rate card - Daily Globe
Transcription
rate card - Daily Globe
D AILY G LOBE Established in 1919 D Min (715) 800-7 A DVERTISING R ATES Effective January 1, 2015 DAILY GLOBE We will offer the most effective and cost-efficient market coverage to our advertising partners. Serving Gogebic and Ontonagon Counties in Michigan as well as Iron, Vilas DDAAIILLYY and Price Counties in Wisconsin. Dog res G c G u L L minesha ed from O OBBEE ft in Hu rley SATU RDAY , Come And See Our www.h Model oeftco Home! 1 mile nstruc south tion.co of Hur m ley (715) 561-2 on Hwy 51 460 yourda ilyglo be.co m DECEM IRON WOOD , MICH IGAN — By RAL ransami PH ANSAM @your I dailyglob HU e.com combinRLEY — Chesa evenin ed the About 30 pea ir dog frog to res efforts people dog has ke retrie shaft m a 175 cue a 3-y Friday and app cataracts ver, Max. The in bot Garag near the-foot dee ear-old the cliff arently h stu e. 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T RN GLOBE / HEL P AF TER 17 Days ‘Til Ch ristm as Gift Ce rti Availa ficates ble Libe at Bell C rty 715-56 hale t Hurle 1-3753 y, WI Down Minoctown qua (715) 800-76356-7517 6-4367 Street in downto wn Iron wood as RRAANNHGEGEE have a nig OOD — If ber ht-tim you’re to night’ celebr e parade going to ate was s 27 degree winterin Decem , Fri s and expectabout as day calm nice . as one winds A ered large crowd could along town Auror of all age Iro al Jac nwood a Street s gathto k Fro st Pa take in in downTh Ironw e event, rade of Ligthe annumerce ood Area coordinat hts. ed by , Ch offe amber includ red the with ing a nu three-doz of Comen ent many hundreds mber of ries, col of litt floats “Th ors. le ligh alit great e crowd ts of spokesweather, was huge. person ” said Kim We had Th for Ironw ere was mu the cha Kolesar, a ood hig sic, inc mber. 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NDY ters and coSea — Pag .1 in. e 7) pison Sno er’s snow Streak snap ped W ous Se rvice Alway s Cand y trees canes, de co an deer? d ... flying rated rein— Se e Page 11 50% I laser g your e mp printe r cart ty inkjet ridge & s Cour te Relia ble, *On insho there when p serv ice Prom ot s as we ll you ne ed us . as re manu factu w ons. ground 23.3 in. • HP ce 0 tech rtifie ni —Dd on st cian ETAILS, PAGE af 2 NE f. • Co W LOCA “San mpute TI Rhine ta r repa ON ! la ndir Wal- er M (715) art Plaza 369-5 551 has a ne Y ou r w he Full lper” S and UPS ervice Fe Ship ping d Ex Cente r ions red & Vary comp atible locat by ions ink ca rtridge Now s. serving PARK 3 locat SOUTH FALLS LOC ions, AT SIDE inclu SHOPP ED IN TH di E (715 ng: IRON )762 ING CENTER W -0018 M-F 8a OOD 151 E. m-6p Sat. 9am- m IRONWCLOVERLAN 2pm D OO (906 D, MI 4993DR . )932 8 Santa m ak early vi es sit Now accept ing: GLOBE PUBLISHING COVERAGE AREA The bo ttom Recyc ling req line inves tmen uires tim t, save e s mo ne — Se e Page y 9 Tips off ered to he lp fin h d, h By RAL PH AN ransami@ SAM yourdai I lyglobe.,c IRONW om 10 OO Paid Circulation: 5,296 Primary Market Area: (Michigan) Ironwood, Bessemer, Wakefield, Ontonagon, Watersmeet, Ewen, Bergland, Marenisco (Wisconsin) Hurley, Mercer, Montreal, Gile, Boulder Jct., Mellen, Manitowish Waters, Land O’Lakes Jack Fr in do ost delig h wnto wn Ir ts crowd onwo od By LAR lholcom RY HOLCO be@you MBE IRONW rdailyglobe.c om T C DAILY GLOBE VOLU ME 93 , EDITI ON 27 9 Sara C Jack owles, 4, Frost of Parade Hurley, of Lig waves to hts Frid the ay eve crowd alo ning. ng Aur ora Judy P cued etrusha, of from a dee Hurley, is p min reu eshaft nited wit h Friday eveninher dog, MaRalph Ansami/D g. x, after aily it was Globe res- 8, 20 12 BER min D urday, utes late TOWNSHIP for old fell with a goo their app — Santa Cla d rea ow sai son. “It’earance at us and d. his mis the s a lon g way Ironwood sus arr ive from the No Township d about hal rth Pol e,” the l Satjolly -033 0 Email sales@ address: ink or sup port@ rx.com inkrx. com Publishes: Monday-Saturday Morning POSTAL RUR PATRON AL R BOXHOL OUTE LOC DER PRST AL STD PAID Perm it IronwooNo. 85 Zip Cod d, MI e 499 38 FREE ! RANGE SOURCE Distribution: 11,200 Distributed to non-subscribers of the Daily Globe via direct mail; some bulk delivery. Publishes: Saturday GLOBE PUBLISHING 118 E. McLeod Ave. Ironwood, MI 49938 Phone: (906) 932-2211 or 1-800-236-2887 Fax: (906) 932-5358 www.yourdailyglobe.com PERSONNEL SUE MIZELL Publisher JENNA MARTILLA Executive Assistant HEIDI OFSTAD Advertising Director LYNN CALDERON Advertising Sales JAKE VALLEJO Advertising Sales ADVERTISING RATES Daily Globe – rates are per column inch Local Open Rate ....................................$12.00 11-23 inches per month ..........................$11.00 24-35 inches per month ..........................$10.00 36-48 inches per month ..........................$ 9.60 49-59 inches per month ..........................$ 9.35 60-72 inches per month ..........................$ 9.00 73-95 inches per month ..........................$ 8.75 96-128 inches per month ........................$ 8.50 129 inches per month ............................$ 7.60 Repeat Discounts Repeat ad without any changes within six calendar days of initial publication First repeat ..........................20 percent discount Second repeat ....................33 percent discount Third – sixth repeat ............50 percent discount Color Rates Full process color ......................................$150 Ads under 30 inches ............$3.50 column inch One spot color............................................$ 50 Front Page Rates – Globe Front page Box – Full color ......................$ 50 Front page strip ..........................................$120 Contracts available Business Builder Program rates are per column inch Small space, frequency program designed to offer maximum exposure. 2 column x 2 inch ads run three times per week in the Daily Globe and one time per week in Range Source. Total market coverage for under $20 per ad. 26 week program ......................................$4.80 52 week program ......................................$4.20 Community Rates rates are per column inch Civic, Government, Municipal, Educational, Political, Non-Profit, Charitable, Church $9.00 Repeat rates not available Political ads paid in advance Range Source Rates rates are per column inch Total Market Coverage with Globe, non-duplicated Saturday mail delivery and some bulk delivery Circulation 11,200 Open rate ................................................$12.00 Pick-up rate from Globe ........................$ 3.00 Frequency contracts available rates are per ad Front Page Box ..........................................$ 50 Repeat from Globe ....................................$ 25 Front page Strip ........................................$120 Repeat from Globe ....................................$ 60 Pre Print Rates – Globe and/or Range Source Cost/m over 24 pgs over 48 pgs 1-6 per year $60 $65 $70 7-12 per year $55 $60 $65 13-26 per year $50 $55 $60 0ver 26 per year $45 $50 $55 Zoning available $150 minimum insert charge Internet visit us at www.yourdailyglobe.com Please inquire about advertising on our newspaper website DAILY GLOBE ADDITIONAL INFORMATION Advertising Deadlines Circulation Daily Globe Monday ....................Thursday 4 p.m. Tuesday ............................................Friday 4 p.m. Wednesday......................................Monday 4 p.m. Thursday ........................................Tuesday 4 p.m. Friday ........................................Wednesday 4 p.m. Saturday ........................................Thursday 4 p.m. Range Source ..............Monday Noon (week prior) Policy and Copy Regulations (Legal and Retail Display) DEADLINE PUBLICATION DAY Mechanical Information and Requirements SPECIFICATIONS: Offset Production PAGE SIZE: 6 columns x 21-1/2 inches FULL PAGE: 129 column inches 1 column inch = 1 column x 1 inch COLUMN WIDTH 1 column.............................................. 2.028 inches 2 columns ............................................ 4.222 inches 3 columns ............................................ 6.417 inches 4 columns .......................................... 8.611 inches 5 columns .......................................... 10.806 inches 6 columns ..............................................13.0 inches Terms of Payment COMMISSION AND TERMS OF PAYMENT All advertising rates are non-commissionable. All advertising payments are due on receipt of invoice. A charge of 1-1/2% per month will be added to the bill when unpaid after 60 days. ADVERTISING RATE POLICY In the event an advertiser uses less contract space than provided for in the agreement, it is understood that the publisher will recalculate the actual earned rate according to the current annual agreement rate schedule, and will re-bill for any additional amounts due at the end of the agreement period. DAILY GLOBE The Daily Globe, established in 1919, is a daily newspaper, publishing 6 days a week - Monday through Saturday mornings; reaching 65% of the households in our retail trade zone. The Range Source is a nonduplicated Saturday publication. Circulation is 11,200. a.) All advertising simulating news must be headed “advertisement”. b.) Liability for errors. The advertiser agrees that the Publisher shall not be liable for damages arising out of errors in advertisement beyond the amount paid for space actually occupied by that portion of the advertisement in which the error occurred, whether such error is due to the negligence of the Publisher’s employees or otherwise, and there shall be no liability for non-insertion of any advertisement beyond the amount paid for such advertisement. It is the advertiser’s responsibility to proof advertising copy prior to publication. It is the advertiser’s responsibility to verify accuracy of the first insertion and notify the Daily Globe immediately of errors. “Make good” liability is limited to the first insertion; error correction is limited to the reproduction of same-sized ad in the same publication (Daily Globe or Range Source). In the event an error occurs in a special publication, advertiser will be given the option of reproducing (one insertion) the corrected ad in the Daily Globe, Range Source or another special publication. Advertiser will be charged for the incorrect insertion, and not charged for the corrected insertion. c.) All advertising accepted is subject to the approval of the Publisher. We reserve the right to revise or reject in whole or part any advertisement at any time. d.) Dates and times for cancellations of ads are same as deadlines for placement of ads. e.) Reproduction agreement: Rates charged for advertising in the Daily Globe are for space used only, and do not include compensation for the right, title and interest to layouts of advertisements placed with the Daily Globe which represent the creative efforts of the Daily Globe and/or the utilization of their own illustrations, labor composition or material. All such advertising layouts are, and remain the sole property of the Daily Globe. Advertisers may not authorize the photographic or other reproduction to any other publication without the express prior written consent of the Daily Globe.