Presentation

Presentation
November 2008
1
Disclaimer
All forward-looking statements are TF1 management’s present
expectations of future events and are subject to a number of
factors and uncertainties that could cause actual results to
differ materially from those described in the forward-looking
statements.
2
Financial Results
3
Consolidated revenue evolution (1/2)
€M
9 Months
2008
9 Months
2007
2007
%
2008/2007
1,880.3
1,970.3
2,763.6
- 4.6 %
1,187.8
1,228.7
1,718.3
- 3.3 %
692.5
741.6
1,045.3
- 6.6 %
Total Revenue
Incl. TF1 Channel Advertising
Incl. Other Activities
H1
2008
H1
2007
1,363.5
1,430.6
- 4.7 %
516.8
539.7
- 4.2 %
Incl. TF1 Channel Advertising
891.2
924.7
- 3.6 %
296.6
304.0
- 2.4 %
Incl. Other Activities
472.3
505.9
- 6.6 %
220.2
235.7
- 6.6 %
€M
Total Revenue
4
%
Q3
2008
Q3
2007
%
Consolidated revenue evolution (2/2)
9 Months
2008
9 Months
2007 (*)
2007
France Broadcasting
1,539.8
1,587.5
2,220.5
TF1 Channel
1,193.1
1,235.9
1,729.3
Téléshopping group
109.4
110.9
153.1
Thematic channels in France
138.3
138.0
188.6
TF1 Entreprises
20.8
21.7
40.5
In-house production companies
24.0
23.1
28.1
e-tf1
38.1
42.6
57.4
Others
16.1
15.3
23.5
105.9
177.9
268.1
Catalogue
39.0
70.7
101.4
TF1 Video
66.9
107.2
166.7
234.0
204.9
274.8
0.6
-
0.2
1,880.3
1,970.3
2,763.6
€M
Audiovisual Rights
International Broadcasting
Other Activities
Total revenue
(*) Reclassification of TF1 Hors Média (non-media below-the-line promotional activities) from TF1 Entreprises to Other after its merger into TF1 Publicité, and of WAT from Other
to e-TF1
5
A tough economic situation
Evolution of advertising revenue by sector (for TF1)
Gross revenue (January-October 2008)
Evol Jan-Oct. 2007 vs. Jan-Oct. 2008
FOOD
22.2 %
COSMETICS
14.5 %
TRANSPORT
9.6 %
TELECOMMUNICATIONS
6.8 %
+ 0.3 %
FINANCIAL SERVICES
6.6 %
- 13.0 %
PUBLISHING
6.5 %
- 2.7 %
RETAIL
5.9 %
+ 1.0 %
HOUSE CLEANING
5.5 %
MEDECINE
3.2 %
CULTURE AND LEISURE
2.4 %
Source: TNS Media Intelligence. January – October 2008 vs. January – October 2007
- 11.3 %
+ 0.7 %
+ 11.7 %
- 5.9 %
+ 27.6 %
+ 3.1 %
6
Consolidated income statement
9 months
2008
9 months
2007
Change
Var %
Consolidated revenue
1,880.3
1,970.3
- 90.0
- 4.6 %
Total programming costs
- 749.1
- 716.0
- 33.1
+ 4.6 %
Total other operating charges and revenue
- 910.9
- 919.6
+ 8.7
- 0.9 %
220.3
334.7
EBITDA margin
11.7 %
17.0 %
- 114.4
- 34.2 %
Amortisation and provisions
- 90.5
- 100.2
+ 9.7
- 9.7 %
Operating profit
129.8
234.5
Operating margin
6.9 %
11,9 %
- 104.7
- 44.6 %
Cost of net debt
- 20.3
- 14.3
- 6.0
+ 42.0 %
27.8
21.9
5.9
+ 26.9 %
- 34.7
-74.8
40.1
- 53.6 %
7.9
- 0.8
+ 8.7
ns
110.5
166.4
- 55.9
- 33.6 %
M€
EBITDA (1)
Other financial income and expenses
Income tax expense
Share of profits/losses of associates
Net profit attributable to the Group
(1)
EBITDA = current operating profit + depreciation, amortisation, provisions, and impairment + reversals of not used provisions for liabilities and charges + reversals of not
used provisions on assets
7
Cost-saving plan
€M
9 months
2008
9 months
2007
129.8
234.5
Operating result
% 08/07
- 44.6%
Main impacts on the operating profit for the first nine months of 2008
Renegotiation of contracts
+ 5.3
Reduction of other charges
+ 13.2
Abandoned activities (JET, TFou…)
+ 6.8
Reorganisation costs
- 31.3
Euro 08 vs Rugby World Cup 07 costs
- 23.4
8
- 29.4
Strategic Issues
9
France: the most regulated market in Europe
Shareholding
• Ownership law: allow one to hold 100% of a channel with less than 8%
of audience share (vs. 2.5% previously)
Î Voted
Government Bills
• End of advertising on France Télévision from 8 p.m. to 6 a.m. starting
January, 1st 2009
• 3% tax on broadcasters revenue
• 2nd ad break
To adapt European SMA law
To reform public television
Î Review in November, 25th by the parliament
• From 144 to 216 minutes of daily TV advertising (6-9 min. per hour)
Advertising Decree
• Sliding hour measurement vs. o’clock hour
Î Signed in November by the Minister and implement from January 09
• Obligation to invest 16% of annual revenues in the commissioning of
audiovisual productions replaced by an obligation to invest 12.5% of
revenues in productions suitable for repeat broadcasting.
Production obligations
• 2/3 dedicated to independent producers
• New access to rights
• The 120 hours of original EU or EOF programming scheduled to start
between 8 and 9 p.m. can include up to 30 hours of repeats
10
TF1: 4 challenges ahead
Quarterly evolution: breakdown of Individual
according to the number of available channels
4 years or + equipped TV
80%
Individuals receiving 15 channels or + through
Cable/Satellite/DTT/ADSL
Pay TV through Cable/Satellite/ADSL
73%
60%
40%
30%
28%
April
2005
January
2006
28%
29%
29%
29%
January
2007
January
2008
Sept.
2008
Jan.
2009
1.
Technology: large screens, HD, IPTV, Catch-up, VOD
2.
Competition: DTT, ADSL, Cable and Satellite, mobile phones
3.
Finance: profitability and growth
4.
Customers: new consumer behaviour
Source: Médiamétrie / Médiamat
11
The audience share of national channels is falling down since 2006
Audience share - Women < 50y
- 16%
- 22%
- 3%
- 19%
- 10%
- 10%
+417%
+18%
2008 vs
2007 Î
- 11%
- 8%
- 9%
- 3%
- 15%
- 18%
- 4%
+109%
+8%
F3
C+
2,2
1,1
0,9
Arte
11,1
5,7
10,2
F5
1,0
2,6
2,2
2,7
3,1
3,0
3,1
F2
12,0
11,9
7,9
878
10,1
14,4
13,2
17,5
18,2
19,5
31,2
15,8
35,1
- 12%
35,3
2008 vs
2006 Î
M6
Other
DTT
Other
Channels
(12 channels) (90 channels)
Aud. Jan-Octt. 06
Source: Médiamétrie / Médiamat
Aud. Jan-Oct. 07
12
Aud. Jan-Oct. 08
but TV remains the leading media
Daily coverage of the French population
(Adults 15 years or +)
83%
70%
59%
34%
72%
72%
13%
13%
Television
Radios
31%
16%
28%
28% (hebdo)
(hebdo)
TV
TV Magazine
Magazine
Press / Magazine
5%
Regional daily
newspapers
5%
Internet
National daily
newspapers
: the unique mass media channel of the advertising market
Over 35 million people 15 years or + watch
Source Médiamétrie 2007 - Radio 126 000 Nov-Dec 2007. Private commercial radios - AEPM 2007 - EPIQ 2007
Internet Médiamétrie - Observatory of Internet uses Q4 2007
13
every day
TF1 channel remains a strong leader
January-October 2008
F2
M6
F3
90 Channels
others TV
Prime time
Prime time
Prime time
Prime time
Prime time
6.4 M
3.9 M
3.4 M
2.9 M
4.3 M
Access
3.6 M
Second time
3.0 M
Adience 4 years +
Time Slots - Access: 6:15pm-7:45pm. Prime time: 9:00pm-10:45pm. Night time: 10:45pm-00:30am
Source Médiamétrie / Médiamat
14
A solid position on TV and Web
Audience 4 years or + NATIONAL
JANUARY-OCTOBER 2008
TV
27.4 %
2.1 %
Cable and Satellite
TF1 GROUP
5th Youth website
th
6 network
of websites
th
8
+54.7%
9.3 M
Women
(dont
)
unique
visitors
3rd Women website
3rd Video platform
3rd Community platform (1)
August 2008
unique
visitors
August 2007
31.0 %
2nd Sports website
Network
14.5 M
1.5 %
News
(dont
)
3rd News websites
Source: Panel Médiamétrie NNR
(1) incl. premium blog
15
WEB
TF1 Network:
1st network
among
French TV
websites
3 strategic axis
1st axis: reorganise to improve our performances
2nd axis: expand our TV leadership
3rd axis: undertake a 360° strategy
Our brands, our contents, our know-how
on every fields
16
1st axis: reorganise to improve our performances
1. Our team: a good mix of experience and diversity
•
Finance, HR, Purchasing dept, Group marketing
« The Challenger spirit »
•
Broadcasting dept, Programming grid, News, TF1
Digital, Advertising agency
« Change in continuity »
•
Top Executive, Executive and Management Committees
«A new governance »
Synergy,
Team Spirit,
Complementarities
2. Result-oriented methods and processes
•
Management: ERP, « Cockpit », Plan, commitment committee
•
Purchasing: bid offers, synergies within the TF1 Group
•
HR: enhance workforce efficiency
•
Programming: new negotiation methods
•
Information: a unique management
•
Projects: run by a single project manager
17
Productivity gains
Cost-optimisation plan
Fine-tuning
2nd axis: expand our TV leadership
1. Strengthen programmes on TF1
•
Re-launch of the in-house creativity
•
Open-up to new producers
•
Strengthen win-win partnerships
A more innovative
programming line-up
relying upon sound
basis
2. Strengthen our complementary offer
TMC
Eurosport
Discovery channels
A promising global
offer to be enriched
by stronger positions
on DTT
3. Focus on strategic time frame
Prime time
Second time
Access time
News
18
New programmes
on every genre
3rd axis: undertake a 360° strategy
Ushuaïa: a 360° brand
Licenses
Spin-off products reflecting
the core values of the brand
Internet
www.ushuaia.com Î the Internet portal
http://ushuaia-terre.tf1.fr Î the Internet portal dedicated
to sustainable development (455k pages viewed since
April 2008 )
TV Channel in HD since
25th September 2008
About sustainable development
issues and protection of the
environment (2.2 million
subscribers at end June 2008)
Ushuaïa Nature.
TV show hosted
by Nicolas Hulot
and broadcast on
TF1
7.5 million
TV viewers*
Ushuaïa Edition
Magazines
Fine books
Education books
Video
VOD
www.tf1vision.fr
* TV Show of July 2nd 2008
19
3rd axis: undertake a 360° strategy
The 1st plurimedia advertising agency
Thematic channels
FTA TV
Regional channels
34 chaînes +
Outdoor
Concerts
Events
Internet
Street
Marketing
Radio
Podcast, mobile, VOD, Direct marketing
111 stations…
20
Appendix
21
Main financial objectives
•
Forecasted group revenue in 2008: ~ - 6%
Current situation of the media market
Uncertain economic environment
Unclear regulatory framework
•
Diversification activities: 50% of total group revenue by 2011/2012
•
EBITDA margin by 2011/2012: ~ 20%
•
Stabilize programming costs
22
5 skills for the future
1.
A group ready for anything
•
A team
•
An organisation
•
Processes
2.
Financial
•
Gearing at 52.8%
•
Canal+ Put
•
Assets: AB Group, Eurosport, TF1 International
•
A solid shareholder: Bouygues
•
S&P rating (A-)
3.
A multi-channel presence
•
Free TV / Pay TV
•
Free newspapers (Metro)
•
Web
•
Video / VOD
•
E-commerce
23
4.
A multi-support advertising agency
• TV
• Web
• Radio
• Off media
• Free newspapers
5.
New markets to enter
• Partnerships
• Games / Betting on sports and horses
• Innovative devices
• TV on mobile devices
• Catch-up TV
• CRM: from mass audience to customer
base approach
1st axis: reorganise to improve our performances
One main project: News
Previously: 3 structures and 3 independent editorial departments
Current situation
•
A unique management
•
Common support functions
•
Shared editorial departments
•
A multi-channel editorial project
•
Optimized means on ground
•
Reinforced efficiency
•
Professionals motivated by change
•
A new process for News
A less expensive
multi-channel
department
24
2nd axis: expand our TV leadership
New contents
US TV shows
TV shows
• Gossip Girl: new in France
• Seconde chance: daily show
• Grey’s anatomy: season 4
• R.I.S: season 4
• CSI: season 7
• F.L.I.C.S: with Frédéric Diefenthal
Entertainment
The movies
• Star Academy: in Paris with new
teachers (Armande Altaï, Anne Ducros,
Stéphanie Bataille…)
• Finding Nemo
• Les bronzés 3
• War of the worlds
• La doublure
25
Diversifications activities
Téléshopping
TF1 Entreprises
e-TF1
TF1 Video
TF1 International
-> Expand Internet activities (Place des
Tendances, 1001 Listes…)
-> 3rd shop in Lyon . Ex: infomercials
-> Release new successful games: le 1000
Bornes Plateau, la Pétanque aux Dés…
-> Monetize the tektonik license: adults and
children clothes, household linen, video games,
mobile phone, decoration…)
-> 14 million unique visitors = base client and
new advertising channel
-> Brand new Internet website and set up new
thematic websites (auto-moto, travels,
decoration…)
-> New movies and comedians DVD shows to
come out before the end of the year: « Femmes
de l’ombre », « Cash », « Les randonneurs à St
Tropez », Gad Elmaleh, Anthony Kavanagh…
-> Release movies with high potential like Spike
Lee « Miracle at Santa Anna » or
« L’emmerdeur » Francis Veber last films…
26
But gloomy
economic
context and
slowdown in
consumer
demand remain
a strong
concern
A changing environment
Added value
services
HDTV
&
TV on mobile
Launch of HDTV
Launch of DVB-H
May 2008 – Eurosport
October 2008 - National
~ 2009
TV 3D
TV over ADSL
Full interactive
coverage 50% - dec. 2007
services
Catch-up
VOD
DTT coverage 85%
June 2008
DTT
Start of
progressive
phase-out of
analogue
Analogue
switch off
DTT coverage 95%
end 2011
Additional
channel
2008
2009
2011
27
Time
2012
DTT
17 free channels
MP
EG
2
News
State-owned
Generalists
Music
Mini generalists
Youth
11 paying channels
MP
EG
Premium
Sport
Mini generalists
Cinema
News
15-35 years old
Youth
Documentaries
TF1 Group channels
28
4
Forecasted Financial Agenda 2008 - 2009
ƒ February, 18th 2009
FY Accounts
ƒ February, 19th 2009
Analysts Meeting
ƒ April, 17th 2009
AGM
29
Contacts
Philippe DENERY
Deputy General Manager
Chief Financial Officer
: 33-1 41 41 44 11
: 33-1 41 41 29 10
: [email protected]
Anne BLAZY
Head of Investor Relations
: 33-1 41 41 42 57
: 33-1 41 41 29 10
: [email protected]
Frédéric LE JACQ
Manager
: 33-1 41 41 33 59
: 33-1 41 41 29 10
: [email protected]
Christine Bellin
Co-head
: 33-1 41 41 27 32
: 33-1 41 41 29 10
: [email protected]
Deborah Zub
Officer
: 33-1 41 41 25 68
: 33-1 41 41 29 10
: [email protected]
TF1
1 quai du Point du Jour
92656 Boulogne Cedex – France
http://www.tf1finance.com/
IR department
: 33-1 41 41 27 32
: 33-1 41 41 29 10
: [email protected]
30
Presentation
November 2008
31