Let`s Eat!

Let’s Eat!
University Housing Dining Services
Mobile App
Introduction
Kathryn Courtney
Assistant Director, Systems Development and Support
University of Illinois at Urbana-Champaign
UNIVERSITY HOUSING
Phone: (217) 244-7055
[email protected]|www.housing.illinois.edu
Introductions
Kirsten Ruby
Associate Director, Communications and Marketing
University of Illinois at Urbana-Champaign
UNIVERSITY HOUSING
Phone: (217) 244-8058
[email protected]|www.housing.illinois.edu
About You
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Web Developers
Communicators
Content Experts
Technical Experts
About University of Illinois
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On-campus enrollment: 45,000
Big Ten Conference
13 Nobel Laureates
21 Pulitzer Prize Winners
About University Housing
• First-year live-on requirement
• 10,000 on-campus students in halls and
apartments
• 650 full-time staff
• 1,500 student staff
• Annual budget $100 million
• 3 million square feet of facilities
About University Housing
• 8,500 students in 23 undergraduate
residence halls
• 700 students in 2 graduate/upper-division
halls
• 1,150 apartments on campus
• 6 dining halls and Illini Union Ballroom
• Catering and conferences
University Housing Dining Services
• All-you-care-to-eat meals and a la carte
locations
• 7 am-2 am across campus
• 85,000 meals per day
• 3 million meals a year
• Mandatory meal plan for undergrad halls
University Housing Dining Services
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Breakfast, lunch, dinner, after dark
A la carte grab and go
9 specialty restaurants
Theme meals and special events
Dine at any location
Dining Locations
Sample Menu
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Breakfast
Whole Fruits: Grapefruit Halves, Cantaloupe Wedge
Entrees : Scrambled Eggs, Hard Cooked Eggs,
Cream of Wheat, Bacon, Oatmeal, Veggie Sausage Patty, Blueberry Pancakes
Breads: Glazed
Donut
Starches : Hash Brown Potato Patties
Desserts : Assorted Danishes >> view EatSmart info
Lunch •
Entrees : Honey Dijon Chicken, Pepperoni Roll, All-Beef Hot Dog, Vegetable Chow
Mein
Soups : Chili, Miso Soup
Salads : Hummus , Tabbouleh Salad, Smoked Turkey Salad, Dang Cold
Noodle Salad
Vegetables : Peas and Pearl Onions
Starches : Waffle Fries, White Rice
Desserts
: Vanilla Pudding, Jell-O, Chocolate Chunk Cookie >> view EatSmart info
Dinner •
Beverages : Swamp Water
Entrees : Shrimp and Grits, Blackened Chicken, Red Beans with Andouille
Sausage
Appetizers & Sides: Crab Cakes
Soups : Chicken Gumbo w/Andouille Sausage
Soup
Breads: Garlic & Cheddar Biscuit, Pecan Twirl Rolls
Vegetables : Vegan Maque Choux
Starches : White Rice, Vegetarian Jambalaya >> view EatSmart info
Online Experience
The Need
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Google analytics of website visits
Mobile phone use
Complex menus and hours
Service-driven mission
Occupancy and convenience
Let’s Create an App!
• Location based
• Nearest dining hall
• Nearest open dining hall and what it’s
serving (map-based)
• What all halls are serving, now and in the
future
• How many meals and credits do I have?
• Social media integration
Dream Features
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Tips, photos of entrances, wait times
“Ads”: Housing Sign-Up
Promotions, coupons, contests
Feedback from app
iOS and Android versions
Accurate and timely
Track metrics online
Favorites, filters, and search
Enter AITS
• Mobile Development Day
• iOS instructional course
• AITS Mobile Exploration Project
o Evaluate multiple platforms and products
o Design and implement mobile applications
Architecture Overview
Cbord
Vendor
Database
SSIS
Housing
MobileApp
Database
Mobile-Enabled Website
Cons
Pros
• Apps run on any device
• HTML5 doesn’t currently
support all device features
• One set of source code
• Can’t leverage all operating
• You control deployment
system features
• No 3rd party reviews required
• Can’t store data, such as
• Less need for platformsettings and favorites
specific expertise
Hybrid Apps
(aka “Write Once, Run Anywhere” (WORA))
Pros
Cons
• WORA frameworks generate • Extra layers of generated
apps for any O/S
code that enable apps to
work on multiple platforms,
• Don’t have to maintain
can slow performance
separate sets of source code
Native Apps
Pros
• Access to all device features
and O/S capabilities
• No generated code layers,
unlike frameworks
• Improves chances of Apple’s
acceptance
Cons
• Separate source code and
languages for each O/S
• Changes must be duplicated
and tested across all O/S
• Separate developer resource
for each O/S
Design Standards
Android Design Standards
iOS Design Standards
Illinois Identity Standards
Version 1.0
• Menus, hours, map, filters and allergens
2.0
• Added nutritional information
• Added MyDining
Take a Look
• www.housing.illinois.edu/app
iOS
Android
iOS
Android
iOS
Android
iOS
Android
iOS
Android
iOS
Android
iOS
Android
iOS
Android
iOS
Android
Promotion
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Social media
Posters, digital signage
Info tables
Nutrition fair (show us yours!)
Weekly email to residents
Housing “power users” on staff
YouTube video
Feedback
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Check balances
Nutritional information
Full ingredients list
Stay logged in
Add extra credits
Track calories
Mobile App Usage
• Spring 2013 - 1,700 unique users per day
• Fall 2013 - 3,600 unique users per day
• 3,774 Android downloads
• 13,689 Total iOS downloads
• 4,864 Version 2.2 downloads
Website Usage
• 7 of 10 most viewed pages still dining related
• Traffic down ~30%
• September 2011
– 525,000 page views, 120,000 dining related
• September 2013
– 433,000 page views, 79,000 dining related
Browser Usage
Device Usage
What’s Next?
• Version 3.0 +
– Search
– Favorites
• A More Mobile-Friendly Housing Website
Another Option
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Guidebook
Free and paid versions
UI Move-in
Parapro training
Gears
Guidebook
UI Move-In
UI Move-In
Parapro Training
Questions?
• Thank you!