HI, I Am JANICE JOHNSON, what a privilege it is to meet you!

HI, I Am
JANICE JOHNSON, what
a privilege it is to
meet you!
JANICE JOHNSON
MINISTRY MARKETING MENTOR TM
Author | Trainer | International Keynote Speaker
~Helping Christian Leaders Expand Their Reach Without Compromising Their Message~
[email protected] | +1(888)623-4633 | Atlanta, GA USA (EST) | To Download My CV – Visit: Moruwa.com
SPECIALTIES
ABOUT JANICE
Janice serves as a passionate professional who can:
•Lead you along a proven path of progress that will
eliminate your struggle to consistently attract and
maintain loyal members to your ministry.
•Offer a customized, step-by-step road-map designed to
reach those you are called to serve through your Godgiven vision,
•Guide you (and your team) forward as you move beyond
potential to measurable progress in your ministry
expansion efforts
Ministry Marketing
Church Growth Planning
Church Communications Strategy
Church Leadership training
Social Media Marketing for
Christian Business Growth
Ministries
Strategies
Branding
Outreach strategies
Marketing Communications
Evangelism
Church Consultant
PUBLISHED WORKS
Expand Your Reach Without Emptying Your Pockets:
How Christian Leaders Can Increase Their Impact and Influence
Without Compromising Their Message
INTERNATIONAL KEYNOTE SPEAKER
To be published: February 2013
PASTORS AND LEADERS CONFERENCE
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Church Growth Conference
Non-profit Conferences & Trainings
Leadership Retreats
JANICE HAS WORKED WITH:
Main Topics:
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Moving From Core to Crowds: How to Reach
Masses With Your Message
Burden-Free Ministry: A Simple Strategy for
Making a Significant Impact
YOUTH 16-20 - From Survival to Significance:
Finding Success When Life Happens
CUSTOMIZED PRESENTATIONS:
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Main Topics:
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Keynote
Workshop
Breakout
Webinar
Teleseminars
Janice can customize her presentation to fit your
ministry growth, expansion and leadership training
needs.
Ministry Marketing Mentor
@janiceroberson
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www.moruwa.com
CMEtv
Barbados Tourism Authority
Christian Coaching Institute
InfusionSoft
KD Bowe,Radio Personality
Robin May, Life Coach/Author/Speaker
Ericka Jackson, Kingdom Trainer/Evangelist
The Worship Center Christian Church ~Pastor Vanable Moody
The Greater Travelers Rest Baptist Church~Pastor E. Dewey
Smith, Jr.
The Church~Pastors Jasper and Alecia Williams
Donald Hilliard Ministries
Catalyst For Change Church ~Pastor Keon Gerow
Dr. Hopelyn Brown, Life Coach to Christian Women in
Leadership
EDUCATION:
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Ali Brown’s Millionaire Protégé’s Club, 12-month Business
Coaching/Mastermind Program, 2011
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Master of Business Administration Degree, International
Business Relations, 2003•Wesleyan College – Georgia, USA
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Bachelor of Arts Degree, Communication, 2000•Wesleyan
College – Georgia, USA
janicerjohnson
1 (888) 623-4633
[email protected]
JANICE JOHNSON
MINISTRY MARKETING MENTOR TM
Author | Trainer | International Keynote Speaker
~Helping Christian Leaders Expand Their Reach Without Compromising Their Message~
[email protected] | +1(888)623-4633 | Atlanta, GA USA (EST) | To Download My CV – Visit: Moruwa.com
clients’ raves:
“Janice has provided a well‐defined process by which we can “touch” all those who visit one of our three
campuses.”
~Pastor Vanable H. Moody, III | The Worship Center Christian Church Birmingham, AL
The WorshipCenterCC.org
“Janice was able to simplify my vision, prioritize assignments, and ultimately served as a “midwife” to help me
give birth to a 21st century, cutting edge ministry that’s making an impact.”
~Pastor Keon Gerow | Catalyst for Change Church Philadelphia, PA | AChangeIsComing.org
“Janice plans, writes, and equips any pastor, and team with a ‘See Dick run’ campaign. She takes the thinking
out of it and allows any visionary to concentrate on making the vision live!”
~Pastor Jasper Williams III | The Church Duluth, GA |TheChurchInfo.org
“My advice for Pastors or other individuals interested in developing their ministries in an effective, resultsdriven way is simple: call Janice!”
~Zebedee Talley III | Founder of Empowered Kingdom Ministries | Author of “Saved, Sanctified, and
Professional”
“As a result of us working together I saw the Barbados Gospelfest attract international attendees, recognition
and the global audience I was hoping for.”
~Seymour Bailey, Business Development Manager | Barbados Tourism Authority
“I’ve increased my speaking revenue, built strategic alliances with the game changers in my field, and secured
additional clients. But most importantly, working with Janice has helped me see the importance of streamlining
my efforts so that I could have more time with the people who matter most in my life…my family.”
~Robin May | Intentional Living Coach, Author, Speaker | RobinMaySpeaks.com
“While working with Janice I received undivided attention, tremendous professionalism, and feeling that she
was able to work the vision with precision because she believed in it.”
~KD Bowe | CEO KDB Productions | KDBowe.com
“Since being a part of Ministry By Design program I have learned that it doesn’t matter the size of your ministry.
What’s more important is the experience we create during worship…We now are seeing more visitors and better
finances”
~Pastor Larry Geer | Abundant Living Church Greer, South Carolina
“Partnering with Janice helped prepare me to lead and to make vital adjustments that were critical to our
continued growth. Janice understands Christian business and ministry leaders’ needs in a deeper, more
intricate way than most coaches I have met because of her own background serving amongst Christian
leaders.”
~Donna Marie Johnson | CEO of GGene S.I.S., LLC and Founder of The GGene S.I.S. Journal Community
Ministry Marketing Mentor
@janiceroberson
www.moruwa.com
janicerjohnson
1 (888) 623-4633
[email protected]
JANICE JOHNSON
MINISTRY MARKETING MENTOR TM
Author | Trainer | International Keynote Speaker
~Helping Christian Leaders Expand Their Reach Without Compromising Their Message~
[email protected] | +1(888)623-4633 | Atlanta, GA USA (EST) | To Download My CV – Visit: Moruwa.com
EXPERIENCE
MINISTRY MARKETING AND SMALL BUSINESS CONSULTANT, 2003 – Present Moruwa LLC – McDonough, GA
Consults various organizations in order to define strategy for, develop, execute, and manage a comprehensive marketing plan
encompassing marketing initiatives designed to penetrate and grow targeted markets. Develops and manages an array of marketing
strategies and tools including advertising and promotional materials, direct mail pieces, Web site content, e-marketing campaigns, and
programs. Communicate with customers, management, internal departments, and vendors to coordinate overall marketing effort in
accordance with corporate goals. Play integral role in product development activities. Prepare and manage marketing budget. Coaches
and mentors a network of Pastors and Christian leaders via Ministry By Design, a private partnership program designed to lead leaders
through a proven, strategic path toward consistent growth and expansion.
Selected Contributions:
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Creates a consistent, sustainable and marketable “brand” for non-profit and corporate entities.
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Increases target-market product sales by at least 25% through designing and launching new marketing strategy.
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Expands reach and increases opportunity by forging international business relations for 10% of clientele.
DIRECTOR OF MARKETING AND PUBLIC RELATIONS, 2006 – 2007 Streaming Faith, LLC – Atlanta, Georgia
MARKETING MANAGER, 2005 – 2006
Developed and managed a wide range of marketing tools, including promotional materials, direct-mail pieces, and Web site content.
Defined and evaluated product marketing collateral, programs, and analyses. Tracked, projected, and reported both advertising and
circulation-based marketing programs. Maintained consistent communication with management to ensure marketing activities aligned
with business goals. Provided leadership and direction to marketing associates to guide the creation of marketing materials and
ensure congruence with objectives. Served as an unofficial Executive Vice President to the President offering strategy and counsel on
how to effectively reach target audience with new products/services; provided counsel and interdepartmental training in the areas of
client relations, needs-based selling, needs based-servicing, effective web penetration and e-commerce strategies. Personally served
as face for organization: conducting training and seminars nationally and abroad.
Selected Contributions:
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Established thriving marketing and public relations department, shifting company from an “as needed marketing
model” to a streamlined approach to strategic marketing.
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Developed a consistent brand identity and corporate image.
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Established and maintained all corporate communications including all press and media relations.
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Increased online database by 120,000+ with the broadcast of one international event.
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Negotiated over 10 global high volume agreements which led to multiple ventures and avenues for corporate growth.
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Launched 4 new programming products over a 2-year period programming which yet sustain brand value, increase global audience, and contributes positively to the bottom line.
MARKETING SPECIALIST, 2001 – 2009 Logos Ministries, Inc. – Decatur, Georgia
Works alongside established team to carry out a full range of marketing and media functions. Establishes product selection, pricing,
and programs. Assists in Web site promotions and in communicating marketing programs. Develops creative print, online, and
broadcast quality marketing collateral. Writes broadcast commercials, voice over content, and other scripts as needed. Served as backup producer and camera operator. Provides as needed support to Media Directors.
Selected Contributions:
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Edits and co-produces international television and internet broadcast.
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Establishes partnerships with individuals and corporations to enhance the brand value and sustainability of
organization.
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Produced, edited, and served as free-lance writer for the Vision Near, a monthly newsletter which is distributed to over
2500 parishioners and community members detailing relevant cultural, social, economic, and spiritual events/issues.
Ministry Marketing Mentor
@janiceroberson
www.moruwa.com
janicerjohnson
1 (888) 623-4633
[email protected]