Untitled - Molton Brown

Transcription

Untitled - Molton Brown
DISCOVER
OUR
JOURNEY
1973. The Molton Brown story begins at 58 South Molton Street in the heart of London’s Mayfair. Initially a
hair salon, Molton Brown set out to bring a natural ethos to a world excited by synthetics. Before long we
were hand-mixing new body, hair and skin creations on site using flowers, herbs, fruit and marine plants.
The salon became our first Molton Brown emporium and instantly became a destination store for visitors
from around the world.
Today the scale is bigger, but the same quality, creativity and passion still flow through the veins of the
company and inspire everything we do. Our principles remain the same: we still seek out the most
interesting and potent natural plant and mineral extracts on earth; we strive to answer a lifestyle need and
go deeper than our peers; we don’t test on animals; we are environmentally responsible; we continue to
make 80% of our products in-house at our English base; and we are proud to keep on doing our thing
without the pressure to conform.
Our spa world is entwined with our underlying philosophies and principles. Services and treatments were
first on the menu in the original South Molton Street salon; in the 1990s we pioneered express therapies
within the retail setting of our emporia, with the launch of our Lotus Rooms; and in 2004 we unveiled the
world’s first dedicated travel spas at London Heathrow and New York JFK. Since then we have been busy
honing our products, therapies and services until we arrive here at this point in time: with a complete
multi-levelled spa experience, fully formed and ready to go.
Now our customers can find us where they need us most - plane, spa, emporium, hotel room and web. We
now have over 60 Molton Brown emporia around the globe – from Dubai to Tokyo - and our creations are
also available through our partnerships with the world’s finest retailers, five star airlines and hotels. We are
very proud to be made in England and inspired by the globe. Welcome to today’s Molton Brown.
OUR
SPA
CREDENTIALS
Molton Brown spa has a very special place in the Molton Brown family. It’s a way to
bring our core values to life; it’s the closest we get to our customers and it’s where we
can make the most difference to their immediate lives and moods. In spa we’ve drawn
from our guiding principles to create something extremely special.
Over the years we’ve worked exclusively with some of the world’s best hotels to deliver
a sensory experience in a naturally luxurious environment. Our team has many years
of international spa training, operational, and business development skills and our
dedicated spa division delivers a polished result that goes a little bit further and has
the typical Molton Brown twist.
Everything used in a Molton Brown spa therapy has synergies with our much
loved retail range. From the thai vert essential oil candle burning in the treatment
room to the desert bloom body quencher used on the body; our formulations are
totally distinctive and recognisable.
OUR
SPA
PHILOSOPHY
Multi-sensory, effortlessly luxurious, deliciously desirable, in-tune with the earth
and with guaranteed results, Molton Brown spa embodies our company philosophy.
It’s barefoot chic. Our team has travelled the globe to seek out the very best hands-on
methods and ingredients to deliver a very tangible benefit, before bringing it back to
our base in England to transform into a very real spa experience.
Nothing is here for show. We focus on the senses and once clients step into our care,
it’s all about touch, breathing and the collaboration of international techniques and
beliefs, old and new. They’ll come into our world and leave theirs behind. This is time
out for clients to stop everything: stop worrying, travelling, juggling and problem solving.
Here we help our clients find the escape they need. If they want indulgence and
pampering, we do that. If they want precision techniques for specific issues, we do
that too. From deeply soothing Hawaiian-style massage to Middle Eastern-style body
cleansing and revitalisation; Chinese-influenced abdominal massage to soothe the
digestive system, to Indian-style relaxation to refocus the mind. It’s all down to the
client’s individual tastes and desires. Our aim is for our clients to step back into their
world feeling a little more comfortable, a little lighter and a little happier.
OUT OF
THE
BOTTLE
At Molton Brown we create exciting sensory formulas bursting with the finest natural aromas and
active extracts the earth has to offer, beautifully packaged in sleek, clean lines. Each season our
Research & Development team come up with fresh new concepts using a fusion of new plant and
mineral-originated ingredients as diverse as jade stone and pink peppercorns. Spa formulas move
into retail and retail formulas move into the spa world depending on the needs of a treatment, or
customer demand.
All Molton Brown products…
• Feature as many naturally-derived ingredients as possible, all sustainably sourced
• Are not tested on animals, nor have we commissioned any animal testing on our raw ingredients
• Use natural essential oil-based fragrances
• Only use SLES in the key products which specifically need high levels of foam
• Feature many organic ingredients but would never claim to be 100% organic
• Formulations are biodegradable and 100% vegan
• Meet rigorous quality standards and are blended without harsh detergents
Respect for the environment and a love of nature has been a part of our life since we started
sourcing our own plant ingredients in the 1970s. As our production and methods have grown,
so has our potential impact on the planet.
We have therefore taken serious steps to counteract this…
• Our iconic bottles - from 30mls to full-sizes - are made of PET 1, the most
• environmentally friendly plastic: fully recyclable and containing 25% recycled materials
• We are internationally renowned for our compliance with packaging waste legislation
through our participation in the European Union Green DOT Program
• All of our formulations are biodegradable
• We are working with the Carbon Trust in the UK, a non profit agency to help us reduce
our carbon
carbon footprint
footprint
our
OUR
PRODUCTS
& TREATMENTS
At Molton Brown we create luxurious products to enhance all aspects of life:
for body, skin, men, travel, home and hair; for spa treatment and use in hotels.
Our customers have a direct response to their favourites. These are serious
devotees. The aromas, the textures: every product used in a Molton Brown spa
treatment connects to one of our retail ranges. From the naran ji room spritz used
at the start of the therapy to the intoxicating davana blossom massage oil anointing
the body. The seamless link with our spa services and products ensures that your
customers enjoy both the in-spa experience and taking the experience home.
Both our product range and therapy menu take a serious approach to the physical
and emotional needs of modern life and go a little deeper, while still layering on the
indulgence. Here’s a taster…
Global treasures
Think of this as the best the world has to offer, put through the Molton Brown
blender. Created with formulations from our body therapies retail and spa
products, these seven potent and very special experiences will deliver very
tangible benefits. For example...
Comfort-cocoon desert bloom safari
This intensely hydrating and enriching experience works on many levels. Infused with
formulations from our nurture body therapies retail range, the journey begins with a foot
bathing ritual and carries on through soft body brushing, a pampering body masque
and a deeply soothing body and scalp massage. This is designed for comfort or an
emotional boost, for anyone with dry or sensitive skin, or suffering the after-effects of too
much sun or wind exposure. African resurrection plant extract is the star ingredient here
and is found in all the products used through the experience: desert bloom bathing milk,
shower cream, body quencher, intensive hand cream and ultrabalm.
Indulge the body
It’s all about the results and these body treatments are streamlined and deeply reviving.
Our three full body massages have a unisex appeal, and are tailored to suit the client’s
mood, pressure preference and physical state. From deep-tissue to soothing & calming,
each massage uses a bespoke blend of ingredients and products. We have also devised
an express menu of top to toe half-hour treatments and grooming services, which work
well as flexible added-value revenue drivers or finishing touches for those in a rush. For
example...
Re-energising shiatswe body massage
Reawaken the body’s vital energies. Our unique fusion of Swedish massage, shiatsu pressure point
manipulation and body stretching techniques will help to invigorate and re-energise. Vital marine samphire
essential oils, taken from our retail unwind range help to relieve lingering stresses and rid the body of
stagnant energy. Products are tailored to the clients needs and include the ozonic tropical island aromas of
the unwind range.
Precision skin
With over 35 years of plant-based skincare expertise, our complexion-boosting treatments are seriously
benefit driven. Our two facials target specific issues and use precision techniques to achieve both instant
and long lasting results. For example...
Skin awakening uplifting facial
This is our red-carpet treatment: a dramatically different facial that works on the muscle pathways to
instantly transform the complexion. Precision up-lifting massage techniques, plus a tailor-made fusion of
vitalising essential oils help to reduce signs of fine lines and ageing and leave the skin looking firmer and
plumped. Products used are bespoke to the client and include our range of facial oils, cleansers, balancers,
hydrators, masks, lip and eye treatments.
Molton Brown men
A range of specialised therapies for the male lifestyle. These are bespoke treatments for the face, body,
hands and feet, targeting symptoms of stress, travel, strain, muscle tensions and out of condition skin.
Each therapy calls on the powers of our best-selling retail range of products for the male body, hair and skin.
For example...
Men’s bespoke body scrub
Revitalising and brightening, this is the perfect treatment to recondition the body. Our purifying product
range is used to deep clean and polish the skin with Ardèche ambrusca grape antioxidants, helping boost
circulation and cell renewal. The body is then conditioned with Madagascan black peppercorn extract to
energise and soothe the skin. Products used are our gorgeous ambrusca bath & shower, body wash &
polish and body tonic and re-charge black pepper body hydrator.
360
DEGREE
APPROACH
At Molton Brown it’s always been about being in the place where our customers
most need us. Continuity. Synergy. Seamlessness. Whatever we call it, it makes
for a polished, fluidly rolling brand experience for your guests to enjoy at every
touch-point within your property.
And here’s how you benefit:
•A single brand experience for your customers and hotel guests. From luxurious
treatments in your spa to well chosen bathing programmes in your guest rooms
•Flexibility to bespoke in-room menus and continue the story in your washrooms
•Intelligent room-to-spa marketing initiatives driving a higher ratio of guests to your
spa and ensuring your treatment rooms are booked
•A valuable extra revenue stream from well respected retail products in your spa
so that your guests can take the hotel experience home with them
•Add-on sales from gifting opportunities in your guest rooms and gift shop or via
our concierge service
A
TRUE
PARTNERSHIP
At Molton Brown we are passionate about what we do and always like to work with
like-minded individuals and companies. A good spa partnership, with matched
brand values and aims, creates benefits for both parties and makes for a positive
experience for all involved.
We are committed to growing brand equity and giving true value to our spa
partners’ portfolios, both now and in the future.
We bring…
•Experience – of all aspects of the spa world from operations to financial and service support
•The people – to train, to create, to manage and to guide
•A multi-level approach tailored to your needs –
from concept to design to launch and ongoing support
•Commercial focus – managing outlay and bringing in revenue,
marketing, PR and retailing
•A 360 degree approach – together we can reach your guests every
step of the way, from hotel room to retail emporium, spa to web
•Customer insight and demographic data
•A globally respected and recognised brand
•Product and treatment innovation – always evolving, always improving
and supported by our hugely successful retail line-up
•A positive approach to partnership
HOW TO
MAKE IT
HAPPEN
We’d love to tell you more about Molton Brown spa so please contact us at:
UK, Europe, Middle East and Africa enquiries
Molton Brown Limited
The Terrace
28 Jamestown Road
London NW1 7AP
+ 44 (0) 1279 648 777
[email protected]
www.moltonbrown.co.uk
US, Canada and Caribbean enquiries
Molton Brown USA
One Penn Plaza
22nd Floor
Suite 2207
New York, NY 10119
+(212) 643 1549
[email protected]
Asia Pacific, Indian Subcontinent and Australasia
enquiries
Molton Brown Asia PTE Ltd
10 Anson Road
#35-16 International Plaza
Singapore
079903
+65 6372 3157
[email protected]
MBM017