Untitled - EET Europarts GmbH

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CONTENT [ LIST ]
COMPANY [ HISTORY ]
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HISTORY
4
STRUCTURE
5
FINANCIALS
6
CAPACITY
7
SOLUTIONS
8
DIFFERENCE
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VENDORS
The new strategy saw the company make the difficult transition
from regional to pan-European distributor. By maintaining a strong
focus on:
VISUALIZED
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
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EET Europarts is an IT distribution company, headquartered in
Copenhagen, Denmark. Established in 1996, the company started
its trading activities as a distributor for Kingston Technology in the
Nordics. EET Europarts helped Kingston become the leading
memory brand in the region, and at the same time EET Europarts
built a reputation as a solid and reliable partner to Nordic resellers.
A TURNING POINT
1997 was an important year in the history of EET Europarts. London
based equity fund CVC Capital Partners acquired the company, and
together with the management team, the new owners devised a
brand new strategy that would prime EET Europarts for the 21st
century. A part of that strategy was for the company to become a
Pan-European distributor with activities in all significant European
countries.
NEW STRATEGY
VALUES
1986
The company
EET Sweden is
established
EET Sweden
obtains the Nordic
distribution rights of
Kingston
Technology
1987
1988
The company
EET Denmark is
established
The company
EET Norway is
established
19 90
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Expansion into the rest of Europe
A broadened EMEA customer and supplier portfolio
Efficiency and optimisation of all processes
Establishing a market leading and convenient trading platform
1991
The company
EET Finland is
established
EET Nordic Group is
acquired by the
private equity fund
CVC Capital Partners
1997
1998
EET Group
establishes sales
offices in France
and Italy
The prod
spare p
included
acquisiti
IT Distri
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duct area
parts is
with the
tion of
ibution
98
Part of the new corporate strategy was also to establish a more
longterm sustainable business, becoming the largest, broadest and
most convenient IT supermarket available and becoming the 1st
choice of distributor among resellers throughout the EMEA
countries.
ACQUISITIONAL GROWTH
The growth into the European market was kicked off by the
acquisition of the parts distribution company IT Distribution in
Spain in 1998, and over the next 14 years an additional 15
acquisitions were carried out. This took the company from a minor,
regional operator to a large scale distributor with a presence
throughout EMEA.
strategy, the company established three formal business areas:
 Computer & printer parts
 Consumer electronics
 Surveillance & Security products
The most recent and most comprehensive acquisition was done
during the summer of 2012, when EET Group acquired the spare
parts distributor Europarts. An acquisition that created EET
Europarts, and added an additional turnover of 50 million EURO,
150 employees and a presence in 4 new countries to the group.
By the end of 2012 most of the stratetic goals initially set out have
been accomblished and EET Europarts is today present in 20
countries with 26 sales offices.
The company today distributes products from more than 600
premier global suppliers to more than 40.000 business-to-business
customers in the EMEA region.
INCREASED PRESENCE
Through the acquisitions the market position was strengthened
with a broadened portfolio of brands, suppliers, customers and
obtaining important know-how from the acquired companies and
employees. In connection with the implementation of the new
2001
EET Group
establishes sales
office in Holland
EET Group
establishes the first
sales office in
Germany
2003
2005
The product area
cables is included
with the acquisition
of the distributor
Dafix
EET Europarts continues to pursue strategic growth and has despite
the numerous acquisitions a healthy organic growth and
furthermore 10 years of consistently improved financial results.
EET Group acquires
Sandberg and enters
the market segment
of retail oriented
products
2006
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2007
EET Group acquires
the distribution
activities of
Romtronics and
establishes sales
office in London
EET Group acquires
the surveillance and
security distributor
Ernitec
2011
2012
EET Group
strengthens position
with acquisition of
Europarts. Strategic
name change to
EET Europarts
COMPANY [ STRUCTURE ]
EET GROUP
EET SECURITY
EET Group is the backbone of the organisation and operates in the
EMEA market through the company EET Europarts. EET Group,
operates out of Copenhagen Denmark, and hosts all backoffice,
such as corporate management, finance, marketing, IT operations,
WEB & ERP development, logistics center, product management
and purchasing functions, supporting all divisions and all 20
countries.
The division of EET Europarts, EET Security distributes high-end high
quality surveillance and security products from companies like Axis,
Sony, Pelco, Ernitec, Mirasys, Milestone, IQeye, Mobotix and
Canon, as well as providing consultancy services in relation to
strategy and choice of solutions.
EET EUROPARTS
In 2011 EET Europarts introduced the EET Europarts Academy, that
is responsible for the education of sales trainees and courses in
corporate management. The Academy has recently graduated the
first ”batch” of salestrainees that today successfully works within
EET Europarts.
EET ACADEMY
EET Europarts, which is the common company name for all entities,
distributes computer & printer parts, consumer electronics
products from numerous A-brand suppliers to more than 40.000
business-to-business customers in the EMEA region.
= Local warehouse
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COMPANY [ FINANCIALS ]
FISCAL YEAR 2011 IN SHORT
GROWTH
2011 was a year of continued strong growth for the EET Europarts,
and with the latest and largest aquisition of the distributor
EUROPARTS the company EET Europarts grew considerably all over
the EMEA markets. EET Europarts revenue increased by 25% in
2011 to mio € 163 against mio € 130 the year before, and EBITA
amounted to mio € 14 in 2011.
Recent years’ growth on the European market continued at the
same pace in 2012 and most European markets achieved two-digit
sales increases.
Euro ’000
Revenue
2008
EET Europarts aims for continued growth in sales and earnings. The
foundation for this growth is a constant focus and optimisation of
the company’s core solutions, services, products and markets.
2009
2010
2011
2012 E
98.609
106.908
130.772
163.575
181.452
3.802
5.019
9.719
14.211
15.074
Employees
178
194
218
260
380
Countries
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15
16
16
20
EBITA
2008
Equity
2009
2010
2011
2012 E
7.545
7.920
12.691
41.782
43.000
Total Balance
38.571
42.632
44.404
120.287
117.608
Equity ratio
19,8 %
18,6 %
28,6 %
34,7 %
36,6 %
EET Group has over the years constantly delivered outstanding
results and strong underlaying cash flow. EET Group has actually
improved the operating profit (EBITA) year on year for 10
consecutive yerars and the result of mio € 14 in 2011 was actually
the best result ever. By the end of 2011 the EET Group’s
shareholders equity exceeded mio € 43.
A significant growthrate is expected from the new countries
opened due to the aquisition of EUROPARTS is expected for fiscal
year 2013 and 2014. These contries will be major contributors to
the overall expected 10-15 % growth already in 2012.
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CAPACITY [ LOGISTICS ]
EET Europarts has invested much in this new facility. We service
customers with drop shipment or blind shipments in the current 20
countries throughout Europe and Africa. New assembly,
reconfiguration and production area has also been established.
EET GROUP LOGISTICS CENTER
EET Group Logistics Centre resides in Copenhagen Denmark. The
logistics centre was moved to new and larger premises September
2012. The new 12.500 m2 large building with 15 km of shelves was
designed from the ground up, according to management strategies
regarding processes and warehouse optimisation - all based on
experiences from the former warehouse.
Some vendors are using the EET Europart’s warehouse in Denmark
as their European hub, due to our highly efficient Logistics and
infrastructure, which ensure day-to-day shipments all over Europe.
LOGISTIC PARTNERS
FACILITY
We are, thanks to great partnerships with international logistical
companies, able to ship 99% of orders received before 16.00 CET
the same day.
The throughput of the new facility is at the moment 5-6.000 order
lines, and capacity is to handle twice as much. Furthermore new
systems like time stamped video surveillance, semi-automated
picking, packaging and sorting systems has been implemented
keeping mistakes and failures to an absolute minimum.
DAY TO DAY
DELIVERIES
THROUGHOUT
EUROPE
SHIPMENT
IN & OUT
MONITORED
BY CCTV
CAPABILITIES
LOCALISED
SALES OFFICES
IN THE EMEA
REGION
STATE-OF-ART
PACKAGE
HANDLING
SYSTEM
EET EUROPARTS
LOGISTIC
CENTRE
CENTRALISED
LOGISTICS
CENTRE
Besides servicing EET Europarts, EET Group offers a variety of
professional managed logistical services and solutions to vendors
and customers. Most popular services / solutions are :
25.000 ITEMS
PERMANENTLY
IN STOCK
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
IN-WARRANTY services

HOSTED WAREHOUSE services

ASSEMBLING & PACKAGING services

WAREHOUSE services

RMA services
SOLUTIONS SERVICES ]
INTERNATIONAL LOGISTICS CENTER
A new state-of-the-art logistics center was introduced
in September 2012. The logistics center, located in
Copenhagen Denmark, has more than 25.000 different
part numbers in stock and more than 400.000
different products available through our website. The
logistics center annually handles more than 850.000
deliveries to more than 40.000 EMEA customers.
AWARD WINNING PRODUCT GUIDE
The award winning Product Guide is developed by EET
Europarts and it contains more than 1 million product
relations and more than 66.000 different models and
systems from the most popular manufacturers . The
Product Guide is installed on more than 2.000
websites.
WEBSITES
EET Europarts has invested many resources in inhouse development of the localised websites available
directly or through the global website
www.eeteuroparts.com. The websites offers many
state-of-the-art features like: Search-As-You-Type,
Category Overview Section, Product Guide and Product
Category Filtering.
CENTRALIZED
INTERNATIONAL
LOGISTICS CENTER
AWARD WINNING
PRODUCT GUIDE
GLOBAL & LOCAL LANGUAGE
WEBSITES
EDI & XML INTERFACING
INVOICE, ORDER & STATUS
SPECIALISED PRODUCT AREA
TEAMS
DAILY CUSTOMER
TAILORED PRICEFEEDS
SPECIALISED PRODUCT AREA TEAMS
Ensuring customers best experience partnering up
with EET Europarts, strategic product area divisions
has been established. They consist of sales-, product
management- and purchase teams, that enable us to
provide outstanding product know-how, high product
availablillity, competitive prices, as well as fast and
reliable deliveries.
TAILORED PRICE FEEDS
We offer our customers daily Price Feeds - these files
are automatically transmitted on the required basis
ensuring that customers always have the latest
pricing, stock levels and product information. The
Price Files are either uploaded to customer ftp servers
or sent as regular mail.
MARKETING ACTIVITIES
The marketing team develops, in coorporation with
suppliers, a large variety of marketing activities like
Web activities, Newsletters, Channelized Magazines,
Reseller Guides, Product Leaflets, Product Catalogs,
Seminars and Fairs.
LOCALISED SALESOFFICES
OPTIMAL INTERFACING
To make our business relationships as smooth and
easy as possible, we offer various electronic interfaces
such as EDI, XML, OIO XML and OIO UBL. Most
customer orders, price- and availability enquiries,
despatch information & invoices are handled
automatically.
SUPPORTING MAGAZINES,
LEAFLETS & CATALOGS
LOCALISED OFFICES IN
THE EMEA REGION
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With the latest acquisition of Europarts, we have
become present throughout the EMEA region via 26
sales offices in 20 countries and we are, as a very
positive consequence, today the largest spare parts
supplier in the EMEA region with the overall mission of
maturing our retail product business in some of the
new countries.
MAKING A [ DIFFERENCE ]
THE PRODUCT GUIDE
ADVANTAGES IN LESS THAN 2 MINUTTES
As a strategic and specialised business supporting tool, EET
Europarts developed the award winning multi platform and webbased Product Guide. The Product Guide, recently released in
version 2012, has become the most commonly used configurator or
product localizer tool among European resellers.
We encourage all of our customers to decide having our award
winning Product Guide installed on their corporate website. It is
implemented in less than two minuttes - simply by making a few
selections in an easy wizard configurator, which delivers a HTML
string to insert on a website.
The Product Guide can be used when searching for all types of
systems, accessories or parts such as computer accessories,
computers, monitors, printers and projectors.
AWARDS
At the annual distributor event Distree in Monaco EET Group won
the prize in the category "EMEA Distributor Initiative of the year".
EET Group was elected by a VIP jury, who found EET Group's
Product Guide and its features outstanding.
The huge market / reseller penetration rate of the Product Guide
has been accomblished mainly due to the fact that it is not only
extremely effective and installed in under 2 minuttes. It is also
absolutely free to install and use, ensuring the reseller and their
customers benefits from more than
In June 2012 Initiative Mittelstand awarded EET Europarts with
“Innovation Price IT 2012”. The jury of experts (Federal
Government for Information Technology and IBM Germany) in this
category awarded EET Europarts and the Product Guide “Ultimate
Product Guide” with the predicate “BEST OF 2012”.
 [ 1.000.000 ] product relations
 [ 66.000 ] model or system relations
 [ 600 ] different brand relations
and most importantly more business. The Product Guide is today
frequently used on more than 2000 reseller web sites.
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PRODUCTS [ VENDORS ]
COMPUTER & PRINTER
PARTS
Genuine spare parts and options for
most populare computer and
printer models
CONSUMER
ELECTRONICS
The largest assortment of
accessories for computers, home
theater and mobile applications
SURVEILLANCE &
SECURITY
Surveillance and security systems
from the best known vendors for
the professional market
COMPUTER & PRINTER PARTS
CONSUMER ELECTRONICS
In the area computer and printer parts, EET Europarts has, after the
acquisition of Europarts, become the absolute leader in the EMEA
region. Thanks to great partnerships with the industries largest
vendors, we are in a position, where we can provide supporting
parts for all major printer, computer and notebook brands in the
market.
The area consumer electronics consists of numerous renowned
brands like Cherry, Freecom, Garmin, Hauppauge, iHome, Jawbone,
Kensington, Libratone, Logitech, Seagate, Olympus, Synology,
Verbatim, just to name a few. The consumer electronics area is
especially supported by our marketing department through Retail
Magazines released quarterly.
SURVEILLANCE & SECURITY
The product area surveillance and security is handled by the EET
Security division. We distribute high-end high quality surveillance
and security products from companies like Axis, Sony, Pelco,
Ernitec, Mirasys, Milestone, IQeye, Mobotix and Canon, as well as
providing consultancy services in relation to strategy and choice of
solutions.
WORLD FAMOUS BRANDS have signed
up with EET EUROPARTS
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VISUALIZED [ IN THE CHANNEL ]
PUSH & PULL
PUSH & PULL
Through in-house development of various creative and innovative
marketing materials, we are able to support our vendors with
professional solutions and campaigns tailor-made for specific
channels and product categories. We offer a wide variety of
marketing activities to our suppliers, such as Web activities,
Newsletters, Magazines, Product Leaflets, Seminars & Fairs
Creating awareness in the IT channel and supporting our resellers
the best possible way, we have in-house development of retail and
business area magazines and specialised product catalogs.
Furthermore, we perform multiple weekly newsletters designed or
drafted in coorporation with our vendors. All complimented with
banners on our most important asset - www.EETEUROPARTS.com.
THANK YOU FOR THE AWARDS
CHANNELWORLD
EET Europarts is ranked
among the Top-4
European distributors
for ten consecutive
years.
DISTREE
EET Europarts has
developed the award
winning Product Guide
adoptable by resellers.
IT BRANSJEN
INITIATIVE MITTELSTAND
AXIS COMMUNICATIONS
EET Europarts was
nominated best
distributor in 2009 and
2010 by IT-Bransjen in
Norway.
Initiative Mittelstand
awarded EET Europarts
with “Innovation Price
- IT 2012”.
EET Europarts was
awarded european
“Distributor of the year”
in 2010.
CHANNELWORLD
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VALUES [ SOCIAL RESPONSIBILITY ]
OUR EMPLOYEES ARE EVERYTHING
CORPORATE SOCIAL RESPONSIBILITY (CSR)
EET Europarts believes that our business success is dependent upon
the people we employ. We seek to attract and retain the best people
through a range of benefits and opportunities that we can offer as a
strong European company. We have our own HR group focused on
training and development ensuring that we continuously enhances
the skills and knowledge in our organisation.
EET Europarts strategy is having a sustainable approach to business
- one that takes into account the environmental and societal impact
of our activities. By factoring this accountability into our strategy,
we implement new ways to source and distribute goods in a more
sustainable manner, often while simultaneously lowering costs.
We will do our utmost
to support you and
your business!
We have more than
400.000 items
available
You will find us in
26 salesoffices in 20
countries
We offer both XML
and EDI interface
platforms
Product Guide with
1.000.000 product
relations
ACADEMY TRAINEE PROGRAM
HONESTY & SINCERITY
The human resource team and management introduced the EET
Academy in the autumn of 2011. The academy is responsible for the
education and graduation of sales trainees that will be employed
within the EET Europarts organisation in local sales offices within the
EMEA region. We successfully graduated the first 10 sales trainees
during the summer of 2012.
Within our organisation we strongly believe in honesty and
sincerety in all aspects of our business relationships with vendors,
customers, employees and other partners. We believe that this
philosophy brings us the furthest in pursuing our business goals and
visions.
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EET EUROPARTS POINTS OF CONTACT
Austria
www.eeteuroparts.at
Phone: +43 (0) 2236 374014
Mail: [email protected]
Belgium
www.eeteuroparts.be
Phone: +32-(0)2-8888901
Mail: [email protected]
Czech Republic
www.eeteuroparts.cz
Phone: +420 226 259 750
Mail: [email protected]
Denmark
www.eeteuroparts.dk
Phone: +45 45 82 19 19
Mail: [email protected]
Egypt
www.eeteuroparts.com.eg
Phone: +202 37628973
Mail: [email protected]
Finland
www.eeteuroparts.fi
Phone: +358 09 47 850 900
Mail: [email protected]
France
www.eeteuroparts.fr
Phone: +33 0820 821 443
Mail: [email protected]
Germany
www.eeteuroparts.de
Phone: +49 2 11 75 84 67 0
Mail: [email protected]
Holland
www.eeteuroparts.nl
Phone: +31-(0)30-2192040
Mail: [email protected]
Italy
www.eeteuroparts.it
Phone: +39 02 49 82 756
Mail: [email protected]
Norway
www.eeteuroparts.no
Phone: +47 22 91 95 00
Mail: [email protected]
Poland
www.eeteuroparts.pl
Phone: +48 52 329 04 70
Mail: [email protected]
Portugal
www.eeteuroparts.pt
Phone: +351 308 802 467
Mail: [email protected]
Russia
www.eeteuroparts.ru
Phone: +7 495 925 05 31
Mail: [email protected]
Spain
www.eeteuroparts.es
Phone: +34 902 902 377
Mail: [email protected]
South Africa
www.eeteuroparts.co.za
Phone: +27 11 974 1492
Mail: [email protected]
Sweden
www.eeteuroparts.se
Phone: +46 08-507 510 00
Mail: [email protected]
Switzerland
www.eeteuroparts.ch
Phone: +41 41 785 13 13
Mail: [email protected]
Ukraine
www.eeteuroparts.com.ua
Phone: +38 044 581 56 97
Mail: [email protected]
United Kingdom
www.eeteuroparts.co.uk
Phone: +44 (0) 208 421 0101
Mail: [email protected]
www.EETEUROPARTS.com
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