the pattison advantage
Transcription
the pattison advantage
MAXIMUM MARKET COVERAGE WITH CANADA’S LEADER IN OUT-OF-HOME ADVERTISING PATTISON Outdoor Advertising, a division of The Jim Pattison Group, is Canada’s largest Out-of-Home advertising company. Since 1908, PATTISON has been providing innovative solutions for Out-of-Home advertising opportunities with products ranging from traditional billboards and posters to transit, digital, airports, mall, residential, office, and street furniture. PATTISON also offers Canada’s largest portfolio of Digital Out-of-Home (DOOH) advertising properties, through PATTISON Onestop, a worldleader in the design, operation, and advancement of digital advertising networks. PATTISON is headquartered in Toronto Ontario and includes 25 sales offices across the country providing advertisers unmatched reach and coverage with products available in 200 markets coast to coast. For up-to-date office information, please go to pattisonoutdoor.com THE PATTISON ADVANTAGE We are Canada’s leader in Out-of-Home Advertising and it is our goal to provide the best customer service in the industry. Web Mapping provides our clients with web-based interactive maps of our entire inventory across Canada. Media product locations can be viewed by province, city, street or individual panel number. Web Mapping is updated regularly to keep information on our product locations current. Eyewitness™ POP enables our clients to monitor the progress of their Outdoor and Transit advertising campaigns each step of the way. It provides advertisers with the most accurate and up-to-date campaign information available in the industry. HEAD OFFICE: 2700 Matheson Blvd. East Suite 500, West Tower Mississauga, ON L4W 4V9 Telephone: 905.282.6800 M007728 JN14 M007728_BRCH_PATTISONWebMappingUpdate_JN14_rev04.indd 1 2014-11-25 4:30 PM VIEW LEADING THE OUTDOOR ADVERTISING INDUSTRY WITH ENHANCED PRODUCT INVENTORY MAPPING Select a Map, Aerial or Hybrid view depending on your needs. Right-click to see a street view. PATTISON Outdoor leads the way in Out-of-Home Advertising with an enhanced web-based, interactive mapping resource of our entire Outdoor Inventory. Web Mapping, available at pattisonoutdoor.com, offers features to help you plan your next Outdoor advertising campaign with greater ease and effectiveness. SELECT SEARCH Select Clear All to turn off media products and select specific media product icons you wish to view. Search any location by street, city, postal code or individual product panel number. Since its launch, Web Mapping, powered by Google™, has provided users with the ability to view our extensive inventory of Outdoor locations across Canada in a number of formats – map, satellite and hybrid view’s – as well as basic location information and photo reference sheets. Web Mapping gives users the freedom to personalize how they view our inventory with the detail that meets their specific requirements. Web Mapping includes: ENVIRONMENT Use GoogleTM Street Views to see the environment around a media product. ZOOM Use the magnifying glass or mouse; double-left-click to zoom in, doubleright-click to zoom out, or use the scroll function on your mouse. Expanded media product menus that are organized to view individual or multiple products with greater ease. Google™ Street View provides panoramic views of the environment surrounding each of our locations, supplying real-life visuals and other information for unfamiliar areas or markets. Personalized maps that give users the ability to place pins for individual storefronts or locations, and plot a radius around each location to highlight the Outdoor products available in the area. Personalized PDF reports, including basic photo sheets of location information or entire location lists that provide users with the level of detail that they require for any advertising campaign. PRODUCT ICONS Zoom in and right-click on a product icon to display other available features, specific location details and other links. PLOT A RADIUS Plot a specific radius around your locations or the media products. PERSONALIZE PERSONALIZED REPORTS Select media products or specific locations inside the radius that is specific to your business. Select the media products in proximity to your location and generate a detailed report. PRINT Generate and print detailed, personalized reports. Google is a Registered Trademark of Google Inc M007728_BRCH_PATTISONWebMappingUpdate_JN14_rev04.indd 2 2014-11-25 4:30 PM