Media Kit 2015 - Avenue Magazine

CITY| LIFE| STYLE
AvenueMagazine.ca
Media
Kit 2015
Calgary and Edmonton’s premier city lifestyle magazines
CITY| LIFE| STYLE
Avenue connects with an audience of active, educated and
affluent Albertans seeking authoritative information, ideas
and inspiration for city living.
Every month in Avenue
Food: Alberta boasts two of the
most dynamic and fastestgrowing food scenes in North
America. Where and what to eat,
now. Where to shop for ingredients, local finds and more.
Style: Keeping you one step
ahead of international trends,
with local sources.
Home Decor: From key pieces
to investment pieces, art, design
and outdoor living.
And year-round, Avenue Calgary
and Avenue Edmonton will
cover important issues facing
their respective city.
The Avenue audience is:
The Avenue audience
With a monthly print issue, up-to-the minute mobile responsive
website, hotly anticipated programs like Top 40 Under 40 and
Best Restaurants, as well as popular weekly newsletters, Avenue
reaches its audience everywhere. Comprehensive coverage
of food and dining, international style trends, home decor
and design, and insightful city coverage have made Avenue the
premier city lifestyle brand in Alberta for twenty years.
76% women
24% men
Educated & Affluent
Median household income is over $100,000
Average age of reader: 43
9 out of 10 have a post-secondary education
3/4 own property, worth
on average > $400,000
86% are professionals and influencers
with positions like owner and executive
Engaged & Loyal
102 minutes the amount of time
readers spend with Avenue each issue
>1/2 accessed the Avenue website
in the last three months
83% read Avenue more than 4 times per year
Cultured & Sociable
86% attend cultural events like
concerts, theatre and ballet
97% dine out >5 times per month
3/4 entertain at home
Plugged In
75% read magazine content
in both print and digital
Avenue gets brands noticed
Brands, products and services that align with Avenue get
attention, whether on printed pages or web, as newsletter
features or event sponsors. One of the most authoritative and
aspirational voices in the city, Avenue offers indispensible
exposure for brands planning to extend their reach, raise their
profile and increase their market share in Alberta.
90%
readers will visit a
restaurant recommended
in Avenue, and many
refer to the Avenue Best
Restaurants issue for yearround dining decisions.
7 in 10
will visit a store
recommended
by Avenue.
4 in 10
readers will seek more
information about
products and services
recommended by
Avenue .
75%
of readers will
visit an Avenuerecommended
website.
How Avenue readers access
AvenueMagazine.ca:
86% computer
24% smartphone
28% tablet
Web engagement
Double-digit increase of unique visitors year
over year
129,000+ average monthly unique visitors
Above industry average open and click
through rates for every newsletter every week
In the next year…
> 1/2 will make an RRSP
or investment contribution
1/2 will make a
big-ticket purchase
6 in 10 will purchase furniture/decor
Source: Avenue Readership Survey, March 2013 – Magazines Canada, PMB 2013 Spring Report, April 04, 2013
For advertising inquiries please contact:
Calgary: 403-240-9055
[email protected]
Edmonton: 780-451-1379
[email protected]
CITY| LIFE| STYLE| CALGARY
years
2015 Editorial
*
Calendar
JANUARY
MAY SEPTEMBER
SPECIAL 20TH ANNIVERSARY ISSUE
• Celebrate our city and the people who have
shaped it in the last two decades
• Healthy Eating: Keep your resolutions on track
with the city’s healthiest menu items
• Plus: The 2015 Wedding Guide – fashion,
receptions and more, Avenue style
BOOKING DEADLINE NOVEMBER 7, 2014
ARCHITECTURE & INTERIOR DESIGN
• Laneway Challenge: A profile of the best
designs from this exciting housing project
• Best Late-Night dining
• Plus: The Get Out There Guide to Summer
BOOKING DEADLINE MARCH 13, 2015
FALL PREVIEW
• The essential guide to arts and entertainment
• Fall Fashion: The trends in business, weekend
and occasion dressing, editor’s picks and more
• Real Estate: An overview of the hot and growing
Calgary market
• New Restaurants
BOOKING DEADLINE JULY 13, 2015
FEBRUARY
DRESS FOR SUCCESS
• How to dress for every situation, from the
boardroom to the Stampede and in between
• Classic work pieces everyone needs
• A guide to the city’s best shopping districts
• Romantic dinners for first dates to special
occasions
• Plus: Travel
BOOKING DEADLINE DECEMBER 11, 2014
MARCH
BEST RESTAURANTS/FOOD
• The top spots to dine in Calgary right now
• Chef of the Year
• 25 of the tastiest locally produced things to eat
BOOKING DEADLINE JANUARY 13, 2015
APRIL
THE STYLE ISSUE
• 360 degrees of The Calgary Look including
what to wear this spring and summer, local
interiors, dining and more
• Work and Life: A look at work and after hours
culture in Calgary­– What attracts people to our
city? What inspires them?
• Best Business Lunches
BOOKING DEADLINE FEBRUARY 10, 2015
Calgary: 403-240-9055
Media & Marketing Solutions
[email protected]
JUNE
BEST SUMMER FOOD
• The ultimate in hot weather eats and drinks
• Patio Guide: Our annual list of the best spots in
Calgary for alfresco dining
• Events Guide: A pull-out calendar of the best
summer activities, plus a directory of festivals
across the city
• Plus: Living Spaces – Rejuvenate your home
to live in or prepare for sale
BOOKING DEADLINE APRIL 14, 2015
JULY
SPECTACULAR SUMMER GUIDE
• How to Stampede: Whether you’re a firsttimer or a seasoned pro, this is your passport
to getting the most out of the world’s biggest
outdoor show
• Meat, meat, meat! Calgarians love their steak.
Where to find the best grill in town
BOOKING DEADLINE MAY 12, 2015
AUGUST
THE BEST NEIGHBOURHOODS ISSUE
• Our annual ranking of Calgary‘s best places to live
• The Healthy City: A look at the state of health
care, access to GPs and private clinics, the
waitlist debate, queue jumping and
health innovation
• Best Brunch
BOOKING DEADLINE JUNE 15, 2015
OCTOBER
THE ADVENTURE ISSUE
• Our city is full of risk-takers and explorers: How
does that shape our approach to work, life and
play?
• So you want to be a Calgarian: The 10 things
every Calgarian should do, own, know, and eat
• The Avenue Guide to Better Drinking: People,
places and things, plus bar tools and great buys
• Supplement: Higher Education
BOOKING DEADLINE AUGUST 7, 2015
NOVEMBER
TOP 40 UNDER 40
• Calgary’s exceptional leaders, innovators and
influencers
• Best Italian: From rustic to haute, from pizza to
pasta, a guide to dining out and shopping for
primo ingredients
• Plus: The Get Out There Guide to Winter
BOOKING DEADLINE SEPTEMBER 14, 2015
DECEMBER
THE HOLIDAY ISSUE
• Seasonal food and drink, entertaining, party-going
• A roundup of gift ideas for everyone on your list
• Plus: How to outsource Christmas – From gift
buying and decorating to dining out and cleaning up, we know the people who can do that
for you
BOOKING DEADLINE OCTOBER 13, 2015
*subject to change
REV_SL-MAY1214
CITY| LIFE| STYLE| EDMONTON
2015 Editorial
*
Calendar
JANUARY
MAY
SEPTEMBER
GET ACTIVE
DESIGN AND ARCHITECTURE
FALL FASHION
We include novel ways of getting around in the
snow (from snowshoeing to equipping your
bicycle with winter tires); how to get a head-start
on your garden, and our annual Wedding Guide.
We examine the most interesting and unusual
architecture in the city. We also celebrate the
patio, and ways people have transformed small,
outdoor spaces into great entertaining spots.
The best looks for fall, all supplied by local
retailers. We ask well-known Edmontonians who
were some of their greatest muses and mentors,
and look at brilliant Edmonton innovations.
FEBRUARY
JUNE
OCTOBER
DESIGN CHALLENGE
SUMMER GUIDE
HOME COMFORTS
This issue features a Valentines-inspired Design
Challenge where designers decorate rooms
for specific couples; interviews with prominent
Edmonton couples on their challenges moving
in together; and everything décor.
The Avenue Summer Guide shows you
everything to look forward to in the summer:
festivals, concerts, galleries, cultural events, and
more. We also show how to get the most out
of your backyard, and give a primer on the best
summer beer and wine.
With autumn here, we look at ways to make your
living space warm and inviting. We interview
professionals who work from home how they
get the most out of their space, and talk fall
recipes.
MARCH
BEST RESTAURANTS
It’s our annual Best Restaurants issue where we
feature the best restaurants in the city. We also
profile influential people in the Edmonton food
scene, and discover local food trends.
APRIL
SPRING FASHION
Our spring fashion shoot lays out what to wear
from local Edmonton boutiques. We speak with
Edmonton fashion designers who are getting
attention in the local to international fashion
scene, and show how to bring spring into your
interior decorating.
Calgary: 403-240-9055
[email protected]
NOVEMBER
JULY
TOP 40 UNDER 40
25 important Edmontonians share their favourite
food, pairing great stories with delicious eats. We
explore some of the city’s best cocktails, and find
what makes for the best summer eating.
We celebrate 40 of Edmonton’s often-unsung
heroes and heroines, all exceptional leaders and
innovators. We also look back at some of our
previous Top 40s and what they’ve been up to
since their nomination.
AUGUST
DECEMBER
BEST NEIGHBOURHOODS
HOMECOMING
Our annual Best Neighbourhoods issue ranks
Edmonton’s communities according to reader
votes. We discuss civil issues facing our city,
and update our readers on municipal building
projects.
There are many Edmontonians that have found
their success abroad. We ask them what they
enjoy doing when they’re back home for the
holidays. We also include great and unusual gift
ideas and winter events for you and the family.
25 BEST THINGS TO EAT
Edmonton: 780-451-1379
[email protected]
*subject to change
REV_EB-AUG2014
CITY| LIFE| STYLE| EDMONTON
Every month in Avenue
Food: Edmonton has one of the
most dynamic and fastestgrowing food scenes in North
America. Where and what to eat,
now. Where to shop for ingredients,
local finds and more.
Style: Keeping you one step
ahead of international trends,
with local sources.
Home Decor: From key pieces
to investment pieces, art, design
and outdoor living.
City: And year-round, Avenue
will cover important issues facing
the city.
Connect with
the Avenue audience
in print, online and mobile
Deliver your message to affluent, influential Albertans in
Avenue, Edmonton’s premier brand for city perspectives,
personalities, design, food and fashion. Avenue reaches loyal
consumers seeking relevant, inspiring ideas and products in
the cities they love.
Other advertising opportunities
THE AVENUE NEWSLETTERS,
DELIVERED TO 15,000 MAILBOXES EACH WEEK
The Weekender: A roundup of what to do this
weekend
Food & Drink: From best patios to new
restaurants, to how to mix a great cocktail
Style: Tips, trends and editors picks for fashion,
home and outdoor living
Plus: The Avenue Insider – your opportunity to
connect directly with loyal Avenue readers in a
dedicated newsletter format
Calgary: 403-240-9055
[email protected]
AVENUEEDMONTON.COM
This year, we will be revamping our
website. Updates will include mobile
responsiveness, new advertising
opportunities, and moving our food
section online.
SPECIAL EVENT SPONSORSHIP
• Best Restaurants (March)
• Best 25 Things to Eat (July)
• Top 40 Under 40 (November)
Edmonton: 780-451-1379
[email protected]
*subject to change
REV_EB-AUG2014
Print Advertising
CITY| LIFE| STYLE
2014/2015 Deadlines †
Rates*
Calgary
1x
Issue
Space
Inside Front DPS
9,2408,780
8,3157,8557,395
October 14
Aug 11
Aug 18
8,7808,340
7,9007,4657,025
November 14
Sep 15
Sep 22
Nov 4
Outside Back Cover
6,4706,145
5,8255,5005,175
December 14
Oct 14
Oct 21
Dec 2
Inside Back Cover
5,3155,050
4,7854,5204,250
January 15
Dec 30
Full Page
4,6204,390
4,1603,9253,695
Advertising
Inquiries:
February 15
1/2 DPS
403-240-9055
5,7105,425
5,1404,8554,570
March 15
2/3 Page
[email protected]
3,6953,510
3,3253,1402,955
April 15
1/2 Page
3,0052,855
2,7052,5552,405
May 15
1/3 Page
2,0801,975
1,8701,7701,665
June 15
Apr 14
Apr 21
Jun 2
1/6 Page
1,155
1,095
1,040980925
July 15
May 12
May 19
Jun 30
Edmonton
1x
Jun 15
Jun 22
Aug 4
Inside Front DPS
7,8607,465
7,0756,6806,290
Regular DPS
7,4657,090
6,7206,3455,970
Outside Back Cover
5,5005,225
4,9504,6754,400
Inside Back Cover
4,5204,295
4,0703,8403,615
Full Page
3,9303,735
3,5353,3403,145
Advertising
Inquiries:
1/2 DPS
4,855
2/3 Page
[email protected]
3,1452,990
2,8302,6752,515
Readership
1/2 Page
2,5552,425
2,3002,1702,045
Key stand distribution
1/3 Page
1,7701,680
1,5951,5051,415
The Globe & Mail
6,1002,350
1/6 Page
985 935
885835790
Hotel rooms
2,2002,000
Subscribers
1,2001,300
Special Events
1,0001,000
Regular DPS
*
3x
6x
9x
12x
For Rates Contact
3x
6x
9x
August 15
12x
Sep 30
Nov 7
Nov 14
Dec 11
Dec 18
Feb 3
Jan 13
Jan 20
Mar 3
Feb 10
Feb 17
Mar 31
Mar 13
Mar 20
May 5
September 15
Jul 13
Jul 20
Sep 1
October 15
Aug 7
Aug 14
Oct 6
† Deadlines are subject to change
For Rates Contact
4,610
4,370
780-451-1379
4,125
Distribution‡
3,885
Key Page and Special Placement Requests at 10% Premium. All rates are in Canadian dollars (net). Taxes not included.
Specialty Covers
Z-Fold Cover
13,000
-
---
Barn Door Cover
14,500
-
---
Gate Fold Cover**
15,500
-
---
**
MaterialDistribution
Total bound copies
Calgary: 403-240-9055
[email protected]
24,30026,350
200–
35,00033,000
Digital issue
‡ Effective January, 2015
§
Audited by CCAB a divison of BPA International
For special requests and rates for other specialty covers and inserts not featured here, please contact your Account Executive.
Edmonton: 780-451-1379
[email protected]
Edmonton
171,500161,700
Newsstands
3-panel only
For advertising inquiries please contact:
Calgary §
2,0001,500
CITY| LIFE| STYLE
Print Production Specifications
Magazine Dimensions
Width” Height”
REQUIREMENTS
• All ads must be uploaded and approved through AdDirect.*
• All colours must be converted to CMYK.
• Minimum resolution of 400 dpi for all images
and logos at 100%.
• Completed ad must be submitted to AdDirect as a
press-ready, high-resolution PDFX-1A.
• All ads, except full page ads, must have a defining
border on all sides.
• All bleeds must extend 1/4” on each side—this
ONLY applies to full page ads, double page spreads
and 1/2 double page spreads. All other ads do
not need bleed, but do require a 0.5 point border.
• Ink density levels for all files (in image or graphic
element) must not exceed 320%.
Trim Size..................................................................................... 9 x 10.75
Ad Dimensions (Inches)
Full Page Ad with bleed (FPC)............................. 9.5 x 11.25
Trim Area...................................................................... 9 x 10.75
Live Area........................................................................ 8x 9.75
Double Page Spread with bleed (DPS)..........18.5x 11.25
Trim Area..................................................................... 18x 10.75
1/2 Page Double Spread with bleed...............18.5x 5.5
Trim Area..................................................................... 18x 5.25
Live Area: Left Hand................................................... 8x 4.75
Live Area: Right Hand................................................ 8x 4.75
2/3 Vertical.......................................................... 5.1875 x9.8125
1/2 Island............................................................. 5.1875 x7.3125
1/2 Horizontal.......................................................7.875 x4.8125
1/3 Square........................................................... 5.1875 x4.8125
1/3 Vertical................................................................. 2.5 x9.8125
1/6 Horizontal.................................................... 5.1875 x2.3125
RECOMMENDATIONS
• The live area should be 1/2” in from the trim size.
• Use a “rich black” (except for text below 24 point).
We suggest 20%C – 20%M – 20%Y – 100%K.
• 100% colour accuracy cannot be guaranteed.
1/6 Vertical................................................................. 2.5 x4.8125
*
Avenue Calgary. See below for upload instructions for Avenue Edmonton.
GATE FOLD
Specialty Covers
Production specifications available upon request for
unique executions. Please ask your Account Executive
for further details.
BARN DOOR
Z-FOLD
Submitting Creative
Upload press-ready PDFs to:
TM
Upload.Check.Send
addirect.sendmyad.com
Automatic confirmations will be sent
to the sender and publisher.
For advertising inquiries please contact:
Calgary Contact:
[email protected]
Tel: 403-781-1781
Edmontont Contact:
[email protected]
Tel: 780-451-1379
Calgary: 403-240-9055
[email protected]
Edmonton: 780-451-1379
[email protected]
Digital Advertising
CITY| LIFE| STYLE
Website*
Rates
Leaderboard (static, rich media & expandable)**
Material due dates
Calgary Edmonton
product product
Creative supplied with URL
Creative support
Please enquire
7 business days prior
10 business days prior
•
•
Big Box (static, rich media & expandable)**
Please enquire
7 business days prior
10 business days prior
•
•
Double Big Box
Please enquire
7 business days prior
10 business days prior
•
•
Companion Ads
Please enquire
7 business days prior
10 business days prior
•
•
Homepage Takeover
Please enquire
7 business days prior
10 business days prior
•
•
Featured Partner
Please enquire
7 business days prior
10 business days prior
•
* Please ask your account executive for volume discounts on campaigns of $5000 or greater, deadlines & distribution subject to change
** Rich media add 5%
Weekender Newsletter (Thursdays*)
Big Box
Please enquire
Tuesday prior
Thursday prior
•
•
Leaderboard
Please enquire
Tuesday prior
Thursday prior
•
•
Featured Partner (Weekend Events)
Please enquire
Tuesday prior
Thursday prior
•
Takeover
Please enquire
Tuesday prior
Thursday prior
•
Leaderboard
Please enquire
Thursday prior
Tuesday prior
•
Big Box
Please enquire
Thursday prior
Tuesday prior
•
Featured Partner
Please enquire
Thursday prior
Tuesday prior
•
Takeover
Please enquire
Thursday prior
Tuesday prior
•
Leaderboard
Please enquire
Monday prior
Wednesday prior
•
Big Box
Please enquire
Monday prior
Wednesday prior
•
Featured Partner
Please enquire
Monday prior
Wednesday prior
•
Takeover
Please enquire
Monday prior
Wednesday prior
•
Please enquire
7 business days prior
10 business days prior
•
Sponsored Facebook Post
Please enquire
7 business days prior
•
•
Sponsored Twitter Post
Please enquire
7 business days prior
•
•
•
Food & Drink Newsletter (Tuesday*)
Style Newsletter (Wednesday*)
Insider (Monday or Friday**)
eBlast
Social Media
(limited per inventory)
For advertising inquiries please contact:
Calgary: 403-240-9055
[email protected]
Edmonton: 780-451-1379
[email protected]
CITY| LIFE| STYLE
Website Production Specifications
STANDARD LEADERBOARD
• Static Leaderboard: 728w x 90h pixels
• Expandable Leaderboard: Collapsed 728w x 90h
pixels, Expanded 728w x 180h pixels, Fallback
image 728w x 90h pixels
STANDARD BIG BOX
• Static Big Box: 300w x 250h pixels
• Expandable Big Box: Collapsed 300w x 250h pixels,
Expanded Flash 500w x 250h, Fallback image 300w x 250h
STANDARD DOUBLE BIG BOX
• Static Double Big Box: 300w x 600h pixels
• Expandable Double Big Box: Collapsed 300w x 600h pixels,
expanded 500w x 600h pixels OR max: 600w x 600h,
fallback 300w x 600h pixels
HOMEPAGE TAKEOVER
• Leaderboard and 1 double
big box & 2 big boxes,
OR 1 leaderboard and
up to 4 big boxes
COMPANION
• 1 Leaderboard & 1 Big Box
REQUIREMENTS:
• Max file size 40kb, RGB, 72
dpi, .jpeg, .png, .gif or .swf.
• Third-party server accepted.
• No sound.
• Please include URL
separately with file
submission if not .swf file.
FEATURED PARTNER
• Logo: 72 dpi, 200w pixels, .jpeg, .png, .gif
• Headline copy: maximum 60 characters
• Introductory summary: one sentence, maximum 75 characters
• Up to 3 images: 72 dpi (max), 780w x 500h pixels (min), .jpg, .png, .gif
• Edited body copy: maximum 500 words - copy should mimic style
and voice of editorial
• Social media links, web URL, full address, phone number, hours, pricing
• Please include a fallback
image with your .swf
submissions.
• .swf ads need to have URL
links in file.
• FLA working files
are allowed.
• Must include flash video
(FLV) if built into flash files.
• Must ensure “click-through
tags” are correctly built
and working.
• Include a 1-point
stroke border.
RECOMMENDATIONS:
Maximum 25 words and minimum 12-point font for legibility for leaderboard, small rectangle, and big box ads.
Newsletter Production Specifications
STANDARD
LEADERBOARD
• 728w x
90h pixels
STANDARD
BIG BOX
• 300w x
250h pixels
Weekender
Food / Style*
*Avenue Calgary only
AVENUECALGARY.COM/ADVERTISE
AVENUEEDMONTON.COM/ADVERTISE
FOR EXAMPLES AND MORE INFORMATION
Production Contacts:
CALGARY
[email protected]
Tel: 403-232-7717
EDMONTON
[email protected]
Tel: 780-451-1379
REQUIREMENTS :
• Max file size 40kb, RGB,
72 dpi, .jpeg, .png, .gif
or .swf.
• Must ensure “clickthrough tags” are correctly built and working.
FEATURED PARTNER LISTING
• Logo: 72 dpi, 200w pixels,
.jpeg, .png, .gif
• Headline copy:
maximum 60 characters
• Introductory summary:
one sentence,
maximum 75 characters
• Up to 3 images: 72 dpi (max),
780w x 500h pixels (min),
.jpg, .png, .gif
• Edited body copy: maximum 500
words - copy should mimic style
and voice of editorial
• Social media links, web URL,
full address, phone number,
hours, pricing
• Third-party server
accepted.
• Include a 1-point
stroke border.
• Newsletters cannot
accept Flash animations.
RECOMMENDATIONS:
Maximum 25 words
and minimum
12-point font
for legibility.
Social Media
60,000+
Impressions
Mobile
Responsive
Website
Digital
Newsstand
and App
Best Restaurants
Impressions Annually
3,092,000+
Website
Impressions
705,000
700+
Restaurant Listings
and Reviews
over 1.38 MILLION
impressions each month
Enewsletters
100,000
Impressions
Events, Sponsorships
Top 40 Under 40
308,500
Total Magazine
Readership Calgary
and Edmonton
Advisory Panel
ADVERTISING FEATURE
ADVERTISING FEATURE
Estate living in an exclusive setting
If there’s one place that embodies the very best of the
Southern Alberta lifestyle, it’s Dressage, an exclusive enclave of estate homes
on the edge of southwest Calgary’s Silverado community.
Combine wide-open skies and quiet country surroundings
with easy access to transit and major roads. Add in the very
best custom estate residences Calgary’s top builders have to
offer, and build them to exacting specifications on the largest
lots you’ll find within city limits. Toss in views of the worldrenowned Spruce Meadows equestrian facility, the adjacent
32-hectare Radio Tower Creek natural area and wetlands
and the majestic Rocky Mountains, and you’ll have an idea
of what Dressage has to offer. Under development since late
beautifully finished walkout basement that adds another
1,850 sq. ft. of highly usable area. Inside, every feature of the
open-concept home speaks of livability combined with
aesthetic appeal. Wide-plank hardwood flooring draws the
eye to luxurious stone tiles and a pergola-like feature that
sets apart the dining space. A dramatic cultured stone gas
fireplace in the great room rises to the ceiling’s full height.
Inside the Baywest show home, a breathtaking spiral staircase
is the focal point of the distinctive two-storey design. The
2010, Dressage has this year entered into an exciting new
upper floor features three large and well-separated bedrooms,
phase. Custom estate residences by Augusta Fine Homes and
including the master suite, offering ample personal space
and privacy for all. At almost 3,200 sq. ft., plus 1,100 sq.
Baywest Homes are taking centre stage, with a grand opening
scheduled for Sept. 7. But you don’t have to wait until then
to see these stunning homes.“The show homes are
open; come have a sneak peek before the
crowds arrive,” says Tyler Baptist, sales and marketing
coordinator with Qualico Communities, developer of Dressage.
Once you step inside the homes, you’ll want more than
ft. of developed walkout basement, there’s room inside for
entertaining, playing, relaxing and luxury living.
Outside, each home boasts two of Dressage’s outstanding
features — a three-car garage and a huge lot.“Everyone
here in Dressage has a three-car garage. You
shouldn’t have to store your toys offsite,”
just a peek. In the Augusta show home, ceilings that soar
Baptist says. Lots in Dressage range from one-third to more
up to 16 feet create a self-contained world of architectural
features. A bungalow with more than 2,200 square feet
than half an acre, meaning there’s room to do whatever you
want with your space.
of main-floor living space, the show home features a
If you’re ready to live amid beautiful natural surroundings
with easy access to amenities, distinctive and varied
streetscapes and a choice of stunning custom modern
estate homes, Dressage is ready for you.
Silverado — one of Calgary’s Best New Neighbourhoods (Avenue magazine, 2013)
2
avenue
AUGUST.13
QUALICO-double-page spread-V2.indd 2-3
Neighbourhood
Guides
AvenueCalgary.com AUGUST.13
3
2013-07-04 9:59 AM
Custom Content/
Advertorial
Development
Avenue Calgary
Avenue Edmonton
2014 marks Avenue’s 20th year in the largest city in Alberta.
Reflecting the energy and community spirit of its city,
years
Avenue Calgary is the city’s premiere lifestyle brand with
deep roots in a place that has become an international destination,
a cultural hub and a coveted hometown. Influential Calgarians rely on
Avenue for inspiring ideas, activities and products in the city they love.
Since Avenue Edmonton’s inception in 2006, the magazine has gone from new
upstart to the most authoritative voice on the most important people, places
and issues in Alberta’s Capital Region. Edmonton’s leaders and influencers
depend on Avenue’s insightful journalism, and the brand’s award-winning
photography and leading-edge design suit the sophisticated swagger of one of
North America’s most vibrant metropolises.
Media & Marketing Solutions
100, 1900–11 Street SE
Calgary, AB T2G 3G2
Tel: 403-240-9055
Fax: 403-240-9059
Toll Free: 1-877-963-9333 X 0
redpointmedia.ca
10221–123 Street NW
Edmonton, AB T5N 1N3
Tel: 780-451-1379
Fax: 780-482-5417
Toll Free: 1-866-451-1379
odvodpublishing.com
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Avenue Calgary is published by RedPoint Media & Marketing Solutions, a leader in print and digital publishing, marketing, communications and creative services.
Avenue Edmonton is published by Odvod Publishing Inc. and is a partnership between RedPoint Media & Marketing Solutions and Odvod Media Inc.