Southern Oregon`s - Buys

541-622-8033 • 720 E. Jackson, Medford
Southern Oregon’s
Hottest FREE
Weekly Publication
541-622-8033
877-401-0491
Where is Buys Galore?
MEDFORD LOCATIONS
Food 4 Less
Elmer’s
Witham’s Truck Stop
Baxter’s Auto
Central Equipment
Minute Market-Table Rock
Wiskey River Tavern
One Stop
Lil Pantry/ 4 Corners
Ed’s Tire Factory
Short Stop Market
Lumpy’s#3
News & Smokes- Court St
Les Schwab
Parkside Cafe
Mrs. Q’s
Barney’s Burgers
Los Morenas
R&D’s Sandwich shop
OK Market
Rogue Valley Mall Shell
Guadalajara
Deli Delight
7 Eleven- Crater Lake/ Delta Waters
The Store
7 Eleven-McAndrews
Spring St Market
Minute Market-Crater Lake Ave
Lumpy’s #4
Senor Sam’s-Medford Center
Expert Tire
RV Farm Equipment
Minute Market-Highland
White’s Country Market
Bi Mart-W Main
Dollar Tree-W Main
Thunderbird
7 Eleven-W Main
Angelo’s-W Main
Woodland Heights Market
Stewart Market
Minute Market-Stewart Ave
Flamingos-Stewart Ave
Country Store
Medford Visitors Center
Grocery Outlet
Circle K-Riverside
News & Smokes-Winco
Minute Market-Barnett
Minute Market-Oakdale
Taquiero El Gallo
The Wharf
Minute Market-Jackson
Thrifty Nifty
Rose’s Grocery
Far East
Roxy Ann Lanes
Greyhound
Les Schwab-Matt Loop
Grange Co-Op- S Pacific Hwy
San George Estates
Holton Creek Homes
Medford Estates
Sportsmans Warehouse
Les Schwab-Commerce Drive
CENTRAL POINT LOCATIONS
Bimore/ Shell- N Front
Minute Market-Table Rock
Wiskey River Tavern
One Stop Market
Lil Pantry/ 4 Corners
Fairgrounds Chevron
Circle K- E. Pine
Fair City Market
CENTRAL POINT CONT.
Yellow Basket
Napa-Hwy 99
Dick's Market
West Hills Country Store
HWY 62 - SHADY COVE
Big R
Butcher Shop
Flying Eagle Market
Phils Frosty
Shady Cove Mareket
Subway-Shady Cove
Shady Cove Hardware
Welburns Guns
Diner 62
Floyd A Boyd/ John Deere
Bimor/ Shell- Crater Lake Hwy
Les Schwab-Crater Lake Hwy
Sportsmans Warehouse
Mikes RV Service
Lake Creek General Store
-Lake Creek
Napa Auto-Shady Cove
White City Metals
Apple Peddler
Shop Smart
Cascade Auto Recycling
Lil Pantry-Hwy 62
Stop N Go
Schnitzer Steel
7 Eleven-Antelope Rd
Bimor/ Shell-Antioch
Rays
ASHLAND LOCATIONS
El Tapatio Mexican Rest
Minute Market-N Main
Shell- Hwy 66
Arco- Hwy 66
Market of Choice
Minute Market-Siskyou Blvd
Les Schwab
Shop-N-Kart
Paradise Supply
PHOENIX/TALENT LOCATIONS
7 Eleven
Rays
Lumpy's #2
Old Farmhouse
Chamber of Commerce
Bear Lake Estates
Minute Market
Pucks Donuts
Farmers Market
76 Station
Ace/ Liquor Store
Short Stop Market
Tarks
Bunks Deli
GOLD HILL AREA LOCATIONS
Patty's Kitchen
Rays
Dardenelles Store
Figaros Pizza
Rainey's
Triple Tree Rest
Bimor
HORNbROOk/YREkA
Chevron Station
J&D Family Diner
Car Quest
Chevron Station
HORNbROOk/YREkA CONT.
Grandmas House Rest
Linda's Cafe
G&S Ace Hardware
Shop Smart
Les Schwab
kLAMATH FALLS CONT.
Country Villa
Rays
Keno Grill
Klamath Gas
Keno Store
ROGuE RIVER
Steelhead Mini Mart
Ray's Food Place-Main St.
Wimer Market
Evans Creek Trading Post
Foot Creek Market & Deli
Bee Gee's
CANYONVILLE
Monkey Business
Ray's Market
Napa Auto
GRANTS PASS
Oil Can Henry's
Quickie Mart-NE 7th
Jelly Dougnut
Ray's-Monument
Orchard Grill
Bimor/ Shell-NE Fst
Town Center Tire
M Street Market
Lil Pantry-Merlin Rd
Baldini's Rest-Galice Rd
Shell-Monument
Oregon RV Outlet
Affordable Equipment
Backlash Tackle
Della's
Les Schwab-NW 6th
News & Smokes-NW 6th
Fireball Gas
Village Market
Bllind George News Stand
Bridge St Market
Fort Vannoy Market
Runaway Tractor
Redwood Market & Deli
Floors To Go
Town & Country Market
Levis Market & Deli
Casa Amiga
Les Schwab-Union Ave
Coral Sea Scuba
Rays
Caveman Rv
Caveman Bowling
Lees Storage
C& R Auto
Jim Clarks
Why Not Market
Rays-William's
SELMA/ CAVE JuNCTION/
kERbY
Speedy's-Selma
76 Gas Station-Selma
True Value Hardware
Taylor's Sausage
Shop Smart
O'Brien Market
Do it best hardware
Kar Care
Bimore/ Shell- Redwood Hwy
Siskyou Market
Napa Auto Parts
Speedy Market
IV Guns
1 Hour Photo
Ray's-Selma
Wonder Valley Store
Selma Auto Service
Selma Quick Stop
Kerby Mart-Kerby
Country Folks
kLAMATH FALLS
Running Y Market
Courtesy RV
Odessa Store
Back
Murphy Mini Mart
Taco Bell-6th St
Les Schwab-6th St
Big R
USA Station
Klamath Basin Equpiment
Chicken N’ Cheers
Dick Howards
Abby's
Casey's Rest
Sherms
King Wah
Safeway
Joey's
Taco Bell-Washburn Way
Short Stop Chevron
-Washburn Way
QuINES CREEk
Heaven On Earth
HARbOR
Fely's Cafe
Chan's Cafe
Apple Peddler
Shell Station
Sebastians Restaurant
Hungry Clam
Wild River Pizza
Shop Smart
Grocery Outlet
bROOkINGS
Riverside Market
Liquor Store
Laundry Mat
Whales Head Cafe
Ray's Market
Dairy Queen
Employment Office
Les Schwab
Rivers Edge RV Park
Fred Meyer
Napa
Tire Factory
See Bird RV Park
GOLD bEACH
Laundry Mat
Gold Beach Inn
Hunter Creek Tavern
Wedderburn Store
McKay's Market
Panthers Den Pizza
Turtle Rock RV Park
Casa Del Taco
Jot's Resort
Dairy Queen
541-622-8033
877-401-0491
AD DEADLINES
Commercial Classified Ad Space: 5PM on the MONDAY prior to publication.
Classified Ad Space: 1PM on the TUESDAY prior to publication.
Display Ad Space: 5PM on the MONDAY prior to publication.
Production Artwork: 5PM on the MONDAY prior to publication.
Camera-Ready Ads: 10AM on the TUESDAY prior to publication.
Ad Cancellation: 10AM on the TUESDAY prior to publication.
Holiday Deadlines Are Advanced by Up To 72 Hours Times will be published. Ask your Representitive for more information
PREMIuM POSITIONS & POLICIES
Front PaGE Main
$700
Back PaGE
$850
aBovE FishinG rEPort
$200
PaGE 2
+20% oF ad cost
PaGE 5
+15% oF ad cost
adJacEnt to FishinG rEPort
+10% oF ad cost
Front PaGE toP
(BEloW MasthEad)
3x3 - $200
4x3 - $275
5x3 - $350
6x3 - $425
7x3 - $500
Weekly Columns (i.e. Fishing Report):
Sponsorship opportunities available.
Center Spread (Double Truck): Reserved by one advertiser
or a group of advertisers with single payer.
Proximity to other advertisers: Although we will try to accommodate a
request to be placed near another advertiser, we cannot guarantee this.
Buys Galore reserves the right to reclassify, amend or delete wording or images from our advertising. The Publisher
reserves the right to refuse advertising they deem unsuitable for Buys Galore publication.
With up to 18,000 weekly issues in 8 counties, we offer
great competitive rates and can work within any budget!
Mission stateMent
We are striving to bring you, the Oregon Consumer, local business advertising, local special interests like our Fishing Report and Weather Report, local citizens' items for sale, and local community events and fundraisers. We take
'local' very seriously. As an Equal Opportunity Employer, all employees are local residents who care deeply for our
community. We are from Grants Pass, Medford, White City, and Talent. We live here, work here and spend here. We
play here and raise our children here. Our Mission is therefore simple: To aid in building a safe, prosperous community for everyone to flourish in.
We plan to accomplish our Mission by providing free advertising to community-supporting organizations, for any
and all upcoming activities, to help create awareness, promote charitable events, and guarantee we all have the
means to make our community an amazing place. We do this to ensure the area's Community Benefit Sector has the
practical tools required for accomplishing these visionary ends.
The Buys Galore long-term vision is a community where everyone's basic needs are met within a healthy, compassionate, vibrant Southern Oregon community. Our Neighbors can help us accomplish our mission by submitting
ideas and information at any time. We welcome all comments and suggestions. Please email them to
[email protected]
Digital & Mechanical RequiReMents
541-622-8033
877-401-0491
Buys galore Digital Requirements & submission of artwork
Digital Submission
• Email submission is preferred on files smaller than 2MB to [email protected]
• Submission by transferable media such CD, USB Drive, etc...
Acceptable File Formats
• ACROBAT PDF 10.0 or lower .pdf — must be saved at the highest quality (press quality)
and must have fonts embedded.
• PHOTOSHOP CS5 or lower .psd — must be in CMYK color mode.
• ILLUSTRATOR CS5 or lower .ai — create outlines of type and include any linked files in
Illustrator vector files.
• High Resolution .jpg, .tif or .eps
Ad Sizes
Page Depth is 15 inches
Column sizes are:
1 column.....1.25 inches
2 column.....2.68 inches
3 column.....4.11 inches
4 column.....5.54 inches
5 column.....6.97 inches
6 column.....8.4 inches
7 column.....9.83 inches
Double Truck ...20.58 inches
Image Quality, Resolution & Color
• All artwork should be at least 240 dpi; 300 dpi is preferred for finished ads.
• Please make sure colors are designated CYMK (no RGB, Index or PMS spot color).
• Halftone images must be at least 300 dpi. We do not guarantee quality results on
images submitted at lower resolutions.
• Bitmap image files must be at least 600 dpi.
• All fonts must be embedded in the PDF or outlined in Illustrator.
• RGB & Pantone colors will be converted to CMYK.
• MATCHED Color is not guaranteed.
• Our maximum ink density is 220. While applications will allow you to build images to a
density of 400, such a high value will not absorb properly into newsprint, causing
bleeding and offsetting of the ink into areas not intended.
• Fine lines and small type may be in color, but should use as few inks as possible. For
complex color type, we recommend using heavier type that can more easily survive
small variations in registration.
• Do not reverse text below 10 points on dark color backgrounds. They may get washed
out or filled in when printing. The same applies for reversed type (white type on a black
or color background). Blacks should be created as 100% K, or K plus one other color.
Never create a black out of all four colors. This also applies to lines, boxes, or objects
made with 4-color black.
BUYS GALORE CANNOT GUARANTEE EXACT COLOR MATCHING OR PERFECT
REGISTRATION IMAGE QUALITY, RESOLUTION, AND COLOR SPECIFICATIONS
For questions regarding file formats and submission of artwork, please contact your
Advertising Representitive or call 541-622-8033
541-622-8033
877-401-0491
9 Ways to Waste Advertising Dollars
1. One and Done.
Any advertiser who runs a single ad and awaits results is wasting money. Advertising works
best when scheduled frequently. Expecting that one ad is enough is like assuming that one
tap from a hammer drives home a nail.
2. Pointless.
All successful advertising must make a point. If the reader must work to determine the
point, the ad is wasted. Advertising without a value proposition is frequently wasted.
Urgency and a call for action is necessary.
3. Too pointed.
Some advertisers feel that if every square inch of an ad must be used, 75 sale items can
be cited in a two-inch ad. Such ads are like a bed of nails with so many points that none
penetrates the mind. An ad that strives to make one simple point works best.
4. Stopping power.
If an ad doesn't seize readers' attention, it's often wasted. Many advertisers waste ad
dollars by investing in personal preferences rather than those of customers. Much advertising is wasted because an advertiser promotes what isn't selling and it wants to move rather
than what customers want.
5. Goal-less.
Any ad with no goal is wasted. Ads aimed at driving traffic look quite different than ads trying to change opinion or drive image. Know vour strategy up front, or you'll waste
dollars.
6. Fickle format.
Advertisers who constantly change the look and style of their ads lose residual cumulative
benefit of the ad schedule. Stick with the format long after you tire of it. Your customers are
far more tolerant.
7. Point the finger.
Too often, when an ad doesn't work, the finger is pointed at the media. An old adage applies: Point a finger at something, and usually four more point back at you. Evaluate every
ad to see what you could do better. Many advertisers waste their investment because they
buy advertising based on price rather than value of the medium. The cheapest ad isn't always the most effective.
8. Look like you.
Adverting must reflect you. Walmart advertising reflects its image and personality, a quite
different personality than, say, Nordstrom. Advertising that makes you look like someone
else is wasted. Vanity ads including the advertiser or the family typically satisfy egos but
are a waste.
9. Incomplete communication.
Don't forget to communicate your advertising investment with employees, sales personnel,
merchandise buyers and even vendors.
call today to sPEak to onE oF our ExPEriEncEd
salEs ExEcutivEs to sEE Just hoW WE can rEally
hElP your BusinEss and your BottoM linE!
541-622-8033
541-622-8033
877-401-0491
Common Ad Dimensions
Full Page
7col (9.83”) x 15”
Quarter Page
4col (5.54”) x 7.5”
2col
(2.68”)
x 4”
banner Size
7col (9.83”) x 3”
Half Page Vertical
4col (5.54”) x 15”
Half Page
7col (9.83”) x 7.5”
3col (4.11”)
x 5”