HKMTR June 09 Outstanding Campaign_marketing

HKMTR June 09 Outstanding Campaign_marketing

MTR Advertising
Outstanding Campaign
(*MTR System including Island Line, Tsuen Wan Line, Kwun Tong Line,
Tung Chung Line, Tseung Kwan O Line and Disneyland Resort Line)
June, 2009
Lake Silver
Brand: Sino Land Company Ltd- Lake Silver
Format: Poster on Wall
Location: Central
Campaign Period: 27 May- 30June 2009
2
Shiseido - Tsubaki
Brand: Shiseido Dah Chong Hong Cosmetics Ltd- Tsubaki
Format: 6-sheet Scrolling Unit with Panel Extension
Location: Causeway Bay
Campaign Period: 27 May- 26 June 2009
3
Emirates
Brand: Emirates
Format: Poster on Wall + Digital Escalator Crown Bank with Poster Extension
Location: Central, Causeway Bay
Campaign Period: 4 June- 1 July 2009
4
Primrose Hill
Brand: Kerry Communications Ltd- Primrose Hill
Format: Wrap Around Saloon Window+ Saloon Window Sticker + Info
Panel+ 4-sheet Bank
Campaign Period: 11June- 8 July 2009
5
Marks & Spencer
Brand: Marks & Spencer (Asia Pacific) Ltd
Format: Central Luxury Zone
Location: Central
Campaign Period: 13 June- 3 July 2009
6
7- Eleven
Brand: The Dairy Farm Co., Ltd – 7- 11
Format: Plasma Ring Zone Domination+ Exhibition Site
Location: Causeway Bay
Campaign Period: 17June- 8 July 2009
7
8
Lane Crawford
Brand: Lane Crawford (Hong Kong) Ltd
Format: Escalator Crown Panel Extension+ Poster On Wall
Location: Causeway Bay, Tsim Sha Tsui
Campaign Period: 17June- 14 July 2009
9
Rexona
Brand: Rexona
Format: Exhibition Site
Location: Causeway Bay, Tsim Sha Tsui and Mong Kok
Campaign Period: June 2009
10
Sony Playstation
Brand: Sony Computer Entertainment HK Ltd- Sony Playstation
Format: 6 Sheet Scrolling Unit with Panel Extension+ Escalator Crown
Location: Causeway Bay
Campaign Period: 20June- 10July 2009
11