A career with Real Living Cypress Realty

WELCOME!
Not all real estate companies are the same.
Welcome to Real Living Cypress Realty
A Real Simple Choice!
You don’t like average. Neither do we.
OUR GOAL
To foster the independence, creativity
and success of our individual agents.
How we get there …
• Higher Level of Customer Service
• Best Agents
The power of us…
The freedom to be you.
• Innovative Technology
• Intrusive Marketing
• Personal Coaching
We are your local real estate partner of choice!
A Real Simple Choice!
Who We Are:
 Founded in 1976, Real Living Cypress Realty has enjoyed much success in
the marketing of Real Estate throughout Lee and Collier County.
 We have one of the most dynamic real estate markets in the nation.
 Cypress Realty’s expertise and 360 Service ® to clients are enhanced by
it’s strength and programs through the affiliation with Real Living, a
Berkshire Hathaway Corporation.
 We have been recognized annually for success in sales production and
360 service®.
 We currently maintain a 96% customer satisfaction rating .
 Our brokerage leadership team has over one hundred years of
experience.
3
A LITTLE BIT OF HISTORY
Real Living Real Estate is a network brand of HSF Affiliates LLC, which is majority
owned by HomeServices of America, Inc.™, a Berkshire Hathaway affiliate.
HomeServices of America, Inc., is the nation’s second-largest full-service residential
brokerage firm.
Real Living begins as a
consumer lifestyle real
estate regional brand
GMAC Real Estate
is acquired by
Brookfield Residential
Property Services
2002
2008
Real Living
is acquired by
Brookfield Residential
Property Services
2009
Real Living and
GMAC Real Estate
merge to become
a new national
brand, Real Living
Real Estate
Real Living is
a subsidiary of
HSF Affiliates LLC,
which is majority owned
by HomeServices of
America, Inc.
2010
2012
REAL LIVING 360 SERVICE
SM
Real Living is the first national real estate brand to give customers the
power to grade their experience.
You no longer have to “just talk about superior service” because with
Real Living, you can prove it.
The 360 service is an extraordinary program that helps Real Estate
Professionals differentiate themselves from the competition, while
providing customers with the highest customer satisfaction levels in the
industry!
AGENT RATINGS
“In addition to the usual
expectations of a real estate
Real Living was collecting agent reviews long
before they became popular on the Internet!
agent, these attributes stand
out: her knowledge of the
area, her ability to understand
our needs, her accessibility
and availability, and her
communication skills.”
“DeAnn set the standard really
high for other realtors. We
worked with a different realtor
several years ago and he left a
lot to be desired. DeAnn did a
wonderful job!”
96%
Of our customers
LOVE US
REAL LIVING
CYPRESS REALTY
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INVESTING
IN YOU
Technology | Marketing | Education
TECHNOLOGY
THAT MEANS
BUSINESS
Whether using our personal and property
marketing systems, managing your website,
tracking leads or accessing your listings and
open houses, the Business Center has the
right tools to increase your productivity.
REALLIVING.COM
AN EXCEPTIONAL ONLINE EXPERIENCE
Listing Search
Able to search more than
150 MLSs and more than
80% of all homes for sale.
Driving Traffic
Focused on driving
consumer traffic to our
local brokers and agents.
REAL LIVING CYPRESS REALTY
www.reallivingcypressrealty.com
Friendly Design
Mobile and tablet friendly.
Consumers can find you
from any device.
Powerful Tools
Provides the tools
and information
consumers want.
Networking
Integrated lead
routing and social
marketing tools.
YOUR PERSONAL BRAND
COMES ALIVE ONLINE
You will enjoy a full-featured mobile-friendly website to:
Drive online traffic
Generate
more leads
Support personal online
branding efforts
MOBILE ISN’T AN OPTION
IT’S A MUST
We offer every agent a personal mobile website. This is the
way to stay connected with customers and clients in today’s
“smartphone” world.
PUT YOUR LISTINGS ACROSS
THE INTERNET
CRM-STAY
CONNECTED
WITH YOUR
CUSTOMERS
AND CLIENTS
The Real Living CRM platform
enables you to work directly with
your contacts and online leads
regardless of your location.
Your customers and clients will
always be at your fingertips allowing
you to be diligent and responsive in
meeting their needs.
MARKETING THAT HELPS YOU
STAND OUT IN A WORLD OF SAMENESS
OUR INTEGRATED MARKET ADVANTAGE PROGRAM
MAKES IT EASY TO BUILD YOUR BUSINESS
We make it easy to focus on your work by simplifying everything, from generating leads to
nurturing prospects to communicating your personal brand.
OUR LUXURY
PROGRAM
CONNECTS YOU
WITH THE BEST
Our Elegant Homes International
program enjoys a partnership with
LuxuryRealEstate.com—the number
one luxury site in the world, Who’s Who
In Luxury Real Estate, Robb Report
Home and Style, and more.
TRAINING CREATED FOR
YOUR SUCCESS
Real Living is committed to
providing comprehensive education
and training.
Our agents continue to lead
the industry in professionalism
and customer satisfaction.
Bob’s Bootcamp
as well as
our comprehensive
Professional Development Plan
will help you develop your
Real Estate Business!
COMPREHENSIVE
EDUCATION AND
TRAINING
The Real Living Learning Center
provides comprehensive education
and training to keep skills sharpened
and sales humming and allows you
to learn on your own terms.
Virtual classroom sessions
with a live instructor right on
your computer
Web-based training courses
for anytime on-demand
learning
Recorded webinars
for playback at your
convenience
Quick reference guides
and printable resources that
are downloadable when you
need them
We’re NOT like everybody
else and neither are you!
We offer so much more…
• Orientation
• Training
• Experienced Agent Offerings
• Coaching/Mentoring
• Management Support
The Power Of Us… The Freedom To Be You.
A REAL Simple Choice!
STAND OUT
AND SHINE
We recognize your achievements
with an array of awards for
production, customer service
and years of outstanding results.
Real Living 360 Service
agent awards
Top agent awards
Top team awards
A REAL
Simple Choice!
Rising star awards
10, 15, 20, 25, 30, and 35
year recognition awards
YOUR FUTURE…
BE APART OF
SOMETHING UNIQUE
With Real Living, you can be a part
of something unique within the
industry: a national company that
values and encourages individuality,
innovation and adventure.
Are you looking for a company with
the freedom to be you?
A REAL
Simple Choice!