Where is our largest construction project ever? Annual

Transcription

Where is our largest construction project ever? Annual
Contact
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Where is
our largest
construction
project ever?
Imprint
The names and designations used in this report may be
registered trademarks. Their use by other parties may violate
the rights of their owners.
Photo Credits
All pictures are copyright Siemens AG Austria.
We would like to thank:
Markus Rössle (pages 2, 6, 16/17, 18/19, 20/21, and 22/23)
GEPA pictures GmbH (page 24/25)
Flughafen Wien AG (page 26/27)
Additional photos:
Siemens VDO Automotive (page 51)
RHI AG (page 54)
BSH Hausgeräte Gesellschaft mbH (page 61)
Fujitsu Siemens Computers GesmbH (page 61)
beyer.co.at images (page 62 left)
Thomas Pflaum/Visum/CONTRAST (page 64)
Concept, Coordination, and Implementation
Project management:
Christian Holler-Berger
Editing:
Elisabeth Dokaupil,
Ursula Grablechner
Photo editing:
Sieglinde Hofstätter,
Sabine Nebenführ
Image texts:
Dietmar Dahmen
Corporate Responsibility: Erwin Bendl,
Angelika Kainz
Maps/flags:
Freytag Berndt u. Artaria,
A-1230 Vienna
Economic data:
Gerold Zakarias
Creative direction:
Martina Mikulka
Art direction:
Karoline Eisl,
Christina Lehner
Production:
Jutta Duschet,
Josef Kramer
Typesetting and
lithography:
CPZ Zeitschriftenverlagsges.m.b.H.
Translation and
proofreading:
LanguageLink Sprachdienste GmbH
Printing:
“agensketterl” Druckerei GmbH
Typesetting and printing errors excepted.
Siemens AG Austria
Central and Eastern Europe is one
of Siemens’ most important global
markets. Now, a structural tribute
to the extraordinary performance
and outstanding growth opportunities in CEE is being built in Vienna.
Siemens City in Vienna is the largest construction project ever undertaken by Siemens anywhere in
the world. In the first phase of this
project, a high-tech communication hub with 3,000 new workplaces will be built by 2010 at Siemens’
Siemensstraße campus. The construction of Siemens City is transforming the current campus into
one of the world’s most modern
business sites with state-of-the-art
offices that conform with the green
building program, a conference
center, and a new, unique dining
concept. All of this is a symbol of
our confidence in Austria. And in
the future that awaits us in Central
and Eastern Europe.
Annual Report 2007
Economic Region Austria – Central and Eastern Europe
Copyright © Siemens AG Austria 2007
All rights reserved
Printed in Austria
Order number: CC 1000e.1207 4.0
www.siemens.at
Cover picture:
Siemens City Vienna
Architects: SOYKA/SILBER/SOYKA
Visualization: beyer.co.at images
Siemens AG Austria
in millions of euros
on prev.
year
2003
2004
2005
2006
2007
New orders
2,069.5
2,479.7
2,557.3
3,121.3
3,375.9
8.2 %
Sales
2,012.3
2,346.7
2,499.9
2,485.4
2,525.4
1.6 %
48.0%
48.9%
47.0%
49.9%
48.4 %
–1.5 %
31.4
1.6%
33.1
1.4%
29.5
1.2%
34.8
1.4%
41.9
1.7 %
20.4 %
Exports (as a percentage of sales)
Investments1)
(as a percentage of sales)
Employees
(as of September 30)2)
Personnel expenses
(as a percentage of sales)
Research and
development expenses
Education and
further training expenses
7,864
659.4
32.8%
542.6
18.6
8,021
629.3
26.8%
525.4
17.1
7,919
658.1
26.3%
540.1
18.5
8,236
714.5
28.7%
578.4
17.7
7,590
713.1
28.2 %
588.3
18.7
–7.8 %
–0.2 %
1.7 %
5.5 %
Siemens Group Austria
in millions of euros
on prev.
year
2003
2004
20053)
2006
2007
New orders
3,724.8
4,190.2
4,859.7
8,130.2
8,966.0
10.3 %
Sales
3,733.3
3,994.2
4,633.6
6,946.5
7,516.3
8.2 %
33.3 %
32.2 %
n. a.
49.9 %
57.8 %
7.9 %
90.9
2.4%
71.2
1.8%
94.5
2.0%
138.5
2.0%
126.8
1.7 %
–8.4 %
Employees
(as of September 30)2)
17,272
17,636
32,669
31,188
30,254
–3.0 %
Personnel expenses
(as a percentage of sales)
1,079.0
28.9%
1,071.8
26.8%
1,285.0
27.7%
1,841.3
26.5%
1,889.1
25.1 %
2.6 %
630.9
609.4
734.2
762.6
871.9
14.3 %
25.5
25.2
n. a.
35.8
37.1
3.6 %
Exports (as a percentage of sales)4)
Investments1)
(as a percentage of sales)
Research and
development expenses
Education and
further training expenses
1)
2)
Property, plant and equipment including equipment leased to customers.
Not including employees completing compulsory military service,
employees on maternity leave, and apprentices.
3)
Including the figures for VA TECH from July 15, 2005
to September 30, 2005.
4)
Represents exports from the economic region.
Group Structure
Key Figures 2003–2007
Key Figures 2003–2007
Group Structure
Corporate
Departments
Divisions and Associated Companies
Automation and Control
Power
Automation and Drives (A&D)
Wolfgang Morrenth
Rudolf Preslicka
Power Transmission and
Distribution; Power Generation
(PTD/PG)
Gunter Kappacher
Johannes Hofmann
Industrial Solutions and Ser vices
(I&S)
Kurt Hofstädter
Robert Monsberger
Josef Kinast
Electronic Tolling (ITS T)
Karl Strasser
Alexander Renner
Corinna Fehr
Building Technologies (SBT)
Wolfgang Köppl
Christian Knechtel
Siemens Elin Buildings and
Infrastructure GmbH & Co (B&I)
Herbert Wegleitner
Willy Stelzer
Harald Rest
Siemens Gebäudemanagement &
-Services G.m.b.H. (SGS)
Gerhard Schreidl
Michael Rotter
Josef Gaupmann
Siemens Bacon GmbH & Co KG
(Siemens Bacon)
Bernhard Berger
Herbert Konrad
Gerhard Schreidl
Siemens Transformers Austria
GmbH & Co KG (STA)
Reinhold Zingl
Erich Buchgeher
Jürgen Gressel
Medical
Medical Solutions (MED)
Werner Beier
Josef Gaupmann
Information and
Communications
Siemens Enterprise Communications
GmbH (SEN)
Josef Jarosch
Thomas-Charles Samstag
Siemens IT Solutions and Services
(SIS CEE)
Albert Felbauer
Hanns-Thomas Kopf
Edwin Schulz
Program and
System Engineering
Siemens IT Solutions and Services
Program and System Engineering
(SIS PSE)
Herbert Drexler
Gerald Feilmair
Transportation
Transportation Systems
(TS)
Gottfried Schuster
Andreas Pálffy
ELIN EBG Traction GmbH (ETR)
Günther Prokisch
Peter Rauter
Gerhard Skorepa
Industrial Manufacturing
Studio- and Mediasystems
BFE Studio und Medien Systeme
GmbH (BFE)
Horst Ernerth
Manfred Rumpf
Christian Luger
Application
Management Center
Application Management Center
Mid-South-Europe (AMC MSE)
Torsten Andres
General Secretariat (GS)
Christian Zwickl-Bernhard
Corporate Finance (CF)
Arnulf Wolfram
Corporate Communications (CC)
Gerald Oberlik
Equity Investment Management
(BM)
Dietmar Pokorny
Corporate Press,
Company Spokesman (CP)
Harald Stockbauer
Corporate Development (CD)
Gerhard Stappen
Corporate Innovation Center (CIC)
Edeltraud Stiftinger
Financing
Siemens Financial Services (SFS)
Wilfried Stuckart
INNOVEST Kapitalanlage AG
Johann Maurer
Konrad Kontriner
Human Resources (HR)
Gerhard Hirczi
Regional Compliance Officer (RCO)
Erwin Ackerl
Revision (REV)
Wolfgang Pell
Siemens Industrial Manufacturing,
Engineering and Applications
(SIMEA)
Friedrich Pressl
Ernst Mayrhofer
Corporate Information Office
(CIO)
Ulrich Bleicher
Global Procurement and Logistics
(GPL)
Wilhelm Kindlinger
Quality Management and
Operational Excellence (QM&OE)
Wolfgang Raschka
Siemens Real Estate (SRE)
Franz Mundigler
Christian Georg Draxler
Taxes, Legal Services (STR)
Wolfgang Buchsbaum
Company Safety (US)
Johann Peter Titak
Siemens VAI Metals Technologies
GmbH & Co (Siemens VAI)
Richard Pfeiffer
Karl Schwaha
Sanjeev Sinha
Werner Auer
Regional Responsibility (REG)
Maximilian Mairhofer
Bernhard Bauer
Regions
Siemens d.o.o., Sarajevo
(including Banja Luka and Mostar)
Ranko Atijas
Lejla Sokolović
Siemens EOOD, Sofia
Kurt Hainschitz
Walter Sölle
Wilhelm Kitzhofer
Siemens d.d., Zagreb
Uwe Gregorius
Branko Lampl
Peter Hinteregger
Siemens d.o.o., Podgorica
(Sales Company)
Kurt Schwarzlmüller
Vitomir Stošković
Branches in Austria
Siemens S.R.L., Bucharest
Wolfgang Hirzi
Adrian Baicusi
Georg Weiher
Siemens d.o.o., Belgrade
Tihomir Rajlić
Kurt Schwarzlmüller
Siemens s.r.o., Bratislava
Peter Kollárik
Vladimír Slezák
Dale André Martin
Siemens d.o.o., Ljubljana
Tihomir Rajlić
Borut Ogrin
Key Account Management (KAM)
Bregenz
Bernd Spratler
Peter Vogel
Eisenstadt (Representative Office)
Gerhard Lackner
Graz
Gerhard Geisswinkler
Gabriele Leber
Innsbruck
Werner Ritter
Wolfgang Richter
Klagenfurt
Karl Jesacher
Gabriele Leber
Linz
Wolfgang Laub
Willy Stelzer
Gerhard Gruber
Salzburg
Peter Korczak
Gerhard Gruber
St. Pölten
Josef Kolarz-Lakenbacher
Helmut Bachner
Peter Lager
Hans Lang
Gernot Przestrzelski
Hannes Rothwangl
Wolfgang Schneider
As of October 1, 2007
Contents
Key Figures 2003–2007 (see inside front flap)
Statement from the Managing Board
2
Managing Board of Siemens AG Austria
6
Report of the Supervisory Board
8
Supervisory Board and Managing Board Appointments
12
We create the future.
14
The Economic Region
28
Divisions
32
Automation and Control
34
Power
44
Medical
46
Transportation
48
Information and Communications
52
Program and System Engineering
56
Industrial Manufacturing
58
Studio and Media Systems
60
Other Affiliates
61
Real Estate / Financing
62
Reports
65
Management’s Discussion and Analysis
66
Siemens Group Austria
92
Corporate Responsibility
96
Index of Abbreviations
Group Structure (see inside back flap)
In the Supplement
Balance Sheet for Siemens AG Austria
Income Statement
Appendix with Notes to the Balance Sheet and Income Statement
108
Statement from the Managing Board
Dear Shareholders,
Siemens Austria was confronted with numerous challenges over the
course of the past fiscal year in spite of the favorable macroeconomic
conditions and noticeable economic upswing.
The integration of VA TECH had to be brought to a successful conclusion
in a way that took adequate account of the many related social factors.
The decision of our parent company in Germany to spin off the group’s
worldwide Communications Carrier (COM C) activities also had a major
impact on Siemens Austria and eliminated a major source of sales from our
portfolio. Individual companies in our CEE economic region lost as much as
50 percent of their business volume after the COM carve-out. On the positive side, the integration of VA TECH and the resulting increase in industrial-sector business enabled Siemens Austria to compensate for much of
the effect of this structural change, but new strategic plans still had to be
drawn up to fill the future gap in business volume, especially for the CEE
economic region as a whole.
Brigitte Ederer
Chairwoman of the Managing Board
Statement from the Managing Board
One of the highlights of the fiscal year was the launch of the SucCEEd growth project. This program
will create an integrated growth area with an optimized structure and will enable us as Siemens CEE to
make a major positive contribution to the development of this up-and-coming economic area and to be a
key factor behind the dynamic growth of each of these countries. To this end, we intend to better leverage the potential of the “Tiger countries” at our doorstep. It goes without saying that Siemens Austria’s
corporate culture must continue to become more open and international in line with the framework put
in place by SucCEEd. We have made important first steps in this direction and must now follow up with
more concrete activities.
The portfolio of Siemens Group Austria expanded considerably over the past fiscal year, especially in
the industrial and infrastructure sectors. Industrial Solutions and Services (I&S) has doubled its sales over
the past years, in large part thanks to the addition of two new elements to the unit’s portfolio: the Reject
Power and Refinery Logistics centers of excellence. Siemens Austria has also taken note of current social
trends and is increasing its focus on power generation, energy efficiency, and climate protection. One
result of these efforts was the development and introduction of AMIS (Automated Metering and Information System), an innovative control system for the flexible management of power grids. Timelkam power
plant is now running at the highest level of efficiency allowed by current technology, 60 percent, thanks
to Siemens Austria. Whisper transformers from Weiz are providing power to the “world’s capital” New York
City with less environmental impact thanks to their lower noise level. The Archivium, an initiative of
Siemens IT Solutions and Services (SIS CEE) and the Austrian Bar Association, is a highly precise electronic
archive for legal records with public liability and legal certainty and with maximum data security thanks
to the use of secure digital signatures. In the infrastructure sector, new Railjets from Siemens Austria are
enabling Austrian Railways to modernize its fleet of trains and lay the foundation for a new era of public
transportation in Austria. These projects and more are a testament to the viable technical answers that
Siemens Austria has to key challenges of today and tomorrow.
But all of this is only possible because we channel a considerable portion of our business earnings
into Siemens Group Austria’s extensive research and development activities. Siemens Austria is one of
the biggest corporate researchers in the country. Last fiscal year, we invested a total of €872 million in
R&D – 20 percent of all corporate-sector research spending in Austria. This commitment to research and
innovation is one of Siemens Austria’s defining characteristics. One important embodiment of this spirit
is our employee- and company-financed innovation fund that facilitates development work for novel
technologies and solutions before they are ready for market introduction. This fund has already helped
make many successful products and solutions possible and has secured or created over 1,150 jobs over
the past years. Siemens Austria’s exceptional strength in the domestic R&D sector is a result of this special
commitment and has brought important worldwide centers of competence to the country, including for
biometrics, tolling, and bogies. With this impressive concentration of know-how and the special expertise
of Program and System Engineering (SIS PSE), it’s also no wonder that the new global Siemens IT Solutions
and Services division is managed jointly from Munich and Vienna.
Statement from the Managing Board
Because research and development and the resulting innovative strength are so important for
Siemens Austria, we also invest a great deal in training and vocational education. Siemens Austria is
currently training roughly 700 apprentices at its facilities in Vienna, Graz, Linz, Innsbruck, and Weiz, and
has one of the largest apprentice programs in the country. We see our role as an educator as part of our
social responsibility and train far more youths than we require to meet our own staff needs. In this way,
Siemens Austria is not only investing in its own competitive strength and future, but also in the market as
a whole. Because of our forward-looking education program, the shortage of qualified personnel faced
by many companies is not a problem for us. Not to mention the fact that Siemens Austria is considered
a highly attractive employer. In a study conducted as part of the European Student Barometer 2007,
Siemens Austria was ranked as the second most attractive employer in the country.
Because it is perceived as a company with a long tradition of social responsibility, Siemens Austria
takes the compliance efforts of the worldwide Siemens Group very seriously. We stand behind the new
chief executive officer Peter Löscher and all of his efforts to ensure transparency in the company’s business dealings without reservation. Siemens Austria is committed to fair and proper competition without
corruption and to the principles of sustainable business. We are confident that the company’s new path
of consistent corruption prevention and maximum transparency will defuse the international backlash
that arose after the incidents of misconduct became known. For us, this situation that is being perceived
as a crisis by some is in reality an opportunity for active, positive change.
Siemens Austria can look back on a highly successful and eventful fiscal year and is striding into 2008
and beyond with confidence and optimism. With our highly capable and competent staff, we will successfully master all the challenges that we encounter on our path to the future.
Sincerely,
Brigitte Ederer
Chairwoman
Statement from the Managing Board
Managing Board
Managing Board of Siemens AG Austria
Operational Responsibility
Brigitte Ederer, Mag.
Chairwoman
Direction of the divisions
(including Group member companies)
Automation and Drives (A&D)
Building Technologies (SBT)
Industrial Solutions and Services (I&S)
Medical Solutions (MED)
Siemens IT Solutions and Services
Program and System Engineering (SIS PSE)
Direction of the legally independent divisions
(including Group member companies)
Siemens Bacon GmbH & Co KG (Siemens Bacon)
Siemens Elin Buildings and Infrastructure GmbH & Co (B&I)
Siemens Gebäudemanagement & -Services G.m.b.H. (SGS)
Siemens Health Management GmbH (SHM)
Siemens VAI Metals Technologies GmbH & Co (Siemens VAI)
Company management functions
Corporate Communications (CC)
(including Corporate Press, Company Spokesman) (CP)
Corporate Development (CD)
Corporate Innovation Center (CIC)
General Secretariat (GS)
Human Resources (HR)
(including University Liaison Management) (ULM)
Regional Compliance Officer (RCO)
Revision (REV)
Technical branch management
(including Eisenstadt Representative Office)
Georg Antesberger, Dr.
Direction of the division
(including Group member companies)
Power Transmission and Distribution;
Power Generation (PTD/PG)
Key Account Management (KAM)
(together with Franz Geiger)
Franz Geiger, Ing.
Direction of the divisions
(including Group member companies)
Siemens IT Solutions and Services (SIS CEE)
Transportation Systems (TS)
Direction of the legally independent division
(including Group member companies)
Siemens Enterprise Communications GmbH (SEN)
Key Account Management (KAM)
(together with Georg Antesberger)
Harald Wasserburger, Mag. Dr.
Chief Financial Officer
Direction of the divisions
(including Group member companies)
Application Management Center Mid-South-Europe
(AMC MSE)
Siemens Financial Services (SFS)
Siemens Industrial Manufacturing,
Engineering and Applications (SIMEA)
Direction of the legally independent division
BFE Studio und Medien Systeme GmbH, Mainz (BFE Mainz)
Company management functions
(including Group member companies)
Equity Investment Management (BM)
Corporate Finance (CF)
Corporate Information Office (CIO)
Global Procurement and Logistics (GPL)
Quality Management & Operational Excellence (QM&OE)
Siemens Real Estate (SRE)
Taxes, Legal Services (STR)
Company Safety (US)
All divisions (commercial)
Commercial branch management and
commercial REG management
Company management functions
Regional responsibility for
Bosnia and Herzegovina, Bulgaria, Croatia,
Montenegro, Romania, Serbia, Slovakia,
Slovenia (REG)
And the regional companies
Siemens d.o.o., Sarajevo
Siemens EOOD, Sofia
Siemens d.d., Zagreb
Siemens d.o.o., Podgorica
Siemens S.R.L., Bucharest
Siemens d.o.o., Belgrade
Siemens s.r.o., Bratislava
Siemens d.o.o., Ljubljana
Left to right: Georg Antesberger, Harald Wasserburger, Brigitte Ederer, Franz Geiger
As of October 1, 2007
The current Group structure can be
found on the inside back flap.
Report of the Supervisory Board
Dear Shareholders,
The Supervisory Board dealt intensively with the development and
prospects of the Company and fulfilled its responsibilities as set
forth in the law and in the articles of association of the Company
over the course of the 2007 fiscal year.
The Managing Board regularly provided us with up-to-date and comprehensive information on all material developments in the Company, on
business policies and on all fundamental issues of company direction and
planning. The Managing Board also informed us of important developments whenever the need arose between our regular meetings.
A large share of our discussions focused on the finalization of the integration of the VA TECH companies into Siemens AG Austria, the restructuring of the Company after the carve-out of COM C, and Siemens AG Austria’s
responsibility for the countries of the economic region.
Jürgen Radomski
Chairman of the Supervisory Board
10
Report of the Supervisory Board
Supervisory Board Meetings
The Supervisory Board convened for a total of four meetings during the fiscal year. The following
­issues were discussed:
In the first meeting of the fiscal year on December 4, 2006, we examined the development of business in 2006 and formally approved the annual financial statements for 2006 after careful review. We
also discussed the financial and business planning for fiscal year 2007, the status of the carve-out of
the communications units COM C and COM E, and the organizational measures for the establishment of
Nokia Siemens Networks (NSN). A number of legal changes in the Group were also approved.
In addition to individual legal changes within the Group, the second Supervisory Board meeting
on March 15, 2007, focused on the course of business to date, especially the further development of
Program and System Engineering (SIS PSE). The Supervisory Board approved a new division of operational responsibilities between the Managing Board members due to the retirement of Gerhard Falch and
Christian Habegger.
During the meetings in the third and fourth quarters of fiscal year 2007, the Managing Board
informed us of the further development of business, the outlook for the remainder of the year up to
September 30, 2007, and the current status of the compliance audits. The Supervisory Board appointed
Heinrich Hiesinger to the Audit Committee at the suggestion of chairman Heinrich Hiesinger.
Audit Committee
The committee for auditing and preparing the final acceptance of the financial statements of
Siemens AG Austria as of the end of the fiscal year on September 30, 2006, convened on December 3,
2006. No cause was found for objection. Representatives of the balance sheet auditor were present at
the meeting of the Audit Committee and provided clarification where needed.
Annual Financial Statements
The annual financial statements and the management’s discussion and analysis for fiscal year 2006
were audited by the balance sheet auditor appointed in accordance with § 270 Austrian Commercial
Code (HGB), KPMG Austria GmbH, Vienna, and were certified without qualification. We have approved
the results of this audit after examining the auditor’s report and after an audit of our own.
Representatives of the balance sheet auditor were present at the balance sheet meeting of the Supervisory Board and provided clarifications where needed.
We approved the financial statements prepared by the Managing Board and the management’s
discussion and analysis. The annual financial statements are herewith approved in accordance with
§ 125 paragraph 2 of the Austrian Stock Corporation Act (Aktiengesetz). We also accepted the Managing
Board’s proposal for the appropriation of profits for the year.
Report of the Supervisory Board
Changes in the Supervisory Board and Managing Board
Johannes Feldmayer stepped down from his seat on the Supervisory Board of Siemens AG Austria on
May 24, 2007. We thank Mr. Feldmayer for his commitment and constructive contributions to the work
of the Company and the Managing Board during his tenure.
Heinrich Hiesinger was newly appointed to the board.
Serving board members Gerhard Falch and Christian Habegger left the Managing Board of Siemens
AG Austria on March 31, 2007. Peter Schönhofer stepped down from his post on the board on June 30,
2007. The Supervisory Board would like to thank all three gentlemen for their many years of valuable
service to the Company.
The Supervisory Board thanks the Managing Board and all employees of Siemens AG Austria for their
great personal effort and commitment to the Company.
Vienna, December 11, 2007
For the Supervisory Board
Jürgen Radomski
Chairman
11
12
Supervisory Board and Managing Board Appointments
Supervisory Board
Jürgen Radomski,
Dkfm. Dr. rer. pol. h.c. Dr. techn. h.c.
Chairman of the Supervisory Board
Member of the Managing Board of Siemens AG,
Munich, Germany
Date of birth: October 26, 1941
External supervisory board appointments (abroad)
ALBA AG, Berlin, Germany
Deutsche Krankenversicherung AG, Cologne, Germany
Dräger Medical AG, Lübeck, Germany
Rudolf Gruber, Dr. iur.
Deputy Chairman
Former Chairman of the Managing Board of EVN AG,
Maria Enzersdorf, Austria
Date of birth: December 28, 1933
External supervisory board appointments (in Austria)
Bankhaus Schelhammer & Schattera AG, Vienna
(2nd Deputy Chairman)
EVN AG, Maria Enzersdorf (Chairman)
Moeller Beteiligungen GmbH, Vienna
Moeller Gebäudeautomation GmbH, Schrems
RAG-Beteiligungs-AG, Maria Enzersdorf (Chairman)
Rohöl-Aufsuchungs AG (RAG), Vienna (Chairman)
Wiener Börse AG, Vienna (Chairman)
Helmut Draxler, Dipl.-Ing. Dr.
Member of the Supervisory Board and Executive
Committee of the Supervisory Board of RHI AG, Vienna,
Austria (since 6/1/2007)
Date of birth: April 25, 1950
External supervisory board appointments (in Austria)
Linz AG für Energie, Telekommunikation, Verkehr und
Kommunale Dienste, Linz
OMV Aktiengesellschaft, Vienna
RHI AG, Vienna (Deputy Chairman since 7/11/2007)
Steiermärkische Krankenanstaltenges. m.b.H., Graz
(since 1/23/2007)
Wiener Städtische Wechselseitige VersicherungsanstaltVermögensverwaltung, Vienna
Johannes Feldmayer, Prof. (until 5/24/2007)
Former Member of the Managing Board of Siemens AG,
Munich, Germany (until 6/1/2007)
Date of birth: October 16, 1956
Albert Hochleitner, Dipl.-Ing. Dr. h.c.
Former Chairman of the Managing Board of Siemens AG
Austria, Vienna, Austria
Date of birth: July 4, 1940
External supervisory board appointments (in Austria)
AT&S Austrian Technologie & Systemtechnik
Aktiengesellschaft, Leoben-Hinterberg
BAWAG P.S.K. Bank für Arbeit und Wirtschaft und
Österreichische Postsparkasse Aktiengesellschaft, Vienna
(until 5/15/2007)
Donau Allgemeine Versicherungs-AG, Vienna
(until 4/20/2007)
Immobiliendevelopment WIENER STADT-WERKE BMG &
SORAVIA AG, Vienna
Infineon Technologies Austria AG, Villach
(Deputy Chairman)
Christian Konrad, Generalanwalt ÖkR Dr.
President of the Supervisory Board of
Raiffeisen Zentralbank Österreich AG, Vienna, Austria
Date of birth: July 24, 1943
External supervisory board appointments (in Austria)
AGRANA Beteiligungs-AG, Vienna (Chairman)
AGRANA Zucker, Stärke und Frucht Holding AG, Vienna
(Chairman until 11/29/2006)
DO & CO Restaurants und Catering Aktiengesellschaft,
Vienna
KURIER Redaktionsgesellschaft m.b.H., Vienna (Chairman)
KURIER Zeitungsverlag und Druckerei Gesellschaft m.b.H.,
Vienna (Chairman)
LEIPNIK-LUNDENBURGER INVEST Beteiligungs-AG, Vienna
(Chairman)
Raiffeisen Zentralbank Österreich AG, Vienna (Chairman)
RAIFFEISENLANDESBANK NIEDERÖSTERREICH-WIEN AG,
Vienna (Chairman)
RWA Raiffeisen Ware Austria AG, Vienna
STRABAG SE, Villach (Chairman until 12/7/2006)
UNIQA Versicherungen AG, Vienna (Chairman)
Z&S Zucker und Stärke Holding AG, Vienna
(Chairman until 12/8/2006)
External supervisory board appointments (abroad)
BAYWA AG, Munich, Germany
Südzucker AG Mannheim/Ochsenfurt, Mannheim,
Germany (Deputy Chairman)
SAINT LOUIS SUCRE S.A., Paris, France
External supervisory board appointments (abroad)
ExxonMobil Central Europe Holding GmbH,
Hamburg, Germany
Infineon Technologies AG, Munich, Germany
Siegfried Wolf, Ing.
Co-Chief Executive Officer
Magna International Inc., Ontario, Canada
Date of birth: October 31, 1957
Johann Haider, Dipl.-Ing.
Chairman of the Board
Meinl International Power Ltd.,
St. Helier, Jersey (since 6/26/2007)
Date of birth: May 10, 1942
External supervisory board appointments (in Austria)
HGI Beteiligungs AG, Graz (Chairman)
Österreichische Elektrizitätswirtschafts-Aktiengesellschaft
(Verbundgesellschaft), Vienna
Österreichische Industrieholding AG (ÖIAG), Vienna
STRABAG SE, Villach (since 8/17/2007)
External supervisory board appointments (in Austria)
Energie Klagenfurt GmbH, Klagenfurt
(Chairman since 5/14/2007)
Telekom Austria AG, Vienna
Heinrich Hiesinger, Dr.-Ing. (since 6/18/2007)
Member of the Managing Board of Siemens AG,
Munich, Germany (since 6/1/2007)
Date of birth: May 25, 1960
External advisory board appointments (abroad)
BLG Logistics Group AG & Co. KG,
Bremen, Germany (since 1/1/2007)
As of October 1, 2007
This list does not include appointments to Group boards.
External supervisory board appointments (abroad)
Magna International Inc., Ontario, Canada
Supervisory Board and Managing Board Appointments
Elected by the
Works Council*
Managing
Board
Friedrich Hagl
Chairman of the Central Works Council of
Siemens AG Austria, Vienna, Austria
Date of birth: October 26, 1955
Brigitte Ederer, Mag.
Chairwoman of the Managing Board of Siemens AG Austria,
Vienna, Austria
Date of birth: February 27, 1956
Walter Krippl, Ing.
Deputy Chairman of the Central Works Council of
Siemens AG Austria, Vienna, Austria
Date of birth: January 13, 1950
External supervisory board appointments (in Austria)
Austria Wirtschaftsservice Gesellschaft mit beschränkter
Haftung (Deputy Chairwoman since 9/19/2007)
B & C Holding GmbH, Vienna
Boehringer Ingelheim Austria GmbH, Vienna
Unilever Austria GmbH, Vienna
Josef Utzig
Date of birth: August 23, 1951
Alfred Zimmermann, Ing.
Date of birth: October 7, 1963
13
Georg Antesberger, Dr.
Date of birth: October 30, 1948
Gerhard Falch, Dipl.-Ing. (until 3/31/2007)
Date of birth: July 13, 1948
Franz Geiger, Ing.
Date of birth: May 21, 1950
External supervisory board appointments (in Austria)
TecNet Equity Technologiebeteiligungs-Invest AG,
St. Pölten (since 12/19/2006)
Honorary
Presidents
Heinrich v. Pierer, Prof. Dr. iur. Dr.-Ing. E.h.
Former Chairman of the Managing Board of Siemens AG,
Munich, Germany
Date of birth: January 26, 1941
External supervisory board appointments (abroad)
Deutsche Bank AG, Frankfurt am Main, Germany
Hochtief AG, Essen, Germany
Münchener Rückversicherungs-Gesellschaft AG,
Munich, Germany
ThyssenKrupp AG, Düsseldorf, Germany
Volkswagen AG, Wolfsburg, Germany
Christian Habegger (until 3/31/2007)
Date of birth: August 6, 1944
External supervisory board appointments (in Austria)
VA Intertrading Aktiengesellschaft, Linz (since 5/8/2007)
VA TECH HYDRO GmbH, Vienna
Peter Schönhofer, Mag. (until 6/30/2007)
Date of birth: February 13, 1962
Harald Wasserburger, Mag. Dr.
Chief Financial Officer of Siemens AG Austria,
Vienna, Austria
Date of birth: April 28, 1952
External supervisory board appointments (in Austria)
Allianz Invest Kapitalanlagegesellschaft mbH, Vienna
(since 2/7/2007)
Josef Staribacher, Dipl.-Vw. Dr.
Date of birth: March 25, 1921
Walter Wolfsberger, Dkfm. Dr.
Date of birth: June 19, 1930
* Elected to the Supervisory Board by the Works Council pursuant to
§ 110 paragraph 1 of the Austrian Labor Constitution Act.
As of October 1, 2007
This list does not include appointments to Group boards.
14
We create the future.
We create
the future.
The future only comes once. But it comes in different scenarios, in
different versions. The decisions that we make today will determine
how our future looks.
Siemens CEE is working to create a future in which concerted,
responsible action achieves more than insular action. Siemens is
working to build a future of networks.
We recognized the potential and benefits of networks long ago.
Siemens built the Indo-European telegraph line in 1870 and laid one
of the first transatlantic cables in 1874. Today, networks are becoming denser, faster, and above all more intelligent.
Siemens Austria is proud to have built up an innovative network for
recruiting, training, and continuing education together with the
regional companies that now covers all eight SEE countries in our
economic region. We have already established a strong tradition
of cross-border exchange, and CEE-wide projects are an important
source of business growth. Our well-founded technical, logistical,
and material-specific expertise and our deep understanding of
cultural nuances enable us to give our customers the local support
they need to expand onto new target markets quickly and efficiently.
We know that it is first and foremost our staff members who turn
our network concept into a living system – and we want to thank
each one of them for this. In Bosnia and Herzegovina, Bulgaria,
Croatia, Montenegro, Austria, Romania, Serbia, Slovakia, and
Slovenia.
We can look inside without opening it.
Throughout its entire history, Siemens has always been a pioneer in medical diagnostic technologies. From the first X-ray
machines all the way to the most modern devices that let doctors overlay X-rays and magnetic resonance tomography scans
of the body to create realistic three-dimensional images with two cameras, to rotate these images, and to send key information to specialists in real time. Soon, the resolution of these images will be so fine that doctors will even be able to view the
tiniest of details. With the new 7-Tesla magnetic resonance tomography scanner from Siemens, researchers can watch the
brain at work. The most minimal changes lasting the briefest of moments can be recorded perfectly and then compiled on
the computer into exact, detailed models of the most complex organ in the body. Siemens is also a leader in the development of new therapy equipment. More accurate radiotherapy devices from Siemens deliver their dosages exactly where
they are needed and allow patients to be treated with fewer side effects.
To the right in the background, you can see a power plant.
Experts are predicting a 500,000 megawatt energy shortfall in the coming years. Siemens is helping to close this gap.
With clean power plants, efficient energy transmission, and optimized IT solutions for power producers. The ten leading
technologies in Siemens’ portfolio alone have the potential to reduce CO2 emissions from technical systems by 40 percent by
2050. Our solutions range from CO2-free power plants through the use of syngas to wind parks, low-loss power transmission,
biomass power plants, and innovative fuel cells. In Slovakia, we are optimizing the Elektrárne Nováky thermal power plant
to increase its operational safety, cut its environmental impact, and return 80 percent of the water that is used to the plant.
In Bucharest, we modernized and upgraded Romania‘s largest transformer substation. And: Siemens is the only provider that
offers perfectly coordinated key components for power plant, automation, and information technology systems. We are set
to maintain our leading position into the future.
www.siemens.at/zukunft
Siemens advocates mandatory seatbelt use.
Say yes to “are we there yet?” sooner.
Complex problems require intelligent solutions. That’s why Siemens established the Global Centers of Innovation. Vienna is
home to the global center for tolling systems, for example. Here, satellite-based tolling systems are developed that control
automobile traffic and accurately bill road charges without complex terrestrial infrastructure. A system to automatically verify
highway toll stickers is also being tested by Siemens near Vienna. And Siemens is of course also a leader in ensuring driver
safety. From automatic early warning systems for black ice, fog, or wrong-way drivers all the way to state-of-the-art tunnel
systems. ASFINAG, which is responsible for operating and maintaining Austria’s highways, relies on Siemens’ intelligent traffic information and management system. This concept increases the capacity of the country’s highways, lowers infrastructure
costs, and has cut the number of accidents by 40 percent. Siemens has demonstrated its competence and the reliability of its
tunnel safety and control systems in numerous modernization projects. According to an analysis by the Austrian automobile
club ÖAMTC, the Herzogberg tunnel is the safest in the country. Now, we are bringing fifteen tunnels and underpasses up to
the latest standard for ASFINAG with the most modern intelligent control systems.
Our solution to rush hour traffic is twenty meters below the surface.
Surging urbanization and the growing challenges being posed by climate change are demanding new solutions for the
fast, safe, and above all environmentally friendly transportation of more and more people. Siemens has been building
metro vehicles, passenger coaches, and bogies in Vienna and Graz for over 150 years. Nearly 2,500 brand new vehicles left
Graz for use around the world and well over 400 complete vehicles were built in Vienna over the course of the business
year. However, Siemens is not only famous for its legendary reliability, but also for a new all-time first. Right at the beginning of the business year, we set a new locomotive world speed record of 357 kilometers an hour with our ES64U4 electric
multi-system locomotive. Safely, with zero emissions and without harming the environment. Siemens’ comprehensive
expertise is also a key to its success in regional public transportation solutions. We are modernizing 67 of Austrian Railway’s new designer passenger trains. In Vienna, Siemens is a key player in the expansion of the metro system for the 2008
European soccer championships. And the city is also relying on our solutions for the announced “Decade of Viennese train
stations.”
We secure everything – but the goals.
Big events require big plans. From how to transport tens of thousands of fans all the way to ensuring adequate safety and
security in huge stadiums. The 2008 European soccer championships are one such major event. So it’s no wonder that the
hosts are trusting in Siemens. We are supplying technical equipment for numerous stadiums, and also expanded various
transport systems. Siemens is behind the web-based “Challenge 08” portal of the Austrian Football Association. And is also
a trusted partner for other major projects throughout CEE. From biometric access control systems for rooms, buildings, and
data all the way to video surveillance systems that cover entire city sections. From the implementation of highly sensitive
safety and security systems all the way to major public lighting system modernization projects in Bratislava, Sibiu, and
Cluj-Napoca. Siemens is also responsible for maintenance and operation at the new Praterstern train station in Vienna after
installing state-of-the-art automation and control systems in the structure. Some 2,500 data points monitor the heating,
ventilation and cooling systems, the smoke extraction systems, the light controls, and the heat, cooling, and water meters.
Services that benefit tens of thousands of people every day.
Siemens inside.
Great achievements are not possible without reliable partners. Which is why many leading industrial companies turned to
us again over the past business year. We developed a complete concept for Vienna International Airport: from runway lighting all the way to air circulation, we control, monitor, and protect practically everything at the new airport. But we don’t
only bring people to new heights. We supplied BMW in Dingolfing with new robots, and we handed a turnkey hot-rolling
plant over to Mittal Steel in Poland in August 2007. In Vorarlberg, we implemented a made-to-measure fire protection solution for the traditional papermaker Rondo Gahnahl AG, and Mondi Packaging in Carinthia is now more ready for the future
than ever with a specially developed drive system for its paper machines. Twenty-five drives with water-cooled frequency
converters from the Siemens Simovert Masterdrives family have been running there since July 2007. And of course OMV,
Wienstrom, Stiegl brewery, and all the other industry leaders who are achieving success with us. Siemens makes great
things happen. And will keep on doing so.
28
The Economic Region
The Economic Region
Siemens Austria is responsible for an economic region comprising nine
­countries in Central and South Eastern Europe, one of the fastest growing
parts of the world. Even though the current economic cycle will peak in 2007,
growth is still expected to continue at average rates in excess of four percent
because of ongoing structural reforms and harmonization with western
­European standards. Siemens is in an optimal position to profit from this
­situation thanks to the close collaboration between its regional companies and
the central company divisions. Additional value is created locally by leveraging
the innovation potential in each of the region’s countries, for example in
­product engineering and software development. Two key pillars of our strategy
for driving business growth are the establishment of international competence
centers and our focus on the most promising sectors such as energy, transportation and industry.
Bosnia and Herzegovina
Area: 51,209 km2
Population: 3.8 mn
GDP: EUR 9.8 bn
av. GDP growth*): 6.5 %
Economic growth has maintained its momentum in
Bosnia and Herzegovina, though investment activity in
the public sector has been slowed by the time required
to form a government. The current political reforms
should result in the ratification of a stabilization and
association pact with the EU.
Siemens seized many good opportunities in the
country. Power Transmission and Distribution worked on
the Power III Scada project and also on the expansion of
the Republika Srpska government building together with
Building Technologies. The industrial divisions also won a
number of contracts, including from Agrana in connection with the construction of a sugar factory. Medical
Solutions supplied medical equipment to the private
cardiological clinic in Tuzla and to the clinical center in
Sarajevo.
Siemens completed a number of projects for
municipal bodies, including a sewage treatment plant in
Breza, traffic signal systems and parking ticket machines.
Business activities in this area are to be expanded in the
future. After the modernization of the street lighting in
Laktaši, another contract was won for the public lighting
*) Average GDP growth from 2006 to 2009
systems in Dopboj in September 2007. Transportation
Systems (TS) is modernizing SATRA’s trams in cooperation with local partners. In the first project of its kind for
Siemens in Bosnia and Herzegovina, the company was
commissioned with the implementation of SAP at the
electricity company Elektroprivreda Mostar.
In Medical Solutions, the primary focus is holding
Siemens’ high market share. Business in Power and
Industry is also to be expanded.
Bulgaria
Area: 110,994 km2
Population: 7.7 mn
GDP: EUR 25.1 bn
av. GDP growth*): 6.1%
Bulgaria joined the EU in January 2007. Economic
growth is expected to remain at around six percent per
year. Unemployment has fallen drastically recently, and
will continue to decrease.
Business developed especially well for Power and
Building Technologies last year. Now, a key focus is the
further improvement of Siemens’ position in the power
sector. Plans for the significant expansion of PTD’s
manufacturing plant in Botevgrad have been completed.
PTD is also implementing a large number of projects for
the modernization of the country’s power grid.
Automation and Drives also achieved excellent
The Economic Region
29
Siemens CEE
(As of October 1, 2007)
Slovakia
Siemens d.o.o.,
Sarajevo, Bosnia
and Herzegovina
(incl. Banja Luka
and Mostar)
Management
Ranko Atijas
Lejla Sokolović
Austria
ÖSTERREICH
Slovenia
Romania
Croatia
Bosnia and
Herzegovina
Siemens EOOD,
Sofia, Bulgaria
Management
Kurt Hainschitz
Walter Sölle
Wilhelm Kitzhofer
Serbia
Montenegro
Bulgaria
Siemens d.d.,
Zagreb, Croatia
Managing Board
Uwe Gregorius
Branko Lampl
Peter Hinteregger
Economic Region CEE
Area: 712,540 km2
Population: 61.3 mn
GDP: EUR 524.0 bn
av. GDP growth*): 4.3 %
Growth rates in the economic region under Siemens Austria’s management will average above four percent in the coming years as a result
of the structural reforms and convergence process.
results and is now a market leader in the country. The
opening of the EU’s structural fund for Bulgaria should
also bring interesting new business opportunities for
Industrial Solutions and Services, Transportation, and
Medical Solutions.
TS is working on the expansion of the metro system
in Sofia. Facility Management plans to increase its focus
on municipal projects, including on the modernization of
public lighting systems.
Increased business at the Graphic Engineering Center
Sofia (building automation), which has had the status of
an internationally active competence center since May
2007, significantly increased local value creation during
the business year.
Croatia
Area: 56,594 km2
Population: 4.4 mn
GDP: EUR 34.2 bn
av. GDP growth*): 4.4%
Croatia is investing a great deal in attaining EU membership in 2009. To this end, structural reforms are currently
underway. Foreign direct investment inflows are
increasing rapidly, in part as a result of privatization
activities. A&D won a contract from the national
petrochemicals company in the business year that
solidified its position in the process industry. Simatic
Siemens d.o.o.,
Podgorica,
Montenegro
(Sales Company)
Management
Kurt Schwarzlmüller
Vitomir Stošković
Siemens AG Austria,
Vienna, Austria
PCS 7 was installed at DINA-Petrokemija, making it the
most modern petrochemical plant in Eastern Europe. The Managing Board
Brigitte Ederer
industrial divisions are also profiting from collaboration
Georg Antesberger
with JANAF (crude oil transport) in connection with the Franz Geiger
Harald Wasserburger
modernization of the entire Croatian pipeline network.
Power Generation is working on projects at major power
Siemens S.R.L.,
plants in Šoštanj and Zagreb.
Bucharest, Romania
Siemens IT Solutions and Services is one of the
Management
leading IT services providers in Croatia and a preferred
Wolfgang Hirzi
partner for infrastructure projects. The pilot phase of the Adrian Baicusi
Georg Weiher
Schengen-compatible national border control system
(NPMIS) was recently concluded.
Siemens d.o.o.,
Facility Management and Services celebrated the
Belgrade, Serbia
signing of a large contract that added a third major
Management
banking group to its client list. A central project for
Tihomir Rajlić
Building Technologies was the installation of a building
Kurt Schwarzlmüller
automation system in the EuroTower Zagreb. Medical
Siemens s.r.o.,
Solutions landed contracts with government-run and
private clinics. A 3-Tesla MRT scanner was installed at the Bratislava, Slovakia
Management
Zagreb brain institute.
Peter Kollárik
Siemens Croatia is following the general Siemens
Vladimír Slezák
strategy and is focusing on global megatrends such as
Dale André Martin
urbanization and demographic change. Individual
Siemens d.o.o.,
solutions were drawn up for the cities of Zagreb and
Ljubljana,
Split.
Slovenia
Management
Tihomir Rajlić
Borut Ogrin
Economic statistics from September 30, 2007
30
The Economic Region
Montenegro
Romania
Area: 13,812 km
Population: 0.6 mn
GDP: EUR 1.9 bn
av. GDP growth*): 5.1%
Area: 238,391 km2
Population: 21.6 mn
GDP: EUR 97.1 bn
av. GDP growth*): 5.5 %
Montenegro attained its independence in 2006 and has
one of the fastest-growing tourism industries of any
country. A model Siemens One project was made possible
by the joint efforts of the local Siemens company in
Serbia and Siemens AG Austria. A comprehensive hotel
solution involving multiple Siemens divisions was
installed at the “James Bond” hotel Splendid in Monte­
negro. Building automation, electrotechnical, safety,
security and fire protection systems, the communication
system, and the integrated guest and room management
systems all work together to allow the optimal operation
of the facility. The booming tourism industry will bring
additional business opportunities for infrastructure and
power supply projects.
Romania’s economy has continued to grow rapidly after
its accession to the EU. Two main drivers of this growth
are the privatization of state-owned companies and tax
cuts. Access to the EU structural fund is also supporting
this expansion. Siemens saw new business opportunities
in Transportation, Power and Industry. FORTE BUSINESS
SERVICES, a subsidiary of Siemens IT Solutions and
Services, is assisting the federal government in its
implementation of EU standards. Clients include the
finance and justice ministries. Industrial Solutions and
Services became one of the leading players in the
Romanian industrial sector after it acquired FROSYS S.R.L.
in February 2007. FROSYS specializes in electrotechnical
systems and automation. Key orders in Romania include
contracts for the delivery of 100 Desiro trains and rail
infrastructure to the national rail company. Medical
Solutions cemented its market position by completing
additional projects in the private sector. PTD modernized
the Bucharest South transformer substation, which
provides electricity for one third of Bucharest. Automation and Drives also bolstered its market position and
expanded into new segments. In Sibiu, an A&D plant has
been turning out line safety switches since 2004. The
A&D subsidiary Sykatek, which is also located in Sibiu,
specializes in metalwork. Industrial Solutions and
Services installed a sewage treatment plant in Constanţa
harbor. Electronic components are manufactured for
customers such as BSH (Bosch Siemens Hausgeräte) in a
SIMEA subsidiary plant in Sibiu.
2
Austria
Area: 83,871 km2
Population: 8.3 mn
GDP: EUR 257.9 bn
av. GDP growth*): 2.8 %
The Austrian economy enjoyed above-average growth
over the last two years. Investment activity, which is an
especially important source of business for Siemens,
grew even faster than the economy as a whole at a rate
of 6.3 percent (and equipment investments at a rate of
8.0 percent). It appears that the economic upswing
and investment activity have reached their peak. The
integration of the acquired VA TECH companies was
completed successfully during the business year, and
close collaboration with Siemens VAI was established
throughout the economic region. The carve-out of the
communications subdivisions was also brought to a
successful conclusion. Business with major industrial
customers increased over the year. Transportation
Systems secured its market leadership by winning a
number of major projects and also increased its traction
systems offerings. As demand for power increases, the
Power division has been generating additional business
by growing its local and service business activities.
*) Average GDP growth from 2006 to 2009
Serbia
Area: 88,361 km2
Population: 7.4 mn
GDP: EUR 24.3 bn
av. GDP growth*): 5.7 %
Serbia is enjoying vigorous economic growth that is also
generating good business opportunities for Siemens.
Medical Solutions installed a PET/CT scanner at the
Institute for Oncology in Vojvodina. This is the first
device of its kind in South Eastern Europe. The most
important success in the power sector was the startup of
two transformer substations that form the backbone of
The Economic Region
the power supply for Šumadija and the area along the
Morava. The construction of a transformer substation for
Belgrade is also currently underway. A&D is enjoying
continuous business growth.
The acquisition of ELPAS laid the foundation for the
expansion of business for Building Technologies in
Serbia. One of the first major orders was for a security
system for the bank Raiffeisen (more than 100 branches)
and the Delta City shopping center in Belgrade.
Transportation Systems won infrastructure contracts
and will be supplying equipment for the Belgrade tram
system. I&S is building a city traffic control center in
Belgrade and is also delivering technical systems for
Strazevica Tunnel.
Slovakia
Area: 49,035 km2
Population: 5.4 mn
GDP: EUR 43.9 bn
av. GDP growth*): 7.3%
High growth rates and falling unemployment are a
testament to Slovakia’s continuing economic upswing.
One of the key focuses for the country’s economy now is
the adoption of the euro in 2009. Siemens is one of the
largest investors and employers in Slovakia.
Major orders fulfilled by Industrial Solutions and
Services included electrotechnical equipment for a
galvanizing line at US Steel in Košice and sorting systems
for the Slovakian postal service. Automation system sales
were brisk in the rubber and tire manufacturing industries. Transportation Systems is supplying infrastructure
for the rail line between Bratislava and Nové Mesto nad
Váhom as part of a pilot project for ETCS technology.
Medical Solutions delivered state-of-the-art medical
equipment to private and publicly operated cardiology
facilities. Facility Management modernized the public
lighting in the cities of Bardejov, Trenčín, and Žilina.
Building Technologies provided the technical building
systems for the City Business Center. PG continued the
reconstruction of the transformer substation in Lemesany. Siemens IT Solutions and Services is one of the
three largest providers of IT systems in Slovakia and
supplied computer workstations to the ministry of the
interior and implemented SAP at the universities, among
other projects. SIPRIN s.r.o. was again successful in the
engineering of solution concepts for industrial automation. The largest order that is currently being fulfilled is
for the Bratislava water supply system.
31
In the future, activities for metals and mining, power,
automation, rail infrastructure and public lighting are to
be expanded further in the existing competence centers.
The branches in Žilina and Košice are also being
expanded so that the market potential can be tapped
better.
Slovenia
Area: 20,273 km2
Population: 2.0 mn
GDP: EUR 29.7 bn
av. GDP growth*): 5.2 %
Slovenia will be assuming the EU council presidency at
the beginning of 2008. The economy is still growing
strong at a rate of 5.2 percent according to the most
recent statistics. Automation and Drives again enjoyed
very good business in the country in 2007, whereby
Simatic is one of the keys to this success. Sales are now
also increasing for process automation and low-voltage
systems. I&S successfully completed its flatness control
project at the Acroni steel works. Power Generation
completed the modernization of Block 5 of the thermal
power plant in Šoštanj, including the delivery of two gas
turbines, on schedule. Medical Solutions delivered the
first 3-Tesla MR scanner to the Ljubljana clinical center.
To keep pace with the growth of the market, the division
is collaborating with Siemens IT Solutions and Services
to offer healthcare solutions. Transportation Systems is a
market leader for signaling and control systems. After
twenty electric locomotives were delivered to Slovenian
Railways, another order was placed for twelve more.
SBT increased its business significantly through the
integration of A Koda. Now, SBT has the largest headcount of any Siemens division in Slovenia and is one of
the leading providers of fire protection systems in the
country. The unit also focused on end-to-end technical
building management projects. Large orders included
work for Casino Šentilj, a main warehouse for the
supermarket chain Hofer, Hotel Palace and the branches
of NLB-Bank.
Siemens now plans to tap the market potential
offered by its full product and service portfolio using
competent local teams and with a special focus on
service and solutions.
Economic statistics from September 30, 2007
32
Divisions
1
6
2
7
3
8
4
9
5
10
Divisions
Our Divisions
1
Automation and Control
Automation and Drives (A&D), Industrial Solutions
and Services (I&S), and Building Technologies (SBT)
and the units Siemens Elin Buildings and Infrastructure (B&I), Siemens Gebäudemanagement & -Services (SGS), and Siemens VAI Metals Technologies
(Siemens VAI) offer products, systems, solutions,
and services for industry, building automation, and
infrastructure.
Program and System Engineering
6
Program and System Engineering (SIS PSE) provides software development services for Siemens
AG’s worldwide business activities from within the
newly founded Siemens IT Solutions and Services.
2
Power
Power Transmission and Distribution/Power
­Generation (PTD/PG) and Siemens Transformers
Austria (STA) offer solutions ranging from elec­
tricity generation all the way to the transport of
electrical power from the plant to the consumer.
Industrial Manufacturing
Siemens’ electronics plants (SIMEA) and Siemens
Mechanical Solutions (MWW) work together as a
coordinated manufacturing group and offer complete electronics solutions.
7
3
Medical
Medical Solutions (MED) stands for innovative
products, complete solutions, services, and
­consulting for the healthcare industry.
Studio and Media Systems
BFE Studio und Medien Systeme offers planning,
engineering, and implementation services from
a single source for complete studio and media
systems.
8
4
Transportation
Transportation Systems (TS), including ELIN EBG
Traction (ETR), Siemens Transportation Systems
(STS A), and Siemens VDO Automotive (SV), offers
products and solutions for efficient and environmentally friendly mobility.
Other Affiliates
Comprises BSH Hausgeräte Gesellschaft mbH and
Fujitsu Siemens Computers GesmbH (FSC).
9
5
Information and Communications
Siemens IT Solutions and Services (SIS CEE) and
Siemens Enterprise Communications (SEN) offer
a broad spectrum of information and communication solutions.
Real Estate / Financing
10
Real Estate comprises the property management
and utilization activities of Siemens Real Estate
(SRE) in the CEE economic region.
Financing comprises Siemens Financial Services
(SFS) and the financial services providers
Siemens Pensionskasse (SPK), Siemens Mitarbeiter­
vorsorgekasse (MVK), Siemens Pension Data
Services and Consulting (SPDSC), and INNOVEST
Kapitalanlage AG.
33
34
Automation and Control
Automation and Drives
Automation and Drives (A&D)
A&D sells a broad range of automation components, drive components,
low-voltage systems, installation components, and process instrumentation.
The unit’s excellent market position can be attributed in part to its integrated
automation approach and to its low-voltage products for building automation
systems. As a system supplier, A&D offers its customers extensive know-how in
a broad range of industries, especially the automotive, chemicals, pharmaceuticals, machine building, petrochemicals, and food and luxury goods sectors.
Division
Management
Wolfgang Morrenth
Rudolf Preslicka
Automation and Drives’ (A&D) business centers on the
sale of products and systems from its Totally Integrated
Automation family. Within this range, low-voltage products for building automation solutions (Totally Integrated
Power) are a key focus of business and a major factor in
the unit’s excellent market position. A&D is also a successful process expert for companies in the automotive,
chemicals, pharmaceuticals, machine building, petrochemicals, and food and luxury goods industries.
A&D can look back on a successful year of business
in Austria and in SEE. Positive trends continued in all of
the unit’s sectors of activity, and order intake and backlog remained robust in the automotive sector. The acquisition of UGS Corporation considerably expanded A&D’s
industrial software portfolio, especially in the “digital
factory” field, and the takeover of ETM in Eisenstadt,
a specialist for control components for infrastructure
solutions, took the unit into a new business segment.
Thanks to these strategic investments, Siemens can now
offer its customers even more products and services and
greater added value. A&D is the market leader throughout the economic region and is working to cement and
expand this position.
One particular highlight of the 2007 fiscal year was
the supply of analysis equipment for the OMV refinery in
Schwechat as part of the IPPC project. Business with
process instrumentation and process analysis developed
very well overall. Thanks in part to the introduction of
new products for process analysis, the unit was able to
achieve growth rates well above those seen on the
market as a whole. No other company in the industry is
able to offer process and manufacturing sensors from a
single source. After the integration of the wireless module technologies from the former COM division, A&D is in
an excellent position to become a leader in the promising field of wireless sensor systems and to offer its customers new and interesting ways to optimize their
­business processes.
Business with Simatic automation systems also grew
nicely over the past year, and market share increased
again especially for Profinet and safety solutions. Simatic
PCS 7 process control technology was used in several
­systems. A&D won orders for four biofuel production
plants.
The power management system B.Data captured
more market share and has become the de facto group
solution for BMW. After the system was installed at the
automaker’s plants in Regensburg, Leipzig, Munich, and
Steyr over the past years, it was implemented at the BMW
motorcycle plant in Berlin, the BMW Formula 1 plant in
Munich, and the FIZ development center in 2007. The
completion of the project at Audi in Ingolstadt was a
major step in securing the unit’s relationship with the
Volkswagen Group, and the successful conclusion of the
Simatic IT project at Banner Batteries laid the cornerstone
for the future marketing of MES solutions in Austria.
Automation and Control
Automation and Drives
Painting system at BMW in Regensburg. Bioethanol production in Lower Austria. Power-saving industrial drives: improved range of offerings and more benefits for
A&D’s customers.
The Automotive unit provided automation solutions
for body pressing and painting around the world over the
past year.
Business in the period saw numerous conversion and
modernization projects aimed at increasing manufacturing line flexibility, especially using robotics solutions to
boost throughput rates. PCS 7 automation solutions
continued to sweep the chemicals, pharmaceuticals, and
food and luxury goods industries and are driving the
adoption of integrated solutions for batch production.
Key automation projects included PCS 7 batch for
DSM and Baxter, work for DaimlerChrysler, BMW, VW,
AUDI, Skoda, and GM in the automotive sector, and
modernization projects completed by SC Dairy for dairies
around the world.
A&D delivered positive clutches to Siemens VAI for
Arvedi Italy, industrial gearboxes to Siemens VAI for the
Thyssen CSA steel mill in Brazil and the NTMK steel mill
in Russia, and mill drives to Cemtec MD+LD.
The integration of Flender into Siemens AG Austria has
been largely completed, enabling A&D to offer complete
drive solutions from the power supply to the machine.
The new IEC motor family enables industrial enterprises to consume less power and reduce their negative
impact on the environment. A&D was able to win considerable market share with new products in the Sinamics
frequency converter family and the Simotion automation
family.
The use of innovative pick-and-place machines allows high-tech electronics manufacturers to increase
their productivity and helps to secure their production
sites in Europe. Siemens VDO significantly increased the
capacity of its plants in the Czech Republic and Romania
with SIPLACE X pick-and-place machines, and Nokia
remains a satisfied user of high-performance Siemens
machines for the assembly of its circuit boards.
A&D has established an excellent position with major
OEMs in the machine and plant building sector with its
Safety Integrated range. The boom on the machine
building market brought strong growth in the sale of
machine tool controllers. The unit also scored successes
with complete equipment projects in collaboration with
SIMEA.
A special web platform was established to assist with
advance acquisition for special-purpose buildings and
complete industrial solutions. In addition to the complete
product portfolio, the portal offers design and planning
aids and technical project planning support.
Different levels of growth were seen in the renovation and new construction segments of the market for
electrical installation products. Sales of these products
were boosted especially through cross-selling initiatives
and an increased focus on service for architects, planners, and end customers.
www.siemens.at/ad
35
36
Automation and Control
Industrial Solutions and Services
Industrial Solutions and Services (I&S)
Industrial Solutions and Services (I&S) is the system and solution integrator
for industrial plants and infrastructure and is a worldwide provider of services
for industrial systems. By leveraging synergies between its three core business
areas – industry-specific solutions, information technology competence,
and technical services – I&S is optimally positioned to service its customers’
­systems across their entire lifecycle from planning and construction through
to operation.
Division
Management
Kurt Hofstädter
Robert Monsberger
Josef Kinast
Industrial Solutions and Services uses electrotechnical
products from other Siemens units to increase its customers’ productivity and competitive strength. The unit’s
sectors of activity include metallurgy, water treatment,
pulp and paper, cement, oil and gas, snowmaking and
cable car systems, strip mining, airport logistics, postal
automation, road traffic infrastructure, and industrial
services.
To increase their efficiency, companies need integrated solutions that control their production and service
provision processes faster, more flexibly, and more efficiently and that sustainably increase the output of their
systems. In addition to the necessary process and technology expertise, a provider’s IT competence is a decisive
success factor in offering such solutions. To meet these
needs, I&S uses innovative IT solutions to integrate
isolated hardware and software islands and individually
optimized automation systems. Previously separate
production steps are linked, and the management level is
linked with the process level.
All signs are pointing to growth again at I&S, in
part thanks to the establishment of centers of excellence. Key factors in the successful growth over the past
year were the acquisition and integration of US Filter,
Airport Logistics, Postal Automation, and the industrial
units of VA TECH ELIN EBG. But these are not the only
drivers behind I&S’s growth. I&S Austria doubled its
sales over the past five years while only increasing
its staff by 60 percent – an impressive productivity
boost.
Two new portfolio elements were established as
global centers of excellence that are managed from
Austria: Reject Power and Refinery Logistics. Reject
Power is an innovative incineration technology for the
generation of power from waste materials. Refinery
Logistics covers aspects such as filling and unloading
stations for tanker trucks and tank cars. In addition to the
CEE economic region, the center of excellence also
serves Russia and its neighboring European countries.
The prospects in the I&S business areas postal automation and airport logistics are also very encouraging.
I&S Austria serves numerous countries with its airport
logistics portfolio and supplies runway lighting systems,
docking systems, and baggage handling systems. An
important market for these products is Siemens’ economic region, where a total of 90 airports are in operation. Sibiu airport in Romania is to become a model
facility and was equipped with a baggage handling
system from I&S during the past fiscal year.
The economic region will be the principal focus of
I&S Austria’s business activities in the coming years.
I&S service technicians played a key role in the general
inspection of the Romanian refinery Arpechim during the
past year. Additional projects in SEE included the mine
conveyor system for Velenje in Slovenia, electrotechnical
equipment for a sewage treatment plant at the Mlekarna
Automation and Control
Industrial Solutions and Services
37
I&S manages Siemens’ worldwide refinery logistics business (tank car filling/unloading system shown). Water treatment is gaining importance. The unit ­runs a center of
excellence for Reject Power, an innovative technology for generating power from waste (the Mayr-Melnhof System in Hirschwang is pictured at the lower right).
Celeia d.o.o. dairy in Slovenia, and a dedusting system
for flue gas cleaning at U. S. Steel s.r.o., Slovakia.
Aurel Vlaicu International Airport in BucharestBǎneasa, Romania, placed an order for the installation of
a new airfield lighting system. The Serbian power company JKP ­“Beogradske elektrane” placed a sub-order for
the renovation of Belgrade’s district heating network.
I&S is responsible for the electrical systems in the
new combined-cycle power plant at Sappi Austria
Produktions-GmbH & Co KG, Gratkorn.
The mechanical and electrical components of tandem cold-rolling plant number one were modernized for
Rasselstein GmbH in Andernach, as was the electrical
drive system on paper machine eight (PM8) at Mondi
Packaging in Frantschach. OMV Gas GmbH in Vienna
commissioned I&S with the delivery of the electrotechnical systems for the expansion of the West Austria gas
pipeline and with the engineering and construction of a
control system for the Schönkirchen natural gas storage
facility. OMV Refining & Marketing GmbH, Vienna,
placed an order for the expansion of the low-voltage
distribution system for the SNOx plant at Schwechat
refinery.
A project at Mittal Steel Poland in Krakow covered the
power supply and the drive systems for the new highperformance hot-rolling plant. In the Eurotunnel, I&S is
responsible for the design and installation of the harmonic oscillation filters in the rail power system, and for
the electrical equipment at the new Zabol Cement Company cement factory in the Belochistan area of Iran.
Business with ascent systems is concentrated in
Innsbruck. The former ELIN Seilbahntechnik GmbH was
integrated into I&S Region West. The new team is the
market and technology leader and offers tourism companies cable car systems, snowmakers, power supply
systems, and other infrastructure equipment. I&S also
provides electrotechnical equipment for Cable Liners.
After the completion of the projects at the airports in
Birmingham and Toronto, systems are now being
planned and built in Mexico, Venice, and Las Vegas.
Siemens Industrial Services GmbH, I&S’s fitting subsidiary, has a pool of highly qualified installation technicians in Linz that can be assigned flexibly.
Siemens AG’s worldwide tolling business is operated
by ITS T Electronic Tolling in Vienna, part of I&S ITS. Over
the past fiscal year, ITS T won tolling projects in Switzerland (delivery of the software for on-board units) and in
Singapore and trial projects in the UK. In 2008, business
will focus on tolling project bids in Slovakia and Hungary.
www.siemens.at/is
38
Automation and Control
Siemens VAI Metals Technologies
Siemens VAI Metals Technologies
(Siemens VAI)
Siemens VAI Metals Technologies is
currently the world’s leading provider of
solutions and services for the iron and
steel industry. Thanks to the integration
of VOEST-ALPINE Industrieanlagenbau
(VAI), the unit is now able to cover the
entire production process from raw
materials all the way to the finished
product with its own resources.
Linz-Donawitz: Siemens VAI helps its customers implement new process technologies and
­optimize individual process steps.
Management
Richard Pfeiffer
Karl Schwaha
Sanjeev Sinha
Werner Auer
After Siemens acquired VOEST-ALPINE Industrieanlagenbau (VAI), the relevant units of both companies were
combined into the new segments Iron and Steelmaking
and Rolling and Processing, and responsibility assumed
for all activities in the strip mining industry. The new unit
Metals and Mining Services is responsible for all of the
unit’s services and modernization projects worldwide.
The global demand for steel will continue to climb in
the years to come. While new steel works are being built
to cover the needs in China, India, Russia, and Brazil,
steel manufacturers in North America and Europe are
increasing the production potential of their systems by
installing state-of-the-art technologies and by automating and optimizing their production processes. Under
these conditions, Siemens VAI Metals Technologies is
expecting growing demand in the coming years for
lifecycle partnerships between steel manufacturers and
system suppliers targeted at making better use of existing capacities while at the same time optimizing capital
investments in the steel industry.
Since acquiring VAI, Siemens has been actively adding mechanical and process-specific solutions to its
systems business with automation and electrotechnical
solutions. These efforts have enabled Siemens to tap a
market with a potential of €45 billion. In fiscal year
2007, Siemens VAI further expanded its worldwide
market leadership. Of the new orders received, 30 percent each came from the regions Asia/Pacific and Europe,
and 20 percent each from North/South America and the
Middle East/Russia.
Siemens VAI helps metal works and strip miners to
consume fewer resources and have less of a detrimental
impact on the environment by introducing new process
technologies and by optimizing individual production
steps. This development is being driven in large part by
rising raw materials and energy costs and by national
environmental laws. Siemens VAI has perfected the Finex
method over many years of close collaboration with the
Korean steelmaker Posco. Now, molten pig iron can be
made from iron-ore fines in a single step. This method is
especially attractive in terms of resource consumption
because the sintering and coking steps needed in the
traditional method are no longer required.
Gaseous emissions can also usually be reduced by an
average of 90 percent. Dry dedusting methods are increasingly taking the place of wet methods for offgas
cleaning. One example is the Meros process, which was
developed for the cleaning of offgasses from the sintering process. Siemens VAI is currently installing the first
industrial system at Voestalpine AG in Linz.
The total pool of installed systems around the world
spans the entire value creation chain and offers excellent
potential for future business.
www.siemens-vai.com
Automation and Control
Building Technologies
39
Building Technologies (SBT)
Building Technologies combines solutions for safety, security, and building
automation both as a service provider
and system integrator and as a manufacturer of corresponding high-quality
products. A team of competent specialists with extensive technical know-how
and experience makes Building Technologies the leading provider of forwardlooking technical building systems.
Praterstern rail station in Vienna is being fitted with building automation systems from Building
Technologies as part of its renovation.
Along with maximum safety and security for the building’s occupants, the environment, and property, modern
building automation systems must also ensure efficient
energy use, comfort, and user friendliness. Building
Technologies’ portfolio comprises building automation,
fire protection and suppression systems, video, access
control, and intrusion detection systems, media equipment, and energy management as well as extensive
service offerings and products for the control of heating,
ventilation, and air conditioning systems and for security
and safety systems.
The use of new technologies such as wireless communication and compliance with future-proof international standards combined with corresponding development and production processes ensure high quality and
protect the customer’s investment over the entire system
or product lifecycle. This and the capabilities of the unit’s
staff enabled SBT to grow its market share over the
course of the fiscal year.
Building occupants want to feel safer and want a
comfortable environment. Building owners want to keep
their energy and management costs to a minimum, and
investors demand attractive returns. Intelligent, powerful, individual building infrastructure solutions make it
possible to meet all three of these objectives at the same
time. SBT’s work is shaped in large part by the increasing
need for personal safety and security, the need to use
our energy resources wisely, and the important topic of
environmental protection. Energy savings contracting
significantly reduces carbon dioxide emissions and
operating and energy costs by optimizing and modernizing a building’s technical systems. The necessary investments are financed with the guaranteed savings.
Energy savings contracting projects are developed individually for each building or facility.
In addition to protecting people and physical assets,
company security is expanding more and more to cover
business processes and data. To this end, electronic
systems and complete solutions are gaining popularity.
The integration of security solutions into higher-level
processes, for example into existing IT infrastructures or
into the building management system, is also becoming
more important. SBT offers outstanding solutions and
made-to-measure concepts for these applications.
Steadily growing traffic volumes and increasing
safety requirements in developed economic regions
place high demands on tunnels and airports. Appropriate
security and safety systems such as integrated solutions
for fire protection, access control, and video surveillance
from SBT minimize risk to persons and property and
ensure permanent availability. Experiences gained from
collaboration with research institutes and system operators are also of great value. As part of the Federal Ministry of Transport, Innovation and Technology’s KIRAS
security research program, Joanneum Research, Graz
Airport, and Building Technologies will be working jointly
Division
Management
Wolfgang Köppl
Christian Knechtel
40
Automation and Control
Building Technologies
Biomass power plant in Vienna’s Simmering district: The reliable fire
protection systems were delivered by Building Technologies.
State-of-the-art safety systems meet the most stringent requirements during the construction of
the Pack tunnels.
on the research project Multimodal Security System for
the Monitoring of Airport Areas. SBT will be contributing
its extensive video-analysis expertise (algorithm development).
Thanks to SBT’s broad portfolio of security, safety,
and building automation products and its open system
platform, the trend towards Total Building Solutions,
meaning the integration and management of all technical building systems, is creating a perfect business environment for the unit. Customer benefits include a high
degree of functional performance and the easy operation of all key building management systems, reduced
lifecycle costs, and enormous flexibility. Service is one of
SBT’s key focuses. Continual, reliable system service and
maintenance ensures a long operating life for each of
the system components, and as a result optimal value
protection and continually optimized operating costs.
SBT offers solution packages tailored to vertical
markets to meet the specific needs of key industries.
Examples include the comprehensive guest and room
management system HotelSolution, a database application oriented towards the pharmaceutical industry’s strict
validation requirements, safety and automation solutions
for the healthcare sector, and tailored fire suppression
systems for industrial and data processing facilities.
“Living with heart and brain” is the advertising slogan
for the new home automation system Synco Living,
which offers greater comfort, the ability to adapt to
individual wishes and requirements, greater energy
efficiency, and enhanced safety and security. The combination of the new modular security and safety system
Sintony® 60 (for intrusion protection and fire alarms)
with automated alerts via telephone or text message
makes the system ideal for any home. The products won
the red dot design award 2006 for their attractive design.
SBT has its own operating units in all SEE countries,
enabling it to provide optimal service and support to
local customers and to customers and partners investing
in the region from Austria. Projects won last year include
fire protection and suppression systems for Petrom S.A.,
Romania, HotelSolution for Hotel Splendid in Montenegro, and building automation for Zagreb Tower in Croatia
and for Hotel Emerald in Bulgaria.
In Austria, work included the installation of a complete video surveillance system for the Austrian post
office network including monitoring by the SBT security
center, a safety system for the Pack tunnel chain, and the
modernization of the fire detection, fire incident management, and building management system at Vienna
General Hospital.
www.siemens.at/sbt
Automation and Control
Siemens Elin Buildings and Infrastructure
41
Siemens Elin
Buildings and Infrastructure (B&I)
B&I covers the full scope of technical
building equipment including electrotechnical, heating, ventilation, sanitary,
and sprinkler systems and also offers
services for municipal infrastructure.
As a technical general contractor with
extensive experience in all key industries
and as a specialist for individual technical systems, B&I offers modular solutions
for optimal customer benefits.
In Vienna, B&I won the order for the electrotechnical equipment for the HOCH ZWEI and PLUS
ZWEI projects at the new VIERTEL ZWEI complex. The buildings will be occupied by OMV AG.
After the conclusion of the restructuring program, the
building equipment and infrastructure activities of the
former ELIN EBG were transferred to a separate legal
entity under the name of Siemens Elin Buildings and
Infrastructure (B&I) on October 1, 2006.
B&I is still active with a complete technical building
equipment portfolio covering all electrotechnical systems
(high and low voltage) and all mechanical systems such
as heating, ventilation, air conditioning, sanitary, sprinklers, and more. Additional key areas are power line
construction, especially for municipal authorities and
power utilities, and public lighting.
B&I’s specialists have proven solution competence
from numerous successful projects in a wide range of
sectors. In addition to multifunctional and office buildings, hotels, spas, and shopping centers, the unit also
has extensive experience with hospitals, therapy and
healthcare centers, stadiums, and training and cultural
facilities. B&I is also a capable partner in the construction
of industrial and manufacturing facilities, tunnels and
municipal infrastructure.
Building automation is becoming more and more
important. B&I can offer suitable process control and
building equipment concepts for nearly every application
based on innovative infrastructure management systems
that monitor and influence a building’s lifecycle costs. In
every case, B&I uses its extensive system experience in
relevant industries to select the products and systems
that best match the customer’s needs. B&I installs modern communication, building management, and safety
and security systems in collaboration with high-tech
product and system partners.
As a lifecycle partner, B&I optimizes the balance
between costs for construction and expert services on
the one hand and for building equipment services on the
other. Customers are offered design-to-budget processes, functional planning and lifecycle cost analyses,
maintenance and service work, as well as facility management services together with group partner SGS.
After “integration year” 2006, business in fiscal year
2007 focused on restoring market and customer proximity even while activities were influenced considerably by
the turnaround and process integration into the Siemens
information technology topography. Order intake
showed that the unit was successful in achieving full
market and customer proximity, and that it has been able
to profit noticeably from the positive economic trends.
Business growth was very balanced on the core markets
Austria, Russia, and SEE. This underscores the success of
the termination of activities in Hungary, Poland, and
Hamburg to streamline the regional portfolio and the shift
in focus to the unit’s core markets in fiscal year 2007.
Key orders during the year were landed for high and
low voltage systems and ventilation and air conditioning
systems at the new Klagenfurt hospital, which will be
completed in 2010, and for technical equipment for
Management
Herbert Wegleitner
Willy Stelzer
Harald Rest
42
Automation and Control
Siemens Elin Buildings and Infrastructure
Technical systems were supplied for two Rising Star Media cinema
centers in Moscow and St. Petersburg.
The technical building equipment for the newly built 210,000 square meter Zagreb shopping
­center is from B&I.
two Rising Star Media cinema centers in Moscow and
St. Petersburg.
A contract was also signed for the delivery of the
technical building equipment for the new Zagreb shopping center, which has an area of roughly 210,000
square meters. In Vienna, B&I won the order for the
electrotechnical equipment for the HOCH ZWEI and PLUS
ZWEI projects in the new VIERTEL ZWEI complex. The
scope of delivery includes the complete high and low
voltage systems and the complete safety and security
systems. The buildings will have rental space of roughly
55,000 square meters in total, including 38,500 square
meters of office space.
B&I was also able to capitalize on its expertise for
spas and wellness facilities and won an order from Bergbahnen Bad Kleinkirchheim for the renovation of the
Römertherme spas in Bad Kleinkirchheim. This was the
first theme-based spa center in Austria and is now being
completely renovated and redesigned after twenty years
of operation. B&I also scored nicely in the tunnel construction segment together with Siemens Bacon and
supplied ASFINAG with the medium voltage system for
the Katschberg tunnel. Vienna’s hospital operator
­Krankenanstaltenverbund Wien placed an order for the
replacement of the electrotechnical infrastructure at
Kaiser Franz Josef Spital.
B&I’s objective is to maintain its strong position as
the leading player on the Austrian electrotechnical mar-
ket. The necessary growth for this will be achieved above
all in the markets Russia and Ukraine and in South Eastern Europe. The Siemens Group added these markets to
B&I’s portfolio and is now actively pursuing market share
here. Business outside of Austria is growing in importance for the unit and already accounts for roughly
25 percent of its sales volume. To continue this positive
trend, B&I is striving to continually improve the quality
and scope of its resource base so that it can achieve
profitable growth while protecting adequately against
the associated risks.
www.siemens.at/bi
Automation and Control
Siemens Gebäudemanagement & -Services
Siemens Bacon
43
Siemens Gebäude­
management &
-Services (SGS)
Siemens Bacon
SGS implements contracting models for public lighting throughout
the SEE region, for example in Sibiu.
Siemens Bacon is playing an increasing role as a system integrator for technical airport systems.
The transformer station at Vienna International Airport was recently expanded.
SGS offers holistic facility management
covering the construction, operation,
and maintenance of buildings and
complete facilities.
Siemens Bacon focuses on the provision
of complete building infrastructure
solutions and on technical tunnel and
airport systems.
SGS’s core competency is technical, commercial, and
infrastructural facility management. The Project Business
unit at SGS specializes in planning and implementation
management for all construction and technical building
systems work. The consistent application of successcritical knowledge gained from the operation of existing
buildings during the planning process for new projects
ensures maximum customer benefits and sustainably
improves the performance of the resulting facility.
A new lifecycle project was implemented successfully
with St. Pölten University of Applied Sciences. The Project
Business unit won a major planning and building contract
for the new Pensionsversicherungsanstalt building on
Handelskai. Public Lighting focuses on contracting
­models, especially in SEE. The unit cemented its market
leadership with new holistic facility management contracts, for example for the BC 20 business center on
Höchstädtplatz in Vienna and for phases two and three
of Office Campus Gasometer, and with an extension
contract with Austrian Airlines. SGS has also expanded
its healthcare activities with a facility management
agreement for Barmherzige Brüder hospital in Graz.
www.siemens.at/sgs
In addition to its traditional focus on heating, ventilation,
sanitary, air conditioning, and electrical systems, the unit
is also expanding its business with complete technical
building infrastructure systems. In airport and tunnel
equipment, Siemens Bacon is active as a system integrator and general technical contractor. SGS completed a
series of demanding projects for its customers during the
year, included the psychosomatic center in Bad Aussee,
the transformer station expansion at Vienna International
Airport, the St. Pölten University of Applied Sciences,
Barmherzige Brüder hospital in Salzburg, system expansions at Infineon in Villach, and Zagreb Tower in Croatia.
Work currently in progress includes an office building for
Pensionsversicherungsanstalt in Vienna, the general
renovation of Theater in der Josefstadt, the Skylink at
Vienna International Airport, the medium voltage switching system for the Katschberg-Tauern tunnel, smoke
­extraction systems for Wien Mitte rail tunnel, and hospital
projects in Tuzla, Bosnia, and Gushiego, Ghana. Siemens
Bacon has maintained a very good position in Austria in
spite of the difficult conditions and will continue offering
complete technical building infrastructure packages.
www.siemensbacon.com
SGS
Management
Gerhard Schreidl
Michael Rotter
Josef Gaupmann
Siemens Bacon
Management
Bernhard Berger
Herbert Konrad
Gerhard Schreidl
44
Power
Power Transmission and Distribution; Power Generation
Power Transmission and Distribution;
Power Generation (PTD/PG)
Siemens Power offers a comprehensive
portfolio of energy efficiency products
and services ranging from generation
and transmission to distribution to the
end user.
Timelkam power plant, which is being built by Siemens PG, boasts nearly 60 percent efficiency –
the highest degree allowed by current technology.
Division
Management
Gunter Kappacher
Johannes Hofmann
Bottlenecks drive the supply and procurement market.
Energy efficiency is the key, and Siemens Power offers a
comprehensive range of relevant services. The increasing
demand for energy especially in the countries of the
economic region has caused a satisfying increase in
order intake for Siemens Power.
In the power generation segment, work is focusing
on the renovation and expansion of existing power
plants. However, the construction of a series of new
power plants is also making a nice contribution to the
unit’s business growth. For these projects, Siemens
PTD/PG works together with Siemens Power Generation
Anlagentechnik GmbH and concentrates on the use of
highly efficient combined-cycle (gas and steam) turbines, which generate electricity with significantly less
negative environmental impact than many other technologies.
Business in the power distribution segment is dominated by ongoing power grid expansions. Here, Siemens
Power has secured an excellent market position thanks
to the wide range of uses for its compact gas-isolated
switchgears. To optimally meet the demands that will be
placed on power grids in the future, in particular those
stemming from a growing number of decentralized
power generators and the need for flexible power grid
management, Siemens Power is focusing in Austria on
the development of the innovative Automated Metering
and Information System (AMIS). Approximately 1,000
units are currently being used by Energie AG Oberösterreich in a system and integration test.
The rapid growth of the power market is making it
necessary to offer a broader and higher-quality range of
services. Here as well, Siemens has secured an excellent
position on the market by founding the PTD Service
Center SEE and by expanding its range of services for
turbines and generators.
In Timelkam, Siemens PG is building a power plant
with the highest degree of efficiency possible with
current technology (approximately 60 percent). The gasfired plant will generate clean energy (electricity and
district heat) and make an important contribution to
protecting the environment through its reduced carbon
dioxide emissions. Energie AG Oberösterreich’s new
400-megawatt combined-cycle power plant will supply
roughly 700,000 households with electricity starting at
the end of 2008.
The regional headquarters for turbine service in Vienna
won a service contract from Mittal Steel in Zenica, Bosnia
and Herzegovina, for a third-party turbine. In Slovakia,
three turbogenerator sets with an output of 13 megawatts were overhauled and modernized for Mondi Packaging Ružomberok a.s. Siemens is also delivering a 30megawatt industrial gas turbine to OMV in Schwechat.
At the Dürnrohr steam power plant, PG is replacing
the control systems in blocks one and two with the new
SPPA-T3000 control system. At Wienstrom’s Leopoldau
Power
Power Transmission and Distribution; Power Generation
Siemens Transformers Austria
Siemens Transformers
Austria (STA)
Siemens brought Jagodina and Sombor (pictured) transformer
­substations online in Serbia.
Low-noise-transmission transformer at Energie AG Oberösterreich in Lambach for transmission
and cross line control.
facility, the control systems and part of the electrotechnical systems were replaced in the combined-cycle plant.
In Slovenia, PG won an order for the unit five block
control system at Šoštanj power plant, and for the electrical systems in block A4 at KEK power plant in Kosovo.
PTD is installing a new grid control system for the
Russian 220- and 500-kilovolt network – one of the
largest power grids in the world. In Georgia, Siemens is
automating the entire high-voltage network, for which
500 kilometers of fiber optic cable must be laid in the
guard wires of the high voltage lines.
PTD is delivering protection and station control
equipment for KOSTT’s Kosovo B and Priština 4 transformer substations. A 420-kilovolt gas-isolated switchgear connector is being built for Verbund’s Limberg II
pump storage power plant. In Serbia, Siemens brought
EMS’s Jagodina and Sombor 3 transformer substations
online. The first two phases (220/420 kilovolts) of the
Transelectrica switchgear construction project in Iernut,
Romania, were connected to the grid, and the Fundeni
220/110-kilovolt switchgear officially brought online
in September. For Wienstrom, PTD is building the
­Schwechat transformer substation as a turnkey project.
Siemens is overhauling the complete medium voltage
power supply system at the joint voestalpine Bahn­
systeme and Sandvik site in Zeltweg.
www.siemens.com/pg
www.siemens.com/ptd
In the face of changing market demands, Siemens Transformers Austria GmbH & Co KG focuses on compliance
with the highest technical standards and the development of innovative solutions, especially in terms of
environmental compatibility. Focuses in research and
development include noise and emissions reductions and
the use of environmentally friendly materials. Fiscal year
2007 saw high demand on the international markets,
and exports accounted for over 80 percent of all business.
Thanks to the quality and cost-efficiency of its products, VA TECH ELIN Transformatoren GmbH & Co in Weiz
is one of the world’s leading providers of transformer
systems and a trusted partner for many power utilities.
Whisper transformers for major population centers such
as New York City and low-emission distribution transformers for large buildings and sensitive areas are key
products in the unit’s portfolio.
VA TECH EBG Transformatoren GmbH & Co in Linz
has been manufacturing transformers and switchgears
since 1920. Today, the company enjoys great success
with the sale, design, and construction of mediumcapacity output transformers and special transformers.
Rationalization and optimization investments will enable
the company to maintain and increase its competitiveness into the future.
www.siemens.at/transformers-austria
Management
Reinhold Zingl
Erich Buchgeher
Jürgen Gressel
45
46
Medical
Medical Solutions
Medical Solutions (MED)
Medical Solutions is the leading provider
of products, systems, and solutions for
the healthcare industry. As a specialist
for imaging diagnostics, laboratory
diagnostics, and clinical information
technology, MED supports its customers
in the areas of diagnostics, therapy,
therapy monitoring, and disease
­management.
Siemens Medical Solutions is setting new quality standards for molecular imaging with the
­introduction of the high-resolution PET-CT scanner.
Division
Management
Werner Beier
Josef Gaupmann
The combination of three successful companies and their
respective strengths in imaging diagnostics, laboratory
diagnostics, and clinical information technology under a
single roof puts Medical Solutions (MED) in the unique
position to offer its customers even more effective diagnostic, therapy, therapy monitoring, and disease management solutions. Considerable investments had to be
made in the acquisition of world-leading companies to
combine expertise from the previously separated market
segments information technology, laboratory medicine,
and medical technology. The fusion of these companies’
strengths created the first integrated diagnostics solutions provider in the world. The resulting portfolio
­comprises powerful systems and leading information
technologies, as well as a comprehensive range of
­parameters and state-of-the-art molecular medicine.
Siemens is paving the way to individual patient care.
Siemens Medical Solutions set new quality standards
in molecular imaging with the world’s first high-definition positron emission tomography scanner (PET-CT).
The images from this high-resolution scanner provide
considerably more detail and clarity across the entire
field of view. Even small lesions can be accurately localized, and early and more targeted treatment applied.
The individual markets in the SEE region developed
very differently in fiscal year 2007, both regarding demands and investment volume. The Austrian medical
technology market is saturated in terms of volume but
showed a clear trend towards higher quality equipment,
creating fertile conditions for MED and its portfolio.
In the information technology segment, the “electronic patient file” will be a major driver of business
throughout the region in the years to come alongside
the unit’s clinical software systems. With its holistic
process expertise, Siemens is in an optimal position to
capitalize on this market trend.
In Romania, the staggering lack of infrastructure has
triggered a veritable boom in complete hospital projects
and rapidly growing demand for medical equipment.
As a result, the country has the highest growth rate in
Eastern Europe, while there is little evidence of a similar
upswing in neighboring Bulgaria.
Healthcare providers in Serbia and Croatia continued
to transition to higher-quality technologies such as PETCT and magnetic resonance tomography scanners as the
standard of healthcare in these countries improved.
In Slovakia, business activity slowed after a brisk 2006
because of political decisions, while new investments in
Bosnia and Herzegovina brought impressive sales
­increases.
MED’s Tyrolean subsidiary ITH was merged with
icoserve and saw a considerable increase in business
volume thanks to the resulting expansion of its portfolio
and capabilities. Now, ITH is to become a center of
competence for information technology in the healthcare sector. Modern information technologies will play a
Medical
Medical Solutions
Siemens Health Management
47
Siemens Health Management
(SHM)
Siemens is paving the way to individual patient care by integrating
information technology, laboratory systems, and medical technology.
Patient data can be accessed at any time and place in the hospital using a tablet PC.
steadily growing role in the provision of medical care in
the future because there is no better way to achieve
more efficient processes. marc in Graz is an impressive
example of this. The center of competence for the archival of medical information has the world’s largest civil
image data archive with extensive technological, logistical, and legal knowledge.
marc ensures that data from state-of-the-art examination and diagnosis systems is made available to clinical
personnel quickly and in excellent quality so that decisions can be made on the most suitable therapy and care
measures. The company further extended its dominant
position with hospitals and registered physicians over the
past fiscal year.
www.siemens.com/medical
www.siemens.com/diagnostics
As a broad-based medical specialist,
SHM has in-depth knowledge of healthcare processes.
Siemens Health Management GmbH (SHM) was founded Management
Wolfgang Modritz
as a broad-based healthcare industry specialist in 2004
and has a staff with many years of experience in medical Josef Gaupmann
and clinical operations (physicians), care provision
­(nurses), health management, information technology,
and construction. SHM applies its extensive knowledge
of healthcare processes to create additional value and
benefits for its customers. The unit’s primary objective is
to facilitate profitable growth for Siemens AG Austria in
the healthcare sector through professional project development.
Impressive project business volume was generated for
Siemens in Austria, SEE, and abroad in fiscal year 2007.
SHM also played a larger role as a service provider and
consultant in the concrete implementation of projects.
www.siemens.at/shm
48
Transportation
Transportation Systems
Transportation Systems (TS)
Transportation Systems is one of the
leading vendors in the rail industry.
TS supplies economical products and
solutions for innovative rail-bound
mobility systems for mass, regional,
and main-line transportation throughout
the SEE region. The infrastructure segment also bears sales responsibility for
Morocco, Tunisia, Algeria, and the
Czech Republic.
TS expanded its position on the Austrian market again after Austrian Railways ordered additional
Railjets, the new ICE-standard comfort coach.
Division
Management
Gottfried Schuster
Andreas Pálffy
In accordance with its responsibility to ensure a livable
future, a key focus for Transportation Systems (TS) is
energy efficiency and low resource consumption. Business grew positively overall in fiscal year 2007. As a fullrange provider, TS again filled orders for vehicles, signal
and control equipment, automation systems, power
supply systems, and integrated services.
The unit expanded its position on the Austrian market
again after Austrian Railways exercised an option for
additional Railjets, the new ICE-standard comfort coach.
Siemens received an order for an additional forty-four
Railjet trains as part of Austrian Railways’ main-line
­capacity expansion, the largest single order received by
Siemens AG in ten years.
The first trains with additional comfort-oriented
features will enter service in 2008. Austrian Railways
passengers will travel in even greater comfort thanks to
TS’s innovative Desiro multi-unit trains and the passenger
information systems in the double-decker cars. Multisystem locomotives were also handed over to Austrian
Railways and Slovenian Railways (SZ). The European AC/
DC-capable high-speed locomotives boast a particularly
high availability of over 98 percent and enable comfortable, uninterrupted cross-border travel.
The new contracts include integrated services components for accident repairs and replacement parts for
Austrian Railways.
The first newly designed second-generation ULF
trams were delivered to the Vienna Transport Authority.
A total of 150 vehicles with the lowest entry height in
the world and maximum passenger comfort, including
air conditioned passenger areas, will be delivered in the
coming years. Including the first generation of these
trams, a total of 300 ULF trains will be in use throughout
Vienna by 2014. The infrastructure segment successfully
demonstrated its solution competence as well during the
year. A project is in place to consolidate the control of the
entire core Austrian Railways network at five operating
centers with a uniform operating interface. The first of
these centers is being set up in Innsbruck. The new main
electronic signal box for the Baden commuter rail line
was also brought online.
The need for infrastructure modernization in the
new EU member states has boosted business in the SEE
region. TS Rolling Stock received orders for additional
multi-system locomotives that will be used for crossborder transport between Austria, Slovenia, and other
neighboring countries.
To meet the increasing safety requirements, individual rail lines are already being equipped with the European
Train Control System (ETCS). The Rail Automation unit in
Slovakia landed an order for an ETCS Level 1 train control
system for the line between Trnava and Nové Mesto nad
Váhom.
The first and largest electronic signal box was
brought online in Leopoldov between Trnava und Nove
Transportation
Transportation Systems
ELIN EBG Traction
ELIN EBG Traction (ETR)
Rail Automation is installing a train control system for the line
between Trnava and Nové Mesto nad Váhom in Slovakia.
ELIN EBG Traction supplies drive systems and electrical equipment as a worldwide center of
­competence for trams, metros, and trains (Vélez Málaga, Spain, pictured).
Mesto as part of the expansion of Corridor V. Also part of
the further expansion of the EU Corridor V, a contract
was won in Slovenia for the modernization of the line
between Pragersko and Ormož covering seven electronic
signal boxes, a remote control center, and twenty-three
electronic rail crossings. Operational approval was granted for the first SIMIS W signal box in the region in
­Dimitrovgrad, Serbia. A key rail power systems order was
placed by Romanian Railways covering the modernization
of the line between Fundulea and Feteşti and three line
subsystems. Orders were also placed for signaling equipment for Bucharest’s mass transport system.
TS’s success was not limited to SEE. Infrastructure
business in Algeria and Tunisia was positive. The first
milestone was reached in the contract with Algerian
Railways for the delivery and installation of safety and
telecommunications systems. The infrastructure segment
also won an order from the Tunisian rail operator SNCFT
for a timetable management system that is being realized
together with Siemens IT Solutions and Services.
www.siemens.at/transportation
ELIN EBG Traction is a global player on
the market for electrical components for
rail vehicles.
Siemens AG’s Transportation and Automation & Drives
units concluded the establishment of a new unit Siemens
ELIN EBG Traction on October 1, 2007. ELIN EBG Traction
boasts extensive system competence and outstanding
engineering and product know-how. Because it has also
been designated a worldwide center of competence for
trams and metros (TS vehicles and external customers) and
for trains (external customers), the new unit’s portfolio
and strategic base have been expanded considerably. The
delivery of components for electrical multiple-unit trains,
metros, and trams during the fiscal year underscores ELIN
EBG Traction’s important position on the Austrian market.
In Europe and North America, large market shares
were captured with traction equipment for multiple-unit
trains and for light rail vehicles, metros, and trams.
Highlights during the year included electrical components for electric multiple-unit trains for Austrian Railways and MAV (Hungary), light rail vehicles for Phoenix
and Seattle in the U.S.A., the Brussels metro, ULF trams
in Vienna, and the metro system in Antalya, Turkey.
Business also developed well with the ETRIS H3000
power inverter for 3-kilovolt direct-current drive systems
with SIBAC modules from A&D.
www.elinebgtraction.at
Management
Günther Prokisch
Peter Rauter
Gerhard Skorepa
49
50
Transportation
Siemens Transportation Systems
Siemens Transportation Systems (STS A)
Three Siemens Transportation Systems
units are working on high-tech solutions
for modern rail vehicles with a strong
international focus: the world center of
competence for passenger coaches in
Vienna and Graz, the world headquarters for bogie engineering, manufacture,
and sales in Graz, and the lead factory
for regional rail vehicles, metros, and
trams in Vienna.
The Oslo metro is ecological: All materials used to manufacture the trains were assessed for their
environmental impact.
Management
Andreas
Gerstenmayer
Wilfried Ulm
Georg Maier
Norbert Graf
The Company’s know-how for the entire logistical and
process chain from research, development, engineering,
manufacture, and final assembly to startup is concentrated at both Siemens Transportation Systems production sites. In addition to its metro vehicle expertise, the
site in Vienna also continued to grow into a center of
competence for trams within the worldwide Siemens
group. This important role was underscored by the
delivery of forty Combino+ trams for the city of Budapest
and the start of series production for a further 150 ULF
trams for the city of Vienna.
In the bogie manufacturing segment, the unit’s
service activities are expanding rapidly, additional markets are being tapped, and project offices were opened
in China and India. An extensive peer group analysis was
also completed to benchmark the unit’s costs and confirmed the competitiveness of all business processes.
In the passenger coaches segment, STS landed a manufacturing order from Austrian Railways for the Railjet,
a highly modern passenger coach system capable of
speeds up to 250 kilometers per hour. After ordering
twenty-three Railjet trains in 2006, an order was placed
for another forty-four Railjets in 2007 – the largest order
ever won by the passenger coaches segment. The unit
also inked its first contract with a private customer,
iXotic AG in Switzerland, for the delivery of twenty
­sleeper cars.
As was the case last year, the unit again achieved
excellent order volume and success and posted a record
level of order backlog.
In 2007, STS A acquired a majority stake (54 percent)
in Siemens Transportation Systems d.o.o. in Maribor,
Slovenia, which specializes in component manufacture
and welding technology.
Manufacturing activities in Vienna focused on metros
for Vienna, Nuremberg, Oslo, Boston, and Kaohsiung
(Taiwan), the further delivery of the new ULF series in
Vienna, the low-platform tram for Budapest, and on the
Railjet order. Passenger coaches were delivered to the
Czech and Greek railway operators, double-decker cars to
Austrian Railways, and components for double-decker
multiple-unit trains for the Zurich commuter railway. The
manufacture of passenger coaches for Israel also began.
In addition to providing bogies for the projects mentioned above, Graz also manufactured bogies for locomotives in Lithuania and Vietnam, for diesel multipleunit trains operated by Austrian Railways, and for trains
in Spain, Italy, France, Belgium, and Germany.
Research work for the new Syntegra bogie technology was wrapped up and test operation started with
prototypes. The development of the highly integrated
drive system with innovative traction, bogie, and braking
technology for series manufacture is proceeding according to plan. The degree of automation on the bogie
frame welding lines was also increased to as much as
75 percent. This high level of robot-assisted manufacture
Transportation
Siemens Transportation Systems
Siemens VDO Automotive
51
Siemens VDO Automotive
(SV)
The innovative, highly integrated Syntegra drive system boasts
­forward-looking traction, bogie, and braking technology.
Siemens VDO Automotive restructured its core competencies and adopted a clear strategic
­orientation.
allows top levels of quality and precision in international
comparison. The strategic partnership with Graz University of Technology was intensified. Among other things,
STS A was active in the Virtual Vehicle center of competence, which conducts fundamental research into optimizing engineering processes and the continuation of
the current activities in the federal government’s new K2
research program.
The Graz plant won the city’s ÖKOPROFIT® award
and also the Environmental Award from the worldwide
Siemens group for extraordinary performance in the area
of environmental protection combined with business
success. The project for cost savings through the use of
water-based paints on bogie frames was given special
praise. The development and manufacture of environmentally friendly metro trains for Oslo was nominated
for the EEP Award (European Environmental Press).
www.siemens.at/transportation
SV specializes in motor and actuator
­controllers, electronics, and system
engineering for automotive applications.
Siemens VDO Automotive GmbH offers technological
Management
competence and experience in the area of motor and
Jörg Sandmann
actuator controllers for a wide range of applications such Ana Campón Alonso
as power windows and sunroofs. Additional areas of
activity include electronics for auxiliary heaters and
agricultural vehicles. The unit also boasts broad system
engineering expertise.
The product portfolio was expanded considerably over
the past fiscal year: In addition to power window and
sunroof electronics, SV now also manufactures actuator
electronics for heating, ventilation, and air conditioning
(HVAC) and engine cooling systems. The unit also continued its core competency restructuring and strategic
alignment program. Ongoing activities in the innovation
management segment were expanded with work on
vehicle lighting solutions in response to the growing use
of LED technology in automotive applications.
The successful completion of this development work
could give birth to a new product field. In July 2007,
Siemens AG signed a contract for the sale of Siemens
VDO Automotive to Continental AG Hanover, subject to
approval by the cartel authorities.
www.siemensvdo.at
52
Information and Communications
Siemens Enterprise Communications
Siemens Enterprise Communications
(SEN)
Siemens Enterprise Communications
GmbH (SEN), formerly COM E, is one
of the leading providers of open
­communication solutions for companies
of every size. Business processes are
made more productive, faster, and
more secure regardless of the device,
network, or information technology
infrastructure used.
Products and solutions from SEN stand for convenience, flexibility, and efficiency. The open
­communication platform OpenStage won the iF product design award 2007.
Management
Josef Jarosch
Thomas-Charles
Samstag
Open communications products from SEN offer companies forward-looking solutions that can be integrated
easily into existing and future infrastructures. Open
standards allow applications to be adapted perfectly to
the customer’s individual needs. Open communications
pave the way to universal communication: networkindependent multimedia communication with a uniform
user interface. In Austria, SEN expanded its role as the
leading provider of voice and data networks.
Unified communications allow a company’s staff to
access business resources securely from anywhere. With
its voice over IP (VoIP) expertise, SEN allows companies
to migrate safely to or to directly switch over to a pure IP
platform and to optimize their everyday communication
processes.
Fiscal year 2007 saw the launch of numerous awardwinning products and innovations. These included the
open communications platform OpenStage, the IP soft
switch HiPath 8000 for large and very large enterprises,
the open software suite OpenScape, which helps companies coordinate their communication and information
processes better, and the dual mode HiPath MobileConnect solution, through which employees can use a single
telephone number and voice mailbox within the company via WLAN and also outside of the company via a
GSM wireless communications network.
For the provincial government of Styria, SEN installed
a VoIP telecommunications network for fifteen sites with
4,000 phone extensions. A LAN and WLAN network was
installed at the new Pappas headquarters in Salzburg,
and the branches connected via VoIP. All Ötztal Tourism
Association member towns were connected to a new
shared telecommunications network. A fully integrated
VoIP communication network was installed for the town
of Hohenems. The data network at SPAR was replaced
and VoIP implemented for the company.
In Romania, a data network was installed for over
200 border control and monitoring stations, as was a
multimedia contact center solution for Banca Transilvania. HiPath solutions for voice and data communication
were installed in the new government building in Banja
Luka, for OMV in Serbia, and for Hofer in Ljubljana.
An IP-networked telecommunications infrastructure was
installed on the basis of HiPath 4000 for EVN in Bulgaria
and Macedonia.
SEN S (Siemens Enterprise Communications Services
GmbH), formerly itworx, installs and maintains highperformance communication systems and ensures their
smooth operation. TOSCA supports the local service
organizations and establishes professional, reliable
service structures above all in Eastern Europe. ringo
offers the professional handling of communication
processes as a customer interaction center.
www.siemens.at/open
Information and Communications
IT Services and Enterprise Communications
Siemens Home and Office Communication Devices
53
IT Services and
Siemens Home and Office
Enterprise Commu- Communication Devices
nications (iSEC)
(SHC)
The specialists at iSEC have broad expertise in enterprise
­communications.
The new Gigaset telephones with integrated VoIP functionality allow low-cost telephony over the
Internet and over the fixed network.
iSEC develops and sells information
Siemens Home and Office Communicatechnology services, products, and
tion Devices sells the complete Gigaset
solutions for enterprise communications. product range in twelve countries.
iSEC – IT Services and Enterprise Communications GmbH
was founded on April 1, 2007. Going beyond its fruitful
research and development work for the group headquarters in Munich, iSEC has successfully established an important business base on the external market with the provision of development services for non-group companies and
other development work in the field of customer service
management. iSEC has subsidiaries in the Czech Republic
and Hungary and a development site in Turkey. The transfer of the centers of competence for Genesys, Command
and Control Center, and Professional Services and also
product responsibility for Hospitality (hotels) to iSEC underscores this unit’s enterprise-segment expertise. iSEC boasts
broad expertise in REMEDY solutions (service management).
iSEC is also the project manager for the development of
the HiPath 4000 Version 4.0 communication system, and
for the components for HiPath 8000, IP gateways, and
applications for tele­phone and WLAN connections and
mobile devices. Highlights in the fiscal year included a call
center solution with Genesys Express for Metro Cash &
Carry in Moscow, PDS (professional dispatching) for
­Xiamen Airlines in China, and an upgrade for the HiPath
hospitality service center at Intercontinental Berlin.
www.isec-it.com
The focus of business for Siemens Home and Office Communication Devices GmbH (SHC) is on the distribution of
the entire Siemens Gigaset product range, from cordless
telephones for the fixed network and voice over IP (VoIP)
through broadband products all the way to home media
devices. Every second household in Austria uses a Giga­
set telephone, and Siemens is the world market leader
for cordless telephones.
The market share in SEE is already over 35 percent,
and independent product tests and surveys underscore
the range’s leadership in terms of functionality and
usability. Siemens is one of the world’s top manufacturers of ADSL modems for private use, and is the number
two for gateways. The home entertainment product
portfolio is being expanded continually and the user
interface optimized. Innovations in the fiscal year included the Gigaset telephones with integrated VoIP functionality and the introduction of the WiMAX standard for fast
Internet at home. A project with over 30,000 devices was
completed with Telekom Austria, and broadband and
cordless voice projects were completed in the Czech
Republic, Slovakia, Croatia, Greece, and Romania.
www.siemens.at/gigaset
iSEC
Management
Edward Schembera
Günter Lukas
Mark Laws
SHC
Management
Eduard Schmidhofer
Martin Zinner
54
Information and Communications
Siemens IT Solutions and Services
Siemens IT Solutions and Services
(SIS CEE)
Sector-specific IT solutions along the
entire service chain enable customers
of Siemens IT Solutions and Services
(since July 1, 2007) to more effectively
master their specific business challenges.
No other IT specialist offers a more
extensive spectrum of services – from
strategic process consulting through
software development and system
integration all the way to the management and operation of IT infrastructures.
Siemens IT Solutions and Services took over the operation of RHI’s worldwide SAP systems.
The project focused on process design and SAP implementation.
Division
Management
Albert Felbauer
Hanns-Thomas Kopf
Edwin Schulz
Siemens IT Solutions and Services’ comprehensive sector-specific expertise and broad technological know-how
and its close collaboration with other Siemens units
provide its customers with clear added value. With some
2,500 information technology specialists, Siemens IT
Solutions and Services is the market leader in Austria and
is also responsible for business growth in the South
Eastern Europe region and in Albania and Macedonia.
The strategic combination of multiple units that
focus on international information technology and
software development within the worldwide Siemens
group, especially SBS, PSE, and SISL, has made Siemens
IT Solutions and Services an IT powerhouse with the
capabilities to cover all of its customers’ needs. The unit
is managed from Munich and Vienna.
In Austria and the countries of the SEE region, this
means even closer collaboration in the development of
IT solutions. Customers include public sector organizations, manufacturers, financial services providers, power
utilities, telecommunications providers, and transport
companies.
Siemens IT Solutions and Services offers a comprehensive spectrum of industry-specific information technology solutions. The portfolio focuses on the provision
of technological consulting for the optimization of business processes and on end-to-end IT solutions to better
enable customers to tackle their individual business
challenges. Every project centers on a strategic partner-
ship with the customer. Thanks to its outstanding project
management capabilities, the unit can implement even
the largest and most complex IT projects competently
and efficiently. Siemens IT Solutions and Services also
offers the partial or complete takeover of IT processes in
customer-oriented outsourcing models. Under such
agreements, the customer’s IT systems and applications
are run and maintained around the clock in certified
computer centers operated according to the most stringent safety and security standards. The newest global
production support center was opened in Timişoara,
Romania, in July 2007.
Siemens IT Solutions and Services developed an
archive solution for notary publics and attorneys that
complies with the new legal requirements and has been
operating the system since July of this year. ARAG Versicherung Austria outsourced the operation of its complete IT systems to the unit.
Siemens is currently implementing phase two of
the national border control information system for
the Croatian ministry of the interior. IT Solutions and
Services played an important role in the development of
a strategic investment project between the Bratislava
water works (BVS) and Siemens for an integrated control
system.
www.siemens.at/it-solutions
Information and Communications
Siemens IT Solutions and Services
55
Siemens IT Solutions and Services
(Associates and Affiliates)
unit-IT offers made-to-measure SAP solutions for manufacturers. backaldrin placed an order for
the implementation of an SAP-based control system for a new high-bay warehouse.
addIT supports its customers in their international growth,
­including Hypo Group Alpe Adria.
addIT
smart technologies
addIT Dienstleistungen GmbH & Co KG forms long-term
customer partnerships on the basis of its specialist expertise, excellent service, and innovative strength. Business
in the 2007 fiscal year focused on supporting customers
in their international growth. Examples include Infineon
Technologies and Hypo Group Alpe Adria. Another important focus was the optimization of business processes
by means of IT solutions. Production processes at Mondi
Packaging were optimized using Knowledge for Production, or KfP in short. The office of the Carinthian provincial government commissioned addIT with the implementation of the SAP budget management system.
www.addIT.at
smart technologies Management Beratungs- und Beteiligungsgesellschaft m.b.H. develops and sells systems for
deregulated energy markets, national carbon dioxide
emission registries, and securities settlement systems.
Projects were successfully completed in Macedonia and
Bulgaria during the 2007 fiscal year (clearing and settlement for the respective electricity markets). The largest
order fulfilled in Austria was for the delivery of a system
for the administration and settlement of renewable
energy to OeMAG (clearing agent for Ökostrom AG).
www.smarttech.at
amsbg
The most successful SAP provider in Austria has established itself as a holistic SAP expert for the manufacturing industry. unit-IT Dienstleistungs GmbH & Co KG sets
itself apart from the competition through its customtailored SAP solutions for upper-tier medium-sized
­manufacturers. In addition to its SAP activities, unit-IT
also offers mobile logistics solutions and is a leading
specialist for SAP-based mobile inventory systems.
The IT infrastructure of several renowned industrial
companies is run at the modern, high-performance
computer center in Ranshofen. Customers include
­Austria Metall AG (AMAG), backaldrin, Berglandmilch,
HALI, KEBA, Miba, and Suzuki.
www.unit-IT.at
As the leading IT specialist in the employment services
segment, Arbeitsmarktservice BetriebsgmbH & Co KG
(amsbg) specializes in complete IT solutions for the
Austrian Employment Service (AMS). amsbg offers a
comprehensive range of application, technology, and
process consulting as well as customer services. Business
in the fiscal year focused on the integration of a document management system for AMS. State-of-the-art
technology was installed in the computer center and
existing applications migrated to a different database
platform to improve the system’s performance.
www.amsbg.at
addIT
Management
Alois Süssenbacher
amsbg
Management
Werner Straubinger
Johann Pinisch
unit-IT
smart technologies
Management
Hansjörg Tengg
unit-IT
Management
Karl-Heinz Täubel
Peter Handler
56
Program and System Engineering
Siemens IT Solutions and Services Program and System Engineering
Siemens IT Solutions and Services
Program and System Engineering
(SIS PSE)
PSE has been able to fully leverage its strengths in the newly founded
­Siemens IT Solutions and Services. As part of the three large delivery units of
Siemens IT Solutions and Services, PSE provides software development services
for Siemens’ business around the world. Development work was completed
for Siemens AG as part of this international cooperation. A key customer is the
Nokia Siemens Networks (NSN) joint venture that was founded in 2007.
Division
Management
Herbert Drexler
Gerald Feilmair
Fiscal year 2007 was dominated by restructuring in
terms of business scope and integration within the
group. Program and System Engineering PSE has been
part of the newly founded Siemens IT Solutions and
Services SIS since the beginning of 2007. Part of the
development team was transferred to the newly founded
iSEC as part of the carve-out of the former enterprise
activities in April 2007. PSE increased its sales volume
again in the fiscal year (adjusted for this carve-out).
In accordance with its new scope of business, the
unit continued to expand its nearshore and offshore
sites. Business in the individual countries tended more
towards qualitative growth than quantitative growth.
Individual competencies were expanded at several international sites in line with the specific market requirements. The trend towards worldwide collaboration –
Intelligent Net Working – also continued. System test
and test field activities increased in Slovakia. In addition
to the continuation of a project with Slovak Telecom, this
made it possible to launch a new, large-scale project with
T-Mobile Croatia.
Business in the medical segment was very good
thanks to extensive work performed for the Medical
Solutions unit. Business volume didn’t just grow, it actually doubled, and Siemens IT Solutions and Services PSE
established itself as a preferred partner for the integration of image management products in existing hospital
systems. In March 2007, the picture archiving and com-
munication system syngo® Imaging went into productive
use at Celle General Hospital in Germany after a short
four-month implementation phase. The digital image
archive and online image distribution have considerably
improved daily work routines. Siemens IT Solutions and
Services PSE is supporting the project with an extensive
service package.
Another strategic focus of Siemens’ business and one
of the first joint successes to arise from the targeted
international collaboration between the group’s IT and
development specialists is the five-year contract with
Enbridge Gas Distribution (EGD) in Canada. Siemens IT
Solutions and Services and Sapient were commissioned
with the implementation of an SAP system for application management services. The objective of this project
is to replace the existing customer information system
that is managed by Accenture. The contract was won
thanks to the outstanding team effort of the Siemens IT
Solutions and Services units in Canada, Austria, and
India. Siemens IT Solutions and Services PSE will be
handling the data migration part of the project.
Siemens IT Solutions and Services PSE is increasing
its development work on network and service management systems (operations support systems [OSS]). These
help mobile network operators increase the reliability of
their infrastructure, cut their operating costs, and maintain or increase their global competitiveness. A key product for this is the CONDIS inventory management system.
Program and System Engineering
Siemens IT Solutions and Services Program and System Engineering
57
Siemens IT Solutions and Services PSE’s Biometrics Center is the worldwide group’s R&D headquarters for biometric solutions. SIS PSE is playing a key role in the introduction of television on the mobile phone in Austria, which is set to launch in 2008. SIS PSE is providing increasing application support to the Medical Solutions unit.
By leveraging its product portfolio and its innovative
strength, Siemens IT Solutions and Services PSE achieved
business growth of as much as 50 percent with new and
existing customers in some areas. This success firmly
anchored the unit’s products and services in the Nokia
Siemens Networks (NSN) portfolio, where OSS/BSS is
now one of the five strategic pillars.
Siemens started test operation of DVB-H in Austria in
cooperation with its pilot project partners A1 mobilkom
austria, Salzburg University of Applied Sciences,
Hutchison 3G Austria, Austrian Broadcasting Corporation, and ORS. Since the launch of DVB-T, digital terrestrial television, viewers have been able to access additional services through their television sets. Austrian
Broadcasting Corporation offers a content portal for its
programming with additional information and chat
forums that were developed in close cooperation with
Siemens IT Solutions and Services PSE. These services
can be accessed on television sets through the Interactive Application Center (IAC) i4TV solution, and will be
available on mobile phones starting in 2008.
Siemens IT Solutions and Services PSE’s biometrics
center is a group-wide research and development hub for
biometrics products and services that have been used
successfully in a number of national border control
projects with biometric passports. The Homeland Security Suite biometric product family was the basis for the
realization of national identification documents in coun-
tries including Spain, Croatia, and Switzerland. Biometric
access systems identify visitors at amusement parks run
by Anheuser Busch and MGM in the U.S.A.
In March 2007, Siemens IT Solutions and Services
PSE won the prize for the best overall design for a highspeed signal processor at the PCB Design Conference
West in Santa Clara, California. A traditional focus of
business is innovative applications for new wireless
technologies. Work is currently underway on the implementation of a nationwide TETRA radio network in
Malaysia. PSE already played an important role during
the project planning phase, and Siemens specialists will
now be involved in the project up to its completion.
The solution will also employ several products from the
TETRA family, including the newly developed TETRA
dispatcher.
www.pse.siemens.at
58
Industrial Manufacturing
Siemens Industrial Manufacturing, Engineering and Applications
Siemens Industrial Manufacturing,
Engineering and Applications (SIMEA)
Siemens’ electronics plants work as a
coordinated manufacturing group
and offer their customers complete
electronics solutions. SIMEA’s core
competencies are development,
­logistics, and manufacture.
The planned manufacturing capacity increases have been completed in Sibiu, Romania.
The plant focuses on labor-intensive production.
Division
Management
Friedrich Pressl
Ernst Mayrhofer
As a relatively small unit at a location with comparatively
high wage costs, SIMEA again put on a good showing in
global competition during the fiscal year and achieved
satisfying growth. The continuous optimization of all
processes, the consistent implementation of productivity-boosting measures, the leveraging of cost advantages
at the SIMEA plant in Sibiu, Romania, and the continual
further training of the unit’s staff make this success
possible.
In Vienna, SIMEA concentrates on the development
and series manufacture of complex products. The port­
folio includes industrial power supply units, direct-current drives, power components for rotary-current drives,
power plant exciter components, digital transmission
components for telephone network operators, radios for
government and emergency personnel, and various
electronic components for industrial applications.
SIMEA Vienna profits from its close collaboration
with the divisions of the parent group. In Vienna, for
example, a center of competence for power plant exciter
components was established after the engineering activities were taken over from Power Generation. This segment is growing nicely. A design-for-customer center
was also set up for industry-specific solutions on the
basis of the SINAMICS platform from Automation and
Drives.
The establishment of competencies for a system test
laboratory for SITOP power supply units was completed
successfully in the power supply units segment. The
development of the new power supply generators SITOP
Modular and SITOP Select, which both offer extremely
high efficiency in a compact package, was also completed during the 2007 fiscal year.
The industrial and communications segment at
SIMEA was impacted significantly by the carve-out of
Siemens’ communications activities. Nevertheless, interesting new prospects are opening up here, for example
in the automotive sector. SIMEA manufactures diagnostic
units for service garages and motor controllers for various manufacturers. The unit also expanded into the
aviation and aeronautics sector with the manufacture of
GSM base stations for in-flight mobile telephony for
aircraft from Airbus and with the manufacture of terrestrial diagnosis and power supply units for the ESA’s
Galileo satellite project.
Business in Siegendorf centers on the highly automated manufacture of large lots of electronic modules
for controlling Bosch Siemens Haushaltsgeräte (BSH)
home appliances. Because of the enormous cost pressure in this segment, the Siegendorf site had to be
­thoroughly restructured to ensure its continued viability.
A focus of this was the division of value-creating activities between Siegendorf and Sibiu, whereby the production of labor-intensive products was shifted to Sibiu and
large lots are manufactured in Siegendorf. This plant also
won the contract for the electrical components in the
Industrial Manufacturing
Siemens Industrial Manufacturing, Engineering and Applications
Siemens Mechanical Solutions
Siemens Mechanical
­Solutions (MWW)
In Linz, the cabinet manufacturing activities of ELIN EBG and the unit MWW offers its customers a complete package of development, design, manufacture, and
I&S were combined to create the Racks Cabinets Assembling segment. ­logistics solutions from a single source.
new generation of BSH dishwashers, and the tests for
the largest dishwasher project completed by BSH to date
have been completed successfully.
In Linz, the switch cabinet manufacturing activities of
ELIN EBG and the unit I&S were combined to form the
Racks Cabinets Assembling (RCA) segment, which is part
of the SIMEA plant group. SIMEA RCA is the number one
on the Austrian market and a highly capable switching
equipment service provider for Siemens SEE. The integration went exceptionally well, and the unit fully met the
expectations that were placed in it. RCA recently landed
the order for the switch cabinets in the Railjets, the new
Austrian Railways comfort trains for main line travel that
are being built by Austrian Railways and Siemens Transportation Systems.
In Sibiu, Romania, the planned manufacturing
­capacity expansion has been completed on a total of four
lines. The plant has a staff of nearly 400 and concentrates on the production of labor-intensive products with
a low level of automation and also helps to support the
growth of SIMEA in Austria with its low cost level. The
plant is also beginning to take on development work.
www.siemens.at/simea
MWW is experienced in all standard
mechanical manufacturing technologies.
The extensive portfolio of Siemens Mechanical Solutions
(MWW) was expanded by the addition of adhesive technologies during the fiscal year. Together with MWW’s
design and development competence and its made-tomeasure logistics solutions (such as ship-to-line delivery
from SIMEA), customers benefit from complete solutions
from a single source. MWW serves the electronics industry, the medical equipment industry, and the rail vehicle
industry, and the unit also expanded into the aircraft
construction segment in fiscal year 2007. Key factors
enabling MWW to make the leap into this high-tech area
were its outstanding manufacturing quality and quality
assurance systems and also its ability to provide the
required complete documentation.
Sales in the fiscal year were increased not only through
business with existing customers, but also by winning a
large number of new customers. As Siemens AG’s center
of competence for current collectors for rail vehicles,
MWW enjoyed particular success with the new SSS400+
high-speed current collector – with which the Spanish
Velaro broke the world speed record. This product is also
being used in projects being completed by Siemens and
other manufacturers in China, Russia, and Korea.
www.siemens.at/mww
Management
Franz Nagl
Richard Pfister
Robert Artwohl
59
60
Studio and Media Systems
BFE Studio und Medien Systeme
BFE Studio und Medien Systeme
BFE offers planning, engineering, and
implementation services from a single
source for complete studio and media
systems.
Major projects including a new broadcast truck for Austrian Broadcasting ­Corporation laid an
excellent foundation for business in the coming year.
Management
Horst Ernerth
Manfred Rumpf
Christian Luger
In accordance with its strategy of innovation, BFE Studio
und Medien Systeme GmbH develops purpose-built
technologies and holistic system solutions that are
unique and that showcase the company’s technical
expertise. BFE’s core competency is the planning and
implementation of complete studio and media systems
with products and services from all of Siemens’ manufacturing units. These include software and network systems, electrotechnical equipment, mechanical components, cabinetmaking services, assembly, quality control,
training, and maintenance. All equipment and components for a solution are selected in accordance with the
system requirements and the customer’s wishes, and not
on the basis of preference for any specific products.
Business volume grew nicely again during the 2007
fiscal year. The same success factors that came into play
last year, namely good overall economic growth on the
home markets, increased competence in broadcast IT,
and increased collaboration with Siemens, were again
the basis for the company’s gratifying performance this
year. The following projects are good examples of this
successful strategy.
The renovation of WDR’s regional studios was the
largest single project ever completed by BFE in Germany.
The scope of delivery included state-of-the-art radio and
television broadcast systems for ten regional studios.
The unit’s expertise in the construction of modern
broadcast trucks earned it an order for a twenty-camera
HDTV broadcast truck for TVP Poland. This order and the
order for satellite uplink vehicles from the Italian broadcasting company RAI also opened up new export markets
for BFE. The experience that the company has gathered
at major events over the past years also brought new
business again this year, including six DSNG vehicles for
federal soccer league coverage and the construction of
media stands at most of the stadiums for the upcoming
European soccer championships, including Ernst Happel
Stadium in Vienna.
A good basis for the continuation of this positive
trend was laid with the successful completion of major
projects such as two television and nineteen radio studios and main switching rooms for BBC in Glasgow, the
IT-based editing system for WDR’s Sportschau program,
and two broadcast trucks for Austrian Broadcasting
Corporation in Vienna. The overall sector growth that is
resulting from the conversion to HDTV and the elimination of tape in editing systems will also ensure continued
stable business development for the company.
www.bfe.tv
Other Affiliates
BSH Hausgeräte Gesellschaft
Fujitsu Siemens Computers
61
BSH Hausgeräte
Gesellschaft
Fujitsu Siemens
Computers (FSC)
Sales and market share increased for all of BSH’s brands. Siemens’
new multifunctional built-in steam oven is shown in the picture.
The Dynamic Data Center allows server farms, Unix infrastructures, e-mail systems, and backup
systems to be streamlined and managed more efficiently.
BSH sells the most popular home appliance brands in Austria and increased its
lead on the market again during the
fiscal year.
Fujitsu Siemens Computers GesmbH
is Europe’s leading manufacturer of
­computer systems and has an
­unmatched portfolio.
The brand Siemens and its broad range of built-in kitchen
appliances profited especially well from the trend
­towards devices that harmonize with a contemporary
lifestyle. Energy and time savings and reduced resource
consumption have also become firmly established as
purchase criteria for consumers. These factors have been
BSH’s core competencies for years. The company’s
­specialist-dealer-oriented sales concept was decisive in
its success on the Austrian market again this year.
Increasing market prices helped to boost sales
­revenue in Austria in spite of a moderate decrease in
sales volume.
All of BSH’s brands saw sales and market share increases in Austria during the year, especially the Siemens
brand, which has come head to head with the Austrian
market leader (according to GfK statistics). Overall, BSH
Hausgeräte GmbH further extended its market leadership
in terms of aggregate sales for all brands.
www.bsh-group.at
With its focus on mobility, the Dynamic Data Center
(DDC), Digital Home, and associated services, Fujitsu
Siemens Computers GesmbH offers a broad spectrum of
products and services. The integration of SBS PRS rounded
out the company’s scope of offerings for private and
professional computer centers. A key focus is capturing
market share with the DDC, a system based on modern
virtualization and automation technologies that allows
server farms, Unix infrastructures, e-mail systems, and
backup systems to be run more flexibly and at lower cost
with less physical infrastructure. Digital Home serves the
same function, but is targeted at private households and
small businesses. AMS was won as the world’s first reference customer for the latest Solaris server generation.
Additional highlights included virtualization projects with
public-sector organizations and banks, and the opening
of the group center of competence for virtualization in
Vienna. A project with 2,300 laptops for the Austrian
Football Association and a managed service project for
the Austrian postal service cemented the company’s
leading position as a provider of laptop and desktop
computers on the Austrian market in 2007.
www.fujitsu-siemens.at
BSH
Management
Franz Schlechta
Hartmut Just
FSC
Management
Wolfgang Horak
Walter Brandstätter
Bernd Schauer
62
Real Estate / Financing
Siemens Real Estate
Siemens Financial Services
Siemens Real Estate Siemens Financial
(SRE)
Services (SFS)
The first phase of Siemens City Vienna at the Siemensstraße campus is already under construction and will be ready for use at the beginning of 2010.
SRE
Division
Management
Franz Mundigler
Christian Georg
Draxler
SFS
Division
Management
Wilfried Stuckart
SFS’s custom-tailored financing solutions are often a decisive factor
in the decision to award a contract.
SRE is responsible for the profitable
utilization of Siemens’ real estate
­holdings.
As a specialist for financial engineering,
SFS structures financing agreements and
risk hedging concepts.
Siemens Real Estate manages and is responsible for
Siemens CEE’s real estate portfolio, which currently
consists of some 170 sites with a total useable area of
870,000 square meters. Roughly half of these sites are in
the South Eastern Europe region. The site concept for
Zagreb was decided and implemented in collaboration
with the Croatian regional company. For this, one rental
site was closed and the additional space needed to cover
the unit’s medium-term requirements rented in a new
office building directly next to the company-owned site
to leverage the advantages of a single-site strategy.
A major success was also achieved in the sale of
Company-owned property: the contracts for the sale of
the Gudrunstraße site in Vienna were signed in June.
Siemens will continue to use the site until it relocates
these operations to Siemens City Vienna at the Siemens­
straße campus, the first phase of which is already under
construction. It will be ready for use at the beginning
of 2010 and will have workplaces for roughly 3,000
employees.
www.siemens.at/sre
With its broad spectrum of financial engineering services, Siemens Financial Services (SFS) makes a key contribution to the sales success of Siemens Group Austria’s
operating units and companies. Innovative, made-tomeasure financing models can now be offered throughout Central and South Eastern Europe, especially thanks
to the establishment of expert finance companies across
the economic region. A creative financing solution has
often been the make-or-break criterion in the award of a
contract in nearly all areas, including medical equipment, industrial plant building, power plant projects, and
traffic systems. Important public lighting orders were
secured in SEE countries by means of interesting leasing
solutions. Cross-border financing solutions for MED, I&S,
PTD/PG, and TS were also implemented in cooperation
with national and international business and development banks to facilitate the growth strategy in SEE. SFS
Guarantees and SFS Insurance apply their specific expertise to support the entire sales process.
www.siemens.at/sfs
Financing
Siemens Pensionskasse
Siemens Mitarbeitervorsorgekasse
Siemens Pension Data Services and Consulting
63
Financial Services
Providers
Declaration of
Independence
2007
Successful Siemens MVK campaign for the new severance pay system: Siemens Pensionskasse made pension payments totaling €28 million and served 20,909 persons
58 percent of all employees have already signed up.
(active and retired employees) during the 2007 fiscal year.
Siemens Pensionskasse (SPK)
The assets under management by Siemens Pensionskasse
(SPK) achieved a performance of 6.17 percent in fiscal
year 2006 according to Austrian Control Bank calculations. Pension fund agreements have been signed with
31 companies. Contributions to the funds totaled €32.6
million, and the assets under management as of December 31, 2006, totalled €638 million. SPK paid €28 million
in pension benefits and served 20,909 persons.
Business in the year focused on the integration of the
former VA TECH employees who transferred from APK
Pensionskasse. Up to and including 2007, this increased
the number of current and future beneficiaries served by
SPK by 4,500 persons or roughly €100 million in actuarial reserves compared to 2005. The volume of regular
contributions increased by roughly 40 percent.
www.siemens.at/pensionskasse
Siemens Mitarbeitervorsorgekasse
(MVK)
Siemens Mitarbeitervorsorgekasse AG increased its
business volume by more than 40 percent compared to
the prior year. This can be attributed to the second
transfer campaign for the new severance pay system.
A total of 1,360 employees from twenty-five Siemens
units and companies decided to transfer to the new
severance model in the months of May and June 2007.
This increased the number of future beneficiaries to over
25,100, and the assets under management now total
€115 million.
The net return on the invested assets was 4.3 percent
in calendar year 2006. Siemens MVK achieved an average performance of 6.25 percent per year in its first four
years of operation, the best investment result of any
severance pay fund in the country by far.
www.siemens.at/mvk
Siemens Pension Data Services
and Consulting (SPDSC)
Siemens Pension Data Services & Consulting GmbH’s
result for the year was again well above plan. In the
insurance brokerage segment, the sale of private insurance policies to Siemens employees was expanded
considerably. This unit made a significant contribution
to the company’s good performance and enabled it to
strengthen its equity capital base.
The affiliate SIELOG Systemlogik GmbH offers IT
solutions for the employee-oriented management of
social capital. Earnings are expected to increase considerably in the fiscal year.
www.siemens.at/spdsc
SPK
Managing Board
Stefan Eberhartinger
Thomas Traxler
Wolfgang Herold
MVK
Managing Board
Alexander Vojta
Michael Lucan
SPDSC
Management
Stefan Eberhartinger
Harald Habersam
64
Financing
INNOVEST Kapitalanlage
INNOVEST Kapitalanlage
INNOVEST Kapitalanlage AG specializes
in asset management for companies and
offers individual investment strategies
for pension and institutional assets.
INNOVEST selects highly specialized regional investment companies to pick the individual
­securities in each asset class. Customers can view daily reports on the Internet.
Managing Board As a specialist for institutional asset management,
Johann Maurer ­INNOVEST Kapitalanlage AG offers individual investment
Konrad Kontriner strategies for pension and institutional assets. The company has applied the successful manager-of-managers
approach in its asset management activities for years.
Under this approach, highly specialized regional investment companies are commissioned with security selection for each asset class.
The various segments are worked efficiently using
clearly defined strategies, performance indicators, and
internally developed assessment methods; the international investment companies are chosen by means of a
strict selection process. At present, the investment
­companies serving INNOVEST include Goldman Sachs,
Deka, Invesco, and JP Morgan. With over €4.5 billion in
assets under management and more than ninety investment funds, INNOVEST is one of the largest providers of
manager-of-managers funds in the German-speaking
world.
INNOVEST focuses consistently on optimizing its
customers’ investment returns. For this, it relies on its
strengths in institutional investment, innovative methods, flexibility, first-class service, international certification, and its innovative value protection concepts.
Thanks to its history, it also has a unique understanding
of the needs of institutional investors. INNOVEST leverages all of this to offer its customers concepts to meet
their specific needs.
INNOVEST uses know-how that it has developed
together with international economic experts and universities to create innovative methods that optimize its
customers’ earnings while minimizing their risk. And
because it is not tied to any one bank, INNOVEST is
always free to select the best bank partners in Austria
and abroad for each individual case.
This enables the company to implement its fund-offund concepts for its customers quickly and at low cost.
INNOVEST customers can also access an Internet portal
with extensive daily reports and evaluations that make
their investments completely transparent. INNOVEST has
oriented its work towards international standards such as
SAS 70 and GIPS (Global Investment Performance Standards) for years. The application of innovative value protection concepts enables the company to protect against
risk while seizing earnings opportunities.
The quality of INNOVEST’s funds is also demonstrated
by their repeated excellent showing at the Austrian
Umbrella Fund Awards, the Standard & Poor’s Fund
Awards, the Lipper Fund Awards, and the Euro Fund
Awards. The fund siemens/rich&liquid was rated AA by
Telos, a testament to the very high quality standards it
fulfils.
www.innovest.at
Reports
Key Figures 2003–2007 (see inside front flap)
Statement from the Managing Board
2
Managing Board of Siemens AG Austria
6
Report of the Supervisory Board
8
Supervisory Board and Managing Board Appointments
12
We create the future.
14
The Economic Region
28
Divisions
32
Automation and Control
34
Power
44
Medical
46
Transportation
48
Information and Communications
52
Program and System Engineering
56
Industrial Manufacturing
58
Studio and Media Systems
60
Other Affiliates
61
Real Estate / Financing
62
Reports
65
Management’s Discussion and Analysis
66
Siemens Group Austria
92
Corporate Responsibility
96
Index of Abbreviations
Group Structure (see inside back flap)
In the Supplement
Balance Sheet for Siemens AG Austria
Income Statement
Appendix with Notes to the Balance Sheet and Income Statement
108
66
Management’s Discussion and Analysis
Siemens AG Austria Management’s
Discussion and Analysis
Economic Conditions
The projections for economic growth in Austria and in the entire economic region remain positive.
After Austria’s GDP grew1 by a record-breaking 3.3 percent in 2006, the economy continued to
expand robustly in 2007. GDP growth for the full year is expected to reach 3.4 percent (0.75 percent
better than the eurozone average), driven primarily by strong exports and vigorous investments in capital
equipment and construction. This continued good economic situation is also having a positive effect on
the labor market and government tax revenues. Private consumption is still restrained, though, especially
as a result of the crisis on the international financial markets, and is only projected to grow by 1.9 percent
for 2007, remaining below the long-term average for the seventh year in a row. Economic growth is still
expected to decelerate to 2.4 percent in 2008.
The economic projections for the Central and Eastern European economic region as a whole are also
still positive. GDP growth in SEE is projected to reach 6.3 percent2 in 2007, just under the 6.7 percent
achieved in 2006. Experts are anticipating that growth in 2008 will be slower at 5.7 percent, and growth
in CEE is expected to total 4.9 percent in 2007 and 4.1 percent in 2008. While these growth rates are still
good, we have apparently reached the peak of the current economic upswing. As the economies in South
Eastern Europe (SEE; the CEE region without Austria) continue to converge with those of Western Europe,
economic growth in these countries will continue to outpace the average growth rates for Europe as a
whole for some years.
Business Development for Siemens AG Austria
General
As good economic conditions prevailed overall, business for Siemens CEE in general and Siemens AG
Austria in particular was very satisfactory3. New orders and sales as adjusted for integration and carveout measures increased for Siemens AG Austria in fiscal year 2007. This growth can be attributed both to
mass business and to the winning of individual major orders.
The course of business in 2007 was radically affected by major changes in the product portfolio
both for Siemens CEE and Siemens AG Austria. Siemens AG Austria took over the industrial activities of
Siemens Elin Buildings and Infrastructure GmbH & Co (formerly VA TECH Elin EBG GmbH & Co) on
October 1, 2006. The group decision to carve out the Communications activities was also implemented
on December 22, 2006, when the units Communications Carrier and Communications Enterprise were
spun off into two separate companies. The Communications Carrier activities were subsequently brought
Source Austria: Austrian Institute of Economic Research projection from September 2007.
Source economic region: BA-CA CEE Quarterly, 3/2007.
3)
The Management’s Discussion and Analysis primarily discusses Siemens AG Austria, but also the development of the economic
region managed by Siemens AG Austria (as of September 30, 2007).
1)
2)
Management’s Discussion and Analysis
into the Nokia Siemens Networks (NSN) joint venture on April 1, 2007. Communications Enterprise is
now operating as a separate subsidiary (Siemens Enterprise Communications GmbH – SEN). This
operational change was also implemented in all other countries of the economic region.
For Siemens AG Austria, the resulting portfolio change reduced sales as of the balance sheet date by
roughly €190 million. However, increases in the other divisions more than compensated for this loss.
New orders for Siemens AG Austria amounted to €3.376 billion in fiscal year 2007, 8.2 percent higher
than the €3.121 billion achieved in fiscal year 2006. In addition to significant increases in new orders for
Automation and Drives, the major order from Austrian Railways for the Railjet (second option), the order
for the combined-cycle power plant in Timelkam (including a maintenance agreement), and the maintenance contracts for the power plants in Simmering and Donaustadt were major contributors to this
performance.
Sales in the fiscal year totaled €2.525 billion, slightly better than the very pleasing €2.485 billion
achieved in fiscal 2006. This encouraging result can be attributed in large part to the settlement of major
projects in Transportation Systems (Taurus locomotives for Austrian Railways), Power Transmission and
Distribution (Bucharest South), and Power Generation (Repowering Simmering – module two), as well as
to higher order intake for Automation and Drives and Siemens Industrial Manufacturing, Engineering and
Applications.
Exports in the fiscal year accounted for €1.223 billion of the Company’s sales (fiscal year 2006:
€1.240 billion).
The business activities added to the group after the acquisition of VA TECH in 2005 also made a major
contribution to Siemens CEE’s success in 2007. Siemens VAI (formerly VOEST-ALPINE Industrieanlagenbau) and the transformer plants in Linz and Weiz are especially significant in this regard. The latter were
previously operated as two separate companies, but were combined to form Siemens Transformers
Austria GmbH & Co KG on October 1, 2007.
Siemens AG Austria’s strategic objective is to consistently and sustainably increase its value, especially
by expanding its market position in the South Eastern European countries of its economic region. To this
end, the Managing Board launched the growth program SucCEEd during the 2007 fiscal year.
However, a company must also take into account the social and ecological effects of its actions to
achieve its long-term goals and to maintain its competitive strength. Siemens CEE sees this corporate
responsibility as an integral part of its modern, forward-looking management approach.
Sustainable business is both an opportunity and a guiding principle. Siemens Austria can look back on
a long tradition of corporate responsibility, and is proud to continue it and spread it throughout the entire
CEE economic region. Providing support for cultural, athletic, and social projects is just as much an
expression of this commitment as are our unceasing efforts to make wise and efficient use of our natural
resources.
67
68
Management’s Discussion and Analysis
Siemens AG Austria Divisions
Automation and Drives (A&D)
Sales (mn euros)
Employees
2006
2007
on prev.
year
232.5
317.4
36.5 %
251
369
47.0 %
Automation and Drives (A&D) performed extremely well in all business segments throughout the
economic region. All of the economic sectors served by the division are continuing to grow nicely, and
conditions in the machine building industry were good again in the 2007 fiscal year.
The successful incorporation of VA TECH’s activities in the automotive sector has enabled Siemens AG
Austria to provide products and services for the automaking industry. The integration of the automotive
and chemicals segments was an outstanding business success.
Thanks to the incorporation of the activities of Flender with its coordinated range of mechanical and
electronic drive train components, the division can now offer complete machines and systems from a
single source. An assembly center for geared motors is currently being set up to reduce delivery times.
In addition to its product sales, A&D also offers end-to-end automation solutions for the chemicals,
pharmaceuticals, machine building, petrochemicals, and food and luxury goods industries.
The division considerably expanded its market share for low voltage electrical equipment, and is the
market leader in the entire economic region with its products and solutions.
In Electronic Assembling (EA), A&D also further expanded its leading position on the market for pickand-place machines. The division is increasing the volume and range of services it offers in this segment.
Industrial Solutions and Services (I&S)
Sales (mn euros)
Employees
2006
2007
on prev.
year
157.4
275.9
75.3 %
682
885
29.8 %
Industrial Solutions and Services (I&S) is the system and solution integrator for industrial systems and
infrastructure and a complete, full-lifecycle service provider for complex industrial systems from planning
and construction through operation to maintenance and modernization. I&S uses electrotechnical
products from other Siemens units to boost the productivity and competitive strength of companies in
the metallurgy, pulp and paper, water treatment, oil and gas, district heating, cable car, road infrastructure, and industrial services industries.
The division has a large order backlog, especially in the segments metal, Reject Power (waste
incineration plants with an impeller wheel system), and electrical equipment for cement plants in the
Middle East.
Management’s Discussion and Analysis
The telematics segment has grown into a major source of sales and earnings in recent years. Growth
prospects here are very good, as they are for the numerous international Cable Liner projects and refinery
logistics projects (filling and unloading stations for tank trucks and cars). Business potential in the postal
automation and airport logistics segments is also very good; projects here included the installation of a
baggage handling system at Sibiu airport in Romania.
Major projects were completed for customers such as voestalpine Stahl (hot galvanizing line four),
Mittal Steel in Poland (power supply and drive systems for the new high-output hot-rolling plant), and for
OMV (engineering and construction of the control system for the Schönkirchen natural gas storage
facility).
Building Technologies (SBT)
Sales (mn euros)
Employees
on prev.
year
2006
2007
151.7
154.3
1.7 %
658
654
–0.6 %
The success of Building Technologies (SBT) is rooted in the use of state-of-the-art technologies and
products for building infrastructure and automation, fire protection, safety, and security. The division
offers complete solutions that go far beyond standard technical building systems, and offers a depth of
process knowledge available from no other provider on the market.
In the safety segment, the unit expanded its portfolio with the Command and Control Center
software for security centers.
Increased sales in Austria and throughout the economic region reflected SBT’s improved market
position. Growth in the fiscal year focused in particular on expanding the safety and security segment
and the unit’s power optimization activities.
In addition to SBT’s focus on its core business, special initiatives targeted the vertical markets hospitality, pharmaceuticals, multifunctional centers, and total building solutions (the integration of all technical
infrastructures in a building into a single system).
Building automation, fire protection, and safety and security systems were delivered for shopping
centers in Bulgaria and Slovakia. Additional major projects included the delivery of a public address
system for Vienna International Airport, various video systems, and fire detection systems for metro
projects.
69
70
Management’s Discussion and Analysis
Power Transmission and Distribution; Power Generation (PTD/PG)
Sales (mn euros)
Employees
2006
2007
on prev.
year
186.7
282.3
51.2 %
500
570
14.0 %
Power Transmission and Distribution; Power Generation (PTD/PG) profited again from rising demand
for power generation and distribution systems in the fiscal year, and continued to grow nicely on the
individual markets of the economic region especially. Power efficiency was again a central topic on the
market.
The division expanded its portfolio by introducing new, complementary switching technologies
(the Dead Tank Compact Switchgear) and by acquiring KK&K (now Siemens Turbomachinery Equipment
GmbH) in the segment for small steam turbines and compressors.
The Power division’s primary objectives are to increase its market share for high and medium voltage
systems and solutions, to improve its position on the market for protection and switching equipment, and
to increase its focus on major power plant projects. In sales, the division is seeking to build up a market
base for service provision and to increase its business with industrial customers by expanding its regional
presence.
Several major contracts were won in fiscal year 2007, including the order for the construction of the
combined cycle power plant in Timelkam and the modernization of the control systems at the steam
power plant in Dürnrohr. Other projects were completed successfully and handed over to the customer,
including the refurbished transformer substation in Fundeni, Romania.
Medical Solutions (MED)
Sales (mn euros)
Employees
2006
2007
on prev.
year
119.9
118.6
–1.1 %
247
253
2.4 %
Medical Solutions’ (MED) strategy focuses on the provision of solutions that unite imaging systems
and molecular medicine with information technology. This significantly increases the quality of processes
in preventative care, diagnosis, therapy, and care provision while cutting costs significantly at the same
time.
In addition to its responsibility for the economic region, MED Austria is also responsible for sales in
the Central South region (CEE, Switzerland, and Turkey).
Business on the market is being influenced on the one hand by rather slow growth in the sale of
equipment for the generation of diagnostic data, and on the other by very rapid growth in the adoption
of information technology for medical applications. The electronic patient file holds great potential for
cross-regional projects.
Management’s Discussion and Analysis
MED again based its activities for the improvement of clinical processes on Soarian, a combined
sotware system and process analysis tool. Soarian was used in projects at Vienna General Hospital and
Wels regional hospital, for example. The particular challenge in such projects is the complex nature of
creating a functional link between clinical operations and university research.
MED again maintained its market leadership in Austria and the economic region in the face of fierce
competition. A scientific cooperation agreement was concluded with the Medical University of Vienna
during the fiscal year.
Siemens Health Management’s (SHM) primary objective is to enable profitable growth for the Medical
division and partner units through professional, holistic project development.
Transportation Systems (TS)
Sales (mn euros)
Employees
2006
2007
on prev.
year
253.2
376.2
48.6 %
193
188
–2.6 %
Business was again very robust for Transportation Systems (TS) in Austria and in the SEE region.
The unit expanded its position on the Austrian market further by winning an order for forty-four
Railjets from Austrian Railways. Other noteworthy successes included the modification and expansion of
locomotives for the Railjet, passenger information systems for the future double-decker passenger
coaches, an order for an ETCS Level 1 train control system in Slovakia, the modernization of the line
between Pragersko and Ormož in Slovenia, and an order from the Romanian rail operator CFR for the
modernization of the rail power systems on the line between Fundulea and Feteşti. Orders were also
placed for signaling equipment for Bucharest’s mass transport system.
Diesel Desiro multiple-unit trains were delivered to Austrian Railways and multi-system locomotives
to Austrian Railways and Slovenian Railways during the 2007 fiscal year. The delivery of the second
generation of the ULF tram to the Vienna Transport Authority also began.
The division was again very successful outside of SEE. Infrastructure business continued to grow
nicely in Algeria and Tunisia. The first milestone was reached in the contract with Algerian Railways for
the delivery and installation of safety and telecommunications systems.
The Infrastructure unit landed an order from the Tunisian rail operator SNCFT for a timetable
management system that will be realized together with Siemens IT Solutions and Services.
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72
Management’s Discussion and Analysis
Siemens IT Solutions and Services
Program and System Engineering (SIS PSE)
2006
2007
on prev.
year
Sales (mn euros)
463.7
457.8
–1.3 %
Employees
2,842
2,573
–9.5 %
Program and System Engineering is the driving force behind research and development in Siemens
Group Austria. PSE has been part of the newly founded Siemens IT Solutions and Services SIS since the
beginning of 2007. This integration has opened up new possibilities for SIS PE to participate in the
international business activities of Siemens AG Berlin/Munich.
With over 7,000 employees and more than twenty sites in ten countries, SIS PSE conducts central
research and development work for Siemens AG Austria and for divisions in the parent company in
Germany. More than half of these employees are now working at low-cost sites, whereby local competence is playing an increasingly important role in projects alongside an optimal cost structure. The trend
towards worldwide collaboration – Intelligent Net Working – is also continuing.
Business in the fiscal year was marked on the one hand by the transfer of the development team for
SEN to the newly founded SEN subsidiary iSEC, and on the other by declining business volume in the
traditionally strong telecommunications segment. This was offset for the most part by new activities in
areas such as healthcare, industry, and power. A social plan had to be drawn up together with the Works
Council to adapt personnel resources in areas where lost business could not be replaced.
Today, SIS PSE is the leader in the development and implementation of technologies for new
applications in many business segments. Two examples are the DVB-H project completed with Austrian
Broadcasting Corporation and other partners, and the Homeland Security Suite product family that was
developed by the Biometrics Center.
Siemens Industrial Manufacturing, Engineering and Applications (SIMEA)
Sales (mn euros)
Employees
2006
2007
on prev.
year
270.2
321.7
19.1 %
717
894
24.7 %
Siemens Industrial Manufacturing, Engineering and Applications (SIMEA) is Siemens AG Austria’s unit
for the development and manufacture of electronic products and systems. SIMEA’s core competencies
are development management, production, and logistics. The unit covers every aspect of a modern
electronic factory’s value creation chain. Alongside SIS PSE, SIMEA is one of the core drivers of research
and development within Siemens AG Austria.
Complex high-tech products are developed and manufactured at the plant in Vienna. The plant in
Siegendorf, Burgenland, specializes in the highly automated manufacture of electronic control units for
home appliances in large lots. A cost and process restructuring program was launched at the facility in
Management’s Discussion and Analysis
Siegendorf during the 2007 fiscal year. This project was completed successfully and has created a good
basis for future business at the site. The plant that was founded in Sibiu, Romania, at the beginning of
November 2005 is now fully integrated into the production group and also helps to secure the future
growth of SIMEA through its good cost position. The merger and integration of the switch cabinet
manufacturing activities at the Linz site into the SIMEA group was also brought to a successful conclusion.
Sales activities focused on the establishment of centers of competence for power plant exciter
systems, automotive and lighting technology, and the adaptation of the I&C/TTI portfolio on the basis of
a solution partnership with Siemens A&D, SBT, and MED.
The fiscal year was very satisfactory in terms of new orders and sales growth.
Key Subsidiaries of Siemens AG Austria and its Division Companies
Siemens VAI Metals Technologies (Siemens VAI)
Sales (mn euros)
Employees
on prev.
year
2006
2007
1,712.7
1,575.8
–8.0 %
2,920
3,064
4.9 %
Siemens VAI Metals Technologies (Siemens VAI) is an internationally active company operating from
Linz and offers its customers a complete range of technology and systems for all areas of metallurgy.
Regardless of whether for iron and steel production, rolling and strip processing, electrical systems and
automation, or for services, the company’s customers can count on receiving comprehensive, fully
integrated solutions from a single source. Siemens VAI again capitalized on the very good conditions in
the iron and steel industry during the fiscal year.
Siemens VAI again extended its lead on the global market and boosted its order intake and backlog in
fiscal year 2007 (ended September 30). Of the new orders received, 30 percent each came from the
regions Asia/Pacific and Europe, and 20 percent each from North/South America and the Middle East/
Russia. Business with lifecycle services is being pushed aggressively to compensate for the expected
consolidation on the market for new systems in the coming years, and will grow to account for roughly
one third of total sales by 2010. Increasing demand for modernization work is expected to boost the
share of electrotechnical equipment sales to around 30 percent by 2010 as well.
After the acquisition of VOEST-ALPINE Industrieanlagenbau, Siemens VAI restructured its operations
with 7,500 employees and projects in over fifty countries in October 2006. The focuses of the two
companies, iron and steelmaking and rolling and processing, were merged, and strip mining activities
added to the portfolio. Now, the company can cover the entire production process from ore extraction all
the way to iron and steel manufacture. The new unit Metals and Mining Services is responsible for all of
the segments’ services and modernization projects worldwide. The objective of this new structure is to
offer customers individual solutions on the basis of standard products and systems. Siemens VAI’s
experience in planning, startup, and modernization and the largest number of installed systems of any
company in the world form the ideal basis for business in process optimization and the provision of
competitive production systems.
73
74
Management’s Discussion and Analysis
VAI landed a major order from the Brazilian steelmaker Gerdau Açominas for the construction of a
continuous slab casting system and RH degassing system. After the planned startup of the new systems
in December 2008, Gerdau will be able to produce roughly 1.5 million tons of high-quality flat steel
stock per year.
The Mexican steelmaker Altos Hornos de México S.A. de C.V. (AHMSA) placed multiple orders with
VAI for equipment for the expansion of its steel works and the modernization of its heavy plate rolling
mill in Monclova. AHMSA plans to expand its production capacity from 500,000 metric tons to one
million metric tons of heavy plate by the middle of 2009. Siemens VAI also supplied Wuhan Iron & Steel
(Group) Co., Ltd. in China with the complete mechanical and electrical equipment for a new thick plate
rolling plant. The plant, which will be able to produce plate up to 4,250 millimeters in width, is being
built in Ezhou in the province of Hubei and will go online in August 2008.
Together with the Italian steelmaker Acciaieria Arvedi S.p.A. (Cremona), Siemens VAI is building the
world’s first Arvedi ESP (endless strip production) system for the continuous production of steel bands
from molten steel in an endless process. This project is an impressive demonstration of Siemens VAI’s
high innovative strength.
Siemens Elin Buildings and Infrastructure (B&I)
2006
2007
on prev.
year
Sales (mn euros)
271.4
229.6
–15.4 %
Employees
1,074
957
–10.9 %
After the integration of the industrial segments into Siemens AG Austria, Siemens Elin Buildings and
Infrastructure Group (B&I) – formerly VA TECH ELIN EBG Group (EEE) – has only been responsible for the
building project business portfolio since the beginning of fiscal year 2007. The company saw an excellent
volume of new business thanks to the good economic conditions. However, overall business development is still being impacted by negative factors from before the takeover by Siemens.
The economic conditions are very good at present. There is a sufficient supply of investment capital,
not only on the development markets SEE and Russia, but also on the company’s developed home market
of Austria. A shortage of qualified personnel, especially technicians and project managers, is hampering
business growth. This has been a particular problem for B&I after the integration into Siemens and final
restructuring measures during the fiscal year caused a higher fluctuation rate.
The building construction market in Austria is growing satisfactorily, though at different rates from
region to region. In Austria, B&I has remained the market leader for building electrical systems.
Sales activities in the economic region are focusing on Romania and Croatia, and on the further
expansion of business in Russia and Ukraine. The largest projects in Austria are the construction of the
new regional hospital in Klagenfurt and the construction of the new OMV headquarters. Both projects are
currently underway.
B&I was commissioned with the delivery of the high and low voltage systems, the HVAC systems, the
measurement and control systems, and the complete technical building systems for the West Gate
Logistics Center in Kiev and the Rising Star Media cinema center in St. Petersburg.
Management’s Discussion and Analysis
Siemens Gebäudemanagement & -Services (SGS)
Sales (mn euros)
Employees
2006
2007
on prev.
year
106.6
100.6
–5.6 %
418
389
–6.9 %
Business developed very well for SGS during the 2007 fiscal year. In the project segment, the SGS
lifecycle model for the St. Pölten University of Applied Sciences was completed successfully and the
building officially opened. SGS FM took over the operation and management of the school in June 2007
under a fifteen-year operating costs guarantee model. In the public lighting segment, key projects were
won in Austria and the SEE region.
Business developed as follows in the individual segments:
• Facility Management (FM) saw moderate growth and high price pressure in Austria.
Demand for outsourcing and for complete projects is not as high as expected, and a clear trend
towards awarding contracts for individual subsystems is apparent. There is some interest in facility
management agreements in SEE, but the market is at very different stages of development from
region to region.
• In project business, there is increasing interest in and investor support for the lifecycle model in
Austria, whereby long-term yield expectations and leasing models are becoming more important.
• Public Lighting saw interest from a small number of municipalities in Austria, while the countries in
SEE expressed great interest and offer high market growth potential.
• Major orders included the construction and management project completed with Siemens Elin (B&I) in
Cluj, Romania, the installation of public lighting in Most in the Czech Republic, and additional facility
management agreements in Austria and in SEE.
Siemens Enterprise Communications (SEN)4
Sales (mn euros)
Employees
2006
2007
on prev.
year
146.3
142.8
–2.4 %
591
401
–32.1 %
Siemens Enterprise Communications (SEN) is a group of thirteen companies in Austria and SEE that
was created from the COM E division on December 22, 2006, and specializes in convergent voice and
data communication solutions with a focus on mobility, security, IP and WLAN solutions, and on
­managed and professional services.
The restructuring measures that were implemented during the fiscal year significantly improved
the company’s market position. Sales focused on the marketing of complete communications solutions
on the basis of the HiPath product family and on the migration of conventional telephony solutions to
IP infrastructures.
4)
The figures for 2006 include parts of the service business of the former COM C.
75
76
Management’s Discussion and Analysis
The company again saw moderate market growth in Austria and above-average growth in the SEE
region. Sales efforts focused on the introduction of the new product lines HiPath 8000, HiPath 2000, and
BizIP.
In Austria, complete communication solutions were installed and started up for renowned major
companies. These projects included the delivery of HiPath products, additional software products, call
center solutions, branch connections using VoIP, and the installation of communication infrastructures to
connect company units throughout the CEE economic area. The value creation chain covered design and
planning, delivery, installation, and maintenance for the complete systems.
In the economic region, comparable solutions were realized for government ministries and banks in
Romania, Bosnia and Herzegovina, and Bulgaria.
The research and development activities for the HiPath product family that were formerly completed
by SIS PSE were transferred to the SEN subsidiary iSEC effective April 1, 2007. Sales activities for iSEC in
its countries of operation Austria, Hungary, and the Czech Republic focused on customer service
management, R&D outsourcing for external companies and R&D for the central SEN unit.
Siemens IT Solutions and Services (SIS CEE)5
2006
2007
on prev.
year
Sales (mn euros)
484.5
477.9
–1.4 %
Employees
2,450
2,419
–1.3 %
When adjusted for the elimination of the former PRS business activities that were affected by the
carve-out, new orders and sales in fiscal year 2007 grew nicely in year-on-year comparison.
Higher growth in the private sector made up for a stagnation in order intake from public sector clients
caused by the postponement of projects such as the “finance redesign” project, but was not enough to
bring stronger growth overall.
In spite of fierce competition for market share, the company was able to beat its outsourcing sales
targets in the manufacturing, service industry, and service providers segments.
In 2007, the company’s operations were restructured according to business segments (verticals) in
line with the new business model. Based on this new structure, all business units adopted an integrated
approach for the entire economic region and laid an excellent basis for successful collaboration throughout the SEE region. A new organizational structure with a new value flow was also established that
clearly separates delivery units and sales-oriented verticals. An international global operations organization that runs data centers at sites in Europe, Asia, and America was set up to provide wordwide service
to globally active customers.
The establishment of the company Archivium together with the Austrian Bar Association and the
creation of an innovative electronic archive solution for storing legal documents garnered a great deal of
respect throughout Europe. Three public awards underscore the viability and practical benefits of the
system, which was based in part on the successful CYBERDOC solution that was implemented for notary
publics.
The largest projects currently underway are for Henkel Central Eastern Europe (SAP outsourcing),
Kreditschutzverband von 1870, T-Mobile Austria GmbH, and Andritz AG (also SAP outsourcing).
5)
Siemens IT Solutions and Services was integrated into Siemens AG Austria on October 1, 2007.
Management’s Discussion and Analysis
According to an IDC survey, SIS Austria successfully defended its position as the market leader in
Austria for IT services during the fiscal year.
BFE Studio und Mediensysteme (BFE Mainz and Vienna)6
2006
2007
on prev.
year
Sales (mn euros)
77.2
71.8
–7.0 %
Employees
257
252
–1.9 %
The core competency of BFE Studio und Mediensysteme (BFE) is the planning and realization of
complete studio and media systems.
BFE bolstered its market position as a vendor-independent system builder in the 2007 fiscal year. This
can especially be attributed to the company’s proactive approach to mastering the challenges presented
by the increasing adoption of IT broadcasting technology.
The high order intake of €72.5 million underscores BFE’s position as the leading provider of studio
and media systems. In addition to its home markets in Germany and Austria, BFE is also very active in the
other countries of Western and Eastern Europe.
One of the largest projects completed during the fiscal year was the delivery of the technical studio
systems for BBC in Glasgow. This order made BFE the new benchmark for BBC Scotland. Other major
orders were completed for WDR, for Uzgos-Tele-Radio Uzbekistan (construction of regional studios and
television studios), and for TVP Poland (twenty-camera high definition broadcast truck).
Another important foreign customer was won after the Italian broadcasting company RAI signed a
contract for the delivery of two DSNG broadcast trucks. BFE Vienna delivered two television broadcast
trucks to Austrian Broadcasting Corporation during the fiscal year.
Employees
Our employees and their abilities are a key asset, if not the most important asset of all, in the
implementation of our business strategy. This is why Siemens invests continually in increasing these
abilities on the basis of the specially developed Siemens competence model. Our development programs
focus not only on the “traditional” management career path, but also offer special advancement opportunities for project managers, sales staff, and technical specialists. Employees are given the opportunity to
expand their own know-how and to acquire “tools” to help them successfully master future challenges.
Another focus is talent management, which is designed to ensure a sufficient number of future
managers, and also to provide high-potential employees with the means to realize their full potential in
our Company. In addition to building up relevant expertise, a key component of this program is mobility
so as to supply all units throughout the Central and Eastern European economic region with key personnel.
A structured performance management process was introduced during the 2007 fiscal year and will
foster the establishment of a high-performance culture. An employee’s performance, skills, and potential
are assessed and compared among his or her peers. The supervisors’ assessment and the results derived
from this are used to identify appropriate development measures and also remuneration to fairly reward
outstanding performance.
6)
The following report covers both companies.
77
78
Management’s Discussion and Analysis
In spite of the in part difficult conditions, Siemens was able to maintain its excellent position on the
labor market. Siemens achieved very high rankings in two independent European surveys, underscoring
its highly positive reputation as an employer. Our University Liaison Management team works continuously to improve and reinforce this image through student programs, assistance with dissertations, and
internships. The large number of candidates who apply for each of our internship positions shows that
we are on the right path.
Promoting diversity has also always been a key element of our approach. Here, Siemens attaches
particular importance to career advancement for women, offers concrete training measures that address
the needs of older employees, and runs a special apprentice training program to empower persons with
hearing disabilities. As proclaimed in our mission statement, we take our social responsibility seriously
and demonstrate this commitment with concrete action every day.
Siemens AG Austria had a total of 7,928 employees in Austria as of September 30, 2007, of which
338 were apprentices.
Employees by function
9/30/2007
Research and Development
Manufacturing
2,875
771
Installation, maintenance, and service
1,093
Sales
1,853
Central, service and administration
TOTAL Siemens AG Austria (without apprentices)
998
7,590
TOTAL Austria (without apprentices)
18,282
TOTAL Group Austria (without apprentices)
30,254
Research and Development
Just under 20 percent of all corporate research and development activity in Austria is conducted by
Siemens, making it the most important technology company in the country. Siemens Austria also plays a
leading role in research and development within the worldwide Siemens group, and is one of Siemens
AG Berlin/Munich’s largest R&D sites with nearly 3,000 dedicated researchers and developers.
Examples of Siemens Austria’s pivotal research and development role include the world center of
competence for passenger coaches in Vienna and Graz, the world headquarters for bogie development,
manufacture, and sales in Graz, and the lead factory for regional rail vehicles, metros, and trams in
Vienna.
The Siemens Biometrics Center in Graz, which conducts fundamental research and develops
­products that employ biometric methods for sale by Siemens around the world, is another internationally
active center of competence. Experts predict that the global biometrics market will reach a volume of
Management’s Discussion and Analysis
$4.7 billion by 2009, and the total project volume associated with biometrics solutions is expected to be
many times higher. The biometrics market grows by over 35 percent each year. Siemens set up a globally
active biometrics center in Graz to optimally position itself for the impending boom in biometrics
technology.
Research and Development Highlights in Fiscal Year 2007
Work at the Virtual Vehicle center of competence, which is funded in large part by the Austrian
government because of the broad potential it offers, includes research by Siemens Transportation
Systems and the Graz University of Technology into calculation and simulation methods for the development of new technologies, methods, and tools for the holistic optimization of road and rail vehicle
systems. This work is extending Siemens’ established rail technology competence and is also creating
synergies with research projects in the automobile industry and projects with other research partners.
In the area of innovative telematics systems, Siemens IT Solutions and Services offers entirely new
possibilities for intelligent traffic control with its development work in car-to-car (C2C) and car-toinfrastructure (C2I) communication. Cars that have never come into contact before can exchange
information to notify of dangers and enable drivers to take appropriate action.
In energy automation, Siemens Austria achieved a milestone in the realization of the smart power
grids of the future with the development of the innovative Automated Metering and Information System
(AMIS). The worldwide group’s center of competence for AMIS technology was established within
Siemens Austria. AMIS is currently undergoing practical field testing by a team of approximately thirty at
Energie AG Oberösterreich. Several practical tests have been conducted with this system since the middle
of 2006 and have all been very successful.
Siemens VAI also makes a key contribution to the Company’s long-term business success with its
successful innovative projects. The newly developed high-performance MEROS® gas cleaning system
from Siemens VAI was put into operation successfully for the first time at the voestalpine Stahl sintering
plant in Linz in August 2007. Extensive tests and analyses were completed on a pilot system operated in
cooperation between Siemens VAI and voestalpine Stahl Linz to optimize the technology before it went
into productive use. The MEROS® system significantly reduces the presence of undesired emission
components in offgas. A 2,000 metric ton high-performance gas cleaning system efficiently removes fine
dust and other detrimental components from a gas stream of 900,000 cubic meters per hour in a series
of dry treatment steps.
The impressive result: a 90 percent reduction in fine dust emissions and a significantly lower level
of sulfur dioxide. Nearly all organic pollutants and heavy metals are filtered out. The development work
and practical tests in Linz are very important for Siemens VAI. Approximately 300 sintering plants are in
operation around the world, which means that there is great potential for this ecologically forwardlooking MEROS® technology.
Significant progress was made in the development of endless strip production (ESP) technology.
This innovative combined casting/rolling process for flat steel products, which is being developed
together with partner and lead customer Arvedi, allows highly efficient plants for band steel with roughly
45 percent less specific capital input, lower specific energy costs, and lower emissions.
79
80
Management’s Discussion and Analysis
Innovation Management
Siemens AG Austria has a special system for financing its innovations. Development work is generally
paid for from the budget of the individual unit. Innovation projects with special importance for the site
are financed in part by the innovation fund, which is endowed by the employees of Siemens AG Austria
and by the Company itself. Capital in the amount of €4.9 million was provided from this source for the
implementation of fourteen projects during the 2007 fiscal year.
Corporate Innovation Center (CIC)
The establishment of the company management function Corporate Innovation Center considerably
enhanced the Company’s innovation framework. The Corporate Innovation Center has been responsible
for all aspects of R&D and innovation at Siemens AG Austria since March 2006, from managing Siemens
Austria’s strategic position in research, development, and innovation through expanding and maintaining
the development and innovation role of the Austrian site and the financing of innovation work all the
way to the structuring of an active portfolio of patents. And because innovation plays such a central and
crucial role at Siemens AG Austria, the Corporate Innovation Center reports directly to the Chairwoman of
the Managing Board.
Siemens Austria’s research and development activities expanded yet again in fiscal year 2007. In spite
of the very high level reported in the 2006 fiscal year, the Company’s R&D output increased again in fiscal
year 2007, and aggregate R&D spending totaled nearly €872 million, an improvement of over 14 percent
compared to fiscal 2006.
Patents
In addition to intellectual capital and financing for research and development projects, there is a
third factor without which innovations cannot be successfully brought to the market: the protection of
intellectual property. Industrial property rights, especially patents and trademarks, are very important in
modern business because they prevent competitors from copying a company’s innovations, and also
allow innovators to generate revenue by means of licensing, for example. A comprehensive portfolio of
industrial property rights is also a visible testament to a company’s technological and competitive
strength.
Siemens Austria’s patent strategy focuses on protecting core developments and key technologies with
patents and trademarks, whereby rights are secured on current and future markets. Professional management of the Company’s intellectual property and the enforcement of our property rights ensure a high
degree of legal security, which also benefits our customers.
Siemens AG Austria registered 550 inventions and filed 200 patent applications in fiscal year 2007.
The Company currently has a portfolio of roughly 5,000 patents and patent applications.
Management’s Discussion and Analysis
Opportunity and Risk Management
Siemens AG Austria attaches particular importance to opportunity and risk management. This involves
the following tasks:
• Maintenance of a comprehensive opportunity and risk management system at Siemens AG Austria,
its majority-owned subsidiaries, and the regional companies in SEE.
• Design of the process for, the handling and verification of, and quality control for the quarterly
strategic opportunity and risk reports to be submitted by all reporting units to the parent company, as
well as the organization of semiannual discussions of these reports between the division and company
managers and central commercial management.
• The provision of practical support to the divisions for the implementation of an efficient opportunity
and risk management system, especially in line with their operational activities and project processing.
All activities are completed in accordance with the Company’s guidelines and are subject to review by the
financial auditor, the internal audit department, and IKS and SOA audits.
Risk management does not focus on the avoidance of all risk, but on the identification of opportunities
and risks so as to be able to manage them by means of suitable measures and to thereby maintain and
broaden the Company’s latitude for action. Early identification and sustainability are two keys in ensuring
that opportunities can be seized and risks prevented. For this reason, opportunities and risks are assessed
accross a rolling time horizon of at least two fiscal years in all reporting.
The opportunities and risks pertinent to Siemens AG Austria are assessed in a matrix of ten risk
­categories:
• Market and sector
• Management
• Technology and product development
• Manufacturing and logistics
• Strategy, marketing, and distribution
• Organization/IT/corporate governance/external communication
• Financing
• Procurement
• Personnel
• Legal issues
Assessments are usually completed before and after measures are implemented and concentrate
on the potential effects weighted according to probability to arrive at the so-called expected value.
In projects, this value is relevant for the formation of provisions in accordance with the valid Siemens
contract conclusion guidelines.
Strategic opportunities and risks are taken into account directly in the current forecast when they
have a probability greater than 50 percent, and are included in the opportunities and risks reporting
when they have a probability of less than 50 percent.
Each operating unit is responsible for the efficient management of the opportunities and risks
involved in its business activities.
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82
Management’s Discussion and Analysis
Quality Management
Siemens is highly respected in many fields and in many places around the world. The name Siemens
stands for quality, increased competitive strength for our customers, for reliability, and – for our investors
– social responsibility wherever we are active. This also means that we have the obligation to improve our
strengths, to learn from our mistakes, and to correct our shortcomings.
Siemens AG Austria’s management system is oriented towards these principles, towards our customers’ needs, and towards the needs of the market. It meets all the legal requirements, internationally valid
standards, and technical rules. Our high commitment to quality enables us to develop and market
products, systems, and services that optimally meet our customers’ needs. Siemens’ quality strategy
focuses on three key pillars to ensure the viability of our management system over the long term:
customer satisfaction, staff qualifications, and process management. Internal audits and assessments by
independent external experts are also conducted at regular intervals to refine the management system.
Mandatory Elements – the Foundation of High Quality at Siemens
Siemens Quality Management goes beyond the internationally valid standards that are generally
demanded by customers (such as ISO 9001), and its principles are continually adapted to meet the
prevailing challenges on the global market. Siemens Quality Management sets out nine “mandatory
elements,” benchmarks that were created from an international comparison of globally active quality
leaders. The consistent application of these elements and their continued refinement are verified in
regular internal system audits, whereby these audits take into account methodical elements such as
quality requirements in processes and the management of customer demands, as well as quality
management culture in our Company. Implementation is monitored as part of strategic controlling.
Personnel Qualifications
High quality results can only be guaranteed by quality managers with the necessary skills and
abilities. The Siemens Quality Management training model provides comprehensive and internationally
respected education for quality managers for line and project organizations.
Collaboration with PMA (Projektmanagement Austria), PMI (Projektmanagement International), and
GPM (Gesellschaft für Prozessmanagement) and active involvement in key international quality management events such as the Austrian Quality Day in September 2007 are a reflection of the innovative spirit
that Siemens applies to its quality management system.
Environmental Management
Siemens AG Austria’s environmental policy is based on the Company’s central responsibility towards
people and the environment. Siemens’ officers enact clearly defined rules throughout the Company to
ensure that this responsibility is fulfilled. Key objectives are the sparing use of our natural resources and
reduced emissions in our air, soil, and water.
The products manufactured, used, and sold by Siemens are also subject to strict rules. An internal
Siemens standard that is binding for all employees from development through purchasing and manufacturing all the way to disposal at the end of a product’s life ensures that the Company acts in a sustainable
manner.
Management’s Discussion and Analysis
Siemens AG Austria has over thirty active environmental officers throughout Austria to ensure that
the needs of all of the sites in Vienna and the other provinces are met. The development and manufacturing units are required to follow not only the legal requirements, but also internal Company standards.
This allows environmentally friendly measures to be adopted early and long-term changes to be made to
products to this end. Examples of concrete measures include employee training, various environmental
protection initiatives, strategically planned sparing use of natural resources in accordance with our
environmental protection measures, and the introduction of environmental protection management
systems such as ISO 14001.
Austria’s government has been working to enact environmental policy measures to reverse the
greenhouse gas emission trend for many years. Siemens is a partner in these efforts and offers products,
system components, services, and know-how in all segments that make key contributions to implementing this climate policy.
Procurement
Siemens Group Austria and its affiliated and associated companies offer a very broad spectrum of
products and services. Maximum customer benefits are generated through the creation of highly capable
decentralized organizational units with a clear focus on strategic core competencies. At the same time,
this structure poses considerable challenges for group-wide procurement and supply chain management.
Global Procurement and Logistics (GPL) is a center of competence for purchasing and logistics and is
responsible for these activities within Siemens AG Austria. As the central management unit for all issues
of procurement, GPL has the power to enact guidelines to ensure compliance with existing legal requirements and internal Siemens regulations for all of the Company’s purchasing agents. Global Procurement
and Logistics regularly initiates and implements companywide programs to improve the Group procurement system and optimize all purchasing processes.
The procurement system within Siemens AG Austria is structured as a network that is in turn integrated into the worldwide Siemens procurement network. This Siemens procurement network allows the
Company to leverage synergies generated by joint action while maintaining its principally decentralized
structure at the same time. Orders for high-volume materials are combined and negotiated with vendors
around the world on a group-wide basis, a practice that plays a major role in making and keeping
Siemens’ business units highly competitive. In order to ensure that the greatest degree of ratio and
synergy potential is realized as possible across all decentralized units and regions, all purchasing agents
must work together closely and communicate efficiently with each other and with key vendors. The
cross-divisional and supra-regional procurement platform Siemens Procurement Network Austria (SPNA)
is a valuable tool in this effort. This purchasing platform offers all key modules for e-procurement and is
fully integrated into the SAP enterprise resource management system. The system functions range from
a strategic overview through materials and preferred suppliers all the way to operational catalog-based
online ordering.
SPNA also plays a major role in the countries of the SEE region both for procurement itself and for the
integration of these units into the worldwide Siemens procurement network under the Procurement
Excellence program.
The key role that the strategic procurement of materials and services plays in reaching the Company’s
performance goals in the CEE economic region is undisputed. Over 20 percent of the required outside
products and services are already purchased from the Company units in the SEE countries, and this share
is growing rapidly.
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84
Management’s Discussion and Analysis
Siemens Austria purchased goods and services worth approximately €4.7 billion in fiscal year 2007.
Of this, roughly €2.0 billion were procured from external partners, and 55 percent of this from Austria.
Because of the broad spectrum of Siemens’ business activities, this purchasing volume entails contacts
with over 16,000 vendors.
Investments
Siemens AG Austria invested €41.9 million in property, plant, and equipment during the fiscal year,
20 percent more than in fiscal 2006.
Investments were primarily made in the expansion and replacement of data and information
processing equipment, equipment for manufacturing (in the SIMEA division), and the Company’s vehicle
fleet.
The companies A Koda (Slovenia; Building Technologies segment) and FROSYS (Romania; Industrial
Solutions and Services segment) were acquired by the respective local regional companies in line with
the objective of strengthening Siemens’ competitive position in South Eastern Europe.
Financial Position
Siemens AG Austria’s financial position was significantly impacted by far-reaching changes in the
product portfolio in the 2007 fiscal year as already discussed in more detail under “Business Development
for Siemens AG Austria.”
The balance sheet total increased by €141.4 million in fiscal year 2007 compared to the prior year.
On the assets side, this can be attributed primarily to increased receivables and other assets, especially
advance payments made to internal vendors (€182.3 million), and increases in liquid assets in a broader
sense (€26.6 million).
The increase in intangible assets under fixed assets (+€58.6 million) is the result of goodwill from the
integration of the industrial operations of Siemens Elin Buildings and Infrastructure GmbH & Co (formerly
VA TECH ELIN EBG GmbH & Co). The increase in unbilled contracts under inventories (+€62.8 million) was
offset for the most part by advances received (+€53.3 million) and a reduction in advances to suppliers
(–€7.9 million).
The shareholder’s equity increased roughly in the amount of the net surplus (€249.1 million),
compensating for the net loss from the previous year (–€111.8 million) and resulting in a net profit of
€150.0 million.
The reported accruals primarily cover project risks and employee claims (severance pay, pensions,
vacation time, etc.). The changes in liabilities are related primarily to advances received.
The result on ordinary operations fell considerably to €192.6 million (2006: €275.1 million) as a
result of the carve-out of the Communications activities.
Extraordinary effects resulting from the carve-out of the COM units in fiscal year 2007 and the formal
integration of the VA TECH group in fiscal year 2006 are reported separately.
Management’s Discussion and Analysis
Key Financial Indicators
2006
2007
Equity ratio*
29.1 %
34.5 %
Working capital ratio**
58.4 %
63.2 %
Operative cash flow (in millions of euros)
413.4
200.7
Long-term assets cover ratio***
67.9 %
73.8 %
***) Ratio of shareholder’s equity to the adjusted balance sheet total.
***) Ratio of medium- and short-term assets to medium- and short-term loans.
***) Ratio of own funds and long-term loans to long-term assets.
Derivative Financial Instruments
Siemens AG Austria only employed derivative financial instruments to hedge against currency risks.
A cover ratio of 87 percent was achieved as of September 30, 2007.
The Economic Region
General
Siemens Austria currently bears operational responsibility for the countries Bosnia and Herzegovina,
Bulgaria, Croatia, Montenegro, Romania, Serbia, Slovakia, and Slovenia. The figures for the region7 show
that the economic upswing is continuing. The accession of Romania and Bulgaria to the EU has triggered
additional positive growth impulses in these countries.
The countries in the region are profiting more and more from the robust economy in Western Europe
and the resulting high export demand and, in the case of the SEE countries, strong inflows of foreign
capital. The primary challenge still faced by most countries is striking a balance between domestic and
foreign demand and maintaining a balanced current account.
Siemens CEE’s performance indicators in the region and market shares in the individual countries
developed very satisfactorily.
In spite of the carve-out of the COM C unit at the beginning of the 2007 fiscal year, new orders and
sales both increased by around 12 percent in the SEE countries compared to fiscal year 2006, primarily as
a result of increased business conducted for the regional companies’ own direct customers.
Romania, Croatia, and Slovenia saw above-average order intake growth compared to the previous
fiscal year, primarily in Transportation Systems (TS), Automation and Drives (A&D), and Medical Solutions
(MED).
The number of employees in the regional companies declined by 428 to 2,5228 during the fiscal year,
primarily as a result of the carve-out of the COM activities.
Siemens AG Austria operates branches in five countries.
7)
8)
The average growth rate for the countries of the economic region was 4.3 percent.
Not including employees of division companies and other associates and affiliates in the individual countries.
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Management’s Discussion and Analysis
Regional Companies
Siemens d.o.o., Sarajevo
Sales (mn euros)
Employees
2006
2007
on prev.
year
81.3
42.7
–47.5 %
97
57
–41.2 %
Business development for the local regional company in Bosnia and Herzegovina was impacted
significantly by the political conditions in the country, including the six-month delay in the formation of
a government, and by the difficult economic policy conditions (delays in the privatization process, high
inflation rate).
In spite of these difficulties, the regional company Siemens d.o.o. succeeded in fortifying its market
position and boosting its order intake.
Power Generation took over turbine and generator maintenance at the country’s largest steel plant
(Mittal Steel) and at the coal power plant in Tuzla. PTD was involved in the Power 3 Scada project and in
the expansion of the Republika Srpska government building. A&D also won orders from Mittal Steel and
from Agrana for the construction of a sugar factory. I&S completed a large number of municipal projects,
including for a sewer treatment plant in Breza, traffic signal systems, and parking ticket machines.
Business activities in this area are to be expanded in the future. SGS modernized the public lighting in
Laktaši, and another lighting project is set to follow in Doboj. TS is delivering SATRA trams.
Siemens IT Solutions and Services implemented SAP for the power utility Elektroprivreda Mostar, the
first project of its type in the country. SBT was involved in the expansion of the government building in
Banja Luka.
Efforts in the future will focus on maintaining Medical Solutions’ high market share, among other
things. Business in Power and Industry is also to be expanded.
Siemens EOOD, Sofia
Sales (mn euros)
Employees
2006
2007
on prev.
year
141.1
119.8
–15.1 %
321
242
–24.6 %
The 2007 fiscal year was very positive for the regional company in Bulgaria. New orders adjusted for
structural changes grew over twice as fast as the country’s GDP.
Bulgaria’s accession to the EU is just beginning to bring economic policy changes. Faster economic
growth will not be possible to any great extent until the government begins tackling large infrastructure
projects.
Business developed especially well for Power and Building Technologies last year. Now, a key focus is
further improving Siemens’ position in the power sector. Plans for the significant expansion of the unit’s
manufacturing plant in Botevgrad have been completed.
Management’s Discussion and Analysis
Automation and Drives also achieved excellent results and is now a market leader in the country. The
opening of the EU’s structural fund for Bulgaria should also bring interesting new business opportunities
for Industrial Solutions and Services, Transportation Systems, and Medical Solutions.
PTD is also implementing a large number of projects for the modernization of the country’s power
grid. TS is working on the expansion of the metro system in Sofia.
Increased business at the Graphic Engineering Center Sofia (building automation), which has had the
status of a full-fledged competence center since May 2007, significantly increased local value creation
during the fiscal year. The carve-out of the communications units was also brought to a successful
conclusion.
Increased focus will be placed on municipal projects in the future, including on the modernization of
public lighting systems.
Siemens d.d., Zagreb
on prev.
year
2006
2007
Sales (mn euros)
221.9
226.1
1.9 %
Employees
1,402
1,312
–6.4 %
Croatia is investing a great deal in attaining EU membership in 2009. To this end, broad structural
reforms are currently underway. Foreign direct investment inflows are increasing rapidly, in part as a
result of privatization activities.
The regional company grew at a rate nearly double that of the projected GDP growth rate, whereby
business for the company’s own direct customers grew disproportionately (just under three times the
GDP growth rate).
Siemens d.d. is the uncontested market leader in the PG, MED, and A&D segments and is also at the
head of the markets for SBT products and parking solutions, among others.
A&D won a contract from the national petrochemicals company in the fiscal year that solidified its
position in the process industry. Simatic PCS 7 was installed at DINA-Petrokemija, making the plant the
most modern petrochemicals facility in this part of Europe. The industrial units are profiting from
collaboration with JANAF (crude oil transport) on the modernization of the entire pipeline network in
Croatia. Power Generation is working on projects at major power plants in Šoštanj and Zagreb.
Siemens IT Solutions and Services is one of the leading IT services providers in Croatia and a preferred
partner for infrastructure projects. The pilot phase of the Schengen-compatible national border control
system (NPMIS) was recently concluded.
Facility Management and Services celebrated the signing of a large contract that added a third major
banking group to its client list. A central project for Building Technologies was the installation of a
building automation system in the EuroTower Zagreb. Medical Solutions landed contracts with government-run and private clinics. A 3-Tesla MRT scanner was installed at the Zagreb neurological institute.
Siemens Croatia is following the general Siemens strategy and is focusing on global megatrends such
as urbanization and demographic change. Pertinent individual solutions were drawn up for the cities of
Zagreb and Split.
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88
Management’s Discussion and Analysis
Siemens S.R.L., Bucharest
Sales (mn euros)
Employees
2006
2007
on prev.
year
205.7
274.1
33.3 %
257
246
–4.3 %
Romania’s economy has continued to grow rapidly after its accession to the EU. Two main drivers of
this growth are the privatization of state-owned companies and tax cuts. Access to the EU’s structural
fund is also a source of positive impulses.
Siemens S.R.L.’s unbroken growth trend continued again during the 2007 fiscal year. New business
opportunities were seized in Transportation, Power, and Industry, and the company is the number one or
number two on the market in these segments.
FORTE BUSINESS SERVICES, a subsidiary of Siemens IT Solutions and Services, is assisting the federal
government in its implementation of EU standards. The company works for the ministries of finance and
justice, among other customers.
Industrial Solutions and Services acquired FROSYS S.R.L., a specialist for electrotechnical equipment
and automation, in February 2007, thereby becoming one of the leading companies on Romania’s
industrial market.
Key orders in Romania included contracts for the delivery of 100 Desiro trains and rail infrastructure
to the national rail company.
Medical Solutions fortified its good market position by winning and completing additional projects for
public- and private-sector customers. PTD modernized the Bucharest South transformer substation, which
provides electricity for one third of Bucharest. Automation and Drives also bolstered its market position
and expanded into new segments. The A&D plant in Sibiu manufactures products for the world market.
Industrial Solutions and Services installed a sewage treatment plant in Constanţa harbor.
Electronic components are manufactured for customers such as BSH (Bosch Siemens Hausgeräte) in
the SIMEA plant in Sibiu.
Siemens d.o.o., Belgrade / Podgorica9
Sales (mn euros)
Employees
2006
2007
on prev.
year
105.4
65.3
–38.0 %
226
112
–50.4 %
The Serbian economy is still growing strong and creating good business conditions for Siemens d.o.o.
The company saw disproportionate growth in business for its own direct customers in spite of the COM
carve-out.
Medical Solutions installed a PET-CT scanner at the Institute for Oncology in Vojvodina. This is the
first device of its kind in the Balkan region. The most important success in the power sector was the
startup of two transformer substations that form the backbone of the power supply for Šumadija and the
area along the Morava. A transformer substation is currently being built for the Belgrade power grid.
9)
The following comments on the regional company still refer to the two countries Serbia and Montenegro.
Management’s Discussion and Analysis
A&D is enjoying continuous business growth. Two companies became the first Siemens Automation
Solution Partners in Serbia.
The acquisition of ELPAS laid the foundation for the expansion of business for Building Technologies
in Serbia. One of the first major orders was for a security system for the bank Raiffeisen (more than
100 branches) and the Delta City shopping center in Belgrade.
Transportation Systems won interesting infrastructure contracts and will be supplying equipment for
the Belgrade tram system. I&S is building a city traffic control center in Belgrade and is also delivering
technical systems for Strazevica Tunnel.
Tourism is one of the most important industries in Montenegro, which attained its independence in
2006. A comprehensive, optimally integrated hotel system consisting of the building automation
infrastructure, electrotechnical equipment, safety, security, and fire protection systems, and the communication system was installed for Hotel Splendid.
There is still considerable growth potential in the infrastructure and power segments because of the
growth in the tourism industry.
Siemens s.r.o., Bratislava
Sales (mn euros)
Employees
2006
2007
on prev.
year
212.4
169.9
–20.0 %
550
444
–19.3 %
High growth rates and falling unemployment are a testament to Slovakia’s continuing economic
upswing. One of the key focuses for the country’s economy now is the adoption of the euro in 2009.
Key growth segments are the automotive industry, infrastructure, the electronics industry, and the
construction of new industrial parks.
Siemens further expanded its excellent market position in Slovakia during the fiscal year and is one
of the largest investors and employers in the country.
Major orders fulfilled by Industrial Solutions and Services included electrotechnical equipment for a
galvanizing line at US Steel and letter sorting systems for the Slovakian postal service.
Automation and Drives was very successful with orders in the rubber and tire manufacturing
industries. Transportation Systems is supplying infrastructure for the rail line between Bratislava and
Nové Mesto nad Váhom as part of a pilot project for ETCS technology. Medical Solutions delivered stateof-the-art medical equipment to private and publicly operated cardiology facilities.
Facility Management modernized the public lighting in the cities of Bardejov, Trenčín, and Žilina.
Building Technologies provided the technical building systems for the City Business Center. PTD continued the reconstruction of the transformer substation in Lemesany.
Siemens IT Solutions and Services is one of the three largest providers of information technology
systems in Slovakia and supplied computer workstations to the ministry of the interior and implemented
SAP at the universities, among other projects. SIPRIN s.r.o. was successful in the engineering of solution
concepts for industrial automation. The largest order that is currently being fulfilled is for the Bratislava
water supply system.
In the future, value creating activities for metals and mining, power, automation, rail infrastructure,
and public lighting are to be expanded further in the existing centers of competence.
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90
Management’s Discussion and Analysis
Siemens d.o.o., Ljubljana
Sales (mn euros)
Employees
2006
2007
on prev.
year
87.0
130.8
50.3 %
99
116
17.2 %
The Slovenian economy again grew nicely at a rate of 7.2 percent. This trend also had a positive
effect on the regional company Siemens d.o.o. All operational targets were met in spite of the postponement of some major projects.
Automation and Drives again enjoyed very good business in the country in 2007, whereby Simatic
was again one of the keys to this success. Sales are now also increasing for process automation and low
voltage systems.
I&S completed a project at the Acroni steelworks. Power Generation completed the modernization of
Block 5 of the thermal power plant in Šoštanj, including the delivery of two gas turbines, on schedule.
Medical Solutions delivered the first 3-Tesla MRT scanner to the Ljubljana clinical center. To keep pace
with the growth of the market, the division is collaborating with Siemens IT Solutions and Services to
offer healthcare solutions.
Transportation Systems is a market leader for signaling and control systems. After twenty electric
locomotives were delivered to Slovenian Railways, another order was placed for twelve more.
SBT increased its business significantly through the integration of A Koda. Now, SBT is the largest of
all Siemens units in Slovenia and is one of the leading providers of fire protection systems in the country.
The unit also focused on end-to-end technical building management projects. Large orders included work
for Casino Šentilj, a main warehouse for the supermarket chain Hofer, Hotel Palace, and the branches of
NLB-Bank.
Siemens now plans to tap the market potential offered by its full product and service portfolio using
competent local teams and with a special focus on services and solutions. Sales in the new fiscal year will
focus on the TS and PG segments.
Proposal for the Appropriation of Profits
The Managing Board of Siemens AG Austria proposes the distribution of a dividend in the amount of
€150 million.
The Managing Board also proposes that the remaining net profit after the dividend disbursement be
carried forward to next year’s balance sheet.
Management’s Discussion and Analysis
Outlook for Fiscal Year 2008
Fiscal year 2008 is expected to bring continued good economic conditions and a positive business
climate for Siemens AG in Austria and the SEE region.
A framework plan was adopted for the years 2008 to 2011 as part of the SucCEEd growth program to
strengthen the Company’s market position in the CEE economic region. The consistent attainment of the
objectives outlined in this plan will be a key focus in the 2008 fiscal year. This is also expected to bring
further increases in business volume and earnings for the year throughout the CEE economic region.
The growth targets for the countries in South Eastern Europe will make it necessary to significantly
increase the number of employees in the region and to further improve their qualifications. Corresponding programs for employee retention and employee recruiting are being initiated as part of SuCEEd.
Siemens IT Solutions GmbH & Co was integrated into Siemens AG Austria at the beginning of the
2008 fiscal year. Comparable business activities will also be integrated into the respective local regional
companies in South Eastern Europe over the course of fiscal year 2008.
We will be continuing our ambitious growth program throughout the economic region.
Events after the Balance Sheet Date
A resolution on far-reaching changes to the structure of the Siemens Group is to be adopted at the
meeting of the Supervisory Board of Siemens Aktiengesellschaft Berlin/Munich on November 28, 2007.
The implementation of these changes is to start on January 1, 2008.
A key element of these changes will be the restructuring of all business activities into the three
sectors Energy, Industry, and Healthcare.
Vienna, November 15, 2007
For the Managing Board
Brigitte Ederer
Chairwoman
91
92
Siemens Group Austria
Siemens Group Austria
Changes in the Consolidated Group
One of the key events in fiscal year 2007 was the transfer of the Communications Carrier unit
(COM C) into the joint venture with Nokia. For this worldwide transaction, the COM C unit was carved
out of the Siemens Group and transferred to Nokia Siemens Networks, a global joint venture owned
50 percent by Siemens and 50 percent by Nokia.
In Austria, the COM C unit and all of this unit’s associates were spun off of Siemens AG Austria into
a separate subsidiary that was subsequently sold to Nokia Siemens Networks Holding GmbH, Vienna,
effective April 1, 2007. The COM C activities were also carved out of the regional companies in the SEE
countries managed by Siemens AG Austria (Bosnia and Herzegovina, Bulgaria, Romania, Serbia, Slovakia,
and Slovenia) and sold to Nokia Siemens Networks.
The Communications Enterprise unit (COM E) was also spun off of Siemens AG Austria to form
Siemens Enterprise Communications GmbH, Vienna. The COM E activities were also carved out of the
regional companies in the SEE countries managed by Siemens AG Austria (Bosnia and Herzegovina,
Bulgaria, Croatia, Romania, Serbia, Slovakia, and Slovenia) and transferred to subsidiaries of Siemens
Enterprise Communications GmbH, Vienna.
Parts of the software activities of Siemens AG Austria (Program and System Engineering PSE) were
also transferred to iSEC – IT Services and Enterprise Communications GmbH, Vienna, in connection with
the worldwide carve-out of COM E. Companies were founded in the Czech Republic and Hungary and the
COM E operations of PSE in each country transferred to the respective company.
A&D acquired ETM professional control GmbH, Eisenstadt, in fiscal year 2007. ETM specializes in
process visualization for infrastructure projects and has 86 employees. The company Flender was
integrated into Siemens AG Austria during the fiscal year.
FROSYS S.R.L., which is domiciled in Cluj-Napoca, was acquired in March 2007 as part of the
c­ ontinuing development of business in the South Eastern Europe (SEE) region. FROSYS S.R.L., a competitor and partner to Siemens in Romania for many years, is a medium-sized company with more than
100 employees.
In the Medical segment, Bayer’s worldwide diagnostics activities were acquired and the Austrian
activities integrated into Siemens Medical Solutions Diagnostics GmbH, Vienna. Siemens AG Austria
increased its stake in ITH icoserve technology for healthcare GmbH, Innsbruck, (formerly ITH Information
Technologies for Healthcare) from 52 percent to 69.1 percent.
Siemens IT Solutions and Services (formerly Siemens Business Services) is currently being integrated
into the regional companies around the world. Siemens IT Solutions and Services GmbH & Co KG, Vienna,
has already been integrated into Siemens AG Austria. This integration will be completed in the SEE
countries over the next two fiscal years. Siemens AG Austria acquired 30 percent of ANF DATA spol. s r.o.,
Prague, in the 2007 fiscal year, thereby increasing its stake to 100 percent.
The transformer plants in Linz and Weiz (VA TECH EBG Transformatoren GmbH & Co KG and VA TECH
Elin Transformatoren GmbH & Co KG) were merged to form Siemens Transformers Austria GmbH & Co KG
at the end of September 2007.
Siemens Group Austria
93
Automation and Control
ETM professional control GmbH, Eisenstadt, Austria
(100.00 %) N: EUR
0.035
FROSYS S.R.L., Cluj-Napoca, Romania
100.00 % N: RON
0.036
Hochquellstrom-Vertriebs GmbH, Vienna, Austria
100.00 % N: EUR
0.035
Pfrimer & Mösslacher Heizung, Lüftung, Sanitär GmbH & Co, Klagenfurt, Austria
100.00 % N: EUR
0.075
RIGENS SIA, Riga, Latvia*
100.00 %
N: LVL
0.322
50.00 % N: EUR
1.000
Siemens Bacon GmbH & Co KG, Vienna, Austria
Siemens Elin Buildings & Infrastructure GmbH & Co, Linz, Austria
100.00 % N: EUR 14.600
Siemens ELIN d.o.o., Zagreb, Croatia
100.00 % N: HRK
0.370
Siemens Elin Haustechnik GmbH & Co, Linz, Austria
100.00 % N: EUR
1.599
Siemens Gebäudemanagement & -Services G.m.b.H., Vienna, Austria
100.00 % N: EUR
0.074
Siemens Industrial Services GmbH, Vienna, Austria
100.00 % N: EUR
0.037
Siemens VAI Metals Technologies GmbH & Co, Linz, Austria
100.00 % N: EUR 73.000
Siemens VAI Metals Technologies GmbH, Willstätt-Legelshurst, Germany
100.00 % N: EUR
Siemens VAI Metals Technologies Limited, Christchurch, Great Britain
100.00 % N: GBP 55.000
Siemens VAI Metals Technologies S.A., Guecho, Spain
100.00 % N: EUR
1.803
Siemens VAI Metals Technologies S.r.l., Castellanza, Italy
100.00 % N: EUR
4.282
Siemens VAI Metals Technologies SAS, Saint Chamond, France
100.00 % N: EUR
5.000
SIPRIN s.r.o., Bratislava, Slovakia
100.00 % N: SKK
2.000
VA TECH ELIN EBG VECO Kft., Törökbálint, Hungary
100.00 % N: HUF 26.000
VA TECH WABAG GmbH, Vienna, Austria
100.00 % N: EUR
1.000
50.00 % N: EUR
0.036
(100.00 %) N: EUR
0.035
6.290
3.047
Power
Leitungsbau Gesellschaft m.b.H., Linz, Austria*
Siemens Power Generation Anlagentechnik GmbH, Vienna, Austria
Siemens Protection Devices Limited, Frimley, Great Britain
100.00 % N: GBP
Siemens Transformadores, S.A. de C.V., Guantajuato, Mexiko
100.00 % N: MXN 28.107
Siemens Transformers Austria GmbH & Co KG, Vienna, Austria
100.00 % N: EUR
Siemens Transmission & Distribution Limited, Frimley, Great Britain
100.00 % N: GBP 68.000
100.00 % N: EUR 16.040
Siemens Transmission & Distribution SA, Grenoble, France
Trench Austria GmbH, Leonding, Austria
(100.00 %) VA TECH Elin Transformer Guangzhou Co. Ltd., Guangzhou, People’s Republic of China
VA TECH Transmission & Distribution GmbH & Co KEG, Vienna, Austria
63.00 % 100.00 % N: EUR
2.500
2.907
N: USD 22.726
N: EUR
5.000
* The business figures of these companies are not reported together with those of Siemens AG Austria as “Siemens Group Austria” in this annual report.
() Share in parenthesis: Siemens AG Austria does not hold a direct or indirect stake in these companies.
N:Nominal capital in millions of monetary units.
As of October 1, 2007
94
Siemens Group Austria
Medical
ITH icoserve technology for healthcare GmbH, Innsbruck, Austria
Siemens Health Management GmbH, Klagenfurt, Austria
Siemens Medical Solutions Diagnostics GmbH, Vienna, Austria
69.10 %
N: EUR
0.727
100.00 %
N: EUR
0.037
(100.00 %)
N: EUR
0.035
52.00 % N: EUR
0.150
100.00 % N: EUR
0.750
(100.00 %) N: EUR
9.778
Siemens VDO Automotive GmbH, Vienna, Austria
(100.00 %) N: EUR
0.070
SV Trading GmbH, Vienna, Austria
(100.00 %) N: EUR
0.291
100.00 %
N: EUR
0.040
Arbeitsmarktservice BetriebsgmbH & Co KG, Vienna, Austria
60.00 %
N: EUR
2.250
Archivium Dokumentenarchiv Gesellschaft m.b.H., Vienna, Austria*
50.00 %
N: EUR
0.400
CYBERDOC Gesellschaft für Digitale Kommunikation im Notariat GmbH & Co KG, Vienna, Austria
49.97 %
N: EUR
0.035
FORTE Business Services S.R.L., Bucharest, Romania
100.00 %
N: RON
2.001
iSEC – IT Services and Enterprise Communications GmbH, Vienna, Austria
100.00 %
N: EUR
0.035
iSEC – IT Services and Enterprise Communications Kft., Budapest, Hungary
100.00 %
N: HUF
3.000
iSEC – IT Services and Enterprise Communications s.r.o., Brno, Czech Republic
100.00 %
N: CZK
0.200
ringo Kommunikationsdienstleistungs GmbH & Co OHG, Hollabrunn, Austria
100.00 %
N: EUR
1.000
Siemens Communications d.o.o., Sarajevo, Bosnia and Herzegovina
100.00 %
N: BAM 0.002
Siemens Enterprise Communications a.s., Bratislava, Slovakia*
100.00 %
N: SKK 32.000
Siemens Enterprise Communications d.o.o., Ljubljana, Slovenia
100.00 %
N: SIT
2.100
Siemens Enterprise Communications d.o.o., Zagreb, Croatia
100.00 %
N: HRK
2.853
Siemens Enterprise Communications DOO Beograd, Belgrade, Serbia
100.00 %
N: EUR
0.335
Siemens Enterprise Communications EOOD, Sofia, Bulgaria
100.00 %
N: BGN
1.218
Siemens Enterprise Communications GmbH, Vienna, Austria
100.00 %
N: EUR
0.035
Siemens Enterprise Communications Services GmbH, Vienna, Austria
100.00 %
N: EUR
0.091
Steiermärkische Medizinarchiv GesmbH, Graz, Austria
Transportation
ELIN EBG Traction GmbH, Vienna, Austria
Siemens Transportation Systems GmbH & Co KG, Vienna, Austria
Information and Communications
addIT Dienstleistungen GmbH & Co KG, Klagenfurt, Austria
Siemens Enterprise Communications s.r.l., Bucharest, Romania
100.00 %
N: RON
0.033
Siemens Home and Office Communication Devices GmbH, Vienna, Austria
100.00 %
N: EUR
0.035
Siemens IT Solutions and Services D.O.O. Beograd, Belgrade, Serbia
100.00 %
N: CSD 39.785
Siemens IT Solutions and Services EOOD, Sofia, Bulgaria
100.00 %
N: BGN
Siemens IT Solutions and Services s.r.o., Bratislava, Slovakia
100.00 %
N: SKK 65.510
smart technologies Management Beratungs- u. Beteiligungsgesellschaft m.b.H., Vienna, Austria
0.005
74.00 % N: EUR
0.219
Together Internet Services GmbH, Vienna, Austria
100.00 % N: EUR
0.100
TOSCA Telekommunikationsdienstleistungen GmbH, Vienna, Austria*
100.00 % N: EUR
0.037
TSG EDV-Terminal-Service Ges.m.b.H., Vienna, Austria
99.23% N: EUR
0.036
unit-IT Dienstleistungs GmbH & Co KG, Pasching, Austria
74.90 % N: EUR
1.600
Siemens Group Austria
95
Program and System Engineering
ANF DATA spol. s r.o., Prague, Czech Republic
Siemens Program and System Engineering (Nanjing) Co. Ltd., Nanjing, People’s Republic of China
Siemens Program and System Engineering S.R.L., Brasov, Romania
100.00 %
N: CZK
4.800
(100.00 %)
N: USD
4.100
100.00 %
N: RON
0.005
Siemens Program and System Engineering s.r.o., Bratislava, Slovakia
98.25%
N: SKK 15.200
Siemens Programm- und Systementwicklung GmbH & Co KG, Hamburg, Germany
100.00 %
N: EUR
Siemens PSE Program- és Rendszerfejlesztö Kft., Budapest, Hungary
100.00 %
N: HUF 51.000
2.045
Industrial Manufacturing
MWW Metallbearbeitungs-GmbH & Co KG, Vienna, Austria
100.00 %
N: EUR
0.035
SIMEA Gesellschaft zur Fertigung elektronischer Komponenten GmbH & Co KG,
Siegendorf, Austria
100.00 %
N: EUR
5.035
SIMEA SIBIU S.R.L., Sibiu, Romania
100.00 %
N: RON 14.240
BFE Studio und Medien Systeme GmbH, Mainz, Germany 100.00 % N: EUR
5.650
BFE Studio und Medien Systeme GmbH, Vienna, Austria
100.00 % N: EUR
0.510
FSG Financial Services GmbH, Vienna, Austria
100.00 %
N: EUR
0.074
INNOVEST Kapitalanlage AG, Vienna, Austria
100.00 %
N: EUR
0.146
PBV Informationsdienstleistungs GmbH, Vienna, Austria
100.00 %
N: EUR
0.035
Studio and Media Systems
Financing
Siemens Leasing GmbH, Vienna, Austria
(100.00 %)
N: EUR
0.037
Siemens Mitarbeitervorsorgekasse AG, Vienna, Austria
100.00 %
N: EUR
1.500
Siemens Pension Data Services and Consulting GmbH, Vienna, Austria
100.00 %
N: EUR
0.035
Siemens Pensionskasse AG, Vienna, Austria
100.00 %
N: EUR
3.650
Siemens Personaldienstleistungen GmbH & Co KG, Vienna, Austria
100.00 %
N: EUR
0.037
Regions
Siemens d.d., Zagreb, Croatia
98.33 %
N: HRK 94.591
Siemens d.o.o., Belgrade, Serbia
100.00 %
N: EUR
1.914
Siemens d.o.o., Ljubljana, Slovenia
100.00 %
N: EUR
1.961
Siemens d.o.o., Podgorica, Montenegro
100.00 %
N: EUR
0.005
Siemens d.o.o., Sarajevo, Bosnia and Herzegovina
100.00 %
N: BAM 1.473
Siemens EOOD, Sofia, Bulgaria
100.00 %
N: BGN
0.788
Siemens S.R.L., Bucharest, Romania
100.00 %
N: RON
0.169
Siemens s.r.o., Bratislava, Slovakia
100.00 %
N: SKK 409.000
Other Affiliates
OSRAM GmbH, Vienna, Austria
(100.00%)
N: EUR
0.400
* The business figures of these companies are not reported together with those of Siemens AG Austria as “Siemens Group Austria” in this annual report.
() Share in parenthesis: Siemens AG Austria does not hold a direct or indirect stake in these companies.
N:Nominal capital in millions of monetary units.
As of October 1, 2007
96
Corporate Responsibility
Corporate Responsibility (CR)
Siemens’ commitment to corporate responsibility stretches back practically
to the company’s founding 160 years ago. Numerous quotes illustrating how
our company founder understood corporate responsibility can be gleaned from
his speeches and letters. “The money would burn in my hand like a glowing
piece of iron if I did not give my workers their due,” said Werner von Siemens,
explaining his relationship with his employees. Siemens established a pension
fund in 1872, just a few years before it opened its branch in Austria. Another
time, Werner von Siemens spoke of a company that would not only ensure his
secure financial future, but also that of his descendants. Today, several
­hundred thousand employees belong to this family in an extended sense.
Our technological innovations have always been the
greatest things we have to offer. The pointer telegraph of
yesteryear or today’s most modern imaging systems do
more good for society than donations and social projects
ever could. According to Werner von Siemens, the purpose of inventions is to “fill an existing problematic gap,”
and inventions were “the cause for the rapid blossoming”
of the company. Today, we would call this a win-win situation. Corporate responsibility is in our Company’s genes.
Siemens is now an integrated technology group that
combines visionary thinking with practical action. We
work to earn the trust of our customers and our society
every day. And we have a vision of a world of tomorrow,
shaped by people and made easier through technology.
The following section discusses how Siemens Austria
lives up to its corporate responsibility in its various areas
of business. As a result, some information here may be
duplicated elsewhere in this Annual Report.
Corporate Responsibility Strategy
For Siemens, corporate responsibility means accepting responsibility for society, the environment, and all of
its business dealings. This is something different from
the more common concept of corporate social responsibility that is espoused around the world – we take a
broader view of our duty.
Corporate responsibility needs a plan, this is the only
way that social responsibility can result in more value –
or potentially even more values. That’s why we hold to
fundamental principles in our corporate responsibility
and base our social commitment on core values such as
responsibility, excellence, and innovation.
A system of strategic success factors is applied to all
of Siemens Austria’s corporate responsibility projects.
We want to bring our strengths, above all innovation,
into our projects. We want to transport the spirit of our
Company, we want to shape and make an impact, and
generally develop the specific measures ourselves.
Technology forms the basis for our socially responsible
action. It is our core competency. And we make frequent
use of technology as a transfer medium to eliminate
barriers and create focal events. A common element in
many of our initiatives is fostering future talent.
Our art and culture projects are examples of how
such efforts can look in practice.
Siemens is a main sponsor of the Salzburg Festival,
one of the most important cultural events in the world
and a venue where people from many nations come
together. Some performances would not be possible
without the support of companies like Siemens. But
Siemens does not limit its support to sponsoring alone.
We also show opera productions on Kapitelplatz in Salz-
Corporate Responsibility
burg during our Siemens Festival>Nights. We use our
technical know-how to enable persons who cannot
afford tickets or who are held back by inhibitions to
access these cultural productions. These free, publicly
accessible presentations attracted 40,000 viewers from
Austria and abroad in the fiscal year.
Our Company also created the first Internet gallery in
Austria, Siemens_artLab, using technology to present art
to a broader public. Siemens provides young artists with
a venue, and connects art lovers with the creators of art.
We conduct our corporate responsibility projects in
other areas according to the same strategic principles.
During the children’s matinees at the Siemens Forum,
the adults of tomorrow learn the basic principles of
physics by conducting experiments and tinkering together and learn to understand technology in a fun way.
Skilled teachers and artists show how sound works, for
example – just playing music would not be enough.
In this way, we want to instill an interest in technology
and foster budding talent.
Another area where we apply our strategic success
factors is as a technology partner of the Austrian Football
Association and the Austrian Ski Federation. Siemens
provides technical solutions for training, and focuses
equally on the development of the star athletes of today
and tomorrow.
Corporate Responsibility Management
Brigitte Ederer, Chairwoman of the Managing Board,
is the Company’s chief corporate responsibility officer. The
sole responsibility of the Corporate Responsibility department is the management of all corporate responsibility
activities in the CEE economic region. It advises and assists
the divisions, corporate offices, subsidiaries, and regional
companies with the strategic orientation, planning, and
implementation of specific corporate responsibility activities and disseminates information on Siemens’ corporate
responsibility activities in Central and Eastern Europe.
The department is the central hub for all aspects of
corporate responsibility. It dictates the strategic corporate
responsibility framework, coordinates the projects and
activities, and ensures that the corporate responsibility
objectives are defined and attained together. It also
documents best practices and disseminates information
on them within the Company and to external parties.
All of these activities serve to promote and improve the
awareness for corporate responsibility within the ­Company.
Corporate Responsibility Reporting
This section of the Annual Report offers an overview
of our wide spectrum of corporate responsibility activities. Siemens believes that corporate responsibility must
be an integral part of its corporate strategy. By reporting
on corporate responsibility in our Annual Report, we also
want to send a clear signal that corporate responsibility
and operational success are inseparable.
We have also considerably increased the scope of
information provided on our corporate responsibility
activities beyond the Annual Report. In March 2007, we
launched a dedicated web site that provides an overview
of Siemens’ complete corporate responsibility policy
(www.siemens.at/cr).
We have also been operating a web site for some
time that showcases our cultural projects (www.siemens.
at/kultur). The extensive Siemens Festival>Nights program is presented at www.festspielnaechte.at. And the
artists who exhibit in our galleries are given the opportunity to display their works at www.artLab.at.
Another web site presents our activities to promote
the development of the star athletes of tomorrow and
our sports sponsoring activities (www.siemens.at/
sports). The diverse program of events held at the
­Siemens Forum Vienna can also be viewed in detail
(www.siemens.at/forum, www.academyoflife.at).
Our magazine hi!tech is designed to present modern
technology in a generally understandable way.
Our employee magazine together contains regular
reports on various aspects of corporate responsibility.
together.online was awarded the Silver Quill from the
communication association Verband für integrierte
Kommunikation this year.
The interactive portal Together, the Siemens
­Community brings employees together on the intranet
and extranet and provides daily reports on cultural,
sports, and social sponsoring activities. The community
also offers a platform for employees who are involved in
social projects in their free time (“hidden heroes”).
A Siemens Seniors Internet portal with discussion
forums was set up to maintain contact with all employees who have entered retirement. Some 1,200 retirees
had passwords to access the platform at the end of the
fiscal year. This site was also awarded the Silver Quill
this year.
97
98
Corporate Responsibility
Economic Responsibility
Corporate responsibility also needs business success.
Otherwise, corporate responsibility will be short-lived.
We are proud of our business achievements. This
success protects jobs and ensures the continued existence of our Company sites. It lays the foundation for
corporate responsibility, just as living up to our corporate
responsibility creates the basis for our business success.
We have thousands of employees in research and
development. Siemens provides top-notch vocational
training and a wide variety of career opportunities in
Austria and abroad. We invest in our sites, expand, export, and invent. We provide cities with power-efficient
lights and manage traffic with state-of-the-art electronic
systems. Our trams, trains, and metro vehicles are environmentally friendly and are the backbone of numerous
public transportation systems. Biometric solutions from
Siemens make the world a safer place. We develop products for the space industry, and are Austria’s largest
technology company. As the Austrian business magazine
trend put it recently, “A crisis at Siemens would be bad
for the entire country.”
Business performance is the central topic of every
Annual Report. For this reason, this section only includes
information on selected corporate responsibility topics.
Sustainability in the Supply Chain
Our corporate responsibility extends to our supply
chain. Siemens Austria purchased goods and services
worth approximately €4.7 billion over the past fiscal
year. Of this, approximately €2 billion were procured
from external partners, and 55 percent of this from
vendors in Austria. These purchases entail contact with
over 16,000 suppliers in Austria.
Our principles for sustainable procurement are laid
down in our Corporate Procurement Policy and our
Business Conduct Guidelines. All business partners are
selected on the basis of high ethical and legal standards.
Among other things, the central purchasing department
screens vendors to determine whether or not they have
been sanctioned for violations of European or American
export laws.
As a responsible company, we not only take account
of economic aspects, but also ecological and social
factors in our actions. We require that our vendors agree
to be bound by our code of conduct. We want to effec-
tively apply our corporate responsibility principles in our
supply chain, and stepped up our efforts to achieve this
during the 2007 fiscal year.
Our vendors must commit to the following, among other
things:
• Compliance with all laws
• A prohibition against corruption and bribery
• Respect for the fundamental rights of their employees
• A prohibition against child labor
• Ensuring the health and safety of their employees
• Environmental protection
• The supply chain standards
Our code of conduct is an integral part of all supply
contracts, and self-assessments and vendor assessments
are used to monitor compliance with this code. If necessary, we provide our vendors with advice and work out
concrete improvement measures. Audits make it possible
to assess compliance with the sustainability requirements in detail.
Compliance
The requirements for compliance with legal and
ethical standards were expanded and fundamentally
revised in fiscal year 2007. We restructured our internal
compliance organization and enacted a broad range of
new, stricter regulations. These stringent measures are
intended to ensure that all employees act within the
bounds of the law.
Among other things, our compliance program includes our Business Conduct Guidelines. Our managers
and all employees authorized to act on behalf of the
Company must confirm their knowledge and acceptance
of these guidelines regularly. In order to prevent the
abuse of consultancy contracts, guidelines are also in
force governing interaction with company consultants,
and consulting contracts are subject to stringent
­approval procedures.
Peter Korczak stepped down as the regional compliance officer at the end of the fiscal year. Erwin Ackerl
was appointed as his successor.
Intellectual Assets
One of our most important assets is the applied
knowledge, ideas, and inventions of our employees. In
consideration of this fact, suggestions for improvement
Corporate Responsibility
Some 85,000 students, teachers, and civil servants participated in the ENOA project. All were encouraged to save energy and to create ENergy OAses.
are a fixed element of our corporate philosophy.
­Siemens has much to gain from motivating all employees
to contribute their ideas and enabling them to identify
with the Company. Bonuses are paid for suggestions that
are implemented.
Siemens employees submitted nearly 3,000 suggestions for improvement over the 2007 fiscal year, and
roughly 60 percent of them were implemented. The
monetary value of these ideas amounted to €6.3 million,
and the Company paid €524,000 to employees who
made suggestions that were implemented.
Responsibility for Environmental
­Protection
Siemens has been bound by strict environmental protection regulations that go above and beyond the legal
requirements for many years. In addition to ISO standards, group-wide guidelines are also in place to ensure
that our resources are used as wisely as possible.
Waste separation, industrial water use, and water
reducers are a matter of course. We always buy the most
economical and environmentally friendly vehicles for our
fleet. Control loops are used in many places to automatically regulate light, air conditioning, and heating in
accordance with the actual requirements. We also provide our employees with regular training in environmental protection issues, and have done so for many years.
Energy conservation is gaining in importance, and
Siemens can make a key contribution to protecting the
environment. The Managing Board established a focus
group during the fiscal year in which the employees
working with energy-related topics develop concrete
innovations. The first results of this work are expected in
fiscal year 2008.
Many systems from Siemens make a contribution to
cutting harmful emissions, as can be seen in the following examples.
Technical building systems can significantly cut
energy consumption in a short time. Boilers, motors,
pumps, and ventilation systems account for roughly
40 percent of the energy consumed around the world.
Siemens Austria implemented energy saving measures
in roughly 170 buildings, most of them schools, after
submitting winning bids. The method applied by
­Siemens for this is called energy savings contracting:
Consumption-cutting measures bring about cost savings,
which are in turn used to finance the modernization of
the technical systems.
Siemens not only assumes responsibility for the technical aspects, it also encourages the system’s users to
99
100 Corporate Responsibility
make the most of the available resources. Over 85,000
students, teachers, and civil servants have participated in
the ENOA project to date. The goal of the project is to
create ENergy OAses, and the participants are motivated
to participate and save energy by means of workshops,
competitions, school projects, and the web site
www.enoa.at.
The results are impressive, as can be seen at HTL
Mödling, for example. The school cut its energy consumption by the amount needed to heat thirty singlefamily homes after installing an exhaust gas heat exchanger. The energy oases created in the project save
roughly 7,000 metric tons of carbon dioxide emissions
per year.
The modernization of technical systems at indoor
pools can also considerably cut resource consumption,
as the following projects show. The operating costs at
Jörgerbad in Vienna were cut roughly in half in September 2006 after the installation of new technical equipment and automation systems. Gas and water consumption were also halved at the city’s indoor pool in Döbling
after the technical systems were modernized.
Siemens has equipped roughly fifty refuge huts in
sensitive areas with wastewater treatment and power
equipment over the past years. The latest project of this
kind was completed at the Adlersruhe hut on Großglockner and entailed the installation of a power and heating
cogeneration plant, a photovoltaics system, a water
supply, and solar power.
We regularly win awards for our commitment to
improving the protection of our environment. The environmental minister Joseph Pröll and the Lower Austrian
provincial minister for the environment Josef Plank
presented us with an award for our environmentally
friendly metro for Oslo.
Social Responsibility
It is not uncommon for a company to see committed
and well trained employees as the source of its success.
This is especially true for Siemens as a company that
takes a long-term view. Many of our products and solutions are developed over a long period of time, and our
customers see Siemens as a company that will still be a
reliable partner for them many years down the road. Our
employees are the basis for our success, which is why we
attach such great importance to winning the most
­talented ­people and keeping them in the Company for
many years.
Thirteen Thousand Applications
We have continually expanded the Siemens career
portal. Job seekers apparently like our web site: Siemens
Austria’s e-recruiting platform was rated second of 150
companies in a national e-recruiting study by karriere.at,
an independent national job and career portal.
We have also received a consistently high number of
applications. Nearly 13,000 persons were interested in a
position at Siemens Austria in the 2007 fiscal year, and
469 of them were hired. This is an increase of 50 percent
over fiscal year 2006.
In a different study conducted annually by Trendence-Institut in Berlin, students were asked which company they would most like to start a career at. Siemens
Austria came in a very respectable second.
Personnel Development – Key Functions
We put a special focus on promoting and developing
talent in the Company across the entire economic region
over the past fiscal year. This opened up new career
perspectives for high-potential employees in Central and
Eastern Europe far beyond the borders of their respective
countries. Siemens Austria wants to ensure that a sufficient number of suitably qualified candidates is available
for all key positions in the CEE economic region.
Performance Management
Siemens further expanded its performance
­ anagement and focused above all on fairly rewarding
m
employee performance, identifying potential, and
­fostering talent.
We have strengthened our strategic competence
management to better develop our employees’ abilities.
A job profile has been created for every employee that
he or she can compare with his or her competence
profile. These job profiles also include the skills that we
need for our centers of competence (such as tolling).
We want more employees to gather experience
across the economic region. Open positions are now
advertised throughout the entire region. We encourage
our employees to accept positions in other countries in
Central and Eastern Europe.
Corporate Responsibility 101
Equipping refuge huts with components for wastewater treatment and environmentally friendly power. Siemens is the leading trainer of apprentices in the Austrian
­technology sector.
Roughly 1,300 Interns
Siemens again offered many students the opportunity to gather practical experience in the Company over
the fiscal year.
A total of 1,104 holiday interns, 35 technical university students, and 168 work study interns supplemented
their classroom learning in their school or university.
We evaluate each student’s experiences and impressions at the end of each internship. Most praise the good
working atmosphere, rapid assignment to practical
activities, and the opportunity to work independently.
Employment Service (AMS) for many years in support of
its adult education program. The training we provide in
our intensive technician program is oriented towards the
careers “electronics” and “communications technology
for data processing and telecommunications.” Each
program is concluded with a training program test, and
all participants earn the European Computer Driving
Licence (ECDL). We also conduct technical training for
women and youths for AMS. These adult training programs enable the participants to learn a trade quickly
and effectively.
Apprentice Training and Adult Education
Employee Qualifications
Siemens is the leading trainer of apprentices in the
Austrian technology sector. Roughly 700 apprentices
were working in Siemens Group Austria at the end of
fiscal year 2007, thereof 83 percent in technical and
17 percent in commercial fields. Twenty-four of these
apprentices were persons with special needs (see
page 103).
We were involved in the establishment of the official
vocational training path for information technology
experts. Fourteen apprentices began their training last
September, and the IT apprentices were provided with
laptop computers starting on the first day.
Siemens has worked together with the Austrian
Our employees hold many different academic
­ egrees and have studied many different subjects at
d
many different schools and universities. This allows us to
leverage interdisciplinary potential and the competenceoriented composition of our employee teams.
At Siemens AG Austria, our employees could be
grouped as follows by qualification at the end of the
fiscal year: 27 percent graduated apprentices (technical
and commercial), 30 percent secondary-school graduates, and 26 percent university graduates (academic or
applied sciences). The remaining employees are graduates of technical or commercial academies, and a small
number completed compulsory schooling.
102 Corporate Responsibility
Training and Further Education
Siemens offers a variety of development paths
throughout the group. A total of 603 employees successfully completed one of the offered programs during the
fiscal year, 23 percent more than in fiscal year 2006.
A large share completed the management and
project management programs and the development
measures for high-potential employees. More than 2,800
employees have earned a competence certificate since
the inception of the system. We are making increased
use of coaching activities and web-based training as a
supplement to traditional training methods.
Four Company Daycare Centers
Siemens’ four company daycare centers in Austria
looked after roughly 240 children during the fiscal year.
This is the largest company daycare program of any
industrial company in Austria. The facilities are operated
by the Viennese organization Kinder in Wien. The fact
that nine teachers and assistants work in each facility
ensures an exceptionally high level of care. The centers
have long opening hours, and three caregivers at each
site speak English. Lunch is served by the company
kitchens. Visitors to the Siemens Forum Vienna can also
drop their children off at the company daycare center for
the duration of their stay.
Fitness and Health
The fitness and health of our employees is especially
important to us. A team of competent company physicians provides pertinent medical advice and care and
manages a broad company health program. These physicians are assisted by registered nurses, a company
­psychologist, and freelance trainers.
The company physicians and their team provided
company employees with advice in medical matters
several thousand times during the fiscal year. Areas
covered included first aid for accidents and acute illnesses, as well as advice for all other kinds of health
problems and before business trips. Our company physicians also apply their expertise to the development of
the health strategy for our employees. This includes the
provision of advice for the preparation of menus in the
cafeterias and before spa visits and recuperative vacations, and all other strategies that maintain and increase
our employees’ health and performance.
Our employees are helped to take control of their
own personal health management and to define and
achieve their own health goals. Siemens also offers its
employees a wide range of easily accessible health
measures under the Fit for the Future program, including
a large number of training courses and seminars covering methods for managing stress such as Ismakogie
(relaxation for people who sit for long periods), eye
qigong, and massage. The program for quitting smoking
has been particularly popular.
Siemens’ social services program is also one of the
only support frameworks of its kind in Austria. A specially
trained team comprising a physician and a psychologist
manages and runs a clearly defined support program for
employees with psychological problems and substance
abuse issues. We also run a training program for managers that focuses on social competence, substance abuse
prevention, and burnout prevention.
A number of limited-time healthcare focuses were
defined and implemented during the fiscal year. Thanks
to the extraordinary willingness of its employees to
donate blood, Siemens won the Corporate Blood Award
from the Austrian Red Cross in 2007.
Occupational Safety
Siemens is committed to improving the safety of its
employees at work through a wide range of measures.
Siemens set up a clear intranet site on occupational
safety during the fiscal year to enable managers to better
fulfill their responsibility to ensure safe working conditions. We also prepared a work safety manual.
Employees can download documents and read the
occupational safety laws on the intranet. The Basic
Health and Safety Rules were published in paperback
form and distributed to the staff. This work safety guide
is available in multiple languages.
Ten specially trained safety officers were employed at
Siemens Austria during the fiscal year, six of them full
time. These experts conducted 257 seminars, inspections, training sessions, and consulting sessions. This is
considerably more than in fiscal year 2006, and can in
part be attributed to the integration of VA TECH. A key
focus this year was comprehensive training for our
apprentices to enable them to recognize potential dangers, assess them correctly, and to take effective steps to
protect themselves.
A total of 219 work accidents occurred in Siemens
Group Austria during the fiscal year. This is 10.3 percent
Corporate Responsibility 103
Traffic education with specially installed traffic signals and signs at one of the Siemens daycare centers. Safety at the workplace: Siemens launched a clear intranet page
on this topic and also wrote an occupational safety manual during the fiscal year.
less than in fiscal year 2006 (244). The comparable
number of employees fell by 3.8 percent in the same
period.
In 137 of these cases, there was no or only little lost
work time. Twenty-six of the accidents were moderate,
and seven severe. The closed accident incidents resulted
in 9,978 hours of lost work time. There were no workrelated deaths during the fiscal year.
The Company had twenty-four apprentices with
special needs on the balance sheet date. Siemens Austria
has offered training for apprentices with hearing impairments since 1996. As of September 30, 2007, thirteen
deaf youths were training together with the other electronics apprentices and profited from virtually seamless
integration into the program.
Experienced Employees
Employees in Management Positions
More and more women are taking on management
positions in the business world today, and our Company
is no exception. Thanks to our consistent efforts, 14.9
percent of our management staff consists of women, a
very encouraging level considering that women make up
21.6 percent of our total staff.
It is especially important for a high-tech company like
Siemens to improve the integration of women and their
knowledge and competence into its structure and operations. We plan to increase the share of women in the
Company at all levels in the coming years.
Persons with Special Needs
Siemens employs persons with special needs and has
long placed a special focus on apprentice training for
such individuals.
Siemens believes that experienced employees are a
key competitive advantage.
During the 2007 fiscal year, 137 employees celebrated their twenty-fifth and 124 employees their thirty-fifth
year of employment with Siemens AG Austria. Thirty-five
employees celebrated forty years of service, and two
even celebrated forty-five.
Thirteen employees marked their forty-fifth year with
Siemens Group Austria, and sixty-three their fortieth year
in the group.
A total of 239 employees celebrated their thirty-fifth
anniversary, and 249 their twenty-fifth.
We mentioned our web site for retirees and older
employees at the beginning of this section.
104 Corporate Responsibility
Outlook
Our efforts in the future will focus on increasing
mobility and developing intercultural competencies, and
on fostering talented young employees throughout our
region. This will bring all nine countries of our CEE economic region closer together and will also facilitate the
establishment of further centers of competence.
Siemens is committed to expanding the career
­opportunities of the employees in these nine countries.
International work experience will become more important for professional advancement at Siemens. To this
end, we will also establish a foreign assignment center to
provide competent support for employees who take on
temporary assignments abroad. We also launched the
Employer of Choice program in October 2007 to address
the increased need for personnel in the CEE economic
region.
Siemens Generation 21
Siemens supports education around the world. The
Siemens Generation 21 program focuses on measures
for preschool-aged children, students, youths, and young
adults. The most outstanding projects in the CEE economic region are presented below.
Academy of Life
The Academy of Life (www.academyoflife.at) is
dedicated to presenting prominent figures’ individual
recipes for success to talented young entrepreneurs and
managers. Ads are placed in newspapers inviting interested persons to apply to participate. One hundred and
sixty applicants were accepted during the fiscal year.
During the past fiscal year, we welcomed the transplant
surgeon Raimund Margreiter, Oscar prize winner Richard
Dreyfuss, the highly decorated actress Erika Pluhar, the
chocolatier Josef Zotter, the diplomat and investment
banker John C. Kornblum, and star chef Johanna Maier
to our lectern. The gala evenings with these celebrities
were open to the public, but required advance registration. On the following day, the guests were available
exclusively to the Academy of Life students.
Radio and Discussions with Students
Siemens continued its collaboration with selected
schools such as Sir Karl Popper Schule in Vienna. We also
made our sound studio at Siemens Forum Vienna available for the Student Radio project again. Students were
given an opportunity to get hands-on experience with
the medium radio and produced several radio programs
on selected topics that were then broadcast over AM
radio.
The three-part Viewpoint series held in cooperation
with the Federal Ministry for Education, Art, and Culture
and various media partners gave roughly 400 students a
venue to exchange their views on hot topics with prominent discussion partners and to present opinions from
the young generation. Cooperation with the daily newspaper Kurier and Austrian Broadcasting Corporation
ensured that the student’s views and opinions were
presented to a broader public.
Technology for Children
Siemens’ children’s matinees at the Siemens Forums
in Vienna, Graz, Klagenfurt, and Linz were very popular
again during the fiscal year. Some 6,000 visitors small
and big took part in a total of 18 events. Children built a
robot in cooperation with the Zoom children’s museum
and got an inside look at the wonderful world of technology. Rocket cars were built in a different workshop
while other children’s matinees featured Latin American
rhythms, drums, fairy tales, diversity, and the sounds of
the rainforest. All children’s matinees can be attended
free of charge, and any donations made by participants
are given to the Beehive children’s therapy center.
Concerts for children were held at the Siemens
­Forums in Vienna and the other provinces in cooperation
with Jeunesse and attracted 5,500 visitors.
Siemens has been a partner of the Zoom children’s
museum since 2005. Activities with the museum include
the development of the Zoomblox project, where children learn to use the Internet and to create web sites and
blogs on specific topics. The largest annual exhibit EcoChecker taught children a lot about environmental protection, renewable energy, and the world’s future at
different stations.
Doctor’s Little Helpers Attracts 15,500 Visitors
Some 15,500 visitors came to the Doctor’s Little
Helpers exhibit at Siemens Forum Vienna and learned
about the development of medical equipment and the
role such devices play in medical practice at many different stations. The exhibition went on the road because of
its great success and was opened at the Slovak National
Museum. Siemens Forum Vienna is also hosting an
Corporate Responsibility 105
Workshop for safety on the road during Daughter’s Day. Some 15,500 visitors came to the Doctor’s Little Helpers exhibition. The highly decorated actress Erika Pluhar
was one of the many prominent and successful figures to teach at the Academy of Life.
interactive exhibition on the history of technology over
the last 150 years.
Roughly ninety Siemens employees teach at academic
institutions.
Daughter’s Day with Twenty-Seven Workshops
Siemens Austria was the exclusive partner of the first
Daughter’s Day ever held. This day allows employee’s
daughters to get an inside look at their parent’s workplace
and company. Siemens offered twenty-seven workshops
for 320 girls in Vienna and the other provinces during
the fiscal year. We again held the largest Daughter’s Day
in Vienna, and the regional company in Slovakia extended invitations to a Daughter’s Day in Bratislava.
The branches in Linz, Graz, and Innsbruck opened
their doors to girls on International Girls’ Day.
The following programs are targeted at students:
• We developed a scholarship program together with
the Faculty of Informatics at the Vienna University of
Technology.
• Our support continued for the Eastern Europe Master
Class at the Institute for Strategic Management at
the Vienna University of Economics and Business
Administration. We highly value education that proves
effective in actual practice.
• Over sixty students received assistance from Siemens
for their dissertations.
• As a member of Forum Technology and Society at
Graz University of Technology, we provide support for
papers and dissertations with a high degree of social
relevance.
• Siemens awarded several research projects to the
Vienna University of Technology and other faculties in
Central and South Eastern Europe.
• A cooperation fair with the Faculty of Electrical Engineering and Information Technology at the Vienna
University of Technology attracted 150 participants.
• We supported projects such as FemTech to create
more opportunities for women in fields traditionally
dominated by men.
Cooperation with Educational Institutions
Academic and technical universities are important
educational institutions for future employees.
We continued our partnerships with thirty universities, thirty-six study programs at universities of applied
sciences, and twenty-two vocational academies in
­Austria and the countries of South Eastern Europe during
the 2007 fiscal year. We bring our expertise into these
projects and also provide devices and equipment for
educational purposes. Siemens organizes and finances
competitions for students and conducts research
­together with universities.
106 Corporate Responsibility
• Siemens was also involved in the Virtual Vehicle
center of competence in Graz during the fiscal year.
• Top Students and Top Techs are two Siemens talent
programs for highly committed students.
year. This aid organization has received a number of
awards, including the Nobel Peace Prize and the Austrian
Seal of Quality for Charities. We are working to expand
our support through operational measures.
Siemens Caring Hands
Social Projects in the Economic Region
The local Siemens companies in the CEE economic
region are also committed to doing social good. A brief
overview: In Bosnia, Siemens supports children who
were disabled during the war. Siemens Bulgaria is committed to helping children with hearing disabilities. The
regional company in Croatia supports projects for the
protection of children. A Romanian children’s village
finances summer vacation for its children on the Black
Sea with Siemens’ help. In Serbia, we help a women’s
shelter and buy books for socially disadvantaged students. Siemens in Slovenia provided assistance for the
residents of a town struck by heavy flooding. And in
Slovakia, Siemens is involved in education projects.
Another group-wide corporate responsibility initiative
is Siemens Caring Hands, the worldwide program for
social projects.
Beehive Therapy Center and SOS Children’s Villages
Siemens has supported various SOS Children’s Village sites such as Imst, Moosburg and, our main project,
the Beehive therapy and education center in Hinterbrühl. Many employees also support the Children’s
Villages and the Beehive with spontaneous projects and
donations, and the Company has been supporting
­another Beehive center in Priština, Kosovo, since it was
established.
Support for the Beehive center is one of Siemens’ key
social sponsoring focuses. We also support a variety of
other projects at a regional level when appropriate – the
local companies are in the best position to decide where
help is needed most in their area. In Vorarlberg, for
example, we made a donation to the Landeszentrum für
Hörgeschädigte, a center for persons with hearing
­disabilities, and provided support to the association
Sonnenblume, which cares for chronically ill children.
Another example is Graz, where Siemens supported the
Child Safety House and helped needy families as part
of the Aktion Mensch zu Mensch campaign instead of
sending its customers Christmas presents.
Social projects must be assessed regularly and the
Company’s corporate responsibility portfolio adapted and
refined. We decided to discontinue our support for the
Hartheim Institute in Alkoven.
Help without Borders
The group takes a global view when it comes to
disaster relief. Siemens and its employees were heavily
involved in flood relief in Austria and in providing aid to
tsunami victims in Asia in recent years. Our employees
went far beyond the call of duty to restore power after
the damage caused by hurricane Kyrill during the fiscal
year.
Siemens also provided financial support to the emergency fund Doctors without Borders in the 2007 fiscal
Culture
Technology can be used as a means to present art
and culture to a broader public. Technology can eliminate barriers and inspire people to create or enjoy art.
Art stirs emotions and can be a bridge between
cultures.
Festivals
Siemens has been sponsoring the Haydn Festival in
Eisenstadt since its inception. The focus of the world’s
largest Haydn festival in 2007 was Romanticism. Some
10,000 visitors attended the concerts, and all shows
were sold out. We also supported the Tyrol Festival in Erl.
Siemens’ support for the Salzburg Festival was already
described in the corporate responsibility chapter on
page 94.
The 100th Exhibition at Siemens_artLab
The 100th exhibition was held at Siemens_artLab
(www.artLab.at) in Vienna. Since founding Siemens_
artLab as the first Internet gallery in Austria in 1996,
Siemens has supported many young artists from Austria
and South Eastern Europe by providing them with a
venue to present their creations and by buying individual
pieces. Selected works by artLab artists can be bought
online. For many young artists, artLab was a springboard
to a successful career.
Corporate Responsibility 107
Authors Live
Authors Live was a series of six readings at the
­Siemens Forums in Graz, Klagenfurt, and Innsbruck
presenting new releases and definitive classics in the
areas of philosophy, technology, and sociology. The
authors read key passages, explained their positions,
and engaged in critical discussions with the audience.
Among others, author Michael Köhlmeier provided
insights into his writing technique.
Fundamental Issues of Humanity and Cultural
­Heritage
Siemens has supported Philosophicum Lech for many
years, a conference that discusses traditional philosophical issues every year under the scientific direction of
Konrad Paul Liessmann. A record 500 people participated
in the conference in Lech in 2007.
We also continued our support for the archeological
excavations in Ephesos.
Siemens is a general partner of Vienna Technical
Museum. Our employees contributed their technical
know-how to the planning of special exhibitions and
provided detailed technical information on individual
exhibition pieces. Employees also held workshops in the
museum, and we invited employees’ children to a
special afternoon in the museum.
Sports
Siemens is also an active sports sponsor. These
activities focus primarily on skiing and soccer, and support for young, up-and-coming athletes.
We are a technology partner of the Austrian Football
Association (ÖFB). An innovative database solution
from Siemens Austria optimizes training for the potential
national team players as part of the project Challenge
08. The Challenge 08 player database is the core of a
system for the structured capture and display of player
data from all training activities, medical examinations,
performance tests, and technical tactical training
goals for the ÖFB. The database also contains training
videos.
Siemens equipped the tournament office and the
athlete’s hotels with information terminals and Internet
access for the U19 European championships.
Siemens is also a partner of the Austrian Ski Federation (ÖSV) and provides technology for information,
communication, and training. Siemens developed the
data management system for all Austrian FIS world cup
races and the electronic analysis tools for the team
trainers. Our ski jumpers are also invited to Vienna to
train in the world’s largest wind climate tunnel.
108 Index of Abbreviations
Index of Abbreviations
A
B
C
D
E
A&D
AC/DC
ADSL
AMC MSE
AMIS
AMS
ASFINAG
AVÖ
Automation and Drives
alternating current/direct current
Asymmetric Digital Subscriber Line
Application Management Center Mid-South-Europe
Automated Metering and Information System
Arbeitsmarktservice Österreich (Austrian Employment Service)
Autobahnen- und Schnellstraßen-Finanzierungs-Aktiengesellschaft
(Austrian highway management and operation company)
Aktuarvereinigung Österreichs
(oldest representative body for actuarial mathematics in Austria)
B&I
BBC
BFE
BM
bn
BSH
BSS
Siemens Elin Buildings and Infrastructure GmbH & Co
British Broadcasting Corporation
BFE Studio und Medien Systeme GmbH
Equity Investment Management
billion
BSH Hausgeräte Gesellschaft mbH (joint venture between Bosch and Siemens)
business support system
C2C
C2I
CC
CD
CEE
CF
CFR
CIC
CIO
CO2
CoE
COM C
COM E
CP
CR
CT car-to-car
car-to-infrastructure
Corporate Communications
Corporate Development
Central and Eastern Europe
(our economic region consists of the countries Austria, Bosnia and Herzegovina,
Bulgaria, Croatia, Montenegro, Romania, Serbia, Slovakia, and Slovenia)
Corporate Finance
Căile Ferate Române (Romanian rail operator)
Corporate Innovation Center
Corporate Information Office
carbon dioxide
center of excellence
Communications Carrier
Communications Enterprise
Corporate Press, Company Spokesman
Corporate Responsibility
computed tomography scanner, computed tomography
DDC
DSNG
DVB-H
DVB-T
Dynamic Data Center
Digital News Gathering
Digital Video Broadcasting – Handheld
Digital Video Broadcasting – Terrestrial
EC
ECDL
EEP
engine cooling
European Computer Driving Licence
European Environmental Press
Index of Abbreviations 109
ERP
ESP
EStG
ETCS
ETR
EU
EUR
Enterprise Resource Planning
Endless Strip Production
Income Tax Act
European Train Control System
ELIN EBG Traction GmbH
European Union
euro (currency of the European Monetary Union)
F
FM
FSC
facility management
Fujitsu Siemens Computers GesmbH (joint venture between Fujitsu and Siemens)
GDP
GIPS
GPL
GS
GSM
gross domestic product
Global Investment Performance Standard
Global Procurement and Logistics
General Secretariat
Global System for Mobile Communication
HDTV
HGB
HR
HVAC
High Definition Television
Austrian Commercial Code
Human Resources
heating, ventilation, and air conditioning
I&C/TTI
I&S
IAC
ICE
IPPC
iSEC
ISO
IT
Information and Communication
Transportation – Traffic – Industry (SIMEA unit)
Industrial Solutions and Services
Interactive Application Center
Intercity Express
Intergovernmental Panel on Climate Change
IT Services and Enterprise Communications GmbH
International Organization for Standardization
information technology
J
JANAF
Jadranski naftovod (Croatian oil conglomerate)
K
KAM
KfP
KStG
Key Account Management
Knowledge for Production
Corporate Income Tax Act
LAN
LED
local area network
light emitting diode
MAV
MED
MES
mn
MR
Magyar Allamvasutak Részvénytarsasag (Hungarian national rail operator)
Medical Solutions
manufacturing execution system
million
magnetic resonance
G
H
I
L
M
110 Index of Abbreviations
MRT
MVK
MWW
magnetic resonance tomography
Siemens Mitarbeitervorsorgekasse AG
MWW Metallbearbeitungs-GmbH & Co KG
N
NSN
Nokia Siemens Networks Holding GmbH (joint venture between Nokia and Siemens)
O
ÖAMTC
ÖB
ÖBB
ÖkR ÖSV
OEM
on prev. year
ORF
OSS
Österreichischer Automobil-, Motorrad- und Touring Club (Austrian motoring club)
Public Lighting (SGS unit)
Österreichische Bundesbahnen (Austrian Railways)
Ökonomierat (economic council)
Österreichischer Skiverband (Austrian Ski Federation)
original equipment manufacturer
compared to the previous year
Austrian Broadcasting Corporation
operations support system
PDS
PET
PG
PRS
PTD
Professional Dispatching
positron emission tomography
Power Generation
Product Related Services
Power Transmission and Distribution
Q
QM&OE
Quality Management and Operational Excellence
R
R&D
RCA
RCO
REG
REV
research and development
Racks Cabinets Assembling
Regional Compliance Officer
Regional Responsibility
Revision (Company Audit)
SAS 70
SBT
SEE
SEN
SFS
SGS
SHC
SHM
Siemens Bacon
Siemens VAI
SIMEA
SIS CEE
SIS PSE
SNCFT
SOA
Statement on Auditing Standards No. 70
Building Technologies
South Eastern Europe (CEE economic region without Austria)
Siemens Enterprise Communications GmbH
Siemens Financial Services
Siemens Gebäudemanagement & -Services G.m.b.H
Siemens Home and Office Communication Devices GmbH
Siemens Health Management GmbH
Siemens Bacon GmbH & Co KG
Siemens VAI Metals Technologies GmbH & Co
Siemens Industrial Manufacturing, Engineering and Applications
Siemens IT Solutions and Services
Siemens IT Solutions and Services
Program and System Engineering
Société Nationale des Chemins de Fer Tunisiens (Tunisian national rail operator)
Services Oriented Architecture
P
S
Index of Abbreviations 111
SPDSC
SPK
SPNA
SRE
STA
STR
STS A
SV
SZ
Siemens Pension Data Services and Consulting GmbH
Siemens Pensionskasse AG
Siemens Procurement Network Austria
Siemens Real Estate
Siemens Transformers Austria GmbH & Co KG
Taxes, Legal Services
Siemens Transportation Systems GmbH & Co KG
Siemens VDO Automotive GmbH
Slovenske železnice (Slovenian rail operator)
T
TETRA
TEUR
TS
Terrestrial Trunked Radio
thousand euros
Transportation Systems
UGB
ULF
ULM
US
Uniform Corporate Code
“Ultra Low Floor” (low platform tram)
University Liaison Management
Company Safety
VE
VoIP
Mandatory Elements (element of Siemens Quality Management)
voice over IP (Internet telephony)
WDR
WIFO
WiMAX
WLAN
Westdeutscher Rundfunk (West German broadcasting corporation)
Austrian Institute of Economic Research
Worldwide Interoperability for Microwave Access
wireless local area network
U
V
W
Disclaimer:
This Annual Report contains forward-looking statements and information – that is, statements related
to future, not past, events. These statements may be identified by words such as “expects,” “anticipates,”
“intends,” “plans,” “believes,” “seeks,” “estimates,” “will,” or words of similar meaning.
Such statements are based on our current expectations and certain assumptions and are, therefore,
­subject to certain risks and uncertainties. A variety of factors, many of which are beyond Siemens’ control, affect its operations, performance, business strategy, and results and could cause the actual results,
performance, or achievements of Siemens AG Austria to be materially different from any future results,
performance, or achievements that may be expressed or implied by such forward-looking statements.
For us, particular uncertainties arise, among others, from changes in general economic and business
conditions (including the development of margins in the most important business segments), challenges
resulting from the integration of key acquisitions and the implementation of joint ventures and other
material portfolio changes, changes in currency exchange rates and interest rates, introduction of competing products or technologies by other companies, lack of acceptance of new products or services by
customers ­targeted by Siemens worldwide, changes in business strategy, the outcome of ongoing investigations and legal disputes, especially the corruption investigation currently in progress in Germany, the
U.S.A. and other countries, the potential effect of these proceedings on ongoing business including our
relations with governments and other customers, the potential effect of such proceedings on our
accounts, and various other factors.
More detailed information about certain of these factors can be found in this Annual Report and in
­Siemens’ filings with the US Securities and Exchange Commission (SEC), which are available on the SEC’s
web site, www.sec.gov, and at Siemens’ web site www.siemens.com. Should one or more of these risks
or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary
materially in a positive or negative sense from those described in the relevant forward-looking statement
as anticipated, believed, estimated, expected, intended, planned, or projected. Siemens does not intend
or assume any obligation to update or revise these forward-looking statements in light of developments
which differ from those anticipated.
Siemens AG Austria
in millions of euros
on prev.
year
2003
2004
2005
2006
2007
New orders
2,069.5
2,479.7
2,557.3
3,121.3
3,375.9
8.2 %
Sales
2,012.3
2,346.7
2,499.9
2,485.4
2,525.4
1.6 %
48.0%
48.9%
47.0%
49.9%
48.4 %
–1.5 %
31.4
1.6%
33.1
1.4%
29.5
1.2%
34.8
1.4%
41.9
1.7 %
20.4 %
Exports (as a percentage of sales)
Investments1)
(as a percentage of sales)
Employees
(as of September 30)2)
Personnel expenses
(as a percentage of sales)
Research and
development expenses
Education and
further training expenses
7,864
659.4
32.8%
542.6
18.6
8,021
629.3
26.8%
525.4
17.1
7,919
658.1
26.3%
540.1
18.5
8,236
714.5
28.7%
578.4
17.7
7,590
713.1
28.2 %
588.3
18.7
–7.8 %
–0.2 %
1.7 %
5.5 %
Siemens Group Austria
in millions of euros
on prev.
year
2003
2004
20053)
2006
2007
New orders
3,724.8
4,190.2
4,859.7
8,130.2
8,966.0
10.3 %
Sales
3,733.3
3,994.2
4,633.6
6,946.5
7,516.3
8.2 %
33.3 %
32.2 %
n. a.
49.9 %
57.8 %
7.9 %
90.9
2.4%
71.2
1.8%
94.5
2.0%
138.5
2.0%
126.8
1.7 %
–8.4 %
Employees
(as of September 30)2)
17,272
17,636
32,669
31,188
30,254
–3.0 %
Personnel expenses
(as a percentage of sales)
1,079.0
28.9%
1,071.8
26.8%
1,285.0
27.7%
1,841.3
26.5%
1,889.1
25.1 %
2.6 %
630.9
609.4
734.2
762.6
871.9
14.3 %
25.5
25.2
n. a.
35.8
37.1
3.6 %
Exports (as a percentage of sales)4)
Investments1)
(as a percentage of sales)
Research and
development expenses
Education and
further training expenses
1)
2)
Property, plant and equipment including equipment leased to customers.
Not including employees completing compulsory military service,
employees on maternity leave, and apprentices.
3)
Including the figures for VA TECH from July 15, 2005
to September 30, 2005.
4)
Represents exports from the economic region.
Group Structure
Key Figures 2003–2007
Key Figures 2003–2007
Group Structure
Corporate
Departments
Divisions and Associated Companies
Automation and Control
Power
Automation and Drives (A&D)
Wolfgang Morrenth
Rudolf Preslicka
Power Transmission and
Distribution; Power Generation
(PTD/PG)
Gunter Kappacher
Johannes Hofmann
Industrial Solutions and Ser vices
(I&S)
Kurt Hofstädter
Robert Monsberger
Josef Kinast
Electronic Tolling (ITS T)
Karl Strasser
Alexander Renner
Corinna Fehr
Building Technologies (SBT)
Wolfgang Köppl
Christian Knechtel
Siemens Elin Buildings and
Infrastructure GmbH & Co (B&I)
Herbert Wegleitner
Willy Stelzer
Harald Rest
Siemens Gebäudemanagement &
-Services G.m.b.H. (SGS)
Gerhard Schreidl
Michael Rotter
Josef Gaupmann
Siemens Bacon GmbH & Co KG
(Siemens Bacon)
Bernhard Berger
Herbert Konrad
Gerhard Schreidl
Siemens Transformers Austria
GmbH & Co KG (STA)
Reinhold Zingl
Erich Buchgeher
Jürgen Gressel
Medical
Medical Solutions (MED)
Werner Beier
Josef Gaupmann
Information and
Communications
Siemens Enterprise Communications
GmbH (SEN)
Josef Jarosch
Thomas-Charles Samstag
Siemens IT Solutions and Services
(SIS CEE)
Albert Felbauer
Hanns-Thomas Kopf
Edwin Schulz
Program and
System Engineering
Siemens IT Solutions and Services
Program and System Engineering
(SIS PSE)
Herbert Drexler
Gerald Feilmair
Transportation
Transportation Systems
(TS)
Gottfried Schuster
Andreas Pálffy
ELIN EBG Traction GmbH (ETR)
Günther Prokisch
Peter Rauter
Gerhard Skorepa
Industrial Manufacturing
Studio- and Mediasystems
BFE Studio und Medien Systeme
GmbH (BFE)
Horst Ernerth
Manfred Rumpf
Christian Luger
Application
Management Center
Application Management Center
Mid-South-Europe (AMC MSE)
Torsten Andres
General Secretariat (GS)
Christian Zwickl-Bernhard
Corporate Finance (CF)
Arnulf Wolfram
Corporate Communications (CC)
Gerald Oberlik
Equity Investment Management
(BM)
Dietmar Pokorny
Corporate Press,
Company Spokesman (CP)
Harald Stockbauer
Corporate Development (CD)
Gerhard Stappen
Corporate Innovation Center (CIC)
Edeltraud Stiftinger
Financing
Siemens Financial Services (SFS)
Wilfried Stuckart
INNOVEST Kapitalanlage AG
Johann Maurer
Konrad Kontriner
Human Resources (HR)
Gerhard Hirczi
Regional Compliance Officer (RCO)
Erwin Ackerl
Revision (REV)
Wolfgang Pell
Siemens Industrial Manufacturing,
Engineering and Applications
(SIMEA)
Friedrich Pressl
Ernst Mayrhofer
Corporate Information Office
(CIO)
Ulrich Bleicher
Global Procurement and Logistics
(GPL)
Wilhelm Kindlinger
Quality Management and
Operational Excellence (QM&OE)
Wolfgang Raschka
Siemens Real Estate (SRE)
Franz Mundigler
Christian Georg Draxler
Taxes, Legal Services (STR)
Wolfgang Buchsbaum
Company Safety (US)
Johann Peter Titak
Siemens VAI Metals Technologies
GmbH & Co (Siemens VAI)
Richard Pfeiffer
Karl Schwaha
Sanjeev Sinha
Werner Auer
Regional Responsibility (REG)
Maximilian Mairhofer
Bernhard Bauer
Regions
Siemens d.o.o., Sarajevo
(including Banja Luka and Mostar)
Ranko Atijas
Lejla Sokolović
Siemens EOOD, Sofia
Kurt Hainschitz
Walter Sölle
Wilhelm Kitzhofer
Siemens d.d., Zagreb
Uwe Gregorius
Branko Lampl
Peter Hinteregger
Siemens d.o.o., Podgorica
(Sales Company)
Kurt Schwarzlmüller
Vitomir Stošković
Branches in Austria
Siemens S.R.L., Bucharest
Wolfgang Hirzi
Adrian Baicusi
Georg Weiher
Siemens d.o.o., Belgrade
Tihomir Rajlić
Kurt Schwarzlmüller
Siemens s.r.o., Bratislava
Peter Kollárik
Vladimír Slezák
Dale André Martin
Siemens d.o.o., Ljubljana
Tihomir Rajlić
Borut Ogrin
Key Account Management (KAM)
Bregenz
Bernd Spratler
Peter Vogel
Eisenstadt (Representative Office)
Gerhard Lackner
Graz
Gerhard Geisswinkler
Gabriele Leber
Innsbruck
Werner Ritter
Wolfgang Richter
Klagenfurt
Karl Jesacher
Gabriele Leber
Linz
Wolfgang Laub
Willy Stelzer
Gerhard Gruber
Salzburg
Peter Korczak
Gerhard Gruber
St. Pölten
Josef Kolarz-Lakenbacher
Helmut Bachner
Peter Lager
Hans Lang
Gernot Przestrzelski
Hannes Rothwangl
Wolfgang Schneider
As of October 1, 2007
Contact
Information on the Report Contents (Corporate Press)
Phone
+43 (0)51707-22220
Fax
+43 (0)51707-53000
E-mail
[email protected]
Internet
www.siemens.at/gb2007
Corporate Responsibility (CR)
Phone
+43 (0)51707-29300
Fax
+43 (0)51707-53000
E-mail
[email protected]
Postal Address
Siemens AG Austria
Siemensstraße 92
A-1211 Vienna
Information on additional locations can be found at
www.siemens.at/standorte.
External Orders for the Annual Report
E-mail
[email protected]
Internet
www.siemens.at/bestellung-gb2007
Phone
+43 (0)51707-22220
Fax
+43 (0)51707-53000
Internal Orders for the Annual Report
GPL CLS
Intranet
spna.intranet.siemens.at
“SPNAeasy SelfService”
German
order number CC 1000d.1207 8.0
Article number 5800153022
English
order number CC 1000e.1207 4.0
Article number 5800153025
Please include your postal address and complete
Org-ID with all orders.
This Annual Report is also published in German. Electronic
versions will be available for download in English and
German at www.siemens.at/presse in January 2008.
Where is
our largest
construction
project ever?
Imprint
The names and designations used in this report may be
registered trademarks. Their use by other parties may violate
the rights of their owners.
Photo Credits
All pictures are copyright Siemens AG Austria.
We would like to thank:
Markus Rössle (pages 2, 6, 16/17, 18/19, 20/21, and 22/23)
GEPA pictures GmbH (page 24/25)
Flughafen Wien AG (page 26/27)
Additional photos:
Siemens VDO Automotive (page 51)
RHI AG (page 54)
BSH Hausgeräte Gesellschaft mbH (page 61)
Fujitsu Siemens Computers GesmbH (page 61)
beyer.co.at images (page 62 left)
Thomas Pflaum/Visum/CONTRAST (page 64)
Concept, Coordination, and Implementation
Project management:
Christian Holler-Berger
Editing:
Elisabeth Dokaupil,
Ursula Grablechner
Photo editing:
Sieglinde Hofstätter,
Sabine Nebenführ
Image texts:
Dietmar Dahmen
Corporate Responsibility: Erwin Bendl,
Angelika Kainz
Maps/flags:
Freytag Berndt u. Artaria,
A-1230 Vienna
Economic data:
Gerold Zakarias
Creative direction:
Martina Mikulka
Art direction:
Karoline Eisl,
Christina Lehner
Production:
Jutta Duschet,
Josef Kramer
Typesetting and
lithography:
CPZ Zeitschriftenverlagsges.m.b.H.
Translation and
proofreading:
LanguageLink Sprachdienste GmbH
Printing:
“agensketterl” Druckerei GmbH
Typesetting and printing errors excepted.
Siemens AG Austria
Central and Eastern Europe is one
of Siemens’ most important global
markets. Now, a structural tribute
to the extraordinary performance
and outstanding growth opportunities in CEE is being built in Vienna.
Siemens City in Vienna is the largest construction project ever undertaken by Siemens anywhere in
the world. In the first phase of this
project, a high-tech communication hub with 3,000 new workplaces will be built by 2010 at Siemens’
Siemensstraße campus. The construction of Siemens City is transforming the current campus into
one of the world’s most modern
business sites with state-of-the-art
offices that conform with the green
building program, a conference
center, and a new, unique dining
concept. All of this is a symbol of
our confidence in Austria. And in
the future that awaits us in Central
and Eastern Europe.
Annual Report 2007
Economic Region Austria – Central and Eastern Europe
Copyright © Siemens AG Austria 2007
All rights reserved
Printed in Austria
Order number: CC 1000e.1207 4.0
www.siemens.at
Cover picture:
Siemens City Vienna
Architects: SOYKA/SILBER/SOYKA
Visualization: beyer.co.at images