MUSTER. PDF1-16 DOGAN 2004
Transcription
MUSTER. PDF1-16 DOGAN 2004
Do¤an Holding Annual Report 2004 SUMMARY BALANCE SHEETS SEGMENT ANALYSIS OF FINANCIAL RESULTS ASSETS As of December 31, 2004 ENERGY 3,660 8.1 % 6.1 % 40.7 % FINANCE 916 MEDIA 968 OTHER 200 25.1 % REVENUES (US$ Million) 11.2 % 8.8 % FINANCE 58 MEDIA 67 ENERGY 80 OTHER 39 Total Non-Current Assets 40.7 % Cash and Cash Equivalents 8.8 % Securities 11.2 % Banking Loans - Current 25.1 % Trade Receivables 6.1 % Other Current Assets 8.1 % OPERATING PROFIT (US$ Million) LIABILITIES AND SHAREHOLDERS’ EQUITY FINANCE 6,499 17.6 % OTHER 3,119 37.2 % MEDIA 1,441 8.3 % ENERGY 1,541 TOTAL ASSETS* (US$ Million) 16.8 % 4.4 % 9.7 % 6.0 % Deposits 37.2 % Trade Payables 4.4 % Other Current Liabilities 6.0 % Total Non-Current Liabilities 9.7 % Total Shareholders’ Equity 16.8 % Minority Interest 8.3 % Short-Term Bank Borrowings 17.6 % MEDIA 70 FINANCE 55 ENERGY 26 CAPITAL EXPENDITURES (US$ Million) * AMOUNT TO BE DEDUCTED FROM THE TOTAL AS INTER SEGMENT ELIMINATIONS IS US$ 3,845 MILLION. OTHER 15 CONSOLIDATED FINANCIAL HIGHLIGHTS SUMMARY INCOME STATEMENTS (US$ million) REVENUE Non-Banking and Financial Services Banking and Financial Services OPERATING EXPENSE Non-Banking and Financial Services Banking and Financial Services OPERATING PROFIT Non-Banking and Financial Services Banking and Financial Services NET INCOME CONTENTS 01 02 04 06 08 12 16 17 25 35 41 51 55 83 87 99 The Do¤an Group Performance of Shares The Do¤an Group in Brief Message from the Chairman Message from the CEO Board of Directors Corporate Governance & Sustainability Holding Functions Banking and Insurance Energy Industry and Trade Tourism Media Social Responsibility Principles of Corporate Governance Compliance Report Consolidated Financial Statements at 31 December 2004 Together with Auditor’s Report 2004 2003 2002 5,744 4,462 3,451 4,828 3,617 2,758 916 845 693 (5,421) (4,099) (3,242) (4,638) (3,499) (2,687) (783) (600) (555) 244 240 125 186 9 18 58 231 107 178 275 58 CONSOLIDATED FINANCIAL HIGHLIGHTS SUMMARY BALANCE SHEETS (US$ million) 2004 2003 2002 5,198 3,953 2,935 Cash and Cash Equivalents 764 700 543 Securities 986 787 554 2,195 1,667 1,199 Trade Receivables 538 382 242 Other Current Assets 715 417 397 3,556 2,585 1,975 969 842 686 2,587 1,743 1,289 TOTAL ASSETS 8,754 6,538 4,910 TOTAL CURRENT LIABILITIES 5,717 3,966 3,155 Short-Term Bank Borrowings 1,545 1,070 872 Deposits 3,262 2,294 1,899 Trade Payables 388 230 105 Other Current Liabilities 522 372 279 TOTAL NON-CURRENT LIABILITIES 842 931 855 Long-Term Bank Borrowings 569 772 700 Other Non-Current Liabilities 273 159 155 1,469 1,102 558 726 539 342 8,754 6,538 4,910 TOTAL CURRENT ASSETS Banking Loans - Current TOTAL NON-CURRENT ASSETS Property, Plant and Equipment Other Non-Current Assets TOTAL SHAREHOLDERS’ EQUITY MINORITY INTEREST TOTAL LIABILITIES, MINORITY INTEREST AND SHAREHOLDERS’ EQUITY THE DO⁄AN GROUP DO⁄AN HOLDING BANKING AND INSURANCE BANKING D›flbank D›flbank Malta Limited BROKERAGE AND INVESTMENT BANKING Mirroring trends in the new economy, the Holding is mainly focused on providing services. The Holding Company has an interest in five primary business areas: finance, energy distribution, media, tourism as well as industry and trade. DO⁄AN YAYIN HOLDING NEWSPAPERS Hürriyet Milliyet Radikal Posta Fanatik Fanatik Basket Gözcü Referans (Previously Finansal Forum) Turkish Daily News D›fl Yat›r›m D›fl Portföy INSURANCE Ray Sigorta Do¤an Emeklilik MAGAZINE AND BOOKS Do¤an Burda Rizzoli Do¤an Books Do¤an Egmont Publishing DPP BROADCASTING AND PRODUCTION (Previously Do¤an Hayat Sigorta) TELEVISION CHANNELS LEASING Kanal D CNN TÜRK Euro D D›fl Leasing FACTORING D›fl Factoring CABLE TV CHANNELS Dream TV Fenerbahçe TV** Befliktafl TV** RADIO STATIONS ENERGY PO Oil Financing PO Petrofinance Cyprus Turkish Oil (Kipet) Petrol Ofisi Erk Oil Investments Petrol Ofisi International Trading INDUSTRY AND TRADE Çelik Halat Ditafl Do¤an Organic Products Hürriyet Pazarlama Milpa Do¤an Otomobilcilik TOURISM Milta Turizm Milta Bodrum Marina Majesty Club Kemer Beach Holiday Village Club Milta Holiday Village Ifl›l Tur Do¤an Air Radyo D CNN TÜRK Radio Radyo Foreks TV PRODUCTION ANS Production DIGITAL WORLD Do¤an Online Ultra Cable TV Hürriyet Internet DISTRIBUTION AND RETAILING Yaysat-Do¤an Da¤›t›m D&R PRINTING Do¤an Printing Centers Do¤an Ofset SUPPORT SERVICES Do¤an News Agency Do¤an Factoring PRESENCE IN EUROPE DYH International MUSIC Do¤an Music Company ** TECHNICAL SERVICES OF THESE CHANNELS ARE PROVIDED BY THE DHY BROADCASTING NETWORK. PERFORMANCE OF SHARES STOCK PERFORMANCE Do¤an Holding D›flbank Petrol Ofisi Milpa Ray Sigorta Ditafl Do¤an Çelik Halat Do¤an Yay›n Holding Hürriyet Do¤an Gazetecilik Do¤an Burda Rizzoli Dec. 31, 2003 Closing Price Dec. 29, 2004 Closing Price YTL US$ YTL US$ Change (YTL) Change (US$) 2.14 1.19 4.30 1.35 0.67 39.75 2.03 2.94 2.83 2.54 2.55 1.53 0.85 3.08 0.97 0.48 28.48 1.45 2.11 2.03 1.82 1.82 2.86 2.54 4.48 1.28 1.13 65.50 2.35 3.32 3.14 2.60 4.14 2.13 1.89 3.34 0.95 0.84 48.79 1.75 2.47 2.34 1.94 3.08 %33.86 %113.74 %4.07 -%5.49 %67.98 %64.78 %15.76 %12.96 %10.88 %2.27 %62.47 %39.18 %122.23 %8.21 -%1.73 %74.65 %71.33 %20.36 %17.45 %15.28 %6.34 %68.93 Dec. 31, 2003 Dec. 29, 2004 Publicly-Held Shares* Foreign Share Publicly-Held Shares* Foreign Share Change in Foreign Share (%) %34.29 %34.00 %5.15 %34.50 %36.44 %49.06 %37.56 %20.06 %33.37 %24.86 %15.07 %17.55 %6.47 %0.48 %3.54 %0.00 %0.00 %0.00 %73.00 %83.50 %12.50 %44.20 %34.29 %35.00 %5.15 %34.50 %27.01 %49.06 %37.56 %30.06 %40.00 %24.86 %15.07 %32.38 %15.49 %0.52 %0.60 %0.00 %0.00 %0.00 %81.20 %86.80 %15.70 %73.20 %84.50 %139.41 %8.33 -%82.94 %11.34 %3.89 %26.12 %65.72 Do¤an Holding D›flbank Petrol Ofisi Milpa Ray Sigorta Ditafl Do¤an Çelik Halat Do¤an Yay›n Holding Hürriyet Do¤an Gazetecilik Do¤an Burda Rizzoli * FIGURES USED TO CALCULATE THE ISE INDEX ON THE RELEVANT DAY HAVE BEEN USED TO CALCULATE PUBLIC SHAREHOLDING. 2 DO⁄AN HOLDING ANNUAL REPORT 2004 The performance of Do¤an Group shares on the ISE was generally positive in 2004. Although the high returns in 2003 slowed down share performance in 2004 to some extent, positive returns in real terms were achieved in general. Especially striking were the YTL and US$ returns in D›flbank, followed by Ray Sigorta, Ditafl Do¤an and Do¤an Burda Rizzoli. regard. By the end of 2004, foreign investors held 81.20% of the publicly-traded shares of DYH, and 86.80% of those of Hürriyet Gazetecilik. The share of foreign investors in most subsidiaries, including DOHOL, increased in 2004 in general. The most striking examples were, in descending order, D›flbank (139.41%), Do¤an Holding (84.50%) and Do¤an Burda Rizzoli (65.72%). Public shareholding in Do¤an Group companies is above ISE averages. In a secondary offering in 2004, public shareholding in DYH rose to 30.06%. While DOHOL share performance paralleled the ISE-100 index in 2004, the performance of D›flbank, Ray Sigorta, Ditafl Do¤an and Do¤an Burda Rizzoli shares was better than the performance of the index. The share of foreign investors in DOHOL and the public subsidiaries listed on the ISE is significantly high. Especially DYH and Hürriyet lead the ISE in this 32,3 1.554,8 1.129,4 17,6 12,0 358,7 MARKET CAPITALIZATION (MILLIONS US$) FOREIGNERS' SECURITIES CUSTODY ACCOUNTS (%) 2004 2003 2002 2001 2004 6,1 2003 2002 2001 397,3 THE DO⁄AN GROUP IN BRIEF Established in the 1950s, Do¤an Holding ranks among Turkey’s top five conglomerates. Do¤an Holding was listed as the 1313th largest company in “The Forbes Global 2000” index. 04 DO⁄AN HOLDING ANNUAL REPORT 2004 As one of the foremost corporate contributors to national wealth through diligent taxpaying and philanthropic activities, the Group has consistently been ranked among the top corporate taxpayers. T here are common fundamentals in all successful companies today irrespective of their line of business: prudence in managing risk while maintaining sustainable growth, creation of value for all stakeholders, responsibility as a corporate citizen and concern for the sustainability of society and the environment. These universal guidelines are the basic reasons for Do¤an Holding’s success in today’s fast changing and intensely competitive world. Tracing its beginning to the 1950s, Do¤an Holding now ranks among Turkey’s top five conglomerates. The small trading house started growing in the post-World War II era when Turkey initiated industrialization and modernization of its long neglected economy. One of the competencies of the Holding is investing in vital sectors of the economy - helping the country and itself to prosper. Mirroring trends in the new economy, lately, the Holding has shifted its focus to providing services. The Holding Company has an interest in five primary business areas: finance, energy distribution, media, tourism as well as industry and trade. Keen on sharing economic benefits with society, 34% of Do¤an Holding shares are publicly held while Adilbey Holding and the Do¤an Family jointly maintain a 66% interest. This ownership structure reflects the highest percentage of publicly traded stock of any group in Turkey. In addition to Do¤an Holding, ten other Group Companies are listed and traded on the Istanbul Stock Exchange (ISE). These currently include Do¤an Yay›n Holding, D›flbank, Ray Sigorta, Milpa, Çelik Halat, Ditafl, Hürriyet, Milliyet, Petrol Ofisi and Do¤an Burda Rizzoli. Do¤an Holding takes pride in being one of the very first business groups to adopt principles of sound corporate governance - long before they became legal requirements of the Capital Markets Board in Turkey. As one of the foremost corporate contributors to national wealth through diligent taxpaying and philanthropic activities, the Group has consistently been ranked among the top corporate taxpayers. The Ayd›n Do¤an Foundation has spent in excess of US$ 10 million for social and cultural programs to date. With an energetic and highly motivated top management team, Do¤an Holding looks confidently to a future where it becomes a major regional player within Europe, Central Asia and the Middle East. MESSAGE FROM THE CHAIRMAN AYDIN DO⁄AN We will continue to adhere to the principles of corporate governance that have always provided us with clear-cut guidance. 06 DO⁄AN HOLDING ANNUAL REPORT 2004 As international business standards dictate, we abide by the rules of corporate governance as we go about our routine business. We are fully aware that a company may only succeed in the long-term and sustain its state of affairs if it is capable of raising funds both from routine operations and from investors when further expansion is needed. D ear shareholders, colleagues and business partners, Frequent terrorist hits, especially in Iraq, and regional upheavals threaten global stability in the Middle East and West and Central Asia. Adding to these, uncertainties concerning the value of the dollar and the euro continue to be the sources of market volatility. The French and Dutch people’s no vote in the referendum for the EU constitution will definitely have long term implications on the euro as well as on the EU itself. The past year saw a sharply declining US dollar and volatility in oil prices but in the final analysis, the global economy has considerably improved. Supported by strong financial results and high profit, the revival of business investment is expected to continue in the USA and will hopefully resume in Europe. At the same time, consumer spending will increase after the recent retreat of oil prices to more tolerable levels. As job creation progressively escalates and monetary conditions remain favorable, there is reason to expect global economies to retain the momentum of recovery over the next two or three years. The tension between China and Japan concerning the revived memories of reprehensible misbehavior of Japanese soldiers in China during the Second World War caused some social unrest in major cities across China in April of 2005. This could have impaired relations between China and Japan but thanks to wisdom adopted by both sides, the problems were alleviated. Both of these countries are major players in the global economy. In China, activity accelerated during the third quarter of 2004 following a desired slowdown in the first half of the year. Japan scored an impressive comeback with regard to exports resulting in a recovery of investment, employment and consumption. However, from a global standpoint, uncertainty still remains as to whether Europe will play a strong supportive role in this worldwide trend by promoting domestic demand. At home, driven by buoyant private business investment and household consumption in 2004, the GDP reached a spectacular annual growth rate of 9.9%. It is likely to slow down to a more sustainable pace of about 6% in 2005 and 2006, with exports and domestic demand remaining robust. We expect that monetary and fiscal policies will be strictly adhered to while the ambitious structural reform agenda will be carefully implemented as domestic and international confidence continues to grow. Gains from this growth should be allocated to reduce public debt to improve fiscal sustainability and rein in the growing current account deficit. A strong appreciation of the euro, in the context of worsening external trade imbalances, will not have a major impact on the Turkish economy. Many exporters have already converted into euro or have hedged themselves against further declines in the dollar. The weak dollar will actually help Turkey decrease external debt while the dollar-savers regain confidence in their own currency, assisting in the fight against the chronic inflation that has plagued the country for decades. The timing for the introduction of the new Turkish lira (YTL) could not have been more appropriate. Apart from making calculations easier, the YTL will instill all economic players with confidence in the local currency and help bring inflation down to one-digit figures. Another major item on the agenda for some time has been the EU accession talks as an overwhelming majority of the Turkish people wish to join the EU as soon as possible. We believe Turkey has achieved much on the road to compliance with EU legislation and standards and now is the time for the EU to show its sincerity by keeping the negotiation period short for Turkey's full membership. When Turkey becomes an EU member state, possibly before 2015, both sides of this partnership will gain economic and political benefit. I believe that the real benefit for the Turkish people lie not in full membership but more in the actions taken to achieve greater democracy, a powerful legal structure and equitable social standards. Certainly, the world has become a place where technology and globalization work hand-in-hand to narrow differences and remove obstacles between economies and cultures. It is not possible for Turkey to alienate herself completely from a potential shortage in the oil industry of a Latin American country. Similarly, markets in Latin American countries were obviously affected by the consecutive crises that we experienced in Turkey during 2000 and 2001. We need to play by global rules and be competitive in both domestic and global markets, only then will Turkey attract more direct foreign capital, resolve its capital deficiency problems and become a stronger player in the world economy. One way to bring in direct capital is by forming international alliances and partnerships with leading companies around the globe. Any major multinational planning to contribute to the high-potential of the Turkish economy must have a competent local partner to effectively launch its products and services. As Do¤an Holding, we have chosen to grow by international partnerships and strategic alliances. We have set an example in this regard for other Turkish businesses. We sold a majority stake in D›flbank and its affiliated financial institutions to Fortis Bank. This milestone transaction is an evidence of the prospering Turkish economy where major players around the globe would now like to take a part. The proceeds we shall raise in the sale of these companies will again be invested in our existing businesses to turn us into a global player. As international business standards dictate, we abide by the rules of corporate governance as we go about our routine business. We are fully aware that a company may only succeed in the long-term and sustain its state of affairs if it is capable of raising funds both from routine operations and from investors when further expansion is needed. This will be possible if we strictly implement the four principles of good corporate governance: accountability, responsibility, transparency and fairness. These values create the trust between every stakeholder and all economic institutions. Turkey has a relatively young and growing population when compared to many of the EU member states. This is an important strategic advantage for EU companies seeking a market for their products and services outside their native countries. As the composition of the population shifts from rural to urban areas, the need for education exponentially rises, sometimes beyond the reach of governmental budgets. We believe it is our responsibility to assist in the education of Turkey's youth by building schools and other training institutions. We also think that organizing cultural and artistic affairs are important because they contribute to the intellectual wealth of Turkish citizens. For this purpose, we have organized the Ayd›n Do¤an International Cartoon Competition and the Ayd›n Do¤an Awards, which have become annual events of long standing. As we continue to invest in Turkey's future, creating value for the Company and all stakeholders, fulfilling philanthropic obligations have become as important as ever. I would like to express my gratitude once again to all members of our family – our stakeholders, business partners and employees. As we look forward to a more prosperous future full of even greater achievement, we believe that new synergy will develop to maintain our Group's position at the forefront of the Turkish business community. Ayd›n Do¤an Chairman MESSAGE FROM THE CEO TUFAN DARBAZ Parallel to the country’s impressive economic developments, Do¤an Holding has found a series of successes in its profitability, productivity and especially the attainment of strategic goals during 2004. 08 DO⁄AN HOLDING ANNUAL REPORT 2004 As a consequence of our achievements, the market value of Do¤an Holding stocks traded on the Istanbul Stock Exchange has increased 39% since the beginning of the year. V alued shareholders, partners and associates, I would like to present to you with a brief overview of the year 2004 for Turkey, and then share with you the highlights of Do¤an Holding’s operations for the year. The year 2004 will undoubtedly be remembered as a period during which crucial steps have been taken and very significant developments have transpired. Thanks to the implementation of bold reform policies during this period, the Turkish economy has left behind its crisis-stricken past and has entered a period of sound and stable growth. The economy continues to grow and inflation is on the decline; the budget deficit, although increasing in nominal terms, is decreasing as a percentage of the country’s total economic output. Tourism and export revenues are expected to reach record levels by the end of the year. Turkey’s economic decision makers have closely adhered to IMF guidelines especially in relation to the primary deficit and will presumably continue to do so; thereby they will avoid instigating uncertainty in national and international markets. At present, all economic indicators, except the current account deficit and unemployment, fare favorably and are under control. In a developing country such as Turkey, the main goal of a commercial enterprise should not be to merely grow, but rather to attain sustainable and profitable growth. The key to such growth is to maximize productivity in every single operation we carry out and to implement smart and flexible financing strategies. In this regard, our subsidiaries have increased their operational productivity and have also rendered their finances more sound and flexible. These results give us more confidence and optimism regarding the future. As a consequence of our achievements, the market value of Do¤an Holding stocks traded on the Istanbul Stock Exchange has increased 39% since the beginning of the year. Our Group is subdivided into three strategic business units: financial services, assembled under D›flbank recently sold to Fortis, at a price in line with the achievenments of the bank; energy distribution, carried out by Petrol Ofisi; and media, grouped under Do¤an Yay›n Holding. All three of the aforementioned strategic business lines have performed remarkably well during 2004. Highlights of the Energy Group in 2004 The first of the Copenhagen Criteria, which concerns political and social issues, has been implemented with the completion of necessary legal reforms. On December 17th, with the wide support of all sectors of the civil society, Turkey has obtained a date to commence accession talks with the European Union. December 17th ought to be understood not as the end but rather the beginning of an extensive reform process on the road to EU membership. In this regard, Turkey may consider itself having passed a critical threshold, and yet, EU membership talks will certainly constitute a challenging process. In the period ahead, along with the country’s political and technical decision makers, the private sector, too, must prepare itself for change. For example, as far as Do¤an Holding is concerned, we are currently scrutinizing the legal framework and directives concerning the economic sectors in which we operate and our preparations will continue throughout the negotiation process with the EU. Structural reforms, as prescribed by the IMF and supported by the EU, will help to further stimulate Turkey’s economy and create a favorable environment for foreign investment. Parallel to the country’s impressive economic developments, Do¤an Holding has found a series of successes in its profitability, productivity and especially the attainment of strategic goals during 2004. The year has been very positive for our companies, in line with our previous expectations. Many of our companies have even surpassed their aggressive performance projections for 2004. Our subsidiaries have outperformed the Turkish economy, increasing their market shares in their respective sectors as well as their overall profitability. • In 2004, Petrol Ofisi has maintained a market leadership position in all its business segments, due to a set of efficient operating principles, additions to its product lines and investment in infrastructure and new stations. • In 2004, the market share of Petrol Ofisi reached 25.6% in gasoline, 35.8% in diesel, 71.5% in aviation sales, 39.0% in black products and 31.9% in lubricants. • Petrol Ofisi has increased its net sales, and has simultaneously prolonged its debt maturity and continued to reduce its net financial debt. • Petrol Ofisi which controls 31% of the total storage capacity of energy distribution companies in Turkey, has continued its investments in 2004. • ERK Oil Investments Inc., founded in order to efficiently respond to developments in the fuel oil sector related to the recent regulations included in the new “Fuel Oil Market Law”, has increased the number of its stations to 428. This company aims to attain its target of 800 stations and a 2.5% market share in a period of three years. • As the law stipulates that all real and legal persons active in the areas of fuel oil dealership, refinery, distribution, bunkering and transport must obtain a license, Petrol Ofisi has made a collective application in the name of all its dealers. • Presumably, the liberalization of prices and imports introduced by the new Fuel Oil Market Law will have a beneficial effect on Petrol Ofisi’s performance, since the company enjoys a wide nationwide network of more than 3,600 dealers, which will allow it to efficiently capitalize on its strong logistics network and competitive structure. MESSAGE FROM THE CEO Highlights of the Financial Services Group in 2004 • D›flbank, on its 40th anniversary, ranks among Turkey’s top 10 and the world’s top 500 banks in total assets. • Having become a full-service financial services group with 5,000 employees and US$ 5.2 billion in total assets as a result of the radical transformation program initiated five years ago, D›flbank has continued to grow, consolidate its financial operations and provide increasing support to manufacturing industries in year 2004. • Including all its financial services subsidiaries, D›flbank is the sixth largest bank in terms of the range of its network: with 170 branches throughout the country, it has successfully implemented a sound growth strategy in commercial as well as small business banking. • Practically in a class of its own in Turkey being comprised solely of financial services subsidiaries, D›flbank receives among the highest scores from credit rating agencies in terms of its financial strength. • Having distributed a total of 1.2 million credit cards, D›flbank has one of the fastest growing customer bases in credit card uptake and usage. • D›flbank is one of the most important players in regards to Turkey’s foreign trade volume; the total number of D›flbank customers approaches 1.5 million. 10 DO⁄AN HOLDING ANNUAL REPORT 2004 Do¤an Holding continues its efforts to spread its efficient corporate governance perspective to the whole of Turkey. As always, transparency, accountability and fairness constitute the main pillars of our institutional structure. Highlights of the Media Group in 2004 Our Targets and Prospects for 2005 • In terms of advertising revenues, which constitute the bulk of income for most media companies, the year 2004 has been very favorable, due to overall economic growth and a decrease in interest rates. As leaders of their sectors, the Do¤an Yay›n Holding companies have significantly benefited from this development. With regards to 2005, I would like once again to underscore our resoluteness in attaining our growth, profitability and productivity targets, achieving our strategic goals and surpassing our 2004 performance. • Taking into consideration that the upcoming negotiation process with the EU will stimulate a more sound and stable economic environment, we expect that the advertising market will grow considerably and that this growth will favor the performance of our media companies. • In its fifth year, the continuing success of CNN Turk serves as a shining example for other foreign partnerships in the sector to emulate. • As a provider of internet, portal and e-business services to individual and corporate customers, Do¤an Online has obtained a Long Distance Telecommunication Services License and has launched operations in the telecommunications sector in 2004. In 2004, apart from these achievements of our subsidiaries, there has been one other noteworthy development, which we consider as the fruition of our determination to live up to our social responsibilities. The Organic Farm Project of Do¤an Holding was placed among the top 10 best practice cases in the EU-wide “Corporate Social Responsibility” campaign, which was organized by The Enterprise Directorate-General of the European Commission. This project complements perfectly the new leadership role Do¤an Holding has taken in sustainable development. As with Do¤an Organic Products in Kelkit, we are championing a world in which there is a fair, equitable and responsible sharing of all world resources, while maintaining economic, social and environmental sustainability. Do¤an Holding continues its efforts to spread its efficient corporate governance perspective to the whole of Turkey. As always, transparency, accountability and fairness constitute the main pillars of our institutional structure. The principle of openness continues to guide all our operations, as we enhance the channels of access to our corporation. Encouraging all our employees to increase their performance and productivity is another major goal. Our performance centered approach will bear abundant fruit from the next year onwards. Our vision for 2005 is a productive and successful Do¤an Holding with a global focus. • As well as undertaking new operations that should result in synergies with our existing businesses, we aim to fully exploit opportunities at hand, by increasing productivity, deploying state-of-the-art technology and differentiating ourselves in terms of commitment to efficiency and quality. • In every sector in which we are engaged, we structure our activities around a customer-centered approach. This “customer first” vision is complemented with the strategy of assisting those of our companies with market leadership positions to fortify their dominance and to help those with the potential of becoming a market leader to fully realize their potential. • The Do¤an Group will continue to closely monitor all privatization projects in the coming period. Among the forthcoming privatizations, we are most interested in the privatization of the National Lottery Administration, which is in line with our present operations and thus is likely to create considerable synergy if realized. • We are also looking forward to extending our activities and know-how beyond our national borders. As we build all our operations around constructive motivation and open lines of communication between our shareholders, business partners and employees, Do¤an Holding will continue to prosper in all of its business lines. I would like to take this opportunity to extend my gratitude to all we owe much of our success to. Your support and endorsement will continue to be the driving force behind our future achievements. Tufan Darbaz CEO BOARD OF DIRECTORS 12 DO⁄AN HOLDING ANNUAL REPORT 2004 AYDIN DO⁄AN Born in 1936, Mr. Ayd›n Do¤an attended Istanbul Economy and Commerce Academy where he became the Student Community Leader owing to his leadership qualities. In 1958, while still in school, he founded his own company. He established a transportation company but kept active in other businesses related to passenger and commercial vehicles as well as construction equipment. Mr. Do¤an also founded a number of other enterprises dealing in agricultural products and wholesale of pharmaceuticals before 1970. Mr. Do¤an founded his first industrial company in 1974 and joined both the Assembly and the Administrative Board of Istanbul Chamber of Commerce. In the years that followed, he served as a board member in the Turkish Union of Chambers and Exchanges. Mr. Do¤an became a publisher with the acquisition of the daily newspaper Milliyet in 1979. Today, he is the most senior newspaper owner in Turkey. Between 1986 and 1996, he served as the head of the Association of Turkish Newspaper Publishers. At the WAN (World Association of Newspapers) meeting held in Tokyo in 1998, Mr. Do¤an was elected the first Turkish board member. He was awarded the Turkey State Outstanding Service Medal in 1999. Currently, he serves as one of the vice-presidents in the Executive Committee of WAN. BOARD OF DIRECTORS Since 1977, Mr. Do¤an has topped the highest taxpayers list registered with the Istanbul Chamber of Commerce. He strongly believes in private sector involvement in national and regional development and has initiated cultural and educational projects with the establishment of the Ayd›n Do¤an Foundation in 1996. To date, eight schools have been built and named after him and family members. 01 AYDIN DO⁄AN CHAIRMAN 02 ‹MRE BARMANBEK DEPUTY CHAIRPERSON 03 Dr. VURAL AKIfiIK DEPUTY CHAIRPERSON 04 TUFAN DARBAZ CEO & MEMBER 05 MEHMET AL‹ YALÇINDA⁄ MEMBER 06 ARZUHAN YALÇINDA⁄ MEMBER 07 VUSLAT DO⁄AN SABANCI MEMBER 08 HANZADE DO⁄AN MEMBER 09 AL‹ RIZA TEMURO⁄LU MEMBER 10 TAYFUN BAYAZIT MEMBER 11 TAYLAN B‹LGEL MEMBER ‹MRE BARMANBEK Born in 1942, ‹mre Barmanbek graduated from Ankara University, School of Political Science with a BSc. degree in Economics and Finance. Her career began in 1963 at the Ministry of Finance, as an assistant tax auditor in the Board of Accountancy Specialists, followed by a promotion in 1966 to Accountancy Specialist. She accepted a position with the State Planning Organization as a State Planning Specialist. After a successful year at SPO, Barmanbek resumed the position of Accountancy Specialist within the Ministry of Finance until 1975. She also acted as a member for the Tax Appeals Commission. In 1977, Barmanbek resigned from her post in Ankara and started to pursue her career in private sector. Barmanbek assumed the Financial Director position in Do¤us Akü Industry Inc., a joint venture company founded by the Koç and the Do¤an Group. She then rose to the General Manager position in the Company. ‹mre Barmanbek was later appointed as the Financial Coordinator for Do¤an Holding and became the CFO in 1988. She continued to serve in the Company as the CEO and Executive Member of the Board. Due to her dynamic management style and her ability to create added value, she received the “Best Female Manager of the Year” award in by the daily newspaper Dünya in 2001. In 2002 the prestigious Fortune Magazine International Edition recognized her as the 33rd “Most Powerful Woman in Business” in Turkey. In 2003 and 2004, she was acknowledged as the 21st and 22nd “Most Powerful Woman in Business” by the same magazine, respectively. She currently is a member of Turkish Industrialists and Businessmen's Association (TÜS‹AD). Since 2003, she has been Deputy Chairperson to the Board of Directors and Member of the Executive Board for Do¤an Holding; she also serves on the boards of several group companies. Dr. VURAL AKIfiIK Dr. Vural Ak›fl›k completed his high-school education at Robert College, Istanbul. He earned a B.Sc. in Economics and a M.Sc. in Mathematics from the Middle East Technical University. He received his Ph.D. in Mathematical Statistics from the University of California at Berkeley. Dr. Ak›fl›k taught at the Middle East Technical University and University of California, Berkeley before joining Pamukbank in 1976. In 1984, he became the CEO of Interbank. Founding Turkish Merchant Bank (TMB) in 1988, the first investment bank in Turkey, in partnership with Bankers Trust Company, Türkiye ‹fl Bankas› and D›flbank, he served as its founding shareholder, Chairman and CEO until 1997. After selling his shares in TMB to Bankers Trust Company, he was appointed the CEO of D›flbank. 10 9 5 3 11 7 4 8 6 1 2 In 2001, he was invited to join the State Banks Administration as Chairman with the specific mission to restructure state-owned banks. After the successful completion of organizational and financial restructuring, Dr. Ak›fl›k returned to D›flbank where he continued as the Chairman of the Board. At present, he is also the Deputy Chairman of Petrol Ofisi, the largest oil distribution company in Turkey, and the Deputy Chairperson and Member of the Executive Committee at Do¤an Holding. He has served on the boards of Baflak Sigorta, Lafarge Cement Turkey and SYB (Turkish Industrial Investment Bank). He acted as the Chairman for Ray Sigorta and Do¤an Hayat. He is also on the Board of Alarko Holding. BOARD OF DIRECTORS VUSLAT DO⁄AN SABANCI Dr. Ak›fl›k is the Chairperson for the Turkish-US Business Council, High Advisory Council member for the Turkish Industrialists and Businessmen's Association (TUSIAD), Board Member of Turkish Economic and Social Studies Foundation (TESEV), Executive Board member of Malatya Educational Foundation and Founding Member of Istanbul Educational Foundation. Born in 1971, Vuslat Do¤an Sabanc› graduated from Bilkent University with a degree in Economics. She continued her education at Columbia University in New York, where she received a Master’s degree in International Media and Communications. Vuslat Do¤an Sabanc› worked in the editorial management department of The New York Times newspaper for one year. Following this, she worked for The Wall Street Journal in the formation of the Asian Business World News Channel and the Journal’s Latin American Edition. In 1996 she joined the Hürriyet Newspaper as Vice President in charge of advertising. Three years later she was promoted to the position of Group President of Marketing Operations, where her responsibilities included marketing, sales, human resources, and IT operations. TUFAN DARBAZ Tufan Darbaz graduated from Bosphorus University with a degree in Business Management in 1978. He completed his graduate studies in Business Strategy at Strathclyde University in Scotland. Today she continues to serve as Hürriyet’s CEO and as a member of the Board of Directors. In addition to strategic planning and business development, she is also responsible for the newspaper’s administrative operations. He started his professional life in STFA, later joining the Sabanc› Group. During his 18 years with the Group, he served on several boards, formed and led strategic departments finally becoming the President of Strategy and New Business Development Group. Vuslat Do¤an Sabanc› is also a member of the International Press Institute’s Board of Directors. He joined Do¤an Holding in 2001 as Deputy CEO and has held the CEO position at the Do¤an Holding since the beginning of 2003. He currently serves on the boards of several Do¤an Holding companies including D›flbank and Petrol Ofisi. Mr. Darbaz is also an active participant in civil society. He is a founder and a board member of the Corporate Governance Association of Turkey, Bosphorus University and Robert College Businessmen’s and Executives’ Association and a member of Turkish Industrialists and Businessmen’s Association (TÜS‹AD), Turkish Textile Producers Association, Alumni Organization of Bosphorus University, to name a few. MEHMET AL‹ YALÇINDA⁄ Born in Istanbul in 1964, Mehmet Ali Yalç›nda¤ graduated from ACL with high honors in 1989. In 1990, he joined Do¤an D›fl Ticaret, which manages all foreign procurement for the Do¤an Group. A year later, Mr. Yalç›nda¤ was appointed to the Executive Committee of Do¤an Holding and in 1992 joined the daily Milliyet as Assistant General Manager. After becoming Vice President of the newspaper in 1994, he founded the Simge Group and launched five new brands in the Turkish daily newspaper market. The same year, Do¤an Group acquired Turkey’s largest newspaper, Hürriyet. In 1996, the media companies within the Group merged under the umbrella of Do¤an Yay›n Holding with Mr. Yalç›nda¤ assuming the position of Vice President. Working to create areas of synergy to serve all publishing companies within Do¤an Yay›n Holding, he was appointed President of the Executive Board in 1999. At the beginning of 1998, Mr. Yalç›nda¤ organized road shows all over the country to introduce the Group, and managed the IPO of the Holding Company. As Group Executive Committee President, he worked to develop the corporate identities of all the affiliated companies and, pursuing foreign partnerships, formed the book publishing division of Do¤an Egmont (1996), the magazine Group in partnership with Burda and Rizzoli (1998), and formed CNN Türk (1999) in partnership with CNN. Following the seperation of the book and magazine companies into two entities, he established the D&R chain of stores. HANZADE DO⁄AN Hanzade Do¤an graduated from the London School of Economics in 1995 with a BS degree in Economics, and earned her MBA in 1999 from Columbia University. Now responsible for DYH’s strategic planning, Ms. Do¤an is a Vice President of the Executive Committee. During the course of her studies at Columbia University, she was an active member of the Media Management Association, the Venture Capital Club, and Columbia Women in Business. Ms. Do¤an was also a prizewinner in Columbia’s Business Plan Competition for new ventures. Her professional career includes media management training at Daily Express in London in 1993 and summer internship at the Interbank Division of the Central Bank of Turkey in Ankara in 1994. Between 1995 and 1996, Ms. Do¤an worked as a financial analyst at Goldman Sachs International in London, in the Communications, Media and Technology Group, where she gained experience in acquisitions and mergers. In 1996, Ms. Do¤an joined DYH as senior strategist and led the Hürriyet joint venture project with Bertelsmann, working through the sale of a minority stake (25%) of DYH Magazine group to Rizzoli. In 1999, she served as founder and CEO of Do¤an Online, a venture which quickly became one of Turkey’s leading ISPs. In February 2002, Hanzade Do¤an was appointed Chairman of the Board of Do¤an Online, and in September 2002, became a Vice President at DYH. She currently serves as the CEO of Do¤an Newspaper Publishing. AL‹ RIZA TEMURO⁄LU Born in 1945, Ali R›za Temuro¤lu graduated from the Political Sciences Faculty of Ankara University in 1966. He started his professional career as an Assistant Auditor in the Ministry of Finance’s Tax Auditor Board in 1967 and was then promoted to full auditor. Before joining Do¤an Holding, he served in Turkish Industrial Development Bank (TSKB) as a Financial Analyst from 1974 to 1979. After a brief spell as Administrative and Commercial Affairs Manager in Do¤an Newspaper Publishing, he was assigned as the Assistant General Manager in the same company. From 1993 on, he served as Assistant Financial Coordinator, General Secretary, and Advisor. He currently is a Board Member in Do¤an Holding. ARZUHAN YALÇINDA⁄ TAYFUN BAYAZIT After graduating from Saint Michel High School and earning a degree in Sociology from Bosphorus University, Arzuhan Yalç›nda¤ received her MBA in England and began her professional career in 1990. Tayfun Bayaz›t was born in 1957. He earned his BS degree from S. Illinois University Mechanical Engineering Department in 1980, to be followed by his MBA degree from Columbia University Finance and International Relations Departments in 1983. From 1990 to 1992, Ms. Yalç›nda¤ worked at Milpa A.fi. and initiated a mail order business in cooperation with the German firm Quelle. Between 1993 and 1995, she took part in the establishment of Alternatifbank and served on the board of the Bank. Ms. Yalç›nda¤ managed the Finance Department at the Milliyet Magazine Group from 1995 to 1996. She currently serves as the President of Do¤an TV&Radio Executive Board and as a Member of the Board of Do¤an Holding. In 1999, Ms. Yalç›nda¤ launched efforts to establish a joint news network between CNN International and Do¤an Yay›n Holding, the first example of such an initiative in Turkey. The project became operational in 2000 when CNN TÜRK was formally established jointly with the AOL Time Warner Group. Ms. Yalç›nda¤ also serves as a Board Member on the following organizations: the Turkish Industrialists and Businessmen’s Association (TÜS‹AD), the Turkish-American Businessmen’s Association (TABA), the Turkish Education Volunteers Foundation (TEGV), the Turkish Female Entrepreneurs Association (KAG‹DER) and the Third Sector Foundation of Turkey (TÜSEV). She is one of the founders of the Ayd›n Do¤an Foundation, where she currently serves as a Board Member. 14 DO⁄AN HOLDING ANNUAL REPORT 2004 Bayaz›t started his professional career at Citibank and has worked in various senior executive positions within the Çukurova Group companies for 13 years, such as Yap› Kredi (Senior Executive Vice President), Interbank (CEO) and Banque de Commerce et de Placements SA (Switzerland-President & CEO). He was appointed as the Do¤an Holding Deputy Chairman in 1999 and in April 2001 he assumed the CEO position in D›flbank. Bayaz›t, appointed as the Chairman of the Bank in 2003, also serves as the chairman of various D›flbank subsidiaries, such as Ray Sigorta, Do¤an Emeklilik, D›fl Yat›r›m, D›fl Portföy Yönetimi, D›fl Faktoring, D›fl Leasing, and D›flbank Malta. Bayaz›t is currently the Head of Banking Working Group within the Turkish Industrialists and Businessmen’s Association (TÜS‹AD), a member of the Corporate Governance Association Board and Private Sector Volunteers Association. TAYLAN B‹LGEL Born in Ankara in 1942, Taylan Bilgel graduated from Ankara College in 1963 and went on to complete his education at the Academy of Economics and Commercial Sciences in Ankara. Graduating in 1971, he began his professional career as the owner and manager of the Gül Palas Hotel in Ankara. Since 1983, he has been the Chairman of the Board of Directors of Anadolu Otomotiv, of which he is the founder. EXECUTIVE COMMITEE 5 4 3 2 1 EXECUTIVE COMMITEE AYDIN DO⁄AN CHAIRMAN OF THE EXECUTIVE COMMITEE HANZADE DO⁄AN MEMBER OF THE EXECUTIVE COMMITEE ‹MRE BARMANBEK MEMBER OF THE EXECUTIVE COMMITEE DR. VURAL AKIfiIK MEMBER OF THE EXECUTIVE COMMITEE TUFAN DARBAZ MEMBER OF THE EXECUTIVE COMMITEE AND CEO 15 DO⁄AN HOLDING ANNUAL REPORT 2004 CORPORATE GOVERNANCE & SUSTAINABILITY Do¤an Holding has long believed that good corporate governance is the glue that holds together an efficient and robust economy, which in turn generates real value for all participants. We are committed to maintaining our leadership position in corporate governance in Turkey. To a degree, the global economy continues to recover from the gross ethical lapses in business uncovered in recent years. Enron, Tyco and Worldcom in the US and Parmalat in Europe are textbook examples of corporate malfeasance on a massive scale. Unfortunately, some Turkish companies were found to be no better. In particular, the country’s financial institutions showed a serious lack of integrity. This resulted not only in the collapse of the numerous enterprises directed involved, but it also acted as a drag on the nation’s overall economy, stifling its true growth potential. Out of the corporate ashes in the US and elsewhere came a new regulatory framework, increased oversight and a renewed focus on corporate governance. Do¤an Holding long ago assumed a leading role in Turkey in this realm, and many companies here have more recently followed suit adopting principles of good corporate governance for the first time in many cases. This however was merely the first phase of a long evolutionary process. Turkish businesses have passed the theoretical phase, and are now firmly into the execution phase of developing sound foundations in good corporate governance. Aware of the need to bring together a group of like-minded people who wanted to create an interest in the principles of good corporate governance, the CEO of Do¤an Holding and several top management members were instrumental in the establishment of the Corporate Governance Association of Turkey (COGAT). Founded in early 2003, COGAT - whose mission is to establish, develop and assist with the dissemination and adoption of corporate governance best practices in Turkey both in private and public institutions - now has nearly 200 active members. 16 DO⁄AN HOLDING ANNUAL REPORT 2004 In addition to its well-attended annual summit most recently held in September 2004, COGAT sponsors bi-monthly meetings for its membership featuring panel discussions with corporate governance experts from Turkey and abroad. As an extension of good corporate governance principles, top level management also took part in the establishment of Business Council for Sustainability DevelopmentTurkey affiliated with the United Nations. Several Do¤an Holding executives are active participants in the movement and one sits on the board of the association. The equitable division of world resources and leaving resources for the use of viable future genarations is a cause that has deeply resounded within Do¤an Holding coupled with the ethical requirements of the corporate governance movement. Do¤an Holding has long believed that good corporate governance and sustainability is the glue that holds together an efficient and robust economy, generating real value for all participants in turn. We are committed to maintaining our leadership position in these two important issues in Turkey. The four principles of corporate governance - accountability, responsibility, transparency and fairness - create the trust between each and every stakeholder and economic institutions. In the long run, this is what contributes to rising living standards and higher purchasing power for citizens and the revitalization of the economy. Do¤an Holding is proud to serve social and econmic causes as an activist and role model in Turkey. HOLDING FUNCTIONS REHA MÜSTECAPLIO⁄LU AUDIT GROUP PRESIDENT THE INTERNAL AUDIT GROUP The internal audit function at Do¤an Holding oversees the compliance of all activities to laws and regulations as well as the policies of the corporation. Recently, the market value of a company has tended to be highly dependent on how successfully it has adopted and implemented sound corporate governance principles. The internal audit function plays an imperative and indivisible role in the execution of these principles, the core of which emphasizes fairness, transparency and accountability. This function has an important role in the reliability and integrity of financial and operational information. The internal audit function at Do¤an Holding oversees the compliance of all activities to laws and regulations as well as the policies of the corporation. Furthermore, by monitoring the implementation of adopted procedures, internal audit ensures that the internal control mechanism of each company in the Holding is effective. The Internal Audit Department also conducts operational audits and contributes to process development, thus helping to ensure efficiency, cost savings and effectiveness in all Do¤an Holding ventures, leading to increased market value. Finally, by implementing the contemporary risk-based-audit approach and carrying out risk analysis of companies systematically, the internal audit function contributes to the improvement of risk management by identifying and evaluating risks in Do¤an Holding companies. HOLDING FUNCTIONS THE STRATEGY GROUP The Strategy Group at Do¤an Holding consists of two departments: Strategy and Business Development, and Information Technology. The key objective of the Strategy Group is to define the vision of the Company, and to support it with action plans. The Strategy Group at Do¤an Holding consists of two departments: Strategy and Business Development, and Information Technology. The key objective of the Strategy Group is to define the vision of the Company, and to support it with action plans. The work of the Strategy and Business Development Department facilitates the initial assessment of commercial and social projects and formulates strategies during the implementation stage. The Department also incorporates the task of life stage management for Holding businesses. The degree of change taking place in every industry today is dramatic. Whether it is in such areas as improvement orientation, restructuring, re-strategizing, operational quality enhancement or others, each of these involve major changes which, if badly managed, can produce catastrophic results. Although risk is inevitable in the process of change, a significant amount of anxiety and distress can be avoided by having a solid plan beforehand. Therefore, the Holding’s efforts serve to assist its subsidiaries in successfully managing major change and diversification processes. Within this framework, the Department’s practice supports the analysis of long and medium range projects such as technology investments, strategic partnerships, as well as divestitures, privatization projects, acquisitions and mergers. The complementary nature of the conglomerate’s activities is strengthened through the integration of its Information Technology Department into several inter-organizational operations. The effective usage of IT empowers management in assessing and evaluating business opportunities while positioning the Holding at the cutting edge through significant achievements in operations and application development. The overall process within the Holding is carried out by the implementation of tailored, stateof-the-art application software some of which are generated by the Department’s programmers. With rapidly increasing globalization and competition within all industries becoming fiercer by the minute, the Strategy Group plays an integral role in keeping Do¤an Holding ahead of the curve. Without the strong strategic underpinning of its business units, and its well-integrated world class IT infrastructure, Do¤an Holding would not be the success it is today. As importantly, the Holding’s Strategy Group helps guide the conglomerate to an even more successful tomorrow. 18 DO⁄AN HOLDING ANNUAL REPORT 2004 YAHYA ÜZD‹YEN STRATEGY GROUP PRESIDENT HOLDING FUNCTIONS AHMET KARACAH‹SARLI FINANCIAL AFFAIRS GROUP PRESIDENT THE FINANCE GROUP The Finance Group regularly utilizes debt and capital markets instruments to obtain low cost long-term financing to foster the Holding’s organic growth and realize its acquisition strategies. Efficient financial planning and resource allocation are imperative in a large organization as Do¤an Holding. Managing cash flow and determining the appropriate debt structure for the Holding’s companies requires free flow of information and deft coordination with the Finance Group. The efficient intra-Holding flow of financial information depends upon a well-developed MIS while a highly trained professional staff analyzes and acts upon the data for the benefit of the Holding. The Finance Group regularly utilizes debt and capital markets instruments to invest surplus cash, to obtain low cost long-term financing to foster the Holding’s organic growth and realize its acquisition strategies. Thus, Do¤an Holding is able to boost its competitive position both domestically and abroad. Institutional investors, Do¤an Holding’s largest source of long-term capital, tend to concentrate their stock holdings in entities with whose financial position they are most familiar and confident. In order to keep these investors current and well-informed, it is essential to provide them with regular and timely financial reports, as well as a convenient forum for their analysts to obtain information and receive answers to all of their questions. In an era of shrinking margins, CEOs have fewer resources, time and staff available to perform the function of investor relations. Hence, Do¤an Holding’s Investor Relations Department allocates a considerable amount of time and energy to information sharing. It is the aim of the Investor Relations Department to achieve an appropriate valuation of Holding stocks within the capital market. The Department has set out to gain lasting stockholder trust and increase transparency while avoiding any informational irregularities and reducing share price volatility. Do¤an Holding works toward these objectives through continuous, open and targeted dialogue with all capital market participants. With regard to capital market professionals, the focus is on fund managers, investment funds, pension funds and insurance analysts, as well as banks and brokerages and their sales and research teams. In accordance with the Holding’s objectives, management uses all available communication tools, including financial reports, analyst meetings, road shows and conferences. The Holding’s IR website, where the same information is made available to all target groups simultaneously, is particularly important in this respect. Constant risk assessment and management across the Holding’s companies is another vital function of the Finance Group. Regular enhancement of the intra-Holding MIS data collection and financial reporting works to further improve decision-making and financial controls, both critical to Do¤an Holding’s risk management success and in turn its market value. With newly enacted, stricter regulations governing corporations, and themselves under increased scrutiny, regulatory compliance is as important today as it has ever been in corporate history. The Holding’s Finance Group works to ensure that all pertinent regulations are followed to the fullest extent in all its financial activities. Good corporate governance and institutional transparency are vital to forging, and maintaining, strong relationships with all the Holding’s constituents and to ultimately maximizing its market value. All important adherence to the Holding’s Corporate Governance Principles falls under the domain of the Finance Group. Timely disclosure and presentation of the Holding’s financial information to its clients, investors and other stakeholders is yet another of the prime activities of the Group. Do¤an Holding is determined to having a set of sound corporate governance practices not simply to meet regulatory requirements, but to provide for the effective oversight and management of the Company. The Holding firmly believes that accountability and transparency in return enhances value for all of its clients, shareholders and stakeholders. HOLDING FUNCTIONS CORPORATE COMMUNICATIONS AND HUMAN RESOURCES ‹PEK ‹LTER DIRECTOR OF CORPORATE COMMUNICATIONS AND HUMAN RESOURCES We understand that corporate communications is not just about getting messages out, but rather we must support the overarching strategic goals of Do¤an Holding. Corporate Communications is always trying to find ways in which we can add value to the Holding. Communications can be a competitive advantage in today’s world, and we strive to make it so for Do¤an Holding. Traditionally considered among the “softer” functional areas, Corporate Communications and Human Resources today are recognized as strategic key elements for the success of the modern-day corporation. In the absence of an effective communications function and optimal human assets management, an organization’s full potential value cannot be realized. Building and maintaining trust and loyalty between Do¤an Holding and its myriad stakeholders - investors, customers, shareholders, employees, suppliers, neighbors, NGOs - is the most important task of Corporate Communications. This can only be achieved through ongoing two-way communications between all parties. Our aim is to facilitate, manage and monitor the communications process. We constantly measure and track the perceptions of Do¤an Holding within the marketplace. By doing so, we are given valuable insight that helps us to determine the content and volume of the information we disseminate about the Holding. However, it is not simply a matter of extending channels or volume of information, but rather Corporate Communications works to help achieve the overall business strategy of the Holding. We also consider internal communications as a vital part of the task. The proliferation of information today, namely an onslaught of internal memoranda, newsletters, voicemails, emails and intranets, are time consuming to already busy employees and have the potential to confuse. We work to link different elements of communications so it all adds up to a coherent whole, rather than simply individual parts that ultimately become muddled. In addition, the Holding’s all-important corporate identity is managed across multiple media channels. In a world where the typical consumer is exposed to as many as 3,000 brand messages in a single day, maintaining a clear articulation of the Holding’s corporate identity to all stakeholders is paramount. Staying on message about Do¤an Holding’s brand identity and corporate values is especially vital in today’s media cacophony and has a direct bearing on the Company’s market value. As a media conglomerate, it is doubly important that our corporate communications function reflects the same level of sophistication as our media properties. The Department works as an information center internally as well. We follow global and national social, political, economic, environmental and cultural trends that will help shape the long term strategy of the Holding. Executive level management is involved in the issues that may have a global impact. 20 DO⁄AN HOLDING ANNUAL REPORT 2004 We understand that corporate communications is not just about getting messages out, but rather we must support the overarching strategic goals of Do¤an Holding. Corporate Communications is always trying to find ways in which we can add value to the Holding. Communications can be a competitive advantage in today’s world, and we strive to make it so for Do¤an Holding. Do¤an Holding’s most important asset is its people, without which it would not be the success it is today. Human Resources is at the heart of the organization, and the future of the Holding hinges upon an effectively run Department. Human Resources is charged with identifying, recruiting, training and ultimately collaborating with the very best graduates and management training candidates. Our HR specialists work to help each Do¤an Holding employee fully realize his or her talents, skills and potential. In addition, we facilitate linking an individual’s personal qualifications and capabilities with the Holding’s targeted business strategies. Starting from their very first day on the job, the recruitment and training process identifies the strengths and skills of employees, providing the Holding with fresh perspectives and engendering dynamism within the workplace. The HR Department uses metrics, evaluations and employee reviews to create an accurate appraisal of the workforce and to guide individuals toward a sustainable and rewarding career path. We believe that a committed workforce and effective teamwork are only achieved through people who genuinely feel valued and needed. Our progressive corporate policies, coupled with personal and professional development programs for employees, actively support these goals. With a highly competent and motivated employee base, Do¤an Holding’s productivity and efficiency are optimized, thus enhancing operations and market value. Human Resources works tirelessly to make Do¤an Holding’s people assets a competitive advantage, and a point of differentiation from its competitors. HOLDING FUNCTIONS SELMA UYGUÇ DIRECTOR OF LEGAL DIVISION LEGAL DEPARTMENT As a multinational conglomerate, Do¤an Holding companies conduct business across borders every day. As such, the Legal Division offers advice on legal matters that involve the Holding and its wholly-owned subsidiaries in Turkey and elsewhere. As a multinational conglomerate, Do¤an Holding companies conduct business across borders every day. As such, the Legal Division offers advice on legal matters that involve the Holding and its wholly-owned subsidiaries in Turkey and elsewhere. In this capacity, we play an active role in all commercial activities and transactions of Do¤an Holding enterprises. Our main responsibility is to ensure that all these business activities and transactions comply with the law and all regulatory requirements. However, we do not limit ourselves to this minimum threshold. Along with the foundation of Corparate Governance compliance, the Legal Division endeavors to ensure the implementation of the strict ethical principles, quality standards, transparency spelled out in the corporate governance guidelines of Do¤an Holding to the fullest extent, both within the Group and vis-à-vis third parties. In doing this, we particularly focus on: • Taking legal measures to protect the interests of the Company against third parties and to prevent disputes; ensuring that contracts to be executed and documents to be issued are compatible with this principle; • Providing the necessary legal advice and documents to the departments of the Company and its wholly-owned subsidiaries upon their request, and offering prompt advice on transactions that could have legal, regulatory and financial consequences; • Responding to the queries of Executive Management regarding the line of activity of the Holding and its investments and offering counsel in this regard. An all important function in today’s global business environment, Do¤an Holding’s Legal Division strives to steer the Company and its affiliated enterprises through a complex patchwork of legal, regulatory and internal corporate governance guidelines. Thus, the Holding is permitted to achieve its maximum level of operational efficiency and optimal market value while meeting, and oftentimes exceeding, prescribed legal, regulatory and ethical strictures. 01 BANKING AND INSURANCE 02 ENERGY 03 INDUSTRY AND TRADE 04 TOURISM 05 MEDIA 06 SOCIAL RESPONSIBILITY DO⁄AN HOLDING In every sector in which we are engaged, we structure our activities around a customer-centered approach. This “customer first” vision is complemented with the strategy of assisting those of our companies with market leadership positions to fortify their dominance and to help those with the potential of becoming a market leader to fully realize their potential. 23 DO⁄AN HOLDING ANNUAL REPORT 2004 01 BANKING AND INSURANCE The Do¤an Financial Services Group is one of the strongest banking and financial groups in Turkey. The Group’s member companies benefit from sound risk management practices, a strong capital base, deployment of state-of-the-art information technology and a highly qualified staff. 25 DO⁄AN HOLDING ANNUAL REPORT 2004 01 BANKING AND INSURANCE DIfiBANK FINANCIAL HIGHLIGHTS* BALANCE SHEET (TL Billion) 2004 2003 LOANS 3,576,125 2,834,134 DEPOSITS 3,978,690 3,707,121 FUNDS BORROWED FROM BANKS 2,372,549 1,461,193 945,383 1,012,313 7,723,567 6,569,203 382,349 328,801 NET INTEREST INCOME AFTER FOREIGN EXCHANGE GAINS & LOSSES 373,717 333,616 NET INCOME BEFORE TAXATION & MONETARY LOSS 53,094 341,797 NET INCOME / (LOSS) 10,994 306,440 16.8% 21.36% SHAREHOLDERS’ EQUITY TOTAL ASSETS INCOME STATEMENT (TL Billion) NET INTEREST INCOME CAPITAL ADEQUACY RATIO SHAREHOLDER STRUCTURE (%) 2004 2003 DO⁄AN fi‹RKETLER GRUBU HOLDING A.fi. 62.37 62.37 DIfiBANK EMPLOYEE PENSION FUND 10.10 16.56 DIfiBANK SECURITY FOUNDATION OTHER SHAREHOLDERS TOTAL 6.51 21.03 21.07 100.00 100.00 RATINGS MOODY’S Bank Deposits: B2 Financial Strength: D+ (one of the highest among Turkish banks) FITCHRATINGS Individual: D (one of the highest among Turkish banks) Foreign Currency L/T: B+, Foreign Currency S/T: B National: A- (Tur) CAPITAL INTELLIGENCE Domestic Strength: BBB (one of the highest among Turkish banks) Foreign Currency L/T: B, S/T: B * Financial figures are extracts from the audited, consolidated and inflation adjusted financial statements of D›flbank A.fi. and its subsidiaries (except for leasing and factoring) 26 DO⁄AN HOLDING ANNUAL REPORT 2004 D›flbank owes its high asset quality to long-established, DO⁄AN FINANCIAL SERVICES GROUP market-proven lending policies. Well-positioned in the The Do¤an Financial Services Group is one of the strongest banking and financial groups in Turkey. The Group’s member companies benefit from sound risk management practices, a strong capital base, deployment of state-of-the-art information technology and a highly qualified staff. market with a strong capital base and high ratings from international agencies, D›flbank has ready access to ample funding resources available at favorable terms for its corporate lending practice. D›flbank is the flagship company of the Do¤an Financial Services Group. In addition to banking, the Group consists of leasing, factoring, insurance and brokerage companies. D›flbank has a subsidiary bank in Malta and a branch office in Bahrain. The diversification of D›flbank’s activities resulted from a strategic decision taken in 2001. It was decided to transform the Bank into a financial hub through which a more comprehensive range of products and services could be offered to targeted customer segments. This integration has created important competitive advantages for all the institutions within the Financial Services Group while simultaneously generating significant economies of scale. The subsidiaries operating under the umbrella of the Do¤an Financial Services Group enable D›flbank to reach more customers. At the same time, the Bank’s international operations contribute toward its goal of becoming a global player in financial markets while significantly enhancing its credibility. COMPANIES DIfiBANK* D›flbank is a successful and financially sound banking institution offering services within four strategic lines of business: Corporate, Commercial, Small Business and Retail Banking. In addition, D›flbank offers Wealth Management services. In these principal segments, D›flbank serves a nationwide customer base through an advanced distribution network which includes branches, ATMs, web portals, a call center in addition to alternative distribution channels. History D›flbank was founded in 1964 as a joint venture between Türkiye ‹fl Bankas›, the largest private commercial bank in Turkey, and Bank of America, under the name Turkish-American Foreign Trade Bank. Since 1994, Do¤an Holding has held a majority stake in the Bank. At the end of 2004, 35% of D›flbank’s shares were publicly traded on the Istanbul Stock Exchange. Excellent Services to Different Segments of the Corporate World D›flbank owes its high asset quality to long-established, market-proven lending policies. Well-positioned in the market with a strong capital base and high ratings from international agencies, D›flbank has ready access to ample funding resources available at favorable terms for its corporate lending practice. A customer-oriented approach combined with a highly-skilled marketing team enables the development of tailormade solutions for corporate and commercial clients while small businesses are served with more standardized products. There are numerous D›flbank corporate branches specialized in providing more sophisticated corporate banking products and services. Other highly accessible delivery channels make transactions as easy as possible for all corporate segments irrespective of size. D›flbank excels in making fast and accurate credit decisions by utilizing scorecards. The centralization of complex transactions and the application of IT tools in the execution of routine banking transactions facilitate the everyday business of the Bank. D›flbank closely follows changing market conditions and develops new banking applications that support different business segments. The Bank’s cash management products relieve businesses from the burden of payments and collections, allowing them to concentrate more on their core business activities. * Sold to Fortis Group in July 2005 01 BANKING AND INSURANCE D›flbank derives its name from foreign trade and is a well-recognized expert in conducting international trade operations. Every international transaction is subject to a thorough cost and profit analysis for discerning, price-conscious corporate clients. Low funding costs and effective use of resources give D›flbank a competitive edge in credit marketing and banking services. Well-diversified Customer Portfolio D›flbank’s corporate, commercial and small business customer portfolios are well diversified without any significant concentration in any specific industry. Companies engaged in all forms of trade, whether wholesale or retail, domestic or foreign, are the most frequently represented group in the customer portfolio. Because the Bank operates in a fast growing emerging market, companies in the construction and cement industries are also well represented in D›flbank’s customer base. These sectors have great potential for sustainable growth and maintaining their medium-term leading positions in the economy. D›flbank plans to further concentrate on foreign trade deals and maintain its position as one of Turkey’s leading banks specialized in international trade. Industries that D›flbank will focus on in the near future are those that have the greatest export potential, namely iron and steel, food and beverage and automotive sectors. Corporate Banking - Excellent Services to Top-tier Companies The Corporate Banking Group caters to the financial needs of large-scale domestic or multi-national companies in Turkey. The Corporate Banking Group serves companies with minimum annual sales of US$ 50 million. Target clients for the Corporate Banking Group include leading companies engaged in international trade, industrial companies that export their products and construction companies that take part in large-scale infrastructure projects. Commercial Banking - Swift Banking Services to Medium-Size Companies In the area of commercial banking, D›flbank distinguishes itself with its customercentered approach in which tailored products are developed to cater to the specific needs of the client. All products and services delivered are of the highest quality and aim to create a satisfied and loyal customer base. Experienced client representatives operating through the branch network report to a central unit at the Head Office, where information flowing in from different regions of the country is consolidated. In D›flbank’s CRM approach, this information is then used to improve the quality of customer service and develop new products to create competitive advantages for the Bank. Small Business Banking - Untapped Potential across the Country D›flbank has taken a firm step into project finance, and envisions the financing of large-scale infrastructure projects that will dominate the construction sector in the future. Recognizing the immense potential in small business banking, D›flbank spun this segment off from its commercial business and formed the Small Business Banking Group in 2003. D›flbank calls small businesses ‘Dynamic Entrepreneurs.’ The Bank is fully equipped with products, services and tools specifically developed to meet the particular requirements of these entrepreneurs with activities spanning several business areas. Project Finance - Raising Funding for Infrastructure Development D›flbank has taken a firm step into project finance, and envisions the financing of large-scale infrastructure projects that will dominate the construction sector in the future. Although project financing requires long-term engagement of funds, these funds are under Turkish Treasury guarantee and offer attractive terms. Cash Management 28 DO⁄AN HOLDING ANNUAL REPORT 2004 Provision of cash management services increases amounts held in deposit accounts and offers the Bank a source of low cost funding. Also providing fee income and cost savings, cash management services increase loyalty among corporate clientele and enable crossselling opportunities. Handling collections and payments within a customer segment help build supply-chain systems that place D›flbank at the focal point of trade relations. D›flbank launched a comprehensive study to analyze the life stages of its customers and to identify their banking needs at each life phase. New banking products are continuously developed to cater to different customer needs starting from Close monitoring of trading profit and loss as well as efficient VAR management has helped D›flbank Treasury exceed profit and volume targets by comfortable margins, while keeping prudent trading practices intact. The results it has achieved in trading demonstrate D›flbank’s objective, which is to be one of the major players in the market. D›flbank is one of the 10 Primary Dealers in the domestic debt market, favorably contributing to the high increase in fixed income trading volume. their teenage years to retirement. International Recognition D›flbank’s international recognition is on the rise as its international business volume expands, its ratings from agencies improve and its financial position strengthens. D›flbank is well known in international markets for its high degree of transparency in disclosing all financial and non-financial information to investors, correspondent banks and rating agencies, earning the highest ratings in the Turkish banking industry. In the July 2004 issue of The Banker’s list of the world’s top 1,000 banks, D›flbank was designated as Turkey’s eighth and the world’s 491st largest bank, moving up 149 places from the previous year, based upon 2003 year-end financials. D›flbank was presented as one of the fastest growing in the world ranking scale. Retail Banking - An Evolving Market Environment Ever since the financial crisis of 2001, the banking environment in Turkey has experienced rapid changes on all fronts, especially in retail business lines. Now deprived of lucrative gains from trading government securities, banks are again pursuing basic banking activities to bolster their bottom lines. Faced with non-payment from corporate customers during the crisis, banks for the most part have shifted their focus back to the consumer. As a result, credit cards and consumer credits were the most popular banking products in 2004. To increase credit card turnover despite stagnant market conditions, installment credit cards and sales campaigns in cooperation with major retailers were aggressively launched. Turkey’s rapidly growing young population offers many opportunities for multi-specialist banks, especially in the creation of new retail banking products and services that will penetrate more deeply into this up-and-coming market segment. D›flbank’s Approach to Retail Banking D›flbank launched a comprehensive study to analyze the life stages of its customers and to identify their banking needs at each life phase. New banking products are continuously developed to cater to different customer needs starting from their teenage years to retirement. This strategy encompasses a customer-focused approach in which the Bank has revamped basic retail banking products to suit the different life stages of its customers. Additionally, D›flbank has developed CRM models that closely monitor certain customer behaviors, allowing the Bank to utilize models to offer relevant products to selected segments. With an emphasis on retail banking, D›flbank aims to develop a stable revenue stream through a widespread retail customer portfolio. To differentiate its retail products and services from other banks, D›flbank aims to create products that make customers feel their specific needs are being personally addressed. D›flbank aims for sustainable profit, multiple revenue streams and a loyal customer base in its retail banking activities. Treasury D›flbank’s strong competence in its treasury related activities is a result of its highly qualified staff, extensive experience in trading treasury products, sound risk management practices and a technologically advanced trading and information infrastructure. In addition, the Bank’s position as a successful Primary Dealer in the domestic debt market contributes to its solid performance in this area. In 2005, Moody’s confirmed D›flbank’s financial strength rating as D+, the highest among Turkish banks. In 2004, FitchRatings assigned a financial strength rating of D, while Capital Intelligence confirmed the Bank’s financial strength with a rating of BBB. Investor Relations Taking a responsible and proactive approach in dealing with stakeholders, along with pioneering a totally new banking concept, D›flbank established the Investor Relations Department. D›flbank believes that the investor relations (IR) function is a strategic management responsibility that integrates finance, communications, marketing and securities laws compliance to enable the most effective two-way communications between a company, the financial community and other constituencies. This can also be viewed as a full compliance approach towards D›flbank’s belief in corporate governance. IR responds to all inquiries from shareholders duly and accurately, in accordance with objectivity principles and ensures two-way ongoing communication between management and shareholders. Risk Management At D›flbank, risk management is a multi-layered process that extends well beyond existing methodologies and tools. The Bank has adopted an integrated risk management approach in which strategy and bank-wide activities all interact with the risk assessment process. At the center of our integrated risk management approach is a set of highly sophisticated mathematical quantification tools and techniques that are used to meet the needs of the Turkish business environment. The philosophy behind the adoption of such techniques at D›flbank is to establish an effective control framework that is able to identify and manage individual as well as aggregate risk appropriately. Such an approach enables the Bank to apply a consistent policy to all types of risk for the purposes of identification, measurement and management. Information Technology As success in modern banking relies heavily on a well designed and efficient IT infrastructure, D›flbank has invested continuously in this area and developed a network of IT-based processes to reach a wider customer base. Employing a dynamic and well-trained team of IT professionals, D›flbank meets the majority of its applications software needs in-house, using its rapid development capability. The IT Department immediately responds to the needs of all units within the Bank, offering solutions that incorporate state-of-the-art hardware and software. 01 BANKING AND INSURANCE Human Resources The main objective of the Human Resources Department is to make D›flbank the most preferred workplace for industry professionals while fostering employee loyalty and satisfaction. Vacant positions are usually filled from within the organization. When employment from within the company’s ranks is not possible, outside sources are used. With its year 2000 five-year strategic plan to become one of the five largest investment banks in Turkey in terms of market share, financial strength and quality of services provided, D›fl Yat›r›m continued to make major strides in 2004 on the way to reaching its targets. D›flbank offers an attractive workplace for graduates of top local and foreign universities; university graduates make up approximately 77% of the current workforce. Effective training programs, constant monitoring of employee satisfaction and a relaxed yet challenging work environment make D›flbank a preferred employer in Turkey. Frequently monitored and measured, employee motivation and satisfaction are high at D›flbank as demonstrated by the low employee turnover. Effective training programs help to create a common language and distinct corporate culture within the organization. Do¤an Financial Services Group employs a staff of 4,479, of whom 1,504 work at the Head Office, 2,340 in the branches and 635 in the subsidiaries. The average employee age is just under 30 years. DIfiBANK MALTA LIMITED The Do¤an Financial Services Group recognized the commercial potential of Malta in 1998 when it established D›flbank Malta Limited as its first overseas venture. The island’s strategic location in the middle of the Mediterranean has made it a natural business center where modern-day financial regulations and operations are in effect. With Malta becoming a member of the European Union in 2004, D›flbank Malta will be the stepping-stone for the Do¤an Financial Services Group into the EU. The establishment of D›flbank Malta conforms to Turkey’s political and macroeconomic targets and the Group’s expansion plans in the EU. D›flbank Malta provides traditional banking products to a select high net worth clientele. The Bank, offering sophisticated trade finance services to international customers, concentrates on developing new business lines by capitalizing on its advanced IT infrastructure and geographic position at the center of global markets. DIfi YATIRIM With its year 2000 five-year strategic plan to become one of the five largest investment banks in Turkey in terms of market share, financial strength and quality of services provided, D›fl Yat›r›m continued to make major strides in 2004 on the way to reaching its targets. At the end of 2004, a market share of 2.9% in equity brokerage ranked the Company 10th among all brokerage houses in Turkey. Notably, this was achieved with a bad debt ratio of zero. Total shareholders’ equity increased by 10% and reached YTL 36,275,673 as of end of the year. During 2003, all D›fl Yat›r›m branches were equipped with remote access facilities to the Istanbul Stock Exchange (ISE) trading floor. As a result, the share of electronic orders remitted to the ISE increased to 45% among all trading orders processed by D›fl Yat›r›m during the year. D›fl Yat›r›m mutual funds, handled by D›fl Asset Management-a wholly owned subsidiary of D›fl Yat›r›m-continued its successful performance during 2004. Both the B-Type Money Market Fund and the B-Type Fixed Income Fund ranked first among the country’s top 35 funds. D›fl Asset Management managed seven mutual funds and seven pension funds of Do¤an Pension Fund during 2004. 30 DO⁄AN HOLDING ANNUAL REPORT 2004 In 2004, the number of active D›fl Factoring clients increased DIfi PORTFÖY by 86% while funds in use rose by 76%. These results were D›fl Portföy, an asset management company, was founded in July 2002. D›fl Yat›r›m owns 99.6% of the company, which offers mutual funds and pension fund management services to corporate and retail clients. Total mutual funds assets under management reached US$ 134 million by the end of June 2004, up from US$ 104 million in 2003. This level gave the company a market share of 0.74%. D›fl Portföy currently manages four D›flbank mutual funds and three D›fl Yat›r›m mutual funds. In addition to mutual funds, D›fl Portföy also manages seven Do¤an Emeklilik pension funds which totaled US$ 9.6 million by end of year 2004. achieved without any bad debts or problem cases. D›fl Portföy also offers private, individualized portfolio management services to institutional and private investors, with about US$ 27 million under management. D›fl Portföy’s approach to customer service is characterized by a commitment to building a long-term client relationship. The company strives for excellence in portfolio management to be achieved by combining investment performance and risk management with high-quality client service DIfi FACTORING Brokerage Activities In 2004, total equity trading volume on the ISE stood at US$ 295.5 billion while D›fl Yat›r›m’s trading volume increased by 41% over 2003, reaching US$ 8.3 billion. This volume, achieved with 26,000 customers, generated a 2.9% market share and US$ 5 million in brokerage commissions. Thanks to sound risk management, no bad debts or any other problematic issues materialized. The number of customers investing through D›fl Yat›r›m’s Internet site increased by 26% and reached 9,500. Additionally, the number of D›fl Yat›r›m customers utilizing stock exchange data services on the renewed investment portal www.yatirimyap.com increased to 16,500 with 11 million hits year to date. Through cooperation with Dogan Online, D›fl Yat›r›m customers receive real-time stock exchange information, trade online and have unlimited Internet access. Asset Management The mutual funds managed by D›fl Asset Management reached a market value of US$ 134 million by year-end 2004, recording high annual net gains once again. In terms of performance within their respective groups, both the B-Type Money Market Fund and the B-Type Fixed Income Fund ranked first among Turkey’s top 35 funds. Discretionary asset management services are provided to 10 select customers whose individual portfolios total US$ 27 million. In addition to the seven mutual funds, D›fl Asset Management managed seven pension funds of Do¤an Pension Fund. D›fl Factoring provides factoring services that complement the short-term commercial lending and trade finance activities of its parent Bank’s nationwide branch network. D›fl Factoring has been a member of Factors Chain International (FCI) since 1997. In 2004, the number of active D›fl Factoring clients increased by 86% while funds in use rose by 76%. These results were achieved without any bad debts or problem cases. To accommodate increasing business volume, shareholders’ equity was raised to US$ 9 million, an increase of 50% over the previous year. To promote its export-factoring business, the Company worked to achieve synergies with D›flbank branches; visits were made to selected branches located in areas with export potential. Like its parent D›flbank, D›fl Factoring also targets "dynamic entrepreneurs" in its marketing activities. At the end of 2004, the total turnover of D›fl Factoring reached US$ 440 million with export factoring’s share amounting to US$ 40 million. The Company enjoyed a market share of approximately 5% in domestic factoring and 1% in export factoring conducted in Turkey. D›fl Factoring ranked fifth among members of the local Factoring Association in terms of total turnover. Major factoring clients are primarily involved in food processing, textiles, chemicals, paper and paper products and spare parts manufacturing. According to IAS-based financial results, total factoring receivables were YTL 91 million at the end of 2004 while income from factoring operations reached YTL 17.5 million. Total assets stood at YTL 93.5 million at the end of the year. DIfi LEASING Corporate Finance During 2004, D›fl Yat›r›m’s Corporate Finance team provided financial advisory services to a major information technology company for a US$ 8.5 million financing transaction with the International Finance Corporation. Furthermore, buy side advisory services were provided to a major food manufacturer. D›fl Yat›r›m participated in the Desa, Türk Traktör, and Do¤ufl Otomotiv Initial Public Offerings (IPOs) as a syndicate member, accounting for 4-6% of the local retail book. Furthermore, D›fl Yat›r›m participated in the Turkish Airlines Secondary Public Offering as Co-Lead Manager, and the PO Oil Financing Ltd. bond offering as CoLead Manager. D›fl Leasing serves clients throughout Turkey by providing alternative medium to longterm financing solutions. Supported by the branches of D›flbank, which has a 99% stake in the Company, D›fl Leasing takes maximum advantage of the synergy resulting from this association with D›flbank and Do¤an Holding. In Turkey, total leasing transaction volume increased 32% to US$ 2.9 billion in 2004. Fifteen leasing companies executed 86% of the total business volume. In 2004, D›fl Leasing achieved a business volume of US$ 142 million with 1,002 contracts and realized US$ 123 million of this amount. D›fl Leasing is one of the top ten leasing companies in Turkey with a 4.2% market share. About 51% of D›fl Leasing’s business originates from D›flbank branches while direct marketing generates the remaining 49%. The Company had 1,609 active clients at the end of 2004. Outstanding leasing receivables is denominated in US$ (31%), 01 BANKING AND INSURANCE Euro (50%) and Turkish Lira (19%). D›fl Leasing does not extend loans to any one company, sector or product that would exceed 20% of its total portfolio. This year construction machinery and car leasing, both commercial and passenger, were targeted with particular emphasis on forklifts of all sizes. Asset quality is a prime consideration as the Company pursues a conservative credit policy. Total external funding reached US$ 116 million at the end of 2004. This year, D›fl Leasing obtained a US$ 20 million loan from the World Bank through TSKB, a private investment and development bank in Turkey. D›fl Leasing used this credit line, called EFIL II, to serve customers that are exporters. Currently, Do¤an Emeklilik employs a well-educated and dynamic Total lease receivables reached YTL 157 million at the end of 2004, up from YTL 123 million in 2003 as a result of increased business volume. Shareholders’ equity stood at YTL 16 million and total assets at YTL 180 million at the end of the year. direct sales team of 180. The Company serves its clientele DO⁄AN EMEKLILIK (PRIVATE PENSION COMPANY) through D›flbank’s branch network and a total of 55 of its own agencies - 31 private pension, 20 life insurance and four combined agencies - located across the country. Do¤an Hayat started operations in January 1998 in life and health insurance. The Company launched pension fund activities in December 2003 under its new name Do¤an Emeklilik (Do¤an Private Pension Company) after obtaining its license in August of that year. The Company largely completed its restructuring in late 2003 and has been involved in pension fund management since March 2004. Close co-operation with D›flbank is foreseen in marketing pension fund products within a bancassurance model. The advertising campaign that began in December 2003 has played a significant role in creating brand recognition among target clientele. Currently, Do¤an Emeklilik employs a well-educated and dynamic direct sales team of 180. The Company serves its clientele through D›flbank’s branch network and a total of 55 of its own agencies - 31 private pension, 20 life insurance and four combined agencies - located across the country. The Head Office was relocated to Tekfen Tower in February 2004 and the number of headquarters personnel has increased to 238. Do¤an Emeklilik’s strategic goals include increasing brand awareness for its pension fund products and raising its market share to 10% from its current level of 5%, in terms of customers served across all segments. Creating loyalty and building longterm relationships among clientele, improving operational efficiency while increasing premium income and enhancing sales effectiveness are other strategic targets that drive Do¤an Emeklilik. New and innovative insurance products such as education insurance and life insurance with selective coverage have been launched to help the Company increase its market share. Life Insurance Activities In 2004, Turkey’s life insurance business recorded a total premium income of US$ 621 million. Do¤an Emeklilik achieved a 40% increase in its premium income for the year, reaching US$ 14 million. Of the Company’s total premium income, 18% was generated from first time sales and 82% from policy renewals. The breakdown of sources of life insurance premium income was as follows: 35% from pension funds, 59% from D›flbank’s branches and direct sales and 6% from agencies. In terms of life insurance premium generation capacity, Do¤an Emeklilik had a market share of 1.6% at the end of 2004. With this small increase in market share, Do¤an Emeklilik again ranked as the 12th largest life insurance company in Turkey. 32 DO⁄AN HOLDING ANNUAL REPORT 2004 Pension Fund Activities Advertising campaigns will continue throughout 2005 to raise awareness of pension funds and to attract potential participants. Total advertising expenses are expected to reach US$ 2.5 million for 2005. Furthermore, innovative products - such as a Pension Plan with no management fee, which aims to provide participants with higher earnings and lower fees - have been developed to better meet customer needs. As a new name in the market, with a successful track record, Do¤an Emeklilik aims to gain a significant market share in this fast developing business segment. The ability of Do¤an Emeklilik to leverage its association with the Do¤an Group and its financial institutions, especially its parent D›flbank, will assist greatly in its efforts. Bancassurance will take a significant role in the pension funds business as it is restructured through the joint efforts of D›flbank and Do¤an Emeklilik. RAY S‹GORTA Ray Sigorta was chartered in 1958 in participation with predominantly state-owned transportation enterprises. The Company operated primarily within the transportation industry and gained valuable experience in that area. Do¤an Holding acquired the majority of Ray Sigorta’s shares from the Privatization Administration in 1992. In 2001, Ray Sigorta shares were transferred to D›flbank, making it the major shareholder. Currently, Ray Sigorta is a public company listed on the Istanbul Stock Exchange. Operating under its mission statement, which targets sustainable growth and profitability by pursuing rational pricing policies and continually augmenting its market share, Ray Sigorta achieved an overall market share of 4.3% in 2004 within a sector comprised of 28 non-life insurance companies. Ray Sigorta, operating through D›flbank branches in addition to 497 agencies of its own, generated insurance premium revenues of TL 168.8 trillion in 2004. Presently, the Company serves approximately 750,000 individual policyholders in various business segments. Highlights Operating under its mission statement, which targets sustainable growth and profitability by pursuing rational pricing policies and continually augmenting its market share, Ray Sigorta achieved an overall market share of 4.3% in 2004 within a sector comprised of 28 non-life insurance companies. • Widely recognized in the international reinsurance sector • Has one of the highest premium collection ratios in the marketplace • High ratio enables Ray Sigorta to maintain an investment portfolio of liquid financial assets • Consistently follows a precise cancellation policy regarding late payment of premium installments • All premiums booked represent collectible amounts • Made a name for itself in the industry by settling all claims timely and efficiently Along with a careful new agency selection process, close ties with Do¤an Holding form the basis of the strategy to increase market share and attain further growth. The medium-term strategy of Ray Sigorta rests on its target of maintaining its position as one of the strongest insurance companies in the marketplace capable of collecting premiums on time, creating additional funds for new investments. 02 ENERGY Petrol Ofisi aims to remain the number one fuel distribution company in terms of customer preferences while maintaining leadership in the fuel distribution sector through adopting dynamic and effective management principles, respecting social and environmental sustainability and safeguarding the interests of its stakeholders in all its activities. 35 DO⁄AN HOLDING ANNUAL REPORT 2004 02 ENERGY Consequently, with the most extensive network and highest storage capacity in Turkey, Petrol Ofisi has strategically positioned itself to take advantage of deregulation by using its purchasing power to get better sales terms from suppliers. PETROL OF‹S‹ Field of Activity Petrol Ofisi is a petroleum products distribution company operating through a wide network of stations, terminals and facilities throughout Turkey. The Company plans to become a global energy company by entering into alternative energy markets. The Company meets the petroleum product needs of motorists as well as public and private enterprises. It purchases, imports, exports and holds in reserve petroleum products and manufactures various types of lubricants. Highlights • Very well-known and well-established brand name • Providing service through 3,300 branded gas stations, six regional offices, two lubricant blending plants, aviation services at 26 airports, nine terminals, two fuel depots, one refinery liaison office and three lubricant depots • The strongest logistics network with the largest warehousing capacity • Possessor of a wholly owned international trading subsidiary • A large workforce of approximately 1,000 employees. • An effective and extensive marketing network • Strong management team with extensive experience • Strong financial performance • High EBITDA margins • Low elasticity of demand PETROL OF‹S‹ MARKET SHARES AS OF NOVEMBER 2004 36 DO⁄AN HOLDING ANNUAL REPORT 2004 UNLEADED GASOLINE (ULG) 22.7% PREMIUM GASOLINE (PMG) 33.2% TOTAL GASOLINE 25.6% KEROSENE 52.5% DIESEL 35.8% JET A-1 70.9% TOTAL WHITE PRODUCTS 33.5% HEATING OIL 56.4% FUEL OIL 6 35.9% TOTAL BLACK PRODUCTS 39.0% LPG 21.8% History Petrol Ofisi was founded in 1941 as a state-owned concern to meet the petroleum product needs of motorists as well as public and private enterprises through purchasing, importing and stockpiling of petroleum products in various parts of the country. In 1983, the Company was incorporated and placed under the authority of the Privatization Administration for full privatization in 1990. In 2000, Petrol Ofisi became one of Turkey’s largest privatizations, with 51% of its shares purchased for US$ 1,260 billion by ‹fl-Do¤an Petrol Yat›r›mlar› A.fi., the Joint Venture Group comprised of Türkiye ‹fl Bankas› and Do¤an Holding. At the time of its privatization, in July 2000, the Company’s market share dropped to an all time low of 19.2% and 28.8% for gasoline and diesel, respectively. To further complicate the situation, the 2001 economic crisis had an adverse impact on the entire economy including the fuel distribution sector, where the decline in consumer spending translated into a decrease in the demand for fuel. During that time, the management team worked hard to establish a customer and value driven organization while aggressively cutting costs. The number of employees was drastically cut from 3,838 to slightly above 1,000. In an effort to improve the perception of the Company by the public, new products were launched, effective monitoring mechanisms were set in place and the overall efficiency of the dealer network was increased significantly. The average sales per station increased substantially, from 600 cubic meters in 2000 to 1,416 cubic meters in 2004. Petrol Ofisi also began to focus entirely on its core business and sold its non-core assets. The years 2003 and 2004 saw radical changes take place in the industry. The new Petroleum Law that was introduced in December 2003 and also the related secondary legislation, will be in effect beginning from January 1, 2005. Consequently, with the most extensive network and highest storage capacity in Turkey, Petrol Ofisi has strategically positioned itself to take advantage of deregulation by using its purchasing power to get better sales terms from suppliers. SHAREHOLDER STRUCTURE DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. 47.42% TÜRK‹YE ‹fi BANKASI A.fi. 39.33% CAM‹fi YATIRIM HOLD‹NG A.fi. 4.05% CAM‹fi MADENC‹L‹K A.fi. 4.05% DO⁄AN ENERJ‹ YATIRIMLARI SAN. VE T‹C. A.fi. FREE FLOAT TOTAL 0.000008% 5.15% 100.00% Vision, Mission and Targets Petrol Ofisi aims to remain the number one fuel distribution company in terms of customer preferences while maintaining leadership in the fuel distribution sector through adopting dynamic and effective management principles, respecting social and environmental sustainability and safeguarding the interests of its stakeholders in all its activities. To achieve its vision, Petrol Ofisi plans to: • Improve its retail station network • Enhance retail efficiency • Target potential growth markets by developing products with high profit margins and performance • Strengthen dealer loyalty • Expand its customer portfolio in industrial sales • Reduce costs across the entire organization 02 ENERGY Assessment of 2004 Results In 2004, Petrol Ofisi achieved net sales of TL 1,036 trillion, yielding a net profit of TL 249 trillion for the year. Earnings per share decreased from TL 1.013 million in 2003 to TL 0.721 million in 2004. After the end of the Iraq war, Petrol Ofisi began selling unleaded gasoline, diesel fuel and kerosene to Iraq. In addition, correctly identifying opportunities in the region, Petrol Ofisi moved in and starting from May 2003 sold Iraq a total of 850,000 tons of products. Following privatization, Petrol Ofisi increased its exports of lubricants. In 2004, it exported a total of 7,200 tons to 22 countries. Through its international oil trading company, PO International Oil Trading Ltd., third-party sales began taking off in 2003. As the leading oil distribution company in Turkey, Petrol Ofisi will continue to seek opportunities abroad not only to increase exports but also to expand its network and enter into new business lines. Lubricants Petrol Ofisi produces a variety of lubricants at its two lubricant blending facilities. Paraffin-based motor oil, hydraulic fluids and industrial oils are produced at the Alia¤a plant, while a wider range of oils and lubricants, including grease, are produced at the Derince plant. Petrol Ofisi has an annual lube oil production capacity of 170,000 tons, of which 110,000 tons (including 10,000 tons of grease) are manufactured at the Derince factory and 60,000 tons are produced at the Alia¤a plant. The Derince plant has the distinction of possessing the largest and most modern can and drum-filling machinery in Turkey. While the lubricant market in Turkey grew by approximately 5% from 2000 to 2004, Petrol Ofisi continued to focus on its product mix and profitability optimization. In 2004, Petrol Ofisi, maintained its strong market lead, keeping its 32% market share, while selling 107,500 metric tons of lubricants. Petrol Ofisi continued to expand its product range and introduced 31 new products in 2004. Work is ongoing towards obtaining quality approval certifications from Original Equipment Manufacturers (OEM); in 2004, 44 OEM approvals were obtained. Introducing Differentiated Products Demand for unleaded gasoline in Turkey is expected to grow as a result of the introduction of EU fuel specifications. Petrol Ofisi introduced its own brand of unleaded gasoline, Protech, in July 2001 and its own brand of enriched diesel, Prodizel, in November. In April 2001, the auto-LPG brand, Petrogaz, was launched. In June 2004, Petrol Ofisi introduced new brands for 98 octane unleaded gasoline and low sulphur diesel for new generation cars, Protech 98 Plus and Prodiesel Europlus respectively. PO also has an exclusive agreement with Ethyl for the procurement of the environmentally friendly diesel additive Greenburn, which provides better combustion and better performance. International Cooperation As the leading oil distribution company in Turkey, Petrol Ofisi will continue to seek opportunities abroad not only to increase exports but also to expand its network and enter into new business lines. Turkey’s unique location, positioned between the world’s largest oil and gas reserves in the Middle East and major energy consumers in Western Europe, will certainly contribute to the goal of becoming an integrated energy company in the near future. The ultimate goal of the Company is to become the leading petroleum products distributor in the region. 38 DO⁄AN HOLDING ANNUAL REPORT 2004 Petrol Ofisi is a strong advocate of sound corporate governance Petrol Ofisi International Trading principles and follows the best practices and standards accepted Petrol Ofisi International Oil Trading Limited is a wholly owned subsidiary of Petrol Ofisi A.fi. The Company is active in oil trading and logistics predominantly in the Mediterranean region. around the world. Petrol Ofisi International Trading supplies Petrol Ofisi A.fi. with a wide range of products, provides financing and manages the oil price risk exposure of the group. The Company also has developed a significant level of trading activity with other parties and is actively pursuing sourcing, supply and processing opportunities outside of Turkey with the aim of becoming one of the leading oil trading companies in the region. The diverse backgrounds of company employees, who are experts in physical oil trading, hedging, shipping and quality assurance, add strength to the Company. PO Oil Financing Ltd. A private financing company, PO Oil Financing was established in mid-2004 in the Cayman Islands for issuing bonds to investors in international markets. PO Petrofinance N.V. Staffing Petrofinance was established in 2002 in the Netherlands for generating funds, loan acquisition, and crediting activities. Petrol Ofisi employs a total staff of 1,012 with an average age of 36. Approximately 45.27% of staff hold university and post-graduate degrees. Cyprus Turkish Oil Ltd. (Kipet) To anticipate changes in the needs of its employees and to meet all their requirements, Petrol Ofisi has taken some major steps. The Company utilizes a Competency Based Integrated Human Resources System for a high-performance workplace. Additionally, a Career Planning System complementing a Performance Enhancement System has also been implemented. Focus on Quality and Principles of Corporate Governance As a strong advocate of quality, the Lubricants Division has earned the ISO 9001:2000 Quality Management Certificate. In addition, the Lubricants Division was audited and certified by DQS (the German certification body) and the TSE (Turkish Standards Institute) in May 2003 for compliance with ISO 9001:2000 prerequisites. Both the Lubricants Division and the Logistics Division are currently working together toward attainment of the ISO 14001 Environmental Management System Certificate and the OHSAS 18801 Work Safety and Labor Health Certificate. Petrol Ofisi is a strong advocate of sound corporate governance principles and follows the best practices and standards accepted around the world. These include regular monthly board meetings, a well-established and functioning Internal Risk Department, the quarterly implementation of an independent audit and an Internal Audit Committee working to adhere to Capital Markets Board regulations. Erk In June 2003, Petrol Ofisi established Erk Petrol, launching its second brand on the market. The primary mission of this Company is to work with stations with lower sales potential and help them manage their capacities more efficiently. Petrol Ofisi expects Erk Petrol to capture a 3% market share rapidly and become one of the leading brands in the marketplace. The objective of the Company is to reach 800 stations in three years and become the seventh largest firm in the sector. By the end of 2004, Erk Petrol signed 440 distributorship agreements; 140 stations were redesigned according to corporate identity specifications. Kipet was founded on December 1974 to meet the demand for liquid fuel in the Turkish Republic of Northern Cyprus. Kipet imports the liquid fuel - which it markets, sells, and distributes - from Tüprafl while it imports mineral oil from Petrol Ofisi. The freight service for the imported goods is also provided by Petrol Ofisi. Petrol Ofisi owns 52% of the Company’s shares while the Turkish House of Representatives Consolidated Fund (Development Fund) owns the remaining 48%. Located on its 50 acre property in Kalecik Facilities, the Company owns nine liquid fuel tanks with a storage capacity of 12,700 tons and two LPG spherical tanks with a capacity of 2,000 tons. An additional facility is operational in Ercan Airport for Jet A1 fuel supply services. Kipet has maintained its market leader status in the Turkish Republic of Northern Cyprus in 2004. Total sales, in metric tons, for each product category follows: PRODUCT CATEGORY TOTAL SALES IN M. TONS GASOLINE SUPER 18,617 UNLEADED GASOLINE SUPER 17,735 DIESEL OIL 69,210 EURO DIESEL 650 KEROSENE 606 JET A 1 LPG MINERAL OIL 7,919 16,475 759 Currently operating through 77 service stations, the Company has begun renovations in eleven of them in accordance with the Company’s new institutional identity. The renovation investments will continue in 2005. 03 INDUSTRY AND TRADE AHMET ÇA⁄LAR INDUSTRY AND TRADE GROUP PRESIDENT Similar to other business divisions within the Holding, the Industry and Trade Group seeks to create value as it contributes to the Holding’s overall market value through outstanding business performance; simultaneously communicating this performance to investors. 41 DO⁄AN HOLDING ANNUAL REPORT 2004 03 INDUSTRY AND TRADE The Industry and Trade Group has also recorded a significant advancement in export sales as a result of focused efforts of both companies in export markets as mentioned in related company sections. The Group is also currently exploring investment opportunities in international markets. INDUSTRY AND TRADE Similar to other business divisions within the Holding, the Industry and Trade Group seeks to create value as it contributes to the Holding’s overall market value through outstanding business performance; simultaneously communicating this performance to investors. In 2004, business performance showed sustainable growth and profitability, a strong balance sheet, healthy cash flow and solid management practices. With regard to synergy created within Do¤an Holding in the development of mass marketing projects, marketing companies are cooperating with other divisions within Do¤an Holding, in particular with DYH’s media companies. A strong and sustainable business performance can only be achieved through the implementation of good corporate governance principles and a continuous upgrading of human capital in companies within the division. Customer focus in all business undertakings, management development, strategic market management and a global outlook in business activities are other vital, strategic elements for business success. Following the completion of the strategic plan for Çelik Halat, an investment program has been initiated for capacity and productivity increases as well as product rationalization. In 2004, the Ditafl strategic plan was also completed and implementation begun. The Industry and Trade Group has also recorded a significant advancement in export sales as a result of focused efforts of both companies in export markets as mentioned in related company sections. The Group is also currently exploring investment opportunities in international markets. At Do¤an Organic Products, the Holding is in the process of integrating the venture with the Eastern Anatolian Development Project of the United Nations Development Project (UNDP), creating a link to potential new organic produce business opportunities in the region. Do¤an Organic was also selected as one of the best ten social responsibility projects by the European Commission. In its marketing companies, Milpa and Hürriyet Pazarlama, management has made progress in expanding into new areas such as real estate development and marketing, as well as improving the general performance of both of these businesses. Do¤an Otomobilcilik A.fi saw solid sales growth in 2004, after the prolonged crisis of the past several years in the automotive market, and improved its operating results. 42 DO⁄AN HOLDING ANNUAL REPORT 2004 History Originally established in 1962 as a joint venture between private sector companies as well as some state-owned industrial enterprises, Çelik Halat was privatized in 1990. Following the privatization process, a majority of the shares were acquired by Do¤an Holding in 1997. Vision, Mission and Targets Vision Çelik Halat aims to: • Become one of the world’s top 10 steel wire and wire products manufacturers • Become globally competitive by focusing on Total Quality Management • Constantly seek opportunities for further growth by reviewing and monitoring developments in its field Mission Çelik Halat’s mission is to: • • • • ÇELIK HALAT Provide satisfactory and sustainable profit for shareholders Continuously increase performance by following modern production and product technology Maintain its high success rate in the competitive world market Ensure that all its employees contribute to quality, cost savings and customer satisfaction Field of Activity Targets In its early years Çelik Halat produced steel rope, galvanized wire, monotron and spring wire. Later, with additional investments, the Company included concrete wire/strand and bead wire into its product mix. In line with its corporate vision and mission statements, Çelik Halat targets: Highlights • Delivering high value-added products and services for customers • Excelling in customer satisfaction • Developing its Quality Management System with the cooperation of the employees • Extensive customer portfolio made up of well-known companies • Forty-two years of experience and strong brand recognition • ISO 9000:2000 Quality Assurance Certificate obtained from TSE as well as international certification bodies such as API, LLOYD’S, DNV and AJA • A large base of alternative suppliers • A strategic location, enabling easy access for customers and suppliers • Products that address the needs of different sectors • Production flexibility • Self-sufficiency in semi-finished goods Evaluation of 2004 Financial Results In 2004, Çelik Halat increased production by 10% to 41,065 tons, up from 37,382 tons in 2003. At the same time, sales increased by 37% to TL 64,851 billion, a substantial growth over its TL 47,330 billion revenue the previous year. In 2004, operational profit was TL 7,445 billion, profit before tax was TL 6,337 billion and net profit for the year was TL 4,115 billion. Exports in 2004 amounted to EURO 10,371,000. Along with the employment opportunities provided by the Company, Çelik Halat is a significant contributor to the Turkish economy. SHAREHOLDER STRUCTURE DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. 52.44% Staffing DITAfi DO⁄AN A.fi. 10.00% FREE FLOAT 37.56% Çelik Halat employs a total staff of 381, 12% of whom are university graduates. Average work experience of the staff is ten years. Time spent for in-house training was 22 hours per employee in 2004. TOTAL • Strong market shares: Steel rope Bead wire Spring wire Concrete strand Monotron and galvanized wire • Total customer-care • Meticulous after-sales service • Experienced and technically competent staff • Superb laboratory test facilities 100.00% COMPARISON OF BASIC FINANCIAL RATIOS 60% 55% 25% 85% 10% 2004 2003 CURRENT RATIO 1.74 1.94 ACID-TEST RATIO 1.38 1.46 EQUITY/DEBT RATIO 57% 52% LEVERAGE RATIO 47% 51% EQUITY/TOTAL ASSETS 48% 48% RECEIVABLE TURNOVER 73 DAYS 91 DAYS INVENTORY TURNOVER 39 DAYS 59 DAYS 03 INDUSTRY AND TRADE Focus on Quality Since 1993, Quality Management Systems have been in effect at Çelik Halat. The Company has the ISO 9000:2000 Quality Assurance Certificate from TSE in addition to DNV, AJA, API and Lloyd’s certificates. In addition, Çelik Halat is among the 26 companies globally authorized to use the API monogram on its steel rope products. Currently, Çelik Halat is in the process of obtaining an environmental protection certificate ISO 14001. Çelik Halat also collaborates with universities, research institutions and machinery manufacturers to keep abreast of technological developments and closely follows all related publications worldwide. Plans for the Future Originally established in 1972 by Turkish workers in Germany, Ditafl grew rapidly and gathered many well-known companies in its shareholder structure. Çelik Halat plans for further growth in the next five years by increasing manufacturing efficiencies and improving profitability to reach 50,000 tons/year production and sales revenue of EURO 60 million. The Company aims to maintain its strong brand image and leadership in the marketplace. Processes to cut costs will be implemented and additional training for employees will be provided at all levels to enhance efficiency. Quality improvement is a continuous process at Çelik Halat along with ensuring work safety and environmental protection. D‹TAfi Field of Activity Ditafl is the largest manufacturer of automotive suspension and steering parts in Turkey, supplying rod ends, ball joints and drag links for Turkish and global automotive brands. Highlights • • • • • • • • • • • Supplier to OEM, OES and IAM segments of the automotive business 32 years of experience and strong brand recognition Largest supplier of drag links for Turkish automotive manufacturers 25% market share in Turkey Highly experienced and well-trained personnel Flexibility in the manufacturing processes enable rapid deliveries Design capability meeting customer needs Prototype testing facilities New investments in machinery and equipment A strong sales network of 30 wholesaler companies A wide product range containing 1,400 different products SHAREHOLDER STRUCTURE DO⁄AN fi‹RKETLER GRUBU HOLDING A.fi. 50.93% N‹⁄DE PROVINCIAL ADMINISTRATION 0.22% MINORITY SHAREHOLDERS 0.92% FREE FLOAT 47.93% TOTAL 100.00% History 44 DO⁄AN HOLDING ANNUAL REPORT 2004 Originally established in 1972 by Turkish workers in Germany, Ditafl grew rapidly and gathered many well-known companies in its shareholder structure. In 1990, 62% of the Company’s shares were purchased by Do¤an Holding. In the following years, some minority shares were sold on the Istanbul Stock Exchange, making Ditafl a publicly listed and traded company. In 2004, Ditafl achieved net sales revenue of TL 36,150 billion, Focus on Quality a 45% increase over 2003. This revenue resulted in a net profit The famous blue product box has become synonymous with the Ditafl brand in the marketplace. Ditafl has been accredited with the following licenses and certifications that ensure quality and proficiency: of TL 4,988 billion for the Company, which had posted a profit of TL 3,915 billion the previous year. • • • • • • Rod Ends TSE – TS Compliance Certificate (TS 5476) Ball Joints TSE – TS Compliance Certificate (TS 9444) Proficiency in Manufacturing License ISO 9001:2000 Quality System Certificate Koç Group Quality System Proficiency Certificate (A Grade) ISO/TS 16949 Automotive Suppliers’ Quality System A project is underway to acquire the ISO 14001 Certificate by the end of the year 2005. Plans for the Future Total sales of US$ 33 million are projected for 2005, with exports of US$ 13.5 million. By 2010, the Company has set a goal for total sales of US$ 63 million, with a production level of 10 million units. DO⁄AN OTOMOB‹LC‹L‹K Vision, Mission and Targets Field of Activity Ditafl aims to increase its production capacity threefold while maintaining top product quality, reasonable prices and customer satisfaction. Do¤an Otomobilcilik operates as a 3S distributor for Ford in the Kad›köy district of Istanbul. It has received numerous awards for successful performance from Ford Otosan, the manufacturer of Ford vehicles in Turkey. To achieve this, the Company will: Highlights • Make Ditafl a global supplier of automobile manufacturers • Position Ditafl to become the preferred brand in the replacement market • Create satisfied employees and customers Ditafl will: • • • • • Commit itself to continuous improvement Reinforce communication between employees and management Strengthen its leadership position in the market Maintain professional management structure Adhere to good corporate governance principles • • • • • • • • • 31 years of experience in the market Strong market reputation Experienced sales and after-sales service staff Loyal customer base High potential for fleet sales Strong media support Suitable premises for handling large servicing volume Excellent technological infrastructure to service all types of vehicles Strong market shares: • 45,233 Ford passenger cars • 63,661 Ford commercial vehicles • Share in total Ford Sales 2.4% Assessment of 2004 Operations History In 2004, Ditafl achieved net sales revenue of TL 36,150 billion, a 45% increase over 2003. This revenue resulted in a net profit of TL 4,988 billion for the Company, which had posted a profit of TL 3,915 billion the previous year. In 2004, Ditafl was a direct contributor to the Turkish economy with regard to paid taxes totaling TL 4,000 billion and a gross added value of TL 19,335 billion. Established in 1963 by Ayd›n Do¤an, Do¤an Otomobilcilik became a limited liability company in 1974. Current shareholders are Do¤an Holding, with a share of 99.76% and private individuals including Ayd›n Do¤an and other family members. In the year 2004, Ditafl’ production grew by 41%. For this period, exports increased 124%, to US$ 11.67 million. Thirty-five percent of export sales were to OEM companies. For the after market, Ditafl sold goods to 43 customers on five continents in 21 countries. Net sales of the year 2004 amounted to US$ 27 million. It is the vision of Do¤an Otomobilcilik to maintain the trust of shareholders and become the most admired company in the sector. The Company stresses the importance of information sharing and experience, as well as emphasizing its social responsibilities. Staffing Ditafl employs a total staff of 535, of whom 56 are university graduates. Average experience of the staff stands at about six years for the management team and 2.3 years for other employees. The average number of job-training hours per employee increased to 6.5 by the end of 2004, compared to 4 hours per person for 2003. Vision, Mission and Targets To achieve this goal, Do¤an Otomobilcilik has structured itself to deliver the highest quality sales and after-sales services to its customers, helping to build an excellent brand image for Do¤an Oto and Ford in the marketplace. It strives to improve collaboration with stakeholders by establishing effective lines of communication, offering all parties a nice experience. In a continuous effort to create and maintain a totally satisfied clientele, Do¤an Otomobilcilik aims to improve its quality of service by adhering to Total Quality Management guidelines. The Company strives to regularly exceed customer expectations, while simultaneously maintaining a highly motivated and satisfied workforce. 03 INDUSTRY AND TRADE Assessment of 2004 Activities In 2004, Do¤an Otomobilcilik achieved growth in all key areas. It sold 2,204 vehicles and increased net sales by 62%, reaching a total of TL 65 billion. The Company paid TL 2.8 trillion in value added tax and TL 500 billion in income tax withholdings for the year. Staffing plans to migrate some of its activities to the Internet in an Do¤an Otomobilcilik employs a highly qualified staff of 108, excluding interns. Eighteen staff members possess university or post-graduate degrees. The Company places importance on training and offers its personnel career and personal development opportunities. It is an equal opportunity workplace, with programs implemented to boost motivation, efficiency and team spirit. Performance is evaluated at certain intervals and successful employees are rewarded with both monetary and non-monetary benefits. There are frequent get-togethers and retreats to further enhance the warm and friendly atmosphere within the Company. effort to serve customers more efficiently and develop closer Adherence to Quality and Corporate Governance Do¤an Otomobilcilik closely follows global IT developments, adopting relevant technologies for its business line. The Company relationships with them. As a Do¤an Holding company, Do¤an Otomobilcilik strictly adheres to the corporate governance principles its parent company has set forth. These guidelines cover all major operations of the Company, defining and setting rules for decision-making, risk management, corporate communications, employment, social responsibility and audit mechanisms. Currently, the Company is in the process of obtaining the ISO 9001 Quality Assurance Certificate. The Company fully abides by the principles of Ford Otosan’s progressive and strict environmental guidelines. Do¤an Otomobilcilik closely follows global IT developments, adopting relevant technologies for its business line. The Company plans to migrate some of its activities to the Internet in an effort to serve customers more efficiently and develop closer relationships with them. Plans for the Future Looking ahead to the next ten years, Do¤an Otomobilcilik plans to take full command of sales regarding Ford branded vehicles. As the Company continues to foster its sales and marketing efforts, it also seeks to improve after-sales activities and increase its market share both in the region and throughout the country. Do¤an Otomobilcilik will also continue to closely follow market trends and take advantage of changing market conditions to create new business opportunities in order to boost brand recognition and increase profitability. M‹LPA Field of Activity Milpa is a company mainly involved in the marketing of moderate to high value products such as computers, cars and recently real estate. The Company specializes in marketing campaigns that provide financing for durable household goods and other big ticket items aimed at the mass market. Recently, the Company has expanded its portfolio of goods to include televisions, audio and video systems, passenger cars, minibuses, computers, mobile phones, air conditioning units and real estate. 46 DO⁄AN HOLDING ANNUAL REPORT 2004 Milpa has created a loyal and satisfied customer base through the sale of high quality merchandise at favorable terms and conditions, coupled with excellent customer service. Milpa’s targets include introducing its products to high net worth consumers and offering more Do¤an Holding products in its portfolio to boost profitability. To reach those targets, Milpa will: • Expand its product portfolio and add new suppliers • • • • Increase its involvement in real estate sales Assist in the marketing efforts of Do¤an Holding companies Organize targeted sales campaigns in addition to those for the mass market Organize training programs to enhance the sales skills of its personnel and distributors Operations Milpa is a pioneering company in targeted sales campaigns and has received extensive media support from Do¤an Media Group channels. The Company has achieved a particularly high volume of sales for Fiat passenger cars. Since 1994, 10% of all Fiat cars were sold through Milpa campaigns. This percentage decreased to about 5% for a few years following 1994, until the same sales levels were restored in 1998. Years 2001 and 2002 were stagnant in car sales due to the period of economic uncertainty in Turkey, but since the beginning of 2003, passenger car sales have picked up once again. Highlights • Strong brand • Strong customer trust • A 26-year history in the market • A pioneer in mass marketing • Extensive experience in automotive sales campaigns • The first marketing company to be awarded the ISO 9002 Quality Assurance Certificate • Many pioneering initiatives: first campaign for used cars, first campaign sales with bank credits, first sales via the Internet, first sales with delivery at a later date, first catalog sales • First company to initiate sales of real estate through mass marketing In 2003, in yet another pioneering venture, Milpa began to sell real estate through media campaigns. Milpa is also about to complete construction of a shopping center which will consist of 502 separate units by 2006. Staffing Milpa had a staff of 45 in 2004; nearly half hold university degrees. Plans for the Future Milpa will continue employing state-of-the-art IT infrastructure when designing and implementing sales campaigns. This will ensure continued accuracy and speed in all of its sales channel activities, including planning, procurement and delivery of goods to the consumers. HÜRR‹YET PAZARLAMA Field of Activity SHAREHOLDER STRUCTURE DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. DO⁄AN FAMILY 65.00% 0.05% FREE FLOAT 34.50% TOTAL 100.00% Hürriyet Pazarlama, which sells automobiles and motorcycles by different makers, is a marketing company operating in collaboration with media outlets. It capitalizes on the strength and synergy created between the Company and the Do¤an Media Group as it establishes strong business alliances to reach potential customers with products in high demand. Highlights History and Shareholders Milpa was established in 1980 to meet the growing demand for campaign sales programs. Milpa opened its first branch office in Ankara, followed shortly by offices in Izmir and Adana. Milpa went public in 1994; its shares are listed and traded on the Istanbul Stock Exchange. Following a capital increase in 1985, Milpa became a Do¤an Holding Company. Vision, Mission and Targets • A respectable, trustworthy and robust company • Strong brand recognition and competitive advantage gained through Hürriyet, Turkey’s most respected newspaper • The trust-based relationship between clients and the Company History and Shareholders Hürriyet Pazarlama was established in 1995. After a capital increase in 2003, the shareholding structure changed to the current structure reflected below. SHAREHOLDER STRUCTURE HÜRR‹YET GAZETEC‹L‹K Milpa has created a loyal and satisfied customer base through the sale of high quality merchandise at favorable terms and conditions, coupled with excellent customer service. Goods that make up the portfolio are reviewed constantly to adapt to everchanging customer wants and needs, while new methods to achieve timely deliveries are continuously pursued. Since its inception, Milpa has targeted to become the market leader in its field. Having achieved this goal, the Company is relentless in its efforts to maintain its dominant market position. 96.072% AD‹LBEY HOLDING 2.143% ORTADO⁄U OTOMOB‹LC‹L‹K 1.643% AYDIN DO⁄AN 0.071% M‹LPA A.fi. 0.071% TOTAL 100.00% 03 INDUSTRY AND TRADE Do¤an Organic continues its wide-scale efforts to train its contract farmers with respect to the production of organic feed plants, dairy livestock and organic milk. Vision, Mission and Targets Hürriyet Pazarlama works to develop an effective and efficient marketing strategy in collaboration with various media channels by using the strength and synergy created between the Company and the Media Group. Its mission is to establish strong business alliances and to reach potential customers with suitable products, offer them favorable financial solutions while keeping its client-focused marketing approach. To achieve its vision and mission, Hürriyet Pazarlama seeks to strengthen ties with customers and expand its market presence. Staffing Hürriyet Pazarlama employs a highly competent staff of 21, whose average age is 36. Of these, 12% possess university or post-graduate degrees, while the rest are high school graduates. Most of the staff began working at the Company within the first two years after operations began, thus employee turnover is very low. IT Investments Technology investments aimed to further improve the Company’s IT infrastructure have recently been initiated. External consulting firms are employed to affect longterm strategic initiatives and to build a customer relationship management (CRM) database. Plans for the Future Hürriyet Pazarlama seeks ongoing enhancement of its strong market position in the future by further increasing sales and improving the quality of its customer service. The Company aims to raise the level of customer satisfaction by providing improved training for its personnel and investing in state-of-the-art technology. DO⁄AN ORGANIC PRODUCTS Field of Activity 48 DO⁄AN HOLDING ANNUAL REPORT 2004 Do¤an Organic Products is involved in organic dairy livestock and milk production. After obtaining organic certification in the second half of 2005, Do¤an Organic will have the largest organic dairy production capacity in Europe. Do¤an Organic continues its wide-scale efforts to train its contract farmers with respect to the production of organic feed plants, dairy livestock and organic milk. Organic feed plants fields have been expanded, and the farm income and government tax receipts have increased. The Company plans to pursue aggressive growth in productivity. The economic impact of the operations is expected to be significant. • Maintain high business ethics and fair distribution of know-how and financial rewards • Confirm that a high value-added business line can be created in organic farming in Turkey through joint efforts with local farmers and that this can be accomplished by adhering to principles of environmental and social responsibility • Leave an unpolluted environment for future generations Highlights Focus on Quality • • • • • • • First of its kind in Turkish agri-business Pioneering position in a fast-growing sector Largest capacity of any organic dairy breeding and production facility in Europe Selected as one of the 10 best socially responsible projects in Europe Use of the latest technology available State-of-the-art research and development capabilities At the forefront of global trends advocating organic produce History Do¤an Organic was established in April 2002 for the production of organic dairy livestock and milk. With a social mission to create added value through production on contract basis and assist economic development in the region, the Company completed the first stage of its investment in October 2003. Do¤an Holding is the largest shareholder in the Company with a 98% stake, followed by Hürriyet S›nai Ürünler Paz. San. ve Tic. A.fi., Milta Turizm ‹fll. A.fi., Do¤an Otomobilcilik Tic. ve San. A.fi. and Do¤an Telekomünikasyon Tic. A.fi. holding equal shares. Vision, Mission and Targets Due to the nature of its products, it is imperative that Do¤an Organic Products employ strict quality measures to ensure basic organic standards. To acquire certification for organic products, the Company has invested in IT systems that will help in recording and monitoring all production processes, ensuring global standards in terms of input and output. These systems represent pioneering initiatives in Turkey’s agricultural sector. Caring for the environment is a top priority of the Company. Do¤an Organic Products is currently retaining consultancy services to attain certification for HACCP. After this accreditation, the Company will also work toward acquiring ISO 9001 Quality Assurance Certificate. As a part of Do¤an Holding, the Company accepts and maintains the business philosophies and regulations of business conduct of its parent organization. Staffing Do¤an Organic Products employs a staff of 49, of whom 22% are university graduates, 8% vocational college graduates and 18% high school graduates. Forty-three employees are Kelkit residents; the average age of the staff is 29 years. Do¤an Organic Products aims to make the greater Kelkit region a center for organic farming, in particular for livestock and milk production. The company is structured to become the leader in organic feed and livestock production by focusing on quality, efficiency and sustainability, while protecting the natural environment. In addition to their experience in organic agricultural methods, the Company’s staff is also experienced in local production processes. Working for a pioneering company has created a strong sense of teamwork among staff members, who have received extensive in-house technical and hands-on training. Staff training is conducted on an on-going basis. As a further goal, the company conducts continuous research and development on production to processing techniques to eventually become a technology provider. Plans for the Future Do¤an Organic Products aims to: • Help grow healthy generations of livestock fed on organic products with chemicalfree certification • Share the value created with farmers, suppliers and employees Do¤an Organic Products has launched an extensive program to improve the quality of its organic milk and meat production over the next three years. Organic milk production will start by 2005 and will be marketed domestically. Do¤an Organic also aims to make the Kelkit region a center for livestock breeding and organic milk production by employing contracted farmers. 04 TOURISM SEMA I. DO⁄AN TOURISM GROUP PRESIDENT Despite negative global events in 2004, Milta’s activities generated more than US$ 24.5 million in direct spending and US$ 1.4 million in taxes with a direct payroll of more than US$ 2.9 million for the year. 51 DO⁄AN HOLDING ANNUAL REPORT 2004 04 TOURISM MILTA Field of Activity Milta is involved in tourism services that include a hotel, two holiday villages and a marina as well as travel agency operations. It is a leading company in Turkey with wide-ranging activities. Milta is committed to drawing more visitors to Turkey, Highlights delivering a high level of customer service and satisfaction for • One of Turkey’s leading and financially stable tourism enterprises • Strong reputation, credibility and customer focus gained through healthy investment and management performance • Competitive advantages in terms of service, product quality, customer satisfaction and trust • Strong synergy created with other Holding companies in areas such as advertising, finance and insurance each guest, increasing per capita visitor spending and creating more jobs for the community as well as higher business potential for the country. History and Shareholders Initially founded in 1982, Milta assumed its present status in 2001, following several name changes and finally merging with Karada Turizm and Milta Travel Agency. Vision, Mission and Targets Milta’s vision is to become one of the country’s leading tourism companies by integrating all aspects of the travel industry under one roof. Milta is committed to drawing more visitors to Turkey, delivering a high level of customer service and satisfaction for each guest, increasing per capita visitor spending and creating more jobs for the community as well as higher business potential for the country. While further improving its existing services, Milta’s ultimate goal is to extend its operations beyond its current boundaries. The Company is embracing diversified tourism businesses as part of the economic development initiative. To achieve this, the Company identifies and capitalizes on the right investment opportunities, establishes sound methods and strategies for future development efforts and devises programs for new concepts and attractions. Assessment of Financial Results in 2004 Despite negative global events in 2004, Milta’s activities generated more than US$ 24.5 million in direct spending and US$ 1.4 million in taxes with a direct payroll of more than US$ 2.9 million for the year. The total impact of the contribution of the Company to the Turkish economy is estimated to be around US$ 38 million annually. Milta’s tourism revenue is expected to exceed US$ 28 million in 2005 Market Position The Antalya and Mu¤la regions, where the Company’s assets are located, are taken as a basis to assess the market position of Milta. Current • Total number of beds in the region (investment + operationally licensed): 334,000 • Total number of beds owned/operated by Milta: 1,400 • Milta’s tourism revenue: US$ 24.5 million SHAREHOLDER STRUCTUR DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. OTHER SHAREHOLDERS TOTAL 52 DO⁄AN HOLDING ANNUAL REPORT 2004 95.44% 4.56% 100.00% 2005 and Beyond DO⁄AN AIR Turkey has planned and declared its full intention to increase the number of incoming travelers to 20 million bringing US$ 18 billion in revenue by the year 2006 and 30 million visitors estimated to generate US$ 30 billion in revenue by the year 2010. To keep pace with these targets and increase its market share to a corresponding level, Milta aims to: Established towards the end of the year 2000, with an initial aim to provide air-taxi services, Do¤an Air is run by an expert management team with many years of experience in the aviation industry. The first aircraft of the Company was a Dassault Falcon 2000, a wide-fuselage aircraft which has been in service since March 2002. Dassault Falcon 2000 has a ten passenger capacity. With its excellent capability of flying with single refueling stops, the aircraft quickly and easily can fly to numerous destinations in the world. • Revamp/refurbish its existing facilities • Expand its current of line of business through new acquisitions and mergers • Explore and exploit new opportunities and areas of growth. Current Operations and Plans for the Future • Milta has a seven-year management contract with the German-based international tour operator Öger Tours GmbH to operate its Kemer holiday village. • Club Milta Bodrum offers a wide variety of hospitality services to customers through leading international tour operators. • Milta Bodrum Marina is pursuing cooperation and joint venture initiatives with marinas in Greece and Israel to promote and increase the volume of yacht tourism along the Eastern Mediterranean coast. • Milta Ifl›l Tur Travel Agency is taking a more active approach towards incoming tour operations. As part of its medium to long-term strategy, Ifl›ltur will establish associate agencies in Germany, France, Russia and Scandinavian countries either through direct investments or partnerships and joint ventures. Through its close relationships with international intermediaries based on its timelines and reliability, Do¤an Air organizes flights to countless destinations across the world including Australia and the United States while providing superior comfort and highly reliable technological safety for its customers. The Istanbul based company keeps and maintains its air craft in a hangar at Atatürk Airport. Do¤an Air further plans to expand its fleet with new aircraft purchases based on the changing needs of its customers and regional requirements. The Company’s revenues reached US$ 3 million in 2004 for 581 flight hours, 38% of which were flown for inter-company and 62% for extra-company services. All Milta holiday villages and marinas participate in the Foundation for Environmental Education (FEE) program and have been awarded the Blue Flag, an eco-label presented to beaches and marinas that practice good environmental management. Milta has upgraded its IT infrastructure its facilities and management with state-ofthe-art technology in various areas, including marine technology, boat handling, digital TV and music distribution in hotel rooms, on-line booking systems, car pool surveillance systems and advanced telephony communications systems. Staffing Milta has a staff of 397, made up of permanent and seasonal employees. University and equivalent school graduates make up 16% of the total workforce. Milta’s vision in human resources essentially focuses on the importance of understanding and merging company, management and employee needs to increase efficiency, productivity and profitability. Corporate Governance Milta is committed to becoming a workplace of choice, with strict policies of integrity and ethics. Everyone at Milta is required to carry out their duties in accordance with policies set forth in relevant company policy directives and must conform to all applicable laws and regulations. The corporate governance principles outline the broad aspects of legal and ethical business conduct under which Milta operates. Every person who works for the Company, its affiliates, or subsidiaries is expected to understand and comply with the provisions of these principles. NET SALES (US$) YEARS HEAD OFFICE* IfiILTUR TRAVEL AGENCY M‹LTA MARINA CLUB M‹LTA BODRUM TOTAL 2003 2,063,916 6,739,132 4,767,591 3,694,954 17,265,593 2004 2,452,571 12,070,415 5,351,755 4,592,334 24,467,075 16 44 11 20 29 CHANGE (%) 05 MEDIA Do¤an Yay›n Holding (DYH) is Turkey’s leading media and entertainment conglomerate. It operates in TV and radio broadcasting and print and online media. DYH is uniquely positioned in the Turkish media industry to inform and entertain as well as connect people in innovative ways that enrich their lives. 55 DO⁄AN HOLDING ANNUAL REPORT 2004 05 MEDIA DO⁄AN YAYIN HOLDING AND ITS PARTICIPATIONS SHAREHOLDER STRUCTURE DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. DO⁄AN FAMILY 2.40% THE AYDIN DO⁄AN FOUNDATION 0.71% FREE FLOAT TOTAL 56 66.80% DO⁄AN HOLDING ANNUAL REPORT 2004 30.06% 100.00% The business model adopted by DYH foresees two main divisions within the Holding to better accommodate its ever-expanding and diversifying activities: content producers and service providers. DO⁄AN YAYIN HOLDING AND ITS PARTICIPATIONS Magazines Addressing Diverse Topics Do¤an Yay›n Holding (DYH) is Turkey’s leading media and entertainment conglomerate. It operates in TV and radio broadcasting and print and online media. DYH is uniquely positioned in the Turkish media industry to inform and entertain as well as connect people in innovative ways that enrich their lives. Publishing a total of 23 magazines, Do¤an Burda Rizzoli (DBR) is also engaged in import and distribution of some of the world’s leading newspapers and periodicals. DBR represents another international partnership for DYH, with Burda of Germany and Rizzoli of Italy. Both are among the leading media companies in Europe. Do¤an Yay›n Holding, Hürriyet, Milliyet and Do¤an Burda Rizzoli stocks are publicly traded on the Istanbul Stock Exchange. Bestsellers A Unique Business Model With a global and national outlook, Do¤an Books publishes about 20% of the bestselling titles in Turkey. A joint venture between DYH and Egmont of Denmark, Do¤an Egmont Publications is the leading publisher of books for children and young teens. The business model adopted by DYH foresees two main divisions within the Holding to better accommodate its ever-expanding and diversifying activities: content producers and service providers. International Reach in Music DYH’s content producers include its newspapers, magazines, book publishers, TV channels, radio stations and music company. Service providers include distribution, retail, production, cable TV, Internet, printing and advertising sales companies as well as a factoring company. Do¤an Music Company has a licensing agreement with Bertelsmann Music International Service GmbH, a subsidiary of one of the world’s largest media conglomerates, Bertelsmann AG. With the support of BMG, Do¤an Music has been able to enter the international music industry while introducing its own artists globally. Quality in Printing and Unmatched Distribution Capability Convergence and Synergy Operating under the guiding principle of convergence, significant synergies result between DYH’s companies. Many of the Holding’s businesses are leaders in their respective sectors and markets. Do¤an Yay›n Holding, Hürriyet, Milliyet and Do¤an Burda Rizzoli are all publicly traded entities. Newspaper Publishing-The Core Business Activity Newspaper publishing has traditionally been the core business activity of DYH. Eight newspapers including Hürriyet, Milliyet, Radikal, Posta, Fanatik, Referans and Gözcü and more recently the Turkish Daily News - the country’s premier English-language newspaper - form the backbone of DYH’s print media business. DYH has a key market position in the distribution of print media in Turkey due to the size, reach and efficiency of Yaysat. Do¤an Ofset is an internationally competitive printing company offering high standards of print and quality service. The Internet - Around the World in an Instant As Turkey’s largest content producer, DYH prioritizes investments in Internet and cable TV that enhance, integrate and expand upon its existing activities. The Holding is planning to achieve even more widespread synergy among its units, in terms of coupling content and connection. DYH has assembled a broad spectrum of portals within Do¤an Online, Turkey’s largest Internet company. Retailing Books and Music Top Rated TV Channels Kanal D ranks among the top television channels in Turkey. CNN TÜRK, another TV channel under the DYH umbrella, is a joint venture between DYH and Time Warner. CNN TÜRK is the only national CNN-affiliated local language 24-hour news channel controlled and operated outside of Atlanta, Georgia. The D&R Music and Bookstore chain utilizes a range of sales channels - from shops in prime locations to the D&R virtual store on the Internet – to reach consumers. 05 MEDIA NEWSPAPERS With an average daily circulation of 4.1 million, Turkey’s newspapers continue to be a sought after venue by advertisers. With eight daily papers, Do¤an Yay›n Holding commands a 40% market share of circulation in Turkish newspaper media. HÜRR‹YET Field of Activity Turkey’s long-time top selling newspaper Hürriyet is also one of the top selling nonEuropean newspapers in Europe. Highlights For more than 50 years, the name Hürriyet has been synonymous with freedom of speech and objectivity in journalism. True to this reputation, Hürriyet has assembled a distinguished group of journalists, editors and columnists with diverse opinions and perspectives covering a wide range of political views. • • • • • • Turkey’s number one newspaper More than 50 years of market presence A distinguished group of writers with diverse opinions and perspectives 40% market share in total newspaper advertising revenue Strong financial position One of the few companies outside the financial sector to receive regular credit ratings • A leader in electronic publishing • The first company to publish its corporate governance principles and legally change its bylaws History and Market Position For more than 50 years, the name Hürriyet has been synonymous with freedom of speech and objectivity in journalism. True to this reputation, Hürriyet has assembled a distinguished group of journalists, editors and columnists with diverse opinions and perspectives covering a wide range of political views. The newspaper’s high quality content has made it Turkey’s most widely read daily paper. Reflecting the highest of Turkey’s democratic and social ideals, Hürriyet is the readers’ first choice for its editorials, clear and concise coverage of politics, the economy, business, sports, entertainment and the arts. Hürriyet’s primary goal is to maintain its policy of fair, unbiased and independent coverage of current local and global affairs. With a reputation for superior standards in journalism coupled with current, accurate and objective reporting, Hürriyet has long been the primary reference guide for the nation’s influential opinion leaders and decision-makers. Hürriyet is Turkey’s first internationally recognized newspaper and continues to be the best-known media company in the country. Hürriyet’s reputation extends beyond Turkey it has one of the highest circulations among non-European newspapers in Europe. Financial Assessment Directed toward exceeding the expectations of its readers, Hürriyet provides a compelling, highly effective and well-targeted medium for its advertisers. As a result, Hürriyet maintains the strongest financial position of any newspaper in Turkey. Hürriyet is the undisputed market leader in Turkey, with a 40% market share in terms of total newspaper advertising revenue and a 12% market share in terms of total circulation. Over 52% of Hürriyet readers are members of Turkey’s high-income group, 70% of whom are regular readers; 68% of the readership have university or post-graduate degrees. In 2004, Hürriyet commanded a 14.5% share of the total advertising revenue in Turkey. 58 DO⁄AN HOLDING ANNUAL REPORT 2004 Hürriyet is one of the few companies outside the financial sector to receive a credit rating from Fitch Ratings. Hürriyet is also highly regarded by the international investment community: over 82% of the newspaper’s free float (33% of total shares) on the ISE is controlled by international investors. Efficiency gains achieved by the centralization of procurements, printing facilities and distribution channels; application of standard accounting systems throughout sister companies; and utilization of a centralized management information system under the umbrella of DYH are expected to result in further improvements in the Company’s profitability. Readers have come to trust that Milliyet has a strong sense of social responsibility about everything it does, not only in terms of journalism but also in its promotional campaigns. Milliyet adheres strictly to its journalistic principles and high ethical standards. In 2004, Hürriyet’s average daily circulation was 460,000; with regards to both daily average net sales and advertising revenue, Hürriyet was the sector leader in Turkey. Milliyet is part of the daily lives of its readers, publishing at least one supplement for each day of the week: In 2004, Hürriyet’s turnover was YTL 473 million, with a net profit of YTL 27 million and a paid-in capital of YTL 416.7 million. Comprehensive Supplements Milliyet Business: Targets the business community with news and special in-depth reports on a range of business topics and issues. Leader in Electronic Publishing In 2004, Hürriyet’s website (www.hurriyet.com.tr) was visited by an average of 230,000 online readers daily, making it one of Turkey’s most visited news portals. Headlines are refreshed throughout the day, with its breaking news and market information among the most visited areas of the site. In a project completed during 2004, Hürriyet digitally scanned each and every one of its past issues, starting with its first publication on 1 May 1948, to the present day. During 2005, this archive will be made available on the Internet, enabling online access and search of the news as reported by Hürriyet since its inception. Milliyet Kariyerim: Developments in career planning, job search information, human resources issues and related topics reach readers each Sunday. Milliyet Ev: Information about and current trends in real estate and home life, design and décor. Milliyet Otomobil: Information about automobiles and motorcycles for automotive aficionados. Arabam.com: The resource of choice for those interested in previously owned automobiles. Milliyet Rehber: An entertainment and lifestyle guide featuring information on film, music, dining, theater, concerts and other entertainment as well as a TV program guide. Milliyet Cumartesi - Pazar: Weekend guide featuring a range of subjects including fashion, travel, literature, the arts, interviews, puzzles and much more. Milliyet Vitrin: The only weekly advertising supplement containing thousands of quality classified ads and articles on every subject from real estate to vehicles, education to employment. Salsa: Weekly supplement which includes information about popular culture and events targeting younger adult readers. Miço: Offers educational entertainment for children. Teknoça¤: The latest news about the hottest products and innovations from the world of technology and mobile communications. Milliyet Sanat: Furnishing information on culture and the arts since 1972. M‹LL‹YET Field of Activity Milliyet is one of the four best-selling newspapers in Turkey, favored by well-educated individuals and key opinion leaders from all fields. Highlights • • • • • More than 50 years of market presence The newspaper most often used as a reference and quoted by key opinion leaders At least one supplement for every weekday One of the four best-selling newspapers in Turkey Most visited online news portal in the country History and Market Position Founded in 1950, Milliyet is still the undisputed champion for “Reliability in the Press.” It is the first and only newspaper in Turkey that was founded on international principles of publishing incorporating high ethical standards. With its specialized contributors and well-respected columnists, it has become a newspaper often referred to and quoted by key opinion leaders in all fields. Milliyet’s main objective is to retain the trust of readers as Turkey’s most reliable daily source of news and culture and to maintain its high credibility in the eyes of its readership with its high quality standards. Financial Assessment Milliyet’s 2004 annual revenue reached US$ 69 million. In 2004, Milliyet’s major sources of revenue were from sales (30%) and advertising (70%). Leading Online News Portal In November 1996, Milliyet became the first newspaper in Turkey to launch its own website (milliyet.com.tr). Today, the Milliyet site enjoys a daily average of 250,000 visitors and 5 million page views, making it Turkey’s most visited news site. 05 MEDIA RAD‹KAL Field of Activity Radikal is a niche market newspaper targeting well-educated urban readers with a current and intellectual editorial slant. Highlights Founded in 1996, Radikal, as its name suggests, brought new • Fills a niche for innovative, independent and intellectual editorial commentary for urban readers • A market share of 1.8% in total newspaper sales • An advertising share of 2% in total print media • One of the most visited newspaper internet portals ideas and concepts to the Turkish newspaper world. Along with History and Market Position extensive coverage of the economy, foreign affairs and politics, business, culture and the arts, the newspaper also features articles by some of the country’s most respected academics. Founded in 1996, Radikal, as its name suggests, brought new ideas and concepts to the Turkish newspaper world. Along with extensive coverage of the economy, foreign affairs and politics, business, culture and the arts, the newspaper also features articles by some of the country’s most respected academics. Radikal closely follows current global news and includes important editorials from around the world. Radikal’s readers are young, well-educated, middle-to-high-income earners. The newspaper’s primary objectives are to increase its market share of total newspaper sales and help foster a more intellectual climate in Turkey. Financial Assessment In 2004, Radikal’s major sources of revenue were derived from advertising and sales, contributing 66% and 34% respectively. Online Presence Radikal Online (www.radikal.com.tr) was launched in 1997 to reach a broader audience. Today, Radikal’s website is one of the most frequently visited newspaper sites in the country. The newspaper’s other portal, Sanal Alem, allows the user to keep in touch with the latest developments in information technology. POSTA Field of Activity The best-selling newspaper of its kind in Turkey, Posta is a mass market newspaper appealing to both urban and rural readers, men and women. It has an a easy-to-read style and is priced competitively to make it the choice of many readers. Highlights • • • • • Most loyal readership High circulation Broad readership Easy to read Low price History and Market Position In the past ten years, Posta has gained its own loyal readership and has become the highest selling newspaper in the country. The newspaper emphasizes the human dimension and uses a positive approach in its reporting. Posta addresses Turkey’s urban and rural population and appeals equally to both men and women. Its readership consists of middle to upper income wage earners. Posta is positioned to become one of the best performing newspapers in the country in coming years. 60 DO⁄AN HOLDING ANNUAL REPORT 2004 In the past ten years, Posta has gained its own loyal readership GÖZCÜ and has become the highest selling newspaper in the country. Field of Activity The newspaper emphasizes the human dimension and uses a Gözcü is one of Turkey’s highly successful mass-market newspapers concentrating on brief news and human-interest articles at an affordable price. positive approach in its reporting. Highlights • One of the country’s most successful mass-market newspapers • Provides news briefs and human-interest features at a fairly low price History and Market Position Providing easy-to-read news and human-interest articles at an affordable price, Gözcü is one of the country’s most successful mass-market newspapers. Following its launch in 1996, Gözcü has continued to provide accurate news from a popular perspective, sharing in the joys and sorrows of its readers. Gözcü targets a lower socio-economic segment in an effort to raise awareness of current events within the general public. Parallel to this objective, Gözcü does not deviate from its fully secular and objective perspective. It seeks to ensure that the most important news stories of the day are brought to readers objectively and in a straightforward manner. Financial Assessment REFERANS Examining Posta’s major sources of revenue in 2004, 56% of the total was derived from sales and 44% came from advertising. The newspaper’s primary financial objective is to increase its share of the newspaper advertising market. Referans is one of Turkey’s top two daily economic and finance newspapers. Highlights FANAT‹K Field of Activity • Successor to Finansal Forum • Strong editorial leadership, eight years of experience in finance reporting Fanatik is a pioneering sports-only newspaper with an emphasis on soccer. History Highlights Referans is a daily newspaper devoted to economic, business and financial news. Every day Referans provides its readers with objective and accurate reporting of local and international developments in business, finance and the economy. Its mission is to interpret European Union developments and to respond to the need for news and information about this comprehensive change. Referans is considered to be the successor to Finansal Forum, which was founded in 1996. • • • • The first daily sports newspaper in the country Loyal readership Pioneering in high standards in sports media Presence on the web History and Market Position Founded in 1995, Fanatik was the first daily sports newspaper in the country. It was not long after its debut that Fanatik gained a staunchly loyal readership among young males. The newspaper is also widely read by Turkish expatriates. One of two economic and financial dailies in Turkey, Referans enables its readers to monitor global events and developments in Turkish, which accounts for the newspaper’s success. Target Audience Fanatik brought high standards to the sports media. It is the only newspaper that has earned an international fair play award with its “Fan-etik” (Fan-ethics) page. Fanatik provides its readers with quality sports news with a focus on Turkey’s four major soccer teams. The newspaper also appeals to the horse racing community with a daily four-page supplement. Online readers can reach Fanatik via its website at www.fanatik.com.tr. With its high quality daily reporting, Referans targets professionals, business executives, upper level officers and academics - in essence today’s decision makers. TURKISH DAILY NEWS Field of Activity Financial Assessment The Turkish Daily News is one of Turkey’s two English language daily newspapers. Fanatik’s major source of revenue in 2004 was derived from sales (83%) and advertising (17%). FANAT‹K BASKET Launched in 1996, Fanatik Basket is a weekly newspaper highlighting Turkish and foreign professional and amateur basketball teams. While satisfying the requirements for comprehensive coverage of basketball news, Fanatik is also distinguished by its superior visual design and the quality of its photography. While providing comprehensive coverage of basketball news, Fanatik is also distinguished by its superior visual design and the high quality of its photography. Highlights • Serves the expatriate community • 60% of its readers are foreign nationals and 40% are highly educated Turkish citizens • Rich content in political, economic, social and cultural events 05 MEDIA History and Market Position The Turkish Daily News has served as Turkey’s only English language daily since March 1960. Turkish Daily News joined the DYH family in January 2001. The Turkish Daily News is the leading source of local news for foreign nationals living in Turkey. According to market studies, 80% of its highly educated Turkish readers are university graduates. Rich Content The Turkish Daily News has undergone a renewal process in order to present its readers with a more active and dynamic newspaper. The paper’s liberal approach has earned international praise and respect. Meanwhile it has become the natural choice for local and international news for foreign residents, as well as for highly educated Turks. The Turkish Daily News covers major political, economic, social and cultural events while providing its readers with an extensive mix of local and international news. Its exclusive stories, interviews and analyses on foreign policy issues have earned it the reputation as the world’s window into Turkey. Opinion columns from business leaders, academics, politicians and other high-level officials help to round out the paper’s already rich content. Its sports section has won much praise from leading sports writers of other major Turkish language dailies. The Turkish Daily News covers major political, economic, social and cultural events while providing its readers with an extensive mix of local and international news. Its exclusive stories, interviews and analyses on foreign policy issues have earned it Web Presence Based in Ankara, The Turkish Daily News’ electronic edition (www.TurkishDailyNews.com.tr) receives about 80,000 online visitors per day. Many make use of the paper’s archives on the Internet for a fee. Work is ongoing to further develop the paper’s web site. the reputation as the world’s window into Turkey. BROADCASTING AND PRODUCTION Television Television is the primary source of entertainment for the majority of Turkish households. In 2002 Turkey topped the global list with an average daily TV viewing rate of nearly five hours (298 minutes) per adult. Research has shown that for 97% of Turkish citizens, television is also their main source for news. The Turkish Daily News covers major political, economic, social and cultural events while providing its readers with an extensive mix of local and international news. Its exclusive stories, interviews and analyses on foreign policy issues have earned it This is the result of the TV revolution experienced in Turkey in the early 1990s when the state monopoly of Turkish airwaves came to an end, giving rise to the emergence of private broadcasters. After little more than a decade, Turkish viewers today can select from among five government-sponsored channels as well as 14 nationwide, 15 regional and 202 local privately owned television channels. Cable TV distribution networks have become available in twenty major cities offering 44 to 60 channels, while the satellite platform offers nearly 100 Turkish language channels. the reputation as the world’s window into Turkey. ATV, Show TV and Star are the nation’s most popular television channels along with Kanal D under DYH management since 1995. These four television channels capture 60% of the national audience every night and enjoy 72% of TV advertising income. In October 1999, DYH and Time Warner launched CNN TÜRK-the first joint venture in the Turkish broadcasting industry. In 2002 another DYH TV channel, Dream TV, a 24-hour music channel, established itself in this new genre and became very popular with younger audiences- an important strategic step in a country such as Turkey where nearly 50% of the population is below 25 years of age. 62 DO⁄AN HOLDING ANNUAL REPORT 2004 The quality and reputation of its news anchors and commentators set Kanal D’s nightly news apart from the competition. Kanal D draws from its own news team as well as from the resources of Do¤an News Agency (Do¤an Haber Ajans›-DHA) for comprehensive and analytical reporting. DYH, as Turkey’s largest content provider, has taken important steps toward the development of its new media business. The Group’s Internet branch, Do¤an Online, aims to have the widest selection of portals - B2C, B2B and C2C - and become the country’s largest ISP. As a Group, DYH is capable of achieving widespread synergies, in terms of content and connection, between its Internet and digital production units. TV CHANNELS KANAL D Field of Activity Kanal D is among Turkey’s top-rated TV channels for all day viewing, commanding a 29% share of all TV advertising income for Turkey in 2004. Highlights • • • • Radio Turkey currently has 365 national radio stations as well as hundreds more local radio stations. DYH is a leader in Turkey’s developing radio sector with three different stations, each targeting different segments of the population. With competition among the stations increasing annually, DYH stations maintain their leading positions in the sector. Thanks to the strong synergies created between DYH companies, each station has achieved a respected place in its particular area. DYH radio stations further enrich social and cultural life in Turkey by sponsoring and/or organizing a variety of art festivals and charity fundraisers. Turkey’s top channel for all-day viewing The leader in TV advertising, capturing 29% of total television ad revenues Received the “World Quality Commitment International Star” award in 2004 The first TV channel in Turkey to broadcast live over its website Market Position Kanal D reflects Turkey’s vision with its contemporary, innovative and creative approach to TV broadcasting. This high performance has not only earned Kanal D the most preferred TV channel status, but has also moved Kanal D forward in the international arena. With quality programs targeting a wide range of viewers, Kanal D has become one of Turkey’s favorite channels. In 2004 with its meticulously prepared portfolio of high quality new programs, locally produced series, a majority of first-run films from Turkish and foreign cinema, game shows, entertainment and children’s shows, Kanal D maintained its top viewer ratings in Turkey. Production Financial Assessment DYH entered film production after obtaining the majority shares of ANS, a small production company. This small company rapidly developed into a thriving business that produced programs for DYH’s own channels as well as for other national channels. ANS achieved unprecedented success with the feature length film production of its popular television series Asmali Konak, breaking all previous box office records. Digital World DYH prioritizes investments in business areas that build synergy with existing activities and focuses directly on the customer. These naturally include the Internet and cable television. Turkish demographics show that nearly 50% of the population is less than 25 years of age. This makes them potential Internet users. Seeing this as an opportunity for growth, many large Turkish corporations expanded into the ISP business in 1999 and 2000. Today, these same companies constitute the majority of the nearly 45 Internet service providers currently operating in the country. In terms of e-commerce, Internet banking is by far the most popular application. Per capita e-commerce spending was approximately US$ 110 at the end of 2003 with online advertising totaling approximately US$ 5 million for the same period. Cable television offers the opportunity for both Internet connection and digital television at the same time. Although some cable providers offer limited Internet services, both the cost of cable modems and their usage fees are currently quite high. Kanal D’s success is reflected in its financial health as well. A leader in TV advertising, in 2004 Kanal D captured 29% of Turkey’s total television ad revenues. This compares favorably with the previous year’s share of 26%. Wide Coverage in Broadcasting Kanal D’s daytime programming is designed for homemakers and children, offering them a variety of Turkish films, soap operas, cartoons and live music performances. Foreign films complement news programs and locally produced television series. Its emphasis on locally produced programs has created high viewer ratings and a loyal audience. Prime time news bulletins and extended news programs, investigative reporting and “Meet the Press” type panel discussions, along with game shows like “Vault” and “Pop Idol” have further increased Kanal D’s strong position. The quality and reputation of its news anchors and commentators set Kanal D’s nightly news apart from the competition. Kanal D draws from its own news team as well as from the resources of Do¤an News Agency (Do¤an Haber Ajans›-DHA) for comprehensive and analytical reporting. On weekends and holidays, Kanal D presents family entertainment featuring popular foreign TV series, Turkish and foreign movies, sports and musical programs. Extensive sports coverage and popular entertainment programming also puts Kanal D in the lead. 05 MEDIA International Recognition In 2000, Kanal D was chosen from among 150 channels broadcasting over Eutelsat to receive the International Hot Bird Award. Kanal D, together with BBC Prime, was named the most successful channel of the year for the quality and content of its broadcasts. In May 2003, Kanal D was awarded by BID (Business Initiative Directions) in Geneva for the success of the QC 100 Total Quality management models it has implemented. In 2004, Kanal D’s success in the international arena was once again recognized with the achievement of the “World Quality Commitment International Star” award. Emphasis on Technology In 2000, Kanal D was given the International Hot Bird Award from among 150 channels broadcasting over Eutelsat. Kanal D, together with BBC Prime, was named the most successful channel of the year for the quality and content of its broadcasts. Kanal D is the first TV channel in Turkey to transmit live broadcasts over its website (www.kanald.com.tr). In 2003, Kanal D moved to its new Headquarters, shared with CNN TÜRK and ANS Production, generating synergy in technology that will reduce in-house production costs while facilitating better quality broadcasts. Investments currently underway in digital archiving and IT network upgrades will save time and money and further increase work efficiency in the near future. CNN TÜRK Field of Activity CNN TÜRK is a 24-hour news channel and Turkey’s first and only television channel to have an international media partner. Highlights • The only national CNN-branded local language 24-hour news channel controlled and operated outside Atlanta • Turkey’s first and only television channel to have an international media partner • The leading news channel in Turkey • High technical outreach and reliability • A 5% share of the TV advertising market • Shares facilities with other DYH television channels, creating synergy between similar operations History and Market Position CNN TÜRK, established in 1999, is a joint venture between DYH and Time Warner. It is the only national CNN-branded local language 24 hour news channel controlled and operated outside Atlanta. It is Turkey’s first and only television channel to have an international media partner. Optimizing on both local resources from DYH and the extensive news gathering ability of the world’s news leader CNN, CNN TÜRK has brought a new dimension to national news programming. In addition to international news coverage, CNN TÜRK provides reliable, objective, credible, up-to-the-minute local news and information through programs produced by experienced and well-trained Turkish professionals. CNN TÜRK maintains its unparalleled reputation in covering breaking news 24 hours a day, seven days a week, through the resources of its new headquarters at Istanbul Do¤an TV Center, its Ankara bureau, and with the support of reporters in Athens, Berlin, Brussels, Paris, Rome, London, Nicosia, Moscow, New York and Washington. New Markets, New Distribution Channels 64 DO⁄AN HOLDING ANNUAL REPORT 2004 Equipped with the latest technology and distributed via both land and cable and by satellite, CNN TÜRK reaches a potential audience of over 40 million across Turkey. In October 2004, CNN TÜRK began to broadcast in the Netherlands, its first venture outside Turkey, making it the country’s primary source of news for the Turkish community in the Netherlands. Considered as a model by its partners for new business ventures, News Bulletins CNN TÜRK has developed and grown despite national and global celebration of its fifth year of operation, CNN TÜRK continues CNN TÜRK’s trademark news bulletins are broadcast on the half-hour, 24 hours a day. Through extensive local news gathering resources and its access to CNN’s 42 bureaus and more than 900 affiliates worldwide, CNN TÜRK offers up-to-the-minute, in-depth news coverage utilizing contemporary broadcasting technology. to move forward in achieving its goal of innovation. Financial News crises. Proving its success in television news broadcasting in Financial news is a key component of CNN TÜRK’s programming. The financial news content of CNN TÜRK is comprised of coverage of local and international business, financial markets and daily economic developments from an objective global perspective. Sports News Sports news is broadcast every hour featuring the latest highlights, game results and news from the local and international sports arenas. Weather Reports One of the essential components of CNN TÜRK broadcasting, its weather reports provide both national and international forecasts. Every half hour, a network of local and international weather forecasting stations provide data for weather reports that are broadcast using state-of-the-art 3-D animation. One of CNN TÜRK’s long-standing goals has been to reach Turkic-speaking audiences in Central Asian and other European countries through operators of cable networks. The US has shown considerable interest in receiving Turkish language broadcasts from CNN TÜRK as well. CNN TÜRK’s investment along these lines in the Netherlands is only the first step in the achievement of this goal of ever expanding distribution. CNN TÜRK News Group brought CNN TÜRK Radio into being in July 2003. Broadcasting from Istanbul on the FM frequency 92.5, CNN TÜRK Radio provides its audience with reliable, credible, objective and up-to-the-minute 24-hour news coverage. Considered as a model by its partners for new business ventures, CNN TÜRK has developed and grown despite national and global crises. Proving its success in television news broadcasting in celebration of its fifth year of operation, CNN TÜRK continues to move forward in achieving its goal of innovation. CNN TÜRK Mobile and CNN TÜRK Inflight were inaugurated last spring, and cnnturk.com was introduced in May 2004. Programs CNN TÜRK offers feature programming that complements its news content. Talk shows and feature programs that bring the most popular issues in Turkey and the world to the discussion table are hosted by widely recognized and trusted professionals. A series of informative programs offer viewers information and news on a variety of topics ranging from fashion to technology. Documentaries Documentary programming reflects a major strength of CNN TÜRK. These documentaries cover a wide range of national or international issues from Iraq to Israel, Chechnya to Afghanistan, Syria to Korea. Documentaries are most often produced in-house or by leading Turkish journalists who are experts in the area of documentaries. Financial Strengths CNN TÜRK Inflight enables its audience to follow the news on international flights. Thanks to this groundbreaking agreement between Turkish Airlines and a Turkish news channel, news from both CNN TÜRK and CNN International get to be broadcast on flights abroad. In March 2004, CNN TURK Mobile inaugurated a voice news portal that enables cellular telephone users to hear the latest developments. Breaking news is also announced to subscribers by SMS messages. CNN TÜRK News Group’s latest step forward was taken in May 2004 with a joint venture that resulted in cnnturk.com. A site for all speakers of Turkish, cnnturk.com offers news on a range of subjects including politics, finance, sports, fashion, technology and the arts by means of feature folders along with up-to-the-minute coverage of breaking news. Content Rich News Programs As a result of the quality, high technical outreach and reliability it has maintained in the fifth year of its operations, CNN TÜRK attracts the most important national and international advertisers. Despite global and domestic crises like the ‹zmit earthquake and successive economic crises in Turkey, the September 11th terrorist attacks and the war in Iraq, CNN TÜRK was able to keep moving forward. Today, CNN TÜRK holds a 5% share of the TV advertising market. In 2003, CNN TÜRK moved its studios and offices to a new state-of-the-art television center where facilities are shared with other DYH television channels, creating a synergy between similar operations to further improve its efficiency and financial strength. EURO D Euro D began broadcasting in Germany in 1996 providing Turkish expatriates with a chance to keep in touch with events in Turkey. Through Euro D, Turkish communities in Europe are able to access the latest in news, cultural and social affairs in their adoptive country. CNN TÜRK has gained a worldwide reputation for its coverage of national and global events. With a strong sense of social responsibility that prevails in its programming, CNN TÜRK also prepares special feature programs in partnership with non-governmental organizations. Germany’s official media research organization, Gesellschaft für Kommunikationsforschung, named Euro D the best rated privately owned TV channel for Turkish viewers. In addition to twice hourly news bulletins plus financial news and sports programming, CNN TÜRK also caters to a variety of interests from fashion, history, literature, arts and culture to the latest trends in technology, music and movies. The channel, highly regarded by Turks outside their home country, reaches the entire continent through its Türksat link and broadcasts via major cable operators in Europe, North America and Australasia. 05 MEDIA CABLE TV CHANNELS FENERBAHÇE TV The Fenerbahçe Sports Club has leased Fenerbahçe TV from DYH, with technical support provided by the DYH broadcast network. Fenerbahçe TV broadcasts via the national cable network and the Türksat 2A satellite, and will go digital in the near future. BEfi‹KTAfi TV supports the Ministry of Education in its book campaigns, the Newly founded by the Befliktafl Sports Club, the channel is leased from DYH with technical support provided by the DYH broadcast network. Befliktafl TV broadcasts via the digital platform and Türksat 2A satellite, and is expected to move to national cable distribution in the near future. TEMA Foundation with its plant-a-tree campaigns as well as DREAM TV In keeping with its mission to be socially responsible, Radyo D numerous other social and charitable events organized by aid organizations. Hosted by popular VJs, Dream TV presents music programming with the latest video clips and concerts of local and internationally renowned musicians as well as feature programs from the worlds of theatre, cinema, fashion and technology. Dream TV attracts the attention of advertisers with its ‘dare to be different’ approach and its distinctive audience. RADIO STATIONS RADYO D Radyo D was established in 1993 to broadcast from a digital platform at world-class standards. It was one of the first radio stations in Turkey to obtain a national broadcasting license. Radyo D ranks first among its peers with quality programming concentrating on Turkish pop music, news and commentaries. Radyo D has attracted an audience from diverse demographic groups and has captured a 14% share of radio advertising in the country. Radyo D broadcasts nationally from a total of 63 centers, reaching listeners across the country. Listeners can also tune in digitally via satellite from across the entire country. Radyo D utilizes cutting edge digital broadcasting technology and the world’s most advanced automation systems In keeping with its mission to be socially responsible, Radyo D supports the Ministry of Education in its book campaigns, the TEMA Foundation with its plant-a-tree campaigns as well as numerous other social and charitable events organized by aid organizations. RADYO FOREKS Radyo Foreks, broadcasting on a digital platform, was Turkey’s first news radio station. It went on the air in 1993, and until 1999, worked in partnership with the BBC. In 2001, Radio Foreks joined forces with Deutsche Welle, with added credibility of its news broadcasts. The station plays foreign music between its 63 daily news programs that highlight the latest financial and economic developments. As the first news radio station in Turkey, Radyo Foreks is an indispensable source of continuous information for businessmen across the country. Radyo Foreks broadcasts out of Istanbul and Ankara but can be accessed from the entire European continent and the Turkic Republics in Central Asia via the Türksat 1C satellite and the Internet. 66 DO⁄AN HOLDING ANNUAL REPORT 2004 Radio Foreks has received numerous awards and has made significant cultural and social contributions through its support of the arts, culture and science. Embarking on its adventure with a creative and dynamic vision, Vision, Mission and Targets an infrastructure of the highest technical standards and an The vision of ANS Production is to reach a larger audience through the creation of original content. ANS’s mission is to maintain its leadership and pioneering position and create content that will give it a definitive competitive edge in both domestic and global markets. innovative and forward-thinking staff, ANS is raising the bar and the quality of Turkish television viewing. To achieve these goals, ANS Production plans to: • • • • • Increase creativity Deliver to a larger audience via different distribution channels Produce Turkish movies for global markets Play a leading role in film distribution directed toward domestic and global markets Penetrate global markets by forming joint partnerships for film and series productions with Russian, Greek and other European firms Market Position CNN TÜRK RADIO CNN TÜRK Radio is the audio broadcasting organization founded by the joint venture of Do¤an Medya Grubu and Time Warner. CNN TÜRK Radio reaches listeners 24 hours a day with credible, reliable and objective news reporting. CNN TÜRK Radio presents its listeners with a wide array of programming that includes up-to-the-minute news reporting, special feature programs with Turkey’s most experienced journalists, expert guests commenting on news developments, weather and traffic reports, along with coverage of fashion, culture and the arts, ANS Production is a market leader in almost all its segments which include TV programs, drama, entertainment shows, commercials, films and music clips as well as film trading and post-production activities. In the past 12 years, ANS has produced over 5,500 hours of miscellaneous content, a level that no other production company in Turkey has even approached. In the same period, it produced more than 1,800 commercials and 100 large-budget films. ANS Production intends to strengthen its position in the commercial production market and become one of the leading players with regard to supplying and distributing foreign films over the next three years. In the second half of 2004, alongside the successful commercials it produces within the DYH Group, ANS International began to extend its advertising services beyond the Company and successfully completed its first project with a commercial for Boyner Holding. Its goal for 2005 is to significantly increase the proportion of work produced for customers outside the DYH Group. technology, health, music and cinema. PRODUCTION ANS PRODUCTION Field of Activity ANS Production is a provider of visual content and video projects. It has recently entered into movie production and plans to expand through international The Company also plans to lead in film production in terms of the number of films produced, sales revenue and the number of viewers. ANS also plans to co-produce a number of films each year in association with foreign producers and venture into merchandising, sponsorships and product. Distributing both in-house and third party productions, ANS currently licenses or represents materials from Dreamworks, Myriad Films, Content Films, Senator Films, LionsGate Films, Overseas aka: First Look Media, Icon Ent, Brooklyn Films, Capitol Films and Hanway Films. collaborations. Highlights Embarking on its adventure with a creative and dynamic vision, an infrastructure of the highest technical standards and an innovative and forward-thinking staff, ANS is raising the bar and the quality of Turkish television viewing. • Experience and competence in developing new concepts • Adaptability and flexibility DIGITAL MEDIA • Ability to create advantages and cost savings by utilizing resources that maximize performance • Dynamism and superb IT infrastructure DYH prioritizes investments in business areas that create synergy with existing activities and focus on the customer. These areas include the Internet and cable television. • A competent staff with a full range of state-of-the-art equipment • Synergy created with DYH • Strong financial and PR support from DYH History and Shareholders The beginnings of ANS Production go back to 1982 when two prominent producers, Abdullah O¤uz and Burak Duruman, joined forces in New York. In 1992, these two became partners and established ANS. In 1998, DYH acquired a 70% stake of ANS Production. The demographics of Turkey are such that more than 50% of the population is under the age of 25, and thus potential ISP target users. Therefore it was not surprising to see that many large Turkish corporations expanded into the ISP market in 1999 and 2000. They continue to constitute the majority of the nearly 45 ISPs currently operating in the country. While media players have immediately established portals, large corporations plan to be active in e-commerce and ISP markets. DYH saw the Internet as an alternative media opportunity and established Do¤an Online (DOL) in 1999. 05 MEDIA DO⁄AN ONLINE Field of Activity Do¤an Online is one of Turkey’s foremost Internet service providers with extensive operations in e-business solutions, digital content and telecommunication services for both individuals and corporate customers. Since its inception, Do¤an Online has contributed significantly to Turkey’s rapid transition into the Internet age by following the latest global technological developments and introducing the most recent applications to Turkish Internet users. In this respect, the Company is continuing to provide an excellent Internet access infrastructure as well as value-added content services. Do¤an Online is Turkey’s second largest Internet service provider. Do¤an Online serves a large clientele with Internet access, e-trade, content provision and advertising services. The Company plans to diversify into media-related and entertainment services, also becoming a key player in these sectors. Highlights • • • • • • • • Strong brand recognition Rich content and variety of sub-brands Powerful distribution network Stable pricing policy Part of Turkey’s largest media group Effective customer support and after-sales services 21% of the ISP subscription market Unique products and services: • Turkey’s first personalized browser • Twice as fast Internet access SHAREHOLDER STRUCTURE DO⁄AN YAYIN HOLD‹NG A.fi. 60% INDIVIDUAL SHAREHOLDERS 40% TOTAL 100% History Do¤an Online serves a large clientele with Internet access, e-trade, content provision and advertising services. The Company plans to diversify into media-related and entertainment services, also becoming a key player in these sectors. Established in 1999, Do¤an ‹letiflim Telekomünikasyon Elektronik Servis Hizmetleri Turizm ve Yay›nc›l›k A.fi. (Do¤an Online) is currently one of Turkey’s two leading ISPs providing digital content, e-business solutions and telecommunication services to both individuals and corporate customers. The Company delivers its services with the latest cutting-edge technology and at the highest global quality standards. Vision, Mission and Targets Do¤an Online aims to be Turkey’s leading Internet access, content provider and ebusiness company. Its mission is to provide value-added digital products and services to individuals to make their lives easier and richer. To achieve its vision and mission, Do¤an Online plans to help raise Internet usage and to provide Internet users with easy, functional and value-added products. 68 DO⁄AN HOLDING ANNUAL REPORT 2004 Simultaneously, the Company aims further expansion in markets where it is already the leader and maintains its position while increasing its market share. DOL has more than 200,000 individual subscribers and controls Staffing 21% of the dial-up market. As opposed to other ISPs affected Do¤an Online employs a qualified staff of 340, with a median age of 26 years. adversely by Turk Telekom’s aggressive sales strategy, the number of DOL subscribers continued to increase in 2004. Do¤an Online offers its employees a rewarding career. It promotes creative and flexible thinking, teamwork and continuous personal and professional development. Plans for the Future Do¤an Online will continue seeking strategic alliances on a global scale to enhance and expand the scope and quality of its services. Do¤an Online will increase its presence in ICT (Information Technology, Content and Telecommunications) taking advantage of the latest developments in Internet technologies. To achieve this, the Company will increase the number of its dial-up customers, develop new content on various platforms, use its infrastructure more effectively in telecom operations and expand its market for e-business opportunities. This expansion into new areas of business notwithstanding, Do¤an Online pledges not to compromise on quality and customer satisfaction that are synonymous with its current success. In its quest to achieve the highest quality standards, the Company is currently working toward the ISO 9001-2000 Quality Management Certificate. Market Position DOL has more than 200,000 individual subscribers and controls 21% of the dial-up market. As opposed to other ISPs affected adversely by Turk Telekom’s aggressive sales strategy, the number of DOL subscribers continued to increase in 2004. The increase in new subscribers was 45% higher than the level of 2003, while the number of visitors rose by 25% to 2 million daily, generating more than 350 million page views per month. Combined with e-commerce and advertising sales revenue, DOL’s corporate ISP services and corporate portal solutions have made a significant contribution to the Company’s overall profitability. DOL’s individual access and portal brand e-kolay.net is measured periodically. According to the results of the latest research, e-kolay.net’s brand awareness and preferred status have increased considerably. Already an industry leader in ISP services and content, DOL launched a first for Turkey in 2003 - a personalized browser for its subscribers. Soon afterwards, a new service that allowed users to access the Internet at least two times faster than regular dial-up connections was launched - the “Twice as Fast Internet Program” – and this service gave e-kolay.net an important competitive advantage. In 2004 DOL continued to fulfill its mission of innovation and creativity by presenting another first in Turkey - the “e-kolay.net Security Packet” - for the use of individual subscribers. Turkish Internet users visit DOL portals frequently due to the high quality and diverse topics and services they offer. Specifically, bigpara.com for individual investors, fanatik for soccer fanatics, arabam.com for second-hand automobile sales and hepsiburada.com for online shopping are among the most visited DOL portals. In June 2004, Turkey’s first online marketplace, pazaryerim.com, was launched by DOL. The market leader in online shopping is hepsiburada.com, which has a 40% share of Turkey’s e-commerce market. Apart from advertising revenue from portals in the DOL domain, DYH newspapers and magazines have Internet sites whose advertising sales have been realized by Medyanet, which has Turkey’s highest page display capacity as an Internet sales network. Medyanet performs advertising sales and marketing for its 38 portals, and has a market share of almost 40%. With the experience gained as an Internet service provider to corporate and individual customers, e-kolay.net has become Turkey’s leading provider of service and content, and has transferred this expertise to sound and data communication services in the field of telecommunications. DOL’s e-kolay.net obtained an A Group license to operate as a Long Distance Telephone Service provider and has begun operations. In addition to its individual and corporate ISP business and large content provider services, e-commerce and advertising sales, DOL is prepared to make investments in broad-band technology as soon as Turk Telekom undergoes privatization in 2005, further strengthening its market leader position. ULTRA CABLE TV Field of Activity Ultra Cable TV is one Turkey’s six cable operators providing cable television and high-speed Internet access services directly to homes and businesses. Highlights • One of six cable operators in Turkey • An equal share joint venture between Do¤an and Koç Holding companies • Provides cable television and high-speed Internet access services directly to homes and businesses • Over 200,000 subscribers History and Shareholders Ultra Cable TV, one of the six cable operators in Turkey, was founded in 1997 as a joint venture between Do¤an, Siemens and Koç Holdings. Currently, the Company is a 50/50 joint venture between Do¤an and Koç Holding companies. Vision, Mission and Targets The Company’s mission is to invest in, implement and operate cable TV systems on cutting-edge technology to provide value-added services including telephone, Internet, data, digital TV and other interactive services over cable systems as well as to become a multiple system operator (MSO). Ultra Cable TV constructs cable infrastructure and provides cable television and high-speed Internet access services directly to homes and businesses via broadband hybrid fiber coax (HFC) networks. Market Position In 1997, Türk Telekom out-sourced cable TV services in 21 provinces on a revenuesharing basis. Ultra Cable TV won tenders for 11 provinces providing 55 Turkish and foreign TV channels. In 1998, Türk Telekom transferred all its obligations regarding infrastructure modernization, capacity increase and maintenance for nine metropolitan areas to the six cable TV operators on a revenue-sharing basis. Today, Ultra Cable TV operates in the highly populated Anatolian part of Istanbul. Ultra Cable TV has over 219,000 subscribers out of a total of over 436,000 potential customers in the region. 05 MEDIA HÜRR‹YET INTERNET Field of Activity Hürriyet Internet is a news portal operator and has the backing of Turkey’s leading newspaper, Hürriyet, with regard to content provision. Highlights Today, with almost 1.8 million visitors per month and approximately 60 million searchable pages in the database, hurriyetim.com.tr is the number one Turkish language electronic publishing medium in both Europe and Turkey. It is the first reference point for up-to-date current events from Turkey and • Operator of the hurriyetim.com.tr news and yenibir.com.tr HR portals • Leader in the Internet news business since its inception in 1997, in terms of number of visitors and revenue • Holds a 20% market share in the Online Human Resources market • Competitive advantage as an Internet news portal gained through entering the market early in 1997 • Seven years of Internet journalism experience • Strong brand recognition as an extension of the Hürriyet newspaper which has 56 years of brand value • A strong team of reporters and news resources around the world. History and Shareholders Established in January 1997, Hürriyet Internet (hurriyetim.com.tr) was one of the first online newspapers in Turkey. During this time, it evolved from being the Internet version of Hürriyet newspaper to a news portal operating continuously on a 24-hour basis as of October 2000. In January 2001, hurriyetim.com.tr became part of an independent company, Hürriyet Internet Hizmetleri ve Tic. A.fi. However, the Internet version of the Hürriyet newspaper can still be reached through hurriyetim.com.tr. Today, with almost 1.8 million visitors per month and approximately 60 million searchable pages in the database, hurriyetim.com.tr is the number one Turkish language electronic publishing medium in both Europe and Turkey. It is the first reference point for up-to-date current events from Turkey and around the world. IT Investments The Company has successfully invested in state-of-the-art technology to: • Update and upgrade programs used in Internet publishing • Enhance its hardware in view of performance needs • Develop progressive applications that use cutting edge technology Vision, Mission and Targets The primary aim of Hürriyet Internet is to deliver the latest news developments in Turkey and the world to readers instantly, 24 hours a day, seven days a week. With this vision, the Company aims to: • • • • Maintain and strengthen its leadership position among news portals Carry the strong aspects of Hürriyet newspaper to the Internet Gain the largest share in the Internet advertising market Activate the subscription system by increasing personalization and ensuring more interactivity • Become the main news portal of Europe first, then on a global scale, by forming stable partnerships Staffing 70 DO⁄AN HOLDING ANNUAL REPORT 2004 Hürriyet Internet employs a highly qualified staff of 30 with an equal male to female ratio; average age is 31 years. The majority of its staff possesses university and postgraduate degrees. The remaining are graduates of technical or regular high schools. DBR is the undisputed market leader in both circulation and Vision and Mission advertising. In June 2004, with the successful launching of Capitalizing on its market position, DBR’s vision is to maintain and enhance its leadership in magazine publishing and increase its influence. In addition DBR strives to strengthen its current portfolio of magazines while developing new profit centers clustered around its core competencies. Hello! the Company has further strengthened its leadership position. Strategic Alliances Burda Medien Group has shares and investments in various enterprises, primarily in France, Italy, the Far East and Eastern Europe. Burda Medien mainly engages in magazine publishing, and is one of the foremost media companies in Germany. Plans for the Future • • • • To renew the hurriyetim.com.tr content administration infrastructure in 2004 To create a more easily accessible content To develop and implement groundbreaking, creative Internet publishing methods To develop interactive tools and increase their usage MAGAZINES AND BOOKS DO⁄AN BURDA RIZZOLI Field of Activity Do¤an Burda Rizzoli is Turkey’s foremost magazine publisher with strong international partners and strategic alliances. Many of its magazines are market leaders in terms of circulation and advertisement revenue. An importer and distributor of numerous international magazines in Turkey, DBR is currently looking into opportunities to grant licenses to overseas publishers for selected DBR magazines. Market Position DBR currently produces a total of 22 magazines, of which five are published weekly while the remainder are monthlies. These magazines cover a range of categories that include youth, women and fashion, news, special interests, the economy, information technology, interior decoration, travel and geography. DBR is the undisputed market leader in both circulation and advertising. In June 2004, with the successful launching of Hello! the Company has further strengthened its leadership position. In terms of circulation, DBR magazines have captured 36% of the market, while its advertising revenue comprises 43%. Highlights • Publishes 22 magazines, eight of which are published under foreign titles through licensing agreements • Strong international partners and strategic alliances • Market leader in magazine advertising • The leading importer of foreign magazines History Do¤an Burda Rizzoli Dergi Yay›nc›l›k ve Pazarlama A.fi. (DBR) was initially established in 1988 under the Hürgüç name. In 1998, it became a joint venture between DYH and Burda RCS International Holding GmbH, composed of the German Burda GmbH and the Italian Rizzoli Corriera della Sera. The following year, it purchased AD Yay›nc›l›k A.fi. Following a name change to its present designation in March 2000, the Company went public and became listed on the Istanbul Stock Exchange. In July 2004 Burda Group purchased the shares of the RCS Group. DBR currently publishes 22 magazines, eight of which are foreign titles through licensing agreements. They cover a range of categories that include youth, women, news, special interests, the economy, information technology, interior decoration and geography. Many of these publications are market leaders in terms of circulation and advertisement revenue. Currently, DBR has licensing agreements with some of the world’s leading names in puldishing: • • • • • • • • Axel Springer Verlag AG Verlag Aenne Burda GmbH & Co. Gruner + Jahr AG & Co. IPC Magazines Limited Hachette Filipacchi Presse S.A. Gruner + Jahr / Mondadori S.p.A. Cote Maison S.A. Meine Familie & Ich Verlag GmbH On the strengths of the specific content of its magazines, DBR founded its Conference Division. In the span of two years, DBR Conference has made its mark successfully staging a variety of conferences. In addition, for the second year running it has organized the ADesign Fair - Istanbul International Design Meeting. Taking into consideration the widespread global developments in digital publishing, DBR has founded DBR Digital, an internet-based service company. DBR, in addition to its publishing operations, is engaged in the import and distribution of some of the world’s leading newspapers and periodicals. At the beginning of 2004, DBR moved to its new location in Hürriyet Media Towers, enabling it to increase its cooperation with other DYH companies and to further leverage the Group’s synergies. Corporate Governance DBR started developing its corporate governance principles, which comply with the best practices already implemented around the world and in DYH; it also conforms to regulations employed by the Capital Markets Board. Plans for the Future DBR’s plans for the future include increasing sales and advertising revenue by augmenting its brand portfolio, launching a number of either original magazine titles or existing ones through licensing agreements, promoting magazine subscriptions, importing new titles and maps, organizing conferences and trade fairs centered around existing brands, looking for ways of selling domestic magazine titles to overseas markets and making magazine publishing a preferred career platform for young and talented people. 05 MEDIA DO⁄AN BOOKS Field of Activity Do¤an Books is a pioneering publishing house commanding a 25% share of bestsellers. It has strong international collaborations that keep up with the latest trends in publishing. Highlights Since its inception, Do¤an Books has taken major strides to become the new leader in Turkish publishing and number one choice for the Turkish literati. Operating under institutional guidelines which reflect global standards, Do¤an Books is a pioneer in publishing. • • • • • • • Pioneering role in the publishing sector Emphasis on quality in all aspects of publishing A 25% share in bestsellers A trustworthy business partner for foreign publishing houses Award-winning publications Simultaneous publishing of the latest international books Strong advocacy of intellectual property rights and adherence to ethical business practices • Offering books that cover a wide spectrum of interests for literature fans • A respected organization directed by a team of professionals History and Shareholders Do¤an Kitapç›l›k A.fi. (Do¤an Books) started operations in 1998 after the merging of a number of book publishing companies operating under DYH. Currently, the largest shareholder in Do¤an Books is DYH, with 51% of the shares. Since its inception, Do¤an Books has taken major strides to become the new leader in Turkish publishing and number one choice for the Turkish literati. Operating under institutional guidelines which reflect global standards, Do¤an Books is a pioneer in publishing. The Company places special focus on author and book selection, editing, translation and proofing as well as on the highest quality standards in book design, paper and print. In 2004, Do¤an Books published 100 new books and reprinted 400 more. It also captured the limelight when it reached its goal of printing and sale of one million books. Vision, Mission and Targets Do¤an Books believes it has two major missions. The first is to bring select works of world literature to Turkish readers as they become available globally without compromising quality. The second mission is to introduce the reading public to books of current Turkish authors, while also reprinting the works of the greatest names in Turkish literary history. By offering best selling books, Do¤an Books aims to be the best known publishing house in Turkey for both local and foreign titles. Competitive Advantages over its Peers Trustworthiness: The Company follows trends in world literature closely and establishes direct links with foreign publishing houses and agencies. It is the first choice for foreign publishing houses in Turkey. Emphasis on High Quality: Do¤an Books’ publications are easily differentiated from those of its peers by a pronounced difference in design, print and paper quality. Respect for Intellectual Property and Copyrights: Do¤an Books abides strictly by sound corporate governance principles and as such respects the intellectual property rights of its writers and its commitments to writers and all business partners. All endeavors of Do¤an Books are transparent and professional. Effective Marketing: Being part of DYH provides Do¤an Books with numerous means and channels of marketing and publicity. 72 DO⁄AN HOLDING ANNUAL REPORT 2004 Established Market Presence: Do¤an Books has established good relationships with publishing organizations. The Company is frequently consulted by local and foreign organizations in matters relating to the Turkish cultural environment and publishing market. Do¤an Egmont magazines reach over 9,000 sales points utilizing Assessment of Operations Yaysat’s extensive distribution system, and its books are offered The Company operates in two main areas: magazines and books for children and teenagers. for sale in over 1,000 locations. Do¤an Egmont became the preferred publisher of products designed for the 3-14 year old age group, with 54% of the market share (newspaper promotions excepted) for this group and 35% of the market share for illustrated books. Every month the Company produces 12 magazines and 25 new books targeting 3-14 year olds acting as a third party publisher in conjunction with Panini in the creation of special projects, such as the design of promotional items for children and teenagers. These items include European and World Cup Championship stickers and Harry Potter stickers and cards. Do¤an Egmont magazines reach over 9,000 sales points utilizing Yaysat’s extensive distribution system, and its books are offered for sale in over 1,000 locations. Apart from bookstores and stationery shops, chains like D&R, Toys‘R Us, Migros and Carrefour are among the retailers that are a part of the distribution network. DO⁄AN EGMONT PUBLISHING Field of Activity Do¤an Egmont is the country’s most preferred publishing company for adolescents. It is the sole licensed publisher of Walt Disney books and magazines in Turkey and also publishes licensed magazines and books from other internationally well-known publishers. Strong international licensing agreements and third party publishing experience, along with products and services of the highest quality, ensure Do¤an Egmont’s longterm competitive edge toward market leadership. In addition to magazine and book businesses, Do¤an Egmont is closely monitoring new trends in TV and is investing in television tie-in publications. Synergy with Other Companies Highlights • • • • • • • • • • Strong international licenses High service quality Synergy with Do¤an Yay›n Holding companies Established good reputation in the marketplace Dynamic and dedicated staff Experience in third party publishing Flexibility in adapting to rapid changes High quality standards Strong overall market share of 54% Industry-wide recognition for its expertise in marketing and distribution through Yaysat-Do¤an Da¤›t›m • Presence at 9,000 sales points As a Turkish-Danish joint venture company, Do¤an Egmont has a multicultural structure, adopting a well-balanced mix of management principles from both of its shareholders. Do¤an Egmont works very closely with its shareholder companies. Drawing on the considerable expertise of its investors, coupled with its low employee turnover, the Company creates advantages in controlling costs and increasing efficiency. As the country’s leading publisher for children and adolescents, the Company has been granted exclusive rights to represent Walt Disney products in Turkey. In addition to Disney books and magazines, Do¤an Egmont has acquired licenses from various well-known publishers, such as Warner Bros, BBC, Mattel, Harper Collins, Dami and Panini and has also secured the publishing rights of well-known local brands such as Fenerbahçe, Galatasaray, Befliktafl, Kanal D and ANS. History DPP Do¤an Egmont Publishing was established in 1996 as a joint venture between the Danish Media Group Egmont Foundation and Do¤an Yay›n Holding. Do¤an Egmont is the sole licensed publisher of Walt Disney books and magazines in Turkey. Within the target group for 3-14-year-olds, it is the country’s most preferred publishing company. In addition to Disney products, Do¤an Egmont also holds licensed product rights of a variety of well-known companies, such as Warner Bros., For Dummies, BBC, Mattel, Harper Collins and Panini. Vision, Mission and Targets Do¤an Egmont’s vision is to become a world-class publishing company employing the highest quality standards. On its way to achieving this goal, the Company aims to open a window in children’s minds by emphasizing entertainment, education, social values and personal responsibility. To fulfill this mission, Do¤an Egmont strives to maintain its leading position in the marketplace in children’s books and to expand its book and magazine businesses with new products at the same time targeting new readers. Field of Activity DPP is a company specialized in magazine distribution planning and marketing. It utilizes all available high-end technological means in its activities. Highlights • DPP is the only Do¤an Yay›n Holding company which specializes in magazine planning and marketing. • DPP is the only company that can plan on an end-seller basis utilizing state-of-theart software patented by the Company. • DPP has full control of the marketplace through an effective sales team utilizing all the high-end technological means available, including WAP phones and palm computers. • The Company has an astounding market share of 67%. 05 MEDIA History and Shareholder Structure Established in August 2002, Dergi Pazarlama Planlama ve Ticaret A.fi. (DPP) is one of the newest companies within Do¤an Yay›n Holding. It is the first and only company within DYH with an international shareholder in media distribution. DPP is involved in distribution management, marketing and planning services of all magazines published and/or imported by DYH companies as well as the magazines published by customer publishers. Shareholders include Do¤an Yay›n Holding, BRIH Burda RCS International GmbH and Yaysat-Do¤an Da¤›t›m. Market Position By the end of 2004, DPP had successfully handled the marketing and distribution of over 331 publishers. Today it remains the first and only company solely devoted to planning and marketing company in Turkey with a market share of 67%. DPP uses all technological means available to gather and process real time market information on the spot. The inventory of large-scale outlets is monitored closely and necessary action is taken promptly to ensure seamless service. In an effort to enhance operational and reporting efficiency, DPP will adopt SAP applications in collaboration with Yaysat-Do¤an Da¤›t›m, another Do¤an Yay›n Holding company. A pioneering company in the magazine and foreign publication market, DPP carefully analyzes developments and sales trends and plans using IT-based tools employed by expert professional staff. DPP first determines the most appropriate sales points for magazines and foreign publications, and then undertakes the most suitable distribution planning, providing display visibility and availability that are constantly monitored at sales points by well-trained experts. DPP’s portfolio is composed of 708 Turkish and 488 foreign language magazines and newspapers imported from various countries, a total of 1,196 publications. Its product portfolio consists of 28 daily newspapers, 122 weekly papers, 57 bi-weekly papers and 438 monthly magazines. In addition, it contains 551 publications that are published at bi-monthly or less frequent intervals. In short, DPP is responsible for the distribution and planning of approximately 7.8 million units per month. DPP delivers its publications to sales points daily through the highly developed logistics and distribution network of Yaysat. A total of 232 wholesalers and 22,586 newspaper vendors link them to the ultimate consumers. DPP has recently developed a sales channel of chain markets, with a resulting sales increase of 30% for certain magazines. DPP magazines are now sold in 1,088 chain outlets belonging to 70 different companies. DPP’s annual sales turnover in 2003 was US$ 47.2 million, which reached a total of US$ 61.2 million in 2004 with an increase of 30%. Vision, Mission and Targets DPP serves up-to-date information needs in Turkey by furnishing magazines from a variety of publishing houses. The Company emphasizes the effective and efficient use of human resources and up-to-date technology. Striving for complete customer satisfaction, DPP wants to become a multinational leader in magazine marketing and planning while using all high-end technological means available for its line of business. In an effort to achieve its vision, the Company aims to create an optimal combination of profitability, a low product return ratio and the highest net sales figure. DPP adheres strictly to its corporate values in all of its activities: 74 DO⁄AN HOLDING ANNUAL REPORT 2004 • • • • Treating all customers as business partners Investing in the development of the magazine market Competing with others in the spirit of fair play Forming a culture of information sharing The uncontested leader in magazine planning and distribution, DPP is highly regarded in the sector as the first company with foreign partnerships as well as its high levels of strategic planning. Among DPP’s goals for the future, its greatest priority is to maintain customer satisfaction and service at the highest levels. DPP targets: History and Shareholders • Delivering the best planning and marketing services to enable its business partners to achieve maximum sales growth • Developing new sales channels and methodologies • Keeping returns at a minimum but availability at a maximum, thus enabling partners to lower costs • Continually expanding its portfolio of magazines and enhancing services Yaysat Yay›n Sat›fl Pazarlama ve Da¤›t›m A.fi. (Yaysat) was founded in 1992 by Do¤an Holding and ‹hlas Holding in a joint partnership after the liquidation of the Gameda Company. Plans for the Future The uncontested leader in magazine planning and distribution, DPP is highly regarded in the sector as the first company with foreign partnerships as well as its high levels of strategic planning. Among DPP’s goals for the future, its greatest priority is to maintain customer satisfaction and service at the highest levels. The primary aim of DPP for the coming years is to maintain its market share at around 70% and expand its foreign magazines portfolio as well as sales income. The Company also plans to expand into neighboring Turkic language markets and capitalize on those markets via the Internet. Staffing Do¤an Da¤›t›m Sat›fl ve Pazarlama A.fi. (Do¤an Da¤›t›m) was established in 2001. In keeping with a clear delineation of duties between the two companies, Yaysat is responsible for distribution and logistics activities while Do¤an Da¤›t›m handles marketing and financial functions. Vision, Mission and Targets Yaysat-Do¤an Da¤›t›m is the leader in the sector in Turkey and intends to become a global leader with its ability to fulfill the needs of media groups and their customers. In line with this vision, it continuously looks to find new ways to improve the quality of its operations. The mission of Yaysat-Do¤an Da¤›t›m is to distribute a wide variety of publications to readers at the right time, at the right place. DPP is a contemporary and challenging work environment. The Company encourages its employees to be creative and to participate in the management process. Employees are expected to be aware of the Company’s corporate responsibilities and find ways and means to further those responsibilities. Yaysat-Do¤an Da¤›t›m also targets leadership in book distribution and in the marketing of telephone cards. Yaysat is aiming for an annual turnover of US$ 75 million in nonmedia products within the next three years. The Company has plans to increase the number of Yaysat Shops to 500 and Yaysat Points-of-Sale (POS) to 50,000 within the same time frame. DISTRIBUTION AND RETAILING Operations YAYSAT-DO⁄AN DA⁄ITIM Yaysat-Do¤an Da¤›t›m fulfills an important mission in Turkey by distributing more than 40 newspapers and 1,500 magazines all over the country. Its market share in print media distribution is over 60%, by far the largest share of any company in the sector. Field of Activity Yaysat-Do¤an Da¤›t›m is a printed materials distribution company, dealing mainly with newspapers and magazines. It employs a large fleet of trucks to deliver on time all around the country. Highlights • Yaysat delivers newspapers and other printed material to the farthest regions of Turkey daily • Regional offices in Istanbul, Ankara, Izmir, Adana, Trabzon and Antalya provide a competitive edge with regard to reach, transportation and planning • The Company is well ahead of its peers in terms of HR and IT • The Company creates competitive advantages through the use of latest technology Yaysat-Do¤an Da¤›t›m is equipped to make distribution planning at the Point-of-Sale level. It works online on a B2B platform shared with its distributors through a capacity comparable to a mid-size bank’s transaction volume and has plans to further increase and enhance its IT-based operations with additional infrastructure investments. YaysatDo¤an Da¤›t›m also operates in the distribution of non-media products, mainly including GSM cards, cassettes, toys, stickers, Internet service packages, and candy. 05 MEDIA Market Position Yaysat achieved significant growth in the marketplace during 2004 due to a gain of an extensive number of non-group customers. Today, it has a commanding market share of more than 60%. There are two nationwide companies, which distribute media products in Turkey. Together they distribute a total of 59 different newspapers; of these, Yaysat distributes 41 (22 national and 19 local). Daily newspaper circulation in Turkey is approximately 4.1 million copies; out of this Yaysat’s market share of newspaper circulation is 63%. Yaysat distributes over 1,500 magazines and its market share for magazine circulation is 65%. Reaching 232 primary distributors in Turkey and Northern Cyprus, with 25,800 sales points in low season and 27,500 in high season, Yaysat is capable of reaching any point within its network within a maximum of 24 hours. In 2004, Yaysat successfully distributed a total of 1.356 billion newspapers, magazines and other non-media products within Turkey and Northern Cyprus IT Investments For Yaysat, keeping pace with new technology means balancing cost and performance. In order to reach equilibrium between investment costs and output performance, Yaysat regularly invests in consultancy services from some of the world’s leading companies in the sector as well as some well-known local IT companies. In addition, approximately 3% of the IT budget is reserved for professional training in software, systems and network engineering. In an effort to improve its Management Information System (MIS), Yaysat implemented SAP software project, which became operational in mid-2004. Competitive Advantages Yaysat-Do¤an Da¤›t›m’s outstanding IT investments have led to great competitive advantages: Reaching 232 primary distributors in Turkey and Northern Cyprus, with 25,800 sales points in low season and 27,500 in high season, Yaysat is capable of reaching any point within its network within a maximum of 24 hours. • B2B Platform-Enables Yaysat-Do¤an Da¤›t›m to reach all its distributors and sales points instantly in order to share distribution, planning and financial data. This instant communication opportunity with the distributors also saves time and money. • Demantra Software-This innovative software works on the Oracle database platform and calculates sales forecasts at the end of a process called Engine. During this procedure, sales trends, sales results of the previous or the same day, seasonal characteristics and special events such as political and sports events and promotions that affect sales are all taken into consideration. • Spart Software-This user-friendly software also works on the Oracle database platform, which enables a direct connection to the web. It facilitates the preparation of detailed sales forecasts and analyses. • A computer-aided central sales and distribution planning system, unique both in Turkey and the world, makes presentation of printing house reporting and daily sales estimations possible for clients. Social Activities Volunteers from Yaysat-Do¤an Da¤›t›m in collaboration with P.S.V.A. (Private Sector Volunteers Association) regularly participate in projects to protect the environment and support education. 76 DO⁄AN HOLDING ANNUAL REPORT 2004 Yaysat-Do¤an Da¤›t›m has distributed schoolbooks and other supplies for children. In addition, a computer laboratory was set up by Yaysat-Do¤an Da¤›t›m in a Had›mköy school. To help prevent car accidents, Yaysat-Do¤an Da¤›t›m has been supporting the ‘Drive Safely Keep Headlights on during the Day’ campaign for four years. With its wide range of products, high service quality and Targets include: excellent store locations, D&R is constantly targeting maximum • • • • • • customer satisfaction by employing customer relationship management (CRM) tools and advanced marketing methodologies. Further increasing the number of products on offer Opening new stores Developing marketing strategies that reflect consumer preferences Utilizing all possible media to reach consumers Increasing brand loyalty and customer satisfaction Seeking ways of opening up international markets and becoming the first address for all international inquiries Market Position Following a period of slow growth during Turkey’s financially troubled years, D&R opened eight new stores in various locations around the country in 2004. By the end of the year, D&R had 35 stores across nine locations in Turkey. Capitalizing on its excellent reputation, D&R maintained its leadership in the marketplace in terms of concept and volume of operations with more than 60,000 products on display in its stores. Products include books, films, CDs, DVDs and a wide selection of electronic equipment. Plans for the Future Yaysat-Do¤an Da¤›t›m is currently in touch with a company from Hong Kong to establish chain stores. The Company is in negotiation with a Spanish company for the distribution of their products in the Turkish market. Yaysat-Do¤an Da¤›t›m also aims to market its newspaper and magazine sales planning software program to other printing and publishing establishments, especially markets in China and the Far East. Aware of the power of globalization, the Company earnestly seeks to increase its relationships with foreign companies. In an effort to tap the expanding cultural products market potential in Turkey, D&R utilizes different sales channels, from spacious multi-floor stores in prime locations in major urban areas to the D&R virtual store on the Internet. Staffing Among D&R’s human resource policies, the talent pool application receives top priority. In this regard, Head Office and store personnel have separate labor pools. Head Office personnel are chosen among young people with an engineering background, whereas store employees are recruited from university graduates with diverse backgrounds who seek a career in retailing. All new recruits are given in-house and on-the-job training. IT-Driven Job Processes D&R Field of Activity At D&R, all job processes have been designed by using the latest information technology, enabling greater efficiency and speed that make it possible for the Company to launch customer loyalty programs through data mining and data warehousing applications. D&R operates as Turkey’s first and the largest chain of music and bookstores. Future Plans Highlights • • • • • • • 35 stores in nine geographical locations in Turkey More than 60,000 products on display in stores Multi-floor stores in prime locations Highly popular D&R virtual store on the Internet Strong brand awareness A young and dynamic customer base Strong financials With its wide range of products, high service quality and excellent store locations, D&R is constantly targeting maximum customer satisfaction by employing customer relationship management (CRM) tools and advanced marketing methodologies. In the coming years, it aims to expand its market share as Turkey’s leading chain of music and bookstores by opening more stores across the country. PRINTING DO⁄AN PRINTING CENTERS History Field of Activity Established in November 1996 as a joint venture between DYH and the Raks Group, D&R is involved in the retailing of cultural and entertainment products through a network of stores in major locations across the country. In 1999, DYH increased its shareholder percentage to 99.9%. Do¤an Printing Centers, located in six major cities across Turkey, are involved in printing large numbers of periodicals and eight daily newspapers for DYH companies. In terms of capacity, DPC in Istanbul is the largest printing facility in Turkey and the second largest in Europe. Vision, Mission and Targets Highlights The vision of D&R is to deliver the largest possible variety of products in the most convenient, financially sound and eye-catching manner, without compromising the quality of products and service, while keeping its excellent reputation. • • • • • D&R has chosen to build the largest, best structured sales, service and distribution organization in Turkey’s entertainment sector. Gathers the leading printing facilities in Turkey under one umbrella Over 240,000 tons of paper printed annually Clear focus on printing Coordination of paper purchasing and storage of all DYH newspapers Using the latest Computer-to-Plate (CTP) technology, to feed pages from editorial to printing 05 MEDIA History Do¤an Printing Centers (DPCs) mainly publish eight daily newspapers and periodicals for DYH companies. These centers joined forces for the first time in February 1996 when the separate printing facilities of Hürriyet and Milliyet in Trabzon were merged and consequently renamed. Later, all DYH printing facilities located in Ankara, Izmir, Antalya, Adana and Istanbul were brought under the umbrella of DPC. Focus on Printing The DPC located in Istanbul, with an enclosed space of 17,000 square meters, is the largest printing facility in Turkey and the second largest in Europe in terms of capacity. With the merger of the Hürriyet and Milliyet printing facilities, DYH achieved the most efficient and cost-effective production and printing solutions for an ever-increasing number of publications. The establishment of DPCs relieved the Holding newspapers from the burdens of production, printing and distribution, allowing them to concentrate on journalism. Using modern production management techniques to increase efficiency, these centers concentrate on what they do best - printing. Creating synergy among DYH newspapers, these centers coordinate paper purchasing and stockpiling for all Holding newspapers, ensuring even further cost savings. Aiming to achieve sustainable change, high flexibility, quality and effectiveness, with annual paper usage of over 240,000 tons, DPCs are the leading printing facilities in Turkey and among the best in the newspaper industry worldwide. DPC in Istanbul-The Largest Printing Facility in Turkey The DPC located in Istanbul, with an enclosed space of 17,000 square meters, is the largest printing facility in Turkey and the second largest in Europe in terms of capacity. The facility has a pair of Man Colorman and three Goss HT-70 printing machines. The Man Colorman machinery has a capacity of 85,000 newspapers per hour each with 40 color pages for a total of 64 pages. Man Presses are also connected to the Muller Martini insertion system, the latest technology for this function. The facility is also equipped with state-of-the-art Computer-toPlate (CTP) technology to feed pages from editorial to printing without further handling. DO⁄AN OFSET Field of Activity Do¤an Ofset is a large-scale printing house offering outstanding quality in the production of magazines, inserts, brochures, catalogs, newspapers, directories and books. In addition to its domestic customers, Do¤an Ofset also serves its customers effectively in a number of foreign countries. Highlights • Internationally competitive printing company • Technologically advanced machinery offering world-standard quality • The first printing company in Turkey to earn the ISO 9001:2000 Quality Assurance Certificate • ISO 14001 Environmental Protection Program Certificate History Do¤an Ofset, established in 1970, is an internationally competitive printing company offering outstanding quality. The Company is also engaged in a variety of related services. Foreseeing the future in heat-set web offset technology, Do¤an Ofset installed the first heat-set offset web press in its facilities as early as 1976. 78 DO⁄AN HOLDING ANNUAL REPORT 2004 The acquisition of Do¤an Ofset by DYH in 1994 gave life to the commercial printing industry. Do¤an Ofset is equipped with heat-set web and sheet-fed offset presses for the production of magazines, inserts, brochures, catalogs, newspapers, directories and books. In addition to its domestic customers, Do¤an Ofset also serves Highlights its customers successfully in the Ukraine, Russia, Romania, • Extensive representation across Turkey and in neighboring countries • Strives to become the best live news broadcaster in the region • Cooperation with internationally known agencies-Associated Press, Reuters and Sipa Press • Represented in 17 countries outside Turkey • The first news agency in the region to utilize videophone technology • Received more than 50 awards from diverse organizations during 2004 Bulgaria, Hungary, Latvia and the United Kingdom. There are plans underway to further increase the Company’s exports to 15% of its annual sales volume. Extensive Geographical Coverage and High Processing Volume DHA is made up of 34 regional bureaus and 600 reporters that provide news items to DYH’s newspapers and television channels. Along with its extensive representation across the country, DHA is also able to monitor developments in neighboring countries. On average, DHA processes 6,000 news articles, 11,000 photographs and 3,000 television news reports per month and disseminates them electronically. As part of its mid to long-term expansion plans, DHA has invested in seven customized vehicles equipped with digital cameras and satellite telephones, operating in Turkey and major world cities. A Focus on Technology Vision, Mission and Targets As part of its ongoing investment program, Do¤an Ofset continuously invests in new machinery to keep up with technological developments in printing. Its new heat-set web offset press machines (M600B24 and M850C) have increased annual production capacity to one billion signatures. Its finishing line adds extended facilities to serve global and local customers offering higher quality products with speed and flexibility. The Company’s machinery line ensures quality, capacity and low labor costs, which have earned Do¤an Ofset a fundamental competitive advantage in the European market. Quality and Continuous Improvement Do¤an Ofset remains committed to quality and improvement. Do¤an Ofset was the first printing company in Turkey to earn the prestigious ISO 9001:2000 Quality Assurance Certificate. The Company actively implements the Total Quality Management System. Do¤an Ofset has also earned the ISO 14001 Environmental Protection Program Certificate. These certificates ensure Do¤an Ofset’s continued commitment to quality and environment carrying the Company to the forefront of the printing industry. Market Position In addition to its domestic customers, Do¤an Ofset also serves its customers successfully in the Ukraine, Russia, Romania, Bulgaria, Hungary, Latvia and the United Kingdom. There are plans underway to further increase the Company’s exports to 15% of its annual sales volume. The ultimate goal of DHA is to capitalize on its competitive edge in technology to become the best live news broadcast operation in the region. It aims to be recognized as the main regional news service provider by major international TV channels and publishers. Strategic plans are structured to dominate the market within the coming five years. International Cooperation DHA cooperates with internationally well-known newsgathering services such as the Associated Press, Reuters and Sipa Press to distribute important news and visuals to the worldwide subscribers of these agencies. Outside Turkey, DHA is represented in 17 countries. Achievements In 2004, DHA received more than 50 awards from diverse organizations, making the year another one filled with major accomplishments. Over the year, more than 100 breaking news stories were first broadcast live through an intermediary of DHA. The first news agency to use video telephone technology, DHA was the first to broadcast the fall of Kirkuk and the incidents in Telafer. DO⁄AN FACTORING Field of Activity Plans for the Future With high print capacity and quality, broad service coverage, web and sheet-fed printing capability, a new machinery line, a large customer base, a young workforce and a finely tuned distribution organization, Do¤an Ofset is on track to become an international center for printing in the 21st century. SUPPORT SERVICES DO⁄AN NEWS AGENCY Field of Activity Do¤an News Agency (Do¤an Haber Ajans›-DHA) is a content provider specializing in news photography, as well as video and audio news coverage. Do¤an Factoring is an in-house factoring company specialized in managing media receivables of the DYH companies. It provides collection services as well as favorable financing terms enabling clients to focus on their core activities. Highlights • • • • A leading position within the factoring industry since 2001 Among the top ten factoring companies in Turkey with respect to annual turnover Strong equity capable of funding factoring activities Competitive advantage gained through unique processes, strong organizational structure and original applications • Activities supported by the use of the latest banking techniques and IT tools • Competent and knowledgeable staff 05 MEDIA Hürriyet is not only the leading Turkish newspaper in Europe, but also one of the best selling foreign newspapers on the continent. The pages of Hürriyet are transmitted daily from In addition to summary reports indicating advertising targets and sales reports for all publication companies within the group, every month Collection Status Reports and Advertising Oversight Reports are issued. These reports enable Do¤an Factoring to monitor every stage of the collection process, from job order to collection and final payment. Do¤an Factoring also offers its customers the option of monitoring their accounts online via the Internet. Istanbul to Frankfurt, where they are copied onto plates using Within the scope of collection services, Do¤an Factoring ensures the optimum utilization of funds by extending cash management services to clients. CTP technology. Vision, Mission and Targets Because Do¤an Factoring is engaged in the collection of advertising revenue and other receivables from DYH companies, it strives to provide uniform business practices within the Holding, enabling common action against defaulting customers, controlling the collection process and determining commercial policies with regard to advertising groups. The primary task of Do¤an Factoring is to serve companies within Do¤an Yay›n Holding. Through its factoring services, the commercial risks of these companies are eliminated and financial support is provided in the form of advance payments against advertising receivables. In June 2001, the Company revised its mission of simply acting as the collection agent for Do¤an Yay›n Holding companies and expanded its activities beyond that scope. The Company now handles all receivables for the companies within DYH. Additionally, since June 2002, all advertisement control activities have been centralized at Do¤an Factoring. Since then, the Company has also assumed the task of invoice generation and supervision of printed media advertisements to ensure that they are in line with preset prices and criteria. History and Shareholder Structure Established in 1999, Do¤an Factoring is currently one of the top ten factoring companies in Turkey. Initially it was a subsidiary of D›fl Factoring, and from its inception until mid-2001 it was a relatively small operation. However, in June 2001, the Company became a subsidiary of DYH and has since restructured to assume a leading position in the factoring business. Do¤an fiirketler Grubu Holding A.fi., one of the founding shareholders of the Company, transferred its shares to Do¤an Yay›n Holding A.fi. Today, its shareholders are Do¤an Yay›n Holding A.fi. with a 93.88% stake, Hürriyet Gazetecilik ve Matbaac›l›k A.fi with 5% and the rest held by other companies within DYH. On its journey toward achieving its vision to become one of the top companies in the factoring industry with respect to turnover and profitability, Do¤an Factoring seeks to utilize DYH synergy to further expand and improve its current activities. Plans for the Future In coming years, Do¤an Factoring plans to: • • • • • Increase its equity base in terms of US dollars Develop a centralized collection platform Maintain efficiency and profitability in all its operations Generate a larger funding base to finance its clients Improve existing early-warning systems and the content of its monitoring reports PRESENCE IN EUROPE Strong Financial Position DYH INTERNATIONAL Over the last three years, Do¤an Factoring made a tremendous leap and became one of the leading factoring companies in Turkey. Today, the Company is able to fund all of its activities through equity capital. Value-Added Services In addition to collection services, Do¤an Factoring is also involved in other service aspects of the factoring business such as credit investigation and trade receivables accounting. Through in-depth risk analysis concerning trade receivables, the Company is largely instrumental in avoiding any possible payment defaults, thus raising the asset quality of the companies served. 80 DO⁄AN HOLDING ANNUAL REPORT 2004 Field of Activity DYH International handles a large portion of DYH’s publications and broadcast operations that are targeted to the Turkish expatriate community in Europe. Highlights • Handles a large portion of DYH’s publications and broadcast operations in Europe • Hürriyet is one of the highest selling foreign newspapers in Europe • Hürriyet is the most popular Turkish daily newspaper in Germany with a market share of 73.37% • Hürriyet A.fi.-Germany Branch is also a contract printer for European titles like the English finance newspaper The Business, the German newspaper Sportwelt and the Turkish paper Cumhuriyet. In October 2001, DMC completed a licensing deal with Bertelsmann Worldwide Distribution Music International Service GmbH, which has over 200 music Together with the distribution network of Axel-Springer, Hürriyet has extended its lead in the market to become the only Turkish newspaper on display at over 30,000 outlets worldwide, reaching Turkish nationals in 23 countries - from the United Kingdom, Hungary, Norway and Spain to the US and Canada. labels in more than 50 countries and is part of one of the largest media conglomerates worldwide - Bertelsmann AG. MUSIC DO⁄AN MUSIC COMPANY Field of Activity History DYH International was established in 1999 to operate as DYH’s gateway to Europe. Cooperation Together with DYH International, DYH has successfully realized many joint ventures and business collaborations across Europe with major media groups. Market Position Headquartered in Mörfelden-Walldorf near Frankfurt, Germany, DYH International plays a key role in the development of DYH’s business relationships and interaction with some of Europe’s leading media companies. DYH International has extended DYH’s European market leader status through newspapers such as Hürriyet, Milliyet and Fanatik. Statistics released by Aw Vertriebs GmbH shows that Turkey’s leading newspaper Hürriyet is also the most popular among the Turkish daily newspapers sold in Germany with a market share of 73.37%. As a result of the success of these publications, DMG International has a 75% share of the advertising turnover for the ethnic Turkish market in Germany. Do¤an Music Company is a music production and distribution company, bringing together the media, entertainment, communications and IT industries. It has a licensing agreement with Bertelsmann Music International Service GmbH, a powerhouse in the worldwide music industry. Highlights • • • • • • Vocal advocate for intellectual property rights Licensing agreement with Bertelsmann Music Group (BMG) Leading names in Turkish music on contract A strong promotional platform for international artists in Turkey Support of BMG in the international music industry Dedication to creating new brands and scouting new talents History Do¤an Music Company (DMC) was established in 2000 as part of DYH’s initiative to follow global trends that bring together media, entertainment, communications and IT. State-of-the-Art Printing Facilities in Germany DMC has acquired the copyright for many works of music as well as other intellectual property rights of performers. The Company has been working with the leading names in the Turkish music scene. Hürriyet is not only the leading Turkish newspaper in Europe, but also one of the best selling foreign newspapers on the continent. The pages of Hürriyet are transmitted daily from Istanbul to Frankfurt, where they are copied onto plates using CTP technology. Cooperation with Bertelsmann Music The publication of Hürriyet is carried out in Germany by Hürriyet A.fi. – Germany Branch, a subsidiary of Hürriyet. This Company is also a contract printer for other European titles like The Wall Street Journal Europe, the German sports paper Sportwelt and Cumhuriyet Newspaper. In October 2001, DMC completed a licensing deal with Bertelsmann Music International Service GmbH, which has over 200 music labels in more than 50 countries and is part of one of the largest media conglomerates worldwide - Bertelsmann AG. For over 30 years, BMG has consistently controlled a leading market share in key growth categories such as pop, rock, dance, alternative, hip hop, jazz, classical, country and new age music. Hürriyet A.fi. – Germany Branch’s two modern Goss Universal 45 offset newspaper printing machines are capable of printing 90,000 papers per hour with a maximum of 40 pages, of which 12 are in color. The paper width is variable (between 630 mm and 914mm), making it possible to print a wide range of products of different sizes. Each machine is equipped with a Müller Martini Conveyor system. Newsliner insert units, wrapping stations, feeders, counting, bundling and packaging bands complete the modern print facility setup. The insert units make it possible to add customer brochures, magazines, envelopes, and pre-printed newspaper sections and supplements to the newspapers so that they all reach the consumer at the same moment. A new production line ordered in 2004 is planned to be operational by mid-2005. It will be capable of producing 45,000 copies per hour of a 32-page newspaper containing 16 color pages. This Goss Universal 45 offset printer will be complemented by an independent Müller Martini distribution system. Two Buhrs Variajet systems are in use for automatic customer addressing using the inkjet method. The “Pick & Place” module completes the line, with a maximum capacity of 15,000 copies per hour, adding stickers, brochures or CDs to the cover pages of newspapers. Three loading bays permit direct loading of the bundles into vehicles, saving valuable distribution time. According to the terms of the agreement, BMG received the benefits of a strong promotional platform for its international artists in Turkey. Similarly, DMC received the support of BMG to be a part of the international music industry, presenting its own artists to the rest of the world. Poised to Create Additional Synergy Featuring DMC performers, DMC seeks to create additional synergy with production and broadcasting companies within DYH as well as Internet portals. Both DMC and BMG are dedicated to creating new brands and discovering new talent. Plans for the Future DMC is preparing to undertake some major international projects in the near future to position itself alongside leading European music and entertainment companies until 2008. Offering its stock to the public through an IPO will also be one of DMC’s primary objectives in this period. 06 SOCIAL RESPONSIBILITY Do¤an Holding is committed to the social and cultural improvement of Turkey through the Ayd›n Do¤an Foundation. 83 DO⁄AN HOLDING ANNUAL REPORT 2004 06 SOCIAL RESPONSIBILITY The main focus of the Ayd›n Do¤an Foundation is education. THE AYDIN DO⁄AN FOUNDATION Reflecting this, the Foundation has concentrated on the building of schools, and also providing support for universities and research centers. Do¤an Holding is made up of two large conglomerates, Do¤an fiirketler Grubu Holding and Do¤an Yay›n Holding, making it one of Turkey’s largest corporations. Spanning business areas from media to tourism and from banking to automotive, all companies within Do¤an Holding are fully aware of their responsibility that accompanies their position. Do¤an Holding is committed to the social and cultural improvement of Turkey through the Ayd›n Do¤an Foundation. The Foundation was established in April 1996 as a nonprofit organization and is dedicated to support, and where possible to improve, education, public health, scientific research and sports. In addition, the Foundation provides funding for media studies, encourages developments in the field of technology and promotes cultural and social advancement. Focus on Education The main focus of the Ayd›n Do¤an Foundation is education. Reflecting this, the Foundation has concentrated on the building of schools, and also providing support for universities and research centers. Thus far, the Foundation has donated six elementary schools to the Ministry of Education: Sema Ifl›l Do¤an Elementary School (Gümüflhane), Kelkit ‹rfani-Yaflar Do¤an High School (Gümüflhane), Milliyet High School (Erzincan), Hürriyet Tourism and Hotel Management High School (Erzincan), Ayd›n Do¤an Communications High School (Istanbul) and Ayd›n Do¤an Science and Art Center (Afyon). The Foundation constructed a vocational college in Kelkit and in September 2003 transferred the operation and administration of the school to Erzurum Atatürk University. This technical college is the first training institution in Turkey that offers courses and internships in organic agriculture. The Foundation also finances the construction of sports complexes. A sports complex in Gümüflhane was built and handed over to the city administration in 2002. Support to Media and Related Industries Turkey has long been a country capable of taking full advantage of developments in the information sector. Up-to-date technology is used in both the preparation and the production of newspapers and magazines and radio and television programming. The Ayd›n Do¤an Foundation is dedicated to develop, encourage, educate, train and support people involved in the fast changing media industry. 84 DO⁄AN HOLDING ANNUAL REPORT 2004 Taking into consideration the wide range of business areas in the media in which Do¤an Holding is involved, the Foundation attaches great importance to improving the quality of human resources in newspapers, television, radio and other fields of communication. As one of Turkey’s most prestigious events in the fields of arts, culture and the humanities, the Ayd›n Do¤an Awards, now in their eighth year, attracts work from many artists and researchers. AWARDS AND COMPETITIONS The Young Communicators Award As part of its social and cultural activities, the Foundation organizes national and international competitions. The Young Communicators Award, which attracts record numbers of participants each year, is open to all Turkish university students pursuing studies in the field of communications. Many promising young people have gained recognition in this competition. In 2004, entrants competed for awards in the written, visual, audio, advertising, public relations and Internet broadcasting categories. A select jury of the most experienced and well-known journalists within Do¤an Media Group act as a panel of judges for this competition. A special album of the winning entries is published each year and distributed to students as a testimony to their success. The Foundation provides scholarships and awards to first prize holders. They are also offered internships within the Media Group. The Communications Faculty of Aegean University has honored the Foundation’s President, Ayd›n Do¤an, and presented him with an honorary doctorate for the support he has offered to media studies. The Ayd›n Do¤an Awards As one of Turkey’s most prestigious events in the fields of arts, culture and the humanities, the Ayd›n Do¤an Awards, now in their eighth year, attracts work from many artists and researchers. The first award was given to the famous novelist, Adalet A¤ao¤lu. Subsequent award winners include Prof. Dr. Do¤an Kuban and Prof. Dr. Emre Kongar, two of the country’s leading experts in the area of social and human sciences. Ara Güler, an internationally prominent Turkish photographer, was the recipient of the Visual Arts Award in the competition’s third year. In 2000, the award was presented to the great poet, Melih Cevdet Anday. Prof. Dr. ‹lber Ortayl› received the award for his contribution in the history category in 2001. In 2002, the winner of the Classical Music Award was the Ankara State Conservatory. Recipients of the Archaeology Award in 2003 were Ord. Prof. Dr. Sedat Alp and Prof. Dr. Altan Çilingiro¤lu. The 2004 Turkish Folk Music Award went to Yücel Paflmakç› for his lifetime achievement and research in folk music. Building such an atmosphere requires a common language-the language of humor. It is with this goal in mind that the Foundation has organized the Ayd›n Do¤an International Cartoon Competition. This Competition has now completed its 21st year as a firmly established event in the international arena. In 2004, more than 1,052 artists from 82 countries, from diverse ethnic and cultural backgrounds and varied world perspectives participated in the Ayd›n Do¤an International Cartoon Competition. Their work is published, as has become customary, in a special album. Cash prizes are given to the winners in the first three categories; 12 competitors also receive Honorable Mention awards. The Ceremony that was customarily held every year at the Museum of Art and Sculpture in Ankara was transferred to the Museum of Islamic Arts in Istanbul. Winning entries are placed on exhibit during the ceremony. At the request of the Ministry of Foreign Affairs, the body of work is exhibited not only in Turkey, but also in other countries. The Foundation has sent the exhibition to the Republic of Moldova, the People’s Republic of China, the Turkish Republic of Northern Cyprus and Japan. The exhibitions are prime examples of how different nationalities can meet on common ground and bridge cultural diversity. The China Pictorial Agency requested rights to translate, publish and market an assortment of some of the cartoons submitted for the Competition. The Foundation plans to build a cartoon museum in Istanbul. When completed, this cartoon museum will bear the name of the President of the Foundation, Ayd›n Do¤an. International Collaborations Shimonoseki City Art Museum held an exhibition honoring the 75th anniversary of the Foundation of the Turkish Republic; a special album was published by the museum for this exhibition. The collaboration between the Foundation and the Shimonoseki City Art Museum constitute another example of the growing cultural relationship between Turkey and Japan. In 2003, the Foundation held another exhibition in Shibuya, Tokyo. National and International Convocations Ayd›n Do¤an International Cartoon Competition In today’s world, where violence and discrimination continue to threaten global stability, tolerance is more important than ever. Do¤an Holding firmly believes that it is the responsibility of each individual to promote tolerance, to ensure a society that fosters mutual respect and understanding. At the heart of this is a society that allows different opinions and different beliefs to thrive; a society where tolerance and common sense are the foundations of daily life. The Foundation is also well known as an organizer of national and international conferences, conventions, seminars and public forums. These activities attempt to find solutions to problems in economic, social, cultural and scientific fields. The results are used to initiate new research projects in these areas and published. Books on media studies are published by the Foundation as well. CORPORATE GOVERNANCE DOGAN GROUP OF COMPANIES INC. PRINCIPLES OF CORPORATE GOVERNANCE COMPLIANCE REPORT MAY 2005 87 DO⁄AN HOLDING ANNUAL REPORT 2004 CORPORATE GOVERNANCE CONTENTS 88 PAGE 1. DECLARATION OF COMPLIANCE WITH PRINCIPLES OF CORPORATE GOVERNANCE 89 CHAPTER I – STAKEHOLDERS 2. Stakeholder Relations Unit 3. Exercise of the Right to Information by Shareholders 4. General Meeting Information 5. Right to Vote and Minority Rights 6. Distribution of Dividends and Timing of Distribution 7. Transfer of Shares 90 90 90 90 91 91 92 CHAPTER II - TRANSPARENCY AND PUBLICATION OF INFORMATION 8. Company Information Policy 9. Special Announcements 10. Company Web Site and Content 11. Real Persons Holding Shares 12. Individuals with Access to Inside Information 92 92 92 92 93 94 CHAPTER III - BENEFICIARIES 13. Keeping Beneficiaries Informed 14. Beneficiaries’ Participation in Administration 15. Human Resources Policy 16. Customer and Supplier Relations 17. Social Responsibility 94 94 94 94 95 95 CHAPTER IV - BOARD OF DIRECTORS 18. Structure of the Board of Directors, its Composition and Independent Members 19. Qualifications for Members of the Board of Directors 20. Mission, Vision and Strategic Goals of the Company 21. Risk Management and Internal Audit Mechanism 22. Responsibilities and Authority of Board Members and Other Administrators 23. Board of Directors’ Activities 24. Conducting Transactions with the Company and the Ban on Competition 25. Ethics Rules 26. Number, Structure and Independence of Committees Established by the Board of Directors 27. Financial Rights Accorded the Board of Directors 96 96 96 96 96 97 97 98 98 98 98 DO⁄AN HOLDING ANNUAL REPORT 2004 CORPORATE GOVERNANCE 1. DECLARATION OF COMPLIANCE WITH PRINCIPLES OF CORPORATE GOVERNANCE Do¤an Holding has embraced the concepts of fairness, transparency, accountability and responsibility and intends to fully adhere to these Principles of Corporate Governance. The completion of ongoing pursuits regarding the Principles of Corporate Governance, the rules of ethical conduct and company bylaws is in progress. No conflict of interest has arisen among interest holders due to principles that have yet to be implemented. Details on the implementation of these principles in the operating cycle ending Dec. 31, 2004 are included in the appendix. Tufan Darbaz Member Plenipotentiary and CEO CORPORATE GOVERNANCE CHAPTER I - STAKEHOLDERS 2.5. In 2004 stakeholders’ demands vis-à-vis shares were fulfilled without delay. 2. 2.6. In meeting such demands, compliance with the law and Company bylaws is strictly maintained. No written or verbal complaints or administrative or legal investigations involving the utilization of shareholder’s rights were recorded against the Company in 2004. Stakeholder Relations Unit 2.1. Shareholding rights are exercised in accordance with the relevant legislation, Company bylaws and other inter-company rules. All necessary steps have been taken to ensure the ability to exercise these rights. 2.2. The Stakeholder Relations Unit has been introduced to monitor relations between stakeholders and the Company and to ensure that stakeholders receive information on the company. The unit is tasked with the following: a) Ensuring the clarity, security and timeliness of stakeholder records; b) Responding to stakeholder questions concerning the Company while ensuring that information released does not constitute a trade secret or privileged information; c) Ensuring that General Meetings are held in accordance with relevant legislation, company bylaws and other inter-company rules; d) Preparing documents for use by stakeholders at General Meetings; e) Maintaining records of votes and disclosing such results to stakeholders; f) Monitoring a wide range of issues including legislation as well as determining the Company’s Information Policy; g) Ensuring that financial activities are carried out; and h) Ensuring that investor relations activities are conducted. The Stakeholder Relations Unit will be linked functionally to the Corporate Governance Committee and administratively to the CFO in 2005. 2.3. Representatives from the Financial Affairs, Legal and Budgeting and Finance divisions operate under the CFO’s oversight within the Stakeholder Relations Unit. 2.4. The Unit responded to over 500 requests for information and questions originating directly or indirectly with stakeholders in 2004. All questions were answered with the exception of information identified as trade secrets. The relevant documents and information were delivered to stakeholders in line with the principle of fairness. Moreover, employing a proactive approach with stakeholders, the Stakeholder Relations Unit communicates administrative messages and strategies to stakeholders through regular meetings. Accordingly, two informational meetings were held with investors and representatives of organizations reporting on Company activities in financial markets. In order to inform institutional investors domiciled overseas, three visits were paid to investors in the institutional investment centers of London and New York, enabling institutional investors to meet with Company administrators face-to-face. Moreover, the CEO informs the public of annual and six-month results in the Company’s annual reports and on its Web sites. Stakeholders are provided Company information in English and Turkish at www.doganholding.com.tr in the Investor Relations section. 90 DO⁄AN HOLDING ANNUAL REPORT 2004 3. Exercise of the Right to Information by Shareholders 3.1. No distinction is made among stakeholders as regards the exercise of the right to information. 3.2. Over 500 requests for information were received either directly or indirectly from stakeholders in 2004 primarily concerning financial and strategic developments announced by the Company. All information requests from stakeholders were fulfilled without delay. 3.3. Financial information, news and presentations are published on the Company’s Web sites. Stakeholders submitting requests for information are directed to the Company Web site where information and documentation are equally presented for the use of stakeholders. 3.4. Although not stipulated by Company bylaws, a special auditor can be assigned to conduct audits only upon the request of stakeholders holding more than a 5 percent stake in the Company. However, no demand for a special auditor has been submitted to the Company. 4. General Meeting Information 4.1. The Company’s ordinary General Meeting for 2003 was held on July 9, 2004, and an extraordinary General Meeting on amendments to Company bylaws was held on Dec. 21, 2004. Invitations to the meetings were published, as stipulated by the bylaws, in Milliyet newspaper and in the Turkish Trade Registry Gazette. In addition, invitations from the Board of Directors were delivered to stakeholders holding registered shares in accordance with Turkish commercial law within the time stipulated. 4.2. The method of holding general meetings ensure maximum stakeholder attendance. 4.3. General Meetings are conducted in line with the principle of fairness so as to cause the least uncertainty and cost for participants. 4.4. The ordinary General Meeting was held at a downtown Istanbul hotel to facilitate the attendance of stakeholders. 4.5. Shareholders are not required to register their names on shareholders’ lists within any specific time frame prior to attendance at meetings. 4.6. Documents prepared for the ordinary General Meeting, the 2003 Annual Report, internal audits and the Board of Directors’ actions regarding 2003 activities were made available to stakeholders 15 days prior to the meeting. The Stakeholder Relations Unit responded to questions from stakeholders following the issuance of invitations. 4.7. The agenda is presented in a clear and concise manner so as to be easily understood by stakeholders, with the opportunity to voice their opinions and ask questions. 4.8. The Board responded to stakeholders’ questions on agenda issues at the ordinary and extraordinary General Meetings. 4.9. Although stakeholders put forward no proposals at the ordinary General Meetings, the minutes indicate dissent over the Board of Directors’ authorization of choice of auditor, choice of an independent auditing institution, bonds, the determination of export conditions and the establishment of joint ventures with companies conducting similar types of business. These opposing comments were all entered into the General Meeting minutes. 5.7. Cumulative voting is not addressed in the bylaws. 5.8. Since no two Company stakeholders are involved in a mutual partnership, a vote has not been held at the General Meeting on the issue of partnerships. 5.9. Although the bylaws permit the trading of dividend shares, there is no instance of the issuance of any dividend shares. 6. Distribution of Dividends and Timing of Distribution 6.1. No advantage accrues to any individual in the distribution of dividends. 4.10. At the extraordinary General Meeting, dissent voiced over an increase of the upper limit of the Company’s registered capital and over amendments to the bylaws was entered into the General Meeting minutes. 4.11. A system of open voting was employed at General Meetings. 4.12. The quorum at General Meetings requires the attendance of shareholders together holding at least 50 percent of the Company’s capital. Attendees at the ordinary General Meeting held 66.7 percent of capital and those at the extraordinary General Meeting held 67 percent. 4.13. General Meeting minutes are held at Company headquarters and were delivered via fax to stakeholders upon demand. 4.14. While the General Meeting was attended by Company staff, shareholders and an independent auditing firm, other interest holders and the media were not in attendance. 4.15. There are no articles in the Company bylaws stipulating that decisions concerning Company reorganization or the purchase, sale or rental of a significant amount of property should be made at the General Meeting. 5. Voting Rights and Minority Rights 5.1. In an attempt to avoid difficulties in the exercising of the right to vote, the Company seeks to facilitate the exercise of this right in the easiest, simplest and most appropriate way. 6.2. The Do¤an Group of Companies Inc. engages in dividend distribution in accordance with the Turkish Commercial Law and rates determined by the Capital Markets Board (CMB) and the General Meeting within the specified time period. Accordingly: Net profit can be calculated by deducting all Company expenditures, amortization, paid premiums and bonuses that have been paid or are to be realized, and accrued taxes along with other financial obligations from total income. After the losses (if any) from previous years and the amounts determined by the Capital Markets Board are deducted from net income, reserves set at 5% by the Turkish Commercial Law and other relevant regulations and the principle revenue share at the rate and amount determined by the Capital Markets Board are allocated. The General Meeting is authorized to determine, in accordance with the dividend distribution policy of the Company, whether the remainder is to be considered money held in reserve or distributed. One-tenth of the amount obtained by reducing the 5 percent of capital from the funds to be distributed among shareholders and other persons having a share in profits will be considered money in reserve as determined by Paragraph 3 of the second section of Article 466 of the Turkish Commercial Law. 5.2. There is no privilege accorded to any share. 5.3. Every share carries the right to one vote in the Company. 5.4. Regulations do not allow the stakeholder to vote at a specified time following the date of acquisition. 5.5. No article in the Company bylaws prohibits an individual from voting as the representative of a stakeholder, even though the individual himself does not own any shares. 5.6. The stakeholders made no proposals demanding representation of minority shares in Company administration. According to the law, unless the required amount of funds is reserved, or unless the primary profit share to be distributed to the shareholders in the form of cash and/or shares is distributed, no decision on transferring profits to the next year or paying dividends to preferred shareholders or to other shareholders, members of the board or employees can be made. 6.3. Although the Company has no dividend distribution policy other than that published in the bylaws, the Board of Directors will bear in mind the sensitive balance between the growth of the Company and the expectations of the stakeholders. CORPORATE GOVERNANCE 6.4. It is also explained in independent auditor’s reports and financial statements sent to the Istanbul Stock Exchange (ISE) that the distribution of dividends is carried out in accordance with the Turkish Trade Law and Capital Markets Board legislation. 7. 8.4. Members of the Board of Directors, administrators and stakeholders holding 5 percent of capital either directly or indirectly must disclose transactions made on the financial instruments of the Company in accordance with Capital Markets legislation. 8.5. Consolidated financial statements for 2004 and accompanying footnotes in accordance with the IFRS are independently audited in accordance with international auditing standards and are then published. Transfer of Shares 7.1. The Company bylaws contain no article limiting the transfer of shares. 7.2. The stock registry is of fundamental importance in the determination of the holders of registered shares. Stock registry recordings are carried out by decision of the Board of Directors. 8.6. The 2004 Annual Report was prepared in compliance with Capital Markets legislation and Capital Markets Board regulations and principles. 9. 7.3. All stakeholders including minority and foreigner shareholders are treated equally. Special Announcements 9.1. The Company abides by Capital Markets legislation, CMB and ISE regulations, and CMB principles. 9.2. The Company issued 40 special announcements in 2004. CHAPTER II - TRANSPARENCY AND PUBLICATION OF INFORMATION 8. No additional statements were required by the CMB or the ISE in addition to statements already issued by the Company. The Company did not issue any delayed special announcements. Company Information Policy 8.1. The aim of the Company’s Information Policy is to ensure the fast, accurate and reliable disclosure of financial and non-financial information related to the Company with the exception of information that is classified as trade secrets. 8.2. In order to fulfill this goal, the Company holds informational meetings in addition to issuing Special Announcements. The meetings are held with the participation of investors, analysts and the media. In conjunction with this, the CEO and members of the Board of Directors and other top executives of the Holding attend these meetings to make presentations. In addition, Company reports are published on the Company’s Web site. 9.3. The Company has determined and announced the individuals authorized to issue special announcements. 9.4. The Company has no further responsibility to inform the public since the Company has no shares listed on foreign stock exchanges. 10. Company Web Site and Content 10.1. The Company’s Web site, www.doganholding.com.tr, has actively been instrumental in informing the public. 10.2. Periodic financial statements, independent auditor’s reports and annual reports have been published on the Web site as required by the applicable CMB legislation, Number XI, 25. 8.3. The Financial Affairs Group is tasked with informing the public and monitoring all related issues associated with this task. Those authorized to disseminate the Company’s Information Policy are: Name Title Tel E-mail Ahmet ‹. Karacahisarl› Financial Affairs Group Head (216) 556 93 44 [email protected] Cem Kölemeno¤lu Budgeting and Finance Division Head (216) 556 93 44 [email protected] Cengaver Y›ld›zgöz Budgeting and Finance Specialist (216) 556 92 73 [email protected] In responding to questions from various interest holders the balance of equal opportunity is maintained and is considered to be of the utmost importance. 92 DO⁄AN HOLDING ANNUAL REPORT 2004 10.3. An English-language version of the documents and information is also available for the convenience of foreign investors. General Meeting agendas, statements reflecting increases in the Company’s capital, dividend statements, minutes of Board of Directors’ meetings that could influence the value of financial instruments, buy and sell transactions carried out by members of the Board of Directors and other administrators, codes of ethics. Documentation regarding these items is currently being drafted and will be released upon completion of the necessary procedures. 10.4. Information provided on the Web site is as follows: a) Institutional - Organizational structure - Board of Directors (Board of Directors, auditing committee, executives) - Mission statement (mission and fundamental values) - Corporate Governance (Declaration of Compliance with the Principles of Corporate Governance) - Shareholder structure - Access (communication and transportation information) b) Sectors - Affiliates and subsidiaries - Group company Web sites c) News - Press reports - Interviews d) Human Resources - Mission - Online CVs - Employment statistics c) Although there is no "Frequently Asked Questions" section on the Web site, those wanting to obtain more information can contact the CEO of the company 24 hours a day by e-mail at [email protected] in the Customer Relations section. Responses are provided to all questions submitted to the addresses provided by questioners in accordance with the principle of equality. 10.6. The Web site is listed on the Company’s letterhead stationery. 11. Real Persons Holding Shares 11.1. Amendments to the capital structure and/or administration of the Company are announced to the public in accordance with Capital Markets legislation and CMB regulations. 11.2. The shareholder structure of the Company as of Dec. 31, 2004 was as follows: e) Investor Relations - Stock profile (Performance of the Holding and its publicly traded subsidiaries and the corporate structure of the Holding, affiliates and subsidiary shares) - Financials (Audited financial statements and independent auditor’s reports) - Presentations and reports (Financial performance and strategy presentations and reports published by intermediaries) - Annual reports: (Current and past annual reports) - List of analysts (Names of analysts responsible for the Company in intermediary institutions) - Communication (Contact numbers for the Stakeholder Relations Unit) Stakeholders f) Activities - Social responsibilities - Ayd›n Do¤an Foundation Total Share Capital g) Customer Relations - CEO’s office, 24/7 access information Share Capital (YTL) Share % Adilbey Holding A.fi. * 382,349,868 52.00% ‹MKB 252,131,806 34.29% Ayd›n Do¤an 86,106,341 11.71% Ifl›l Do¤an 12,092,273 1.64% Ayd›n Do¤an Vakf› 1,404,264 0.20% Arzuhan Yalç›nda¤ 300,914 0.04% Vuslat D. Sabanc› 300,914 0.04% Hanzade V. Do¤an 300,914 0.04% Y. Begümhan D. Faralyal› 300,914 0.04% 735,288,208 100% * The shareholder structure of the company’s main shareholder, Adilbey Holding A.fi., as of Dec. 31, 2004 was as follows: Stakeholders Share Capital (YTL) Share % Ayd›n Do¤an 70,720,000 26.0% Ifl›l Do¤an 40,256,000 14.8% Arzuhan Yalç›nda¤ 40,256,000 14.8% a) Information related to privileged shares; there are no privileged stakeholders. Vuslat D. Sabanc› 40,256,000 14.8% Hanzade V. Do¤an 40,256,000 14.8% b) Commercial registry information, Company bylaws, special announcements, explanatory statements and public offering circulars, the proxy form, Y. Begümhan D. Faralyal› 40,256,000 14.8% Total Share Capital 272,000,000 100% 10.5. Information not included on the Web site and the reasons for its exclusion are as follows: CORPORATE GOVERNANCE 11.3. It is to the knowledge of the Company that stakeholders have not entered into any contractual voting agreement on matters pertaining to the Company. CHAPTER III - BENEFICIARIES 13. Keeping Beneficiaries Informed 12. Individuals with Access to Inside Information 12.1. The chairman of the Board of Directors and its members, auditors, the Stakeholder Relations Unit, top executives of the holdings and other persons who have access to inside information are prohibited from revealing knowledge that could be used to the advantage of third parties. Persons with access to inside information: Chairman ‹mre Barmanbek Deputy Chairperson Vural Ak›fl›k Deputy Chairperson Tufan Darbaz 14. Beneficiaries’ Participation in Administration Member Plenipotentiary and CEO Arzuhan Yalç›nda¤ Member Vuslat Do¤an Sabanc› Member Hanzade Do¤an Member Mehmet Ali Yalç›nda¤ Member Tayfun Bayaz›t Member Taylan Bilgel Member Ertu¤rul Tuncer Member Sema Do¤an Tourism Group President Yahya Üzdiyen Strategy Group President Reha Müstecapl›o¤lu Audit Group President Ahmet ‹zzet Karacahisarl› Ahmet Ça¤lar Financial Affairs Group President Industry Group President Cem Kölemeno¤lu 14.1. A continuous communication between the Company and its beneficiaries is maintained to assess demands conveyed to the Company and to find solutions to problems. 14.2. No regulation addresses the participation of beneficiaries in the Company’s administration.. 14.3. Employees are kept apprised of the general activities of the Company, and their suggestions are evaluated via the intranet Web site. 15. Human Resources Policy 15.1. The basic principles of the Company’s human resources policy can be summarized as follows: Head of Budgeting and Finance Division Yener fienok Head of Fiscal Division Selma Uyguç Head of Legal Division Head of Corporate Communications and Human Resources Ali R›za Karakullukçu Accounting and Administrative Affairs Manager Hande Özer Financial Control Manager Cengaver Y›ld›zgöz Budgeting and Finance Specialist Memduh Coflkuner Company Auditor Cem Soylu Company Auditor Mustafa ‹bifla¤ao¤lu Certified Financial Consultant Bayram Ali Karakan Certified Financial Consultant Arzu Karakad›o¤lu Secretary of the Board of Directors Esra Dinleriz Secretary of the Board of Directors Elvan Ataol Çiftçi Secretary of the Board of Directors Hülya Yataas› Secretary of the Board of Directors Binnur Tunçözcan Independent Auditors a) There is no discrimination based on race, ethnic origin, nationality or sex in the Company’s human resources policy. People, who are regarded as equal, are afforded equal opportunity under equal working conditions. Remuneration is based on employee performance. Audit Group Manager Alper Alt›ok 94 13.2. The beneficiaries of the Company--shareholders, investors, financial institutions and suppliers--can access Company information via the Web site along with presentations and details of informational meetings. 13.3. The Company also has an intranet site that is only accessible by employees. Ayd›n Do¤an ‹pek ‹lter 13.1. As is explained in detail in the first chapter of this report, stakeholders and investors are kept informed in accordance with Capital Markets legislation and CMB regulations. Secretary to the Financial and Affairs Group President Auditors and Authorized Individuals DO⁄AN HOLDING ANNUAL REPORT 2004 b) Company administrators are selected from among candidates proven to possess the necessary professional qualifications. c) Employees are given the opportunity to work in a healthy and secure work environment and are afforded career advancement opportunities. 15.2. The human resources unit of the Company has been carrying out its work in accordance with the principles mentioned above. The details of the Company’s human resources policy will be included in the ethics rules that are to be published. 15.3. The Company maintains its relations with its employees through its Human Resources Division. A system of appointing employee representatives to conduct employee relations with the Company does not exist. 15.4. No complaints of discrimination have been filed by employees of the Company. 16. Customer and Supplier Relations 16.1. The actual activity of the Company is to invest in and form partnerships in its main areas of involvement of finance, media, energy, telecommunications, tourism, industry and commerce. The Group also provides finance, project development, organization, marketing, administrative consulting and internal auditing services to its subsidiaries. Since the Company is a holding, its customers and suppliers generally consist of business partners. 16.2. In addition to meeting the needs of our business partners, the services provided them are designed to create value for the Group’s companies. Services are provided to business partners in accordance with market prices. The Foundation built a vocational college in Kelkit and in September 2003 transferred it to Erzurum Atatürk University on September 28, 2003. This vocational college has the distinction to be the first such institution in Turkey to offer courses and internships in organic agriculture as well as more mainstream courses like accounting, electric- electronic and software programming. Graduates of the school will be able to find internships and permanent work at the Do¤an Organic Farming Project. The Foundations is well aware of the need for foreign language education and in both the Vocational College and Ayd›n Do¤an Communications High School, students are taught English. The Foundation also supports education for the gifted through Afyon Ayd›n Do¤an Science and Arts Center. 17. Social Responsibility 17.1. The Company is determined to protect natural resources and prevent pollution of the environment while carrying out its various activities. 17.2. Within the context of corporate social responsibility, the Company has invested in Do¤an Organic Products in Gümüflhane, which has been recognized for its contributions to and pioneering activities in organic agriculture. The project, friendly to natural resources and highly observant of environmental principles and animal rights, contributes significantly to the development of the region with its "contractual farming" project. This investment is considered to be a leading regional development project in Turkey. 17.3. Do¤an Holding, cognizant of its social responsibilities, participates in joint projects with nongovernmental organizations either through its subsidiaries or by means of organizations operating within the Holding. The Company encourages and promotes volunteerism and social responsibility. 17.4. The Holding provides support for the development of our country through the activities of the Ayd›n Do¤an Foundation: a) The Ayd›n Do¤an Foundation was established in April 1996 as a tax-exempt non-profit organization. The Foundation mainly concentrates on developments and improvements in education, public health, scientific research, sports and economy. It is also dedicated to supporting media activities, encouraging technological development and promoting cultural and social advancement. b) The main concern of the Ayd›n Do¤an Foundation is education. As a reflection of this, the Foundation has concentrated on the building of schools as well as on providing support for universities and research centers. Thus far, the Foundation has donated six elementary schools to the Ministry of Education: Sema Ifl›l Do¤an Elementary School (Gümüflhane); Kelkit ‹rfani-Yaflar Do¤an High School (Gümüflhane); Milliyet High School (Erzincan); Hürriyet Tourism & Hotel Management High School (Erzincan); Ayd›n Do¤an Communications High School (‹stanbul); and the Ayd›n Do¤an Science and Art Center (Afyon). c) The Foundation also finances the construction of sports complexes. A sports complex in Gümüflhane, namely Gümüflhane Ayd›n Do¤an Sports Hall, was built and turned over to the Directorate for Youth and Sports in 2002. d) Galatasaray University Ayd›n Do¤an Auditorium (Istanbul), the Turkish Sport Columnists Association’s Ayd›n Do¤an Education Center (Istanbul), the Journalists’ Association’s Ayd›n Do¤an Culture and Art Gallery (Ankara), the Ankara University Medical School’s Ayd›n Do¤an Geriatrics Clinic (Ankara) and the Kalender Metin Do¤an Food Center (Kelkit) are among the assets created for society at large by the Ayd›n Do¤an Foundation. e) As part of its social and cultural activities, the Ayd›n Do¤an Foundation sponsors national and international competitions and contests such as the Young Communicators Award, the Ayd›n Do¤an Awards and the Ayd›n Do¤an International Cartoon Competition. f) The Foundation is also well known as an organizer of national and international conferences, conventions, seminars and public forums. These activities attempt to find solutions to problems in the economic, social, cultural and scientific realms, while the results are used to initiate new research projects and publications in these areas. Books on media activities are published by the Foundation as well. The Foundation also provides educational materials (books, computers, and the like) for various educational institutions in Turkey. The Ayd›n Do¤an Foundation was named the Most Successful Foundation of the Year in 2001. 17.5. Do¤an Holding is among the founders of the Corporate Governance Association (KYD), which fosters the achievement of high performance and competitiveness in Turkish companies and promotes the creation of added value for stakeholders. It is also a member of the Business Council for Sustainable Development-Turkey (TBCSD), which devises models focusing on the individual in regions of the country that are in need of development. Moreover, it aims to contribute to civil society by means of the Private Sector Volunteers Association, of which it is a member. CORPORATE GOVERNANCE CHAPTER IV - BOARD OF DIRECTORS d) Are sufficiently competent to read and analyze financial statements and reports; 18. Structure of the Board of Directors, its Composition and Independent Members 18.1. There are eight non-executive, two independent and one executive members on the Board of Directors. f) Have never been convicted of violating regulations; and g) Are able to attend board meetings. 18.2. Members of the Company’s Board of Directors: Member Ayd›n Do¤an ‹mre BARMANBEK Position Chairman Deputy Chairperson Executive/Nonexecutive/Independent Non-executive Non-executive Vural AKIfiIK Deputy Chairperson Independent Member Plenipotentiary, CEO Executive Arzuhan YALÇINDA⁄ Member Non-executive Vuslat SABANCI Member Non-executive Hanzade DO⁄AN Member Non-executive Mehmet Ali YALÇINDA⁄ Member Non-executive Tayfun BAYAZIT Member Non-executive Taylan B‹LGEL Member Independent Ali R›za TEMURO⁄LU (*) Member Non-executive Tufan DARBAZ e) Are knowledgeable regarding the legal regulations to which the Company is subject; (*) Resigned his membership on 04/01/2005 and was replaced by Ertu¤rul Tuncer. 18.3. The duties of Chairman of the Board of Directors and CEO are accorded to two separate persons in this Company. 18.4. Company bylaws stipulate that members of the Board of Directors be limited to a three-year term in office. Members are elected at the annual General Meeting. 18.5. Some of the members of the Board of Directors also sit on the Board of Directors of subsidiary companies. 18.6. Brief biographies of the members of the Board of Directors are published on the Company’s Web site and Annual Report. 20. Mission, Vision and Strategic Goals of the Company 20.1. Our mission is to create value for our stakeholders, business partners, employees and country through transforming new opportunities into successes. Balanced and sustainable growth along with satisfactory profit are the cornerstones of this mission. The mission of the Company has been published on its Web site. 20.2. The strategic goals determined by the top management of the Company in accordance with the plans of the Company are presented to the approval of the Board of Directors prior to authorization. 20.3. The Board of Directors, through monthly meetings, assesses whether the Company has reached previously determined goals. The results of Company activities and its performance are evaluated in detailed reports. 21. Risk Management and the Internal Audit Mechanism 21.1. The task of internal auditing is currently being carried out by the Audit Group, which operates under the CEO. The main task of the Audit Group is to protect the interests and rights of stakeholders in the Do¤an Group of Companies Holding Inc. and its subsidiaries by taking measures against risks within and without the Company. It is also tasked with investigating and auditing activities and transactions carried out in accordance with decisions made by the Board of Directors for compliance with the plans, budget, regulations and directions and with legislation and accounting principles. 19. Qualifications for Members of the Board of Directors 19.1. The qualifications of the Members of the Board of Directors are in compliance with the Capital Market Board’s Principles of Corporate Governance as enumerated in Articles 3.1.1., 3.1.2. and 3.1.5. of Chapter IV. 19.2. Although there are no articles specifying qualifications for members of the Board of Directors, the Company strives to ensure that Board members: a) Hold a college degree; b) Possess competence and a high level of knowledge; c) Are experienced and informed in the fields in which the Company is active; 96 DO⁄AN HOLDING ANNUAL REPORT 2004 The Audit Group carries out its tasks in accordance with International Auditing Standards. 21.2. The Audit Group identifies risks inherent in the activities of the Holding and its subsidiaries in an effort to contribute to the development of risk management and control systems and monitors the efficiency of the organizations’ risk management. The Audit Group submits reports on financial and operational risks to the Board of Directors from data gathered through its audits. The Board of Directors also assesses risk and takes appropriate measures. 21.3. Since it is a holding company, the primary risks involve financial matters and the fiscal performance of its business partners. The management of financial risk is performed by the Financial Affairs Group. In addition to the financial risks of business partners, operational risks are also monitored by group divisions and the CEO. 21.4. In addition, regulations which form a significant part of the internal audit system have been drafted and put into effect. au) av) aw) ax) 22. Responsibilities and Authority of Board Members and Other Administrators 22.1. According to the Company bylaws, the Board of Directors manages and represents the company. The limit of authority of those authorized to represent the company and to collect its revenues is published in the appropriate forums by the Board of Directors. 22.2. The authority to perform management tasks and representative authority can be assigned wholly or partially to individual members of the Board of Directors by the mandates of the General Meeting or by the Board of Directors. 22.3. The Board of Directors can appoint a CEO to carry out the management of the Company whose duration on the job may exceed theirs. ay) az) ba) whether or not the Company met its goals and taking measures to prevent a reoccurrence of past problems; Ensuring that activities of the Company are in compliance with Company bylaws, internal rules and policies implemented; Ensuring that financial statements comply with relevant legislation and international accounting standards; Determination of the Company’s approach to stakeholders and to public relations; playing a leadership role to solve potential problems among stakeholders; Calling the General Meeting and ensuring those meetings are held in accordance with the law and the bylaws; Determination of the annual activity reports that are presented to the General Meeting; Monitoring of implementation of General Meeting decisions; and Determination of executive and consultative committees to be formed within the Company structure. 23. Board of Directors’ Activities 23.1. The Board of Directors convenes when necessary, but is required to hold monthly meetings. 23.2. All decisions made by the Board of Directors are recorded in the registry book. 22.4. The tasks of Board of Directors are as follows: aa) ab) ac) ad) ae) af) ag) ah) ai) aj) ak) al) am) an) ao) ap) aq) ar) as) at) Determining the Company’s institutional philosophy and mission; Approval of the Company’s vision, targets and strategies; Exiting a certain sector and entering others; Establishment of and participation in companies as well as their purchase, sale, merging or closing down; participation in and withdrawal from partnerships; Buying and selling of real estate; Approval of salary and bonus policies; Approval of dividend distribution policies; Allocation, increase or reduction of capital; Approval of borrowing policy; Approval of rules of ethics governing companies and employees; Approval of communication and information policies; Formation of administrative units and termination of their activities; Ensuring the performance of administrative and financial auditing; Approval of administrative activity procedures; Approval of a consolidated budget; Approval of subsidiaries’ budgets and the monitoring and assessment of their performance; Definition of authority and its delegation; Election of the CEO and assessment of his or her performance; Determination of the annual business plan and the approval of staff and budget and decisions impacting them; Monitoring the Company’s past performance and activities to determine 23.3. In accordance with Article 2.17.4 of Chapter IV of the CMB Principles of Corporate Governance, the members of the Board of Directors are called upon to attend meetings on the following topics: a) Determination of fields of activity and approval of business and financial plans; b) The call for a General Meeting and organization of the meeting; c) Determination of the annual report that will be disclosed at the General Meeting; d) Election of the Chairman and Deputy Chairperson of the Board of Directors and the appointment of new members; e) Formation of administrative units or termination of their activities; f) Appointing or removing a CEO from the office; g) Formation of committees; h) Merging, divesting and restructuring of the Company; i) Determination of dividend policy and determination of dividends to be paid; and j) Determination of increases and reductions in capital. 23.4. The Board customarily meets at Company headquarters but can convene in another venue upon a decision of the Board of Directors. 23.5. The members of the Board of Directors are assured to access any type of information to carry out their tasks. Issues to be discussed at Board meetings are conveyed to members prior to each meeting along with the agenda. CORPORATE GOVERNANCE 23.6. The ordinary agenda of the Board of Directors is as follows: a) b) c) d) e) f) g) Reading of the minutes of the previous meeting; Information on actions taken at the previous meeting; Economic developments; Legal developments; Company performance; Financial condition of the Company; and General assessment. 26. Number, Structure and Independence of Committees Established by the Board of Directors 26.1. The Company has established an Audit Committee to ensure that the Board of Directors successfully performs its tasks in accordance with Capital Markets Board legislation. 26.2. Members of the Audit Group Division: Taylan Bilgel: Moreover, in the presence of the circumstances described below, such issues will also be on the Board’s agenda: a) b) c) d) e) f) g) h) Developments in investment projects; Approval or rejection of investments; Changes in the market value of assets; Personnel salary policy; Evaluation of audits; Discussions of the annual budget and business plan; Determining fiscal policy; and Determining dividend distribution policy. Member of the Board of Directors, independent member Ertu¤rul Tuncer: Member of the Board of Directors, non-executive member 26.3. Audit Committee members possess qualifications enabling them to perform their duties and were selected from among the non-executive members of the Board who are not also members plenipotentiary. 26.4. The Audit Committee conducts its activities regularly in accordance with Capital Markets legislation and the Capital Market Board’s Principles of Corporate Governance. In conjunction with this, in 2004: a) The Company’s annual/interim financial statement and footnotes and 23.7. The Legal Affairs Division serves as Secretariat to the Board of Directors. 23.8. Since all decisions made by the Board of Directors have been the result of a unanimous vote, there has been no need to vote on differing proposals offered by members at the meetings. In addition, no questions were raised by members that required note in the registry. independent auditor’s reports were all examined prior to public release; and b) Independent auditor’s contracts with the Company and its subsidiaries and on shares to be publicly traded on the Istanbul Stock Exchange were all examined. 23.9. The members of the Board of Directors have no privileged voting rights including the right to veto. 26.5. The Audit Committee holds meetings at least four times a year and presents its decisions to the Board of Directors in written format. 23.10. Board of Directors’ travel/meeting costs, special demands of their work and similar expenses are funded by the general budget without limitation. 26.6. The Audit Committee is acting within the limits of its authority and responsibilities and advises the Board of Directors. However, final decisions are made by the Board of Directors. 24. Conducting Transactions for the Company and the Ban on Competition The required permission is granted by the General Meeting for members of the Board of Directors to carry out transactions specified in Articles 334 and 335 of the Turkish Commercial Law, except for the those expressly prohibited by the same law. 27. Financial Rights Accorded the Board of Directors 27.1. According to the Company bylaws, financial remuneration to be paid the Board of Directors as compensation for their services is to be determined at the General Meeting. 25. Ethics Rules The Company has formulated its code of ethics and it will be published. 27.2. The performance of the Company is taken into consideration in determining the financial rights to be accorded to Board of Directors. 27.3. Members of the Board of Directors do not receive loans from the Company either in cash or in any other form. They are also not authorized to offer any guarantee in favor of or co-sign along with any member. 98 DO⁄AN HOLDING ANNUAL REPORT 2004 DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. CONSOLIDATED FINANCIAL STATEMENTS AT 31 DECEMBER 2004 TOGETHER WITH AUDITOR’S REPORT 99 DO⁄AN HOLDING ANNUAL REPORT 2004 Başaran Nas Serbest Muhasebeci Mali Müşavirlik A.Ş. a member of PricewaterhouseCoopers BJK Plaza, Süleyman Seba Caddesi No: 48 B Blok Kat 9 Akaretler Beşiktaş 34357 İstanbul-Turkey www.pwc.com/tr Telephone +90 (212) 326 60 60 Facsimile +90 (212) 326 60 50 AUDITOR’S REPORT To the Board of Directors of Do¤an fiirketler Grubu Holding A.fi. 1. We have audited the accompanying consolidated balance sheet of Do¤an fiirketler Grubu Holding A.fi. ("Do¤an Holding") at 31 December 2004 and the related consolidated statement of income and of cash flows for the year then ended, all expressed in New Turkish lira in the equivalent purchasing power of the Turkish lira as at 31 December 2004. These consolidated financial statements are the responsibility of Do¤an Holding's management. Our responsibility is to express an opinion on these consolidated financial statements based on our audit. 2. We conducted our audit in accordance with International Standards on Auditing. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material audit misstatement. An audit includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements. An audit also includes assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audit provides a reasonable basis for our opinion. 3. As explained in Note 33, following a resolution of the Tax Supreme Court in favour of Türk D›fl Ticaret Bankas› A.fi. ("D›flbank") in 2003, D›flbank acquired the right to deduct accumulated losses amounting to YTL364.501 thousand from the corporate tax base for 2002 and for subsequent periods, in accordance with Corporate Tax Law article 14/7. In accordance with the resolution, D›flbank deducted a portion of accumulated losses amounting to YTL144.824 thousand from its corporate tax base in 2003. At 31 December 2004, D›flbank recognized part of deferred tax assets of YTL34.834 thousand on carried forward losses of YTL116.112 thousand in the accompanying consolidated financial statements. However, without taking into consideration the resolution of the Tax Supreme Court in favour of D›flbank, the Tax Office sent a tax notification to D›flbank expressing that the deduction of these accumulated losses from the corporate tax base for the fourth quarter of 2003 was not acceptable; recalculated the advance corporate tax liability of YTL15.510 thousand and levied a fine of YTL16.131 thousand. D›flbank filed its advance tax declaration, with reservations upon this action of the Tax Office, for the first quarter of 2004 presenting the amount of accumulated losses but without deducting it from the corporate tax base and paid a total of YTL13.371 billion in advance corporate taxes. In that respect, D›flbank has filed a counter action against the Tax Office, and legal proceedings are now in progress. The Tax Office, however, refunded the advance taxes in respect of the entire year of 2003, accepting the decree by the Tax Supreme Court. No provision for any liability that may occur due to the above tax case has been made in the accompanying consolidated financial statements and the possibility of utilising the unused portion of tax losses has not been clarified. 4. As discussed in Note 9, at 31 December 2004 D›flbank followed the local regulations as specified by the Banking Regulation and Supervision Agency and classified credit card receivables of YTL102.607 thousand in the 3rd, 4th and 5th receivable groups as non-performing, of YTL78.722 thousand in 2nd receivable group as closely monitored loans and receivables respectively and recognized YTL64.827 thousand of specific provision for loan losses based on the provisioning matrix as stipulated in the local regulations by which provisions are set aside by the banks in Turkey in the accompanying consolidated financial statements. However, had the impairment loss on the credit card receivables portfolio been measured in accordance with International Accounting Standards ("IAS") 39 "Financial Instruments", an estimated additional provision of YTL38.500 thousand (approximately YTL24.000 thousand with Do¤an Holding ownership interest) would be recognized in the accompanying consolidated financial statements at 31 December 2004. 5. In our opinion, the consolidated financial statements mentioned in the first paragraph, excluding the effects of the matters described in the 3rd and 4th paragraphs on the consolidated financial statements, present fairly, in all material respects, the financial position of Do¤an fiirketler Grubu Holding A.fi. at 31 December 2004 and the consolidated results of its operations and its consolidated cash flows for the year then ended in accordance with International Financial Reporting Standards ("IFRS"). Without qualifying our opinion we draw attention to the following matters: 6. As explained in Note 24, Petrol Ofisi A.fi. ("POAfi"), one of the Joint Ventures of Do¤an Holding, pursuant to Tax Law No.5024, the provisions of the related legislation promulgated by the Republic of Turkey Ministry of Finance and Circular No.17 on Tax Procedural Law related to Inflation Adjustment Applications dated 24 March 2005, classified the statutory goodwill as a balancing and temporary account, and thus the Company did not apply inflation accounting thereto. This application was resulted in a deduction of YTL76 million (approximately YTL36 million with Do¤an Holding ownership interest) in the taxes on income of the Company. As of the preparation date of the consolidated financial statements, there is uncertainty as to whether the profit or loss resulting from the inflation related to the statutory goodwill should be considered as a positive or negative difference as stated in the General Communiqué 67 of Corporate Tax Law. 7. The consolidated financial statements include the accounts of the parent company, its Subsidiaries and Joint Ventures (Note 3). Subsidiaries are companies in which Do¤an Holding has the power to control the financial and operating policies for the benefit of Do¤an Holding through the exercise of voting power relating to shares held by Do¤an Holding and its Subsidiaries together with voting power which Do¤an Holding effectively exercises relating to shares held by Do¤an family members (the "control basis") or through the actual exercise of dominant influence. Joint Ventures are companies in respect of which there are contractual arrangements through which an economic activity is undertaken subject to joint control by Do¤an Holding and its Subsidiaries and one or more other parties. In effect the Do¤an family members allow Do¤an Holding to exercise the voting power in respect of their shares held in these companies. In the consolidated financial statements the shares held by Do¤an family members are treated as minority interest. 8. As explained in Note 2.d to the consolidated financial statements, US dollar ("USD") amounts shown in the accompanying consolidated financial statements have been included solely for the convenience of the reader and are translated from New Turkish lira ("YTL"), as a matter of arithmetic computation only, at the Central Bank of the Republic of Turkey official TL exchange rate of YTL1,3421=USD1,00 for purchases of USD on 31 December 2004. Thus, US dollar amounts do not form a part of the consolidated financial statements prepared in accordance with International Financial Reporting Standards as at 31 December 2004. Such translations should not be construed as a representation that the YTL amounts have been or could be converted into USD at this or any other rate. Baflaran Nas Serbest Muhasebeci Mali Müflavirlik Anonim fiirketi a member of PricewaterhouseCoopers Haluk Yalç›n, SMMM Istanbul, 8 April 2005 DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. CONSOLIDATED FINANCIAL STATEMENTS AT 31 DECEMBER 2004 CONTENTS CONSOLIDATED BALANCE SHEETS PAGE 102-103 CONSOLIDATED STATEMENTS OF INCOME 104 CONSOLIDATED STATEMENTS OF CASH FLOWS 105 CONSOLIDATED STATEMENT OF CHANGES IN SHAREHOLDERS’ EQUITY 106 NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS 107 NOTE 1 NOTE 2 NOTE 3 NOTE 4 NOTE 5 NOTE 6 NOTE 7 NOTE 8 NOTE 9 NOTE 10 NOTE 11 NOTE 12 NOTE 13 NOTE 14 NOTE 15 NOTE 16 NOTE 17 NOTE 18 NOTE 19 NOTE 20 NOTE 21 NOTE 22 NOTE 23 NOTE 24 NOTE 25 NOTE 26 NOTE 27 NOTE 28 NOTE 29 NOTE 30 NOTE 31 NOTE 32 NOTE 33 NOTE 34 107 110 111 114 123 127 128 132 132 134 135 135 137 138 138 139 140 140 142 143 144 144 145 145 147 148 149 150 151 152 153 155 156 159 ORGANIZATION AND NATURE OF OPERATIONS BASIS OF PRESENTATION OF FINANCIAL STATEMENTS GROUP ACCOUNTING SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES SEGMENTAL INFORMATION CASH AND CASH EQUIVALENTS INVESTMENTS RESERVE DEPOSITS WITH THE CENTRAL BANK OF TURKEY ORIGINATED LOANS DERIVATIVE FINANCIAL INSTRUMENTS TRADE RECEIVABLES TRANSACTIONS AND BALANCES WITH RELATED PARTIES INVENTORIES OTHER CURRENT ASSETS INVESTMENT PROPERTIES PROPERTY, PLANT AND EQUIPMENT INTANGIBLE ASSETS BANK BORROWINGS, EUROBOND AND MURABAHA SYNDICATION BANKING AND CUSTOMER DEPOSITS TRADE PAYABLES INSURANCE TECHNICAL RESERVES OTHER CURRENT LIABILITIES OTHER NON-CURRENT LIABILITIES TAXATION ON INCOME RESERVE FOR EMPLOYMENT TERMINATION BENEFITS SHARE CAPITAL RETAINED EARNINGS AND LEGAL RESERVES CASH USED IN OPERATIONS FINANCIAL (EXPENSES)/INCOME, NET OTHER OPERATING EXPENSES, NET FOREIGN CURRENCY POSITION SIGNIFICANT ACQUISITIONS AND LEGAL MERGERS COMMITMENTS AND CONTINGENT LIABILITIES SUBSEQUENT EVENTS DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. CONSOLIDATED BALANCE SHEETS AT 31 DECEMBER 2004 AND 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Notes 2004 USD (*) 2004 2003 6 764.185.567 1.025.613.450 1.108.469.740 7 7 7 8 9 10 11 12 13 14 321.221.365 430.663.954 233.897.624 344.273.878 2.194.767.160 16.650.156 537.859.300 1.761.154 226.396.646 126.114.069 431.111.194 577.994.093 313.914.001 462.049.972 2.945.597.006 22.346.175 721.860.966 2.363.645 303.846.938 169.257.692 614.027.557 602.642.032 34.425.257 260.925.234 2.268.347.750 9.069.651 622.166.896 8.634.847 219.751.247 149.646.615 5.197.790.873 6.975.955.132 5.898.106.826 629.835.076 243.488.622 5.684.555 4.443.410 414.678.306 40.641.194 968.578.519 1.096.893.995 10.802.256 141.223.146 845.301.656 326.786.080 7.629.241 5.963.500 556.539.754 54.544.547 1.299.929.230 1.472.141.431 14.497.708 189.535.584 954.495.540 3.529.790 393.878.345 45.692.022 1.326.708.400 1.588.182.759 14.310.613 205.789.114 Total non-current assets 3.556.269.079 4.772.868.731 4.532.586.583 Total assets 8.754.059.952 11.748.823.863 10.430.693.409 ASSETS Current assets: Cash and cash equivalents Investments: - trading securities - available-for-sale - held-to-maturity Reserve deposits with the Central Bank of Turkey Originated loans Derivative financial instruments Trade receivables Due from related parties Inventories Other current assets Total current assets Non-current assets: Investments: - available-for-sale - held-to-maturity Trade receivables Inventories Originated loans Investment properties, net Property, plant and equipment, net Intangible assets, net Other non-current assets Deferred tax assets 7 7 11 13 9 15 16 17 24 (*) As explained in the Note 2.d to the consolidated financial statements, USD amounts shown in these consolidated financial statements have been included solely for the convenience of the reader and are translated from YTL, as a matter of arithmetic computation only, at the Central Bank of the Republic of Turkey official TL exchange rate. Thus, USD amounts do not form a part of the consolidated financial statements prepared in accordance with International Financial Reporting Standards as at 31 December 2004. The accompanying notes form an integral part of these consolidated financial statements. 102 DO⁄AN HOLDING ANNUAL REPORT 2004 Notes 2004 USD (*) 2004 2003 18 19 10 20 12 18 21 22 24 1.545.154.652 3.262.180.599 9.943.166 388.417.907 4.122.188 9.846.295 59.875.649 423.554.622 14.303.150 2.073.752.058 4.378.172.582 13.344.723 521.295.673 5.532.388 13.214.712 80.359.109 568.452.658 19.196.257 1.700.089.740 3.645.378.180 897.061 366.239.907 15.647.966 62.771.351 507.039.898 19.097.906 5.717.398.228 7.673.320.160 6.317.162.009 569.110.199 33.212.130 82.307.336 34.012.065 42.513.047 22.393.910 19.840.605 5.846.213 32.778.630 763.802.799 44.574.000 110.464.675 45.647.592 57.056.762 30.054.866 26.628.076 7.846.202 43.992.199 1.227.177.569 36.961.958 42.423.871 20.603.196 22.360.241 126.818.589 30.766.794 842.014.135 1.130.067.171 1.507.112.218 6.559.412.363 8.803.387.331 7.824.274.227 LIABILITIES, MINORITY INTERESTS AND SHAREHOLDERS' EQUITY Current liabilities: Bank borrowings Deposits Derivative financial instruments Trade payables Due to related parties Murabaha syndication Insurance technical reserves Other current liabilities Taxes on income Total current liabilities Non-current liabilities: Bank borrowings Deposits Eurobond Murabaha syndication Trade payables Reserve for employment termination benefits Insurance technical reserves Other non-current liabilities Deferred tax liabilities 18 19 18 18 20 25 21 23 24 Total non-current liabilities Total liabilities Minority interest - Dogan family members - Other 5.g 5.g 59.910.709 666.090.539 80.406.163 893.960.114 84.827.226 771.058.210 Minority interest 5.g 726.001.248 974.366.277 855.885.436 Shareholders' equity Share capital Adjustment to share capital 26 26 547.863.950 599.608.995 735.288.208 804.735.232 588.230.567 813.259.940 1.147.472.945 1.540.023.440 1.401.490.507 550.175 (31.605.565) 352.228.786 738.390 (42.417.829) 472.726.254 4.886.491 (23.668.533) 367.825.281 Total shareholders' equity 1.468.646.341 1.971.070.255 1.750.533.746 Total liabilities, minority interest and shareholders' equity 8.754.059.952 11.748.823.863 10.430.693.409 Total paid-in capital Share premium Translation reserve Retained earnings Commitments and contingent liabilities 2.c 27 33 These consolidated financial statements as at and for the year ended 31 December 2004 have been approved and signed on its behalf by the Board of Directors on 8 April 2005. The accompanying notes form an integral part of these consolidated financial statements. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. CONSOLIDATED STATEMENTS OF INCOME FOR THE YEARS ENDED 31 DECEMBER 2004 AND 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Revenues: Non-banking and non-financial services Banking and financial services Operating expenses: Non-banking and non-financial services Banking and financial services Notes 2004 USD (*) 2004 2003 5.c 5.c 4.828.060.064 915.517.550 6.479.739.412 1.228.716.104 5.746.709.383 1.342.544.851 5.743.577.614 7.708.455.516 7.089.254.234 (4.638.270.992) (783.311.038) (6.225.023.498) (1.051.281.744) (5.560.007.503) (954.132.580) (5.421.582.030) (7.276.305.242) (6.514.140.083) (3.974.889) (74.498.201) (5.334.698) (99.984.036) (171.847.213) (21.887.739) (78.473.090) (105.318.734) (193.734.952) 185.814.183 57.708.311 249.381.216 77.450.324 14.854.667 366.524.532 243.522.494 326.831.540 381.379.199 (15.805.569) 39.154.021 (21.212.654) 52.548.611 91.933.890 211.750.229 266.870.946 358.167.497 685.063.318 (62.390.421) (83.734.184) (109.642.657) 204.480.525 274.433.313 575.420.661 1.127.059 (27.315.501) (26.188.442) 1.512.626 (36.660.134) (35.147.508) (11.319.392) (127.720.908) (139.040.300) 178.292.083 239.285.805 436.380.361 5.c 5.c Other operating expenses, net: Non-banking and non-financial services Banking and financial services 5.c and 30 5.c and 30 Operating profit: Non-banking and non-financial services Banking and financial services Financial (expenses)/income, net Gain on net monetary position 29 Income before minority interest and taxation on income Taxation on income 24 Income before minority interest Minority interest - Dogan family members - Other Net income Weighted average number of shares with face value of YTL1 each 4 735.288.208 735.288.208 644.875.292 Basic and diluted earnings per share in USD/YTL 4 0,24 0,33 0,68 (*) As explained in the Note 2.d to the consolidated financial statements, USD amounts shown in these consolidated financial statements have been included solely for the convenience of the reader and are translated from YTL, as a matter of arithmetic computation only, at the Central Bank of the Republic of Turkey official TL exchange rate. Thus, USD amounts do not form a part of the consolidated financial statements prepared in accordance with International Financial Reporting Standards as at 31 December 2004. The accompanying notes form an integral part of these consolidated financial statements. 104 DO⁄AN HOLDING ANNUAL REPORT 2004 DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. CONSOLIDATED STATEMENTS OF CASH FLOWS FOR THE YEARS ENDED 31 DECEMBER 2004 AND 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) 2004 USD (*) 2004 2003 266.870.946 358.167.497 685.063.318 (301.014.271) 671.010.392 (396.453.894) (44.646.561) (2.805.164) (403.991.253) 900.563.047 (532.080.771) (59.920.150) (3.764.810) (685.185.739) 649.542.523 (497.353.447) (91.953.777) (5.907.292) 192.961.448 258.973.560 54.205.586 (136.467.270) (5.113.658) (24.573.517) 23.332.526 (387.807.913) (88.785.839) (14.556.938) 177.523.878 68.575.652 (141.827.524) (183.152.723) (6.863.040) (32.980.117) 31.314.583 (520.477.000) (119.159.475) (19.536.866) 238.254.796 92.035.382 (190.346.720) (206.893.683) (3.424.797) (42.222.014) 61.560.336 (405.639.336) (8.581.416) 8.976.756 46.342.740 (115.784.886) (529.700.603) (710.911.180) (665.666.300) 12.315.488 (19.866.446) 246.717.792 (345.260.985) 43.858.359 82.307.336 10.902.981 (108.110.269) 281.032.301 16.528.616 (26.662.757) 331.119.949 (463.374.768) 58.862.304 110.464.675 14.632.891 (145.094.792) 377.173.451 3.685.068 (398.747) (106.248.238) (257.189.000) (22.739.092) 159.031.796 738.391 (309.691.580) 415.537.642 Net cash from/(used in) financing activities 203.896.557 273.649.569 (117.273.760) Net decrease in cash and cash equivalents (132.842.598) (178.288.051) (728.734.474) Notes Cash flows from operating activities Net income before taxation and minority interest Adjustments to reconcile net income to net cash from operating activities: Cash used in operations Finance segment interest received Finance segment interest paid Taxes paid Employment termination benefits paid 28 25 Net cash from operating activities Cash flows from investing activities: Purchase of property, plant and equipment Purchase of investment property Purchase of intangible assets Proceeds from sale of property, plant and equipment and other non-current assets Increase in available-for-sale investments Change in other non-current assets and liabilities Acquisition of subsidiaries Proceeds from disposal of subsidiaries Non-finance segment interest received Inflation effect on investing activities 16 15 17 32 Net cash used in investing activities Cash flows from financing activities: Proceeds of issuance of share capital to minority interests Dividends paid to minority interests Net increase/(decrease) in short-term borrowings Net decrease in long-term borrowings Net increase in Murabaha syndication Net increase in Eurobond Net increase/(decrease) in long-term trade payables Proceeds from issuance of share capital Proceeds from changes in share premium Non-finance segment interest paid Inflation effect on financing activities 5.g 5.g Inflation effect on cash and cash equivalents Cash and cash equivalents at the beginning of year 6 (88.249.319) 770.768.525 (118.439.411) 1.034.448.437 (227.524.798) 1.990.707.709 Cash and cash equivalents at the end of year 6 549.676.608 737.720.975 1.034.448.437 Cash and cash equivalents amounting to YTL218.349.161 (2003: YTL69.060.490) are unavailable for use at 31 December 2004 (Note 6). (*) As explained in the Note 2.d to the consolidated financial statements, USD amounts shown in these consolidated financial statements have been included solely for the convenience of the reader and are translated from YTL, as a matter of arithmetic computation only, at the Central Bank of the Republic of Turkey official TL exchange rate. Thus, USD amounts do not form a part of the consolidated financial statements prepared in accordance with International Financial Reporting Standards as at 31 December 2004. The accompanying notes form an integral part of these consolidated financial statements. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY FOR THE YEARS ENDED 31 DECEMBER 2004 AND 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Share capital Adjustment to share capital Share premium Translation reserve Retained earnings/ (Accumulated deficit) At 31 December 2002 452.485.051 789.973.660 4.148.101 3.027.147 (68.555.080) 1.181.078.879 Currency translation differences Increase in share capital Net income for the year 135.745.516 - 23.286.280 - 738.390 - (26.695.680) - 436.380.361 (26.695.680) 159.770.186 436.380.361 At 31 December 2003 588.230.567 813.259.940 4.886.491 (23.668.533) 367.825.281 1.750.533.746 Currency translation differences Transfers Net income for the year 147.057.641 - (8.524.708) - (4.148.101) - (18.749.296) - (134.384.832) 239.285.805 (18.749.296) 239.285.805 At 31 December 2004 735.288.208 804.735.232 738.390 (42.417.829) 472.726.254 1.971.070.255 The accompanying notes form an integral part of these consolidated financial statements. 106 DO⁄AN HOLDING ANNUAL REPORT 2004 Total shareholders’ equity DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) NOTE 1 - ORGANIZATION AND NATURE OF OPERATIONS Do¤an fiirketler Grubu Holding A.fi. ("Do¤an Holding" or the "Holding") was established on 22 October 1980 as a corporation to coordinate the activities of and liaise between companies operating in different fields including media, finance, energy, telecommunications, tourism, manufacturing and marketing and is registered in Turkey. Do¤an Holding also provides financial and managerial advisory and internal audit services to its Subsidiaries and Joint Ventures operating in these fields. Do¤an Holding is registered with the Capital Markets Board ("CMB") and its shares have been quoted on the Istanbul Stock Exchange ("ISE") since 21 June 1993. At 31 December 2004, the shares quoted on the ISE represent 34,29% of the total shares. At 31 December 2004, the principal shareholders and their respective shareholdings in the Holding are as follows (Note 26): % Do¤an family and companies owned by Do¤an family Listed on ISE Ayd›n Do¤an Vakf› 65,52 34,29 0,19 100,00 The address of the registered office is as follows: Oymac› Sokak No: 51 34662 Altunizade-Istanbul The majority of Do¤an Holding is organized in Turkey, in four main business segments: • • • • Finance Media Energy Other Other operations mainly comprise of trade, tourism, telecommunications, manufacturing and construction, none of which is of a sufficient size to be reported separately. Do¤an Holding has the following subsidiaries (the "Subsidiaries"). The nature of the business of the Subsidiaries is as follows: Name Nature of business Türk D›fl Ticaret Bankas› A.fi. ("D›flbank") D›fl Ticaret Faktoring A.fi. ("D›fl Faktoring") D›fl Ticaret Finansal Kiralama A.fi. ("D›fl Leasing") D›fl Yat›r›m Menkul De¤erler A.fi. ("D›fl Yat›r›m") D›fl Portföy Yönetimi ("D›fl Portföy") D›fl Holding Malta Limited ("D›fl Holding Malta") D›flbank Malta Ltd. ("D›flbank Malta") D›fl Globus Malta ("D›fl Globus") Ray Sigorta A.fi. ("Ray Sigorta") Do¤an Emeklilik A.fi. ("Do¤an Emeklilik") D›fl Holding Nederland B.V. ("D›fl Holding B.V.") Do¤an Faktoring Hizmetleri A.fi. ("Do¤an Faktoring") Hürriyet Gazetecilik ve Matbaac›l›k A.fi. ("Hürriyet") Do¤an Gazetecilik A.fi. ("Do¤an Gazetecilik") Yaysat Yay›n Sat›fl Pazarlama ve Da¤›t›m A.fi. ("Yaysat") DYG ‹lan ve Reklam Hizmetleri A.fi. ("DYG ‹lan") Do¤an Ofset Yay›nc›l›k ve Matbaac›l›k A.fi. ("Do¤an Ofset") Do¤an Kitapç›l›k A.fi. ("Do¤an Kitapç›l›k") Do¤an Haber Ajans› A.fi. ("Do¤an Haber") Banking Factoring Leasing Brokerage and fund management Portfolio Management Banking Banking Banking Insurance Insurance Banking Factoring Newspaper publishing Newspaper publishing Distribution Advertising Newspaper publishing Book publishing News agency Segment Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Finance Media Media Media Media Media Media Media DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) 108 Name Nature of business Do¤an Bas›m ve Da¤›t›m ‹flleri A.fi. ("Do¤an Bas›m") Milliyet Haber Ajans› A.fi. ("Milliyet Haber") GPS Film Prodüksiyon A.fi. ("GPS Film") Do¤an Prodüksiyon ve Ticaret A.fi. ("Do¤an Prodüksiyon") ANS Uluslararas› Yap›m Yay›n Reklamc›l›k A.fi. ("ANS") Do¤an ‹letiflim Telekomünikasyon Elektronik Servis Hizmetleri Turizm ve Yay›nc›l›k A.fi. ("Do¤an Online") Do¤an Media International GmbH ("Do¤an Media") D Finans ‹nternet Bilgi Hizmetleri ve Ticaret A.fi. ("D Finans") Do¤an Müzik Yap›m ve Ticaret A.fi. ("DMC") D Market Elektronik Hizmetler ve Ticaret A.fi. ("D Market") Hürriyet Gazetecilik ve Matbaac›l›k A.fi. Zweigniderlassung Deutschland ("Hürriyet Zweigniderlassung") Do¤an Daily News Gazetecilik ve Matbaac›l›k A.fi. ("Do¤an Daily News") Do¤an Da¤›t›m Sat›fl ve Pazarlama A.fi. ("Do¤an Da¤›t›m") Milliyet ‹nternet Hizmetleri ve Ticaret A.fi. ("Milliyet ‹nternet") Milliyet Verlags und Handels GmbH ("Milliyet Verlags") Do¤an Telekomunikasyon Ticaret A.fi. ("Do¤an Telekom") DTV Haber ve Görsel Yay›nc›l›k A.fi. ("Kanal D") Do¤an TV ve Radyo Yay›nc›l›k A.fi. ("Do¤an TV") Hür-Bim Görsel Yay›nc›l›k A.fi. ("Hürbim") Alp Görsel Yay›nc›l›k A.fi. ("Alp Görsel") Bravo Televizyon Yay›nc›l›k Yap›mc›l›k Sanayi ve Ticaret A.fi. ("Bravo TV") Fun Televizyon Yay›nc›l›k Yap›mc›l›k Sanayi ve Ticaret A.fi. ("Fun TV") Galaksi Radyo Televizyon Yay›nc›l›k Yap›mc›l›k Sanayi ve Ticaret A.fi. ("Galaksi Radyo") Foreks Yay›nc›l›k ve Reklamc›l›k A.fi. ("Hür FM") Ifl›l Televizyon Yay›nc›l›k Yap›mc›l›k Sanayi ve Ticaret A.fi. ("Ifl›l TV") Kanalspor Televizyon ve Radyo Yay›nc›l›k A.fi. ("Kanalspor") Milenyum Televizyon Yay›nc›l›k ve Yap›mc›l›k A.fi. ("Milenyum TV") Radyo Kulübü Uluslararas› Programlar A.fi. ("D Radyo") Hürriyet Radyo Prodüksiyon ve Yay›n A.fi. ("Radyo Foreks") Tempo Televizyon Yay›nc›l›k Yap›mc›l›k Sanayi ve Ticaret A.fi. ("Tempo TV") TV 2000 Televizyon Yay›nc›l›k Yap›mc›l›k Sanayi ve Ticaret A.fi. ("TV 2000") DS Servis ve ‹dari Hizmetler ve Ticaret A.fi. ("DS Servis") Hürriyet ‹nternet Hizmetleri ve Ticaret A.fi. ("Hürriyet ‹nternet") Egeser Servis ve ‹dari Hizmetler ve Ticaret A.fi. ("Egeser") Hür Servis Sosyal Hizmetler ve Ticaret A.fi. ("Hürservis") Hür Medya ‹lanc›l›k ve Reklamc›l›k Ticaret A.fi. ("Hürmedya") Do¤an Müzik Kitap Ma¤azac›l›k Pazarlama A.fi. ("DMK") Birmafl Birleflik Televizyon Reklam Pazarlama A.fi. ("Birmafl") Birpa Birleflik Reklam Pazarlama A.fi. ("Birpa") Milpa Ticari ve S›nai Ürünler Pazarlama Sanayi ve Ticaret A.fi. ("Milpa") Hürriyet Ticari ve S›nai Ürünler Pazarlama Sanayi ve Ticaret A.fi. ("Hürriyet Pazarlama") Milanur ‹nflaat Pazarlama Turizm Sanayi ve Ticaret Limited fiirketi ("Milanur") Do¤an Otomobilcilik Ticaret ve Sanayi A.fi. ("Do¤an Oto") Do¤an Havac›l›k Sanayi ve Ticaret A.fi. ("Do¤an Havac›l›k") Do¤an Yay›n Holding A.fi. ("Do¤an Yay›n") Çelik Halat ve Tel Sanayi A.fi. ("Çelik Halat") Ditafl Do¤an Yedek Parça ‹malat ve Teknik A.fi. ("Ditafl Do¤an") Milta Turizm ‹flletmeleri A.fi. ("Milta Turizm") Do¤an Karton Sanayi ve Ticaret A.fi. ("Do¤an Karton") CH Investments B.V. CH UK Limited Entralle Handels GmbH 3D Güvenlik Sistemleri ve Organizasyon Ticaret A.fi. ("3D Güvenlik") Administrative services News agency TV broadcasting TV broadcasting TV broadcasting Internet service provider Newspaper publishing Internet services Music and entertainment Internet services Newspaper printing Newspaper publishing Distribution Internet services Newspaper publishing Communications TV broadcasting Investment Information technology TV broadcasting TV broadcasting TV broadcasting Radio broadcasting TV broadcasting TV broadcasting TV broadcasting TV broadcasting Radio broadcasting Radio broadcasting TV broadcasting TV broadcasting Administrative service Internet services Administrative service Administrative service Administrative service Retail Advertising Retail Trading Marketing Construction Trading Aviation Investment Production Production Tourism Production Investment Investment Trading Service DO⁄AN HOLDING ANNUAL REPORT 2004 Segment Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Media Other Other Other Other Other Other Other Other Other Other Other Other Other Other Name Nature of business Segment Do¤an Organik Ürünler Sanayi ve Ticaret A.fi. ("Do¤an Organik") CH Bulgaria ("CH Bulgaria") Do¤an Elektronik Arac›l›k Hizmetleri Sat›fl Pazarlama Ve Yay›nc›l›k A.fi. ("D Elektronik") Sat›fl Noktalar› A.fi. ("Sat›fl Noktalar›") Do¤an Müzayedecilik Sat›fl Ve Pazarlama A.fi. ("Do¤an Müzayedecilik") Do¤an D›fl Ticaret ve Mümessillik A.fi. ("Do¤an D›fl Ticaret") Orta Anadolu Otomotiv A.fi. ("Orta Anadolu Otomotiv") D Tek Bilgi ve ‹letiflim Sistemleri A.fi. ("D Tek") ‹sedafl ‹stanbul Elektrik Da¤›t›m Sanayi ve Ticaret A.fi. ("‹sedafl") Zigana Elektrik Da¤›t›m Sanayi ve Ticaret A.fi. ("Zigana") Çelik Enerji Üretim A.fi. ("Çelik Enerji") Agriculture Production Marketing Distribution and marketing Marketing Importation and exportation Automotive Information technology Energy Energy Energy Other Other Other Other Other Other Other Other Energy Energy Energy The number of employees of the Holding at 31 December 2004 is 14.694 (2003: 11.426). For the purposes of the segmental information in these consolidated financial statements, Do¤an Holding’s separate financial statements have been included in the "other" segment (Note 5). All the Subsidiaries are registered in Turkey except for D›fl Holding Malta, D›fl Globus and D›flbank Malta in Malta, D›fl Holding B.V. in the Netherlands, CH Bulgaria in Bulgaria, Hürriyet Zweigniderlassung, Milliyet Verlags, Entralle Handels GmbH and Do¤an Media in Germany, CH Investments B.V. and CH UK Limited in the United Kingdom. However, as the sales and the purchases of the Group are made and the assets of the Group are located mainly in Turkey, no geographic segmental information is considered necessary. Do¤an Holding has the following Joint Ventures (the "Joint Ventures"). All Joint Ventures are registered in Turkey. The nature of the businesses and for the purpose of the accompanying consolidated financial statements, the respective business segments of the Joint Ventures and Joint Venture Partners are as follows: Name Do¤an Burda Rizolli Dergi Yay›nc›l›k ve Pazarlama A.fi. ("DBR") Do¤an ve Egmont Yay›nc›l›k ve Yap›mc›l›k Ticaret A.fi. ("Do¤an Egmont") Ultra Kablolu Televizyon ve Telekomünikasyon Sanayi ve Ticaret A.fi ("Ultra Kablo") Digital Hizmetler Pazarlama A.fi. ("Digital Hizmetler") Süper Kanal Televizyon Video Radyo Bas›n Yap›m Yay›n Tan›t›m ve Haber Hizmetleri A.fi. ("Süper Kanal") Eko Televizyon Yay›nc›l›k A.fi. ("CNN Türk") Dergi Pazarlama Planlama ve Ticaret A.fi. ("Dergi Pazarlama") Petrol Ofisi A.fi. ("POAfi") (*) Ça¤dafl Pazarlama Sistemleri A.fi. ("Ça¤dafl Pazarlama") Nature of business Segment Joint venture partner Newspaper publishing Publishing Telecommunications Telecommunications Media Media Media Media Burda GmbH Egmont Koç Holding A.fi. Çukurova Holding A.fi. TV broadcasting TV broadcasting Advertising Distribution of petroleum products Trading Media Media Media Erler Film A.fi. Turner Broadcasting Int. Burda RCS Int. GmbH Energy Other T. ‹fl Bankas› A.fi. RT. Exports LLC- LBO Acquisitions 2001 Ltd. (*) POAfi has a 52% share in K›br›s Türk Petrolleri Ltd. ("Kipet"), a 100% share in Petrol Ofisi International Oil Trading Ltd. ("PO International"), a 100% share in PO Petrofinance N.V. ("Petrofinance") and a 99,96% share in Erk Petrol Yat›r›mlar› A.fi. ("Erk Petrol"). Kipet was established in 1975 in the Turkish Republic of Northern Cyprus and its primary operation is the distribution of fuel. Lysa Investments Ltd. was founded in the Bahamas in 2001 in order to trade petroleum products; its name was changed to Petrol Ofisi International Oil Trading Ltd. ("PO International") in 2003. PO Petrofinance N.V. ("Petrofinance") was founded in the Netherlands in 2002 in order to generate funds, borrow money and grant loans. Erk Petrol, which was established on 21 May 2003 is engaged in the supply and marketing of fuel from domestic and foreign markets, the organization of distribution and storing, the additional sales of refinery subsidiary products, the production of all types of grease and lubricants and their byproducts, blending, the establishing of blending and production facilities, whole- and retail sales, import and export. PO Oil Financing was founded in the Cayman Islands in 2004 for the generation of funds and the taking out and granting of loans. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) NOTE 2 - BASIS OF PRESENTATION OF FINANCIAL STATEMENTS a) New Turkish lira financial statements The consolidated financial statements have been prepared in accordance with International Financial Reporting Standards ("IFRS"), including the International Accounting Standards ("IAS") and Interpretations issued by the International Accounting Standards Board ("IASB"). Do¤an Holding and its Subsidiaries and Joint Ventures registered in Turkey maintain their books of account and prepare their statutory financial statements ("Statutory Financial Statements") in YTL in accordance with the Turkish Commercial Code (the "TCC"), tax legislation, the Uniform Chart of Accounts issued by the Ministry of Finance, applicable Turkish insurance laws for insurance companies, Banking law and accounting principles promulgated by the Banking Regulation and Supervising Agency for banks and for listed companies and accounting principles issued by the CMB of Turkey ("CMB Principles"). The foreign Subsidiaries maintain their books of account in accordance with the laws and regulations in force in the countries in which they are registered. These consolidated financial statements are based on the statutory records, with the required adjustments and reclassifications reflected for the purpose of fair presentation in accordance with IFRS (including the restatement for changes in the general purchasing power of the Turkish lira). International Accounting Standard 29 ("IAS 29"), "Financial Reporting in Hyperinflationary Economies", requires that financial statements prepared in the currency of a hyperinflationary economy be stated in terms of the measuring unit current at the balance sheet date, and that corresponding figures for previous periods be restated in the same terms. Characteristics that necessitate the application of IAS 29 are as follows: the general population prefers to keep its wealth in non-monetary assets and in a relatively stable currency; sales and purchases on credit take place at prices that compensate for the expected loss of purchasing power during the credit period even if the period is short; interest rates, wages and prices are linked to a price index; and cumulative three-year inflation rates approach or exceed 100%. The restatement was calculated by means of conversion factors derived from the Turkish nationwide wholesale price index ("WPI") published by the State Institute of Statistics ("SIS"). Such indices and conversion factors used to restate the financial statements at 31 December are given below: Dates 31 December 2004 31 December 2003 31 December 2002 Index Conversion factors Cumulative three-year inflation rates 8.403,8 7.382,1 6.478,8 1,000 1,138 1,297 69,7% 181,1% 227,3% The main procedures for the aforementioned restatement are as follows: - Financial statements prepared in the currency of a hyperinflationary economy are stated in terms of the measuring unit current at the balance sheet date, and corresponding figures for previous years are restated in the same terms. - Monetary assets and liabilities that are carried at amounts current at the balance sheet date are not restated because they are already expressed in terms of the monetary unit current at the balance sheet date. - Non-monetary assets and liabilities, which are not carried at amounts current at the balance sheet date and components of shareholders' equity, are restated by applying the relevant conversion factors. - Comparative financial statements are restated using general inflation indices at the currency purchasing power at the latest balance sheet date. - All items in the consolidated statements of income are restated by applying the relevant (monthly) conversion factors. - The effect of inflation on the net monetary liability position of Do¤an Holding, the Subsidiaries and Joint Ventures is included in the consolidated statements of income as gain on net monetary position. b) New Turkish lira Through the enactment of the Law numbered 5083 concerning the "Currency of the Republic of Turkey" in the Official Gazette dated 30 January 2004, the New Turkish lira ("YTL") and the New Kurufl ("YKr") have been introduced as the new currencies of the Republic of Turkey, effective from 1 January 2005. The hundredth part of the YTL is the YKr (1 YTL=100YKr). When the prior currency, Turkish lira ("TL"), values are converted into the YTL, one million TL (1.000.000 TL) is equivalent to one YTL (1 YTL). Accordingly, currency of the Republic of Turkey is simplified by removing six zeroes from the TL. 110 DO⁄AN HOLDING ANNUAL REPORT 2004 All references made to Turkish lira or Lira in laws, other legislation, administrative transactions, court decisions, legal transactions, negotiable instruments and other documents that produce legal effects as well as payment and exchange instruments shall be considered to have been made to YTL at the conversion rate indicated as above. Consequently, effective from 1 January 2005, the YTL replaces the TL as a unit of account in the keeping and presenting of the books, accounts and financial statements. As stated in the announcement of the Capital Markets Board dated 30 November 2004, financial statements of the period ending 31 December 2004, including the prior period financial data to be used for comparison purposes, are demonstrated in YTL. Prior period financial statements are presented in YTL currency for comparative purposes only. c) Translation of foreign Subsidiaries’ financial statements Financial statements of the foreign Subsidiaries are maintained in accordance with the laws and regulations in force in the countries in which they are registered, with the required adjustments and reclassifications reflected for the purpose of fair presentation in accordance with IFRS. The assets and liabilities of foreign Subsidiaries and associated companies are translated into Turkish lira using the relevant foreign exchange rates prevailing at the period-end. The results of the foreign Subsidiaries and Associates are translated into Turkish lira using average exchange rate for the period and then restated in accordance with IFRS. Exchange differences arising on retranslation of the opening net assets of foreign Subsidiaries and Associates arising from using period-end and average exchange rates are included in the shareholders’ equity as translation reserve. d) US dollar convenience translation US dollar ("USD") amounts shown in these consolidated financial statements have been included solely for the convenience of the reader and are translated from New Turkish lira ("YTL"), as a matter of arithmetic computation only, at the Central Bank of the Republic of Turkey official TL exchange rate of YTL1,3421=USD1,00 for purchases of USD on 31 December 2004. Thus, US dollar amounts do not form a part of the consolidated financial statements prepared in accordance with International Financial Reporting Standards as at 31 December 2004. Such translations should not be construed as a representation that the YTL amounts have been or could be converted into USD at this or any other rate. NOTE 3 - GROUP ACCOUNTING (a) These consolidated financial statements include the accounts of the parent company, Do¤an Holding, its Subsidiaries and its Joint Ventures (collectively referred to as the "Group") on the basis set out in sections (a) to (e) below. The financial statements of the companies included in the consolidation are based on the accounting principles and presentation basis applied by the Group in accordance with IFRS. (b) Subsidiaries are companies in which Do¤an Holding has the power to control the financial and operating policies for the benefit of Do¤an Holding either (a) through the power to exercise more than 50% of voting rights relating to shares in the companies as a result of shares owned directly and indirectly by itself and/or by certain Do¤an family members and companies whereby Do¤an Holding exercises control over the voting rights of (but does not have the economic benefit of) the shares held by them; or (b) although not having the power to exercise more than 50% of the voting rights, through the exercise of actual dominant influence over the financial and operating policies. Proportion of ownership interest represents the effective shareholding of the Group through the shares held directly by Do¤an Holding and indirectly by its Subsidiaries. The table below sets out all Subsidiaries included in the scope of consolidation and shows their shareholding structure at 31 December 2004 and 2003: Company name D›flbank D›fl Faktoring D›fl Leasing D›fl Yat›r›m D›fl Portföy D›fl Holding Malta D›flbank Malta D›fl Globus Ray Sigorta Proportion of voting power held by Do¤an Holding and its Subsidiaries (%) 2004 2003 62,37% 100,00% 100,00% 100,00% 100,00% 100,00% 100,00% 99,93% 67,32% 62,37% 100,00% 100,00% 100,00% 100,00% 100,00% 100,00% 100,00% 67,32% Proportion of voting power held by Do¤an family members (%) 2004 2003 4,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 4,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% Total proportion of voting power held (%) 2004 2003 66,37% 100,00% 100,00% 100,00% 100,00% 100,00% 100,00% 99,93% 67,32% 66,37% 100,00% 100,00% 100,00% 100,00% 100,00% 100,00% 100,00% 67,32% Total proportion of ownership interest (%) 2004 2003 62,37% 61,35% 62,36% 62,37% 62,37% 62,37% 62,37% 62,33% 41,99% 62,37% 61,31% 62,36% 62,37% 62,37% 62,37% 62,37% 62,37% 41,99% DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Proportion of voting power held by Do¤an Holding and its Subsidiaries (%) 2004 2003 Company name Do¤an Emeklilik D›fl Holding B.V. Do¤an Faktoring Hürriyet Do¤an Gazetecilik Yaysat DYG ‹lan Do¤an Ofset Do¤an Kitapç›l›k Do¤an Haber Do¤an Bas›m Milliyet Haber GPS Film(3) Do¤an Prodüksiyon ANS Do¤an Online Do¤an Media D Finans DMC D Market Hürriyet Zweigniderlassung Do¤an Daily News Do¤an Da¤›t›m Milliyet ‹nternet (4) Milliyet Verlags Do¤an Telekom Kanal D Do¤an TV Hürbim Alp Görsel Bravo TV Fun TV Galaksi Radyo Hür FM Ifl›l TV Kanalspor Milenyum TV D Radyo Radyo Foreks Tempo TV TV 2000 DS Servis Hürriyet ‹nternet Egeser Hürservis Hürmedya DMK Birmafl Birpa 112 100,00% 100,00% 100,00% 60,00% 79,76% 75,00% 100,00% 99,89% 99,90% 90,61% 100,00% 100,00% 100,00% 63,00% 70,00% 60,00% 97,66% 99,92% 99,17% 89,97% 100,00% 94,25% 100,00% 100,00% 99,03% 96,00% 93,76% 100,00% 99,92% 100,00% 99,60% 99,07% 99,07% 100,00% 99,06% 99,06% 99,94% 99,89% 99,89% 99,06% 99,06% 100,00% 100,00% 100,00% 100,00% 100,00% 99,98% 100,00% 64,94% DO⁄AN HOLDING ANNUAL REPORT 2004 100,00% 100,00% 100,00% 66,63% 79,76% 75,00% 100,00% 99,89% 99,90% 89,13% 100,00% 100,00% 100,00% 63,00% 70,00% 59,99% 97,66% 99,92% 99,17% 89,97% 100,00% 94,25% 100,00% 100,00% 99,03% 96,00% 88,86% 100,00% 99,92% 98,75% 99,60% 99,07% 99,07% 95,60% 99,06% 99,06% 99,06% 99,89% 99,89% 99,06% 99,06% 100,00% 100,00% 100,00% 100,00% 100,00% 99,98% 100,00% 64,94% Proportion of voting power held by Do¤an family members (%) 2004 2003 0,00% 0,00% 0,00% 0,00% 0,67% 0,00% 0,00% 0,00% 0,10% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 40,00% 2,34% 0,08% 0,02% 0,00% 0,00% 0,00% 0,00% 0,00% 0,97% 4,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 35,06% 0,00% 0,00% 0,00% 0,00% 0,67% 0,00% 0,00% 0,00% 0,10% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 40,00% 2,34% 0,08% 0,02% 0,00% 0,00% 0,00% 0,00% 0,00% 0,97% 4,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 35,06% Total proportion of voting power held (%) 2004 2003 100,00% 100,00% 100,00% 60,00% 80,43% 75,00% 100,00% 99,89% 100,00% 90,61% 100,00% 100,00% 100,00% 63,00% 70,00% 100,00% 100,00% 100,00% 99,19% 89,97% 100,00% 94,25% 100,00% 100,00% 100,00% 100,00% 93,76% 100,00% 99,92% 100,00% 99,60% 99,07% 99,07% 100,00% 99,06% 99,06% 99,94% 99,89% 99,89% 99,06% 99,06% 100,00% 100,00% 100,00% 100,00% 100,00% 99,98% 100,00% 100,00% 100,00% 100,00% 100,00% 66,63% 80,43% 75,00% 100,00% 99,89% 100,00% 89,13% 100,00% 100,00% 100,00% 63,00% 70,00% 99,99% 100,00% 100,00% 99,19% 89,97% 100,00% 94,25% 100,00% 100,00% 100,00% 100,00% 88,86% 100,00% 99,92% 98,75% 99,60% 99,07% 99,07% 95,60% 99,06% 99,06% 99,06% 99,89% 99,89% 99,06% 99,06% 100,00% 100,00% 100,00% 100,00% 100,00% 99,98% 100,00% 100,00% Total proportion of ownership interest (%) 2004 2003 58,80% 62,37% 65,79% 40,08% 53,28% 43,42% 54,70% 52,07% 53,67% 47,21% 40,08% 59,13% 40,08% 29,36% 46,76% 40,08% 53,50% 40,05% 66,25% 36,06% 40,08% 62,96% 66,79% 54,22% 64,44% 58,48% 62,63% 66,80% 66,75% 66,80% 66,54% 66,18% 66,18% 66,75% 66,18% 66,18% 66,76% 66,73% 66,73% 66,18% 66,18% 40,08% 40,08% 40,08% 40,08% 40,08% 66,79% 66,70% 43,38% 58,80% 62,37% 75,73% 51,17% 57,20% 51,19% 64,16% 62,65% 64,19% 55,84% 51,17% 67,35% 51,16% 35,89% 53,76% 46,07% 63,75% 46,04% 76,16% 41,45% 51,17% 72,38% 76,78% 62,74% 70,73% 66,03% 68,06% 76,80% 76,74% 75,84% 76,49% 76,08% 76,08% 73,42% 76,08% 76,08% 76,08% 76,72% 76,72% 76,08% 76,08% 51,17% 51,17% 51,17% 51,17% 51,17% 76,79% 76,49% 49,87% Company name Milpa Hürriyet Pazarlama Milanur Do¤an Oto Do¤an Havac›l›k Do¤an Yay›n Çelik Halat Ditafl Do¤an Milta Turizm Do¤an Karton(4) D Elektronik(1) Sat›fl Noktalar›(1) Do¤an Müzayedecilik(1) Do¤an D›fl Ticaret(2) Orta Anadolu Otomotiv(2) CH Investment B.V (4) CH UK Limited (4) Entrallee Handels GmbH (4) 3D Güvenlik (4) Do¤an Organik CH Bulgaria D Tek(4) ‹sedafl Zigana Çelik Enerji Proportion of voting power held by Do¤an Holding and its Subsidiaries (%) 2004 2003 65,00% 96,14% 99,99% 99,76% 100,00% 66,80% 62,44% 50,94% 95,46% 65,00% 96,00% 67,00% 96,00% 100,00% 85,00% 100,00% 100,00% 95,48% 99,00% 100,00% 100,00% 99,60% 40,00% 65,00% 99,75% 65,00% 93,25% 99,99% 99,65% 100,00% 76,80% 62,44% 55,71% 95,46% 65,00% 100,00% 100,00% 95,48% 98,80% 100,00% 100,00% 99,60% 40,00% 65,00% 99,00% Proportion of voting power held by Do¤an family members (%) 2004 2003 0,50% 3,86% 0,01% 0,24% 0,00% 3,14% 0,00% 0,00% 2,34% 35,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 0,00% 4,52% 0,00% 0,00% 0,00% 0,00% 5,00% 4,99% 0,00% 0,50% 6,75% 0,01% 0,35% 0,00% 3,15% 0,00% 0,00% 2,34% 35,00% 0,00% 0,00% 4,52% 0,00% 0,00% 0,00% 0,00% 5,00% 4,99% 0,00% Total proportion of voting power held (%) 2004 2003 65,50% 100,00% 100,00% 100,00% 100,00% 69,94% 62,44% 50,94% 97,80% 100,00% 96,00% 67,00% 96,00% 100,00% 85,00% 100,00% 100,00% 100,00% 99,00% 100,00% 100,00% 99,60% 45,00% 69,99% 99,75% 65,50% 100,00% 100,00% 100,00% 100,00% 79,95% 62,44% 55,71% 97,80% 100,00% 100,00% 100,00% 100,00% 98,80% 100,00% 100,00% 99,60% 45,00% 69,99% 99,00% Total proportion of ownership interest (%) 2004 2003 65,00% 38,55% 65,00% 99,76% 82,29% 66,80% 57,53% 50,94% 95,46% 65,00% 38,48% 44,76% 38,48% 66,34% 32,77% 57,53% 57,53% 62,06% 61,75% 99,48% 57,53% 64,74% 40,00% 65,00% 57,49% 65,00% 47,73% 65,00% 99,65% 84,78% 76,80% 58,01% 55,71% 95,36% 65,00% 58,01% 58,01% 62,06% 61,62% 99,54% 52,43% 64,74% 40,00% 65,00% 51,90% (1) These Subsidiaries of the Group were established in 2004. (2) These Subsidiaries of the Group were acquired in 2004 (Note 32). (3) The registered name of Hürriyet TV Film Prodüksiyon A.fi. was changed as GPS Film Prodüksiyon A.fi. in 2004. (4) These Subsidiaries of Do¤an Holding have been excluded from the scope of consolidation on the grounds of materiality. The balance sheets and the statements of income of the Subsidiaries are consolidated on a line-by-line basis and the carrying value of the investment held by Do¤an Holding and its Subsidiaries is eliminated against the related shareholders' equity. Intercompany transactions and balances between Do¤an Holding and its Subsidiaries are eliminated on consolidation. The cost of, and the dividends arising from, shares held by Do¤an Holding in its Subsidiaries are eliminated from shareholders' equity and income for the year, respectively. Subsidiaries are consolidated from the date on which control is transferred to the Group and they are no longer consolidated from the date that control ceases. Accounting policies for Subsidiaries have been changed to ensure consistency with the policies adopted by the Group, where necessary. c) Joint Ventures are companies in respect of which there are contractual arrangements through which an economic activity is undertaken subject to joint control by Do¤an Holding and one or more other parties. Do¤an Holding exercises such joint control through the power to exercise voting rights relating to shares in the companies as a result of shares owned directly and indirectly by itself and/or by certain Do¤an family members and companies whereby Do¤an Holding exercises control over the voting rights of (but does not have the economic benefit of) the shares held by them. The Group’s interest in Joint Ventures is accounted for by way of proportionate consolidation. By this method, the Group includes its share of assets, liabilities, income and expenditure of each Joint Venture in the relevant components of the financial statements. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) The table below sets out all Joint Ventures included in the scope of consolidation and shows their shareholding structure at 31 December 2004 and 2003: Company name DBR Do¤an Egmont Ultra Kablo Digital Hizmetler Süper Kanal CNN Türk Dergi Pazarlama Ça¤dafl Pazarlama (*) POAfi Proportion of voting power held by Do¤an Holding and its Subsidiaries (%) 2004 2003 40,72% 50,00% 50,00% 50,00% 49,00% 78,03% 46,00% 50,00% 47,42% 40,72% 50,00% 50,00% 50,00% 49,00% 77,99% 46,00% 50,00% 47,42% Proportion of voting power held by Do¤an family members (%) 2004 2003 2,02% 0,00% 0,00% 0,00% 0,00% 0,00% 10,00% 0,00% 0,00% 2,02% 0,00% 0,00% 0,00% 0,00% 0,00% 10,00% 0,00% 0,00% Total proportion of voting power held (%) 2004 2003 42,74% 50,00% 50,00% 50,00% 49,00% 78,03% 56,00% 50,00% 47,42% 42,74% 50,00% 50,00% 50,00% 49,00% 77,99% 56,00% 50,00% 47,42% Total proportion of ownership interest (%) 2004 2003 27,20% 33,40% 33,40% 27,32% 32,73% 52,12% 21,38% 32,54% 47,42% 31,27% 38,40% 38,40% 32,57% 37,63% 59,89% 25,08% 32,59% 47,42% (*) This Joint Venture of Do¤an Holding was established in 2003 and has been excluded from the scope of consolidation on the grounds of materiality. d) Available-for-sale equity investments in which the Group, together with Do¤an family members, has an interest below 20%, or above 20% over which the Holding does not exercise a significant influence, or which are immaterial and that do not have quoted market price in active markets and whose fair values cannot be measured reliably, are carried at cost and restated to the equivalent purchasing power at 31 December 2004 less any provision for diminution in value (Note 7). Available-for-sale equity investments in which the Group, together with Do¤an family members, has an interest below 20% or over which the Holding does not exercise a significant influence and that have quoted market prices in active markets and whose fair values can be measured reliably are carried at fair value. e) Results of Subsidiaries are included or excluded from their effective dates of acquisition and disposal, respectively. The minority shareholders' share in the net assets and results for the year for Subsidiaries are separately classified in the consolidated balance sheets and statements of income as minority interest. Certain Do¤an family members and companies controlled by them who are shareholders of Do¤an Holding have interests in the share capital of certain Subsidiaries. In the consolidated financial statements, their interests are treated as minority interest and are not included in the Group's net assets and profits attributable to shareholders of Do¤an Holding. NOTE 4 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES Accounting policies for Subsidiaries and Joint Ventures have been changed to ensure consistency with the policies adopted by the Group, where necessary. The significant accounting policies, other than Group accounting which is described in Note 3, followed in the preparation of these consolidated financial statements are summarized below: A. Related parties For the purpose of these consolidated financial statements, shareholders, key management personnel and Board members, in each case together with their families and companies controlled by or affiliated with them and joint ventures are considered and referred to as related parties. A number of transactions are entered into with related parties in the normal course of business. These transactions have been priced predominantly at market rates (Note 12). B. Investments The Group classifies its investments in debt and equity securities as trading, held-to-maturity and available-for-sale. "Trading investments" are either acquired for generating a profit from short-term fluctuations in price or dealer’s margin, or are securities included in a portfolio in which a pattern of short-term profit making exists. Trading securities are initially recognized at cost of purchase including the transaction costs. Trading securities are subsequently remeasured at fair value. All related realized and unrealized gains and losses are included in "revenues" for the Subsidiaries in the finance segment and in the "financial income" for companies in non-finance segments. Dividends received are recognized as dividend income in the consolidated statement of income. 114 DO⁄AN HOLDING ANNUAL REPORT 2004 Debt securities with fixed maturity, where management has both the intent and the ability to hold to the maturity excluding the financial assets classified as originated loans and advances to customers, are classified as "held-to-maturity investments". Held-to-maturity investments are initially recognized at cost and subsequently are carried at amortized cost using the effective yield method. Investment securities intended to be held for an indefinite period of time, which may be sold in response to needs for liquidity or changes in interest rates, exchange rates or equity prices, or client’s servicing activity are classified as "available-for-sale". These are included in non-current assets unless management has the intention of holding these investments for less than 12 months from the balance sheet date, or unless they will need to be sold to raise operating capital, in which case they are included in current assets. The appropriate classification of investments is determined at the time of the purchase and re-evaluated by management on a regular basis. Available-for-sale equity investments in which the Group, together with Do¤an family members, has an interest below 20%, or above 20% over which the Holding does not exercise a significant influence, or which are immaterial and that do not have quoted market price in active markets and whose fair values cannot be measured reliably, are carried at cost and restated to the equivalent purchasing power at 31 December 2004 less any provision for diminution in value. All purchases and sales of investments for the finance sector are recognized on the delivery date and for all purchases and sales in the other sectors, on the trade date. C. Sale and repurchase agreements Securities sold subject to linked repurchase agreements ("repos") in, the finance segment are retained in the financial statements as investments and a counterparty liability is included in amounts due to other banks or customer deposits as appropriate (Note 19). The difference between sales and repurchase prices is treated as interest and amortized over the life of repo agreements using the effective yield method. Securities purchased under agreements to resell ("reverse repos") are recorded as due from other banks (Note 6). The difference between sales and repurchase prices is treated as interest and amortized over the life of reverse repo agreements using the effective yield method. D. Trade receivables and provision for doubtful receivables Trade receivables that are created by the Group by way of providing goods or services directly to a debtor are carried at amortized cost. Trade receivables that deferred financial income is netted-off and calculated by discounting amounts that will be collected of trade receivables recorded in the original invoice value in the subsequent periods using the effective yield method. Short duration receivables with no stated interest rate are measured at original invoice amount unless the effect of imputing interest is significant (Note 11). A credit risk provision for trade receivables is established if there is objective evidence that the Group will not be able to collect all amounts due. The amount of the provision is the difference between the carrying amount and the recoverable amount, being the present value of all cash flows, including amounts recoverable from guarantees and collateral, discounted based on the original effective interest rate of the originated receivables at inception. If the amount of the impairment subsequently decreases due to an event occurring after the write-down, the release of the provision is credited to other income. E. Loans and advances to customers originated by the Group and provisions for loan impairment Loans originated by the Group by providing money directly to the borrower are categorized as loans originated by the Group and are carried at amortized cost, less any provision for loan losses. i) Loans and advances to customers All loans and advances are recognized when cash is advanced to borrowers. A credit risk provision for loan impairment is established if there is objective evidence that the Group will not be able to collect all the amounts due. The amount of the provision for impaired loans and loans under legal follow-up is the difference between the carrying amount and the recoverable amount, being the net present value of expected cash flows, including amounts recoverable from guarantees and collateral, discounted at the original effective interest rate of loans (Note 9). The provision for loan impairment also covers losses where there is objective evidence that probable losses are present in components of the loan portfolio at the balance sheet date. These have been estimated based upon historical patterns of losses in each component, the internal credit risk rating of the borrowers and the current economic climate in which the borrowers operate. The level of provision is also based on applicable banking regulations. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) The movement in provision is charged against the income for the year. When a loan is deemed uncollectible, it is written-off against the related provision for impairment. The loan is written-off after all the necessary legal proceedings have been completed and the amount of the loan loss is finally determined. Subsequent recoveries are credited to the income statement if previously written-off. ii) Debt securities Debt securities issued by the Undersecretariat of Treasury of Republic of Turkey and originated by the Group at original issuance by transferring the funds directly to the borrower, are categorized as loans originated by the Group and are carried at amortized cost using the effective yield method, less any provision for impairment. F. Factoring receivables Factoring receivables that are created by way of providing money directly to third parties are recorded net of provisions and are carried at amortized cost. The level of the provision is based on management’s evaluation of the portfolio including such factors as the volume and character of receivables, past pattern of losses and general economic conditions. The movement in provision made during the year is charged against the income for the year. Receivables that cannot be recovered are written-off and charged against the provision for losses. These receivables are written-off after all the necessary legal proceedings have been completed and the amount of the loss is finally determined. Recoveries of amounts previously provided for are treated as a reduction of the charge for provision for factoring receivables for the year (Note 9). G. Inventories Inventories are valued at the lower of cost or net realizable value, restated to equivalent purchasing power at 31 December 2004. Cost elements included in inventory are materials, labour and an appropriate amount of factory overheads. Cost of inventories is determined on the weighted average basis. Net realizable value is the estimate of the selling price in the ordinary course of business, less the costs of completion and selling expenses (Note 13). H. Investment properties Buildings and land held to earn rentals or for capital appreciation or both, rather than for use in the production or supply of goods or services, or for administrative purposes or sale in the ordinary course of business, are classified as investment property. Investment properties are carried at cost and restated to the equivalent purchasing power at 31 December 2004 less accumulated depreciation. Investment properties (except land) are depreciated on a straight-line basis. Depreciation is calculated on the values of investment properties, which are restated to the equivalent purchasing power at 31 December 2004 (Note 15). The depreciation periods for investment property, which approximate the economic useful lives of such assets, are 50 years. Investment properties are reviewed for impairment losses whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. An impairment loss is recognized for the amount by which the carrying amount of the asset exceeds its recoverable amount, which is the higher of asset net selling price or value in use. I. Property, plant and equipment Property, plant and equipment is carried at cost and restated to the equivalent purchasing power at 31 December 2004 less accumulated depreciation, in these consolidated financial statements. Property, plant and equipment are depreciated on a straight-line basis. Depreciation is calculated on the values of property, plant and equipment, which are restated to the equivalent purchasing power at 31 December 2004 (Note 16). The depreciation periods for property, plant and equipment, which approximate the economic useful lives of such assets, are as follows: Land improvements Buildings Machinery and equipment Motor vehicles Furniture and fixtures Leasehold improvements Other fixed assets 5 - 50 years 4 - 50 years 3 - 15 years 3 - 10 years 4 - 15 years 3 - 25 years 5 - 50 years Property, plant and equipment is reviewed for impairment losses whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. An impairment loss is recognized for the amount by which the carrying amount of the asset exceeds its recoverable amount, which is the higher of asset net selling price or value in use. Gains or losses on disposals of property, plant and equipment with respect to their restated amounts are included in the related income and expense accounts, as appropriate. 116 DO⁄AN HOLDING ANNUAL REPORT 2004 J. Leases i) The Group as the lessee Financial Lease Leases of property, plant and equipment, where the Group has substantially all the risks and rewards of ownership, are classified as finance leases. Finance leases are capitalized at the inception of the lease at the lower of the fair value of the leased property or the present value of the minimum lease payments under "property, plant and equipment"; payables resulting from the financial lease are recorded at "financial lease obligations". Property, plant and equipment acquired under finance leases is depreciated over the useful life of the asset. Financial lease obligations are recorded in the consolidated financial statements at the purchase cost of related property, plant and equipment. Lease payments are treated as comprising capital and interest elements. The capital element is treated as reducing the capitalized obligation under the lease and the interest element is charged to the statement of income. Operational Lease Leases where a significant portion of the risks and rewards of ownership are retained by the lessor are classified as operating leases. Payments made under operating leases (net of any incentives received from the lessor) are charged to the income statement on a straight-line basis over the period of the lease. ii) The Group as the lessor Financial Lease When assets are sold under a finance lease, the present value of the lease payments is recognized as a receivable. The difference between the gross receivable and the present value of the receivable is recognized as unearned finance income. The lease income, which is the total unearned finance income at the transaction date, is recognized over the term of the lease using the net investment method, which reflects a constant periodic rate of return. Operational Lease Under operational leasing, assets subject to leasing agreements are recorded as property, plant and equipment and the income obtained is charged to the consolidated income statement in equal portions over the period of the lease. Leasing income (net of any incentives received from the lessee) is charged to the income statement on a straight-line basis over the period of the lease. K. Goodwill / Negative goodwill and amortization Goodwill and negative goodwill arising on consolidation, which represent the difference between the purchase consideration and the attributable share of the Group in the fair value of the underlying net assets of the company acquired, are capitalised and amortized using the straight-line method over the useful life, until 31 December 2004 if the acquisition is before 31 March 2004. Within the context of IFRS 3 - "Business Combinations" amortisation accounting is not applied for goodwill related to the acquisitions after 31 March 2004, and the carrying value of goodwill is reviewed annually and adjusted for permanent impairment where it is considered necessary (Note 17). Negative goodwill related to the acquisitions after 31 March 2004 is accounted for as income in the related period. In accordance with IFRS 3, goodwill associated with the transactions before 31 March 2004 will not be amortized starting from the beginning of the first annual period beginning on or after 31 March 2004 (1 January 2005) and it will be reviewed annually for impairment. L. Intangible assets Intangible assets other than goodwill comprise of acquired intellectual property, trademarks and other identified rights. They are recorded at acquisition cost and restated to the equivalent purchasing power at 31 December 2004 and amortized on a straight-line basis over their estimated economic lives of 5 to 20 years from date of acquisition and recorded in "other operating expenses" in the consolidated statement of income. The right of marina usage held by the Subsidiary, Milta Turizm, is amortized in 49 years in accordance with the agreement signed with Privatization Administration (Note 17). Programme rights are initially recognized at acquisition cost or production cost when the Group controls, in substance, the respective assets and the risks and rewards attached to them (Note 17). DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Programme rights include both in-house productions and co-productions, whether in progress or scheduled for transmission and are stated at the lower of cost and net realizable value. Consumption is based on the expected number of transmissions over the life of the contract, in order to balance the cost of consumption with the benefits received. The rates of consumption applied for broadcasting rights are the following: - Soap operas, in-house productions, domestic series, game shows, music shows, children’s programmes, sport programmes and other events and documentaries are fully consumed upon the first transmission and the current period charge is included as cost of sales in the consolidated statement of income. - Foreign movies, foreign series and domestic films are recognized at the acquisition cost of the broadcasting right and they are amortized upon the number of transmissions over the life of the contract. Intangible assets are reviewed for impairment losses whenever events or changes in circumstances indicate that the carrying amount may not be recoverable. An impairment loss is recognized for the amount by which the carrying amount of the asset exceeds its recoverable amount, which is the higher of asset net selling price or value in use. M. Programme stocks Programme stocks involve internal/external productions that have been produced but not yet broadcasted. Current programme stocks are recognized at acquisition or production cost and restated to the equivalent purchasing power at 31 December 2004 and are not subject to amortization. These programmes are fully amortized upon the first transmission and charged as cost of sales in the consolidated statement of income (Note 14). N. Deferred income taxes Deferred income tax is provided in full, using the liability method, on temporary differences arising between the tax bases of assets and liabilities and their carrying amounts in the financial statements. Currently enacted tax rates are used to determine deferred income tax. The principal temporary differences arise from the differences between the carrying amount and the tax bases of property, plant and equipment, intangible assets, inventory and leasing receivables, provision for employment termination benefits and tax losses carried forward. Deferred tax liabilities are recognized for all taxable temporary differences, where deferred tax assets resulting from deductible temporary differences are recognized to the extent that it is probable that future taxable profit will be available against which the deductible temporary difference can be utilized. Deferred tax assets and deferred tax liabilities relate to income taxes levied by the same taxation authority and deferred tax assets and liabilities are offset accordingly (Note 24). O. Provisions Provisions are recognized when the Group has a present legal or constructive obligation or a result of past events, it is probable that on outflow of resources embodying economic benefits will be required to settle the obligation, and a reliable estimate of the amount of the obligation can be made. P. Borrowings Borrowings are recognized initially at proceeds received, net of transaction costs incurred. Bank borrowings are subsequently stated at amortized cost using the effective yield method; any difference between the proceeds and redemption value is recognized in the consolidated statement of income over the period of the borrowings. R. Eurobonds Eurobonds are recognized initially at fair value, being their issue proceeds net of transaction costs incurred. Eurobonds are subsequently stated at amortized cost using the effective yield method; any difference between the proceeds and redemption value is recognized in the consolidated income statement over the period of the Eurobonds. S. Murabaha syndication Murabaha syndication, a type of stock purchase on a term basis, is recognized initially at proceeds received, net of transaction costs incurred. Bank borrowings are subsequently stated at amortized cost using the effective yield method; any difference between the proceeds and redemption value is recognized in the consolidated income statement over the period of the Murabaha syndication. 118 DO⁄AN HOLDING ANNUAL REPORT 2004 T. Insurance reserves Life assurance provision The Subsidiaries dealing in life assurance are required to establish benefit reserves which on aggregate must be sufficient to provide for future guaranteed benefits as they become due. The life assurance provision is based on the level of premiums (as adjusted by commission), and administrative expenses and risk premiums that are computed on the basis of worldwide actuarial mortality assumptions applicable for Turkish insurance companies as approved by the Insurance Supervisory Office. The life assurance provision also takes account of the net rate of return on investments. These provisions are accounted for in the consolidated financial statements based on the approved tariffs. Life mathematical reserves are calculated on the life policies in force at period-end and life profit share reserves are calculated for the collections made from the life insurance policies in the period. Subsidiaries allocate the income generated from the life policies with a saving clause, based on the number of funds and income from the funds. Claims and claim provisions The claims provision is the total estimated ultimate cost of settling all claims arising from events which have occurred up to the end of the accounting period. Claims provision is determined in accordance with expert reporting or first evaluation of insure and experts. Incurred but not reported claims (IBNR) are also provided for under claim provisions. Unearned premiums reserve Unearned premiums set aside to provide for the period of risk extending beyond the date of the balance sheets, calculated on accrued premium on a daily basis for the policies in force. U. Employment termination benefits Employment termination benefits represent the present value of the estimated total reserve of the future probable obligation of the Group arising from the retirement of the employees calculated in accordance with the Turkish Labour Law and Press Labour Laws for the companies in the media segment (Note 25). V. Share capital and dividends Ordinary shares are classified as equity. Pro-rata capital increases to existing shareholders are accounted for at par value as approved. Dividends on ordinary shares are recognized in equity in the period in which they are declared. Y. Revenue recognition Finance Banking Interest income and expenses are recognized in the income statement on an accrual basis. When loans and advances to customers are considered doubtful of collection by management, they are written down to their recoverable amount, and interest income is thereafter recognized based at the rate of interest that was used to discount the future cash flows for the purpose of measuring the recoverable amount. Interest income includes coupons earned on fixed income investment securities and amortized discount and premium on treasury bills and government bonds. Fee and commission income and expenses on banking services are recorded as income or expense at the time of affecting the transactions to which they relate. Insurance Life insurance: Premium income represents premiums on policies written during the year, net of cancellations for the life, health and personal accident branches. Non-life insurance: Premium income represents premiums on policies written during the year, net of cancellations. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Non-finance Revenues are recognized on an accrual basis at the time deliveries or acceptances are made, the amount of the revenue can be measured reliably and it is probable that the economic benefits associated with the transaction will flow to the Group, at the fair value of consideration received or receivable. Net sales represent the invoiced value of goods shipped less sales returns and commission, excluding sales taxes. When the arrangement effectively constitutes a financing transaction, the fair value of the consideration is determined by discounting all future receipts using an imputed rate of interest. The difference between the fair value and the nominal amount of the consideration is recognized as interest income on a time proportion basis that takes into account the effective yield on the asset. Z. Research and development costs Research and development costs are recognized as an expense in the consolidated statement of income in the period in which they are incurred. i. Borrowing costs Borrowing costs are charged to the consolidated statement of income as they are incurred and recognized initially at the proceeds received, net of transaction costs incurred. In subsequent periods, borrowings are stated at amortized cost using the effective yield method; any difference between proceeds (net of transaction costs) and the redemption value is recognized in the consolidated statement of income over the period of the borrowings. ii. Barter agreements When goods or services are exchanged or swapped for goods or services which are of a similar nature and value, the exchange is not regarded as a transaction which generates revenue. When goods are sold or services are rendered in exchange for dissimilar goods or services, the exchange is regarded as a transaction which generates revenue. The revenue is measured at the fair value of the goods or services received, adjusted by the amount of any cash or cash equivalents transferred. iii. Cash and cash equivalents Cash and cash equivalents include cash and amounts due from banks, and highly liquid investments with maturity periods of less than three months. iv. Derivative financial instruments Derivative financial instruments, including forward foreign exchange contracts, currency and interest rate swap instruments and other derivative financial instruments are initially recognized in the balance sheet at cost (including transaction costs) and subsequently are remeasured at their fair value. All derivative financial instruments are classified as held-for-trading. Certain derivative transactions, while providing effective economic hedges under the Group’s risk management position, do not qualify for hedge accounting under the specific rules in IAS 39 and are therefore treated as derivatives held-for-trading with fair value gains and losses reported in the consolidated statement of income. Fair values are obtained from quoted market prices and discounted cash flow models as appropriate. Fair values of over-the-counter forward foreign exchange contracts are determined based on the comparison of the original forward rate with the forward rate calculated by reference to market interest rates of the related currency for the remaining period of the contract, discounted to 31 December. All derivatives are carried as assets when the fair value is positive and as liabilities when the fair value is negative. Forward foreign exchange contracts and currency swap contracts are valued at quoted market prices or discounted cash flow models as appropriate. Derivatives are carried as assets when the fair value is positive and as liabilities when the fair value is negative. Changes in the fair value of derivatives held-for-trading are included in net trading income. v. Financial instruments and financial risk management The Group's activities expose it to a variety of financial risks, including the effects of changes in debt and equity market prices, foreign currency exchange rates and interest rates. The Group's overall risk management programme focuses on the unpredictability of financial markets and seeks to minimize potential adverse effects on the financial performance of the Group. Risk management is carried out by individual Subsidiaries and Joint Ventures under policies approved by their Board of Directors. 120 DO⁄AN HOLDING ANNUAL REPORT 2004 Currency risk Foreign currency denominated assets and liabilities, together with purchase and sale commitments, give rise to foreign exchange exposures. Finance Market volatility is closely monitored and by preparing scenario analysis, the probable loss which is likely to occur at the time of the realization of the worst scenario is forecasted. Daily currency movements and their impact on the current position are evaluated and presented to the management. Trading portfolio limits are determined on daily basis. Both the daily Value at Risk ("VaR") reports, and scenario analysis performed at certain periods are used to assess the risks faced. Foreign currency risk is assessed within this framework and monitored for breaches of the pre-determined limits. Non-finance The Group is exposed to foreign exchange risk through the impact of rate changes in the translation of foreign currency denominated liabilities to local currency. These risks are monitored and limited by the analysis of the foreign currency position. Interest rate risk The Group is exposed to interest rate risk through the impact of rate changes on interest bearing liabilities and assets. Finance These exposures are managed on a portfolio basis by using natural hedges that arise from offsetting interest rate sensitive assets and liabilities. Special emphasis is given to providing a balance between the duration of assets and liabilities. Duration, gap and sensitivity analyses are the main methods used to manage the risks. Furthermore, various simulation techniques are employed in order to analyse the effects of market volatilities. Non-finance These exposures are managed by using natural hedges that arise from offsetting interest rate sensitive assets and liabilities. Funding risk Finance To minimize this risk, cash flows on specific dates are identified. Hence, the risk is determined and precautions are held. Therefore, periodic gap reports and flows in maturities are used as a reference to keep the specified liquidity risks within a pre-specified range. Non-finance The ability to fund the existing and prospective debt requirements is managed by maintaining the availability of adequate committed funding lines from high quality lenders. Credit risk Ownership of financial assets involves the risk that counterparties may be unable to meet the terms of their agreements. Finance Customers’ financial structure, morality, credit reports, credit needs, Bank’s lending policies and economic conjuncture are taken into consideration in credit limit allocation. The loans extended to debtor companies and Groups are monitored on a weekly basis based on the following dimensions: New Turkish lira/Foreign Currency; Cash/Non-cash; Line of Business (corporate, commercial, SME, Consumer); Financial (Banks and Subsidiaries)/Non-financial; sector; maturity; rating; concentration; and loan type. Non-finance These risks are monitored by limiting the aggregate risk to any individual counterparty. The credit risk is generally highly diversified due to the large number of entities comprising the customer bases. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Fair value of financial instruments Fair value is the amount at which a financial instrument could be exchanged in a current transaction between willing parties, other than in a forced sale or liquidation, and is best evidenced by a quoted market price, if one exists. The estimated fair values of financial instruments have been determined by the Group, using available market information and appropriate valuation methodologies. However, judgement is necessarily required to interpret market data to estimate the fair value. Accordingly, the estimates presented herein are not necessarily indicative of the amounts the Group could realise in a current market exchange. The following methods and assumptions are used in the estimation of the fair value of the financial instruments for which it is practicable to estimate fair value: Monetary assets The fair values of balances denominated in foreign currencies, which are translated at year-end exchange rates, are considered to approximate carrying value. The fair values of certain financial assets carried at cost, including cash and cash equivalents are considered to approximate their respective carrying values due to their shortterm nature. Originated loans are carried at amortized cost, less any provision for loan losses. The fair values of originated loans are considered to approximate their amortized cost calculated based on the market interest rates. The carrying values of trade receivables along with the related allowances for uncollectibility are estimated to be their fair values. The values of trading securities, available-for-sale securities and held-to-maturity securities, which have been determined by reference to market value, are considered to approximate fair values. Monetary liabilities The fair value of customer deposits, funds borrowed and other monetary liabilities are considered to approximate their respective carrying values due to their short-term nature. Long-term borrowings which, in principle, are at variable rates and denominated in foreign currencies are translated at year-end exchange rates; accordingly their carrying values approximate their fair values. vi. Earnings per share Earnings per share disclosed in the consolidated statement of income are determined by dividing net income by the weighted average number of shares outstanding during the year concerned. In Turkey, companies can increase their share capital by making a pro-rata distribution of shares ("bonus shares") to existing shareholders from retained earnings. For the purpose of earnings per share computations, the weighted average number of shares in existence during the year has been adjusted in respect of bonus share issued without a corresponding change in resources, by giving them retroactive effect for the year in which they were issued and each earlier year, as if the event had occurred at the beginning of the earliest period reported. Net income Weighted average number of shares with face value of YTL1 each Earnings per share (YTL) There was no difference between basic and diluted earnings per share for any class of shares in any of the periods. 122 DO⁄AN HOLDING ANNUAL REPORT 2004 2004 2003 239.285.805 735.288.208 0,33 436.380.361 644.875.292 0,68 vii. Comparatives Comparative figures are reclassified, where necessary, to conform to changes in presentation in the current year so that the reclassification will result in a more appropriate presentation of events or transactions. viii. Offsetting Financial assets and liabilities are offset and the net amount reported in the consolidated balance sheet when there is a legally enforceable right to set-off the recognized amounts and there is an intention to settle on a net basis, or realise the asset and settle the liability simultaneously. NOTE 5 - SEGMENTAL INFORMATION a) External Revenues Finance Media Energy Other 2004 2003 1.228.716.104 1.297.947.003 4.912.893.972 268.898.437 1.342.544.851 1.057.079.590 4.519.295.292 170.334.501 7.708.455.516 7.089.254.234 2004 2003 77.450.324 90.448.145 106.996.635 51.936.436 366.524.532 8.329.841 110.877.920 (104.353.094) 326.831.540 381.379.199 b) Operating profit/(loss) Finance Media Energy Other DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) c) Segmental analysis for the year ended at 31 December 2004 Finance Media Energy Other Inter Segment Elimination External revenues Intra segment revenues Inter segment revenues 1.228.716.104 40.527.040 13.659.585 1.297.947.003 668.282.174 12.178.125 4.912.893.972 2.263.888 268.898.437 27.954.373 231.463.999 - 7.708.455.516 736.763.587 259.565.597 Combined revenues 1.282.902.729 1.978.407.302 4.915.157.860 528.316.809 - 8.704.784.700 Combined cost of sales (683.945.204) (1.566.442.617) (4.645.700.153) (454.366.063) - (7.350.454.037) Revenues Cost of sales 1.242.375.689 (643.418.164) 1.310.125.128 (987.701.365) 4.915.157.860 (4.645.700.153) 500.362.436 (259.565.597) (429.291.039) 226.010.835 7.708.455.516 (6.480.099.886) Gross profit 598.957.525 322.423.763 269.457.707 71.071.397 (33.554.762) 1.228.355.630 (442.196.398) (103.952.848) (215.794.608) (37.768.602) (114.816.037) (47.654.478) (70.484.563) 87.837.051 47.086.250 (3.779.857) (796.205.356) (105.318.734) Operating profit before inter segment elimination 52.808.279 68.860.553 106.987.192 88.423.885 9.751.631 326.831.540 Profit elimination due to inter segment elimination 24.642.045 21.587.592 9.443 (36.487.449) (9.751.631) - Operating profit after inter segment elimination 77.450.324 90.448.145 106.996.635 51.936.436 - 326.831.540 Total Selling, distribution and administrative expenses Other operating expenses - net Total c) Segmental analysis for the year ended at 31 December 2003 Finance Media Energy Other Inter Segment Elimination External revenues Intra segment revenues Inter segment revenues 1.342.544.851 16.362.309 35.139.866 1.057.079.590 518.399.860 11.378.155 4.519.295.292 806.555 170.334.501 2.475.807 30.765.058 - 7.089.254.234 537.237.976 78.089.634 Combined revenues 1.394.047.026 1.586.857.605 4.520.101.847 203.575.366 - 7.704.581.844 Combined cost of sales (632.470.747) (1.275.729.576) (4.266.636.069) (158.566.890) - (6.333.403.282) Revenues Cost of sales 1.377.684.717 (620.160.012) 1.068.457.745 (812.303.976) 4.520.101.847 (4.266.636.068) 201.099.559 (157.312.521) (78.089.634) 55.420.290 7.089.254.234 (5.800.992.287) Gross profit 757.524.705 256.153.769 253.465.779 43.787.038 (22.669.344) 1.288.261.947 (383.274.153) (23.418.102) (191.533.450) (63.466.940) (100.475.478) (43.165.140) (63.750.316) (61.858.620) 25.885.601 (1.826.150) (713.147.796) (193.734.952) 350.832.450 1.153.379 109.825.161 (81.821.898) 1.390.107 381.379.199 15.692.082 7.176.462 1.052.759 (22.531.196) (1.390.107) - 366.524.532 8.329.841 110.877.920 (104.353.094) - 381.379.199 Selling, distribution and administrative expenses Other operating expenses - net Operating profit/(loss) before inter segment elimination Profit elimination due to inter segment elimination Operating profit/(loss) after inter segment elimination 124 DO⁄AN HOLDING ANNUAL REPORT 2004 d) Segment assets employed 2004 2003 8.721.689.122 1.933.025.436 2.067.885.354 4.186.564.241 7.294.061.798 1.815.141.377 2.090.586.041 4.071.536.292 Total combined 16.909.164.153 15.271.325.508 Less: segment elimination (5.160.340.290) (4.840.632.099) Total assets as per these consolidated financial statements 11.748.823.863 10.430.693.409 Finance Media Energy Other 1.377.164.474 1.325.128.384 952.384.982 3.531.037.583 1.435.737.478 1.209.521.060 835.934.714 3.082.172.347 Total combined 7.185.715.423 6.563.365.599 (5.214.645.168) (4.812.831.853) 1.971.070.255 1.750.533.746 974.366.277 855.885.436 2.945.436.532 2.606.419.182 Total assets Finance Media Energy Other Net assets Less: segment elimination Shareholders' equity Minority interest Total net assets as per these consolidated financial statements e) Capital expenditures for property, plant and equipment, intangible assets and investment properties and depreciation and amortization charge 2004 2003 73.952.330 94.479.677 34.800.996 19.762.877 63.113.705 87.943.594 44.786.847 56.696.348 222.995.880 252.540.494 Finance Media Energy Other 67.226.224 103.244.750 34.726.560 17.007.333 83.157.658 125.140.846 27.278.519 29.718.526 Total 222.204.867 265.295.549 Capital expenditures Finance Media Energy Other Total Depreciation and amortization charge Goodwill and amortization of goodwill have not been included in capital expenditures and depreciation charge. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) f) Interest in Joint Ventures Aggregate amounts of current assets, non-current assets, current liabilities, non-current liabilities and net income related to Joint Ventures, which are proportionately consolidated as explained under Note 3.c in these consolidated financial statements, are as follows on a combined basis: 2004 2003 Current assets Non-current assets 637.047.452 1.496.470.032 528.245.638 1.634.239.557 Total assets 2.133.517.484 2.162.485.195 752.640.115 399.046.535 981.830.834 694.073.612 594.165.590 874.245.993 2.133.517.484 2.162.485.195 2004 2003 4.978.393.352 283.959.975 110.271.941 4.584.274.706 269.580.806 68.920.381 Current liabilities Non-current liabilities Shareholders’ equity Total liabilities and shareholders' equity Revenues Gross profit Net income g) Minority interest Do¤an family 2004 Other Total Do¤an family 2003 Other Total 23.247.804 5.928.565 51.229.794 424.674.507 348.597.224 570.414 120.117.969 447.922.311 354.525.789 570.414 171.347.763 26.737.096 8.781.663 49.308.467 366.087.350 373.691.753 1.003.765 30.275.342 392.824.446 382.473.416 1.003.765 79.583.809 80.406.163 893.960.114 974.366.277 84.827.226 771.058.210 855.885.436 2004 2003 1 January Translation reserve Increase in share capital Disposal of Subsidiaries Payment of dividends Increase in minority interest due to additional Subsidiaries Other movements Net income 855.885.436 (11.250.564) 16.528.616 108.520.360 (26.662.757) 1.568.765 (5.371.087) 35.147.508 725.199.732 (14.589.607) 3.685.068 (19.662.340) (398.747) 24.187.721 (1.576.691) 139.040.300 31 December 974.366.277 855.885.436 Media Finance Energy Other Changes in minority interest during 2004 and 2003 are as follows: 126 DO⁄AN HOLDING ANNUAL REPORT 2004 h) Non-cash expenses Significant non-cash expenses included in segment results are as follows: Amortization of goodwill Provision for loan losses Interest expense accrual Impairment of property, plant and equipment Impairment of intangible assets Impairment of investment property Reserve for employment termination benefits Provision for doubtful receivables Provision for lawsuits Provision for non-cash loan losses Provision for impairment of programme stocks Provision for net realizable value Amortization of goodwill Provision for loan losses Interest expense accrual Impairment of intangible assets Impairment of investment property Reserve for employment termination benefits Provision for doubtful receivables Provision for lawsuits Provision for non-cash loan losses Provision for net realizable value Finance Media 2004 Energy Other Total 77.808.651 94.331.000 13.000.000 7.911.241 6.467.000 5.719.000 - 19.539.013 3.753.104 4.090.729 1.950.966 4.636.958 4.620.717 6.750.082 737.784 137.968 69.248.276 9.758.057 2.053.082 5.604.951 - 7.909.610 689.393 1.859.619 707.752 9.701.122 45.788 794.413 88.787.289 77.808.651 115.751.771 13.689.393 5.950.348 1.950.966 15.309.033 19.926.790 13.262.870 5.719.000 737.784 932.381 205.236.892 46.217.321 86.664.366 21.707.697 359.826.276 Finance Media 2003 Energy Other Total 15.681.969 62.496.012 2.963.061 1.047.000 7.266.000 - 18.820.436 4.166.757 18.758.791 4.142.061 6.658.536 2.002.000 1.411.228 69.248.276 23.560.000 1.945.631 - 11.429.041 24.256.801 733.676 5.122.810 760.108 88.068.712 15.681.969 101.651.810 24.256.801 18.758.791 9.784.429 11.781.346 3.049.000 7.266.000 2.171.336 89.454.042 55.959.809 94.753.907 42.302.436 282.470.194 NOTE 6 - CASH AND CASH EQUIVALENTS The breakdown of cash and cash equivalents at 31 December 2004 and 2003 are as follows: Cash Banks - demand deposits - time deposits - blocked bank accounts - reverse repurchase agreements Placements with banks Interbank money market placements Finance 2004 Other Total Finance 2003 Other Total 60.721.480 1.056.876 61.778.356 58.021.985 1.346.618 59.368.603 4.760.576 9.537.088 216.346.872 13.230.000 513.184.598 - 17.322.062 184.908.119 2.002.289 2.543.490 - 22.082.638 194.445.207 218.349.161 15.773.490 513.184.598 - 15.925.727 73.517.815 51.378.453 6.724.540 90.039.617 610.642.042 39.476.111 136.799.532 17.682.037 6.915.263 - 55.401.838 210.317.347 69.060.490 13.639.803 90.039.617 610.642.042 817.780.614 207.832.836 1.025.613.450 906.250.179 202.219.561 1.108.469.740 At 31 December 2004, interest rates for local currency time deposits are between 17% and 29% (2003: 23-45%), and interest rates for foreign currency time deposits are between 1% and 7% (2003: 0,25-8%). At 31 December 2004, the amount of reverse repurchase agreements is YTL15.773.490 (2003: YTL13.639.803). These are all shortterm with periods of less than three months with interest rates between 18% and 25% (2003: 15-26%). DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) At 31 December 2004 interest rates for placements with other banks ranged between 21% and 24% for local currency placements (2003: 26-27%), and 2% and 7% (2003: 0,5-3,5%) for foreign currency placements. At 31 December 2004, there are no interbank money market placements in local currency or denominated in foreign currency (2003: At 31 December 2003, interest rate for interbank money market placements ranged between 26% and 27% for local currency and between 0,5% and 7,5% for foreign currency). As of 31 December 2004, Subsidiaries in the finance segment pledged placements amounting to YTL209.250.000 (2003: YTL47.881.203) against credit default swaps entered into between the Subsidiaries in the finance segment and Citigroup Global Markets Limited, Lehman Brothers International, Barclays London, Merrill Lynch and Commerzbank Frankfurt maturing between 1 July 2005 and 13 October 2009. At 31 December 2004, YTL2.002.289 (2003: YTL17.682.037) of the deposits have been provided to collateralise the bank borrowings obtained by the Group and the related parties. At 31 December 2004, Subsidiaries in the insurance segment have deposit investments amounting to YTL7.096.872 (2003: YTL3.497.250) in a blocked account with a state bank in favour of the Undersecretariat of Treasury as required by Insurance Supervisory Law No: 7397. Cash and cash equivalents included in the consolidated statements of cash flows for the year ended 31 December 2004 and 2003 are as follows: Cash and amounts due from banks (excluding accrued interest) 2004 2003 2002 737.720.975 1.034.448.437 1.990.707.709 NOTE 7 - INVESTMENTS a) Trading Securities The breakdown of trading securities at 31 December 2004 and 2003 is as follows: Government bonds Treasury bills Corporate bonds Equity stocks Eurobonds Other Finance 2004 Other Total Finance 2003 Other Total 230.894.736 83.016.333 2.154.402 1.514.069 39.970.938 7.757.551 25.092.672 31.470.388 6.470.157 2.769.948 - 255.987.408 114.486.721 2.154.402 7.984.226 42.740.886 7.757.551 509.420.244 39.292.272 15.402.655 1.846.332 111.164 59.184 23.985.948 20.897.517 3.012.241 - 509.479.428 63.278.220 15.402.655 22.743.849 3.012.241 111.164 365.308.029 65.803.165 431.111.194 566.072.667 47.954.890 614.027.557 The Group holds trading securities amounting to YTL336.697.308 in local currency (2003: YTL521.361.370) and YTL94.413.886 in foreign currency (2003: YTL92.666.187). There are no blocked trading securities held by the Group in the non-finance segment at 31 December 2004 (2003: YTL25.480.839). At 31 December 2004, there are no corporate bonds held by the Subsidiaries in the finance segment pledged against a Credit Default Swap (2003: YTL15.402.655). Treasury bills amounting to YTL278.000 are pledged for operational requirements in IMKB Takas ve Saklama Bankas›. At 31 December 2004, included in trading securities pledged under repurchase agreements with customers are discounted government bonds denominated in local currency amounting to YTL15.566.000 (2003: YTL193.243.799) and listed equity shares of the Bank's major shareholder, Do¤an Holding, amounting to YTL429.000. At 31 December 2004, the net unrealised gain on trading securities amounted to YTL6.253.000 (2003: YTL72.513.068). 128 DO⁄AN HOLDING ANNUAL REPORT 2004 The interest rates for treasury bills and government bonds held at 31 December 2004 for local currency are between 17% and 29% (2003: 22-36%), and for foreign currency between 3% and 11% (2003: 4-11%). Equity stocks of the Subsidiaries and Joint Ventures held by the Group classified under trading securities at 31 December 2004 and 2003 are as follows: POAfi D›flbank Ray Sigorta Do¤an Yay›n Do¤an Gazetecilik DBR Hürriyet 2004 2003 3.860.174 3.219.383 136.030 - 4.133.423 1.542.533 131.121 4.092.362 1.731.510 790.051 8.199.913 7.215.587 20.620.913 b) Securities available-for-sale: Debt Securities: Government bonds Eurobonds Treasury bills U.S. Government bonds Corporate bonds Other Finance 2004 Other Total Finance 2003 Other Total 930.372.051 263.157.441 155.919.117 53.121.883 1.195.601 - 930.372.051 263.157.441 155.919.117 53.121.883 1.195.601 866.146.766 597.358.420 25.715.371 48.132.790 2.195.978 - 866.146.766 597.358.420 25.715.371 48.132.790 2.195.978 1.403.766.093 - 1.403.766.093 1.539.549.325 - 1.539.549.325 Finance 2004 Other Total Finance 2003 Other Total 8.738.880 6.502.075 4.288.701 8.738.880 10.790.776 5.347.658 6.916.646 5.323.943 5.347.658 12.240.589 15.240.955 4.288.701 19.529.656 12.264.304 5.323.943 17.588.247 1.419.007.048 4.288.701 1.423.295.749 1.551.813.629 5.323.943 1.557.137.572 Equity securities: Listed Unlisted Total securities available-for-sale Debt securities are comprised of discount and coupon government bonds, treasury bills and Eurobonds issued by the Undersecretariat of Treasury of the Republic of Turkey. Interest rates for treasury bills and government bonds held at 31 December 2004 vary between 20% and 28% (2003: 25-36%) for local currency securities, and between 5% and 11% for foreign currency securities and Eurobonds (2003: 8-12%). At 31 December 2004, investment securities available-for-sale amounting to YTL23.318.000 (2003: YTL20.936.639) have been pledged by a government bank in favour of the Undersecretariat of the Treasury for the legal requirements of the Group’s insurance companies. At 31 December 2004, the net unrealised gain on investment securities available-for-sale amounts to YTL153.787.000 (2003: YTL194.904.728). DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Equity stocks classified under securities available-for-sale at 31 December 2004 and 2003 are as follows: 2004 Name of the company Listed: Türkiye S›nai Kalk›nma Bankas› A.fi ("TSKB") Anadolu Hayat Sigorta A.fi. 2003 YTL % YTL % 4.778.880 3.960.000 3 1 3.635.541 1.712.117 3 1 8.738.880 Unlisted: ‹MKB Takas Bank A.fi. Aks Televizyon Reklamc›l›k ve Filmcilik Sanayi ve Ticaret A.fi. Çelik Enerji Cam Elyaf Sanayi A.fi. D Tek Bilgi ve ‹letiflim ‹fllemleri A.fi. (*) Bankalararas› Kredi Kartlar› Merkezi Other 5.347.658 3.811.881 2.922.593 1.965.400 528.592 724.794 837.516 2 9 1 100 2 - 3.811.881 2.922.593 559.519 1.965.400 1.596.833 724.794 659.569 10.790.776 12.240.589 19.529.656 17.588.247 2 9 99 1 100 2 - (*) This Subsidiary of Do¤an Holding has not been consolidated due to grounds of materiality. Available-for-sale equity investments that do not have a quoted market value and whose fair values can not be reliably measured are stated at their restated costs less any impairment. For the listed equity investments, TSKB and Anadolu Hayat Sigorta A.fi., fair value is determined by reference to the Istanbul Stock Exchange quoted bid price at 31 December 2004. c) Securities held-to-maturity: The breakdown of securities held-to-maturity at 31 December 2004 and 2003 is as follows: Government bonds Treasury bills Eurobonds Corporate bonds Finance 2004 Other Total Finance 2003 Other Total 452.884.919 9.923.054 157.362.285 20.529.823 - 452.884.919 9.923.054 157.362.285 20.529.823 16.866.749 16.000.928 1.557.580 - 18.424.329 16.000.928 640.700.081 - 640.700.081 32.867.677 1.557.580 34.425.257 At 31 December 2004, investment securities held-to-maturity amounting to YTL17.539.848 (2003: YTL14.770.771) have been pledged by a government bank in favour of the Undersecretariat of the Treasury for the legal requirements of the Group’s insurance companies. At 31 December 2004, corporate bonds of Subsidiaries in the finance segment with a carrying value of YTL66.635.000 consists of bonds issued by Lehman Brothers International and Citigroup Global Markets Limited maturing between 2006 and 2009 and pledged against credit default swap transactions (2003: YTL16.000.928). At 31 December 2004, YTL433.061.000 (2003: YTL108.754.000) of local currency government bonds and treasury bills of investment securities have been pledged under repurchase agreements with customers by the Group. 130 DO⁄AN HOLDING ANNUAL REPORT 2004 Included in Eurobonds are YTL26.815.000 of Eurobonds issued by the Ministry of Finance of the Russian Federation pledged against a total return swap transaction between the Group and foreign bank maturing in 2009 and subject to a repurchase agreement with the same counterparty of a YTL21.179.000 portion of the Eurobond, with the maturity date of the swap transaction. At 31 December 2004, available-for-sale and held-to-maturity investments amounting to YTL375.811.000 (2003: YTL149.297.000) have been pledged to third parties namely, CBRT for legal requirements and ‹stanbul Menkul K›ymetler Borsas› Takas ve Saklama Bankas› A.fi. ("‹MKB Takas Bank A.fi.") as a guarantee for stock exchange and money market operations from investments securities. YTL23.293.000 of Eurobonds has been pledged against repo transactions from investments securities. Government bonds amounting to YTL407.581.000 have been pledged by one of the Subsidiaries of D›flbank in CBRT against the funding it has obtained from D›flbank, one of the Subsidiaries of the Group. The comparison of the fair values of government bonds, treasury bills and corporate bonds in the investment portfolio classified as held-to-maturity with the carrying values is as follows: Government bonds and treasury bills Eurobonds Corporate bonds Carrying value 31 December 2004 Fair value 31 December 2003 Carrying value Fair value 462.807.973 157.362.285 20.529.823 474.848.000 172.735.824 21.197.000 18.424.329 16.000.928 18.431.104 16.001.259 640.700.081 668.780.824 34.425.257 34.432.363 Interest rate for government bonds and treasury bills held to maturity at 31 December 2004 vary between 24% and 26% (2003: 29-55%). Interest rates for corporate bonds at 31 December 2004 vary between 2,78% and 6,75% (2003: 2,78%). At 31 December 2004, the net unrealised gain on investment securities held-to-maturity amounts to YTL41.227.000 (2003: YTL8.058.750). The breakdown of debt securities, classified as investment securities available-for-sale and held-to-maturity, as per their maturities at 31 December 2004 and 2003 are as follows: 2004 2003 13.847.034 8.445.175 869.615.885 1.152.558.080 67.595.750 54.175.674 515.295.865 936.907.293 2.044.466.174 1.573.974.582 2004 2003 34.425.257 20.825.000 Additions Transfer from available-for-sale Redemptions Translation difference Monetary gain 513.357.824 134.499.000 (12.727.000) (21.735.000) (7.120.000) 40.491.257 (23.622.000) (3.269.000) 31 December 640.700.081 34.425.257 1-30 days 31-90 days 91 days - 1 year Over 1 year The movement of held-to-maturity securities for the years ending at 31 December 2004 and 2003 is as follows: 1 January DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) NOTE 8 - RESERVE DEPOSITS WITH THE CENTRAL BANK OF TURKEY Reserve deposits 2004 2003 462.049.972 260.925.234 According to the regulations of the CBT, banks are required to maintain reserve deposits equivalent to a certain portion of their customer deposits, other than Interbank deposits, based on the type of deposits (foreign currency or YTL), at different percentages ranging from 6% to 11% (2003: 6% to 11%). These funds are not available to finance the day-to-day operations of the Subsidiaries in the finance segment. NOTE 9 - ORIGINATED LOANS 2004 2003 2.945.597.006 556.539.754 2.268.347.750 393.878.345 3.502.136.760 2.662.226.095 1.448.180.547 998.613.000 120.156.241 1.226.518.214 823.253.875 86.899.943 150.177.304 132.319.014 21.590.000 90.519.727 48.895.160 54.087.732 2.829.236.819 2.371.973.938 Retail: Credit cards Other consumer loans 350.346.000 215.464.066 205.727.683 64.128.529 Total retail loans 565.810.066 269.856.212 3.395.046.885 2.641.830.150 Loans under legal follow-up Other impaired loans 161.787.846 93.250.265 93.157.832 10.868.696 Total impaired loans 255.038.111 104.026.528 Total gross loans and advances 3.650.084.996 2.745.856.678 Less: Provision for loan losses (147.948.236) (83.630.583) Net loans and advances to customers 3.502.136.760 2.662.226.095 Short-term originated loans Long-term originated loans Corporate and commercial loans: Commercial and industrial loans Export loans Investment loans Investment in direct finance leases - net of unearned finance income Originated loans to the Undersecretariat of the Treasury of the Prime Ministry of the Republic of Turkey Factoring receivables Total corporate and commercial loans Originated loans include funds transferred at issuance date for the treasury bills issued by the Undersecretariat of Treasury for the Government of Republic of Turkey. At 31 December 2004, interest rates vary between 2% and 4,5% (2003: 3,5-7,5%) per annum for foreign currency loans and 18% and 25% (2003: 20-45%) per annum for Turkish lira loans. 132 DO⁄AN HOLDING ANNUAL REPORT 2004 At 31 December 2004, the Group followed the local regulations as specified by the Banking Regulation and Supervision Agency and classified credit card receivables of YTL102.607.000 in the 3rd, 4th and 5th receivable groups as non-performing, of YTL78.722.000 in 2nd receivable group as closely monitored loans and receivables respectively and recognized YTL64.827.000 of specific provision for loan losses based on the provisioning matrix as stipulated in the local regulation by which provisions are set aside by the banks in Turkey in these consolidated financial statements. However, had the impairment loss on the credit card receivables portfolio been measured in accordance with IAS 39, an estimated additional provision of YTL38.500.000 (approximately YTL24.000.000 with the Holding’s ownership interest) would be recognized in the accompanying consolidated financial statements at 31 December 2004. The loans and advances to customers according to maturity are as follows: 2004 1-30 days 31-90 days 91 days - 1 year Over 1 year 908.872.368 733.417.000 1.303.307.638 556.539.754 3.502.136.760 The banking loans in 1-30 days maturity includes demand and impaired loans amounting to YTL13.040.000. Movement in provisions for loan losses is as follows: 2004 Balance at 1 January Loan impairment expense for the period Recoveries of amounts previously provided Monetary gain 83.630.583 88.580.651 (10.772.000) (13.490.998) Balance at 31 December 147.948.236 The loans and advances to customers include finance lease receivables, as shown below: 2004 2003 Gross investment in finance leases Less: Unearned finance income 171.010.304 (20.833.000) 147.399.430 (15.080.416) Net investment in finance leases 150.177.304 132.319.014 2004 2003 80.612.000 56.603.000 11.551.000 1.411.304 85.257.229 37.313.414 9.569.410 178.961 - 150.177.304 132.319.014 The maturity analysis of net investment in finance leases as of 31 December 2004 and 2003 is as follows: 2004 2005 2006 2007 2008 DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Economic sector risk concentrations for the performing loan portfolio are as follows: 2004 Consumer loans and credit cards Textiles Wholesale and retail trade Construction and cement Financial institutions Food and beverage Metal processing Media Medicine, chemicals and dyes Non-metal mine processing Machinery and equipment Automotive Tourism Other production Durable goods Agriculture Originated loans to the Undersecretariat of the Treasury of the Prime Ministry of the Republic of Turkey Oil and gas Other 2003 YTL % YTL % 565.810.000 422.793.000 317.663.962 300.375.000 230.102.000 216.210.000 155.388.000 145.441.406 122.804.000 117.097.000 109.071.000 107.838.000 102.526.940 99.545.000 57.310.000 49.828.358 17 12 9 9 7 6 5 4 4 3 3 3 3 3 2 1 269.856.211 393.666.851 386.119.035 227.005.534 204.673.876 240.894.873 134.694.571 104.183.551 84.205.584 71.412.000 42.151.000 63.667.651 64.930.349 64.221.000 50.320.949 60.058.410 10 15 15 9 8 9 5 4 3 3 2 2 2 2 2 2 21.590.000 13.537.152 240.116.067 1 1 7 48.895.160 67.206.421 63.667.124 2 3 2 3.395.046.885 100 2.641.830.150 100 Notional amount Assets Liabilities 247.782.000 384.334.000 141.527.063 202.500.000 122.381.000 324.000.000 2.035.000 8.929.000 236.929 224.000 1.557 10.919.689 (1.721.000) (10.676.581) (117.595) (812.000) (1.547) (16.000) 1.422.524.063 22.346.175 (13.344.723) 114.747.115 379.302.004 19.277.705 633.015.751 1.427.556 7.642.095 - (648.890) (105.871) (142.300) - 1.146.342.575 9.069.651 (897.061) NOTE 10 - DERIVATIVE FINANCIAL INSTRUMENTS The Group utilises the following derivative instruments for non-hedging purposes: Fair values 2004 Foreign exchange derivatives Currency swaps Currency futures Interest rate swaps Foreign currency options Credit default swaps Total derivative assets/(liabilities) 2003 Foreign exchange derivatives Currency swaps Currency futures Interest rate option Total derivative assets/(liabilities) Although certain derivative transactions provide effective economic hedges under the Group’s risk management position, they do not qualify for hedge accounting under the specific rules in IAS 39 and are therefore treated as derivatives held-to-maturity. 134 DO⁄AN HOLDING ANNUAL REPORT 2004 NOTE 11 - TRADE RECEIVABLES 2004 2003 544.699.191 216.693.638 5.961.232 484.251.717 159.415.509 7.673.569 767.354.061 651.340.795 (45.493.095) (29.173.899) 721.860.966 622.166.896 3.307.464 4.321.777 2.867.739 662.051 7.629.241 3.529.790 Short-term trade receivables: Trade receivables - net of unearned finance income Notes receivables - net of unearned finance income Other Less: Provision for doubtful receivables Long-term trade receivables: Trade receivables - net of unearned finance income Notes receivables - net of unearned finance income Movement of the provisions for doubtful receivables in 2004 is as follows: 1 January 2004 29.173.899 Provisions reserved in 2004 Collections Monetary gain 22.609.274 (2.682.484) (3.607.594) 31 December 2004 45.493.095 NOTE 12 - TRANSACTIONS AND BALANCES WITH RELATED PARTIES i) Amounts due from and due to related parties: Due from related parties: D Yap› ve ‹nflaat Sanayi ve Ticaret A.fi. ("D Yap›") Alo Teledünya A.fi. ("Alo Teledünya") Do¤an D›fl Ticaret (*) Other Due to related parties: D Yap› Adilbey Holding A.fi. ("Adilbey Holding") Do¤an D›fl Ticaret (*) Ça¤dafl Pazarlama Other 2004 2003 1.513.490 342.762 507.393 663.427 369.899 6.118.502 1.483.019 2.363.645 8.634.847 2004 2003 5.003.568 55.652 473.168 7.223.677 1.111.154 3.781.162 390.472 3.141.501 5.532.388 15.647.966 (*) Due to the fact that Do¤an D›fl Ticaret is consolidated on a line-by-line basis at 31 December 2004, Do¤an D›fl Ticaret balances and transactions are excluded from related parties. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) ii) Transactions with related parties: Major purchases from related parties for the years ended 31 December 2004 and 2003 are as follows: Service and product purchases: D Yap› Adilbey Holding Do¤an D›fl Ticaret (*) Other 2004 2003 6.637.129 1.914.805 401.459 12.739.486 141.166 175.272.627 1.895.019 8.953.393 190.048.298 2004 2003 - 575.558 2.745 5.160 - 583.463 2004 2003 7.225.146 467.053 224.103 282.839 14.396.304 44.878 201.527 2.523.255 1.213.611 8.199.141 18.379.575 2004 2003 18.762 12.086 - 13.172 30.848 13.172 Property, plant and equipment purchases: Ortado¤u Otomotiv Ticaret A.fi. ("Ortado¤u Otomotiv") Do¤an D›fl Ticaret (*) Other Sales to related parties, net of sales discounts and returns, for the years ended 31 December 2004 and 2003 are as follows: Service and product sales: Adilbey Holding Ortado¤u Otomotiv D Yap› Do¤an D›fl Ticaret (*) Other Property, plant and equipment sales: Ça¤dafl Pazarlama Adilbey Holding D Yap› (*) Due to the fact that Do¤an D›fl Ticaret is consolidated on a line-by-line basis at 31 December 2004, Do¤an D›fl Ticaret balances and transactions are excluded from related parties. 136 DO⁄AN HOLDING ANNUAL REPORT 2004 Other transactions with related parties for the years ended 31 December 2004 and 2003 are as follows: Interest expense - finance: 2004 2003 Do¤an family D›flbank Emekli Sand›¤› Adilbey Holding Other (11.229.248) (8.199.130) (1.411.396) (1.331.474) (881.197) (6.319.008) (1.248.363) Interest Expense (22.171.248) (8.448.568) 2004 2003 Adilbey Holding Other, net 2.240.689 218.990 45.012 491.434 Interest Income 2.459.679 536.446 2004 2003 D Yap› Adilbey Holding Do¤an D›fl Ticaret (*) (299.293) (116.126) - (193.793) (2.122.270) Interest Expense (415.419) (2.316.063) Interest income/(expense) - net 2.044.260 (1.779.617) Interest income/(expense) - non-finance: (*) Due to the fact that Do¤an D›fl Ticaret is consolidated on a line-by-line basis at 31 December 2004, Do¤an D›fl Ticaret balances and transactions are excluded from related parties. NOTE 13 - INVENTORIES 2004 2003 236.602.686 23.617.620 7.856.941 12.377.779 10.395.836 26.129.621 157.860.437 25.928.499 5.940.335 12.711.674 12.491.674 17.967.643 316.980.483 232.900.262 (13.133.545) (13.149.015) 303.846.938 219.751.247 Short-term inventories: Finished goods and merchandise Raw materials and supplies Semi-finished goods Promotion stocks Spares, supplies and advances Other inventories Provision for net realizable value Other inventories mainly consist of fuels and lubricants in transit. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) 2004 2003 5.963.500 - 5.963.500 - Long-term inventories: Construction-in-progress inventories Long-term construction-in-progress inventories are the restated costs of the construction at Istanbul Beylikdüzü at 31 December 2004; mainly the rough construction work, infrastructure, isolation and environment arrangement incurred in accordance with the construction agreement signed with D Yap› at 25 June 2004. NOTE 14 - OTHER CURRENT ASSETS Prepaid expenses Special Consumption Tax exemption (*) Prepaid taxes and funds Advances given Receivables from other banks Value Added Tax ("VAT") receivable Deferred acquisition costs Lawsuit and court expenses receivable Programme stocks Income accruals Other Impairment for programme stocks 2004 2003 23.667.642 20.776.442 17.817.311 15.004.021 14.534.726 14.313.557 14.121.000 6.132.255 3.951.200 1.308.880 38.368.442 22.202.593 16.936.892 33.638.138 11.669.514 10.082.477 7.362.664 10.632.637 2.683.945 3.622.791 1.817.927 28.997.037 169.995.476 149.646.615 (737.784) - 169.257.692 149.646.615 (*) On deliveries made to certain military institutions, embassies and petroleum searching companies, Special Consumption Tax exemption to be used through the purchases from Tüprafl has been obtained. At 31 December 2004, the amount reflected in these consolidated financial statements corresponds to the exemptions sent to Tüprafl but not used as of the date of these consolidated financial statements. NOTE 15 - INVESTMENT PROPERTIES 1 January 2004 Additions Disposals Transfers Impairment (*) 31 December 2004 37.779.397 9.005.075 5.166.041 1.696.999 (797.967) (398) (2.176.637) - 6.293.359 (938.573) 46.264.193 9.763.103 46.784.472 6.863.040 (798.365) (2.176.637) 5.354.786 56.027.296 1.092.450 390.549 (250) - - 1.482.749 1.092.450 390.549 (250) - - 1.482.749 Cost: Land and land improvements Buildings Accumulated depreciation: Buildings Net book value 45.692.022 54.544.547 (*) The amount of impairment losses accounted for investment properties at 31 December 2003 is YTL18.758.791. At 31 December 2004, in accordance with the expertise reports prepared by certified real estate valuation companies, the fair value of the investment properties were found to have increased by YTL7.305.752. Since the increase in the fair value of the investment properties does not exceed the impairment loss accounted for in the year 2003, the increase is accounted for in other operating income in the consolidated financial statements at 31 December 2004 (Note 30). Additionally, in accordance with the reports of the certified real estate valuation companies, the additional provision for impairment of investment properties amounts to YTL1.950.966 (Note 30). At 31 December 2004, the net amount of movements related to impairment is YTL5.354.786. 138 DO⁄AN HOLDING ANNUAL REPORT 2004 NOTE 16 - PROPERTY, PLANT AND EQUIPMENT Movement for property, plant and equipment and related depreciation for the year ended 31 December 2004 is as follows: 1 January 2004 Additions Acquisitions (*) 189.750.920 498.892.041 1.112.919.250 89.210.042 487.100.839 207.296.368 111.017.471 17.829.876 9.268.660 16.131.492 32.153.343 8.427.816 32.422.007 29.051.959 12.609.519 43.087.927 12.595.540 305.568 214.863 1.499.217 2.566 (200.538) (2.891.424) (8.037.377) (7.618.272) (20.041.064) (12.676.206) (7.304.619) (360.897) 2.714.016.807 183.152.723 14.617.754 (59.130.397) 15.675.508 88.059.515 720.024.180 30.541.266 389.620.400 110.712.579 32.674.959 3.395.673 12.909.189 62.802.073 9.825.013 37.307.334 30.649.769 27.879.558 229.918 139.236 17.649 540.396 - (25.456) (308.549) (7.292.032) (6.040.512) (9.758.541) (10.460.710) (2.896.436) 1.387.308.407 184.768.609 927.199 (36.782.236) Impairment Currency translation differences (70.000) (342.701) (8.832.692) (4.444.000) - (562.382) 202.627.474 (1.205.470) 523.940.590 (2.589.794) 1.147.979.141 (1.198) 90.491.592 (125.782) 493.052.385 - 222.716.662 - 141.275.865 (10.043) 13.304.122 915.006 (13.689.393) (4.494.669) 2.835.387.831 Disposals Transfers (**) 31 December 2004 Cost: Land and land improvements Buildings Machinery and equipment Motor vehicles Furniture and fixtures Leasehold improvement Other fixed assets Construction in progress 4.370.814 488.411 13.570.852 258.341 1.029.860 3.488.541 24.953.494 (47.245.307) Accumulated depreciation: Land and land improvements Buildings Machinery and equipment Motor vehicles Furniture and fixtures Leasehold improvement Other fixed assets Net book value 1.326.708.400 - - (121.270) (556.044) (380) (85.684) - 19.045.725 100.768.803 775.117.413 34.343.036 417.623.905 130.901.638 57.658.081 - (763.378) 1.535.458.601 1.299.929.230 (*) Balances of Do¤an D›fl Ticaret and Orta Anadolu Otomotiv at the date of their acquisitions are included in the "Acquisitions" column of the movement schedule. (**) Transfers of the property, plant and equipment with a net amount of YTL915.006 is related with investment properties (Note 15) and intangible assets (Note 16) amounting to YTL2.176.637 and YTL1.261.631 respectively. Machinery and equipment, furniture and fixtures, motor vehicles and leasehold improvements include finance leased assets amounting to YTL43.348.308, YTL105.991.471, YTL1.942.688 and YTL2.240.451 respectively at 31 December 2004. The accumulated depreciation related to finance leased assets amounts to YTL111.074.949 at 31 December 2004. At 31 December 2004, mortgages on property, plant and equipment amount to YTL132.582.663 (2003: YTL150.577.142). DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) NOTE 17 - INTANGIBLE ASSETS Movement for intangible assets and related amortization for the year ended 31 December 2004 is as follows: Cost Accumulated amortization Net book value 1 January 2004 Additions Disposals Transfers (*) Impairment 207.854.209 (114.357.649) 32.980.117 (37.045.709) (8.318.857) 4.874.172 1.261.631 - (4.090.729) - Currency Translation Differences (98.203) 229.588.168 79.338 (146.449.848) 93.496.560 Goodwill (Note 32) Accumulated amortization 1.936.772.430 (435.283.757) Net book value 1.501.488.673 31 December 2004 83.138.320 12.650.626 (89.267.652) (31.887.142) 4.200.336 - (1.859.619) - - 1.915.676.295 - (520.351.073) 1.395.325.222 Negative goodwill (Note 32) Accumulated amortization (7.700.916) 898.442 Net book value (6.802.474) (6.322.111) 1.588.182.759 1.472.141.431 Total net book value 480.363 - - - - (7.700.916) 1.378.805 (*) Transfers amounting to YTL1.261.631 have been made from property, plant and equipment to intangible assets. NOTE 18 - BANK BORROWINGS, EUROBOND AND MURABAHA SYNDICATION Breakdown of bank borrowings at 31 December 2004 and 2003 is as follows: YTL 2004 Foreign Currency YTL 2003 Foreign Currency Total Total 22.363.213 545.330.000 922.976.536 545.330.000 945.339.749 50.805.841 319.208.019 600.437.320 319.208.019 651.243.161 22.363.213 1.468.306.536 1.490.669.749 50.805.841 919.645.339 970.451.180 64.101.000 34.714.000 27.119.000 90.929.000 91.220.000 125.643.000 66.635.244 7.714.950 52.463.457 10.026.925 119.098.701 17.741.875 98.815.000 118.048.000 216.863.000 74.350.194 62.490.382 136.840.576 121.178.213 1.586.354.536 1.707.532.749 125.156.035 982.135.721 1.107.291.756 18.787.878 243.344.279 262.132.157 38.677.915 451.786.788 490.464.703 - 104.087.152 104.087.152 7.325.566 95.007.715 102.333.281 18.787.878 347.431.431 366.219.309 46.003.481 546.794.503 592.797.984 139.966.091 1.933.785.967 2.073.752.058 171.159.516 1.528.930.224 1.700.089.740 Short-term bank borrowings Finance segment Foreign institutions and banks Syndication loan Other Domestic banks Türk Eximbank Other Total short-term bank borrowings-finance segment Non-finance segments Bank borrowings Short-term portion of long-term borrowings Total short-term bank borrowingsNon-finance segments Total short-term bank borrowings 140 DO⁄AN HOLDING ANNUAL REPORT 2004 YTL 2004 Foreign Currency YTL 2003 Foreign Currency Total Total Finance Segment Foreign institutions and banks Türk Eximbank Other - 137.382.464 25.729.000 137.382.464 25.729.000 - 217.270.816 17.225.340 - 217.270.816 17.225.340 - Total long-term bank borrowingsfinance segments - 163.111.464 163.111.464 - 234.496.156 234.496.156 Non-finance segments Bank borrowings 187.176 600.504.159 600.691.335 13.264.431 979.416.982 992.681.413 Total long-term bank borrowingsnon-finance segments 187.176 600.504.159 600.691.335 13.264.431 979.416.982 992.681.413 Total long-term bank borrowings 187.176 763.615.623 763.802.799 13.264.431 1.213.913.138 1.227.177.569 Long-term bank borrowings A syndicated credit facility obtained on 9 August 2004 in the amount of YTL545.330.000 (2003: YTL319.208.019) with an interest rate of annual LIBOR plus of 0,60% (2003: Libor+0,85%) and maturity date of 8 August 2005, was provided by 60 international banks including ING Bank N.V. as the leader of the consortium. The redemption schedules of long-term borrowings at 31 December 2004 and 2003 are summarised below: 2005 2006 2007 and after Finance 2004 Non-finance Total Finance 2003 Non-finance Total 115.076.888 48.034.576 280.967.218 319.724.117 396.044.106 367.758.693 75.468.804 151.680.245 7.347.107 610.334.670 260.636.637 121.710.106 685.803.474 412.316.882 129.057.213 163.111.464 600.691.335 763.802.799 234.496.156 992.681.413 1.227.177.569 As of 31 December 2004, interest rates for local currency finance segment bank borrowings are between 17% and 24% (2003: 20-30%), and for foreign currency finance segment bank borrowings 1% to 7% (2003: 1-6%); for local currency non-finance segment bank borrowings 0% to 32% (2003: 0-58%), and for foreign currency non-finance segment bank borrowings 3% to 13% (2003: 1-12%). Eurobond The issue and sale procedures of Eurobond performed by PO Oil Financing Limited, a subsidiary of POAfi, were completed by 22 July 2004 and the Eurobond issued with a nominal value of USD175.000.000 (USD82.993.039 with the Holding’s ownership interest) are registered at Luxembourg Stock Exchange. The Eurobond issued have a maturity of five years; beginning on 22 July 2004 and maturing on 22 July 2009. The Eurobond has a fixed interest rate of 9,75% and the interest will be paid semi-annually. At 31 December 2004, the amortized cost of the bonds held outside the Group calculated using the effective yield method amounts to YTL110.464.675 with the Holding’s ownership interest. Murabaha syndication POAfi signed a murabaha syndication agreement at 15 July 2004 for an amount of USD92.500.000 (USD43.867.749 with the Holding’s ownership interest), at which Citi Islamic Bank E.C, and Kuveyt Türk Evkaf Finans Kurumu A.fi. participated and Citi Islamic Investment Bank E.C was also the agent. The murabaha syndication has a fixed interest rate and a maturity date of 14 July 2006. The effective fixed interest rate is 6,89%. At 31 December 2004, the short-term and the long-term portions of the murabaha syndication amounts to YTL27.864.682 (YTL13.214.712 with the Holding’s ownership interest) and YTL96.252.995 (YTL45.647.592 with the Holding’s ownership interest), respectively. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) The redemption schedule of murabaha syndication (with the Holding’s ownership interest) is summarized below: 31 December 2004 (USD) 2005 2006 9.748.389 34.119.360 43.867.749 NOTE 19 - BANKING AND CUSTOMER DEPOSITS The breakdown of banking deposits according to type and maturity at 31 December 2004 and 2003 is as follows: Bank deposits Customer deposits Short-term 2004 Long-term Total Short-term 2003 Long-term Total 485.734.000 3.892.438.582 21.170.000 23.404.000 506.904.000 3.915.842.582 119.405.150 3.525.973.030 36.961.958 119.405.150 3.562.934.988 4.378.172.582 44.574.000 4.422.746.582 3.645.378.180 36.961.958 3.682.340.138 Demand/Current 2004 Term Total Demand/Current 2003 Term Total 396.000 30.109.000 5.651.000 396.000 35.760.000 154.823 38.006.701 2.807.300 18.896.340 2.962.123 56.903.041 - 90.066.000 90.066.000 - - - 30.505.000 95.717.000 126.222.000 38.161.524 21.703.640 59.865.164 48.000 146.000 3.755.000 56.879.000 3.803.000 57.025.000 2.288.339 54.643 9.138.210 48.058.794 11.426.549 48.113.437 - 319.854.000 319.854.000 - - - 194.000 380.488.000 380.682.000 2.342.982 57.197.004 59.539.986 30.699.000 476.205.000 506.904.000 40.504.506 78.900.644 119.405.150 Foreign currency: Domestic banks Foreign banks Funds deposited under repurchase agreements Turkish lira: Domestic banks Foreign banks Funds deposited under repurchase agreements Total bank deposits At 31 December 2004, interest rates for foreign currency time deposits are between 2,68% and 3,75% (2003: 2,5-5%), and interest rates for local currency time deposits are between 21,5% and 23% (2003: 25-35%). 142 DO⁄AN HOLDING ANNUAL REPORT 2004 The breakdown of customer deposits according to type and maturity at 31 December 2004 and 2003 is as follows: Foreign currency: Saving deposits Commercial deposits Turkish lira: Saving deposits Commercial deposits Securities deposited under repurchase agreements Total customer deposits Demand/Current 2004 Term Total Demand/Current 2003 Term Total 156.915.464 268.349.746 929.311.000 654.702.982 1.086.226.464 923.052.728 161.308.130 206.781.178 999.382.331 420.264.841 1.160.690.461 627.046.019 425.265.210 1.584.013.982 2.009.279.192 368.089.308 1.419.647.172 1.787.736.480 77.267.000 168.607.062 1.207.434.000 417.005.449 1.284.701.000 585.612.511 48.749.564 136.497.349 813.583.969 398.440.168 862.333.533 534.937.517 - 36.249.879 36.249.879 - 377.927.458 377.927.458 245.874.062 1.660.689.328 1.906.563.390 185.246.913 1.589.951.595 1.775.198.508 671.139.272 3.244.703.310 3.915.842.582 553.336.221 3.009.598.767 3.562.934.988 The breakdown of customer deposits according to type and maturity at 31 December 2004 and 2003 is as follows: Demand 1-30 days 31-90 days 91 days - 1 year Over 1 year 2004 2003 701.838.272 2.772.702.310 430.584.000 473.048.000 44.574.000 593.840.727 2.380.935.228 374.621.907 295.980.318 36.961.958 4.422.746.582 3.682.340.138 At 31 December 2004, interest rates for foreign currency time deposits are between 2,5% and 6,75% (2003: 2,5-5%), and interest rates for local currency time deposits are between 17% and 29,5% (2003: 25-35%). NOTE 20 - TRADE PAYABLES Short-term trade payables: 2004 2003 Trade accounts payable - net of unincurred credit finance charges Notes payable - net of unincurred credit finance charges Other 510.633.680 8.533.725 2.128.268 358.986.562 6.340.013 913.332 Short-term trade payables 521.295.673 366.239.907 Long-term trade payables 57.056.762 42.423.871 Long-term payables to suppliers relate to the purchase of machinery and equipment. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) The redemption schedule of long-term payables is summarized below: Year 2004 2003 32.983.939 24.072.823 15.598.562 10.200.509 16.624.800 57.056.762 42.423.871 2004 2003 Unearned premiums reserve - net of reinsurance Claim provisions - net of reinsurance Deferred commission income 48.034.537 27.268.137 5.056.435 37.903.575 20.699.598 4.168.178 Insurance technical reserves - current 80.359.109 62.771.351 Life assurance provision 26.628.076 22.360.241 Insurance technical reserves - non-current 26.628.076 22.360.241 2004 2003 167.309.539 76.111.000 50.256.239 39.260.567 38.148.000 22.431.097 18.769.953 17.880.000 11.000.000 10.457.000 8.260.810 6.240.902 1.139.815 101.187.736 135.723.620 58.645.935 47.310.103 39.974.109 30.898.517 7.919.029 35.966.684 14.102.660 5.880.986 9.404.126 3.428.159 15.871.853 101.914.117 568.452.658 507.039.898 2005 2006 2007 and after NOTE 21 - INSURANCE TECHNICAL RESERVES NOTE 22 - OTHER CURRENT LIABILITIES Taxes and withholdings payables Blocked merchant accounts Fuel purchase certificates (**) Payables to Privatization Administration ("PA") (*) Cheques at clearing Provision for lawsuits Import transfers and payment orders Provision for credit related commitments (Note 33) Personnel expenses Blocked cheques and deposits Compensation to be paid Advances received Provision for expenses Other (*) Whereas the payment of the remaining amount resulting from the debt from ‹fl Do¤an’s purchase of 25,8% of POAfi shares from the PA in relation to the decision of Privatization High Council ("PHC") numbered 2003/50, has to be made according to the agreement signed on 18 September 2003 between PA and POAfi, additional to the agreement dated 31 July 2002 concerning the sales of shares, since Ankara 10. ‹dare Court has decided the cancellation of the decision of PHC in the lawsuit which POAfi did not take part in, although POAfi has no legal liability, it has been decided that YTL83.615.325 (YTL39.654.218 with Do¤an Holding ownership interest) will be paid upon the PA’s notification dated 1 April 2004 and numbered B.02.1.Ö‹B.0.19.00/3003, with a precaution note attached stating "each and every demand, legal proceeding and refund rights are reserved". The payment was made by POAfi on 26 April 2004. Accordingly, POAfi will pay the remaining amount in accordance with the original agreement signed on 31 July 2002. (**) Fuel purchase certificates are issued and given to certain customers for future consumption. At 31 December 2004, the certificates shown in current liabilities are the certificates issued but not used as of the balance sheet date. 144 DO⁄AN HOLDING ANNUAL REPORT 2004 NOTE 23 - OTHER NON-CURRENT LIABILITIES 2004 2003 5.847.971 1.954.769 43.462 119.922.327 5.588.869 1.231.068 76.325 7.846.202 126.818.589 2004 2003 Corporation and income taxes currently payable Deferred tax assets - net 19.196.257 (145.543.385) 19.097.906 (175.022.320) Total (126.347.128) (155.924.414) Payables to privatization administration Deposits and guarantees received Finance lease obligations Other NOTE 24 - TAXATION ON INCOME Turkish tax legislation does not permit a parent company and its subsidiaries to file a consolidated tax return. Therefore, provisions for taxes, as reflected in the consolidated financial statements, have been calculated on a separate-entity basis. Corporation tax is payable at a rate of 33% on the total income of the Company after adjusting for certain disallowable expenses, exempt income and investment and other allowances for the year 2004. No further tax is payable unless the profit is distributed. Corporation tax rate on the total income will be 30% for the upcoming years. In accordance with Tax Law No. "5024 Law Related to Changes in Tax Procedural Law, Income Tax Law and Corporate Tax Law" that was published in the Official Gazette on 30 December 2003 to amend the tax base for non-monetary assets and liabilities, effective from 1 January 2004, income and corporate taxpayers will prepare the statutory financial statements by adjusting the non-monetary assets and liabilities for the changes in the general purchasing power of the Turkish lira. Corporate taxpayers are obliged to prepare the opening balance sheets restated for inflation at 31 December 2003. Corporate taxpayers submitted their opening balance sheets restated for inflation at 31 December 2003 in accordance with the General Communiqué on Tax Procedural Law No. 328 ("Communiqué") dated 28 February 2004. Dividends paid to non-resident corporations, which have a place of business in Turkey, or resident corporations are not subject to withholding tax. Otherwise, dividends paid are subject to withholding tax at the rate of 10%. An increase in capital via issuing bonus shares is not considered as a profit distribution and thus does not incur withholding tax. Corporations are required to pay advance corporation tax quarterly at a rate of 33% (2003: 30%) on their corporate income. Advance tax is payable by the 17th of the second month following each calendar quarter end. Advance tax paid by corporations is credited against the annual corporation tax liability. The balance of the advance tax paid may be refunded or offset against other liabilities to the government. Exception for participation share and property sales profit which took part in Corporation Tax Law temporary articles 28 and 29 has been ended. However, this arrangement has been added to Corporation Tax Law article 8 as permanent exception with 5281 numbered law dating from 1 January 2005. Capital gains derived from the sale of equity investments and immovable held for not less than two years are tax exempt until 31 December 2004, if such gains are added to paid-in capital in the year in which they are sold. Capital expenditures, with some exceptions, over YTL 6.000 (2003:YTL 5.000; 2005: YTL 10.000) are eligible for an investment incentive allowance of 40%, which is deductible from taxable income prior to calculation of the corporate income tax, without the requirement of an investment incentive certificate; the amount of allowance is not subject to withholding tax. Investment allowances utilised within the scope of investment incentive certificates granted prior to 24 April 2003 are subject to withholding tax at the rate of 19,8%, irrespective of profit distribution. Under the Turkish taxation system, tax losses can be carried forward to offset against future taxable income for up to 5 years. Tax losses cannot be carried back to offset profits from previous periods. In Turkey, there is no procedure for a final and definitive agreement on tax assessments. Companies file their tax returns within the 15th of the fourth month following the close of the financial year to which they relate. Tax returns are open for 5 years from the beginning of the year that follows the date of filing, during which time the tax authorities have the right to audit tax returns, and the related accounting records on which they are based, and may issue re-assessments based on their findings. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Provision for taxes for the years ended 31 December 2004 and 2003 are summarised as follows: 2004 2003 - Current - Deferred (54.421.795) (29.312.389) (45.039.931) (64.602.726) Taxes on income (83.734.184) (109.642.657) Deferred taxes Do¤an Holding, its Subsidiaries and Joint Ventures, calculate deferred tax assets and liabilities based on temporary differences between the IFRS financials and financials prepared according to Turkish tax legislation. In substance, differences arise from the differences in accounting periods for the recognition of income and expenses, in accordance with IFRS and tax legislation. Deferred income taxes are calculated on temporary differences that are expected to be realised or settled based on the taxable income in fiscal year 2004 under the liability method using a principal tax rate of 30% (2003: 33% for the temporary differences that were expected to be realized or settled in 2004 and 30% for all other temporary differences). POAfi booked the legal merger which took place 2002 in the scope of the Tax Law No.5024 as statutory goodwill in the amount of YTL1.925 million in the financial statements restated for inflation ("statutory financial statements"), classified it as a balancing account which is neither an asset nor a liability in nature in accordance with the relevant legislation provisions, and did not apply inflation accounting thereto. In this context, it was assessed that the impact in reference to the statutory goodwill in the year ended at 31 December 2004 was a tax deductible item; accordingly the tax base of POAfi decreased in the amount of YTL253 million. POAfi treated the statutory goodwill as a non-monetary item while calculating deferred taxes from carry forward tax losses in the interim consolidated financial statements in order to reflect the related tax burden in the consolidated financial statements. However, following the Circular No.17 on Tax Procedural Law, related to Inflation Adjustment Application dated 24 March 2005 issued by the Ministry of Finance, which requires a statutory goodwill which is neither an asset or a liability in nature is a temporary account and therefore should not be subject to inflation accounting, POAfi changed its treatment in the interim consolidated financial statements. This application resulted in an increase of YTL76 million (approximately YTL36 million with the Holding’s ownership interest) in the deferred tax assets of POAfi, and a decrease in the same amount in the taxes on income. The breakdown of cumulative temporary differences and deferred tax assets/liabilities provided at 31 December 2004 and 2003, using enacted tax rates, are as follows: Cumulative temporary differences 2004 2003 2004 2003 Net difference between the tax base and the carrying value of property, plant and equipment, intangible assets and inventories Financial assets valuation differences Other 140.609.670 799.892 23.895.910 75.637.425 81.638.214 32.339.403 (42.529.791) (239.968) (7.333.483) (24.960.352) (26.940.611) (10.672.003) Deferred tax liabilities 165.305.472 189.615.042 (50.103.242) (62.572.966) Tax losses carried forward Provision for loan losses and factoring receivables Reserve for employment termination benefits Provision for doubtful receivables Other 439.399.482 605.809.691 128.919.947 199.917.198 48.991.388 32.479.529 14.697.415 10.718.245 30.054.866 25.205.339 120.074.958 20.603.196 6.714.033 69.677.604 8.953.361 7.561.601 35.514.303 6.483.947 2.215.632 18.260.264 Deferred tax assets 663.726.033 735.284.053 195.646.627 237.595.286 145.543.385 175.022.320 Deferred tax assets, net 146 Deferred tax assets/(liabilities) DO⁄AN HOLDING ANNUAL REPORT 2004 Due to the fact that "Subsidiaries" and "Joint Ventures", which are independent taxpayers, have represented the net amount of deferred tax assets and liabilities in their financial statements in accordance with IFRS; the effects of the mentioned net-offs have been reflected to the consolidated financial statements of the Holding. Temporary differences and deferred tax assets/liabilities mentioned above have been prepared according to their gross amounts. The Holding did not recognize the deferred tax assets as of 31 December 2004 for the tax losses carried forward amounting to YTL117.063.607 (2003: YTL155.223.912) as there is an uncertainty about the future taxable profit that will be available against which these deferred tax assets can be utilised. Movements for net deferred taxes for the year ended 31 December 2004 and 2003 are as follows: 2004 2003 1 January Charge for the year Acquisitions (*) 175.022.320 (29.312.389) (166.546) 239.625.046 (64.602.726) - 31 December 145.543.385 175.022.320 (*) Balances of Do¤an D›fl Ticaret and Orta Anadolu Otomotiv at the date of their acquisitions are included in "Acquisitions". NOTE 25 - RESERVE FOR EMPLOYMENT TERMINATION BENEFITS There are no agreements for pension commitments other than the legal requirement as explained below: Under the Turkish Labour Law, the Holding is required to pay termination benefits to each employee who has completed one year of service and who achieves the retirement age (58 for women and 60 for men), whose employment is terminated without due cause, is called up for military service or who dies. Since the legislation was changed on 8 September 1999 there are certain transitional provisions relating to length of service prior to retirement.The amount as of 31 December 2004 payable consists of one month’s salary limited to a maximum of YTL1.574,74 (2003: YTL1.389,95) for each year of service at 31 December 2004. In addition, according to the Press sector regulations, companies should make payments to personnel who work for a minimum of 5 years and whose employment is terminated without due cause. The maximum payable amount is 30 days’ salary for each year. The liability is not funded, as there is no funding requirement. The provision has been calculated by estimating the present value of the future probable obligation of the Holding arising from the retirement of the employees. IFRS requires actuarial valuation methods to be developed to estimate the Group’s obligation under defined benefit plans. Accordingly the following actuarial assumptions have been used in the calculation of the total liability. Discount rate Turnover rate to estimate the probability of retirement 2004 2003 5,45% 94% 6% 94% The principal assumption is that the maximum liability for each year of service will increase in line with inflation. Thus, the discount rate applied represents the expected real rate after adjusting for the anticipated effects of future inflation As the maximum liability is revised semi-annually, the maximum amount of YTL1.648,90 at 1 January 2005 will be taken into consideration in calculating the reserve for employment termination benefit (1 January 2004: YTL1.485,43). DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) Movements in the reserve for employment termination benefits during the years ended 31 December 2004 and 2003 are as follows: 2004 2003 1 January Acquisitions(*) Charge for the period Disposals Monetary gain 20.603.196 180.678 15.309.033 (3.764.810) (2.273.231) 20.007.191 9.784.429 (5.907.292) (3.281.132) 31 December 30.054.866 20.603.196 (*) Balances of Do¤an D›fl Ticaret and Orta Anadolu Otomotiv at the date of their acquisitions are included in "Acquisitions". NOTE 26 - SHARE CAPITAL Do¤an Holding adopted the registered share capital system available to companies registered with the CMB and set a limit on its registered share capital representing registered type shares with a nominal value of TL10.000. Do¤an Holding’s authorised, historical and paid-in share capital at 31 December 2004 and 2003 are as follows: Limit on registered share capital (historical) Share capital 2004 YTL 2003 YTL 2.000.000.000 735.288.208 600.000.000 588.230.567 The Board of Directors of Do¤an Holding decided to increase the limit on the registered share capital to YTL2.000.000.000. This increase has been approved by CMB on 22 October 2004. The shareholder structure of the Holding at 31 December 2004 and 2003 is summarised as follows: Share% 2004 Share% 2003 Adilbey Holding Ayd›n Do¤an Ifl›l Do¤an Arzuhan Yalç›nda¤ Vuslat Do¤an Sabanc› Hanzade V. Do¤an Y. Begümhan Do¤an 52,00 11,71 1,64 0,04 0,04 0,04 0,04 382.349.868 86.106.341 12.092.273 300.914 300.914 300.914 300.914 52,00 11,71 1,64 0,04 0,04 0,04 0,04 305.879.895 68.885.073 9.673.818 240.731 240.731 240.731 240.731 Total Do¤an family and companies owned by Do¤an family 65,52 481.752.138 65,52 385.401.710 Istanbul Stock Exchange Ayd›n Do¤an Vakf› 34,29 0,19 252.131.806 1.404.264 34,29 0,19 201.705.446 1.123.411 100,00 735.288.208 100,00 588.230.567 Adjustment to share capital Total share capital 804.735.232 813.259.940 1.540.023.440 1.401.490.507 Adjustment to share capital represents the restatement effect of cash contributions to share capital at year-end equivalent purchasing power. 148 DO⁄AN HOLDING ANNUAL REPORT 2004 The analysis of shares in accordance with their nature is as follows: Shareholders Do¤an family and companies owned by Do¤an family members Do¤an family and companies owned by Do¤an family members and the foundation Other shareholders Other shareholders Units of shares YTL Nature of shares 134.600 483.021.801 125.400 252.006.407 134.600 483.021.801 125.400 252.006.407 Registered Bearer Registered Bearer 735.288.208 735.288.208 NOTE 27 - RETAINED EARNINGS AND LEGAL RESERVES Retained earnings as per the statutory financial statements, other than legal reserves, are available for distribution subject to the legal reserve requirement referred to below: Legal reserves consist of first and second reserves, appropriated in accordance with the Turkish Commercial Code (TCC). The TCC stipulates that the first legal reserve is appropriated out of statutory profits at the rate of 5% per annum, until the total reserve reaches 20% of the Holding's paid-in share capital. The second legal reserve is appropriated at the rate of 10% per annum of all cash distributions in excess of 5% of the paid-in share capital. Under the TCC, legal reserves can only be used to offset losses and are not available for any other usage unless they exceed 50% of paid-in share capital. Public companies distribute dividends according to CMB regulations as follows: In accordance with the Communiqué No: XI-25 Section 15 paragraph 399, the accumulated deficit amounts arising from the first application of inflation adjustment, in line with CMB’s profit distribution regulations, are considered to be deductive when computing the distributable profit. The accumulated deficit will first be netted-off from net income and retained earnings, and the remaining amount of deficit from extraordinary reserves, legal reserves and shareholders’ equity restatement differences. In accordance with Communiqué XI/25, effective from 1 January 2004, companies are obliged to distribute at least 30% of their distributable profit arising from 2004 activity, which is calculated based on the financial statements prepared in accordance with IFRS. Based on the decision of the General Assembly, the distribution of a minimum of 30% of the distributable profit can be made as cash or as bonus shares or as a combination of a certain percentage of cash and bonus shares. The income of the Subsidiaries, Joint Ventures and Associated companies of the Holding will not be taken into consideration in the calculation of dividends of the Parent Company, if they have not declared dividends in their general assemblies. For the purposes of profit distribution in accordance with related CMB regulations, items of statutory shareholders’ equity such as "Share Capital, Share Premium, Legal Reserves, Other Reserves, Special Reserves and Extraordinary Reserves" are presented at their historical amounts. The differences between the inflated and historical amounts of these items are presented in shareholders’ equity as a total restatement difference. The restatement difference of shareholders’ equity can only be netted-off against prior years’ losses and used as an internal source of capital increase where extraordinary reserves can be netted-off against prior years’ losses, distribution of bonus shares and dividends to shareholders. According to the Communiqué XI/25 explained above, the Holding’s shareholders’ equity breakdown is as follows: 2004 2003 Share capital Share premium Legal reserves Extraordinary reserves Other reserves Cost increase fund Restatement difference of shareholders’ equity Currency translation differences Net income for the year Prior years’ losses 735.288.208 630.275 7.915.090 82.871.964 5.587.343 1.128.199.721 (42.417.829) 239.285.805 (186.290.322) 588.230.567 1.056.658 7.915.090 94.233.648 11.257.445 108.306 1.166.730.390 (23.668.533) 436.380.361 (531.710.186) Total shareholders’ equity 1.971.070.255 1.750.533.746 DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) The details of the differences arising between the inflated and historical amounts of statutory shareholders’ equity items presented above are as follows: 31 December 2004 Restated amount Restatement difference Historical amount 735.288.208 630.275 7.915.090 82.871.964 5.587.343 - 1.540.023.440 738.390 35.370.794 330.090.503 54.269.474 - 804.735.232 108.115 27.455.704 247.218.539 48.682.131 - 588.230.567 1.056.658 7.915.090 94.233.648 11.257.445 108.306 1.401.490.507 4.886.491 35.370.797 375.345.663 52.043.000 395.646 813.259.940 3.829.833 27.455.707 281.112.015 40.785.555 287.340 832.292.880 1.960.492.601 1.128.199.721 702.801.714 1.869.532.104 1.166.730.390 Historical amount Share capital Share premium Legal reserves Extraordinary reserves Other reserves Cost increase fund 31 December 2003 Restated Restatement amount difference In accordance with the CMB regulation dated 25 February 2005 Communiqué 7/242, when calculating the net distributable consolidated profit, the net profit of Subsidiaries that have not agreed in the general assembly to distribute dividends over the current year profits, will be deducted from the net consolidated profit. NOTE 28 - CASH USED IN OPERATIONS Adjustments for: Depreciation and amortisation (Notes 15, 16 and 17) Reserve for employment termination benefits Net interest income Translation reserve Profit from the sales of property, plant and equipment Valuation difference of derivative financial instruments Provision for loan losses, net Provision for net realizable value (Note 13) Gain on sales of Subsidiaries, net (Note 30) Unrealized loss on investments Impairment of investment properties, net (Note 15) Impairment of programme stocks (Note 14) Provision for lawsuits (Note 30) Other provisions Impairment on property plant and equipment and intangible assets (Notes 16 and 17) Inflation effect on non-operating activities and income taxes Change in finance-segment working capital (excluding the effects of acquisitions and disposals): Increase/(decrease) in trading, available-for-sale and held-to-maturity investments, net (Increase)/decrease in reserve deposits with the Central Bank of Turkey, net Increase in originated loans, net Increase in placements with banks Increase in trade receivables, net Decrease/(increase) in due from related parties, net Decrease/(increase) in banking and customer deposits, net Increase in trade payables, net Increase in due to related parties, net Increase in insurance technical reserve, net Change in other current assets/liabilities, net 150 DO⁄AN HOLDING ANNUAL REPORT 2004 2004 2003 310.992.156 13.216.480 (344.042.194) (26.249.704) (4.723.622) (828.862) 83.527.651 (15.470) (102.051.048) 138.654.279 (5.354.786) 737.784 13.262.870 30.263.531 19.639.741 (68.387.320) 353.364.260 6.503.297 (147.520.320) (34.808.381) (3.652.308) (3.080.534) (5.363.549) 11.800.957 24.693.285 18.758.791 3.049.000 (3.453.466) 24.256.801 (72.227.958) 57.605.157 172.319.875 141.960.597 (201.124.738) (926.941.058) (200.329.417) (56.155.326) 4.115.781 793.752.804 6.319.961 38.672.929 21.855.592 17.655.885 (572.219.742) 73.527.821 (151.069.844) (26.543.017) (4.639.308) (331.091.461) 10.728.942 99.385.911 12.678.596 (21.644.527) (360.216.990) (910.886.629) 2004 2003 (16.485.513) (74.868.891) (45.454.610) 15.984.999 (77.175.548) 136.298.240 (48.788.508) 8.074.082 (18.073.682) (71.883.104) 27.930.828 (39.193.089) 133.939.291 (118.729.015) 139.389.786 (101.379.420) 53.381.015 (403.991.253) (685.185.739) 2004 2003 47.333.058 28.356.687 25.646.060 14.583.033 4.473.231 2.490.724 36.978.923 258.658.425 6.268.565 27.176.352 17.489.249 16.936.515 122.882.793 363.508.029 Financial expenses: Interest expense on short-term and long-term borrowings Due date difference on credit purchases Other (128.287.553) (6.545.790) (9.262.104) (258.762.806) (1.523.334) (11.287.999) Financial expenses (144.095.447) (271.574.139) (21.212.654) 91.933.890 Changes in non-finance-segment working capital (excluding the effects of acquisitions and disposals): Increase in trading, available-for-sale and held-to-maturity investments, net Increase in bank deposits, net Increase in trade receivables, net Increase in due from related parties, net Increase in inventories, net Increase in trade payables, net Decrease in due to related parties, net Change in other current assets/liabilities, net Cash used in operations NOTE 29 - FINANCIAL (EXPENSES)/INCOME, NET Financial income and expenses for the years ended 31 December 2004 and 2003 are as follows: Financial income: Interest income on banks deposits Foreign exchange gain, net Amortized cost valuation income Interest income on trading and investment securities Due date difference on credit sales Other interest and commission Financial income Financial (expenses)/income, net Financial (expenses)/income is related with the sectors other than banking. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) NOTE 30 - OTHER OPERATING EXPENSES, NET Other operating income and expenses for the years ended 31 December 2004 and 2003 are as follows: Other operating income: Gain on sales of Subsidiaries Services income Rent income Cancellation of provision for the impairment of investment property (Note 15) Ship operating services income, net Commission income Other operating expenses: Amortisation of goodwill (Note 17) Provision for loan losses (Note 9) Transport expenses Provision for doubtful receivables Penalties Impairment of property, plant and equipment (Note 16) Provision for lawsuits Impairment losses on credit related commitments Impairment of intangible assets (Note 17) Impairment of investment properties (Note 15) Loss from sales of Subsidiary Other, net Other operating expenses, net 152 DO⁄AN HOLDING ANNUAL REPORT 2004 2004 2003 102.051.048 37.483.174 14.007.893 7.305.752 5.786.866 4.891.190 4.455.292 5.973.359 2.615.328 10.804.654 5.958.597 171.525.923 29.807.230 (88.787.289) (77.808.651) (24.612.741) (19.926.790) (14.387.747) (13.689.393) (13.262.870) (5.719.000) (5.950.348) (1.950.966) (10.748.862) (88.068.712) (15.681.969) (23.200.731) (11.781.346) (805.593) (3.049.000) (7.266.000) (24.256.801) (18.758.791) (29.148.577) (1.524.662) (276.844.657) (223.542.182) (105.318.734) (193.734.952) NOTE 31 - FOREIGN CURRENCY POSITION Assets and liabilities denominated in foreign currency held by the Group at 31 December 2004 and 2003 are as follows: 2004 US$ EURO Other Total Assets: Cash and cash equivalents and reserve deposits with the Central Bank of Turkey Financial assets: - trading securities - available-for-sale and held-to-maturity Originated loans Derivative financial instruments Trade receivables and due from related parties Inventories Other current assets Property, plant and equipment - net Other non-current assets 856.600.070 156.074.542 37.278.463 1.049.953.075 81.894.938 732.414.334 1.407.817.166 11.771.000 68.696.546 19.483 12.476.703 38.000 305.485 12.518.948 40.950.000 416.843.525 18.000 19.011.307 1.196.441 4.168.873 42.775.000 678 1.195.000 17.250.000 122.000 602.129 9.610 205.000 - 94.413.886 774.559.334 1.841.910.691 11.911.000 88.309.982 1.225.534 16.850.576 42.813.000 306.163 Total assets 3.172.033.725 693.557.314 56.662.202 3.922.253.241 Bank borrowings Deposits Derivative financial instruments Trade payables and due to related parties Other current liabilities Taxes on income Long-term bank borrowings Bond Murabaha syndication Long-term trade payables Other non-current liabilities Deferred tax liabilities 1.807.923.994 1.491.396.446 1.192.000 295.704.206 73.124.994 3.364.000 645.403.480 110.464.675 58.862.304 309.321 5.904.478 207.000 122.028.568 588.112.746 16.000 39.337.771 4.821.168 114.593.535 5.226 2.016.082 - 3.833.405 55.992.000 85.000 7.405.104 514.000 3.618.608 18.351 - 1.933.785.967 2.135.501.192 1.293.000 342.447.081 78.460.162 3.364.000 763.615.623 110.464.675 58.862.304 314.547 7.938.911 207.000 Total liabilities 4.493.856.898 870.931.096 71.466.468 5.436.254.462 (1.321.823.173) (177.373.782) (14.804.266) (1.514.001.221) 58.561.000 7.420.000 4.215.000 70.196.000 Liabilities: Net foreign currency position Off-balance sheet derivative instruments net position DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) 2003 US$ EURO Other Total Assets: Cash and cash equivalents and reserve deposits with the Central Bank of Turkey Financial assets: - trading securities - available-for-sale and held-to-maturity Originated loans Derivative financial instruments Trade receivables and due from related parties Other current assets Property, plant and equipment - net Intangible assets - net Other non-current assets Deferred tax assets 616.692.512 22.033.781 11.548.455 650.274.748 81.494.809 731.263.710 1.268.261.924 7.492.966 127.298.773 10.616.230 114.979 343.623 171.899 11.171.378 40.440.604 309.067.497 6.562.967 2.238.098 46.427.641 436.168 30.478 - 488.375 9.872.225 744.514 246.882 251.581 - 92.666.187 772.192.689 1.587.201.646 8.237.480 134.108.622 13.105.909 46.542.620 436.168 374.101 171.899 Total assets 2.843.751.425 438.408.612 23.152.032 3.305.312.069 Bank borrowings Deposits Derivative financial instruments Trade payables and due to related parties Other current liabilities Taxes on income Long-term bank borrowings Other non-current liabilities Insurance technical reserves 1.320.443.207 1.282.164.563 685.318 166.052.640 60.984.718 6.064.269 1.103.440.061 309.320 47.597 206.323.464 520.732.962 1.138 21.837.342 19.383.277 107.702.002 5.225 - 2.163.553 44.704.119 1.138 8.098.573 4.663.394 2.771.075 - 1.528.930.224 1.847.601.644 687.594 195.988.555 85.031.389 6.064.269 1.213.913.138 314.545 47.597 Total liabilities 3.940.191.693 875.985.410 62.401.852 4.878.578.955 (1.096.440.268) (437.576.798) (39.249.820) (1.573.266.886) (184.760.600) 178.064.636 28.850.531 22.154.567 Liabilities: Net foreign currency position Off-balance sheet derivative instruments net position At 31 December 2004, assets and liabilities denominated in foreign currency were translated into Turkish lira using a foreign exchange rate of YTL1.3421 = US$ 1 and YTL1.8268 = Euro 1 (2003: YTL1.395835 = US$ 1 and YTL1.745072 = Euro 1). 154 DO⁄AN HOLDING ANNUAL REPORT 2004 NOTE 32 - SIGNIFICANT ACQUISITIONS AND LEGAL MERGERS Acquisitions: The Group has acquired 66,41% of the shares of Do¤an D›fl Ticaret for YTL20.180.047 and therefore goodwill amounting to YTL10.791.007 has emerged. The Group has acquired 35,30% of the shares of Orta Anadolu Otomotiv for YTL11.666.789 and therefore goodwill amounting to YTL1.859.619 has emerged. 2004 Total cash consideration Less: net assets acquired at fair value 31.846.835 (19.196.209) Goodwill (Note 17) 12.650.626 Cash and cash equivalents 12.309.969 Current assets Non-current assets Current liabilities Non-current liabilities Less: Minority interest 55.136.472 13.692.331 (59.898.403) (475.395) (1.568.765) Fair value of net assets 19.196.209 Goodwill (Note 17) 12.650.626 Total cash consideration Less: Cash and cash equivalents in Subsidiaries acquired Cash outflow on acquisition 31.846.835 (12.309.969) 19.536.866 Disposals: Do¤an Holding sold 30.000 million shares of its Subsidiary, Do¤an Yay›n, amounting to a nominal value of YTL30.000.000 out of the total nominal share capital of YTL300.093.885 to Deutsche Bank A.G. on 22 January 2004 for a total consideration of YTL159.723.776 in the Wholesale Market of ISE, the share of Do¤an Holding in Do¤an Yay›n decreased from 76,80% to 66,80% and accordingly, a similar decrease has been realised in the Subsidiaries and Joint Ventures of Do¤an Yay›n (Note 3). The total net assets sold amounted to YTL98.873.337 and accordingly, a gain of YTL60.850.439 has been reflected in "Other operating income" in the consolidated statement of income for the year ended 31 December 2004 (Note 30). The shares of the Subsidiary Hürriyet, amounting to a total nominal value of YTL 27.615.244 have been sold to foreign investors on 4 November 2004 for an amount of YTL78.531.019. After this sale transaction, the interest of the Group in Hürriyet decreased from 66,63% to 60%. The net asset of Hürriyet that was disposed of amounted to YTL37.330.410 and the Group recognized a gain of YTL 41.200.609. This gain was included in "Other operating income" in these consolidated financial statements (Note 30). 2003 Holding does not have any material acquisition in the year ended 31 December 2003. DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) NOTE 33 - COMMITMENTS AND CONTINGENT LIABILITIES Commitments and contingencies, from which the management does not anticipate any significant losses or liabilities are summarised below: 2004 2003 211.895.522 179.999.071 80.482.299 - 266.904.032 142.233.577 23.272.533 25.480.838 472.376.892 457.890.980 Guarantees and commitments given - non-finance: a. Commitments given: Subsidiary shares given as guarantee Letters of guarantee Guarantee notes Blocked equity stocks The Group has provided bail and mortgages to third parties in the amount of YTL959.449.289 (2003: YTL1.133.139.260) and YTL132.582.663 (2003: YTL150.577.142) respectively with respect to bank borrowings obtained. b. Barter Agreements: The Group, as a common practice in the media segment, entered into Barter agreements. These agreements involve the exchange of goods or services without cash collections or payments. At 31 December 2004 and 2003, major barter agreements are as follows: Subsidiaries and Joint Ventures Kanal D Hürriyet Do¤an Gazetecilik DBR Do¤an Prodüksiyon Do¤an Daily News Subsidiaries and Joint Ventures Kanal D Do¤an Gazetecilik Hürriyet DBR Do¤an Daily News Do¤an Prodüksiyon 156 DO⁄AN HOLDING ANNUAL REPORT 2004 2004 Amounts Issued 2003 Amounts Issued 9.261.000 3.026.336 1.070.561 233.508 - 1.751.678 8.813.553 2.859.000 707.756 3.839.372 32.326 13.591.405 18.003.685 2004 Amounts Received 2003 Amounts Received 5.903.000 1.677.297 1.409.000 247.572 - 4.157.341 2.021.375 8.701.920 362.591 39.635 346.870 9.236.869 15.629.732 c. Court cases: Law cases against the Group amount to YTL94.834.251 at 31 December 2004 (2003: YTL115.303.437). Compensation to be paid amounting to YTL8.260.810 (2003: YTL9.404.126) represents the compensation and its related interest that has been collected from the defendant in connection with a case handed over by the Supreme Court to the local court for a second hearing. The case had not commenced as of the balance sheet date, and therefore POAfi included such an amount as compensation to be paid in the consolidated financial statements due to the uncertain outcome. Following the conclusion of the case in favour of Türk D›fl Ticaret Bankas› A.fi. ("D›flbank"), one of the Subsidiaries of Do¤an Holding in the finance segment, in 2003 concerning the issue of deducting the accumulated losses from the income of 2002 and the following period, in accordance with Corporate Tax Law article 14/7, and the discernment of the case later by the Ministry of Finance, the case was concluded in favour of D›flbank by the Council of State. Within this framework, D›flbank acquired the right to deduct to the accumulated loss amounting to YTL364.501.000. D›flbank deducted a portion of accumulated losses amounting to YTL144.824 from its corporate tax base in 2003. In addition, D›flbank carried deferred tax assets of YTL34.834.000 on this carried forward loss in the consolidated financial statements at 31 December 2004, based on the corporate tax base in 2004 of YTL116.112.000. In the subsequent period, the Ministry of Finance applied for a rectification of the Tax Supreme Court’s resolution. Furthermore, the tax office sent a tax notification dated 20 April 2004 to D›flbank expressing that the deduction of the portion of the accumulated losses amounting to YTL144.824.000 from the corporate tax base for the period of 2003/4 was not acceptable; the corporate tax liability was therefore YTL15.510.000 and a fine of YTL16.131.000 was levied. D›flbank has filed a counter action. In addition, D›flbank filed its advance tax declaration, with reservations, for the first quarter of 2004 presenting the amount of accumulated losses but without deducting it from the corporate tax base; D›flbank paid a total of YTL13.371.000 in tax. The legal proceedings are now in progress and there is no provision in the financial statements of D›flbank regarding this case. Guarantees and commitments given - finance: In the banking segment, the normal course of banking activities requires the undertaking of various commitments and it incurs certain contingent liabilities that are not presented in the accompanying financial statements, including letters of guarantee, acceptance credits, letters of credit and off-balance sheet derivative instruments. The management does not expect any material losses as a result of these transactions. The following is a summary of significant commitments and contingent liabilities at 31 December 2004 and 2003. a. Credit related commitments: The primary purpose of these instruments is to ensure that funds are available to a customer as required. Guarantees and standby letters of credit, which represent irrevocable assurances that the bank will make payments in the event that a customer cannot meet its obligations to third parties, carry the same credit risk as loans. Documentary and commercial letters of credit, which are written undertakings by the companies in the finance segment on behalf of a customer authorising a third party to draw drafts on the Group up to a stipulated amount under specific terms and conditions, are collateralised by the underlying shipments of goods to which they relate and therefore have significantly less risk. Cash requirements under guarantees and standby letters of credit are considerably less than the amount of the commitment because the Group does not generally expect the third party to draw funds under the agreement. The total outstanding contractual amount of commitments to extend credit does not necessarily represent future cash requirements, since many of these commitments will expire or terminate without being funded. The following table shows the outstanding credit related commitments of the companies in finance segment as at 31 December 2004 and 2003: Letters of guarantee - Foreign currency - Turkish lira Letters of credit Acceptance credits Other commitments and contingencies Less: Provision for credit related commitments 2004 2003 749.457.000 474.715.000 517.495.000 70.311.000 95.124.000 810.927.254 425.032.764 598.739.776 75.021.853 225.416.624 1.907.102.000 2.135.138.271 (17.880.000) (14.102.660) 1.889.222.000 2.121.035.611 DO⁄AN fi‹RKETLER GRUBU HOLD‹NG A.fi. NOTES TO THE CONSOLIDATED FINANCAL STATEMENTS FOR THE YEARS ENDED 31 DECEMBER 2004 and 2003 (Amounts expressed in New Turkish lira (YTL) in terms of the purchasing power of Turkish lira at 31 December 2004 unless otherwise indicated.) The economic sector risk concentration for outstanding credit related commitments of companies in the finance segment is as follows: Construction and cement Metal processing Wholesale and retail trade Textiles Durable goods Oil and gas Financial institutions Food and beverage Pharmaceuticals, chemicals and dyes Tourism Automotive Media and telecommunications Agriculture Other 2004 % 2003 % 417.105.000 320.057.000 169.687.000 152.546.000 96.569.000 95.653.000 93.975.000 57.867.000 45.390.000 42.540.000 36.957.000 17.643.000 12.192.000 348.921.000 22 17 9 8 5 5 5 3 2 2 2 1 1 18 496.591.751 289.496.015 193.311.923 130.871.606 35.745.502 245.119.087 183.935.237 45.923.138 68.087.782 9.998.319 59.310.706 97.053.316 25.347.990 254.345.899 23 14 9 6 2 11 9 2 3 3 5 2 11 1.907.102.000 100 2.135.138.271 100 Maturities of commitments and contingencies are less than one year except for certain amounts of letters of credits which are indefinite. b. Fiduciary activities: The Bank Subsidiary of the Group provides custody services to third parties which involve the Group making allocation and purchase and sale decisions. Those assets held in a fiduciary capacity are not included in these consolidated financial statements. At the balance sheet date the Group has custody accounts amounting to YTL4.926.811.000 (2003: YTL2.561.982.461). c. Commitments under derivative financial instruments: The breakdown of forward and spot currency purchase/sale transactions at 31 December 2004 and 2003 are as follows: US$ EURO 2004 Other YTL Total Forward currency purchases Currency swap purchases Interest rate swap purchases Future purchases Option purchases 36.624.000 126.463.000 101.250.000 41.595.000 24.904.000 32.012.000 21.777.000 11.515.000 7.440.000 14.559.000 7.395.000 - 47.990.000 46.148.000 24.807.000 124.066.000 187.170.000 101.250.000 70.767.000 61.226.000 Total 330.836.000 65.304.000 29.394.000 118.945.000 544.479.000 Forward currency sales Currency swap sales Interest rate swap sales Future sales Option sales 61.585.000 50.894.000 101.250.000 33.375.000 25.171.000 24.604.000 21.777.000 11.503.000 4.578.000 4.993.000 15.608.000 - 32.949.000 141.277.000 24.481.000 123.716.000 197.164.000 101.250.000 70.760.000 61.155.000 Total 272.275.000 57.884.000 25.179.000 198.707.000 554.045.000 58.561.000 7.420.000 4.215.000 (79.762.000) (9.566.000) Off-balance sheet derivative instruments net position 158 DO⁄AN HOLDING ANNUAL REPORT 2004 US$ EURO 2003 Other YTL Total Forward currency purchases Currency swap purchases Future purchases Option purchases 17.212.545 6.775.771 315.488.859 21.523.572 165.020.528 2.767.456 2.038.035 4.306.576 29.133.993 186.698 - 14.725.234 - 57.767.927 194.154.521 9.729.925 317.526.894 Total 339.477.175 191.349.591 33.627.267 14.725.234 579.179.267 Forward currency sales Currency swap sales Future sales Option sales 20.733.797 185.147.482 2.867.636 315.488.860 9.511.150 3.773.805 - 1.870.395 2.906.341 - 24.863.846 - 56.979.188 185.147.482 9.547.782 315.488.860 Total 524.237.775 13.284.955 4.776.736 24.863.846 567.163.312 (184.760.600) 178.064.636 28.850.531 (10.138.612) 12.015.955 Off-balance sheet derivative instruments net position NOTE 34 - SUBSEQUENT EVENTS a) 3,37% shares of POAfi a Joint Venture of the Holding, with a nominal value of YTL11.638.221 were sold to 9 different foreign corporations with a price of YTL4,50 per share amounting to YTL52.371.995 in total on the Wholesale Market of the ISE as of 9 February 2005. b) According to the local and international developments in the banking sector, the Holding has decided to investigate the possibilities: including a joint venture, partnership or share transfer of D›flbank. The Holding has requested to finalize the work of international banks, which make evaluations of such possibilities related to the Holding’s investigations, and requested their offers, as at the preparation date of these financial statements. c) At the Board of Directors meeting of Do¤an Holding and POAfi dated 27 December 2004, it was decided that Do¤an Holding and POAfi would participate in Petrol Ofisi Gaz ‹letim A.fi., with a share of 0,2% and 99% respectively; and Petrol Ofisi Alternatif Yak›tlar Toptan Sat›fl A.fi., with a share of 0,08% and 99.6% respectively. The former company was established with capital of YTL500.000 for the purpose of performing the activities of transmission, filling, transportation and delivery in the natural gas market domestically and abroad; and the latter was established with capital of YTL1.250.000 for the purpose of supplying all types of domestic or imported products to the natural gas market. Do¤an fiirketler Grubu Holding A.fi. Oymac› Sokak, No: 51 Altunizade 34662 Istanbul, TURKEY Phone: +90 216 556 90 00 Fax: +90 216 556 93 98 www.doganholding.com.tr