Skin Wise Educator Guide_2.26.14_FINAL-3

Skin Wise
Educator Guide
Skin Wise
Acknowledgements
Development of this program …
Trademarks & Copyright Acknowledgements

PowerPoint® is a registered trademark of Microsoft
Corporation.

LeaderGuide Pro™ is a trademark of Great Circle
Learning, Inc.

Intellectual property of Aveda Corporation.
This educator guide was created with:
a product of Great Circle Learning, Inc.
www.leaderguidepro.com
Leader Guide
Table of Contents
Table of Contents
INTRODUCTORY MATERIAL
Getting Started
iii
About This Guide
iii
The Program In Perspective
vii
Program Preparation
viii
Training At A Glance
xx
MODULES
Day 1: Welcome and Introduction
Day 1: Welcome and Introduction
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
Day 1: Elemental NatureSM and Aveda Skin Care
Day 1: Aveda Facial Treatments
1
2
8
9
23
40
Day 1: Aveda Facial Outline
41
Day 1: Aveda Facial Treatments
51
Day 1: Botanical Skin Resurfacing Treatment and Perfecting Plant PeelSM
54
Day 2: Welcome and Day 1 Review
Day 2: Welcome and Day 1 Review
Day 2: Aveda Facial Treatments
Day 2: Aveda Facial Treatment Protocols
© 2012
Rev. Date 4/26/2012
57
58
63
64
Page i
Table of Contents
Educator Guide
Day 2: Skin Balancing Procedure
66
Day 2: Aveda Facial Treatment Workshop
68
Day 2: Take Action
73
Page ii
Skin Wise
Leader Guide
Getting Started
Getting Started
About This Guide
What’s the purpose of this guide?
This educator guide provides a master reference document
to help you prepare for and deliver the Skin Wise program.
What will I find in the guide?
This educator guide is a comprehensive package that
contains

the workshop delivery sequence

checklists of necessary materials and equipment

presentation scripts and key points to cover, and

instructions for managing exercises, case studies, and
other instructional activities.
© 2012
Rev. Date 4/26/2012
Page iii
Getting Started
Educator Guide
About This Guide
How is this guide organized?
This section, “Getting Started,” contains all of the
preparation information for the Skin Wise program, such as
learning objectives, pre-work, required materials, and room
set-up.
Following this section is the “Training At A Glance” table.
This table can serve as your overview reference, showing the
module names, timings, and process descriptions for the
entire program.
Finally, the program itself is divided into modules, each of
which is comprised of one or more lessons. A module is a
self-contained portion of the program, usually lasting
anywhere from 20 to 90 minutes, while a lesson is a shorter
(typically 5-20 minute) topic area. Each module begins with
a one-page summary showing the Purpose, Time, Process,
and Materials for the module. Use these summary pages to
get an overview of the module that follows.
Page iv
Skin Wise
Leader Guide
Getting Started
About This Guide, continued
How is the text laid out in this guide?
Every action in the program is described in this guide by a
text block like this one, with a margin icon, a title line, and
the actual text. The icons are designed to help catch your
eye and draw quick attention to “what to do and how to do
it.” For example, the icon to the left indicates that you, the
instructor, say something next. The title line gives a brief
description of what to do, and is followed by the actual
script, instruction set, key points, etc. that are needed to
complete the action.
A complete list of the margin icons used in this guide is
provided on the following page.
IMPORTANT NOTE
You may also occasionally find important notes such as this
one in the text of this guide. These shaded boxes provide
particularly important information in an attention-getting
format.
© 2012
Rev. Date 4/26/2012
Page v
Getting Started
Educator Guide
About This Guide, continued
Graphic Cues
Module Blocks
Goal
Time
Overview
Materials
Break
Lesson Blocks
Quiz
Flipchart
Activity
Handouts
Important Note
Key Points
Slide
Ask
Say
Time
Q&A
Transition
Video
Workbook
4MAT Wheel
Connect
Attend
Image
Inform
Practice
Extend
Refine
Perform
Page vi
Skin Wise
Leader Guide
Getting Started
The Program In Perspective
Why a Skin Wise program?
To educate spa therapists on how to perform customized
Aveda facial treatments.
Learning Objectives

Customize the Aveda spa experience using the Elemental
Nature℠ Philosophy

Choose the appropriate Aveda Skin Care products to
incorporate into your services and sales strategy

Perform the balancing step of an Aveda facial treatment

Perform the Perfecting Plant Peel℠ and Botanical Skin
Resurfacing Treatment—Aveda’s approach to
microdermabrasion

Determine, customize and perform the appropriate
Aveda facial treatment for every guest
Program Timing
2 days
10:00 a.m.–5:00 p.m.
(6 hours plus 1-hour lunch break)
Number of Participants
12
Note: This course requires an even number of participants.
© 2012
Rev. Date 4/26/2012
Page vii
Getting Started
Educator Guide
Program Preparation
Participant Pre-Work
None.
Required Materials
General Materials
Page viii

Skin Wise Educator Guide

Skin Wise PowerPoint Presentation

LCD Projector and Screen

Computer/Laptop

Speakers

Background Music (see the Aveda Global Education &
Event Standards on Aveda PurePro™ for sample
playlists)

Wireless Clicker/Pointer

Flipchart and Markers

Mission, Vision and Beliefs Posters (1 of each placed
around the room, can be printed from the Global
Education & Event Standards on PurePro™)

Masking Tape (1 roll)

Aveda Candles (1 per table)

Stress-Fix™ Body Lotion (1 per table)

Chakra™ Balancing Body Mists (1 complete set
distributed among all tables)

Stress-Fix™ Concentrate (1 per table)

Colored Pencils and Markers in Cups (1 cup per table)
Skin Wise
Leader Guide
Getting Started
Program Preparation

Highlighters (1 per participant)

Ball Point Pens (1 per participant)

Blank Paper (1 stack per table)

Facial Tissues (1 per table)
Collateral and Handouts

Skin Wise Reference Guide (1 per participant)

Aveda Facial Treatment Protocols (1 per participant)

Elemental NatureSM Questionnaire (1 per participant)

The Art & Science of Esthiology and DVDs (1 for front
table)

Outer Peace™ Reference Guide and DVD (1 for front
table)

Green Science™ Reference Guide and DVD (1 for front
table)

Enbrightenment™ Reference Guide/DVD (1 for front
table)

Book Stands (3, for displaying the reference guides)

Aveda Skin Care/Elemental NatureSM Tent Cards
– Infinity/Air Cleansers
– Fire Cleansers
– Water/Earth Cleansers
– Infinity/Air Toners
– Fire Toners
– Water/Earth Toners
– Infinity/Air Exfoliants
© 2012
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Page ix
Getting Started
Educator Guide
Program Preparation
– Fire Exfoliants
– Water/Earth Exfoliants
– Infinity/Air Masques
– Fire Masques
– Water/Earth Masques
– Infinity/Air Treatments
– Fire Treatments
– Water/Earth Treatments
– Infinity/Air Moisturizers
– Fire Moisturizers
– Water/Earth Moisturizers
– Full Spectrum Men’s Shave Care
– Infinity/Air Essential Oil Blends
– Fire Essential Oil Blends
– Water/Earth Essential Oil Blends
Product (professional-sizes when available)
Page x

Botanical Kinetics™ Purifying Creme Cleanser (1 for front
product table, 2 for dispensing table)

Botanical Kinetics™ Purifying Gel Cleanser (1 for front
product table, 2 for dispensing table)

Botanical Kinetics™ Skin Firming/Toning Agent (1 for
front product table, 2 for dispensing table)

Botanical Kinetics™ Toning Mist (1 for front product
table, 2 for dispensing table)

Botanical Kinetics™ Exfoliant (1 for front product table, 2
Skin Wise
Leader Guide
Getting Started
Program Preparation
for dispensing table)

Botanical Kinetics™ Hydrating Lotion (1 for front product
table, 2 for dispensing table)

Tourmaline Charged Exfoliating Cleanser (1 for front
product table, 2 for dispensing table)

Tourmaline Charged Radiant Skin Refiner (1 for front
product table, 2 for dispensing table)

Tourmaline Charged Radiance Fluid (1 for front product
table, 2 for dispensing table)

Tourmaline Charged Hydrating Creme (1 for front product
table, 2 for dispensing table)

Tourmaline Charged Radiance Masque (1 for front
product table, 2 for dispensing table)

All-Sensitive™ Cleanser (1 for front table, 2 for
dispensing table)

All-Sensitive™ Moisturizer (1 for front product table, 2
for dispensing table)

Green Science™ Perfecting Cleanser (1 for front product
table, 2 for dispensing table)

Green Science™ Replenishing Toner (1 for front product
table, 2 for dispensing table)

Green Science™ Line Minimizer (1 for front product
table, 2 for dispensing table)

Green Science™ Lifting Serum (1 for front product table,
2 for dispensing table)

Green Science™ Firming Eye Creme (1 for front product
table, 2 for dispensing table)

Green Science™ Firming Face Creme (1 for front product
table, 2 for dispensing table)
© 2012
Rev. Date 4/26/2012
Page xi
Getting Started
Educator Guide
Program Preparation
Page xii

Green Science™ Masque-Age™ (1 for front product
table, 2 for dispensing table)

Enbrightenment™ Brightening Cleanser (1 for front
product table, 2 for dispensing table)

Enbrightenment™ Brightening Treatment Toner (1 for
front product table, 2 for dispensing table)

Enbrightenment™ Brightening Correcting Serum (1 for
front product table; 2 for dispensing table)

Enbrightenment™ Brightening Correcting Lotion (1 for
front product table; 2 for dispensing table)

Enbrightenment™ Brightening Correcting Creme (1 for
front product table, 2 for dispensing table)

Enbrightenment™ Brightening Intensive Massage
Masque (1 for front product table, 2 for dispensing table)

Outer Peace™ Foaming Cleanser (1 for front product
table, 2 for dispensing table)

Outer Peace™ Acne Relief Pads (1 for front product table,
2 for dispensing table)

Outer Peace™ Acne Spot Relief (1 for front product table,
2 for dispensing table)

Outer Peace™ Acne Relief Lotion (1 for front product
table, 2 for dispensing table)

Outer Peace™ Professional Exfoliating Formula (1 for
front product table, 1 for dispensing table)

Outer Peace™ Cooling Masque (1 for front product table,
2 for dispensing table)

Deep Cleansing Herbal Clay Masque (1 for front product
table, 2 for dispensing table)

Intensive Hydrating Masque (1 for front product table, 2
Skin Wise
Leader Guide
Getting Started
Program Preparation
for dispensing table)

Perfecting Plant Peel™ Thermal Masque (1 for front
product table, 3 for dispensing table)

Perfecting Plant Peel™ Activating Spray (1 for front
product table, 6 for dispensing table)

Herbal Science Remedy™ (1 for front table, 1 for
dispensing table)

Sea Science Remedy™ (1 for front table, 1 for dispensing
table)

Active Composition (1 for front product table, 2 for
dispensing table)

All-Sensitive™ Body Formula (2 for front product table, 6
for dispensing table, put into applicator bottles)

Beautifying Composition™ (2 for front product table, 6
for dispensing table, put into applicator bottles)

Calming Composition™ (2 for front product table, 6 for
dispensing table, put into applicator bottles)

Energizing Composition™ (2 for front product table, 6 for
dispensing table, put into applicator bottles)

Blue Oil Balancing Concentrate (2 for front product table,
2 for dispensing table)

Balancing Infusion™ for Dry Skin (1 for front product
table, 6 for dispensing table)

Pure Essences (1 set for front product table)

Singular Notes (2 sets for front product table, 2 sets for
dispensing table)

Inner Light™ Mineral Tinted Moisture Broad Spectrum
SPF 15 (1 of each shade for front product table, 1 of each
shade for dispensing table)
© 2012
Rev. Date 4/26/2012
Page xiii
Getting Started
Educator Guide
Program Preparation

Lip Saver™ (1 for front product table, 2 for dispensing
table)

Pure Comfort™ Eye Makeup Remover (1 for front product
table, 6 for dispensing table)
Technical Tools

Product Tables (3, for front of room)

Dispensing Tables (2, for back of room)

Massage Tables (1 per 2 participants)

Hot Towel Cabi (1 per 2 participants)

Knee Bolsters (1 per 2 participants)

Blankets (1 per massage table)

Sheets (2 per massage table)

Towels (12 per participant)

Dispensing Cups (36; 7 per participant for workshop, 29
for blending formulations)
Contact: Litin Paper Company
Phone: 612.607.5700 or 888. 385.4846
Website: www.litin.com
Item: 2 oz, compostable, clear cup
Page xiv

Small Spatulas (1 box for dispensing table)

Large Spatulas (1 box for dispensing table)

Medium Bowls (2 per massage table)

Aveda Shammy Cloths (1 per participant)

Non-Woven 4x4 Cotton Compresses (5 packages)
Skin Wise
Leader Guide
Getting Started
Program Preparation

Aveda Masque Brushes (2 per massage table)

Cotton Rounds (5 packages)

Hand Sanitizer (1 per massage table)

Serving Trays (1 per massage table)

TV Trays (1 per massage table)

Trash Cans with Liners (1 per massage table)

Dirty Laundry Bins (1 per 2 massage tables)

Facial Tissue (1 per massage table)

Scissors (2)
Room & Table Set-Up
Day 1
Set up the room in two sections:

Classroom setting with three draped product tables at
the front of the room and adequate seating for
participants at round tables.

Set up the product tables side by side at the front of the
room. Place the Aveda Skin Care products evenly across
the tables in the following order:
– Cleansers
Pure Comfort™ Eye Makeup Remover
Botanical Kinetics™ Purifying Creme Cleanser
Botanical Kinetics™ Purifying Gel Cleanser
Tourmaline Charged Exfoliating Cleanser
All-Sensitive™ Cleanser
Green Science™ Perfecting Cleanser
© 2012
Rev. Date 4/26/2012
Page xv
Getting Started
Educator Guide
Program Preparation
Outer Peace™ Foaming Cleanser
Enbrightenment™ Brightening Cleanser
– Toners
Botanical Kinetics™ Skin Toning/Firming Agent
Botanical Kinetics™ Toning Mist
Green Science™ Replenishing Toner
Enbrightenment™ Brightening Treatment Toner
Perfecting Plant Peel™ Activating Spray
– Exfoliants
Botanical Kinetics™ Exfoliant
Tourmaline Charged Radiant Skin Refiner
Outer Peace™ Professional Exfoliating Formula
Outer Peace™ Acne Relief Pads
– Masques
Tourmaline Charged Radiance Masque
Green Science™ Masque-Age™
Enbrightenment™ Brightening Intensive Massage
Masque
Outer Peace™ Cooling Masque
Deep Cleansing Herbal Clay Masque
Intensive Hydrating Masque
Perfecting Plant Peel™ Thermal Masque
Herbal Science Remedy™
Sea Science Remedy™
Page xvi
Skin Wise
Leader Guide
Getting Started
Program Preparation
– Treatments
Tourmaline Charged Radiance Fluid
Green Science™ Lifting Serum
Green Science™ Line Minimizer
Enbrightenment™ Brightening Correcting Serum
Outer Peace™ Acne Spot Relief
– Moisturizers
Botanical Kinetics™ Hydrating Lotion
Tourmaline Charged Hydrating Creme
All-Sensitive™ Moisturizer
Green Science™ Firming Eye Creme
Green Science™ Firming Face Creme
Enbrightenment™ Brightening Correcting Creme
Enbrightenment™ Brightening Correcting Lotion
Inner Light™ Mineral Tinted Moisture Broad
Spectrum SPF 15
Lip Saver™
– Men’s Shave Care
Aveda Men Pure-Formance™ Shave Cream
Aveda Men Pure-Formance™ Dual Action
Aftershave
– Essential Oil Blends
All-Sensitive™ Body Formula
Beautifying Composition™
Calming Composition™
© 2012
Rev. Date 4/26/2012
Page xvii
Getting Started
Educator Guide
Program Preparation
Energizing Composition™
Balancing Infusion™ for Dry Skin
Pure Essences
Singular Notes

Technical workshop setting with massage tables,
dispensing table, TV and serving trays and all the
product and technical tools listed above.
Day 2
Set up the room in two sections:

Classroom setting with two draped product tables at the
front of the room and adequate seating for participants
at round tables.

Set up the product tables side by side at the front of the
room. Place all of the products associated with every skin
care category randomly across the tables. Do not put
them in any order (e.g., according to Elemental Nature,SM
Aveda Skin Care system or category).

Technical workshop setting with massage tables,
dispensing table, TV and serving trays and all the
product and technical tools listed above.
Instructor Preparation
Page xviii

Review the Global Education & Events Standards guide
to ensure Aveda’s global training standards are being
met. Use the Program Set-Up Checklist in the Appendix
as your guide.

Prepare any flipcharts in advance.

Prepare mission and wellness activities for the beginning
of the class.
Skin Wise
Leader Guide
Getting Started
Program Preparation

IMPORTANT: Add the assigned Course ID to the last
PowerPoint slide for online participant evaluations.

Read through this educator guide, and make sure you are
comfortable with all the information and activities.

On the day of the training, arrive early and ensure the
room is set up one hour before the start time. Check to
make sure all A/V equipment is working properly.

Spray the room with a Chakra™ Balancing Body Mist,
and play upbeat music as participants arrive.
4MAT WHEEL
Concept: Customization
© 2012
Rev. Date 4/26/2012
Page xix
Training At A Glance
Educator Guide
Training At A Glance
Time
Module
Description
30 minutes Day 1: Welcome Welcome participants, review
and
housekeeping information and learning
Introduction
objectives, lead a mission and wellness
activity, perform the customized trail mix
activity.
2 hours, 15 Day 1:
minutes
Elemental
(and one
NatureSM
15-minute
break and
one-hour
lunch
break)
Review Infinity/Air, Fire and Water/Earth;
perform the Elemental NatureSM research
and Aveda Skin Care/Elemental NatureSM
gallery stroll activities; review cleansers,
toners, exfoliants, masques, treatments,
moisturizers, men’s shave care, essential
oil blends.
3 hours
Review Aveda facial treatment outline,
Elemental NatureSM facials and
specialized treatment facials; perform the
Botanical Skin Resurfacing Treatment and
Perfecting Plant PeelSM demonstration and
practice activity.
Day 1: Aveda
Facial
Treatments
30 minutes Day 2: Welcome Welcome participants, lead a mission and
and Day 1
wellness activity, perform the Day 1 review
Review
activity.
Page xx
Skin Wise
Leader Guide
5 hours, 30 Day 2: Aveda
minutes
Facial
(and one
Treatments
one-hour
lunch
break)
© 2012
Rev. Date 4/26/2012
Training At A Glance
Review the Aveda Facial Treatment
Protocols book, perform the skin balancing
procedure demonstration and practice
activity, run the Aveda facial treatment
workshop, perform the be your guest and
be your benchmarks activities, have
participants develop an action plan for
implementing what they learned.
Page xxi
Leader Guide
Day 1: Welcome and Introduction
Day 1: Welcome and Introduction
Goal
The purpose and goal of this module is to welcome
participants and introduce them to the concept of
customization to connect them to the information they’re
going to learn.
Time
30 minutes
Overview
Welcome participants, review housekeeping information
and learning objectives, lead a mission and wellness
activity, perform the customized trail mix activity.
Materials Needed
See the Required Materials list at the beginning of this
guide.
© 2012
Rev. Date 4/26/2012
Page 1
Day 1: Welcome and Introduction
Educator Guide
Day 1: Welcome and Introduction
Slide 1
SAY
Welcome to Skin Wise. I am… (introduce yourself and share
why you’re excited to teach this class).
Slide 2
IMPORTANT NOTE
Share housekeeping information, including bathroom
location, times of breaks, etc.
Page 2
Skin Wise
Leader Guide
Day 1: Welcome and Introduction
Day 1: Welcome and Introduction
ACTIVITY: INTRODUCTIONS
Go around the room, and instruct participants to introduce
themselves to the class by sharing the following:

Name/Spa/Role

Expectations

Favorite spa experience
Slide 3
© 2012
Rev. Date 4/26/2012
Page 3
Day 1: Welcome and Introduction
Educator Guide
Day 1: Welcome and Introduction
SAY
Now let’s review our learning objectives. After completing
this course, you will be able to:

Customize the Aveda spa experience using the Elemental
Nature℠ Philosophy

Choose the appropriate Aveda Skin Care products to
incorporate into your services and sales strategy

Perform the balancing step of an Aveda facial treatment

Perform the Perfecting Plant Peel℠ and Botanical Skin
Resurfacing Treatment—Aveda’s approach to
microdermabrasion

Determine, customize and perform the appropriate
Aveda facial treatment for every guest
Slide 4
SAY
Let’s begin the day with the Aveda mission.
ACTIVITY: MISSION
Perform a mission activity of your choice.
Page 4
Skin Wise
Leader Guide
Day 1: Welcome and Introduction
Day 1: Welcome and Introduction
Slide 5
SAY
Now let’s prepare our minds and bodies for what we’re
going to learn today.
ACTIVITY: WELLNESS
Perform a wellness activity of your choice.
connect
attend
© 2012
Rev. Date 4/26/2012
Page 5
Day 1: Welcome and Introduction
Educator Guide
Day 1: Welcome and Introduction
Slide 6
ACTIVITY: CUSTOMIZED TRAIL MIX

Instruct participants to go to the refreshment table and
create their own trail mix with the supplied ingredients.

Ask for a few volunteers to share their trail mix
selections.

Relate their selections to various skin conditions. One
mix could represent This person’s mix could represent
skin discoloration, another could represent lines and
wrinkles, etc.
image
SAY
You created your trail mix based on your needs and
preferences. Facial treatments are much the same way.
Everyone has different skin care needs; therefore, as
professional estheticians, we need to create customized
facials for each guest.
Page 6
Skin Wise
Leader Guide
Day 1: Welcome and Introduction
Day 1: Welcome and Introduction
ASK
How tool do you use to create customized Aveda facial
treatments?
(Listen for: Elemental Nature.SM)
Slide 7
SAY
That’s correct. Aveda’s customization philosophy is
Elemental Nature.SM
Transition to Day 1: Elemental NatureSM
© 2012
Rev. Date 4/26/2012
Page 7
Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM
Goal
The purpose and goal of this module is to review Elemental
NatureSM and Aveda Skin Care product knowledge according
to Elemental Nature.SM
Time
2 hours, 15 minutes (and one 15-minute break and onehour lunch break)
Overview
Review Infinity/Air, Fire and Water/Earth; perform the
Elemental NatureSM research and Aveda Skin
Care/Elemental NatureSM gallery stroll activities; review
cleansers, toners, exfoliants, masques, treatments,
moisturizers, men’s shave care, essential oil blends.
Materials Needed
See the Required Materials list at the beginning of this
guide.
Page 8
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
inform
SAY
Elemental NatureSM is based on the science of Ayurveda, a
5,000-year-old healing tradition that tells us that the
essence of the five natural elements—Infinity, Air, Fire,
Water, and Earth—are found in all living things, including
you. When these elements are balanced, you skin and scalp
look healthy, vital and radiant. When skin and scalp
concerns surface, it is a signal that an element needs to be
balanced. Balancing the elements is the heart of Elemental
Nature.SM
The elements cannot be taken literally. You do not have an
actual fire burning within you. Rather, these elements
represent the five forces that are present within all living
things.
Slide 8
© 2012
Rev. Date 4/26/2012
Page 9
Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM Overview
SAY
Infinity is the open expanse of the universe. Look around
this room. What is it composed of? 99.99% empty space.
But that is what makes it useful. If this room were solid, we
could not hold class in here.
Slide 9
SAY
Air moves across space and therefore represents
movement. The movement of your body, blood, the swaying
of trees, etc. Any form of movement is a representation of
air.
Slide 10
Page 10
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
SAY
Fire creates heat, which in turn creates change or
transformation. If you burn a log in a fireplace, when the fire
goes out, ash remains. Fire created this change. Fire
represents all changes that occur in the body, including
digestion and the transformation of energy into food.
Slide 11
SAY
Water represents cohesive or attractive forces. Gravity is a
good example for water. What does gravity do? It holds us
on the planet, and creates a relationship between us and
the earth so we can live off of it. Water is the glue that holds
the elements together.
Slide 12
© 2012
Rev. Date 4/26/2012
Page 11
Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM Overview
SAY
Earth represents solid matter. If this room is 99.99% empty
space, the .01% that seems solid is earth: the floor, ceiling,
walls, tables, chairs, etc.
Slide 13
SAY
The five elements combine to form three functional groups
as they interact within the body: Infinity and Air relate
closely. So do Water and Earth. Fire is its own group.
Slide 14
Page 12
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
SAY
All of these elements are present in everyone. If no one had
Infinity/Air, for example, we’d all be statues. However, each
of you has a unique combination of these elements that
make up your mind-body constitution, or prakruti. You are
born with a particular prakruti that never changes
throughout your life. It is who you are.
Some people have mostly Infinity/Air with just some Fire
and a little Water/Earth. These people are quick thinkers,
social and move around a lot. Others have more Fire or
Water/Earth, but we all have some of all five elements.
Slide 15
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM Overview
SAY
Because prakruti never changes, there is little you can do to
balance it. However, there is another term you need to
know, vikruti, which are imbalanced states caused by too
much of a particular element.
How do you get an imbalance? According to Ayurveda, every
experience you have manifests in your mind and body. They
influence the elements within you, either increasing or
decreasing them. When your emotions, diet, lifestyle, etc.,
cause a particular element to increase in your body, you
may develop an imbalance. For example, if you sunbathe
during the summer, the sun—which has Fire qualities—can
cause sunburn. Sunburn is a Fire vikruti. If you travel
frequently, the level of Infinity/Air within you will increase,
and you may notice an imbalance related to too much
movement, like insomnia.
Slide 16
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Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
SAY
Prakruti focuses on the individual as a whole, whereas
vikruti focuses on the condition or imbalance. It’s important
not to label people as being a particular element because
everyone has all three. It’s better to identify the element(s)
of an imbalance (vikruti). Therefore, a person is not Fire, but
their skin may have a Fire imbalance.
Slide 17
Pages 5–10
Direct learners to the Skin Wise Reference Guide.
Elemental NatureSM
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM Overview
ACTIVITY: ELEMENTAL NATURESM RESEARCH

Divide the class into three teams.

Assign each team one of the following categories:
– Infinity/Air
– Fire
– Water/Earth

Instruct teams to use their workbook to research their
assigned Elemental NatureSM and prepare a short
presentation that will include the skin conditions
associated with the imbalance.

Walk around the room, and coach as needed.

Give teams 10 minutes to complete the activity.
IMPORTANT NOTE
During the next several slides, debrief the Elemental
NatureSM research activity by asking for each team to
present their category to the rest of the class. Begin by
briefly reviewing the qualities of each Elemental Nature,SM
(slides will build), and then call on teams to present in the
following order:
Page 16

Infinity/Air

Fire

Water/Earth
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
Slide 18
ASK
Think of Infinity/Air. Is it:

Light or heavy?
(Listen for: Light, and click the PPT to reveal the answer.)

Cold or hot?
(Listen for: Cold, and click the PPT to reveal the answer.)

Dry or moist?
(Listen for: Dry, and click the PPT to reveal the answer.)
SAY
The three main qualities of Infinity/Air are light, cold and
dry. Infinity/Air is thus increased by light, cold and dry
foods, weather and activities. To create balance and settle
the element, you need to use the opposite qualities.
ASK
How do you balance Infinity/Air?
(Listen for: Use heavy, hot and moist, and click the PPT to
reveal the answer.)
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM Overview
Slide 19
SAY
Let’s learn about Infinity/Air imbalances.
IMPORTANT NOTE
Instruct the Infinity/Air team to present their category to the
class.
Slide 20
Page 18
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
ASK
Think of Fire. Is it:

Light or heavy?
(Listen for: Light, and click the PPT to reveal the answer.)

Cold or hot?
(Listen for: Hot, and click the PPT to reveal the answer.)

Dry or moist?
(Listen for: Moist, and click the PPT to reveal the answer.)
SAY
The three main qualities of Fire are light, hot and moist. Fire
is thus increased by light, hot and moist foods, weather and
activities. To create balance and settle the element, you
need to use the opposite qualities.
ASK
How do you balance Fire?
(Listen for: Use heavy, cold and dry, and click the PPT to
reveal the answer.)
Slide 21
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM Overview
SAY
Let’s learn about Fire imbalances.
IMPORTANT NOTE
Instruct the Fire team to present their category to the class.
Slide 22
ASK
Think of Water/Earth. Is it:

Light or heavy?
(Listen for: Heavy, and click the PPT to reveal the
answer.)

Cold or hot?
(Listen for: Cold, and click the PPT to reveal the answer.)

Dry or moist?
(Listen for: Moist, and click the PPT to reveal the answer.)
Page 20
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM Overview
SAY
The three main qualities of Water/Earth are heavy, cold and
moist. Water/Earth is thus increased by heavy, cold and
moist foods, weather and activities. To create balance and
settle the element, you need to use the opposite qualities.
ASK

How do you balance Water/Earth?
(Listen for: Use light, hot and moist, and click the PPT to
reveal the answer.)

What is unique about each element?
(Listen for: Infinity/Air is dry, Fire is hot, Water/Earth is
heavy.)
Slide 23
SAY
Let’s learn about Water/Earth imbalances.
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM Overview
IMPORTANT NOTE
Instruct the Water/Earth team to present their category to
the class.
ASK
Do you have any questions about Elemental Nature?SM
(Answer any questions.)
Page 22
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
inform
Slide 24
SAY
Elemental NatureSM and Aveda Skin Care go hand in hand.
Every Aveda Skin Care product was developed to address a
specific imbalance or imbalances.
ACTIVITY: AVEDA SKIN CARE/ELEMENTAL NATURESM GALLERY
STROLL

Instruct participants to come to the product tables at the
front of the room and explore Aveda Skin Care:
– Cleansers
– Toners
– Exfoliants
– Masques
– Treatments
– Moisturizers
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
– Men’s Shave Care
– Essential Oil Blends

Give participants 5 minutes to explore the products, and
instruct them to return to their seats.

Give a brief overview of each Aveda Skin Care category,
and explain the differences between cleansers, toners,
etc., in a general sense.

Share that now that participants have an understanding
of the three Elemental NatureSM imbalances and Aveda
Skin Care, it’s time to think about which products
address Infinity/Air, Fire and Water/Earth imbalances.

Divide the class into the three Elemental NatureSM teams
you assigned earlier. Give teams the Aveda Skin
Care/Elemental NatureSM tent cards associated with their
assigned categories.

Instruct teams to come back to the product tables at the
front of the room and organize the products according to
their assigned categories.
Note: Some products address more than one Elemental
NatureSM imbalance. In these cases, instruct teams to
“share” the product.

Pages 11–28
Give teams 10 minutes to complete the activity.
Direct learners to the Skin Wise Reference Guide.
Aveda Skin Care Product Knowledge: By Elemental NatureSM
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Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
SAY
Let’s debrief the activity by reviewing the Aveda Skin Care
product knowledge for each category and Elemental
NatureSM imbalance together.
IMPORTANT NOTE

During the next several slides, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by
reviewing facial cleansers by Elemental Nature,SM
including product positioning and functional botanicals.
Instruct participants to follow along in their reference
guide.

Explain that due to the function of some of the products,
some may fit within more than one Elemental NatureSM
category (i.e., Tourmaline Charged Exfoliating Cleanser,
Pure Comfort™ Eye Makeup Remover).
Slide 25
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 26
Slide 27
ASK
Do you have any questions about facial cleansers?
(Answer any questions.)
Page 26
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
IMPORTANT NOTE
During the next several slides, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by reviewing
toners by Elemental Nature,SM including product positioning
and functional botanicals. Instruct participants to follow
along in their reference guide.
Slide 28
Slide 29
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 30
ASK
Do you have any questions about toners?
(Answer any questions.)
IMPORTANT NOTE
Page 28

During the next several slides, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by
reviewing facial exfoliants by Elemental Nature,SM
including product positioning and functional botanicals.
Instruct participants to follow along in their reference
guide.

Explain that due to the function of some of the products,
some may fit within more than one Elemental NatureSM
category (i.e., Botanical Kinetics™ Exfoliant, Tourmaline
Charged Radiant Skin Refiner, Outer Peace™
Professional Exfoliating Formula).
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 31
Slide 32
Slide 33
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
ASK
Do you have any questions about exfoliants?
(Answer any questions.)
IMPORTANT NOTE

During the next several slides, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by
reviewing masques by Elemental Nature,SM including
product positioning and functional botanicals. Instruct
participants to follow along in their reference guide.

Explain that due to the function of some of the products,
some may fit within more than one Elemental NatureSM
category (i.e., Intensive Hydrating Masque, Perfecting
Plant Peel™ Thermal Masque, Herbal Science
Remedy™).
Slide 34
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Skin Wise
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Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 35
Slide 36
ASK
Do you have any questions about masques?
(Answer any questions.)
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Page 31
Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
IMPORTANT NOTE
During the next several slides, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by reviewing
facial treatments by Elemental Nature,SM including product
positioning and functional botanicals. Instruct participants
to follow along in their reference guide.
Slide 37
Slide 38
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Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 39
ASK
Do you have any questions about treatments?
(Answer any questions.)
IMPORTANT NOTE

During the next several slides, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by
reviewing moisturizers by Elemental Nature,SM including
product positioning and functional botanicals. Instruct
participants to follow along in their reference guide.

Explain that due to the function of some of the products,
some may fit within more than one Elemental NatureSM
category (i.e., Green Science™ Firming Eye Creme, Inner
Light™ Mineral Tinted Moisture Broad Spectrum SPF 15,
Lip Saver.™)
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 40
Slide 41
Slide 42
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Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
ASK
Do you have any questions about moisturizers?
(Answer any questions.)
Slide 43
SAY
Let’s take quick a 15-minute break. When we return, we’ll
move into Aveda product for the body.
15-MINUTE BREAK
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
IMPORTANT NOTE

During the next slide, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by
reviewing Full Spectrum™ men’s shave care, including
product positioning and functional botanicals. Instruct
participants to follow along in their reference guide.

Explain that due to the function of the products, they fit
within every Elemental NatureSM category; this is what
Aveda refers to as Full Spectrum.™
Slide 44
ASK
Do you have any questions about men’s shave care
products?
(Answer any questions.)
Page 36
Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
IMPORTANT NOTE

During the next several slides, debrief the Aveda Skin
Care/Elemental NatureSM gallery stroll activity by
reviewing essential oil blends by Elemental Nature,SM
including product positioning and functional botanicals.
Instruct participants to follow along in their reference
guide.

Explain that due to the function of some of the products,
some may fit within more than one Elemental NatureSM
category (i.e., All-Sensitive™ Body Formula and
Bergamot, Lavender, Peppermint, Rose, and Tangerine
Singular Notes.)
Slide 45
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Day 1: Elemental NatureSM
Educator Guide
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 46
Slide 47
ASK
Do you have any questions about essential oil blends?
(Answer any questions.)
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Skin Wise
Leader Guide
Day 1: Elemental NatureSM
Day 1: Elemental NatureSM and Aveda Skin Care
Slide 48
SAY
Let’s take our lunch break now. When we return, you’ll learn
about Aveda facial treatments and have the opportunity to
experience and practice the Botanical Skin Resurfacing
Treatment and Perfecting Plant Peel.SM
ONE-HOUR LUNCH BREAK
Transition to Day 1: Aveda Facial Treatments
© 2012
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Page 39
Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Aveda Facial Treatments
Goal
The purpose and goal of this module is to review Aveda
facial treatments and give participants the opportunity to
practice.
Time
3 hours
Overview
Review Aveda facial treatment outline, Elemental NatureSM
facials and specialized treatment facials; perform the
Botanical Skin Resurfacing Treatment and Perfecting Plant
PeelSM demonstration and practice activity.
Materials Needed
See the Required Materials list at the beginning of this
guide.
Page 40
Skin Wise
Leader Guide
Day 1: Aveda Facial Treatments
Day 1: Aveda Facial Outline
inform
Slide 49
Pages 38–39
Direct learners to the Skin Wise Reference Guide.
Aveda Facial Treatment Outline
SAY
Welcome back from lunch. Now that you’ve learned all
about Elemental NatureSM and Aveda Skin Care, we’re going
to dive into the steps that comprise an Aveda facial
treatment. Remember, though, that every guest is treated
individually based on the imbalances current at the time of
their service. Every facial treatment is customized according
to the guest’s individual needs using the Elemental NatureSM
philosophy.
Earlier, you learned all about the Aveda Spa Rituals and how
and when to perform them during an Aveda facial treatment.
Now we’re going to expand on this by outlining the more
technical components of the Aveda facial treatment.
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Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Aveda Facial Outline
Slide 50
SAY
The pre-cleanse step:

Prepares the facial skin for cleansing

Helps the skin adjust to the activity of the cleanser

Helps prevent over-stimulation of the skin
The pre-cleanse step begins with removing any eye makeup
and lip color from the guest’s face. To remove eye makeup,
Pure Comfort™ Eye Makeup Remover is applied to premoistened cotton compresses and applied to the eyes. To
remove lip color, All-Sensitive™ Body Formula is applied to
pre-moistened cotton compresses and applied to the lips.
Finally, the appropriate Aveda composition is applied to the
skin.
All cleansers are stimulants to the skin. When a guest is
using different skin care line other than Aveda, we consider
their skin to be sensitive, as it most likely has been exposed
to synthetic and artificial ingredients. By preparing the skin
using an Aveda composition during the pre-cleanse step,
we’re giving the skin a “cushion” on which the cleanser can
sit during the cleansing step that follows. This allows the
skin to slowly adjust to the activity of the cleanser, helping
reduce the possibility of any over-stimulation of the skin
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Skin Wise
Leader Guide
Day 1: Aveda Facial Treatments
Day 1: Aveda Facial Outline
during the cleansing process.
Slide 51
SAY
The cleanse step:

Purifies surface impurities

Mimics self-care
The Aveda cleansing process and manipulations mimic the
movements the guest performs when cleansing their skin at
home. It’s important to avoid using too much pressure,
during this step, so as not to over-stimulate or irritate the
skin.
Slide 52
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Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Aveda Facial Outline
SAY
The removal procedure (aromatic steam towel) step:

Softens the skin

Releases facial tension

Provides therapeutic benefits through the inhalation of
aroma
The removal procedure involves using an aromatic steam
towel to soften and effectively remove product from the
skin. There are many therapeutic benefits associated with
using aromatic steam towels; the aroma helps relax the
guest and balance the autonomic nervous system.
Aveda has developed specific aromatic steam towel
application procedures and manipulations that stimulate
the lymph nodes and reduce muscular tension in the face.
I’d like to take this time to mention our core curriculum, The
Art and Science of Esthiology. All of Aveda’s foundational
spa theories and techniques are clearly laid out for you in
this curriculum. It consists of two volumes and three DVDs
and is designed to be self-guided. I highly encourage you to
purchase this resource for your salon/spa and use it elevate
your esthetic knowledge and skills.
Slide 53
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Skin Wise
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Day 1: Aveda Facial Treatments
Day 1: Aveda Facial Outline
SAY
The tone step:

Ensures the previously applied product is neutralized
and removed

Prepares the skin for the next step of the treatment

Infuses hydration into the skin
Toners can be applied using either a spray or compress
method. Make sure to use a lot of toner during a facial
treatment; it helps replenish the water component of the
hydrolipidic film.
Slide 54
SAY
The facial compress step:

Used to apply toners

Used to cover/remove treatment masques\

Used to apply customized “aromatic waters”
With the exception of those used to cover the eyes, all
compresses should be customized with the appropriate
Elemental NatureSM aromas.
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Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Aveda Facial Outline
Slide 55
SAY
The skin analysis step:

Identifies areas of concern

Reinforces the treatment process

Begins the self-care process

Anchors the follow-up treatment plan
During this step, a handheld mirror is used to identify the
areas in need of attention.
Slide 56
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Skin Wise
Leader Guide
Day 1: Aveda Facial Treatments
Day 1: Aveda Facial Outline
SAY
The refine step:
Exfoliates the skin:

Mechanical method (e.g., Tourmaline Charged Radiant
Skin Refiner)

Biochemical method (Outer Peace™ Professional
Exfoliating Formula)
Slide 57
SAY
The balance step:

Addresses skin imbalances using a combination of an
essential oil blend and water

Activates the parasympathetic autonomic nervous
system
Every aspect of the facial treatment prior to this step has
cleansed the skin at various levels, and the skin is now
ready to be treated. Every step from this point forward is
designed address skin imbalances and nourish and renew
the skin.
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Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Aveda Facial Outline
Slide 58
SAY
The massage step:

Increases blood and lymph circulation

Activates the parasympathetic autonomic nervous
system
Aveda has developed many signature massage treatments
that are customized to address every need and bring
positive change to the skin. We won’t be covering these
massages and their techniques today, but again, you can
learn all of them using The Art and Science of Esthiology.

Aveda’s customized massages include:
– Detoxifying massage
– Relaxing massage
– Serenity massage
– Pressure point massage
– Scalp, hand and arm, back and feet massages
– Aveda massage
– Green Science™ 5-phase massage
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Day 1: Aveda Facial Treatments
Day 1: Aveda Facial Outline
– Enbrightenment™ massage
– Outer Peace™ massage
Slide 59
SAY
The masque step:

Provides deep, corrective treatment of the skin
As with facial compresses, masques should be customized
with the appropriate Elemental NatureSM aromas.
Slide 60
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Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Aveda Facial Outline
SAY
The treatment step:

Provides focused treatment for specific needs (e.g.,
aging, hyperpigmentation, acne, etc.)
Slide 61
SAY
The moisturize/protect step:
Page 50

Maintains the skin’s moisture level

Protects the skin from environmental aggressors

Addresses specific needs

Reinforces the treatment step
Skin Wise
Leader Guide
Day 1: Aveda Facial Treatments
Day 1: Aveda Facial Treatments
Slide 62
SAY
There are two levels of Aveda facials: Elemental NatureSM
facials and the more specialized treatment facials.
Slide 63
Page 40
Direct learners to the Skin Wise Reference Guide.
Elemental NatureSM Facials
© 2012
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Page 51
Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Aveda Facial Treatments
SAY
Aveda has an Elemental NatureSM facial to address common
skin conditions, like dry, sensitive, oily or normal skin.
Slide 64
Pages 41–49
Direct learners to the Skin Wise Reference Guide.
Specialized Treatment Facials
SAY
These facials are designed to treat a specialized imbalance,
like lines and wrinkles, hyperpigmentation or acne.
Slide 65
Page 52
Skin Wise
Leader Guide
Day 1: Aveda Facial Treatments
Day 1: Aveda Facial Treatments
SAY
The Botanical Skin Resurfacing Treatment and Perfecting
Plant PeelSM are specialized treatment facials that address
skin aging. The former uses Tourmaline Charged products to
smooth skin and increase radiance. The latter is an
exfoliating facial that retexturizes skin. These are the two
Aveda facial treatments you’re going to learn today.
The Botanical Skin Resurfacing Treatment, Perfecting Plant
PeelSM and Dual Exfoliation Treatment are specialized
treatment facials. The Botanical Skin Resurfacing Treatment
is Aveda’ botanical alternative to microdermabrasion;
Perfecting Plant PeelSM is Aveda’s botanical alternative to a
glycolic peel; and the Dual Exfoliation Treatment is Aveda’s
alternative to both microdermabrasion and glycolic peels. At
the heart of these treatments are two powerful Aveda
exfoliating products—Tourmaline Charged Radiant Skin
Refiner and Perfecting Plant Peel™ Thermal Masque. The
results have been amazing. Today you will learn how to
perform the Botanical Skin Resurfacing Treatment and the
Perfecting Plant Peel.SM To learn how to perform Aveda’s
most advanced approach to exfoliation—the Dual
Exfoliation Treatment, register for Facial Focus: Exfoliation.
© 2012
Rev. Date 4/26/2012
Page 53
Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Botanical Skin Resurfacing Treatment and
Perfecting Plant PeelSM
inform
practice
Pages 43–49
Direct learners to the Skin Wise Reference Guide.
Botanical Skin Resurfacing Treatment: pages 43–45
Perfecting Plant Peel:SM pages 45–49
SAY
Now you’re going to watch me as I demonstrate the
Botanical Skin Resurfacing Treatment and Perfecting Plant
Peel,SM and then you’ll have the opportunity to practice.
ACTIVITY: BOTANICAL SKIN RESURFACING TREATMENT AND
PERFECTING PLANT PEELSM DEMONSTRATION AND PRACTICE

Ask for a volunteer to come to the front of the room.
Demonstrate the Botanical Skin Resurfacing Treatment
on half of the participant’s face and the Perfecting Plant
PeelSM on the other half.
Note: Demonstration should take no more than one hour.
Page 54

Instruct participants to find a partner.

Give participants 15 minutes to go to the dispensing
table to gather their products and tools, find a treatment
table and set up their work stations.

Instruct participants to perform the Botanical Skin
Skin Wise
Leader Guide
Day 1: Aveda Facial Treatments
Day 1: Botanical Skin Resurfacing Treatment and
Perfecting Plant PeelSM
Resurfacing Treatment and Perfecting Plant PeelSM on
each other.

Give participants an hour to complete the activity.

Walk around the room, and coach as needed.

Debrief the activity by asking for volunteers to share their
experience.
Slide 66
ASK
You learned a lot today. Let’s end the first day with a
question and answer session. Do you have any questions
about anything we covered today?
(Answer any questions.)
© 2012
Rev. Date 4/26/2012
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Day 1: Aveda Facial Treatments
Educator Guide
Day 1: Botanical Skin Resurfacing Treatment and
Perfecting Plant PeelSM
Slide 67
SAY
Thanks for your participation today. See you tomorrow!
Transition to Day 2: Welcome and Day 1 Review
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Skin Wise
Leader Guide
Day 2: Welcome and Day 1 Review
Day 2: Welcome and Day 1 Review
Goal
The purpose and goal of this module is to welcome
participants back to the training and review Day 1.
Time
30 minutes
Overview
Welcome participants, lead a mission and wellness activity,
perform the Day 1 review activity.
Materials Needed
See the Required Materials list at the beginning of this
guide.
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Day 2: Welcome and Day 1 Review
Educator Guide
Day 2: Welcome and Day 1 Review
IMPORTANT NOTE
Make sure you’ve set up the product tables according to the
Day 2 Room Set-Up instructions at the beginning this guide,
and start Day 2 on slide 68 of the Skin Wise PowerPoint.
Slide 68
SAY
Welcome back to Skin Wise!
Slide 69
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Day 2: Welcome and Day 1 Review
Day 2: Welcome and Day 1 Review
SAY
Let’s begin the day with the Aveda mission.
ACTIVITY: MISSION
Perform a mission activity of your choice.
Slide 70
SAY
Now let’s prepare our minds and bodies for what we’re
going to learn today.
ACTIVITY: WELLNESS
Perform a wellness activity of your choice.
connect
attend
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Day 2: Welcome and Day 1 Review
Educator Guide
Day 2: Welcome and Day 1 Review
image
Slide 71
SAY
Yesterday you learned all about Elemental NatureSM and
Aveda Skin Care and facial treatments. You also practiced
performing two of Aveda’s specialized treatment facials,
Botanical Skin Resurfacing Treatment and Perfecting Plant
Peel.SM Today you’re going to spend even more time
selecting, customizing and performing the appropriate
Aveda facial for your guests.
But before we dive in, let’s review Day 1 to make sure we’re
set up for success today.
ACTIVITY: DAY 1 REVIEW

Divide the class into three teams.

Assign each team the following categories. Give teams
the Aveda Skin Care/Elemental NatureSM tent cards
associated with their assigned categories:
– Team 1
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Day 2: Welcome and Day 1 Review
Day 2: Welcome and Day 1 Review
Infinity/Air Toners
Fire Toners
Water/Earth Toners
Infinity/Air Moisturizers
Fire Moisturizers
Water/Earth Moisturizers
Infinity/Air Essential Oil Blends
Fire Essential Oil Blends
Water/Earth Essential Oil Blends
– Team 2
Infinity/Air Cleansers
Fire Cleansers
Water/Earth Cleansers
Infinity/Air Exfoliants
Fire Exfoliants
Water/Earth Exfoliants
– Team 3
Infinity/Air Treatments
Fire Treatments
Water/Earth Treatments
Infinity/Air Masques
Fire Masques
Water/Earth Masques

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Instruct teams to come to the product tables at the front
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Educator Guide
Day 2: Welcome and Day 1 Review
of the room and organize the products according to their
assigned categories.
Note: Some products address more than one Elemental
NatureSM imbalance. In these cases, instruct teams to
“share” the product.

Give teams 10 minutes to complete the activity.

Debrief the activity by reviewing the answers with the
class.
Transition to Day 2: Aveda Facial Treatments
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Skin Wise
Leader Guide
Day 2: Aveda Facial Treatments
Day 2: Aveda Facial Treatments
Goal
The purpose and goal of this module is to review Aveda
facial treatment protocols and the skin balancing procedure
and give participants the opportunity to practice.
Time
5 hours, 30 minutes (and one one-hour lunch break)
Overview
Review the Aveda Facial Treatment Protocols book, perform
the skin balancing procedure demonstration and practice
activity, run the Aveda facial treatment workshop, perform
the be your guest and be your benchmarks activities, have
participants develop an action plan for implementing what
they learned.
Materials Needed
See the Required Materials list at the beginning of this
guide.
© 2012
Rev. Date 4/26/2012
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Day 2: Aveda Facial Treatments
Educator Guide
Day 2: Aveda Facial Treatment Protocols
inform
Slide 72
Direct learners to the Aveda Facial Treatment Protocols
book.
SAY
The Aveda Facial Treatment Protocols book lists the steps
and products you’ll need to perform every Aveda facial. Let’s
take a look at it now.
IMPORTANT NOTE
Review the Aveda Facial Treatment Protocols book with the
participants.
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Leader Guide
Day 2: Aveda Facial Treatments
Day 2: Aveda Facial Treatment Protocols
ASK
Do you have any questions about any of the Aveda facial
treatment protocols?
(Answer any questions.)
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Day 2: Aveda Facial Treatments
Educator Guide
Day 2: Skin Balancing Procedure
inform
practice
Slide 73
Pages 49–51
Direct learners to the Skin Wise Reference Guide.
Skin Balancing Procedure
SAY
Yesterday, you learned about the Aveda facial treatment
outline, all the basic steps. You also probably noticed that
most of the Aveda facial treatment protocols we just
reviewed included a skin balancing step. Now you’re going
to watch me as I demonstrate the full skin balancing step of
an Aveda facial, and then you’ll have the opportunity to
practice.
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Day 2: Aveda Facial Treatments
Day 2: Skin Balancing Procedure
ACTIVITY: SKIN BALANCING PROCEDURE DEMONSTRATION
AND PRACTICE

Ask for a volunteer to come to the front of the room.
Demonstrate the skin balancing procedure on the
participant’s face.

Instruct participants to find a different partner.

Give participants 5 minutes to go to the dispensing table
to gather their products and tools, find a treatment table
and set up their work stations.

Instruct participants to perform the skin balancing
procedure on each other.

Give participants 30 minutes to complete the activity.

Walk around the room, and coach as needed.

Debrief the activity by asking for volunteers to share their
experience.
ASK
Do you have any questions about skin balancing procedure?
(Answer any questions.)
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Day 2: Aveda Facial Treatment Workshop
practice
extend
Slide 74
SAY
It’s time for you to put everything you learned into practice.
Now you’re going to select, customize and perform the
appropriate Aveda facial treatment with a partner in a
technical, hands-on workshop.
Give learners a copy of the Elemental NatureSM
Questionnaire.
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Day 2: Aveda Facial Treatments
Day 2: Aveda Facial Treatment Workshop
ACTIVITY: AVEDA FACIAL TREATMENT WORKSHOP

Instruct participants to find a different partner and
determine who will practice performing the Aveda facial
treatment first.

Instruct participants to conduct a skin care consultation
using use the Elemental NatureSM Questionnaire to
determine which Aveda facial treatment to perform on
their partner.

Give participants 15 minutes to go to the dispensing
table to gather their products and tools, find a treatment
table and set up their work stations.

Give participants one hour to perform the appropriate
Aveda facial treatment on their partner, using the Aveda
Facial Treatment Protocols as a reference.

Walk around the room, and coach as needed.

When the Aveda facial treatment is complete, instruct
participants to clean their work stations and return to
their seats.
Slide 75
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Day 2: Aveda Facial Treatment Workshop
SAY
Let’s take our lunch break now. When we return, you’ll
switch partners and continue the Aveda facial treatment
workshop.
ONE-HOUR LUNCH BREAK
Slide 76
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Day 2: Aveda Facial Treatments
Day 2: Aveda Facial Treatment Workshop
ACTIVITY: AVEDA FACIAL TREATMENT WORKSHOP,
CONTINUED

Instruct participants to switch partners and continue the
workshop.

Instruct participants to conduct a skin care consultation
using use the Elemental NatureSM Questionnaire to
determine which Aveda facial treatment to perform on
their partner.

Give participants 15 minutes to go to the dispensing
table to gather their products and tools, find a treatment
table and set up their work stations.

Give participants one hour to perform the appropriate
Aveda facial treatment on their partner, using the Aveda
Facial Treatment Protocols book as a reference.

Walk around the room, and coach as needed.

When the Aveda facial treatment is complete, instruct
participants to clean their work stations and return to
their seats.

After all participants have received and performed Aveda
facial treatments, instruct them to clean their stations
and return to their seats.

Debrief the activity by asking the following questions:
– What was your experience giving and receiving a
customized Aveda facial treatment?
– What stood out to you while receiving the treatment?
– How does your skin feel?
– What went well?
– What are some areas of opportunity?
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Day 2: Aveda Facial Treatments
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Day 2: Aveda Facial Treatment Workshop
IMPORTANT NOTE
If time permits, have participants switch partners and
practice performing a different Aveda facial treatment.
ASK
Do you have any questions about Aveda facial treatments or
any of the associated steps?
(Answer any questions.)
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Day 2: Aveda Facial Treatments
Day 2: Take Action
refine
Slide 77
Pages 52–53
Direct learners to the Skin Wise Reference Guide.
Notes
SAY
You’ve had the opportunity to select, customize and perform
an Aveda facial treatment on a partner. Now I’d like you to
think about three of your regular guests. What Aveda facial
treatments would you recommend for them? What
customizations would you make?
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Day 2: Aveda Facial Treatments
Educator Guide
Day 2: Take Action
ACTIVITY: BE YOUR GUEST

Instruct participants to think of three of their regular
guests and to record the following in their reference
books:
– Guest name
– Elemental NatureSM (if they know it)
– Recommended Aveda facial treatment
– Aveda facial treatment customizations

Give participants 5 minutes to complete the activity.
Slide 78
Pages 52–53
Direct learners to the Skin Wise Reference Guide.
Notes
SAY
Now think about the past three days as a whole. In what
ways do you think everything you learned in Points of
Connection: Spa and Skin Wise will impact your
benchmarks?
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Day 2: Aveda Facial Treatments
Day 2: Take Action
ACTIVITY: BE THE BENCHMARKS

Instruct participants to think of three ways Points of
Connection Spa and Skin Wise could impact the
following benchmarks and to record them in their
reference books:
– Productivity
– RPCT: Retail per Client Ticket/Transaction
– Guest Retention
– % of Spa Service Guests Pre-Booked

Give participants 5 minutes to complete the activity.
perform
Slide 79
Pages 52–53
Direct learners to the Skin Wise Reference Guide.
Notes
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Day 2: Aveda Facial Treatments
Educator Guide
Day 2: Take Action
SAY
Finally, I’d like to end the class by having you create an
action plan, something concrete you can take back to your
salon/spa to get the ball rolling on implementing everything
they learned during the last few days. Think about creating
menus, promoting treatments, ordering backbar product
and practicing techniques.
ACTIVITY: ACTION PLAN

Instruct participants to develop action plan for
implementing the information they learned and to record
specific tasks and dates in their reference books:

Give participants 10 minutes to complete their action
plans.
Note: If you have any participants from the same
salon/spa, instruct them to work together.

Debrief the activity by asking for volunteers to share their
action plans.
Slide 80
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Day 2: Aveda Facial Treatments
Day 2: Take Action
SAY
Let’s review our learning objectives. Now that you’ve
completed this course, you are able to:

Customize the Aveda spa experience using the Elemental
Nature℠ Philosophy

Choose the appropriate Aveda Skin Care products to
incorporate into your services and sales strategy

Perform the balancing step of an Aveda facial treatment

Perform the Perfecting Plant Peel℠ and Botanical Skin
Resurfacing Treatment—Aveda’s approach to
microdermabrasion

Determine, customize and perform the appropriate
Aveda facial treatment for every guest
Slide 81
SAY
Congratulations on completing Skin Wise! Before you go,
please complete a quick online course evaluation.
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Day 2: Aveda Facial Treatments
Educator Guide
Day 2: Take Action
IMPORTANT NOTE

Thank the participants in advance for their feedback.
Explain that the goal of Aveda Global Education is to
provide world-class education experiences, and this is
only possible by receiving feedback from participants
just like them.
– Show the online evaluation video (available on Aveda
PurePro™), or verbally guide participants through the
online evaluation process outlined below:
– Explain that this course was assigned a specific
Course ID number that is written on the slide.
– Instruct the participants to scan the QR code with
their mobile phones or type avedasurvey.com into
their web browsers to access the evaluation form.
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
Have them enter the Course ID number, and complete the
evaluation before they leave.

Distribute course certificates after the participants have
completed their online evaluations.
Skin Wise
Leader Guide
Day 2: Aveda Facial Treatments
Day 2: Take Action
Slide 82
SAY
Thanks again for your participation today!
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Rev. Date 4/26/2012
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