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1 Leverage RFID with NFC for Better ROI Steve McRae, CEO The Guy You Call When You’re Tired of Being Stuck! Merchant360, Inc. 1(866)998-5252 [email protected] www.Merchant360.net 2 NFC or RFID? 3 RFID & NFC SAME BUT DIFFERENT 4 The Core of NFC? Application Layer Bindings Ip, OBEX,… RTDs & NDEF P2P-LLCP NFC Tag Types Card Emulation OTHER RF Transport Layer DIGITAL 18092 DEF 18092 14443-4 15693 Felica 14443-A/B 15693 Felica RF Physical Layer ANALOG 5 What Can You Leverage? SP4G™ Kiosk Floor Ant 10"x10" Ant SP4G™ SP4G™ Walkway Ant with directional tracking 20" x 30" Ant Tablet with Embedded NFC for counter or kiosk NOTE: Cellular Option is available when network access is not available Static Counter Mat SP4G™ Virtual Link between Point of Sale Device and Reader/Writer In In Store Store Point Point of of Sale Sale Store Ethernet Network Internet URL and Port Client Client Systems Systems Mobitranz Switch 6 Why Both? 7 Why Both RFID & NFC? 8 Quantify ROI Hardware Software Retention New Business Business Protection 9 Leverage 10 Questions? Steve McRae, CEO The Guy You Call When You’re Tired of Being Stuck! Merchant360, Inc. 1(866)998-5252 [email protected] www.Merchant360.net 11 12