Advertorial features on TOI
Transcription
Advertorial features on TOI
BENNETT, COLEMAN & CO. LTD. | ESTABLISHED 1838 | TIMESOFINDIA.COM KOLKATA | FRIDAY, FEBRUARY 18, 2011 | PAGES 32 | PRICE ` 2.50 TIMES OF INDP I SeeVictori a emorial before it is overshadowed INCLUSIVE OF C ALCUTTA T IMES | EPAPER .TIMESOFINDIA . COM NEW,WIDER ROADS EASE TRAFFIC FLOW IN THE HEART OF THE CITY Urbana News Urbana plays host to artists from Vietnam Urbana ,in association with the Asian Art House,organised a 2 day exhibition featuring some of the most gifted and critically acclaime d artists from Vietnam , Among others,participating artists included young talent like Tran Duc Viet and Tra n Quanglru along with veterans like Nguyen Thuy and Le Tien Dat. Kolkata ’s tallest towers travel all over India Over the last three months,Urbana has been going places,and how. Starting with Delhi,Urbana organised roadshows in various Indian cities,namely Guwahati and Bhubaneshwar.The response to the changing trends in Kolkata ’s real estate scene was overwhelming and rather reassuring at a time when more and more people are moving to the other metros. Urbana all set to URBANA NEWS NETWORK launch brand new towe r Ko lkata: For the better part of a century,one iconic building has represented Kolkata on every postcard,calendar and tourist guide the Victoria Memorial. It is a fragment of the city ’s colonial heritage,one that is dear to every Kolkatan. However,the city is Those looking for change across the country,and from beyond the shores as well,are rushing to Urbana. Already, more than 72% of the project has been sold to over 800 families. As more and more apartments are turning into homes, construction too is speeding up.A new tower is also being launched today to bring more families closer to the heart of change. Curtain raiser at Urbana On the 24th of January,the show flats at Urbana played host to the curtain raiser event for Bangla Sangeet Puroshkar.Two luminaries from two very distinctive genres Usha Uthup and Pt Ajoy Chakraborty set the tone for the evening and made it truly memorable. —— Urbana.co.in Poll Yesterday ’s result: The nightlife in Kolkata has very little to offer Change: 95% Don’t Change: 5% Today’s Poll: The city is being choked by the lack of greenery Change? Or Don’t Change? Log on to www.urbana.co.in to cast your vote and help change your world. WEATHER ATAT URBANA ..4 A Acomfortable 20-22 ’C Sunrise & sunset: A Abreathtaking view from the 45th floor, Mainly clearsk y. Fresh cool breeze from 33 acres of greens, —— changing, and very soon its sk yline will have a new landmark; one that heralds the arriva l of a new era of urbanisation. The hub of this change lies just minutes off the EM Bypass,where Kolkata’s largest real estate project is taking shape,sprawled over 66 green acres. Developed by Kolkata home to the future of urba n construction URBANA NEWS NETWORK Ko lkata: The latest buzzwords in architecture and construction technology are fast catching up here in lndia.Terms like sustainable construction and green living are moving in to the mainstream vocabulary with more and more high-end constructions focusing on them. In Eastern India,nowhere is this more evident than in Urbana, Kolkata ’s largest project. Under construction as per international standards by the leading engineering firm of the country,Larsen &Toubro,Urbana is one of the safest and most technically advanced residential projects. Every aspect of the project has been tested by experts,be it for structura l integrity or minimal environmental impact. Take for instance the fact that all the towers in Urbana have been tested for wind force resistance by CPP,Texas,while Loadtest International Inc. Gainesville,USA , performed extreme load testing to ensure that the foundations remain rock steady. Even apart from these tests, construction in Urbana follows very strict guidelines from implementation of a third-party quality lab for testing construction materials,to using precast facades and custom aluminium formwork for environment friendly construction. —— A Aproject of this magnitude also demands expertise far beyond the scope of local talent,which is why Urbana put together a crackteam of international designers, six of the leading names in the realty business,Urbana is designed to be a township of the future. Housing Kolkata ’s tallest towers,standing 40 and 45 storeys tall,Urbana offers a lifestyle unmatched by any other premium real estate project in the east. Whether it ’s the 33 acres of open area inside,eco-friendly electronics in every apartment, automatic fire safety systems, underground parking for almost 2600 cars,water treatment facilities or the 80,000 sq ft exclusive residents’club,it has all the makings of becoming the city’s most preferred address. Bririgrngthethe dn am of change o life ___ URBANA NEWS NETWORK architects and engineers. Heading this team as Principal Architect of Urbana is the gifted Stephen Coates. A Acelebrity in the industry, Coates heads aCTa International, one of the leading architecture and design firms in Asia. The other luminaries in the team include Structural Consultant Predrag Eror and Landscape Architect Boonchai Sakulthamrak. Mr Eror is one of the biggest names in architecture in the Middle East and has been involved in some of the most challenging projects in the world,Sakulthamrak on the other hand,heads Green Architects, one of the most sought-after landscape design firms in the East, With such a proficient team on board,the construction company too had to be the best,which is why engineering giants L&T were roped in to ensure every part of the township is built to perfection. Engineers and technicians oversee even the smallest casting or setting work,making sure that quality checks and design integrity are always in place. With construction going on at full swing under the guidance of India’s leading engineering firm, Larsen & Toubro,Urbana is well on its way to becoming the city’s best known landmark. In fact,it is Kolkata ’s first step to a whole new wor ld of change. Kolkata: Not so long ago,six of the nation’s leading real estate developers came together to give shape to a dream.The dream was to transform the average Kol katan’s idea of urban living and in the process,change the city ’s skyline forever.Today,we call it Urbana. Urbana is much more than just a premium residential comp lex,it is the culmination of years of meticulous planning to give Kolkata its first world-class, future-ready township. Which is why every facet of life in Urbana has been developed keeping in mind every possible requirement its residents may have. To start with,Urbana’s location is right at the heart of Kolkata’s new real estate hub.This locality is conveniently connected to almost all parts of the city,and is literally, minutes away from everywhere. Inside the township, is every modern amenity that one might need. From an exclusive club with a fully equipped,state-of-the-art gym with sports facilities,to the 10 acres of lush greens within the complex and underground parking for almost 2600 2600 cars, every detail has been taken care of. I Moreover,every apartment comes with energy-saving VRF ACsACs , security video door phones and 24/7 power back-up.With advanced automated fire fighting equipment,the township is also one of the safest in the country. Add to that,the various infrastructural initiatives KMC and KMDA have undertaken to ease the flow of traffic around the EM Bypass,bringing Urbana even closer to the heart of the city. Urbana ,however,is a shared dream.Today,more than 800 families share the vision that their new home will be the next big change.And brick by brick,it is all coming together.The change has begun. The towers ar iange ha We promised you the future of urban living, ie EM Bypass, L&T are giving shape to Kc rtments that save power, while in the centre of it all,a sanctu Ilush green is coming to life. bana,your brand new world 66 ACRE TOWNSHIP KITCHENS 40 AND 45 STOREY TOWERS ECO-LUXURY APARTMENTS WITH VIDEO DOOR PHONES, VRF ACs AND MODULAR sa les@urbana .co .in I www.urbana.co.ir LOCATED IN THE HEART OF SOUTH KOLKATA • ACRES OF GREENS • PARKING FOR 2600 CARS UNDER THE CENTRAL GREENS EXCLUSIVE 80,000 SQ FT RESIDENTS ’ CLUB 700 M FROM RUBY HOSPITA L,JUST OFF EM BYPASS • MINUTES AWAY FROM ITC SONAR & NSCB INTERNATIONAL AIRPORT • EASY BANK FINANCE AVAILABLE • CONSTRUCTION BY Marketed by: A 1111111 International n tir 1833 - 94 67 sq ft apartments starting from Rs 1 .20 crore * TM PIONEER REALTORS PROPERTY MANAGEMENT LTD. —— An ISO 9001:2008 CertliledCompany —— 098742 53000 I 098742 52000 I 098742 54000 B E N G A L NRI C O M P L E X L I M I T E D (A J O I N T S E C T O R C O M P A N Y W I T H THE H O U S I N G D E P A R T M E N T , G O V E R N M E N T OF W E S T B E N G A L ) , 7 8 3 , A N A N D A P U R , P.O. EAST KOLKATA T O W N S H I P PROJECT , KOLKATA 7 0 0 1 0 : We are giving yourworkia green heart. Over 10 of lush, acres landscaped greens are coming to life A sm oot h almost rea dy. New, wider roads at cliowbagha and Ruby Rotary to get you home on time. You r iue’w 1ifesty le is inder construction. 40 and 45 st orey towers with eco- luxury apartments to make your lifestyle greener. Marketed by; 1833—9467 sqft apartments starting from Rs 1.20 crore * [email protected] I www.urbana.co.in A I i( REALTORS 1I s1EER® PROPERTY MANAGEMENT LTD. 098742 53000 1 098742 52000 1 098742 54000 BENGAL NRI COMPLEX LIMITED (A JOINT SECTOR COMPANY WITH THE HOUSING DEPARTMENT,GOVERNMENT OF WEST BENGAL) 783,ANANDAPUR,P.O.EAST KOLKATATOWNSHIP PROJECT,KOLKATA 700 107