Special - Enrich Salon

INDIAN SUBCONTINENT I SPECIAL STYLING SUPPLEMENT 2013
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INDIAN SUBCONTINENT I Special Styling Supplement I December 2013
Editor-in-Chief Amitabh Taneja
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S P Taneja
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At Enrich Salons & Academy, we’ve always worked with
the belief that each person has the gift of beauty and it’s
for us to help them be at their best, be more. With the
onset of the wedding season, our team of experts have
created bridal looks to ensure that brides and grooms can
be more memorable on their special day. It gives me great
pleasure to present this collection to you.
There are 10 looks, each distinctive and stunning
combining hair style and make up, so regardless of
whether you are looking for a traditional or contemporary
look, there will be a look for you in this special
supplement. There are also details and notes on each
look that will help.
Go ahead, make your day!
Vikram Bhatt
Hair: Sareena Acharya
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Avesh Dadlani
Jewellery: Kadas by Mahesh Notandass, Wire
Model: Swapnila, Karma Model Management
hair: Anisha Nair
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
clothes: Bandhgala by Sacorina and dalip
Model: Vaibhav Anand, Anima creative Management
16
Contents
Contemporary groom: Since he
is a guy next door the style
is very easy to carry and will
surely make him feel confidant.
In make-up, an extensive
amount of concealing
techniques is at work.
16 I SALON INTERNATIONAL I ENRIch BRIdAL SUPPLEMENT 2013
18
4-16
Exclusive styling Enrich Salon &
Academy reveals the looks for
the season
17
Brand focus Birth of Enrich Salon &
Academy
18-19
Behind the scenes Action that takes
place backstage
20
21
22
Behind the scenes
Glimpses
T
he creative team was led by Taniyaa for make-up and
Sareena for hair. They were assisted by Sujata and Anisha,
who are a part of the Enrich Salons & Academy team. The
concept was thought through and ideas were tossed. With a
series of discussions and after rejecting the expected, Mood
Boards were initiated. To design the looks, the team sat and
planned on backgrounds, décor, colours, jewellery and special
elements for each bridal look. Bridal outfits are traditionally
in tones of red, that can become a limitation for variations in
jewellery and décor, but that was taken as a challenge. Sporting
trends and the forecast for the season was smooth sailing. Each
model was chosen with a distinct skin tone and hair texture.
Finally, what shows in the shoot is a careful distinctive
element in each look. Tackling last minute challenges arriving
at alternative looks, after all of that, the artist’s and stylist’s
brilliance and talent can be experienced in the collection.
i
al elements
L to R: Anisha Nair, Sareena
Acharya, Taniyaa Khanna,
model, Vaishnavi Mallah,
hemali Mullaji, Sujata Parab,
Soniyaa Verma
18 I SALON INTERNATIONAL I ENRIch BRIdAL SUPPLEMENT 2013
Make-up trend In conversation with
Taniyaa Khanna on trends in
make-up
ENRIch BRIdAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 19
Punjabi bride: This style is big
rolling waves with texture
to create gorgeous updos
with hair accessories. in
make-up, this bride’s face
and neck is shaded carefully
in a warm colour tone to
create a natural look. She
wears copper eyeshadow
which is blended with silver.
On the lips, a muted red
colour with gold sticky gloss
is applied. Gold blush is
added to her red blushed
cheeks. contouring is further
intensified with a matte
bronzer.
Hair trends Bridal hairstyles was
the focus of the Enrich Bridal
Collection, as Sareena Acharya
details
Expansion The progress of
Enrich Salon & Academy from
one to 52 salons and academies
in Maharashtra, Gujarat and
Karnataka
8
hair: Sareena acharya
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
clothes: Falguni & Shane Peacock
Jewellery: Jhumar and chuda by Wire
Model: anuta, Karma Model Management
8 I SalOn inTErnaTiOnal I Enrich Bridal SUPPlEMEnT 2013
Enrich Bridal SUPPlEMEnT 2013 I SalOn inTErnaTiOnal I 9
Hair trend
revival of the
classic
H
ealthy and bouncy hair, whether worn up in a ponytail
or bun or down the shoulders, will always attract
attention. The pulled up hairstyle will always be popular due to
its functionality and style. Every woman has several life-saving
designs for casual as well as formal occasions. if the client is
tired of casual designs and is looking for something new, you
can draw inspiration from pulled up hairstyles that are easy to do
and will make your client look simply stunning!
Updos
a classy style like a ponytail or a bun looks great. For a casual
and relaxed look, you can wear a messy side ponytail complete
with a colourful headband or any other accessory. Such styles
will be suitable for a party, if you add a flower accessory or shiny
hair clip.
Buns
For funky and glamorous look, tie the hair in a messy bun or
topknot. it will take only five minutes to create such effortlessly
chic and beautiful hair styles. again, use hair accessories to
complete the looks.
Half updo
another example of pulled up hair style is the half updo where
only the front part is pulled up while the rest of hair is left loose.
This is the perfect option for those with long hair. hair can be
simply pulled back and fixed with hair clip or it can be braided
or a bang hair style can be combined with waves for bohemian
allure.
21
Tip
choose a hairstyle as per the shape of the face. don’t forget
to have your hair cut regularly, say, once every two months, to
ensure hair is in its best condition.
Sareena Acharya, Sr. Technical Educator,
Enrich Salons & Academy
Enrich Bridal SUPPlEMEnT 2013 I SalOn inTErnaTiOnal I 21
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 3
Hair
You’ll walk down the aisle with style and grace
wearing one of these elegantly creative, long bridal
hair looks. In this collection, we have mainly shown
off long loose curls, half up styles, crown braids
and bridal buns, curly hair updos and hair styles
with flowers that complement gorgeous traditional
wedding accessories.
Make-up
The look for the season is sheer. For 2014,
we are trending towards a glowing skin and
vibrant make-up. A final application of
shimmer completes the looks.
Contemporary groom: Since he
is a guy next door the hairstyle
is easy to carry and will surely
make him feel confidant.
In make-up, concealers,
cream-based blush and matte
bronzer have been used. A
tinted lip balm gives lips a
natural shine. The jawline and
chin are contoured to create a
structured look.
Contemporary bride: A cool and
charming short hairstyle. In
make-up, a bold peach and
pink eyeshadow and pigment
is used with an overlay of
eye pigment. This enables
the reader to know about the
colour and techniques used. A
modern touch to the traditional
peer is added by designing at
the end of the eyebrows. She
shines bright with the right
amount of concealing and
shading on her face and body.
4 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
Hair: Sareena Acharya (Bride), Anisha Nair (Groom)
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Lehenga and choli by Falguni & Shane Peacock;
bandhgala and pants Sacorina and Dalip
Footwear: Mojari by Sacorina and Dalip
Jewellery: Earrings by Amrapali; panja and waist belt by Wire
Models: Natasha Ramchandran, Vaibhav Anand,
Anima Creative Managment
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 5
Contemporary bride: A cool and charming short hairstyle. In make-up, lips are glazed, using
fuschia and nude pink colours. Finish off with a lip gloss. Cheeks are contoured using
ambering rose blusher.
Hair: Sareena Acharya, Anisha Nair
Make-up: Taniyaa Khanna, Vaishnavi
Photographer: Saurabh Muley
Clothes: Lengha and blouse by Wire
Dupatta by Sacorina and Dalip
Jewellery: Earrings by Amrapali;
waist belt and ring by Wire
Model: Natasha Ramachandran,
Anima Creative Management
Hair: Sareena Acharya
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Falguni & Shane Peacock
Jewellery: Mahesh Notandass; chuda by Wire
Model: Anuta, Karma Model Management
Punjabi bride: This style is big rolling waves with texture to create gorgeous updos with hair accessories. In make-up,
copper and gold lip colours are mixed to give the unique shade. To add to the look, an earthy shine glow is applied
over it. Her eyebrows are naturally thick, but as they need shaping and length, an eyebrow filler is used to create an
artistic look.
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 7
Punjabi bride: This style is big
rolling waves with texture
to create gorgeous updos
with hair accessories. In
make-up, this bride’s face
and neck is shaded carefully
in a warm colour tone to
create a natural look. She
wears copper eyeshadow
which is blended with silver.
On the lips, a muted red
colour with gold sticky gloss
is applied. Gold blush is
added to her red blushed
cheeks. Contouring is further
intensified with a matte
bronzer.
8 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
Hair: Sareena Acharya
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Falguni & Shane Peacock
Jewellery: Jhumar and chuda by Wire
Model: Anuta, Karma Model Management
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 9
Hair: Sareena Acharya
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Sari by Enrich Salons & Academy;
kurta suit and stole by Wire
Footwear: Mojari by Sacorina and Dalip
Jewellery: Wire
Models: Pallavi Das and Vaibhav Anand,
Anima Creative Management
10 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
Maharashtrian bride: The classic updos
and half up-half down hairstyles
are innovative ways to do both. In
make-up, special attention is given to
her eyes. A mix of bronze with gold
eyeshadow is used. A dash of red
eyeshadow is applied to the outer
contour. Golden highlighter is also used
to create an illusion. For the lips, soft
undertones of red with gold pigmented
lipgloss is applied. Face and neck
contouring is done using a bronzer.
Maharashtrian groom: Since he is a guy
next door the style is very easy to carry
and will surely make him feel confidant.
In make-up, an extensive amount of
concealing techniques is at work. To
add brightness, concealers and creambased blusher and matte bronzer have
been used.
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 11
Hair: Sareena Acharya, Sujata Parab
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Wire
Jewellery: Renu Oberoi for Mahesh Notandass
Model: Rashmi Buntwaal, Karma Model Management
Catholic bride: This is an easy, breezy, beautiful look for curly hair – the most popular and
hottest look for 2013. In make-up, a combination of frosted silver and pink eyeshadow is
used. On the lips, a pink lipstick and silver gloss does the trick.
12 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
Hair: Sareena Acharya
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Sari by Enrich Salons & Academy
Jewellery: Necklace by Amrapali, earrings by Wire
Model: Pallavi Das, Anima Creative Management
Maharashtrian bride: Classic updos and half up-half down hairstyles make for a harmonious and awesome hair
look. In make-up, special attention is given to her eyes. A mix of bronze and gold eyeshadow is the primary colour
combination. A semi-traditional look and almost nude pink lip colour is for the one who doesn’t want to look like a
typical bride on her wedding day. The glow is created by contouring the nose and chin.
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 13
Hair: Sareena Acharya
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Avesh Dadlani
Jewellery: Kadas by Mahesh Notandass, Wire
Model: Swapnila, Karma Model Management
Gujarati/ Marwari bride: Hair, made to look luxurious comes together in an intricate updo. In make-up, the colour
red is predominant on her eyes. A shining gold pigment over antique gold highlighter is applied. Her skin tone is a
combination of yellow and coffee brown. On her lips, a shade of coffee with golden sheen has been applied; shape
of her lips is balanced to give the wow effect.
14 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
Gujarati/ Marwari bride: An elegant look where shoulder length hair is left open,
but tied up on the sides to enhance the facial features. In make-up, gold glitter
eyeshadow is applied. Her lips are kept natural-looking in pink frosted colour.
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 15
Hair: Anisha Nair
Make-up: Taniyaa Khanna
Photographer: Saurabh Muley
Clothes: Bandhgala by Sacorina and Dalip
Model: Vaibhav Anand, Anima Creative Management
Contemporary groom: Since he
is a guy next door the style
is very easy to carry and will
surely make him feel confidant.
In make-up, an extensive
amount of concealing
techniques is at work.
16 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
Enrich Salons & Academy
A class apart
S
Vikram Bhatt
tarting with a single salon
as a simple solidarity
gesture for a friend 16 years
ago, Enrich is today a four-city
54 salon chain. It is inarguably
India’s largest company owned
and company managed unisex
salon chain.
The Enrich story stands apart
because of the dynamism
and speed with which the
company has managed to
spot what it takes, over a
period of time, and adapt to
it more swiftly. From getting
professionals on board
to support the founding
entrepreneur team to creating
a robust organisational
structure, to focusing on
technical and soft skills
training for its team members
and being the first movers
in adopting technology to
scale up and serve customers
consistently, Enrich, indeed, a
force to reckon with.
It has also forged strong
partnerships with L’Oréal
Professional, Remy Laure,
Agelock, Christian Valmy and
others, which has helped in
strengthening the brand.
The journey is also marked
with a lot of pioneering
initiatives, which have been
industry firsts – launching
a unisex salon when ladies
salons and barber shops
were the norm, to having
a printed menu card and a
loyalty programme have all
been the firsts. Operationally,
having a Salon Management
Team, a Core Team structure,
working on a cloud based real
time point of sale system, to
launching a webstore and
a mobile app, Enrich is
going strong. It has led in
each of these and is the
thought leader in the industry.
If it’s a first, it is most likely
from Enrich.
Philosophy
At Enrich, the fundamental
belief has always been that
everyone has a gift and it is
a duty to recognise this in
themselves and others. This is
practiced at Enrich by creating
systems and services that help
employees, customers and
students alike – to be, look and
feel their confident best.
As a company, they also put
employees ahead of customers,
because they subscribe to
the belief that a happy team
member will invariably deliver a
superior service experience to
the customer.
Planet Enrich
Helping each other to rise
to their potential is at the
core of the concept of Planet
Enrich – the showcase of
the strength of the collective.
A proof that significant
achievement can be made if
the team can work together. So
whether it is launching multiple
salons in a single day in a
new city or over a thousand
people contributing towards a
colleague’s medical emergency,
this tremendous power is seen
at work regularly.
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 17
Behind the scenes
Glimpses
T
he creative team was led by Taniyaa for make-up and
Sareena for hair. They were assisted by Sujata and Anisha,
who are a part of the Enrich Salons & Academy team. The
concept was thought through and ideas were tossed. With a
series of discussions and after rejecting the expected, Mood
Boards were initiated. To design the looks, the team sat and
planned on backgrounds, décor, colours, jewellery and special
elements for each bridal look. Bridal outfits are traditionally
in tones of red, that can become a limitation for variations in
jewellery and décor, but that was taken as a challenge. Sporting
trends and the forecast for the season was smooth sailing. Each
model was chosen with a distinct skin tone and hair texture.
Finally, what shows in the shoot is a careful distinctive
element in each look. Tackling last minute challenges arriving
at alternative looks, after all of that, the artist’s and stylist’s
brilliance and talent can be experienced in the collection.
i
al elements
18 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
L to R: Anisha Nair, Sareena
Acharya, Taniyaa Khanna,
model, Vaishnavi Mallah,
Hemali Mullaji, Sujata Parab,
Soniyaa Verma
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 19
Make-up trend
Colours and
cover-ups
Photos: Shutterstock.com
I
t is that time of the year
when weddings and
parties are taking centrestage
and everyone wants to know
the trend in make-up for
the season. So without
further ado, let us unveil the
colours to look out for and
a few tips and tricks that we
share with you.
Colours
Emerald green, peacock
blue and ruby red and all
the colours of the rainbow
are the predicted colours
for the season. Shades of
purple, green and gold give
a twist to the classic smokey
eye make-up.
Wine colour is also hugely in
trend as are metallic shades
of orange, bubble gum pink,
golden copper, silver in olive.
All bright colours are in trend
for make-up. Don’t shy away
from violet, aquamarine, neon
orange shades. Hot pink
20 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
neon lipstick, plastic eyelash
extensions, and metallic silver
eye shadow should be used.
The MAC lip liner in cherry is a
colour to try.
Concealers
MAC concealer is a musthave for dark circles under the
eye and pigmentation marks
on the skin. It is important to
use the right product with the
correct texture for various skin
types. Another trendsetter will
be the soft application of blush
brush with bronzing powder
over the T-zone.
Tips and Tricks
The season of festivities is
full of lights and colours. As
a make-up artist, I suggest,
apply two to three coats of
volume mascara to give your
eyes the complete look. Apply
pressed powder on the face
once before staring the makeup and once it is over.
Hydrate your skin constantly.
Use moisture and a cream
base. Also remember to use
lip balm.
Always remove make-up
before going to sleep.
The contemporary woman
carries herself with confidence
and flair. Add a dash of neon
colour on your eyes and gloss
up those lips. Fill in the brows
with a brown eyebrow pencil.
Apply a plum-tinted stain on
your lips. Bold brows and
warm, chocolate smoky eyes
are never out of trend. Kim
Kardashian is illustrates this
remarkably.
Line your lips with a pink
pencil first and then fill it up
with a lipgloss. Highlight the
eyelid with a cream-coloured
shadow and use liquid liner in
a subtly winged shape that’s
thick in the middle.
Taniyaa Khanna,Technical Educator,
Professional Makeup Artistry,
Enrich Salons & Academy
Hair trend
Revival of the
classic
H
ealthy and bouncy hair, whether worn up in a ponytail
or bun or down the shoulders, will always attract
attention. The pulled up hairstyle will always be popular due to
its functionality and style. Every woman has several life-saving
designs for casual as well as formal occasions. If the client is
tired of casual designs and is looking for something new, you
can draw inspiration from pulled up hairstyles that are easy to do
and will make your client look simply stunning!
Updos
A classy style like a ponytail or a bun looks great. For a casual
and relaxed look, you can wear a messy side ponytail complete
with a colourful headband or any other accessory. Such styles
will be suitable for a party, if you add a flower accessory or shiny
hair clip.
Buns
For funky and glamorous look, tie the hair in a messy bun or
topknot. It will take only five minutes to create such effortlessly
chic and beautiful hair styles. Again, use hair accessories to
complete the looks.
Half updo
Another example of pulled up hair style is the half updo where
only the front part is pulled up while the rest of hair is left loose.
This is the perfect option for those with long hair. Hair can be
simply pulled back and fixed with hair clip or it can be braided
or a bang hair style can be combined with waves for bohemian
allure.
Tip
Choose a hairstyle as per the shape of the face. Don’t forget
to have your hair cut regularly, say, once every two months, to
ensure hair is in its best condition.
Sareena Acharya, Sr. Technical Educator,
Enrich Salons & Academy
ENRICH BRIDAL SUPPLEMENT 2013 I SALON INTERNATIONAL I 21
Enrich Salons & Academy
On the fast track
A
ccording to a August
2012 report released
by Pricewaterhouse Coopers
(PwC) the beauty care market
in India is pegged at `230
to `245 billion. Cosmetic
products form 60 to 65 per
cent, salons and beauty
services 35 to 40 per cent
and cosmetic treatments form
5 per cent of the market that
is growing at 20 to 25 per
cent annually. The industry
is poised for high growth in
the coming years. There is
consumer awareness due to
the education levels going up,
people are travelling more,
have a higher disposal income
and are willing to experiment
with their looks.
All of this makes for a
fabulous opportunity for the
salon industry as also for
youngsters set to make a
career choice.
Enrich Salon & Academy,
too, has grown by leaps.
Today there are 54 salons
and five academies that are
spread across Maharashtra,
Gujarat and Karnataka. The
last couple of salons to open
are at Vadodara and Thane.
There are more to follow in the
course of the year.
The salons, mostly spread
over 1,000 sq ft, are all
located in the most prime
areas of the city, equipped
22 I SALON INTERNATIONAL I ENRICH BRIDAL SUPPLEMENT 2013
with state-of-the-art facilities
and have top-end hair and
beauty brands associated
with them. Aesthetically done
up, the salons are havens
of rejuvenation and calm.
The staff is well-trained and
thorough in their technical
knowledge and abreast of the
latest trends in hair and skin.
The Enrich academies
operate from five locations in
the cities of Mumbai, Pune
and Ahmedabad and offer
numerous courses in hair,
beauty and make-up. In
the hair category, there are
courses on Hair Science, Hair
Terminology, Female Long
Haircuts, Beauty Parlour
Course and more. Their
duration, depending on the
course chosen, usually varies
from six hours to 85 days. In
the beauty category, there
are courses on Depilation,
Skin Care, Aromatherapy,
Hot Stone Therapy and more,
and last for 10 to 25 days.
In make-up, there is Basic
make-up, Foundation Makeup Artistry and Bridal Make-up
for the bride and groom. The
duration is from five to 10 days
The courses are certified by
reputed international bodies
like CIBTAC, City & Guilds and
India Skills and L’Oreal.
For more information visit
enrichsalons.com
The academy provides students with
training in hair, skin care and make-up
techniques
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