Media Kit

Mediekit 2016
4Welcome
6Cover
8
Fashion
12Beauty
16Advertorial
20
Advertorial mood board
22
Creative collaborations
26Events
28
Illum case
30
Cover.dk / Digital platforms
34
The Horse Rider’s Journal
38
Malling Publications
40
Client publishing
44
Campaigns
46Film
48Sales
49
Network
50
Publishing dates 2016
52
Magazine advertising
54
Digital platform advertising
56
General info
58Collaborators
59Contact
PUBLISHER
WELCOME
At Malling Publications we believe in
dynamic communication that is inspiring,
engaging and influential. We produce
magazines, films and campaigns that
awaken feelings and create attention.
We help companies and organisations
to develop brand strategies that target
the right users and get the right content
across. All of which is done on the basis of
a love for great storytelling and personal,
ambitious design.
Malling Publications is an exclusive publishing
house and communications agency. For the past
decade we have published inspiring magazines
and delivered strategic advice and content for a
number of companies with a focus on fashion,
lifestyle and culture. We create solutions for print
as well as digital platforms, films, campaigns,
events and strategic branding, based on a deep
understanding of markets, products, consumer
behaviour and values.
Malene Malling
Publisher
MALLING PUBLICATIONS
4 /
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COVER
EDITOR-IN-CHIEF
COVER
Welcome inside a universe of fashion and
lifestyle. Cover is about everything that
imbues life with beauty and taste, and it’s
about daring to dream that little bit bigger.
Cover is an inviting edit of inspiration and
quality within fashion, beauty, health,
culture, travel, interior design, food and
lifestyle. We guide our readers with tips,
tricks and shopping suggestions, but we
also delve deeper into new trends and
explore them within a cultural context.
Cover features those who live their lives in a way
that inspires the rest of us to make more of an
effort. Model and muse Caroline de Maigret, star
blogger Elin Kling, author Siri Hustvedt, actress
Charlotte Gainsbourg, singer MØ, TV baroness
Caroline Fleming, model and gallery owner Lykke
May, It girl and Chanel muse Leigh Lezark and
author Suzanne Brøgger are among the women
who have given exclusive interviews for Cover –
and we continue to keep a close eye on those who
pique our interest.
The great, well-written story is ubiquitous in
Cover. In a time of daily social media one-liners
we dig deeper into stories that offer our readers
an experience and leave an impression. We write
about current topics of interest and issues in society that make us think. We know our readers and
take our point of departure in the trends that capture their imaginations, but we also present them
with new and inspiring ideas.
Covers chefredaktør Sara Sievers har
arbejdet på Malling Publications i otte år.
Target group
118-40 years.
Urban-orientated.
First-movers.
Very interested in fashion.
Heavy users of cultural entertainment:
film, music, theatre and concerts.
MALLING PUBLICATIONS
6 /
7
COVER
FASHION
FASHION
Camilla Høg is Cover’s new fashion editor and
has worked in fashion for the past ten years.
Alongside Fashion Director Karin Smeds she is
responsible for Cover’s fashion profile.
1
LANVIN
VINTAGE HÆTTETRØJE Beyond Retro 150 kr.
cover 114
COVER113_000_PHILIPMESSMAN_LS.indd 3
RALPH LAUREN
Fashion in Cover is multi-faceted: inspiration,
culture, guidance and shopping guides. We
interpret current trends and make them useful to our readers, and we select the best of
what’s on offer in stores right now. We have
a close network of style icons and fashion
bloggers whom we feature as inspiration and
ambassadors in the magazine to illustrate
that fashion becomes all the more interesting
when it’s also about people.
SAINT LAURENT
ashion is in Cover’s DNA. Cover has
style, personality and edge, and we
enjoy a high level of credibility with our
readers. We’re not just inspired by what
is shown on the catwalk but equally by
what the girl in the street
and on Instagram wears.
We follow international
trends, know all the major
fashion houses and attend
fashion weeks in Paris,
London, New York and
Stockholm, but we also visit
the smaller studios off the
beaten path.
12/11/15 16:53
Winter
Wonders
Når jeg skal udsalgsshoppe i
januar går jeg altid efter gode
basiskøb og klassiske snit, der også
holder ind i næste sæson.
Se køleskabets
indhold hos 40 af
Europas bedste
kokke og få deres
favoritopskrifter., Inside Chefs’ Fridges,
Taschen, ca. 300 kr.
Fin lampe. der
gerne måtte
hænge i min stue,
LAMPE The
Apartment
22.500 kr.
ØRERING
Orit Elhanati
6.500 kr.
TASKE Saint Laurent. 16.300 kr.
I januar vil jeg gerne
genbesøge Falkenberg
Stranbad – vinterbade
og pejsehygge.
BLAZER Boss 3.999 kr.
STRIK
Filippa K 1.150 kr.
I januar skal
der køkkenhygges.
I anledning af denne
måneds søskendetema: Min storebror
og min lillesøster
– jeg elsker dem til
månen og tilbage.
The fashion editor’s favourites are a regular
format, where Cover’s fashion editor shares the
things that currently inspire her.
BLUSE Prada 4.900 kr.
NEDERDEL Filippa K 1.140 kr.
RING Maria Black 800 kr.
T-SHIRT Ganni 399 kr.
HAT Filippa K 800 kr.
HALSKÆDE Isabel Marant 710 kr.
HALSKÆDE Isabel Marant 710 kr.
HALSKÆDE American Apparel 190 kr.
HALSKÆDE Jukserei 260 kr.
ARMBÅND Jukserei 220 kr.
ARMBÅND Pilgrim 149 kr.
RING Ileana Makri 900 kr.
MALLING PUBLICATIONS
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9
COVER
MODE
MODE MAGAS I N
August 2015
Pris 60 kr.
HJEMME HOS
PARRET BAG
Ganni
“MAN KAN
VEL GODT
TILLADE SIG
AT SIGE, AT VI
NÆRMEST ER
LYKKELIGE”
Comeback
Beauty
MØRKE LÆBER,
KATTEØJNE &
BUSKEDE BRYN
Modenyt
MIDNATSMELANKOLI,
OLDSCHOOL 70’ER
OG ORIENTALSKE
OVERRASKELSER
Cover likes to challenge
the fashion world’s
stereotypes. In August
2015 we featured an
editorial with transgender
model May Simon, who
also graced our cover.
MALLING PUBLICATIONS
Love
Autumn
Sæsonens flotteste
catwalk-tendenser
Baum & Pferdgarten
STRIK Baum & Pferdgarten 1.499 kr.
10 /
11
COVER
BEAUTY
BEAUTY
Cover’s readers love our beauty pages,
which are an oasis of calm in the
middle of the magazine.
Here, we cover the best product launches and guide our
readers in the hair and make-up
trends that spring from fashion
and style icons. We write about
beauty and health news and go
inside the feminine universes
of inspiring women, who share
their favourite products with
us – something that gives a
credible approach to how individual beauty is and should be.
Liv Winther is Cover’s beauty editor.
“Røde læber står skarpest, når de skinner
om kap med velfugtede øjenlåg.”
LÆBESTIFT Rouge Coco 440 Arthur 270 kr.
FOUNDATION Les Beiges All-In-One Healthy Glow Fluid 330 kr.
FUGTSPRAY Hydra Beauty Essence Mist 435 kr.
LÆBEBALSAM PÅ ØJENLÅG Hydra Beauty Nourishing Lip Care 255 kr.
Alt fra Chanel.
ØRESTIK Line & Jo 5.300 kr.
4
1
3
2
7
8
6
10
5
11
9
Fotografi MIKKEL TJELLESEN
Friske fornemmelser
Duft til dit drikkevand, parfume til håret og tre danske
designeres inspirationslook og beauty-signatur.
Covers skønhedsredaktion er i forårshumør.
The Beauty Box is the page where Cover’s
beauty editor shares this month’s favourites
and explains the new trends.
Tekst LIV WINTHER
1 MAKE UP PURSE Urban Outfitters 155 kr. 2 HAIR PERFUME GYPSY WATER Byredo 350 kr. 3 SOFT BRUSH Kjær Weis 195 kr.
4 BODY LOTION GINGER FLOWER SachaJuan Stockholm 125 kr. 5 LIP COLOR STICK 608 KISS POP Marc Jacobs 225 kr.
6 EYESHADOW PHYTO 4 OMBRES 1 DREAM Sisley 560 kr. 7 THE TASTE OF SCENT DAMASK ROSE Kille Enna 875 kr. 50 ml.
8 EYESHADOW PALETTE 206 THE LOLITA Marc Jacobs 460 kr. 9 THE TASTE OF SCENT LIQUORICE ROOT Kille Enna 875 kr. 50 ml.
10 BRUSH 15 THE SHAPE Marc Jacobs 320 kr. 11 HAIR PERFUME BLANCHE Byredo 350 kr.
MALLING PUBLICATIONS
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COVER
BEAUTY
88
cover 106
cover maj 2015 – 89
Før klokkerne
RINGER
Bryllupper handler om at føle sig godt tilpas,
hvad enten man er brud eller gæst. Den bedste
forberedelse starter med en god nats søvn. Drik
en kop afslappende te, kravl i noget behageligt
tøj og sæt rigelig tid af til at gennemgå de
skønhedsrutiner, der giver dig allermest ro.
Tekst LIV WINTHER Fotografi MIKKEL TJELLESEN
SI EAU DE TOILETTE Giorgio Armani 600 kr. 50 ml. ROSA NOBILE PURSE SPRAY Acqua Di Parma 920 kr. 20 ml.
SILVER PEARL EAU DE PARFUM Oribe 595 kr. 50 ml. SCULPTIONARY CHEEK CONTOURING PALETTE 04 Clinique 280 kr. NEGLELAK WORTH THE WAIT Essie 100 kr. NEGLELAK BRIDES TO BE Essie 100 kr. LE VERNIS 661 PRECIOUS BEIGE Chanel 195 kr. STELLA EAU DE TOILETTE Stella McCartney 555 kr. 50 ml. AROMATICS IN WHITE EAU DE PARFUM Clinique 520 kr. 50 ml.
LOVE TOUCH SHINE SPRAY Evo 189 kr. FOREVER LIGHT CREATOR CC CREME Yves Saint Laurent 490 kr.
POP LIP COLOUR + PRIMER Clinique 190 kr. BRUMISATEUR FACIAL SPRAY Evian 40 kr.
TEBREVE SLEEP EASY Clipper 28 kr. ITA KABUKI BRUSH Nars 440 kr. FORGYLDTE LILJEØRERINGE MED DIAMANTER Figaros Bryllup 36.000 kr. HESTEARMBÅND FORGYLDT Figaros Bryllup 4.000 kr.
BAKELIT-ARMBÅND MED DIAMANTER Figaros Bryllup 25.000 kr. HORSEBITE-ARMBÅND Figaros Bryllup pris på forespørgsel. MOUTHWASH Aesop 175 kr. LAVENDER EYE MASK Holistic Silk 500 kr. KIMONO T.A.C. 3.399 kr.
MALLING PUBLICATIONS
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COVER
ADVERTORIAL
ADVERTORIAL
Aim your communication directly at Cover’s
target readers with tailor-made advertorials.
Malling Publications knows and understands
the target audience and we handpick models,
photographers, stylists and personalities from
the world of fashion and culture depending on the
client’s needs. We emphasise the strengths of a
brand in relation to the target audience and create
content that’s sincere and credible to our readers.
Hope
Hope wanted to create
awareness around a new
store opening whilst also
redefining the brand within
the Danish market. Malling
Publications produced two
fashion editorials with Danish cultural figures wearing
Hope. During the same
month that the editorial was
printed in the magazine we
held a party in the newly
opened store. The 300
chosen guests who attended
were all from Hope’s target
group of consumers with
spending power and a strong
sense of quality, and Hope
later reported the highest
sales figures in Denmark in
the last five years.
MALLING PUBLICATIONS
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17
COVER
ADVERTORIAL
Gant
Our Gant collaboration
consisted of a relaunch of
a new line of shirts, where
we helped Gant communicate the story behind their
classic shirts and create
awareness around them.
We shot two six-page advertorials with a strikingly
creative yet product-orientated look with the shirt as
the focal point. The entire
Gant campaign took place
over six months, encompassing advertorials, ads
and several stories on our
social platforms and on
cover.dk.
SKJORTE Gant Diamond G 700 kr.
UR Gant 1.499 kr.
Hår og makeup JOSEPHINE MAI / UNIQUE CREATIVES
Model LAURA LUNDSGAARD / SCOOP MODELS
Stylistassistent VERONICA STAHL
Fotoassistent SETH NICOLAS
Retouch POST STUDIO
MALLING PUBLICATIONS
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COVER
ADVERTORIAL MOODBOARD
ADVERTORIAL
MOODBOARD
Advertorials in the shape of mood boards are
very effective and allow you to show a larger
selection from a collection.
Weekday
Over recent seasons, Weekday have made use of advertorials in the shape of mood
boards in Cover. Mood boards allow a client to showcase the pieces they’d like to
highlight. Cover was also the
media partner on a shopping
event in the Weekday store
on Strøget in Copenhagen
where more than 700 shoppers participated, forming
an enviable long queue down
the street.
MALLING PUBLICATIONS
20 / 21
COVER
CREATIVE COLLABORATION
CREATIVE
COLLABORATION
Target your communication with direct communication,
which helps you reach your desired target group. The need
for creative solutions is constantly growing and Malling
Publications knows how to bring the right people together
when it comes to advertorials, store openings, shopping
events, product launches and general marketing events.
Björn Borg
For the launch of a new line
of sports underwear to coincide with Björn Borg’s new
app ‘Sprinter’, a selection of
Cover’s ambassadors took
part in a creative collaboration,
which was featured in the magazine and on online platforms.
MALLING PUBLICATIONS
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COVER
CREATIVE COLLABORATION
2nd Day
The idea behind the collaboration with 2nd Day was to increase brand
awareness as well as followers on Instagram. We created a package with
smaller and bigger elements in print, on cover.dk and on our social platforms. The creative collaboration took place over four months and also included an advertorial on social media where selected ambassadors shared
their favourite pieces.
MALLING PUBLICATIONS
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COVER
EVENTS
66°North
66°North started out as a typical advertisement collaboration but ended up as a strong
partnership. We recently arranged a shopping evening in their store on Strøget in Copenhagen where Cover was responsible for everything from the music booking to inviting readers
and our network. 66°North beat the sales records of their Danish stores, and the online
coverage on cover.dk and Instagram helped raise brand awareness in Denmark.
EVENTS
Which other Danish magazine
brands are able to present an
icon like Grace Jones at a party
that’s covered by CNN in the
way that Cover is? The need for
creative event solutions is constantly growing and with Malling
Publications’ unique network
we know how to bring together
exactly the right people, whether it’s for store openings, shopping events, product launches
or general marketing events.
Sloggi launched their EverNew film starring
Nina Agdal at Malling’s Salon.
Malling Publications organised the opening of
Skagen’s new store on Vimmelskaftet in Copenhagen.
MALLING PUBLICATIONS
26 / 27
COVER
ILLUM CASE
ILLUM CASE
At Malling Publications we are able to
create and carry out entire solutions, from
campaign production to spreading awareness in print and on digital platforms as
well as event implementation.
Illum
We were responsible for the opening of Illum’s
newly renovated lower ground accessories floor.
The project included devising and producing
a concept for a visual campaign for print and
outdoor as well as hosting a large event to mark
the opening. In addition to this we did a strong
six-page advertorial with noted figures from
Cover’s network, where each girl was shot with
her favourite bag from Illum and explained why
she loved it. The girls participated in the event,
and with a total reach of over one million people
on social media they created a large amount of
attention around Illum’s opening.
New exclusive accessory area at Ground Floor
ILLUM · Østergade 52 · 1001 København K · Tlf. 33 14 40 02 · illum.dk · ÅBNINGSTIDER · Mandag – Lørdag: 10-20 · Søndag: 11-18
ILLUM_ANIKA_01.indd 1
MALLING PUBLICATIONS
20/11/14 10.33
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COVER
DIGITAL PLATFORMS
DIGITAL PLATFORMS
Great visuals and great stories are at the
forefront of cover.dk, which guarantees
users as well as advertisers an aesthetically
inviting presentation of content that
immediately attracts attention.
Every day Cover’s editorial team do their
utmost to inspire and surprise readers
when it comes to fashion, arts and culture,
beauty and directional content. Cover
inspires and delights readers with the most
relevant fashion and lifestyle stories, from
in-depth fashion journalism to exciting
shopping guides, offbeat angles and
fragrant beauty pieces. We take readers
behind the scenes of fashion, visualising
everything that’s worth knowing.
Fashion
On cover.dk you’ll find the major trends of the
season – from the Danish as well as the international fashion scene – and we look at why they’re
interesting. The editorial team share their favourite pieces and best tips and we work hard to
deliver the best, most important, most unusual
and most interesting news within the worlds of
fashion, culture and lifestyle.
Beauty
Cover.dk guides you through the latest trends
within beauty and highlights the products that
the editorial team return to again and again. Our
beauty editor Liv Winther zooms in on everything
from the latest products to the bathroom shelves
of gorgeous women or models’ beauty routines
during fashion week in Paris, Milan, New York,
London and Copenhagen. We often go backstage
at Danish as well as international shows and represent the direct link between some of the world’s best make-up artists and our readers.
Culture and lifestyle
Moussa Mchangama is Malling Publication’s
digital director. Moussa has an MA in Modern
Culture and is one of Denmark’s most
experienced fashion journalists.
MALLING PUBLICATIONS
Fashion and lifestyle go hand in hand. That’s why
music, film, art, literature as well as parties and
their guests have always been an innate part of
cover.dk. Our arts and culture coverage is closely
linked to our fashion content, adding an extra layer
of analysis and depth.
30 / 31
COVER
DIGITAL PLATFORMS
Website
Cover.dk is an ambitious fashion and news site
where the directional and aesthetic take centre
stage. We are fond of smart, witty and beautiful
lifestyle content and we endeavour to create inquisitive, surprising and gorgeous content for our
readers.
Monthly users
Monthly visitors
3
cover 117
På Cover Shop er de
skønhedsprodukter, som
vi elsker og selv bruger dagligt,
kun et klik væk. Den bedste
tørbørste, de smukkeste
sovemasker og hårbørsten,
der gør dit hår blankere.
60.000 *
900.000 *
* Data Google Analytics
1
2
Instagram
6
3
5
Moments and news from Cover’s day-to-day life. We
bring you along wherever we go – always with the
gorgeous image in mind.
4
Covershop.cover.dk
Covershop is where you’ll find unique
products personally chosen by Cover’s
publisher Malene Malling.
7
51.000
1 BØRSTE Mason Pearson 1.195 kr. 2 HÅRPARFUME Herra 295 kr. 3 TØRBØRSTE Karmameju 399 kr. 4 LIP BALM Ficus Folium 130 kr.
5 CREAM DEODORANT Soapwalla 195 kr. 6 ØJENMASKE Holistic 585 kr. 7 HÅRELASTIKKER Kitsch 60 kr.
se mere på covershop.cover.dk
COVER117_000_Covershop 2.indd 3
03/03/16 17:05
Facebook
Cover is of course on Facebook, and our
Facebook page gives you all the best and most
entertaining content from Cover.dk
32.500
MALLING PUBLICATIONS
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THE HORSE RIDER’S JOURNAL
THE HORSE
RIDER’S JOURNAL
Modern, beautiful and thoroughly unique. The Horse
Rider’s Journal is the number one magazine to link the
gorgeous world of horses with the good life we all dream of
living. It’s a title that celebrates the world’s most beautiful
animal but which also inspires through its eye for design,
jewellery, interiors and fashion. In short: The Horse Rider’s
Journal is an international high-end magazine published
throughout the world, which speaks to a cultured target
group with spending power.
You don’t have to be a rider to appreciate The Horse Rider’s Journal but
our readers are fascinated by the aesthetic that goes hand in hand with
horses, quality craftsmanship and country life. Our readers get to meet
fascinating people up close, from world famous dressage rider Princess
Nathalie of Sayn-Wittgenstein-Berleburg to Calvin Klein’s muse, the
celebrated photographer Kelly Klein. The magazine works closely with
a number of internationally renowned photographers such as Vogue
photographer Ditte Isager, Dazed & Confused contributor Michael Hemy,
the Danish lifestyle photographer Anders Overgaard and World Press
Photo winner Tine Harden.
MALLING PUBLICATIONS
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THE HORSE RIDER’S JOURNAL
Issue no 15 Spring/Summer 2015
Danish design
Celebrating the
best of our heritage
Ludger Beerbaum
“If you ask the maximum
of the horses then you
have to offer them the
maximum care”
The good life
Summer must-haves,
a beautiful inn,
Linda McCartney
& equestrian love
Beas River
Where racehorses
get their second wind
69 DKK
100 SEK
100 NOK
5,99 GBP
MALLING PUBLICATIONS
36 / 37
MALLING PUBLICATIONS
MALLING
PUBLICATIONS
Malling Publications is also a
communications and advertising agency.
To get an advertising message across
today requires that you create something
with a sense of value for the recipient.
That’s why our approach to advertising and
communications is about great, engaging
and strategically right storytelling – on the
most suitable platforms, whether that’s
print or digital.
People have always appreciated beauty.
And at Malling Publications we specialise
in aesthetics. We seek out beauty – always
implemented without compromise.
We also believe that today requires
developing communication that is tailored to
global distribution both in form and content.
That’s why we’re constantly working on
optimising the use of different platforms
to tell stories that are good enough to be
appreciated and shared the world over.
MALLING PUBLICATIONS
38 / 39
MALLING PUBLICATIONS
CLIENT PUBLISHING
CLIENT
PUBLISHING
At Malling Publications we are experts
in magazines. In the capacity of our own
publishing house and publications we have
a sizeable knowledge of and experience in
magazines as a medium – in print as well
as online.
Kea Reports
The Copenhagen School of Design and Technology (KEA) wanted a magazine that portrays
day-to-day life at KEA. Using various angles, the
magazine highlights the societal value inherent in
education, with a strong focus on KEA’s programmes within a wider societal perspective. The
magazine is intended for a wide target group with
different interests in degrees and subjects. The
magazine is distributed to collaborators, business contacts and not least future and current
students and employees at KEA.
We develop, produce and print publications for a number of clients, and
our client magazines are all created using the same skills that we use on
a daily basis on Cover and The Horse Rider’s Journal. Our approach to
Client Publishing is that a client magazine should be as good, engaging
and as carefully produced as a commercial magazine.
MALLING PUBLICATIONS
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MALLING PUBLICATIONS
CLIENT PUBLISHING
Bestseller Paper
The purpose of Bestseller Paper is to produce a newspaper
of a high standard in which
Bestseller can internally communicate and share stories
between employees across the
many countries that Bestseller
are represented within. Bestseller Paper is published in six
different languages.
Ecco Lookbook
Look books are among some of
the things we’ve produced for
the Danish shoe giant Ecco.
MALLING PUBLICATIONS
42 / 43
MALLING PUBLICATIONS
CAMPAIGNS
CAMPAIGNS
At Malling Publications we have a high degree of
expertise in producing images of an aesthetically
high level. We use that expert knowledge when we
produce campaigns, look books and other visual
material for clients and collaborators. We aid in
everything from idea to production.
New exclusive accessory area at Ground Floor
ILLUM · Østergade 52 · 1001 København K · Tlf. 33 14 40 02 · illum.dk · ÅBNINGSTIDER · Mandag – Lørdag: 10-20 · Søndag: 11-18
S S 1 5 FA S H I O N C O L L E C T I O N b y P i l g r i m
MALLING PUBLICATIONS
JOIN US
44 / 45
MALLING PUBLICATIONS
FILM
FILM
Sloggi EverNew Nina
We produced a film for Sloggi starring the Danish
top model Nina Agdal. So far, the film has
had 1.4 million views.
Online or viral campaign films have become a popular and effective way to share messages and create strong branding. We offer assistance from idea
development to strategy and production. Since we
produce the films ourselves we are able to deliver
a quick and flexible process.
Pandora The Unique Connection
Pandora needed a different kind of Mother’s Day
campaign. We created the viral movie ‘The Unique
Connection’, all the way from strategy to film production. The film has become Denmark’s biggest
viral success ever and amassed no less than 52
million views globally in only a few months. In addition to this the film has been covered by major
media outlets around the world and held number 1
spots on all the international hit lists. The film was
also nominated for ‘YouTube Ads of the Year’.
MALLING PUBLICATIONS
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MALLING PUBLICATIONS
SALES
SALES
The driving force behind Malling Publications’ sales
and marketing department are Gry Sofie Thonbo, David
Langhoff Jensen and Helena Bøgelund Jensen.
NETWORK
Cover has a large and unique network consisting
of tastemakers, fashion lovers and first-movers
who can help our clients and collaborators reach
specific target groups.
Gry and David are responsible for client contact and
advertising sales. In collaboration with the editorial team
they develop attractive solutions for magazines, online
platforms, events and other creative collaborations.
Helena Bøgelund Jensen is responsible for Malling
Publications’ sales support. She is also in charge of
a number of Malling’s marketing activities as well as
subscriptions and covershop.
Sales
Gry Sofie Thonbo
[email protected]
Sales
David Langhoff Jensen
[email protected]
Sales support and marketing
Helena Bøgelund Jensen
[email protected]
MALLING PUBLICATIONS
48 / 49
MALLING PUBLICATIONS
PUBLISHING DATES 2016
PUBLISHING
DATES 2016
Cover is published 12 times a year and The Horse
Rider’s Journal is published biannually. Below is an
overview of magazine publishing dates for 2016.
M ODEMAGAS I N
Maj 2015
Pris 60 kr.
Date
Cool
Cover 2016
shades
Sæsonens
flotteste
solbriller
Issue
Publishing date Materials deadline
115
28.01.2016
07.01.2016
116
25.02.2016
04.02.2016
117
17.03.2016
25.02.2016
118
21.04.2016
31.03.2016
119
26.05.2016
04.05.2016
120
30.06.2016
09.06.2016
121
28.07.2016
07.07.2016
122
25.08.2016
04.08.2016
123
29.09.2016
08.09.2016
124
27.10.2016
06.10.2016
125
24.11.2016
03.11.2016
126
22.12.2016
01.12.2016
Mathilde
& Remee
fortæller om
kærligheden
MIG!
Kan man
swipe sig til
kærlighed?
Festen &
gæsten
Stiletter, blonder
og gaver til
brud og gom
Love
The next summer of
NI PAR OM KÆRLIGHED,
KILDEVAND OG VISNE BLOMSTER
The Horse Rider’s Journal 2016
Issue
Publishing date Materials deadline
17
10.03.2016
18.02.2016
18
13.10.2016
22.09.2016
Issue no 15 Spring/Summer 2015
Danish design
Celebrating the
best of our heritage
Ludger Beerbaum
“If you ask the maximum
of the horses then you
have to offer them the
maximum care”
The good life
Summer must-haves,
a beautiful inn,
Linda McCartney
& equestrian love
Beas River
Where racehorses
get their second wind
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