WALKS NEWS pdf copy
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WALKS NEWS pdf copy
ALL WALKS NEWS 34 Universities and Colleges from across the UK enter Diversity NOW! Fashion embraces Body and Beauty Diversity allwalks.org FASHION FOR POSITIVE CHANGE Celebrate & Educate GRADUATE FASHION WEEK JUNE 1ST – 5TH 2013 A BROADER RANGE OF BODY AND BEAUTY IDEALS? CREATIVES SPEAK! PAGE 2 AND 6 PLUS - Film Illustration Journalism Photography Zines Clothing Design All Walks Beyond the Catwalk encourages Fashion For Positive Change DIVERSITY NOW! AND THE FINALISTS ARE... FASHION FILM Clara Rose Ravensbourne Kate Sutton Solent University Southampton Rebecca Chambers Ravensbourne Amy Bland Northumbria University Nicolle Shergold & Nicola McKenna University Of Central Lancashire ILLUSTRATION Megan Clinch Northumbria University Lasha Demetrashvili London College of Fashion Laura Barker Leeds College of Art Benjamin Sherwood Liverpool John Moores University Aimee Beagrie Northumbria University Hannah Wallace New College Nottingham Nicole McCartney University of West England Bristol Georgia FowlerEvans Nottingham Trent University “All Walks is relevant today because it brings back the importance of personal identity.” Terry Jones, Editor in Chief, i-D Magazine Rebecca Eland Northumbria University Finalist Photography WHY NOW? Body Image is a hot topic right now! And the fashion industry is central to that debate. Since co-founding our initiative in 2009, we continue to pioneer work in this area. Our latest campaign Diversity NOW! asks students to use their fashion practice to carry a message of inclusivity and diversity as we believe broadening the range of bodies and beauty ideals our industry uses will make positive contributions to self-esteem. So let’s think big. We have the power to influence other industries too - beauty, music, film and TV who also use fashion culture to inform their branding. And let’s think strategically. It’s a global market - the consumer is diverse. Body shape, ability, age and racial representations could be good for business. The projects you see here are a small selection of nearly 500 competion entries from 34 colleges. In writing, photographic image, clothing design, film, illustration and zine, the next generation of image-makers, publishers, and designers, embrace the power they have to shape the future landscape around buisness and well being. They recognise the need for Diversity NOW! Look we don’t want to get heavy...we just want Every Body to feel good, as well as look good. Caryn Franklin, Debra Bourne and Erin O’Connor Co-Founders All Walks. “A lot of our students commented that doing this All Walks cluster of projects was like having therapy! We will definitely be embedding Diversity NOW! every year as it really opened our eyes to what our students were thinking and feeling.” Sarah Lewington, Principal Lecturer, Fashion Communication and Promotion, Nottingham Trent University. Brogan Toyn London College of Fashion Finalist Clothing Design. All LCF photography by Anthony John Sayer JOURNALISM Lourdes Maria Acera Miguel London Metropolitan University Jemima Wilson Nottingham Trent University Tracey Harris Staffordshire University Vanina Yankova Nottingham Trent University Hannah Mason Leeds College of Art Rebecca Eland Northumbria University PHOTOGRAPHY Twinks Burnett The Arts University College Bournemouth Sarah Xuanyi Liu Central St Martins Jessica Latchman Basingstoke College of Technology Sheraz Aslam London College of Fashion Natalia Lipchanskaya London College of Fashion Peter Marsh Leeds College of Art Rebecca Eland Northumbria University Elena Kroell Solent University Southampton Nk Abani University of East London Sophia Harding & Frankie McKernon Solent University Southampton Nathalie Watkins Solent University Southampton Briony O’Connel Solent University Southampton Tori Heath Solent University Southampton Luke Arthur Wells University Of Central Lancashire Natalia Lipchanskaya London College of Fashion Continued Page 2 2 ALL WALKS NEWS FINALISTS continued. ZINES Tilly Sleven University of Brighton Ashley Dean Nottingham Trent University Chloe Taylor Nottingham Trent University Sophie Marjoram Nottingham Trent University Neha Bhushan The Arts University College Bournemouth CLOTHING DESIGN ALL WALKS NEWS Jiaqi Zhong Glasgow School of Art Eleanor Paulin Edinburgh College of Art Eleanor Paulin Edinburgh College of Art Brogan Toyn London College of Fashion Heather Dooley Edinburgh College of Art Danya Sjadzai University of Creative Arts Epsom Jessica Ng London College of Fashion Laura Worthington Nottingham Trent University Shabnam Eslambolchi London College of Fashion Georgina Mulholland The Arts University College Bournemouth Andrew Dhesi Edinburgh College of Art Sheraz Aslam London College of Fashion Lasha Demetrashvili London College of Fashion EMPOWERING THE EMPOWERED SPECIAL MENTION ACCESSORIES Roxanne Farahmann London College of Fashion. Rebecca Eland Northumbria University Finalist Journalism CREATIVES SPEAK s ’ t I“ yrev tnat rop mi taht ew noi t seuq eht srete m arap taht eni f.ey dtuaebm’de I l l i rhot t t roppus eht l lA skla W - tai t ini kc iN , thginK rehpargotohP Students, lecturers, politicians, creatives even psychoanalysts have something to say about the work we do at All Walks Beyond the Catwalk “I wholly admire and support the endeavours of the All Walks Beyond the Catwalk campaign.” RANKIN, Photographer “All Walks is not only a crucial but an exciting project. The Fashion Industry is capable of wondrous artistry and edginess and it is wonderful to see the team bringing their considerable experience of the fashion world to the visual representation of Body Diversity.” Susie Orbach, Psychoanalyst “All Walks Diversity NOW! brings the customer into the designers’ focus, either through the personification of design or catering to individual desire at the same time as addressing real, practical needs. My student’s enthusiasm for this project is reflected in their brilliant work and I’m proud that we at London College of Fashion have this platform to express our passion for identity” Rob Phillips, Creative Director, London College of Fashion “Un i ve r s itie s s hou ld inc lude as mo du le - N ot O ption al—it ’s that i mpo r t ant.” E mma L ouise Pa u l in e M it che ll,W inches ter S ch o ol of Ar t Fashion For Positive Change “I feel that it is important to communicate publicly about the diversity of our society and to encourage a positive attitude towards it. I am glad to have contributed to All Walks's intentions to inspire confidence in individuals.” Tilly Sleven, Finalist, University of Brighton “This presentation made me feel – inspired, and excited for change Society is changing around us, we must follow!” Imogen Snell, Central Saint Martins “Yes we can promote a body type that is healthy and beautiful.”Kayt Jones, Photographer “Growing up in Scotland as a mixed race gay male enrolled in Catholic schools, I know exactly how it feels not to fit in at all. All Walks Diversity NOW! was important to me because I’ve been the underdog and to help create acceptance for those that feel marginalised would just be amazing.” Andrew Dhesi, Finalist, Edinburgh College of Art fashion scene. However, comparing her work to Mario Testino’s highlights a different and perhaps just as damaging side of the industry. Testino, like Day, I do actually enjoy admiring beauused his close friend Kate Moss as a tifully crafted clothes on skinny muse. There is a stark contrast in the models. They are clotheshorses, living mannequins there to do a job way Moss is portrayed through both camera lenses. Where Day captured only, to showcase and display the her in a home- grown, dingy environdesigner’s clothes. And then I think, ment with heroin chic undertones, what if they were there to empower Testino uses airbrushed glamour and women instead of inducing wistful longing. Perhaps there really is some- sex appeal in his images. Interestingly, Moss was photoraphed nude by both thing in individuality and diversity that needs to surface far more often in photographers. The blonde, tanned and sexualised images captured by the fashion industry. Last year I had the pleasure of interviewing the statu- Testino portray a stereotype idealism of the female body. Then you have esque and empowered Jessica Louise Day, whose nude work of Moss is raw, Abidde, a contestant from 2011’s Britain’s Next Top Model. During the unedited and crude with pubic hair and hip- bones on display. Yet Kate was competition I enjoyed the reactions she received from the industry on her only fifteen years old when the topless tall and muscular build. Grace Wood- photos began. In August 2009, Kate ward described her as “extraordinary” Moss was interviewed by SHOWStudio for their new candid and unique and in return Abidde told me that it interview format, “In Camera”. In the was in fact “a surprise to get to my interview Moss expresses her embaraudition and be praised for how difrassment over the use of topless images ferent my body is”. She encapsulates of her due to the fact she had been bulqualities of both an Amazonian godlied for being “so flat chested”. dess and “IS IT WRONG AND She also discusses being conoriginal stantly portrayed as “anorexic” superEVEN PATHETIC through the media, saying, “I model, TO WISH THAT WE was really young and skinny which and some girls just are”. Kate ultimately LOOKED LIKE did not SOMEBODY ELSE?” rose to fame at a time when we started to see a move from the win her more “buxom girls” like Cindy Crawthe competition. It did however, ford into fashion’s new favourite look, make me aware that I was okay with skinny. There was a definitive move seeing a different kind of beautiful towards the skinnier model in the mid in the limelight, in fact I liked it and 90’s and as the general public we must ultimately routed for her. In spite of have bought into this perception of this self-revelation, I still find myself beauty at the time. Therefore, you may drawn to the skin and bone look of ask who are we to say designers can’t so many models. My obsession with use size ‘zero’ models and photograCorinne Day’s heroin chic photogphers that they can’t airbrush their imraphy sparked from a young age, a ages when ultimately we are the ones desire to be this fashionable image. who continue to feed this hunger for In my head clothes looked better on perfection. We might say off hand that skinny women, everything looked we would like to see what we describe better on skinny women. I first came as “real women” on the catwalks, across Day’s work in British Vogue and we don’t want to see airbrushed and when she passed away in 2010, I imagery in our magazines. The sad was devastated. I remember reading that the fashion industry turned on her truth is that for whatever reason, we seem fixated on this skinny idealism of because of the shocking and controbeauty. Is it wrong and even pathetic versial images she created. I couldn’t to wish that we looked like somebody understand it because I loved the else and worryingly is there just a tiny element of rawness in them. It’s now part of us that enjoys this longing? Do clear that the realism in those images comes from a dark and personal place we like aspiring to look a certain way in Day’s life, and that heroin chic per- and without this pinnacle of beauty that the fashion industry provides, would haps isn’t realism at all in the greater we actually be discontent? sense. Day’s work very much represented the look of the 90’s drugs and Aimee Beagrie Northumbria University Finalist Illustration 3 A DANGEROUS OBSESSION WITH SCIENCE AND BEAUTY themselves at risk in pursuit of what they are led to believe is the perfect body. Cosmetic surgery procedures and Modern society has developed a dan- eating disorders are rife and self-esteem gerous obsession with science and is at an all-time low. This is at odds with beauty; a combination of powerful the image of an empowering society. forces which, when combined, are al- In the Western World it is engrained luring, seductive and mystifying. It is in our beliefs that we, as individuals, human nature to be seduced by beauty are responsible for ‘making it happen’, and to strive for self-improvement; to and in contemporary culture this ‘it’ is push the boundaries of humanity to increasing associated with achieving become stronger, faster and more de- physical perfection. With each one of us sirable. We live in an innovative, pro- held responsible for our successes and gressive society, constantly chasing the failures, the value of success should be reward of the future, yet consequently, re-evaluated, with less emphasis placed we are barely aware of the beauty of the on appearance as the dominant forpresent. Amidst mula for personal our rapid race to “REALITY IS NOT achievement. It is move forward PERFECT, YET PERHAPS important to conand improve THE MOST MEANINGFUL sider the nature ourselves, it is the society we FORM OF BEAUTY LIES IN of poignant to stop are creating for and think. About TRUTH.” younger generabeauty. About the tions; to analyse future. About humanity. With eclectic the messages we are communicating channels of creative expression per- about the true meaning of beauty and meating the world around us, it seems the values of humanity. When I look incongruous that we should limit our- at an image of a woman that has been selves to portraying images which pro- subject to hours of meticulous manipumote narrow ideals of beauty, endorsing lation to erase any trace of imperfecunrealistic expectations of bodily per- tion, I don’t see perfection as a result. fection to define socially acceptable ap- Instead I see someone who is sterile, pearances. What about diversity? Such sinister and artificial. This goes for the is the destructive nature of projecting faces I see which have been distorted images of digitally constructed beauty by plastic surgery in order to imitate in the media, body dissatisfaction is the look of a flawless image. I like to now considered a normative discontent. see wrinkles to know that a person has Considering that we live in a society laughed; I like to see scars to know that which prides itself on empowering and a person has lived and I like to see flaws inspiring its population, it seems repres- to know that a person is real. Reality is sive and dysfunctional that women in not perfect, yet perhaps the most meanparticular are resorting to dangerous ingful form of beauty lies in truth. In practices of self-destruction, putting the modern, cosmetically altered Jemima Wilson Nottingham Trent University Finalist Journalism Sophia Harding & Frankie McKernon Solent University Southampton Finalist Photography THUNDER THIGHS – sometimes – when I wore it but it didn’t last long. The spiral perm at age 18 which lasted for years and I loved Thunder Thighs they called me it! The luxurious velvet black halter in the PE class. Tree Trunk Legs. neck dress with cream satin collar Just to round off the compliments worn to a big office party DO in Lon“walrus” was thrown in to the mix- don. Gorgeous it screamed. Scorching ing pot - a distraction from my lower HOT. Do I look fat? Are my thighs and body to my face. My grey school legs BIG? I need to pee but don’t want jumper was home to a generous pair to leave the table because they’ll all of expanding breasts. For some reason look at me. My beautiful little sister is these were liked. Oh yes, one more... told “you’re overweight”. She wasn’t. “you’re like shit you are, YOU’RE Her self image destroyed. Oh nurse EVERYWHERE”. what you have done. Another image I was not obese. I was a obsessed teenager is healthy size and weight. “AM I SHALLOW? made. On a Greek I just wasn’t stick thin. AM I A PRODUCT OF beach. Still a healthy MY CHILDHOOD I’m still not stick thin. weight. Looking Curvaceous, YES. gorgeous in a green/ ‘COMPLIMENTS’? Rubenesque, definitely. IS IT MY EGO?” white striped bikini Obese, no, now mor(strapless) coverbidly obese. Is it any wonder I became ing my beautiful 34b puppies. Greek image conscious? I’m walking down man is salivating whilst I’m wearing Stratford Road, Shirley. They’re all my cardigan. How do I look? Selflooking at me. They’re ALL thinkconscious about my mouth: just far ing “what does she look like”. The how far do my teeth stick out? Keep burgundy handmade dungarees were a my mouth closed so no-one can see dream. No-one else had a pair. Unique. them. A serious look is created. “Cheer That was my style. Did I think this at up they said. Fuck off I thought. I see the time? Absolutely NOT. The navy size NORMAL. I want to be like that. blue dress with huge white collar and I see size OBESE. “They shouldn’t gold buttons. My ample bosom flateat so much”. “They’re like me eating tered by the crossover top. Confident on their feelings”. “They need to deal Tracey Harris Staffordshire University Finalist Journalism woman, a monster has been created; her skin is flawless, her lips are plump, her cheeks are well-defined, but her face lacks the capacity to express her emotions. With a countenance that defies her inner feelings, she is barely human. Advances in technology and science in contemporary culture have enabled the human race to strive towards achieving the impossible. The conflict between nature and culture has been prominent since civilization began, yet never before has nature been defied or pushed to such extremes as it is in our current society. Experimenting with the configuration of the human body, we are dabbling in the unknown. The threatening development of genetic modification for aesthetic enhancement is surely a step too far? Attempting to re-code the very building blocks of our existence is dangerous territory. Push nature too much and she is sure to rebel. With this in mind, I envision two potential futures; one is an uncertain future in which the face of beauty is homogeneous and manufactured; the other is an exciting future in which beauty is representative of individuality and creativity. It is within our power to shape the beauty of the future wisely, and responsibly, by challenging conventional notions of beauty and promoting images which are beautiful regardless of race, age, size or gender. We should portray images which encourage self-esteem rather than self-destruction, celebrating the eclecticism of natural beauty which cannot be digitally constructed on a computer screen or cosmetically enhanced in a surgery. Let us embrace Diversity. NOW. Lasha Demetrashvili London College of Fashion Finalist Clothing Design with the root cause”. I see size STICK THIN “they need a good meal”. Size is everything. What do I see when you appear? (1) your size, (2) your colour, (3) your image. Apparently, I shouldn’t, but I do. I am obsessed by looks, mine and yours. Am I shallow? Am I a product of my childhood ‘compliments’? Is it my ego? Today, aged 44 ½ years my favourite blue polo neck jumped is adorning my bloated body again. It’s so comfortable and so long as I don’t look in that mirror I feel great. Complete comfort I feel in my clothes today. Just for today. Maybe even just for this hour. I still feel good in navy blue though. I know it suits me as well. I know my colours. The skinny new black trousers can’t be worn with such a bloated belly. My once expanding breasts are extending heading towards my belly button. They do look fab though in some wired fabric and I proudly parade them in a new woollen dress.The passion killer pants are holding in the belly. I look good on the outside, but I can’t breathe too well. There’s outrage and HEADLINES at Lena’s REGULAR legs. A Hollywood Diet to be won on morning TV. Continued Back Cover Fashion For Positive Change A Selection of Finalists Georgia Fowler-Evans Nottingham Trent University Finalist Illustration ABOVE L-R Nicole McCartney University of West England Bristol Finalist Illustration, Lasha Demetrashvili London College of Fashion Finalist Illustration, Laura Barker Leeds College of Art Finalist Illustration ABOVE L-R Peter Marsh Leeds College of Art Finalist Photography, Briony O’Connell Solent University Southampton Finalist Photography, Danya Sjadzai University of Creative Arts Epsom Finalist Clothing Design, Benjamin Sherwood Liverpool John Moores University Finalist Illustration Sheraz Aslam London College of Fashion Finalist Clothing Design Jessica Latchman Basingstoke College of Technology Finalist Photography ABOVE L-R Sarah Xuanyi Liu Central St Martins Finalist Photography, Luke Arthur Wells University Of Central Lancashire Finalist Photography, Shabnam Eslambolchi London College of Fashion Finalist Clothing Design, Jessica Ng London College of Fashion Finalist Clothing Design Sophia Harding & Frankie McKernon Solent University Southampton Finalist Photography Megan Clinch Northumbria University Finalist Illustration Eleanor Paulin Edinburgh College of Art Finalist Clothing Design Laura Worthington Nottingham Trent University Finalist Clothing Design STOP PRESS! Nearly 500 students entered the first All Walks, Diversity NOW! In association with i-D Magazine and sponsored by Succeed Foundation. Hannah Wallace New College Nottingham Finalist Illustration Nathalie Watkins Solent University Southampton Finalist Photography Twinks Burnett The Arts University College Bournemouth Finalist Photography Jiaqi Zhong Glasgow School of Art Finalist Clothing Design Our Graduate Fashion Week display reveals the depth of passion and creativity which will be judged by our panel of industry supporters: Designer William Tempest, Couturier Deborah Milner, DisneyRollerGirl Blogger Navaz Batliwalla, Illustrator Nuno Da Costa, Writer, Designer and Brand Consultant Jason Jules, Body Image commentator Stephanie Heart, Film Maker Kathryn Ferguson and Photographer Kayt Jones along with key members of the i-D editorial team and All Walks team. AWARDS CEREMONY Winners will be announced. On Tuesday 4th at 4.30pm in The Space (stand B14) hosted by TV’s most stylish Fashion Commentator Grace Woodward. COME AND JOIN US. 6 ALL WALKS NEWS BISCUIT TIN CREATIVES SPEAK s ’ t I“ yrevtnat rop mitaht ew noi t seuq eht srete m arap - tai t ini , thginKxnlksnkjdwbvfgf rehpargotohP not too sure should make my face tingle as much as they do and magical cures for things I haven’t even got yet. Her hair was flawless, bouncing tight Yes, as I said I do want to grow old shining curls hair sprayed to perfec- gracefully but I have somehow, like tion. Her favourite necklace nestled many women, ended up buying into todays unattainable image of beauty. on top of her duck egg blouse and “The most inspirational presentation I’ve ever sat If we had a world without Botox, the dark grey skirt below hugged through. Thank you for helping me realise that her petite frame. She was beautiful. where everyone walked around withI’m not the only one who thinks differently.” Even at seventy-seven. To my grand- out fearing that every laugh would cause a line, would we be happier? The mother image had no age limit; she Tem Water, Southampton Solent University world would be free of bust firming loved life, loved her family and had lotions and chemical peels, the image a wardrobe that could rival anyone’s. we have of ourselves and beauty itself She was a woman not to be messed with, strong and slightly neurotic with would change. Unfortunately it seems we have travelled to undiagnosed OCD, but these “OUR FACES CHANGE far down the road of image alteration for this things and all AND YES, WRINKLES utopia. It’s hard, but her experiences ARE INEVITABLE SO being able to accept our made her beautiWHY FEAR THEM?” image now (even when ful. Zimmer we sometimes have to frames, knitted lie down and wriggle to do our jeans cardigans, velour slippers and the dreaded, get ready to whisper it; wrin- up) and with each developing wrinkle “The most important thing is to have a confidence in what you are and not to as we age would be a beautiful thing. kles. That is what most of us think is feel that you have to be like someone else; thinner, younger, blonder. waiting for us as we age. When you’re Our faces change and yes, wrinkles are Originality is the greatest treasure.” Alexandra Shulman, Editor,Vogue young you look forward to milestones, inevitable so why fear them. For all the pain that image and differences have becoming a teenager, your first kiss, caused, just accepting ourselves would and being old enough to drink, but it seems that when we reach our twenties be one step forward. When we look “Thank you for in the mirror in twenty years our reflecthis stops, we still hold onto excitechampioning tion will show us every time we cried ment for the big things like our wedsomething that with laughter, the lines around our eyes ding day and buying our first home but will remind us of squinting on bright we all care about.” it is then that we start to greet things with fear. Dreading looming birthdays, summer days, we will have seen things Colleen Ross, using the same energy we used to use that made us gasp and that little glint in UCA Epsom for blowing out those candles to do an our eye will tell others that age is just extra half an hour at the gym, fighting a number. Like everyone reading this, off the years. When did age start being I want to think I’m beautiful. Even at seventy-seven. ugly? We live in a society that tells us that youth is beauty, but I bet that when you were little; I mean really little, like the years when colourNatalia Lipchanskaya London College of Fashion Finalist Photography “Inspiring – the most “What you have done ing inside the lines wasn’t an option, you pretended to be older. Wore your appreciated presenta- and how you have mum’s heels or put on makeup, wished tion that has been given changed perceptions to be old enough to go out by yourself and ideology is extremely to me in my whole time inspirational. Beautiful and prayed to be tall enough to reach the biscuit tin. But now instead of at AUCB.” Rachel work.” Jenny Slater, remembering those innocent hopes for Brimacombe, The Arts Ravensbourne age we are frightened into submission University College at by a barrage of perfectly airbrushed celebs, making us feel like each photo Bournemouth of ourselves should in fact feature a ‘before’ heading. Fashion presents “All Walks Beyond the Catwalk sets the us with images of stick thin ‘women’ with perfect skin but you want to know agenda for debate about diversity withwhy; because most of them are still not grown up enough to reach that biscuit in the fashion industry. Caryn, Debra tin. Many of us however still aim for and Erin are a powerful force for that image, the impossible beauty ideal. Image is what we show to the change and it is inspiring to work world, how we present ourselves, with such passionate and pioneering defined as a person’s ‘external form’, so how has this caused so much pain; women.” Jo Swinson, Minister for wars created over skin colour, school Women and Equalities children bullied into silence because their ginger hair shone too brightly. Image is what we show the world, who we are. Not something to be "The presentation has "This issue needs to be feared or ridiculed, our differences made me feel very addressed more within make us beautiful. Personally I want to differently about the the fashion industry. It’s be different, to age gracefully and let my face show every smile, my hands media. I’ve realised that important that students show every scare and for my body to I do have an opinion and like myself are not brainbe the ‘external form’ that represents washed into one way of that my opinion really the inner me to the world. Without thinking at an early age!" does count." Jannaire Sophie Harry, Liverpool wanting to sound like a hypocrite after the last sentence I must confess that Faulkner, South Essex John Moores University. I am one of the many whose bathCollege. room cupboard looks like a potions lab, stacks of wrinkles creams, funny smelling plumping lotions which I’m Hannah Mason Leeds College of Art Finalist Journalism “It’s very important that we question the parameters that define beauty. I’m thrilled to support the All Walks initiative.” Nick Knight, Photographer “The lecture was a real eye opener. The fashion industry has to start changing the way it promotes itself.” Julia Mcrae, Grays School of Art, Aberdeen. “Absolutely bloody brilliant. I genuinely felt emotional after hearing the talk.” Grace Quinn, Nottingham Trent University Fashion For Positive Change GENDER GAMES transgender super model and muse of Givenchy, seem to be being played under different rules than before. Previous gender-bending campaigns may January 2013’s cover of Elle be exemplified by the 1994 MAC Viva Magazine, Serbia featured Andrej Glam campaign fronted by infamous Pejic. Although this may not seem drag-queen RuPaul. This campaign noteworthy, it was a piece of seems different from the Pejic/Lea T fashion history. Pejic was the first phenomenon on at least two levels. man ever to appear on the cover of this Firstly, Viva Glam is attached to the women’s fashion magazine, moreover, MAC AIDS fund; there seems to be he appeared looking, for all intents some level of social awareness raising and purposes, like a woman. Pejic has attached to the gender-bending, both been making headlines for some time with regard to HIV/AIDS and the now, notoriously for walking on both link between this and homosexuality. the men’s and women’s catwalks for Secondly, the cross-dressing repreJean Paul Gaultier during Paris fashion sented in drag exacerbated traditional week in January 2011. A number of male and female roles, the drag queen different fashion designers have been being almost a caricature of a woman. instrumental in Today’s representhese changing tations rather than “WHY DO PEOPLE HAVE representaTO DEFINE THEMSELVES? being exaggerated tions of gender, male and female IS IT A SOCIETAL NEED TO images seem to be Gaultier being CONTROL THROUGH high amongst moving towards a them. Gaultier more unified male/ RECOGNITION?” has shocked the female through the fashion world androgynous. With over the years with his designs, often regard to the social aims of the MAC by playing the gender game; he has campaign it would also seem that this challenged traditional representations is not the case in current campaigns, of what depicts maleness and feminin- these images are displayed without ity and used androgynous imagery. any social connotations, the images He has put men in clothes associated represent beauty and display the fashwith women, as with the men-skirts ion. The unifying of male and female that he introduced in 1985; and he has representations in fashion is also being put women in clothes traditionally experienced through the exposure of associated with men, in his fall 2007 what is referred to as the third gender, fairy tale themed collection he had a individuals who areconsidered, or female ‘prince charming’, thereby not consider themselves to be neither only dressing a woman as a man but male nor female; these individuals challenging established gender roles. may also be considered both male and Today’s gender games, involving female. The exposure of this gender Pejic and the likes of Lea T, the first identity has moved beyond the fringes Lourdes Maria Acera Miguel London Metropolitan University Finalist Journalism of society into the mainstream, for example, The Sunday Times Magazine in January 2013 covered an upcoming art exhibition looking at transexuals, androgynous and the third gender. As gender roles begging to be unified we should ask why this is being done. Are these images being displayed in order to demonstrate to people that gender roles, which are, after all, socially constructed, need not be so fixed; that it is acceptable for people to move the traditional masculine/feminine binary? Or, are these images that remain taboo due to a lack of social acceptance for what they portray and are therefore being used as a shock marketing tactic? Despite the seeming acceptance of the third gender there is also a backlash against it. Pejic was voted amongst FHM´s 100 sexiest women in 2011; despite the reader´s choice the magazine rejected Pejic´s place on the list and proceeded to insult the model and his being considered a woman as repulsive, stating: “Although his sexual identity is ambiguous, designers are hailing him as the next big thing. We think "thing" is quite accurate. [...] The blonde gender-bender has jumped the gun in hoping he might one day be signed as a Victoria's Secret Model (Pass the sick bucket). Well, he might have a hard time keeping it a secret then”. Irrespective of whether people complain about or embrace these gender representations such as the third gender they are becoming increasingly prevalent and look like they will continue to do so. Regardless of why these representations are being displayed it is refreshing to see the fashion industry subverting the masculine/feminine LIPSTICK AND DREAMS gender boundary. Why do people have to define themselves? Is it a societal need to control through recognition? Or is it a personal quest to reaffirm ourselves in society? It is positive to promote gender as a unified human representation, moving beyond male and female. It must not be forgotten though that this is a very Western ALL WALKS NEWS 7 centric perspective. In many parts of the world images such as the ones mentioned here would be and are considered to be either utterly unacceptable or are illegal. It is questionable, therefore, whether we are actually ready for a third gender, whether the game has actually ended. Elena Kroell Solent University Southampton Finalist Photography of the need to eliminate them in order to be considered beautiful. It is true that every once in a while there will be media buzz generated around the use of an older or a ‘plus-size model’. However placing these few different and others - an extravagant sports car. themselves: with a colorful palette Vanina Yankova Nottingham Trent bodies in-between a mass of perfect Make up can be like a shell concealing of possibilities, You are the Artist, University Finalist Journalism imagery it only asserts their imperfectYou are your own Subject’. ‘Express and protecting our deepest secrets, a ness, their out-of-place-ness. Rather My lipstick is bright shade of juicy shiny package to present to the world. Yourself!’, ‘Because You’re Worth than validating diversity the effect is coral red. Its bold colour reminds At first glance it’s oh-so-superficial. It!’, ‘Be Unique!’ – we are constantly often that of a circus freak, standing But as with all good design our image reminded we are special and have the out from the crowd of ‘normality’. me of ripe tomatoes, the pungent can communicate messages about our right to express our individuality. It aroma of tropical flowers and the Freaks however are not born but made, personality on a much deeper level. all sounds very empowering. And the freakishness a social construction crescorching hot Barcelona sun. Its shiny metal packaging slots in like No matter how polished or rough, it is wide range of products “OUR SOCIETY IS SO ated by our own a bullet in a revolver. I bought it in not just a decorative layer with purely and services available OPEN AND ACCEPTING OF perspective. It aesthetic qualities. Its luster or lack of provide us with almost the spur of the moment at an airport is up to us then BEAUTY IN ALL ITS FORMS can suggest ideas about the inner self, unlimited choice when drugstore on the way to my first ever to change the its features exposing fragments of our it comes to appearance. WHEN IT COMES TO ART, job interview as a way to calm my way we repreDESIGN, EVEN FASHION. personality. Like a wall that we build, Why is it then that in nerves and get a much-needed boost sent and view our choices most of us YET WHEN IT COMES to my shaky confidence. I got the job protecting our personal space while them. Don’t get simultaneously advertising what lies seem to stick to a pre- TO THE HUMAN BODY.” and it has been with me ever since, me wrong: I within. And building it is an ongodefined beauty standtraveling from bag to bag as I travel am fully aware WE SUDDENLY BECOME ard? Our society is so NARROW-MINDED ing project. In Simone de Beauvoir’s from place to place. I only wear it the fashion open and accepting of occasionally, mostly when I’m feeling words ‘to lose confidence in one’s and beauty beauty in all its forms when it comes to industry’s job is to manufacture dreams down, tired and in need to inject some body is to lose confidence in one’s energy and confidence in my life. I use self’. We use cosmetics to achieve the art, design, even fashion. Yet when it we can escape into from our mundane it to absorb the attention away from the look we believe best corresponds what comes to the human body we suddenly lives. Illusion is what we expect and already exists inside, waiting to be become narrow-minded. Even the most the last thing I want to see when I open tired bags under my eyes, the insecuextravagant and boundary-pushing discovered. Recently M.A.C. teamed rity in my voice or the ladder in my the pages of a magazine is reality. I tights. It is a statement piece and with up with Cindy Sherman in a campaign fashions are mostly presented on want to see an alternative world filled it on I feel like a peacock, flaunting focused around the Power of Transfor- sample-sized bodies with wrinkle-free with beauty. However I want it to be the splash of colour like an art piece mation: ‘We’re living in a time when skin. We are bombarded with images beauty we can feel good about, diverse of apparent perfection reminding us of and open-minded. And that requires a in a gallery, the same way some would people have become bolder than ever our own imperfections, convincing us shift of focus from perfection to indiflaunt an extravagant piece of jewelry about the way they chose to express viduality and authenticity. In the words of Paralympics medalist Aimee Mulins ‘a prostatic limb does not represent the need to replace loss anymore. It can stand as a symbol that the wearer has the power to create whatever it is they want to create in that space. People that society once considered to be disabled can now become the architects of their own identities’ . There is nothing wrong with celebrating the beauty of youth through the baby-faced slenderbodied models that inhabit the pages of magazines. However alongside them we need to be presented with alternative beauty examples to be considered just as valid. To be able to flaunt our voluptuous and curves the same way we bare our slender legs and flat stomach. To be admired for our afro/ frizzy/lack of hair the same way we would be for our sleek locks. To freely choose between banishing our wrinkles and cherishing them as signs of our experience and achievements . To celebrate diversity and uniqueness as an achievement rather than disability. I believe society is ready to accept different kinds of beauty. And that we have the tools to make it happen. We can use these tools to establish the next beauty trend, the new ‘it-brow’, the lipstick shade of the moment. Or we can use them to establish individuality and diversity as a beauty trend to last. Fashion For Positive Change T HUN DE R T HIG H S Continued. Texts from slimming groups shouting come back. Plus size models appearing – plus what size? Who decides what’s a plus size? Encouraged to lose weight, get a Hollywood body, fake tan, white teeth, fake nails, designer bags, designer phones, designer vaginas. Britney’s back and looking soo not perfect but how wonderful to see that – she seems more real to me now. What will it take for the obsession with image to be lifted? A life threatening diagnosis? It’s an inside job for me. Ditch the ego, ditch the mirror, accept myself for who I am and maybe I won’t care what I look like. Accept others for their insides not their outsides. See the good in people, not the bad. Look at my own defects before looking for others. More real life models for beauty campaigns (good one Dove!). More TV presenters with wrinkles and disabilities and make the Paralympic sports presenters a permanent fixture not just every 4 years. In June 2011, we launched the Edinburgh College of Art and All Walks Beyond the Catwalk, Diversity Network with the help of Government Minister Lynne Featherstone at Graduate Fashion Week. It continues to be an important hub for developing innovative educational methods, and promoting a positive attitude to body diversity within fashion education. We are delighted to be working with Mal Burkinshaw MA (RCA): Director of the Diversity Network and Programme Director of Fashion, Edinburgh College of Art, University of Edinburgh, who says.“The Diversity Network fully commits to sustaining an academic promotion of diversity, as all members feel passionate that this is one of the most appropriate and necessary movements in modern design education. I will endeavor to lead this within ECA by developing our core curriculum projects based on the philosophy of ‘emotionally considerate design.’ There will be further emphasis on this within the early stages of the curriculum in order to impress the need for a new way of thinking about design from the start of the course. This way the students will, by their final stages of their education, consider diversity as an inherently natural part of design process and product.While I recognize that students will engage with industry pressure to conform to standard modes of practice once they graduate, I feel strongly that we must encourage thinking ‘outside the box,’ in order to activate an independent and inquiring mind. Maverick thinkers are the ones who take forward new ideas. Sustainable sourcing has now become an issue for most big brands, but it began as a conscious thought.” “Sustainable body and beauty ideals are currently in the ‘conscious thought phase,’ it is only a matter of time before they find their way into the commercial arena.” Mal Burkinshaw, Director, Diversity Network Diversity Network AND FINALLY... We are often asked why the voluntary work of All Walks is significant and we can only answer from the heart. We never under estimate the power that fashion industry has to influence the self esteem of its audience. That’s why we ask the next generation to consider their impact, their messaging and the responsibility they have to create positive body ideals. Our work is not just in education but also advocacy. Working as members of the steering committee within the All Party Parliamentary Group on Body Image, we co-produced the first ever Body Confidence Awards at Parliament in which the All Walks Visionary Fashion Award was presented to designer Mark Fast. Debenhams were also recognized for their inclusive marketing and in store messaging. ALL WALKS NEWS Co Founders Caryn Franklin, Debra Bourne, Erin O’Connor Graphic Design Lizzie Biggs Project Production Tineke De Freitas, Ooffii Hardwick All Walks Team Michael Williamson, Charlotte Gush, Sheron Williams, Charmaine Jade Ayden, Samantha Kay Oliver, Cassie Criddell, Rachel Holland Diversity NOW! would absolutely not have been possible without the passion and commitment of hundreds and hundreds of students and tutors in 34 universities and colleges up and down the UK. Huge thanks. Special thanks to our sponsor Succeed Foundation Karine Berthou Succeed Foundation. Sarah Raphael and Tricia Jones i-D Magazine. Katie Dominy and Alex Brownless Arts Thread for competition hosting. Julia Goga Cooke Own Label. Mal Burkinshaw Director of Diversity Network. Martyn Roberts Graduate Fashion Week. Rosemary Ferrier Newspaper Club www.newspaperclub.com for cruical support and printing of the ALL WALKS NEWS. “We have been a supporter of the All Walks philosophy for over 3 years and have rewritten the Course Curriculum to make “All Walks” integral to the content of what we do. The students are truly engaged with the opportunity to question existing practices in the Fashion Industry and to celebrate beauty in all it’s forms.” Anne Chaisty, Course Leader, Womenswear, Arts University College, Bournemouth “The All Walks presentation is one of the best lectures that I have ever heard.” Judith Watt, Course Director, MA Fashion Journalism, Kingston University Design School “A very powerful and truly inspirational presentation, motivating people to look beyond what they have been brought up to believe is the ‘ideal’. All Walks encourages people to open their eyes to the real world and real people and I think this campaign will do no end of good in improving the industry’s reputation and people’s lives for the better. Thank you!” Mair-Louise Rudd BA2 Fashion Apparel Design and Construction, Coleg Sir Gar “Phenomenal presentation. Truly brilliant – dynamic, inspiring, thoughtprovoking. Created a huge buzz amongst the students.” Elizabeth Tomos, Fine Art Contemporary Practice Course Leader & Critical & Contextual Studies Lecturer, Camarthanshire College "The All Walks presentation didnt force any opinions on me but it made me aware that I will have a responsibility to be conscious through my design work." Stefani Nurding, Plymouth College of Art STOP PRESS An ARTS THREAD portfolio brings the global creative industry to your door with a vast database of creative clients worldwide, looking for new graduates, interns and freelancers. Register www.artsthread.com Small cover inset image 1 Holly Clark Arts University College Bournemouth, small cover inset image 2 Rankin, back cover inset image 3 Nick Knight and Erin O’Connor, all other images and work individually credited as Finalists of Diversity NOW! All enquiries [email protected] Website www.allwalks.org