6.0M 577M 361M 89M +27% #1 +62% #1

Transcription

6.0M 577M 361M 89M +27% #1 +62% #1
Reach & Distribution
Inside the Numbers
6.0M
Average Monthly Desktop Uniques
+27%
Both average monthly minutes and visits on
ESPN mobile apps grew 27% in the last year
Europe
361M
Middle
East
+62%
89M
and Africa #1
SOURCE: ComScore, Oct ‘14-Sep ‘15
2016 International Planning Guide
577M
Source: Adobe Analytics, Oct ’13
to Sep ’14 v. Oct ’14 to Sep ‘15
#1
Average Monthly Minutes
SOURCE: Adobe Analytics, Oct ‘14-Sep ‘15
More time is spent on ESPNCricinfo.com in Europe
than any competing Cricket site – more
than 3X higher than BBC Sport - Cricket
SOURCE: ComScore, Oct ‘14-Sep ‘15
Average Monthly Page Views
SOURCE: Adobe Analytics, Oct ‘14-Sep ‘15
The ESPN online user in Europe is 62% more likely
to belong to the top 10% socio-economic level
Source: Kantar Media/TGI; Europa TGINet 2014
R2 - 4 Country: Pop (GB, D, SP, F)
Average Monthly Visits
SOURCE: Adobe Analytics, Oct ‘14-Sep ‘15
Multimedia Extensions
ONLINE
MOBILE
ESPN.co.uk
ESPNCricinfo.com
ESPNFC.com
SPNScrum.com
ESPNF1.com
ESPN UK
ESPN Cricinfo
ESPN FC
ESPN F1
BROADBAND
ESPNPlayer
The best of international sport across
multiple online, mobile and
broadband products serving fans in
EMEA, all day, every day.
More time is spent on ESPNCricinfo.com in Middle
East and Africa than any competing Cricket site
– more than 6X higher than next closest competitor
SOURCE: ComScore, Oct ‘14-Sep ‘15
Europe
Middle East
and Africa
2016 International Planning Guide
exclusive
apps
mobile
sites
websites
ESPN Cricinfo
ESPN F1
ESPN FC
ESPN Goals (available in UK)
ESPN ScoreCenter
ESPN Scrum
ESPN UK (available in UK)
ESPN.com
ESPN Cricinfo
ESPN F1
ESPN FC
ESPN Scrum
ESPN.com
ESPN.co.uk
ESPNCricinfo.com
ESPNF1.com
ESPNFC.com
ESPNScrum.com