A Marketing Dream Come True for Small Businesses

Transcription

A Marketing Dream Come True for Small Businesses
A Marketing Dream Come True
for Small Businesses...
Who Can You Expect to Reach by Partnering with
The DIVA Zone™/Swagger Zone™ properties?
Vital Statistic: 80% of all purchases are
made or influenced by women (CNN)
A Snapshot of The DIVA Zone /Swagger Zone Magazine’s
Subscriber Base / Readership Audience
Current Subscriber Base – 6,200 and
growing daily
Current Readership – 18,200 and growing daily
Ethnicities
Lifestyles
Ages
General Hobbies / Interests
The DIVA Zone / Swagger Zone’s Daily
Dose E-Blast – 14,400
opt-in Subscribers reading Monday-Friday at 8am est.
Annual Household Incomes
The DIVA Zone/Swagger Zone Websites – Our websites each
receive over 3,500 unique visits each
week. Our Home, Events,
Subscribe and Contact Pages receive
the most visits on all sites.
With new sexy events each quarter, we
actively generate visitors to our website
entities.
82% African American Women
11% African American Men
4% Latino Women
2% Caucasian Women
1% Other
82% Ages 30-45
7% Ages 18-29
11% Ages 46 and older
4% Earn 100k or more
13% Earn 70 – 99K
61% Earn 50-69K
19% Earn 35 – 49K
3% Earn Less than 35K
86% Own Home
14% Rent
13% Invest in Real Estate
36% Invest in other financial ventures
(401k, stocks, bonds, annuities, etc.)
Arts & Entertainment, Fine Dining,
Museums, Movies, Watching Television,
Sewing, Cooking, Swimming, Traveling,
Singing,
Dancing, Church Affiliations, Concerts,
Reading, Writing, Shopping for Clothes
and Home Furnishings, Full Service
Spas, Hair, Make-up, Fashion and
Beauty Trends, Social Networking, Cars,
Sports, Fishing, Physical Fitness, etc.
Levels of Education
8%
78%
9%
4%
1%
Advanced Degree
Undergraduate Degree
Some College
High School Diploma
GED / Trade Education
The DIVA Zone™ has the perfect marketing solution for companies who
desire to REACH, TOUCH and IMPACT their prospective clients…
We offer companies the opportunity to touch our audience in the following effective manners…
• Via Our Heavily Visited Websites…
www.divazonemagazine.com,
www.theswaggerzone.com ,
www.100divasinbusiness.com
• Via Our Daily Electronic Newsletter (The DIVA/Swagger Zone’s™
Daily Dose) Reaching Over 14,000
National Opt-in Subscribers…each
weekday at 8am est.
• Via Our Quarterly Nationally
Circulated Flip-Side Publication…
The DIVA Zone / Swagger Zone™
Magazines (with subscribers in 24
major markets and growing!)
• Via Our Wonderful, Warm and
Heavily Attended Events (4 Major
Annual Events and Over a Dozen
2
Networking Soirees Around the
Country)
•
•
Via Real DIVA Talk™ TV and Real
DIVA Talk™ Radio –Our Engaging,
Professionally Produced Online
Media Entities Reaching the Nation!
Via Our Two Thriving Business
Associations…100 DIVAs in Business™ and 100 Business Men
with Swagger™…with members in
over 20 major markets and growing
daily!
We invite you to go into every market
where we have presence or focus on
the areas (regions) of your choice…We
are HERE to SERVE YOU!
www.divazonemagazine.com
The DIVA Zone/Swagger Zone™
Magazine
Offers
Well-Balanced
Substance for
the Mind, Body
and Soul!
www.100divasinbusiness.com
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Event Marketing at its FINEST…
The DIVA Zone™ Strategically Brings Your Product, Service or Artistry to LIFE With Our Audience!
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www.theswaggerzone.com
When DIVA Meets Swagger™…
Sexy, Sophisticated and Purposeful Gatherings for Men and Women
www.divazonemagazine.com
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National, Chapter Based, Structured,
Instructional, Lucrative Networking Groups…
For a small monthly fee of $20, members are able
to attend CATEGORY EXCLUSIVE interchangeable meetings and groups throughout the US
with approval from The DIVA Zone Enterprises™
(DZE) Corporate Office and Chapter Leader in
the desired area of visitation. A total of 44 areas
will be launched by Summer of 2012.
The DZE Power
Networking
Zone™
The following areas will be launched in
Spring/Summer of 2011:
(New Jersey, New York, Detroit, MI,
Central Virginia, Houston and Dallas TX).
Other areas of concentration:
Chicago, NC, SC, Tampa, Miami, Jacksonville, Atlanta, Los Angeles,
Maryland, DC, CT, Boston, Minnesota, Kentucky)
Themes for Meetings will change with trademarked,
signature event concepts…
The DIVA Zone’s Creative Café™, Cheescake, Chai
and Chat™, Live, Laugh, Love Series™. Each
event will be completely structured, monitored,
moderated, formal introductions will be made
based on member objectives and goals, referrals will be exchanged, leads will be generated
and relationships will be built.
Each chapter must have a minimum of 25
members with a maximum of 150. Individual
chapters are not allowed to grow beyond 150.
There will only be ONE professional service allowed per chapter…(ie., marketing, webmaster,
fashion designer, etc. ) Exceptions will be made
with professions with several sub categories. The
DIVA Zone Enterprises™ approves all membership.
If you are a woman in business in need of:
3
a loyal customer base
3
support and mentorship
3
encouragement and inspiration
3
business advice and marketing education
3
networking (local, regional and national)
3
sales leads
An Exclusive Women In Business Sorority
3
referrals
3
affordable advertising and public relations
“Creating Powerful Relationships and Lucrative
Business Networks for Women”
3
website, magazine and event marketing/promotions
3
AND you have very little money to promote your business…
TM
LOOK NO FURTHER! Introducing 100 DIVAs in Business™…
The missing link between your business challenges and viable solutions
Ask about our
DIAMOND
Package
$150 per month!
Introductory Membership Packages start as low as only $25 per month!
866-350-1150 - www.100divasinbusiness.com
A subsidiary of The DIVA Zone™ Enterprises LLC
Bronze - $25
$50 per month
Silver
Silver--$50
$75per
permonth
month
$75 per
Gold - $100
permonth
month
Platinum
Platinum--$100
$125per
permonth
month
•
Text only print listing in 4 issues of magazine
•
Text and logo listing in 4 issues of magazine
•
Text and logo listing in 4 issues of magazine
•
Full Color Business Card listing in 4 issues of magazine
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Text only listing on all three websites for 12 months
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Text and logo listing on all three websites with hyperlink
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Text and logo listing on all three websites with hyperlink
•
Full Color Medium Banner Ad on all three websites with
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(divazonemagazine.com, theswaggerzone.com and
to your website for 12 months (divazonemagazine.com,
to your website for 12 months (divazonemagazine.com,
100divasinbusiness.com)
theswaggerzone.com and 100divasinbusiness.com)
theswaggerzone.com and 100divasinbusiness.com)
4 complimentary Educational Seminars via TeleChat
•
Conference, Webinars or physical meetings over the year
•
Inclusion in 5 Daily Dose E-Blasts to advertise your services
•
networking soirees
•
DIVA Zone™ Events
•
fellow Sorors across the country
•
Event Bag Sponsorship at two of our annual events or
•
•
the week off right!
Event Bag Sponsorship at two of our annual events or
•
50% discount on event admission and vendor opportunities
•
Preferred discounts to patronize and cross promote with your
•
15 Minute Monday Morning Motivation Power Calls to start
Inclusion in 25 Daily Dose E-Blasts to advertise your services
or events
•
Event Bag Sponsorship at two of our annual events or
networking soirees
•
Complimentary event admission and $25 vendor opportunities
for all DIVA Zone™ Events
•
fellow Sorors across the country
15 Minute Monday Morning Motivation Power Calls to start
12 complimentary Educational Seminars via Tele Chat
Conference, Webinars or physical meetings over the year
•
for all DIVA Zone™ Events
Preferred discounts to patronize and cross promote with your
the week off right!
Inclusion in 15 Daily Dose E-Blasts to advertise your services
networking soirees
Discounted event admission and vendor opportunities for all
fellow Sorors across the country
15 Minute Monday Morning Motivation Power Calls to start
com, theswaggerzone.com and 100divasinbusiness.com)
•
or events
DIVA Zone™ Events
Preferred discounts to patronize and cross promote with your
8 complimentary Educational Seminars via TeleChat
Conference, Webinars or physical meetings over the year
•
networking soirees
Discounted event admission and vendor opportunities for all
•
Inclusion in 10 Daily Dose E-Blasts to advertise your services
or events
Event Bag Sponsorship at one of our annual events or
•
•
Conference, Webinars or physical meetings over the year
•
or events
•
6 complimentary Educational Seminars via TeleChat
hyperlink to your website for 12 months (divazonemagazine.
Complimentary Full Page Ad placed in three digital issues of
the DIVA Zone™ Magazine
•
the week off right!
Complimentary Sponsorship of Real DIVA Talk™ TV and Real
DIVA Talk™ Radio
•
Preferred discounts to patronize and cross promote with your
fellow Sorors across the country
•
If you are a brother in business in need of:
ÞÞ
a loyal customer base
ÞÞ
business support and mentorship
ÞÞ
motivation from successful entrepreneurs
ÞÞ
business advice and marketing education
ÞÞ
networking (local, regional and national)
ÞÞ
sales leads
ÞÞ
referrals
ÞÞ
affordable advertising and public relations
ÞÞ
website, magazine and event marketing/promotions
ÞÞ
AND you have very little money to promote your business…
15 Minute Monday Morning Motivation Power Calls to start
the week off right!
A Savvy and Exclusive Fraternity for Brothers in Business
“Creating Powerful Relationships and
Lucrative Business Networks for Men”
LOOK NO FURTHER! Introducing 100 Business Men with Swagger™
The missing link between your business challenges and viable solutions
Introductory Membership Packages start as low as only $25 per month!
866-350-1150 - www.100businessmenswagger.com
A subsidiary of The DIVA Zone™ Enterprises LLC
www.100divasinbusiness.com
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Real DIVA
Talk TV
™
REAL DIVA TALK TV™ (and Radio) invites our
clients to participate in one of our monthly themed
shows to fulfill the following purposes…to enlighten
our audience, attract perpetual viewership, increase
readership and ultimately create more awareness
of your brand! Complimentary show appearances
are always extended to our Platinum and Diamond
Business Association Members (100 DIVAs in Business™/100 Business Men with Swagger™) to be our
guests as we introduce their products, services, give
them sponsorship of the shows and create commercials (stills with voiceovers) in the midst of the shows.
For Non-Members, sponsorship appearances may be
purchased and inclusive of the following: a 30 min.
exclusive interview, and a 60 second commercial (still
image with professional voice over). The base price
to be a guest on show and get three commercials is
$499. For an EXCLUSIVE hour show with 5 commercials the package is $999. Clients will be given an
edited copy of the show and commercial to give away
to advertise and continue to build brand awareness
long after the show is aired on all of our networks.
*The first 20 clients will be included in our promotional reel which will be distributed in 26 markets…
with a volume of 50k DVDs nationally.
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www.theswaggerzone.com
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The DIVA Zone Enterprises™ LLC owns five major media entities (print magazine, online magazine, online television, online radio and national classy heavily attended networking/social events) and seeks to incorporate our clients
into turnkey packages to give small business owners with limited marketing budgets the most exposure for a shoe
string budget. The following packages are available for 2011/2012.
A. 1/4 PAGE Print/Online AD in The DIVA/Swagger Zone Magazine™, :30 second commercial in Real DIVA Talk
Show™, a medium banner ad on either of the two websites (www.divazonemagazine.com or www.theswaggerzone.
com) and a permanent listing in our Business listing on The DIVA Zone Magazine™ Business Directory Listing for
$499.
B. 1/2 PAGE Print/Online AD in The DIVA/Swagger Zone Maga-
zine™ , :60 second commercial in Real DIVA Talk Show™, a medium banner ad on either of the two websites (www.divazonemagazine.com or www.theswaggerzone.com) and a permanent listing on
The DIVA Zone Magazine™ Business Directory Listing for $599.
C.
FULL PAGE Print/Online AD in The DIVA/Swagger Zone Magazine™ , :90 second
commercial in Real DIVA Talk Show™, a medium banner ad on either of the two websites (www.divazonemagazine.com or www.theswaggerzone.com) and a permanent listing
on The DIVA Zone Magazine™ Business Directory Listing for $699.
D. DOUBLE PAGE Print/Online SPREAD in The DIVA/Swag-
ger Zone Magazine™ , :2 minute commercial in Real DIVA Talk
Show™, a medium banner ad on either of the two websites
(www.divazonemagazine.com or www.theswaggerzone.com) and a
permanent listing on The DIVA Zone Magazine™ Business Directory
Listing for $799.
Individual ads are sold on an individual client basis reflective of budget
and desired amount of exposure to our audience.
www.divazonemagazine.com
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The DIVA Zone/Swagger Zone’s™
Amazing BUNDLE Sponsorship!
•
•
•
Presenting Sponsorship of
When DIVA Meets Swagger™
–Real DIVA Talk™ TV Chat
Sessions taking place in the NJ/
NY Metro Area March – December (Five Events this year!)
– Affordable, local events where
we invite a studio audience
out for a Friday or Saturday evening Adult Play
Date…we break bread, play pool, play cards, listen
to music, enjoy beverages and engage in ADULT
conversation addressing hot button issues affecting the African
American community and family life! Conversations are taped
for Real DIVA Talk TV™ and archived on www.divazonemagazine.com, www.theswaggerzone.com, www.youtube.com, and
www.abovetv.net . The crowd is mature, engaged, sophisticated,
cerebral, and community minded.
Sponsors receive a spot on
the panel, logo placement on
marketing materials, signage
at event, inclusion in souvenir journals and on website
business directories, and the
opportunity to contribute
marketing materials to be
distributed in gift bags at each
event. 100 minimum bags per
event at TV tapings.
Presenting Sponsorship of The DIVA Zone’s™ 6th Annual
Inspirational Holiday Retreat™ – Taking Place December
2-4, 2011 in the beautiful Poconos Mountains in Pennsylvania! Women travel from all over the country to attend this
power-packed Holiday Retreat designed to offer women a
safe haven of peace and restoration as we bring the year to
a close. The event sells out each year and draws a minimum
of 450 + women to the intimate and powerful gathering of
sisters! Sponsors receive logo placement on marketing materials,
signage at event, inclusion in souvenir journals and on website
business directories and the opportunity to contribute marketing
materials to be distributed in 450 gift bags at the retreat. Sponsors also receive a vendor table at the Retreat on Saturday only
between 8am – 7pm! On-Site Vendor Opportunities are exclusive
to 100 DIVAs in Business™ Members.
•
•
•
A business card size, full color ad listing in one issue of The
DIVA Zone/Swagger Zone™ Magazine
Inclusion in 10 Daily Dose eblasts (must be used by last calendar
day of original contract year....)
Receive a 15 minute PRIVATE interview on Real DIVA Talk
TV™ for your NJ/NY/PA/VA business for only $150 more!
• For a limited time only this ENTIRE package is
available for the ALL-Inclusive Price of $525!
A 3rd deposit ($175) secures your spot, second payment ($175) and the balance due ($175) to be paid on
date agreed to in terms of contract.
• On a limited budget? We can offer a light version
of the package for only $299!
(Please note the business card size ad, vendor opportunity at Retreat and Real DIVA Talk™ TV Panel
Placement is not included in this limited package.)
• On an even tighter budget? Get Bag Sponsorship
Inclusion at ALL events this year and 10 tickets for
your clients to attend ONE taping of When DIVA
Meets Swagger™…Real DIVA Talk TV™ Chat Series (TV taping) for only $150. Only 15 spaces
available!
Inclusion in 30,000 pieces of print collateral to promote 100 DIVAs in Business™…An Exclusive Women in Business Sorority.
We will distribute this sell sheet inclusive of your 2x2 size ad to
all 52 states as we tour around the country to businesses, events,
trade shows, etc, to market our program. We take you along for
the ride! On the agenda this year…the heavily attended Circle of
Sister at the Jacob Javits Center in New York in October!
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www.divazonemagazine.com
Make a
Decision to
TAKE Your
Business TO
the Marketplace!
Please Choose Sponsorship Package
_______ $525 Bundle Sponsorship Package
_______ $299 Limited 2011 Bundle Sponsorship
_______ $150 2011 Event Bag Sponsorship
_______ $_________ (A-La-Carte Package…each entity listed within this promotion purchased individually is $199 each. The discount is only available when Sponsorship is purchased as a package.)
_________________________________________________________ Name of Business
_________________________________________________________Client Signature
____________________________ ____________________The DIVA Zone™ Representative Signature
__________________________ Date (Client)
______________________________Date (DZ Rep)
All Checks Must be Made Payable to The DIVA Zone™ or made electronically via our websites. The DIVA Zone
Representative can process the order for you online. Signatures of both parties make this agreement a binding
agreement. The benefits of this all-inclusive package must be used by the last day of calendar year of original
contract.