MARCH/APRIL 2005 - Ice Skating Institute

Transcription

MARCH/APRIL 2005
Also in this issue
Find the Creative
‘Hook’ to Market
Your Facility
Storage &
Disposal Tips
The True Cost
of Independent
Contractors
May 30-June 2, 2005
iACT
GOES
to vegas!
Volume 7, Number 5
Print Production and
Advertising Sales Manager
Carol Jackson
Art Director
Cindy Winn Livingston
Contributors
Charles H. Cox
Jeffrey Doucette
Ruby Newell-Legner
Susan Snyder-Davis
Jim Thompson
The ISI EDGE (USPS 017-078,
ISSN 1522-4651) is published
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Ice Skating Institute, 17120
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Institute. Reproduction in
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MARCH/
APRIL 200
5
The True Cost of Independent
Contractors . . . . . . . . . . . . . .8
by Charles H. Cox
Also in th
is issue
Storage and
Disposal Mistakes . . . . . . . . .10
Find the
Cre
‘Hook’ to ative
Market
Your Faci
lity
by Jeffrey Doucette
Member Profile:
Janice Forbes . . . . . . . . . . . .12
by Lori Fairchild
Find the Creative ‘Hook’
to Market Your Facility . . . . .16
by Susan Snyder-Davis
iACT Goes to Vegas . . . . . . .20
Storage &
Disposal
Tips
Silva
Editorial Advisors
Peter Martell
Patti Feeney
Boston Bruins and FMC
Team Up for
Free Hockey Clinics . . . . . . . .6
The True
Cost
of Indepe
ndent
Contracto
rs
by Emily
Editor
Lori Fairchild
CONTENTS
Cover des
ign
Publisher
Ice Skating Institute
March/April 2005
May 30-Ju
ne 2, 20
05
iACT
Cover fe
ature, pa
ge 20
GOES
to vegas
!
Get the Most from Your
Conference Experience . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22
by Ruby Newell-Legner, CSP
Kid-Friendly Criticism, Part 2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .26
by Jim Thompson
World Team Championships Entry Forms . . . . . . . . . . . . . . . . . .28-29
Judges Pass Update Test . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36
D E P A R T M E N T S
CrossCuts Announcements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4
Ask iAIM . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14
ISIA Education Foundation . . . . . . . . . . . . . . . . . . . . . . . . . . . . .18
Coaches’ Corner . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24
Calendar ISI-Endorsed Competitions & Shows/Exhibitions . . . . . .30
Ice Arena Association News . . . . . . . . . . . . . . . . . . . . . . . . . . . . .32
Advertiser Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36
Classified Advertising . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .37
And Another Thing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38
Dedicated to providing leadership,
education and services to the
ice skating industry.
ICE SKATING INSTITUTE
17120 N. Dallas Parkway, Suite 140
Dallas, TX 75248-1187
Phone: (972) 735-8800
Fax: (972) 735-8815
e-mail: [email protected]
www.skateisi.org
ISI INTERNATIONAL HEADQUARTERS
Executive Director
Peter Martell
Managing Director,
Member Programs & Services
Patti Feeney
National Events Coordinator &
Skating Program Director
Barb Yackel
Administrative Assistant
Kathy Chase
Controller & Trade Show Manager
Karen Schaffer
Membership Coordinator
Kimberley Russelle
Advertising Sales &
Print Production Manager
Carol Jackson
Sponsorship Sales Manager
Stuart Sedransky
Marketing Coordinator
Emily Silva
Information Services Coordinator
Jeff Anderson
ISI OFFICERS
President
1st Vice President
2nd Vice President
Treasurer
Secretary
Immediate Past President
Jim Lange
Mike Paikin
Gerry Hart
Jim Hartnett
Margy Bennett
Boyd Wietecter
DIRECTORS
District 1
Katy Hayden
District 2
Robyn Bentley
District 3
Richard Arenella
District 4
Jeff Doucette
District 5
Shane Douglas
District 6
Carol Burns
District 7
Jack Vivian
District 8
Jimmie Santee
District 9
Dan Smith
District 10
Char Martin
District 11
Liz Folger
District 12
Jenise Jensen
District 13
Janice Forbes
District 14
Paige Scott
District 15
Donald Bartelson
District 16
Cindy Solberg
Hockey
Spiro Giotis
Builders & Suppliers
Doug Peters
Instructors
David Santee
Commercial Rinks
Andy Deyo
Public Rinks
Al Tyldesley
Schools, Colleges, Universities
Vicki Korn
PSA Representative
Gerry Lane
USFS Representative
Homer Hagedorn
ISIAsia Representative
Raul Gomez
MAMA Representative
Trudy Ivory
MIAMA Representative
Russ Rose
MIRMA Representative
Judy Sniffen
WIAMA Representative
Jim Ferrell
Lifetime Honorary Member Carol Zdziebko
4
CROSSCUTS
announcements
Paramount Iceland celebrates
65th anniversary
PARAMOUNT, Calif. — Paramount Iceland, one of the oldest continuously
operating ice rinks in the United States,
celebrated its 65th anniversary on Jan. 3.
The facility was built by Frank Zamboni,
his brother and a cousin, and was the
birthplace of the world’s first ice resurfacing machine, the Zamboni “Model A.”
facility in the Minneapolis area this
year. While the exact location of the
new facility has yet to be announced, it
will support all manufacturing, project
management, installation, accounting
and marketing functions.
Jet Ice gears up for
2006 Olympics
VSC to manage Planet Ice
JOHNSTOWN, Pa. — The Roustan
Group, new owner of Planet Ice, has
hired VSC Sports Enterprises of Sherman Oaks, Calif. to manage the facility.
ISI and IAAM sign affiliate
agreement
ISI is pleased to announce that it has
entered into a three-year affiliate agreement with the International Association of Assembly Managers (IAAM).
The agreement provides for reciprocal
membership benefits as well as shared
educational programs, market data, statistical research and editorial materials.
Marmer named executive
director at Riley
MANCHESTER, Vt. — Susan Marmer
has been appointed executive director
of Riley Rink.
Burley’s assets acquired
JOHNSTOWN, Pa. — PR Commercial
Refrigeration LLC has acquired the
business assets of Burleys Rink Supply
Inc., a manufacturer of ice rink and
inline arena systems. PR Commercial
Refrigeration will continue to trade
under the name “Burleys” and has
established headquarters in Johnstown.
The new Burleys is a partnership
between W. Graeme Roustan, CEO of
the Roustan Group, and William C.
Polacek, CEO of JWF Industries.
Athletica to consolidate, relocate
MINNEAPOLIS — Athletica’s Minneapolis headquarters and its Toronto
manufacturing plant are scheduled to
be consolidated and relocated to a new
Jet Ice’s Democracy Plaza installation measured 100 ft. X 45 ft.
NEWMARKET, Ontario — Jet Ice is
finalizing ice paint and logo requirements with the organizing committee
for the 2006 Winter Olympic Games in
Torino, Italy.
The company made history in
October with the installation of the
largest mesh logo stencil in the world
on the ice surface at Rockefeller Center
for the U.S. presidential election.
Paint Stick offers flexibility,
accuracy
NEWMARKET, Ontario — Jet Ice Limited has developed the “Paint Stick,”
designed to allow one technician to
accurately apply lines and circles on the
ice surface. The Paint Stick design is
lightweight and offers the flexibility to
adjust the liquid paint flow and stand
upright during the application process.
Directions for use of this product are
offered through seminars, DVD or written instructions.
Send people and product
announcements and photos to
[email protected]. Look for rink
news on ISI Online, at skateisi.org.
ISI EDGE MARCH/APRIL
2005
PROGRAMMING
Boston Bruins and FMC Team Up
for Free Hockey Clinics
ins executive vice president. “By partnering with FMC, we were
hey came from all over New England for the once-inable to streamline the process of putting on these clinics by utia-lifetime chance to pick up a few tips from local hocklizing the infrastructure that FMC provides, from donated rink
ey legends like Ken Hodge, hall of famer John Bucyk
time to the actual scheduling and registration for these clinics.
and Boston Bruins general manager and former blueliner
“Hockey is the common thread among all of us who love
Mike O’Connell. It was clear from the smiles on the faces of
the Bruins, from those who have had the honor of putting on
the kids — and the parents — that the free Boston Bruins
a Bruins sweater to those who watch in the stands,” Jacobs
Youth Skills Clinics presented by Facility Management
added. “It’s a privilege that we’re able to take these future BruCorp.’s hockey programming division, Bay State Hockey,
ins and let them learn directly from our former players. Our
were an unqualified success.
fans are our greatest asset, and therefore we feel it is only approHockey is a team sport focused on working together for
priate that we show them
common goals. With the
the same support that
NHL season on ice, the
they have so often
Boston Bruins, FMC and
shown us. We feel priviBay State Hockey joined
leged to be able to make a
forces to promote the
positive impact in their
sport to local families in
hockey lives.”
the absence of the reguIt’s an attitude that
lar television broadcasts
reflects the Bruins’ longand daily newspaper covstanding commitment
erage that traditionally
to giving back to the
drive interest and enthucommunity. And the
siasm across the region.
alumni also benefit,
“Hockey in New
because they enjoy the
England revolves around
opportunity to skate
the Boston Bruins,”
with young Bruins fans.
noted Rick Nadeau,
“It’s a lot of fun,” said
director of hockey operaBucyk. “We try to give
tions for FMC. “Partnerthe kids a lot of pointers,
ing with the Bruins to
and if they can rememhost a series of free clinber two or three of them
ics with some of their
over the year, then I
most recognized alumni For former Bruin Bob Beers, participation in the youth skills clinics was a
think it’s a big help for
is a great way to keep the reminder of his days as a youth hockey player.
them. We concentrate
kids excited about the
on skating, of course,
game. It’s great that the
then stick handling and stuff with the puck. It’s important
Bruins have taken such an active role in the program because
for the parents to see that we’re trying to help their kids. And
their success as an organization has a direct impact on all
we hope that they follow suit and help their kids learn as
levels of the sport throughout the entire area. We’re really
well. It’s not about yelling at them on or off the ice — it’s
all in this together. It’s truly a team effort.”
important for everyone to remember that the kids are out
That is exactly what the Bruins and FMC had in mind
there to have fun.”
when they put together the plans for a series of free hockey
And they certainly did. More than 500 kids took to the
clinics instructed by members of the Bruins alumni, front
ice as part of the program, some traveling as long as two
office and coaching staff. If the kids couldn’t come to the
hours just for the chance to skate with their hockey heroes.
Bruins, then the Bruins would go to them.
Each clinic was also followed by an autograph and photo sesThe program spanned a three-month period from Novemsion, which was just as popular as the on-ice events.
ber through January and featured visits to four FMC ice rinks
“My son John is excited to skate all the time anyway,”
throughout Massachusetts, with two events held at the Fleetsaid John Davenport, who is from Natick. “He didn’t have
Center in Boston, where the Bruins normally play their home
the chance to watch these guys play for the Bruins, but I’m
games this time of year. FMC provided the ice time and the
pretty excited about this opportunity and I think that rubbed
experience needed to organize such a large event, while the
off on him. He loves the Bruins.
Bruins provided the on-ice talent and the excitement.
“This is just such an outstanding event. I think this is
“We value every chance we get to interact with our fan base,
exactly what professional sports needs more of — the athparticularly when it comes to children,” said Charlie Jacobs, Bru-
T
6
2005
Ken Hodge said the youth clinics are a great way to give back to the
community.
The autograph and photo sessions following each clinic were almost as
popular as the on-ice activities.
letes connecting with the kids and helping them learn to
love the game.”
The athletes were equally enthusiastic in their assessment of the clinics.
“It was amazing to be out there with a hall of famer,”
said Randy Pinard of Fall River. “It was the highlight of the
season for me so far. The Bruins are our favorite team, so
it was great to be able to skate with people who actually
were Bruins.”
For former Bruin Bob Beers, who remains heavily
involved with the Bruins as the radio color commentator for
WBZ Radio, the event was a reminder of his days as a youth
hockey player.
“This is where we started,” said Beers. “I know what
these kids feel like. They’re very enthusiastic and they all
want to learn. It’s fun to be out on the ice with them.”
Bud Coom, whose grandson, Jack O’Connor, participated in one of the clinics, said: “My grandson is really into
hockey. He’s at the rink three or four times a week for practices and games. But it’s quite an opportunity to get to skate
with a guy like Johnny Bucyk.”
Quite an opportunity, indeed.
2005
7
The True Cost of
Independent Contractors
by Charles H. Cox
MANAGEMENT
W
hether your company is considering the use of a handyman for some odd jobs
around the premises or a large company contracting with a building contractor to construct a new facility, there
are certain steps that need to be taken
to properly transfer the risk of loss.
Sometimes companies will seek out
individuals rather than contract with
large firms to perform certain tasks in
an effort to save money. Transferring
risks of loss to individuals, however, is
considerably more difficult and, consequently, such transfers are seldom
accomplished. This can cost your organization more money in the long run
than it saved up front.
Let’s presume that you hire an
individual to perform various tasks
such as landscape work and snow
removal. Further presume that the individual uses his own tools and equipment, controls his own hours, is paid
by the job and does not receive a W-2.
As such, you consider him to be an
independent contractor. Since the
handyman is an individual, unless he
hires someone to work for him, he likely will not be required to maintain
workers’ compensation insurance.
Although some states make workers’
compensation coverage available to
individuals, many consider it too
expensive or unnecessary, so requiring
it is frequently impractical.
It is important to understand that
if the handyman has no workers’ compensation insurance, the money paid
to that handyman can be treated by
your workers’ compensation insurer as
payroll and applied to the appropriate
payroll classification(s) and rate(s).
Workers’ compensation auditors regularly look at 1099s to see what has been
paid to others. In the absence of a certificate of insurance on file that evidences workers’ compensation coverage for firms or individuals who performed services for you for which you
filed a 1099, the cost of the service can
be treated as payroll, as though the
individual or firm was an employee.
In addition, despite your position
that such individuals are independent
contractors and not employees, if they
are injured while working for you and
they have no workers’ compensation
coverage, it is likely they will seek workers’ compensation benefits from you
(and such benefits would then be available under your workers’ compensation
coverage, presuming the employment
status was held to be valid by the Workers’ Compensation Board).
Alternatively, if the injury were
considered to be the result of your negligence, the independent contractor, in
the absence of a hold harmless provision in your favor (strongly recommended but not likely used for individuals) would likely bring an action
against you. Coverage for such actions
would most likely be afforded under
your general liability insurance.
So you saved some money up
front, but the cost of your workers’
compensation insurance can increase
Independent Contractors
in the Ice Arena
The “handyman” is only one example of an independent contractor. Independent contractor relationships are common in ice arenas — many figure
skating and hockey coaches, referees, off-ice dance instructors and off-ice
officials work as independent contractors. The same issues outlined above
apply to these individuals, as well as to volunteers who provide services in
an ice arena.
8
as a result of the
unexpected inclusion
of contract cost as
payroll. In addition,
worsened loss experience resulting from
an injury to the individual will have an
adverse impact on Charles H. Cox
experience or loss
rated workers’ compensation or general liability insurance. Of course, the
same results can occur when contracting with a large firm, if that firm fails
to maintain workers’ compensation
coverage or if you fail to obtain evidence of its coverage by means of a certificate of insurance.
Another consideration when using
independent contractors (individuals
or otherwise) is the exposure to loss
resulting from liability to third parties
arising out of their work. While likely
covered by your own general liability
insurance program, claims resulting
from independent contractors can
impact your liability insurance costs. It
is appropriate, therefore, to have independent contractors maintain their own
liability insurance naming your organization as an additional insured in an effort
to keep such claims from being paid
under your insurance.
The size of the contractor and the
activity involved have little to do with
the potential for causing bodily injury
or property damage. Selecting the
appropriate level of liability insurance
to be maintained by the independent
contractor will depend largely on the
type of work being performed. Problems are frequently encountered when
obtaining evidence of reasonable levels of liability insurance from individuals or small firms, but having evidence of such coverage from them is
just as important.
This article was previously published in
Risk & Insurance magazine. Charles H.
Cox is president of Aldrich & Cox, Inc.,
an independent risk management and
employee benefit consulting firm based
in Buffalo, N.Y.
2005
Storage and Disposal Mistakes
May Be Hazardous to Your Job
by Jeffrey Doucette
C
hanges in laws and procedures governing the safe storage and disposal of hazardous
materials directly affect ice arena
operations and, in some cases, our
bottom line. Besides running the risk
of possible litigation for safety violations, you pay insurance premiums
based, in part, on these changes and
on your safety record.
A sound working knowledge of
the materials in your facility is vital.
Customer and employee safety,
insurance costs, environmental
responsibility and OSHA compliance should all be top priorities in
any ice arena. You must understand
which materials you have and
which ones are considered hazardous, as well as how to handle,
contain, use and dispose of each of
these items.
Lock ‘em up,
don’t mix ‘em up
O P E R AT I O N S
It sounds obvious, but it bears
repeating: You must never store
any type of hazardous material in
a manner that allows even a
remote possibility of customer
access. Let’s face it, not all parents
watch their kids when they are in
our buildings. Children have ways
of surprising us by getting into
places and things that, we were
convinced, were secure. A securely
locked room or cabinet will keep
curious fingers out.
Mixing dissimilar materials in
the same area can be as dangerous
as an unlocked cabinet. Do not
store cleaning supplies in the same
area where you store food products.
Many of us have snack bars in our
facilities and they must be kept
clean, but that does not mean the
cleaners may be stored in the same
area. Store them in a completely
separate area, or at least in a separate, clearly labeled cabinet. A red
cleaning solution can look just like
10
cherry-flavored syrup, but it sure will
not taste the same nor have the same
result if ingested.
Know your stuff
How often do you lose a hydraulic hose
on your ice resurfacing machine?
When it happens, you might lose up to
15 or 20 gallons of the fluid before it
can be repaired. And what happens to
the fluid?
If you use glycol in your refrigeration system under the floor and there
is a break in one of the pipes, unless
you’re set up for it, the circulating
pumps do not shut off and some 400
gallons of the mix can be pumped right
out of the system. Where does all that
glycol go?
After you are finished painting the
hockey nets or tuning up the resurfacer or compressors, what do you do with
the paintbrush and the paintbrush
cleaner, or the used oil and the greasy
rags you used during your well-intended tune-up?
If your answer to any of these scenarios is to let it go down the drain or
throw it in the trash, then OSHA and
the EPA want to talk to you! And by the
way, lawsuits and fines resulting from
improper hazardous waste disposal are
not covered by your insurance policy.
It is in your best interest to fully
understand the materials in your facility, and how to handle them. Material Safety Data Sheets are a good source
of information, but I doubt anyone
has an MSDS for oil-based paints or
bug spray.
Here is short list of materials that
should be handled and disposed of
properly: fluorescent bulbs, lighting
ballasts, manual thermostats, (contain
mercury), computer equipment (circuit
boards contain lead), aerosol cans (contain propellants and unused material),
empty motor oil containers, printer cartridges, empty grease tubes, oil or
grease clean-up rags, any type of soaking blankets for petroleum spills, dead
machine batteries, battery acid, flash-
light batteries, insecticides, ice-melt
products, bathroom cleaning materials
and their empty containers, televisions,
air conditioners, lawn mowers, edger
engines, hydraulic pumps and resurfacing machine engines.
The list can go on and on. The
cleaning chemicals we use in our facilities alone make up a lengthy list.
Cost vs. benefits
Waiting until something happens is the
wrong approach to storage and disposal
practices. Being proactive is the key.
Resources are more easily accessible
for government-owned facilities than for
private ones. Privately owned facilities
need to be aggressive to get to the sources
and information that state or municipal
facilities have at their disposal. A visit to
the EPA or OSHA Web site, or your state
OSHA Web site, is a start (23 states have
their own OSHA department).
Safety supply stores can provide
you with containers and soaking materials as well as personal safety equipment. Some may even be able to help
you decide which of your materials
need special handling.
It takes time and effort to fully
understand the rules of compliance.
But as publicly used facilities, we are
subject to the same scrutiny as manufacturing or chemical plants, and one
difference between “them” and “us” is
that we often operate on a shoestring
budget, with no wiggle room for costly
errors. And while it’s true that proper
disposal sometimes has its own costs
attached, it’s small in comparison to
the potential fine.
There are other benefits to good
safety practices besides simply avoiding
fines. Knowing that you are demonstrating environmental responsibility
feels pretty good, too.
Jeffrey Doucette is the facilities supervisor at the University of Delaware Ice
Arenas/Outdoor Pool, the ISI District 4
director and a member of the ISI Safety
Committee.
2005
ISI PROFILE
Dedicated Dynamo
Janice Forbes is living proof that
it doesn’t take a big package
to hold a giant personality and
boundless energy.
by Lori Fairchild
S
he may stand barely 5 feet tall, but
you can’t miss her. Janice Forbes
has a presence that fills the space
— and the people — around her with
energy and enthusiasm.
At ISI’s annual conference and
tradeshow, she seems to be everywhere at once. Forbes is well known
for her longtime dedication to this
event, and all things ISI. She serves as
the conference program chair for
instructors and skating directors, the
fall seminar coordinator, the District
13 representative and a member of
the ISI Executive Committee.
This year marks her 20th anniversary both as an ISI member and a conference participant. She was honored
for her contributions to the organization with the 2001 ISI Woman of the
Year award. That was the year she
planned the conference from her hospital bed, where she spent three
months on bed rest with a high-risk
pregnancy.
As ISI program director at Sprinker
Recreation Center in Tacoma, Wash.,
she shares the ISI philosophy with
skaters on a daily basis.
“Janice is dedicated and committed to making ISI its best, and I see that
every day,” says Kathy Wainhouse,
Spinker’s skating director and Forbes’
former coach. “She believes in it, and
she has built a very successful program
here.”
Forbes worked for two years as the
skating director for the Ice Capades
Chalet in Houston before returning to
her native Tacoma in 1987 to start the
ISI program at Sprinker.
“Kathy Casey, who was the skating director here, called to see if I was
ready to move home and bring the ISI
program to Sprinker,” Forbes recalls.
“ISI changed their whole program. It
gave skaters an opportunity to com-
12
pete and perform at any level.
We grew over several years
from about 100 skaters a year to a
couple thousand in the learn-to-skate
program, and peaked at almost 3,000
in 1999, and we went from five or six
staff coaches to 14.”
A true passion for figure skating
plus a genuine warmth form the basis
for Forbes’ teaching style, Wainhouse
says: “She leads by example, and I
think that’s one of the most honored
things anyone could have said about
them. She demonstrates a lot of care
with each one of her kids, and they
respond in kind. She cares about the
total skater, not just the time on the ice.
And she’s Italian, so she hugs a lot.”
Forbes says that having children of
her own changed her teaching style. “I
probably was a more hard-nosed, tough
coach when I first started teaching, but
now I’m more loving and caring, and
concerned about my students’ selfesteem. There’s enough out there that’s
difficult — for teenagers, especially —
so maybe coming to the ice arena can
make their day a little bit better.”
She and Ralph, her husband of 16
years, have a 13-year-old daughter, Lauren, and a 4-year-old son, Zachary.
Forbes started skating at age 8 at a
birthday party, and she was hooked.
But when she was 16, she was involved
in a serious car accident and was temporarily paralyzed. “They told me I’d
never skate again, and I thought, ‘Yeah,
right. I will get back on the ice,’” she
says. “The fact that I was a skater, used
to falling, is probably what saved me. It
was also very important that when
skating was taken from me for that
period of time, I still had school and
my friends to turn to.”
She returned to ice dancing about a
year later and finished her gold dances
before graduating from high school.
Skating continues to loom large in
Forbes’ busy life, and there’s no visible
sign of the physical trauma she
endured in the past. In addition to her
work with ISI, she is active in PSA and
U.S. Figure Skating and a member of
the Alliance Committee for ISI, PSA and
USFS, as well as the Registry of Coaches Committee, which also encompasses
all three skating organizations.
An avid iAIM student and supporter,
Forbes has completed the programming
track and is looking forward to attending
the management school. “iAIM has been
a great experience for me,” she notes. “It
reignited my energy for my job, and gave
me new ideas. I’ve implemented quite a
few of the things that I got out of the
programming school.”
Cindy Jensen, skating director and
arena manager at Lane Events CenterICE in Eugene, Ore., met Forbes 15
years ago when the Oregon facility first
opened and joined ISI as an administrative member. “Janice graciously gave
her time and talent to train our skating
director and coaches in teaching and
managing an ISI learn-to-skate program. She has continued to be a guiding force for skating and the ISI in District 13,” Jensen says.
“Her effervescent spirit, her wit,
her business knowledge, her teaching
excellence and her generous heart all
stylishly wrapped in a tiny package
combine to make her a tremendous
asset to the skating industry. And, I
might add, one of my favorite people.
Like so many in this business, I have
only benefited from my association
with her. Janice is truly a gem. When
you are with her, you just feel warmed
by her wonderful energy.”
2005
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Ask
Music licensing fees
Q
We play the radio during our public skating sessions and currently pay ASCAP, BMI and SESAC
each for this service. Am I required to pay all
three of these companies? Many businesses I have
talked with say they only pay one music licensing
company. I recently received a renewal notice from one of
the above, with a 400 percent increase over last year!
Reid McDonald
McDonald Center
Eagle River, Alaska
A
Like paying taxes, paying music licensing fees is
something that we all have to do if we want to
publicly play music — whether for profit or not.
This means that facility owners who play music
for public skating, provide ice for figure skating
sessions where music is played or host hockey games where
music is played during warm-up or between periods must
obtain a license to play music “at any place open to the
public or where any substantial number of persons is gathered,” or be in violation of federal copyright laws. It does
not matter whether the music is played from a radio, tape
recorder, digital music service or by a live performer — it is
all protected by the Copyright Act of 1976. Anyone found
guilty of violating the copyright law can be subject to penalties ranging from $250 to $50,000 per infringement (song),
plus court costs and attorney’s fees.
There are three primary music licensing organizations: ASCAP, BMI and SESAC. Most facility owners have
worked with ASCAP and, to a lesser extent, BMI and
SESAC. Some pay only one organization’s license fees
while others pay multiple fees. The only way to limit the
amount of licensing fees paid is to ensure that you are only
playing music copyrighted by the organization(s) you have
a license from. Lists of copyrighted authors, composers and
their works are available from each organization.
Recently, some arena operators have received substantial rate increases from BMI, which bring their rates exactly into line with those charged by ASCAP. According to BMI,
these increases are justified, as they are the first increases in
14
more than 20 years, during which time they have increased
their catalog of music threefold. Whether or not paying the
increased rates is worthwhile is a decision that each facility owner will have to make.
Those who operate municipal, county or state-owned
facilities should note that ASCAP (and, perhaps, the others)
offers special rates to governments, which cover all of the
community’s operations.
Payroll to revenue ratio
Q
A
What is the average percentage, in a one-rink facility, of operating labor to revenue? In other words, if
you took the yearly payroll and divided it by the
revenue, what should be the number obtained?
Oakie Brumm
Kenosha Ice Rink
Kenosha, Wis.
Staffing and utilities are the two highest costs
of operating an ice arena, other than debt service. The percentage of payroll to revenue
varies depending on whether the arena:
• Operates the concessions and pro shop
• Pays hockey coaches and/or referees for arena-run
programs
• Pays skating instructors as employees rather than as
independent contractors
Seasonal revenue fluctuations will significantly affect payroll percentages, but the average annual payroll expenditure — without any of the above-mentioned responsibilities — should be 30-33 percent of revenue. With some or
all of the above-referenced payroll obligations, the average
may increase to 35-38 percent. Efficiently designed facilities
in which one person can operate the skate rental, pro shop
and concession during low-volume times can cut 2-5 percent off their staffing percentage. Managers should focus on
cross-training their staff to reduce operating costs and
improve labor percentages.
2005
Fundraising policies
Q
Over the years our youth hockey association,
bless their hearts, have taken a few small tournament/fundraisers and built them into monster tournaments with concessions, pictures, Tshirts/souvenirs, silent auctions and basket raffles. It takes more staff to manage and clean up after
them. Is there a standard or is it acceptable to ask them
to pay for their extra usage and in what form? Should I
raise the cost of ice, charge a special “event fee” or ask
for a percentage of their gross or net profits from all their
fundraising stations?
Change is hard and they, along with adult hockey,
are the largest users at the arena. They feel the rink
should support their efforts and when I bring up the fact
that it costs us more, they are not very understanding.
Help. I need some feedback from you and other rinks
so I have some ground to stand on.
Stacey Foster
Howelsen Ice Arena
Steamboat Springs, Colo.
A
Most arenas have an event clean-up fee for
high school, junior hockey and figure skating
groups to cover the cost of hiring a custodial
person during and after the event. Furthermore, most arenas have a contract that
requires a percentage from all vendors coming into the
arena for these kinds of activities. Few arenas allow others to have concessions, bake sales, candy sales, etc.
since they detract from income so essential to the arena.
Some facilities may permit regular user groups to conduct fundraisers once a year, but only if they pay a percentage of the proceeds back to the arena.
If policies are not in place, they should be developed and announced, to take effect at some future date
in order to give the user groups plenty of time to plan for
the change. In addition, the arena might offer to host
skate-a-thons and other fundraising activities to help the
hockey club financially while driving new business
through the building.
Kick plate life expectancy
Q
What is the life expectancy of kick plates
around the arena? Are they reversible? How do
you maintain them?
Paige Scott
Yerba Buena Ice Skating Center
San Francisco
2005
A
The life expectancy of kick plate is determined by
a number of factors, which vary by facility. Among
them are:
• The number of recreational skaters served by public skating sessions at an arena. Because many
unskilled skaters do not know how to stop properly, they simply run into the barriers, hitting the kick
plate with their rental skate toe picks in the process.
One plausible solution is to reduce the size of the
top front toe picks on rental skate blades.
• Another common factor affecting the life of a kick
plate is an improperly adjusted edger. If the clearance
is not properly set, the blades can nick the kick plate
as they turn. If small chips of kick plate are mixed in
with the “snow” after edging, the clearance needs to
be increased.
• It is also important to ensure that the kick plate is
mounted flush to the dasher panels and not “buckled.” One common mistake is to install kick plate
panels during warm summer months when the arena
is closed for maintenance and not allow enough
clearance between sections for the expansion that
will take place when the floor temperature is brought
down to make ice.
• Last but not least, many sections of kick plate have
been destroyed by careless resurfacer drivers who
have gotten too close to the boards, and removed a
section of kick plate in the process. Needless to say,
an ounce of prevention is worth a pound of repair in
these cases.
All dasher boards and kick plate should be inspected regularly for loose screws, supports, spectator shielding,
door hinges, etc. Timely repair will not only increase life
expectancy, but also reduce any potential for injury.
Depending on its condition, a kick plate can sometimes
be reversed and reinstalled to extend its life. However,
when doing so, you should recut the bevel at the top of
each piece and counter-sink all screws to ensure smooth,
flush mounting to the dasher.
Do you have a management,
operations or programming
question for iAIM?
Send it to [email protected].
15
Find the Creative ‘Hook’
to Market Your Facility
by Susan Snyder-Davis
I
t is not one marketing effort, but
many different marketing activities,
that will bring your facility the
attention you desire. The goal for
everything you try should be to make
sure each of your marketing efforts
includes a creative “hook.”
Anyone can send a press release,
but finding a unique “hook” will
increase the odds not only that the editor will run your release, but also that
the publication’s readers will read it.
Creative hooks can be useful information, a heart-warming feature angle or
an unusual news story, just to name a
few.
Your display ads need a hook, too.
It might be a very special coupon or
offer, or a promotion of all the special
features of your facility that would
entice moms.
Your direct-marketing efforts also
benefit from creative hooks — unique
or special allurements, focused and targeted offers, special events and any-
thing out of the ordinary that will draw
attention to your mailings. Getting
your mail to the right audience with
the right creative hook will increase
your odds of direct-marketing success.
Your Web site will also require one
or more creative hooks to draw people
in and keep them coming back. These
marketing elements could include
offering your Web audience useful
information, fun games and activities
for kids, and helpful services, along
with the essential items your site
requires.
You can be on the lookout for creative marketing hooks throughout your
marketing efforts, such as creating a
tagline for your facility that you can use
on your business cards, letterhead, Web
pages, direct marketing and advertising. Your tagline can be a short, clever,
catchy, descriptive line of copy that
defines your facility’s experience for
those who are mostly unfamiliar with
it, and reinforces it for those who
already know you.
Recommended Reading
• What’s the Big Idea? Creating and Capitalizing on the Best New
Management Thinking (Davenport, Prusak, Wilson)
• Creativity Inc.: Building an Inventive Organization (Mauzy, Harriman)
• Creativity at Work (DeGraff, Lawrence)
• Jump Start Your Brain, (Hall)
• Ideaship: How to Get Ideas Flowing in Your Workplace (Foster, Corby)
• Aha! 10 Ways to Free Your Creative Spirit and Find Your Great Ideas (Ayan)
• How to Get Ideas (Foster)
• Why Didn’t I Think of That? Think the Unthinkable and Achieve
Creative Greatness (McCoy)
• Thinkertoys (A Handbook of Business Creativity), (Michalko)
• Thunderbolt Thinking: A How-to Guide for Strategic Innovators,
Revised Edition (McGartland)
• Thinking Out of the Box: How to Market Your Company Into the Future
(Yohalem)
• Five Star Mind: Games and Puzzles to Stimulate Your Creativity &
Imagination (Wujec)
• Collaborative Creativity: Unleashing the Power of Shared Thinking
(Ricchiuto)
16
To create a creative hook for your
center, why not offer a free admission
pass when anyone purchases a new pair
of skates from your pro shop — plus,
offer to donate $1 to a worthy cause.
You could contact your local children’s
hospital or social service and let them
know that you want to work with
them, what it is you want to do and
that you want to promote it to your
local media. You could then distribute
press releases about your charitable
effort, also providing details about the
hospital or organization and its good
works. You could even ask to use the
organization’s media list for the distribution of your press releases. Now you
have created your hook, and it is tenfold more interesting — and more likely to receive coverage and attention —
than a general press release about your
skating center.
Don’t ignore one of the most
affordable and freshest sources of marketing ideas: children, or the child
within. A client recently told me that
he was looking for a creative name for
his business, and he asked his young
son what he might call it. He said his
son came up with something that was
volumes more fun, interesting and
memorable than his own ideas. Why
do we sometimes lack the unbounded
creative thinking of our children or of
our former childhood?
We have been programmed since
our youth by our schools, by former
employers and even by our own peers
to be cautious about our ideas and
thinking. Thinking creatively can be
much like salmon trying to swim
upstream. Our thinking has become
conservative, uptight and reserved. But
dramatic successes often require dramatic planning and risk taking.
Unleash your creativity in your
marketing planning and look for the
unique and thoughtful “hooks” that
will interest the media and entice your
customers.
Susan Snyder-Davis is the owner of Kids
Marketing Factory (www.kidsmarketing
factory.com).
2005
Click your way
successful career
to a
Why iAIM Online
Save on lodging costs
Take classes wherever you have
Internet access—24/7
Learn at your own pace
Take up to 12 months to complete
your program
Arena personnel are faced with increasing challenges in today’s
fast-paced, competitive environment. Managers, Operators and
Program Directors alike are required to assume additional roles
and responsibilities in order to make the business successful.
The Ice Arena Institute of Management offers online certification
programs for Arena Management, Operations and Programming
that equip professionals to meet these challenges.
What’s in it for you?
Work around your individual
schedule Complete coursework
when you have time
Learn from accomplished
faculty Interact with industry
leaders whose real-world experience
lends firsthand knowledge to the
subjects they teach
An exceptional
value!
Contact ISI today and
find out how iAIM
Online can help
you take your career
to the next level!
972.735.8800
www.skateisi.org
•
•
•
•
•
Become more valuable to your facility
Earn recognition for your skills
Gain valuable job security
Differentiate yourself from your peers and competition
Gain marketable skills
What’s in it for your employer?
•
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•
Improve organizational efficiency
Increase your employees’ productivity
Strengthen employees’ technical skills
Receive substantial insurance discounts
Increase profits
Education Foundation’s
FUNdraising Plans in Full Swing
by Lisa Fedick
N
ow that spring is in the air, the ISIA Education Foundation’s FUNdraising activities are once again in full
swing. Although not as relentless as our holiday colleagues with the bells and red buckets, we
are coming after YOU!
Since the annual ISI Conference
and Tradeshow in Vegas is the place to
be in May, the Foundation will be
offering two great activities during
this event, at which you can truly
enjoy contributing to our most worthy cause: raising funds for our
scholarship program.
The second annual ISIA Education Foundation Golf Tournament will be held on Memorial
Day, Monday, May 30, with a 1
p.m. tee-off at the beautiful
Sunset Vista Country Club.
Now who among us wouldn’t
welcome a legitimate excuse
to spend an extra day in
Vegas “on business”? Stellar
18
skills on the links are not a requirement for participation
in this event.
Although the best team always wins, we have ways to
“help” your game along. (OK, we will sell you a license to cheat,
but it’s all for the kids, and besides, the beverage cart will soothe
any guilty consciences.) Ladies, we need better representation
this year! Why are we allowing the guys to have all the fun?
And remember last year’s golfer goody bags sponsored by the
Zamboni Co. and Ferguson’s Center Ice Sports? Even if you
can’t join us for golf, please come out to the course for dinner;
transportation from the MGM will be provided.
If the formal golf is not on your radar screen, on Tuesday,
May 31, immediately following the president’s reception, we
are going to give you an hour to get comfortable before you
board the beverage-equipped buses for transportation to the
Scandia Fun Center, just off the strip. That’s right, we are
hosting the craziest mini-golf tournament Vegas has ever witnessed. Prizes, mulligans, side bets, anything goes and even
the most athletically challenged among us can putt.
If you can’t make it to Vegas, please consider one of
the many event sponsorship options or packages available.
For more information, please contact Lisa Fedick at
[email protected].
2005
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Goes to Vegas
by Lori Fairchild
L
as Vegas is known for its outstanding shows and acts, which
makes it a perfect location for
iACT, the 46th Annual Ice Arena Conference and Tradeshow. There won’t be
a show in town — or anywhere in the
world, for that matter — that can rival
this one. While some Vegas revelers
want to make sure their experiences do,
indeed, “stay in Vegas,” iACT participants will be eager to take theirs home
with them.
Industry insights
Year after year, ice arena professionals
flock to this event for its unequaled
classroom and on-ice workshops and
engaging presentations, not to mention
the best networking in the business.
This year’s event at the MGM
Grand begins on May 30 with iAIM
courses and certification exams, plus an
iAIM graduate reunion and cocktail
reception. Also scheduled for Monday
is the second annual ISIA Education
Foundation Golf Tournament, a
fundraiser with an emphasis on “fun.”
(For more information about the Foundation’s golf fundraisers during conference
week, see page 18.)
The conference kicks off the next
morning with a keynote address by
Ruby Newell-Legner, a former swim
coach and award-winning certified
speaking professional. (See her conference
tips on page 22.)
The next three days will be packed
with more than 30 diverse workshops
geared to all aspects of the ice arena
20
industry. Figure skating coaches won’t
want to miss renowned choreographer
and performer Jill Shipstad Thomas,
and hockey coaches are sure to benefit
from the perspective of 1980 Olympic
gold medalist, NHL player and professional scout Ken Morrow. A long and
impressive list of the industry’s top
experts will lead management, programming and operations programs,
covering a scope of topics from labor
regulations to refrigeration.
A brand new, comprehensive prepackaged ISI learn-to-skate program,
iSKATE, will be launched, offering
everything needed to begin a learn-toskate program, including posters, flyers and curriculum.
The industry’s premier tradeshow
opens on Wednesday and continues
through Thursday, featuring the latest
technical information and products
that arena owners, operators and
coaches require in their daily business.
For more information about iACT,
see the prospectus inserted in the center of this publication, or go to
www.skateisi.org and click on the iACT
logo. Early registration ends April 1.
The deadline for pre-registration is May
15. On-site registration will begin at
noon on May 29.
Fun and games
Anyone who’s attended an ISI Conference and Tradeshow knows that, while
the industry insights are invaluable,
this is an organization that does not
believe in all work and no play.
The president’s reception on Tues-
day and the closing party on Thursday
are always crowd-pleasers.
MGM Grand is a city unto itself,
providing a full range of dining, entertainment, gaming, shopping and spa
services. More than a dozen restaurants
cover the culinary gamut, from steak to
seafood, Japanese to Mexican. Celebrity chefs Emeril Lagasse and Wolfgang
Puck have namesake restaurants within
the hotel.
This year’s shows at the MGM
Grand include La Femme and Cirque
de Soleil’s KA. (Check for schedule
updates and reservation information at
www.mgmgrand.com.) Nightlife can be
mild or wild: there’s Zuri, the quiet
lounge, and Tabu, the “ultra” lounge
— and then there’s Studio 54, the
see-and-be-seen nightclub. The
hotel’s new “must-see” attraction is
The Lion Habitat, an enclosed,
three-level African Plains environment featuring a glass tunnel surrounded by lions.
Itching for a game of blackjack or a
turn at the roulette wheel? Or maybe
the slot machines are more your speed.
The MGM Grand’s 171,000-square-foot
casino has it all.
If you’re ready for some indulgent
relaxation, book a massage, a body
buff, a facial or a pedicure at the MGM
Grand Spa.
ISI has negotiated special, low hotel
rates for iACT participants. To reserve
your room at the MGM Grand at the
group rate of $129, call (877) 313-5757 or
(702) 891-7468 before April 26, and tell
the reservation desk you are with ISI.
2005
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ISI EDGE MARCH/APRIL 2005
21
Get the Most from
Your Conference Experience
by Ruby Newell-Legner, CSP
Want to get the most out of your conference? Take the following
steps to make your experience a positive and rewarding one.
a call, don’t start talking until you
are out of the room.
Before you go
• Take advantage of networking
opportunities. There is much to be
learned from your fellow professionals. A great way to get
your buddies to share their
new knowledge is to
ask: “What was the
best thing you
learned today?”
• Identify the burning issues for which you are seeking
answers. Think about specific challenges for which you are
looking for solutions. Your results will be abundant if you go
with a specific focus in mind.
• Study the conference agenda and workshop schedule.
Identify sessions that offer insight on those issues you identified in Step 1.
• Have a specific person in mind with whom you are going to
share your new knowledge when you return from the conference. Is there someone who had to cover for you so you could
attend? Offer that person a gift of education when you return.
The Training Lab in Maine has determined that you can have
90 percent retention on new material if you review your notes
with someone within seven days of attending the session.
Pack with a purpose
• Choose clothing that offers layers. Some meeting rooms will
fluctuate in temperature, and with a sweater or sweatshirt to
put on or take off you will be comfortable for whatever the
meeting room has to offer.
• Check the schedule for events that might require special attire.
Will there be a theme dance or a semiformal banquet?
• Bring plenty of business cards to share with your new contacts and to leave with exhibitors you want to follow up with
after the conference.
During the conference
• Create a “Keeper Page” where you can list your main ideas
from each session you attend. This helps you focus on specific
knowledge that you want to implement after the conference.
(This might also be the list that you share with your colleague
when you return to work.)
• Arrive at workshops early to choose a good seat and collect
handouts. If you anticipate a reason you may need to leave early,
sit near the back. If you know that you have to leave early, let the
speaker know so they won’t take it personally when you walk out.
• Either turn off your cell phone or put it in vibrate mode so
you don’t interrupt the session. If you need to step out to take
22
• Check
out the
tradeshow listings
and highlight those that
you are specifically interested in and visit those
vendors first, then
explore the rest of the
exhibit hall.
After the
conference
• Remember to share your
“Keeper Page” with your
colleague who held down
the fort in your absence.
• Send a personal thank-you to
anyone who supported your
attendance. They demonstrated
support for your professional development by investing in your education. It also improves your chances
of getting to go again next year!
• See you at the conference!
Ruby Newell-Legner will be presenting
the keynote address as well as a communication session at iACT (see
prospectus for details). To learn
more about Ruby, visit
www.RubySpeaks.com.
2005
COACHES’ CORNER
by Barb Yackel
ISI National Events Coordinator & Skating Program Director
As our daily planner pages flip
from days to weeks to months with
competitions, test sessions, ice
show preparations, summer scheduling and on and on and on, do
you ever wonder, GEEZ when will I
ever have time to get my nails done or
my car washed?
I know most of you don’t have
time to put your feet up and eat
bon-bons, but take a few minutes to
take this little quiz.
• Would you like to learn from Jill Shipstad how to
choreograph an Alpha program?
• Do you want to know more about iSKATE, ISI’s prepackaged learn-to-skate program?
• Wouldn’t it be fun to learn how to do a slap shot?
• Could you use some tips on filling out your endorsements perfectly?
• Do you need help identifying errors in the FS 9 dance
step sequence?
• Have you ever thought about hosting an ISI national
event?
• Do you want to learn what’s hot on ice?
If you answered affirmatively to several of these questions, then — QUICK! — send in your iACT registration,
book your flight, pack your bags and head for the other city
that never sleeps — Las Vegas! You will learn from the best
at the 2005 Ice Arena Conference and Tradeshow, May 31June 2 at the MGM Grand. I hope to see you all there!
In February our southern hosts did an outstanding job
at the 2005 Winter Classic, and those who traveled to Dallas had a “yippy-ky-o-ky-yea” weekend of fun.
Taylor, Mich. will be in-sync as teams arrive April 1-3
to experience the energy and excitement of ISI Synchronized Championships. Coaches in attendance will be treated to the expertise of Peggy MacDonald for a synchro clinic. Watch the ISI Web site for more info.
Then, before you know it, your planner page will say
May 1, which is the deadline for the 25th annual ISI World
Team Championship. This event will be an extravaganza to
remember. Make sure you are on track with entry forms
and have all of your skaters current on memberships and
tests. Check the Web site (www.skateisi.org) for entry forms
and exciting event information.
Don’t forget to mark your calendar for the ISI Adult
Championships, Sept. 16-18 at the brand new Fiesta Rancho casino, hotel and ice arena in Las Vegas. You can bet
the adults will be full of glitter and sparkle for this one!
And finally, our new Artistic Challenge event is slated
for November, location and date to be announced. Start
your creative minds working to choreograph those innovative spotlights and artistic and show numbers.
Now that your red marking pen has run dry from getting your planner up to date, you deserve a break. Take a
load off your feet and have a treat!
Where were you in 1981?
If you participated in the first
ISIA Recreational Team Championships in 1981 in San Diego,
please contact Patti Feeney at
[email protected] or (972) 735-8800
for news about a special anniversary
event at this year’s competition in southern California.
24
2005
Kid-Friendly Criticism
Part 2
by Jim Thompson
The second part of this series provides coaches with tools to give their
players “Kid-Friendly Criticism.”
Avoid non-teachable moments:
There are some moments when it’s
harder for people to hear and receive
criticism. The moment after your athlete finishes her routine is not the
time to give technical instruction.
There’s just too much emotional turmoil in some moments for any criticism — no matter how accurate, well
meaning, well founded or perfectly
delivered it is — to be heard. So con-
trol yourself; don’t even try to give criticism during non-teachable moments.
Wait for later when the skater is more
likely to be able to hear what you have
to say. Non-teachable moments are not
kid-friendly.
In private:
In general, it’s much easier for people to
take criticism in private rather than in
front of the whole world. A wise practice
is to praise in public, criticize in private.
Take great pains to deliver criticism to your athletes in private, where
they are more likely to be able to hear
it without having to deal
with embarrassment. This
can be a challenge during
the heat of a competition
when there isn’t the
opportunity to pull them
aside and have a quiet
conversation. But whenever possible, it’s worth the
effort. Criticism, to be kidfriendly, should be delivered in private where it’s
easier to hear.
Ask permission:
This tool works well with
all kids and can be an
especially powerful technique with certain kids.
Here, you simply ask if the
skater is open to hearing
your thoughts about how
she could perform better.
Most kids will say, “Sure.”
Now the dynamics are
changed. They have invited you in with your kidfriendly criticism, which
makes it easier to hear.
Sometimes a kid will
say, “No!” Then what?
Since you asked, you
need to honor her answer. I
recommend saying simply,
“OK. Let me know if you
change your mind.” Now,
as you turn to walk away,
what is going on in the
26
mind of the skater at this point? She is
curious! “What is Coach thinking of?”
This curiosity can work for you.
Often the child will come to you
later in the practice or the next day and
say, “OK, I’m ready to hear your suggestion.” Or you can ask at the next
practice session, “Are you open to hearing my idea about how to make you a
better competitor today?” Most of the
time the athlete will agree at this time.
And now the dynamics have changed
for the better.
Criticism “sand-wish”:
This is a simple (but not so easy) technique. Think of the criticism you
want to give your skater as a piece of
meat or cheese sandwiched between
two positives. For example, if you
have a player who needs to release the
puck out of his defensive end sooner,
you can simply tell him, “You need to
release the puck sooner!” However, by
putting this criticism into a sandwich
(positive, criticism, positive), you get
more mileage. “Your passes are very
accurate. Now you need to release the
puck sooner. Keep up the great work
backchecking!” Finally, rephrase your
criticism as a wish: “I wish you would
release the puck sooner!”
By “sand-wishing” the criticism
you have done two things. You’ve
reinforced two good habits of the athlete. We’ve all seen kids lose good
habits, and we want to reinforce them
so they keep and strengthen them.
You’ve also filled his E-tank by noticing what he does well. And you’ve
delivered the criticism in the form of
a wish for his improvement, which
makes it much easier for him to hear
without getting defensive.
Information v. control:
The way a coach gives directions to an
athlete can make a huge difference in
how receptive the athlete is to taking
the direction. Deborah Stipek’s wonderful book, Motivated Minds: Raising
Children to Love Learning, includes the
following story: “Last night I was driISI EDGE MARCH/APRIL
2005
ving while a friend gave me directions. Instead of ‘Get
over to the left lane,’ she said, ‘The left lane goes toward
Pasadena.’ It may seem like a trivial difference, but I realized I didn’t feel pressured or controlled when she put it
that way.”
One way of stressing the information component is
through use of “if-then” statements. Focusing again on our
player who is holding the puck for too long in the defensive
end rather than starting the transition quickly, you could
say, “You need to release the puck sooner,” which is heavy
with controlling — you are telling the athlete what to do.
Many athletes will not have a problem with this, but some
will tend to resist being told what to do, especially if it happens a lot.
On the other hand, you can stress the information
piece with an if-then statement: “If you release the puck
sooner, then you’ll give our offense a great advantage
with a quick counter-attack.” It’s a subtle difference, but
one that can keep an athlete in a receptive mode for criticism that will make him better.
Learning to deliver kid-friendly criticism can make a
huge difference to your players’ love of skating. It can also
contribute mightily to improved performance, because if
they are able to hear your criticism, they are going to be
more likely to take it to heart.
Jim Thompson is the founder and executive
director of Positive Coaching Alliance. To
learn more about the ISI-PCA Partnership, or to bring the advantages of Double-Goal Coaching to your community,
visit PositiveCoach.org or send e-mail to
[email protected].
If The Arena
Must Be Dry,
Call C.D.I.
Concepts & Designs is the premier supplier of Arid-Ice™
desiccant dehumidifiers. Equipped to reduce humidity levels,
eliminate indoor condensation and fog, prevent mold, reduce
refrigeration costs and improve indoor air quality, these
systems utilize natural gas, steam or electric reactivation.
We have provided equipment for over 300 skating surfaces
throughout North America from 500 to 45,000 SCFM.
For sales and equipment specifications,
call 248-344-7236.
“Keep it Dry With C.D.I.”
29235 Lorie Lane
P.O. Box 1013
Wixom, MI 48393-1013
Phone: 248-344-7236
Fax: 248-344-9401
contact: [email protected]
website: www.cdims.com
ETL-C, ETL and CE Rated
®
ETL International Mechanical Code Approval
ATTENTION
HOCKEY DIRECTORS
Pro-rated Membership
Fees effective
March 1 - August 31
Adults - $17
Youth - $13
For more information,
contact Kimberley Russelle
at 972-735-8800, ext 321 or
e-mail [email protected]
2005
27
25th Anniversary
WORLD TEAM CHAMPIONSHIPS
Send entry and fee to:
17120 N. Dallas Pkwy, Ste. 140
Dallas, TX 75248
Phone: 972-735-8800 • FAX 972-735-8815
Event
World Team Championships
Event information available
at www.skateisi.org
Team Entry Form
Location
Event Dates
Test Deadline
Southern CA
July 25-30, 2005
May 1, 2005
Entry Deadline
May 1, 2005
Please Print
Name of Team
ISI Team Registration #
Home Rink
Coach’s Name
Coach’s Address (Street, City, State, Zip)
Coach’s Professional ISI#
Coach’s Certification Level
Coach’s E-mail
We wish to enter: (IMPORTANT Use one (1) team entry form per team, per event. Please send team photo with entry.)





Synchronized Formation Compulsories
Synchronized Skating Compulsories
Synchronized Formation Team
Synchronized Skating Team
Synchronized Dance
Age Category: (select one)


Junior Youth
Youth










Family Spotlight
Production Team
Pattern Team
Kaleidoskate Team
Team Compulsories:________Level*
Jump & Spin 2-Person Teams
Team Surprise








Low (Pre-Alpha-Delta)
Med (Freestyle 1-3)
Int (Freestyle 4-5)
High (Freestyle 6-10)
Low (Pre-Alpha-Delta)
Med (Freestyle 1-3)
Int (Freestyle 4-5)
High (Freestyle 6-10)
Freestyle Synchro: ________Level*
*(indicate 1-10)
Senior Youth
Teen
Adult
Indicate any team member who has competed at or above the Novice level at any USFS National Championship within the last two years
Name
 **Age on
USFS 7/1/05
ISI #
Name
1
13
2
14
3
15
4
5
16
17
6
18
7
19
8
20
9
21
10
22
11
23
 **Age on
USFS
7/1/05

ISI #
24
12
* * Applies to Synchronized Teams only
Please list Crossover Skaters on separate sheet.
Entry Fees:
ENTRY DEADLINE: There will be no refunds. Memberships must be current through event. Expired Membership renewals must accompany this
entry application.
Team Entries $20.00 per member. Maximum $640 per team.
Team Surprise Entries $10.00 per member
Upon entering this competition, we hereby agree that any photographs or
video tapes taken of our team by ISI or authorized party, may be used
exclusively for any purpose by the ISI or any other use authorized by ISI.

I declare that the information above is true and that all skaters have current
individual membership with ISI, and I have notified all team members that
they skate at their own risk, and hereby release ISI, the host facilities, and
their officers, directors, officials and personnel from all liability.
ISIA Education Foundation Donation enclosed $
Total Enclosed: $ ____________ Make check payable to ISI
OFFICE USE ONLY
Date Rec’d. ________Check # ________Amount ____________
Coach’s Signature
 American Express
______________________________________
Card #
 MasterCard
 Discover
________________________________________________________
Cardholder (please print)
 Visa
_____________
Exp. Date
_______________________________________________________
Authorized Signature
Date
_________________________________________________________
Telephone Number & E-Mail Address (must be included)
Send entry and fee to:
17120 N. Dallas Pkwy, Ste. 140
Dallas, TX 75248
Phone: 972-735-8800 • FAX 972-735-8815
Event
World Team Championships
 MALE
25th Anniversary
WORLD TEAM CHAMPIONSHIPS
Individual Entry Form
Location
Event Dates
Test Deadline
Southern CA
July 25-30, 2005
May 1, 2005
Event information available at
www.skateisi.org
Entry Deadline
May 1, 2005
 FEMALE
Last Name
First Name
ISI Member #
Address
Exp. Date*
Birthdate
Age on 1st day of event
USFS Test Level
City
State/Province
Zip
Phone #
Country
Home Rink
E-mail address
INDIVIDUAL EVENTS
Pre-Alpha – Delta
PARTNER ENTRIES
Partner Name
Freestyle (1-10)






 Pre-Alpha - Delta Program
 Stroking
 Spotlight (choose 1)
 Character
 Dramatic
 Light Entertainment
Freestyle 1-10 Program
Footwork
Interpretive
Solo Compulsories
Artistic
Spotlight (choose 1)
 Character
 Dramatic
 Light Entertainment
 Surprise
INDICATE LEVEL
Pre-Alpha – Delta
 Surprise
 Couple
Level _____
 Dance
Level _____
 Pair
Level _____
(Check if applicable)
Solo Dance (1-10)
 Couple Spotlight Low
(Both Skaters Pre-Alpha-FS3)
Choose one:
 Char.  Dram.  Lt. Enter.

 Couple Spotlight High
(Either Skater FS4-FS10)




Partner ISI#
Partner age as of event
Figures (1-10)
 Figures
 Creative Figures
 Free Figures
Choose one:
 Char.  Dram.  Lt. Enter.
INDICATE LEVEL
(1-10)
Are you an active USFS member who has competed at or above the Novice level
at any USFS National Championship within the last two years?
INDICATE LEVEL
(1-10)
YES_________
Registration Fees are non-refundable ISI reserves the right to limit the number of entries
without notice.
I skate at this competition at my own risk and hereby release ISI, the host facility(ies), and their officers,
directors, officials and personnel from all liability. I declare that the home rink listed above is the true
rink/club/school that I wish to represent.
Upon entering this competition, I hereby agree that any photographs or video tapes taken of me, by ISI
or any authorized party, may be used exclusively for any purpose by the ISI or any other use authorized
by the ISI.
Skater Signature
Date
Parent/Guardian (if applicable)
Date
Instructor Signature
NOTES: *Memberships must be current through the event. Membership renewals may
accompany this entry form. All test and memberships must be registered with the
ISI Headquarters.
Fees and Payment (all amounts are US $)




First Event
Each Additional
Family Entry
Surprise Events
$65.00
$20.00
$108.00
$10.00
ENTRY FEES DOUBLED
AFTER ENTRY DEADLINE!
 ISIA Education Foundation Donation enclosed $__________
Membership fee enclosed  $10.00 Domestic
(for new/expired members to ISI)  $15.00 Foreign
Total enclosed
Date
Exp. Date
NO__________
(Covers all family members’ first entry; each additional entry $20.00 per person/ per event.)
I declare that the information above is true, that this skater’s test(s) is/are registered, that the skater is a
current individual member of the ISI, and is skating in the proper categories and levels, and that the home
rink listed above is correct.
Instructor Professional ISI#


 Free Dance (1-10) Level _____
INDICATE LEVEL
(1-10)
Special Skater (1-10)
Sim Mix
Certification Level
$ _______________ make check payable to ISI
Any changes to this original entry form will result in a Change
Fee of $25.00 per change/per skater.
ISI Use:
E-mail
Check # ____________Amount ____________Date Received__________
 American Express
______________________________________
Card #
 Visa
_____________
Exp. Date
_______________________________________________________
Authorized Signature
 MasterCard
 Discover
________________________________________________________
Cardholder (please print)
_________________________________________________________
Telephone Number & E-Mail Address (must be included)
CALENDAR
ISI-endorsed competitions & shows/exhibitions
(Deadline for the May/June issue of the EDGE: March 15)
COMPETITIONS
18-20
MARCH
4-6
5
5-6
5-6
5-6
5-6
5-6
5-6
5-6
11-13
12
12-13
18-20
Irmo, S.C.
Ice Land Palmetto Classic
District 5 Championships
Redwood City, Calif.
Ice OasisSpring Fling at
The Oasis
Ft. Washington, Md.
Tucker Road FSC
Skate Annapolis 2005
Highland Park, Ill.
Centennial Ice Arena
The Lucky Stars Open
Peoria, Ill.
Owens Center
Spring Thaw
Great Neck, N.Y.
Parkwood Ice Rink
Parkwood Annual ISI
Team Competition
Minneapolis
Parade Ice Garden
Blades of March
Van Nuys, Calif.
Iceland
2nd Annual ISI Open
Competition
Wasilla, Alaska
Brett Memorial Ice Arena
Iditarod Days Skatefest
Park Ridge, Ill.
Oakton Ice Arena
18th Annual Ice Breaker Classic
Pittsburgh
RMU Island Sports Center
2005 Shamrock Skate
Vancouver, Wash.
Mt. View Ice Arena
Sixth Annual ISI Open
Livonia, Mich.
Livonia Eddie Edgar
Livonia ISI Open
Competition 2005
18-20
20
7-8
21
28-29
3-4
3-5
17-19
1-3
1-3
2
2-3
9
9-10
17
24
Visit the ISI Web site:
skateisi.org
Taylor, Mich.
Taylor Sportsplex ISI
Synchronized Championships
Knoxville, Tenn.
Ice Chalet
36th Annual Mississippi Valley
District Competition
Overland Park, Kan.
Pepsi Ice Midwest
Oddessy
Morristown, N.J.
William G. Mennen
Sports Arena
Crystal Blades Annual
Team Competition
Crestwood, Ill.
Southwest Ice Arena
Spring Invitational
Saratoga Springs, N.Y.
Saratoga Springs FSC
8th Annual ISI Team
Competition
Franklin Park, Ill.
Park District of Franklin Park
Kickline Synchro
Acton, Mass.
Nashoba Valley Olympia
Nashoba Valley ISI Annual
Team Competition
San Mateo, Calif.
Ice Center San Mateo
April Ambush
NOVEMBER
1
Lakewood, Calif.
Glacial Gardens Skating Arena
2005 ISI Open Competition
Fairfax, Va.
Fairfax Ice Arena
Fairfax Ice Arena Annual ISI
Spring Competition
Acton, Mass.
Sharper Edge Skating School
8th Annual Skater’s Cup
San Diego
San Diego Ice Arena
San Diego Ice Arena ISI
Open Championships
JUNE
APRIL
22-23
30
Jefferson City, Mo.
Washington Park Ice Arena
12th Annual Capital
City Classic, District 9
Championships
Bensenville, Ill.
The Edge Ice Arena
District 8 Team Championships
Oxnard, Calif.
Oxnard Ice Skating Center
Bunny Hop Adult Open
Competition
26
28-7/1
Franklin Park, Ill.
Park District of Franklin Park
Summer Swelter
New York
Sky Rink @ Chelsea Piers
19th Annual Sky Rink ISI
Team Competition
Clearwater, Fla.
Sun Blades Ice Arena
19th Annual ISI Championships
Arlington, Texas
ICE at The Parks
Intra-Rink Summer Competition
New York
International Gay FS Union
Fabulous Cup
JULY
9-10
14-16
15-17
25-30
Evanston, Ill.
Robert Crown Center
28th Annual July Open
Honolulu
Ice Palace
2005 ISI Hawaiian Open
Decatur, Ala.
Point Mallard Ice Complex
2nd Annual Wind Rain or Shine
ISI Team Competition
Southern California
Disney Ice, Yorba Linda Ice
Palace, Paramount Iceland,
Glacial Garden Ice Arena
25th Anniversary ISI World
Team Championships
2005
CALENDAR
SEPTEMBER
16-18
Arlington, Texas
ICE at The Parks
2nd Annual ISI Open
Competition
APRIL
2-3
3
8-10
16
16-17
16-18
Las Vegas
Fiesta Rancho
ISI Adult Championships
19
NOVEMBER
22-23
13
Anaheim, Calif.
Glacial Garden Ice Arena
2005 ISI Open Competition
22-24
SHOWS &
EXHIBITIONS
29-5/1
MARCH
11-13
12
12-13
12-13
17-19
18-19
19-20
19-20
Jefferson City, Mo.
Washington Park Ice Arena
Wally’s One Hit Wonders 43rd
Annual Ice Show
Luverne, Minn.
Blue Mound Ice Arena
Annual Ice Show
St. Louis
Wayne Kennedy Rec Complex
29th Annual Ice Review
Hutchinson, Minn.
Hutchinson Civic Arena
25 Years of Stars
Trenton, Mich.
Kennedy Recreation Center
Trenton Jamboree on Ice
Joliet, Ill.
Inwood Ice Arena
Inwood Inferno
Dundee, Ill.
Polar Dome Ice Arena
26th Annual Ice Show Good Vibration
White Plains, N.Y.
Ebersole Ice Rink
End of Year Show - Rhythm of
the Night
2005
29-5/1
29-5/1
30
Stevens Point, Wis.
KB Willett Arena
Blades on Broadway
Acton, Mass.
Sharper Edge Skating School
Jimmy Fund Extravaganza
Southgate, Mich.
City of Southgate Civic Center
Ice Spectacular 2005 One Hit Wonders
Brentwood, Mo.
Brentwood Ice Arena
Main Street USA
Cottage Grove, Minn.
Cottage Grove Ice Arena
The Ice Princess Fantasy,
Liner of the Seas
Arlington, Texas
ICE at The Parks
Spring Fling
Stillwater, Minn.
St. Croix Valley Rec Center
2005 Spring Ice Show Lord of the Rinks
Park Ridge, Ill.
Oakton Ice Arena
Spectrum, Reflections of
Color…On Ice!
White Bear Lake, Minn.
White Bear Lake Sports Center
13th Annual Spring Fling
United Skates
Chicago
McFetridge Sports Center
TV Time - Live on Ice
Mount Clemens, Mich.
Mount Clemens Ice Arena
Fantasia on Ice
Mansfield, Mass.
Golden Blades FSC
In Search of the Golden Blade
11-15
13-15
13-15
20-22
31-6/2
6-8
6-8
7
Darien, Ill.
Darien Sportsplex
Skatestyles of the Rich
and Famous
Crestwood, Ill.
Southwest Ice Arena
Spring Ice Show
Northbrook, Ill.
Northbrook Sports Center
Northbrook on Ice
Geneva, Ill.
The Skate School
LLC @ Fox Valley
Spring Show
Las Vegas
MGM Grand
46th ISI International
Conference & Tradeshow
JUNE
3-4
5-6
17-19
18-19
28-7/1
MAY
6-7
Glenview, Ill.
Glenview Ice Center
32nd Annual Ice Show
Niles, Ill.
Niles Park District Iceland
Big Thunder Gulch,
An Old Western Adventure
Highland Park, Ill.
Centennial Ice Arena
Gliding the Globe
Wilmette, Ill.
Centennial Ice Rinks
Dancin’ Through The Decades
Orland Park, Ill.
Arctic Ice Arena
Arctic Ice Arena’s 5th Annual
Ice Show
Acton, Mass.
Nashoba Valley Olympia
Ice Magic
Downers Grove, Ill.
Downers Grove Ice Arena
Show Bizz
Bensenville, Ill.
The Edge Ice Arena
Annual Ice Show
New York
International Gay FS Union
Fabulous Cup
AUGUST
18
Arlington, Texas
ICE at The Parks
Summer Show
DECEMBER
9-10
18
San Francisco
Yerba Buena Ice Skating Center
Holidaze Ice Show
Arlington, Texas
ICE at The Parks
Holiday in The Park
31
will be held Thursday and Friday. Featured speakers from ISI and STAR will
present educational programs, while
Andy Deyo will open the conference as
the keynote speaker. The conference
dinner will be held Thursday night and
we hope to again secure one of the NFC
champion Green Bay Packer coaches to
join us for dinner. If anyone would like
information on the WIAMA Conference or becoming a member, check out
our new Web site at www.WIAMA.com
for more information.
Minnesota Ice Arena
Managers Association
(MIAMA)
Wisconsin Ice Arena
Management Association
by Don Chilson,
Second Vice President
by Tom Moriarty, President
The final agenda has been set for the
WIAMA 2005 Annual Spring Conference. The conference will be held at the
Wintergreen Resort in the Wisconsin
Dells April 20-22. A golf outing will
kick off the conference on Wednesday
afternoon, and educational sessions
Hockey season is in
full swing! Many arenas around the state
hosted holiday tournaments for boys’ and
girls’ high school
hockey teams, and
Tom Moriarty
many youth organizations held tournaments, too. That meant long hours
and lots of excitement in the arenas,
plus a chance to renew friendships
with visitors to our arenas.
In MIAMA news, Dean Mulso of
the Burnsville Ice Arena has taken
over the position of treasurer and
administrative assistant for our
organization. You can reach him via
e-mail at [email protected],
or call him at (651) 458-5190.
You can also reach many of our
arena members via our Web site at
rinkfinder.com. We are changing our
site to incorporate our newsletter,
and to offer the opportunity for
advertisers to place banner ads on
our site. We hope the revenue produced from these ads can be used for
educational purposes, not only for
our membership, but also for others
who contact us. The networking
most of us have experienced has
proved to be a valuable tool and one
of the highlights of our various conferences and seminars.
Our last board meeting was in
February at the Stillwater-St. Croix
Valley Recreation Center, a relatively
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32
2005
new facility with two sheets of ice
and a domed soccer field. We discussed the spring conference and
tradeshow, to be held in northern
Minnesota, most likely Duluth. We
also reviewed plans for the fall conference, to be held in September.
Russ Rose of the Buffalo Arena is
our representative to the ISI board.
Russ attended the ISI board meeting
in November and presented his
report during the February MIAMA
board meeting.
In addition, we reviewed the
arena candidates for the James Padgett Award, to be presented at our
spring conference in May. The Padgett Award is MIAMA’s most prestigious award, given to a member rink
each year for improvements, innovation in technologies, maintenance
and programs. It is always interesting
to review the new ideas presented,
and wonder, Why didn’t I ever think
of that? We have many creative folks
in our industry!
This brings to mind the retirement of two of our members: Bill
Olein of the Roseville Arena and Virgil Oldre of Victory Memorial Arena.
We wish them the very best, and
thank them for their years of service.
Indeed, our industry will be turning
over in the next decade as many of
us approach that point in our careers.
I know I’m looking for that arena in
Florida in the future!
Pete Carlson of the National
Sports Center and I have had contact
with Century College in the St. Paul
area, helping them format their curriculum to educate students in facility
management. As many of us realize,
today’s facilities are ever-changing
dynamos, and too often we lack
trained individuals to step in and run
these facilities. The safety requirements and managerial aspects are
demanding. We hope we can establish
a format that will not only encourage
students to consider a career in our
industry, but give them the tools
needed to be successful.
With another new year come the
challenges to keep our facilities and
programs up to date. MIAMA looks forward to working with ISI to bring more
skaters into our arenas through ISIsponsored skating programs. Thanks
for all you do! Practice safety!
Metropolitan Ice Rink
Managers Association
(MIRMA) ISI District 3
by Lisa Fedick, Secretary
MIRMA President Judith
Sniffen has been selected as the association’s
representative to the
ISI board of directors.
She joins fellow District 3 members Gerry
Hart, 2nd vice presi- Lisa Fedick
dent, and Richard
Arenella, District 3 representative.
The district is proud to have board
representation by these three outstanding individuals.
In response to the overwhelming
interest expressed by the membership at the October 2004 meeting,
MIRMA is in the planning process to
host a full iAIM educational program
within the district this summer.
MIRMA’s spring meeting will be
held on Tuesday, April 19 at a location to be determined. The focus of
the meeting will be to address some
of the major challenges facing all
Continued on page 34
2005
33
Continued from page 33
facets of our industry. The NHL lockout, diminishing network media coverage of figure skating and
high costs have made it even more challenging to
attract the entry-level skaters, our potential longterm customers. The continued success and expansion of girls’ hockey programs throughout the country also have taken a toll on many of our figure skating programs.
In response, District 3 will once again sponsor
the MIRMA Skate for Knowledge Competition Series,
which will culminate at the District 3 Championships April 9-10 at the Floyd Hall Arena in Little
Falls, N.J. To encourage skaters’ participation at their
home facilities throughout the year, every district
skater’s level of participation and placements in all
ISI-endorsed Skate for Knowledge Competition Series
events will be tracked. Scholarship winners will be
named based on both the quality and quantity of
their participation, both of which require significant
practice and lesson time. At the completion of the
2005 series, MIRMA expects to once again distribute
the full compliment of $4,500 in scholarship awards.
With ice time in our area at such a premium,
instructors are encouraged to take advantage of the
ISI video testing program for FS 8-10 tests. The process
is simple, quick and easy. The test form and instructions can be downloaded at www.skateisi.org.
We’re looking forward to seeing all of you in
Vegas at the annual ISI Conference and Tradeshow
and the ISIA Education Foundation golf outings!
34
2005
Facility Management Corporation
Putting Quality, Affordable Recreation on Ice!
Feasibility & Design
Vending & Food Services
Marketing & Programming
Consulting & Planning
Management & Operations
(781) 982-8166
WWW.FMCARENAS.COM
COACHING POSITIONS AVAILABLE
JOIN OUR TEAM!
FMC operates skating arenas throughout Massachusetts and
is dedicated to providing affordable, quality community recreation to the skating community.
If you have experience with ice arena operations and are
looking to further your career, please send your resume and
a cover letter describing your career interests to:
Human Resources Department
Facility Management Corporation
Post Office Box 93, Rockland, MA 02370
781-982-8166 phone ~ 781-982-9252 fax
e-mail: [email protected]
Bay State Blades is a division of Facility Management
providing group lessons for all ages and abilities. Whether
it’s Tiny Blades for children ages 2.5 through 5, Learnto-Skate for ages six and up or Golden Edges there’s a
class for everyone. Classes are offered at all 16 arenas
managed by Facility Management throughout the state of
Massachusetts. This year Bay State Blades taught well
over 7,000 participants the basic skills necessary to enjoy recreational skating or enter into a youth hockey or
figure skating program. BSB has current openings for
skating directors and instructors.
Camp Ice, a full day camp that runs during April school
vacation and throughout the summer, is also offered
through Bay State Blades at seven of its locations. Camp
serves children ages 6-12, and features ice skating that
is incorporated into a complete day camp program. Camp
Ice is looking for camp directors and counselors for it’s
up coming season.
BSB is also looking for office staff for it’s corporate
headquarters lcated in
Norwell, MA.
Interested parties
should email their resumes
to
[email protected]
or call 781-871-7681.
Judges Pass Update Test
Lynn Thomas Alberi
Yvonne Allen
Shawne Amrock
Marjorie Barnes
Lora Barreto
Michelle Bever
Kristen Bilotta
Jennifer Blue
Juanita Brook
Rachel Bruemmer
Lilli Lovett Buell
Tammy Bumgarner
Dawn Nardini Callahan
Ruth Canterbury
Melody Carper
Elizabeth Chestnut
Deborah Cobb
Lyssa Cobb
Rebecca Cockburn
Jamie Cook
Andrea Crisso
Diane Dailing
Tracey Damigella
Sue Ann Del Vicario
Lisa DiBattista
Sarah Dickinson
Debbie Dodge-Howe
Stephanie Doell
Margaret Drury
Denise Dublinski
Woodbridge Community Center
Woodbridge, New Jersey
The Edge Ice Arena
Littleton, Colorado
Laura Edney
Holly Eisenhour
Bethany Everhart
Amy Fankhauser
Brenda Farmer Farkas
Lisa Fedick
Michelle Feiten
Therese Feld
Christine Ferguson
Claudine Ferrara
Diana Fuentes
Laura Galeski
Kristen Benyo Gerard
Alice Gibbs-Jones
Kirsten Gilbert
Danielle Goaley
Arline Goralick
Priscilla Hall
Jean Hamilton
Margaret Anne Harden
Charlene Hasha
Therese Hayes
Corinne Raile Heilbrunn
Darci Hemesath
Jolene Henning
Brigitte Hoke
Cindy Jensen
Jennifer Kaszubski
Cynthia Kauffman-Marshall
Alana Kelton
Architecture
Conceptual Design
Spectator Sight-Line Analysis
Accessibility Requirements
Construction Documents
Construction Administration
Models / Renderings
Food Service Design
Interior Design
Full Service M/E/P Engineering
Planning
Site Selection
Program Analysis
Feasibility Analysis
Site Design
Planning & Zoning Approval
M+O+A
ARCHITECTURAL PARTNERSHIP
Colorado Avalanche NHL
Training Facility
Denver, Colorado
36
ARCHITECTURE
PLANNING
INTERIOR DESIGN
1900 WAZEE STREET, SUITE 100, DENVER, CO 80202
WWW.MOAARCH.COM
308-1
1190
PHONE: 303-3
Sally Knoll
Ginger Krueger
Stacie Kuglin
Suzanne Laki
Cary Landt
Avegail Lavaty
Heather Lawless
Page Lipe
Igor Lisovsky
Melissa Lockwood
Christina Lorenz
Megan MacLeod
Michelle Marella
Rebecca McDonnell
Renee Mennes
Stefanie Merritt-DeSimone
Erika Meyer
Sarah Mohr
Laura Moore
Bibi Moritz
Sharon Mulligan
Michelle Larson Munion
Peggy Nelson
Debbie Newgard
Heather Nichols
James Owen
Loree Parker
Craig Perry
Terri Perry
Camille Pinotti
Nancy Pirwitz
Tina Pluta-Nemeh
Megan Pritts
Stephanie Pusch
Stacy Radford
Beth Randall
Calle Ratkovich
Sally Rech
Libby Rhoads
Jessica Richards
Cindy Roth
Jennifer Sallade
Janel Seliga-Wamboldt
Ben Shroats-Sit
Stephanie Skrzypek
Daphne Solis
Deana Sroka
Kathy Stano
Danielle Steele
Elizabeth Straatmann
Jerry Swinnea
Mary Tilstra
Laurel Torrey
Alice Triplett
Fran Trudeau
Laurie Davis Valiga
Marlene Van Dusen
Bonnie Walker
Hiedi Walsh
Patricia Wilson
Christine Wilson-Brinton
Jill Winegar
Robyn Winke
Gregory Wittrock
Susan Wolk
Tiffany Wright
Suzette Zazzarino
Madeleine Zillmer
Update test results received
after publication deadline
will appear in the next issue
of ISI EDGE.
ADVERTISER INDEX
Athletica Inc./Crystaplex . . . . . . . . . . . . . . . . . . . . . . . .11
Becker Arena Products . . . . . . . . . . . . . . . . . . . . . . . . .34
Bonestroo & Associates . . . . . . . . . . . . . . . . . . . . . . . . .33
Canlan Ice Sports . . . . . . . . . . . . . . . . . . . . . . . . . . . . .19
Cimco-Lewis Refrigeration . . . . . . . . . . . . . . . . . . . . . .40
Classifieds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .37
Concepts & Designs MS . . . . . . . . . . . . . . . . . . . . . . . .27
Facility Management Corp . . . . . . . . . . . . . . . . . . . . . .35
Frontline Solutions Inc . . . . . . . . . . . . . . . . . . . . . . . . .32
Goldner Associates Inc . . . . . . . . . . . . . . . . . . . . . . . . .24
Heartland Agency . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23
K&K Insurance Group Inc . . . . . . . . . . . . . . . . . . . . . . . .2
Lake Placid Rental Skates . . . . . . . . . . . . . . . . . . . . . . . .9
M+O+A . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36
Maximum Solutions Inc . . . . . . . . . . . . . . . . . . . . . . . .34
Mondo USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .39
Pace/Commercial Refrigeration . . . . . . . . . . . . . . . . . . . .5
Rice Specialty Risk . . . . . . . . . . . . . . . . . . . . . . . . . . . .25
Richardson Group, The . . . . . . . . . . . . . . . . . . . . . . . . .13
SP-Teri Co . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .18
VSC Sports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .32
Zamboni . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7
2005
CLASSIFIED
ADVERTISING
Figure Skating Instructors
Houston, Texas. Candidates must be experienced in ISI/USFS, and willing to teach all ages
and abilities. Professional, enthusiastic, hardworking, team player. Must possess excellent
customer/student
communication
skills.
Continuous new clientele for successful
instructor to develop. Contact Randy Branca at
(713) 621-1500 or [email protected].
Instructors
Skatetown in Roseville, Calif. seeks enthusiastic
team players who are knowledgeable and supportive of the ISI program to teach group and private
lessons. Candidates must have excellent customer
service and communication skills, and be comfortable working with all ages and abilities. Send
résumé and references to Carrie Clarke, skating
director, at [email protected] or
fax to (916) 783-9235.
Advertise in ISI’s
EDGE magazine
and put your
message in front
of the largest
Synchronized Skating &
Figure Skating Coaches
The Aerodrome Ice Skating Complex offers a beautiful suburban location, large ISI skating school,
competitive U.S. Figure Skating club and five synchronized skating teams. Send résumé to Andrew
Foland, c/o Aerodrome, 8220 Willow Place N.,
Houston, TX 77070; fax: (281) 897-0210, e-mail:
[email protected].
member-based
organization in the
ice arena industry.
ISI readers are professional
decision-makers who count
on the EDGE to provide
news and information that
might not be found in other
media.
Place your ad in the
EDGE and Get Noticed!
Free Classified Advertising
for ISI Members!
ISI facility and professional members are
entitled to FREE classified listings (excluding retail products and services) up to 50
words. Call Carol Jackson at (972) 7358800, fax to (972) 735-8815 or send e-mail
to [email protected]. The deadline for
the next issue of the EDGE is March 15.
2005
Reserve your ad space today
and we’ll show you how to receive
special discounts!
Call Carol Jackson at 972.735.8800
or e-mail at [email protected]
37
AND
ANOTHER
T HING ...
by Peter Martell
ISI Executive Director
W
ith 2004 in the record
books, I am sure there are
many reasons for some to
celebrate. The presidential campaign
is over, the economy appears to have
turned the corner, the stock market is
headed toward recovery, employment
is increasing steadily and, most
recently, a five-year drought has
ended in California and many parts of
the West.
In recent conversations with a
number of arena owners and operators across the country, I am also hearing, for the first time in several years,
encouraging reports about business
over the recent holiday period and
into the new year. If this is accurate
and holds up throughout the winter
season, it will be welcome news.
However, even if there appears to
be an increase in business, we cannot
afford to rest in our efforts to attract
new skaters into our facilities. As was
made abundantly clear in last issue’s
feature (“Challenges and Forecast: An
Ice Arena Industry Roundtable”), the
No. 1 challenge facing the ice skating
industry is increased competition from
the various forms of recreation and
entertainment available to the general
public today. We must continue to
explore every conceivable means of
promoting ice skating and its related
sports to newcomers, both youth and
adult. Even in hockey hotbeds like
Michigan, Massachusetts and Minnesota, if we do not constantly attract
new players, participant numbers will
diminish over time due to an aging
population and increasing number of
alternative activities.
Accordingly, last month ISI President Jim Lange took the first step to initiate a collaborative effort to identify the
challenges facing our industry and determine a course of action to address them
by organizing a meeting of the related
“stakeholders.” Invited to the industry
summit meeting in Chicago was a crosssection of interested parties including
the International Hockey Industries
Association, PSA, STAR, U.S. Figure Skating, USA Hockey, U.S. Speedskating, a
number of arena owner/operators and
several builder/suppliers to the trade.
Included on the agenda were such
topics as:
• State of the ice arena industry
and its related sports
• Roles and relationships between
facilities and their user groups
• Strategies to stimulate growth
and participation
• The rising cost of arena construction and operation
• Public perception of ice-related
sports
• Future opportunities for collaboration
The industry summit meeting was a
landmark event that gave all parties a
chance to put differences aside and heads
together to map out an action plan that
makes sense for everyone. It is imperative
that we continue these efforts if we are to
succeed in increasing interest, participation and business for all involved, which,
after all, should be our common goal.
ISI’s 2005 Calendar of Events
Winter Classic
February 18-20, 2005, Dallas TX, Dr Pepper StarCenter/Farmers Branch
Synchronized Championships
April 1-3, 2005, Taylor Sportsplex, Taylor, Michigan
25th Anniversary World Recreational Team Championships
July 25-30, 2005, Southern California
Adult Championships
September 16-18, 2005, Las Vegas, Nevada
NEW EVENT! Artistic Challenge
November, 2005–Check ISI Web site later this winter for more details
Download registration forms at www.skateisi.org or call us for
more information at 972.735.8800.
38
There’s no doubt—the #1 reason
people quit a sport is because
they no longer find it fun. ISI
skating events are designed to
encourage skaters of all ages
and abilities to keep skating
for the fun of it.
ISI events are held in exciting
locations around the country
giving skaters the chance
to visit interesting places while
they compete against other
skaters from around
the world.
Sign your skaters up today
and discover how ISI events
can help you
fuel their love
of the sport!
2005
LONG-LASTING
STRONACH ARENA
“We get 2,500 people per week and
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The colors we chose compliment our entire facility very well.
I am very happy with the results!!”
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MARCH/APRIL 2005 - Ice Skating Institute

Transcription

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