frame for a mid-size project
from technical drawing to delivery days
1
2
3
4
5
6
7
König Project Management GmbH
Basem Siaj
Chief Operating Officer
Mob +971-50 -1212537
Email [email protected]
www.kpm-online.com
8
9
10
11
Design department provides
technical drawing
Create cutting list
Cut raw material
Start joining
Inspection as per details
Metal work section
Painting section, separate location
to avoid dust
Painting within a temperature and
pressure controlled room
Up to five layers (repetitive painting
& sanding, top coat, very smooth
lacering), 48 hours drying time
between processes
Mantling of wood, acrylic, metal,
glass and mirror elements
Packing for delivery
Claas Wellmann
FOCUS
RAS AL KHAIMAH
RAS AL KHAIMAH (RAK) IS GEOGRAPHICALLY
LOCATED IN THE NORTH OF THE UNITED ARAB
EMIRATES, BORDERING OMAN AND THE ARABIAN
GULF. COMPARED TO ITS NEIGHBORING EMIRATES,
WITH A POPULATION OF APPROXIMATELY
250,000 PEOPLE, IT IS RELATIVELY SMALL. EVEN
THOUGH NO SIGNIFICANT OIL AND GAS RESERVES
HAVE BEEN FOUND THERE, THE EMIRATE HAS
MANAGED TO BUILD UP AN INDEPENDENT AND
DIVERSIFIED ECONOMY THAT IS CURRENTLY
GROWING VERY WELL AND VERY ATTRACTIVE
FOR MANUFACTURING COMPANIES.
T
he prevailing local conditions, such as the
well-developed infrastructure, safety, qualified
workforce and tax benefits, as well as the
geo-strategic location and good logistics
links make RAK attractive for foreign companies.
The deep sea container port Saqr Port is set to
continuously expand and is strategically located
at the Strait of Hormuz, which offers excellent
connections to the surrounding continents. And
with a 6 to 8 hour flight about 3.5 billion people
– that is half the world’s population – can be
reached easily from the UAE.
With Ras Al Khaimah Free Trade Zone (RAKFTZ)
and Ras Al Khaimah Investment Authorithy (RAKIA),
companies can choose between two freezones
for their business setup. Main reasons for owners
and managers to open their business in Ras al
Khaimah free zones are cost effectiveness and
quick decision-making, which lead to easy setup of a new company. That’s why the Financial
Times has rated Ras Al Khaimah as one of the
most interesting places in the Middle East for
foreign direct investments.
18
ISSUE 06 MAJLIS
Local and European companies are operating
their own production sites in RAK. Established in
the year 1980, Julphar was the first pharmaceutical
company in the Arab Gulf area. Over the years,
it has developed into the leading producer of
pharmaceutical products in the region, with
operations going on all over the globe. Julphar’s
nine production facilities in the UAE are equipped
with the latest technology to ensure quality at
the highest level.
High quality ceramic and bath ware products are
being produced by RAK Ceramics in RAK since 1991.
Since its foundation, RAK Ceramics has become
the largest producers of ceramic and porcelain
tiles with an annual turnover of approximately
1bn USD. The daily output of 227,000 square
meters or 8,500 tiles of sanitary ware is exported
to over 150 countries.
The German company KLUDI, the manufacturing
leader of bathroom and kitchen fittings, is also
present in RAK. The strategic location of RAK helps
KLUDI to serve the rapidly expanding Middle Eastern
and South Asian markets on time. KLUDI RAKs
facilities are equipped with the latest in European
technology, to ensure consistency, innovation,
careful workmanship with the advantage of excellent
product service and long lasting quality. That is
why all the products of KLUDI RAK are a perfect
showcase of “German technology” at its best.
Duscholux, another German company, is exporting
acrylic bathtubs and shower enclosures from RAK
to Germany. With designer and functionally highvalue products, Duscholux is constantly adapting
to the increasing demands of today’s market trends
as well as of the future. An innovative product
portfolio, with a high number of variants within
the four centers of their competence such as
shower enclosures, acrylic bathtubs, wellness
and space saving room concepts, offers practical
and stylish solutions for nearly all kinds of size
and construction demands. Duscholux is today
one of the world’s market leaders in the field
of business. The strict attention to high quality
standards make Duscholux products stand out
from other mass products.
Knauf, an international producer of building
materials and construction systems, has opened
its first gypsum board plant in Ras Al Khaimah.
The plant is expected to have an annual capacity
of 40 million square meters of gypsum boards.
Knauf specializes in producing materials for drywall
construction, plasterboard, mineral fiber acoustic
board and many other construction materials.
Besides the economic advantages, RAK also offers
a lot in terms of quality of living, whether it is diving,
water sports, all types of beach activities, the new
Ice-Land Water Park or a round of golf on an 18hole Championship Golf Course. The northernmost
of the seven Emirates is also well known for its
varied landscape with its turquoise waters, white
beaches on its 60 km coastal line, the red desert
and up into the 2,000m high black mountains.
Real estate projects in RAK integrate well into the
nature and offer very attractive accommodations.
Dubai can be reached within about an hour and
Abu Dhabi within two hours.
In case you would like to receive further information
about Ras Al Khaimah, please contact us or our affiliates
such as InvestiQ FZLLC under www.investiq.de.
FOCUS
Tatjana Fuhr
Managing Partner
Sienna Legal Consultancy FZC
FOCUS
OPENING A PRODUCTION LINE IN THE UAE:
GERMAN STYLE RECYCLED PRINTER TONERS
AND SWISS STYLE HANDMADE CHOCOLATE
SINCE 11 YEARS DR. SASSAN DIETER KHATIBSHAHIDI RUNS A COMPANY CALLED GERMAN
IMAGING TECHNOLOGIES LLC, DUBAI. WHEN HE
CAME TO DUBAI BACK IN 1999, TO REMANUFACTURE
CARTRIDGES, ONLY A FEW FREE TRADE ZONES
EXISTED IN THE UAE.
T
ogether with a local sponsor, he decided
to open up a production facility in the
industrial district near the airport in Dubai
on an area of 1,200 square meters and
leased the land from the government. Meanwhile,
the company has become a major firm with 60
employees. But if he had to make the decision
once again today, he would set up his factory in
a free zone, even though the start-up costs are
often more expensive.
In order to understand his point of view, let’s
go back to the principles of setting up a company
in the UAE: To establish a company in the UAE
(outside the Free Zones) a foreigner needs a UAE
citizen or an Emirati company as a Partner. By law,
the local sponsor must hold 51% of the shares of
the limited liability company, which is the starting
point of numerous legal and factual issues.
In most of the partly foreign owned companies,
it is rare to find a partner who actually pays his share
of the company’s capital and actively participates
in the daily operations of the firm. It is common
that foreign investors seek local sponsors, who are
willing to give their name and sign the formation
documents against an annual fee ranging from AED
20 000 to 100,000 depending on the sponsor’s
celebrity and business contacts. The sponsor then
usually signs a side agreement to the contract,
which confirms that he has not contributed to
the capital of the company and is therefore not
entitled to share the profits.
But such side agreements often violate the
Anti-Fronting Law and must be carefully drafted.
Courts decide on a case-by-case basis whether
such a side agreement is sustained or not.
Even if the conflict between investor and sponsor
stays out of court, the engagement of the sponsor
in other companies may cause significant problems
to the foreign investor: The sponsor might be in
disfavour with government authorities such as
immigration, customs and licensing authority due
to his activities with other companies of which he
TO ESTABLISH A COMPANY IN THE UAE (OUTSIDE THE FREE
ZONES) A FOREIGNER NEEDS A UAE CITIZEN OR AN EMIRATI
COMPANY AS A PARTNER.
is a 51% shareholder. This spill over can have such
an impact on the company of the foreigner that
the same also falls into disgrace. Furthermore the
sponsor may initially be satisfied with an annual
fee, but as soon as business picks up, he might
request his share of the profit. And in the event
that the sponsor dies, his heirs might demand
their share of the rights.
Therefore many foreign investors decide to
open their production line in one of the 30 free
zones in the UAE, some of which cater perfectly to
the specialized needs of certain industries. There,
100% foreign ownership is permitted. In addition
to cost-effective labour supply and attractive
pricing for the rental of land, warehouses and
production facilities, especially the free zones in
the neighbouring Emirates offer various business
opportunities for foreign companies.
However, all free zones are, legally speaking,
a foreign country, hence a 5% duty applies in
case the ‘Made in UAE’ product shall be traded
in the local UAE market. In addition, the Free
Zone Company can only distribute its product
in the UAE through a local Agent. Many foreign
investors however want to keep the control of the
distribution of their products in the local market.
They therefore produce in a free zone and set up
another company in the UAE for trading purposes
only. But also in such a trading entity, a local
sponsor must hold 51% of the share. Nevertheless
the free zone company can control the profits of
the trading LLC and thus minimize the risk of the
local sponsor taking more than his fair share.
Daniel Hutmacher, a ‘Chocolatier’ from Switzerland,
has carefully weighed all these arguments when he
founded his company Swiss International Chocolates
LLC in 2008. Since key clients for his handmade
chocolate are luxury hotels and gourmet shops in
Dubai and Abu Dhabi, he decided to accept the
risk of 51% local shareholding, and has opened his
production facilities in Ras Al Khaimah, a low-cost
emirate 70 km north-east of Dubai. He succeeded
in convincing Ras Al Khaimah Investment Authority
(RAKIA) to act as a sponsor. RAKIA is the investment
arm of the Ruler of Ras Al Khaimah, His Highness
Sheikh Saud Bin Saqr Al Qasimi.
Foreign investors who want to open a manufacturing
facility in the UAE must hence thoroughly weigh
all the pros and cons of the different investment
models, choose the local partner very carefully
and have all related documents and contracts
drafted by a specialized lawyer.
MAJLIS ISSUE 06
19
FOCUS
Christian Boderke
FOCUS
HIGH STANDARD OF TRADEMARK
LEGISLATION IN THE UAE
MADE IN THE UAE – A SUCCESSFUL MARKET
INTRODUCTION OF INNOVATIVE PRODUCTS ALWAYS
REQUIRES AT LEAST A MINIMUM STANDARD
OF INTELLECTUAL PROPERTY PROTECTION
TOWARDS COMPETITORS. ALTHOUGH NOT PART
OF THE MADRID AGREEMENT CONCERNING THE
INTERNATIONAL REGISTRATION OF MARKS, THE
GCC COUNTRIES, ESPECIALLY THE UAE, OFFER
AN EFFECTIVE REGULATION IN THE FIELD OF
TRADEMARK AFFAIRS.
T
he development of certain products often takes
many years before their market introduction.
This means long term framework conditions
are the basic requirement for research and
technological development. Meanwhile there is almost
no product, which is not being copied, and the
economic damage caused by this amounts worldwide
to approximately three-digit billions. Hence, adequate
protection concerning Intellectual Property, especially
Trademark Law, is mandatory for companies before
launching new or distributing products in different
countries. It is also very important to protect the
market position and the expenses of those who
create trademarks. Furthermore you need strong
authorities with wide-ranging powers of intervention
for tracing product piracy and illegal reproduction
and prevent them in the future.
20
ISSUE 06 MAJLIS
In the past, the UAE was facing major challenges
with regards to product piracy and related activities.
Due to that, the government has set up certain laws
concerning trademark protection, since the nineties
of the last century and amends them continuously
till today. By joining the World Trade Organization
(WTO) in 1996, the UAE also ratified the TRIPSAgreement (Agreement on Trade-Related Aspects
of Intellectual Property Rights). To illustrate the
advanced level of the UAE Trade Mark Law the
following lines give a short summary of the most
important cornerstones.
The legal foundation of the Trademark Law
in the UAE is the Federal Trademark Law No. 8.
Because the UAE has so far not joined the Madrid
Agreement Concerning the International Registration
of Marks, the parties are forced to register their marks
directly in the UAE. An international registration
unfortunately does not help them here. It remains
to be seen whether the UAE legislation will accede
the mentioned agreement in order to simplify the
process of trademark protection in the UAE in the
future. At present companies are able to register
every suitable sign to ensure differentiation between
products and services of different providers. These
can be words, pictures, names as well as designs,
emblems and even sounds or combinations of them
all. Referring to the importance of differentiation of
trademarks, companies cannot register signs which are
unable to discern several products from each other.
In addition, there are some signs, especially sovereign
emblems which violate public policy and morality
as well as symbols of world trademarks like Coca
Cola, which are not suitable for public registration.
Referring to the international classification of Marks
by the Nice Agreement, companies can register their
signs in 45 different classes, from chemical products
to legal services.
The procedure for registering a trademark requires
the following: Presentation of the desired sign in a
written or graphical way along with an application
form filled out in Arabic and a payment of 500 AED.
The protection period runs for ten years with the
possibility of renewal for another ten years. The
legal status of the trademark owner allows him to
prohibit competitors to use similar or identical signs
for their products. He also can grant licenses to others
concerning the registered trademark. Apart from the
mentioned civil law aspects, criminal penalties up to
imprisonment might be imposed on violators. The UAE
IP Authorities have specifically trained departments,
which are directed to run raids against shops or
warehouses and to sequester piracy products.
All in all, local and international companies will
find a high standard of Trademark protection in
the UAE.
FOCUS
Anna Uzarowska
FOCUS
UNDERGROUND PIPE-SYSTEM:
CHALLENGES & SUCCESS STORIES
FROM THE REGION
WATER IS THE ESSENCE OF LIFE AND A PRECIOUS
LIQUID PARTICULARLY SCARCE IN THE ARID
AREAS OF THE MIDDLE EAST. HENCE ALONG WITH
OIL AND GAS, THE WATER PIPELINE INDUSTRY
PLAYS A MAJOR ROLE IN THE REGION.
S
eawater needs to undergo a complex process
of desalination in order to become suitable
for human consumption. Desalinated and
purified liquid is subsequently transported to
water reservoirs for storage purposes, from where it is
distributed via piped water system to end-users.
How does the system work and how complex is it?
The foundation of a piping system originates from
ancient civilizations, when the need for potable water
and drainage was developed. The early water-supply
systems relied on gravity, and its pipes were made
of clay, lead, bamboo-wood or stone. Improvements
in the technology took place around 19th century
which lead to the development of modern methods
utilizing a network of high-pressure pumps, coupled
with pipes made of copper, brass, plastic, or other
nontoxic materials.
One of the most advanced types of modern pipes
is a high density polyethylene pipe (HDPE). It is a
cost effective, multi-purpose pipe of lowest repair
frequency as compared to other materials used for
urban water, oil and gas distribution. It is characterized
by high resistance to corrosion, light weight, flexibility
and durability of more than 50 years.
There are excellent raw material supplies, as well
as state-of-the art manufacturers in the Region. But
pipe welding is a procedure requiring expertise. The
knowledge of professional installation and repair
of HDPE pipes must become a pre-requisite to
an effective and sustainable usage of the precise
technology.
In June 2008, joined efforts of SKZ the German
Plastic Institute and BMC Gulf LLC resulted in the
opening of the first SKZ Training Center in the Middle
East for pipe welders and construction site supervisors.
The establishment was of great importance for the
Region, acknowledging its problems with leakage
rates up to 50% in the potable water systems. In
comparison, Germany’s leakage of only 7.3% belongs
to the lowest in the world. That is why Germany’s
“know-how” has been selected to support the
improvement of the piping- system in this enormously
fast-paced developing Region.
What are the critical points for welding HDPE
pipes and how should they be addressed in order
to ensure smooth and appropriate pipe-system
installations?
Generally, the problems start at the construction
site. Pipes suffer damages due to incorrect storage
and handling, followed by usage of wrong parameters
while welding, and mistakes that occur during pressure
testing after the installation. Likewise, utilization of
inappropriate welding equipment and accessories
adds to the challenge.
Keeping in mind variety of problem sources, the
comprehensive training plan for both pipe welders
performing the welding on-site and engineers
supervising piping projects has been established by
SKZ - the German Plastic Institute. The training offers
an opportunity to gain an in-depth knowledge and
hands-on skills required on the construction site.
According to Fabian Beermann, Division Manager
at BMC Gulf LLC, “Just as you would not let somebody
drive your new Mercedes car without a driving license,
you should not allow someone who has not been
properly trained and tested to weld PE pipes”. Moreover,
the contractors need to understand that they do not
pay for the license but for the training and practical
skills of their workforces.
After successful accomplishment of the training,
completed by theoretical and practical examinations,
the “Certified HDPE Pipe Welder GW330” and
“Certified HDPE Pipe Welding Supervisor GW331”
licenses are issued. Licenses are valid for one year
and are extendable based on attendance of one-day
“re-fresher” courses. The contents and validity of
Welder Licenses are regulated by the German Welding
Society (DVS) and the German Technical and Scientific
Association for Gas and Water (DVGW).
But the challenges do not end here. The training
team must additionally account for difficulties resulting
from the complexity of the construction industry
structure in the Region. Since majority of laborers
employed in this sector originate from the SouthAsian continent, the language barrier, as well as
differing education levels need to be considered while
planning the training agenda. Given that the majority
of installation manuals and operating instructions of
welding machines are supplied in English, minimum
language skills are required from the participants
in order to qualify for the program.
The SKZ training program has successfully
issued about 300 certified welding licenses in the
Middle East so far, including the 1st Arab Woman
to receive the International Plastic Welder License.
This, among others should encourage construction
industry decision makers to invest in the upgrade of
skills and knowledge of their employees, to achieve a
sustainable and environmental friendly infrastructure,
which will serve future generations.
BMC Gulf LLC
Fabian Beermann
Division Manager Plastic
Welding Technology
Tel: +971-4-8845001
Mob: +971-50 -6453445
www.bmc-plasticwelding.com
MAJLIS ISSUE 06
21
ADVERTORIAL
Michael Kienberger
General Manager
German Tech Machinery
ADVERTORIAL
THE
MIDDLE
EAST
AS A STRATEGIC STARTING POINT
FOR INTERNATIONAL SUCCESS
EVEN TODAY THE MIDDLE EAST WITH THE UNITED ARAB EMIRATES AS ITS
STRATEGIC CAPITAL IS ONE OF THE MOST POPULAR BUSINESS CENTERS
FOR INTERNATIONAL ENTERPRISES. THE DEMAND IN THE SERVICE SECTOR
AS WELL AS THE POSSIBILITY TO TRANSACT BUSINESSES WITHOUT MANY
LIMITATIONS WAS WHAT BROUGHT ME TO THE EMIRATES YEARS AGO.
PARTICULARLY THE UAE’S GEOGRAPHICAL LOCATION IN THE GCC, ITS
NEIGHBORING MARKETS IRAN AND IRAQ, OFFERS ENORMOUS CHANCES
NOT ONLY FOR MULTI-NATIONAL COMPANIES BUT ALSO FOR THE SMALL
AND MEDIUM-SIZED ENTERPRISES.
T
he company German Tech Machinery could successfully place itself
in the market in the near future. One of our secrets is our ability to
embrace the Arabian characteristics, at the same time retaining our
German roots. In order to become familiar with the region’s market,
one needs abundant patience and above all respect for the difference in culture,
mentality and different way of life to start with.
However advantages such as tax savings, affordable salaries for the work force
and last but not the least energy costs are reason enough for any company or
institution to consider establishing itself in the Middle East and I can personally
recommend this 100%.
While many of our partner companies in Europe were affected by the Credit
Crunch in the past two years, German Tech Machinery could generate and
complete numerous projects successfully during the same time. The reason being
that, as suppliers and service partners within the range of technical machines,
we acted strategically and as the saying goes we made sure we were “In the
right place at the right time”. In order to be successful in the long run, one must
be ready to undertake risks. My personal experience in the region has been
such that business partners often become friends and that in most dealings
WorldClassGerman
Wood-WorkingMachines
trust between the concerned parties is a vital element. While years ago it was
strongly recommended to integrate your local partner in your business ventures,
today the possibility of running your establishment completely independently
has finally presented itself – offering greater flexibility.
I see the future particularly in Iran, Iraq and Dubai strategically speaking as
being the perfect operating center to conquer these markets. With our Main
Office in Dubai, a Representative Office in Doha – our goal for the upcoming
months is to establish multiple branches in the region.
We are confident that ‘’GERMAN QUALITY’’ represents reliable service, premium
quality and commitment which are now more than ever in demand.
YOU HAVE THE IDEA - WE HAVE THE SOLUTION!
WorldClassGerman
Wood-WorkingMachines
GERMAN TECH
MACHINERY
YO U R B U S I N E S S PA R T N E R
Phone: +971 4 447 1788
w w w.germantechmachiner y.com
m
Sousann Al Heureithi
German Industry and Commerce Office (AHK)
Oman
FOCUS OMAN
FOCUS - OMAN
OMAN’S ANSWER TO
THE CABLE INDUSTRY
HUSSAIN BIN SALMAN AL LAWATI, BORN
INTO AN ORDINARY FAMILY, GROWING UP IN
RATHER TOUGH CONDITIONS, STARTED HIS
ENTREPRENEURIAL LIFE AT THE TENDER AGE
OF FOUR, BY SELLING CHOCOLATES ON THE
STREETS OF MUTTRAH (SULTANATE OF OMAN)
TO SUPPORT HIS FAMILY, AND IS TODAY THE
VICE-CHAIRMAN AND MANAGING DIRECTOR OF
OMAN CABLES INDUSTRY S.A.O.G. (OCI).
P
rior to the startup of OCI, Hussain was
extensively involved and headed the family
business, Al-Saleh Enterprises (ASE) dealing
in trading activities of electrical lights with
his Uncle Mustafa Bin Mukhtar Bin Ali Al Lawati
who was at that time employed in the Government
of Oman and the business operations was managed
by Hussain. The fortunes of ASE changed from a
small enterprise to a giant organization. Al Saleh
is now a reputable business entity in electrical
accessories and lightings with branches in Muscat,
Ibri, Sohar, Salalah and in the UAE.
Using Al-Saleh Enterprise as a springboard,
Hussain together with his Uncle Mustafa, started
the Electric Wires and Cables Manufacturing
Company (EWCMC) which was later renamed as
Oman Cables Industry S.A.O.G. Oman Cables’
success story began in 1979, while Hussain was
in Mumbai and dreamt of exploring the idea of
setting up an electrical power cable manufacturing
industry in Oman. The two entrepreneurs established
OCI with an initial capital of OMR 250,000 (US$
649 351), located in a humble structure in Rusayl
Industrial Estate on 10,000 sqm and a workforce
of 10 employees. The company’s first year turnover
was about OMR 75,000 (US$ 194 654). Mr Hussain
has remained in the capacity of Vice Chairman &
Managing Director since inception.
In 1997, Oman Cables Industry S.A.O.G entered
into an alliance with Draka Holding N.V. from
the Netherlands and one of the largest cable
manufacturers in the world.
Today OCI is one of the fastest growing industries
in Oman. The company has a paid-up equity of
OMR 8.970 million (US$ 23.3 million) and had a
turnover of OMR 304.4 million (US$ 780 million)
in 2008. 650 employees are working on 135,000
sqm in Rusayl developing, manufacturing and
marketing a totally integrated production line
of low and high voltage power cables, control
and auxiliary cables, instrumentation cables
and overheard line conductors. OCI could reach
75% of the local market share in Oman in 2007
only representing 35% of its sales turnover. The
company exports to the Middle East, UK, Europe,
Africa and the Asia Pacific.
He continued his vision and added another
dimension in 1988. Under his leadership Oman
Cables started the manufacturing of aluminium
rods. He kept his enterprising vision till the time the
country showed revival in the economy and started
diversifying its economy to non-oil activities. In the
year 2002, the Government of Oman announced
the Aluminium Smelter Project in Sohar.
In the year 2007, OCI and Takamul Investment
Company of Oman Oil entered into an agreement
(51% Oman Cables – 49% Takamul) to set up a
manufacturing plant in Sohar for aluminium rod and
electrical conductors. Oman Aluminium Industries
LLC (OAPIL) was established and commissioned
during 2009 as a subsidiary of OCI. Mr Hussain
is the Chairman of this joint venture.
“We have successfully obtained international
accreditations that have allowed us to become a
global player in our industry. Oman Cables has
successfully embarked on a backward integration
strategy to ensure continued supply of its major
raw materials. We have developed a competent
skills base in Oman to ensure continuity of the
company” says Hussain.
There was a time when Oman used to source
MV cables from the UK market. The tide is finally
turning, as OCI is now reversing the history by
exporting these products to the UK from Oman.
OCI has contributed enormously to the growth of
Oman’s economy and that of the GCC. Hussain
Al Lawati is proud to be the only premier cable
manufacturing company in the Sultanate with
such results.
OCI has overcome the rising cost of copper, a
raw material used in this sector, by the increasing
demand of energy and power in Oman, which has
doubled over the past decade as a result of the
strong growth in the industrial sector. An analyst
of the Gulf Baader Capital Market stated: “We
remain positive on the overall outlook for cables
in the Omani market”. The Omani government
committed to invest more than US$7 billion on
power generation and transmission in the coming
years.
Beginning of the year Oman Cables Industry
S.A.O.G. reported an increase in net annual profit
of 22.3% from 2009 to OMR 8.1 million.
The GCC is dominated by big players such
as Elsewedy Cables of Egypt, Saudi Cable, and
a number of smaller private cable companies.
By entering new markets in Europe and South
East Asia OCI is becoming geographically more
diversified.
MAJLIS ISSUE 06
23
FOCUS OMAN
FOCUS - OMAN
AMOUAGE
FOUNDED OVER 25 YEARS AGO IN THE SULTANATE
OF OMAN TO REFLECT THE WONDERFUL
HERITAGE AND TRADITION OF PERFUMERY,
AMOUAGE FRAGRANCES ARE AN OLFACTORY
DELIGHT AND EVOCATIVE NARRATIONS OF
HUMAN ENDEAVORS. THE NICHE LUXURY
FRAGRANCE HOUSE IS DEVOTED TO CREATING
FINELY BLENDED PERFUMES WITH THE HIGHEST
QUALITY OF RARE AND LUXURIOUS INGREDIENTS
SOURCED FROM AROUND THE WORLD, BRINGING
ARTISTRY TO PERFUMERY WITH INCOMPARABLE
DISTINCTION.
L
ead by CEO, David Crickmore, the House
adopts an inventive approach to all its
creations. Amouage perfumes are created
by internationally recognised perfumers in
Grasse in the South of France under the guidance of
Amouage Creative Director, Christopher Chong.
Today, the House of Amouage has extended
its product categories to include a Bath and Body
Collection in addition to a Home Collection of
candles and parfums d’ambience, a new range
of travel accessories and exclusive leather goods
24
ISSUE 06 MAJLIS
hand crafted in Florence, Italy.
“Over the last four years, Amouage has grown
significantly with a dramatic shift in both strategic
and creative direction. Every aspect of the brand
is international and everything we do justifies
our luxury positioning, never compromising on
quality,” said David Crickmore, Amouage CEO.
“We are a brand that does not slavishly follow
trends. Our business is about seeking out the very
best in quality, not just in terms of product but also
packaging and the message we put across. Our
consumers are sophisticated
enough to stand out from the
crowd and to want something
more exclusive than the
norm. They want Amouage
since our fragrances have a
different point of view and a
different voice.”
He added, “We are now a
business that turns over more
than 300% of the turnover
when we started the project
four years ago. Our profitability
has grown by 500% and we
have paid
German Industry
and Commerce Office
(AHK) Oman
THE GIFT
OF KINGS
for all our new developments in house without
seeking further investment including - product
development, retail shop fit outs as well as the
new factory currently under construction, a fact
of which I am personally proud.”
Amouage has broken ground for the construction
of a two-storey building at the site of the factory in
Rusayl with a retail frontage to boost production
that will meet the current and perceived increase
in demand for the medium term. “It is only the
first phase of our expansion,” stated Crickmore.
“The current facility only allows us to produce
6,000 bottles a week, but with the new expansion,
capacity will increase to 8,500 bottles a week and
eventually touch 20,000 bottles a week allowing
us to have enough capacity for at least the next
five years after which we will implement phase
two in our factory building program.”
Speaking on the international expansion of
the House, Crickmore commented, “We have
taken Amouage to fresh pastures around the
world. Markets such as Russia, Germany, Austria,
Switzerland, Italy, Benelux, UAE and the UK are
considered the strongest international markets.
Italy is amazingly a phenomenal success. Our key
strategy for growth is to increase the number of
Amouage shops by building mono brand stores in
all opinion forming cities around the world. This
enables the brand to be seen in its entirety, with the
full product mix, as well as in its own environment
and therefore gives the purest expression of the
brand DNA.”
In 2010, Amouage celebrated the opening
of its first international mono-brand store in
the United Arab Emirates located in Dubai Mall
which was followed by a second store in London’s
eponymous district of Knightsbridge. It has also
greatly expanded its distribution network where
the brand is now sold in more than 35 countries in
the world’s most premier stores including Harrods,
Fortnum & Mason and Selfridges in London, Lane
Crawford in Hong Kong, David Jones in Australia,
KadeWe in Berlin, Bon Genie in Geneva and
Bergdorf Goodman in New York City.
“Amouage remains the only luxury goods brand
from the Gulf to have such an international reach.
It is an Ambassador for Oman as it takes a positive
message from the Arab world to a wide audience
around the world,” concluded Crickmore.
Jonas Ruso
German Industry and Commerce
Office (AHK), Oman
FOCUS - OMAN
EuroPoles
Middle
East
LLC
GERMAN-OMANI JOINT VENTURE FOR CONCRETE POLES IN NIZWA
B
SINCE 2009, THE RANGE OF LOCALLY
MANUFACTURED GOODS IN OMAN ALSO
INCLUDES THE PRODUCTION OF SPUN
CONCRETE POLES. A NEW PRODUCTION
FACILITY WAS OPENED IN NIZWA BY
EUROPOLES MIDDLE EAST, IN A JOINT-VENTURE
BETWEEN THE LEADING EUROPEAN POLE
MANUFACTURER EUROPOLES GMBH & CO. KG
AND THE OMANI RAY INTERNATIONAL L.L.C., A
COMPANY WORKING AS A CONSULTANT FOR
THE OIL AND GAS SECTOR, PROVIDING POWER
GRID SERVICES. THE TOTAL INVESTMENT
VOLUME FOR THE FACTORY AMOUNTED TO
APPROXIMATELY 5 MILLION OMANI RIALS.
eing a market leader in Europe, Europoles
operates several plants in Germany, Poland
and Switzerland which deliver poles, towers
and columns made of spun concrete, steel
or fiber-glass reinforced plastics for a variety of
applications. In 2010 the company with its more
than 900 employees achieved sales of about 125
million Euros. Through the collaboration with
Ray International L.L.C., Europoles Middle East
is now able to provide a full turnkey solution
for overhead power lines, covering training and
consulting, products, services, drilling and erection
and development of the power line.
One of the main reasons for opening a local
manufacturing plant in Oman was the high
transport costs for the import of concrete poles
via railway and ship. By saving on shipping costs,
the new plant offers the possibility of providing
the product in a much more cost efficient way to
the Omani market. About 40,000 concrete poles
can be manufactured per year, which are to be
mainly used as a replacement for the still widely
common, wooden overhead power line poles.
Furthermore Oman’s proximity to the GCC region
offers chances to export the concrete poles to other
gulf countries, especially as the Europoles factory
is the only facility in the whole GCC region that is
able to manufacture spun concrete poles.
The poles manufactured in Nizwa can be utilized
for a variety of applications. Reaching from 5m to
30m in length they can be used for distribution
and transmission of electricity for railway tracks,
floodlights, street lights, advertisement towers,
mobile communication or antenna towers. As the
climate in Oman is very demanding for the materials,
the most advanced production methods are being
used in Nizwa. The high performance concrete used
is compressed with over 20g and is very resistant
to environmental exposure, for example to saltbreeze with its corrosive characteristics. Eventually
the technological advantages of concrete poles
results in a variety of commercial advantages.
Apart from preventing failures due to pole fires,
the total costs of a power line can be reduced
with spun concrete poles, as they require less
maintenance, have a longer life expectancy and
can be positioned in a larger distance to each
other, which reduces the number of required
foundations and insulators.
To reach a high quality standard, Europoles
Middle East has extensively invested into the
vocational training of the factory’s workforce, in
Germany. The personnel is thereby as far as possible
drawn from young Omanis, holding various leading
positions, from foremen to the management of
the plant, with their share of the total workforce
having already reached 50% in the initial phase
of the company build-up. Another indicator for
the quality standards of the Europoles plant is
the certification with the DIN EN ISO 9001:2008
standard and an official approval of Europoles’
products by Petroleum Development Oman.
Besides employing and training an Omani
workforce, the company also focuses on the
utilization of locally produced basic materials and
primary products. Sand, aggregates and cement
for the concrete pole production are delivered from
Oman, partly even from the vicinity of Nizwa.
The success of the Europoles factory, especially
in the mentioned fields of career advancement
for the Omani employees, the upkeep of high
quality standards and the utilization of locally
provided resources, was recently honored with
a special award. Participating for the first time
in the contest for “His Majesty’s Cup Award for
the Best 5 Factories in Oman”, Europoles Middle
East won the award in December 2010 against
40 other competitors in the country. Sponsored
by the Sultan, the cup is awarded by a committee
with ministerial representatives for industry and
commerce, labor, environmental protection, finance
and representatives from the Oman Chamber of
Commerce & Industry, the Royal Oman Police
and the Oman Development Bank, leading to
high reputation of the award even in neighboring
countries.
MAJLIS ISSUE 06
25
FOCUS OMAN
HOTEL INTERIORS WORLDWIDE
FOCUS - OMAN
Sousann Al Heureithi
German Industry and Commerce Office (AHK)
Oman
FURNISHED BY ZUBAIR FURNISHING OF OMAN
ZUBAIR FURNISHING IS AN ISO 9001 QUALITY
CERTIFIED INTERIOR FURNISHING COMPANY AND
MANUFACTURER OF FURNITURE SPECIALISED
IN MEETING THE REQUIREMENTS OF THE
HOSPITALITY INDUSTRY WORLDWIDE.
I
t seems that not many of us know that one
of the major manufacturers of hotel furniture
is operating in Oman successfully since 1971.
In the first 20 years of its operations, Zubair
furnishing was handling interior and turnkey
furnishing projects for private palaces and villas,
ministries, banks, universities, hotels etc.
During the early 90s, recognising the company’s
internal strengths and to cater to the needs of
international clients and also due to saturation in
the domestic market, Zubair Furnishing spread its
reach geographically to encompass the general
Middle East / Arabian Gulf region and came to be
associated with some prestigious projects such
as the interior fit-out of the Royal Abjar Hotel in
Dubai (now called the Renaissance Hotel). Zubair
Furnishing was the main contractor in this project
for all public areas and guest rooms. The successful
execution of this US$ 12 Million project enhanced
the position of Zubair Furnishing to that of an
international contract furnishing company.
In 1993 the manufacturing facilities in Muscat
were expanded substantially and regional offices
of the company were established with physical
representation in Dubai and later in Jeddah.
It was in Germany in 1995 when Zubair
Furnishing had its breakthrough as an international
player in the furnishing arena. The company was
awarded the contract to furnish the Cottbus Holiday
Inn Hotel against international competition. As
a logical progression, a full-fledged move into
the European markets was undertaken. At this
point Zubair furnishing also refocused its core
activities to concentrate more on furniture and
joinery manufacturing.
The company was able to win more international
contracts for landmark hotels, such as the London
Marriott County Hall Hotel, the Schiphol Hilton
Hotel in Amsterdam and the Radisson Blu Hotel
at the Manchester airport.
Zubair Furnishing also entered the US market
for the supply of case goods (hard furnishing) to
prestigious projects like the Sofitel in Washington,
the Sofitel in Chicago, Hilton Ocean Edge Resort
in Massachusetts, the Hilton Hawaiian Village in
Honolulu, the Ritz Carlton and the JW Marriott
in Orlando.
Zubair Furnishing has successfully executed large
furnishing contracts worldwide for major Hotel
Chains like Accor, Hilton, Le-Meridien, Marriott,
Radisson Blu (former Radisson SAS), Ritz Carlton,
Inter Continental Group Hotels, Starwoods, etc.
It has so far furnished over 238 Hotel projects
across 32 countries spanning the US, UK, Europe,
Middle East, India and Africa.
Their factory in Oman is equipped with stateof-the-art machinery and adheres to strict quality
standards and timely manufacturing programs.
The entire operation is run and managed by an
experienced team of European and Asian staff
and management who have had global exposure
in the business.
Zubair furniture is a fully owned subsidiary of
Zubair Corporation, one of the prominent business
groups in the Sultanate of Oman, with business
segments ranging from furnishing, banking and
automobiles to computers, petroleum engineering
and telecommunications.
OMAN TOURISM COLLEGE
Oman Tourism College is the first in the Sultanate
of Oman to offer quality education in the field
of tourism and hospitality. It was founded in the
year 2001 after a series of visits of government
officials from Austria to Oman and vice versa
following which the Omani government decided
to introduce the Austrian model, known for its
long tradition in hospitality education and its
worldwide reputation. Oman Tourism College
has been founded as a joint venture between the
Government of Oman and a consortium of wellknown and reputed Austrian Tourism Education
Institutions under the leadership and management
of AEP Education Projects GmbH & Co KG.
The goal of Oman Tourism College is to
develop students for successful careers as tourism
and hospitality professionals and is designed to
provide them with a sound foundation in tourism
and hospitality management. OTC currently
offers multidisciplinary programs leading to an
26
ISSUE 06 MAJLIS
International Tourism and Hospitality Management
Diploma and Vocational Certificate Programs
leading to Professional Qualifications in Tourism
and Hospitality fields. To be successful in this area
the students at OTC are taught to be professional,
competent, committed to service and passionate
about the tourism and hospitality industry. As
part of their studies, students are given practical
training within the coursework as well as during
short term industry placements, for a hands on
application of their knowledge and skills.
A key success factor in the development of a
competitive tourism destination is the quality of
service provided by its front line staff. The right
host attitude and quality of service are elements
that do not arise by themselves, but must be
inculcated and developed through a framework of
long term human resources development strategy
substantiated by medium and short term action
plans and programs. Therefore OTC has designed
and implemented a series of innovative programs,
developed to meet the specific needs of the Tourism
and Hospitality industry in Oman.
Oman Tourism College provides a stimulating
learning environment together with a well versed and
experienced faculty focused on quality education,
expert instruction, creative applications, consistent
communication, support and discipline, which
will not only prepare local youth to be proficient
tourism and hospitality professionals but also help
instill self-esteem and a desire for progressive
growth in their future endeavors.
Michael Jacobi
General Manager
Radisson Blu Hotel, Muscat
FOCUS OMAN
FOCUS - OMAN
MADE IN OMAN
THE RADISSON BLU WAY
FOR THE PAST 11 YEARS THE RADISSON BLU
HOTEL (FORMERLY RADISSON SAS) HAS
PLAYED A MAJOR ROLE IN THE TRAINING AND
DEVELOPMENT OF OMANI NATIONALS IN THE
EXCITING FIELD OF HOSPITALITY.
T
he Radisson Blu business model is almost
entirely based on working with people.
We work hard every day to ensure that
we have happy customers who are keen
to return to us and we have to ensure that we are
successful in what we do in order to satisfy our
owners and stakeholders. Therefore the people
who work with us, our employees, are our most
important asset! We understand that it is our
colleagues who are in constant contact with the
guest, who make the difference between us and
our competitors.
It is therefore crucial for us to continuously
spot talent and then hire, train and develop
these colleagues. We work very closely with the
National Hospitality Institute (NHI) and Oman
Tourism College to strengthen our team and stay
on track for future success. Here in Oman we are
blessed with a large pool of talent. Omanis are
genuinely friendly and hospitable people, which
is a great basis to work from.
Our vision is as simple as "Yes I Can!". It is a
way of life for all employees, who are hired for
attitude and trained for skills and who genuinely
believe in taking care of their guests and making
them feel at home. It is our commitment to
deliver the highest level of service and create
an environment where Yes I Can! is ingrained in
everything we do in our day to day operations,
where our commitment to our guests, owners,
colleagues and suppliers stands for excellence
and a positive attitude.
The philosophy of our company has always been
to promote people from within, which of course
is great motivation for any ambitious person! We
are very delighted to have seen so many Omani
talents growing with us into management roles
over the past 11 years. The Rezidor Hotel Group
is one of the fastest growing hotel companies in
the world and with such a fantastic growth rate
we can offer career development opportunities
for our employees far beyond the beautiful shores
of Oman.
I am convinced that we will see several Omani
General Managers in the coming years, both at
home and abroad, and we are very proud to be
playing a key role in achieving this goal.
MAJLIS ISSUE 06
27
BUSINESS DIRECTORY
MANUFACTURERS AND SERVICE
PROVIDERS IN THE GCC
AVEEM CORPORATION FZCO
Contact: Devendra Sharma
[email protected]
Phone: +971-4-8848165
www.aveem.com
ALLIED RELOCATION SERVICES LLC
Contact: Menno Martens
[email protected]
Phone: +971-4-4089555
www.alliedpickfords.com
Allied Pickfords is the world's leading household
goods moving company with representations in
175 countries world-wide, making it the preferred
relocation partner for individual and corporate clients
alike. Allied Pickfords has been operational in the
UAE since 1986 and has offices in both Abu Dhabi
and Dubai. The company employs over 75 staff who
together services the requirements of around 4,000
clients per annum - a number that is ever increasing.
Highly trained multilingual staff ensures that each
customer has a smooth relocation experience, able
to take up their new life overseas with minimal
disruption. With operations across continents there
truly is nowhere Allied Pickfords cannot organise
a relocation to or from. Aside from international
relocation services, Allied Pickfords also offer stateof-the-art storage facilities, domestic moving and
business relocation services.
Leading stockist of Sugar ICUMSA- 45, EEC-II, S-30,
Basmati Rice Sella 1121, Pusa 999, Sarbati, Edible Oils
– Sunflower, Soya Bean and Corn in Dubai, UAE.
BAVARIA OPTICS
Contact: Ulrich Koch, Optometrist
[email protected]
Phone: +971-4-3451919
www.Dubaiopticians.com
German Optometrist, highest Quality in progressive
and computer progressive precision lenses, professional
eye tests, excellent service, prices 70% lower than
Germany.
AMARAT AL HADTHA GENERAL TRADING LLC
Contact: Ernst Wilhelm Linnemann
[email protected]
Phone: +971-4-2826544
www.agtDubai.com
BITZER SE
Contact: Pegah Ghaemi
[email protected]
Phone: +971-4-2218780
www.bitzer.de
We are operating in any kind of trading and import/
export of German/European brands, commodities
i.e. wood
Refrigeration and air conditioning technology are
of inestimable value in our world. In buildings, air
conditioning brings a distinct improvement to living
28
ISSUE 06 MAJLIS
and working conditions, every day blood banks save
the lives of countless people. In all these situations it
is essential that the refrigeration and air conditioning
systems function reliably. To put it in another way:
Their heart must beat dependably. This 'heart' is the
compressor. For over 75 years now, BITZER has been
manufacturing refrigerant compressors, condensing
units and pressure vessels for refrigeration and air
conditioning and guarantees customers around the
world that they can rely on the perfect heartbeat:
BITZER – THE HEART OF FRESHNESS
BSH HOME APPLIANCES FZE
Contact: Georg Kazantzidis
[email protected]
Phone: +971-4-8030400
www.bsh-group.com
BSH Bosch und Siemens Hausgeräte GmbH, a joint
venture between Robert Bosch GmbH Stuttgart and
Siemens AG Munich founded in 1967 is a multinational
group posting annual sales in the year 2009 of
about 8.3 billion euros. Together with a worldwide
network of sales and customer service companies,
BSH now boasts about 60 companies in more than
40 countries with about 39,000 employees. BSH is
headquartered in Munich and the 42 factories are
in 13 countries in Europe, USA, Latin America and
Asia. The company’s regional headquarter is in Dubai,
United Arab Emirates.
The extensive brand portfolio includes the main
brands Bosch and Siemens as well as six special and
five regional brands. The product range marketed
under the various brands encompasses large and
small home appliances, floor care and hot water
appliances. BSH is the largest manufacturer of home
appliances in Germany and Europe, and one of the
BUSINESS DIRECTORY
BUSINESS DIRECTORY
leading companies in the sector worldwide. For
further details, go to www.bsh-group.com.
C. ILLIES & CO HANDELSGESELLSCHAFT MBH
Contact: Andreas Schwarte
[email protected]
P.O. Box 106944, Abu Dhabi, UAE
Phone: +971-2-6714414
www.illies.com
C. Illies & Co. Handelsgesellschaft mbH is a German
based engineering and trading company, specialized
in supply of sophisticated machinery as well as
industrial plants – in part or complete. Our technical
services include complete turnkey installations
and installation support for machines and plants,
training and technical consulting of our customers’
operators, on-call troubleshooting, warranty and
maintenance services, and supply of spare parts. Our
commercial services include financing of projects; all
project related logistics and insurances. Illies provides
innovative, tailor-made solutions to the needs of
our customers.
CLEMENT SYSTEMS GULF FZCO
Contact: Holger Wehnke
[email protected]
Phone: +971-4-8830666
www.clement-systems.de
www.clement-gulf.com
Clement Systems Gulf FZCO provides innovative
solutions for the maritime industry, such as mega
yacht berths, turnkey marinas and all kinds of
floating structures.
ENGEL & VÖLKERS DUBAI
(BAVARIAN REAL ESTATE BROKERS LLC)
Contact: Christoph Engels (Sales),
Manuela König (Rentals)
[email protected]
Phone: +971-4-3259411
www.engelvoelkers.com/dubaimadinat
With over 30 years’ experience in the international
real estate market and established in the Middle
East in 2004, Engel & Völkers is one of the world’s
leading German real estate brands in the marketing
of exclusive properties in prime locations.
Whether you are an end-user or an investor and
you want to rent, buy or sell, we have an extensive
portfolio of carefully selected properties. Our professional
and experienced property consultants endeavour to
deliver high-end service to all our clientele and fulfil
their requirements within the mid and high-end real
estate sector in Dubai.
EUROPOLES MIDDLE EAST L.L.C.
[email protected]
P.O. Box: 3586,
Ruwi/Muscat,
Sultanate of Oman
Phone: +968-24698577
www.europoles-eme.com
EUROPOLES Middle East was launched in 2006 as a
joint venture between the German Europoles GmbH
& Co. KG (European market leader for pole systems)
and RAY International L.L.C. (market leader in Oman
for innovative Energy solutions).
In 2009 the first factory for spun concrete poles
was opened in the GCC region in the Nizwa Industrial
Estate. With a capacity of 40,000 poles and a range
from 5m to 30m length, EUROPOLES supplies the
full range of spun concrete poles for distribution
& transmission for Railway Tracks, Floodlights,
Advertisement Towers and Antenna Towers.
FEAG ME LLC
Contact: Willi Leurs
[email protected]
Phone: +971-4-8856567
www.feag.com
FEAG ME is a panel manufacturer for energy and
industry applications in the GCC region.
GULF EXTRUSIONS CO. LLC
Contact: Ihab Mouallem
[email protected]
Phone: +971-4-8846146
www.gulfex.com
Gulf Extrusions Co. (L.L.C.), the flagship company of
the Al Ghurair Group of Companies was founded in
1978 in Dubai where it has over the years earned the
reputation as one of the most innovative, productive
and reliable companies in the Middle East to handle
multi-task projects.
With its six presses and highly skilled workforce,
Gulf Extrusions is able to produce 60,000MT per
annum and offers more than 10,000 profile designs to
choose for extrusion covering various industries ranging
from Architectural to Transportation, Engineering
to structural sections, components for household
items, HVAC and customized products.
HAVERKAMP GMBH
Contact: Ulrich Haverkamp
[email protected]
Phone: + 971-2-5567221
www.haverkamp.de
Following the HAVERKAMP credo that building and
perimeter security can only be truly established when
carried out comprehensively, the company offers a
detailed consultancy service, a wide range of state
of the art products, from which it creates tailor-made
security concepts providing fully integrated solutions to
ensure perimeter control and building security against
explosive and firearm attacks, burglary, vandalism and
sabotage. HAVERKAMP is able to provide security to
the highest level and boasts an extensive portfolio of
satisfied customers including high profile individuals
- political and business figures, multinationals and
high level government institutions.
MAJLIS ISSUE 06
29
BUSINESS DIRECTORY
BUSINESS DIRECTORY
IOVOS HADLER & PARTNER
Legal Consultants
Contact: Axel Junski
[email protected]
Phone: +971-2-6219050
www.iovos.de
division was re-structured and under a new management
began a successful expansion program.
We now have our Middle East Regional office
located in Abu Dhabi. Give us a call and find out
how efficiently we can manage your project logistical
requirements in the region.
Your partner in the fields of law, tax and audit, Iovos
offers interdisciplinary expertise for manufacturers and
service providers alike. Fast and reliable; domestically
and internationally.
LURGI GMBH ABU DHABI
Contact: Montasser Abou-Ouf
[email protected]
Phone: +971-50-6679702
www.lurgi.com
Lurgi is a leading technology company operating
worldwide in the fields of process engineering and
plant contracting for the refining and petrochemical
markets. Its technological leadership is based on
proprietary technologies and exclusively licensed
technologies which aim to convert all carbon energy
resources (oil, coal, natural gas, biomass etc.) into
clean products. Lurgi is a subsidiary of the Air
Liquide Group.
MASAOOD OBRATEQ
Contact: Christian Wimmer
[email protected]
Phone: +971-2-6222333 or +971-50-8350886
www.obrateq.com
Rehabilitation Technologies for the Construction
Industry. Obrateq was formed by German professionals
and the Al Masaood Group. We have combined
over 20 years’ experience in architecture, civil
engineering, construction chemistry as well as
concrete technology. This knowledge enables us to
understand the reasons for defects, the behaviour
of materials and the requirements and sensitivities
of a structure. With the unique German patented
Electrochemical Chloride Extraction Technology and
our experts, we are dedicated to high quality service
that will rehabilitate your structure without surface
damage or interruption of operations, and within
the designated timeframe.
knowledge and experience and our responsiveness.
We aim to ensure cost-effectiveness and value.
SALT & PEPPER EVENTS
Contact: Philip Westphal
[email protected]
Phone: +971-4-4334140
www.saltpepperme.com
...we spice up your brand.
SALT & PEPPER is one of the leading event agencies
in Dubai. SALT & PEPPER is an award winning, German
run agency with extensive international experience
and thorough local knowledge of the different
markets in the Middle East. We have successfully
created and executed several high end events for
many of the world’s leading brands such as BMW,
Procter & Gamble, Tecom, Escada, Porsche, BASF
and many more.
We provide: Zesty Events, Tasty Promotions,
Sweet Marketing Campaigns, Hot Road Shows,
Tangy Turnkey Solutions, Tender Product Launches,
Spicy Host/esses
SIEMENS LLC
Contact: Bernhard Niessing
[email protected]
Phone: +971-2-6165100
www.siemens.com/answers/middleeast/en
LPL MIDDLE EAST LLC
(Project & Logistics Management Division)
Contact: Graham Yung
[email protected]
Phone: +971-2-6398600
www.lplogistics.de
LPL Projects and Logistics. Not heard of us? Ask our
clients, (just to name a few), Linde Engineering, Lurgi,
Siemens PG. They have!
LPL's roots go back to 1872, originally part of the
Lehnkering Group. In 2003 the Projects and Forwarding
30
ISSUE 06 MAJLIS
NEXUS BUSINESS SERVICES
Contact: Souad Mohamed Al-Hosani
[email protected]
Phone: +971-2-6277442
www.nbsuae.ae
Nexus Business Services provides a one-stop shop for all
your relocation, PRO and business formation needs in
Abu Dhabi. Working closely with our clients we guide
them through these often stressful processes with an
individual, tailor-made, package. We pride ourselves
on the high quality of our services, our in-depth local
Siemens LLC, founded in October 1999, oversees
Siemens’ activities in the Region comprising the
United Arab Emirates (UAE), Bahrain, Qatar,
Oman, and Yemen, where its Industry, Energy, and
Healthcare Sectors hold leading positions. In fiscal
2010 (October 1, 2009 – September 30, 2010), sales
to customers in the Lower Gulf Region amounted
to EUR 1.2 billion, and new orders totalled almost
EUR 775 million. Siemens currently has more than
1,800 employees working in the Region.
and technical support, whether for the independent
aftermarket or official OEM networks.
STAHL CRANESYSTEMS FZE
Contact: Frank Hildebrandt
[email protected]
Phone: +971-4-8053700
www.stahlcranes.com
With over hundred years of experience in crane &
hoist technology, STAHL CraneSystems has made
its mark among international competition. Famous
for premium high-end products and innovative
technical solutions, STAHL CraneSystems is also
the indisputable world market leader for explosion
protected crane technology.
Our products range from:
• Chain hoists up to 6,300 kg
• Wire rope hoists and winches up to 160,000 kg
• Crane components for overhead travelling
and suspension cranes
• Crane systems up to 160,000 kg
• Condition monitoring devices and
automation components
Explosion-protected versions of the whole product
range available.
TRADITION DESIGN & DÉCOR
Contact: Anuja Mathur
[email protected]
Phone: +971-2-4438998
www.tradecor-gifts.com
We are suppliers of Promotional gift items for corporate
events. We do branding and carry stocks.
TRW AFTERMARKET MIDDLE EAST
Contact: Marco Loth
[email protected]
Phone: +971-4-6091850
www.trwaftermarket.com
TRW Automotive Aftermarket is a division of TRW
Automotive and is the leading supplier of Corner
Module parts into the aftermarket, and supports
this offer with maintenance, diagnostics, training
TTL SHIPPING & LOGISTICS LLC
Contact: Sultan Rehman
[email protected]
P.O. Box 126010
Phone: +971-4-2993751
www.ttluae.com
Most reliable international freight forwarding &
logistic company. Also provide packing, door to door
international removals.
TÜV MIDDLE EAST
(MEMBER OF TÜV NORD GROUP)
Contact: Marcus Lechtermann (VP)
Lamiaa Farrag (Business Development Executive)
[email protected]
Phone: +971-2-4478500
www.tuvme.com | www.tuv-nord.com
TÜV Middle East is a subsidiary of TÜV NORD Group,
founded in 1984. TÜV Middle East is committed to
add value to its clients and the community as a leading
competence centre for Inspections, Testing, Calibration,
Assessments, Auditing, Certification and Training. TÜV
Middle East success is centred on providing appropriate
expert advice to enable its clients to provide safe and
reliable products and services, helping to demonstrate
quality and confidence in what its clients offer. The
Academy is one of the largest training providers in
the Middle East with more than 10,000 successful
participants each year.
UNITECHNIK MIDDLE EAST
Contact: Hans-Christian Ettengruber
[email protected]
P.O. Box 83616, Dubai - UAE
Phone: +971-4-2146723
Website: www.unitechnik-icm.com
Unitechnik is the specialist for automation of material
handling systems. ICM focuses on the provision of
baggage and cargo handling systems. The FZCO
provides the after sales service for these systems
to ensure a high availability of the systems. Local
references include the flight kitchen for Emirates,
the Dubai Flower Centre, and the cargo warehouse
for Dubai World Central Al Maktoum International
Airport. Currently Unitechnik is building a cold storage
warehouse for INL in Dubai Logistic City and a library
in Riyadh, Saudi Arabia.
VIP LLC
Contact: Alexander Voelkel
[email protected]
Phone: +971-4-4210625
Mobile: +971-55-6538929
www.polyurea-solutions.com
Manufacturer of extremely durable Polyurea coating
systems for pipes, tanks, flooring and roofing
applications in the water, petrochemical and
construction industry.
VOLKSWAGEN MIDDLE EAST
A division of Audi Volkswagen Middle East FZE
Contact: Stefanie Ehemann
[email protected]
P.O. Box: 27758, Dubai, UAE
Phone: +971-4-2045888
www.volkswagen-me.com
Volkswagen’s relationship with the Middle East dates
back to when the first Beetle was sold here many
years ago. Since then, the brand has witnessed an
exponential expansion.
In 2005, Volkswagen, Europe’s largest car
manufacturer, confirmed its commitment to its
customers and partners in the region with the opening
of the Volkswagen Middle East Regional Office
based in Dubai, United Arab Emirates, overseeing
11 markets. This initiative has allowed the brand
to introduce a wider variety of Volkswagen models
to the region and strengthen their dedication to
their patrons.
Since the opening of the regional office, Volkswagen
Middle East has launched several initiatives to further
enhance the brand’s position in the region. These
include setting up a Regional Service Competence
Centre and a Regional Training Centre aimed at
providing improved service to their customers.
MAJLIS ISSUE 06
31
INSIDE AHK
Dr. Dalia Abu Samra-Rohte
German Emirati Joint Council for
Industry and Commerce (AHK)
INSIDE AHK
Bavarian Companies enhance their business
cooperation in Abu Dhabi & Doha
TRAFFIC, INFRASTRUCTURE, ENVIRONMENT AND
CONSTRUCTION WERE THE FOCUS SECTORS
OF THE BAVARIAN BUSINESS DELEGATION
ACCOMPANYING THE BAVARIAN MINISTER OF
ECONOMY, H.E. MARTIN ZEIL FROM 19-24TH
MARCH TO ABU DHABI AND DOHA.
T
he business delegation had among other
meetings the opportunity to meet a
representative of the Urban Planning Council
and received an overview of the Master plan
2030, where a number of companies saw potential
cooperation possibilities. During the visit to Masdar
City, where the Minister and his business delegation
saw the progress of the city and the Masdar Institute,
companies like the Bavarian based world-leading
photovoltaic specialist and a PV specialist were
able to enhance their cooperation with regional
specialists. While crossing the Masdar Institute Campus
the Minister
INSIDE AHK
coincidentally met a Bavarian student of the Masdar
Institute and had the chance to get a first-hand
insight into student life in Abu Dhabi.
The companies also presented innovative
technologies such as mobile phone based payments
and mobile parking facility management during the
meeting at the Department of Transport.
On the occasion of the fifth anniversary of the
Bavarian Representation in the UAE, the Minister
visited the office of the representation integrated
into the AHK premises and was welcomed by the
Bavarian representative Dr. Dalia Abu Samra-Rohte
and a basket of Bavarian Brezeln.
As the 2022 Soccer World Championship venue
has been awarded to Qatar, Doha is receiving a lot
of international attention these days. Some of the
members of the Bavarian delegation were also keen on
establishing contacts and participate in the preparation
phase. They
had the chance to meet the bidding committee and
present their companies.
Qatar Railways Development Company (QRDC) a
joint Venture between Qatar Railway Company and
Deutsche Bahn International was another important
point of contact for the companies from the transport
sector, during the trip.
In Abu Dhabi as well as in Doha, the companies
received first-hand information about Bavarian
companies represented in the region, during a
luncheon and an expert round table.
The excellent relationship between Bavaria and
the two Gulf States was reflected in the numerous
high ranking political meetings the Minister was
welcomed to.
INSIDE AHK
DELEGATIONS
DELEGATIONS
DELEGATIONS
DELEGATIONS
04
03
02
01
Travel & More
SINCE APRIL, AHK DUBAI IS
OFFERING NEW SERVICES
WITHIN THE DEPARTMENT
“TRAVEL & MORE”.
The focus of the department
Andrea Werner
headed by Andrea Werner will
be to organize business trips between Germany and
UAE for single travellers as well as groups:
• Travels to exhibitions, conferences and events
32
ISSUE 06 MAJLIS
• Delegation trips
• Individual orientation tours to understand the
market, industry and culture
• Health travels
• Business trips including programs for the family
• Student travels for internships and/or school
“Summer-Camps”
• Incentive Travels
Individual social programs can be added, focusing on
the intercultural aspects of both countries.
Please feel free to inform us about your wishes and
needs: [email protected]
Tanya Bernthaler
NSIDE AHK
K
IINSIDE
INSIDE AHK
AHK FAMILY DAY 2011
AROUND 200 AHK-MEMBERS, Partners, Friends
and their families enjoyed a very entertaining and
relaxing day at the Jumana Beach of the Jebel Ali Golf
Resort & Spa on March 11th 2011. The first “AHK
Family Day” organized by the German Emirati Joint
Council for Industry and Commerce (AHK) was an
ideal opportunity for businesspeo
businesspeople
ople to ge
get together
with families in a relaxed beach atmosphere away
from the hustle and bustle of working life. While the
younger kids were entertained with face painting,
Arts and Crafts station as well as a bouncing castle,
sponsored by the Ithara Group, for the older ones
the Banana Boat riding was the highlight of the day.
With the children busyy having
g fun the adults had
the opportunity to relax and enjoy some good food
and drinks with their friends and family.
Special thanks go to our sponsors, Lufthansa
German Airlines, DAMAN, Haribo, Kölln, AudiVolkswagen Middle East and Apollinaris.
MAJLIS ISSUE 06
33
OUR NEW MEMBERS
OUR NEW MEMBERS
Advanced German Technology
Ms. Fiona Newson-Smith
Manager - Corporate Communications
www.agt-technology.com
Dubai, UAE
AEG Power Solutions
Mr. Syed Abbas
Regional Sales Manager
www.aegps.com
Dubai, UAE
Airbus Middle East
Mr. Habib Fekih
President
www.airbus.com
Dubai, UAE
Aveem Corporation FZCO
Mr. Murli Mirchandani
Chairman
www.aveem.com
Dubai, UAE
Bavaria Optics/Studio Optica
Mr. Ulrich Koch
Optometrist/Owner
www.dubaiopticians.com
Dubai/Abu Dhabi, UAE
Beach Rotana Abu Dhabi
Mr. Moritz Klein
General Manager
www.rotana.com
Abu Dhabi, UAE
bridge:media FZ-LLC
Mr. Sam Hasner
Managing Director
www.bridge-media.com
Dubai, UAE
Capital International Group
Mr. Ayub Ahmed
Managing Partner
www.setbusiness.org
Dubai, UAE
Cedars Jebel Ali
International Hospital
Dr. Adnan Kaddaha
CEO
www.cedars-jaih.com
Dubai, UAE
Deutsche Messe Worldwide
Ms. Angela Schaschen
Managing Director
www.messe.de
Dubai, UAE
DH International Consultancy
Mr. Fred Damerow
Managing Partner
www.DH-International.com
Dubai, UAE
34
ISSUE 06 MAJLIS
DIFC Courts
Ms. Ghada Audi
Manager,Judicial Support and
Communications
www.difccourts.ae
Dubai, UAE
Duscholux Emirates Companies LLC
Mr. Gavin Daniel
Managing Director
www.duscholux.com
Ras Al Khaimah, UAE
Emirates Solar Sun
Mr. Wolfgang Fischer
Managing Director
www.raksolarsun.de
Ras Al Khaimah, UAE
Endress+Hauser Instruments
International AG Middle East Support Center
Mr. Andreas Parpas
Managing Director
www.endress.com
Dubai, UAE
Engel & Völkers Bavarian Real Estate Brokers LLC
Mr. Klaus Hölscher
Managing Director
www.engelvoelkers.com/dubaimadinat
Dubai, UAE
Fairmont Bab Al Bahr
Ms. Weida Marnie
Assistant Manager, Sales
www.fairmont.com
Abu Dhabi, UAE
FEAG Middle East LLC
Mr. Willi Leurs
General Manager
www.feag.com
Dubai, UAE
Gladstone Morgan Ltd.
Mr. Bernardo Cescon
Partner
www.gladstonemorgan.com
Dubai, UAE
Grand Hyatt Dubai
Ms. Antonia Felgner
Marketing Communication Executive
www.dubai.grand.hyatt.com
Dubai, UAE
Grand Millenium Al Wahda Hotel
Mr. Michael Sorgenfrey
General Manager
www.grandmilleniumalwahda.com
Abu Dhabi, UAE
Gulf Development & Construction
(INMA) LLC
Mr. Samir Aweidah
Managing Director
www.inmagulf.ae
Dubai, UAE
Hansemed GmbH
Mr. Nabil Rashid
General Director
www.hansemed.de
Hamburg, Germany
Hapag-Lloyd AG, Dubai Branch
Mr. Martin Sager
General Manager Middle East
www.hapag-lloyd.com
Dubai, UAE
Heavy Load Freight Services LLC
Mr. Mohammed Al Khouli
General Manager
www.heavyload-dubai.ae
Dubai, UAE
Heidelberg Gulf Est.
Mr. Mazen Wafic El-Tibi
General Manager
www.heidelberg.com
Dubai, UAE
Ibn Battuta Gate Hotel by Mövenpick Hotels & Resorts
Ms. Natalie Kurz
Director of Conference & Events
www.moevenpick-hotels.com
Dubai, UAE
IHB Travel GmbH
Ms. Jennifer Werker
Reservation Supervisor
www.ihb-travel.com
Düsseldorf, Germany
Import-Export Zamany
Mr. Kamal Zamani
Director
Dubai, UAE
Init Innovation in Traffic Systems FZE
Mr. Eyad Tayeb
General Manager
www.initag.com
Dubai, UAE
INTERCON Technical Information
Systems LLC
Mr. Marin Vulic
Managing Director
www.intercon-it.com
Abu Dhabi, UAE
Jebel Ali International Hotels
Mr. Pit Ludig
Sales Manager - Corporate
www.jebelali-international.com
Dubai, UAE
John Buck International LLC
Maico Gulf LLC
Tanami Interiors LLC
Kammala RAK FZE
MerzArnoldWüpper
Top Medical Center
KN Klumpp & Partner
MHE-International General
Contracting LLC
Mr. Stephan Weber
Director
www.johnbuckinternational.com
Abu Dhabi, UAE
Mr. Christian Busch
CEO
www.kammala-rak.com
Ral Al Khaimah, UAE
Mr. Jan Schermeier
General Manager
www.kn-uae.com
Abu Dhabi, UAE
KOG Transport LLC
Mr. Girish Ramesh Hiranandani
Managing Director
www.maico.ae
Ras Al Khaimah, UAE
Dr. Siegfried Merz
Partner
www.merz-arnold-wuepper.de
Darmstadt, Germany
Mr. Michael Hofmann
General Manager
www.mhe-international.com
Abu Dhabi, UAE
Mr. Mutaz Keilani
Managing Director
www.tanamigroup.com
Dubai, UAE
Dr. Charlotte Zoeller
Specialist Family Medicine
Dubai, UAE
Trasko Emirates General
Contracting LLC
Mr. Mike Motylewski
General Manager
www.trasko.ae
Abu Dhabi, UAE
Truebell Marketing and Trading LLC
Mr. Timothy Wellock
General Manager
www.kogtransport.ch
Abu Dhabi, UAE
Middle East General Enterprises
Mr. Hamad Ghanim
Director
Abu Dhabi, UAE
Mr. Daniel Hall
Marketing Manager, Beverages
www.truebell.org
Sharjah, UAE
KTI - Plersch Kältetechnik GmbH
Mobius Technology L.L.C.
Winterhalter Middle East BFC
PHLEGONsolar GmbH
ZF Marine Middle East LLC
Mr. Tobias Graf
Marketing & Business Development
Manager
www.kti-emirates.com
Dubai, UAE
L' Art D' Hommage
Ms. Angelika Dahlhaus
Freelance Artist
www.galerie-dahlhaus.de
Steinen, Germany
Lanxess Middle East GmbH
Dr. Elie E. Saad
Vice President/Managing Director
www.lanxess.com
Dubai, UAE
Layia Hospitality
Mr. Thomas Huber
Corporate Director - Information Technology
www.layia.net
Dubai, UAE
Layia Oak Hotel and Suites
Mr. Mohamed Awadalla
Area Vice President
www.layia.net
Dubai, UAE
Lehnen International GmbH & Co.KG
Ms. Erika Moessner
Managing Director
www.lehnen.de
Sharjah, UAE
Magnus Technologies LLC
Mr. Mahesh Asarpota
CEO
www.magnus-me.com
Dubai, UAE
Mr. Cord Tristan Nieberg
Director (Partner)
www.mobiusme.com
Dubai, UAE
Mr. Werner Fischer
CEO
www.phlegon-solar.com
Untergriesbach, Germany
Revinance International GmbH
Mr. Romuald Joachim Kabuth
General Manager
www.revinance.com
Königstein, Germany
Saeed & Mohammed
Al Naboodah Group
Mr. Abdullah Mohammed Al Naboodah
Chairman
www.alnaboodah.com
Dubai, UAE
Mr. Ralf E. Degenhardt
Regional Manager
www.winterhalter.biz
Ajman, UAE
Mr. Manian Narasimhan
Regional Director
www.zf-marine.com
Sharjah, UAE
INDIVIDUAL MEMBERS
Ms. Andrea Kabuth
Chartered Accountant/
Tax Advisor
www.wp-kabuth.de
Königstein, Germany
Mr. John M. Voss
Consultant
Bergenhusen, Germany
Schwing GmbH - Dubai Branch
Mr. Osama Bissada
General Director
Dubai, UAE
Sony Ericsson Mobile
Communications AB
Mr. Rüdiger Odenbach
Head of Market Unit MU ME
www.sonyericsson.com
Dubai, UAE
Stutz GmbH
Mr. Axel Stutz
CEO
www.stutz-gmbh.de
Neustadt/Weinstraße, Germany
Status: 31.03.2011
MAJLIS ISSUE 06
35
INSIDE
S
AHK S
INSIDE AHK
TRADE
FAIRS
Sruthi Sreedharan
14TH INTERNATIONAL TRADE
FA I R F O R C O M M E R C I A L
PROPERTY & INVESTMENT
4 - 6 OCTOBER 2011
MUNICH, GERMANY
EXPO REAL HAS BEEN HELD EVERY OCTOBER
SINCE 1998 IN MUNICH AND IS THE LARGEST
B2B TRADE FAIR FOR COMMERCIAL REAL ESTATE
IN EUROPE, FOCUSING ON NETWORKING,
MARKET ORIENTATION AND VALUABLE BUSINESS
CONTACTS.
Across the 64,000 square metre site, 1,645 exhibitors
present their real estate product portfolios. EXPO
REAL participants cover the entire spectrum of
the real estate industry: project developers and
managers, investors and financiers, consultants
and agents, architects and planners, corporate
real estate managers and expansion managers
THE INTERNATIONAL WOOD & WOOD
MACHINERY SHOW TOOK PLACE IN DUBAI
FROM 5TH TO 7TH APRIL, 2011.
Woodshow is the region’s only trade show to
showcase the entire spectrum of wood and wood
technologies which encourages the world’s pioneers
in this field to present their latest offerings at the
event. H.E. Dr. Rashed Bin Fahad, UAE Minister
of Environment and Water, inaugurated the 6th
edition of this show.
The event featured six international pavilions –
the Malaysian pavilion, American pavilion, French
36
ISSUE 06 MAJLIS
as well as representatives from economic regions
and cities.
The event is accompanied by an extensive
conference programme: across five forums, 400
speakers discuss current trends and innovations
in the real estate, investment and financial
markets. The MEDIA LOUNGE in hall A1 brings
together media representatives, PR specialists and
exhibitors, creating many new opportunities for
intensive press relations. This is the place to be for
pavilion, German Pavilion, Canadian pavilion and
the Chinese pavilion.
The German Pavilion was organized in the Wood
Machinery section by our AHK team and was much
appreciated by the visitors and exhibitors. There
were more than 20 German exhibitors in both the
sections. At the end of the exhibition the German
exhibitors were happy as they got quality visitors
rather than numbers.
Most of them said they would come back
next year.
anyone looking to arrange interviews, exchange
the latest real estate news in the bar and lounge
area, establish contacts or listen to industry VIPs
in discussion.
The German Emirati Joint Council for Industry &
Commerce is the official representative of the organizer
Messe Muenchen International in the UAE, Oman &
Qatar. For more information, please contact:
[email protected]
The German Emirati Joint Council for Industry &
Commerce (AHK) is the official representative of the
Woodshow in Germany. For more information, please
contact: [email protected].
Zenobia Chiba
AS THE GLOBAL ECONOMY IN GENERAL AND THE
REGIONAL ONE IN PARTICULAR REPLACES COST
CUTTING WITH INTELLIGENT ICT, MATCHED TO
BUSINESS NEEDS AND MARKET REQUIREMENTS,
GITEX CONTINUES TO BE THE CATALYST FOR
NEXT-GEN SOLUTIONS IN THE MIDDLE EAST. FOR
MANY YEARS, ONE OF THE WORLD’S LARGEST
AND MOST INFLUENTIAL ICT EXHIBITIONS, GITEX
HOSTS OVER 3,500 GLOBAL IT VENDORS AND
SERVICE PROVIDERS EVERY YEAR.
Running from 9 – 13 October 2011 at the Dubai
International Convention and Exhibition Centre,
U.A.E, it’s no wonder that GITEX is the destination
TRADE FAIRS
TRADE FAIRS
of choice for over 137,000 ITC professionals, looking
to match business requirements with technology
solutions. And all this against a background of
the world’s fastest emerging ICT market.
With a mix of solution demos, product
launches, networking opportunities and conference
sessions,
GITEX offers an unrivalled ICT marketing
platform in the Middle East. Its location in Dubai
provides a hub gateway to regional, African and
South Asian markets - the ever expanding and
influential markets of the Middle East, North Africa
and South Asian regions. Attracting the leading
IT companies and buyers from across continents
is pivotal to driving sustainable business growth.
Leading technology brands look to GITEX for new
markets and new opportunities that offer substantial
return on investment year on year.
Part of the reason for GITEX’s continuing success
against a global exhibition market, is annual
innovation and 2011 is no different. This year,
exhibitors and visitors will see the development
and launch of numerous new initiatives, including
Government@GITEX, GITEX Mobile Apps and
Content World, Digital Media, Smart Card
Technology and a dedicated platform of global
leading conferences.
GITEX is organized by Dubai World Trade
Centre. To keep up-to-date with the latest show
information and how to participate, visit:
www.gitex.com.
The German Emirati Joint Council for Industry & Commerce
(AHK) is the official representative of the GITEX Technology
Week in Germany. For more information, please contact:
[email protected].
QATAR INTERNATIONAL ENVIRONMENT
PROTECTION EXHIBITION
FOR NEW TECHNOLOGIES, PRODUCTS & SUSTAINABLE ENERGY
AS DISCUSSED AT THE UN CLIMATE CHANGE
SUMMIT IN COPENHAGEN COP 15 HELD IN 2009,
THE ENVIRONMENTAL DAMAGES CAUSED BY
THE MASSIVE INDUSTRIAL AND TECHNOLOGICAL
REVOLUTION IN BOTH RICH AND DEVELOPED
COUNTRIES HAVE INCREASED DRAMATICALLY.
NEVERTHELESS, ACCORDING TO REPORTS
BY UNEP (UNITED NATIONS ENVIRONMENT
PROGRAMME) AND REN 21 (RENEWABLE ENERGY
POLICY NETWORK FOR THE 21ST CENTURY),
INVESTMENTS IN RENEWABLE ENERGY, WHICH
EXCEEDED THE ONES IN NON-RENEWABLE
ENERGY IN 2009 BY HUNDREDS OF BILLIONS OF
DOLLARS, SHOW A BIG GLOBAL AWARENESS
CONCERNING THE CONSERVATION OF OUR
NATURAL ECOSYSTEM.
For the Middle East region, an eco-friendly
development is a key element for the economic
and social growth and environmental protection
has become a major issue for the Gulf region. The
State of Qatar, one of the fastest growing countries
in the ME, and in fact worldwide, with the highest
GDP per capita in the world, shows in its National
Vision 2030 the need to increase public awareness
on environmental conservation and protection. With
the announcement of hosting the FIFA World Cup
2022 and Qatar’s revolutionary plan to host the first
carbon neutral World Cup, this vision has gained a
new dimension.
ecoQ, Qatar International Environment Protection
Exhibition, which will be launched in Doha from 17-19
of September 2011, will help in providing the State
of Qatar with eco-friendly technologies for their
ambitious infrastructure projects with regards to this
upcoming mega sport-event and beyond.
Organized by Stallion Advertising and Exhibitions,
ecoQ is a multi-sector trade fair addressing advancements
in environment protection technologies, sustainable
energy and green business practices for a sustainable
future. On a surface of 10,000 sqm, the expo will
present the latest technologies and products in
environment protection and sustainable energy to
the different business sectors in Qatar. ecoQ will also
highlight efforts and initiatives of Qatari organizations,
e.g. ‘Friends of the Environment Centre’ or the ‘Qatar
Tourism Authority’, companies and institutions, who
campaign for eco-friendlier living. The exhibition
will act as a forum for global business leaders and
investors in the environmental, renewable energy and
sustainability sectors to meet with local and regional
government officials, business representatives, trade
associations, institutional stakeholders, academics,
NGOs and other interested parties.
German Industry and Commerce (AHK) is the official
representative of ecoQ in Germany.
For information on how your
company can participate in the
trade fair and other inquiries,
please contact:
[email protected].
Silvia Mendez
MAJLIS ISSUE 06
37
TRADE FAIRS CALENDAR
TRADE FAIRS IN THE GCC: MAY - SEPTEMBER 2011
UAE (Continued)
BAHRAIN
29.05.- 01.06.2011
Manama
Heavy Oil World
09.05.- 11.05.2011
Abu Dhabi
Interiors UAE
22.06.-24.06.2011
Manama
Energy & Water Conservation Expo 2011
09.05.- 11.05.2011
Dubai
ALUMINIUM DUBAI
26.09.-28.09.2011
Manama
MEOS - Middle East Oil & Gas Show & Conference
10.05.- 12.05.2011
Dubai
Hardware + Tools Middle East
10.05.- 12.05.2011
Dubai
Dubai International Property &
Investment Exhibition & Conference
10.05.- 13.05.2011
Kuwait City
Travel World Expo
21.05.- 30.05.2011
Kuwait City
Zain Carnival - Telecommunication Products & Equipment
22.05.- 28.05.2011
Kuwait City
Building & Construction Exhibition
25.01.- 05.02.2011
Kuwait City
Kuwait Industries Exhibition
05.06.-07.06.2011
Kuwait City
01.09.-10.09.2011
Kuwait City
KUWAIT
21.09.-24.09.2011
16.05.- 18.05.2011
Abu Dhabi
MECOM - Middle East Communications Exhibition
17.05.- 18.05.2011
Abu Dhabi
Cards Middle East
17.05.- 19.05.2011
Dubai
The Hotel Show
TransKuwait - Transportation & Logistics, Cargo,
Warehouse, Distribution, Systems
17.05.- 19.05.2011
Dubai
FM EXPO Facilities Management Exhibition
for Management & Maintenance of Buildings,
Property & Environment
School Stationery & Clothing Exhibition
17.05.- 19.05.2011
Dubai
The Office Exhibition
Kuwait City
Camping & Modern Equipment Exhibition
24.05.- 26.05.2011
Dubai
Beautyworld Middle East
24.05.- 26.05.2011
Dubai
Vision-X Optical & Ophthalmic Exhibition
Muscat
MEDCON - Health Products & Equipment, Sports & Fitness,
Medical Services
31.05.- 02.06.2011
Dubai
Airportshow - Airport Build & Supply Exhibition
31.05.- 02.06.2011
Dubai
SITL - International Week of Transport & Logistics
01.06.-02.06.2011
Dubai
Middle East Event Show
06.06.-09.06.2011
Abu Dhabi
Beauty Secrets Show
07.06.-09.06.2011
Dubai
Automechanika Middle East
13.06.-15.06.2011
Dubai
Hospital Build Middle East
19.08.-04.09.2011
Sharjah
Homes Middle East
12.09.-14.09.2011
Dubai
R+T Middle East - Doors, Gates & Sun Protection
OMAN
10.05.-12.05.2011
22.05.-25.05.2011
Muscat
Oman Power & Water Summit 2011
30.05.31.05.2011
Muscat
SUSTAINABLE URBANISATION CONFERENCE
20.09.-22.09.2011
Muscat
Infra Oman - Infrastructure and Industrial Products
27.09.-29.09.2011
Muscat
Medhealth and Wellness 2011
27.09.-29.09.2011
Muscat
Lab Expo Lab technology, Analytical instruments, Testing & Measuring
QATAR
02.05.- 05.05.2011
Doha
Project Qatar
12.09.-14.09.2011
Dubai
Light Middle East
26.09.-28.09.2011
Doha
World LP Gas Forum
12.09.-14.09.2011
Dubai
Domotex Middle East
14.09.-17.09.2011
Abu Dhabi
ADIHEX - Hunting & Equestrian
SAUDI ARABIA
08.05.-10.05.2011
Riyadh
GBDI Green Building Design & Interiors Arabia
18.09.-20.09.2011
Dubai
Arab Oil & Gas Exhibition
16.05.- 19.05.2011
Riyadh
Saudi Communications
18.09.-20.09.2011
Dubai
Paper Arabia
15.05.- 17.05.2011
Dammam
WEPOWER - Water Electricity & Power Generation
18.09.-20.09.2011
Dubai
Gifts & Premium
Dammam
Saudi International Furniture, Interior Design & Home
Decoration Expo
18.09.-20.09.2011
Dubai
PLME Private Label Middle East
25.09.-27.09.2011
Dubai
Materials Handling Exhibition
26.09.-27.09.2011
Abu Dhabi
The Internet Show 2011
26.09.-28.09.2011
Dubai
World of Perishables
07.05.- 13.05.2011
08.05.- 11.05.2011
Dammam
FURNIDEX Arabia - Furniture, Furnishings & Décor
16.05.- 19.05.2011
Riyadh
GITEX Saudi Arabia Telecommunication Products & Equipment
29.05.- 01.06.2011
Jeddah
Propac Arabia - Processing & Packaging
26.09.-28.09.2011
Dubai
IPM Dubai - Plants
29.05.- 01.06.2011
Jeddah
Food & Hotel Arabia
27.09.-29.09.2011
Dubai
Cityscape Global - Real Estate, Development & Investment
29.05.- 01.06.2011
Riyadh
SAUDI BUILD - The PMV (Plant Machinery & Vehicle) Series
28.09.-02.10.2011
Sharjah
Mideast Watch & Jewellery Show
30.05.- 02.06.2011
Riyadh
Saudi Water Technology
30.05.- 02.06.2011
Riyadh
Saudi Luminex - Lighting Equipment
30.05.- 02.06.2011
Riyadh
Saudi Elenex - Electronics & Electricals
30.05.- 02.06.2011
Riyadh
Saudi Aircon - Renewable Energy
11.06.- 13.06.2011
Jeddah
Cityscape - Real Estate & Development
11.09.-13.09.2011
Riyadh
FHH Arabia - Food, Hotel & Hospitality
19.09.-22.09.2011
Riyadh
Saudi Agriculture
19.09.-22.09.2011
Riyadh
Saudi Agro Food
19.09.-22.09.2011
Riyadh
Recycling & Waste Management
02.05.- 04.05.2011
Dubai
PhotoWorld Dubai
03.05.- 05.05.2011
Dubai
GESS -Gulf Educational Supplies & Solutions
03.05.- 06.05.2011
Dubai
Arabian Travel Market
09.05.- 11.05.2011
Abu Dhabi
Global Space & Satellite Forum
UAE
38
ISSUE 06 MAJLIS
TRADE FAIRS CALENDAR
TRADE FAIRS IN GERMANY: MAY - SEPTEMBER 2011
DATE
CITY
TRADE FAIR
DESCRIPTION
02.05.- 05.05.2011
Berlin
WASSER BERLIN INTERNATIONAL
International Trade Fair and Congress - Water and Wastewater
02.05.- 06.05.2011
Hanover
CeMAT Hannover
The World's Leading Fair for Intralogistics
03.05.- 05.05.2011
Nuremberg
SMT/ HYBRID/ PACKAGING
System Integration in Micro Electronics
03.05.- 06.05.2011
Stuttgart
Control
The International Trade Fair for Quality Assurance
04.05.- 05.05.2011
Rostock
BalticFuture
International Trade Fair for the Maritime Industry in the Baltic Sea area
05.05.- 08.05.2011
Friedrichshafen
TUNING WORLD BODENSEE
International Exhibition and Event for Car Tuning, Lifestyle and Club Scene
10.05.- 13.05.2011
Munich
TRANSPORT LOGISTIC
International Exhibition for Logistics, Mobility, IT and Supply Chain Management
10.05.- 14.05.2011
Essen
METPACK
International Trade Fair for Metal Packaging
11.05.- 12.05.2011
Berlin
IT Profits
Information Technology, Telecommunication
11.05.- 14.05.2011
Berlin
LinuxTag
International Meeting Point for the Open Source Branch
12.05.- 18.05.2011
Düsseldorf
interpack
Processes & Packaging
17.05.- 19.05.2011
Nuremberg
PCIM Europe
International Exhibition and Conference for Power Electronics, Intelligent Motion and Power Quality
17.05.- 19.05.2011
Bremen
waste to energy + recycling
International Exhibition & Conference for Energy from Waste and Biomass
19.05.- 22.05.2011
Munich
HIGH END® THE BEST SOUND & PICTURE
Consumer Electronics, Broadcast and Television Technology
23.05.- 26.05.2011
Munich
LASER World of PHOTONICS
International Trade Fair and Congress for Optical Technologies - Components, Systems and Applications
New Technologies, Inventions, Innovations, Plastics and Rubber Processing
24.05.- 25.05.2011
Erfurt
Rapid. Tech
24.05.- 26.05.2011
Frankfurt/Main
Techtextil
International Trade Fair for Technical Textiles and Nonwovens, Materials for Product Development, Design and Architecture
25.05.- 26.05.2011
Nuremberg
e_procure & supply
Trade Fair and Congress for Purchasing, Supplier Management and Logistics
25.05.- 26.05.2011
Karlsruhe
MECHATRONIC KARLSRUHE
Electrical Engineering, Electronics
25.05.- 28.05.2011
Cologne
interzum
Woodworking, Furniture Production
30.05.- 03.06.2011
Hanover
LIGNA HANNOVER
World Fair for the Forestry and Wood Industries
06.06.- 09.06.2011
Stuttgart
BLECHEXPO
Trade Fair for Sheet Metal Working and Schweisstec - Trade fair for joining technology
07.06.- 09.06.2011
Berlin
SHOWTECH
International Trade Show and Conference for Stage Technology, Equipment & Event Services
07.06.- 09.06.2011
Nuremberg
SENSOR+TEST -The Measurement Fair
International Trade Fair for Sensorics, Measuring and Testing Technologies with concurrent Conferences
08.06.- 09.06.2011
Nuremberg
Mailingtage - Mailingdays
Trade Fair for Direct and Dialogue Marketing
08.06.- 10.06.2011
Munich
Intersolar Europe
The World's Largest Exhibition for the Solar Industry
22.06.- 25.06.2011
Nuremberg
Stone+ tec
International Trade Fair Natural Stone and Stone processing Technology
28.06.- 02.07.2011
Düsseldorf
GIFA
International Foundry Trade Fair with WFO Technical Forum
28.06.- 02.07.2011
Düsseldorf
NEWCAST
International Trade Fair for Precision Castings
30.06.- 02.07.2011
Feuchtwangen
EPF - EstrichParkettFliese
International Trade Fair for Floor Works - Building Technology and Machinery, Interior Construction, Flooring
14.07.-17.07.2011
Friedrichshafen
OutDoor
Fair for the Outdoor Community
23.07.-25.07.2011
Düsseldorf
CPD SIGNATURES
International Trade Fair for Women's Wear and Accessories
17.08.-21.08.2011
Cologne
gamescom
International Trade Fair for Games and Consumer Goods
26.08.-04.09.2011
Düsseldorf
Caravan Salon Düsseldorf
Trade Fair for Motor Homes and Caravans
26.08.-30.08.2011
Frankfurt/Main
Tendence
Trade Fair for Consumer Goods
28.08.-30.08.2011
Munich
Golf Europe
International Trade Fair for Golf
31.08.-03.09.2011
Friedrichshafen
EUROBIKE
International Bicycle Trade Exhibition
31.08.-04.09.2011
Augsburg
AMERICANA
World Open Championship Western Riding
02.09.-07.09.2011
Berlin
IFA
International Trade Fair for Consumer Electronics
03.09.-05.09.2011
Leipzig
MIDORA
Trade Fair for Watches and Jewellery
04.09.-06.09.2011
Leipzig
GÄSTE
International Trade Fair for Restaurant, Hotel, Catering Business
04.09.-06.09.2011
Cologne
spoga + gafa/spoga horse
The Garden Trade Fair/Trade Fair for Equestrian Sports
07.09.-09.09.2011
Düsseldorf
GDS
International Event for Shoes & Accessories
08.09.-10.09.2011
Cologne
Eu'Vend/coffeena
International Trade Fair for the Vending Industry with coffeena -International Coffee Fair
15.09.-18.09.2011
Cologne
Kind + Jugend
Global Fair for the Baby and Toddler Outfitting Sector
15.09.-25.09.2011
Frankfurt/Main
IAA
International Motor Show Passenger Cars
17.09.-25.09.2011
Friedrichshafen
INTERBOOT
International Water Sports Exhibition
19.09.-24.09.2011
Hannover
EMO
Trade Fair for Metal Working, Welding
20.09.-22.09.2011
Stuttgart
DMS EXPO
Trade Fair and Conference for Enterprise Content, Output and Document Management
20.09.-23.09.2011
Berlin
CMS
International Trade Fair for Cleaning Systems and Infrastructure Services
21.09.-24.09.2011
Düsseldorf
REHACARE INTERNATIONAL
International Trade Fair for Rehabilitation, Care, Prevention
22.09.-25.09.2011
Augsburg
RENEXPO
International Energy Trade Fair
International Trade Fair for Tobacco Products and Smoking Accessories
23.09.-25.09.2011
Dortmund
Inter-tabac
24.09-26.09.2011
Offenbach/Main
I.L.M.
Leather Goods Fair
27.09.-29.09.2011
Nuremberg
INTERGEO
Trade Fair for Geodesy, Geoinformation and Land Management
27.09.-29.09.2011
Stuttgart
COMPOSITES EUROPE
Trade Fair & Forum for Composites, Technology and Applications
30.09.-02.10.2011
Berlin
art forum berlin
International Art Show
MAJLIS ISSUE 06
39
‫وﻳﻘﻮم ‪ ١٦٤٥‬ﻋﺎرض ﺑﻌﺮض ﻣﻨﺘﺠﺎﺗﻬﻢ اﻟﻌﻘﺎرﻳﺔ ﻋﻠﻰ ﻣﺴﺎﺣﺔ‬
‫اﳌﻌﺮض اﻟﺘﻲ ﺗﺒﻠﻎ ‪ ٦٤٠٠٠‬ﻣﺘﺮ ﻣﺮﺑﻊ‪ .‬وﻳﻘﻮم اﻟﻌﺎرﺿﻮن ﺑﺘﻐﻄﻴﺔ‬
‫ﻛﺎﻓﺔ ﻟﻸﻣﻮر اﳌﺘﻌﻠﻘﺔ ﺑﺼﻨﺎﻋﺔ اﻟﻌﻘﺎرات‪ :‬وﻣﻦ ﺑﻴﻨﻬﻢ ﻣﻄﻮري‬
‫وﻣﺪﻳﺮي اﳌﺸﺎرﻳﻊ واﳌﺴﺘﺜﻤﺮﻳﻦ واﳌﻤﻮﻟﲔ واﻻﺳﺘﺸﺎرﻳﲔ‬
‫واﻟﻌﻤﻼء واﳌﻬﻨﺪﺳﲔ اﳌﻌﻤﺎرﻳﲔ واﳌﺨﻄﻄﲔ وﻣﺪﻳﺮي اﻟﺸﺮﻛﺎت‬
‫اﻟﻌﻘﺎرﻳﺔ اﻟﺘﺠﺎرﻳﺔ إﻟﻰ ﺟﺎﻧﺐ ﻣﺪﻳﺮي اﻟﺘﻮﺳﻊ وﻛﺬﻟﻚ ﳑﺜﻠﻲ‬
‫اﻟﻘﻄﺎع اﻹﻗﺘﺼﺎدي واﳌﺪن‪.‬‬
‫ﻳﺘﻢ ﻋﻘﺪ ﻣﻌﺮﺽ ﺇﻛﺴﺒﻮ ﺭﻳﻞ ﻓﻲ ﺷﻬﺮ ﺃﻛﺘﻮﺑﺮ ﻣﻦ ﻛﻞ‬
‫ﻋﺎﻡ ﺑﻤﺪﻳﻨﺔ ﻣﻴﻮﻧﺦ ﺍﻷﻟﻤﺎﻧﻴﺔ ﻭﺫﻟﻚ ﻣﻨﺬ ﻋﺎﻡ ‪ ١٩٩٨‬ﻛﻤﺎ‬
‫ﺃﻧﻪ ﻫﻮ ﺃﻛﺒﺮ ﻣﻌﺮﺽ ﻟﻠﻌﻘﺎﺭﺍﺕ ﺍﻟﺘﺠﺎﺭﻳﺔ ﻓﻲ ﺃﻭﺭﻭﺑﺎ‪ ،‬ﺣﻴﺚ‬
‫ﻳﺮﻛﺰ ﻋﻠﻰ ﺷﺒﻜﺎﺕ ﺍﻟﻌﻤﻞ ﻭﺗﻮﺟﻬﺎﺕ ﺍﻟﺴﻮﻕ ﻭﺍﻟﻔﺮﺹ‬
‫ﺍﻟﺘﺠﺎﺭﻳﺔ ﺍﻟﻘﻴﻤﺔ‪.‬‬
‫وﻳﺼﺎﺣﺐ اﳌﻌﺮض ﻣﺆﲤﺮ ﺑﺮﻧﺎﻣﺠﻪ ﻛﺒﻴﺮا‪ :‬ﺧﻤﺲ ﻣﻨﺘﺪﻳﺎت ﺑﻬﺎ‬
‫‪ ٤٠٠‬ﻣﺤﺎﺿﺮ ﻳﻨﺎﻗﺸﻮن اﻻﲡﺎﻫﺎت اﳊﺎﻟﻴﺔ اﻻﺑﺘﻜﺎرات ﻓﻲ‬
‫ﻣﺠﺎل اﻟﻌﻘﺎرات واﻷﺳﻮاق اﻻﺳﺘﺜﻤﺎرﻳﺔ و اﳌﺎﻟﻴﺔ‪ .‬ﻛﻤﺎ ﺗﻀﻢ‬
‫ﻗﺎﻋﺔ اﻹﻋﻼم ‪ A١‬ﺟﻤﻴﻊ ﳑﺜﻠﻲ اﻟﻮﻛﺎﻻت اﻹﻋﻼﻣﻴﺔ وأﺧﺼﺎﺋﻲ‬
‫اﻟﻌﻼﻗﺎت اﻟﻌﺎﻣﺔ واﻟﻌﺎرﺿﲔ وﻣﻦ ﺛﻢ ﺳﺘﺨﻠﻖ ﻓﺮﺻ ًﺎ ﻛﺒﻴﺮة ﻹﺟﺮاء‬
‫ﻣﻠﺘﻘﻰ ﳉﻤﻴﻊ اﻟﺮاﻏﺒﲔ‬
‫أﺣﺎدﻳﺚ ﺻﺤﻔﻴﺔ ﻣﻜﺜﻔﺔ‪ .‬وﺗﻌﺪ ﻫﺬه اﻟﻘﺎﻋﺔ‬
‫ً‬
‫ﻓﻲ إﺟﺮاء ﺣﻮار أو ﺗﺒﺎدل اﳌﻌﻠﻮﻣﺎت ﺣﻮل أﺣﺪث اﻟﺘﻄﻮرات‬
‫واﻷﺧﺒﺎر اﳌﺘﻌﻠﻘﺔ ﺑﺼﻨﺎﻋﺔ اﻟﻌﻘﺎرات‪ ،‬وﻛﺬﻟﻚ اﻟﺮاﻏﺒﲔ ﻓﻲ إﻗﺎﻣﺔ‬
‫ﻋﻼﻗﺎت أو اﻹﺳﺘﻤﺎع اﻟﻰ ﻣﻨﺎﻗﺸﺎت اﻷﺷﺨﺎص اﳌﻬﻤﲔ ﺟﺪ ًا‬
‫واﳌﺆﺛﺮﻳﻦ ﻓﻲ ﺻﻨﺎﻋﺔ وﺳﻮق اﻟﻌﻘﺎرات‪ .‬‬
‫وﻳﻌﺪ اﳌﺠﻠﺲ اﻷﳌﺎﻧﻲ اﻹﻣﺎراﺗﻲ اﳌﺸﺘﺮك ﻟﻠﺼﻨﺎﻋﺔ واﻟﺘﺠﺎرة ﻫﻮ اﳌﻤﺜﻞ‬
‫اﻟﺮﺳﻤﻲ ﻟﻠﻤﻨﻈﻢ ﻣﻌﺮض ﻣﻴﻮﻧﺦ اﻟﻌﺎﳌﻲ وذﻟﻚ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ‬
‫اﳌﺘﺤﺪة وﺳﻠﻄﻨﺔ ﻋﻤﺎن ودوﻟﺔ ﻗﻄﺮ‪ .‬ﳌﺰﻳﺪ ﻣﻦ اﳌﻌﻠﻮﻣﺎت ﺣﻮل اﳌﻌﺮض‬
‫ﻳﺮﺟﻰ اﻻﺗﺼﺎل ﺑـ ‪[email protected]‬‬
‫ﺍﻟﻨﻘﻞ ﺍﻟﻠﻮﺟﻴﺴﺘﻲ – ﺍﻟﻤﻌﺮﺽ ﺍﻟﺪﻭﻟﻲ ﻟﻸﻋﻤﺎﻝ ﺍﻟﻠﻮﺟﻴﺴﺘﻴﺔ‬
‫ﻭﻋﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﻭﺇﺩﺍﺭﺓ ﺗﻜﻨﻮﻟﻮﺟﻴﺎ ﺍﻟﻤﻌﻠﻮﻣﺎﺕ ﻭﺷﺒﻜﺎﺕ ﺍﻟﺘﻮﺭﻳﺪ‬
‫ﻓﻲ ﺍﻟﻔﺘﺮﺓ ﻣﺎ ﺑﻴﻦ ‪ ١٣- ١٠‬ﻣﺎﻳﻮ ‪ ٢٠١١‬ﺑﻤﺮﻛﺰ ﺍﻟﻤﻌﺎﺭﺽ ﺍﻟﺘﺠﺎﺭﻳﺔ ﺍﻟﺠﺪﻳﺪ ﺑﻤﺪﻳﻨﺔ ﻣﻴﻮﻧﺦ ‪ /‬ﺃﻟﻤﺎﻧﻴﺎ‬
‫ﻧﻈﺮﺍً ﻟﻜﻮﻧﻪ ﺃﻛﺒﺮ ﻣﻌﺮﺽ ﺗﺠﺎﺭﻱ ﻓﻲ ﺍﻟﻌﺎﻟﻢ ﻟﺼﻨﺎﻋﺔ ﻧﻘﻞ‬
‫ﺍﻟﺒﻀﺎﺋﻊ ﺳﻮﺍ ًﺀ ﻋﻦ ﻃﺮﻳﻖ ﺍﻟﺒﺮ ﺃﻭ ﺍﻟﺴﻜﻚ ﺍﻟﺤﺪﻳﺪﻳﺔ ﺃﻭ‬
‫ﺍﻟﺒﺤﺮ ﺃﻭ ﺍﻟﺠﻮ‪ ،‬ﻳﺘﻨﺎﻭﻝ ﺍﻟﻤﻌﺮﺽ ﺟﻤﻴﻊ ﺍﻷﻣﻮﺭ ﺍﻟﺨﺎﺻﺔ‬
‫ﺑﻌﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﺑﺪﺀﺍً ﻣﻦ ﻋﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﻭﺍﻟﺸﺤﻦ ﻭﺣﺘﻰ‬
‫ﻋﻤﻠﻴﺎﺕ ﺍﻟﻨﻘﻞ ﺍﻟﺨﺎﺻﺔ ﺑﺎﻟﺸﺮﻛﺎﺕ‪.‬‬
‫و ﻳﺠﻤﻊ اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ ﻛﻞ ﻋﺎﻣﲔ أﻫﻢ اﻟﻨﺎس ﻓﻲ ﻣﺪﻳﻨﺔ‬
‫ﻣﻴﻮﻧﺦ ﻓﻲ ﻣﻌﺮض ﻓﺮﻳﺪ ﻣﻦ ﻧﻮﻋﻪ ‪ -‬ﺣﻴﺚ اﳊﻠﻮل اﳌﺒﺘﻜﺮة‬
‫واﳌﻨﺘﺠﺎت اﳉﻴﺪة اﻟﺘﻲ دﺧﻠﺖ ﺷﺒﻜﺔ اﻟﻨﻘﻞ واﻟﻘﻄﺎﻋﺎت‬
‫اﻟﻠﻮﺟﻴﺴﺘﻴﺔ‪.‬‬
‫اﻟﺴﻌﻮدﻳﺔ‪ ،‬ﺳﻜﺎي ﺗﻴﻢ‪ ،‬اﳋﻄﻮط اﳉﻮﻳﺔ اﻟﺘﺮﻛﻴﺔ‪ ،‬اﳋﻄﻮط‬
‫اﳉﻮﻳﺔ اﻟﻘﻄﺮﻳﺔ وﺧﻄﻮط ﻓﻴﺮﺟﲔ اﳉﻮﻳﺔ‪ ،‬ﻫﺬا إﻟﻰ ﺟﺎﻧﺐ‬
‫ﺑﻌﺾ اﳌﻮاﻧﺊ اﻟﻬﺎﻣﺔ ﻣﺜﻞ ﻣﻄﺎر أﻣﺴﺘﺮدام وﻣﻄﺎر أﻃﻠﻨﻄﺎ‬
‫و ﻣﻮﺳﻜﻮ و ﻣﻴﻮﻧﺦ و ﺑﺎرﻳﺲ و ﻓﻴﻴﻨﺎ‪.‬‬
‫وﻗﺪ ﺟﺬب ﻣﻌﺮض اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ ‪ ٢٠٠٩‬ﻋﺪد ‪١،٧٦٤‬‬
‫ﻋﺎرض ﳝﺜﻠﻮن ‪ ٥٥‬دوﻟﺔ ﺑﻴﻨﻤﺎ ﻗﺎم ﺑﺰﻳﺎرة اﳌﻌﺮض ‪٤٨،٠٠٠‬‬
‫زاﺋﺮ ﻣﻦ ﺣﻮاﻟﻲ ‪ ١١٢‬دوﻟﺔ‪.‬‬
‫وﳑﺎ ﻻ ﺷﻚ ﻓﻴﻪ أن ﺗﻜﻨﻮﻟﻮﺟﻴﺎ اﳌﻌﻠﻮﻣﺎت ﺗﻠﻌﺐ دور ًا ﺣﻴﻮﻳ ًﺎ‬
‫ﻓﻲ اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ وﺑﺨﺎﺻﺔ أﻧﻬﺎ ﺗﺆﻣﻦ اﻟﻜﻔﺎءة ﻓﻲ اﳌﺨﺎزن‬
‫وﻋﻤﻠﻴﺎت اﻟﻨﻘﻞ واﻹﻧﺘﺎج واﳌﺒﻴﻌﺎت‪ :‬ﺑﺎﻹﺿﺎﻓﺔ اﻟﻰ ذﻟﻚ ﻓﺈن‬
‫ﺗﻜﻨﻮﻟﻮﺟﻴﺎ اﳌﻌﻠﻮﻣﺎت ﻫﻲ ﻋﺎﻣﻞ أﺳﺎﺳﻲ ﻓﻴﻤﺎ ﻳﺴﻤﻰ ﺑﺄﻋﻤﺎل‬
‫اﻟﻨﻘﻞ اﳋﻀﺮاء‪.‬‬
‫وﻣﻦ اﻷﻣﻮر اﻟﺘﻲ ﰎ دﻣﺠﻬﺎ ﻓﻲ ﻣﻌﺮض اﻟﻨﻘﻞ اﻟﻠﻮﺟﻴﺴﺘﻲ‬
‫ﻣﻌﺮض أوروﺑﺎ ﻟﻠﺸﺤﻦ اﳉﻮي )‪ (Air Cargo Europe‬وﻫﻮ‬
‫ﻋﺒﺎرة ﻋﻦ ﻣﻌﺮض وﻣﺆﲤﺮ ﻷﻋﻤﺎل اﻟﺸﺤﻦ اﳉﻮي اﻹﻗﻠﻴﻤﻲ‬
‫واﻟﺬي ﻳﻘﺎم ﻟﻠﻤﺮة اﳋﺎﻣﺴﺔ‪ .‬وﻳﻘﻮم ﻫﺬا اﳌﻌﺮض ﺑﺘﻨﺎول‬
‫ﻛﺎﻓﺔ اﻷﻣﻮر اﳌﺘﻌﻠﻘﺔ ﺑﺄﻋﻤﺎل اﻟﺸﺤﻦ اﳉﻮي ﻟﻠﺴﻠﻊ ﺑﺪء ًا‬
‫ﻣﻦ ﻋﻤﺎﻟﻘﺔ اﻟﺴﻮق واﻟﺬﻳﻦ ﻳﻠﻌﺒﻮن اﻟﺪور اﳊﻴﻮي ﻓﻴﻪ وﺣﺘﻰ‬
‫اﻟﺸﺮﻛﺎت اﻟﺒﺎدﺋﺔ ﺣﺪﻳﺜ ًﺎ‪ .‬وﻣﻦ ﺑﲔ اﻟﻌﺎرﺿﲔ ﻓﻲ ذﻟﻚ اﳌﻌﺮض‬
‫اﳋﻄﻮط اﳉﻮﻳﺔ اﻷﻣﺮﻳﻜﻴﺔ ‪ ،‬ﻛﺎرﺟﻮﻟﻮﻛﺲ‪ ،‬ﻃﻴﺮان اﻹﻣﺎرات‪،‬‬
‫ﻃﻴﺮان اﻻﲢﺎد‪ ،‬ﺟﺎﻳﺪ ﻛﺎرﺟﻮ‪ ،‬ﻟﻮﻓﺖ ﻫﺎﻧﺰا‪ ،‬اﳋﻄﻮط اﳉﻮﻳﺔ‬
‫اﻷﺳﻮاق اﳉﺪﻳﺪة واﻻﲡﺎﻫﺎت و اﻻﺑﺘﻜﺎرات ﻓﻲ اﻟﺼﻨﺎﻋﺔ‬
‫اﻟﺪوﻟﻴﺔ ﻟﻠﻨﻘﻞ واﻟﻠﻮﺟﻴﺴﺘﻴﺎت‪ .‬وﻣﻦ ﺑﲔ اﳌﻮاﺿﻴﻊ اﻟﺮﺋﻴﺴﻴﺔ‬
‫اﻟﺘﻲ ﺳﻴﺘﻢ ﻃﺮﺣﻬﺎ ﻣﻮﺿﻮع أﻋﻤﺎل اﻟﻨﻘﻞ اﳋﻀﺮاء وﺣﻠﻮل‬
‫اﻟﻨﻘﻞ ﻓﻲ أوروﺑﺎ وأﻋﻤﺎل اﻟﺸﺤﻦ اﻟﻰ ﺧﺎرج اﳊﺪود وﺷﺤﻦ‬
‫اﻟﺒﻀﺎﺋﻊ اﳌﺒﺮدة واﳌﻬﻦ واﻟﺘﺪرﻳﺐ أﺛﻨﺎء اﻟﻌﻤﻞ وﻛﺬﻟﻚ اﻟﺪول‬
‫اﳌﺘﺨﺼﺼﺔ ﻓﻲ أﺳﻮاق أﻓﺮﻳﻘﻴﺎ واﻟﻨﻤﺴﺎ وﻓﺮﻧﺴﺎ وﺗﺮﻛﻴﺎ‪.‬‬
‫وﻟﻠﻌﻠﻢ ﻓﺈن اﳌﺠﻠﺲ اﻷﳌﺎﻧﻲ اﻹﻣﺎراﺗﻲ اﳌﺸﺘﺮك ﻟﻠﺼﻨﺎﻋﺔ‬
‫واﻟﺘﺠﺎرة ﻫﻮ اﳌﻤﺜﻞ اﻟﺮﺳﻤﻲ ﻟﺸﺮﻛﺔ ﻣﻴﻮﻧﺦ اﻟﺪوﻟﻴﺔ ﻟﺘﻨﻈﻴﻢ‬
‫اﳌﻌﺎرض واﳌﺴﺌﻮﻟﺔ ﻋﻦ اﳌﻌﺮض وذﻟﻚ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ‬
‫اﳌﺘﺤﺪة وﺳﻠﻄﻨﺔ ﻋﻤﺎن ودوﻟﺔ ﻗﻄﺮ‪ .‬‬
‫ﳌﺰﻳﺪ ﻣﻦ اﳌﻌﻠﻮﻣﺎت ﺣﻮل اﳌﻌﺮض ﻳﺮﺟﻰ اﻟﺘﻮاﺻﻞ ﻣﻊ‪:‬‬
‫‪[email protected]‬‬
‫وﻛﻞ ﻫﺬه اﻷﻣﻮر ﻳﺘﻢ ﻋﺮﺿﻬﺎ ﻓﻲ ﺻﺎﻟﺔ واﺣﺪة ﺑﺎﳌﻌﺮض‪.‬‬
‫وﺳﻴﺸﺎرك ﻓﻲ اﳌﻌﺮض ﺷﺮﻛﺎت ﻫﺎﻣﺔ ﻟﻬﺎ وزﻧﻬﺎ ﺑﺎﻟﺴﻮق ﻣﺜﻞ‬
‫ﺷﺮﻛﺔ ﻓﺮاوﻧﻬﻮﻓﺮ)‪ ،(Fraunhofer‬ﺷﺮﻛﺔ إس أى ﺑﻲ)‪(SAP‬‬
‫وﺷﺮﻛﺔ ﺗﻴﻠﻴﻜﻮم )‪(Telecom‬و ﺗﻮم ﺗﻮم)‪. (Tom Tom‬‬
‫وﻳﻌﻄﻲ ﺑﺮﻧﺎﻣﺞ اﳌﺆﲤﺮ اﻟﺸﺎﻣﻞ ذو اﳌﻜﺎﻧﺔ اﻟﻌﺎﻟﻴﺔ واﳌﺘﻀﺎﻣﻦ‬
‫ﻣﻊ ﻣﻌﺮض أوروﺑﺎ ﻟﻠﺸﺤﻦ اﳉﻮي ﻧﻈﺮة ﻋﺎﻣﺔ ﺿﻠﻴﻌﺔ ﺣﻮل‬
‫‪ISSUE 06 MAJLIS‬‬
‫‪40‬‬
‫ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬
‫ﻓﻲ‬
‫ﻓﻲ‬
‫ﺍﺗﺼﺎﻻﺕ ﺍﻟﺸﺮﻛﺎﺕ‬
‫ﺑﻲ ﺃﻯ ﺇﺱ ﺇﻑ )‪ - (BASF‬ﺍﻟﺸﺮﻕ ﺍﻷﻭﺳﻂ‬
‫ﺗﻌﺪ ﺷﺮﻛﺔ ﺍﻟﻜﻴﻤﺎﻭﻳﺎﺕ ﺑﻲ ﺃﻯ ﺇﺱ ﺇﻑ‪ ،‬ﺃﻛﺒﺮ ﺷﺮﻛﺔ‬
‫ﻛﻴﻤﺎﻭﻳﺎﺕ ﻓﻲ ﺍﻟﻌﺎﻟﻢ‪ .‬ﻣﺎ ﺍﻟﺬﻱ ﺟﻌﻞ ﺍﻟﺸﺮﻛﺔ ﺗﺤﺘﻞ ﻫﺬﻩ‬
‫ﺍﻟﻤﻜﺎﻧﺔ‪ ،‬ﺇﻧﻬﺎ ﺍﻟﺤﻜﻤﺔ ﺍﻟﺮﺍﺳﺨﺔ ﻓﻲ ﺷﻌﺎﺭﻫﺎ » ﻧﺴﺎﻫﻢ‬
‫ﻓﻲ ﺗﺸﻜﻴﻞ ﺍﻟﻤﺴﺘﻘﺒﻞ«‪ .‬ﻣﺴﺘﻘﺒﻠﻨﺎ ‪ -‬ﻣﺴﺘﻘﺒﻞ ﺍﻷﺭﺽ‬
‫ ﻳﻌﺘﻤﺪ ﻋﻠﻰ ﺍﻟﺘﻄﻮﻳﺮ ﻭﺍﺳﺘﺨﺪﺍﻡ ﺍﻟﻄﺎﻗﺔ ﺑﺸﻜﻞ ﻓﻌﺎﻝ‬‫ﻭﺗﻄﺒﻴﻖ ﺣﻠﻮﻝ ﺍﻟﻄﺎﻗﺔ ﺍﻟﻤﺴﺘﺪﺍﻣﺔ ﻓﻲ ﺷﺮﻛﺔ ﺑﻲ ﺃﻯ ﺃﺱ‬
‫ﺇﻑ‪ ،‬ﺇﻧﻨﺎ ﻧﻌﻴﺶ ﻫﺬﻩ ﺍﻟﻔﻠﺴﻔﺔ‪.‬‬
‫ﻱ‬
‫ﻳﻘﻮل اﻟﺴﻴﺪ‪ /‬ﻫﺎراﻟﺪ ﻛﺮول‪ ،‬اﳌﺪﻳﺮاﻟﻌﺎم ﻟﺸﺮﻛﺔ ﺑﻲ أى‬
‫إس إف ﺑﺪﺑﻲ‪ :‬ﻳﺒﻠﻎ ﻋﻤﺮ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﻣﺎﺋﺔ ﻋﺎم‬
‫وﻗﺪ ﺗﻄﻮرت أﻧﺸﻄﺘﻬﺎ وﺗﻮﺳﻌﺖ ﻣﻊ اﻟﻮﻗﺖ‪ .‬إﻻ أن إﻟﺘﺰاﻣﻨﺎ‬
‫ﺑﺎﳊﻔﺎظ ﻋﻠﻰ اﻟﺒﻴﺌﺔ ﻇﻞ ﻣﺒﺪء ًا ﺛﺎﺑﺘ ًﺎ‪ .‬ﻓﺈﻧﻨﺎ ﻧﻄﺒﻖ ﻫﺬا‬
‫اﳌﺒﺪأ ﻣﻦ ﺧﻼل اﻷﺑﺤﺎث اﳌﺴﺘﻤﺮة وﺗﻄﻮﻳﺮ وﺗﺴﻮﻳﻖ اﳊﻠﻮل‬
‫اﻟﺒﺎرﻋﺔ اﳌﺴﺘﺪاﻣﺔ ﻓﻲ اﳌﻨﺎزل ووﺳﺎﺋﻞ اﻟﻨﻘﻞ واﻟﺼﻨﺎﻋﺔ و‬
‫اﻟﺘﻲ ﺗﻌﻤﻞ ﻋﻠﻰ ﺗﺮﺷﻴﺪ اﺳﺘﺨﺪام اﻟﻄﺎﻗﺔ‪ .‬وﺑﻜﻮﻧﻨﺎ أﺣﺪ‬
‫اﻷﻋﻀﺎء اﳌﺆﺳﺴﲔ ﻟﻠﻤﺠﻠﺲ اﻹﻣﺎراﺗﻲ ﻟﻠﻤﺒﺎﻧﻲ اﳋﻀﺮاء‬
‫ﻓﺈﻧﻨﺎ ﻧﺴﺎﻫﻢ ﻓﻲ ﺗﻘﺪم و ﺗﺮﺳﻴﺦ ﻣﺒﺎدئ اﳌﺒﺎﻧﻲ اﳋﻀﺮاء‬
‫ﻣﻦ أﺟﻞ ﺣﻤﺎﻳﺔ أﻓﻀﻞ ﻟﻠﻤﻨﺎخ واﻟﺒﻴﺌﺔ وﺿﻤﺎن اﺳﺘﺪاﻣﺔ‬
‫اﻟﻄﺎﻗﺔ ﻓﻲ ﻫﺬا اﻟﺒﻠﺪ‪.‬‬
‫وﺗﻨﺘﻬﺞ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﺳﻴﺎﺳﺔ اﺳﺘﺮاﺗﻴﺠﻴﺔ ﻻﺳﺘﺪاﻣﺔ‬
‫اﻟﻄﺎﻗﺔ ﻋﻦ ﻃﺮﻳﻖ دﻣﺞ اﻟﻘﻀﺎﻳﺎ اﻻﺟﺘﻤﺎﻋﻴﺔ واﻟﺒﻴﺌﻴﺔ ﻓﻲ‬
‫ﻣﺸﺎرﻳﻌﻬﺎ ﻟﻠﺘﺄﻛﺪ ﻣﻦ ﲢﻘﻴﻖ ﳒﺎح اﻗﺘﺼﺎدي ﻋﻠﻰ اﳌﺪى‬
‫اﻟﻄﻮﻳﻞ ﻟﻠﺸﺮﻛﺔ وﻟﻌﻤﻼﺋﻬﺎ‪ .‬واﻋﺘﺮاﻓﺎ ﺑﺠﻬﻮد ﺷﺮﻛﺔ ﺑﻲ أى‬
‫إس إف ﻓﻲ ﻣﺠﺎل اﶈﺎﻓﻈﺔ ﻋﻠﻰ اﻟﺒﻴﺌﺔ ﻓﻘﺪ ﰎ ﺗﺴﺠﻴﻠﻬﺎ‬
‫ﻣﺮة أﺧﺮى ﻓﻲ ﻣﺆﺷﺮ دو ﺟﻮﻧﺲ )‪ (Dow Jones‬ﻟﻠﻄﺎﻗﺔ‬
‫اﳌﺴﺘﺪاﻣﺔ ﻣﻊ إﺷﺎرة ﺧﺎﺻﺔ ﻣﻦ ﻗﺒﻞ اﶈﻠﻠﲔ ﻹدارﺗﻬﺎ‬
‫ﻟﻠﻤﺨﺎﻃﺮ واﻷزﻣﺎت وﺳﻴﺎﺳﺔ اﻟﺒﻴﺌﺔ اﻟﺘﻲ ﺗﻨﺘﻬﺠﻬﺎ اﻟﺸﺮﻛﺔ و‬
‫ﺗﻘﺎرﻳﺮﻫﺎ واﺳﺘﺮاﺗﻴﺠﻴﺘﻬﺎ ﻟﻠﺤﻔﺎظ ﻋﻠﻰ اﳌﻨﺎخ‪ .‬إﻻ أن ﺷﺮﻛﺔ‬
‫ﺑﻲ أى إس إف ﺗﺆﻣﻦ ﺑﺄن اﺳﺘﺪاﻣﺔ اﻟﻄﺎﻗﺔ ﻳﺠﺐ أﻻ ﺗﻌﺮف‬
‫وﻻ ﻳﻜﻮن ﻟﻬﺎ ﺣﺪود‪.‬‬
‫وﻳﻘﺮ اﻟﺴﻴﺪ‪ /‬ﻛﺮول ﺑﻮﺟﻮد ﻧﻘﺺ ﻓﻲ ﻣﻨﻄﻘﺔ اﻟﺸﺮق اﻷوﺳﻂ‬
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‫‪MAJLIS ISSUE 06‬‬
‫ﻓﻲ اﻟﻮﻋﻲ ﲟﺪى اﳊﺎﺟﺔ اﻟﻰ ﺗﻮﻓﻴﺮ اﻟﻄﺎﻗﺔ‪ .‬ﻳﺠﺐ ﻋﻠﻰ‬
‫اﳌﺆﺳﺴﺎت ﲢﻤﻞ اﳌﺴﺌﻮﻟﻴﺔ اﳌﻠﻘﺎة ﻋﻠﻰ ﻋﺎﺗﻘﻬﻢ ﻋﻨﺪ اﻟﻘﻴﺎم‬
‫ﺑﺄﻋﻤﺎﻟﻬﻢ وذﻟﻚ ﻣﻦ ﺧﻼل ﺗﻘﻠﻴﻞ أﺛﺮﻫﺎ ﻋﻠﻰ اﻟﺒﻴﺌﺔ واﻟﺼﺤﺔ‬
‫ﻣﻦ ﺧﻼل ﺗﻘﻠﻴﻞ اﳌﺨﻠﻔﺎت وإﺗﺒﺎع إرﺷﺎدات اﶈﺎﻓﻈﺔ ﻋﻠﻰ‬
‫اﻟﻄﺎﻗﺔ واﺳﺘﺨﺪام اﳌﻨﺘﺠﺎت وﺗﻄﺒﻴﻖ اﳊﻠﻮل اﻟﺘﻲ ﺗﻌﺰز ﻣﻦ‬
‫اﺳﺘﺪاﻣﺔ اﻟﻄﺎﻗﺔ وﺗﺴﺎﻋﺪ ﻓﻲ اﳊﻔﺎظ ﻋﻠﻰ اﻟﺒﻴﺌﺔ‪ » .‬ﻛﻞ ﻫﺬا‬
‫ﳝﻜﻦ اﻟﻘﻴﺎم ﺑﻪ«‪.‬‬
‫ﻓﻲ ﻋﺎم ‪ ٢٠٠٨‬ﻗﺎﻣﺖ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﺑﻮﺿﻊ ﻫﺪف‬
‫ﺟﺪﻳﺪ ﻟﻬﺎ اﻟﻰ ﺗﻘﻠﻴﻞ ﻧﺴﺒﺔ اﻧﺒﻌﺎث ﻏﺎز ﻣﻌﲔ ﻣﻦ اﳌﺸﺎﺗﻞ‬
‫ﺑﻨﺴﺒﺔ ‪ ٪٢٥‬ﻟﻜﻞ ﻃﻦ ﻣﻜﻌﺐ ﻣﻦ اﳌﻨﺘﺠﺎت اﳌﺒﺎﻋﺔ وذﻟﻚ ﺑﺤﻠﻮل‬
‫ﻋﺎم ‪) ٢٠٢٠‬ﺧﻂ اﻻﻧﻄﻼق ‪.(٢٠٠٢‬‬
‫وﻳﺴﺘﻄﺮد اﻟﺴﻴﺪ‪ /‬ﻛﺮول ﻗﺎﺋ ًﻼ‪ :‬إن ﲢﺎﻟﻴﻞ ﺛﺎﻧﻲ أﻛﺴﻴﺪ‬
‫اﻟﻜﺮﺑﻮن اﻟﺸﺎﻣﻞ ﺗﺒﲔ أن ﺷﺮﻛﺔ ﺑﻲ أى أس إف ﳝﻜﻨﻬﺎ‬
‫ﺣﻤﺎﻳﺔ اﳌﻨﺎخ ﻣﻦ ﺧﻼل ﺗﻄﺒﻴﻖ اﻟﻜﻴﻤﻴﺎء اﳊﺪﻳﺜﺔ‪ .‬ﺣﻴﺚ إن‬
‫ﻣﻨﺘﺠﺎﺗﻨﺎ ﺗﻮﻓﺮ ﺛﻼﺛﺔ أﺿﻌﺎف ﻣﻦ ﻧﺴﺒﺔ اﻟﻐﺎزات اﳌﻨﺒﻌﺜﺔ ﻣﻦ‬
‫اﳌﺸﺎﺗﻞ ﻣﻘﺎرﻧﺔ ﺑﻨﺴﺒﺔ اﻟﻐﺎزات اﳌﻨﺒﻌﺜﺔ ﻣﻦ ﻋﻤﻠﻴﺔ اﻹﻧﺘﺎج‬
‫واﻟﺘﺨﻠﺺ ﻣﻦ ﻣﻨﺘﺠﺎت اﻟﺸﺮﻛﺔ‪.‬‬
‫ﻳﺆﻣﻦ اﻟﺴﻴﺪ‪ /‬ﻛﺮول ﺑﺄن‪ :‬ﳝﻜﻦ ﳌﺪﻳﻨﺔ ﻣﺼﺪر اﻟﺘﻲ ﺗﻬﺪف‬
‫اﻟﻰ أن ﺗﻜﻮن أول ﻣﺪﻳﻨﺔ ﺧﺎﻟﻴﺔ ﻣﻦ اﻟﻜﺮﺑﻮن واﳌﺨﻠﻔﺎت ﻓﻲ‬
‫اﻟﻌﺎﻟﻢ‪ ،‬أن ﺗﻈﻬﺮ ﻛﻴﻒ أن ﻣﺒﺎدئ اﻟﺘﺸﻐﻴﻞ واﻟﺒﻨﺎء اﻟﻠﻄﻴﻔﺔ‬
‫ﻋﻠﻰ اﻟﺒﻴﺌﺔ ﳝﻜﻦ ﺗﻄﺒﻴﻘﻬﺎ‪ .‬وﻗﺪ دﺧﻠﺖ ﺷﺮﻛﺔ ﺑﻲ أى إس‬
‫إف ﻓﻲ ﺷﺮاﻛﺔ إﺳﺘﺮاﺗﻴﺠﻴﺔ ﻣﻊ ﻣﺪﻳﻨﺔ ﻣﺼﺪر ﻟﻠﺘﻌﺎون ﻓﻲ‬
‫ﻋﻤﻠﻴﺔ إﻧﺸﺎء ﻣﺪﻳﻨﺔ ﻣﺼﺪر‪ ،‬ﺣﻴﺚ ﻳﻄﻠﻖ ﻋﻠﻰ ﺷﺮﻛﺔ ﺑﻲ أى‬
‫إس إف » ﻣﻮرد ﻣﻔﻀﻞ« ﳌﻮاد اﻟﺒﻨﺎء وﺣﻠﻮل اﻟﻨﻈﻢ ﻹﻧﺸﺎء‬
‫ﻣﺪﻳﻨﺔ ﻣﺼﺪر‪.‬‬
‫ﻛﻤﺎ ﻳﻘﻮل اﻟﺴﻴﺪ‪ /‬ﻛﺮول‪» :‬ﺳﺘﻠﻌﺐ ﻣﺪﻳﻨﺔ ﻣﺼﺪر دوراﻟﻔﻨﺎر‬
‫اﻟﺬى ﺳﻴﻘﻮم ﺑﺪوره ﻛﻨﻤﻮذج ﻣﺜﺎﻟﻲ» ﳌﺪﻳﻨﺔ اﳌﺴﺘﻘﺒﻞ« و اﻟﺬي‬
‫ﳝﻜﻦ ﻟﻠﻤﺆﺳﺴﺎت واﳌﺠﻤﻌﺎت ﻓﻲ اﳌﻨﻄﻘﺔ ﺗﻘﻠﻴﺪه ﺑﻌﺪ ذﻟﻚ‪.‬‬
‫ﻛﻤﺎ ﺗﻠﻌﺐ ﻣﻨﺘﺠﺎت وﺧﺒﺮة ﺷﺮﻛﺔ ﺑﻲ أى إس إف دور ًا ﻛﺒﻴﺮ ًا‬
‫ﻓﻲ إﻳﺠﺎد ﺣﻠﻮل ﻟﻌﻤﻠﻴﺔ اﺳﺘﺨﺪام اﻟﻄﺎﻗﺔ اﻟﻠﻄﻴﻔﺔ ﻋﻠﻰ اﻟﺒﻴﺌﺔ‬
‫وذﻟﻚ ﻓﻲ ﻣﺸﺎرﻳﻊ أﺧﺮى ﻣﺘﻌﺪدة‪ .‬وﻟﺸﺮﻛﺔ ﺑﻲ أى إس إف‬
‫أﻧﺸﻄﺔ ﻓﻲ ﻣﺠﺎل ﺻﻨﺎﻋﺔ اﻟﺒﻨﺎء و اﻟﻜﻴﻤﺎوﻳﺎت ) ﺻﻨﺎﻋﺎت‬
‫اﻟﻨﻔﻂ واﻟﻐﺎز( واﻟﺼﻨﺎﻋﺎت اﳌﺘﺨﺼﺼﺔ ) اﻟﺒﻼﺳﺘﻴﻚ وﲢﻠﻴﺔ‬
‫ﻣﻴﺎه اﻟﺒﺤﺮ( ﻓﻲ ﻣﻨﻄﻘﺔ اﻟﺸﺮق اﻷوﺳﻂ‪.‬‬
‫وﺗﻀﻢ ﺷﺮﻛﺎت ﺑﻲ أى إس إف اﻟﻌﺎﻣﻠﺔ ﻓﻲ ﻣﻨﻄﻘﺔ اﳋﻠﻴﺞ‬
‫اﻟﻌﺮﺑﻲ ﻛ ًﻼ ﻣﻦ‪ :‬ﺷﺮﻛﺔ ﺑﻲ أى أس إف )‪ ،(BASF FZE‬ﺑﻲ أى‬
‫أس إف ﻛﺎﻧﻮ ﺟﻠﻒ )‪ ،(BASF Kanoo Gulf FZE‬إﻟﺴﺘﻮﺟﺮان‬
‫ﻛﺎﻧﻮ ذ‪.‬م‪.‬م )‪ (Elastogran Kanoo LLC‬و ﺷﺮﻛﺔ ﺑﻲ أى إس‬
‫إف ﺳﻲ ﺳﻲ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ذ‪.‬م‪.‬م )‪BASF CC‬‬
‫‪ .(UAE LLC‬وﺗﻘﻮم ﻫﺬه اﻟﺸﺮﻛﺎت ﺑﺒﻴﻊ ﻣﻨﺘﺠﺎت ﺷﺮﻛﺔ ﺑﻲ‬
‫أى أس إف‪ .‬وﻳﻌﻤﻞ ﺑﻬﺬه اﻟﺸﺮﻛﺎت أﻛﺜﺮ ﻣﻦ ‪ ٤٠٠‬ﺷﺨﺺ‪،‬‬
‫ﺑﻴﻨﻤﺎ ﻳﻌﻤﻞ ﻓﻲ ﺷﺮﻛﺔ ﺑﻲ أى إس إف ﻓﻲ ﺷﺘﻰ ﻓﺮوﻋﻬﺎ‬
‫ﺑﺎﻟﻌﺎﻟﻢ ‪ ١٠٩٠٠٠‬ﺷﺨﺺ وﺑﻠﻐﺖ ﻧﺴﺒﺔ ﻣﺒﻴﻌﺎﺗﻬﺎ ﻓﻲ ﻋﺎم‬
‫‪ ٢٠١٠‬ﻣﺎ ﻳﺰﻳﺪ ﻋﻦ ‪ ٦٠‬ﺑﻠﻴﻮن ﻳﻮرو ﺗﻘﺮﻳﺒ ًﺎ‪ .‬‬
‫ﻓﻲ ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬
‫وﺗﻌﺪ ﻫﺬه اﻻﺗﻔﺎﻗﻴﺔ ﺑﺎﻟﻨﺴﺒﺔ ﻟﺸﺮﻛﺔ ‪ KPM‬ﻣﻜﺴﺒ ًﺎ ﻛﺒﻴﺮ ًا‬
‫ﻟﺪﺧﻮل اﻟﺴﻮق اﶈﻠﻲ‪ .‬و ﻧﻈﺮ ًا ﻟﺘﺤﻔﻆ أوروﺑﺎ ﻋﻠﻰ اﻟﺴﻌﺮ‬
‫ﺑﺸﻜﻞ ﻛﺒﻴﺮ‪ ،‬ﻓﻘﺪ زاد اﻟﺘﺮﻛﻴﺰ ﻋﻠﻰ دول ﻣﺜﻞ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ‬
‫اﳌﺘﺤﺪة ﺣﻴﺚ إن ﺳﻮق اﻟﻌﻤﺎﻟﺔ ﻓﻴﻬﺎ أرﺧﺺ ﻛﻤﺎ أﻧﻬﺎ ﺗﺘﻤﺘﻊ‬
‫ﲟﻮﻗﻊ ﻟﻮﺟﻴﺴﺘﻲ وﺧﺪﻣﺎﺗﻲ ﺟﻴﺪ ﺑﺎﻟﻨﺴﺒﺔ إﻟﻰ اﻟﻌﺪﻳﺪ ﻣﻦ‬
‫اﻟﺸﺮﻛﺎت اﻟﻌﺎﳌﻴﺔ‪ ،‬ﳑﺎ ﻳ ْﻮدي اﻟﻰ ﲢﻘﻴﻖ ﻣﻜﺎﺳﺐ ﻟﻜﻼ‬
‫اﻟﻄﺮﻓﲔ وﻣﻦ ﺛﻢ ﺗﻌﺰﻳﺰ اﻟﻌﻼﻗﺎت اﻟﺜﻨﺎﺋﻴﺔ‪.‬‬
‫اﳋﺎﺻﺔ ﺑﻬﺎ ﻛﻞ ﺛﻼث ﺳﻨﻮات ﺑﻨﺎ ًء ﻋﻠﻰ اﳌﻨﺘﺠﺎت اﳉﺪﻳﺪة‬
‫اﳌﺮوﺣﺔ ﻓﻲ اﻷﺳﻮاق وﻋﻠﻰ اﻟﻠﻮن أو اﻟﺼﻮرة اﻟﺦ‪ ...‬وﻓﻲ‬
‫اﻟﺮﺑﻊ اﻷول ﻣﻦ ﻋﺎم ‪ ،٢٠١١‬زادت ﻣﻌﺪﻻت رﺑﺤﻬﺎ ﺑﻨﺴﺒﺔ‬
‫‪ ٪٢٥‬ﲟﺎ ﻓﻴﻬﺎ ﻛﺴﺐ ﻣﺸﺎرﻳﻊ وﻋﻤﻼء ﺟﺪد ﻣﺸﻴﺮة اﻟﻰ أن‬
‫ﺳﻮق اﻻﻗﺘﺼﺎد اﻟﻌﺎﳌﻲ ﻟﻢ ﻳﺘﺄﺛﺮ ﺑﺎﻷﺳﻮاق اﻷﺧﺮى اﳌﺮﺗﻔﻌﺔ‪.‬‬
‫وﳌﻮاﻛﺒﺔ ﺗﻄﻠﻌﺎت وﺣﺎﺟﺎت اﻟﻌﻤﻼء ﺗﺨﻄﻂ اﻟﺸﺮﻛﺘﺎن ﻟﻼﻧﺘﻘﺎل‬
‫اﻟﻰ ﻣﺼﻨﻊ ﺟﺪﻳﺪ أﻛﺒﺮ ﻣﺴﺎﺣﺔ ﻓﻲ ﻧﻬﺎﻳﺔ ﺷﻬﺮ أﺑﺮﻳﻞ‪ .‬‬
‫‪ ٣٠‬ﻳﻮﻣ ًﺎ‬
‫وﻳﺨﺪم اﳌﺼﻨﻊ ﺑﺪﺑﻲ ﻣﺘﻄﻠﺒﺎت اﳌﻔﺮوﺷﺎت ﻋﺎﻟﻴﺔ اﳉﻮدة‬
‫ﳌﻨﻄﻘﺔ دول ﻣﺠﻠﺲ اﻟﺘﻌﺎون اﳋﻠﻴﺠﻲ وﺷﺒﻪ اﻟﻘﺎرة اﻟﻬﻨﺪﻳﺔ‪.‬‬
‫وﺗﻘﻮم ﺷﺮﻛﺔ ‪ KPM‬ﺑﺎﻟﺘﻨﺴﻴﻖ ﻣﻊ اﻟﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ اﻟﺘﻲ ﻟﻬﺎ‬
‫ﻓﺮوع ﻓﻲ أوروﺑﺎ ودول ﻣﺜﻞ اﻟﻬﻨﺪ‪ ،‬ﺑﻴﻨﻤﺎ ﺗﻘﻮم ﺷﺮﻛﺔ دﻛﻮﻻب‬
‫ﺑﻌﻤﻞ ﺻﻴﺎﻧﺔ ﻟﻠﻤﻮاﻗﻊ وﺧﺪﻣﺎت ﻣﺎ ﺑﻌﺪ اﻟﺒﻴﻊ‪.‬‬
‫وﻓﻴﻤﺎ ﻳﺨﺺ اﳌﻨﺘﺠﺎت اﻟﻔﺨﻤﺔ ﻋﺎﻟﻴﺔ اﳉﻮدة ﻓﺘﻌﺘﺒﺮ ﺻﻮرة‬
‫ﻋﻼﻣﺘﻬﻢ اﻟﺘﺠﺎرﻳﺔ ﻣﻘﺪﺳﺔ‪ ،‬وﺗﻜﻤﻦ ﻣﻬﻤﺔ اﻟﺸﺮﻛﺎت ﻣﺜﻞ ﺷﺮﻛﺔ‬
‫دﻛﻮﻻب ﻓﻲ اﻟﺘﺄﻛﺪ ﻣﻦ ﻣﻄﺎﺑﻘﺔ اﻟﺘﺼﻤﻴﻢ واﳌﻮاﺻﻔﺎت‪ .‬وﻟﺪى‬
‫ﺷﺮﻛﺔ ‪ KPM‬ﺧﻄﻂ ﺗﺘﻌﻠﻖ ﺑﺘﻮﺳﻴﻊ ﻧﺸﺎﻃﻬﺎ ﻓﻲ اﳌﺴﺘﻘﺒﻞ ﻣﻦ‬
‫ﺧﻼل إﻋﺪاد ﻓﺮﻳﻖ ﺗﺼﻤﻴﻢ إﺑﺪاﻋﻲ و إﻛﺴﺎﺑﻬﻢ ﻣﺮوﻧﺔ اﻟﺘﻌﺎﻣﻞ‬
‫ﻣﻊ اﻷﺷﻴﺎء اﻟﺘﻲ ﺗﻌﺪ ﺻﻌﺒﺔ ﻓﻲ اﻟﻮﻗﺖ اﳊﺎﻟﻲ‪.‬‬
‫وﺗﻘﻮم ﻣﻌﻈﻢ اﻟﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ اﳌﺸﻬﻮرة ﺑﺎﻟﻔﺨﺎﻣﺔ واﳉﻮدة‬
‫ﺑﺎﻻﺳﺘﺜﻤﺎر ﻓﻲ ﻋﻤﻠﻴﺔ إﻋﺎدة اﺧﺘﺮاع اﳌﺎرﻛﺎت واﳌﻌﺮوﺿﺎت‬
‫‪König Project Management GmbH‬‬
‫ﻟﻌﻨﺎﻳﺔ ‪ /‬دﻛﻮﻻب ذ‪.‬م‪.‬م‪.‬‬
‫ﺑﺎﺳﻢ ﺳﻴﺎﺝ‬
‫اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي ﻟﻠﻌﻤﻠﻴﺎت‬
‫ﻫـ‪+٩٧١ (٠) ٤ ٨٨٠١١٨٣ :‬‬
‫م‪+٩٧١ (٠)٥٠ ١٢١٢٥٣٧ :‬‬
‫ب‪ .‬إ‪[email protected] :.‬‬
‫‪www.kpm-online.com‬‬
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‫‪n‬‬
‫‪re g io‬‬
‫‪w w w.g o e th e .d e /g u lf‬‬
‫ﻓﻲ‬
‫ﻓﻲ‬
‫ﺳﻮﺍﺀ ﻓﻲ ﻣﺘﺠﺮ ﻛﺒﻴﺮ ﻣﻦ ﻣﺘﺎﺟﺮ ﻣﻮﺍﺩ ﺍﻟﺘﺠﻤﻴﻞ ﺃﻭ ﻓﻲ‬
‫ﻣﺤﻼﺕ ﺍﻟﺘﺠﺎﺭﺓ ﺍﻟﺤﺮﺓ ﻧﺸﺎﻫﺪ ﺟﻤﻴﻌ ًﺎ ﻓﻲ ﺣﻴﺎﺗﻨﺎ ﺍﻟﻴﻮﻣﻴﺔ‬
‫ﻋﺪﺩﺍً ﺿﺨﻤ ًﺎ ﻣﻦ ﻣﻮﺍﺩ ﺍﻟﺘﺠﻤﻴﻞ ﻭﺍﻟﻌﻄﻮﺭ ﺍﻟﻔﺨﻤﺔ‪ .‬ﻣﻤﺎ ﻻ‬
‫ﺷﻚ ﻓﻴﻪ ﺃﻥ ﺍﻟﺘﺼﻤﻴﻢ ﻗﺪ ﻗﺎﻣﺖ ﺑﻪ ﺍﻟﻌﻼﻣﺔ ﺍﻟﺘﺠﺎﺭﻳﺔ‪ ،‬ﺇﻻ‬
‫ﺃﻥ ﻣﺎ ﺗﺮﺍﻩ ﻫﻮ ﻧﺘﻴﺠﺔ ﺍﻟﺨﺒﺮﺓ ﺍﻟﻔﻨﻴﺔ ﻟﻠﺸﺮﻛﺎﺕ ﺍﻟﻤﻨﺘﺠﺔ ﻟﻬﺬﻩ‬
‫ﺍﻟﺒﻀﺎﺋﻊ ﻭﺍﻟﺘﻲ ﺗﺘﻤﻴﺰ ﺑﺄﺣﺪﺙ ﺍﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ ﻭ ﺍﻟﺘﺸﻄﻴﺐ‪.‬‬
‫وﻣﻦ ﺑﲔ ﻫﺬه اﻟﺸﺮﻛﺎت اﳌﺘﺨﺼﺼﺔ ﻓﻲ ﻫﺬا اﳌﺠﺎل ﺷﺮﻛﺔ‬
‫‪ KPM-Koenig‬ﻹدارة اﳌﺸﺎرﻳﻊ واﻟﺘﻲ ﺗﺄﺳﺴﺖ ﻋﺎم ‪٢٠٠٣‬‬
‫ﲟﺪﻳﻨﺔ إﻳﺴﻦ‪ /‬أﳌﺎﻧﻴﺎ‪ .‬وﻗﺪ ﺗﻮﺳﻌﺖ اﻟﺸﺮﻛﺔ ﺑﺴﺮﻋﺔ ﻓﻲ‬
‫أوروﺑﺎ وﻣﻦ ﺛﻢ ﻗﺎﻣﺖ ﺑﺈﻗﺎﻣﺔ ﻓﺮوع ﻟﻬﺎ ﻓﻲ ﺑﺎرﻳﺲ وﻟﻨﺪن‪.‬‬
‫وﺑﺠﺎﻧﺐ ﻣﻨﺸﺄة اﻹﻧﺘﺎج اﳌﻮﺟﻮدة ﲟﺪﻳﻨﺔ دوﻳﻠﻤﻦ‪ /‬أﳌﺎﻧﻴﺎ‪،‬‬
‫ﻫﻨﺎك اﻟﻌﺪﻳﺪ ﻣﻦ ﻣﺮاﻛﺰ اﳋﺪﻣﺔ اﻟﺘﻲ ﰎ إﻧﺸﺎﺋﻬﺎ ﻓﻲ ﻣﺪن‬
‫ﻣﺜﻞ ﺑﺮﺷﻠﻮﻧﺔ‪ ،‬ﻫﻴﻠﺴﻨﻜﻲ‪ ،‬أوﺳﻠﻮ‪ ،‬ﻧﻴﻮﻳﻮرك‪ ،‬ﻣﻴﻮﻧﺦ‪ ،‬ﺑﺮﻟﲔ‪،‬‬
‫زﻳﻮرخ و ﻣﻮﺳﻜﻮ‪ .‬وﻗﺪ أدى اﻹﻋﺪاد ﻟﻜﺄس اﻟﻌﺎﻟﻢ ﻟﻜﺮة اﻟﻘﺪم‬
‫‪ ٢٠١٠‬اﻟﻰ إﻗﺒﺎل وﻃﻠﺐ ﻛﺒﻴﺮ ﻋﻠﻰ اﳌﻨﺘﺠﺎت ﺑﺠﻨﻮب اﻓﺮﻳﻘﻴﺎ‪،‬‬
‫وﻫﻲ اﻟﻔﺮﺻﺔ اﻟﺘﻲ ﻟﻢ ﺗﻔﻮﺗﻬﺎ اﻟﺸﺮﻛﺔ‪.‬‬
‫وﻣﻨﺬ ﻋﺎﻣﲔ ﻗﺮرت اﻟﺸﺮﻛﺔ ﺗﻮﺳﻴﻊ ﻧﻄﺎﻗﻬﺎ ﻣﻦ ﺧﻼل ﻓﺘﺢ‬
‫ﻓﺮع ﻟﻬﺎ ﺑﻮاﺣﺔ دﺑﻲ ﻟﻠﺴﻴﻠﻴﻜﻮن ﻟﻠﺘﻤﻜﻦ ﻣﻦ ﺧﺪﻣﺔ ﻋﻤﻼﺋﻬﺎ‬
‫ﻓﻲ اﻟﺸﺮق اﻷوﺳﻂ ﺑﺸﻜﻞ أﻓﻀﻞ وﻻﺧﺘﺒﺎر وﺗﻮﺳﻌﺔ ﺷﺒﻜﺘﻬﺎ‬
‫اﶈﻠﻴﺔ‪ .‬وﻗﺪ وﺟﺪت اﻟﺸﺮﻛﺔ ﻓﻲ اﻟﺴﻴﺪ‪ /‬ﺑﺎﺳﻢ ﺳﻴﺎج اﻟﺸﺨﺺ‬
‫اﳌﺜﺎﻟﻲ ﻟﺘﻮﻟﻲ ﻣﻬﻤﺔ اﳌﺪﻳﺮ اﻟﺘﻨﻔﻴﺬي ﻟﻬﺎ‪ .‬وﻗﺪ أﺛﺒﺖ اﻟﺴﻴﺪ‪/‬‬
‫ﺑﺎﺳﻢ ﻣﻦ ﺧﻼل ﺧﺒﺮﺗﻪ اﻷﻛﺎدﳝﻴﺔ وإﺟﺎدﺗﻪ ﻟﻠﻐﺔ اﻟﻌﺮﺑﻴﺔ‬
‫واﻷﳌﺎﻧﻴﺔ أﻧﻪ اﳋﻴﺎر اﻷﻣﺜﻞ ﻹﻗﺎﻣﺔ ﻋﻼﻗﺎت ﺑﲔ اﻟﺸﺮﻛﺔ اﻷم‬
‫ﺑﺄﳌﺎﻧﻴﺎ وﻋﻤﻼﺋﻬﺎ ﻓﻲ ﻣﻨﻄﻘﺔ اﻟﺸﺮق اﻷوﺳﻂ‪.‬‬
‫وﺑﻨﺎ ًء ﻋﻠﻰ ﺗﻘﻴﻴﻤﻪ وﻣﻼﺣﻈﺎﺗﻪ ﻗﺮرت ﺷﺮﻛﺔ ‪ KPM‬اﻟﻨﻈﺮ ﻓﻲ‬
‫اﻷﻣﺮ ﻣﻦ ﻣﻨﻈﻮر ﻃﻮﻳﻞ اﳌﺪي ﺳﻮا ٌء ﻣﻦ ﺧﻼل إﻗﺎﻣﺔ ﻣﻨﺸﺄة‬
‫إﻧﺘﺎج ﺧﺎﺻﺔ ﺑﻬﺎ أوﻣﻦ ﺧﻼل ﻣﺸﺎرﻛﺔ إﺣﺪى اﻟﺸﺮﻛﺎت‬
‫اﶈﻠﻴﺔ‪ .‬إﻻ أﻧﻬﺎ ﻓﻮﺟﺌﺖ ﺑﺎﳉﻮدة اﻟﻌﺎﻟﻴﺔ ﻟﻺﻧﺘﺎج اﶈﻠﻲ‬
‫وﻣﻦ ﺛﻢ ﻗﺮرت اﻟﺸﺮﻛﺔ اﻟﺒﺤﺚ ﻋﻦ ﺷﺮﻛﺎء ﻣﺤﻠﻴﲔ ﻟﺪﻳﻬﻢ‬
‫ﻣﺆﺳﺴﺎت إﻧﺘﺎج ﻗﺎﺋﻤﺔ‪ ،‬ﺣﻴﺚ ﳝﻜﻦ ﻟﺸﺮﻛﺔ ‪ KPM‬إﺿﺎﻓﺔ‬
‫اﳉﻮدة واﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ اﻷﳌﺎﻧﻴﺔ إﻟﻴﻬﺎ‪.‬‬
‫وﻣﻦ ﻫﻨﺎ ﻇﻬﺮت ﺷﺮﻛﺔ دﻛﻮﻻب ‪ ،Decolab‬ﺣﻴﺚ ﻗﺎم ﻓﺮﻳﻖ‬
‫ﻣﻦ أﳌﺎﻧﻴﺎ ﺑﺰﻳﺎرة ﻟﺪﺑﻲ ﻟﺪراﺳﺔ اﻟﺴﻮق وﺗﻔﻘﺪ ﻣﻮﻗﻊ ﺷﺮﻛﺔ‬
‫دﻛﻮﻻب‪ .‬ﻛﻤﺎ ﰎ دﻋﻮة اﻟﺴﻴﺪ‪ /‬ﺳﻮرﻳﺶ ﻣﻴﺮاﻧﺪا ﻟﺰﻳﺎرة‬
‫ﻣﻮاﻗﻊ اﻟﺸﺮﻛﺔ ﲟﺪﻳﻨﺔ إﻳﺴﻦ‪ ،‬وﻣﻨﺬ ذﻟﻚ اﳊﲔ أﺻﺒﺢ ﻻ‬
‫ﻳﻮﺟﺪ ﺧﻂ رﺟﻌﺔ‪.‬‬
‫ﻓﻲ ﻧﻬﺎﻳﺔ ﻋﺎم ‪ ٢٠١٠‬ﻗﺮر اﻟﺴﻴﺪ‪ /‬ﺑﺎﺳﻢ ﺳﻴﺎج ﻧﻘﻞ ﻣﻮﻗﻌﻪ اﻟﻰ‬
‫ﻣﻘﺮ ﺷﺮﻛﺔ دﻛﻮﻻب ﻟﺘﺴﻬﻴﻞ اﻟﻌﻼﻗﺎت اﻟﺘﺠﺎرﻳﺔ اﳌﺸﺘﺮﻛﺔ وﻓﻲ‬
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‫ﻳﻨﺎﻳﺮ‪ ٢٠١١‬ﰎ ﺗﻮﻗﻴﻊ اﺗﻔﺎﻗﻴﺔ ﺗﻌﺎون ﻣﺸﺘﺮك ﺑﲔ اﻟﺸﺮﻛﺘﲔ‬
‫إﻳﺬاﻧ ًﺎ ﺑﺒﺪء ﺷﺮاﻛﺔ ﺟﺪﻳﺪة ﺑﲔ دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‬
‫وﺟﻤﻬﻮرﻳﺔ أﳌﺎﻧﻴﺎ اﻻﲢﺎدﻳﺔ‪.‬‬
‫‪ KPM‬وﺷﺮﻛﺔ دﻛﻮﻻب ﻋﻠﻰ ﺗﻜﻤﻠﺔ ﺑﻌﻀﻬﻤﺎ اﻟﺒﻌﺾ ﻣﻦ ﺧﻼل‬
‫ﺗﻄﺒﻴﻖ اﻟﺮﻗﺎﺑﺔ اﻻﺟﺘﻤﺎﻋﻴﺔ وزﻳﺎدة ﺗﺪرﻳﺐ اﻟﻌﺎﻣﻠﲔ واﻟﺘﻄﻮﻳﺮ‬
‫اﳌﺴﺘﻤﺮ و ﺗﻄﺒﻴﻖ أﺣﺪث اﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‪.‬‬
‫وﻗﺪ ﻛﺎﻧﺖ اﻟﺸﺮاﻛﺔ ﻣﻊ ﺷﺮﻛﺔ ‪ KPM‬ﲟﺜﺎﺑﺔ ﻓﺮﺻﺔ ﻟﻨﺎ ﻟﺮؤﻳﺔ‬
‫اﻷﻣﻮر ﻣﻦ ﻣﻨﻈﻮر ﻣﺨﺘﻠﻒ وﻟﺘﻄﺒﻴﻖ ﻃﺮق وأﺳﺎﻟﻴﺐ ﺟﺪﻳﺪة‬
‫ﻟﻠﺘﻌﺎﻣﻞ ﻣﻊ اﻷﻣﻮر‪ ،‬ﺻﺮح ﺑﺬﻟﻚ اﻟﺴﻴﺪ‪ /‬ﻣﻴﺮاﻧﺪا‪ .‬ﻳﺘﻤﺜﻞ‬
‫دور ﺷﺮﻛﺔ ‪ KPM‬ﻓﻲ ﻋﻤﻠﻴﺔ اﻟﺮﻗﺎﺑﺔ واﻹﺷﺮاف واﻟﺘﺄﻛﺪ‬
‫ﻣﻦ ﻣﻄﺎﺑﻘﺔ إﺟﺮاءات اﳉﻮدة واﻟﺴﻼﻣﺔ ﳌﻌﺎﻳﻴﺮ اﻹﲢﺎد‬
‫اﻷوروﺑﻲ‪ .‬وﻗﺪ ﺑﺪأت اﳌﺮﺣﻠﺔ اﻷوﻟﻴﺔ ﺑﻄﻠﺐ أﺣﺪث وأﻓﻀﻞ‬
‫اﳌﻌﺪات واﻟﻮﺳﺎﺋﻞ اﻟﺘﻲ ﺗﻌﺰز ﻋﻤﻠﻴﺔ اﻹﻧﺘﺎج‪ .‬ﺗﻌﻤﻞ ﺷﺮﻛﺔ‬
‫وﺑﺤﻜﻢ ﻛﻮﻧﻨﺎ ﻣﺆﺳﺴﺔ ﻟﺪﻳﻬﺎ ﻣﺴﺌﻮﻟﻴﺎت اﺟﺘﻤﺎﻋﻴﺔ وﺑﻴﺌﻴﺔ‬
‫ﻓﻘﺪ ﻗﺎﻣﺖ اﻟﺸﺮﻛﺘﺎن ﻣﻦ ﺗﻠﻘﺎء ﻧﻔﺴﻬﻤﺎ ﺑﺎﺗﺨﺎذ ﺧﻄﻮات‬
‫إﻳﺠﺎﺑﻴﺔ ﺗﻌﻤﻞ ﻋﻠﻰ ﺗﻘﻠﻴﻞ ﻧﺴﺒﺔ اﳌﺨﻠﻔﺎت وﻋﻮادم اﻟﻜﺮﺑﻮن‪.‬‬
‫ﺗﺘﻤﺜﻞ ﺑﻌﺾ ﺟﻬﻮد اﻟﺸﺮﻛﺘﲔ ﻓﻲ اﶈﺎوﻟﺔ ﻟﺼﻨﻊ اﻟﻔﺮق‬
‫ﻓﻲ‪ :‬إﻋﺎدة ﺗﺪوﻳﺮ اﳌﻴﺎه داﺧﻞ اﳌﺼﻨﻊ ﻣﻦ ﺧﻼل اﺳﺘﺨﺪام‬
‫ﻣﻮاد ﺻﺪﻳﻘﺔ ﻟﻠﺒﻴﺌﺔ واﺳﺘﺨﺪام ﳌﺒﺎت ذات اﺳﺘﻬﻼك ﺿﺌﻴﻞ‬
‫ﻟﻠﻄﺎﻗﺔ ﺑﻘﺪر اﻹﻣﻜﺎن‪.‬‬
‫ﺣﻮﺍﺭﺍﺕ‬
‫ﻣﻦ ﺍﻟﻤﻌﺮﻭﻑ ﺃﻥ ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ‬
‫ﺍﻟﻨﺎﺑﻮﺩﻩ ﺗﺄﺳﺴﺖ ﻓﻲ ﺳﻨﺔ ‪ ،١٩٥٨‬ﻓﻬﻞ‬
‫ﺗﻌﺘﺒﺮ ﺍﻟﻤﺠﻤﻮﻋﺔ ﻭﺍﺣﺪﺓ ﻣﻦ ﺃﻗﺪﻡ ﻣﺠﻤﻮﻋﺎﺕ‬
‫ﺍﻷﻋﻤﺎﻝ ﺍﻟﺘﺠﺎﺭﻳﺔ ﺍﻟﻌﺎﺋﻠﻴﺔ ﻓﻲ ﺩﺑﻲ؟ ﻭﻣﺎ‬
‫ﻫﻲ ﺍﻟﻤﺤﻄﺎﺕ ﺍﻟﺮﺋﻴﺴﻴﺔ ﻓﻲ ﻣﺮﺍﺣﻞ ﺗﺄﺳﻴﺲ‬
‫ﻭﺗﻄﻮﺭ ﺍﻟﻤﺠﻤﻮﻋﺔ؟‬
‫ﻧﻌﻢ‪ ،‬ﻣﺠﻤﻮﻋﺘﻨﺎ واﺣﺪة ﻣﻦ أول ﻣﺠﻤﻮﻋﺎت اﻷﻋﻤﺎل اﻟﺘﻲ‬
‫ﰎ ﺗﺄﺳﻴﺴﻬﺎ ﻓﻲ دﺑﻲ‪ .‬وﻫﻨﺎك ﻣﺠﻤﻮﻋﺎت أﻋﻤﺎل ﻋﺎﺋﻠﻴﺔ‬
‫أﺧﺮى ﻓﻲ دﺑﻲ وﻟﻜﻨﻬﺎ ﺗﻌﺘﺒﺮ ﺣﺪﻳﺜﺔ اﻟﺘﺄﺳﻴﺲ ﺑﺎﻟﻨﺴﺒﺔ‬
‫ﻟﻌﻤﺮ ﻣﺠﻤﻮﻋﺘﻨﺎ‪.‬‬
‫ﻛﺎﻧﺖ ﺳﻨﺔ ‪ ١٩٥٨‬ﻫﻲ ﻣﺮﺣﻠﺔ اﻟﺘﺤﻮل اﻟﺮﺋﻴﺴﻴﺔ ﻷﻋﻤﺎﻟﻨﺎ‪،‬‬
‫وذﻟﻚ ﻋﻨﺪﻣﺎ ﻗﺎم واﻟﺪي وﻋ ّﻤﻲ ﺑﺎﻓﺘﺘﺎح ﻣﻨﻔﺬ ﲡﺎري ﺻﻐﻴﺮ‬
‫ﻓﻲ دﻳﺮة ﻟﻠﻌﻤﻞ ﻓﻲ ﲡﺎرة اﳌﻜﺎﺋﻦ اﻟﺰراﻋﻴﺔ‪ .‬وﻣﻨﺬ ذﻟﻚ اﳊﲔ‬
‫ﺣﺪﺛﺖ ﲢﻮﻻت ﻋﺪﻳﺪة وﻓﺎرﻗﺔ ﻓﻲ ﻣﺴﻴﺮة أﻋﻤﺎﻟﻨﺎ‪.‬‬
‫ﻟﻠﻔﻮز ﺑﺠﺎﺋﺰة دﺑﻲ ﻟﻠﺠﻮدة‪ .‬وﻗﺪ ﻇﻞ ﻗﻄﺎع اﻹﻧﺸﺎءات ﺑﺎﳌﺠﻤﻮﻋﺔ‬
‫ﻳﺰداد ﻗﻮة وﺗﻄﻮرا ﻣﻦ ﺳﻨﺔ ﻷﺧﺮى‪.‬‬
‫ﻋﺪد ﻣﻦ‬
‫ﻟﻘﺪ ﻗﺎﻣﺖ اﳌﺠﻤﻮﻋﺔ وﺑﻨﺠﺎح ﺗﺎم ﺑﺎﻟﻌﻤﻞ ﻓﻲ‪ ،‬وإﳒﺎز ٍ‬
‫اﳌﺸﺎرﻳﻊ اﻟﻔﺮﻳﺪة واﳌﺪﻫﺸﺔ‪ ،‬وﻣﻦ اﳌﺘﻌﺬر ﺗﻌﺪدادﻫﺎ ﻟﻜﺜﺮﺗﻬﺎ‪،‬‬
‫وﻟﻜﻦ وﻟﻠﻮﻗﻮف واﻻﻃﻼع ﻋﻠﻴﻬﺎ ﳝﻜﻦ اﻟﺮﺟﻮع إﻟﻰ ﻣﻮﻗﻌﻨﺎ‬
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‫ﻋﻠﻰ دراﺳﺎت ﳊﺎﻻت ﻣﺤﺪدة‪.‬‬
‫ﻋﻨﺪ ﻫﺬه اﻟﻨﻘﻄﺔ أود أن أﻧ ّﻮه ﺑﺎﻟﻌﻤﻞ اﳌﻜﺜﻒ واﳌﺘﻮاﺻﻞ اﻟﺬي‬
‫ﻇﻠﻠﻨﺎ ﻧﻘﻮم ﺑﻪ ﻓﻲ ﻣﻄﺎرات دﺑﻲ اﻟﺮﺋﻴﺴﻴﺔ‪ .‬ﻛﻤﺎ ﻗﻤﻨﺎ أﻳﻀﺎ‬
‫ﺑﺘﻨﻔﻴﺬ ﻣﺸﺎرﻳﻊ رﺋﻴﺴﻴﺔ ﺧﺎﺻﺔ ﺑﺈﻧﺸﺎء ﻣﻼﻋﺐ اﻟﻐﻮﻟﻒ اﻟﺮاﺋﻌﺔ‬
‫واﻟﺘﻲ أﺻﺒﺤﺖ ﻣﻌﺮوﻓﺔ ﻋﺎﳌ ًﻴﺎ‪ .‬ﻫﺬا ﺑﺠﺎﻧﺐ أﻋﻤﺎل اﻷﻧﻔﺎق‬
‫واﳉﺴﻮر اﻟﺘﻲ ﻧﻘﻮم ﺑﺘﻄﻮﻳﺮﻫﺎ ﻓﻲ ﻣﺪﻳﻨﺔ أﺑﻮﻇﺒﻲ‪ .‬وﻛﻤﺎ ﺳﺒﻖ‬
‫ﻓﻴﺾ‪.‬‬
‫وﻗﻠﺖ‪ ،‬ﻓﺈن ﻛﻞ ﻣﺎ ذﻛﺮ إﳕﺎ ﻫﻮ ﻏﻴﺾٌ ﻣﻦ‬
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‫ﻣﺜﻠﺖ ﺳﻨﺔ ‪ ١٩٦٩‬ﻣﻨﻌﻄﻔ ًﺎ ﻫﺎﻣ ًﺎ ﻷﻋﻤﺎﻟﻨﺎ ﺣﻴﺚ ﺑﺪأﻧﺎ اﻟﻌﻤﻞ ﻓﻲ‬
‫ﻗﻄﺎع اﻹﻧﺸﺎءات ﻣﻦ ﺧﻼل إﻧﺸﺎء ﺷﺮﻛﺔ اﻟﻨﺎﺑﻮده ﻟﻠﻤﻘﺎوﻻت‬
‫ذ‪.‬م‪.‬م‪ .‬ﻛﻤﺎ ﻛﺎﻧﺖ ﺣﻘﺒﺔ اﻟﺴﺒﻌﻴﻨﺎت ﺣﺎﻓﻠﺔ ﺑﺎﻟﻌﻤﻞ اﳌﻜﺜﻒ‪.‬‬
‫ﻓﻘﺪ ﻗﻤﻨﺎ ﺑﺘﺄﺳﻴﺲ اﻟﻌﺪﻳﺪ ﻣﻦ اﻟﺸﺮﻛﺎت واﻟﺘﻲ ﻫﻲ اﻵن ﺗﻜ ّﻮن‬
‫ﺟﺰ ًءا ﻣﻦ اﳌﺠﻤﻮﻋﺔ‪ .‬ﻣﻦ ﻫﺬه اﻟﺸﺮﻛﺎت اﻟﺘﻲ ﰎ ﺗﺄﺳﻴﺴﻬﺎ‬
‫ﺷﺮﻛﺔ ﺳﻮﻳﺪان اﻟﺘﺠﺎرﻳﺔ ذ‪.‬م‪.‬م واﻟﺘﻲ ﲤﺜﻞ اﻟﺬراع اﻟﺮﺋﻴﺴﻲ‬
‫ﻷﻋﻤﺎل اﳌﺠﻤﻮﻋﺔ اﻟﺘﺠﺎرﻳﺔ‪ .‬وﻣﻨﺬ ذﻟﻚ اﻟﻮﻗﺖ ﻇﻠﺖ اﳌﺠﻤﻮﻋﺔ‬
‫ﻣﺘﻮاﺻﻞ ﺣﻴﺚ ﰎ ﺑﻨﺎء ﻋﻼﻗﺎت ﻋﻤﻞ ﻣﻊ‬
‫ﺗﻨﻤﻮ وﺗﺘﻄﻮر ﺑﺸﻜﻞ‬
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‫ﺷﺮﻛﺎت ﻋﺎﳌﻴﺔ‪ ،‬ﻟﺘﺼﺒﺢ ﺣﺎﻟ ًﻴﺎ واﺣﺪة ﻣﻦ اﺷﻬﺮ اﻟﻌﻼﻣﺎت‬
‫اﻟﺘﺠﺎرﻳﺔ‪.‬‬
‫ﻟﻘﺪ ﻫﺪﺃﺕ ﻭﺗﻴﺮﺓ ﺍﻟﻌﻤﻞ ﻓﻲ ﻗﻄﺎﻉ ﺍﻹﻧﺸﺎﺀﺍﺕ‪.‬‬
‫ﻣﺎ ﻫﻲ ﻭﺟﻬﺔ ﻧﻈﺮﻛﻢ ﻓﻲ ﻫﺬﺍ ﺍﻟﺼﺪﺩ؟ ﻭﻫﻞ‬
‫ﺃﻧﺘﻢ ﻣﻬﺘﻤﻮﻥ ﺑﺎﻟﻌﻤﻞ ﻣﻊ ﺍﻟﺨﺒﺮﺍﺀ ﺍﻷﻟﻤﺎﻥ‪،‬‬
‫ﻛﺎﻟﻤﻜﺎﺗﺐ ﺍﻟﻬﻨﺪﺳﻴﺔ ﻣﺜﻼﹰ؟‬
‫ﻫﺬا ﺻﺤﻴﺢ‪ ..‬ﻓﺈذا أﺟﺮﻳﺖ ﻣﻘﺎرﻧﺔ ﺑﲔ وﻗﺖ اﻟﻄﻔﺮة واﻟﻮﺿﻊ‬
‫اﻟﺮاﻫﻦ ﻓﻬﻨﺎك ﻓﻌ ًﻼ ﻫﺪوء ﻓﻲ ﺗﺴﺎرع وﺗﻴﺮة اﻟﻌﻤﻞ‪ .‬وﻣﻊ‬
‫ذﻟﻚ‪ ،‬ﻻ زاﻟﺖ ﻫﻨﺎك اﻟﻌﺪﻳﺪ ﻣﻦ اﳌﺸﺎرﻳﻊ اﻟﻌﻤﻼﻗﺔ اﳉﺪﻳﺪة‬
‫واﳌﺴﺘﻤﺮة‪ .‬أﻣﺎ ﻓﻴﻤﺎ ﻳﺨﺺ اﳉﺰء اﻵﺧﺮ ﻣﻦ ﺳﺆاﻟﻚ‪ ،‬ﻓﻨﺤﻦ‬
‫دوﻣ ًﺎ ﺣﺮﻳﺼﻮن ﻋﻠﻰ اﻟﻌﻤﻞ ﻣﻊ أي ﻣﻦ اﳋﺒﺮاء اﳌﺘﺨﺼﺼﻮن‬
‫ﻓﻲ اﳌﺠﺎﻻت اﻟﺘﻲ ﻧﻌﻤﻞ ﻓﻴﻬﺎ‪.‬‬
‫ﻋﻠﻰ اﳌﺴﺘﻮى اﻟﺸﺨﺼﻲ‪ ،‬ﻛﺎﻧﺖ إﺣﺪى اﶈﻄﺎت اﻟﺮﺋﻴﺴﻴﺔ‬
‫واﻟﻬﺎﻣﺔ ﺑﺎﻟﻨﺴﺒﺔ ﻟﻲ ﺗﻌﻴﻴﻨﻲ ﻛﺮﺋﻴﺲ ﳌﺠﻠﺲ إدارة اﳌﺠﻤﻮﻋﺔ‬
‫ﻓﻲ ﺳﻨﺔ ‪.٢٠١٠‬‬
‫ﻛﻴﻒ ﺗﻘﻴﻤﻮﻥ ﻭﺿﻊ ﺩﺑﻲ ﻭﺍﻹﻣﺎﺭﺍﺕ ﺍﻵﻥ‬
‫ﻭﺑﻌﺪ ﻣﺮﻭﺭ ﺍﻷﺯﻣﺔ ﺍﻟﻤﺎﻟﻴﺔ ﺍﻷﺧﻴﺮﺓ؟‬
‫ﻣﺎ ﻫﻲ ﺍﻟﻘﻄﺎﻋﺎﺕ ﺍﻟﺘﻲ ﺗﻐﻄﻴﻬﺎ ﺃﻧﺸﻄﺔ‬
‫ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ؟ ﻭﻫﻞ‬
‫ﻳﺘﺮﻛﺰ ﺍﻟﻌﻤﻞ ﻓﻲ ﺩﺑﻲ ﺃﻡ ﺍﻧﻜﻢ ﺗﻌﻤﻠﻮﻥ‬
‫ﺃﻳﻀﺎ ﻓﻲ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻷﺧﺮﻯ؟‬
‫ﺗﻌﻤﻞ اﳌﺠﻤﻮﻋﺔ ﻓﻲ ﻗﻄﺎﻋﺎت ﻣﺘﻨﻮﻋﺔ‪ ،‬ﺗﺸﻤﻞ ﻗﻄﺎﻋﺎت اﻹﻧﺸﺎءات‬
‫واﻻﺳﺘﺜﻤﺎر واﻟﻌﻘﺎرات واﻟﺘﺠﺎرة‪ .‬وﺗﻀﻢ اﳌﺠﻤﻮﻋﺔ اﻛﺜﺮ ﻣﻦ‬
‫‪ ٢٠‬ﺷﺮﻛﺔ وﻟﺬﻟﻚ ﻓﻨﺤﻦ ﺣﺮﻳﺼﻮن ﻋﻠﻰ إﻳﺠﺎد اﻟﻔﺮص اﳌﺨﺘﻠﻔﺔ‬
‫واﻻﺳﺘﻔﺎدة ﻣﻨﻬﺎ‪ ،‬واﻟﻌﻤﻞ ﻋﻠﻰ ﺗﻘﻠﻴﻞ درﺟﺔ اﳌﺨﺎﻃﺮ‪.‬‬
‫ﻓﻴﻤﺎ ﻳﺨﺘﺺ ﺑﺎﻧﺘﺸﺎرﻧﺎ اﳉﻐﺮاﻓﻲ‪ ،‬ﻓﺈن دﺑﻲ ﻫﻲ ﻣﺮﻛﺰ‬
‫أﻋﻤﺎﻟﻨﺎ وﺑﻬﺎ ﻳﻮﺟﺪ ﻣﻜﺘﺒﻨﺎ اﻟﺮﺋﻴﺴﻲ‪ .‬وﻟﻜﻨﻨﺎ ﻧﺪﻳﺮ ﻋﻤﻠﻴﺎت‬
‫ﻣﺘﻌﺪدة وﻣﺘﻨﻮﻋﺔ ﻓﻲ ﻛﺎﻓﺔ أﻧﺤﺎء اﻹﻣﺎرات‪ ،‬ﺑﺎﻹﺿﺎﻓﺔ إﻟﻰ‬
‫ﻋﻘﺪﻧﺎ ﻟﺸﺮاﻛﺎت ودﺧﻮﻟﻨﺎ ﻓﻲ ﻣﺸﺮوﻋﺎت ﻣﺨﺘﻠﻔﺔ ﻋﻠﻰ ﻣﺴﺘﻮى‬
‫ﻣﻨﻄﻘﺔ اﳋﻠﻴﺞ‪.‬‬
‫ﻣﺎ ﻫﻲ ﺍﻗﻮﻯ ﻗﻄﺎﻋﺎﺕ ﺍﻟﻤﺠﻤﻮﻋﺔ؟‬
‫أوﺟﻪ اﻟﻘﻮة ﻣﻦ أي ﻧﺎﺣﻴﺔ؟‬
‫ﻳﻌﺘﺒﺮ ﻗﻄﺎع اﻹﻧﺸﺎءات ودون أدﻧﻰ ﺷﻚ ﻫﻮ اﻟﻘﻄﺎع اﻷﻗﻮى‬
‫واﻷﻛﺜﺮ ﺷﻬﺮة ﺿﻤﻦ ﻗﻄﺎﻋﺎت أﻋﻤﺎﻟﻨﺎ‪ .‬وﻗﺪ اﺻﺒﺤﺖ ﺷﺮﻛﺔ‬
‫اﻟﻨﺎﺑﻮده اﻟﻬﻨﺪﺳﻴﺔ ذ‪.‬م‪.‬م ﻓﻲ ﺳﻨﺔ ‪ ٢٠٠٣‬أول ﺷﺮﻛﺔ إﻧﺸﺎءات‬
‫أﻫﻠﻬﺎ‬
‫ﳑﻠﻮﻛﺔ ﺑﺎﻟﻜﺎﻣﻞ وﺑﻨﺴﺔ ‪ ٪١٠٠‬ﳌﻮاﻃﻨﲔ إﻣﺎراﺗﻴﲔ ﳑﺎ ّ‬
‫إﻧﻨﻲ وﻋﻠﻰ اﻟﺪوام ﻓﺨﻮر ﺑﺈرﺛﻨﺎ وﺗﺮاﺛﻨﺎ ﻓﻲ دﺑﻲ‪ ،‬وﲟﺎ ﺣﻘﻘﺘﻪ‬
‫دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪ .‬وﻗﺪ ﳒﺤﻨﺎ ﻛﺄﻣﺔ ﻣﺘﻤﺎﺳﻜﺔ ﻓﻲ‬
‫ﲢﻘﻴﻖ إﳒﺎزات ﻛﺎن اﻟﻜﺜﻴﺮ ﻣﻦ اﻟﻨﺎس ﻳﺮى أﻧﻬﺎ ﻣﺴﺘﺤﻴﻠﺔ‬
‫وﻣﺴﺘﻌﺼﻴﺔ ﻋﻠﻰ اﻟﺘﺤﻘﻴﻖ‪.‬‬
‫ﻟﻘﺪ ﳒﺤﺖ ﻛﻞ ﻣﻦ دﺑﻲ ودوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﻓﻲ‬
‫ﺗﺄﻛﻴﺪ وﺟﻮدﻫﻤﺎ‪ ،‬وﺑﺸﻜﻞ راﺳﺦ‪ ،‬ﻋﻠﻰ اﳋﺎرﻃﺔ اﻟﻌﺎﳌﻴﺔ‪ ،‬وﻻ‬
‫ﻳﺴﺎورﻧﻲ ﺷﻚ ﻓﻲ اﺳﺘﻤﺮار ﺗﻄﻮر اﻟﺪوﻟﺔ وﺷﻌﺒﻬﺎ اﻷﺑﻲ ﺧﻼل‬
‫اﻟﺴﻨﻮات اﻟﻘﺎدﻣﺔ‪ .‬إن ﻏﺎﻟﺒﻴﺔ اﳌﻮاﻃﻨﲔ ﻓﺨﻮرون ﺑﻮﻃﻨﻬﻢ‬
‫وﻣﺨﻠﺼﻮن ﻟﻪ‪ ،‬ﻛﻤﺎ أﻧﻬﻢ ﻣﻠﺘﺰﻣﻮن ﺑﺎﻟﻌﻤﻞ اﻟﺪؤوب ﻟﻴﺮوا‬
‫ﻫﺬا اﻟﻮﻃﻦ وﻗﺪ ﺗﺒﻮأ أﻋﻠﻰ اﳌﺮاﺗﺐ‪.‬‬
‫ﻛﻴﻒ ﺗﺮﺗﺒﻂ ﺃﻋﻤﺎﻟﻜﻢ ﺑﺄﻟﻤﺎﻧﻴﺎ؟ ﻣﺎ ﻫﻲ ﺃﻭﻝ‬
‫ﻋﻼﻣﺔ ﺗﺠﺎﺭﻳﺔ ﺃﻟﻤﺎﻧﻴﺔ ﺃﺿﻔﺘﻤﻮﻫﺎ ﺇﻟﻰ‬
‫ﻣﺤﻔﻈﺘﻜﻢ ﺍﻟﺘﺠﺎﺭﻳﺔ‪ ،‬ﻭﻣﺘﻰ ﻛﺎﻥ ﺫﻟﻚ؟‬
‫ﻧﺘﻤﺘﻊ ﺑﺮواﺑﻂ ﻗﻮﻳﺔ ﻣﻊ أﳌﺎﻧﻴﺎ؛ ﻓﺸﺮﻛﺔ ﺳﻮﻳﺪان اﻟﺘﺠﺎرﻳﺔ‬
‫ذ‪.‬م‪.‬م – اﻟﺬراع اﻟﺘﺠﺎري ﻟﻠﻤﺠﻤﻮﻋﺔ – ﻟﻬﺎ ﻋﻼﻗﺎت ورواﺑﻂ‬
‫ﻗﻮﻳﺔ وأﺳﺎﺳﻴﺔ ﻓﻲ ﻫﺬا اﳌﺠﺎل‪ .‬إن ﻗﺴﻢ اﻟﺰراﻋﺔ وﻣﻜﺎﻓﺤﺔ‬
‫اﳊﺸﺮات واﻵﻓﺎت اﻟﺰراﻋﻴﺔ ﻫﻮ اﻟﻮﻛﻴﻞ اﳊﺼﺮي ﻟﺸﺮﻛﺔ ﺑﺎﺳﻒ‬
‫اﻷﳌﺎﻧﻴﺔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﺣﻴﺚ ﻳﻘﻮم ﺑﺘﻮرﻳﺪ‬
‫وﺗﺰوﻳﺪ اﻻﺳﻤﺪة وﻣﺒﻴﺪات اﳊﺸﺮات‪ .‬ﻛﻤﺎ أن ﻗﺴﻢ اﳌﻌﺪات‬
‫اﻟﺜﻘﻴﻠﺔ واﻟﺴﻴﺎرات اﻟﺘﺠﺎرﻳﺔ ﻳﻘﻮم ﺑﺘﻤﺜﻴﻞ ﺷﺮﻛﺘﻲ »ﺳﻴﻨﺒﻮج‬
‫ﻛﺮﻳﻦ« و »ﻛﻴﺰر ﻛﻤﺒﺮﻳﺴﻮرز« اﻷﳌﺎﻧﺘﲔ ﻓﻲ اﻟﺪوﻟﺔ‪.‬‬
‫ﻫﻞ ﺗﺴﺎﻓﺮﻭﻥ ﺑﺸﻜﻞ ﻣﻨﺘﻈﻢ ﺇﻟﻰ ﺍﻟﻤﺎﻧﻴﺎ؟‬
‫ﻭﻣﺎ ﻫﻲ ﻣﺪﻳﻨﺘﻜﻢ ﺍﻟﻤﻔﻀﻠﺔ ﻫﻨﺎﻙ؟‬
‫ﻧﻌﻢ‪ ..‬ﻟﻘﺪ ﺳﺎﻓﺮت إﻟﻰ أﳌﺎﻧﻴﺎ ﻓﻲ ﻣﻨﺎﺳﺒﺎت ﻋﺪة‪ .‬وأﻧﺎ أﺣﺐ‬
‫ﻛﺜﻴﺮا ﻣﺪﻳﻨﺔ ﻫﺎﻳﺪﻟﺒﻴﺮج‪ ،‬ﻓﻬﻲ ﻣﺪﻳﻨﺔ ﺗﺎرﻳﺨﻴﺔ وﺗﺘﻤﻴﺰ ﺑﺎﳌﻨﺎﻇﺮ‬
‫اﳋﻼﺑﺔ واﳌﻮﻗﻊ اﳉﻤﻴﻞ ﻋﻠﻰ ﻧﻬﺮ اﻟﺮاﻳﻦ‪.‬‬
‫ﻟﻘﺪ ﺍﻟﺘﺤﻘﺘﻢ ﻣﺆﺧﹰﺮﺍ ﺑﺎﻟﻤﺠﻠﺲ ﺍﻹﻣﺎﺭﺍﺗﻲ‬
‫ﺍﻷﻟﻤﺎﻧﻲ ﻟﻠﺼﻨﺎﻋﺔ ﻭﺍﻟﺘﺠﺎﺭﺓ‪ .‬ﻫﻞ ﻟﻨﺎ ﺍﻟﺘﻌﺮﹼﻑ‬
‫ﻋﻠﻰ ﺗﻮﻗﻌﺎﺗﻜﻢ؟‬
‫آﻣﻞ أن ﻧﻨﺠﺢ ﻓﻲ ﺑﻨﺎء ﻋﻼﻗﺎت ﻣﺘﻴﻨﺔ ﻣﻊ ﺑﻌﺾ اﻟﺸﺮﻛﺎت‬
‫واﻟﻌﻼﻣﺎت اﻟﺘﺠﺎرﻳﺔ اﻷﳌﺎﻧﻴﺔ‪.‬‬
‫إن اﻷﳌﺎن ﻳﺸﺘﻬﺮون ﺑﺪﻗﺘﻬﻢ‪ ،‬وإﻧﻨﻲ واﺛﻖ ﻣﻦ ﺗﻮﻓﺮ ﻓﺮص‬
‫ﻋﺪﻳﺪة ﻟﻠﻌﻤﻞ ﻣﻊ اﻟﺸﺮﻛﺎت واﳌﺆﺳﺴﺎت اﻷﳌﺎﻧﻴﺔ ﳌﺎ ﻓﻴﻪ‬
‫ﻣﺼﻠﺤﺔ وﻣﻨﻔﻌﺔ اﳉﻤﻴﻊ‪ .‬‬
‫ﻣﺠﻤﻮﻋـﺔ ﺳﻌﻴـﺪ ﻭﻣﺤﻤـﺪ‬
‫ﺍﻟﻨﺎﺑـﻮﺩﻩ‬
‫ﺑﺼﻔﺘﻬﺎ ﺇﺣﺪﻯ ﺍﻟﻤﺠﻤﻮﻋﺎﺕ ﺍﻟﻜﺒﺮﻯ ﻭﺍﻟﻌﻼﻣﺎﺕ ﺍﻟﺘﺠﺎﺭﻳﺔ‬
‫ﺍﻟﺮﺍﺋﺪﺓ ﻓﻲ ﺩﻭﻟﺔ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ ﺍﻟﻤﺘﺤﺪﺓ‪ ،‬ﺗﺘﻜﻮﻥ‬
‫ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ ﺃﻛﺜﺮ ﻣﻦ )‪(20‬‬
‫ﺷﺮﻛﺔ ﺗﻘﻮﻡ ﺑﺘﻮﻓﻴﺮ ﺃﻧﻮﺍﻉ ﻣﺘﻌﺪﺩﺓ ﻣﻦ ﺍﻟﺨﺪﻣﺎﺕ‬
‫ﻭﺍﻟﻤﻨﺘﺠﺎﺕ‪ .‬ﻭﺗﺘﻢ ﺇﺩﺍﺭﺓ ﺍﻷﻋﻤﺎﻝ ﺍﻟﻤﻤﻠﻮﻛﺔ ﻟﻠﻌﺎﺋﻠﺔ‬
‫ﺑﺸﻜﻞٍ ﻣﺴﺘﻘﻞ‪ ،‬ﺑﺎﻹﺿﺎﻓﺔ ﺇﻟﻰ ﺇﺩﺍﺭﺗﻬﺎ ﺑﺸﺮﺍﻛ ٍﺔ ﻣﻊ‬
‫ﺑﻌﺾ ﻣﻦ ﺃﻛﺒﺮ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﻌﺎﻟﻤﻴﺔ‪.‬‬
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‫ﻭﻧﺴﺒﺔ ﻟﺘﻤﺘﻌﻬﺎ ﺑﺘﺎﺭﻳﺦ ﻣﻤﺘ ٍﺪ ﻷﻛﺜﺮ ﻣﻦ )‪ (50‬ﻋﺎﻡ‪،‬‬
‫ﺗﻘﻮﻡ ﺍﻟﻤﺠﻤﻮﻋﺔ ﺑﺘﻮﻓﻴﺮ ﺳﻠﺴﻠﺔ ﻭﺍﺳﻌﺔ ﻭﻣﺘﻨﻮﻋﺔ ﻣﻦ‬
‫ﺍﻟﻤﻨﺘﺠﺎﺕ ﻭﺍﻟﺨﺪﻣﺎﺕ ﻣﻦ ﺧﻼﻝ ﻗﻄﺎﻋﺎﺕ ﺃﻋﻤﺎﻟﻬﺎ‬
‫ﺍﻟﺮﺋﻴﺴﻴﺔ ﺍﻷﺭﺑﻌﺔ ﻭﻫﻲ ﺍﻹﻧﺸﺎﺀﺍﺕ‪ ،‬ﻭﺍﻷﻋﻤﺎﻝ ﺍﻟﺘﺠﺎﺭﻳﺔ‪،‬‬
‫ﻭﺍﻹﺳﺘﺜﻤﺎﺭﺍﺕ‪ ،‬ﻭﺍﻷﻧﺸﻄﺔ ﺍﻟﻌﻘﺎﺭﻳﺔ‪.‬‬
‫ﺗﺮﺗﻜﺰ ﺍﻟﻤﺠﻤﻮﻋﺔ ﻋﻠﻰ ﻓﻠﺴﻔﺔ ﻻ ﺗﻀﺎﻫﻰ ﻣﻦ ﺍﻟﻘﻴﻢ‬
‫ﺍﻟﺮﺍﺳﺨﺔ ﻭﺇﻟﺘﺰﺍﻡ ﻻ ﻳﺘﺰﻋﺰﻉ ﺗﺠﺎﻩ ﺧﺪﻣﺔ ﺍﻟﻌﻤﻼﺀ‪،‬‬
‫ﻛﻤﺎ ﺗﻔﺨﺮ ﺑﺎﻟﺪﻭﺭ ﺍﻟﺮﺍﺋﺪ ﺍﻟﺬﻱ ﺗﻀﻄﻠﻊ ﺑﻪ ﻓﻲ ﺗﺸﻜﻴﻞ‬
‫ﻣﺴﺘﻘﺒﻞ ﻫﺬﻩ ﺍﻟﻤﻨﻄﻘﺔ‪.‬‬
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‫ﻋﺒﺪﺍﻟﻠﻪ‬
‫ﻣـﺤـﻤـﺪ‬
‫ﺍﻟﻨﺎﺑﻮﺩﻩ‬
‫ﺍﻟﺘﻘﻰ ﺍﻟﺴﻴﺪ‪ /‬ﻋﺒﺪ ﺍﻟﻠﻪ ﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ – ﺭﺋﻴﺲ ﻣﺠﻠﺲ ﺇﺩﺍﺭﺓ ﻣﺠﻤﻮﻋﺔ ﺳﻌﻴﺪ ﻭﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ – ﺑﻤﻨﺪﻭﺏ ﺻﺤﻴﻔﺔ ﺍﻟﻤﺠﻠﺲ‬
‫ﺍﻟﺘﺎﺑﻌﺔ ﻟﻠﻤﺠﻠﺲ ﺍﻹﻣﺎﺭﺍﺗﻲ ﺍﻷﻟﻤﺎﻧﻲ ﻟﻠﺼﻨﺎﻋﺔ ﻭﺍﻟﺘﺠﺎﺭﺓ‪ .‬ﻭﻗﺪ ﻗﺎﻡ ﺍﻟﻤﻨﺪﻭﺏ ﺑﺘﻮﺟﻴﻪ ﺑﻌﺾ ﺍﻻﺳﺘﻔﺴﺎﺭﺍﺕ ﻭﺍﻷﺳﺌﻠﺔ ﻋﻦ‬
‫ﺍﻟﻤﺠﻤﻮﻋﺔ‪ ،‬ﻭﺍﻟﺘﻲ ﺗﻔﻀﻞ ﺍﻟﺴﻴﺪ‪ /‬ﻋﺒﺪ ﺍﻟﻠﻪ ﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ ﺑﺎﻹﺟﺎﺑﺔ ﻋﻠﻴﻬﺎ‪ .‬ﻭﻓﻴﻤﺎ ﻳﻠﻲ ﻭﻗﺎﺋﻊ ﺍﻟﻠﻘﺎﺀ‪.‬‬
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‫ﺩﺍﺧﻞ ﺣﻮﺍﺭﺍﺕ‬
‫ﺍﻟﻤﺠﻠﺲ‬
‫ﻣﻌﺎﻟﻲ ﻭﺯﻳﺮ ﺍﻟﺪﻭﻟﺔ ﺗﻌﺘﺰﻣﻮﻥ ﻓﻲ ﺍﻟﻔﺘﺮﺓ‬
‫ﻣﻦ ‪ ١٩‬ﺍﻟﻰ ‪ ٢٤‬ﻣﺎﺭﺱ‪/‬ﺁﺫﺍﺭ ‪ ٢٠١١‬ﺗﺮﺅﺱ ﻭﻓﺪ‬
‫ﺍﻟﻰ ﺩﺑﻲ‪ ،‬ﺍﺑﻮ ﻇﺒﻲ ﻭﻗﻄﺮ‪ .‬ﻭﻛﺎﻥ ﺭﺋﻴﺲ‬
‫ﻭﺯﺭﺍﺀ ﺳﺎﻛﺴﻮﻧﻴﺎ ﻗﺪ ﺳﺒﻖ ﻭﺯﺍﺭ ﻓﻲ ﻧﻮﻓﻤﺒﺮ‪/‬‬
‫ﺗﺸﺮﻳﻦ ﺍﻟﺜﺎﻧﻲ ‪ ٢٠١٠‬ﻫﺬﻩ ﺍﻟﺒﻼﺩ ﺃﻳﻀﺎﹰ‪ ،‬ﻓﻤﺎ ﻫﻲ‬
‫ﺍﻟﺪﻭﺍﻓﻊ ﺍﻟﻤﺤﺪﺩﺓ ﺍﻟﻜﺎﻣﻨﺔ ﻭﺭﺍﺀ ﺇﻫﺘﻤﺎﻣﺎﺕ‬
‫ﺑﺎﻓﺎﺭﻳﺎ ﺑﻬﺬﻩ ﺍﻟﺒﻼﺩ؟‬
‫ﻫﺬه اﳌﺮة ﺳﺄزور اﺑﻮ ﻇﺒﻲ وﻗﻄﺮ ﻓﻘﻂ وﻟﻦ أﻋ ِّﺮج ﻋﻠﻰ دﺑﻲ‬
‫اﻟﺘﻲ ﺳﺘﺒﻘﻰ ﻓﻲ اﳌﺴﺘﻘﺒﻞ أﻳﻀ ًﺎ ﺣﺠﺮ رﺣﻰ ﺗﺒﺎدل اﻟﺒﻀﺎﺋﻊ‬
‫ﻓﻲ دول اﳋﻠﻴﺞ اﻟﻌﺮﺑﻲ وإﻟﻰ اﺳﻴﺎ وﺷﺮق اﻓﺮﻳﻘﻴﺎ‪ ،‬إﻻ اﻧﻪ‬
‫ﺗﺮاﺟﻌﺖ اﻹﻫﺘﻤﺎﻣﺎت اﳊﺎﻟﻴﺔ ﻟﻠﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﺑﺎﻻﻣﺎرة‬
‫إﺛﺮ ﺗﻮﻗﻒ اﻟﻨﻤﻮ اﻟﻌﻘﺎري ﻫﻨﺎك‪.‬‬
‫ﻛﺎﻧﺖ ﺑﺎﻓﺎرﻳﺎ ﻗﺪ وﺿﻌﺖ ﻧﺼﺐ أﻋﻴﻨﻬﺎ ﻣﻨﺬ إﻓﺘﺘﺎﺣﻬﺎ ﳑﺜﻠﻴﺘﻬﺎ‬
‫ﻓﻲ ﻧﻮﻓﻤﺒﺮ‪ /‬ﺗﺸﺮﻳﻦ اﻟﺜﺎﻧﻲ ‪ ٢٠٠٦‬إﻣﺎرة اﺑﻮ ﻇﺒﻲ‪ .‬وﺑﻌﻜﺲ‬
‫دﺑﻲ اﻟﺘﻲ ﺗﻬﺘﻢ ﺑﺎﳌﺠﺎﻟﲔ اﻟﺴﻴﺎﺣﻲ واﻟﺘﺠﺎري‪ ،‬ﺗﻌﻤﻞ اﺑﻮ‬
‫ﻇﺒﻲ ﺑﻘﻮة ﻋﻠﻰ ﺗﻜﻤﻠﺔ ﺑﻨﺎء وﺗﻮﺳﻴﻊ ﻗﻄﺎﻋﻬﺎ اﻟﺼﻨﺎﻋﻲ‪.‬‬
‫وﻧﺮاﻫﺎ ﺗﺮﻛﺰ ﺑﺸﻜﻞ ﺧﺎص ﻋﻠﻰ إﻗﺘﺼﺎدي اﻟﻨﻔﻂ واﻟﻐﺎز‪،‬‬
‫وﺗﻜﺮﻳﺮ وﺗﺼﻔﻴﺔ اﻟﻨﻔﻂ إﺿﺎﻓﺔ اﻟﻰ اﻧﺘﺎج اﻷﻟﻮﻣﻨﻴﻮم واﻟﺼﻠﺐ‪.‬‬
‫وﲤﺎرس أﺑﻮ ﻇﺒﻲ اﻟﺒﺤﻮث وﺗﻨﻤﻴﺔ اﻟﻄﺎﻗﺔ اﻟﻨﻈﻴﻔﺔ وأﺷﻴﺮ‬
‫ﻫﻨﺎ ﺑﺸﻜﻞ ﺧﺎص اﻟﻰ ﻣﺸﺮوع ﻣﺪﻳﻨﺔ ﻣﺼﺪر اﳋﺎﻟﻴﺔ ﻣﻦ‬
‫إﻧﺒﻌﺎﺛﺎت ﺛﺎﻧﻲ اوﻛﺴﻴﺪ اﻟﻜﺮﺑﻮن‪ .‬ﻫﺬه ﺣﻘﻮل وﻣﺠﺎﻻت ﺟﺎذﺑﺔ‬
‫ﻟﻠﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ اﻟﺘﻲ ﳝﻜﻨﻬﺎ ﺗﻘﺪﱘ ﺗﻘﻨﻴﺔ ﳑﺘﺎزة وﺧﺒﺮة‬
‫وﻣﻬﺎرة‪ .‬ﻟﻘﺪ ﺗﺴﻨﻰ ﻟﻲ ﺧﻼل زﻳﺎرة ﻗﻤﺖ ﺑﻬﺎ اﻟﻰ أﺑﻮ ﻇﺒﻲ‬
‫ﺗﻠﺒﻴﺔ ﻟﺪﻋﻮة ﻣﻦ اﻟﺮﺋﻴﺲ اﻟﺘﻨﻔﻴﺬي ﻟﺸﺮﻛﺔ اﺑﻮ ﻇﺒﻲ اﻟﻮﻃﻨﻴﺔ‬
‫ﻟﻠﻨﻔﻂ ﺳﻌﺎدة اﻟﺴﻴﺪ ﻳﻮﺳﻒ ﻋﻤﻴﺮ ﺑﻦ ﻳﻮﺳﻒ ﺗﻜﻮﻳﻦ ﻓﻜﺮة‬
‫ﻣﺒﺪﺋﻴﺔ ﻋﻦ اﳌﺴﺎﻋﻲ اﳊﺜﻴﺜﺔ اﻟﺘﻲ ﺗﺒﺬل ﻟﺒﻨﺎء ﻗﻄﺎﻋﻲ اﻟﻨﻔﻂ‬
‫واﻟﻐﺎز وﻗﻄﺎع اﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت‪ .‬ﻟﺬﻟﻚ ﻳﺴﺮﻧﻲ اﻟﻘﻴﺎم ﻣﺠﺪد ًا‬
‫ﻓﻲ ﻣﺎرس‪ /‬آذار ‪ ٢٠١١‬ﻣﻊ وﻓﺪ ﻣﻦ اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ‬
‫ﺑﺰﻳﺎرة اﺑﻮ ﻇﺒﻲ وان اﺟﺮي ﻣﺤﺎدﺛﺎت ﻣﻊ ﳑﺜﻠﻲ اﻟﺴﻴﺎﺳﺔ‬
‫واﻹﻗﺘﺼﺎد ﺗﻬﺪف اﻟﻰ ﺗﻮﺛﻴﻖ ﻋﻼﻗﺎﺗﻨﺎ‪.‬‬
‫ﻛﺬﻟﻚ ﻫﻨﺎك إﻫﺘﻤﺎم ﻛﺒﻴﺮ ﻟﺪى اﳌﺆﺳﺴﺎت واﻟﺸﺮﻛﻠﺖ اﻹﻗﺘﺼﺎدﻳﺔ‬
‫اﻟﺒﺎﻓﺎرﻳﺔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة وﺑﺈﻣﺎرة ﻗﻄﺮ‪ .‬ﻓﺎﻹﻣﺎرات‬
‫اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﲢﺘﻞ ﻣﻨﺬ ﺳﻨﻮات ﻣﺮﻛﺰ اﻟﺼﺪارة ﻛﺸﺮﻳﻚ‬
‫ﲡﺎري ﻟﺒﺎﻓﺎرﻳﺎ ﻓﻲ اﻟﺸﺮﻗﲔ اﻻدﻧﻰ واﻷوﺳﻂ‪ .‬وﳌﺎ ﻛﺎﻧﺖ‬
‫ﻗﺪرات اﳌﻬﻨﺪﺳﲔ اﻟﺒﺎﻓﺎرﻳﲔ ﻣﻦ ﻣﻌﻤﺎرﻳﲔ وﻏﻴﺮﻫﻢ‪ ،‬رﻓﻴﻌﺔ‬
‫اﳌﺴﺘﻮى‪ ،‬ﺟﻴﺪة اﻟﻨﻮﻋﻴﺔ‪ ،‬وﳌﺎ ﻛﺎﻧﺖ أﻳﻀ ًﺎ ﺳﻤﻌﺔ اﳌﻨﺘﺠﺎت‬
‫اﻟﺒﺎﻓﺎرﻳﺔ اﻟﺪﻗﻴﻘﺔ اﻟﺼﻨﻊ ﳑﺘﺎزة ﻓﻲ دول اﳋﻠﻴﺞ ﻟﺬﻟﻚ ﻧﺘﻄﻠﻊ‬
‫اﻟﻰ اﻹﺳﺘﻔﺎدة ﻣﻦ ﻫﺬه اﻹﻣﻜﺎﻧﻴﺎت واﳌﻌﻄﻴﺎت اﻹﻳﺠﺎﺑﻴﺔ‪.‬‬
‫أﻳﺔ ﻓﺮﻭﻉ ﻓﻲ ﺍﻹﻗﺘﺼﺎﺩ ﺍﻟﺒﺎﻓﺎﺭﻱ ﻳﻤﻜﻨﻬﺎ‬
‫ﺍﻥ ﺗﻘﺪﻡ ﺃﻛﺜﺮ ﻣﻦ ﻏﻴﺮﻫﺎ ﻟﻠﺪﻭﻝ ﺍﻟﺘﻲ‬
‫ﺳﺘﺰﻭﺭﻭﻧﻬﺎ؟‬
‫ﻧﺸﺎﻃﺎت اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﻣﺘﻌﺪدة ﻓﻲ اﺑﻮ ﻇﺒﻲ‪ .‬ﺳﻴﻤﻨﺰ‬
‫ﺗﻌﻤﻞ ﻓﻲ ﻣﺠﺎل ﻣﺤﻄﺎت اﻟﻄﺎﻗﺔ وﺷﺮﻛﺔ ﻟﻴﻨﺪة ﻓﻲ ﻣﺠﺎل‬
‫ﺗﺼﻨﻴﻊ اﻟﻐﺎز واﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت‪ .‬وﻓﻲ اﳌﻨﻄﻘﺔ ﺷﺮﻛﺎت ﺧﺪﻣﺎﺗﻴﺔ‬
‫ﻣﺜﻞ ﺷﺮﻛﺔ ‪ Munich Re‬ﻣﺘﻮاﺟﺪة ﺑﻘﻮة ﻓﻲ ﻣﺠﺎل اﻟﺘﺄﻣﻴﻨﺎت‬
‫اﻟﺼﺤﻴﺔ‪ .‬وﺗﺒﻨﻲ ﻣﺠﻤﻮﻋﺔ ﺑﺎور ﻟﻠﻜﻮﻣﺒﺮﻳﺴﻮرات ﺷﺒﻜﺔ ﻣﺤﻄﺎت‬
‫ﻟﻠﺘﻤﻮﻳﻦ ﺑﺎﻟﺒﻨﺰﻳﻦ واﻟﻐﺎز ﻓﻲ اﺑﻮ ﻇﺒﻲ وﻳﻜﺎد ﻻ ﻳﺨﻠﻮ ﻣﺒﻨﻰ‬
‫ﺷﺎﻫﻖ ﻓﻲ دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﻣﻦ ﻣﺸﺎرﻛﺔ ﻫﺬه‬
‫اﻟﺸﺮﻛﺔ ﻓﻲ ﺗﻨﻔﻴﺬ اﻋﻤﺎل ﺗﺘﻌﻠﻖ ﺑﺎﻟﺒﻨﺎء‪ .‬ﻛﺬﻟﻚ ﺗﺰداد ﻓﻲ دوﻟﺔ‬
‫اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ اﳌﺘﻮﺳﻄﺔ اﳊﺠﻢ‬
‫وﻣﻬﻨﺪﺳﻲ اﻟﺒﻨﺎء واﳌﻜﺎﺗﺐ اﻟﻬﻨﺪﺳﻴﺔ اﻷﺧﺮى‪.‬‬
‫وﻧﺤﻦ ﻧﺘﻮﻗﻊ ﻛﻤﺎ ﻧﺄﻣﻞ أن ﺗﺰداد أﻋﻤﺎل ﺷﺮﻛﺎﺗﻨﺎ ﻓﻲ ﻣﺒﺎدرة‬
‫ﻣﺼﺪر‪ .‬وﻓﻲ ﺣﻘﻞ اﻟﻄﺎﻗﺔ اﳌﺘﺠﺪدة ﺗﺘﺒﻮأ ﺷﺮﻛﺎﺗﻨﺎ ﻣﺮﻛﺰ‬
‫ﺻﺪارة ﻋﺎﳌﻲ ﻓﻲ ﻣﺠﺎل ﻓﻌﺎﻟﻴﺔ وﺗﺮﺷﻴﺪ اﻟﻄﺎﻗﺔ‪ ،‬وﻫﻨﺎ ﲡﺪر‬
‫اﻻﺷﺎرة اﻟﻰ ان إﺳﺘﻬﻼك اﻟﻜﻬﺮﺑﺎء واﳌﻴﺎه ﻓﻲ اﻹﻣﺎرات‬
‫ﻳﻌﺘﺒﺮ ﻣﻦ اﻛﺜﺮ اﻹﺳﺘﻬﻼﻛﺎت إرﺗﻔﺎﻋ ًﺎ ﻓﻲ اﻟﻌﺎﻟﻢ‪.‬‬
‫وﻓﻲ إﻣﺎرة ﻗﻄﺮ إﻣﻜﺎﻧﻴﺎت ﻣﺘﻌﺪدة‪ ،‬ﻓﻤﺨﺰوﻧﻬﺎ اﻟﻜﺒﻴﺮ ﻣﻦ‬
‫اﳌﻮاد اﻷوﻟﻴﺔ ُﳝ ِ ّﻜﻨﻬﺎ ﻣﻦ اﻹﺳﺘﺜﻤﺎر ﻓﻲ اﳌﺴﺘﻘﺒﻞ وإﺳﺘﺮداد‬
‫ﺗﻜﺎﻟﻴﻒ إﺳﺘﺜﻤﺎراﺗﻬﺎ ﺑﺴﺮﻋﺔ‪ .‬وﳊﺴﻦ ﺣﻆ اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ‬
‫ﻫﻨﺎك ﻓﻲ ﻗﻄﺮﻋﺪد ﻛﺒﻴﺮ ﻣﻦ اﳌﺸﺎرﻳﻊ ﳝﻜﻦ اﳌﺸﺎرﻛﺔ ﻓﻴﻬﺎ ﻓﻲ‬
‫ﺣﻘﻮل اﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت‪ ،‬اﻵت ﲢﻮﻳﻞ اﻟﻨﻔﻂ واﻟﻐﺎز اﻟﻄﺒﻴﻌﻲ‪،‬‬
‫ﺳﻜﻚ اﳊﺪﻳﺪ‪ ،‬اﳌﻄﺎرات واﳌﺮاﻓﺊ اﻟﺒﺤﺮﻳﺔ وﻣﺠﻤﻌﺎت اﻟﺸﺮاء‬
‫واﻟﺘﺒﻀﻊ »اﳌﻮل«‪ .‬وﻣﻦ اﳌﺘﻮﻗﻊ ان ﻳﺒﻠﻎ ﻣﻌﺪل اﻟﻨﻤﻮ ﻓﻲ‬
‫ﻗﻄﺮﻋﺎم ‪ ٢٠١٠‬ﻧﺴﺒﺔ ‪ ٢٣‬ﻓﻲ اﳌﺎﺋﺔ وأن ﻳﺮﺗﻔﻊ ﻋﺎم ‪٢٠١١‬‬
‫ﻣﺮة اﺧﺮى ﺑﻨﺴﺒﺔ ‪ ١٣‬ﻓﻲ اﳌﺎﺋﺔ‪ .‬وﻫﺬا ﳕﻮ ﻣﻬﻢ وﻛﺒﻴﺮ‬
‫ﺧﺎﺻﺔ وأﻧﻪ ﻟﻢ ﻳﺘﻢ ﻓﻲ ﻛﻞ ﻣﻜﺎن ﺑﻌﺪ اﻟﺘﻐﻠﺐ ﻋﻠﻰ ﺗﺪاﻋﻴﺎت‬
‫اﻷزﻣﺔ اﻹﻗﺘﺼﺎدﻳﺔ‪.‬‬
‫ﺍﻟﺘﻌﻠﻴﻢ ﻭﺍﻟﻨﻈﺎﻡ ﺍﻟﺼﺤﻲ ﻣﺠﺎﻻﻥ ﺗﺴﺘﺜﻤﺮ‬
‫ﺩﻭﻝ ﺍﻟﺨﻠﻴﺞ ﻓﻴﻬﺎ ﺑﺸﻜﻞ ﻣﺮﻛﺰ‪ .‬ﻓﻬﻞ ﺳﺘﺸﻤﻞ‬
‫ﺯﻳﺎﺭﺗﻜﻢ ﺑﺤﺚ ﻫﺬﻳﻦ ﺍﻟﻤﻮﺿﻮﻋﻴﻦ ﻭﻣﺎ ﻫﻲ‬
‫ﻗﺪﺭﺓ ﺑﺎﻓﺎﺭﻳﺎ ﻓﻲ ﻫﺬﻳﻦ ﺍﻟﻤﺠﺎﻟﻴﻦ؟‬
‫اﻟﻘﻄﺎع اﻟﺼﺤﻲ ﻓﻲ ﺑﺎﻓﺎرﻳﺎ ﻳﺘﻤﺘﻊ ﺑﺴﻤﻌﺔ ﳑﺘﺎزة ﻓﻲ دول‬
‫اﳋﻠﻴﺞ وإﻧﻄﻼﻗﺎ ﻣﻦ ﻫﺬا اﻟﻮاﻗﻊ ﺗﻘﻮم ﻣﺠﻤﻮﻋﺔ ﻣﻦ اﻟﻌﻴﺎدات‬
‫واﳌﺴﺘﺸﻔﻴﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﺑﺎﻟﺪﻋﺎﻳﺔ اﳌﺮﻛﺰة ﻫﻨﺎك ﺧﻼل اﳌﻌﺎرض‬
‫ﺍﻟﺠﺴﺮ ﻓﻮﻕ ﻗﻨﺎﺓ ﻣﺎﻳﻦ‪/‬ﺩﻭﻧﺎﻭ ﻓﻲ ﻫﻴﻠﺒﻮﻟﺸﺘﺎﻳﻦ ﻭﺍﻟﻘﻄﺎﺭ ﺍﻟﺴﺮﻳﻊ‬
‫‪ICE 3‬‬
‫ﺗﻮﺭﺑﻴﻨﺎﺕ ﺳﻴﻤﻨﺰ ﻓﻲ ﻧﻮﺭﻧﺒﻴﺮﻍ‬
‫اﻟﺼﺤﻴﺔ ﻣﺜﻞ ﻣﻌﺮض ‪ .Arab Health‬وﺗﺄﺗﻲ رﺣﻠﺔ وﻓﺪﻧﺎ ﻓﻲ‬
‫آذار ﻋﻘﺐ ﻫﺬا اﳌﻌﺮض اﻟﺬي ﻳﻘﺎم داﺋﻤ ّﺎ ﻓﻲ ﺷﻬﺮ ﻳﻨﺎﻳﺮ‪/‬‬
‫ﻛﺎﻧﻮن اﻟﺜﺎﻧﻲ وﻳﺸﺎرك ﻓﻴﻪ ﺑﺈﺳﺘﻤﺮار اﻛﺜﺮ ﻣﻦ ‪ ٨٠‬ﻋﺎرض‬
‫ﻟﻠﻤﻌﺪات واﻷدوات اﻟﻄﺒﻴﺔ واﻟﺼﺤﻴﺔ ﻣﻦ ﺑﺎﻓﺎرﻳﺎ‪ .‬وﻫﺬا ﻣﺎ ﺣﺪا‬
‫ﺑﻨﺎ ﻹﺧﺘﻴﺎر ﻣﻮاﺿﻴﻊ أﺧﺮى ﻟﺰﻳﺎرة اﻟﻮﻓﺪ ﺳﻴﺘﻢ اﻟﺘﺮﻛﻴﺰ ﻋﻠﻴﻬﺎ‬
‫ﻣﺜﻞ ﺻﻨﺎﻋﺔ اﻟﺒﺘﺮوﻛﻴﻤﺎوﻳﺎت وﻟﻮﺟﻴﺘﺴﻴﺔ اﳌﻮاﺻﻼت واﳌﻴﺎه‬
‫واﻟﺼﺮف اﻟﺼﺤﻲ وﺗﻘﻨﻴﺔ اﻻﻣﺎن او اﻟﺘﻘﻨﻴﺔ اﻟﻮﻗﺎﺋﻴﺔ‪.‬‬
‫وﻓﻲ ﻣﺠﺎل اﻟﺘﻌﻠﻴﻢ ﻧﺮﺣﺐ ﺑﻜﻞ ﺗﻌﺎون ﲤﺎرﺳﻪ ﺟﺎﻣﻌﺎت ﺑﺎﻓﺎرﻳﺎ‬
‫وﻣﻌﺎﻫﺪﻫﺎ اﻟﻌﻠﻴﺎ ﻓﻲ دوﻟﺔ اﻻﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة وﻓﻲ‬
‫إﻣﺎرة ﻗﻄﺮ‪.‬ﻣﻊ وﺟﻮب اﻟﺘﻨﻮﻳﻪ اﻟﻰ ﺿﺮورة إﺣﺘﺮام إﺳﺘﻘﻼﻟﻴﺔ‬
‫ﺟﺎﻣﻌﺎﺗﻨﺎ‪ .‬وﻓﻴﻤﺎ ﻳﺘﻌﻠﻖ ﺑﺎﻟﺘﺤﺼﻴﻞ واﻟﺘﺪرﻳﺐ اﳌﻬﻨﻲ ﺗﺒﻘﻰ‬
‫اﺑﻮاب اﻟﺘﻌﺎون ﻣﻔﺘﻮﺣﺔ ﻣﻊ ﻧﻈﺎم ﺗﻌﻠﻴﻤﻨﺎ اﳌﺰدوج اﳌﺸﻬﻮد‬
‫ﻋﺎﳌﻴﺎ ﺑﻨﻮﻋﻴﺘﻪ اﳌﻤﺘﺎزة‪ .‬وﻟﻘﺪ ﺑﺎﺷﺮت اﳉﻤﻌﻴﺔ اﻷﳌﺎﻧﻴﺔ‬
‫ﻟﻠﺘﻌﺎون اﻟﺘﻘﻨﻲ ‪ GTZ‬ﺑﺄول ﲡﺮﺑﺔ ﺗﻌﻠﻴﻤﻴﺔ ﻟﻬﺬا اﻟﻨﻈﺎم‬
‫اﳌﺰدوج ﻓﻲ اﺑﻮ ﻇﺒﻲ‪.‬‬
‫ﻓﻲ ﺩﻳﺴﻤﺒﺮ‪ /‬ﻛﺎﻧﻮﻥ ﺍﻷﻭﻝ ‪ ٢٠١٠‬ﺗﻘﺮﺭ ﺇﺟﺮﺍﺀ‬
‫ﻣﺒﺎﺭﻳﺎﺕ ﺍﻟﻜﺄﺱ ﺍﻟﻌﺎﻟﻤﻲ ﻟﻜﺮﺓ ﺍﻟﻘﺪﻡ ﻟﻠﻌﺎﻡ‬
‫‪ ٢٠٢٢‬ﻓﻲ ﺇﻣﺎﺭﺓ ﻗﻄﺮ‪ .‬ﻣﺎ ﻫﻲ ﺍﻟﻤﺸﺎﺭﻛﺔ‬
‫ﺍﻟﺘﻲ ﺑﺈﻣﻜﺎﻥ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﺒﺎﻓﺎﺭﻳﺔ ﺗﻘﺪﻳﻤﻬﺎ‬
‫ﻓﻲ ﺍﻋﻤﺎﻝ ﺍﻟﺒﻨﺎﺀ ﺍﻟﻤﺮﺗﻘﺒﺔ ﻫﻨﺎﻙ؟ ﻭﻫﻞ‬
‫ﺳﻴﺘﻢ ﺍﻟﺘﺒﺎﺣﺚ ﻓﻲ ﺫﻟﻚ ﺧﻼﻝ ﺯﻳﺎﺭﺗﻜﻢ؟‬
‫أﻫﻨﺊ او ًﻻ وﻣﻦ ﻛﻞ ﻗﻠﺒﻲ ﻫﻮاة ﻛﺮة اﻟﻘﺪم ﻓﻲ ﻗﻄﺮ ﻋﻠﻰ ﻫﺬا‬
‫اﳊﺪث اﻟﺮﻳﺎﺿﻲ اﻟﻌﻈﻴﻢ‪ .‬ﻓﺎﳉﻮ واﻟﺒﻨﻴﺔ اﻟﺘﺤﺘﻴﺔ اﻟﻮاﺟﺐ ﺑﻨﺎؤﻫﺎ‬
‫ﻟﻐﺎﻳﺔ ذﻟﻚ اﳊﲔ ﺗﺸﻜﻞ ﲢﺪﻳﺎ ﻛﺒﻴﺮ ًا ﻟﻠﻤﻨﻈﻤﲔ وﻟﻠﻤﺸﺮﻓﲔ‪.‬‬
‫وﺑﺎﻣﻜﺎن اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﺗﻘﺪﱘ ﺧﺒﺮاﺗﻬﺎ وﳌﻬﺎراﺗﻬﺎ ﻓﻲ‬
‫ﻫﺬا اﳌﺠﺎل اﻳﻀ ًﺎ‪ .‬إذ ان اﳊﺎﺟﺔ ﻫﻨﺎ ﻣﺎﺳﺔ اﻟﻰ ﻣﻬﻨﺪﺳﲔ‬
‫ﻣﻌﻤﺎرﻳﲔ وﻣﻬﻨﺪﺳﲔ أﺧﺮﻳﻦ ﻹﳒﺎز اﳌﺒﺎﻧﻲ اﻟﻮاﺟﺐ إﺷﺎدﺗﻬﺎ‬
‫ﺣﻮل اﳌﻼﻋﺐ اﻷوﳌﺒﻴﺔ وﻹﺗﺨﺎذ وﺗﻨﻔﻴﺬ إﺟﺮاءات اﻟﺒﻨﻴﺔ اﻟﺘﺤﺘﻴﺔ‬
‫اﻟﻀﺮورﻳﺔ‪ .‬وﻟﻘﺪ اﻇﻬﺮت اﻟﺸﺮﻛﺎت اﻟﺒﺎﻓﺎرﻳﺔ ﻗﺪرﺗﻬﺎ ﻫﺬه‬
‫ﻟﻴﺲ ﻓﻘﻂ ﻋﺎم ‪ ٢٠٠٦‬أﺛﻨﺎء اﳌﺒﺎرﻳﺎت اﻟﻌﺎﳌﻴﺔ ﻟﻜﺮة اﻟﻘﺪم‬
‫اﻟﺘﻲ ﺟﺮت ﻓﻲ ﺑﻼدﻧﺎ ﺑﻞ واﻳﻀ ًﺎ ﻓﻲ اﳌﺒﺎرﻳﺎت اﻟﻌﺎﳌﻴﺔ اﻟﺘﻲ‬
‫ﺟﺮت ﻋﺎم ‪ ٢٠١٠‬ﻓﻲ ﺟﻨﻮب اﻓﺮﻳﻘﻴﺎ‪ .‬وﺳﺄﻟﻔﺖ اﻟﻨﻈﺮ ﺧﻼل‬
‫زﻳﺎرﺗﻲ ﻟﻘﻄﺮ ﻣﻊ اﻟﻮﻓﺪ اﳌﺮاﻓﻖ اﻟﻰ إﻣﻜﺎﻧﻴﺎت اﻟﺘﻌﺎون اﻟﻮاﺳﻌﺔ‬
‫ﻓﻲ ﻫﺬا اﳌﺠﺎل‪.‬‬
‫ﻃﺮح اﻷﺳﺌﻠﺔ راﻳﻨﺮ ﺷﻮﺑﺮت‬
‫اﳌﺼﺪر‪ :‬ﻣﻨﺘﺪى اﻟﻌﺮب‪ ،‬اﻟﻌﺪد ‪ ،٤‬اﻟﻌﺎم اﳋﺎﻣﺲ‬
‫ﻣﺼﺎدر اﻟﺼﻮر‪ :‬وزارة اﻟﺪوﻟﺔ ﻓﻲ ﺑﺎﻓﺎرﻳﺎ ﻟﺸﺆون اﻹﻗﺘﺼﺎد واﻟﺒﻨﻴﺔ‬
‫اﻟﺘﺤﺘﻴﺔ واﳌﻮاﺻﻼت واﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ‬
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‫ﺇﻫـﺘـﻤـﺎﻡ ﻛﺒـﻴـﺮ ﻳـﺒـﺪﻳﻪ ﺍﻟـﻘـﻄـﺎﻉ‬
‫ﺍﻹﻗﺘﺼﺎﺩﻱ ﺍﻟﺒﺎﻓﺎﺭﻱ ﺑﺪﻭﻟﺘﻲ‬
‫ﺍﻻﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ ﺍﻟﻤﺘﺤﺪﺓ ﻭﻗﻄﺮ‬
‫ﺗﻌﺘﺒﺮ ﺑﺎﻓﺎﺭﻳﺎ ﺍﻟﻮﻻﻳﺔ ﺍﻷﻛﺒﺮ ﻣﺴﺎﺣﺔ ﺑﻴﻦ ﺍﻟﻮﻻﻳﺎﺕ ﺍﻷﻟﻤﺎﻧﻴﺔ ﺍﻟﺴﺘﺔ ﻋﺸﺮﺓ ﻭﺍﻟﺜﺎﻧﻴﺔ ﻣﻦ ﺣﻴﺚ ﺍﻟﻘﺪﺭﺓ ﺍﻹﻗﺘﺼﺎﺩﻳﺔ ﺑﻌﺪ ﻧﻮﺭﺩ ﺭﺍﻳﻦ ﻭﺳﺘﻔﺎﻟﻦ‪ .‬ﻭﻳﻔﻮﻕ ﺍﻟﻨﺎﺗﺞ ﺍﻟﻤﺤﻠﻲ ﺍﻹﺟﻤﺎﻟﻲ ﺑﺎﻟﻨﺴﺒﺔ‬
‫ﻟﻠﻔﺮﺩ ﺍﻟﻮﺍﺣﺪ ﻓﻴﻬﺎ ﻣﺜﻴﻠﻪ ﻓﻲ ﻧﻮﺭﺩ ﺭﺍﻳﻦ ﻭﺳﺘﻔﺎﻟﻦ‪ .‬ﻭﺗﺘﻤﺮﻛﺰ ﻓﻲ ﺑﺎﻓﺎﺭﻳﺎ ﺷﺮﻛﺎﺕ ﻣﺸﻬﻮﺭﺓ ﻧﺎﺷﻄﺔ ﻓﻲ ﺍﻟﻤﺠﺎﻝ ﺍﻟﻌﺎﻟﻤﻲ ﻣﺜﻞ ﺳﻴﻤﻨﺰ‪ ،‬ﺑﻲ ﺃﻡ ﺩﺑﻠﻴﻮ‪ ،‬ﺍﻭﺩﻱ‪ ،‬ﻟﻴﻨﺪﻩ ﺍﻭ ﺷﺮﻛﺔ ﺍﻋﺎﺩﺓ‬
‫ﺍﻟﺘﺎﻣﻴﻦ ‪ .MUNICH RE‬ﻭﺳﻴﻐﺎﺩﺭ ﺍﻟﺴﻴﺪ ﻣﺎﻧﻔﺮﻳﺪ ﺗﺴﺎﻳﻞ ﻭﺯﻳﺮ ﺍﻟﺪﻭﻟﺔ ﻟﻠﺸﺆﻭﻥ ﺍﻹﻗﺘﺼﺎﺩﻳﺔ ﻭﺍﻟﺒﻨﺔ ﺍﻟﺘﺤﺘﻴﺔ ﻭﺍﻟﻤﻮﺍﺻﻼﺕ ﻭﺍﻟﺘﻜﻨﻮﻟﻮﺟﻴﺎ ﻓﻲ ﻣﺎﺭﺱ‪/‬ﺁﺫﺍﺭ ‪ 2011‬ﻣﻊ ﻭﻓﺪ ﻳﻀﻢ ﺭﺟﺎﻝ‬
‫ﺍﻷﻋﻤﺎﻝ ﻭﻣﻤﺜﻠﻲ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﺒﺎﻓﺎﺭﻳﺔ ﺍﻟﻰ ﺩﻭﻟﺔ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ ﺍﻟﻤﺘﺤﺪﺓ ﻭﺇﻟﻰ ﺇﻣﺎﺭﺓ ﻗﻄﺮ ﻟﺪﺭﺍﺳﺔ ﺇﻣﻜﺎﻧﻴﺎﺗﺘﻮﺛﻴﻖ ﻋﻼﻗﺎﺕ ﺍﻟﺘﻌﺎﻭﻥ‪ .‬ﻣﺠﻠﺔ ﻣﻨﺘﺪﻯ ﺍﻟﻌﺮﺏ ﺍﺟﺮﺕ ﻣﻊ ﺍﻟﻮﺯﻳﺮ ﺗﺴﺎﻳﻞ‬
‫ﻣﻘﺎﺑﻠﺔ ﺣﻮﻝ ﺍﻟﺰﻳﺎﺭﺓ ﻭﻣﺠﺎﻻﺕ ﺍﻟﺘﻌﺎﻭﻥ ﺍﻟﺤﺎﻟﻴﺔ ﻭﺍﻟﻤﺴﺘﻘﺒﻠﻴﺔ ﺍﻟﻤﺮﺗﻘﺒﺔ ﺟﺎﺀ ﻓﻴﻬﺎ‪.‬‬
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‫ﺻﻨﻊ ﻓﻲ ﻣﺠﻠﺲ‬
‫ﺍﻟﺘﻌﺎﻭﻥ ﺍﻟﺨﻠﻴﺠﻲ‬
‫ﺍﻟﺴﺎﺩﺓ ﺍﻟﻘﺮﺍﺀ ﺍﻟﻜﺮﺍﻡ‪،‬‬
‫ﻣﻦ ﺍﳌﻌﺮﻭﻑ ﻋﺎﳌﻴ ًﺎ ﺃﻥ ﺩﻭﻟﺔ ﺍﻹﻣﺎﺭﺍﺕ ﺍﻟﻌﺮﺑﻴﺔ‬
‫ﺍﳌﺘﺤﺪﺓ ﻭﺑﺨﺎﺻﺔ ﺇﻣﺎﺭﺓ ﺃﺑﻮ ﻇﺒﻲ ﺃﺣﺪ ﺃﻫﻢ‬
‫ﺍﳌﺼﺎﺩﺭ ﻟﻠﻨﻔﻂ‪ ،‬ﺑﻴﻨﻤﺎ ﺗﻌﺪ ﺩﺑﻲ ﻣﺮﻛﺰﺍً ﲡﺎﺭﻳ ًﺎ‬
‫ﻭﺑﻮﺍﺑﺔ ﻟﻸﺳﻮﺍﻕ ﺍﳌﺠﺎﻭﺭﺓ ﺍﳋﺎﺻﺔ ﺑﺪﻭﻝ‬
‫ﻣﺠﻠﺲ ﺍﻟﺘﻌﺎﻭﻥ ﺍﳋﻠﻴﺠﻲ ﳑﺘﺪﺓ ﺍﻟﻰ ﺟﻨﻮﺏ‬
‫ﺷﺮﻕ ﺃﺳﻴﺎ ﻭﺃﻓﺮﻳﻘﻴﺎ‪ .‬ﻭﺗﺘﺮﻛﺰ ﻣﻌﻈﻢ ﺃﻋﻤﺎﻝ‬
‫ﺍﻟﺘﺠﺎﺭﺓ ﻭﺍﻷﻋﻤﺎﻝ ﺍﻟﺮﺋﻴﺴﻴﺔ ﻟﻠﺪﻭﻟﺔ ﺑﺪﺭﺟﺎﺕ‬
‫ﻣﺨﺘﻠﻔﺔ ﺣﻮﻝ ﻣﺼﺎﺩﺭ ﺍﻟﻨﻔﻂ ﻭﺍﻟﻐﺎﺯ‪ .‬ﺃﻣﺎ‬
‫ﺑﺎﻟﻨﺴﺒﺔ ﳌﺠﺎﻝ ﺍﻟﺼﻨﺎﻋﺔ ﻓﻴﺘﺮﻛﺰ ﻓﻲ ﺻﻨﺎﻋﺔ‬
‫ﺍﻟﺒﺘﺮﻭﻛﻴﻤﺎﻭﻳﺎﺕ ﻭﺍﻟﺼﻨﺎﻋﺎﺕ ﺍﻟﺸﺒﻴﻬﺔ ﺑﻬﺎ‪.‬‬
‫ﺍﻟﻌﺪﺩ ‪٦‬‬
‫ﻣﺤﺘﻮﻳﺎﺕ ﺍﻟﻌﺪﺩ‬
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‫ﻋﺒﺪ ﺍﻟﻠﻪ ﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ‬
‫ﻓﻲ ﺩﺍﺋﺮﺓ ﺍﻟﻀﻮﺀ‬
‫ﺷﺮﻛﺔ ﺍﻟﻜﻴﻤﺎﻭﻳﺎﺕ ﺑﻲ ﺃﻯ ﺇﺱ ﺇﻑ‬
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‫)‪(BASF‬‬
‫ﺍﻟﻤﻌﺮﺽ‬
‫ﺇﻛﺴﺒﻮ ﺭﻳﻞ‪ ،‬ﺍﻟﻨﻘﻞ ﺍﻟﻠﻮﺟﻴﺴﺘﻲ‬
‫ﺩﻟﻴﻞ ﺍﻷﻋﻤﺎﻝ‬
‫وﺣﺴﺐ اﳊﻘﻴﻘﺔ اﻷﻗﻞ ﺷﻬﺮة ﻟﺪى اﻟﻨﺎس أن دوﻟﺔ‬
‫اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة ﻗﺎﻣﺖ ﻓﻲ اﻟﺴﻨﻮات‬
‫اﻷﺧﻴﺮة ﺑﺘﻌﺰﻳﺰ ﻣﻜﺎﻧﺘﻬﺎ ﻓﻴﻤﺎ ﻳﺘﻌﻠﻖ ﺑﻌﻤﻠﻴﺔ اﻹﻧﺘﺎج واﻟﺘﺼﻨﻴﻊ اﻹﻗﻠﻴﻤﻲ‪ .‬ﻓﻬﻞ ﺗﻌﻠﻢ أن أﻛﺒﺮ ُﻣﻨﺘﺞ أو‬
‫ُﻣﺼﻨﻊ ﻟﻠﺴﻴﺮاﻣﻴﻚ ﻫﻮ ﻣﻦ دوﻟﺔ اﻹﻣﺎرات؟ أو ﻫﻞ ﺗﻌﻠﻢ ﺑﺄﻧﻪ ﻳﺘﻢ ﺗﺼﻨﻴﻊ ﺑﻌﺾ اﳌﻨﺘﺠﺎت اﻟﺘﻲ ﺗﺘﻄﻠﺐ ﺗﻘﻨﻴﺔ‬
‫ﻋﺎﻟﻴﺔ ﻣﺜﻞ ﻗﻄﻊ ﻏﻴﺎر ﻃﺎﺋﺮات اﻹﻳﺮﺑﺎص ﻓﻲ ﻣﺪﻳﻨﺔ اﻟﻌﲔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة؟‬
‫ﺍﻟﻤﺼﻨﻌﻴﻦ ﻭ ﻣﻘﺪﻣﻲ ﺍﻟﺨﺪﻣﺎﺕ‬
‫ﻫﺬا إﻟﻰ ﺟﺎﻧﺐ اﻟﻌﺪﻳﺪ ﻣﻦ اﻟﺼﻨﺎﻋﺎت وﻋﻤﻠﻴﺎت اﻹﻧﺘﺎج و ﲡﻬﻴﺰات اﻟﺴﻠﻊ ﻓﻲ اﻟﺼﻨﺎﻋﺎت ﻣﺜﻞ اﻷﻏﺬﻳﺔ‬
‫وﺻﻨﺎﻋﺎت اﻟﺒﻼﺳﺘﻴﻚ واﻟﺘﻐﻠﻴﻒ واﳌﻌﺎدن اﻟﺜﻤﻴﻨﺔ اﻟﺦ‪ ،..‬وﻣﻌﻈﻤﻬﺎ ﻣﻮﺟﻮد ﻓﻲ اﳌﻨﺎﻃﻖ اﳊﺮة و اﳌﻨﺎﻃﻖ‬
‫اﻟﺼﻨﺎﻋﻴﺔ ﻓﻲ ﺷﺘﻰ إﻣﺎرات اﻟﺪوﻟﺔ‪ ،‬واﻟﺘﻲ ﲤﺜﻞ دوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪.‬‬
‫وﺗﺸﺎرك اﻟﺸﺮﻛﺎت اﻷﳌﺎﻧﻴﺔ ﺑﺸﻜﻞ ﻓﻌﺎل ﻓﻲ ﻫﺬه اﻷﻋﻤﺎل ﺳﻮا ًء ﻛﺎﻧﺖ ﲟﻔﺮدﻫﺎ ﻛﺸﺮﻛﺎت ﺗﺎﺑﻌﺔ أو ﻣﻦ‬
‫ﺧﻼل ﺷﺮاﻛﺎت ﻣﻊ ﺷﺮﻛﺎء إﻣﺎراﺗﻴﲔ و ﻋﺎﳌﻴﲔ‪.‬‬
‫وﺗﺘﻤﺜﻞ اﻷدوار اﻟﺘﻲ ﻳﻠﻌﺒﻬﺎ اﳌﺠﻠﺲ اﻷﳌﺎﻧﻲ اﻹﻣﺎراﺗﻲ اﳌﺸﺘﺮك ﻟﻠﺼﻨﺎﻋﺔ واﻟﺘﺠﺎرة ﻓﻲ ﻫﺬه اﻟﻌﻤﻠﻴﺔ ﻓﻲ‬
‫اﳌﺴﺎﻋﺪة ﻓﻲ اﻟﺘﻌﺮف ﻋﻠﻰ ﻓﺮص اﻹﻧﺘﺎج واﳊﺼﻮل ﻋﻠﻰ اﻟﺸﺮﻛﺎء اﳌﻨﺎﺳﺒﲔ – وﺑﺨﺎﺻﺔ – اﳌﺸﺎرﻛﺔ‬
‫ﻓﻲ اﻟﺒﺮاﻣﺞ اﻟﺘﺪرﻳﺒﻴﺔ ﻟﺘﺄﻫﻴﻞ اﻟﻌﻤﺎﻟﺔ اﳌﻄﻠﻮﺑﺔ واﻹدارة‪.‬‬
‫ﻛﻤﺎ ﻳﺴﺎﻋﺪ اﳌﺠﻠﺲ ﻓﻲ اﻟﺘﻌﺮف ﻋﻠﻰ اﻷﺳﻮاق اﳌﻨﺎﺳﺒﺔ وﻃﺮق ﺗﺼﺪﻳﺮ اﳌﻨﺘﺠﺎت » ﺻﻨﻊ ﻓﻲ اﻹﻣﺎرات‬
‫اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة« وذﻟﻚ ﻣﻦ ﺧﻼل اﻟﺘﻌﺎون اﻟﻮﺛﻴﻖ واﳉﻴﺪ ﻣﻊ ﻣﺆﺳﺴﺎت دﻋﻢ اﻟﺼﺎدرات ﻣﺜﻞ ﺻﺎدرات‬
‫دﺑﻲ)‪ (Dubai Export‬وﻏﺮﻓﺔ اﻟﺘﺠﺎرة واﻟﺼﻨﺎﻋﺔ اﻟﻮﻃﻨﻴﺔ‪.‬‬
‫وﻧﺄﻣﻞ أن ﻳﺴﻠﻂ ﻫﺬا اﻟﻌﺪد ﻣﻦ ﻣﺠﻠﺔ اﳌﺠﻠﺲ اﻟﻀﻮء ﻋﻠﻰ ﻗﻄﺎع اﻟﺼﻨﺎﻋﺔ ﺑﺪوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‬
‫وأن ﻳﻘﻮم ﺑﻔﺘﺢ ﻣﺠﺎﻻت ﺟﺪﻳﺪة ﻟﻠﺘﻌﺎون ﺑﲔ ﺟﻤﻬﻮرﻳﺔ أﳌﺎﻧﻴﺎ اﻻﲢﺎدﻳﺔ ودوﻟﺔ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪.‬‬
‫وﺗﻔﻀﻠﻮا ﺑﻘﺒﻮل ﻓﺎﺋﻖ اﻻﺣﺘﺮام واﻟﺘﻘﺪﻳﺮ‪،‬‬
‫ﺩﻛﺘﻮﺭ‪ /‬ﺑﻴﺘﺮ ﺟﺒﻮﺑﻔﺮﻳﺶ‬
‫ﺍﻟﺮﺋﻴﺲ ﺍﻟﺘﻨﻔﻴﺬﻱ‬
‫ﻟﻠﻤﺠﻠﺲ ﺍﻷﳌﺎﻧﻲ ﺍﻹﻣﺎﺭﺍﺗﻲ ﺍﳌﺸﺘﺮﻙ ﻟﻠﺼﻨﺎﻋﺔ ﻭﺍﻟﺘﺠﺎﺭﺓ‬
‫‪ - DEinternational‬ﻏﺮﻑ ﺍﻟﺘﺠﺎﺭﺓ ﺍﳋﺎﺭﺟﻴﺔ ﺍﻷﳌﺎﻧﻴﺔ ﻳﻮﺣﺪﻭﻥ ﺧﺪﻣﺎﺗﻬﻢ‪.‬‬
‫اﻟﺸﺒﻜﺔ اﻟﻌﺎﳌﻴﺔ ﻟﻐﺮف اﻟﺘﺠﺎرة اﳋﺎرﺟﻴﺔ اﻷﳌﺎﻧﻴﺔ ﻗﺎﻣﺖ ﺑﺘﻮﺣﻴﺪ ﺧﺪﻣﺎﺗﻬﺎ اﻟﻌﺎﳌﻴﺔ ﲢﺖ ﻋﻼﻣﺔ ‪ .DEinternational‬وﻫﺪف ﺗﻮﺣﻴﺪ‬
‫وﺗﻮﺳﻴﻊ ﺗﻠﻚ اﳋﺪﻣﺎت ﻫﻮ ﻣﺴﺎﻋﺪة اﻟﺸﺮﻛﺎت اﻷﻋﻀﺎء ﻓﻰ اﺗﺨﺎذ اوﻟﻰ ﺧﻄﻮاﺗﻬﻢ ﻓﻰ ﺳﻮق اﻟﺘﺠﺎرة اﻟﻌﺎﳌﻰ‪ .‬وﻗﺪ ﻗﺎم اﳌﻜﺘﺐ اﻷﳌﺎﻧﻰ‬
‫ﻟﻠﺼﻨﺎﻋﺔ واﻟﺘﺠﺎرة ﻓﻰ اﻹﻣﺎرات اﻟﻌﺮﺑﻴﺔ اﳌﺘﺤﺪة‪ ،‬ﻗﻄﺮ‪ ،‬اﻟﺒﺤﺮﻳﻦ‪ ،‬اﻟﻜﻮﻳﺖ وﻋﻤﺎن ﺑﺘﻄﺒﻴﻖ ﻫﺬا اﳌﻨﻈﻮر اﳉﺪﻳﺪ‪.‬‬
‫ﺍﺧﻼﺀ ﻣﺴﺌﻮﻟﻴﺔ‬
‫ﻛﺎﻓﺔ اﳌﻘﺎﻻت واﻟﺒﻴﺎﻧﺎت واﻟﺘﺤﻠﻴﻼت اﳌﻨﺸﻮرة ﻓﻰ ﻣﺠﻠﺔ »ﺍﳌﺠﻠﺲ« درﺳﺖ ﺑﺪﻗﺔ واﺗﻘﺎن‪ .‬اﻷﺧﺒﺎر واﳌﻘﺎﻻت‬
‫ﻣﺒﻨﻴﺔ ﻋﻠﻰ ﻣﻨﺸﻮرات ﺻﺤﻔﻴﺔ وﻋﻠﻰ ﻣﻨﺸﻮرات اﻟﺸﺮﻛﺎء اﳌﺘﻌﺎوﻧﲔ واﳌﺆﻟﻔﲔ اﳌﺴﺎﻋﺪﻳﻦ‪" .‬اﳌﺠﻠﺲ" ﻻ ﺗﻀﻤﻦ‬
‫ﺻﺮاﺣﺔ ﺻﺤﺔ وﺷﻤﻮﻟﻴﺔ اﳌﻘﺎﻻت اﳌﻨﺸﻮرة‪ ،‬ﻛﻤﺎ أﻧﻬﺎ ﻏﻴﺮﻣﺴﺌﻮﻟﺔ ﻋﻦ ﺣﺪاﺛﺘﻬﻢ واﻟﻘﺎﺑﻠﻴﺔ ﻟﻺﺳﺘﺨﺪام‪.‬‬
‫‪48‬‬
10 JAHRE
RAK FREE
TRADE ZONE
10 GRÜNDE FÜR
EINE FIRMENGRÜNDUNG IN
DER RAK FREE
TRADE ZONE
1 Einfaches und schnelles Gründungsverfahren
2 Kostengünstige Gründungspakete inkl. Büroraum oder Lagerhalle
3 100% ausländischer Besitz (keine lokale Beteilungung am
Unternehmen erforderlich)
4 100% steuerfrei, 100% Kapital- und Gewinnrückführung möglich
5 4,000 KMUs aus 120 Ländern haben sich bereits in der
RAK Free Trade Zone niedergelassen
6 Vielzahl an zusätzlichen Dienstleistungen (MAZEED)
7 Promotion Center in Dubai und Abu Dhabi
8 3 maliger Gewinner der MELA Awards “Best Emerging Free Zone“
9 Persönliche und individuelle Betreuung
10 German Desk (deutschsprachige Kundenbetreuung)
RAK FREE TRADE ZONE AUTHORITY - GOVERNMENT OF RAS AL KHAIMAH
A WORLDWIDE BUSINESS NETWORK: RAS AL KHAIMAH - DUBAI - ABU DHABI - GERMANY - TURKEY - INDIA - USA
GERMANY TEL +49 221 55405110
UAE TEL +971 7 2041111
EMAIL [email protected]
WEBSITE WWW.RAKFTZ.COM
‫‪ | WWW.AHKUAE.COM‬ﺍﻟﻨﺴﺨﺔ ﺭﻗﻢ ‪٦‬‬
‫ﻣــﻦ ﻣــﻄـﺒـﻮﻋــﺎﺕ‬
‫ﻋﺒﺪ ﺍﻟﻠﻪ ﻣﺤﻤﺪ ﺍﻟﻨﺎﺑﻮﺩﻩ‬
‫ﹰ‬
‫ﺟﺰﺀﺍ ﻣﻦ ﺃﻋﺮﻕ ﺍﻟﺸﺮﻛﺎﺕ ﺍﻟﻌﺎﺋﻠﻴﺔ‬
‫ﺑﺎﻋﺘﺒﺎﺭﻩ‬
‫ﺍﻟﺘﻔﻜﻴﺮ ﺧﺎﺭﺝ ﺍﻟﺼﻨﺪﻭﻕ‬
‫‪ MFC‬ﻭﺍﻟﺤﺎﻭﻳﺎﺕ ﻗﺎﺑﻠﺔ ﺍﻟﺘﺸﻜﻴﻞ‬
‫‪¢ù∏› ‘ ™æ°U‬‬
‫‪»é«∏ÿG ¿hÉ©àdG‬‬

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