New Era Retail from CBX - Petrolworld Magazine 2016

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Issue 3 2015
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EXCLUSIVE
New Era Retail from CBX
Country Profile: Saudi Arabia
INFORMING AND SERVING THE FUEL RETAIL INDUSTRY GLOBALLY
Global Petrol Prices
Greece Local Market View
IFSF Update
Introducing the industry’s most powerful quoting tool.
Our new FFS PRO: Site Builder will have you quoting
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INFORMING AND SERVING THE FUEL INDUSTRY GLOBALLY
2
+ CONTENTS
06
Global fuel price
developments
08
‘New Era Retail’
48
USA –
PEI CONVENTION AT
THE NACS SHOW
SECTION 1: FEATURES
04
World View
Snapshot stories from around the world
06
Global fuel price developments
by Neven Valev
08
‘New Era Retail’: Industry will raise its game amid
higher expectations worldwide
By Joe Bona, CBX
12Saudi Arabia Fuel Retail Market
SECTION 2: NEWS
OIL COMPANY AND RETAIL BRAND NEWS
16ASIA
20Africa
23 Engen’s Sub-Saharan Fuel Supply Corridor
24MIDDLE EAST
28EUROPE
32 Greece– neotec
34Latin america
38North AMERICA
42 IFSF FeAture
SECTION 3: PRODUCTS & SUPPLIERS
43
48
49
PRODUCT AND SUPPLIER NEWS
USA – PEI CONVENTION AT THE NACS SHOW
Key International Supplier Companies at PEI
SECTION 4: INDUSTRY INFORMATION
55PEOPLE ON THE MOVE
56NEXT ISSUE
PetrolWorld Magazine online
www.petrolworld.NET
C-Store Executive Magazine online
www.cstoreworld.com
PETROLWORLD
3
+ CONTACTS
+ EDITOR'S LETTER
International Editor
David Egan
Contributors
Muhammad Farooq Ayyub
Joesph Bona
Konstantinos Karakeskes
Simon Stocks
Neven Valev
Art Director
Anja Coyne
Welcome to the latest edition of PetrolWorld Magazine!
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Published quarterly (four times a year) both
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executive Magazine, including their Supplements,
are circulated to all key purchasing decision
makers within the fuel value chain from Logistics
(distribution), through retail marketing to
C-Store/G-Store across the globe. Additionally the
vast majority of key personnel within companies
supplying to these retail brands are recipients.
All material © 2015. No part of these publications or
any other PetrolWorld material may be reproduced,
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form or by any means without the prior written
consent of the Publisher. Opinions and comments
expressed herein are not necessarily those of the
Publisher. All rates are correct at time of going to
print but are subject to change. Whilst every effort
has been made to ensure that all information
contained in these publications is factual and correct
at time of going to press, PetrolWorld cannot be held
responsible for any inadvertent errors or omissions
contained herein.
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CSTOREWORLD
38 Brook Meadow
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Co Wicklow
Ireland
It seems like a long time since we published our last
Issue 2 in June, just before our PW Conference in
Kuala Lumpur. So much has happened over the summer
period, we have had a hard time to summarise in this
packed issue 3. Please note we are introducing a new
contributor to the publication via Neven Valev of Global
Petrol Prices who will outline developments in fuel retail
pricing on a regular basis.
New Era Retail
Our main feature in this issue comes from CBX in New York
under the title “New Era Retail” (p. 8) The article is a terrific
insight into current new retail service stations from Latin
America to Eastern Europe. Other key features include a
local inside perspective of the Greek fuel retail market and
the key developments now taking place (page 32). Read
Simon Stocks IFSF update on page 42.
Country Profile: Saudi Arabia
We are delighted to be unveiling the hidden potential of
the Saudi Arabia fuel retail market and would like to thank
Tas’helat for their contribution (see page 12).
Muhammad Farooq Ayyub VP of Tas’Helat Marketing also
spoke at our recent Conference in Kuala Lumpur.
Product & Suppliers News
As well as our normal news from suppliers (Page 43), we
cover the PEI NACS event on separate pages. PetrolWorld
will be in Las Vegas to update you on the latest product
announcements and update on the Dover acquisition of
Tokheim’s fuel dispenser business (website & Next Issue).
PetrolWorld Appointment
Brian Kearns has been appointed as the new international
Business Development executive. Brian who is based in
Dublin, brings a wealth of media and event experience to
the PetrolWorld team. Brian was involved with our Kuala
Lumpur Conference in June. He is also in Las Vegas for the
PEI NACS event.
Best Wishes
David Egan
PETROLWORLD
PetrolWorld Global Daily News Service
www.petrolworld.com
PETROLWORLD
4
Section 1
Feature > World View
World View
Snapshot stories from around the world
New Collaboration Between Global Petrol Prices & PetrolWorld
PetrolWorld & Global Petrol Prices have
entered into an international collaboration to keep the market up to date on
fuel retail prices around the world.
create more awareness of our information services as well as provide fuel
retail price analysis on the global platform of PetrolWorld.”
Neven Valev, who heads up the fuel
retail data team, said “This is a great
opportunity for Global Petrol Prices to
David Egan PetrolWorld stated, “This is
another step to develop and expand our
network resource within the global fuel
retail market. Neven and myself have
been in communication throughout this
year to develop a tailored schedule of
information on global fuel retail prices.”
Go to page 6 In this issue to find out
more.
PETROLWORLD
Canada: Gulf Fuel Service Stations to Return After 30 Years
Gulf Oil International is to reintroduce
Gulf brand fuel service stations to
Canada. The brand has ceased to be
active in Canada since it was taken over
by Petro-Canada in 1985 in a deal worth
$886 million.
contracts come up for renewal. The first
station to sign on is in Port Colborne,
Ontario, and is in the final stages prior
to opening. They hope to open 20 new
locations under the Gulf brand in the next
year, reaching 100 within five years.
The Gulf brand is being brought back by
Ontario based XTR Energy Company. It
operates approximately 150 independent
fuel service stations, mainly in rural
areas. They hope to expand into urban
areas under the Gulf brand, believing
customer nostalgia will provide a unique
selling point that will help the company
stand out from the competition.
In addition to harnessing the nostalgia
factor, they plan on introducing a generous loyalty to appeal to a wider cross
section of the population.
XTR are negotiating with fuel service
station owners and operators to get them
to switch to their company when their
“Brand recognition in Canada is still high,
and it’s still a strong brand in the U.S.,”
said Paul Stannard, business development manager for Gulf Oil in the U.K.
“We’re very excited that the Gulf brand
will be reintroduced into Canada.”
PETROLWORLD
Caltex Vortex Fuel Efficiency Challenge in Australia
Fuel efficiency experts Helen and John Taylor set a new record proving that, smarter
driving can help Australian motorists
significantly cut their fuel use. Powered by
Caltex’s Vortex 98 premium unleaded fuel,
the Taylors arrived in Hobart this morning
after completing an epic 18,830 km figureof-eight journey around Australia over
38 days as part of the Caltex Vortex Fuel
Efficiency Challenge.
The Taylors crossed the finish line having
used five less petrol tank refills than
the manufacturer’s predicted 19.5 for
PETROLWORLD
the same distance. This established
a new record for the lowest fuel consumption driving around Australia in a
figure-of-eight.
further on every tank of petrol, averaging
1,306 kilometers per tank compared with
the manufacturer’s recommended 975 km
per tank and cut CO2 emissions by 24%.
Visiting major metropolitan, regional and
rural areas, including iconic landmarks
such as Uluru, the married couple used
an impressive 25.5% less fuel per 100
kilometers than the manufacturer’s stated
usage in their Volkswagen Passat, significantly exceeding their initial goal of 15%.
Caltex Australia’s Executive General
Manager Commercial Bruce Rosengarten said: “We partnered with Helen
and John Taylor to help educate, assist
and empower our customers to make
informed choices when it comes to driving
and fuel efficiency.
The pair travelled an average of 331 km
PETROLWORLD 0915
Feature > World View
Section 1
5
USA: Sheep Station
Sheep Station, an installation by the late François-Xavier Lalanne in a former Getty Oil fuel service station in Chelsea, New
York. It now operates as a LUKoil site. Manhattan in New York has lost 44% of its fuel service stations in the last 17 years.
ESSO Celebrates Technology Partnership in Formula 1
Henning Feller, Retail Fuels Marketing
Manager Europe, Africa & Middle East,
ExxonMobil, said: “ExxonMobil has been
a technology partner of the McLarenHonda Formula 1 team for over 20 years,
supplying race formulation Esso fuel,
high-performance Mobil 1 lubricants, and
full-time engineering support. Ultimately
we take our understanding from this
extreme environment to our products
developed for drivers around the world.
With our #FuelYourSenses experience we
are delighted to be taking this one-step
further!”
PETROLWORLD 0715
www.esso.co.uk/fuelyoursenses
PETROLWORLD
6
Feature >Global fuel price developments
Section 1
Global fuel price
developments
By Neven Valev
Crude oil prices increased by 10 percent
during the second quarter of 2015 but
have since then sharply declined through
August reaching 43 USD per barrel for
WTI and 49 USD per barrel for Brent.
The drop in oil prices was due to a strong
dollar and abundant supply from Saudi
Arabia and other OPEC and non-OPEC
countries. With a bit of time delay, retail
fuel prices have responded with a steep
decline.
However, data from the second quarter
of 2015 make clear that price dynamics
can differ substantially across countries.
From March to June, world average gasoline prices increased by 7 percent ending
with a world average of 1.11 USD per liter
of 95 octane gasoline. Diesel prices also
edged up and ended the period at 0.97
USD per liter. The numbers are based on
GlobalPetrolPrices.com data that track
weekly world fuel prices in about 100
countries. Gasoline prices in the US and
Canada increased by about 13 percent
while diesel prices experienced almost
no change and even declined in Canada.
In Europe, gasoline prices increased less
than in North America: by 6.1 percent in
Germany, 4.3 percent in France, and 3.8
percent in the UK. Across Asia, gasoline
price increases were in the magnitude
of about 10 percent. In Latin America,
prices in Brazil and Mexico were largely
unchanged whereas in South Africa and
Kenya the increase in gasoline prices was
close to the world average of 7 percent.
The country with the lowest fuel prices
continues to be Venezuela where fuel
prices are heavily subsidized and a liter
of gasoline or diesel cost less than 0.03
USD. The highest gasoline prices were
in Norway where a liter of gasoline cost
about 2 USD per liter. Overall, in the ten
Gasoline
Diesel
Price, lc
June 30, 2015
Q2 2015
change
most expensive countries, the average
gasoline price was 1.85 USD per liter or
7 times higher than the average gasoline
price in the ten least expensive countries.
Looking forward, the forecasts of the
International Monetary Fund and the
International Energy Agency point to continued low prices in the next few months
as supply continues to outpace demand.
In the longer-term, 2016 and beyond, the
expectation is that the demand for oil
products will continue to increase rapidly
due to stronger global economic growth
and the boost from low fuel prices. As
demand catches up with supply we may
see a gradual increase in oil prices. But,
of course, any oil price forecast has a
large margin of error as there are too
many unknown factors at play, not least
of which the impact of new oil supplies
from Iran. Country
Currency
Australia
AUD
1.41
5.1%
1.35
3.1%
Brazil
BRL
3.30
-0.6%
2.81
-0.1%
Canada
CAD
1.33
13.3%
1.12
-3.4%
China
CNY
7.00
7.4%
6.24
8.1%
France
EUR
1.46
4.3%
1.22
1.3%
Germany
EUR
1.46
6.1%
1.22
2.0%
India
INR
71.56
10.2%
54.76
2.4%
Indonesia
IDR
9800.00
12.0%
11850.00
4.4%
Japan
JPY
141.40
4.4%
117.80
4.1%
Kenya
KES
99.27
8.5%
85.41
9.1%
Malaysia
MYR
2.05
5.1%
2.05
5.1%
Mexico
MXN
14.38
0.0%
14.20
0.0%
Philippines
PHP
46.95
13.5%
29.80
5.5%
Russia
RUB
35.84
1.8%
34.28
0.4%
Singapore
SGD
2.21
7.3%
1.36
4.6%
South Africa
ZAR
13.77
6.8%
11.71
4.3%
South Korea
KRW
1584.81
4.9%
1369.20
3.3%
Turkey
TRY
4.77
7.5%
4.01
7.4%
United Kingdom
GBP
1.17
3.8%
1.21
1.8%
USA
USD
0.79
13.4%
0.75
0.5%
PETROLWORLD
Price, lc
June 30, 2015
Q2 2015 change
PetrolWorld Magazine Editorial Guide 2016
FEATURES
Q1
Issue 1 – 2016
Technology in Fuel Supply
Chain
Q2
Issue 2 – 2016
UNITI Preview Event
in Stuttgart
Payment Solutions
European Perspective
India Review Oil
Companies Suppliers
W&M Fuel Dispenser
Calibration
Fueling the Fleets
Q3
Issue 3 – 2016
Focus on Latin
America
PW Panama Event
Preview
Mexico Reform
Update
Q4
Issue 4 - 2016
Outlook for 2017
Retail Survey
Introduction
Introduction to New
PW 2017
Finance for
Oil Company
Lighting
Food Services
Q1
Issue 1 – 2016
News by Continent
Q2
Issue 2 – 2016
News by Continent
Q3
Issue 3 – 2016
News by Continent
Product & Supplier News
People on the Move
Product & Supplier
News
People on the Move
Product & Supplier
News
People on the Move
Q4
Issue 4 - 2016
Outlook by
Continent
Product & Supplier
News
People on the Move
Event Focus
Event Focus
Event Focus
Event Focus
REGULAR
DEADLINES (Editorial & Adverts)
Q1 - 31st Jan ’16 Q2 - 29th April ‘16
Q3 - July 30th ‘16 Q4 - 28th Oct ‘16
Promoting Your Business
PetrolWorld offers a unique platform of products. We also offer rates and packages to suit
the size of your company and budget. For Promotional Media Guide, please contact Brian on
email:[email protected]
To view the PetrolWorld Publication on line –
go to www petrolworld NET
8
Section 1
Feature > New Era Retail
COVER STORY
‘New Era Retail’:
Industry will raise
its game amid
higher expectations
worldwide
By Joseph Bona, CBX
AXION Spot! Café
Argentina
PETROLWORLD
Feature > New Era Retail
Section 1
9
MOL Fresh Corner
Hungary
Travel the world today (I’ve been to
Hungary, Chile, Argentina and Ukraine,
among other countries, over the past
few months), and you’ll marvel at the
dizzying array of sights and sounds.
But look past all those differences in
language, culture, architecture and
geography and you’ll also spot a common denominator: Everywhere
you look in today’s world, the definition
of convenience is being redefined by
escalating consumer demand.
As middle classes grow globally,
consumers start to face the same time
pressures. Indeed, families all over the world now must cope with the same
basic routine. It involves sitting in traffic or packing into commuter trains;
dropping children at school or daycare;
shuttling them to activities like piano or
soccer; forcing them to put down their
videogame controllers and pick up their
homework — one could go on.
Woven through all of this activity, of
course, is the need for Mom and Dad to
fuel up their cars, and for everyone in
the family to hydrate, eat some snacks
and enjoy three square meals. And so,
as global fuel retailers contemplate
what convenience stations will look
like 10 or 20 years down the road, it is
critical to keep these time pressures
in mind. The convenience imperative
is not going away anytime soon. This
is good news for fuel and convenience
retailers, of course, but it also means
the industry must continually reinvent
itself and find new ways to improve the
consumer experience. Why? Because
as markets mature, rising income and
education levels always translate into
higher expectations. When it comes to
new-era retail, the value proposition
must be more compelling, of a higher
quality and also packaged and presented
in a meaningful way.
It all amounts to quite a challenge.
Fortunately, significant innovation is
already underway. As fuel retailers move
into emerging markets such as Eastern
Europe and Latin America, they are
making inroads by introducing advanced
forecourts and convenience-food concepts
that leverage decades of evolution in the
industry. In Latin America, examples of
new-era retail include AXION energy’s
Spot! Café, the first prototypes of which
opened in Buenos Aries earlier this
spring, and ENEX’s UPA!, which opened
its first store this summer in Santiago,
Chile. Eastern Europe saw the introduction of MOL Group’s Fresh Corner in
Budapest, and the launch of OKKO’s new
prototype store in Kiev, Ukraine. Both of
the latter projects opened this summer.
Moving forward, MOL plans to open
20-plus Fresh Corner stores across
several Eastern European countries by
the end of the year.
With service bars, modern furniture and
other flourishes designed to reflect and
reinforce the overall brand promise,
these concepts are clean, open and full
of “fresh” cues designed to send an
important message to consumers — this
is no ordinary corner store.
With Spot! Café, for example, AXION’s
goal is to turn simple convenience
stores (former Esso stores acquired
by AXION in Argentina and Uruguay)
into warm and modern neighborhood
destinations. Toward that end, Spot!
Café offers a range of premium products
and services, not the least of which are
made-to-order sandwiches and highquality coffee, offered in an environment
that puts an authentic cafe experience
front and center. At Spot! Café, the
PETROLWORLD
10
Section 1
Feature > New Era Retail
color palette is bright and cheerful, the
exterior architecture creates distinct
curb appeal, and the interior architecture conveys a strong first impression —
especially for those who are accustomed
to more mundane c-store environments.
On a functional level, the floor layout
separates the café and convenience
components for easier navigation.
Communal tables and an outdoor patio
reinforce a sense of community by
providing a welcome meeting place.
Why not just rely on a strategy based on
savvy site-selection and cheaper, nofrills store prototypes? Building beautiful, advanced forecourts and c-stores
is important for a number of reasons,
not the least of which is the effect of
market saturation on consumer demand
in these countries. When convenience
is being served on every corner via
multiple retail formats, in other words,
time-pressed consumers will start
to pay more attention to the different
brand attributes, product offerings
and consumer experiences available
at competing locations. The consumer
mindset will shift from “This is the only
place around here where I can fuel my
car and get something to eat in one trip”
to “I want to go where the food is the
OKKO Store
Ukraine
PETROLWORLD
best, fueling up is fast and easy and the
experience feels right to me because of
who I am.”
OKKO, the L’viv, Ukraine-based network of 400 petroleum and convenience
stores, is a case in point. The company
operates traditional c-stores throughout
Ukraine, a country of 45 million people.
These stores are modern and attractive.
However, OKKO recognized the need to
enhance its product offering—particularly for stores located in urban areas
where fast, fresh and convenient food
offers could help the company stand
out among its competitors and increase
market share and profits. Toward that
end, OKKO is now focusing on fresh
food-to-go and developing a scalable
foodservice program that can be rolled
out across its network.
OKKO and other companies clearly
understand that staying competitive
means thinking carefully about the
future and doing all you can to continually innovate your product offering. And
yet staying competitive over the long
term can sometimes mean looking
well past your comfort zone in a bid to
discover new possibilities. One analogy
here is the way in which auto companies
use “concept cars” to envision the future
and push the envelope. So what would a
“concept car” look like when it comes to
new-era retail 10 or 20 years hence?
My intuition tells me that the convenience and retail fuel stores of the future
will not just be modern — they will also
be even livelier, with sharper brand
personalities and touches of humor or
even irony. Imagine if Richard Branson,
the visionary founder of Virgin, were to
design and brand a new fuel/c-store
chain. No doubt his stores would be
futuristic, fun and irreverent. Along the
same lines, fuel companies will soften
their images and continue to shift from
left-brained, engineering-oriented
brands to more right-brained, creative
and optimistic ones.
Doing so improves the believability and brand fit of consumer-friendly
changes carried out inside c-stores.
The Convenience Station of the Future
could easily blend elements of Pret A
Manger and Boots in a bid to become the Holy Grail of convenience. That is
conceivable because smarter backend systems enriched by “big data”
Feature > New Era Retail
Section 1
11
ENEX
Chile
surely will help chains keep the most
in-demand SKUs on their shelves and
behind their service counters. On the
food front, in particular, the quality
differences between the offerings at
c-stores and those available at the likes
of Pret A Manger will continue to shrink.
More and more consumers will have
epiphanies about this evolution: “You
know what I realized today?” Dad says
to Mom. “The food over there really is
great. It is restaurant quality.” These
improvements will require significant
investments, but they are doable and to
some extent are already happening.
Advancements in the quality of private
label food products are a case in point:
Twenty years ago, private label brands
struggled to approximate the quality of
the top CPG brands; now, private label
is giving CPG a run for its money. In the
same way, tomorrow’s fuel retail stations
will be able to leverage advances in food
supply chains, machinery and equipment
to go head to head with mass-market
restaurants. As they do so, the need to
communicate these changes via savvy
marketing and branding campaigns will
be critical. However, it will be important
to recognize that consumers are tired of
being screamed at through a proverbial
bullhorn. They want conversations with
the brands they care about, not a flood of
unrequested emails, texts, and Internet
ads. This is why your loyalty programs
should hinge on “buy in” from the
consumer.
In the years to come, we know technology will continue advancing rapidly. It will
become easier to pay for stuff — whether
you’re talking about gas or potato chips.
And of course, the POS system will know
more about you, too (whether you find
this creepy or convenient). The trick for
petroleum retailers is to incorporate
such advances in ways that feel true
to their brands. If your stores have TV
monitors or play music, that’s great. But
is the content you play synched to the
consumer journey or disconnected from it?
The notion here is to explore the
potential for on brand experiences.
Like the individual words in a sentence,
all elements need to send a consistent message. When you’re going to a
gas station because it’s the only one
within a mile of your home, this type of
approach is a nicety. But when markets
are saturated, as is rapidly occurring
worldwide, operating an innovative
Convenience Station of the Future can
provide a true competitive edge. Joseph Bona
Veteran c-store designer Joseph
Bona is president of branded
environments for CBX (www.
cbx.com), the retail design and
branding consultancy. His extensive
experience, more than 30 years
and on six continents, has given
him a unique perspective on global
trends and provides him with the
practical knowledge of how to adapt
and respond to local markets.
Over his long career, Mr. Bona has
directed a wide range of initiatives
for such companies as Chevron
Texaco, Petro-Canada, Statoil,
Terpel, Wawa, Duane Reade, Stop
& Shop Supermarkets– among
many others. Prior to joining CBX,
Mr. Bona was president of GroupRed
Global, and president and COO at
CDI Group, where he worked for
more than 21 years. A frequent
speaker on retail trends at industry
forums across the globe, Mr. Bona
was also a featured expert on a
History Channel “Modern Marvels”
episode on the convenience-store
phenomenon that initially aired
in December 2011. He can be
contacted at: [email protected]
PETROLWORLD
12
Section 1
Portrait > Saudi Arabia Fuel Retail Market
Saudi Arabia Fuel
Retail Market
Saudi Arabia is well known as one of the world’s
largest petroleum production and exporters.
PetrolWorld unveils the much lesser known fuel retail
market with the assistance of Muhammad Farooq Ayyub,
VP Tas’helat Marketing Company.
Saudi Arabia has one of the larger populations in the region with 30 million. 75% of
the population lives in 5 major cities representing 70% of fuel demand. In recent
yeas the Saudi Government initiatives have
seen major development of infrastructure
and housing leading to a huge rise in car
ownership and fuel consumption.
PETROLWORLD
Underdeveloped Independents
Network Est. 6880
The Saudi Arabia fuel retail market is
very much underdeveloped. Over 86%
of the 8000 fuel retail sites are operated by stand-alone independents. These
fuel sites generally use mechanical
fuel dispensers and no technology.
Unskilled forecourt staff and poor
management means low customer
service and outdated operating procedures. Generally these sites have no
or little corporate identity or branding.
They also represent a huge potential
for the future.
Portrait > Saudi Arabia Fuel Retail Market
Key Developed Fuel Retail
Network Est. 1120
Aldrees, Naft, Sasco, Tashelat and Zaiti
represent five key local oil companies
who are spearheading the development
of fuel retail in Saudi Arabia. In general
terms, Aldrees dominates the central
region, Tas-Helat in the East of the
country and Naft in the West. Sasco fuel
retail is focused on the highways.
Zaiti is a recent entry to the fuel retail
market.
Huge Potential
NAFT
Services Company Network:
170
NAFT fuel retail company was founded in
1987. NAFT distributes petroleum products
and services within the Kingdom of Saudi
Arabia. NAFT is part of an international
group of companies owned by Sheikh
Mohammed Hussein Ali Al Amoudi and
managed by MIDROC Holdings. The fuel
retail network operates 170 sites and
aims to increase this over the coming
years.
Web: naft.com.sa
It is obvious from the basic details and
review outlined on this page that the
Saudi Arabia fuel retail market represents a huge potential now and in the
future. It is expected that new players
from the international market will enter
the market as joint ventures.
Aldrees Network: 480
Aldrees was established in 1957 and
opened its first fuel service station in
Riyad during 1964. The company is
divided into the two key operations of
fuel retail and logistics. Its developing
retail network went from 119 sites in
2005 to 456 sites in 2012.
Web: aldrees.com
Section 1
13
Tas’Helat
Network: 250
Tas’helat was established in the
Eastern Province in 1957 with its main
objective being to provide fuel and
basic car services. Tas’Helat has been
a trendsetter in the Saudi Arabia fuel
retail market pioneering technology
and developing the Sahel brand. This
now includes Sahel Transport, Sahel
Fuel Retail, Sahel Mart c-stores and
Sahel Café. Its fuel retail network
stands at 250 and continues to develop
in the current transformation of the
downstream market.
Web: tas-helat.com
SASCO Network:
70 Highway Sites
Saudi Automotive Services Co “SASCO”
is a Saudi public shareholding company.
It was established in 1982 by the ministerial decree No. 563 dated 23/12/1402H.
SASCO’s activities are represented in
car service centers, a number of motels,
restaurants, fuel transportation, and the
import and sale of equipment. Sasco has
developed the Palm c-store and Café
brands. The fuel retail network of 70
sites is expanding on the key highways
of Saudi Arabia.
Web: sasco.com.sa
Zaiti
Network:
52
Zaiti company for Petroleum Services
is one of the Madaen Star Group of
Companies, which was established in 2007 with a capital of 37,500,000.00
Saudi Riyals. The company is headquartered in Riyadh and operates 52 fuel service stations across the
Kingdom and moving ahead in its
expansion plan.
Web: Zaiti,com.sa
PETROLWORLD
14
Portrait > Saudi Arabia Fuel Retail Market
Section 1
Saudi Arabia Fuel Retail Network
OMC Name
No. of Station
Aldrees
Total Volume (ML)
ATP
Market Share
Tashelat
250
1,853
7.4
5%
3.1%
1.7
Naft
170
952
5.6
3%
2.1%
1.3
Sasco
402
5.7
1%
0.9%
1.3
931
4.9
3%
2.3%
1.1
80%
85.8%
0.9
7000
28,105
4.0
8160
35,027
5.6
Automotive Oil
Benzene
Automotive Oil
Industrial Oil
Total VOLUME
MKT SHARE
1.4
70
Independent
Diesel
5.9%
190
Total
Description
8%
EI
2,784
Other OMCs
5.8
Outlet Share
480
Total Market
Petromin/Gulf
Shell
FUCHS
Castrol
Exxon Mobil
TOTAL
Others
149
33
54
17
8
26
8
5
103
21
24
25
18
5
5
5
105
41
15
26
3
16
3
1
357
95
93
68
29
47
16
11
100%
27%
26%
19%
8%
13%
4%
3%
Total Population
Urban Population
GDP USD (Billion)
(Million)
GDP Pet Capita
Cars Per 1000
Road Network
Motor Fuel USD
People
(KM)
(Billion Liters)
Bahrain
1.2
89%
26.4
27,300
322
5,351
1.7
Kuwait
2.6
98%
171.0
40,700
576
6,749
2.8
Oman
3.0
73%
66.8
26,200
150
57,430
2.5
Qatar
Saudi Arabia
UAE
2.0
96%
173.0
102,700
378
8,790
2.0
26.5
82%
560.3
24,000
336
231,372
27.8
8.9
84%
358.1
48,500
193
4,880
4.9
Source : www.assecaa.org, http://chartsbin.com/view/2770
PetrolWorld would like to thank Mr Muhammad Farooq Ayyub, VP Tas’helat Marketing Co. for his assistance on this country
profile. Also to say that his presentation at the PetrolWorld Conference in Kuala Lumpur was well received with great interest
and follow up enquiries.
PETROLWORLD
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16
Section 2
Oil Company Retail Brand News > Asia: News & Updates
ASIA
HEADLINE NEWS:
BP Australia Restructures & Prepares Retail Expansion
FEATURED NEWS:
Australia
Caltex Vortex Fuel Efficency Challenge 260815
New TonenGeneral Sekiyu Fuel Storage Jont Venture
180815
Mobil Australia Celebrates 120 years via sport 230715
China
State Oil Companies Dominated by Upstream Losses 0815
India
IOC 10% Share Sale 240815
Strategic Petroleum Development Included in us$75bn Fund
New Biofuel Blend Trial Launched
150 Fuel Service Stations Closed Due to Malpractice
300715
HPCL Launches New Diesel Product
Upgrade Plan for State Motorways
Indonesia
Locally Refined Product Reaches Pertamina Network 0815
Pertamina Launch New Fuel Type 0715
Japan
Shell Sells Tongyi Lubs Stake 070815
Idemistu Plant Operations Restart 250615
Malaysia
Shell Begins Multi Year Transformation Programme 140815
Petron & Plus Malaysia Sign Agreement
Myanmar
Domestic Fuel Market Being Hit by Challenging Conditions
060815
Downstream joint Venture Partner Process Continues for MPPE
New Zealand
Competition Watchdow Identifies Issues in Z Merger 0815
Unique Brewpetroleum Biofuel
Commerce Commission Registers Z Energy & Chevron
NZ Merger
Auckland Port Welcomes Seafuels & Z Energy Agreement 0615
PETROLWORLD
Pakistan
Shell Sees Profit Rise
Philippines
Government Targets $300m from Fuel Tax Evasion Crackdown 310715
Eastern Petroleum Good Year for LPG 240715
PTT Fuel Retail Expansion Update 0715
South Korea
Korea National Oil Company Fuel Tender for Small Sites
210715
GS Caltex to Construct Biobutanol Plant 0615
Thailand
Fuel Tax Levy Creates Regional Strike 0715
PTT to Sell Lottery Tickets
0615
Vietnam
Petrolimex Profit Rise
Oil Company Retail Brand News > Asia: News & Updates
Section 2
17
BP Australia Restructures & Prepares Retail Expansion
BP is reorganizing its fuel distribution and regional depots as it
prepares to focus on fuel retail expansion.
The Australian restructuring involves four agreements, with
Lowes Petroleum, Great Southern Fuel Supplies, Toll Holdings
and UGL Operations and Maintenance, with the new ventures
set to go live by the end of 2015. Most of the BP employees
affected at the operations will transfer to the new ventures.
In the deal with Lowes, a partnership between the two will operate BPs regional depot business, exclusively distributing BP’s
fuels to business customers in regional Queensland, NSW and
Victoria.
Great Southern, meanwhile, will run BP’s regional depot and
logistics operations in Carnamah, Geraldton and Kewdale in
Western Australia, while Toll will run BP’s logistics operations in
Tasmania.
A new joint venture between BP and UGL, to be called Australian
Terminal Operations Management, will manage operations and
maintenance across BP’s whole terminal network in Australia.
While BP will own the terminals, the 50:50 joint venture will take
responsibility for running them.
India: Checking Fuel Quality at the
service station
The Minister of State for Petroleum &
Natural Gas Shri Dharmendra Pradhan
informed the Rajya Sabha in a written
reply that Public Sector Oil Marketing
Companies (OMCs) has a system in place
for regularly checking the quality of
petrol and diesel being supplied by them
to their retail outlets in the country.
Public Sector OMCs undertake regular
and surprise inspections of Retail Outlets
and take action under the provisions
of the Marketing Discipline Guidelines
(MDG) and Dealership Agreements
against the outlets found indulging in
irregularities/malpractices like adulteration, short delivery etc. The MDG provides
for termination of outlets in the first
instance itself for serious malpractices
like adulteration, tampering of seals
and unauthorized fittings/gears in the
dispensing units and graded penalties
for other malpractices/ irregularities.
Other initiatives to prevent irregularities in Retail Outlets include Automation
of Retail Outlets, Third Party Certification of Retail outlets and Monitoring of
movement of tank trucks through Global
Positioning System (GPS).
In relation to BP fuel retail, it plans to expand the business with
60 new fuel service stations over the next three years via Greenfield sites and acquisition of existing sites. The move reflects
BP’s commitment to Australia.
PETROLWORLD 290515
The Motor Spirit and High Speed Diesel
(Regulation of Supply, Distribution and
Prevention of Malpractices) Order,
2005 issued by the Central Government under Essential Commodities
Act 1955 provides for punitive action
against malpractices such as adulteration. Provisions are also available in the
contractual documents and administrative guidelines to prevent and punish
malpractices.
PETROLWORLD 230715
Japan: Idemitsu to Buy Shareholding in
Showa Shell
of assets and markets where it can be
most competitive,” said Shell Downstream Director John Abbott. “Idemitsu
is an established and successful
company and is well positioned to take
up Shell’s shareholding.” Shell stated
that it intends to continue licensing its
brand to Showa Shell for use in its retail
business.
Recently Shell has also sold downstream businesses in Australia and Italy
and a number of UK retail sites. It is
also announced the sale of its marketing
businesses in Denmark and Norway and
its LPG businesses in France.
PETROLWORLD 040815
Shell has agreed to sell 125,261,200
shares in Showa Shell Sekiyu KK to
Idemitsu. The number of shares sold
represents a 33.24% shareholding in the
company, with Shell retaining a 1.8%
stake. The deal is worth approximately
US$1.4 billion, and is expected to be
completed in 2016 subject to the usual
regulatory approvals.
The move represents another stage in
Shell’s reorganisation of its downstream
priorities. “The sale is consistent with
Shell’s strategy to concentrate its downstream footprint on a smaller number
PETROLWORLD
18
Section 2
Oil Company Retail Brand News > Asia: News & Updates
YB Dato’ Hamzah bin Zainudin, Domestic Trade, Co-operatives and Consumerism Minister, at the Technology Park
Malaysia PETRONAS Station and witnessed by Md Arif Mahmood, Executive Vice President and Chief Executive Officer,
Downstream Business, PETRONAS
Malaysia: Petronas New Euro 4M
RON 97 Rolled out
Petronas Dagangan Bhd (PDB) has
rolled out the first Euro 4M RON 97 fuel
in the country. Its managing director and
CEO Mohd Ibrahimnuddin Mohd Yunus
stated “We are the only oil company in
the country that is selling Euro 4M RON
97 at this time.” He said the new fuel
brand, which will be produced at its local
oil refineries, will replace the previous Euro 2 M RON 97, and carries the
same price at RM2.45 a litre, inclusive
of Goods and Services Tax. He said currently Petronas owns and operates three
oil refineries in Malacca and Kertih,
Terengganu, with 400,000 barrels per
day production capacity.
Ibrahimnuddin said Euro 4M petrol,
which comes with lower benzene, sulphur content and Reid vapour pressure
(RVP) levels, is a greener fuel and added
that 60% of its 1,060 Petronas fuel service stations in the country are upgraded
with the new formulation.
Last year, the Ministry of International
Trade and Industry announced that Euro
4M RON 95 fuel would be introduced in
Malaysia in October 2018, Euro 5 diesel
in September 2020 and Euro 5 RON 95
and RON 97 in September 2025.
PETROLWORLD 200815
PETROLWORLD
Philippines: PTT Plans Retail Expansion
PTT Philippines Corporation has
revealed ambitious growth targets,
with a particular focus on Visayas and
Mindanao.
President and Chief Executive Sukanya
Seriyothin told reporters told reporters
that the company is planning to grow its
fuel retail network by between 15% and
20% per year. “From 85, we are planning
to increase our [fuel service stations] to
300. We will be spending a billion for the
expansion,” she said.
The company, a subsidiary of Thailand’s
PTT, has enjoyed revenue growth of
10% for the first half of the year, and
continues to grow its share of the local
market. “Our current market share is
2.4%,” Seriyothin said.
PTT Philippines is two years into a
Php2.1 billion, five-year expansion
programme. Announced in 2013, the
scheme is set to fund 75 new fuel
service stations and depots. In addition
to its fuel business, PTT Philippines
has also won headlines by winning a
competitive tender to construct a theme
park concept service station in Tarlac.
The company is set to operate the site,
which will feature high standard amenities over a two-hectare property, for a
renewable 25-year term.
PETROLWORLD 050815
PW
Section 1 011
PetrolWorld India
Conference & Networking
Mumbai 24th – 25th May
2016
The Indian fuel retail market has changed beyond all recognition. When Indian oil companies first participated in the PetrolWorld events in 1997,
there were less than 18,000 fuel service stations in the network.
By the time PetrolWorld news site went “live” in 2004, the Indian network
rose to over 21,000. When we held our first PetrolWorld India regional event
in Mumbai 2010, the fuel service station network reached 39,489. Now this
figure is heading for 60000. Reflecting the rise in the number of motor vehicles, fuel products and lubricants demand will continue to grow.
PetrolWorld is now organizing this timely Conference and networking event
in Mumbai.
Please register your interest on www.petrolworld.in
www.petrolworld.in
20
Section 2
Oil Company Retail Brand News > Africa: News & Updates
AFRICA
HEADLINE NEWS:
Ghana: Government Demands Fuel Retail Network
Audit
FEATURED NEWS:
Botswana
Marketeers Sourcing Fuel in Neighbouring Countires
Puma Energy Sponsor Aviation Event & Desert Race
Key Summary on Current Petroleum Bill
Ghana
Oando Share Sales Creates New Standalone Company
More Education Needed for Fuel Retail Network
Reunion
Think Tank Calls for Lead from GOIL
Rubis Gets Approval for SRPP Takeover
Engen Appoints New Lub Distributor
South Africa
Supply Chain Disagreement on Fuel Pricing
Engen Refinery Reopens After
Deregulated Fuel Pricing Remains Objective
Mauritus
Engen Acquires Stake in Aviation Fuels Business
Nigeria
NNPC Appoints Staff to Four New Positions
State Steps in on Fuel Distribution
EFCC Probes Fuel Funding Claims by Independent
Maintenance
Fuel Shortages Reported
Total Oil Office Revamp
Tanzania
Puma Energy Partners with DHL
Zambia
Aviation Fuel Supply Makes News
fuel retailers
Zimbabwe
NIPCO Opens Flagship Site
Aviation Fuel Shortages
PETROLWORLD
Oil Company Retail Brand News > Africa: News & Updates
Section 2
21
Ghana: Government Demands Fuel Retail Network Audit
many fuel service stations and storage facilities that need to
be addressed.
In response, the Ministry of Environment, Science, Technology
and innovation has created a task force to ensure that fuel service stations are operating within the necessary safety parameters. Minister for the sector, Mahama Ayariga, has personally
undertaken a tour of a number of fuel service stations and has
stated that any station that falls short of safety requirements
will be closed. Owners of fuel service stations who use their
premises for other business practices deemed to be dangerous have been issued with cessation orders, and one station
in Tema has already been closed for fuel leakage. In addition,
the owners of a fuel service station that was being constructed
without the proper permit from the Environmental Protection
Agency have been asked to cease building.
An audit of more than 3,400 fuel service stations has been
ordered after the recent explosion at the GOIL site near
Kwame Nkrumah Circle.
The cost of the audit is to be covered by the fines and levies
issued to those who do not meet legal safety requirements.
Special attention will be given in the auditing process to station
sites located in densely populated regions to ensure the safety
of residents.
Preliminary reports suggest that a fuel leakage may have been
responsible for the explosion which, combined with flooding,
took the lives of more than 200 people.
The Chief Executive Officer for Ghana’s Chamber of Bulk Oil
Distributors, Senyo Hosi, called for the audit in the wake of
the tragedy, saying that there were current shortcomings at
Kenya: Essar Petroleum East Africa
Acquired by Gulf Petrochem
Gulf Petrochem Group has announced
its acquisition of Essar Petroleum East
Africa Ltd effectively changing its name
to ASPAM Energy (Kenya) Ltd.
Gulf Petrochem Managing Director
at Sudhir Goyel said the move would
improve the company’s market share
from the current 1.1 per cent and consolidate the firm in East Africa. “With
the global market for bitumen expected
to reach $95.77bn by 2020 according to
a new study by Grand View Research,
our group has recognized the potential
for business growth within the African
continent. Through this acquisition,
ASPAM Energy (Kenya) will allow us to
efficiently cater for East African customers and capitalize on a market which we
plan to make our East African Hub,” Mr.
Goyel said. The acquisition, according to
him, had received regulatory approvals
from the Energy Regulatory Commission
(ERC) and the Competition Authority.
PETROLWORLD 0615
Petroleum East Africa ltd. It also intends
to develop storage and retail infrastructures as part of its long-term goals in
East Africa along with the expansion
of retail networks through organic and
inorganic routes of growth.
Gulf Petrochem Group, which has a
trading arm active in trading Fuel Oil,
Gas Oil, Bitumen and Base Oil, say it
will now focus on these products in East
Africa. PetrolWorld notes that this is yet
another example of a global trading oil
company moving into fuel distribution
and retail.
PETROLWORLD 020715
Nigeria: Agreement to Employ Railways
for Fuel Transport
The National Union of Petroleum and
Natural Gas Workers (NUPENG) has
no objection to the use of railways to
haulage petroleum products across the
country, Tokunbo Korodo, the SouthWest Chairman of the union.
Korodo said that it was a good development as long as Nigerians would not be
deprived the right to get the products at
the approved prices. “We do not have any
objection to any mode of distribution so
far it will get to the masses at a reasonable price,” he said.
http://gulfpetrochem.com/
ASPAM Energy (Kenya) will now have
license to market petroleum products
through outlets earlier serviced by Essar
PETROLWORLD
22
Section 2
Oil Company Retail Brand News > Africa: News & Updates
Zimbabwe: Zuva Rebranding Update
Zuva Petroleum says it has spent about
$6 million on rebranding its network
adding that the exercise would be completed by the first quarter of 2016.
The company has a $20 million loan
it secured from Nedbank London to
rebrand its 72 fuel service station network across the country. The company’s
chief executive officer Bethwell Gumbo
said they had spent about 30% of the
$20 million. He said the whole exercise
should be completed in the first quarter
of 2016. “In Bulawayo, we have about
12 fuel service stations and we hope to
complete rebranding them in the next
three months,” he said.
“They will still park somewhere and use
our trucks to get the products to any fuel
retail outlets. The chairman continued,
“The best and fastest way to distribute
petroleum products is through pipeline,
but our government is running away
from it due to the activities of vandals.
“It is sad that our security agencies cannot protect the pipelines. If the security
agencies cannot protect our pipelines.”
It should be pointed out that NUPENG
had requested the Federal Government
to use railways for petroleum haulage.
PETROLWORLD 210715
Reunion: RUBIS Gets Approval For
SRPP Takeover
RUBIS has announced the receipt of
regulatory approval to acquire Societe
Reunionnaise de Produits Petroliers
(SRPP) from Shell and Total Oil.
RUBIS agreed the deal to purchase the
business in early 2015, was subject to
approval. SRPP is the local fuel, LPG
and lubricant market leader on Reunion
Island, with a network of 51 fuel service
stations nationwide. The company also
owns and operates the main storage
facility and importation logistics underpinning Reunion’s fuel supplies.
SRPP achieved turnover of €250 million
in 2014. Under a decree setting local
prices and margins for the petroleum
industry, the company is expected to
generate EBITDA of nearly €22 million.
“Through this acquisition, RUBIS is
building up its presence in the Indian
PETROLWORLD
Ocean (Madagascar, Comoros, southern Africa) and extend its activity to
fuel distribution with the advantage of
integrated logistics,” said the company
in a statement.
Founded in 1990, RUBIS is a Frenchbased firm with global interests in fuel
logistics and chemicals. In addition to
its French businesses, the company
has active operations in Switzerland,
Bermuda, Madagascar, Morocco, French
Antilles-Guiana, and Senegal. It has also
been expanding in Latin America.
Gumbo said the rebranding exercise was
meant to increase the company’s market
share in the competitive fuel retail
industry.
Gumbo said they had installed stateof-the-art fuel systems at all their fuel
service stations and that has made them
a key player in the market and “we have
created a brand that will appeal to the
local market and abroad”. The company
has more than 10 depots including an
aviation as well as AP gas laboratory in
the entire country. He said there were
plans to open more service stations in
the region and beyond.
PETROLWORLD 170815
Feature > Africa: Engen
Section 2
23
Engen’s Sub-Saharan
Fuel Supply Corridor
Engen has significantly increased its supply capacity to southern African countries with the launch of Beira Terminal in Mozambique.
History of investment
Engen started operations in Mozambique
in 1996. Since then, the company has
invested continuously in the country by
creating jobs; establishing supply and
service contracts from local suppliers,
as far as possible; and contributing to
the economic growth of the country,
says Sarmento.
The new terminal is aimed at strategically boosting security of supply and
strengthening the supply chain in the
region. The 24 000m³ Beira Terminal will
supply petrol, diesel and lubricants to
the main hubs in Mozambique, as well
as to other countries in Southern African
where Engen has operations, including
Zimbabwe. “We’ve tested railway capabilities from Beira to Bulawayo in Zimbabwe
and to Francistown in Botswana, which
was very successful. In essence this
means that we can take some pressure
off of our Durban Refinery and supply
Botswana and Zimbabwe directly from
our new depot,” says Drikus Kotze,
General Manager of Engen’s International
Business Division.
Teodomiro Sarmento, Managing Director
of Engen Mozambique. “Having sufficient capacity in the region will reduce
our dependency on third parties, lessen
our cost of supply through pipeline, and
improve efficiencies.”
Commitment
Strategic
Kotze, says the investment reaffirms
Engen’s strong commitment to the
Mozambican market and the African
continent. “Where others have disinvested in search of more profitable
upstream opportunities elsewhere,
Engen has invested extensively in these
regions, supplying infrastructure,
harnessing local skills and business
partnerships, and giving back to the
communities in which we operate.”
The depot’s strategic value is to ensure
we meet our growth and future market
share targets and to establish another
supply corridor into Southern Africa.
This will ensure security of supply
for Engen’s operations there, says
The company has been on a recruitment
drive to find local staff to run the depot
and all positions have now been filled
with local personnel. The depot is fully
operational and the first pipeline injections were successfully executed.
Over the past 19 years, the company has
built up a retail network and a diverse
portfolio of commercial customers,
including global mining giants Vale do
Rio Doce and Rio Tinto (note in 2014 Rio
Tinto sold its operations to International
Coal Ventures Ltd (ICVL), an Indian company). Engen has fuel storage arrangements with third parties in Maputo and
Nacala, and as well as the fuel terminal
in Beira. It also operates lubricants
warehouses in Maputo, Beira and Tete.
In 2011, Engen acquired Chevron’s
assets, infrastructure and business in
Mozambique. A two -million-litre depot
at ICVL Benga coal mine was built in
2012, as well as a 500 000-litre bulk
lubricants facility at Vale Moatize coal
mine in 2013
Currently, Engen’s operations cover
the main hubs in the three geographic
regions of Mozambique. The company
also operates service stations from
Maputo Province in the south to Tete in
the Centre. Expansion plans will cover
growth areas, in northern Mozambique,
particularly in Nacala and Pemba, and
the main corridors.
Sarmento says further investments are
planned in future to increase the depot
capacity in line with market demand.
PETROLWORLD 110915 Source: Engen
PETROLWORLD
24
Section 2
Oil Company Retail Brand News > Middle East: News & Updates
MIDDLE EAST
HEADLINE NEWS:
Israel
Another Key Appointment at Alon
FEATURED NEWS:
Jordan
Total Oil Celebrates Student Employee
Oman
Oil Safety Record
United Arab Emirates
E-Gas Cards to be Facilitated by ADNOC Distribution 0815
Al Samha Fuel Station Reopens 0815
ADNOC Plans 125 New Fuel Service Stations
Authorities to Change Fuel Subsidies
Wireless Credit Card Machines to bE Introduced
PETROLWORLD
Oil Company Retail Brand News > Middle East: News & Updates
Section 2
25
Israel: Dor Alon For Sale
Dor Alon Energy in Israel has been put up for sale in order
to save the Mega retail chain. Dor Alon Energy has 212 fuel
service stations and 144 convenience stores. Alon Israel Oil,
controlled by Shraga Biran and the kibbutzim’s buyers’ organizations, has decided to put its 72% controlling interest in Dor
Alon Energy in Israel (1988) Ltd., up for sale. The sale of these
shares can help save the Mega chain.
Alon Israel Oil owned Dor Alon Energy up until 2010. Alon
Holdings Blue Square acquired the Dor Alon Energy shares
from its parent company in a share allocation deal, reflecting a
NIS 900 million-company value for Dor Alon Energy.
Following this deal, Alon Israel Oil increased its holdings in
Alon Holdings Blue Square to 80%. After the deal was completed, Alon Holdings Blue Square quickly distributed a special
NIS 800 million dividend, mostly to Alon Israel Oil, which
required court approval.
Sonol Israel Ltd, owned by Azrieli Group Ltd. and Ten Petroleum Company Ltd. controlled by Eliezer Fishman are also up
for sale! PetrolWorld notes that no deals have been done on
these other networks and therefore seems likely that a premium sale is not possible at present.
PETROLWORLD 220715
Oman Oil Safety Record at Mina Al
Fahal Distribution Terminal
Oil Marketing Company has successfully
surpassed 23 years without Lost Time
Injuries (LTI) at Mina Al Fahal Distribution and Storage Terminal, a Joint
Venture with Al Maha Petroleum.
The safety milestone demonstrates the
company’s steadfast commitment to
safeguarding its employees’ welfare by
constantly assessing risks, analyzing
existing standards, and fostering a culture of safety and preservation of life.
Jordan Petroleum Refinery Company
Expands
Jo Petrol Director General Khaled
Zu’bi said the company has bought 12
fuel service stations from independent
owners, and they were renovated and
upgraded in accordance with the latest
standards. Jo Petrol fuel retail network
now stands at 27. The Jordan Petroleum
Products Marketing Company (Jo Petrol), is a subsidiary of JPRC.
35 stations. In addition to the stations,
both companies are allowed, under the
10-year license agreement, to supply
some 120 service stations each.
PETROLWORLD 120715
“It is a great challenge to operate such
a busy terminal 24 hours a day, seven
days a week with its ever increasing
movement of people and vehicles,” said
Chief Executive Officer of Oman Oil, Eng.
Omar bin Ahmed Qatan. “I am extremely
The Director General stated “Our goal
for the medium term is to own 50 fuel
service stations across the country.”
The company, which distributes fuel
products to 170 fuel service stations
out of a network of 500 sites in Jordan.
JPRC , Total Jordan and Manaseer
supply oil products under distribution
agreements signed with the government
in November 2012.
Total Jordan owns around 40 service
stations across the Kingdom, while
Manaseer is the proprietor of some
PETROLWORLD
26
Section 2
Oil Company Retail Brand News > Middle East: News & Updates
proud of the 83 men and women who
work tirelessly at the Terminal and
ensure the highest of HSSE standards
are followed and enhanced all the time.”
Putting the wrong octane fuel in a
vehicle can cause long-term damage
requiring costly repairs, said Abdulla Al
Dhaheri, head of Adnoc Distribution.
“We are a company that leads by
example in Oman’s oil and gas industry
and our commitment to sustaining a
zero harm work environment is what has
enabled us to protect our employees,
contractors and facilities for over two
decades and for many more years to
come.”
PETROLWORLD 210815
Oman Oil operates and fully manages
the semi-automated terminal as a joint
venture with Al Maha Petroleum. The
Terminal is in operation 24 hours a
day with an average output of approximately 6 Million liters daily, loads more
than 180 trucks every day and has
a storage capacity of 55mn liters. In
recognition of its unrelenting commitment to safety, the Terminal has,
over the years, obtained a number of
international safety certifications for its
unprecedented operational quality and
performance.
PETROLWORLD 260815
Source & Photo: Zawya(Thomson-Reuters)
PETROLWORLD
Source: WAM
UAE: Adnoc Taking Part in Campaign to
Verify Fuel Meter Measurements
UAE: New Fuel Labels Within Adnoc
Network
Adnoc Distribution is seeking to raise
public awareness about the fuel types
available at its service stations.
New labeling will clearly highlight the
octane level of the fuel, according to the
state news agency, Wam. The labeling
will help customers use the right type of
fuel for their vehicles’ engines, ensuring
fuel and engine efficiency and helping to
reduce greenhouse gas emissions.
The Abu Dhabi Quality and Conformity
Council (QCC) has teamed up with
Adnoc Distribution for a new campaign.
The aim of the campaign is to ensure
that all fuel meters used at Adnoc fuel
retail stations are accurate. It is part of
a wider effort to promote fair trade and
transparency by demonstrating that
Adnoc fuel meters meet the highest
global quality standards.
To date a total of 1,960 fuel meters
across 82 service stations in Abu Dhabi,
Al Ain and the Western Region have
been found to be accurate, according
to a statement released by Adnoc. The
campaign will end at the end of next
month.
PETROLWORLD
The Latest Industry News,
Reviews & Updates –
Online, in Print & at Events
PetrolWorld Geography
PetrolWorld ‘Real Time’ News
Promoting Your Business
As at September 2015, there are 195 sovereign
states (UN), this rises to 206 Olympic Nations
in sport, 209 country members of FIFA and
finally 249 country codes or territories in the
ISO list (ISO 3166-1). This final list is what
PetrolWorld uses from a business perspective.
We have identified 234 territories that have
visited the PetrolWorld website. Market players from a minimum of 140 countries visit our website every week.
PetrolWorld operates in real time and this
has resulted in the widest geographical
spread of visitors. It also explains our high
visitor rate form Asia and the Pacific Rim.
PetrolWorld offers an unique platform of
products. We also offer rates and packages
to suit the size of your company and budget.
For Promotional Media Guide, please contact
Brian on email:[email protected]
PetrolWorld Website Visitors
Breakdown by Segment
From historical data and survey’s competed
by PetrolWorld, our visitors are made up of
approximately 39% oil companies or brands,
33% supplier and service companies and
28% others - government, org., financial
houses & banks, consultancies, media etc.
Global Daily
News Service
www.petrolworld.com
PetrolWorld has had over 507k visits in the
last eleven months since our ‘new look’ website was launched. This resulted in 5+
million pages being viewed implying most visitors spend time going through many
pages. Impressions or hits for the same
period was recorded as 8,167 664m
August 2015 recorded 7811 unique executives
from our industry visit our website. This was
made up of 47109 visits and 599829 pages
viewed.
PetrolWorld has had the most successful
year since the news website was launched.
Visitor figures have remained consistent with
a steady upward trend.
Most trade media websites in our industry
concentrate on the supplier side of the
business. PetrolWorld is unique in that it has
a very balanced communication with both oil
companies and suppliers who both sponsor
PetrolWorld. In this regard the PetrolWorld
Magazine is a key part of the product mix.
For more information contact the PETROLWORLD sales team on +353 402 30500
or email [email protected]
28
Section 2
Oil Company Retail Brand News > Europe: News & Updates
EUROPE
FEATURED NEWS:
General
European Commission Clears Aviation Fuel Business
Purchase by WFS
Couch-Tard Sells Lubricant Arm
CEPSA & Best Drive Lubs Agreement
Netherlands
Fuels Europe Open Letter to EU Policy Makers
Q8 Europort Sale
*Puma Energy Enters Europe Market via Murco Purchase
Shell Downstream Shines
AS24 Pan European Operation
Poland
Austria
PKN Orlen Service Stations Install EV Charging
Downstream Results Bolster OMV
Portugal
Bulgaria
Galp Energia Creates Integrated Loyalty Scheme
Absence of Regulation in Fuel Retail Network
Romania
Cyprus
Ministry to Encourage More Competitive Fuel Retail Market
Denmark
First LNG Plant
MOL 13% Sales Increase
*MOL Unveils New Station Concept
Socar to Double Investment
Russia
Evidence of Fraud Found in Fuel Retail Network
England UK
Neste to Redevelop Network
Positive Results for Rix Petrolwum 0815
LUKoil Completes CSA Supply Agreement
Shell Enables Paypal at Pump
Scotland UK
*CDR Completes MFG st£500m Acquisition
Jet Conoco & Spar First Co Branded Fuel Servcie Station
EuroGarage Obtains Financial Agreement
Rontec & Snax Merger
Finland
Oiltanking Acquires Vopak Logistics
Slovakia
Slovnaft Agrees AGIP Acquisition
Spain
CEPSA Results Published
France
Watchdog Urges Separation
Downstream Strike
of Retailers & Wholesalers
DCC Energy Completes Esso France Acquisition
Repsol Receives health &
Germany
*Allianz Capital Partners Acquires Autobahn Tank & Rast
Greece
Hellenic Petroleum Pays €8m Bond
Ireland
Maxol Develops New Flagship Fuel Service Station 270815
Latvia
Neste Reports Increased Turnover
Macedonia
CEO Fraud at Makpetrol
PETROLWORLD
Safety Cert
*Ham Group New NGV Service Station
Turkey
Total Oil Sells Network
Wales UK
Murco Refinery Update
(Puma Energy)
Visit us at our
booth 7427
at the
Amongst our
numerous
media partners
14 – 16 June 2016, Stuttgart, Germany
The leading retail petroleum
trade fair in Europe
Forecourt design by Minale Tattersfi eld
With 344 exhibitors from 29 countries and 11,000 visitors from 92 countries, UNITI
expo 2014 established itself as the leading trade fair in Europe. UNITI expo 2016 will
unite the entire industry under one roof including forecourt equipment, carwash,
logistics and convenience retailing. Exhibit at this unique event, show your brand
and products, explore promising markets and find new business opportunities.
 Secure your exhibition booth at www.uniti-expo.com today!
www.uniti-expo.com
UNITI expo 2016 cooperation partners
for on-the-go Consumption
Organizer UNITI-Kraftstoff GmbH in cooperation with WDM management consultancy and com-a-tec GmbH.
30
Section 2
Oil Company Retail Brand News > Europe: News & Updates
England UK: CDR Complete Motor Fuel Group Acquisition
Clayton, Dubilier & Rice, LLC and Motor Fuel Group have
announced that funds managed by CD&R, partnering with the
management of the Company, have completed the previously
announced acquisition of Motor Fuel Group from Patron Capital. The transaction was valued at approximately £500 million.
Additional terms were not disclosed.
Founded in 1978, Clayton, Dubilier & Rice is a private investment firm with an investment strategy predicated on producing
financial returns through building stronger, more profitable
businesses. Since inception, CD&R has managed the investment of $21 billion in 63 businesses with an aggregate transaction value of approximately $100 billion.
MFG, is one of the largest independent fuel and convenience
retailers in England. Through a series of strategic acquisitions
MFG has grown from 48 sites in 2011 to a current total of 373
sites, in addition to operating a dealer network of more than
200 sites. These locations operate under the BP, Shell, Texaco
and Jet brands and have retail partnerships with Costcutter
and Costa Coffee. The Company generated over £1bn of pro
forma sales in 2014.
Patron is a pan-European institutional investor focused on
property-backed investments and represents approximately
Euro 2.8 billion of capital across several funds and related
co-investments.
PETROLWORLD 200715
Source: citybizlist | www.cdr-inc.com | www.patroncapital.com Serways-Filiale, Raststätte
Fränkische Schweiz-Ost.
Tank & Rast
Germany: Allianz Capital Partners to
Acquire Autobahn Tank & Rast
Allianz Capital Partners (ACP) has outbid
China Investment Corp and Macquairie
Captial to acquire Tank & Rast. Recent
news is that the consortium headed by
the German insurer Allianz SE is set
to spend more than €3.5 billion ($3.84
billion) to buy the German motorway
service station chain. According to
PetrolWorld, the timing was interesting
as there were two late bids submitted at
the end of July. Allianz Capital Partners has submitted the highest bid for
autobahn Tank & Rast GmbH and could
announce the transaction. ACP has
teamed up with the Abu Dhabi Investment Authority, Canada’s infrastructure
investor, Borealis, and Munich Re AG’s
infrastructure arm.
PETROLWORLD
The deal, one of the largest German
infrastructure deals on record, casts
a spotlight on the sell and buyback
strategy of some infrastructure and
private equity investors. ACP and two
co-investors sold Tank & Rast to U.K.based private-equity firm Terra Firma
Capital Partners in 2004 for €1 billion.
Terra Firma, founded by former Goldman Sachs Inc. banker, Guy Hands,
later sold half its stake in the company
to Deutsche Bank’s investment arm,
RREEF. Terra Firma and RREEF put Tank
& Rast, which operates 390 service stations on German highways, up for sale
earlier this year. The company recorded
earnings before interest, taxes, depreciation and amortization of about €235
million in 2013. The company posted
revenue of €506 million in 2014.
The ACP consortium has outbid two rival
bidders. China Investment Corp., as well
as a consortium headed by the infrastructure arm of Macquarie Capital both
place bids at the end of July. Christian
Fingerle, the chief investment officer
overseeing Allianz Capital’s infrastructure investments stated, “The acquisition is an important step in our ambition
to substantially grow our portfolio of
high-quality infrastructure companies
and to diversify across sectors and
countries. We are committed to support
management in sustainably growing
Tank & Rast in close cooperation with all
stakeholders and to further improve its
essential services for all customers.”
PETROLWORLD 0815.
Source: various
Romania: MOL Unveils New Station
Format
MOL has unveiled a new model fuel service station featuring a café and c-store
on-site. The concept, Fresh Corner,
features more fresh food and groceries,
along with a wider variety of coffee. The
company said that Fresh Corner stations
would thus compete with smaller supermarkets as well as other fuel retailers.
The concept has been unveiled as part
of a pilot programme of five fuel service
stations this year. The site is located
near Ploiesti, while the other four will
be opened in Bucharest and Sibiu. Fresh
Corner features a self-serving coffee
machine with 26 types of coffee as well
Oil Company Retail Brand News > Europe: News & Updates
largest in Europe. It features a total of
eight bays, four of which are intended
for refuelling CNG-powered vehicles like
the SEAT Leon TGI or the Mii Ecofuel,
and another four for supplying LNG to
heavy-duty vehicles. They also accommodate diesel fuel pumps. In addition,
its completely integrated operation
enables running the station with traditional fuel service station management
systems.
as a barista who prepares coffee to go or
enjoy in store. Groceries and fresh dairy
and bakery products feature in the store
as well.
Camelia Ene, Head of Retail at Mol
Romania, explained the company’s
thinking on the concept. “Fresh Corner is a regional concept, which was
implemented after extensive research
in several countries. We will closely
monitor how the Romanian drivers will
integrate the new products in their daily
shopping routine,” she said. Depending
on the performance of the concept, MOL
may refurbish part of its retail network
in 2016.
MOL, the fourth largest fuel distributor in Romania, had a turnover of €970
million last year. The company recently
acquired the AGIP network in Romania and Czech Rep from ENI, further
enhancing its market position.
Founded in 1986 and headquartered in
Abrera (Barcelona), HAM has a network of public natural gas fuel service
stations located all over Spain, and has
recently built more than 30 gas fuel
service stations. One of the goals of the
HAM Group is to develop the market for
natural gas as a more economical and
less polluting alternative fuel source.
In line with their commitment to the
environment, HAM’s current goods
transport fleet consists of around 160
commercial vehicles, of which around
90 are fuelled with natural gas. Furthermore, their entire fleet of passenger
cars and light vans is also powered with
natural gas, resulting in considerable
financial and energy savings.
PETROLWORLD 0715
Source: HAM Group
Turkey: Total Sells Its Retail Network to
Demirören for €325m
Spain: Ham Group’s New NGV Fuel Station
Total has signed an agreement to sell its
service station network and commercial
sales, supply and logistics assets located
in Turkey to Demirören for €325 million
(around $356 million). The transaction is
subject to the customary approvals.
HAM Group has opened its latest public
flagship NGV fuel service station in
Abrera, near Barcelona. This new
alternative fuel service station, which
supplies LNG (liquefied) and CNG
(compressed), uses pioneering technology and is said by HAM to be one of the
“The transaction is yet another illustration of the Group’s strategy of actively
managing our asset portfolio,” commented Philippe Boisseau, Member of
Total’s Executive Committee and President of Marketing & Services. “After
operating in Turkey for several years,
Section 2
31
we conducted an in-depth review of our
position and the competitive environment. We concluded that it would be
difficult to attain a large enough retail
market share to achieve the level of
profitability expected for our operations
worldwide.”
Total will, however, maintain a petroleum product marketing presence in
Turkey through its lubricant activities,
including a blending plant in Menemen and odorless LPG operations. The
two businesses will be transferred to a
separate company prior to completion of
the sale.
PETROLWORLD 010915
Wales UK: Puma Energy Complete
Murco Petroleum UK Acquisition
The deal has completed and Puma
Energy has obtained all the required
Government and HMRC licenses as well
as the support of the Welsh Government Assembly. The acquisition includes
the Milford Haven facility in Wales and
three inland terminals at Westerleigh,
Theale and Bedworth, as well as Murco’s
wholesale and distribution business in
the UK.
The deal continues Puma Energy’s
focused strategy of connecting supply from International markets to local
distribution demand. Milford Haven
is a sea-fed facility, located in Pembrokeshire on the west coast of Wales
and one of the largest terminals currently readily available in North Western
Europe. Its strategic location will play
a key role in ensuring a secure supply
of oil products to the UK and Ireland,
enabling large import volumes.
The acquisition is a significant strategic
entry into the UK for the supply of the
full range of fuel products.
PETROLWORLD 01071
PETROLWORLD
32
Section 2
Feature > Greece– Neotec
Greece: Reform
in the Fuel
Retail Network
Kostas Karakekes, Export Manager at Neotec based
in Athens, gives us an local view of the reforms now
taking place in the Greek fuel retail network.
The new challenge for both the government and the petroleum downstream
industry will be to automate the whole
fuel supply chain. This Government
project for Fuel Monitoring Automation
System is to apply to all stages of the fuel
distribution chain including refineries, fuel
storage depots, and transport vehicles.
It is important to point out that this
project is currently underway.
The global financial crisis had a huge
impact on the Greek fuel retail service
station network. This is reflected in
the number of site closures and fuel
volumes. Since 2010 approximately 1500
fuel service stations (18% of total network) were closed and the market has
lost almost 40% of its annual volume.
in moving away from cash dominated
market.
However the last two years has seen
major efforts by the Greek government to implement change and reform
In relation to fuel retail, the introduction
of appropriate technology has been of
paramount importance.
In an effort to broaden and regulate tax
collection, the Greek government has
placed special importance on introducing technology to the business and
consumer market.
The Greek fuel retail network has had
an Automation System installed to every
fuel retail service station. Apart from
monitoring fuel inflow and outflow, the
automation facilitates the forwarding of
data to the Ministry of Finance in real
time.
The recent new agreement between
Greece and the EU, ECB and IMF can
be expected to bring more reform for
the market. It is expected to affect the
wholesale fuel distribution network.
Recording taxation and VAT will be a key
objective.
PETROLWORLD
Greece is changing from a cash dominated
market. Due to “Capital Controls” and
Banking restrictions the Greek consumers
are using more credit and debit cards
resulting in the increase demand for
EMV II Payment Terminals in the fuel
retail network. Despite all the problems
related to the Greek financial crisis, the
local market players, both oil companies
and equipment suppliers have continued
to operate effectively. Note on Neotec
NEOTEC is the key Greek manufacturer
of Fuel Service Station Equipment.
The company’s headquarters
offices & factory are located in
Athens, Greece. Our Company has
Branch Offices in five (5) cities all
over Greece, covering all parts of
Northern, Inland, and Southern
Greece. Neotec continues to export
its product lines with success.
Website: www.neotec.gr
Central Management anytime, anywhere
Innovative Cloud services
Customer oriented payment solutions
Petrol station management systems
Promotion tools
Outdoor payment terminals
Dispensers
Service support
www.scheidt-bachmann.com
34
Section 2
Oil Company Retail Brand News > Latin America: News & Updates
LATIN AMERICA
FEATURED NEWS:
Argentina
Costa Rica
Pipeline Fuel Thiefs Apprehended
Recope Downstream Employee Costs
CECHA Elects New Committee
Highlighted
Presendential Candidate Particpates in
Fuel Forum
Martinque
Petrobras Records Sales Increase
Rubis Group Becomes Majority Refienry
Axion Debuts Lubricants Website
Owner
YPF Backed by Financial Markets
Fuel Demand Gowth on 7 Year HIgh
Mexico
Pemex Fuel Delivered in Tamaulipas State
Bahamas
Fuel Imports to Maintain Supply
Report on Fuel Spill at Sandy Port
Pipeline Fuel Theft Increases
Brazil
Peru
Petrobras Divestment Plan
PetroPeru Opens Petroleum Museum
New Shell Partnership Given Green Light
New Decision on Parque das Balelais
Arbitration
Trinidad
Raizen to Use Rail Transport for Biodiesel
Petrotrin Continues Pipeline Inspection
Columbia
Virgin Islands
Terpel Expands Lubs Portfolio
Authorities Force Fuel Tank Delivery
Ecopetrol Ratings Upgraded
Change
Motorcycle Only Fuel Service Station
Opened
PETROLWORLD
Oil Company Retail Brand News > Latin America: News & Updates
Section 2
35
Argentina: CECHA Attempts to Unite Fuel Retail Sector
ČECHE, the independent fuel retailer organisation has managed to unify business representation throughout Argentina
for the fuel retail sector. Its objective is to bring the various
provincial groups togetehr as one voice. A proposal to join
forces and demand improvement for this market sector.
The time appears to be right for FECRA and CECHA to co
operate.
Oscar Diaz, President of CECHA stated “it is important
objective to reorganise one voice for the industry”. This also
referred to the fact that the fuels sector organisation had
historically broken down into regions. This now had to be
addressed. The motivation for the industry to work closer is
the fact that in the last 15 years one third of the fuel service
station network has closed. In 2000 the country network stood
at 6,628 sites for fuel retail. In 2005 , after the crisis, the network reduced to 5,528. But the closures have continued and in
April 2015, only 4,434 fuel retail service stations were recorded
opened for business.
PETROLWORLD 250615
the company to cut debt without relinquishing plans to develop oil discoveries
off the coast of Rio de Janeiro.
PETROLWORLD 2015
Colombia: Copec Market Share
Increases to 40%
Chilean fuel retail chain Copec has
reached 40% market share in Colombia.
The company entered the Colombian
market five years ago with the purchase
of local oil and gas company Terpel.
Since the purchase in May 2010 market
share has increased by eight points to
40% market share.
Brazil: Petrobras to Sell 25% of its Fuel
Distribution Network
Petrobras is restructuring its entire
business, and plans to sell $60 billion in
assets by the end of 2018. This will allow
Copec CEO Lorenzo Gazmuri Schleyer
stated that while the purchase has been
an important part of their strategy in the
region it was not the only factor. In particular he cited the implementation of a
new consumer focused service strategy.
The distribution unit in question is
known as BR, and is the largest marketer and distributor of petroleum
products and biofuels in South America.
It is unclear what the exact valuation of
the unit is, but it is believed by banks
to be worth somewhere in the region of
$8.7 billion to $11.6 billion. It controls
the largest gasoline station network in
Brazil, supplying more than more than
1,000 fuel service stations. It also sells
a number of fuels such as ethanol and
diesel. According to Petrobras’ annual
statement it generated revenue of 120.6
billion reais last year.
Chief Executive Officer Aldemir Bendine
said Petrobras might list at least 25% of
the fuel service station network though
analysts speculate it may be closer to 48%.
PETROLWORLD
36
Section 2
Oil Company Retail Brand News > Latin America: News & Updates
The CEO praised the corporate reorganisation in the wake of the purchase,
saying that it “represented a significant
achievement for the company.” It was
a difficult process that required the
approval of shareholders of three companies: Proenergía, Sociedad de Inversiones en Energía and Terpel del Centro.
Although the executive pointed out good
decisions, such as keeping Terpel executives who were in charge of the management of the company or who have the
ability to adapt the Copec model to the
local culture, he also mentioned that the
project had faced challenges.
“Perhaps most complex has been to
maintain our belief that we must maintain high investment flows since, as I
mentioned, Terpel is causing a radical
change in the market for Colombian
fuels, in a period when the tax structure
has become very heavy, “said Gazmuri
Schleyer. The sector has seen a significant increase in effective tax rates.
Between 2010 and 2014 taxes have risen
steeply, reaching 68% in the last year.
“This increase could eventually suffocate
the industry, but I am optimistic,” he
continued.
PETROLWORLD 180615
Jamaica: Petcom Bid Update
There were four bids submitted for Petcom at the Deadline.
EDJ Acquisition, Phoenix Fuels, Rubis
Caribean Holdings and Sol Investments
were the four companies who have
submitted bids by the closing date of
18th August 2015. However EDJ Acquisition, whose bid for Petcom landed late
(apparently 20 mins) in the tender box
was not accepted!
The company, has signaled that it
will continue to fight for its bid to be
reviewed by divestment agent Development Bank of Jamaica (DBJ), and the
enterprise team handling the sale of the
petroleum marketing company. Hugh
Coore, chairman of EDJ Acquisition, said
the group had just come out of a meeting “with a heavy heart”. He would not
say what the next move would be for the
consortium, but insisted that they had
not closed the book on their Petcom bid.
PetrolWorld notes the absence of bids
from GB Energy who operate the Texaco
brand in Jamaica.
According to local media and sources,
the three accepted bids for Petcom
ranged from US$14 million to US$22
million. The local bid company Phoenix Fuels was incorporated in 2011 as
a liquefied petroleum business and is
owned jointly by Collin Karjohn and
Kristal Karjohn, according to Companies
Office records. PetrolWorld covered this
independent brand previously and the
fact that they were intending to bid for
Petcom.
A seven-member enterprise team
headed by Erwin Jones will now evaluate
the three bids. The Jamaican Cabinet
had set a date of September 2015 for
the enterprise team to wrap up its work.
Following the review, Cabinet has to
sign off on the winning bid. The successful bidder will be acquiring Jamaica’s
fourth-largest marketing company,
whose network spans 24 fuel service
stations and 14 LPG filling stations.
Petcom owns nine of the gas stations,
while the others are dealer-owned and
operated.
PETROLWORLD 250815
Mexico: G500 Fuel Retail Group & BBVA
Bancomer Agreement
G500 Group and BBVA Bancomer bank
have agreed retailer package valued at
us$630m. Reflecting the changes taking
place as a result of the Government
energy reforms, independent operators
are now making new developments.
The G500 Group, which operates 500
fuel service stations across Mexico, has
created financial retail package enabling
ebanking and other key banking facilities
to be developed within its network.
PETROLWORLD 200715
www.g500.com.mx
Puerto Rico: Puma Energy Acquires
BP’s Aviation Business
Puma Energy has announced that it has
signed a purchase agreement with BP to
buy its local aviation business in Puerto
Rico.
Subject to regulatory and other approvals, Puma Energy hopes to complete
the sale over the coming months. Puma
Energy will assume operatorship of the
site at the Luis Munoz Marin International Airport in San Juan, which services over 4 million passengers per year.
Puma Energy has long-established supply partnerships with commercial and
general aviation customers, including
some of the world’s leading airlines.
Puma Energy already serves over 45
airports around the world with airport
and into-plane operations, which conform to Joint Inspection Group (JIG) and
International Air Transport Association
(IATA) standards. Puma Energy is also a
fuel group strategic partner of IATA.
“This acquisition will allow us to provide
secure supply of fuel for Puerto Rico’s
aviation needs, and is further demonstration of our long-term commitment to
the Island. It will also allow us to widen
supply options across the Caribbean
and Americas,” said Rodrigo Zavala,
Chief Operating Officer for Puma Energy
Americas.
Puma Energy’s Global Head of Aviation,
Diego Lamarche said the decision to
acquire BP’s aviation business in Puerto
Rico comes at an important time for
the regional fuel industry. “The Caribbean market faces a reliance on aviation
imports after the shutdown of several
refineries, and we believe this asset
strengthens and diversifies our position
as Puerto Rico’s largest fuel retailer.”
Puerto Rico is the regional hub for Puma
Energy’s Americas business, and home
to a network of 350 retail sites and
175 employees. The refurbished Puma
Energy Bayamon Storage terminal now
has a capacity of 517,000m3.
PETROLWORLD 050615
PETROLWORLD
PW
Section 1 011
PetrolWorld Americas
Conference & Networking
2016
Panama 27th – 28th September
The Latin America fuel retail market
is evolving into a key international
market place. This can be seen
clearly in Central America where
there has been dramatic change and
development of fuel brands and the
fuel supply chain.
PetrolWorld aspires to develop
a Bridge of Americas by holding its first event in Panama City for
Latin America.
To register your interest in this
event, please go to www.petrolworldamerica.com
www.petrolworldamerica.com
38
Section 2
Oil Company Retail Brand News > North America: News & Updates
north america
SELECTED NEWS:
7-Eleven Introduces Larger Stores to Oklahoma
Aloha Petroleum Promotes Healthy Living
BP Settles Horizon Claim
BP Announces New Sreamlined Loyalty Scheme
Circle K Sells 26 Sites in online Auction
CST CrossAmerica us$261.5 Deal
EPA Makes UST Requirements Tougher
ExxonMobil Sells Stake in Chalmette Refinery
Hess Acquisition Review One Year On
Francois Oil Celebrates 75 Years
KE Austin Sells GoGas Network to Quality Oil LLC
Michigan UST Authority Holds 1st Meeting
NEXBTL Debuts in California
New Jersey ExxonMobil Settlement Approved
Pacific Convenience & Fuels Acquired by United Petroleum USA
Petroleum Equipment Institute PEI Opens New HQ
Phillips 66 & 76 Fuel Brand Update
PMAA Request to White House – Ozone Standard
Petersen Oil Adds New Fuel Service Station
Protec Fuel & Patriot Capital Collaboration
SEI Buys LavigneBaker Fuel Distribution
Sunoco Acquires Fuel Distributor
Sunoco to Build 40 New Stripe Branded Sites
Sunoco Acquires Energy Transfer Partners Stake for us$1.94bn
Tesoro Logistics & QEP Complete Merger
TriStar Trucking Jons Atlas Oil
TruStar Energy Opens 1st CNG Station
US Refinery Capacity Reaches 18m Barrels per day
WAWA Expands
Western Refining Declares Q3 Dividend
PETROLWORLD
Oil Company Retail Brand News > North America: News & Updates
Section 2
39
USA: BP Announces New Streamlined Loyalty Scheme
BP has announced that is overhauling its customer loyalty
scheme in an effort to give customers greater value. The
company had a number of different rewards systems offered
to customers, which will be unified and simplified into two
credit card schemes and one non-payment points card
scheme.
The most generous option is their Visa card, which will
allow customers to get 25 cents off each gallon of fuel for
every $100 spent at any location except competition fuel
service stations. This benefit will last for 90 days. After the
initial 90 day period, cardholders can earn 25 cents off per
gallon for every $100 spent on purchases at BP, 15 cents
off per gallon for every $100 spent on certain travel, dining and grocery expenses, and five cents off per gallon for
every $100 spent anywhere else. There’s also a BP card that
offers the same benefits as the Visa for the first 90 days,
then 10 cents off each gallon of fuel for every $100 spent on
anything at BP after that. The loyalty card offers customers
the same initial 90-day benefits available in the other two
schemes, then 10 cents off per gallon for every $100 spent
on BP after. Customers enter their mobile phone number at
the pump to avail of the scheme.
Doug Dryan, head of BP’s loyalty card business, says “When
the economy took a turn over the last seven or eight years,
we saw consumer credit went away. And with non-credit
you aren’t giving away that personal information, so it’s a
simpler way for people to get in. We’ve taken this opportunity now to say let’s bring that non-payment program and
credit card program in line with one another so consumers
are earning the same rewards.” While Dryan is proud of the
USA: EPA Makes UST Requirements
Tougher
The U.S. Environmental Protection (EPA)
is strengthening the federal underground storage tank (UST) requirements
to improve prevention and detection
of petroleum releases from USTs,
which are one of the leading sources
of groundwater contamination. EPA’s
action will strengthen existing requirements and help ensure all USTs in the
United States meet the same release
protection standards. “These changes
will better protect people’s health and
benefit the environment in communities across the country by improving
prevention and detection of underground
storage tank releases,” said Mathy Stanislaus, assistant administrator of EPA’s
Office of Solid Waste and Emergency
Response. “Extensive and meaningful
new loyalty scheme, he sees it as just one aspect of giving customers a quality service. “We start with the physical location and the customer experience, such as always
having a receipt at a dispenser, and making sure the sites
are clean and well lit,” he says. “The next step is fuels and
quality gasoline and then loyalty rewards programmes.”
PETROLWORLD 180615
collaboration with our underground
storage tank partners and stakeholders
was vital to the development of the new
regulations. The revised requirements
will also help ensure consistency in
implementing the tanks program among
states and on tribal lands.”
Secondary containment and operator
training requirements of the Energy
Policy Act of 2005 will apply to USTs on
tribal lands. In addition, these requirements improve EPA’s original 1988 UST
regulation by closing regulatory gaps,
adding new technologies, and focusing
on properly operating and maintaining
existing UST systems.
Underground storage tanks are located
at hundreds of thousands of facilities
across America. Both marketers and
nonretail facilities own USTs. Marketers include retail facilities such as gas
stations and convenience stores that sell
petroleum products. Nonretail facilities
include those that do not sell petroleum
products, but may rely on their own
supply of gasoline or diesel for taxis,
buses, limousines, trucks, vans, boats,
heavy equipment, or a wide range of
other vehicles. The revised requirements
include:
•
adding secondary containment
requirements for new and replaced
tanks and piping;
•
adding operator training
requirements;
•
adding periodic operation and
maintenance requirements for UST
systems;
•
removing past deferrals for emergency generator tanks, airport
hydrant systems, and field-constructed tanks;
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40
Section 2
Oil Company Retail Brand News > Latin America: News & Updates
Sunoco Acquires Energy Transfer
Partners Stake for us$1.94bn
Natural gas transportation and storage
firm, Energy Transfer Partners LP has
announced the sale of Susser Holdings
Corp. to its master limited partnership Sunoco LP Snapshot Report. The
drop-down deal is valued at around
$1.94 billion and is expected to close on
Aug 1. Units of Energy Transfer Partners fell about 1% and Sunoco units fell
nearly 8% on the NYSE following the
announcement.
•
adding new release prevention and
detection technologies;
•
updating codes of practice; and
•
updating state program approval
requirements to incorporate these
new changes.
States and territories primarily implement the UST program. Many states
already have some of these new
requirements in place. For others, these
changes will set standards that are
more protective. More information about
this regulation is available at EPA’s UST
regulation website at www.epa.gov/oust
PETROLWORLD 230615
Source: Environmental Protection
PETROLWORLD
USA: PEI Opens New Headquarters
Building
Congratulations to PEI on opening their
new Headquarter Building !
The Petroleum Equipment Institute has
opened its newly built headquarters at
6514 East 69th Street in Tulsa, Okla. The
new building replaces the PEI headquarters that was built in 1976 and destroyed
by fire in February 2014. The new headquarters sits on the same foundation as
the original. PetrolWorld looks forward
to meet up with PEI staff at the forthcoming annual convention in Las Vegas.
PETROLWORLD 250815
Energy Transfer Partners will receive a
cash consideration of about $970 million
from Sunoco. The partnership will also
receive 22 million Sunoco units with
a value of about $970 million. Energy
Transfer Partners would continue
to remain the largest stakeholder in
Sunoco.
Sunoco has announced a $600 million
senior note offering. The proceeds from
this offering, in addition to the borrowings under its revolving credit facility,
would be used to finance the cash portion of the deal. For Sunoco, the deal is
expected to be breakeven with respect to
this year’s distributable cash flow but be
substantially accretive next year onward.
Susser Holdings is a convenience stores
operator, with presence in Texas, New
Mexico and Oklahoma. The transaction
would therefore increase Sunoco’s retail
exposure. The partnership already holds
a portfolio of convenience stores and
retail fuel stores and this deal would
Oil Company Retail Brand News > Latin America: News & Updates
likely provide new organic growth opportunities for the firm.
PETROLWORLD 170715
Source: Zacks
USA: New Michigan UST Authority
Board Meets for First Time
After a 20-year hiatus, Michigan is making strides to bring back a program to
assist owners and operators in cleaning
up releases from leaking underground
storage tank systems.
From 1988 through 1995, the Michigan
Underground Storage Tank Financial Assurance, or MUSTFA, program
assisted owners and operators of UST
systems with meeting the U.S. Environmental Protection Agency’s financial
assurance requirements. After the
program was repealed in 1995, owners
and operators were faced with relying on
private insurance to meet the financial
assurance requirements.
At the same time, the state continued
to collect 7/8 cent per gallon from
fuel sales to pay off the debt from the
claims. Even after the debt was paid off,
the state continued to collect the fees,
and the MUSTFA fund grew. The fund
was renamed to the Refined Petroleum Fund, or RPF, in 2004, and some
limited funding was provided to owners
and operators through the Temporary
Reimbursement Program, or TRP. The
TRP funded cleanups at 554 leaking UST
Section 2
41
sites with $29.6 million; however, the
TRP program ended as the monies from
the RPF were diverted to other unrelated
programs. The TRP fund did not assist
owners in meeting the federal financial
responsibility requirements.
•
Greg Gould, Speedway, representing petroleum refiners
•
Bill Saad, Michigan Fuels, Inc. &
Fuels Transportation, Inc., representing motor fuel retail
The initial steps toward bringing back a
financial responsibility and reimbursement program started with significant
legislative reforms to Michigan’s Leaking UST program in 2012. The legislative
changes included the establishment of
an UST Cleanup Advisory Board to make
recommendations for a new program to
fund cleanup of leaking UST sites using
the RPF. The board’s recommendations
were reported in 2013, and were followed by Public Act 416 of 2014, which
called for the establishment of the UST
Authority Board, or USTAB, and the UST
Cleanup Fund.
•
Grenetta Thomassey, Tip of the Mitt
Watershed Council, representing a
statewide environmental organization -- Dan Wyant, Department of
Environmental Quality Director,
representing the Department of
Environmental Quality
Gov. Rick Snyder announced the names
of the six appointees to the USTAB
in June 2015, all representing different sectors of interest. The board also
includes the director of the DEQ. The
appointees are:
The USTAB’s first meeting convened
on July 7 in the DEQ’s Constitution Hall
headquarters in Lansing, Mich. The new
members took this opportunity to meet
each other and DEQ support staff, as
well as hear presentations about the
role of the board, history of past programs and lessons learned, and financial responsibility requirements.
Michigan Petroleum Association President, Mark Griffin, described the history
of the UST cleanup and funding programs and lessons learned. Griffin commented, “The history of the underground
storage tank program in Michigan is
long and detailed. This is an historic day,
as we start over.”
•
John Dimmick, Walters Dimmick
Petroleum, Inc., representing independent petroleum marketers
•
Juman Doleh-Alomary, Wayne State
University, representing the general
public
The board will work on a fast schedule, with the intention of being able to
receive claims from UST owners and
operators by Oct. 1.
•
Brian Eggers, Sr., AKT Peerless
Environmental Services, representing statewide business
PETROLWORLD 210715
Source: Michigan AG Connection – USAGnet
PETROLWORLD
42
Section 2
Feature > IFSF
IFSF, Conexxus
and nexo to enhance
ISO 20022
Setting the standard for more
than 20 years
During the last 20 years or so IFSF has
developed standards to address the
needs of Petroleum Retailers who want
to connect different devices on their sites,
integrate their systems and process payments. The work started with connecting
the basic devices needed to operate a
self-service forecourt – the pumps, price
signs, tank gauges and other environmental sensors and car washes. Around
the end of the 90s participants in IFSF
were asking for similar solutions that
addressed their needs to accept payments,
both in the store and on the forecourt,
and work began to respond to this.
SimonStocks
An agreement between Conexxus, the
International Forecourt Standards Forum
(IFSF) and nexo has been ratified to provide the expertise to enhance the
ISO 20022 standards to meet the needs
of the petroleum retail and convenience
store industries.
The International Forecourt Standards
Forum (IFSF) has been in existence since
the early 1990s. IFSF Ltd is owned and
managed by seven major oil companies,
with membership in various classes open
to anyone operating a chain of service
stations. About 150 others in this sector
participate in IFSF through the Technical
Interested Party scheme, mainly from the
supplier community.
Organisations with an interest in the
standards, such as Conexxus and the
European Parking Association, also affiliate with IFSF. Although IFSF standards
are most frequently used in Europe, they
are also being used around the world.
IFSF has established IFSF China to support the community there.
PETROLWORLD
IFSF’s current payment standards are
based on the widely implemented international standard, ISO 8583. Extensions
to this standard have been added to
meet the needs of the petroleum sector,
such as fleet cards and product codes.
These standards are continually reviewed
to keep them up to date and addressing industry needs. Developments over
the years include compliance with EMV
and the ability to support many types
of mobile payments. A recent and very
limited survey showed that, even on the
basis of the small sample that was taken,
IFSF’s payment standards are in use in
26 of the 28 EU countries, with around
90,000 terminals installed processing
over 1 billion transactions a year.
IFSF, Conexxus and nexo
partnership
The organisation is keen to see its standards spread to other markets, bringing
the benefits of simplification of integration, greater choice of suppliers and a
wide knowledge base. Earlier this year
IFSF cemented its long standing relationship with Conexxus by agreeing to work
together on the further development of
standards, aiming for these to become
global standards and to confirm their
position as the gold standard.
The relationship between IFSF, Conexxus
and nexo is the logical next step, looking to the future development path for
payment standards. Although ISO 8583
has served the market well and is likely
to have years of life left, there will come
a time when a more modern solution,
taking advantage of modern technology,
is required. This is likely to be ISO 20022
and as nexo have built a solid base in
developing their current solution the
addition of IFSF and Conexxus to bring
the specific needs from our members’
business sectors will prepare ISO 20022
to meet the needs of all markets. The
cost of change in the Petroleum sector
is likely to be high so it is essential that
there are no “false starts” and that the
accumulated knowledge of IFSF and Conexxus can ensure that it is fit for purpose when a business case to introduce it can be made.
Each year IFSF runs a conference to
discuss major issues affecting the industry. Last year the focus was on mobile
payment and the 2015 event is currently
being planned to look at how innovations
in payments, retailing, motor vehicles
and technology will affect the sector and
the solutions and standards that will
need to be built to support this. This will
be held in the Netherlands at the start of
December. Details are available via the
IFSF website (www.ifsf.org).
IFSF has come a long way over the last 20
years since the ideal of interconnecting
all the devices in a service station was
first considered. To a large extent this
has been achieved and with the relationships with other important organisations in relevant fields, the continuing
development of the payment standards
and the recently revived and very active
work looking at the integration of devices,
IFSF can continue to play an important
role in helping the industry to meet their
customers’ needs with integrated, cost
effective solutions. Product & Supplier > News & Updates
Section 3
43
PRODUCT AND SUPPLIER
FEATURED NEWS:
PumpWatch “PW Lite” Series
All Fuel Supplies Fiji – New Distributor
W&M test measure
Distributor
Scheidt & Bachmann Unmanned Fuel Service Station
Asis & Flowco Report Successful Calibex Field Trial
Solution
Fuel Service Station Technology
ESSO Germany Replaces Site Managment Systems with
S&B
AirMedia Announces Q2 Results - China
Fuel Dispensers & Service Station Solutions
Digital Signage
Tokheim Release Unmanned Tank Lining Solution
Cardtrend Systems Malaysia
Tokheim New Heavy Duty Dispenser
Payment Solutions
Tokheim & Fenotec Partnership Develops New Tank
Lining Solution
EKA Launches Contactless EMV Card in Russia
Payment Solutions
Tokheim Mobile Payment Solution
Fuel Dispensers & Service Station Solutions
Franklin Defender OPV’s Availability Update
Wayne inOvationTV & Loyalty Program
Franklin Omni Series
Ascentium Capital Supports Wayne Fueling System
Franklin’s PrePackaged Dispenser Sumps
Australia - New Travel Centre Employs Wayne Fueling
VOC Nozzles Receive UL Listing
Systems
Fuel Dispensers & Service Station Solutions
Fueling Components
Kalibrate Secures Morrison Contract in England
Wheelright New Tyre Pressure Monitoring System
Air & Water – Ancillary products
Chile – Copec Expands Scope of Kalibrate Fuel Retail
Location Solution
USA – Kalibrate Delivers Data for Hydrogen Highway
Zeppini New Product Launch Brazil
Fueling Components
Pricing Knowledge Technology
Nupigeco Receives OHSAS Certification Italy
Nupigeco Butt Fusion Repair Sleeve Approved by NYPSC
Nupigeco smartflex used in Florida Marine Project
Piping
OPW New AVANCE Configuration
Fueling Components
OTI PetroSmart Expands
Fleet Solutions
PETROLWORLD
44
Section 3
Product & Supplier > News & Updates
All Engineering Group Fiji – New Distributor
Product Segment: Distributor
All Fuel Supplies is the authorised distributors of fuels and
lubricants for Total Fiji Ltd. The company also distributes
Hong Yang fuel dispensers. The All Engineering Group was
Cardtrend Systems Sdn. Bhd. Payment
Solutions
Founded in 2001 and based in Kuala Lumpur
(Malaysia); Cardtrend is specialized in end-toend close-loop payment and loyalty solutions.
Cardtrend’s team of industry specialists
aims to deliver innovative and high quality services to our clients and stakeholders, along with unmatched security and
resilience.
The experience of Cardtrend is deploying
remote solutions in different countries is
one of the most recognized strength by
our clients. You do not need to invest in
local team; our engineers will be able to
setup the solution for you.
Fully supported by the Malaysian Government, the MSC Malaysia is Malaysia’s
national ICT initiative designed to attract
world-class technology companies
while grooming the local ICT industry.
It is also a mark of world-class service
and achievement and your passport and
gateway to a host of privileges granted
by the Government of Malaysia to the
business entities.
Website: www.cardtrend.com
EKA Launches Contactless EMV Cards
in Russia
EKA will migrate existing payment cards
to Gemalto’s Optelio PURE contactless
solution.
These new private label cards bring
a robust defense against fraud and
enhanced convenience for the end
users. The cards are have been deployed
from April 2015 and are fitted with the
industry-standard MULTOS operating
system. The implementation of the EMV
standard will also facilitate EKA’s future
commercial plans for interoperability
with other retailers.
The new dual interface cards bring
a quicker payment experience to
PETROLWORLD
established in 2001 by Parvin Kumar specialising in general
engineering, automotive, marine and welding works.
PETROLWORLD
customers who just have to tap the card
against the POS terminal to pay at EKA’s
petrol stations. Verification of the card’s
authenticity is performed by the payment terminal itself, ensuring service
continuity is maintained even if there is
an issue with the network.
“Gemalto is the only company that can
provide a comprehensive solution for a
contactless EMV private payment card,
backed by strong references worldwide,”
said Vasiliy Nazarenko, CEO of EKA.
“Their local presence and experience
ensured that the migration from our
existing cards was extremely straightforward. The next step will be interoperability with more retailers to create a
strong and wide private EMV Russian
network.”
“Gemalto’s technology enabled the
delivery of more than 320 million
contactless cards in 2014 alone so it is
well proven,” added Philippe Cambriel,
President for Europe, Mediterranean
and CIS at Gemalto. “Local retailers
such as EKA will benefit from our extensive experience acquired from working
with major Russian financial institutions.
With our personalization center in
Moscow we can serve them with a very
high level of responsiveness.”
For more details email: [email protected]
OTI PetroSmart and Wayne Fueling
Systems Expands in Multiple Regions
OTI PetroSmart and Wayne Fueling
Systems have announced the expansion
of the EasyFuel Plus implementation
into Africa, South America and Asia.
Both companies are participating in the
PetrolWorld Kuala Lumpur event this
month. The global Supply Agreement
was signed between OTI PetroSmart and
Wayne in December 2013 in respect of
OTI’s AVI (Automated Vehicle Identification) solution, EasyFuel Plus. Under the
agreement, OTI’s EasyFuel Plus components are rebranded as Wayne products
and integrated into the Wayne Fusion™
site automation server to help provide
Wayne’s customers with a secure, reliable, scalable, and cost-effective fleet
management system.
Wayne uses its channel partners to
introduce the solution to petroleum
retailers, commercial fleets, and industrial and mining customers. Pursuant
to the commercial arrangement, OTI
PetroSmart provides ongoing implementation, technical support and training
to ensure that customers derive the
intended benefits of the overall solution.
As a result of concerted mutual efforts
in 2014, the strategic relationship
between OTI PetroSmart and Wayne
has gained significant momentum in a
number of new regions in both the retail,
commercial and industrial context. The
pilot implementation for a leading petroleum retailer in Northern Africa with a
large downstream network of service
stations has been successfully concluded. Orders for both site and vehiclemounted equipment have been received
for the first phase of the AVI roll out.
In addition, field trials for a major petroleum retailer in South America with a
large market presence in its country of
operation are underway and orders have
been processed to extend the field trials
to additional sites.
Wayne has also secured a major contract
to supply compressed natural gas (CNG)
dispensers and the integrated Wayne
Fusion site automation server with AVI
for the city of Baku public transport
fleet in Azerbaijan, demonstrating the
versatility of the OTI EasyFuel solution
to address a wide range of refueling
scenarios.
As a Wayne distributor in Africa, OTI
PetroSmart has furthermore extended
the implementation of its packaged
home base solutions, which incorporates the Fusion site automation server
for commercial transport companies,
Product & Supplier > News & Updates
government ministries, municipalities
and industrial customers in Southern
Africa. “These recent, exciting wins are
the result of a high-level of cooperation
between OTI PetroSmart and Wayne
from a commercial, technical, training
and support perspective,” said Charlotte Hambly-Nuss, managing director
of OTI PetroSmart. “We are committed
to supporting Wayne and their channel
partners in their efforts to introduce
the integrated solution. We anticipate
that momentum will continue to build
throughout 2015.”
Matteo Ciarapica, Regional Products
and Solutions Leader at Wayne, commented: “The Fusion site automation
server already provides fuel station
operators with increased visibility and
control over many forecourt devices in
a single, streamlined solution. With the
addition of OTI PetroSmart’s robust and
secure AVI functionality, the Fusion site
automation server’s fleet management
capabilities are significantly enhanced,
enabling completely automated authorization and payment of re-fueling transactions, 24 hours a day. As anticipated,
the increased functionality has opened
up new opportunities for us in the area
of fleet management across the globe.”
Ofer Tziperman, CEO of oti, added: “This
relationship is representative of our
business efforts to help grow opportunities for our fuel management solutions.
OTI PetroSmart’s strength lies in its
responsiveness and design approach,
which provides it with the agility to
address the functional and technical
requirements of the market.”
PETROLWORLD 030615
PumpWatch “PW Lite” Series
Lightweight carbon fibre composite
hand-held test measures. PW Lite is the
new range of PUMPWATCH Carbon Fibre
Hand-held Test Measures. Weighing ca.
2kg when empty and with the advantage
of the zero coefficient of thermal expansion makes the PW Lite range the next
generation in hand-held test measures.
The PW Lite concept was developed to
meet the needs of the Trading Standards
Officers who were just required to carry
out one-off checks at the request of the
consumer, Service Engineers who may
only require a single test measure when
carrying out routine maintenance checks
and the Service Station Manager/Owner
who wants to ensure that his dispensers
are not causing his fuel losses. The low
cost, lightweight PW Lite meets NMO
Specification 7321 www.pumpwatch.ie
Scheidt & Bachmann to replace site
management systems in Esso Germany
network
Scheidt & Bachmann has announced
that ExxonMobil has decided to employ
Scheidt & Bachmann systems for the
POS replacement in Germany. In Europe
this has been one of the biggest tenders
within the past few years.
Based on more than 30 years market
presence and its market-leading position in Germany, Scheidt & Bachmann
is able to revert to a broad experience in
all aspects of the fuel business. Scheidt
& Bachmann has always been a leading
force in the introduction of innovative
solutions to the market. Once again, we
are looking forward to proving our capability in undertaking this large project
with innovative solutions that perfectly
fit our customers’ needs.
Over the forthcoming years, Scheidt
& Bachmann will install its hardware
and TMS 30 and a tailor made software
within the German Esso fuel retail
network. With TMS 30, Esso receives
the proven and leading solution for the
German market. This comprises of the
latest version of the TMS 30 POS touch
solution with optimized look & feel, the
Scheidt & Bachmann Sitemaster that
connects the sites with the head office
system NMS, and the NMS itself. This
comprehensive package is rounded off
by a service contract for the installed
systems. With this contract Scheidt &
Bachmann is able to strengthen and
build on its market leading position in
the German fuel market.
Tokheim Release Unmanned Tank Lining Solution
Tokheim have launched a state-of-theart tank lining solution for the retail,
domestic and commercial markets. The
product has been produced in partnership with Fenotec and has proven to be
a cost-effective alternative to traditional
methods of replacing or refurbishing
tanks. As it is an unmanned solution no
operator is required to enter the tank.
This significantly reduces the health and
safety risks that are usually associated with tank maintenance. The lining
Section 3
45
system can be installed in a few days,
reducing downtime. Tank replacement
can be expensive, but one of the benefits
of this product is that it is a more costeffective alternative. It is particularly
useful for cases where internal corrosive makes it impossible to add a tank
coating.
The process is relatively straight forward. First, Tokheim cleans the tank
with an unmanned process, and a 3D
laser calibration tool measures the tank.
These measurements are then used
to manufacture a tailor-made liner for
that particular tank. The liner, along
with a protective mattress, is placed in
the tank and the liner is inflated until it
lies against the tank as a ‘second skin’.
The tank is then put through a battery
of tests to ensure there are no leaks.
Tokheim’s unmanned tank lining solution is available in a number of countries
across Europe.
New Heavy Duty Dispenser Launched
Tokheim have launched a new super
heavy-duty dispenser capable of dispensing diesel at 200 liters per minute
(lpm), targeting sectors such as highthroughput motorway sites, marine, offroad, mining, rail and farm equipment,
amongst others. his offering is revolutionary, as it brings to these market
segments the performance guaranteed
by the state of the art Tokheim Quality
Meter along with the safety, reliability
and consistent user experience offered
by a retail dispenser.
The Q310 200lpm was exhibited in 2014
at the Uniti Expo in Stuttgart, Germany
and since then various successful installations have been carried out across
Europe and Africa with extremely positive feedback from satisfied customers.
The Q310 200lpm retains all the quality
features of the standard Quantium 310
that has always been a popular choice
among our customers.
PETROLWORLD 0715
Launches Mobile Payment Solution
The Tokheim mobile payment turns the
classical fuel card or cash payment into
a modern and flexible fuelling app opening up new ways to enhance customer
interaction.
The mobile payment app offers consumers a fast and secure way to pay for fuel,
PETROLWORLD
46
Section 3
Product & Supplier > News & Updates
view their historical usage and automatically retrieve electronic receipts on
their smartphone. Whilst respecting fuel
station health and safety regulations,
consumers can handle the complete
payment process on their mobile phone
from within their own vehicle.
The beacon technology utilised by
Tokheim will enrich the fuelling experience even further. Beacons will trigger a
welcome notification to the smartphone
when arriving at the station and confirm the location of the dispenser to the
mobile phone. Security and privacy is
fully guaranteed as no card numbers or
sensitive personal data are stored on the
smart phone.
The Tokheim cloud-based mobile
payment server, COMPASS, manages
the entire process and interacts with
Tokheim’s leading fuel retail automation system, the Fuel POS, for forecourt
activity and reporting. COMPASS also
transmits the financial transactions
to Tokheim’s payment host, OASE, for
further authorisation processing.
Kurt Dillen, General Manager System &
Electronics Business Unit comments:
“Tokheim is constantly exploring new
technologies to create a seamless and
pleasurable fuel station experience for
the customers. The mobile technology
has changed the way we look at our
environment, and the fuel station is no
exception to that. Our primary aim is to
provide added value to existing and new
customers and end-users by simplifying the process and reducing the time at
the pump. We believe that this solution
will help improve the customers’ fueling
experience significantly.”
PETROLWORLD 0615
Wayne Fueling Systems Completes Payment Rollout in the Petronas Dagangan
Network
Wayne Fueling Systems and its local
partner Titan Oil & Gas Sdn. Bhd., completed a significant project for customer
Petronas Dagangan Berhad (PDB), to
design a new outdoor payment infrastructure based on Wayne iX Pay secure
payment platform and Fusion forecourt
platform. The project was certified with
Malaysian banks and rolled out to 480
Petronas Stations located in Central and
North Malaysia, as well as Sabah and
Sarawak in Eastern Malaysia. The payment upgrades, including media-ready
PETROLWORLD
screens and secure Europay, MasterCard and Visa (EMV) components, were
provided as retrofits to already installed
Wayne Vista™ and Global Star™ fuel dispensers in the network, as standalone
payment pedestals, or integrated into
the new Wayne Helix™ fuel dispensers
recently installed with PDB.
The success of the project can in large
part be attributed to leveraging the
expertise and dedication of Wayne’s
cross-functional team at a regional
level, as well as its Austin, Texas U.S.A.
and Shanghai, China facilities with support and collaboration of the various
PDB teams in the Retail Engineering,
Business Technology and Customer
Experience departments.
“This payment project was a wonderful opportunity to support PDB with
its business objectives and showcase
Wayne’s technological capabilities in
the area of payment and automation,”
stated Douglas Duncan, APAC Strategic
Account Manager. “We are thankful for
the confidence PDB is placing in our
products and technology solutions. We
look forward to continuing to deliver
strong performance and reliability in
PDB’s retail network as well as tighten
our relationship with this key customer
for many years ahead.”
upgrade, now all fuel pumps at PETRONAS Stations nationwide come with their
own Outdoor Payment Terminals (OPTs),
offering speed and convenience for
customers who prefer to pay with their
debit or credit cards,” said Shaharuddin
Muhammad Sidek, Head of PDB’s Retail
Business. He also added that customers
still have the option to make payments
at the counter.
Sidek continued, “We are secure in
knowing that we are offering our
customers industry leading fuel retailing solutions as we comply with new
payment regulations across the country. Our priority is in ensuring that our
customers continue to reap the benefits
from the continuous improvements
and upgrades made to our systems to
provide them with a seamless, fuss-free
experience at our PETRONAS Stations.”
Wayne has been supplying PDB with
dispensers since 1974 and its fuel pump
installed base accounts for about half of
its retail network.
PETROLWORLD 150715
“We are pleased to work with Wayne on
this important initiative. Following the
Australia: New Travel Centre Employs
Wayne Fueling System
A new Australian travel center has
raised the bar for the fuel retailing
industry by unveiling state-of-the-art
slim-line fuel dispensers that provide
faster, safer, and cleaner refueling
facilities for customers. Puma Energy’s
Kempsey Travel Centre in Kempsey,
Australia opened in May 2015. The station is offering Wayne Fueling Systems
modern refueling technology to their
customers because heavy vehicle drivers
are frequently forced to use lower quality
equipment, despite using large quantities
of fuel.
Wayne Fueling Systems’ Australia
Regional Sales Manager, Shaun Napier,
said the Wayne Helix™fuel dispensers
that were installed on-site had helped
Puma to deliver an industry-leading service centre where all customers could
have a high-quality refueling experience
whether they were on the retail forecourt or the truck canopy forecourt.
Product & Supplier > News & Updates
Section 3
47
we offer at every fueling bay across the
truck and light vehicle forecourt.”
Customers can expect to experience
the Helix fuel pump facilities in more
locations, as Puma Energy continues
the rollout of its fuel retail network in
New South Wales and Australia.
Zeppini Ecoflex New Website
Zeppini Ecoflex new website allows
visitors to know easily all the details
about the history, services and products offered by the company.
Pages, such as products, manuals,
company distributors, and others were
reviewed in its contents and in how the
information is presented, which is now
simpler and clear.
“The basic, industrial equipment typically available to truckers is no more.
Thanks to our Helix fuel dispensers,
they can now experience the same ease
and convenience available to drivers
using the retail forecourt,” Napier said.
“Bringing this kind of technology to the
industry by no means was an easy task.
We undertook extensive research to
understand the needs of fuel consumers
including interviewing motorists, station
owners, technicians, pump buyers, and
more. Coupled with nearly 125 years
of experience and knowledge in the
retail fuel industry, this allowed us to
accurately identify the design and functionality needed and what would make
all fuel customers’ lives easier.”
Puma Energy Kempsey service station
owner Satti Singh said customer feedback on the new site and its facilities had
been nothing but positive. “Customers
have been incredibly supportive, and we
have been receiving compliments almost
daily on the look and functionality of our
site and refueling facilities. In particular,
we have had a lot of positive comments
on the quality of our diesel pumps, as
well as the availability of diesel which
One of the main concerns of the
company was the navigation and
visitor interaction, so the website were
developed with technology that allows it
to adapt to the screens of smartphones
and tablets, optimizing and making a
more user-friendly navigation on these
devices.
Another new feature is the area destined
to inform about services offered by the
company, such as training. On this page,
visitors can check out the upcoming
dates and register to attend the training
very easily.
All the website content is available in
three languages, English, Spanish and
Portuguese.
Check these and other features of the
new Zeppini Ecoflex website at: www.zeppini.com.br/site/en
PETROLWORLD
48
Feature > PEI NACS
Section 3
COVER STORY
USA – PEI
CONVENTION AT
THE NACS SHOW
The 2015 PEI Convention at the NACS Show
is the key event of the year for the fuel and
fluid handling equipment industry in North
America. This year’s event will be held
October 11-14 at the Las Vegas Convention
Center in Las Vegas, Nevada.
CONVENTION SCHEDULE AT A GLANCE
Sunday, October 11
8:00 a.m.
2:00 p.m.
3:30 p.m.
6:30 p.m.
10-Groups Breakfast & Meetings
PEI Women Event
PEI Young Executives Roundtables & Reception
PEI President’s Priority Dinner (invitation only)
Monday, October 12
7:30 a.m.
9:15 a.m.
11:30 a.m.
Tuesday, October 13
8:30 a.m.
10:00 a.m.
11:30 a.m.
Kick-Off Breakfast & General Session
PEI Education Sessions
Trade Show Opens
PEI Membership Breakfast & Meeting
PEI Education Sessions
Trade Show Opens
5:30 p.m.
PEI Industry Reception
Wednesday, October 14
8:00 a.m.
NACS Closing Session
9:00 a.m.
Trade Show Opens
1:30 p.m.
PETROLWORLD
Convention & Trade Show Close
Feature > PEI NACS
Section 3
49
Key International Supplier
Companies at PEI
Asis Automation & Fueling System
PEI Stand Number: 7309
ASIS & Flowco Report Successful Calibex Field
Trial in Thailand
ASIS and Flowco have released a report detailing a
successful field trial of the Calibex laser tank calibration
system in Bangkok. Flowco already operates a successful
manual calibration system, guaranteeing accuracy to within
0.5% to customers. The company wanted to gauge the
EZ Tech
PEI Stand Number 7006
EZTech is synonymous with new generation forecourt
controllers. We have depth of technical expertise across
three generations of forecourt management devices, both in
development and deployment around the world.
Today EZTech devices help oil industry site managers,
deliver outstanding customer service while maintaining wet
stock control throughout south America.
Our devices are built in Brazil, designed by our Kiwi founder
Kelvin Ussher, who is globally recognized as the designer of
successful first and second generation forecourt controllers.
Devices designed by Kelvin are deployed around the world.
Franklin Fueling Systems
PEI Stand No: 6218
Franklin Launches Omni Series
Franklin Fueling Systems announces the highly anticipated
launch of the Omni Series™ Vapour Recovery Dispensing
System. Franklin brings its years of experience and
expertise in Stage II Vapour Recovery to a new Europeanstyle hanging hardware system. The familiar fit, form, and
flow of the system is ideal for European and Asian markets
requiring an ATEX certified system.
The Omni Series™ Vapour Recovery Dispensing System includes:
• A complete line of vapour recovery nozzles with highly
customizable options.
• An assortment of vapour recovery break away valves
and sight glasses.
• A line of totally customizable vapour recovery hoses.
What really sets the Omni Series™ nozzle apart is a
revolutionary new modular interior design that makes
servicing them faster and easier than ever. The new
modular design features a pre-assembled cartridge
performance of Calibrex against the existing system in its
test environment and learning centre.
The flowco learning centre features 6,000 litre and 2,000
litre tanks, with Gilbarco pumps and ATG systems as well as
flow metres and all neccessary equipment to simulate the
fuel service station environment.
After 40 minutes of calibration time, the Calibrex system
delivered perfect results, the companies said. Over
intensive testing, Calibrex proved to have accuracy rates
of within 0.1%. Both companies reported that they were
pleased with the results. www.asis.com.tr
With a solid foundation of customers, goodwill and capability
in the Americas, which we have developed from Brazil, we
are responding to our international customers requirements
in Asia, Africa and the Middle East with our cutting edge
forecourt solutions.
EZTech engineers and site automation architects would be
delighted to craft a customised solution for your forecourt
(s). We are happy to co-exist with your current vendors,
while delivering the most cost efficient solution to your
forecourt automation needs.
We take this opportunity to invite oil companies, maintenance,
sales and support partners in Asia, Middle East and Africa to
contact us.
containing all inner components. Servicing a nozzle is as
simple as unloading a single cartridge and replacing it with
a new one. This means that nozzles spend less time being
serviced and more time in service.
Full Availability of Defender OPVs
Franklin Fueling Systems has made its highly popular
Defender Series™ Overfill Prevention Valves (OPVs) fully
available to order in all models and without any restrictions
on quantities. The move follows a successful limited release
period, in which the company said that its new OPV product
has changed the way the industry looks at overfill prevention.
With full production capability now in place on the Defender
products, only a limited supply of legacy Autolimiter™ OPVs
are still available. This product will be discontinued once this
supply has been depleted, Franklin confirmed.
Franklin Fueling Systems will continue to offer CARB
approved Autolimiter™ OPV models until the Defender
Series™ OPV receives this approval. Customers looking
to identify the proper Defender Series™ OPVs to order in
place of legacy Autolimiter™ OPVs can access a full crossreference guide.
PETROLWORLD
50
Section 2
Feature > PEI NACS
Franklin Fueling Systems offers the world’s most complete
line of petroleum equipment including submersible
pumping systems, piping and containment systems,
fuel service station hardware, dispensing systems, fuel
management systems and transport systems.
compatibility with Ethanol blends up to E15. This new
standard replaces the old UL 842 standard. To achieve
this listing, Franklin Fueling Systems upgraded the
poppet seals and O-rings found in Franklin nozzle models
including:
Pre-Packaged Dispenser Sumps Now Available
•
•
•
•
Franklin Fueling Systems announce the launch of new
pre-packaged dispenser sumps. This service offers a
custom, complete ordering solution for under-dispenser
containment systems, with a single part number. Combine
APT™ or UPP™ Piping & Containment System products
with FLEX-ING™ and EBW™ brand Service Station
Hardware products for an easy-to-order, ship, and install
package.
PETROLWORLD www.franklinfuelingsystems.com
VOC Nozzles receive UL 2586 listing
With the increased use of Ethanol and biodiesel blended
fuels, this new listing was put in place to ensure nozzle
•
•
EBW™ brand 402 Series Utility Nozzles
EBW™ brand 498 Series Manual Nozzles
HEALY™ brand 400 Series ORVR Nozzles
HEALY™ brand 600 Series Bootless Vapor Recovery
Nozzles
HEALY™ brand 800 Series ORVR Nozzles
HEALY™ brand 900 Series EVR Nozzles
All nozzles manufactured after April 30, 2015 are required
to meet the new UL 2586 requirements in order to carry
the UL listing. Effective immediately, Franklin Fueling
Systems are discontinuing the sale of certain 402 Series
utility nozzles, which did not apply for the UL 2586 listing.
New part numbers have been created for the remaining 402
Series and 498 Series manual nozzles. No HEALY™ Vapor
Recovery nozzle part numbers are affected.
Franklin Pre-Packaged
Sump Label
Husky Corporation
PEI Stand Number 6202
Husky Corporation is one of the world’s leading
manufacturers of high-quality nozzles, swivels, safe-tbreaks and accessories for service station fuel delivery
PETROLWORLD
systems. Its product line features nozzles for conventional
and vapor recovery fueling, truck and high volume
fueling, farm and commercial fueling applications. With
manufacturing headquarters in Pacific Missouri, U.S.A,
Husky serves the world market through an extensive
network of domestic and international distributors
Feature > PEI NACS
Kalibrate
PEI Stand Number 5527
COPEC S.A. Expands Scope of Kalibrate Fuel-Retail
Location Solution
Kalibrate, announced that COPEC S.A. has again chosen
Kalibrate location intelligence solutions to drive strategy in
500 sites across Chile.
Rodrigo Guerrero, responsible for Network Planning COPEC
Chile, said, “Kalibrate has a worldwide history of success.
Their retail network planning tools have proven to be robust,
giving us confidence about how and where to invest. They
understand the business and they have the expertise. This
allows us to trust in their solutions.”
Kalibrate Delivers Data for Hydrogen Highway USA
Kalibrate has released the results of its California hydrogen
refueling infrastructure analysis to the Energy Department’s
National Renewable Energy Laboratory (NREL).
Because the availability and proper placement of retail
hydrogen fueling outlets is critical to successful market
adoption of FCEVs by consumers, Kalibrate was privileged to
employ its fuels network planning expertise to identify the
best locations for establishing a network of stations.
NUPI Americas Inc
PEI Stand Number 6813
Italy: Nupigeco Receives OHSAS Certification
Nupigeco has received Occupational Health and Safety
Assessment Series (OHSAS) certificates for its factories in
Busto Arsizio and Castel Guelfo di Bologna.
The OHSAS system outlines the steps that a company needs
to take to create an effective occupational health and safety
management system. It is a voluntary programme that, when
applied, guarantees high standards regarding employee safety.
Although it is a time consuming process to complete, Nupigeco
said that it volunteered to take part in the programme as
a sign of commitment to providing a safe environment for
their workforce and the highest quality standards for their
customers.
Nupigeco was founded with the 2008 merger of NUPI S.p.A.
and GECO System S.p.A., two companies with more than 30
years of experience in the field of piping. The company offers
a full range of pipes and fittings made of the most modern
thermoplastic materials to a range of sectors, including the
fuel retail industry.
USA: NUPI Butt Fusion Repair Sleeve Approved
by NYPSC
The state of New York is requiring all gas distribution
companies to inspect and repair any bad butt fusion they find in
the ground whenever they uncover a plastic fusion on natural
gas facilities as per NYPSC regulation 14-G-0212 dated May 14
Section 2
51
More than 30,000 locations were identified within the state of
California and then ranked from best to worst based on their
viability for introducing a hydrogen refueling station. Kalibrate
collaborated with NREL hydrogen experts to identify the key
drivers for ranking the locations. Initially, 22 variables were
identified as potential candidates. Through statistical analysis,
the 22 variables were reduced to 11 that were found to be
the most important. At the top of the list were the number of
households with annual income greater than $100,000, the
number of existing gas stations within the trade area and the
projected number of FCEV vehicle purchases. The existing gas
stations are important to the infrastructure development as
they offer a more economical means to introduce hydrogen
refueling than a standalone, ground-up facility.
As of April, there were 11 existing hydrogen refueling stations
in California with plans underway for 38 more stations.
Kalibrate’s study recommends the best locations to fill in the
gaps not covered by the existing and planned station network.
“One of the seven elements of a petroleum retailer’s
success is market intelligence which includes an in-depth
understanding of the competitive environment beyond
traditional fuels,” said Bob Stein, president and chief executive
officer of Kalibrate. “Alternative fuels are rapidly evolving and
today’s retailers need to keep track of this growing market
segment to determine if it will threaten their existing business
or offer a new commercial opportunity.”
PETROLWORLD 0615 Source: Kalibrate
2015. Companies are required to visually inspect every fused
plastic joint that is exposed during normal operations. The
term “normal operations” includes all facility work performed
that exposes a plastic fusion.
We are proud to announce that NUPI AMERICAS produces the
only approved repair fitting i.e. NUPI Butt Fusion Repair Sleeve
item code BFRS. Currently, the only other solution is to cut the
bad joint out. NUPI Butt Fusion Repair Sleeve is a safety repair
system to be used for minor damages on pipe that can be
installed on pressurized polyethylene pipes and represents a
safe and quick solution to bad butt fusion.
NUPI once again exceeds expectations by proposing
state-of-the-art problem-solving product thanks to its
ELOFIT HDPE (High Density Polyethylene) fittings and
special components for the conveyance of water and gas
under pressure.
NUPIGECO Smartflex Used in Florida Marine Project
The SMARTFLEX pipe and fitting system for the transport of
fuels was installed in the new Marina in West Palm Beach,
Florida, for the Coast Guard. Corrosion and deterioration of
underground piping systems can cause serious and costly
problems at marina filling points. SMARTFLEX multi-layer
HDPE piping can avoid these problems thanks to its durability,
integrity of joints, resistance to corrosion and chemicals and
reduced head losses if compared to metal pipes.
PETROLWORLD 0615
Visit our websites nupigeco.com and nupiamericas.com and
contact your distributor or the company at [email protected]
or [email protected] for more information.
PETROLWORLD
52
Section 3
OPW
Feature > PEI NACS
Better quality
all round
PEI Stand Number 6236
OPW Announces Release of New AVANCE
Configurator
Fuelling Components EMEA. “The AVANCE Configurator
allows customers to select any type of AVANCE nozzle
and desired spout, weather rating, safety cap, guard
latch, colour, swivel and breakaway all from their favorite
Internet-enabled device, 24-hours a day.”
As OPW creates new nozzle types to suit different petrol
types and regional regulations the number of accessories
available has increased. OPW’s AVANCE Configurator has
been designed to help customers navigate the range of
available options and compare different configurations
to help with future orders. Every configuration created
generates an authenticVisit
OPWuspart
at number, so when the user
consists of five core elements: Dispensers,
comes up with their perfect system ordering is easy and
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NACS Show 2015
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new nozzles and accessories
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right information
when and how it is convenient for them,”
Las Vegas Convention
initial discussions, through to delivery and installation,
visiting www.avanceconfigurator.com.
said Fred Hess,
Director Sales & Marketing for OPW
after sales support and lifetime service.
Centre, Las Vegas, NV
OPW has announced the release of its new product, a
digital configurator for its AVANCE™ nozzles. The benefit
of the configurator is that it enables users to build a range
of virtual AVANCE
nozzles
andand
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Quantium 410
Better quality
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Tokheim Group
PEI Stand Number 6807
Tokheim, one of the world’s largest suppliers of fuel
retailing solutions, is pleased to be attending this year’s
NACS Show. Together with our Latin American subsidiaries
– Quantium Quality in Mexico and Tokheim in Brazil – we
will showcase the latest Quantium 410 fuel dispenser with
integrated media system, ProGauge tank gauging and fuel
Tokheim products and services have been associated
management solutions and Fairbanks environmental and
with quality for more than a century.
wetstock management
services.
Our breadth of
offer aims to give you choice and
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Product Details
Systems & Payment, Service, Project Management and
Environmental & Wetstock Management Solutions.
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initial discussions, through to delivery and installation,
after sales support and lifetime service.
Quantium
Station 410
Manager 365
Better quality all round
Station Manager 365
PETROLWORLD
Tank Lining
3D Tank Laser
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products and services
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NACS Show 2015
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Stand
6807 which will help you
wetstock analysis partner,
Fairbanks,
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12-14 October 2015
Contact details:
[email protected]
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Feature > PEI NACS
Wayne Fueling Systems
PEI Stand Number 6919
Section 3
53
located across Pennsylvania, Ohio, West Virginia, and Maryland
have customized the media messaging for optimal customer
segmentation across their partner sites of BP, Valero, Sunoco,
and Citgo. For example, Superior Petroleum Company has
found that media content aimed toward its female customers
should focus on weather and news. Why? “. . . because women
are more likely to travel with children in the vehicle and
more likely to pay-at-the-pump. Men, on the other hand, are
convenience store shoppers who,” noted Milo Ritton, CEO,
Superior Petroleum, “are more likely to buy products such
as hot dogs, hamburgers, chips, and tobacco. Based on site
traffic [we] tailor [our] inOvationTV media content to all drivers,
providing a better fueling experience for women, as well as
using media to drive men into the store.”
“The inOvationTV media program provides large, customized,
site-specific promotional ads for products and services
that suit our fueling customers,” said Ritton. “We can offer
sports, entertainment, news, and weather at the pump; and
the advertisements for goods sold in-store are extremely
effective.” Superior Petroleum Company also links the success
of its rewards program to advertising on inOvationTV media
platform. In rural sites with no walk-in coolers, for example,
inOvationTV media program can drive as many as 10,000
rewards transactions per month in some stores, which helps
drive overall grocery volume.
Superior Petroleum Company Links Loyalty Program Success
to Wayne and GSTV’s inOvationTV™ Media Platform. If you fill
up at a fuel dispenser with media on the screen, chances are
that you’re going to pay attention to what’s playing. That’s what
Superior Petroleum Company has bet on, and having deployed
Wayne Ovation™ fuel dispensers with the inOvationTV™
media program, television content became a big competitive
advantage.
The humble beginning of Superior Petroleum Company started
with one car wash in Pittsburgh, Pennsylvania, expanding
to five car washes and six retail convenience stores/gas
stations. By 2004, the business entered its role as a retail
fuel distributor in and around the Metropolitan Pittsburgh,
Pennsylvania area. To this day, Superior Petroleum Company
uses the experience and lessons learned from operating gas
stations and convenience stores to understand and appreciate
the difficulties facing operators in today’s world, all in an effort
to provide value-added service to each of its customers. And
that’s exactly what inOvationTV is designed to deliver – added
value to customers by offering information, entertainment,
promotions, and loyalty incentives.
Meant to help fuel retailers who use Wayne Fueling Systems’
(“Wayne”) dispensers provide the best possible fueling
experience for their customers, the inOvationTV media
program features exclusive content from Gas Station TV (GSTV).
This includes sports from ESPN, news and entertainment
from CNN’s Headline News and the Buzz Today, business
and personal finance from Bloomberg TV, and local-hosted
weather updates from AccuWeather. All programming is
custom-produced for the forecourt and updated multiple
times throughout the day, and each fuel retailer can
customize the loop with their own promotions to suit the
individual needs and objectives of their station(s).
Superior Petroleum Company is not alone in realizing value
from TV content at the pump. “The inOvationTV media program
network is perfect to enhance the fueling experience for
customers and increase C-store traffic,” said David Leider,
CEO of GSTV. According to a 2014 Lieberman study:
• 84% of consumers agree inOvationTV is enjoyable
• 88% agree the inOvationTV media program makes the gas
station more appealing
• 73% agree the inOvationTV media program increases the
likelihood to visit the C-store again in the future
• 91% believe the inOvationTV media program is a good
source of product information
• 91% agree the inOvationTV media platform makes
pumping gas a better experience
• 33% were influenced by an ad to make a purchase today
“The inOvationTV media program improves the fueling
experience for our customers and helps improve consumer
loyalty and traffic at our stores,” Ritton said. “Whether it’s
an energy drink or a candy bar, Wayne and GSTV provide
strong branding support and greater connectivity between
our forecourt operations and our c-store operations to create
deeper customer engagement.”
Right now, a fuel retailer can receive the inOvationTV media
platform at no charge and with no hidden fees with the
purchase of new Wayne Ovation™2 fuel dispensers. “We’re
pleased to partner with industry leader GSTV on this project
and excited to offer the product free to customers!” said
Wayne’s VP, North America Bill Reichhold.
For more information or to showcase the inOvationTV media
platform in your region, please visit www.inovationtv.com,
contact Wayne’s Service Solutions at +1 512 388 8545,
or GSTV Retailer Relations at +1 248 581 2981.
Superior Petroleum Company retail fueling stations now
PETROLWORLD
54
Section 2
Feature > PEI NACS
Tanknology
PEI Stand Number 7213
Tanknology Licensee
At Tanknology Inc., they believe in partnerships. Licensing one
of their technologies provides benefits that go far beyond a
typical manufacturer-licensee relationship. As a technology
company that has set global standards in Forecourt testing.
“We view our licensees as true partners in their markets – and
we treat them as partners every step of the way,” said Ignacio
Allende, Vice President of International Division for Tanknology
Inc. “In our licensing model, our licensees’ success translates
into our own success, so we do everything possible to support
them.”
Tanknology Inc., based in Austin, Texas in the United States, is
one of the worldwide leader in Forecourt testing services. The
company’s VacuTect and SureTest underground storage tank
testing systems are the standards for major oil companies
around the globe.
Zeppini
PEI Stand Number 7225
Zeppini Ecoflex this month has announced the launch of new
test measure equipment for dispensers. The state of the
art equipment confirms that the amount of fuel indicated
by the dispenser is correct. This is of use to owners of fuel
service stations as it allows them to avoid problems with legal
inspections and fines.
Zeppini Ecoflex Marketing Manager, Solange Zeppini, says
PETROLWORLD
Tanknology was founded more than 27 years ago, as federal
EPA regulations were creating the fuel system compliance
testing market in the United States. Tanknology has since
conducted more than 2 million precision tests on USTs
worldwide. The company has regional offices serving all 50
states in the U.S. and utilize independent licensees throughout
the world.
“Currently our 23 licensee partners span the globe,” Allende
said. “While we have a number of countries well covered by
successful licensees, there remain many parts of the world
with tremendous opportunity for new licensees. We view our
licensees as true partners in our company’s success,” Allende
said, “and we support them accordingly. We have several
licensees who have been with us for 10, 15, or 20 years – and
that’s a result of our ongoing commitment to their success, in
their home markets. Their success is how we all win.”
For information about becoming a Tanknology licensee in
your country, contact Allende at international@tanknology.
com or + 1 (512)-380-7129. You can also visit us on the web at
Tanknology.com.
“We included several advantages to the product to stand out
in the market. With this equipment you can ensure the perfect
operation of the dispenser in a much simpler and safe way”.
The equipment is made from polyethylene, a resistant material
that extends the life of the product and needs to be replaced
infrequently. It can be loaded on a compact cart and easily
moved from one dispenser to another. Returning fuel to the
storage tank is simple thanks to the tilting system. The cart is
positioned horizontally on the discharge pipe and the lever is
pulled to release the fuel.
www.zeppini.com.br
People on the Move > News & Updates
Section 4
55
PEOPLE ON THE MOVE
where his father worked for 33 years.
John himself stayed with ARCO for 11
years, establishing a track record of
outstanding performance and increased
responsibilities. By 1997 John had
worked his way up to AM/PM Regional
Sales Manager and was managing all
Arco retail facilities within the San Diego
market.
In 2000 John moved on to Dresser
Wayne, Austin, TX, where he was
promoted to Chevron National Account
Manager after the first year.
“With John’s exceptional industry background we’re certain that he will prove
an excellent addition to our team,” said
Jay Walsh, Executive Vice President for
FFS. “This is the beginning of an exciting
time for Franklin Fueling Systems.”
John Adrian, Franklin
Franklin Appoint John Adrian as
New VP Sales for America.
Franklin Fueling Systems has announced
the promotion of John Adrian to the
position of VP Sales-Americas. John has
a total of 27 years of experience in the
retail petroleum industry. Over the last
8 years, John has led the strong market
growth for FFS in the Western Region,
as well as leading and developing the
Western Region sales team.
John will work with Curt Trondson
during the balance of 2015 to ensure a
smooth transition, and will be relocating
to Madison, Wisconsin with his wife Bonnie. “Curt Trondson will retire in early
2016 after a wonderful career spanning
more than 40 years. Franklin is grateful
for the daily passion and dedication Curt
has brought to our company and the
industry in total,” commented Mr. Walsh.
“We are so happy for Curt as he begins
his transition to the next chapter.”
England UK: Brian Madderson
Continues as PRA Chairman
The Petrol Retailers Association (PRA)
has announced that Brian Madderson has agreed to continue his role as
Chairman of the Association, following
a meeting with PRA Executive Committee. Madderson comments, “Since 2010,
the PRA has retained 90 per cent of the
top 50 independent petrol retailers in
membership, with sites numbering over
3,000. Regional committees have been
established in both Northern Ireland and
Scotland, and we have formed positive
relations with key government officials
and politicians in all four home countries. “I look forward to recruiting more
independent petrol retailers across the
UK in the months ahead, and continuing
to work closely with my colleagues in
growing the PRA.” In addition, Madderson will also continue his role as an
Executive Board Director at the Retail
Motor Industry Federation (RMI) for a
further three years.
PETROLWORLD 170715
PETROLWORLD 140715
USA: Stellato Named Chief
Accounting Officer at CrossAmerica
John has a BA in Business Administration from Point Loma University and
a MBA in Business Management from
Pepperdine University. When asked
about the promotion, John said “I’m
excited to have the opportunity to continue the development of a world-class
sales team within the Americas, to passionately support our customer needs
and to deliver the results our shareholders expect.”
CrossAmerica Partners LP, a large
scale fuel distributor with operations
in 21 states , has appointed Steven
Stellato as its new Vice president and
Chief Accounting Officer. tellato comes
to the role with a long track record in
the energy industry, serving as a Senior
Manager at KPMG specialising in the
sector from 2001 to 2009. More recently,
Stellato was the Vice President and Controller of Energy Transfer Partners LP
(ETP), which owns Sunoco and Susser
Holdings, from 2009 to 2015.
Describing himself as an ‘Industry Kid’,
John’s first job out of college was with
ARCO Products Company in California,
PETROLWORLD
Brian Madderson, PRA Chairman
PETROLWORLD
56
Next Issue
Issue 4 - 2015 –
­ Special Edition
“OUTLOOK FOR 2016”
(Published December 2015)
This will be a special edition looking ahead to 2016.
Last year’s first “Outlook” feature was a great
success. We are expanding the feature with more
key people, companies and organisations from
within our industry around the world. Contact us
now if you wish to be included.
Editorial Deadline: 30th October 2015
Advertising Deadline: 6th November 2015
Distribution: December 2015
IN THE
NEXT
ISSUE
+ EDITOR'S NOTE
The next issue will be the OUTLOOK FOR 2016 Issue
This year we are expanding this feature to cover each
geographical region. We have our own list of key people,
companies and organisations that we are currently working
through.
We also welcome contact and communication from
individuals and companies who may want to contribute or
at least learn more about this “Outlook” feature which was
first published in January 2015. Please note that you can
review Outlook for 2015 on our petrolworld.NET website.
David Egan
Issue 1 – 2016
Features
Technology and payment solutions
India Review & Update
IOC – Bharat – HPCL – MRPL – Essar – Reliance Shell
Weights & Measures & Fuel Dispenser Calibration
Tokheim Fuel Dispenser Business & Dover
Regular
News round up from each continent
Product and Supplier news from around the world
People on the move
Advertising
Contact Brian Kearns for advertising
and sponsorship opportunities
Email: [email protected]
Editorial and content
email : [email protected] or
email: [email protected]
www.petrolworld.NET
PETROLWORLD
International Editor
PETROLWORLD
WWW. PETR OLWORLD .COM LIKE A PRO
Issue 3 2015
QUOTE
WWW. PETR OLWORLD .COM Issue 3 2015
EXCLUSIVE
New Era Retail from CBX
Country Profile: Saudi Arabia
INFORMING AND SERVING THE FUEL RETAIL INDUSTRY GLOBALLY
Global Petrol Prices
Greece Local Market View
IFSF Update
Introducing the industry’s most powerful quoting tool.
Our new FFS PRO: Site Builder will have you quoting
a complete site like a pro in no time. The intuitive user
interface guides you through the process of quoting a site
including a full bill of materials, pricing, and a site drawing.
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