Brochure

www.ShopPrairieLakes.com
608.837.0100
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THE SHOPPES AT PRAIRIE LAKES
Nestled between the boundaries of Madison
and Sun Prairie, Dane County’s fastest growing
community, The Shoppes at Prairie Lakes is a
brand new regional shopping experience. This
sprawling 110 acre center has been designed to
combine many daily shopping needs into one
convenient destination making it truly a thirdplace that can fit in all times and needs of a
shopper’s day.
At the heart of Prairie Lakes are four premier bigbox anchor sites that currently offer three high
volume traffic generating stores: Target, Costco,
and Woodman’s Market. There are two big-box
sites currently available for purchase.
Anchors Worth Traveling For
Prairie Lakes’ anchor stores are expected to
generate close to $6MM in weekly sales and
$300MM in annual revenue.
Target
March 2009
This 145,000 square foot Target Supercenter
opened in March of 2009. Designed in a new
Prairie Style, it has been toughted as the best
looking Target and has produced more traffic
than it’s Madison East Counterpart.
Woodman’s Market October 2012
Our parent company, Prairie Development,
conducted extensive research to understand the
specific needs of the region prior to accepting
deals with our primary anchors. These big-box
anchor stores will provide a retail experience
currently unavailable in one convenient location
anywhere in the region. Our extensive research
found that customers were looking for Big,
Quick and Easy shopping destinations located
closer to home.
Conveniently located across the street from
Prairie Lakes is Woodman’s Grocery, a 200,000 sq.
ft. mega grocery store. This regional employee
owned grocery store offers exceptional prices.
This location provides an excellent opportunity
to capitalize on cross traffic between the grocery
center, Target, and Costco.
This strategy has proven to be effective for
the chosen retail mix. Our site has opened
with great fanfair being featured in many
publications including the Wisconsin State
Journal and InBusiness Magazine.
The region’s second Costco store opened
November of 2012. Our collaboration with Costco
helped them to discover that over 20% of their
current traffic was being generated from the Sun
Prairie / Madison East community. Within the first
weekend that Costco opened it’s 156,000 square
foot facility, it generated the largest revenue of
the stores opening in that same time-period.
Costco
November 2012
Cabela’s
April 2015
Built using Cabela’s next-generation layout this
86,000 sq. foot store will be “designed to surround
customers in an outdoor-like experience with
museum-quality wildlife displays.” The store will
include a large mountain replica, gun library,
bargain cave, indoor archery range, deli and
fudge shop.
Marcus Theatres April 2015
The new Marcus Cinema planned for Sun Prairie
will be a true entertainment destination.
Marcus Theatres is introducing a strikingly new
innovative theatre design. Dramatic modern
lines, a towering glass atrium and a sweeping
entrance canopy, combined with stunning stone,
tile and metal finishes, will create a gorgeous
environment.
The Marcus Cinema in Sun Prairie will have
all reserved DreamLounger(SM) recliner
seating in every auditorium, two UltraScreen
DLX(TM) auditoriums, four Big Screen Bistro(R)
auditoriums, a Zaffiro’s Express and a Take
Five Lounge. With 12 screens to choose from,
including two UltraScreen DLX auditoriums, plus
a wide and tempting variety of in-theatre food
and beverage options and the relaxing Take Five
Lounge, guests can enjoy a complete night out
all in one convenient location.
SHOPPES AT PRAIRIE LAKES:
A THIRD PLACE BY DESIGN
The Shoppes at Prairie Lakes was
designed to be a retail experience
that caters to the regional demographic’s needs at any point in the
day.
With our perfect mix of exclusive
retailers, prime location, traffic
generation, and ideal demographic
mix the Shoppes at Prarie Lakes is
one destination you will not pass
up. Space is limited and filling
quickly.
Contact us today for more
information!
Amplify Potential
Amplify your business potential at the Shoppes of Prairie
Lakes. In addition to serving Dane County’s largest
suburb with over 30,000 residents, the The Shoppes
at Prairie Lake’s four premier anchor stores generates
traffic from ~253,000 households with a geographic
draw of 50 to 60 miles.
With direct access to two primary traffic arteries, the six
lane Wisconsin State Highway 151 (Madison’s central
artery), and Interstates I90/I94 with service to Chicago,
Milwaukee and Wisconsin Dells, the Shoppes are ideally
situated to amplify your business potential.
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IMMEDIATE AREA
Visibility that Attracts
Our direct visibility from and access
to HWY 151 will net an exceptional
50,000+ daily traffic count. This
new exit in Sun Prairie was built in
2005 to accomodate the city’s rapid
expansion and serves as a primary
route into the heart of Sun Prairie.
The DOT has estimated upwards of
80,000 daily vehicles on Highway151
by 2020. Madison’s East Business Park
(The American Center).
Prairie Lakes is approximately 1 mile
from the American Center, a 447 acre
business park home to companies
such as Baker Tilly, Stifel Nicolaus,
State Bar of Wisconsin, American
Family Insurance, Alliant Energy, EMC
Corporation, Stevens Construction,
Globe University, UW Health - East
Clinic and three hotels, to name just
a few. Within 1.5 miles of the center is
headquarters for Sun Prairie’s largest
employer, QBE Insurance.
Downtown Madison, WI State Capitol, & UW Madison
distance 8.25 miles
To Janesville,
Milwaukee, Chicago
1 Mile
Population:
4,882
Dane County Regional Airport
East Towne Mall
distance 3 miles
distance 2.8 miles
I90/94/39
3 Mile
Population:
29,245
American Center
(daytime population 7,000)
distance 1 miles
5 Mile
SHOPPING
Population:
56,111
DINING
ENTERTAINMENT
SITE FEATURES
10DRAW
MileAND BEHAVORIAL RESEARCH
ANCHOR
Population:
210,994
AN
EXTENSION OF YOUR BRAND EXPERIENCE
To Sun Prairie,
Columbus,
Beaver Dam,
Appleton
SITE SELECTION
Household Income (HHI)
Distribution by Distance
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To Portage,
Wisconsin Dells
distance 1.7 miles
Traffic Counts
1 mile
3 miles
5 miles
Over $125K
14%
11%
10%
8%
$75 to $125K
31%
27%
27%
22%
$50 to $75K
26%
25%
26%
24%
$35 to $50K
13%
16%
16%
17%
Under $35K
17%
21%
22%
30%
$63,000
$61,000
$53,000
$53,000
Median
Sun Prairie
10 miles
2013 2020
50,000+ daily cars
80,000+ daily cars
The Shoppes at Prairie Lakes Courtyard
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Experiences Designed Around
Your Customer
We have invested over $10MM in
landscaping and infrastructure to ensure
your customer’s experience is exceptional,
from the entrance into Prairie Lakes to
the amazing views around the property.
We have your customer in mind, whether
your business is white-table cloth dining
looking for a site to overlook one of our
many ponds, or a retail store seeking to
draw customers that are captivated by
the Courtyard at Prairie Lakes.
The Courtyard at Prairie Lakes is a 15,000
square foot family area that will feature
waterfall pond with a stream that will
meander past sitting areas, paths, and
fire pits.
Concept Space: Opening in phase 3 of The Shoppes
construction
PARCELS
AVAILABLE FOR PURCHASE
C3
2.14 Acres
E
3.17 Acres
AVAILABLE FOR LEASE
D2
5.74 Acres
A2
6.20 Acres (Parcel can be split)
MULTI-TENANT
AVAILABLE FOR LEASE
1,400 - 8,000 SQ. FT.
SOLD/LEASED: EXISTING BUSINESS
SOLD: PLANNED CONSTRUCTION
Note: Many parcels can be split.
The Shoppes at Prairie Lakes has
immediate availability for lease in
spaces that range from 1,400 Square
Feet to 8,000 Square Feet.
Contact us today, for more information
about this space.
www.ShopPrairieLakes.com
608.837.0100
I am there.
AVAILABLE FOR LEASE
SOLD/LEASED: EXISTING BUSINESS
www.ShopPrairieLakes.com
608.837.0100
I am there.
AVAILABLE FOR LEASE
SOLD/LEASED: EXISTING BUSINESS
www.ShopPrairieLakes.com
608.837.0100
AVAILABLE FOR LEASE
SOLD/LEASED: EXISTING BUSINESS
www.ShopPrairieLakes.com
608.837.0100
I am there.
I am there.
AVAILABLE FOR LEASE
SOLD/LEASED: EXISTING BUSINESS
www.ShopPrairieLakes.com
608.837.0100
www.ShopPrairieLakes.com
608.837.0100
Project: Major Retail Mixed-Use Power/Lifestyle Center
Size: 110 Acres
GLA: 890,000 square feet
Location: Highway 151 & STH C (Grand Avenue) Madison East
(Sun Prairie), Wisconsin