Drive traffic with familiar, shareable plates for sports

Transcription

Drive traffic with familiar, shareable plates for sports
Drive traffic with familiar, shareable plates
for sports and holiday occasions.
As the most celebrated season of the year,1 the holidays offer many opportunities for people to gather.
With a menu of familiar snacks promoted on shareable plates, you can be the go-to place for get-togethers–
turning playoffs into profits and “grab a drink” into another round.
Entice customers to indulge in the joy of the season and cheer on their favorite teams during these memorable occasions. Check for local
festivals and events, and sporting games to draw in loyal fans that are hungry for food and fun.
November
October
december
• Oktoberfest (Oct 1-5)
• Day of the Dead (Oct 31 – Nov 2)
• Hockey
• Football
• Basketball
• Basketball
• College Football
• Football
• Hockey
• Football
• College Football
• College Football
• Basketball
• Championship Series (Oct 10-19)
• World Series (Oct 21-29)
• Hanukkah (Dec 16)
• Hockey
• First Day of Winter (Dec 21)
• Thanksgiving (Nov 27)
• Christmas (Dec 25)
• Kwanzaa (Dec 26)
• Black Friday (Nov 28)
• Halloween (Oct 31)
• College Football Bowl
• Day of the Dead (Oct 31 – Nov 2)
• New Year’s Eve (Dec 31)
January
February
• New Year’s Day (Jan 1)
• The Big Game (Feb 1)
• College Football Bowl (Jan 1)
• Basketball
• Hockey
• Ground Hog Day (Feb 2)
• Basketball
• Hockey
• College Football
Championship (Jan 12)
• Valentine’s Day (Feb 14)
Post-Game Party
• Presidents’ Day (Feb 16)
LTO/Promotional ideas
Holiday Sharing
Entice guests to stick around after the big game
for the post-game show with half-price
shareable platters!
Share $1 of every shareable platter sale with a
designated regional charity during the holiday season.
Build-Your-Own Team
Create daily special LTOs with a featured shareable
menu item to celebrate small occasions like
“Beating the Mondays”, “Throwback Thursday”,
and “Finally Fryday”.
Invite guests to create their own shareable appetizer
platters from a list of 5-7 options for a bundled price.
Everyday Celebrations
Motivate sales with LTOs featuring favorite taste combinations designed for sharing.
10010010,
BCI00256
Food Cost
Menu Price
Profit
$3.71
$10.99
$7.28
Bucket of Brats BREW CITY Beer Battered Maxi Cut fries and
thin-cut onion rings served with a share-worthy stack of stadium brats.
®
30005620,
30005630,
30011027
Food Cost
Menu Price
Profit
$1.30
$3.99
$2.69
Poppers® Sampler Plate
A spicy and tasty trio of classic
cream cheese and cheddar cheese stuffed jalapeños with fire roasted
poblano & jalapeño popper bites complements every celebration.
MCF05074
Food Cost
Menu Price
Profit
$1.40
$4.29
$2.89
Sweet Maple Bacon Fries
Applewood-smoked bacon
sprinkled over crispy Cross Trax® sweet potato fries and drizzled
with warm maple syrup.
BCI00256
Food Cost
Menu Price
Profit
$2.30
$6.99
$4.69
Philly Fries
Loaded, BREW CITY Beer Battered Maxi Cut fries
take a twist on the classic Philly Cheesesteak Sandwich with shredded
Philly steak, melted mozzarella, sautéed peppers and fried onions.
50010917
®
Food Cost
Menu Price
Profit
$1.06
$5.25
$4.19
Green Bean Dippers
The natural sweet flavor of crispy battered
green beans paired with a cool side of jalapeño ranch dip.
1000000942
Food Cost
Menu Price
Profit
$1.20
$5.99
$4.79
Pimento Beer-Cheese Fries
An upgrade to classic cheese
fries, Fresh-Style Thin Cut Fries are topped with fire-roasted pimiento
peppers and a savory amber lager cheese sauce for gourmet taste.
Marketing support
McCain provides support tools
and rewards to help grow your
business. Entice patrons to try
new LTOs with customized menu
inserts, table tents and unique
servingware. Become a McCain®
Insiders Club™ member and you’ll
gain exclusive access to businessbuilding tools and insights, plus
earn cash rewards.
®
BCI00255
The Full House
Food Cost
Menu Price
Profit
$1.25
$5.99
$4.74
Old Bay & Ranch seasoned BREW CITY® Beer
Battered Thin Cut Fries served with Black Pepper Mayo, Sweet Thai
Chili and Cilantro Pesto Cream lets you try a little bit of everything.
s
Engage server
e LTOs!
ot
to help prom
To Find more inspiration, order merchandise and sign up for exclusive offers, CAll
1-800-767-7377 or visit www.mccainideafeed.com/holiday.
1National Retail Federation article,
“The long and short of America’s
consumer holidays”, May 1, 2014
SSH744
©2014 McCain Foods USA, Inc. The trademarks herein are owned by or used under license by McCain Foods Limited or by one of its subsidiaries.
www.McCainUSAFoodservice.com