Full Rate Package - The Sioux Lookout Bulletin

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Full Rate Package - The Sioux Lookout Bulletin
2016 ADVERTISING RATE SHEET
GUIDELINES, DEADLINES, AND PRICING INFORMATION
The Sioux Lookout Bulletin
CONTACT: Marc-Nicholas Martin-Paulichenko, M.A.
Box 1389, 40 Front Street
Sioux Lookout, ON, P8T 1B9
P: 807 737 3209
F: 807 737 3084
Director of Advertising and Marketing
The Sioux Lookout Bulletin
O: 807 737 3209 | C: 807 738 2798
[email protected]
www.siouxbulletin.com
CIRCULATION: P aper distributed every Wednesday
with a circulation of 4500
SERVING THESE COMMUNITIES
Mishkeegogamang
Sioux Lookout
Muskrat Dam
Hudson
North Spirit lake
Angling Lake
Ogoki
Bearskin lake
Pickle Lake
Big Trout lake
Pikangikum
Cat Lake
Deer Lake
Sandy Lake
Sachigo Lake
Fort Hope
Weagamow
Kasibonika
Webequie
Kingfisher Lake
Wunnumin Lake
Lansdowne House
SACHIGO LAKE
BEARSKIN LAKE
BIG TROUT LAKE
ANGLING LAKE
MUSKRAT DAM
KASABONiKA LAKE
SANDY LAKE
KINGFISHER LAKE
WEAGAMOW
DEER LAKE
NORTH SPIRIT LAKE
WUNNUMIN LAKE
WEBEQUIE
LANSDOWNE HOUSE
PIKANGIKUM
CAT LAKE
PICKLE LAKE
FORT HOPE
OGOKI
MISHKEEGOGAMANG
SAVANT LAKE
SIOUX LOOKOUT
HUDSON
ABOUT US
• The Sioux Lookout Bulletin first went to
DRYDEN
press in October 1991
• Local reporters
• Weekly Features including “Pic of the Past“,
THUNDER BAY
“From the Archives“, and “Question of the Week“
*not to scale
• Online since March 2001
• Online features include online articles, photo gallery, service directory, want ads, and community advertisements
• Find us on FaceBook and Twitter
N
ABOUT SIOUX LOOKOUT
• Municipality of Sioux Lookout turned 100 years old in 2012
• Population 5600
• The “Hub of the North”
• Located half way between Thunder Bay, Ontario and Winnipeg, Manitoba
• Approximately 100 km from Dryden
• 65K off the Trans Canada Hwy, north of Dinorwic on Hwy 72
The Sioux Lookout Bulletin
1www.siouxbulletin.com
DISPLAY ADVERTISING
OUR RATES:
PER COLUMN INCH . . . . . . . . $11.25
SUBMISSION REQUIREMENTS
PHOTO FILES
jpg
tiff
bmp
AD COPY
doc
docx
txt
CAMERA READY
pdf
PRICING FORMULA
Columns x Depth x Rate = Price
ie. (2 Columns) x (5 Inches) x (11.25 Rate) = $ 112.50
COLOUR SURCHARGE
Full colour. . . . . . . . . . . . . . . . . . . . . . . . 50%
PLACEMENT SURCHARGE . . . . . . 25%
DISCOUNTS
Frequency Discount 2nd week . . . . . 5%
Frequency Discount 3rd week . . . . . . 10%
Non-profit Discount. . . . . . . . . . . . . . . . 2%
1 Col
1.5625”
Column Widths
Ads must be created
to our Column
Widths
2 Columns
3.3”
3 Columns
5.0375”
4 Columns
6.775”
5 Columns
8.5125”
6 Columns
10.25”
WITH
FONT/
GRAPHICS
EMBEDED*
CONTRACT DISCOUNTS
Advertise in The Bulletin regularly and receive a discount,
regardless of the size of your ad.
10-19insertions/year. . . . . . . .
20-29insertions/year. . . . . . . .
30-39insertions/year. . . . . . . .
40-49insertions/year. . . . . . . .
50+insertions/year. . . . . . . .
7.5%
10.0%
12.5%
15.0%
17.5%
DEADLINE THURSDAY
AT NOON*
* Wednesday 12:00 noon when preceded by a holiday
Advertisements received after deadline will be processed
as time permits.
If no reply is given by Friday at 4:00 your ad will appear as
is in the paper that you have booked it to run and you will be
charged accordingly.
DISPLAY AD PRICING GUIDE
AD PRICING GUIDE 2016
*We can do any alternate column/inch sizing to fit your needs!
SIZE OPTIONS
Full Page
3/4 Page
1/2 Page
1/3 Page
1/4 Page
1/8 Page
1/6 Page
1/7 Page
1/12 Page
1/12 Page
1/16 Page
1/24 Page
1/48 Page
Banner
SIZE BY COLUMN
ACTUAL SIZE
6 col x 15.75"
10.25" x 15.75"
6 col x 12"
10.25" x 12"
FOR
COMMON
6 col x 8"
10.25" x 8"
AD
SIZES
4 col x 8"
6.775" x 8"
3 col
x
8"
5.0375"
x 8"
SEE ATTACHED
3 col x 4"
5.0375" x 4"
PRICING
2 col x 8"
3.3" x 8"
SUMMARY
SHEET
2 col x 7"
3.3" x 7"
2 col x 4"
3.3" x 4"
1 col x 8"
1.5625" x 8"
3 col x 2"
5.0375" x 2"
2 col x 2"
3.3" x 2"
1 col x 2"
1.5625" x 2"
6 col x 2"
10.25" x 2"
FULL COLOUR PRICE
$
$
$
$
$
$
$
$
$
$
$
$
$
$
BLACK & WHITE PRICE
1,594.70 $
1,063.13
1,215.00 $
810.00
810.00 $
540.00
540.00 $
360.00
405.00 $
270.00
202.50 $
135.00
270.00 $
180.00
236.25 $
157.50
135.00 $
90.00
135.00 $
90.00
101.25 $
67.50
67.50 $
45.00
33.75 $
22.50
202.50 $
135.00
All prices listed are before tax.
All prices are subject to HST. Prices in effect Jan 1, 2015and may change without notice.
The Sioux Lookout Bulletin
2www.siouxbulletin.com
CLASSIFIED ADVERTISING
DEADLINE THURSDAY 8:30*
* Wednesday 12:00 noon when preceded by a holiday
MINIMUM CHARGE . . . . . . . . . . . . . . . . . . . . . $ 8.97
23 words or less
PRICE PER WORD . . . . . . . . . . . . . . . . . . . . . . . $ 0.39
ADD A PHOTO OR GRAPHIC. . . . . . . . . . . . $ 7.10
E
L
P
BUY 2 GET THE 3RD WEEK FREE
M
A
S
• Ads must be prepaid
• The first 2 or 3 words will be bold
• Abbreviations are counted as words
SUBMIT YOUR CLASSIFIED AD VIA:
Email: [email protected]
Phone: 807 737 3209
Fax:
807 737 3084
All prices are subject to HST.
SERVICE DIRECTORY
LARGE AD. . . . . . . . . $247.92
3.3” x 1.6”
per week $20.66
SMALL AD. . . . . . . . . $128.52
1.5625” x 1.6”
per week $10.71
• Service Directory ads are billed on a 12 week cycle
to a preset quarter
• Ads placed in the middle of a run will be prorated
• No refunds for mid-cycle cancellations
• Random placement and occasional shuffling of
ads may occur
E
L
P
M
A
S
All prices are subject to HST. Prices in effect Jan 1, 2015 and may change without notice.
The Sioux Lookout Bulletin
3www.siouxbulletin.com
ONLINE ADVERTISING
PRINT DISPLAY/ONLINE MIXED RATE
ONLINE ONLY RATE OR Advertise
in the paper and online and receive these discounts!
Advertising rates for our website.
Web ads include full colour design for
banners and sidebars
BANNERS $ Per Week
HEADER †. . . . . . $99.00
728 x 90 pixels
FOOTER †. . . . . . $79.00
728 x 90 pixels
SIDEBARS $ Per Week
MEDIUM BOX †. . . $69.00
†
BIG BOX . . . . . . $99.00
300 x 600 pixels
300 x 250 pixels
DISPLAY ADS *
Running a display ad in the paper? You’ll automatically receive
a 50% discount on the online ad price to advertise the same ad
online!
WANT ADS *
Run your Want ad in the Sioux Bulletin and pay half price to post
the ad online as well!
* Display
ads must be a minimum of 2 columns x 4 inches to receive
online discount
† Web ad can include a link to your URL if provided OR to a JPEG of your
print ad
FLYERS
FLYER INSERTION GUIDELINES & INFORMATION
FLYER SUBMISSION PROTOCOL:
>
1. Determine insertion date
2. Email the following DETAILS to
[email protected]
3. FLYER SUBMISSION GUIDELINES
Flyers Required:
4500z
Maximum Size:
8 ½” x 11”
Weight Per Flyer:
35 g
Publication:Wednesdays
Drop off Deadline:
Thursday prior to Insertion Date
COST PER INSERT . . . . . . . . . . . . . . . . $ 0.09
BASIC RATE - 4500. . . . . . . . . . . . . . . $405.00
Frequency discounts may apply.
Overweight
flyers will
be subject to a
rate increase
•Insertion Date
•Flyer Name
•Flyer Size
•Flyer Weight
•Quantity Shipped
•Date Shipped
•Per Unit Price
•Contact & Billing Info
Shipping Location:
The Winnipeg Sun Commercial Print Division
c/o Brent Sheilds, Plant Manager
Re: The Sioux Lookout Bulletin Flyer
1700 Church Avenue
Winnipeg, MB, R2X 3A2
204.632.2740
Packaging Instructions:
Must be boxed or on a pallet.
If boxed - a maximum of 500 per box.
If on a Pallet - Must be bundled & strapped.
Individual bundles must not exceed 500 copies.
The Sioux Lookout Bulletin
4www.siouxbulletin.com
MEMORIES &
CELEBRATIONS OF LIFE
BIRTHS, DEATHS, ENGAGEMENTS,
SEE DISPLAY AD RATES,
THIS SECTION RECEIVES FREE FULL COLOUR IN MEMORIAMS, OBITUARIES,
AND WILL BE POSTED ONLINE FREE OF CHARGE
WEDDINGS, THANK YOU’S
PROOF checklist
The Sioux Lookout Bulletin
AD PROOF
Memories
& Celebrations ofThe
Life
AD PROOF
Sioux Lookout Bulletin
Tel: 807-737-3209
Remember to check your ad proof
Project:
Birth
for
the following:
Email: [email protected]
Client: Emberley
Fax: 807-737-3084
Client: Nichols
Project: Wedding
Pub. Date: 06-12
Version: 1b
Remember to check your ad proof
for the following:
Fax:
807-737-3084
Email: [email protected]
PROOF
checklist
Tel: 807-737-3209
The Sioux Lookout Bulletin
Names Version:
Dates/Times
Colour/B&W:
B/W
Pub.
Date: 06-19
1c
Prices
General Spelling
Prepared By:
Davin Salo
06 19 13/ Emberley-061913-Birth.indd
Filename:
Colour/B&W: B/W
Tel: 807-737-3209
Prepared By:Client:
Davin Salo
Designed By:
Joy Auren
AD PRO
Names
Dates/Times
Fax: 807-737-3084
Email: advertising@siouxbulletin
Prices
General Spelling
Project: Project
Colour/B&W: B
Contact
Graphics & Layout
Version:
Prepared By: Davin Salo
Run dates
(on price1a
quote)
Client
Col:
Pub.2Date:Depth:
05-22 2.5
Contact
Graphics & Layout
2
Col:
Depth:
Advertising
material2.5
designed by The
Sioux(on
Lookout
Bulletin is strictly for use
by The Sioux
Lookout
05 22
13/ Client-052213-Project.indd
Filename:
Col: 0
Depth
Check colour (CMYK, spot or K)
Run dates
price quote)
Bulletin
and
will Lookout
remain their property until a copyright purchase fee has been invoiced to the client.
Advertising material designed by The Sioux Lookout Bulletin is strictly for use
by The
Sioux
Check colour (CMYK, spot or K)
Advertising material designed by The Sioux Lookout Bulletin is strictly for use by The Sioux L
Bulletin and will remain their property until a copyright purchase fee has been invoiced to the client.
Bulletin and will remain their property until a copyright purchase fee has been invoiced to the
Filename: 06 12 13/ Nichols-061213-Wedding.indd
In Memoriam
Birth
Engagement
Nicholls-Bossers
Deidre Chukra
T
om and Julie Nicholls
Layla Dawn
are proud to announce
Mae Emberley
the upcoming marriage of
May 22, 2013
their daughter Jaimie Leanne
6lbs - 14 oz - 19 inches
Nicholls to Adrian Edward
Bossers, son of Johan and
E mbErlEy /D aviEs
Ann Bossers on Saturday
Congratulations to
June 15th in Stratford
Justin, Hilary,
Ontario. Jaimie and Adrian
Jayden & “Bentley”
have been privileged to call
on
the birth of
Sioux Lookout home for the
PROOF CHECKLIST
beautiful baby girl.
The Sioux Lookout
ADtheir
PROOF
past Bulletin
two years and wish to
Remember to check your
ad proof
The
Sioux
Lookout
Bulletin
AD PROOF
Tel: 807-737-3209
Fax: 807-737-3084
Email: [email protected]
for the following:
Jaimie Leanne Nicholls
thank all of their friends and
Tel:Love,
807-737-3209
Fax: 807-737-3084
Email: [email protected]
Nana, Poppy, Auntie Melissa,
Names
Dates/Times
Client:
Project:
Colour/B&W: B/W
Adrian
Client Edward Bossers
coworkersProject
for their support
Deidre Chukra
Uncle
Chris,
&
“Charlie”
Client:
Project:
Colour/B&W:
GardenHillFuneral Prices
HoneySettObit
Full
June 15, 2013
General Spelling
and friendships.
Pub. Date: 05-22
Version:
Prepared By: Davin Salo
March 14, 2010
1a
Pub. Date: 05-22
Version:
Prepared By: Davin Salo
Contact
Graphics & Layout
1c
05
22
13/
Client-052213-Project.indd
0
0
Filename:
Col:
Depth:
Run
dates
(on
price
quote)
Filename: 05 22 13/ GardenHillFuneral-052213-HoneySettObit.indd
Col: 4
Depth: 2.5
In memory of Deidre Chukra,
our daughter, sister, aunty
and mother of Kashuis, who
passed away 3 years ago
on March 14, 2010.
S
E
L
P
SAM
They say time heals but we
find it harder every day
without you, since you’ve
been gone.
Miss you and
PROOFlove
checklist
you forever.
Remember to check your ad proof
for the following:
Love mom, dad,
Names
Dates/Times
your family, and Kashuis
Prices
General Spelling
Contact
Graphics & Layout
Run dates (on price quote)
Check colour (CMYK, spot or K)
Advertising material designed by The Sioux Lookout Bulletin is strictly for use by The Sioux Lookout
Check colour (CMYK, spot or K)
Advertising
Bulletin and will remain their property until a copyright purchase fee has been
invoiced to material
the client.designed by The Sioux Lookout Bulletin is strictly for use in The Sioux Lookout
Bulletin and will remain their property until a copyright purchase fee has been invoiced to the client.
Wedding
Obituary
Kavanagh-Reid
Gary was born in Hamilton,
Ontario on August 15, 1939.
He passed away in Maple
Ridge, BC on May 3, 2013.
Predeceased by his daughter
Michelle. He is survived by his
wife Anne Louise, daughters
Tamara (Vincent), Amanda
roud parents Neil and
Eva Reid together with
P
John and Darlene Kavanagh
of Mississauga are pleased
to announce the marriage
of their children Shaun
and Jennifer. The wedding
took place on December
19th, 2012 in beautiful
Runaway Bay, Jamaica,
surrounded by their family
and friends.
Gary Wayne Honeysett
PROOF checklist
AD PROOF
August 15, 1939
Remember to check your ad proof
Shaun
& Jen Reid
“GrowSioux
old with me,Lookout
the
The
Bulletin
Jamaica
Tel: 807-737-3209
Email: [email protected]
best is yet to be” Fax: 807-737-3084
December 19, 2012
May 3,
Client: Jeffery
Project: ThankYou
Colour/B&W: B/W
Pub. Date: 02-13
Version: 1b
Prepared By: Davin Salo
Filename: 02 13 13/ Jeffery-021313-ThankYou.indd
Thank You
Col: 2
Depth: 6
Advertising material designed by The Sioux Lookout Bulletin is strictly for use in The Sioux Lookout
Bulletin and will remain their property until a copyright purchase fee has been invoiced to the client.
for the following:
2013Names
Dates/Times
Prices
General Spelling
Contact
Graphics & Layout
Run dates (on price quote)
Check colour (CMYK, spot or K)
(Garth) and 4 grandchildren;
brother
Bruce
(Georgina),
sister in law Christine, many
nieces, nephews family and
friends from coast to coast. A
Celebration of Life was held
Tuesday, May 7th at St. John
the Divine Anglican Church in
Maple Ridge. Donations can
be made to the Alzheimer’s
Society, St. John the Divine
Anglican Church or charity of
your choice.
S
E
L
P
SAM
Expressions of sympathy can
be made at www.gardenhill.ca
I am sure that neither death, nor life,
nor angels, nor principalities,
nor things present, nor things to come,
nor powers, nor height ,nor depth,
nor anything else in all creation,
will be able to separate us from the love of God
in Christ Jesus our Lord.
Romans 8:38-39
Happy Birthday
Births
Thank You
Obituaries
O
Engagements
S
E
L
P
SAM
Janice Young
B
ur most sincere thank you
to all who supported us in
the loss of, and sudden passing
of our daughter, sister, aunt,
and great aunt, Janice Young.
To Bruce, Ken, Susan, Jordan,
Brittany & Chelsea, Lew &
Geraldine for being there for
us right after we received that
sorrowful phone call.
In Memoriams
Thank You
rittany - I can’t thank you enough for making all the
flight arrangements when you knew I couldn’t do it Gloria and George for all your phone calls of support from
Arizona; Fred and Lolly for meeting us in Thunder Bay and
making sure we made our connection without missing it.
Lew & Geraldine, you cannot be thanked enough for being
there for us, Lew for accompanying me to Ottawa and
Geraldine, Susan & Brittany for making sure Tom was fed.
Thank you Bruce, Cindy & John for joining me in Ottawa
for support, and Bruce for accompanying me home. Ken,
Susan, Justin, Jordan, Mel & Tyler, Megan, Chad, Chris &
Amber - we knew you were with us in spirit when it was not
possible for you to be there in person.
W
Weddings
Birthday Wishes
Email your tribute advertising to Nikki Holt to [email protected]
e thank all our friends for the masses, flowers,
condolences, hugs, phone calls here & in Ottawa Susan you don’t know how much they meant to Wayne &
Eileen. To staff of the Northern Lights Credit Union for all
your hugs, and Janice for letting Eileen cry on your shoulder
- the true symbol of the CU, “We Care” - thank you.
All prices are subject to HST. Prices in effect Jan 1, 2016 and may change without notice.
The Sioux Lookout Bulletin
5www.siouxbulletin.com