latino and proud!

LATINO AND PROUD!
Reaching the Latino Consumer in Cleveland
LATINO AND PROUD
THE LOCAL LATINO MARKET
ÐÐ The Cleveland Metro has the largest Hispanic population in the State of Ohio.
ÐÐ Since 2000 the Latino population in Cuyahoga County has increased 30% .
ÐÐ There are an estimated 125,000 Hispanics living in Greater Cleveland/Akron.
ÐÐ The largest segment of the population is Puerto Rican (74.5%), followed by Mexican
(12%), followed by Central/South Americans (12.5%), followed by Cuban (1%)
WHAT MAKES US SO UNIQUE?
ÐÐ TSJ Media is the largest Hispanic media company in the Ohio Region.
ÐÐ La Mega 87.7FM is the first full-coverage Hispanic FM station in the Cleveland market.
ÐÐ Coverage includes all of the Cleveland/Akron area (Cuyahoga, Geauga, Lorain, Medina,
Portage, Stark, and Wayne counties).
ÐÐ Vocero/La Jornada Latina newspaper is the largest full color free Hispanic newspaper
in the region. Including over 65,000 followers on Twitter.
ÐÐ TSJ Media can create media programs that include radio, print, and interactive based
on your needs. This includes translation and conversion of ads.
COVERAGE MAP
Events
Web
Ask you sales rep about all the
different Latino events we can
help you be a part of.
Ask you rep about our newest
product launch coming in
October.
LA MEGA 87.7 FM RATE CARD
Day
MONDAY - FRIDAY
Time Slot
15s
30s
60s
6 AM — 10 AM
25
25
25
10
50
45
50
25
70
55
70
40
15
25
25
10
25
40
40
20
35
50
50
25
10
15
15
10
20
30
30
15
30
40
40
20
10 AM — 3 PM
3 PM — 7 PM
7 PM — 12 AM
6 AM — 10 AM
SATURDAY
10 AM — 3 PM
3 PM — 7 PM
7 PM — 12 AM
6 AM — 10 AM
SUNDAY
10 AM — 3 PM
3 PM — 7 PM
7 PM — 12 AM
VOCERO LATINO RATE CARD
POSITION
Inside front cover 15% premium
Inside back cover 15% premium
Back cover
20% premium
Preferred placement 10% premium
FREQUENCY
DISCOUNTS
Full Page
$1,870
4x 10%
Half Page $990
8x 15%
12x20%
ADVERTORIAL
Open Rate(Net)
(Per Issue)
Full Page
(10 x 10)
Dbl Truck Center Fold
(21 x 10)
Front Page Banner
(10 x 1)
1/2 V Page
(4.9 x 9.75)
1/2 H Page
(10 x 4.75)
1/4 V Page
(4.9 x 4.75)
1/4 H Page
(10 x 2.25)
1/8 V Page
(4.9 x 2.25)
1/8 H Page
(2.35 x 4.9)
Per Market
$1,200
$2,000
$500
$700
$700
$375
$375
$200
$200
• Inserts Rate per thousand……$75
• Minimum 7,000 inserts per week.
• Inserts need to be delivered 14 days
prior to circulation.