Trend Media City Limited

Trend Media City
Creative Space. Innovative Thinking. Sustainable Empowerment.
Strategic Vision and Growth
2012
1994
Capacity and
Infrastructure
Building
1990
Media and
Communications
Engineering and
Construction
2
Market
v Need for infrastructure
§ Lack of permanent infrastructure and facilities for the Creative Industries
§ Fragmented market with little market competition in infrastructure development
in the Creative Industry
v Need for bridging technical skills gaps
§ Film making is one of Nigeria’s largest sources of private sector employment
§ Nigeria has become the entertainment capital of Africa
§ Lack of highly skilled labour with access to modern technologies
v Need for financing
§ Lack of financing facilities from banking and financial institutions
vTransformation under way
§ Federal Government Initiatives
$200 million Nigerian Creative & Entertainment Industry Stimulation Loan (NCEILS)
§ Private Section Initiatives
New York Film Academy established film workshops starting from 2010
3
Vision
v Trend Media City - The Vision
To build capacity and develop creative hubs in Africa and
in some selected cities around the world which are
linked to some of the world's most innovative centres
that will become home to the intellectual capital that
causes change in mindset of a people, dispel myths and
shift emphasis away from the exploitation of natural
resources as a source of economic prosperity into
innovation and creative economy.
4
Vision
Trend Media City is about SPACE.
A space to think, to innovate and to empower.
Talent thrives only in conducive spaces that reflect their
own creativity and drive.
TMC Phase One will provide that space in the city of Lagos.
It is a working hub, home and notable center for today's
creative economy.
It will become an economic development center, a
technology cluster, a media hub, an entertainment center,
a film park, a city of international conventions and
important celebrity events, attracting and retaining some of
world's best talents and entrepreneurs into a safe and
secure space in Africa with highest quality lifestyles.
5
Vision
Trend Media City is about PEOPLE.
The people who innovate and create economic prosperity
and unimaginable wealth for mankind.
It takes the mind to innovate, develop ideas, build change,
create economic prosperity and advance a society.
The inflow of educated, talented and ambitious people into
one space will dispel myths which block progress and finally
force a shift of emphasis away from the exploitation of
natural resources as a source of economic prosperity into an
innovative and creative economy.
6
Vision
Trend Media City is aiming at providing a tool
for the new wave of ECONOMIC EMPOWERMENT.
It will attract, discover, hone, educate and motivate
talents who develop new knowledge, new ways,
new ideas and new wealth and empowerment.
It will lure and retain intellectual capital leveraging
on local talents to create products and build
successful businesses in Africa in the arts, literature,
culture, media, entertainment, science, technology,
tourism and lifestyle sectors.
7
Mission
v Trend Media City – Mission
Through the development of intelligent smart
communities that promote broadband economy in Africa
and provision of state-of-the-art infrastructures that set
new global standards in design, construction, energy
efficiency and eco-friendliness, located in safe and
secure environments - to lure and retain the intellectual
capital that creates products and build successful
businesses in the arts, literature, culture, media,
entertainment, science, technology, tourism and lifestyle
sectors, delivering great value to all stakeholders and
becoming some of the largest and most profitable
publicly listed companies in Africa by 2020.
8
Go To Market Strategy
Phase 1: Capacity Building
§ Africa Film & TV Academy (AFTA)
ü Capacity building in the Film, TV, Music and culture industries (multi-campus)
ü Filmed entertainment content production facilities for students and alumni
ü TMC Africa Film Fund
§ African Diaspora Resource Program (ADRP)
ü Conduct research on African Diaspora - ICF Institute (*)
ü Support Africans in diaspora and Friends of Africa who are innovators looking to invest
their ideas&talents and requiring capital, local knowledge as well as a "home" in Africa
§ Africa Accelerator Program (AAP)
ü Capacity building and support for new start-ups
ü Film & Media Incubation through which TMC or through its partners will enter the
content production business and leverage from well trained talented AFTA students
§ Continuing Training Program (CTP)
ü Providing training to enhance capacity in public and private sectors
Colocation on existing and under-construction infrastructure in Lagos, Port Harcourt, Abuja.
(*) Pending Feasibility Study
Results and ICF approval
9
Go To Market Strategy (Cont’d)
Phase 2 & 3: Infrastructure Building
§ Leverage from the Intelligent Community Forum’s research of the key principles and
success factors for Intelligent Community development, namely broadband technology,
knowledge workforce, digital inclusion, innovation, marketing/advocacy.
§ Expansion of Film & TV production infrastructure for mainstream industry usage.
§ Create a vibrant live-work-play city providing :
◊ Media Park integrating TV/Music production, call center, teleports, and purpose-built
facilities for Global Media companies,
◊ Entertainment Park
◊ Film Production Park
◊ Technology Clusters
◊ Robotics Park
◊ Apartment Condominiums
◊ Sports Academy
Colocation on new land identified in:
• Lekki Peninsula (Lagos)
• Oguta (IMO State)
10
Go To Market Strategy (Cont’d)
Phase 1
Abuja
Lagos
Port Harcourt
740 km
605km
28km
11
Go To Market Strategy (Cont’d)
Phase 2
Lekki Peninsula - Lagos
Oguta Lake - IMO State
520 km
40 km
12
Intelligent Community Forum (ICF)
v Non-profit New-York-based policy research organization focusing on job creation and
economic development in the broadband economy.
v Study the economic/social development of the 21st Century community to identify and
explain the emergence of the Broadband Economy and its impact at the local level.
v Research and share the best practices of the world’s Intelligent Communities in
adapting to the demands of the Broadband Economy. Analyse the key principles and
success factors for Intelligent Communities development in order to help communities
everywhere find sustainable renewal and growth.
v Honor communities for creating local prosperity, addressing social challenges and
enriching their cultures using Information & Communication Technologies.
v Celebrate leadership through an Awards Program that searches the globe for the best
models each year. Presented in 3 stages: the Smart21 (semi-finalists), the Top7
Intelligent Communities (finalists) and the Intelligent Community of the Year.
13
Intelligent Community Forum (ICF)
v Intelligent Community Forum Foundation (ICFF)
At the request of the 100+ communities honored by ICF Award program over the past
12 years, the Intelligent Community Forum established ICFF as an exclusive
membership association of Intelligent Communities.
Its mission is to deepen personal interaction among the public and private-sector
leaders of member communities and to share best practices and solutions for mutual
benefits.
The membership is restricted to Intelligent Communities named by ICF every year.
Private-sector companies can also participate through the underwriting of an ICF’s
Center of Excellence.
14
Intelligent Community Forum (ICF)
v ICF Summit
Annual invitation-only meeting of the Intelligent Community leaders from around the
world, coming to celebrate:
§
§
§
§
The Top7 Intelligent Communities,
The selection of the Intelligent Community of the Year,
The Intelligent Community Visionary of the Year presented to an individual or an
organization that has taken a leadership position in promoting broadband technology
and applications as an essential utility,
The Founders Award, presented to an individual, application, organization or innovation
that is transforming life in the Broadband Economy for the common good.
Opportunity to engage in a dialogue with the world’s most dynamic communities:
§
§
§
Keynote speeches delivered by innovative political leaders, academic thought leaders
and corporate executives,
Interactive panel discussions,
Comprehensive tutorial and interactive workshop on the essential building blocks of
becoming an Intelligent Community.
15
Intelligent Community Forum (ICF)
v ICF Institutes
The Institutes are local research institutes established in partnership with ICF by
universities, local governments and other organizations to share the world’s knowledge
about the creation of Intelligent Communities.
It expands the base of research and teaching about issues central to the development of
Intelligent Communities.
Each institute endorses two missions:
§ focus on a field of study related to one of ICF’s five Intelligent Community Indicators:
broadband connectivity, knowledge workforce, innovation, digital inclusion,
marketing and advocacy,
§ serve as a regional or national center for communities seeking to become Intelligent
Communities through ICF’s awards program.
Trend Media City is aiming at setting-up the 1st ICF Institute in Africa as a pilar of the
Africa Diaspora Resource Program (pending Feasibility Study Results and ICF approval)
16
Go To Market Strategy (Cont’d)
Phase 1 : Capacity Building
Phase 3 : Infrastructure Building
Phase 2 : Infrastructure Building
Film Production
Park
Apartment
Condominiums
Africa
African Film
& TV Academy
- African Film
Fund
Continuing
Accelerator
Program
African
Training
Diaspora
Program
Resource
Program
Media Park
Sports Academy
Robotics
Park
Entertainment
Park
Technology
Clusters
17
TMC Milestones Reached
Partnerships complete and functional:
§
Technical and Strategic Partners for the African Film & TV Academy
ü University of Port Harcourt
ü School of Media & Communication
Pan African University Lagos
ü Whistling Woods International
§
Technical Partner for broadband solutions implementation
ü Airspan Networks 4G broadband wireless solutions
§
Communication Channels
ü
ü
ü
ü
Intelligent Community Forum: ICF Summit Co-Hosting
African Film Investment Summit
Africa-USA International Chamber of Commerce
All Nigerian Nationals In Diaspora (ANNID)
18
TMC Current Status
Partnerships impending:
§
Technical Partners for TMC Phase1
ü University of Port Harcourt: African Accelerator Program and Continuing Training Program
ü Lagos Business School PAN-AFRICAN University: Continuing Training Program
ü Enterprise Development Center PAN-AFRICAN University: African Accelerator Program
Partnerships in discussions:
§
Intelligent Community Forum Institute (*)
Investment made to date:
§
§
§
Engagement of Deloitte Canada/Nigeria for Phase1 Feasibility Study/Business Plan
Master Architectural Plans completed by Gansam Architects in Aug 2012
Infrastructure:
Victoria Island facility
Existing Port Harcourt facility
Port Harcourt facility under construction
(*)
pending Feasibility Study and ICF approval
19
TMC Foreseen Milestones
Upon acquisition of Lekki Peninsula land, TMC foresees to:
§
§
§
§
§
§
Engage professional consulting firm(s) to conduct Feasibility Study necessary to
complete Business Plans of each Phase 2&3 Special Purpose Vehicle
Engage a front-end engineering firm
Select architectural firms to produce detailed project design for Phase 2&3
◊ Media Park:
300,000 sqm ◊ Green Areas:
108,000 sqm
◊ Enterntainment Park:
207,000 sqm ◊ Ancillary works:
60,000 sqm
◊ Condominiums:
158,000 sqm ◊ Roads:
40,000 sqm
◊ Robotics Park:
87,000 sqm
◊ Technology Park:
50,000 sqm
◊ Sports Academy:
105,000 sqm Total area of 101 hectares
Select an international advertising and marketing communication agency to start
preparation of materials and enhance TMC Phase 2 worldwide exposure
Intensify pitching TMC project to possible technical / operational / marketing
partners for each Special Purpose Vehicle
Increase TMC project marketing to secure possible endorsements by respectable
international organisations, by innovative political leaders, academic thought
leaders and corporate executives,
20
Fundraising Strategy
v Secure long term partnerships with
some of the world’s notable
developers, investors, EPC contractors
and project managers
Overseas
Capital
TUG
Capital
Partnerships/
JV’s
Domestic
Capital
v Secure strategic JV, consultancy and
technical partnerships with notable
global industry leaders to operate the
TMC SBUs for an initial period of 10
years from date of commencement of
business from TMC facilities.
21
Structure
v TUG Limited
Sponsor and key investor
vSpecial Purpose Vehicles (SPV)
Specific companies set up as Joint Ventures that will
operate and manage each business utilizing the
infrastructure and facilities built by TMCL
SPV SPV SPV SPV
vTrend Media City Limited (TMCL)
Project developer and investment arm, whose
purpose is to support all SPV’s in the new vertical of
Film & TV, Entertainment and Media
v Schwartz Kristoffel Engineering Services Limited
EPC contractor
vTrendCorp Africa Limited:
Media and Entertainment arm
22
Current Board of Advisors
Uzo Udemba
Mr. Udemba has over 30 years of business management experience and is the Founder,
Chairman and CEO of The Udemba Group which is comprised of more than 20 market-leading
companies in a range of sectors including oil and gas; health and fitness; real estate,
engineering, and construction; research and development; food services; media and
entertainment; and science and technology. Grew TrendCorp from inception to over US $20
million in annual revenue, now employing over 400 people. Additionally, Mr. Udemba grew the
geosynthetics business to capture 80 percent market share in Nigeria. Mr. Udemba holds a
Bachelor of Science in Engineering, with an emphasis in Civil Engineering from the University of
Nigeria, Nsukka. Mr. Udemba is the visionary of this grand project and will be a critical asset in
the development and management of Trend Media City.
Prof. Pat Utomi
Mr. Pat Utomi is a political economist, management scholar and a dynamic entrepreneur. His
career spans a Presidential Advisory position in government at the age of 27, the distinction of
being the first Nigerian to be named deputy chief executive of Volkswagen of Nigeria at age 32
and an academic career as one of the most senior faculty members of the prestigious Lagos
Business School - PAN African University, from inception. He has founded and co-founded
several enterprises that are key players in the Nigerian economy.
23
Current Board of Advisors (Cont’d)
Hon. Jerry Weller
Former Congressman Jerry Weller (1995-2009) is Managing Partner for NWG Public Affairs LLC, a public affairs, strategic consulting and
international business development firm with offices in Washington DC, Guatemala City and West Palm Beach, Florida. While serving 14 years in
Congress, Jerry rose to be a leading Member of the House Ways & Moans Subcommittee on Trade, where Jerry effectively made the case that
trade helps eliminate poverty and create jobs. In addition, while serving as National Finance Chairman for the National Republic Congressional
Committee for the 2002 Election Cycle, Jerry led efforts resulting in over $210,000,000 being raised to support candidates across the U.S. After
graduating from the University of Illinois in 1979, Jerry went to work for Proctor & Gamble. Prior to his service in the U. S. House of
Representatives, he served as an aide to the U.S. Secretary of Agriculture from 1981-1985, maintained involvement in the family farm and served
in the Illinois State House of Representatives from 1988-1994.
Andrew Kreig
Andrew Kreig is a Washington, DC-based non-profit executive, attorney and strategic consultant with extensive experience with government and
the communications industries. He helps businesses and opinion-leaders achieve goals through the Eagle View Capital Strategies and the U.S.Nigeria Business Council. Also, he helps lead the Justice Integrity Project to advance legal reform and the Fixed Wireless Communications Coalition
to promote critical wireless infrastructure. As CEO/President from 1996 to 2008 and earlier as Vice President/General Counsel, he led regulatory
strategies at the FCC, Congress and before international bodies. He holds law degrees from both the University of Chicago School of Law and Yale
Law School.
Ricardo Tejada
Mr. Tejada’s 10 years of business experience has spanned advisory responsibilities within the Fortune 100, his own ventures and extensive
involvement with Southern California's entrepreneurial community. As Managing Director, Mr. Tejada is responsible for overseeing operations of
US Los Angeles offices, South Korea’s Seoul office, and Cuenca Ecuador office. Mr. Tejada is involved in many different community organizations
and currently is an active Board Member of the Regional Hispanic Chamber of Commerce and Past Treasurer for ArtShare Los Angeles - a nonprofit
educating youth through the arts. Additionally, Mr. Tejada, is a founding member of the New America Alliance Emerging Leaders Los Angeles, a
membership driven non-profit that is comprised of prominent American Latino entrepreneurs and business leaders who are committed to giving
back to the community. In 2011 Mr. Tejada has been awarded Telemundo’s Hispanic Business Salute, Hispanic Business Man of the Year, and
recently recognized by Latino Leaders Magazine as an upcoming Young Latino Leader in the United States. Under Mr. Tejada’s leadership Vnesto
Capital was an honored nominee for Los Angeles Business Journal, Small Business of the Year. Mr. Tejada holds a B.S. Degree in Business
Administration from the University Of Southern California and is a graduate of the Marshall School of Business where he attended the Lloyd Grief
School of Entrepreneurial Studies, USC’s prestigious and highly ranked program.
24
Strategic Advisors
NWG Public Affairs LLC is Washington DC based public affairs, strategic consulting and
international business development firm led by former congressman Jerry Weller
(1995 - 2009) as Co-CEO. He raised over $30 million in federal funds towards
infrastructure and development at the former arsenal that has since attracted over $1
billion in private investment including one of the world's largest inter modal truck-rail
cargo facilities.
Jerry additionally served as Vice-Chair of the Foreign Affairs Western Hemisphere
Subcommittee, and Chaired the House Republican Working Group on Latin America &
the Caribbean. Jerry once served as National Finance Chairman for his party
congressional Committee.
Eagle View Capital Strategies (www.eagleviewdc.com), a Washington DC
based international consulting and events management company that provides
expertise for clients seeking the most thorough and professional level of customer
service during their time in Washington, DC. Its founding director is Andrew Kreig,
former President/CEO of the Wireless Communications Association from 1996 to 2008
as it advocated globally for the successful effort to found the broadband wireless
industry and a host of vibrant applications. He is a longtime Washington strategist who
holds law degrees from both Yale and the University of Chicago.
25
Strategic Advisors (Cont’d)
Vnesto Capital (www.vnestocapital.com) is an independent investment banking firm whose
focus is to provide the highest quality financial advisory services to domestic and international
SME’s. With offices in Los Angeles - California, Seoul - South Korea, and Cuenca - Ecuador, Vnesto
services have a global reach. Vnesto Capital was selected by OPIC in 2007 to be the 20th Loan
Originator in the Enterprise Development Network. Under Mr. Tejada’s tenure, Vnesto Capital
has raised over 300M in equity funds for projects in Latin America, South East Asia, and Asia.
Among many accolades, such as Business Man of the Year from Telemundo, Mr. Tejada has been
published and recognized in Latino Leaders Magazine as number 25 most recognized young
leaders in United States.
Founded by one of the India’s leading filmmakers – Subhash Ghai and promoted by Mukta Arts Limited,
Whistling Woods International (WWI) www.whistlingwoods.net is Asia’s largest Film, Television,
Animation and Media Arts institute, providing world-class education in all technical and creative aspects
of Film, TV, Animation, Communication Studies & Media Arts. Whistling Woods has been rated amongst
the 10 best film schools in the world by ‘The Hollywood Reporter’ n 2010, along with institutes like NYU
Tisch, NFTS, FAMU & AFTRS. WWI was the youngest school to be featured in that list.
These unique elements in the curriculum & the teaching methodology have seen WWI’s student body
growing over four times over the past four years. Further, almost 15% of the student body now
comprises of International students, from the USA, Canada, UK, Germany, Italy, France, Holland,
Bermuda and from several other countries who choose WWI over the multiple film-studies options
available in their own countries.
The above is just a snapshot of what Whistling Woods International has achieved in the short span of
five years and the institution strongly marches on its way to fulfilling it’s goal – to be the institute of
choice for media education globally.
26
TrendCorp Africa
Overview
TrendCorp Africa Overview
§ Founded in 1994, TrendCorp Africa and its subsidiaries have a successful 18 year
track record
§ TrendCorp Africa platforms:
ü Terrestrial MMDS service
Launched in 1995 by Communications Trend Ltd (CTL)
Largest MMDS Pay-TV service in Nigeria covering 12 major cities
ü Direct-To-Home (DTH) multi-channel satellite platform
Launched in 2003, TrendTV provides a wide range of African program content to
53 African countries through its satellite platform
ü Wireless Broadband Internet Service
Launch in 1999 of the 1st wireless broadband internet service in Africa
using the MMDS frequency over Lagos (upgrade to latest technology).
Deployment of Airspan technology over Port Harcourt (Trend Broadband).
§ 418 employees
28
TrendCorp Africa Overview
§ Numerous National and International Recognitions
ü
ü
ü
ü
NAB Customer Wall of Fame in 2000
Best ISP in Western Africa in 2001
1st African company to win Wemmie Award from American Wireless Cable Association in 2002
US Commercial Service Award in 2006
§ Experienced Management Team
ü Mr. Uzoma Udemba, Group Chief Executive Officer
30 years of successful business management experience. CEO of The Udemba Group, comprising of more than 20
market-leading companies. Grew TrendCorp from inception to a market leader employing over 410 people.
ü Mr. Idemudia Osaretin, Chief Financial Officer
Over 11 years professional experience in operational Audit and Financial management. Internal Auditor of Gemini
Pharmaceutical (Bayer). Part of the Nigerian Federal government technical team that worked in 2004 on the
privatization of NAFCON (National Fertilizer Company Nigeria)
ü Mr. Kalada Wilson, Chief Operating Officer
Resourceful and renowned broadcaster with over 23 years experience in the industry.
ü Mrs. Fathia Plange, Executive Director Programming & Production
Creator of reality show “Make Me a Success”, winner of the International Association of International Broadcasting
Awards 2009, “Best specialist TV genre” category
29
TrendCorp Africa Programming
§ TrendTV Programming
ü Channels available 24/7
• Nollywood Movies
• Nollywood Movies Plus
• CTL Africa
• Eternal Word Television Network
ü Coming soon:
•
Al Jazeera (24/7)
ü Channel segments available
•
African Dance Channel
•
African Comedy Channel
•
Ngozi Channel
•
Fumilayo Channel
•
Lest We Forget
•
F! Channel
•
African Fashion Channel
•
Nigerian Cinema
30
TrendCorp Africa Growth
§ TrendCorp Expansion Plans
ü Content acquisition for DTH & MMDS services
ü Fully implement MPEG-4 compression
ü Procurement of additional satellite capacity
ü Expansion of MMDS service coverage
ü Distribute Trend Tv Nollywood Channels on other platforms internationally
ü Deployment of resources to have operational presence across the entire SubSaharan African countries where TrendTV service is available
ü Grow TrendTV subscriber base to 750,000 within 5 years
ü Launch Trend Cinema operations at the 3 locations where CTL has strong
presence (Port Harcourt, Abuja and Owerri)
ü Trend Production will be investing in production and post production equipment
for contents to be distributed locally in Nigeria and abroad
31
TrendCorp Africa Growth
§ Growing Support Network in North America
•
The Africa-USA International Chamber of Commerce & Industry
•
•
•
•
•
Pan African Global Trade Conference
Annual Africa-USA Seminar on Investment Banking
Business Tourism Trade Missions
Workshops, Business Meetings and Seminars
All Nigerian Nationals In Diaspora Association (ANNID)
§ Long-term partnership for content procurement
•
Owner of Nollywood Movies and Movies Plus Trademark
•
Profitable and growing company with established market brand
•
Strong Management Team with solid connections and knowledge of the
broadcast industry in Africa
32
Contact: Philippe Vermande
Tel: +1 416 898 3938
Email: [email protected]
Thank you for your attention