FRUK Magazine Media Kit 2015

MEDIA KIT 2015
About Us
FRUK began as an inspirational platform packed with fashion, beauty, culture, celebrity news and
exclusive features. We have become a fashion destination bringing you raw ideas as well as new
styles and trends.
Our mission is simply to provide our readers with a defined and diverse platform displaying the
best content as well as be a consistent source of inspiration. FRUK will be launching its first print
issue in September 2015 to give our readers full accessibility into the world of fashion culture.
Based in London, UK but established by an international collective of stylists, writers, web
designers and photographers. FRUK will be delivering original fashion pages, exclusive interviews
and celebrating cutting edge talents and brands in the industry. We are the future.
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Marketing
STRATEGY
Our integrated marketing campaigns are hand-tailored to meet the needs
of discerning clients. FRUK utilizes all resources accrued to map strategies
for meeting your objective.
CONTENT
At FRUK it is our responsibility to ensure that content is treated with the
upmost importance for both ourselves and our clients.
CREATIVE
We call upon the biggest rising talent in the industry to create stylish,
groundbreaking advertising, custom publishing, next generation digital
marketing and high-impact marketing programs.
DIGITAL
Our agile, ever-evolving digital capabilities engage your desired demographics
with targeted e-blasts, interview media, custom microsites, and user-generated
content.
EVENTS
Intimate or grand, FRUK will soon introduce our presence in event production.
Scouting the hottest venues and most in-demand decor trends, we will ensure
your brand integration makes maximum impact.
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Audience Demographics
Though we are a UK based publication with 47.18% readership, our thousands of daily views and
readership spans all over the globe. The following depicts the global readership.
United Kingdom
United States
Thailand
47.18%
13.90%
5.11%
France 2.49%
Brazil 2.28%
Nigeria 1.35%
China 1.69%
Italy 1.24%
Germany 1.67%
Spain 1.23%
Canada 1.35%
Others* 20.50%
Ages
5455
18-45
60%
40%
3644
1691
* Representing “Others” like Russia, India, and Mexico.
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Rates
EFFECTIVE JULY 2015
Rate Base: 10,000 Audience Demographic • Per Issue Rate Card No. 1
Full Page
Spread
2nd Cover
3rd Cover
4th Cover
Full Page
2/3 Page
1/2 Page
1/2 Page
Spread
1/3 Page
Standard
£3,000
£1,900
£1,700
£2,000
£1,500
£1,100
£1,000
£1,700
£800
Retail Rate
£2,400
£1,700
£1,500
£1,800
£1,200
£900
£800
£1,500
£600
2nd Cover
3rd Cover
4th Cover
Full Page
1/2 Page
2/3 Page
Full Page1/2 Page
2/3 PageSpread
1/2 Page1/3 Page
1/3 Page
Full Page
Spread
Standard
$4,655
$2,948
$2,638
$3,103
$2,328
£1,500 $1,552
£1,100 $2,638
£1,000 $1,241
£800
$1,707
Retail Rate
$3,724
$2,638
$2,328
$1,800
$1,862
£1,200 $1,241
£900 $2,328
£800
$1,397
Cover and Full Page
Full Page Spread
1/2 Pg Horizontal
2/3 Pg Vertical
1/2 Horizontal Spread
£600
$931
1/3 Pg Vertical
1/2 Vertical
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DIGITAL AD SPECIFICATIONS & MECHANICAL REQUIREMENTS
ACCEPTABLE FILE FORMAT
Single page PDF/X-1a—PDF version 1.3 (Acrobat 4); output resolution of 2400 dpi; composite CYMK;
high-quality JPEG or lossless Zip compression; resolution for color and grayscale images is 300 dpi;
resolution for monochrome images is 1200 dpi; and fonts are embedded and subsetted 100% as
well as other characteristics.This format is acceptable for full or partial pages.
Note: Any non-process colors are included in the file will be converted to CMYK. Conversion process may
compromise the integrity of the file and waives our color guarantee.
PRINTING:
Web offset (SWOP) • Perfect binding • Publication trim size 8 3/8" x 10 7/8"
BLEED
TRIM SIZE
NON-BLEED
LIVE
8 5/8" x 11 1/8"
7 3/8" x 10"
8 3/8" x 10 7/8"
7 7/8" x 10 3/8"
Spread
17" x 11 1/8"
15 3/4" x 10"
16 3/4" x 10 7/8"
16 1/4" x 10 3/8"
2/3 Pg
Vertical
5 1/2" x 11 1/8"
4 3/4" x 10"
5 1/4" x 10 7/8"
4 3/4" x 10 3/8"
1/3 Pg
Vertical
3 1/8" x 11 1/8"
2 3/8" x 10"
2 7/8" x 10 7/8"
2 1/8" x 10 3/8"
1/2 Pg
Horizontal
8 5/8" x 5 5/8"
7 3/8" x 4 7/8"
8 3/8" x 5 3/8"
7 7/8" x 4 7/8"
17" x 5 5/8"
15 3/4" x 4 7/8"
16 3/4" x 5 3/8"
15 1/2" x 4 13/16"
1/2 Vertical
4 3/8" x 11 1/8"
3 1/2" x 10"
4 1/8" x 10 7/8"
3 5/8" x 10 3/8"
Full Page
Centimeters
21 29⁄32 x 28 1⁄4
18 47⁄64 x 25
2/5
21 17⁄64 x 27 5⁄8
20 x 26 23⁄64
Spread
Centimeters
43 9/50 x 28 1⁄4
40 x 25 2/5
42 35⁄64 x 27
5⁄9
41 9⁄32 x 26
23⁄65
Full Page
Inches
1/2 Horizontal
Spread
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Advertise With FRUK Magazine
Placing an ad with FRUK Magazine would be a great addition to your establishment. We are currently offering a fresh
and powerful platform for advertisement and sponsorship opportunities to connect our advertisers with the most
influential and engaged audience across the globe. Your brand will be showcased in a full interactive online and print
magazine that has hundreds of thousands of well-educated and culturally engaged readers.
FRUK will be delivering original fashion pages,
exclusive interviews and celebrating cutting edge
talents and brands in the industry. With 47.18%
readership in the UK, our thousands of daily views
and readership spans all over the globe including
the U.S, Canada, China, Africa and Brazil to name a
few. FRUK is an international magazine and for our
first issue, our advertising prices are inexpensive.
FRUK will be released globally for the elite and
fashion forward driven individuals to acquire. We
also enable our advertisers to reach our daily
readers on www.frukmagazine.com, in our enewsletters delivered on a weekly basis, and our
upcoming quarterly print magazine.
[email protected]
+44 1322 589791
FRUK
Instagram @FRUKMAGAZINE
Twitter @FRUKMAGAZINE
Facebook
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