Connect Yanceyville
Transcription
Connect Yanceyville
TABLE OF CONTENTS Introduction………………………………………………………………………………………………………………………………………………………………………………………pg.02 Workshop Objectives, Design Process, and Schedule …………………………………………………………………………………………………………………...…pg.04 May 20 –Community Preferences and Presentations.…………………………………………………………………………………………..……………………….…pg.07 Community Favorites Visual Preferences Smart Growth-Guidelines for Sustainable Design and Development Key Findings – Yanceyville Marketplace Analysis Summary of Community Input- May 20, 2013………………………….…..……………………….………………………………………………………………….….…pg.16 Organizing Themes of Workshop Growing and revitalizing the town economy from the courthouse square • Connecting people and places • Making the places better Design Team Response and Community Priorities- May 21, 2013…………………………………………………………………………………………………....pg.25 Goals emerging from the workshop: • Develop a Master plan for Connecting Yanceyville • Establish a Gateway into Yanceyville at Highway 158/86 and Develop North Avenue • Restore and Develop the downtown historic Courthouse Square Next Steps ……………………………………………………………………………………………………………….…………………………………………………………………………pg.46 Design Facilitators/ Sponsors ……………………………………………………………………………………………….……………………………………………………………pg.47 Appendix ………………………………………………………………………………………………………………………….………………………………………………………………..pg.48 Introduction On May 20-21, 2013, approximately forty-two citizens, business leaders, and town officials gathered to participate in a Community Design workshop held at the Municipal Services Building in Yanceyville, NC. The workshop was facilitated by the Center for Creative Economy (CCE) and its affiliate Design Link; a coalition of NC based architects, planners and economic developers. The event was sponsored by Piedmont Together, a 12-county sustainability and smart growth planning initiative headed by Piedmont Authority for Regional Transportation (PART) and the Piedmont Triad Regional Council (PTRC). Organizing Themes for Workshop The primary focus for the sessions was to identify economic and design opportunities for the future growth of Yanceyville. The design team’s task was to provide a stimulus for the citizens to share their desires for the future and to portray those dreams in a visual format that is based in market reality. The citizens were divided into small groups and asked to provide input in the areas of: • Growing and revitalizing the town economy from the courthouse square •Connecting people and places •Making the places better 02 Development options discussed were based on the principles of Smart Growth and Sustainable Design. The economic influences were prepared in advance, outlined and presented in a study, Key Findings: A Yanceyville Marketplace Analysis. This information generated economic development opportunities and constraints to be considered during the workshop. The team engaged the participants in discussions that envisioned a new future for Yanceyville. This Blue sky approach created a dynamic flow of ideas from the community Aerial View of the Town of Yanceyville highlights the town center and courthouse square that was the focus of the workshop. 03 Objectives of Workshop: • Focus on the historic court square district and potential uses for the abandoned buildings and those in need of improvement, as well as vacant sites. • Focus on possible usages to make the historic district more vibrant, sustainable, and attractive to visitors and pedestrians. • Identify economic, planning and design opportunities for the development and improvement of Yanceyville. • Help community understand the value of planning, strategies for small town growth, and sustainable design. Acknowledge zoning and ordinance changes maybe needed to allow for development. • Gather input from a broad cross section of community stakeholders. Engage, listen and record response. • Produce a collection of creative urban design solutions, concept plans and development ideas. Solicit feedback and discuss next steps on these initial design concepts. Background PART/Piedmont Together selected the Town of Yanceyville, NC as the fifth Triad recipient of a Community Design Workshop. The Center for Creative Economy and its affiliate Design Link (DL) was engaged to facilitate the project. Funding was provided by the U.S. Department of Housing and Urban Development (HUD) through its Sustainable Communities program. Mark Kirstner of Piedmont Together addressed the Yanceyville community Kyle Laird gives overview of Piedmont Together initiative Citizens listen to Piedmont Together introductory remarks 04 Schedule March 7: The first meeting was held in Yanceyville with Town Manager Haynes Brigman. Attending were Bill Moser and Margaret Collins from CCE/Design Link, and Kyle Laird from Piedmont Together. Participants established goals, defined the core committee, confirmed dates for the workshop and drafted a tentative schedule. Mr. Brigman showed the rooms where the workshop would take place and took the group on a brief tour of Yanceyville. April 18: A conference call was held with the local core committee leaders and members of the Design Link and Piedmont Together team. Participants reviewed the objectives, and approved the schedule and themes for the workshop. Present on the call were Haynes Brigman, Town Manager, Kevin Howard, Caswell County Manager; Sharon Sexton, Chamber of Commerce; Rhonda Griffin, Librarian; Bill Moser and Margaret Collins, CCE/Design Link, and Kyle Laird, Piedmont Together. April 22: A survey was conducted for the Town of Yanceyville to seek input from citizens in advance of the workshop. Questions were asked to determine what types of commercial retail, business and recreational services were needed. Also the public was asked to provide insight into challenges and opportunities that will affect efforts to revitalize the town. Only 15 responses were received so the sample did not provide a comprehensive profile from the community. A copy of survey and the results can be found in the Appendix. April 30: A site visit was held in Yanceyville. All members of the design team were present. Bill Moser presented maps to orient the group and the team discussed the approach and themes for the workshop. Haynes Brigman led the team on a tour throughout Yanceyville, and Kevin Howard, Caswell County Manager, provided transportation in a county vehicle. Design Link captured photos during their Site visit to document the current conditions in Yanceyville while planning their strategy for the workshop 05 May 2: A press release was distributed to local media outlets, and flyers were distributed throughout the town to encourage participation. May 16: Design Link team held a conference call to make final plans. May 20-21: Workshops were held at the Yanceyville Municipal Services Building. Forty-two people attended over two days, with many attending multiple times. The first day was organized with general public sessions in the afternoon and evening. The design team mounted a visual precedent board and citizens were asked to vote on their favorite visuals related to downtown such as sidewalks, parking, signage, and other related topics. They also chose their favorite places in Yanceyville and Caswell County, and indicated where they lived and worked on a map. On the second day, the Design Link team presented a summary of the ideas that emerged from the public sessions on day one. Next the team presented sketches, and drawings, which visually depicted the input from the public and brought their ideas to life in visual form. They facilitated a conversation about priorities and next steps. July 9: Team member, Bill Moser, presented the workshop results to the town council and interested citizens. He summarized the key findings, presented the visual images created by the Design Link team, and presented Next Steps that can be started immediately. September 3: Bill Moser returned to present the workshop findings to the County Commissioners at the invitation of Kevin Howard, County Manager. caption 06 Community Preferences: May 20, 2013 Yanceyville and Caswell County citizens arrive at workshop and engaged in interactive exercises. Getting Started - Participants were asked to post where they lived and worked on maps along the wall. This provided a visual overview of the geographic orientation of the workshop attendees. Favorite Places - Residents also indicated their favorite places to visit on a map. Downtown Courthouse Square in Yanceyville was the overwhelming favorite of community members attending. The Yancey House, Hyco Lake, and Danville Park were other favorites. Community members registered their residence representing the diversity of workshop attendees. Forty percent of citizens attending workshop noted their place of employment was outside of Yanceyville. 07 Visual Preferences Photos of various elements of a successful downtown were posted in the workshop room. Citizens were asked to mark the photo in each group they liked best. These visual choices serve as a reflection of the citizens preferences to enable the town to establish design standards. Choosing Visuals Building Signage Multifamily 1. Citizens choose their preferred images Various components that comprise sustainable town development 2. Building Signage Preferences 3. Multifamily Residential Preferences 4. Commercial Preferences 5. Greenway Preferences Commerical Greenway 08 Visual Preferences Landscape Monument Signage Retail Sidewalk Town Center Parking 09 May 20, 2013 Presentation Smart Growth: Guidelines for Sustainable Design and Development in Yanceyville The workshop continued with presentations on Smart Growth and Sustainable Design, and Key Findings for the Yanceyville marketplace. Informing stakeholders of good design principles and potential for economic growth provided the context and starting point for these sessions. After the presentations, the Design Link team and workshop participants discussed how best to revitalize Yanceyville using the core principles of sustainability coupled with an awareness of economic development opportunities. The group was shown examples of sustainable growth at the regional, neighborhood, and local levels, recognizing that Yanceyville has an excellent example in its historic court square. Smart Growth is Concerned With: Region: Caswell County Neighborhood Town of Yanceyville Site: Courthouse Square 10 Neighborhood- 15 Minute Walkable Radius 5 minutes 10 minutes 15 minutes It is more efficient to locate new growth where services, infrastructure and amenities already exist. This promotes walkability and organic growth. ¼ mile equals 5 minute walk, ½ mile equals 10 minute walk, and ¾ mile equals 15 minute walk. 11 12 Key Findings Yanceyville Market Analysis: By the numbers- Statistics & trends: Small town and county, large region • Yanceyville – 2,040 • Caswell Co. – 23,718 • Ranked 77 out of 100 in NC • 30 mile Radius – 151,415 • Danville – 43,055 • 50 mile radius – 800,728 No recent local growth Yanceyville -2.4% Caswell Co. .9% Most jobs are outside the County • Caswell Co • Work outside the County – 75% • Work outside NC – 21% • Average commute – 31 minutes • Yanceyville • Work within the County – 66% Caswell Co. largest Employers • Top 7 are government or health related Very low labor force participation in Town • Only 14% employed • 73% are not in labor force 30 and 50 mile radius around Yanceyville 13 The Situation Assets & programs • Only municipally owned art museum in NC • Many other cultural assets in County • Lots of outdoor things to do The Opportunities Yanceyville has potential… • Dongola - film studio property • Regency Job Training Institute • Residential transition and job training primarily for veterans • Will need support services • Available industrial property, new ED Commission • Pelham Industrial Park – certified • Sunline Building – 42,000 sf • Royal Park Uniforms building • Former Ford building The Issues that impact community & success Needs • Local jobs • Private jobs • Diverse jobs • Higher wages Lack of transportation infrastructure for manufacturing • Interstate 30+ miles • Any 4 lane road 10+ miles • Railroad 20+ miles • Commercial airport 1+ hour • General aviation airport – 15+ miles 14 The Opportunities Yanceyville has potential… Retail leakage - 1 mile opportunities Retail leakage - 3 mile opportunities – even more Retail leakage - 5 mile opportunities – still higher 15 Summary of Community Input- May 20, 2013 Following the presentations on Smart Growth and Yanceyville Market Analysis, participants divided into two groups that focused on the organizing themes of the workshop. Growing and revitalizing the town economy from the courthouse square by • Connecting people and places • Making the places better Theme 1 - Connecting People and Places • Fill empty lots on court square and in the downtown area • Higher wage professional level jobs are needed in Yanceyville for the local citizens • More after school sports options needed • More collaboration and communication needed • Between Town of Yanceyville, Caswell County, and local non-profits • Determine better ways to use and share assets Citizens discuss Connectivity in Yanceyville Create walkable neighborhoods 16 Theme 1 - Connecting People and Places (continued) •Open NC Game Lands to non-hunters • Better connections needed for biking and walking; trails should be developed over the sewer lines • Two Main Streets in town- rename one of them so less confusing for visitors • Beautification needed- Clean up and improve landscape throughout Yanceyville • People shop mostly where they work outside of Yanceyville; bringing more retail to town will draw dollars to Yanceyville. • Promote programs for youth after school in the downtown core • Create opportunities downtown to attract Piedmont Community College students. Town Manager, Haynes Brigman and Council member, Odessa Gwynn, participate in workshop Design Link members Kris Krider and Robin Spinks facilitate the Connectivity group 17 Theme 2 - Making the Places Better Suggestions for ways to improve the “places” in Yanceyville covered a wide range of subjects and have been grouped into focus areas. Court Square • Improve visual appearance of storefronts, maintain historic character, and connect the buildings through improved facades and historic design • Ford Building-reclaim and salvage • Bank building return to original architecture- re-introduce columns in front of bank • Streetscape- lights, trees, seating, attractive landscaping, gazebo • Adaptive reuse of vacant buildings- retail/housing • Gazebo on south side of Town Square adjacent to courthouse is good idea Center of Square • Replace steps and sidewalks and landscaping in center of square; add seating/brick pavers Conceptual rendering of facade improvement to the Fidelity Bank building sketched during the workshop. 18 Citizens gather to discuss Making the Places Better Design Link member, Kevin Marion listens while facilitating the Better Places group Design link member, Bill Moser facilitates discussion in the Better Places group 19 Retail Needs-Uses of Vacant Buildings • Coffee shop, Internet Cafe with healthy options; local food, ice cream shop (i.e. Eziria’s) • Theatre-restore and reuse space; Community College could program there • Youth oriented venue; opportunities with theatre & other spaces; after school and weekend place • Nice consignment store; furniture, antiques, flea market • Restaurant- Unique food experience in historic building • Ford Building-great place for a Community/Artisan Market- good branding for Caswell County arts community • Watlingtons- Good space for Gallery • “Sweety-Pie”Place • Retail clothing • Day spa-nails & hair salon • Sports bar, microbrewery • Co-Op grocery; organic and local • Fitness center • Technology support; quick print and computer repair • Music and Entertainment Conceptual rendering sketched during workshop of possible facade improvement to the Watlington's building. 20 Community Infrastructure Needs • City & County must work together • Revamp rent structure of properties on Town Square to help attract renters to vacant buildings • Revise zoning ordinance for mixed uses • Reduce regulations and restrictions for start up businesses • Civic communications- improve to publicize events • Athletic and recreations opportunities- extend gym hours for evening and weekend play • Eliminate overhead power lines • Improve signage and way finding • Establish bike lanes with trails through town and improve roads • Link sidewalks with other pedestrian trails to extend beyond square • Parking-organize to allow for more spaces downtown • Community garden • Yanceyville pavilion-Collaborate with organizations to increase usage Sketch showing a possible improvement to the Yanceyville Pavilion including the addition of a new playground and a building that could house some retail as well as public restroom facilities. 21 Town and County Collaboration Opportunity Sketch showing development on the corner of North and Church. Concept involves a possible land swap between the County and the Town giving the pavilion site to the County to manage and the North and Church corner for the Town to develop. 22 Tourism • Promote the uniqueness of Caswell County- Establish Yanceyville as a destination • Promote events on Town Square for daytrips, “Sell what we’ve got!” Low cost country living • Work with Caswell Co. Historical Association to promote historic tourism • Develop lodging for extended stay • Agra Business-Aqua Culture Farm would be good to develop • Support efforts to repurpose Yancey House and property Economic Development Enhance opportunities within Yanceyville- BUY LOCAL Residents report out what was discussed in break out groups 23 Housing • Mixed-use downtown development; create urban loft environment; Residences above retail stores and other options • Remove the trailers from downtown Funding-Corporate Support • Seek and encourage support in all these initiatives from existing banks, foundations and other funding sources. • American National-Danville • Fidelity-Fuqua Varina • State Credit Union • Danville Area Foundation Design Link member, Bill Moser, summarizes Better Places discussion Design Link member, Robin Spinks, summarizes the Connecting People and Places discussion 24 May 21: Design Team Response Goals emerging from the workshop: 1) Develop a master plan for connecting Yanceyville 2) Establish a gateway into Yanceyville at highway 158/86 and develop North Avenue 3) Restore and develop the downtown historic Court House Square Goal One - Develop a Master plan for Connecting Yanceyville The Connect Yanceyville Plan documents the highest priority concepts that work to achieve the agreed upon community goal. It provides better access and connectivity within Yanceyville to important destinations and allows for pedestrian and bike friendly local neighborhood streets to be more receptive to multi-modal use and better candidates for traffic calming. It also identifies the locations for new gateways, bike routes and critical intersections that serve as barriers to pedestrian and bike friendly connectivity. Four key area destinations within Yanceyville: • Downtown: Caswell Co. Recreation Park, government buildings, shops and restaurants, the Arboretum, Richmond-Miles History Museum, Bartlett Yancey H.S, Piedmont Community College and the historic sites surrounding the jewel of Yanceyville, the Caswell County Courthouse. • Fire Tower Road: Local nature trails, Caswell Senior Center, Maud Gatewood Park and Oakwood Elementary • Western Gateway: Rural 19th century architecture, bike routes, Bartlett Yancey House and Dillard Middle School • Farmer’s Lake: fishing, canoe and kayaking, popular bike routes Focus: Link these key areas so residents and visitors of all ages can enjoy safe and enjoyable passage while experiencing the pleasures of living, working and visiting Yanceyville. Like a front door at home, a gateway is a friendly welcome to your community. Enhance gateway areas at the far corners of Yanceyville to mark the transition from rural landscape to a proud and revitalizing community. Place a new gateway at 158/86 and North Avenue to welcome visitors and residents to the courthouse square historic district and the County and Town facilities. Consider changing the name of West Main to avoid confusion with Main Street. 25 Connect Yanceyville Connect Yanceyville is a map that documents the highest priorities for better access and connectivity within Yanceyville. It allows for pedestrian and bike friendly local neighborhood streets, and identifies the locations for new gateways, bike routes and critical intersections to overcome barriers to pedestrian and bike friendly connectivity. 26 Goal 2 - Establish a Gateway into Yanceyville at Highway158/86 and develop North Avenue It is inevitable that name brand retail development will continue along the 158/86 corridor, increasing traffic flow across North Ave. One idea to increase awareness of the Historic Downtown Square's existence is to introduce a monument marker at the intersection of North Ave. and highway 158/86. The marker could indicate many things from agency & business names to images of the square or motifs that indicate specific features of Yanceyville's history and character. Toward the town square the idea would be to increase smaller scale boutique retail and business that would not directly compete with the 158/86 businesses. As one turns onto North Ave. such development between Church Street and Main Street would be immediately visible. Buildings designed in an aesthetic at least suggestive of the historical character of the area would be an enticing extension of the square itself, drawing visitors to the heart of the town. Developing this block would likely take a cooperative effort between the Town and the County, if not an actual land trade. A trade might involve the County giving this block to the Town in exchange for the Yanceyville Pavilion site. While the town might be better suited to work with retail and business development, the County would likely be more adept in managing recreation activities associated with the Pavilion. The County might also partner with the the Caswell County Historical Association and use the new "Village Green" for re-enactments and other festival activities. A new Visitor's Center is shown nestled between a new playground and the existing museum, introducing more destination activity for the Town. Another component in close proximity is a newly paved area dedicated to farmer's market type events. The addition of a public restroom facility is shown on the southeastern corner of the pavilion site, an essential addition for a growing town center. Such a development concept, which would involve both governmental agencies, might go a long way in creating a positive and productive relationship, which would in turn greatly benefit both the Town of Yanceyville and Caswell County for years to come. 27 Final Site Plan North: Detail showing various improvement concepts at the intersection of North Avenue and Highway 158/86. This plan emphasizes development between the two nodes to establish a visual connection and draw traffic from 158/86 into the historic center. 28 Final Site Plan South: Detail showing various improvement concepts at the North Avenue corridor from Church Street to Main Street including improvements to the Yanceyville Pavilion and new retail development along the east side of North Avenue. 29 Gateway Opportunity In combination with efforts to improve the appearance of North Avenue and the development of the county criminal justice center, a new gateway opportunity emerged at the intersection of North Avenue and 86/158. As part of the Connect Yanceyville Plan and the site plan shown on p.___ a new gateway will attract visitors who will only have two short blocks to reach the historic courthouse square. Utilizing the current monument style gateway, visitors will easily recognize the attractive sign welcoming them to the historic district. This entrance to downtown is favored over the current western gateway route to downtown at 158 and Old 86/Main Street near the Yancey House. The current route down Old 86 suffers from an abundance of un-attractive strip commercial buildings and dilapidated parking lots. The proposed gateway also picks up eastbound highway 86 motorists. 30 North Avenue Draft Concept Plan On the second day of the workshop, a concept site plan to improve the North Ave. corridor recognized aesthetic and economic development opportunities. With the addition of the new county detention facility, the town and county officials have a unique opportunity to improve the overall streetscape appearance. New sidewalks connecting to Caswell Co. Recreation Park and North Ave. extending across 158/86 to Fire Tower Road destinations will greatly enhance the walkability in Yanceyville. Street trees along North Ave., Church St., County Park Dr. and 158/86 will make the walk more enjoyable, and screen large parking and outdoor storage areas. Further, the trees serve to slow traffic down, allowing motorists to operate at a safer speed to be better prepared for pedestrians and bicyclists. These concepts are incorporated in the overall downtown plan. 31 New Gateway Sign Currently, North Avenue lacks sidewalks north of Church St. In order to create a pedestrian connection to the Fire Tower Road destinations and improve the overall access to downtown, a sidewalk on the east side of North Ave is needed. Also on the east side, install curb and gutter and storm water infrastructure along with a planting strip. Street trees added on both sides will complete the transformation from an ordinary town street serving only autos to a gateway street linking some of Yanceyville’s most important destinations. 32 Goal Three - Restore and Develop the downtown historic Court House Square The existing downtown court square has great historical significance and is the key to revitalizing the Town of Yanceyville. The Design Link team incorporated their knowledge of successful downtowns with the desires of the workshop participants to make the following recommendations. “If you can’t preserve your past, you can’t embrace your future” - Workshop Participant East West Section Existing: The historic courthouse square symbolizes the proud past of Yanceyville and Caswell County. It also is the catalyst to its revitalization. The architecture reflects the stately grandeur of days gone by but the streetscape does little to enhance the setting. Recent years of economic struggles and domination by the automobile have created a Spartan setting where concrete and asphalt predominate. It will be Important to work with the power company to relocate the power lines away from the square or bury them beneath the road. 33 North South Section Proposed: A key to revitalizing the entire town, investing in the landscaping and street lighting of the square will make the area more attractive to residents and visitors who come every day or once in a lifetime. Investing in landscaping the grounds of the central square along with adding a perimeter sidewalk to its edge will greatly enhance access and enjoyment. Ornamental shade trees and attractive historic looking streetlights can transform a quiet downtown at night to a safe and lively center for outdoor fun and restaurants. Improvements to the square include adding electrical services for festivals, a water fountain, bike racks, benches and crosswalks to the central square. 34 Improvements to Courthouse Square Improved Courthouse Square A number of suggested modifications of the existing square are illustrated with this plan. A ramped accessible route leading from the historic courthouse to the square is recommended. A new electrical service and irrigation box might also be provided. The concrete walks at the base of the monument require repair. 35 Improved Circulation Around Historic Courthouse Both pedestrian and vehicular access can be improved around the historic courthouse. By providing a one-way drive and sidewalk within the public Right Of Way (alley on the west side of the courthouse) and by narrowing the Right Of Way (North Avenue extension) on the east side of the courthouse, circulation and access to public amenities including the Heritage Park and Arboretum can be improved. 36 Façade Improvements Existing Conditions - The Drug Store Building: One of the key ideas from the workshop was to revitalize downtown Yanceyville through renovation of existing buildings where feasible. The rendering below demonstrates how building facade improvements can be made to existing buildings to emphasize the historic courthouse square. Because the building is not historic, the absence of traditional architectural features detracts from overall historic setting. It also allows the owner to freely renovate to simulate an older style. Proposed facade improvements - The Drug Store Building: Addition of new storefronts, awnings, windows and an historically appropriate exterior color palette can greatly enhance the appearance of modest commercial buildings. Attractive signage can also play a role in giving the building a fresh look. Opportunities should be created for facade grants, and other similar incentives to renovate these non-conforming structures. 37 Courthouse Square Gazebo Courthouse Square Gazebo: The area in front of the County Administration/Agricultural Extension Office is approximately 30 feet by 50 feet (1500 square feet). This area could be developed into a “mini-park” featuring a trellised gazebo structure. The gazebo could serve as a gateway for a pedestrian pathway to the south side of the courthouse.A weatherproof exhibit board could introduce visitors to the Heritage Park, Arboretum, and historic courthouse. By improving the vehicular and pedestrian route around the courthouse, the gazebo could become an important enhancement for visitors and residents of Yanceyville. (Also note improved circulation around historic courthouse). 38 Caswell Cinema Renovation Caswell Cinema Renovation: Revitalization of the downtown theatre will create a “destination” in Yanceyville. Local residents could enjoy movie features and the theatre could also contribute to greater tourism opportunities and a better appreciation of the rich history of Yanceyville and Caswell County. Family “movie nights” would again be available to local residents. A documentary film shown in the theatre could enhance the experience of participants of bus tours visiting Caswell County. The film could introduce visitors to the history and attributes of the town and county. The restoration of the Caswell Cinema represents a true “renewal of a destination”. Opportunities to partner with the Community College Film Production Program also exist. 39 Watlington’s Building Storefront Watlington’s Building Storefront: Removal of the “1950’s(+-)” metal siding and Glasweld panels on the Watlington’s Building would renew the sense of place and be more architecturally authentic. The introduction of state of the art canvas awnings on lightweight aluminum frames would provide an enhanced pedestrian experience and provide a more contemporary style to the structure. 40 Fidelity Bank Facade Fidelity Bank Façade: Subject to the required interest of Fidelity Bank, the existing exterior of the building might be modified to provide a more distinctive appearance. Removal of the existing vinyl siding and the substitution of additional glazing would be an architectural enhancement. The placement of pilasters or columns in front of the building would be reminiscent of the colonnade of an historic building that was demolished and removed from this site. 41 Fire Station Adaptive Reuse Fire Station Adaptive Reuse If the Town of Yanceyville were to relocate their fire department to an alternative location, the existing fire station building would make an excellent “shell” structure, which could be adapted to accommodate any number of uses including, but not limited to the following: • Municipal Market to accommodate local artisans and gallery, antique market, farmers market, co-op grocery, etc. providing “stalls” for lease • Destination food service venue to accommodate an internet coffee shop, ice cream parlor, sandwich shop, boutique bar and grille, etc. • A more “up-scale” destination restaurant The introduction of an “agricultural style” colonnade and covered patio and the use of glass panel doors would allow the building to expand operations with an “open air” environment when the weather allowed for such occupancy. 42 Mixed Use Development Mixed Use Development East of Courthouse: The town of Yanceyville owns a significant tract of land to the east of the historic courthouse. This property could accommodate several mixed use (retail and residential) buildings and associated off street parking. The town might consider preparing and issuing an RFP (Request for Proposal) for private sector developers to create and enter into a public/private partnership for use of this property. The adaptive reuse of the existing fire station could be part of this RFP or it could be developed as a separate project. Regardless, the relocation of the fire department and development of a more destination-oriented use of the existing fire station building will enhance the development of the adjacent site. 43 Streetscape View Streetscape View of Mixed Use Development East of Courthouse The three story “tower” structure would provide a dramatic view to the front of the historic courthouse and square. The other proposed infill structure would allow further commercial use at the street level and potential residential occupancy above. This streetscape sketch indicates how angled parking could be placed along North Avenue extension and in front of the west facades. Drives would allow vehicular access to a parking lot on the east side of the building. 44 Priorities discussed at workshop Following the Design Link presentation, the participants engaged in a very lively debate. Discussion centered on long and short term priorities, and who needs to get involved. Robin Spinks, Economic Developer representing Design Link pointed out to the community that Yanceyville has had many plans developed for them. So why hasn’t anything happened? There are very few rules to block development. Currently, no licenses or fees are required to start a business. The town has fabulous “bones”, and great architecture. The problem is that private citizens need to recognize this fact and take action. As demonstrated in the Key Findings, there is a tremendous amount of retail leakage flowing out of town. Considerable sums of money are leaving the community and benefitting other places. See Appendix for complete Retail Leakage Study. Currently, government controls the majority of jobs and much of the property in Yanceyville between the Town of Yanceyville and Caswell County. What is needed is private investment. Government can assist with the planning process. However, private business needs to step up and execute on those plans. Teamwork is required to make progress. Yanceyville needs leadership from the private sector, to figure out how to make the connections and develop the businesses. Public funding can provide the infrastructure, but private industry must develop the business. The attitude must be “we can do it!” Short Term- Next Six Months • Business facilitation- Establish leadership and goals; Proactively recruit businesses to Yanceyville; Develop closer working relationship between public and private sectors • Master plan- Start the process of developing a vision and master plan for the town. Meet regularly and establish ordinances that implement the vision. • Coordinate Town and County duties more efficiently and cooperatively Long Term Ordinances- allow for mixed use Establish Design guidelines Citizens returned for Day 2 and listen to Design Link presentations Design Link team facilitates the discussion about priorities following the presentations. 45 Next Steps for Yanceyville Design & Planning Issues: • Amend zoning regulations to allow mixed use occupancy. • Create code enforcement procedures for non-residential buildings. • Consider alternative site for new fire department to allow future adaptive reuse of the existing building. • Prepare site development guidelines to develop site owned by town on east side of courthouse - consider RFP for public/private partnership with private developers. Emphasis of RFP should address mixed use of site to include potential occupancies discussed at workshop. • Consider a land swap between county and town with the pavilion property and the property at the corner of North Avenue and East Church. Historical Society and County may benefit more from the pavilion site, while Town may have better opportunities in extending Town Square scale storefront retail space along North. • Discuss benefits with County to participate in development of a feature along North Street towards the Bypass Highway. • Prepare a plan for refurbishment of the County-owned Square. • Consider other additions to the “architectural heritage exhibit” behind the courthouse. • Consider development of a courthouse loop, as proposed at the workshop. Appearance Issues • Encourage Preservation NC to repossess the former Ford dealership. Rear of building has collapsed and should be condemned. Front of building requires immediate stabilization. • Get a demolition estimate and consider placing a lien on the former Ford property to complete work, regardless of ownership. • Follow-up with way-finding signage program grant opportunity. • Develop way-finding system, focusing on a joint county/town design concept. • Request NCDOT replace faded Scenic Byway signs. • Consider upgrading aesthetics and functionality of the Yanceyville Pavilion. Remove existing building slab and replace with designed hardscape. Provide enhanced landscaping around perimeter, and add permanent public restroom facilities that could be used during public events in the square. Establish a clear visual connection between Town Hall, the Courthouse Square, and the Historic Courthouse. • Encourage existing storefront improvements to stabilize appearances around the Courthouse Square. • Encourage the revitalization of the Bartlett Yancey property as a historical monument and a destination place. Organization Issues • Establish better communication/cooperation between town and county governing boards. • Engage the private sector to help with specific projects - foster a better sense of community. • Develop better coordination with existing local non-profit organizations. • Organize the newly formed economic development commission. Populate the board and determine how to move forward proactively. • Coordinate with the Regency Training Institute. What support do they need to help their project move forward? What types of support services will they need that might be located on the Square? • Create a list of owners of buildings on the Square and other important commercial buildings downtown. Send them an email or letter explaining the workshop outcomes to encourage them to get involved in the process. Invite them to the final report presentation. • Join the North Carolina Main Street program to build upon concepts discussed at the workshop. Attend pre-application workshops to be held as follows: June 26 (Morganton) and June 27 (Clayton) 46 Yanceyville Community Design Workshop facilitated by Center for Creative Economy and its Design Link Team Design and Planning Bill Moser, AIA, NCARB Moser Mayer Phoenix Associates, PA Kris Krider, AICP, Assoc. AIA, LEED Green Assoc Benchmark CMR, Inc. Kevin Marion, AIA, LEEDap The Art and Architecture of Kevin S. Marion Andrea O’Shea Architectural Illustrations Market Analysis & Economic Development Robin Spinks Greenfield Project Management Margaret Collins Center for Creative Economy www.centerforcreativeeconomy.com This project was made possible by funding from HUD and Piedmont Together Mark Kirstner, Paul Kron, Kyle Laird - Piedmont Together http://triadsustainability.org www.piedmontvoice.org Report Design made possible by Wildfire Ideas, LLC www.wildfireideas.com 47 Appendix Workshop Invitation Flyer Press Release Agenda Survey and Summary of Results Key Findings Yanceyville Market Analysis Retail Leakage Report Workshop Participants 48 For Immediate Release: INFORMATION CONTACT: May 2, 2013 Haynes Brigman, Town Manager FOR MORE Design and Development Workshop coming to Yanceyville The Town of Yanceyville will host a two-day community design workshop focused on obtaining public feedback around three themes within our community. The three areas of focus will be the historic downtown Courthouse Square in Yanceyville, the town of Yanceyville as a whole, and the regional aspects of Caswell County and how Yanceyville is the central core of the County. This project was selected by Piedmont Together (a joint effort of the Piedmont Triad Regional Council, the Piedmont Authority for Regional Transportation, and their partners) to receive this focused design session. The event will be facilitated by the Center for Creative Economy (CCE), based in Winston-Salem, NC, through its affiliate, Design Link. The CCE and Design Link will bring their North Carolina based team of designers, architects, urban planners, and economic development professionals to Yanceyville on May 20th and 21st. By using design elements and input from local citizens and community stakeholders, Design Link will help create a visual plan of possible uses and future development for each of the three levels of focus. The workshop will take place at the Yanceyville Municipal Services Building located at 158 East Church Street in Yanceyville. The first workshop on Monday, May 20th will begin at 2:30pm with an afternoon workshop to begin generating ideas and gathering information from participants. An evening session will begin at 5:30pm, with dinner provided to participants. During these two sessions participants can choose to offer their suggestions for any or all of the three levels of design they wish; offering their input on best plans for design, growth, and potential use of the area. The results from public input and the design team will be revealed the next day, May 21st, at an evening Workshop beginning at 5:30pm (dinner will also be provided to participants). During this Workshop Design Link will present a summary and visual sketches of the information gathered. A formal report which will be presented to community leaders following the workshop. The Town of Yanceyville hopes that this project will lead to a new found dedication to revitalizing the downtown historic Courthouse Square, and its identity as the centerpiece of Caswell County. We also hope that this project will be a catalyst for local community leaders and business owners to invest into strengthening what is a tremendous resource for our community. Each of the Workshops are open to the public, and we encourage anyone to participate. To find out more or to RSVP, contact Haynes Brigman, Town Manager, by phone at 336-694-5431, or by email at [email protected]. About Piedmont Together and CCE: Piedmont Together is a 3 year, collaborative planning project funded by a $1.6 million HUD grant. Project partners include cities and towns, counties and not-for-profits in the 12 county Piedmont Triad regions. The intent of the project is to use the concepts of sustainable development to build on the strengths and assets of all communities in the region in support of our economy, social opportunity and environment. Issues covered in this planning project range widely from small town vitality to transportation choices. Piedmont Together invites you to become involved—visit www.triadsustainabiltiy.org and www.piedmontvoice.org to learn more. Serving the 12-county Piedmont Triad region since 2007, the Center for Creative Economy is a catalyst for innovation and an advocate for creative industries and entrepreneurs, promoting connectivity and job growth. The center brings people, ideas, and resources together to benefit a burgeoning creative sector that includes design, architecture, software, publishing, advertising, art, crafts, fashion, film, performing arts, TV, radio, interactive digital media, gaming, and technology, among others. CCE’s programs and events include Design Link, a statewide collaborative of designers, urban planners and economic developers who work with city agencies, non-profits and private companies to solve problems that are design-based or those related to a specific plan or process in need of innovation. CCE also hosts a quarterly networking event called Creatini where successful local innovators share new product ideas, creative resources, and tips for success. www.centerforcreativeeconomy.com AGENDA COMMUNITY DESIGN WORKSHOP TOWN OF YANCEYVILLE, NC Municipal Services Building 158 E. Church Street Monday, May 20 Session One 2:30-5:00pm • Community Discussion and Design Session • Growing the town economy from the courthouse square: Connecting people and places; Making the places better. • Brief overview of Sustainable Design and Key Findings in Yanceyville • Discuss priorities and opportunities Monday, May 20 – Session Two 5:30pm • Arrivals and light dinner served 5:40pm • Welcome from Curtis E. Davis, Mayor, Town of Yanceyville • Regional Overview – Mark Kirstner, Piedmont Together • Introductions- Margaret Collins, Center for Creative Economy 5:50pm • Principles of Sustainable Design and Development- Bill Moser • Key Findings- Yanceyville Market Analysis -Robin Spinks 6:30-8:30pm • Community Discussion and Design Session • Growing the town economy from the courthouse square • Connecting people and places • Making the places better Tuesday, May 21 Review Session 5:30pm • Arrivals and dinner served 5:50- 7:30pm • Community Wrap Up Session • Design Link Summary of Community Recommendations with Visuals • Discuss and Prioritize with community Tuesday July 9 7:00pm • Community Update and Engagement • Presentation to Yanceyville Town Council • Center for Creative Economy/Design Link Community Development Workshop Survey Results Responses Question 1 Resident of Yanceyville: Resident of Caswell County: PCC Member: Business or Service Agency: Question 2 Age 18-34: 35-50: 51-64: Above 65: 11 6 0 4 4 6 5 0 Question 3 What most appeals to you about the Historic Courthouse Square District? Appealing: Small Town destination, Agritourism, unique, Small Town feel, Friendly, lots of land, potential, family, Court Square, Drug Store, Theater, Gatewood Home, Statue and Memorial, Landscaping, history, architecture, layout of the Square Question 4 A) Options to improve existing conditions of courthouse square district Farmers Market (4), more sidewalks, bike trails, restuarants, more retail, more service available (retail), diverse services BBQ restaurant, more tables and chairs on sidewalk, water fountain B) Problems or Challenges with Developing this site? Private ownership, Old Ford Building (ugly), (non)Caring environment, investment funds, government funds, high rental rates, old buildings that need update, people don’t want change, business interest, lodging, C) Who should champion or take the lead in developing this area? County Planning Dept, County Commissioners, Chamber of Commerce, Town Council, Existing Business owners Experienced Developers, Question 5 Rank the possible uses/options for develoment 1-5 Coffee/Internet Café: 1,3,4,2,3,4,4,3,2,3,3,5,5 Co-op Grocery Store, Local Foods: 5,4,1,3,4,4,3,3,4,2,3,4,5 Business Incubator: 3,5,2,4,4,5,5,3 Enhanced Festival Support: 3,5,1,4,4,4 Community Food Processing Kitchen: 3,5,1,2,5,3,5,3,4,4 Renovate Theater: 5,5,2,1,4,2,1,2,2,4,4,3 Artisans Center: 2,3,5,5 Farmers Market: 2,2,3,1,4,3,4 Improve Building Facades: 1,4,1,1,2,2,1,2,1,1,2,3,2,1,1 Other 3 Support Historical Association Question 6 What programs/services could Town offer to increase business opportunities? Small Business Grant: 6 Façade Improvements Grants: 14 Mixed Use Development: 12 Public/Private Partnership: 9 Other: Business Incubator space, focus on all of historic district (not just Square) Question 7 Are you aware of the free Wi-Fi service available around the courthouse square? Yes: 12 No: 3 KEY FINDINGS BY THE NUMBERS Statistics & trends Yanceyville Market Analysis No recent local growth Yanceyville –2.4% Caswell Co .9% Town racially diverse Small town and county, large region Yanceyville – 2,040 Caswell Co- 23,718 Ranked 77 out of 100 in NC 30 mile radius – 151,415 Danville – 43,055 50 mile radius – 800,728 54% black 38.2% white Very low labor force participation in Town Only 14% employed 73% are not in labor force Low overall educational attainment 37% no HS diploma Low incomes impact retail opportunities 77% earn less than $25,000 Significant rental housing Most jobs are outside the County • • Caswell Co • Work outside the County – 75% • Work outside NC – 21% • Average commute - 31 minutes Yanceyville • Work within the County- 66% Local jobs are service economy • 47.3% are in service occupations Jobs concentrated in 4 sectors • • • • Retail Education, health & social assistance Arts, entertainment, recreation, accommodation & food; Public administration Caswell Co largest employers Top 7 are government or health related THE SITUATION Assets & programs Only municipally owned art museum in NC and many other cultural assets in County Yanceyville Pavilion Historic Courthouse and Jail Richmond-Miles Historic Museum Festivals First Friday Heritage Festival Christmas Parade Brightleaf Hoedown Caswell Co Senior Center Caswell County Civic Center Lots of outdoor things to do Good assets for the older population Other interesting assets Conservator’s Center Exotic animal rescue Free downtown wifi Farmers Market Off and on NC Game Lands Hyco Lake Farmers lake County Park Maud Gatewood Park Arboretum Caswell Pine Golf Course 8 bicycle trails Cherokee Scout Reservation Good assets for the younger population THE ISSUES that impact community & success Needs Local jobs Private jobs Diverse jobs Higher wages Lack of transportation infrastructure for manufacturing Interstate 30+ miles Any 4 lane road 10+ miles Railroad 20+ miles Commercial airport 1+ hour General aviation airport – 15+ miles THE OPPORTUNITIES Yanceyville has potential… Dongola - film studio property Regency Job Training Institute Residential transition and job training primarily for veterans Will need support services Available industrial property, new ED Commission Pelham Industrial Park – certified Sunline Building – 42,000 sf Royal Park Uniforms building Former Ford building Local Dollars, Local Sense - Michael Shuman Three rules for prosperous communities – the goal for Yanceyville 1. Maximize locally-owned businesses 2. Diverse local goods and services 3. High labor and environmental standards Creative Class Economy -Richard Florida Key ingredients Civic Culture – celebrate what is local Intellectual bent – embrace education and training Diversity – already present Sense of self Strong identity Pride of accomplishment Retail leakage - 1 mile opportunities Retail leakage-3 mile opportunities-even more Retail leakage - 5 mile opportunities – still higher Leakage/ Surplus Fact or by I ndust ry Subsect or Mot or Vehicle & Part s Dealers Furnit ure & Hom e Fur nishings St ores Elect ronics & Appliance St ores Bldg Mat er ials, Garden Equip. & Supply St ores Food & Beverage St ores Healt h & Per sonal Car e St ores Gasoline St at ions Clot hing and Clot hing Accessories St ores Sport ing Goods, Hobby, Book, and Music St ores General Mer chandise St ores Miscellaneous St or e Ret ailers Nonst ore Ret ailers Food Services & Drink ing Places - 40 - 30 - 20 - 10 0 10 20 30 40 Leak age/ Surplus Fact or 0 10 20 30 40 Leakage/ Surplus Fact or 50 60 70 80 90 100 Leakage/ Surplus Fact or by I ndust ry Group Aut om obile Dealers Ot her Mot or Vehicle Dealers Aut o Part s, Accessories, and Tir e St ores Furnit ur e St ores Hom e Furnishings St ores Elect ronics & Appliance St ores Building Mat erial and Supplies Dealers Lawn and Garden Equipm ent and Supplies St ores Gr ocery St ores Specialt y Food St ores Beer, Wine, and Liquor St ores Healt h & Personal Car e St ores Gasoline St at ions Clot hing St ores Shoe St ores Jewelry , Luggage, and Leat her Goods St ores Book, Periodical, and Music St ores Depart m ent St ores ( Excluding Leased Dept s.) Ot her General Mer chandise St ores Florist s Office Supplies, St at ionery, and Gift St ores Used Mer chandise St ores Ot her Miscellaneous St or e Ret ailers Elect ronic Shopping and Mail- Order Houses Vending Machine Operat ors Direct Selling Est ablishm ent s Full- Serv ice Rest aurant s Lim it ed- Service Eat ing Places Special Food Ser vices Drinking Places ( Alcoholic Beverages) - 50 - 40 - 30 - 20 - 10 50 60 70 80 90 100 Leakage/ Surplus Fact or by I ndust ry Subsect or Mot or Vehicle & Part s Dealers Furnit ure & Hom e Fur nishings St ores Elect ronics & Appliance St ores Bldg Mat er ials, Garden Equip. & Supply St ores Food & Beverage St ores Healt h & Per sonal Car e St ores Gasoline St at ions Clot hing and Clot hing Accessories St ores Sport ing Goods, Hobby, Book, and Music St ores General Mer chandise St ores Miscellaneous St or e Ret ailers Nonst ore Ret ailers Food Services & Drink ing Places - 40 - 30 - 20 - 10 0 10 20 30 40 Leak age/ Surplus Fact or 0 10 20 30 40 Leakage/ Surplus Fact or 50 60 70 80 90 100 Leakage/ Surplus Fact or by I ndust ry Group Aut om obile Dealers Ot her Mot or Vehicle Dealers Aut o Part s, Accessories, and Tir e St ores Furnit ur e St ores Hom e Furnishings St ores Elect ronics & Appliance St ores Building Mat erial and Supplies Dealers Lawn and Garden Equipm ent and Supplies St ores Gr ocery St ores Specialt y Food St ores Beer, Wine, and Liquor St ores Healt h & Personal Car e St ores Gasoline St at ions Clot hing St ores Shoe St ores Jewelry , Luggage, and Leat her Goods St ores Book, Periodical, and Music St ores Depart m ent St ores ( Excluding Leased Dept s.) Ot her General Mer chandise St ores Florist s Office Supplies, St at ionery, and Gift St ores Used Mer chandise St ores Ot her Miscellaneous St or e Ret ailers Elect ronic Shopping and Mail- Order Houses Vending Machine Operat ors Direct Selling Est ablishm ent s Full- Serv ice Rest aurant s Lim it ed- Service Eat ing Places Special Food Ser vices Drinking Places ( Alcoholic Beverages) - 50 - 40 - 30 - 20 - 10 50 60 70 80 90 100 Leakage/ Surplus Fact or by I ndust ry Subsect or Mot or Vehicle & Part s Dealers Furnit ure & Hom e Fur nishings St ores Elect ronics & Appliance St ores Bldg Mat er ials, Garden Equip. & Supply St ores Food & Beverage St ores Healt h & Per sonal Car e St ores Gasoline St at ions Clot hing and Clot hing Accessories St ores Sport ing Goods, Hobby, Book, and Music St ores General Mer chandise St ores Miscellaneous St or e Ret ailers Nonst ore Ret ailers Food Services & Drink ing Places - 20 - 10 0 10 20 30 40 50 Leak age/ Surplus Fact or 60 70 80 90 100 Leakage/ Surplus Fact or by I ndust ry Group Aut om obile Dealers Ot her Mot or Vehicle Dealers Aut o Part s, Accessories, and Tir e St ores Furnit ur e St ores Hom e Furnishings St ores Elect ronics & Appliance St ores Building Mat erial and Supplies Dealers Lawn and Garden Equipm ent and Supplies St ores Gr ocery St ores Specialt y Food St ores Beer, Wine, and Liquor St ores Healt h & Personal Car e St ores Gasoline St at ions Clot hing St ores Shoe St ores Jewelry , Luggage, and Leat her Goods St ores Book, Periodical, and Music St ores Depart m ent St ores ( Excluding Leased Dept s.) Ot her General Mer chandise St ores Florist s Office Supplies, St at ionery, and Gift St ores Used Mer chandise St ores Ot her Miscellaneous St or e Ret ailers Elect ronic Shopping and Mail- Order Houses Vending Machine Operat ors Direct Selling Est ablishm ent s Full- Serv ice Rest aurant s Lim it ed- Service Eat ing Places Special Food Ser vices Drinking Places ( Alcoholic Beverages) - 40 - 30 - 20 - 10 0 10 20 30 40 Leakage/ Surplus Fact or 50 60 70 80 90 100 Leakage/ Surplus Fact or by I ndust ry Subsect or Mot or Vehicle & Part s Dealers Furnit ure & Hom e Fur nishings St ores Elect ronics & Appliance St ores Bldg Mat er ials, Garden Equip. & Supply St ores Food & Beverage St ores Healt h & Per sonal Car e St ores Gasoline St at ions Clot hing and Clot hing Accessories St ores Sport ing Goods, Hobby, Book, and Music St ores General Mer chandise St ores Miscellaneous St or e Ret ailers Nonst ore Ret ailers Food Services & Drink ing Places 0 10 20 30 40 50 Leak age/ Surplus Fact or 60 70 80 90 100 Leakage/ Surplus Fact or by I ndust ry Group Aut om obile Dealers Ot her Mot or Vehicle Dealers Aut o Part s, Accessories, and Tir e St ores Furnit ur e St ores Hom e Furnishings St ores Elect ronics & Appliance St ores Building Mat erial and Supplies Dealers Lawn and Garden Equipm ent and Supplies St ores Gr ocery St ores Specialt y Food St ores Beer, Wine, and Liquor St ores Healt h & Personal Car e St ores Gasoline St at ions Clot hing St ores Shoe St ores Jewelry , Luggage, and Leat her Goods St ores Book, Periodical, and Music St ores Depart m ent St ores ( Excluding Leased Dept s.) Ot her General Mer chandise St ores Florist s Office Supplies, St at ionery, and Gift St ores Used Mer chandise St ores Ot her Miscellaneous St or e Ret ailers Elect ronic Shopping and Mail- Order Houses Vending Machine Operat ors Direct Selling Est ablishm ent s Full- Serv ice Rest aurant s Lim it ed- Service Eat ing Places Special Food Ser vices Drinking Places ( Alcoholic Beverages) - 10 0 10 20 30 40 50 Leakage/ Surplus Fact or 60 70 80 90 100 Community Development Workshop Attendees: May 20-21, 2013 Corey Aaron Gilbert Anderson Kim Ayers Margie Badgett-Lampkin Carol Barber Tom Bradsher Carrie Brigman Haynes Brigman Dwight Chandler Tracy Chandler Cynthia Claiborne Shea Cox Christopher Dalton Gail Davidson Curtis Davis Peggy Davis Pat Ewalt Erin Faulkner Rhonda Griffin Odessa Gwynn Allison Hankins Kevin Howard Gerri Hunt John Long Hugh Mackey Cliff Matkins Stacy Matkins Ray McGuire Susan Merritt Cecil Page Coy Patton Lionel Parker Sam Shields Barry Smith Fred Smith Sally Smith Shelly Stone Jim Upchurch Stuart Watlington Roger Ward Morgan White Candy West